WEBVTT

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All right, fam. I think we're live, which is amazing. It's great to be with you. If

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you're with me on the social medias on Facebook there, give me a thumbs up in the comments.

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Give me a, hey, what's happening? Just making sure that the tech is all good. It's great

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to be with you guys. It's great to be a part of what God is doing here in the School of

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Social Media Marketing. So let me know. Are you there? Are you out there in Facebook land?

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Let me know. It's good to be with you. Why don't you let me know in the comments where

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you're coming in from as well. It'd be great to just connect and hear what's going on.

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It looks like we are maybe live. Maybe we're not live. Either way, it's good to be with

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you. So why don't we jump in to all the goodness that we've got in store for today. So hopefully

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this is working. Let me just hit record in case it's not. Okay, awesome news. Well, great

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to be with you guys. It's been a phenomenal journey so far. Had a lot of great feedback

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from yesterday's session with Claire and deep diving into who we are in the School

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of Social Media Marketing, what our skill sets, mindsets are, what our belief systems

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are, how we're really engaging with content and with the future of what it means to really

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disciple nations. And really a lot of what that looks like and the impact of that really

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is the deep dive into the knowledge and understanding that culture is impacted by those who step

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into time, step into culture, step into reality. And in this modern era, there's nothing more

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important than what we could do from our phones. We have access to the entire world on our

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phones. And by the way, if you're looking for an affiliate gig phone, I can highly recommend

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the Clearphone, which is phenomenal. I have loved the experience so far. It's a really

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good deal. And how about a cash positive phone? I mean, that's a, that's a pretty phenomenal

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deal. So anyways, good to be with you guys. Looks like we're live and rocking and rolling.

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So I want to focus in today on a couple key things. And what we're going to do is we're

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going to, I'm going to highlight a few different funnels for you guys to be focused in on as

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you're starting to build your business, starting to really get engaged with who you are and

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what that's going on. But the first thing I really want to focus in on is when you're

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starting out in social media, it can often feel like, especially if you've not been like

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a big social media person before, it can be very intimidating to ask yourself the question,

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am I like, do I have enough to try and make money online? Do I have enough friends? Are

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the people that I'm around on social media, do they going to think I'm super weird if

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I start posting all these things about business? Is there this, is this dynamic of very real

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fear that a lot of people have when they're starting to step out into digital space with

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business using social media, because they're afraid that they're not, the people around

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them are not going to really capture who they are. I just want to say, like, first off,

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it's a very legitimate fear to feel afraid of the expression of you to the world, right?

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But I want to just help give you some strategy today on what it might look like to have real

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impact, real kingdom impact is all about, remember, like we talked about yesterday,

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adding value. If you can add value into every area of your life, from your life into other

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people's lives, the impact that's of the kingdom translates to them and things like start to

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manifest in their life as well as in your life. This is the rule of kingdom winning,

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basically, is kind of like what I like to call it when it's kingdom, everybody wins. So you adding

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value to somebody's life, they give you money, that's kingdom value transition transaction,

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that's a kingdom win, because everybody's winning in that in that level. Okay, so if you're if you're

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firstly starting to step out into sharing things on social media, here is your primary goal. And

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if you've got a notepad and a pen, I want you to write this down, I want you to write down the

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words know, trust, and like, that's know as in K-N-O-W, trust, and like, people are going to

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buy from you and receive the value that you

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you're offering them. If they know you, they trust you and they like you.

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Okay.

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So these are the kinds of things that you want to be thinking about when you

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start to do your social media posts.

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You don't necessarily want to go start jumping out and just like post all your

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links, go nuts, go crazy.

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When you're specifically focusing in on organic marketing,

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you want to start to focus in on defining and refining not only your voice,

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but the voice, the muse, the avatar, the,

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the focal point, the person you're trying to reach. Okay.

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And marketing terms is a lot of different words that gets thrown world that

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gets thrown around, around your ideal client, your ideal customer,

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your avatar. Some people use the word muse.

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And really what all that is is how as a process of helping define who your

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target person is now in a number of different brands,

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we've done this exercise. But let me give you an example that,

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that most of you probably know about the company. Okay.

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So let's think about Lululemon as a company. Okay.

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It's a famous sports brand. If you don't know,

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they do leggings and sportswear and tops for, for all kinds of people.

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But they,

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and their branding went through a process of discovering who their muses.

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Okay. Now they, they hire this person on their team. They this type of a person,

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they bring people into the store like this.

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It's the person who they're trying to capture the attention of.

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So every time they do a post, every time they're designing a new product,

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every time they design the layout of the store, the way they present themselves,

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their messaging, their copy, their written copy, their graphic design,

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the way they carry themselves in their internal company culture, every per,

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every single detail that is designed around a specific person. Okay.

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And this person has a heartbeat. Her name is Jessica. Okay.

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And she is a 34 year old graphic designer.

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She's married. She has she's married to an architect.

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Who's a little bit older. And this, this girl,

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Jessica is their target muse. Okay. They bring this person,

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they hire this person on their corporate teams.

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They hire this person in their store to show the products to,

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to test whether it works. They're, they're focused in on this person. Okay.

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And if you can't test at every single product that they do goes through the

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test of bringing it in front of people like Jessica and saying,

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would you wear this? Would you use this? Would you engage with this?

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Does this make sense? Because they're trying to reach that person,

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because here's what they realized.

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They realized that if they could target Jessica and that they could get Jessica,

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then they would also get the people who are inspired by Jessica. Okay.

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So in the world that we're in and, and that, that Jessica,

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that girl at 34 year old graphic designer, she's cute. She's good looking.

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She carries herself. Well, she works out. She's intelligent.

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She's living life. Well, she's navigating life. Well,

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people younger than her look up to her. Okay.

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Because she's an amazing example of what the future could look like. Okay.

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People older than her look up to her as well as a potential of what starting to

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age gracefully in my look like,

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and this is whole process of like this person is this centerpiece of everything

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they do because they know that that person is super influential inside their

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world. Okay. So now that's a lot of words.

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Let me unpack that a little bit for how it matters for you.

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You're going to start to attract certain people when you start posting in social

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media. Now these people might be people that you really love.

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They might be people that you're like, Oh,

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I don't really know if I want to build a business with this person or that you,

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you know, everybody's seen on Facebook and Instagram,

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the people who follow you who like, you don't really want them to follow you,

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but they're following you anyways.

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And then when they start engaging with your content, they're like, Oh,

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you're kind of got this feeling of like, man,

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I don't really know if I really want that person. Well,

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the truth is is that like to this point on social media,

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you have presented something. Even if you don't post that much,

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you've presented an idea of who you are.

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Now that may be true about who you are. It may not be true about who you are,

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but the honest reality is that as you deep dive into discovering that,

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which is why Claire's questions are really important.

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You've got to self discover and self actualize and understand who it really is

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that you are, who it is that you're expressing to the world.

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Because sometimes those can be different. And,

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and really on the other side of that,

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who is the kind of person that I want to attract to be as part of me and part

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of my business, a part of what I'm doing,

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a part of the school of social media marketing.

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As you start to think about those things, the pipe of people.

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that it's not just who you're going to write on a list and send your links out to, which you could

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do, but it's really starting to cultivate the question around social media, which is why we're

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here to say, I can create content and branding and infrastructure and messaging and copy and

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images and videos, all focused in on serving that one person so that I can really deep dive into,

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this is the type of person that I want to build a business with. So let me know in the comments if

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that makes any sense to you. I can deep dive continually and really get the ball rolling on

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that. But there's a lot of things that we can focus in on with that, because here's the reality,

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right? There's so, so, so much goodness that the Lord is opening up inside the world of social

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media right now. It might seem like a dumpster fire, it might seem like that, but behind the

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scenes and things that you maybe don't know about or you don't know about, freedom is starting to

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percolate in social media. There's a real focus and a hunger for what we've, what in the industry

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is called intimacy-based marketing, meaning when you start to market to people and focus in on

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people that are, that you're adding value in, like in specific groups like this, right? We're trying

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to add value to you guys, give you as much access to you, to us as we can, so that you can learn,

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so that you can grow, so that you can develop. This is a type of intimacy marketing. We're taking

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our access, we're basically giving our access to you and you're receiving value and we're receiving

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value on the other side of that, okay? So there's a mutual intimacy exchange that's happening right

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here, but to be able to get to that point, right? And when you're in that point, you have to start to

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build something called know, like, trust, which we just spoke about, okay? So not only do people have

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to know you, but they have to trust you and they have to like you, okay? So one of the, when you

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jumped into this group, there was already a bunch of content there, okay? Now you, you're aware of that,

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you know that, because when you got here, there was already content. Now that was intentional and

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the reason it was intentional is because if, if you've never heard of me before, if you've never

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heard of Claire or Benji, that's totally fine. We wanted to show you that we want to add value to

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your life, okay? That's why the content's there, that's why we want you to learn who we are, trust

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who we are, so that you can trust us as we take you to the next step, which is building your business,

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okay? Building your business, we really want to help you build your online business and get really

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activated in the space. And so as you think, as you're starting to percolate, as you're starting

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to go through building the dailies that we're going to start talking about in the next two days

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with Benji, start starting to craft what, who you are, what you think, what you're navigating,

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and really who you want to not only present to the world, but who do you want to attract to be a part

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of your organization, your business, your engagement on social media, because those

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questions are really going to answer what kind of content you want to create, what kind of value do

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you want to add, how you're going to add value, and who you're going to be a part of when you engage

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in the online space, okay? So give me a thumbs up if that makes sense. We'll deep dive more into

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that at a later date, and we're going to do an exercise, a workshop at a later date, really

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focused in on who you are, who your brand is, what you are, and really who you're focusing on.

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In the industry, this is called creating your muse, creating your avatar. It's also called

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attraction marketing. It's also called engaging with your audience, really understanding and

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learning who you are and what you're going after. And so that's going to be a really important thing,

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okay? So breathe because I spoke really fast, and then I want to deep dive for a second

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into Lead Dino and really highlight a few different links that I think is going to be

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really important for you guys to know about in this season, okay? This is probably going to be

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the keys on how you're going to make your first dollars, your first leads, your first level of

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impact in the activator packages and the raising royalty in our circle, different things like that.

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So here's what we're going to do. I'm going to share my screen.

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And I'm going to figure out where my screen is.

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Okay, let's go here. Okie dokie. All righty. Here is the Raising Royalty, the Lead Dino

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homepage. Okay, as you can see,

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I'm going to go ahead and click on this link here, and then I'm going to go ahead and click on this

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There's, there's not a lot here, but it's good to for you to know this is the kind of the landing page. And if you're unfamiliar with this, you need to get familiar with this.

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link here, and then I'm going to click on this link here, and then I'm going to click on this

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You got your homepage over here, then you've got a newsletter from us, helping you navigate the next space, you can see a little letter from me here, which is great.

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But here's what I really want to focus in on today. Okay. This is your landing page list. These are the landing pages. These are the places where you're going to get your sales. These are the links that you're going to send to people and copy and go into different things.

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Okay. There's a lot of links in here. Okay. And different ones of them will be, will have different impacts for you in different parts of the season of building a business, which is going to be really key.

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This one, for example, and just to highlight that point free kingdom business training. This is actually the funnel that led to a group called where you probably did your first level of training with raising royalty. And it looks like it looks like this. It's got a nice picture of Benji.

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And when you click on here, what happens, you get a pop up and you go through and then you get access to the group, which is where the original link was for you to go through the training that got you connected to the activator package free kingdom business, different things like this. Okay.

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So then the next one that's worth showing you is the activator affiliate link. Okay. This is another one that is good for you to know about because this is going to be the first one where you really are able to share what's been going on.

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And with the decision that you've made to be a part of the inner circle or raising royalty and the school of social media marketing and and this funnel here really explains deep dives into who raising royalty is, why it exists, what the inner circle is, what the development is.

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This graphic here is super cool just explains a lot about who we are in raising royalty, what we're going after. As you can see, we're a movement of kingdom royalty discipling nations through fulfilled dreams, which is amazing.

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So here's some some people you may recognize in the team. And here's how you click through. Now you can you can see all of this content right here.

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And you can access all of this through the lead diner link that we just copied. You can also share this with people. Okay, this is a great link to share right now if you're looking to show people and again that's this one here.

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What, what you're doing, what you're a part of what you're engaging with how you're engaging with them the impact that you're having

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in that space. So that's going to be, that's gonna be a real big win for you guys on that one. Okay, here's another one that's like really crushing it right now. That would be the seven sacred pathways to intimacy.

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The new funnel. You'll see that there's another funnel in there that's marked as do not use right now, but we've got that there because it's still tracking commissions for a lot of people there. So here's, here's this one.

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This is where you can get access to buying the seven sacred pathways to intimacy content, all for $7. Now when you share this, because you're sharing it from your lead diner account the link here is also automatically going to start to track your, your visitors, your leads you've

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gone through and then your purchases. Okay, so that's a super significant funnel that you want to be aware of. It's an amazing one. Here's kind of how it works. You kind of click down here, it pushes you down here, put your info in. And then here is the $7 upsell to the good father so people can buy this for $7.

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So people can buy this for $7. This, the audio and ebook, then they get the $7 upsell, which is pretty amazing. And then what happens in there is that they get put through to another page where they will have their, their offered the online school of sonship. Okay, and after that they're offered the activator package. Okay, so there's, there's a whole process that people go through in this, in this area.

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So once you be aware of that one, that's that one. If you want to share it with people, what, what's going on with the movement, make the whole business of raising royalty. This is the funnel here.

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This is another $7 product. $37 product. That's a coaching package that Benji produced a while ago. Really good content there and well worth the engaging on that. Obviously School of Sonship is here. Science of Dreams is this one. This is another book. Maybe you know about this one.

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one or not is another great book. And if I remember correctly, I

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think we're still doing this for free giving up literally giving

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away this book, which is absolutely nuts. Let's have a

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look here. Yep, we're still giving away the science of

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dreams ebook. That's absolutely nuts. Okay. Now this funnel does

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have an upsell in it. And I can't remember off the top of my

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head what it is, it's probably the online school of sonship.

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Okay. Online school of sonship is is kind of the cornerstone of

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what we do. It's our culture. It's a big part of navigating

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that. So if you're not in the school of sonship, jump and make

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sure you jump in there. Okay, this one here at kingdom

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economics masterclass, we'll probably do another one of

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these, it's basically a challenge to get more people

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into the school of social media marketing. And we will probably

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revisit that later on in the year. Now for those of you who

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are in a magic, this is the funnel here. Okay, this is the

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funnel that you would use if you wanted to share with people

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about a magic, what we do, why we're doing it, what the impact

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of that is, and how that's all crushing it throughout the

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world. That is the funnel there. Okay, now, let's just copy that

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when I look at it just for a second, because there's a photo

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of me there, I think. Yeah, there you go. There's, there's

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the wet water funnel. And there's a video of me and then

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you can go let's just show you this one because it's a really

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high impact funnel. There we go. You put your name in there, your

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email address, and then you get put through to watching this

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epic video about a magic, which is pretty amazing. We are we

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think we've got the best magic funnel in the whole business. So

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there's a lot there. And you guys all have your lead diner

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links. If you don't, please put that in the comments, and we'll

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get you access to that. But the sessions be a little longer than

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the normal, but I really wanted to make sure we added some value

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to you guys start to think about who you are, what people know

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about you online, what you could share about people online, you

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want to be as open as honest as possible, because you want

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people to trust you, know you and like you online. Okay,

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that's the way you're going to make a real impact in the social

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media space. Every content person you follow on social

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media already, already has this going in on in their life that

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you know them, you trust them, and you like them. And you've

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honestly probably many of you have seen an ad on social media,

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you've clicked it because they they told you who they were,

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they you immediately knew them, and then you'd like them, and

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then you trusted them. And then if you've purchased from people

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like that before, then that is pretty significant. Okay, so

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here's a couple other things that are going to start to come

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down the line. I'm going to post in this group the start the

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dailies for the 21 challenge, a 21 day challenge to kingdom

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impact and income that's coming down the line next week.

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Tomorrow, we've got Benji session one, then the day after

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we got Benji session two, and then we will start to wrap up

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the week before starting to head into 21 days, kingdom impact and

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income that's coming down the line very, very soon. We've got

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social media stuff coming, we've got pieces coming post plans

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coming, we've got the whole thing in order to help get you

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guys activated, set up for success and really rocket

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enrolling in the online digital space. So massive love to you

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guys. I'm excited to see what's going to happen and explode as a

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result of this. And it's going to be a fun time. So God bless

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you guys. And we will see you here shortly. Jesus, we just

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asked for grace and mercy and wealth and power all over these

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people. But I pray that you'd meet them accelerate their

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lives. I pray that you'd bring them fulfilled dreams right now

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God, I pray for discipleship that releases fulfilled dreams

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in every single one of their lives. God, I pray for the

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impact that they're going to have on social media. I pray

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that you would bring them income through social media in Jesus

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name. Amen. All right, massive love to you guys, and we will

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see you soon.
