WEBVTT

1
00:00:00.000 --> 00:00:07.920
Today, we're going to be talking about the power of 5 seconds and how one simple rule

2
00:00:07.920 --> 00:00:10.720
can truly transform your leadership.

3
00:00:10.720 --> 00:00:14.240
It's called the 5 second rule.

4
00:00:14.240 --> 00:00:21.200
What if I told you that your life could be completely changed by a series of 5 second

5
00:00:21.200 --> 00:00:22.200
decisions?

6
00:00:22.200 --> 00:00:27.560
You know, from the time you have a great idea until your brain talks you out of it is about

7
00:00:27.560 --> 00:00:29.160
5 seconds.

8
00:00:29.160 --> 00:00:34.080
And all change requires one thing, it requires courage.

9
00:00:34.080 --> 00:00:39.960
What if you were able to drop excuses, overcome fear and become courageous?

10
00:00:39.960 --> 00:00:44.440
Even if that's not in your personality, you see yourself as an introvert.

11
00:00:44.440 --> 00:00:50.880
You know, the 5 second rule is a very powerful way to release courage, but more importantly

12
00:00:50.880 --> 00:00:54.620
to disrupt those patterns in your mind.

13
00:00:54.620 --> 00:00:59.140
In a previous session, we talked about the idea that there are certain thoughts in your

14
00:00:59.140 --> 00:01:03.580
mind, like pathways in a forest for instance.

15
00:01:03.580 --> 00:01:09.220
And if we keep walking down that same pathway, it gets stronger and wider and more established.

16
00:01:09.220 --> 00:01:14.100
And what we need is a pattern interrupt, something that forces us to take a different pathway

17
00:01:14.100 --> 00:01:17.380
in our minds and create new pathways.

18
00:01:17.380 --> 00:01:19.860
This is what we refer to as change.

19
00:01:20.060 --> 00:01:25.580
Now, what's fascinating is as fantastical as this sounds, science actually backs up

20
00:01:25.580 --> 00:01:27.780
this whole idea.

21
00:01:27.780 --> 00:01:33.540
This concept is based on a book by Mel Robbins called The 5 Second Rule.

22
00:01:33.540 --> 00:01:37.140
You know, it started as a turning point in her own life.

23
00:01:37.140 --> 00:01:39.860
There was a moment of truth for her.

24
00:01:39.860 --> 00:01:46.820
Mel was herself a successful professional, at least on paper, but internally she was

25
00:01:46.820 --> 00:01:50.540
fighting a battle that many leaders face.

26
00:01:50.540 --> 00:01:57.660
The gap between potential and performance, despite her capabilities and her professionalism,

27
00:01:57.660 --> 00:02:03.460
she found herself sort of trapped in a cycle of procrastination and self-doubt.

28
00:02:03.460 --> 00:02:06.660
Perhaps you know what she's feeling like.

29
00:02:06.660 --> 00:02:08.660
You know, her mornings were chaotic.

30
00:02:08.660 --> 00:02:15.140
She had little kids that often missed school buses, forgotten lunches, and just that constant

31
00:02:15.180 --> 00:02:20.340
sense of falling behind or just not being able to keep up.

32
00:02:20.340 --> 00:02:23.340
Many of us know exactly what this struggle feels like.

33
00:02:23.340 --> 00:02:28.700
You know, as leaders we're expected to be decisive, energetic and inspiring, and yet

34
00:02:28.700 --> 00:02:34.500
sometimes in our own personal lives we find ourselves paralyzed by the very decisions

35
00:02:34.500 --> 00:02:37.720
that actually could move us forward.

36
00:02:37.720 --> 00:02:43.660
And so we need to have that same moment that Mel had, which we could call the rocket launch

37
00:02:43.660 --> 00:02:44.660
moment.

38
00:02:44.660 --> 00:02:49.980
She was watching television and during a routine commercial featuring rocket countdown

39
00:02:49.980 --> 00:02:57.020
she just heard 5, 4, 3, 2, 1, liftoff.

40
00:02:57.020 --> 00:03:04.180
This simple sequence sparked what would become a transformative leadership principle.

41
00:03:04.180 --> 00:03:08.420
The next morning she put it into practice immediately.

42
00:03:08.420 --> 00:03:12.500
Instead of succumbing to the usual process of when the alarm went off to just keep hitting

43
00:03:12.500 --> 00:03:20.500
the snooze button, this time she counted backwards 5, 4, 3, 2, 1 and launched herself

44
00:03:20.500 --> 00:03:21.500
out of bed.

45
00:03:21.500 --> 00:03:25.060
The next moment she was standing in her bathroom.

46
00:03:25.060 --> 00:03:27.020
There was no time for second guessing.

47
00:03:27.020 --> 00:03:29.420
There was no room for doubt.

48
00:03:29.420 --> 00:03:35.380
You know, what Mel had accidentally discovered is really backed by the science of decision

49
00:03:35.380 --> 00:03:36.380
making.

50
00:03:36.380 --> 00:03:39.740
So, what makes this approach so powerful?

51
00:03:39.740 --> 00:03:43.300
The answer lies in our brain's architecture.

52
00:03:43.300 --> 00:03:50.340
The 5 second rule works by engaging our prefrontal cortex, that's the command center for focus

53
00:03:50.340 --> 00:03:52.780
and change and deliberate action.

54
00:03:52.780 --> 00:03:56.560
When we count backwards, we create a pattern interrupt because the brain doesn't know what's

55
00:03:56.560 --> 00:03:57.700
coming next.

56
00:03:57.700 --> 00:04:04.220
If I go 1, 2, 3, 4, your brain knows what comes after that, 5, 6, 7, 8.

57
00:04:04.220 --> 00:04:08.100
But when we count down to zero, the brain knows something's going to happen but it does

58
00:04:08.100 --> 00:04:09.100
not know what.

59
00:04:09.180 --> 00:04:15.460
And so what it does is it puts that old, those old behaviors, those old habits on hold to

60
00:04:15.460 --> 00:04:18.620
find out from you what's going to happen.

61
00:04:18.620 --> 00:04:21.540
And this is what gives you the advantage.

62
00:04:21.540 --> 00:04:26.320
It's in this moment you take command of your own thinking.

63
00:04:26.320 --> 00:04:30.300
We call this metacognition, being aware of how we think.

64
00:04:30.300 --> 00:04:36.900
Now putting the science aside for a minute, the simple idea of counting backwards creates

65
00:04:36.920 --> 00:04:43.020
a pattern interrupt that puts you in command because your brain now stops its usual process,

66
00:04:43.020 --> 00:04:47.660
it doesn't make assumptions about which pathway it's going to run down and it waits for you.

67
00:04:47.660 --> 00:04:51.180
Isn't that an amazing discovery?

68
00:04:51.180 --> 00:04:56.460
And this is particularly critical in leadership because often we know what decision we need

69
00:04:56.460 --> 00:04:59.260
to make but we avoid those decisions.

70
00:04:59.260 --> 00:04:59.900
We develop.

71
00:05:00.000 --> 00:05:07.000
avoidance habits. But actually, we can rewrite all our leadership instincts.

72
00:05:07.000 --> 00:05:14.000
Here are three quick examples of how one might apply the 5 second rule in a professional

73
00:05:14.000 --> 00:05:16.080
context.

74
00:05:16.080 --> 00:05:20.320
So let's say you are facing a challenging situation. You notice that one of the team

75
00:05:20.320 --> 00:05:25.200
members who is normally a high performing team member, their work is declining. What's

76
00:05:25.200 --> 00:05:30.280
the traditional response here? Well, we'll just postpone the conversation and we hope

77
00:05:30.280 --> 00:05:33.480
it resolves itself. In other words, we avoid it.

78
00:05:33.480 --> 00:05:38.280
What does the 5 second rule application look like? Well, the moment you think of, I should

79
00:05:38.280 --> 00:05:42.640
check in with them, there's the thought, you've got 5 seconds before your brain talks you

80
00:05:42.640 --> 00:05:47.600
out of it and you just start the countdown. You override your brain's ability to talk

81
00:05:47.600 --> 00:05:54.600
you out and you say 5, 4, 3, 2, 1 and immediately walk to their desk or immediately schedule

82
00:05:56.320 --> 00:05:57.840
that meeting.

83
00:05:57.840 --> 00:06:03.480
So the result would be by acting so quickly, you address the issue that normally escalates

84
00:06:03.480 --> 00:06:08.240
and at the same time, you're demonstrating supportive leadership.

85
00:06:08.240 --> 00:06:13.400
Let's give another example. Some of us have to do a lot of public speaking and the scenario

86
00:06:13.400 --> 00:06:20.400
is that during a meeting or you're in a brainstorming session and during the meeting there's that

87
00:06:20.440 --> 00:06:26.960
moment you have an important insight to share. Now what's the traditional response? You second

88
00:06:26.960 --> 00:06:32.240
guess yourself, that's the idea, 5 seconds later you've talked yourself out of that idea

89
00:06:32.240 --> 00:06:38.760
because you're waiting for the perfect moment. And ultimately what do you end up doing? Staying

90
00:06:38.800 --> 00:06:44.920
silent. We've all done this. Every one of us has experienced that moment.

91
00:06:44.920 --> 00:06:51.920
What would be the 5 second rule application? When that thought hits, count 5, 4, 3, 2,

92
00:06:52.520 --> 00:06:55.560
1 and raise your hand or speak up.

93
00:06:55.560 --> 00:07:00.960
The result is your contribution of valuable insights will build your reputation as an

94
00:07:00.960 --> 00:07:07.960
engaged thoughtful participant. Can you see how 5 seconds is completely changing how you

95
00:07:08.120 --> 00:07:14.040
present yourself to your team? How you're seen? You're representing yourself and your

96
00:07:14.040 --> 00:07:17.800
ideas in a far more bold and clear way.

97
00:07:17.800 --> 00:07:23.560
And this is what we foundationally refer to as leadership. Remember, leadership is intentionally

98
00:07:23.560 --> 00:07:28.200
managing your influence. Leadership isn't about holding a position and people reporting

99
00:07:28.200 --> 00:07:33.820
to you, that's just a structural framework. What leadership is you managing your influence

100
00:07:33.940 --> 00:07:39.860
and this 5 second rule is a powerful way for you to manage that influence.

101
00:07:39.860 --> 00:07:44.740
Let me give you one more example. Let's say you have an innovation implementation. Here's

102
00:07:44.740 --> 00:07:51.580
the scenario. You have an idea for improving the business process. What's the traditional

103
00:07:51.580 --> 00:07:58.580
response? You spend weeks perfecting the proposal waiting for the right time to present it.

104
00:07:59.300 --> 00:08:05.580
Well, what if you didn't do that? What if you took the 5 second rule approach? The moment

105
00:08:05.580 --> 00:08:12.260
your idea was validated and you know it's viable, you count 5, 4, 3, 2, 1 and send an

106
00:08:12.260 --> 00:08:18.580
email to the stakeholders requesting a meeting to discuss it. I love that. What's the result?

107
00:08:18.580 --> 00:08:23.780
Your idea gets considered. While it's still relevant, sometimes waiting for the perfect

108
00:08:23.780 --> 00:08:30.100
time, we've actually missed the window of opportunity to participate in the solution.

109
00:08:30.100 --> 00:08:36.740
So you then build a reputation of being proactive and solution oriented. That is an incredible

110
00:08:36.740 --> 00:08:39.220
reputation that we all want.

111
00:08:39.220 --> 00:08:44.440
So here's a couple of things I'd like us to think about. Firstly, Mel's story is every

112
00:08:44.440 --> 00:08:50.580
leader story. We all struggle with old patterns of thinking that are holding us back. In fact,

113
00:08:50.700 --> 00:08:57.380
they're holding us captive. And why this works, the neuroscience behind it is absolutely amazing.

114
00:08:57.380 --> 00:09:03.860
While it's so extremely simple and you can apply it immediately, it's unbelievably powerful.

115
00:09:03.860 --> 00:09:10.860
Its simplicity kind of disguises its neurological power. Because not only does it create a pattern

116
00:09:12.820 --> 00:09:18.860
interrupt, it's literally changing your brain physiologically. Isn't that incredible? Because

117
00:09:18.980 --> 00:09:24.220
you're interrupting your default thinking. When you start counting down, your brain doesn't

118
00:09:24.220 --> 00:09:28.740
know which option and which pathway to take. So it puts everything on hold and waits for

119
00:09:28.740 --> 00:09:35.740
you. And it puts you in command in that moment. This is right at the heartbeat, right at the

120
00:09:36.260 --> 00:09:42.300
center of all change. It distracts your mind from the old ways, really. And while it's

121
00:09:42.740 --> 00:09:49.740
changing your physiology, it learns to follow your lead. Instead of your brain just automatically

122
00:09:49.740 --> 00:09:55.660
going to autopilot and picking old habits, now it's learning a new way of working with

123
00:09:55.660 --> 00:09:59.860
you. Because now you're in control, especially if you're using the 5 second rule.

124
00:10:00.000 --> 00:10:07.840
Rule multiple times a day. Perhaps in your personal life, maybe you're single and you

125
00:10:07.840 --> 00:10:12.800
see somebody you want to initiate a conversation with. Instead of waiting 5 seconds for your brain

126
00:10:12.800 --> 00:10:19.840
to talk you out of that, go 5, 4, 3, 2, 1 and walk across the room and introduce yourself.

127
00:10:20.560 --> 00:10:25.760
This rule can be applied everywhere. It is unbelievable.

128
00:10:25.760 --> 00:10:32.080
But let me do this. Let me end this with a direct quote from Mel herself. And she says,

129
00:10:33.120 --> 00:10:39.520
It takes just 5 seconds to change your life. Sound like a gimmick? It isn't.

130
00:10:40.720 --> 00:10:48.240
It's science. I'll prove it to you. You change your life one 5 second decision at a time.

131
00:10:48.240 --> 00:10:55.280
In fact, it's the only way you change. The 5 second rule has transformed the lives

132
00:10:55.280 --> 00:11:00.960
of millions of people around the world. The rule is easy to learn and its impact is profound.

133
00:11:02.640 --> 00:11:08.320
It's the secret to changing anything. Once you learn the rule, you can start using it

134
00:11:08.320 --> 00:11:15.200
immediately. The rule will help you live, love, work and speak with greater confidence

135
00:11:15.200 --> 00:11:22.320
and give you courage every single day. It wakes up your inner genius, your leader,

136
00:11:22.320 --> 00:11:27.680
the rock star, the athlete, the artist, the change agent inside of you.

137
00:11:29.200 --> 00:11:34.400
Well, I hope you found that as inspiring as I did because here's the bottom line. You can

138
00:11:34.400 --> 00:11:40.960
completely rewire your brain through action and the 5 second rule gives you the tool to do that.

139
00:11:40.960 --> 00:11:48.160
It puts you in command of your thinking and your feelings. So, have fun taking charge

140
00:11:48.160 --> 00:11:54.880
and using the 5 second rule to rewire your brain and be in command of your own actions

141
00:11:54.880 --> 00:11:57.680
and of your own life. Enjoy.
