WEBVTT

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you

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Hey Melinda. How are you? I'm on mute. How are you? I'm doing well. Good. Right now it looks like it's a private meeting. So did you did you see my reply to your first to your welcome post in the accelerator?

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About your family lives here? Yes. Oh my gosh.

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Yeah, that's crazy. Where do you work? I teach at Tabor College. Tabor. Okay. Yeah. Okay. My sister went to Bethel. Yeah. My mom ended up graduating in Bethel. So funny. Okay. Yeah. So we are same faith school based basically.

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Yeah, Tabor is about 30 miles north. Okay. Yeah. Yeah. Awesome. So is your mom Karen? No, Nancy. Nancy. Okay. She was Nancy Jargo. I think her brother was a big deal in sports.

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What was her brother's name? Tracy. Tracy Jargo. Hey, Chris, you know, Tracy Jargo. Heidi Jargo. Cousin, I think. Cousin. Went to school with my husband. Oh, fun. That's awesome.

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One of my, my success coaches, her family's from Newton. My mom's family. Yeah. Yeah. Her mom's family. What was your brother's name? Nancy Jargo. Who's the, your brother? The one that did sports? Tracy Jargo. Yes. Thank you. Basketball a lot.

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Remember Heidi. And then there was another Jargo. Probably in the nineties, 93. Oh, okay. My sister. Okay. Yeah. But yeah, I know that family. That's so crazy. I used to recruit at Bethel. Oh, nice. Yeah.

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Corinne's here. So how are you doing this week, Melinda? What's up? What's new? Hey, Corinne. Corinne. Hi, guys. Working on another product. So Chris and I have another idea for a product that we're going to, that we're working on. So he, we reached out to a couple of manufacturers yesterday and Chris was kind of working on that. I submitted a new trademark application.

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Okay. You're going through with that? With my young ingredient. I went ahead and just went for it. And I, so I submitted the trademark application just last night. And so we have our suppliers. And so it's crazy. So in Newton, we have a company called future foam. Okay. And they make foam. I mean, I've, so we, our product is a punching bag.

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So we have a martial arts school out at the outlet mall. And so Chris has a problem with the punching bags that are made are made for more for adults. They're too big for his, for his littles, for his little kids. And so he wants something that's a smaller that the kids can get their arms around so they can do the moves. Right. So, but to ship. So if you, if you ship them just without the foam,

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Compared to if you ship them with the foam is a $60,000 difference because they're now big and bulky. Right.

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So Chris called future foam, which is a company here in Newton makes foam and that's what we need to put in the bag. So we're waiting on getting a quote from them to see what's our price going to look like. If we get just the bags made in Pakistan shipped here to us. And then we go to future foam here in Newton and buy the foam inserts.

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Yeah. Then I got to figure out how to ship them because they're big. And so shipping is going to be right.

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Very cool. Working on that.

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Awesome.

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Oh, this is totally open for you guys.

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I have some interesting personal slash business questions.

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If nobody has anything they want to chat about, but if you guys have something

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you want to chat about, you can open it up for that first, Melinda.

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I have a great freight forwarder out of China that might be able to orchestrate

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if you're shipping just to yourself, to, to, to do the filling of the bags.

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If you want it, I can connect you with them and they could do a quote for you.

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Just if you get to that stage, let me know.

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Okay.

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Awesome.

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Thank you.

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Appreciate it.

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I, I, I currently ship, I ship my current product DDP from my manufacturer.

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So I might be interested in just getting that just for my current product too.

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So thanks.

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Yeah, I've been shipping outside of my factories for a while now.

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I just have noticed that it's been, and they handle my logistics sometimes

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if I need to move inventory, even within the States.

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So I've been really happy with them and as tempting as it is to switch over to

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I feel pretty loyal to them cause they've, they've really, they've caught a couple

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of big things that would have been very expensive mistakes for me had they not

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been caught before they got on a boat.

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And so I've, I've really appreciated their sort of personal touch on, I don't

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know about what they do at in and out of Pakistan, but I think they

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handle mostly everything globally.

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So certainly welcome to reach out to them.

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I can connect you.

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Awesome.

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Thanks.

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Very good.

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Welcome everyone.

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I got some, a couple more people jumped in, in the last couple of minutes.

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Anybody have anything you want to chat about, discuss, ask questions on, or are

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we going to open it up to some questions that I have for today?

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I just had a quick question about the AI platform.

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The P&L one that Stephen kind of talked about, is that something that like, maybe

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I missed it, did they do some sort of like implementation on that or to tell

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us like how to use that or what that's for or what kind of, did you watch

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the video attached to that tool?

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Cause there's a little, there's like a little how to video attached to every

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of the tools, it tells you like how to use them.

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Oh no.

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It was that in the, the trainings?

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Yeah.

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So you're looking at the new, on the new platform, right?

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Yeah.

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Like the AI, the eight figure AI platform.

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Yeah.

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I thought he merged all of the videos into the toolkit.

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So they're in the same spot.

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Okay.

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I could have totally missed it.

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I just wasn't sure how to use it.

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Okay.

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Did anyone else like look into that at all?

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Has it been helpful or no?

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Okay.

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I used it when it was on the Rainmakers app and after it migrated to the new

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place, I haven't, I only used it one time when I was on the startup call with the

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the person who was kind of explaining where everything was at and what I

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understand is if you used it when it was on the Rainmakers app, then you would

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already have kind of a word document explaining your product or in your brand

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and kind of where you're going.

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And you're going to need to continue to kind of use that with the current tools.

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If you have more than one thing, you're trying to use the AI app, the AI tools

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for, you have to tell it every single time you're using it for that.

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And so, so that it can kind of stay organized and give you relevant

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information for that one thing.

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But the person I was talking to, he was, he was kind of saying, if you upload

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that attachment every single time, when you're having, when you're using each

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of the tools to kind of let it know how, where you're at in the process

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and where you want it to go, then that will help give you better,

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more relevant information.

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Got it.

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Okay.

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That makes sense.

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Have you tried your, have you booked your implementation call yet?

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Me?

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Yeah.

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Oh, no, no.

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I didn't even know there was one.

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I just was like, maybe I missed something on it.

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Like, I felt like I must've missed something because I was there.

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Should be a button at the top of the screen.

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Christie saying yes to book an implementation call.

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Okay.

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Get in there and get help using it.

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Got it.

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Okay.

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Cause mine's at the top, like 10 free points or something.

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I just didn't know, like, is it, do I, is it just for the PNL that they had put

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the link to, or am I supposed to use all of it?

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I just, I don't know.

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I mean, I must've totally missed something.

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In the emails that they sent out, there was also a link for like a calendar

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lead kind of thing where you could book an implementation call as well.

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Is that through the accelerator or just through the AI thing?

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It's through the AI thing.

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It's a separate thing.

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Okay.

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Maybe that's what I'm confused.

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Cause I just had, I just saw it.

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I just was exposed to it through the accelerator.

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And so I was just trying to figure out how does it fit into what?

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we're doing, or did I, I just wanted to make sure.

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It depends on where you are in the process.

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It's mainly, it was made for more just like

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general business owners, people who've already

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started up, already making money doing things.

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So part of it'll make sense for you, part of it won't.

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But yes, it is separate.

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It's separate from the Rainmaker, everything.

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Okay, got it.

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Thank you.

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Okay, so my first business icebreaker,

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whatever, get to know each other question.

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What business, what in-person business events

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have you gone to and what have been

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some of the best things you've learned?

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Anybody gone to Masterminds or in-person networking stuff?

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No, Corinne says no.

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Melinda says no.

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It's been a long time for me.

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I haven't been into anything.

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What, where'd you go?

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Where'd you go to?

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I don't even remember the last time I went

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to like a networking event.

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I'm just trying to think.

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I haven't been to like Tony Robbins or anything.

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I haven't been to anything like that.

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That's like big, big time, but you know,

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different seminars here and there,

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but I just can't, I'm trying to think of the last one.

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I don't remember.

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Looks like Kristy's a no.

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I've never been for e-commerce specifically,

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but I used to volunteer for a local organization

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called StartMe and they had,

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it was kind of an accelerator like this,

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but more geared towards service and tangible products

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that were made here in Atlanta

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and trying to support local businesses kind of starting up.

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And we would, you know, review each other's business ideas,

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give each other advice,

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help market each other's businesses

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within the local communities.

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And there was to some degree,

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some assistance of getting things pushed online,

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but a lot of it would be onto like an Etsy platform

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because that's what was being made,

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like, you know, different like face creams

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or stuff like that.

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But I also, I still go to like a lot of academic conferences

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and I have been to some like investor conferences

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in the med tech space where people are pitching

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to get, you know, 20 million, $50 million investments

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for med tech companies.

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Okay.

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Yeah.

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I think the thing that it's like the best

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about those in-person networking events

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and even the like Zoom based networking events for me

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is just this type of forum

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where you're just like sitting there chatting.

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And even though there are specific talks

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where you get a lot out of whatever they're presenting

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on the slides and like you take a photo of the slide

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and like have that information kind of handy

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later after you leave,

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it's really just like meeting people

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and like kind of having a resource of somebody

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that you can text to say,

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hey, do you know a reimbursement strategist?

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Can you give me their name?

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Or, hey, do you know somebody who knows how to,

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you know, do FDA submissions, stuff like that

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to help basically get there faster, you know,

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to your next milestone.

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So it sounds like when you go to the castle,

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your favorite times are gonna be the meals

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and the after party.

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Probably, yeah, honestly.

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Yeah, afterwards, networking dinner,

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social time, cocktail hour, whatever you wanna call it.

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Yeah.

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Yeah, and for me, it's always cool

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to hear other people's ideas

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and like why that's where they wanna put

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all their time and energy,

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like why they're really passionate

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about what they're doing so much so

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that they're like, you know,

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driven to try to make it successful.

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Yeah.

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That's definitely the interesting aspects of it.

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This is Vin.

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I've been to, oh, I can't even remember how many

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that I've been to.

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The very first one I went to was Tony,

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I'm sorry, Tom Hopkins for sales training.

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Sorry, I spent a whole weekend out in Vegas.

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Because when I first got into sales,

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I didn't know what I was doing

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and I didn't make enough to pay rent.

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And so I said, never again.

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And so that's when I started taking the training

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and I've had a lot of sales success from there.

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With that, you know, I've done countless sales training.

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various different people, time management through Stephen Covey, motivational speakers like Les

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Brown, Tony Hopkins, Grant Cardone, some of the latest ones. But it's always continually learning

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and I'm always investing in myself. Yeah, that's awesome. I love that.

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Did you attend Grant Cardone's Unbreakable Business thing a couple years ago?

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I attended one, yes, a few years ago. The one I did was in Orlando for that one. I did the Tony

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Robbins one where you walk on fire, you break the arrow on your neck. Yeah, it's-

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Did you do those things?

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I did those things, yes. Yeah, so it was pretty interesting. With those weekends,

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you expel a lot of energy. They don't let you sit. Every five minutes, they got you standing up

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doing something and you break off in groups and you really get out of your comfort zone.

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Did you find that when you went back home, back to normal life,

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did the energy stick or did you dwindle as soon as you go back into your normal environment?

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Oh, no. When you get home, you just got to decompress because your body is just like,

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it's not used to exerting that much energy. Especially with the Tony Robbins one,

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you have no time. You got six hours of sleep as well to give you. You're up in the morning again.

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I don't know how he does it. With that, it just takes a couple of days to decompress.

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It's been a few more days going over your notes and what you've learned and so forth. Then just

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implementing things in your life takes some time to do. It's not overnight. Just because you went

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to a weekend seminar, things doesn't happen overnight. I went to one. I was in a mastermind

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for a couple of years and they did one or two in-person events every year. I went to San Diego

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for one. It's always so much fun to meet the people in person who you're always on Zoom with

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all the time or just seeing the Facebook groups. One of the mentors told me, pick one thing that

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you learned and implement it. Because when you look through your pages and pages of notes,

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it's like, okay, I can do all this stuff. Then you go home and nothing happens because you're

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back in your zone and back in your normal routine and you don't actually take action.

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That was super helpful for me. I find out that if you spend the money to go do something like that,

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you're already there with like-minded people. Find some people that you have things in common

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with or that you'd like to work with and then become each other's accountability partners

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outside of. When that's over, you have a weekly Zoom call. It says, hey, what's going on? Then

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every week you're on that Zoom call. You hold each other accountable. That way it goes, oh man,

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I didn't do my thing and shoot. Oh, dang, we got that Zoom meeting tomorrow. I got to go get it

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done now. You jump on it. If you're going to do something, find a mastermind or accountability

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partners to where you can have ongoing support. 100%. I did that for the first time. I joined

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one of Amy Porterfield's things last year. In part of that, you find your own accountability

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group. If you want accountability, you get in the Facebook group. They had Zoom networking

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events where you can find people who you like. You create your own accountability group. Then

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you're responsible for the Zoom meetings and what happens and all of that. There's three of us

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ladies who have been together for about a year. That is something I never would have thought I

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would enjoy. I'm like, this is super awkward. We're all at different phases, but we clicked

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instantly. We text each other. We get together pretty much every other week unless there's a

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conflict. It's been fantastic just for what you said, Ben. I can definitely be that kind of person

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where I'm the doer. You get it done. You just do things to get in your own zone. Even having people

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to chat with on the weeks that you didn't really do anything is such a huge motivation

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and a big accountability because you can get to tell people why you did nothing

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or what's coming up or what the roadblocks are. The feedback and advice is always super helpful.

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Yeah, the feedback on the roadblocks of just having a like-minded person to help you brainstorm

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and think of three different things that you can try next after you have thoughts

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left, especially before the invention of chat GPT.

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Yeah.

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So if you guys were starting over, you're back in your 18, your 19,

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would you go to college or would you jump straight into the workforce or entrepreneurship?

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I would not go to college.

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Why?

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Um, I think the, well, I guess it's kind of a complicated in the sense that I don't have

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the, like, if I had the knowledge I have now, if I had it then that would probably inform

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a different path for me.

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But I think going back, back, back, back, back, like, I wish, like, I would have loved

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to have had, like, more education around, like, I guess, life education and experience

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kind of leading up to that launch into adulthood of, you don't have to follow this system.

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There's actually other options that are available to you.

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And it just took me in my own experience, um, getting there.

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So I mean, I don't know who would have taught me that.

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Obviously my parents didn't.

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So, like, I don't know who would have taught me that.

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Um, but if I did have that education and that know-how or that, like, you know, there's

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another option.

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Um, I don't think I would have gotten, I'm very grateful that I went to college, but

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I don't think I would have gone to college, I think would have charted a different path.

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So would you have done, like, a gap year where, like, you just take a break after high school,

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kind of figure out life, do some things?

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Yeah.

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Maybe.

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Yeah.

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Yeah.

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And then, um, yeah, I felt like, yeah.

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And I probably would have, like, surrounded myself or like, like, like kind of tied myself

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maybe to someone like in an apprenticeship sort of a thing, like more clear on, like,

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I want to go this path and do the things I want to learn because this is what I want

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to implement in my life.

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And so I would have wanted to, like, gain more hands-on practical experience and exposure

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to people who are doing what I want to do, um, and, and learned it way earlier so that,

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you know, by mid to late twenties, I could be well on a path towards launching something

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or having already launched something, but it would have had the more practical experience.

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It was a business in or in college.

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And so much of it is head knowledge.

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Like there's not, it's great.

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You're going through all these accounting classes and marketing classes, but when you're

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not like practically applying it to a real life experience, it's really hard to like

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get that.

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You know what I'm saying?

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Like without having, I feel like I'm relearning all the same stuff I learned years and years

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ago now that it's applicable.

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I mean, obviously it's a different time now, but yeah.

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So I mean, I'm grateful for it.

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I'm not like, I don't regret it or anything, but yeah, I think it would have been a different,

321
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I'm, I'm prepared.

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Like my husband and I talk about it often, like, I don't, I don't know that we're like

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going to set our kids up to like go to college necessarily.

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I want to show them other options.

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Like if they want to, or they have a trade, they want to learn great, but like there's

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other options available.

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You don't have to do this.

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So anyway, those are some of my thoughts.

329
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Yeah.

330
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What's up?

331
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Oh, me?

332
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Oh yeah.

333
00:22:45.620 --> 00:22:45.980
Yeah.

334
00:22:45.980 --> 00:22:50.980
Well, I can tell you my experience here is I don't have a high school diploma.

335
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I finally, I, and I finally, I still don't have a high school diploma, but I finally

336
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got my, my bachelor's degree at age 42 and I'm 56 now and have never used it when I worked

337
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in a corporate world.

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I got a job at Ingram micro kind of like through the back door.

339
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There was, they, they had this back then they, they, they had this cattle call.

340
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So they put out this, the word that they're hiring.

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So they bring in all these college graduates and stuff and everybody's flying in from everywhere.

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And they sit with a panel of like five managers and they go through and they get grilled and

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interviewed and everything.

344
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Well, I missed all that.

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I just gave my resume to a friend who are somebody I've met that already worked there,

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sent me in, sat down with one manager.

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And when I went home that day, this was back when we still had tape recorders for our answer

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machines.

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I listened to it and they said, they, they offered me the job and I go, Oh wow.

350
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Okay.

351
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So I went and I got the job and then, and when, when I'm there, I'm sitting in the cafeteria

352
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and things with all these people and they talk about what colleges they went to and

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everything.

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And I'm just sitting there going, okay, well, I didn't even finish high school.

355
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And that was for some reason, my dad got in a car accident.

356
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And so I had to go to work at an early age to support the family.

357
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I tried to go to college a few times, City College, but I just didn't have the money

358
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to finish it.

359
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And so oddly enough, when I tell them, I go, I went to Long Beach City College.

360
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I don't have a degree and they're like, wow.

361
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But none of them were upset because my sales were like double to triple what they were

362
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doing.

363
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And, you know, and they were, they were kind of like surprised.

364
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They thought I had like this, this prestigious degree or something because of my knowledge

365
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and my work ethic and everything else.

366
00:24:49.740 --> 00:24:52.980
He goes, no, I was just more desperate than you guys.

367
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Yeah.

368
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Yeah.

369
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And then the reason I got my degree was when.

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you know, the economy hit hard. I was in the, I was in a mortgage broker. I was in wholesale.

371
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And when 2008 hit, and that crashed, and I stayed in way too long, because that was my career.

372
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And then I couldn't get a job anywhere. So I ended up working for an online university.

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And then so they paid for my schooling. So I stayed there four years, got my degree and then left.

374
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That was, but to do it over again, I think that unless you're going to be specializing in

375
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something, like if you're going to be a lawyer, you're going to be a doctor, or you're going to

376
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be something like that, then yes, you need that in order to do it. But if you're going to be a

377
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business person there, I learned, I have a business degree. And I learned nothing. I use none of it

378
00:25:54.180 --> 00:26:00.800
in my in my day to day business. Is it because it was theory or just not applicable or just

379
00:26:00.800 --> 00:26:05.420
out or outdated? Because they're just, yeah, things are just outdated, they don't keep up

380
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with anything. And, and, you know, it's kind of like, well, nobody's doing that anymore. I mean,

381
00:26:11.700 --> 00:26:24.160
it's, it's like it business moves so fast, that, you know, once you build a curriculum and in a

382
00:26:24.720 --> 00:26:29.560
Yeah. And really cool. I love that you found your way in and just work your way,

383
00:26:29.560 --> 00:26:33.620
work your way through. I would say take the money, spend the money and go to like,

384
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special like workshops on on what you and find like a guru or something on what you

385
00:26:40.360 --> 00:26:44.560
on the field that you want to be in. That's that would be better spent.

386
00:26:47.800 --> 00:26:52.860
Totally agree. So Christy, I don't think you were here. The next question is,

387
00:26:53.340 --> 00:26:56.620
would you go to college or jump straight into the workforce or entrepreneurship?

388
00:26:58.440 --> 00:27:00.620
And I love that you got your box. Everybody else got in their box.

389
00:27:02.800 --> 00:27:09.740
I literally I accidentally hung up when I was getting into my car and I got the box whenever I

390
00:27:09.740 --> 00:27:17.340
went to my car. And I'm super excited. I'll have to put the hat on when I get back home. But

391
00:27:18.920 --> 00:27:26.120
so I love that show. If everybody remembers, but I mean, I'm basically a nuclear physicist.

392
00:27:26.740 --> 00:27:35.600
And what I do requires a college degree. And I, when I was in high school, I was like,

393
00:27:35.600 --> 00:27:41.820
pretty adamant that I was going to get an engineering degree. And I would say for me,

394
00:27:41.820 --> 00:27:49.840
yes, I would go back and do it all over again. And I would study engineering. And I feel like

395
00:27:49.840 --> 00:27:56.380
I'm really happy with the path that I have. But I have to say that when I started college,

396
00:27:56.500 --> 00:28:04.300
we were just transitioning out of dial up internet into Ethernet. And I finally got

397
00:28:04.500 --> 00:28:09.640
a cell phone like cell phones became like a real thing when I was in my second year of college.

398
00:28:10.280 --> 00:28:18.440
And so now like for my nieces and nephews, and, you know, when they're asking me,

399
00:28:19.240 --> 00:28:24.500
what should they study? And I'm telling them, you know, like all the engineering jobs are being

400
00:28:24.500 --> 00:28:31.360
offshored as well. Like most of the engineers entry level engineering positions are in India

401
00:28:31.360 --> 00:28:38.400
and China and, and the job market is fierce and you have to be scrappy and adaptive and like

402
00:28:38.400 --> 00:28:43.420
kind of information is at your fingertips, anything that you want to know, you don't have

403
00:28:43.420 --> 00:28:50.160
to go to college to access that information. And so like, I'm just kind of telling them,

404
00:28:50.680 --> 00:29:01.040
you have to look at the ROI on the actual degree that you're getting. And if there is a real need

405
00:29:01.040 --> 00:29:09.640
to have an actual degree to do that profession. So like I have one niece and she's like in this,

406
00:29:10.680 --> 00:29:16.420
it's like insurance statistics, basically, she calculates probabilities for insurance. And like

407
00:29:16.420 --> 00:29:24.720
you do actually have to have a degree to get that position. Whereas I have like other nieces and

408
00:29:24.720 --> 00:29:29.760
nephews, and they're like a bank teller, or they're like a manager at a grocery store,

409
00:29:29.760 --> 00:29:36.720
and you don't really need degrees to like enter into that workforce. And so it's kind of one of

410
00:29:36.720 --> 00:29:46.480
those situations where it's, it's an investment of time and money, in my opinion, it's not just like

411
00:29:46.480 --> 00:29:54.720
a next phase in your life, go away party for four years. And so I do think that there is a lot of

412
00:29:55.000 --> 00:29:59.980
in a college education, but I don't think it's valuable for all.

413
00:30:00.000 --> 00:30:05.760
life paths. Totally agree.

414
00:30:09.700 --> 00:30:14.180
Well, a college degree just shows you how to go get a job.

415
00:30:16.680 --> 00:30:21.840
It prepares you to be an employee. If you want to be a business owner

416
00:30:21.840 --> 00:30:26.660
or something that you just get out there and get real world experience.

417
00:30:30.640 --> 00:30:34.540
I also think you have to be really, oh sorry Corinne, go ahead. No, you go ahead Jen.

418
00:30:34.780 --> 00:30:39.140
Just a quick comment. I also think that it's important for young, I mean the burden of debt

419
00:30:39.140 --> 00:30:44.000
is so high I think as well. So I think and I think it's hard for young people to comprehend

420
00:30:44.000 --> 00:30:49.040
that. Like I wish I had understood that. I was fortunate to work and I paid off my debt like

421
00:30:49.580 --> 00:30:54.000
really early out of college. It was like I felt burdened by it. But I don't think that that's like

422
00:30:54.420 --> 00:30:58.080
the same for, I don't know that there's a lot of education that goes into the financial

423
00:30:58.080 --> 00:31:02.380
implications of that four-year degree and how you could potentially use that money otherwise.

424
00:31:02.940 --> 00:31:08.860
So I just, it's interesting the whole the whole model and how it can be really burdensome. Unless

425
00:31:08.860 --> 00:31:14.160
like like Chrissy you were saying or even or Vin, you know that it's important for a particular

426
00:31:14.180 --> 00:31:17.520
path that you're going to pursue like engineering or whatever. But yeah.

427
00:31:18.080 --> 00:31:22.420
Like what Vin said, they teach you to be employees and that's why there's you know your

428
00:31:23.060 --> 00:31:28.040
fall fest booth whatever at college like sign up for a credit card. Let's make it easy for

429
00:31:28.040 --> 00:31:33.260
you to get in debt so you get a get a job and pay it off the rest of your life. I mean that's

430
00:31:33.260 --> 00:31:38.360
that's the whole model. I know Robert Kiyosaki talks about it a lot. Like they pay they were

431
00:31:38.360 --> 00:31:44.840
all taught to be employees. That's one of the cornerstones I was just gonna just double down

432
00:31:44.840 --> 00:31:50.120
on what Vin said is like I talked to you know this is a this is a hot top you know I have a

433
00:31:50.120 --> 00:31:55.100
12-year-old and you know she's got a college fund and I've got an 11-year-old and a nine-year-old

434
00:31:55.100 --> 00:31:59.860
and they their college is paid for if they want to go and the more I kind of look at the landscape

435
00:31:59.860 --> 00:32:06.140
and the more I sort of unpack you know my experience and their dad's experience and and

436
00:32:06.140 --> 00:32:12.520
sort of where those how those stories played out and you know you look around and and it really

437
00:32:12.520 --> 00:32:20.140
for me literally boils down to as a parent you know what even my experiences when I had a very

438
00:32:20.140 --> 00:32:24.740
unconventional experience which I'll tell you in a second but for me right now in terms of how I'm

439
00:32:24.740 --> 00:32:30.660
thinking about it and how I'm and guiding my kids is I'm raising bosses not employees

440
00:32:32.060 --> 00:32:39.780
and I think that there is a mindset thing that you can instill really early that just gets

441
00:32:40.540 --> 00:32:48.760
my kids now thinking more critically about like what is the ROI of any of this you know and you

442
00:32:48.760 --> 00:32:54.540
know I have a master's degree in mental health counseling from NYU. I did not go to college in

443
00:32:54.540 --> 00:33:00.180
a traditional way. I did my entire undergrad degree online so I started my undergraduate

444
00:33:00.180 --> 00:33:06.000
degree in 2002 when it was distance education and your professor mailed you a packet with your books

445
00:33:06.000 --> 00:33:12.320
and a binder and a fax number and a phone number to contact them when you needed help and then

446
00:33:12.320 --> 00:33:18.460
as I progressed I took seven and a half years to do my undergrad degree and just was working and

447
00:33:18.460 --> 00:33:26.680
living my life and having you know my experience of my 20s and whatever and really kind of taking

448
00:33:26.680 --> 00:33:31.600
my time and learning what the options were that were available and then I decided that

449
00:33:31.720 --> 00:33:35.280
I really you know I really like the psychology and I was going to go into the mental health

450
00:33:35.280 --> 00:33:41.420
counseling stuff but you know I'd been modeling for 15 years and so I was like hello master's

451
00:33:41.420 --> 00:33:49.520
programs at NYU I've been a model forever. I'd like to get into your program please and I had

452
00:33:49.520 --> 00:33:55.300
to figure out I had to get scrappy about how I was going to pitch myself to this program that I wanted

453
00:33:55.300 --> 00:34:00.900
to go into and one of the suggestions from one of the counselors was go volunteer go do some

454
00:34:00.900 --> 00:34:07.900
volunteering and I volunteered at a suicide hotline in New York City for three years and they had this

455
00:34:07.900 --> 00:34:12.580
Samaritans I don't know if anybody knows the Samaritans network of hotlines they're out of

456
00:34:12.580 --> 00:34:21.199
the UK but they have an amazing training program okay so bookmark that. Then I go I finally I

457
00:34:21.199 --> 00:34:24.920
applied one year got waitlisted didn't get in applied the second year got in the second year

458
00:34:24.920 --> 00:34:30.420
they were like let her in she's not coming she's not going to stop before we do and had a wonderful

459
00:34:30.420 --> 00:34:37.440
experience loved it I'm a learner I'm a nerd I'm a student I don't see it as a waste however

460
00:34:37.440 --> 00:34:46.780
it was $120,000 for two years that I graduated with that kind of debt got married got pregnant

461
00:34:46.780 --> 00:34:54.239
in my last year started having babies never really went to work and then fast forward to 2020 and I'm

462
00:34:54.239 --> 00:34:59.980
a mom now of three kids scrolling through my Instagram and who pops up in a target

463
00:35:00.000 --> 00:35:05.740
it but Chelsea and Steven. And I'm like, oh, this looks like something I can do while I'm

464
00:35:05.740 --> 00:35:13.540
waiting to go back to what I'm doing. And I will tell you that in terms of ROI on the things that

465
00:35:13.540 --> 00:35:20.380
I've invested in for myself was that hotline volunteer training, which was free. The skill

466
00:35:20.380 --> 00:35:26.380
set that I learned in that I have applied in all aspects of my life. Learning active listening is

467
00:35:26.380 --> 00:35:35.840
I think every profession should be taught. And the brain maker mastermind. I have ROI that

468
00:35:35.880 --> 00:35:43.740
$5,000 investment like nothing I could ever do with my graduate degree. Doing dollars for hours,

469
00:35:44.060 --> 00:35:49.840
trading counseling sessions and being a therapist. And what I've done is I've taken what I learned

470
00:35:49.840 --> 00:35:56.520
and I've implemented it now into a program, you know, and become an entrepreneur around that. But

471
00:35:56.520 --> 00:36:02.720
it's all been built on everything that I started with with Rainmakers and, you know, being creative

472
00:36:02.720 --> 00:36:10.380
and being nimble and being, you know, thinking like a boss and not like an employee. So the

473
00:36:10.380 --> 00:36:16.960
short answer is, I think for me, it's not about to college or not to college. I think it's about

474
00:36:16.960 --> 00:36:23.580
being intentional about what the landscape of the jobs look like for the various things you can get

475
00:36:23.580 --> 00:36:29.200
educated for and going into it with the right expectations and perspective on what the actual

476
00:36:29.400 --> 00:36:36.360
value is. And so, you know, I'm going to make my kids that they all know when they start high school,

477
00:36:36.360 --> 00:36:42.120
they have to start a business and that's it. And I don't care if it's like a lemonade stand or

478
00:36:42.120 --> 00:36:48.180
something, but I'm going to start giving them the perspective that they're going to need to,

479
00:36:48.440 --> 00:36:53.240
that by the time they're choosing college, you know, if they want to be a doctor or a lawyer

480
00:36:53.660 --> 00:36:58.680
or an engineer or whatever, you know, whatever. I mean, my kids are very, all three very different.

481
00:36:58.760 --> 00:37:03.760
So it's going to be fun to watch. But I think that it's a, I think it's a perspective thing.

482
00:37:03.760 --> 00:37:08.240
And I think it's a delineation of that. Exactly what Vin said, exactly what you said, Jenna, like

483
00:37:08.240 --> 00:37:14.780
are we bosses? Are we employees? You know? And I think, you know, not to get a little political

484
00:37:14.780 --> 00:37:20.000
or whatever, but like, I think there's something in the system here in this country in particular

485
00:37:20.460 --> 00:37:24.100
that really loves us to be employees. 100%.

486
00:37:24.100 --> 00:37:29.220
And I think, you know, I could deep dive on that, but I think you guys all kind of get it. And I

487
00:37:29.220 --> 00:37:33.300
think you're right. I think it's, you know, there's a lot of mechanisms in our culture

488
00:37:34.920 --> 00:37:43.540
that keep us vulnerable when we think that way. And so it's use it, don't let it use you

489
00:37:43.540 --> 00:37:51.020
kind of vibes, right? Like what do you need and what's the real potentiality of any education,

490
00:37:52.020 --> 00:37:56.880
no matter what you pay for it or how much time you invest in it, you know? And does that mean,

491
00:37:57.200 --> 00:38:01.840
you know, dollar value? Does that mean personal growth value? Like all of those things

492
00:38:01.840 --> 00:38:07.880
matter, I think in the end, but you know, I think it's a really good question actually.

493
00:38:08.120 --> 00:38:13.340
And one that I hotly debate with my parenting friends. And it's really interesting to see,

494
00:38:13.500 --> 00:38:18.740
it's really interesting to see who's still that traditional conventional mindset and how upset

495
00:38:18.740 --> 00:38:22.620
they get when you tell them that you aren't going to force your kids to go to college if they

496
00:38:22.880 --> 00:38:29.620
pitch you a better idea, you know? And then the people that are like, oh yeah, obviously not.

497
00:38:29.620 --> 00:38:34.540
It's really interesting. And I think it's an exciting time. Everything that's changing in

498
00:38:34.540 --> 00:38:39.820
that whole system right now, really, I think creates opportunity if you know where to look for

499
00:38:40.120 --> 00:38:45.760
it. Totally. I saw a post a couple of weeks ago from Alex Formosy. He said, it's never been easier

500
00:38:45.880 --> 00:38:49.880
to build up. He said, it's never been easier to have success, not even build a business. But then

501
00:38:49.880 --> 00:38:56.400
he also said, and it's also never been easier to be distracted. That's totally true. But I love what

502
00:38:56.400 --> 00:39:02.960
he said. Arizona is definitely like an entrepreneurial hub. And several weeks ago,

503
00:39:02.980 --> 00:39:06.260
it was probably a few months ago by now, our doorbell rang. And there was like this little

504
00:39:06.260 --> 00:39:11.760
group of kids, probably like five to 10 years old. And they were talking so fast. It was like,

505
00:39:11.860 --> 00:39:16.060
wait, what's going on? But they were asking if we had a dog they could walk, so they could earn

506
00:39:16.060 --> 00:39:21.460
money because they wanted to go down to the convenience store and buy gummies. And they were

507
00:39:21.460 --> 00:39:25.340
so excited. And we're like, no, sorry, we don't have a dog. And then they all just like ran over

508
00:39:25.340 --> 00:39:29.420
the next house across the street. And it was so cute. And I was like, hey, first of all,

509
00:39:30.240 --> 00:39:34.520
yay parents for letting your kids go out and wander around. Because our area is not,

510
00:39:34.940 --> 00:39:38.940
it's not bad. It's not dangerous. It's super quiet. And I thought, way to go kids for like,

511
00:39:39.600 --> 00:39:42.720
you want something, you're going to go out and you're going to find a way to get it. Like,

512
00:39:42.740 --> 00:39:44.820
you're not going to sit around and ask your parents for money so you can go buy gummies.

513
00:39:45.120 --> 00:39:47.900
You're going to go find a way to make some money and get your own gummies.

514
00:39:48.220 --> 00:39:50.280
How to figure that out. Yeah, it was awesome.

515
00:39:50.280 --> 00:39:55.480
I know I make my kids repack my returns when they come back, I have all my returns come.

516
00:39:55.940 --> 00:39:59.920
And then I have my manufacturer send me brand new empty boxes. And so

517
00:40:00.000 --> 00:40:04.880
the returns that come back to the house have to be unboxed, inspected, to make sure that they're

518
00:40:05.180 --> 00:40:11.320
resellable. And then they have to be organized and then repacked. And so I set up a little

519
00:40:11.320 --> 00:40:17.420
child labor assembly line and I make the kits. It's literally, this was the one of the things,

520
00:40:17.420 --> 00:40:21.760
this was one of the things that was tricky about this business was that it's unseen by my children.

521
00:40:21.980 --> 00:40:26.220
And so they're like, sure, mom, you have a job, right? Whatever. And they're like, honey bear,

522
00:40:26.220 --> 00:40:30.420
sure. And then I'm like, no. And so I don't know that it's even economically

523
00:40:33.100 --> 00:40:37.240
good or valuable for me to even be doing that as an exercise, but I think it's an important

524
00:40:37.240 --> 00:40:41.680
thing for them to be hands-on about it. And then what I do is I pay the minimum wage

525
00:40:42.080 --> 00:40:47.160
prorated by the minute, which is 25 cents a minute in California. And I make them invoice

526
00:40:47.160 --> 00:40:52.760
me once a month. And so they each have a little file folder in the kitchen and they have to,

527
00:40:52.760 --> 00:40:56.800
they do their hours, they have to clock them and then they have to fill out their invoices

528
00:40:57.200 --> 00:41:02.260
and then they have to add it up and put the date and what they did and how many minutes they did.

529
00:41:02.980 --> 00:41:09.500
And then just to get them thinking and I'm on the fence. I said, I think that once they're 13,

530
00:41:09.580 --> 00:41:11.880
they're going to start losing taxes off that money too.

531
00:41:13.920 --> 00:41:16.660
I love that. Plus you want to invest in real estate, right? Get that money back.

532
00:41:17.220 --> 00:41:21.100
Totally. Corinne, you may already know this, but there are ways to

533
00:41:24.020 --> 00:41:29.860
like tax wise to have all your kids be employees and you can benefit. So just making sure you know

534
00:41:29.860 --> 00:41:33.840
that and are doing that. Cause there's really great benefits even from like infancy. I think

535
00:41:33.840 --> 00:41:37.980
you can, I was like. The real loophole is, I think it's like, they just, you just have to

536
00:41:37.980 --> 00:41:42.200
have the model on your Instagram. Yeah, exactly. Like take a picture and yeah. And then there's

537
00:41:42.200 --> 00:41:46.480
like a minimum amount of money you can say to them every annually. Yeah. Yeah. My uncle did

538
00:41:46.480 --> 00:41:51.900
that years ago, like 20 years ago, he had corporations and his kids were employees and

539
00:41:53.800 --> 00:42:00.560
yeah. It changes every year. It was last I checked, it was $12,000. You can pay them

540
00:42:00.560 --> 00:42:04.080
max a year without it. I think that's what it still is. I think we just checked this this year.

541
00:42:04.440 --> 00:42:14.640
So, yeah. So cool. Yeah. Well, I, I, I haven't weighed in on my answer to that question, Jen,

542
00:42:14.640 --> 00:42:22.620
I'm going to college. So I, I'm a huge advocate for education. I'd say, yes. I was a career

543
00:42:22.620 --> 00:42:29.100
technical education director. So I was in public public education for 27 years and now I'm in

544
00:42:29.100 --> 00:42:35.040
higher ed. So I'm like, I'm the college business professor. Oh my God. I love that. We're all

545
00:42:35.040 --> 00:42:40.940
talking. I'm that person. So I was a high school business teacher for 22 years. And then a high

546
00:42:40.940 --> 00:42:45.720
school principal, my last five. And I also was the director for the career technical education

547
00:42:45.760 --> 00:42:50.680
programs. And so I'm huge advocate for skilled trades and we've seen a big surge in those coming

548
00:42:50.680 --> 00:42:58.460
back today. It used to have a stigma of it's those kids. I hated that vocational is what we

549
00:42:58.460 --> 00:43:04.580
used to be called, but now we're career technical education. But those kids I'm telling you are

550
00:43:04.580 --> 00:43:11.540
super smart and the math they can do in their welding classes would beat any business major.

551
00:43:11.980 --> 00:43:15.560
I'm telling you. That's awesome. What are the top vocational things that you're,

552
00:43:15.560 --> 00:43:23.480
that you see? And you just said welding. What else? Yeah. So welding, machining, anything,

553
00:43:24.340 --> 00:43:33.540
ag, ag mechanics is, so I'm in Kansas. So they are that yes, Corinne, they are very secure jobs

554
00:43:33.540 --> 00:43:38.560
right now. So, and there's, there's always this swing, you know, there's this swing in education

555
00:43:39.200 --> 00:43:44.040
of don't send your kids to vocational ed, you know, career and tech ed. That's, that's the

556
00:43:44.240 --> 00:43:51.000
stigma of it's those kids who can't make it in the regular school. Right. And now we're seeing

557
00:43:51.000 --> 00:43:58.520
this big swing back of yes, put them in the skilled, skilled trades. So I, I did that. I wrote

558
00:43:58.520 --> 00:44:04.100
grant funding. I did all the Perkins grant, all the things for current technical education for

559
00:44:04.100 --> 00:44:09.920
our district. And then now I teach in higher ed at Tabor college. I'm a business professor.

560
00:44:11.140 --> 00:44:19.680
So, and I would say, yes, for me, yes. Go to college. Does every kid need college?

561
00:44:20.700 --> 00:44:26.940
No. There are kids who college just isn't, isn't for them. It's not the fit for them.

562
00:44:28.760 --> 00:44:34.760
But I think one piece that we haven't talked about is for kids going to college, it is a,

563
00:44:34.760 --> 00:44:40.720
is a time of maturity. You know, I see these kids come in as freshmen and I see them leave

564
00:44:40.720 --> 00:44:46.180
as seniors and the growth that they've made in maturing and the decision-making just the

565
00:44:46.180 --> 00:44:56.840
development of their brain and their thinking is, it changes dramatically. And I, my challenge now

566
00:44:57.080 --> 00:44:59.980
in education is what Corinne just put in there was.

567
00:45:00.000 --> 00:45:08.080
AI? How do I teach critical thinking and problem solving when kids just want to put it in

568
00:45:08.080 --> 00:45:13.260
that GPT and get their paper done, right? So that's really been changing higher education.

569
00:45:13.400 --> 00:45:20.280
It's a big conversation now in higher ed is how do we teach? Is higher ed losing its value because

570
00:45:20.280 --> 00:45:28.860
of AI? And how do we combat that to still make a college education valuable asset to students? And

571
00:45:29.580 --> 00:45:35.420
it's a challenge. It's a big conversation in my world right now. I'm speaking at a conference

572
00:45:35.420 --> 00:45:42.980
next month on it. How do I change my... So anyway, would I go to college? Yes. I love school. I went

573
00:45:42.980 --> 00:45:49.500
back to my doctorate when I was 50. I started school and I'm still in school. Doing this is

574
00:45:49.500 --> 00:45:56.920
learning. I mean, I love to learn. But could some of these kids went out and started a business on

575
00:45:56.920 --> 00:46:07.320
their own? Maybe. Yeah. A few of them. But a lot of them just need to grow up. And college kind of

576
00:46:07.320 --> 00:46:12.260
gives them that space between leaving home and doing the thing to get to that point for some

577
00:46:12.260 --> 00:46:16.560
of these kids. I'm really glad you said that because, well, two things I've seen recently.

578
00:46:16.720 --> 00:46:21.220
Number one, there was this big thing. I don't know. I was scrolling Instagram. And it's like

579
00:46:21.220 --> 00:46:26.360
a problem now that parents are so attached to their kids. It's like a competition of who has

580
00:46:26.360 --> 00:46:30.340
the most glamorous dorm room. And it's like, it's not about you, parents. It's about your kids. And

581
00:46:30.340 --> 00:46:33.780
they're like, you know, kids used to be like, let's goodwill. Let's thrift this because I have no

582
00:46:33.780 --> 00:46:38.640
money. What can I do? And now that's totally changed. And then we're just talking. I was out to breakfast

583
00:46:38.640 --> 00:46:45.920
with some friends a couple months ago. And she is working in a high school. And actually, in senior

584
00:46:45.960 --> 00:46:55.240
years, they're having to... It's like a... What'd she call it? She called it like a transition year to prepare

585
00:46:55.240 --> 00:46:59.640
kids to be ready for college because they are so ill-equipped to take care of themselves.

586
00:47:01.540 --> 00:47:05.780
Just look at the statistics on the number of parents that go to job interviews with their kids.

587
00:47:06.300 --> 00:47:12.540
Just Google that. It's crazy. Or how many parents call the employer of the kid?

588
00:47:13.280 --> 00:47:17.240
How many parents try to call me as their business professor? I'm like, I'm not talking, FERPA.

589
00:47:19.640 --> 00:47:26.740
But it's amazing. And our kids aren't are equipped to even to transition. And at least college gives

590
00:47:26.740 --> 00:47:32.060
them that a little bit of that space, you know, to get to that point. But you're right here,

591
00:47:32.060 --> 00:47:37.720
I'm not quite. So I'm curious, as I love your hat, Christy. So as a business professor,

592
00:47:37.760 --> 00:47:41.540
do you feel like you are keeping up to date with what they need to know?

593
00:47:42.500 --> 00:47:51.200
It's a challenge. I mean, so I read all the time. You have to stay current with current events. A

594
00:47:51.200 --> 00:48:00.380
textbook is old the day it's published. So you have to constantly keep up. So OER resources

595
00:48:00.380 --> 00:48:09.160
are the best things because they're constantly updated. It's a different game than what it used

596
00:48:09.160 --> 00:48:15.020
to be, where you can make a PowerPoint and you can use that PowerPoint over and over for the next

597
00:48:15.100 --> 00:48:22.440
three or four years. But now kids can learn it. They have to know how to use it. And that's what

598
00:48:22.440 --> 00:48:26.820
higher ed has changed. You can't just you can't just be the sage on the stage. It's not a stand

599
00:48:26.820 --> 00:48:32.600
and deliver anymore. It is interact, critical thinking skills. How do they work with each

600
00:48:32.600 --> 00:48:37.800
other? Teamwork. Google, what are the top skills that employers need today? They can learn knowledge

601
00:48:38.440 --> 00:48:41.700
if they want to. They don't know how to interact and collaborate. And

602
00:48:42.960 --> 00:48:46.980
so those kind of things are what we have to focus on in higher ed to get kids ready.

603
00:48:49.600 --> 00:48:54.540
How to find the information, the right information and use it. So.

604
00:48:57.940 --> 00:49:00.280
So interesting. Anybody else?

605
00:49:04.940 --> 00:49:11.800
Okay. I'm curious, what is the last book you've read or what current book are you reading?

606
00:49:12.520 --> 00:49:15.840
Business, professional, anything? Or has it been a year since you picked up a book?

607
00:49:16.800 --> 00:49:26.380
I just finished the perfect week formula by I think Megan mentioned it, not last week,

608
00:49:26.380 --> 00:49:38.180
the week before in the Thursday call. And so I got that book. And that was, yeah,

609
00:49:38.180 --> 00:49:44.100
like a lot of the same threads that we had talked about in the first week of the accelerator,

610
00:49:44.780 --> 00:49:51.280
maybe just explained a different way, or maybe just adding to some of those same concepts.

611
00:49:52.820 --> 00:49:59.200
And yeah, that was, it was a good book. Definitely was good supplement to everything

612
00:49:59.200 --> 00:49:59.980
that we had talked about.

613
00:50:00.000 --> 00:50:01.420
in that first week.

614
00:50:02.520 --> 00:50:02.860
Nice.

615
00:50:03.480 --> 00:50:04.580
Atomic Habits, love that.

616
00:50:04.640 --> 00:50:05.400
I've not read it yet.

617
00:50:05.480 --> 00:50:06.620
I've just heard a lot about it.

618
00:50:07.200 --> 00:50:09.640
What do you, when, are you currently reading that

619
00:50:09.640 --> 00:50:11.120
or have you finished it?

620
00:50:12.520 --> 00:50:14.140
I do an audio book.

621
00:50:15.080 --> 00:50:15.920
Nice, okay.

622
00:50:17.360 --> 00:50:19.020
And it's trying to kill time.

623
00:50:19.700 --> 00:50:21.860
So I go for a mile and a half walk

624
00:50:21.860 --> 00:50:22.860
with my dog every morning.

625
00:50:23.160 --> 00:50:24.960
So I have an audio book on

626
00:50:25.100 --> 00:50:27.340
and I just have these speakers that go around my neck.

627
00:50:27.560 --> 00:50:28.580
So that way my ears are free

628
00:50:28.580 --> 00:50:29.520
so I can hear what's going on.

629
00:50:30.340 --> 00:50:31.520
So I have that one.

630
00:50:31.760 --> 00:50:33.280
And then the other one is called

631
00:50:33.540 --> 00:50:36.740
Dynasty Building a Championship Insurance Team.

632
00:50:38.080 --> 00:50:39.800
That one's just got released

633
00:50:39.820 --> 00:50:41.620
and I just got it in my hands.

634
00:50:42.100 --> 00:50:45.900
So I'm pausing Atomic Habits to read that one

635
00:50:45.900 --> 00:50:46.460
because that's shorter.

636
00:50:46.720 --> 00:50:48.740
Atomic Habits is pretty lengthy.

637
00:50:49.340 --> 00:50:49.860
Okay.

638
00:50:50.000 --> 00:50:52.540
It's like 10 hours, you know.

639
00:50:52.540 --> 00:50:54.860
Well, I can listen to podcasts all day long.

640
00:50:54.980 --> 00:50:57.420
If I listen to a book, my mind goes,

641
00:50:57.420 --> 00:50:58.580
I have to read.

642
00:50:59.120 --> 00:51:01.420
Listening to a book is useless for me.

643
00:51:01.880 --> 00:51:02.980
Yeah, that's how I sometimes it's,

644
00:51:03.760 --> 00:51:06.500
I like it, you know, I have audible

645
00:51:06.500 --> 00:51:08.640
so it breaks down in chapters and I can rewind

646
00:51:08.640 --> 00:51:09.920
and go, whoa, wait, hold on.

647
00:51:10.100 --> 00:51:11.440
I just, my mind just wandered.

648
00:51:11.640 --> 00:51:12.560
So let me go back to that.

649
00:51:15.520 --> 00:51:15.940
Nice, okay.

650
00:51:17.300 --> 00:51:18.700
I've been reading two books.

651
00:51:18.980 --> 00:51:21.980
One, I finished, I love Malcolm Gladwell.

652
00:51:22.140 --> 00:51:24.200
If you haven't read his book, I think they're really good.

653
00:51:24.320 --> 00:51:26.120
No, I just finished reading his second one

654
00:51:26.120 --> 00:51:27.580
that just came out on The Tipping Point.

655
00:51:28.080 --> 00:51:29.040
That's really good.

656
00:51:29.300 --> 00:51:30.900
And then I'm also reading a book

657
00:51:30.900 --> 00:51:32.460
to kind of go along with my brand

658
00:51:32.460 --> 00:51:33.880
to help me kind of develop my brand.

659
00:51:34.120 --> 00:51:37.680
It's called Raising Resilient Kids

660
00:51:39.120 --> 00:51:41.620
by Rhonda Spencer Wang.

661
00:51:42.400 --> 00:51:43.360
I'm not sure how you pronounce it.

662
00:51:43.580 --> 00:51:47.860
Anyway, it is such a good book for my brand.

663
00:51:48.780 --> 00:51:50.360
It's aligned so perfectly.

664
00:51:50.480 --> 00:51:51.860
So I'm taking a lot of what things

665
00:51:51.860 --> 00:51:53.440
that she has talked about in her book

666
00:51:53.440 --> 00:51:56.600
and making, rewarding it

667
00:51:56.600 --> 00:51:57.860
and kind of restructuring a little bit,

668
00:51:58.320 --> 00:52:01.960
but making freebies for my Instagram account.

669
00:52:04.400 --> 00:52:05.880
So that's what I've been working on.

670
00:52:07.400 --> 00:52:07.400


671
00:52:09.620 --> 00:52:12.620
I'm reading a book called Habits of the Household.

672
00:52:13.440 --> 00:52:16.880
It's about like liturgies in house.

673
00:52:17.520 --> 00:52:17.740
It's cool.

674
00:52:18.100 --> 00:52:18.520
It's a good book.

675
00:52:22.460 --> 00:52:24.300
And I saw Corinne's doing the 5 a.m. Club.

676
00:52:25.820 --> 00:52:27.420
Are you in the 5 a.m. Club?

677
00:52:27.580 --> 00:52:28.400
Are you awake at that hour?

678
00:52:31.860 --> 00:52:34.460
I go through spurts where I do it.

679
00:52:36.180 --> 00:52:39.480
I've been, it just depends what's going on with my kids.

680
00:52:39.680 --> 00:52:41.820
Some days I'm like up and raring to go.

681
00:52:42.240 --> 00:52:45.000
Like I've had a couple of 4.30 a.m. starts

682
00:52:45.060 --> 00:52:46.480
the last week or so.

683
00:52:46.480 --> 00:52:49.540
And then sometimes I'm like, nope,

684
00:52:49.540 --> 00:52:51.920
today my brain needs the sleep to work properly.

685
00:52:52.340 --> 00:52:54.420
And it also depends on what kind of like sprints

686
00:52:54.420 --> 00:52:56.380
and deep work sessions I have planned.

687
00:52:56.520 --> 00:52:59.060
So if I know I have lots of like meetings

688
00:52:59.080 --> 00:53:01.620
and like collaboration stuff happening that day,

689
00:53:01.620 --> 00:53:04.860
I like to get up earlier and do my alone work.

690
00:53:05.040 --> 00:53:07.420
But if I know I'm gonna have a chunk later in the day

691
00:53:07.420 --> 00:53:08.640
to do that, then I'm not,

692
00:53:08.740 --> 00:53:11.280
I don't feel as driven to get up and do 5 a.m.

693
00:53:12.980 --> 00:53:16.060
It's a lovely idea to do it every single day.

694
00:53:16.060 --> 00:53:18.220
And I know that like the book prescribes

695
00:53:18.220 --> 00:53:20.380
like just tough it out for 90 days

696
00:53:20.380 --> 00:53:22.860
and then you'll like, it'll be locked in.

697
00:53:23.120 --> 00:53:27.200
But I'm just, you know, 90 whole days.

698
00:53:27.400 --> 00:53:30.100
I don't, who hasn't in a row to do the same thing?

699
00:53:30.180 --> 00:53:31.440
Like that's a lot of days.

700
00:53:32.840 --> 00:53:35.500
So I'm getting there, I'm getting there,

701
00:53:35.500 --> 00:53:37.020
but I do love it when I do it.

702
00:53:37.020 --> 00:53:40.100
I'm like, oh yeah, this is, I'm getting so much done.

703
00:53:40.160 --> 00:53:41.960
And my brain is so clear and creative

704
00:53:41.960 --> 00:53:45.360
first thing in the morning, I can get so much done.

705
00:53:46.060 --> 00:53:48.860
And so I do like to do it when I can,

706
00:53:49.040 --> 00:53:51.600
but I'm also managing my sleep hygiene

707
00:53:51.600 --> 00:53:54.020
and my wellbeing and my burnout at the same time,

708
00:53:54.100 --> 00:53:57.420
which so it's not always the most practical thing to do.

709
00:53:58.240 --> 00:53:59.360
So, you know.

710
00:54:00.200 --> 00:54:03.320
I've gotten to the point where I wake up before five

711
00:54:03.320 --> 00:54:06.000
without an alarm, but we'll see,

712
00:54:06.000 --> 00:54:07.800
we'll see what happens as it gets darker.

713
00:54:07.800 --> 00:54:11.060
Because right now for like the last four months,

714
00:54:11.100 --> 00:54:13.980
the sun's been shining in my window about 20 to five.

715
00:54:13.980 --> 00:54:15.980
So you will see, but I love it.

716
00:54:15.980 --> 00:54:17.220
All my after mornings are the best.

717
00:54:17.640 --> 00:54:19.620
Nothing like a good early morning, get stuff done.

718
00:54:20.180 --> 00:54:20.860
So much done.

719
00:54:21.920 --> 00:54:23.020
Okay, final question.

720
00:54:24.360 --> 00:54:25.820
What podcast do you listen to?

721
00:54:31.000 --> 00:54:33.420
None, none, none, none.

722
00:54:37.660 --> 00:54:43.960
If I have time, I go to that Dr. Shannon Irving podcast.

723
00:54:43.980 --> 00:54:46.580
I'll go to her Green or Irving website

724
00:54:46.580 --> 00:54:50.080
and I'll like scroll through her podcast

725
00:54:50.080 --> 00:54:51.840
and like pick something that's like

726
00:54:53.200 --> 00:54:55.560
resonating with me right then.

727
00:54:56.100 --> 00:54:59.920
But mostly I honestly don't have time.

728
00:55:02.500 --> 00:55:05.760
Then are you cutting up all the podcasts you listen to?

729
00:55:06.120 --> 00:55:06.700
Yeah.

730
00:55:06.700 --> 00:55:10.860
I listen to Alex Ramosi.

731
00:55:12.420 --> 00:55:15.340
He does it on marketing.

732
00:55:16.040 --> 00:55:18.600
So he has some amazing stuff on marketing and stuff.

733
00:55:19.140 --> 00:55:25.380
And he has two books, actually, on Spotify that I've been listening to.

734
00:55:25.380 --> 00:55:28.880
One's called 100 Million Dollar Offers.

735
00:55:31.900 --> 00:55:33.700
And then the other one is...

736
00:55:35.180 --> 00:55:39.020
Yeah, so his podcasts are pretty good on there.

737
00:55:39.660 --> 00:55:44.880
So if you want marketing stuff, I'll write his name down on here in the chat so you can

738
00:55:44.880 --> 00:55:45.160
see it.

739
00:55:45.320 --> 00:55:45.520
I love that.

740
00:55:46.860 --> 00:55:49.500
Do you ever listen to the Why That Works podcast?

741
00:55:50.280 --> 00:55:50.740
Have you heard of that?

742
00:55:50.740 --> 00:55:55.520
It's the guy, Donald Miller, the Story Brand Framework?

743
00:55:57.040 --> 00:55:57.060
No.

744
00:55:57.580 --> 00:55:59.140
His is super entertaining, really good.

745
00:55:59.360 --> 00:56:03.480
They just go through random campaigns, marketing stuff, like why that worked, why that didn't.

746
00:56:03.720 --> 00:56:08.540
The last one I listened to, they were evaluating the most successful but most obnoxious infomercials

747
00:56:08.540 --> 00:56:12.840
and why it worked, what they did, and it was super good.

748
00:56:13.700 --> 00:56:16.060
There's another podcast called Business Wars.

749
00:56:18.240 --> 00:56:26.640
And it would be, for example, it'll take two businesses, like Honda and Harley, and the

750
00:56:26.640 --> 00:56:27.340
war that they had.

751
00:56:27.960 --> 00:56:33.600
Or it would take Coke and Pepsi, it will take Blockbuster and Netflix, and it just dives

752
00:56:33.600 --> 00:56:37.000
into the history of it and all the things that goes, wow.

753
00:56:38.540 --> 00:56:43.300
We lived right in the middle of it, but we didn't even see what was happening in the

754
00:56:43.580 --> 00:56:48.040
background of all these name brands that we know and how they came about.

755
00:56:48.560 --> 00:56:49.000
Yeah.

756
00:56:50.340 --> 00:56:51.220
See, Crenn?

757
00:56:51.580 --> 00:56:51.760
Very cool.

758
00:56:51.940 --> 00:56:55.540
That's why I like the Why That Worked, like what is going on that made this thing go viral?

759
00:56:56.240 --> 00:56:57.140
What did they dig into?

760
00:56:57.540 --> 00:56:58.040
It's really cool.

761
00:56:59.460 --> 00:57:04.640
I definitely have my, I probably have 12 that I rotate through.

762
00:57:04.940 --> 00:57:09.600
I listen to Dr. Shannon's mindset stuff, marketing stuff, the Why That Worked.

763
00:57:09.600 --> 00:57:11.000
There's one guy who's super funny.

764
00:57:11.680 --> 00:57:14.060
It's all about email marketing, and it's called Do This, Not That.

765
00:57:14.660 --> 00:57:17.400
And they're all under 10 minutes, so that's my Saturday binge.

766
00:57:18.160 --> 00:57:24.000
And then Mark Hyman, what's his name?

767
00:57:25.100 --> 00:57:28.800
Andrew Huberman is a productivity neuroscience guy.

768
00:57:29.420 --> 00:57:32.480
So those are my morning and evening education.

769
00:57:33.000 --> 00:57:34.000
No more grad school.

770
00:57:34.200 --> 00:57:39.300
I thought I was going to get a psychology degree after my dietetics degree, and I actually

771
00:57:39.300 --> 00:57:41.140
did Dr. Shannon's neurocoaching instead.

772
00:57:41.540 --> 00:57:43.260
I was like, yep, I don't need a degree anymore.

773
00:57:43.340 --> 00:57:45.000
I just went through her program, and I'm good.

774
00:57:45.560 --> 00:57:46.440
So podcasting.

775
00:57:47.100 --> 00:57:50.420
Podcasting is my current ed, Melinda, my current higher ed.

776
00:57:54.120 --> 00:57:55.740
Anything else for today before we hop off?

777
00:57:58.880 --> 00:58:02.940
I just have a really quick question, just back to the content for this week.

778
00:58:03.740 --> 00:58:08.180
Is everyone using the Relay Bank that the Mastermind suggests?

779
00:58:09.320 --> 00:58:11.020
I'm just curious if other people are using different banking.

780
00:58:11.680 --> 00:58:12.840
Yeah, you're using that, Melinda.

781
00:58:13.260 --> 00:58:16.580
Yeah, I set it up when I very first started.

782
00:58:17.880 --> 00:58:19.220
I can't even remember.

783
00:58:19.400 --> 00:58:20.420
It was Clearback in phase one.

784
00:58:21.200 --> 00:58:21.460
Yeah.

785
00:58:22.200 --> 00:58:22.940
I did the same.

786
00:58:23.440 --> 00:58:24.340
I just did.

787
00:58:24.360 --> 00:58:25.200
I didn't know any different.

788
00:58:26.280 --> 00:58:31.640
I have the accounts, like she says, but I don't even use them yet.

789
00:58:32.800 --> 00:58:33.520
Yeah, okay.

790
00:58:33.520 --> 00:58:34.420
Well, that's what you did.

791
00:58:34.500 --> 00:58:34.760
Okay.

792
00:58:34.760 --> 00:58:35.240
I was just curious.

793
00:58:35.440 --> 00:58:39.180
That's what I did, too, but I was curious if other people are further along in doing

794
00:58:39.180 --> 00:58:39.780
something different.

795
00:58:40.420 --> 00:58:48.780
I just did it because I didn't know any different, and I had read Profit First before doing that,

796
00:58:48.880 --> 00:58:50.620
so that all kind of made sense.

797
00:58:50.700 --> 00:58:52.300
I understood where she was going.

798
00:58:52.620 --> 00:58:56.420
So I just did it because I thought, well, I could do this in my own bank, but then I'd

799
00:58:56.480 --> 00:58:58.000
get everything all mixed up.

800
00:58:58.000 --> 00:58:58.480
Yeah.

801
00:58:58.880 --> 00:59:03.300
I did it because there's no fees, and it was easy, so.

802
00:59:03.760 --> 00:59:04.080
Okay.

803
00:59:04.960 --> 00:59:05.400
Awesome.

804
00:59:06.480 --> 00:59:06.760
Thanks.

805
00:59:08.300 --> 00:59:16.820
I have a Chase business account, and I got it because Chase also has credit cards that

806
00:59:16.820 --> 00:59:26.040
you can do no interest for 12 months or no interest for 18 months, and I feel like they

807
00:59:26.040 --> 00:59:31.580
increase your credit limit faster if it's adjoined to your checking account, and they

808
00:59:31.580 --> 00:59:35.400
can see your checking and balance and how much is flowing through.

809
00:59:35.780 --> 00:59:44.980
That's my personal thought, and I don't have ... I mean, I guess I could have put my $3

810
00:59:44.980 --> 00:59:52.880
of profit from July into a separate savings account, but I did not do that.

811
00:59:52.880 --> 00:59:57.820
I haven't really gotten to the point where I need separate bank accounts.

812
00:59:58.120 --> 00:59:58.700
Dividing it up.

813
00:59:59.060 --> 00:59:59.260
Yeah.

814
00:59:59.840 --> 00:59:59.980
Everything is separate.

815
01:00:00.000 --> 01:00:02.280
still just personally backed.

816
01:00:03.400 --> 01:00:06.880
Unless you start allocating what you're willing to spend on inventory, on

817
01:00:06.880 --> 01:00:13.480
advertisement so that you don't overexert your personal finances, growing the business.

818
01:00:13.920 --> 01:00:20.920
So I am working on that this week with the spreadsheets and

819
01:00:20.920 --> 01:00:22.500
Michelle's profitability calculator.

820
01:00:23.180 --> 01:00:29.980
Um, it's been helpful for me to rewatch some of the training on how to use the

821
01:00:29.980 --> 01:00:34.480
calculator because I, when I was trying to do it last month, I'm like, I must have

822
01:00:34.480 --> 01:00:38.320
broken this calculator because it does not like the numbers that it's telling me are

823
01:00:38.320 --> 01:00:39.480
not making any sense.

824
01:00:39.480 --> 01:00:41.620
Like when I just hand count things.

825
01:00:41.880 --> 01:00:44.840
And so I'm, I'm, I'm trying to get there.

826
01:00:44.840 --> 01:00:53.640
And I do hope to be able to set a hard budget line around advertising expenses.

827
01:00:54.280 --> 01:00:58.380
I mean, the cost of goods are already sunk, so can't do anything about that now.

828
01:00:58.380 --> 01:00:58.720
Right.

829
01:01:03.600 --> 01:01:04.100
Alrighty.

830
01:01:05.360 --> 01:01:10.680
Well, I will watch you guys after the fact on Thursday's call and I'll see you in the

831
01:01:10.680 --> 01:01:11.420
group in the meantime.

832
01:01:12.220 --> 01:01:12.720
Thanks.

833
01:01:13.320 --> 01:01:14.120
Bye everyone.

834
01:01:14.600 --> 01:01:14.980
Bye.