WEBVTT 1 00:00:05.680 --> 00:00:07.080 you 2 00:00:35.680 --> 00:00:37.080 you 3 00:01:18.500 --> 00:01:19.360 you 4 00:01:19.360 --> 00:01:27.240 hey Heather hey how are you I'm good how are you yeah you get ready for 5 00:01:27.510 --> 00:01:38.850 Thanksgiving not really not yet but that's okay perfectly normal normally 6 00:01:38.850 --> 00:01:45.950 I'm not either but I've decided to go really crazy with baking this year so 7 00:01:45.950 --> 00:01:52.310 I've been prepping I started prepping yesterday my pie crust and then maybe 8 00:01:52.310 --> 00:01:57.350 I'll do a little bit today we'll see but I might just wait till tomorrow when I 9 00:01:57.350 --> 00:02:06.650 can really check out mentally yeah yeah hey Christie 10 00:02:06.650 --> 00:02:08.990 hey good 11 00:02:15.770 --> 00:02:18.490 see if anybody else 12 00:02:24.930 --> 00:02:28.390 are you guys traveling for Thanksgiving 13 00:02:31.690 --> 00:02:39.990 no nope how about you yes I'm just leaving in a few hours to drive down to 14 00:02:40.110 --> 00:02:45.650 Florida where my family lives yeah it's gonna be like eight hours probably when 15 00:02:45.650 --> 00:02:51.850 it's all said and done but yeah leave after my husband's last phone call I 16 00:02:51.850 --> 00:02:56.110 used to be us I grew up in Tennessee so we didn't have we were didn't have any 17 00:02:56.110 --> 00:03:00.270 extended family bias so we would always drive for everything like our spring 18 00:03:00.270 --> 00:03:04.730 break summer trip holidays so we'd either be going to Tampa where we have 19 00:03:04.730 --> 00:03:08.770 a lot of family or up to Chicago or like the other contingent of the family was 20 00:03:09.690 --> 00:03:15.410 but now we live out here and we don't do that anymore just stay here that would 21 00:03:15.410 --> 00:03:23.310 be a really long drive yeah we're in Tennessee did you have Chattanooga we 22 00:03:23.310 --> 00:03:29.710 went to Chattanooga over the weekend just for one night to hang out and it's 23 00:03:29.710 --> 00:03:34.630 probably a lot different now than when you were growing up there it's it's a 24 00:03:34.630 --> 00:03:38.930 beautiful place every time we go we stay in a slightly different spot and so it's 25 00:03:38.950 --> 00:03:45.490 like totally unique experience every single time yeah beautiful I love 26 00:03:45.490 --> 00:03:51.250 Chattanooga like just as far as like geographically like it's beautiful I do 27 00:03:51.250 --> 00:03:55.490 miss it for that reason and it has like blown up so much since I lived there 28 00:03:55.550 --> 00:04:05.190 like 14-15 years ago so yeah I do miss all of the green all the water all the 29 00:04:07.210 --> 00:04:09.050 things no worries Heather 30 00:04:09.050 --> 00:04:22.330 I feel a sneeze coming Heather how did your product launch go for the kids 31 00:04:27.530 --> 00:04:33.630 version we're still it hasn't gone yet still working on listing images and copy 32 00:04:33.630 --> 00:04:39.650 and all of that so but if all of the products are at the warehouse though so 33 00:04:39.650 --> 00:04:42.570 that's okay I mean they're all at my 3 p.m. 34 00:04:47.250 --> 00:04:56.030 when you're what fanning to actually do the launch launch I'm not sure I'm 35 00:04:56.430 --> 00:04:59.750 I'm working with a marketing team so I'm kind of waiting on them 36 00:05:12.060 --> 00:05:17.100 How are you feeling just about all of your stuff? You've had like, lots of mental shifts, 37 00:05:17.200 --> 00:05:22.220 I feel like with your business recently. I'm just wondering how you're feeling about everything. 38 00:05:24.900 --> 00:05:32.740 Um, it's like, I feel like I have control and like power over the decision making. But 39 00:05:32.740 --> 00:05:42.760 it feels like a little bit like, iterative and experimental. So I guess I just feel a 40 00:05:42.760 --> 00:05:47.600 little bit more empowered, like, I'm doing it correctly, like, that's the way it's supposed 41 00:05:47.600 --> 00:05:52.880 to be that I don't necessarily know what the outcome is going to be before I start. And, 42 00:05:53.900 --> 00:06:01.320 and so yeah, I don't know, I just placed another bulk order for my lunch boxes. And I was like, 43 00:06:02.420 --> 00:06:07.880 keep telling myself, oh, it has a high return rate, but it also has a high rate of people 44 00:06:07.980 --> 00:06:14.120 keeping it. It was like, so I'm trying to like, iterate with chat GPT. Like, why are 45 00:06:14.120 --> 00:06:17.880 people keeping it? Who are the people who are keeping it? Like, tell me about that 46 00:06:17.880 --> 00:06:23.520 audience so that I can figure out how to get more of those people. And like, you know, 47 00:06:23.520 --> 00:06:30.520 change the listing and optimize things that way. And so I feel kind of like I'm, I'm shifting 48 00:06:30.520 --> 00:06:35.600 into that kind of like, positive mindset, or it's like, this is working, like, how can 49 00:06:35.600 --> 00:06:43.420 I make this work more? So that's good. Have you been Have you found anything out? Has 50 00:06:43.420 --> 00:06:54.180 it? Um, I think the thing that it noticed that maybe I didn't was the places that people 51 00:06:54.180 --> 00:07:00.820 are purchasing the lunchbox from tend to be on the coast. And so that they're like the 52 00:07:00.820 --> 00:07:12.580 high rate of non returns are from like, California and Florida. And the high rate of returns 53 00:07:12.580 --> 00:07:19.360 are from people who are not near the coast. And so I don't know why I'm like, I just found 54 00:07:19.360 --> 00:07:24.220 that out yesterday, like talking with chat GPT, and like uploading all these like reports. 55 00:07:24.820 --> 00:07:29.600 You know, I was like, ask chat, what do you need for me to download from my seller central 56 00:07:29.700 --> 00:07:34.560 to analyze like, who's keeping this stuff? And I just like uploaded those reports. And 57 00:07:34.560 --> 00:07:41.540 that's what it told me. And I haven't told the marketing team that yet. But I'm going 58 00:07:41.540 --> 00:07:44.720 to Florida, I'm going to take my kids down to the beach, I'm going to take some pictures 59 00:07:44.720 --> 00:07:50.760 of my box on the beach. You know, I'm like, pack them like a snack lunch on Wednesday 60 00:07:51.100 --> 00:07:56.540 and take some photos of them down there on the beach and see if that does anything at 61 00:07:56.860 --> 00:08:07.820 all. Um, and then what else did it say? Oh, so you remember when you looked at my PPC, 62 00:08:07.820 --> 00:08:14.000 and you're like, the stainless steel is not necessarily resonating so much. And so what 63 00:08:14.000 --> 00:08:22.900 chat was saying was maybe that what's resonating better is eco friendly, and durable. And then 64 00:08:22.900 --> 00:08:30.040 I should use more of that language instead of like concentrating on metal bento box or 65 00:08:30.040 --> 00:08:37.240 stainless steel bento box, like, concentrate more on, you know, what the problem is they're 66 00:08:37.240 --> 00:08:43.820 trying to solve, essentially, is like an eco conscious decision in eliminating plastics. 67 00:08:44.880 --> 00:08:49.040 And so I was like, Okay, that's interesting. Because even though I have all those keywords 68 00:08:49.100 --> 00:08:56.080 in my listing, and in my a plus content, I would definitely say that none of those are 69 00:08:56.080 --> 00:09:05.440 words that people search, those aren't like terms that come up. But I am starting some 70 00:09:05.440 --> 00:09:14.560 um, what is that stuff called? It's on Facebook meta ads, they call it? Yeah, meta ads. And 71 00:09:15.060 --> 00:09:21.920 I think that I could probably put that into the meta ads. More than probably like the 72 00:09:23.160 --> 00:09:29.820 PPC. Yeah. I mean, and even in your infographics, you know, can really beef up the eco friendly 73 00:09:31.000 --> 00:09:37.220 vibe, you know, with even colors, losing lots of green and stuff like that. That's so fascinating. I 74 00:09:37.220 --> 00:09:42.020 love that you did that I would love okay, it's like, okay, what is it about coast people? Like, 75 00:09:42.420 --> 00:09:50.080 and it's like both coasts, which is they're very different cultures and like vibes being in East 76 00:09:50.080 --> 00:09:55.100 Coast versus West Coast, like I've spent a lot of time in both. And so that's really fascinating. 77 00:09:55.100 --> 00:09:59.260 Tell me about the mindset of these coast people. 78 00:10:00.000 --> 00:10:02.440 and like, what is shared? 79 00:10:02.960 --> 00:10:04.320 That's pretty cool though. 80 00:10:04.580 --> 00:10:07.960 And you know, like, like both cultures, right? 81 00:10:08.000 --> 00:10:10.320 So like most of Florida is actually poor. 82 00:10:10.660 --> 00:10:12.740 They don't actually buy premium products. 83 00:10:13.060 --> 00:10:17.880 Whereas most of California, like they, 84 00:10:19.360 --> 00:10:21.340 they're like a bipolar distribution, 85 00:10:22.060 --> 00:10:23.260 bimodal distribution. 86 00:10:23.260 --> 00:10:26.320 Like there's like the people who are like ultra wealthy 87 00:10:26.320 --> 00:10:30.460 and they're only gonna buy like name brand awesome stuff. 88 00:10:30.540 --> 00:10:33.580 And then the people who are maybe like not on that side 89 00:10:33.580 --> 00:10:35.620 of the spectrum or whatever. 90 00:10:36.600 --> 00:10:38.580 And so, yeah, I found it pretty interesting. 91 00:10:41.520 --> 00:10:44.020 Maybe it's something with the nature, I don't know. 92 00:10:45.520 --> 00:10:49.560 Being like a nature tie-in, maybe not, but cool. 93 00:10:50.160 --> 00:10:51.180 That's exciting though. 94 00:10:51.180 --> 00:10:53.520 It's good to have like something to like move forward 95 00:10:53.520 --> 00:10:57.820 with like some information to test at least. 96 00:11:00.020 --> 00:11:00.700 Good work. 97 00:11:01.640 --> 00:11:03.780 Is it only the East Coast and the West Coast 98 00:11:03.780 --> 00:11:05.480 or are there other coastal communities 99 00:11:05.480 --> 00:11:07.540 that you're selling to, do you think? 100 00:11:08.540 --> 00:11:09.440 I'm just wondering if it's like. 101 00:11:11.560 --> 00:11:13.760 It called out like the Pacific Northwest. 102 00:11:14.520 --> 00:11:17.520 I had multiple sales in Hawaii 103 00:11:18.520 --> 00:11:22.740 and I can't think of anything, 104 00:11:23.080 --> 00:11:26.940 maybe Massachusetts, it said, Massachusetts. 105 00:11:30.420 --> 00:11:33.760 I know being on a coast, I live near the coast 106 00:11:33.760 --> 00:11:36.080 and we see a lot of trash washout 107 00:11:36.420 --> 00:11:40.440 and that might be something that, you know, 108 00:11:40.520 --> 00:11:42.820 you just sit, you seal, whatever. 109 00:11:44.480 --> 00:11:46.300 Yeah, I mean, in terms of eco-friendly. 110 00:11:46.300 --> 00:11:48.460 Yeah, yeah, yeah. 111 00:11:51.820 --> 00:11:52.680 Not sure. 112 00:11:53.780 --> 00:11:56.120 Yeah, I know in Florida, there's like people, 113 00:11:56.420 --> 00:11:57.980 like people would have a lot of kids 114 00:12:00.580 --> 00:12:06.880 and I don't know, like the lid on it is pretty like 115 00:12:07.080 --> 00:12:09.340 for little kids, you know, it's not really 116 00:12:09.340 --> 00:12:13.340 like an adult friendly, like graphic design or anything. 117 00:12:13.940 --> 00:12:18.940 And so I'm working on something for future products for that 118 00:12:21.680 --> 00:12:24.500 but yeah, we'll see, we'll see what happens. 119 00:12:25.220 --> 00:12:27.740 When I just placed my second bulk order 120 00:12:27.740 --> 00:12:31.000 for that product line, I got two other colors 121 00:12:31.540 --> 00:12:36.260 and that was something that they really talked a lot 122 00:12:36.260 --> 00:12:38.140 about in the Intelli-V polls 123 00:12:38.460 --> 00:12:40.720 was they didn't like the green color. 124 00:12:41.480 --> 00:12:47.380 And so I got other colors like a pinkish coral color 125 00:12:47.380 --> 00:12:49.380 and like a purplish blue color 126 00:12:49.380 --> 00:12:52.840 to see how impactful that might be. 127 00:12:54.960 --> 00:12:58.120 And then I think that I'm gonna try 128 00:12:58.120 --> 00:13:03.720 to do a different product line in January, 129 00:13:04.220 --> 00:13:07.700 hoping to try to make my big order 130 00:13:07.700 --> 00:13:10.180 before the Chinese new year 131 00:13:10.180 --> 00:13:15.280 and have it in the checking into Amazon, like in April 132 00:13:15.560 --> 00:13:18.460 so I can hit like 30 reviews 133 00:13:18.780 --> 00:13:21.420 before the back to school season starts. 134 00:13:21.580 --> 00:13:24.980 And so I've been telling Hassan and like the marketing team 135 00:13:24.980 --> 00:13:27.060 that's like, I want three to five products, 136 00:13:27.060 --> 00:13:32.780 like three to five ASINs on with 30 reviews plus 137 00:13:32.900 --> 00:13:37.300 before July, because I don't know which ones might be 138 00:13:37.300 --> 00:13:38.500 like the biggest winners, 139 00:13:38.760 --> 00:13:40.660 but I think I probably told all of you this. 140 00:13:40.780 --> 00:13:44.980 It's like crazy to me that other sellers 141 00:13:45.780 --> 00:13:48.320 that had been on the market for five months 142 00:13:48.840 --> 00:13:55.420 that had 30 reviews, they made $200,000 revenue in July, 143 00:13:55.640 --> 00:13:57.980 $200,000 revenue in August. 144 00:13:58.420 --> 00:14:02.380 Like meanwhile, Bento made $1.4 million revenue, 145 00:14:03.460 --> 00:14:05.500 one ASIN, just one ASIN, what? 146 00:14:05.500 --> 00:14:06.880 That's crazy talk. 147 00:14:07.220 --> 00:14:09.760 I was like, I don't need $200,000 in revenue. 148 00:14:09.880 --> 00:14:11.980 I could get like $20,000 in revenue, 149 00:14:12.260 --> 00:14:15.420 like just 0.1% of Bento, like that'd be totally fine 150 00:14:15.420 --> 00:14:16.160 with me. 151 00:14:18.080 --> 00:14:23.920 So Hassan and I think Asher, let me call him Asher. 152 00:14:24.100 --> 00:14:25.760 They're like, okay, well, let us know. 153 00:14:25.840 --> 00:14:27.880 And they've been like trying to like give me feedback 154 00:14:28.740 --> 00:14:33.460 on what they see the competitors doing well. 155 00:14:34.260 --> 00:14:38.860 And so, yeah, I'm hoping that I can, yeah, 156 00:14:38.860 --> 00:14:40.400 have a really, really good next summer. 157 00:14:43.060 --> 00:14:43.380 That's amazing. 158 00:14:45.220 --> 00:14:49.040 It's amazing how much like, I think I looked it up 159 00:14:49.040 --> 00:14:54.280 as like a $30 billion annual market for lunchboxes. 160 00:14:55.600 --> 00:14:57.900 Wow, well, it sounds like you're doing everything right. 161 00:15:00.000 --> 00:15:05.980 Yeah, I'm trying to be strategic now that I kind of know some of the mechanics of the 162 00:15:05.980 --> 00:15:06.620 process. 163 00:15:07.080 --> 00:15:15.260 I'm trying to be more strategic and offloading things to other people like Hassan so that 164 00:15:15.260 --> 00:15:24.760 I can focus on what needs to be done and getting the timelines right to hit the right market. 165 00:15:24.760 --> 00:15:30.380 I looked a little bit into some dropshipping stuff and Aasha was like, no, you don't want 166 00:15:30.380 --> 00:15:34.040 to do that because it's going to dilute your brand and you're just going to look like a 167 00:15:34.040 --> 00:15:34.380 Chinese seller. 168 00:15:34.960 --> 00:15:44.900 And I was like, okay, so like, you know, focusing on the branding a lot more, yeah, good stuff. 169 00:15:47.520 --> 00:15:52.100 I'd love, I mean, we're kind of covering this, but I do want to share like personal best 170 00:15:52.100 --> 00:15:57.960 business best, just see what's going on with you guys, partially because I also want to 171 00:15:57.960 --> 00:16:05.060 share my personal best because you guys weren't on my office hours yesterday and I was like, 172 00:16:05.100 --> 00:16:06.360 I would just want to share it with everybody. 173 00:16:06.780 --> 00:16:08.040 Mine is just baking. 174 00:16:08.360 --> 00:16:13.500 I was telling Heather very briefly when we first got on, like I would say for the past 175 00:16:13.660 --> 00:16:19.720 several Thanksgiving, I've just been like, you know, doing the bare minimum to contribute 176 00:16:19.720 --> 00:16:25.860 to our family dinner and like, just tired, you know, just like showing up, whatever. 177 00:16:26.760 --> 00:16:32.080 But this year, like last week or something like that, I found, I started following this 178 00:16:32.120 --> 00:16:34.100 new Instagram gal. 179 00:16:34.780 --> 00:16:40.180 She's a baker at an inn and I'm obsessed with her, I'm obsessed with her content. 180 00:16:40.260 --> 00:16:44.460 She just bakes all day and I'm like, man, what a job, what a dream job. 181 00:16:45.200 --> 00:16:49.640 And so it's just got me like, I obsessed, I'd watch like all of her content in one day. 182 00:16:50.240 --> 00:16:52.600 And I'm just like, you know what, I'm just going to bake. 183 00:16:52.800 --> 00:16:59.480 And I just, I just have this desire to like ignore the world, put aside stress, put aside, 184 00:16:59.700 --> 00:17:01.780 you know, the worries with all the things. 185 00:17:02.820 --> 00:17:04.359 And I love to bake. 186 00:17:04.400 --> 00:17:10.700 I don't do it very much, though, because I can't eat everything that I want to bake and 187 00:17:11.280 --> 00:17:13.560 my kids can't eat everything I want to bake. 188 00:17:14.079 --> 00:17:19.400 So I don't bake a lot anymore, but I do truly love it and I'm good at it. 189 00:17:19.560 --> 00:17:23.859 So I just decided that I'm going to go super hard for baking for Thanksgiving this year. 190 00:17:24.579 --> 00:17:26.619 I told everyone, don't buy any dessert. 191 00:17:26.800 --> 00:17:28.160 I'm making tons of dessert. 192 00:17:29.100 --> 00:17:31.660 So I planned out what I was making over the weekend. 193 00:17:32.480 --> 00:17:34.480 My husband went grocery shopping for what I needed. 194 00:17:34.980 --> 00:17:41.080 I started my, I made my pie dough, pie crust yesterday and it's chilling in the fridge. 195 00:17:42.080 --> 00:17:43.440 So I'm just excited. 196 00:17:43.620 --> 00:17:44.580 That's like my personal best. 197 00:17:44.800 --> 00:17:49.740 Like I'm like truly I'm my body is like so in vacation mode this week, like yesterday. 198 00:17:50.020 --> 00:17:55.940 And I'm just like, guys, on these calls, if I seem like I'm on another planet, it's because 199 00:17:55.940 --> 00:17:57.660 my brain is on it. 200 00:17:59.400 --> 00:18:03.500 I'm just like in like my brain is like fake and just ignore everybody. 201 00:18:03.580 --> 00:18:05.340 I just want to bake and read my books. 202 00:18:05.560 --> 00:18:07.020 That's where I'm at. 203 00:18:07.020 --> 00:18:11.920 Um, business best, I don't really have any business best right now. 204 00:18:12.040 --> 00:18:18.080 I think that as far as Rainmaker business side of things, I think I've hit a good groove 205 00:18:18.080 --> 00:18:24.060 with like having all the calls and like, um, that's kind of smoothed out, I think in terms 206 00:18:24.060 --> 00:18:29.840 of just like getting a routine going, um, everyone's kind of used to the transition 207 00:18:29.840 --> 00:18:30.260 now. 208 00:18:30.260 --> 00:18:30.900 That's a good one. 209 00:18:32.420 --> 00:18:33.460 Maybe you guys. 210 00:18:41.660 --> 00:18:45.240 Um, I don't, I can't think of a business best. 211 00:18:45.340 --> 00:18:51.960 Well, you know, I've been, um, putting, I put together a notion, like in my database, 212 00:18:52.300 --> 00:18:56.800 a weekly, you know, where I can track my weeks and have goals and things. 213 00:18:56.820 --> 00:19:00.180 And yesterday I was looking at my template and I was like, you know what, I'm going to 214 00:19:00.260 --> 00:19:06.040 add to my template because at the end of the week I have, I write notes, um, gratitude 215 00:19:07.140 --> 00:19:07.540 bullets. 216 00:19:07.640 --> 00:19:10.280 Like, what am I grateful for this week? 217 00:19:10.320 --> 00:19:13.280 Don't, instead of just putting like, this is what I accomplished and this is what I 218 00:19:13.280 --> 00:19:15.480 didn't, and this is why I think blah, blah, blah. 219 00:19:15.900 --> 00:19:17.120 I'm like, oh, you know what? 220 00:19:17.120 --> 00:19:20.240 I'm going to write what, what I'm grateful for too. 221 00:19:20.480 --> 00:19:22.120 At least three things that happen. 222 00:19:22.220 --> 00:19:27.820 Like I had a great meeting with Hassan and Ashir and I'm, I'm really grateful to have 223 00:19:27.820 --> 00:19:28.060 met them. 224 00:19:28.060 --> 00:19:34.500 You know, I just, I, I just think they're, they're, they're such extraordinary people. 225 00:19:34.720 --> 00:19:38.700 They're really caring, nice, talented young men. 226 00:19:38.700 --> 00:19:40.520 So I'm like, I'm really grateful for that. 227 00:19:40.520 --> 00:19:44.920 And, um, I had some skin cancer removed from my face over the weekend. 228 00:19:44.920 --> 00:19:51.380 My eyes were like swollen shut, but, but, um, I was in such good hands for it last, it 229 00:19:51.380 --> 00:19:52.500 was the end of last week. 230 00:19:52.600 --> 00:19:56.660 Um, I was really grateful that I could have it done on the island where I live. 231 00:19:56.660 --> 00:19:59.720 I didn't have to travel and I just felt. 232 00:20:00.000 --> 00:20:05.780 so completely comfortable with the care that was in the skill. 233 00:20:06.760 --> 00:20:12.440 So yeah, and grateful for community, really great. 234 00:20:12.480 --> 00:20:15.640 I re-watched last week's office call that I missed, 235 00:20:15.780 --> 00:20:17.960 and I was like, oh, well, they're my people. 236 00:20:18.100 --> 00:20:19.980 I'm so sorry I missed it. 237 00:20:21.780 --> 00:20:23.420 Though, wish I could have given people. 238 00:20:23.620 --> 00:20:25.780 I just kept wanting to talk to the replay. 239 00:20:26.540 --> 00:20:27.100 Like, oh. 240 00:20:30.240 --> 00:20:31.120 So anyway. 241 00:20:31.540 --> 00:20:36.920 Yeah, so yeah, so that's all. 242 00:20:37.000 --> 00:20:41.960 Not really business, but just perspective, yeah. 243 00:20:42.420 --> 00:20:45.520 You should have taken notes, and then typed out your notes 244 00:20:45.460 --> 00:20:47.680 in, I don't know, in the group or something, 245 00:20:47.740 --> 00:20:49.040 and be like, this is my response to this. 246 00:20:49.340 --> 00:20:50.980 That's something that I need. 247 00:20:51.380 --> 00:20:53.500 I need my, I got to put my input in there. 248 00:20:57.180 --> 00:20:58.320 That's so funny. 249 00:20:59.200 --> 00:21:00.860 For some reason, that reminded me. 250 00:21:01.100 --> 00:21:03.300 One of my best friends from growing up 251 00:21:03.360 --> 00:21:04.900 recently reached out to me. 252 00:21:05.380 --> 00:21:07.320 We haven't talked in a really long time. 253 00:21:07.560 --> 00:21:12.260 We used to, before I had a busy kid household, 254 00:21:12.520 --> 00:21:14.400 we used to talk a lot more frequently. 255 00:21:15.460 --> 00:21:17.500 She reached out to me recently on Instagram. 256 00:21:17.780 --> 00:21:19.800 I was like, hey, just like, what's 257 00:21:19.800 --> 00:21:21.800 your updated email or whatever? 258 00:21:21.920 --> 00:21:22.780 And she's like, OK, I sent it. 259 00:21:22.800 --> 00:21:23.880 I was like, OK, this is weird. 260 00:21:24.820 --> 00:21:26.840 And at first, I was like, this seems kind of spammy. 261 00:21:26.840 --> 00:21:28.560 I was like, prove it's you. 262 00:21:29.500 --> 00:21:31.240 And then she goes, of course, she 263 00:21:31.240 --> 00:21:33.720 has information that no one would have, right? 264 00:21:34.360 --> 00:21:37.440 And so she was reading some book. 265 00:21:37.500 --> 00:21:39.160 I already forgot the name of it, but she 266 00:21:39.160 --> 00:21:43.120 was reading a book where the main character in this book 267 00:21:44.760 --> 00:21:47.960 keeps connection with her lifelong friends, 268 00:21:48.100 --> 00:21:49.960 like childhood best friends, through letters. 269 00:21:50.860 --> 00:21:52.040 They don't talk all the time. 270 00:21:52.100 --> 00:21:53.860 They don't see all the time, but they occasionally 271 00:21:53.860 --> 00:21:54.920 might exchange letters. 272 00:21:54.920 --> 00:21:57.660 And so for her, she was inspired of like, OK, we can do email. 273 00:21:57.740 --> 00:22:00.900 She's like, you might sit down and just type some sentences 274 00:22:00.920 --> 00:22:03.080 here and there, and then at some point, 275 00:22:03.140 --> 00:22:04.140 maybe send it or whatever. 276 00:22:04.360 --> 00:22:08.320 So she sent me this decently lengthy email, 277 00:22:08.440 --> 00:22:09.640 but I knew she was holding back. 278 00:22:09.660 --> 00:22:12.720 I was like, this would be like a book if she really 279 00:22:12.720 --> 00:22:13.600 put everything in there. 280 00:22:13.800 --> 00:22:16.040 So that, for some reason, that reminded me of that. 281 00:22:16.680 --> 00:22:17.940 So maybe if anyone needs encouragement 282 00:22:17.940 --> 00:22:21.660 to get in touch with some lost friends that you've had. 283 00:22:22.500 --> 00:22:23.380 So I have her email. 284 00:22:23.500 --> 00:22:24.360 I need to respond to you. 285 00:22:24.360 --> 00:22:26.280 I'm planning to do that this week, too. 286 00:22:26.360 --> 00:22:28.060 Because I'm like, when I responded, 287 00:22:28.280 --> 00:22:29.360 I was like, it's going to be a book. 288 00:22:29.520 --> 00:22:31.360 I was just like, a lot of stuff. 289 00:22:32.280 --> 00:22:34.960 So I need time to sit and type it out. 290 00:22:36.760 --> 00:22:39.260 But I don't know why that sparked that thought, 291 00:22:39.900 --> 00:22:41.440 but I'm thankful for that. 292 00:22:43.520 --> 00:22:46.180 Yeah, when I was at the hospital after my operation, 293 00:22:46.360 --> 00:22:49.740 I ran into the electrician who helped me build my house. 294 00:22:49.760 --> 00:22:51.680 And he's like, oh, hey, how are you doing? 295 00:22:52.300 --> 00:22:53.280 How are things going? 296 00:22:53.280 --> 00:22:57.320 And I just, it's like those pitches 297 00:22:57.320 --> 00:23:00.240 that we are supposed to practice about our brand. 298 00:23:00.500 --> 00:23:00.920 Do you know what I mean? 299 00:23:01.540 --> 00:23:03.820 Because I just caught myself completely, 300 00:23:06.080 --> 00:23:07.500 I just didn't know what to say. 301 00:23:07.560 --> 00:23:11.420 Because life is so deep, and there's so many levels. 302 00:23:11.700 --> 00:23:15.400 And to just come and say, oh, I'm fine, it just sounds, 303 00:23:16.100 --> 00:23:21.080 I wish there was a way to communicate the breath. 304 00:23:21.940 --> 00:23:22.920 What's the word? 305 00:23:23.320 --> 00:23:27.500 Breath of, how can we communicate 306 00:23:27.500 --> 00:23:29.200 the breath of our lives and everything 307 00:23:29.200 --> 00:23:31.560 that we've done in the last year or whatever, 308 00:23:31.640 --> 00:23:39.460 and new businesses, and our kids have so many challenges, 309 00:23:39.700 --> 00:23:42.140 but triumphs as well, and everything. 310 00:23:42.500 --> 00:23:44.180 And to distill that into a sentence 311 00:23:44.180 --> 00:23:48.040 when somebody in a corridor says, oh, hey, 312 00:23:48.040 --> 00:23:49.320 haven't seen you in a couple of years. 313 00:23:49.320 --> 00:23:50.040 How are you doing? 314 00:23:50.960 --> 00:23:51.760 What do you say? 315 00:23:53.020 --> 00:23:54.100 Is there something? 316 00:23:54.120 --> 00:23:57.820 I will just tell people, I hardly ever just keep it 317 00:23:57.820 --> 00:23:58.840 to one sentence. 318 00:23:59.960 --> 00:24:02.200 It's like a whole paragraph. 319 00:24:03.860 --> 00:24:07.020 We'll send these gigantic text messages whenever 320 00:24:07.020 --> 00:24:10.940 I get pinged by people, like once a month or something. 321 00:24:11.360 --> 00:24:13.600 I'll message somebody, oh, how are you doing? 322 00:24:13.900 --> 00:24:17.220 And then they'll write me back a text, and it's this long. 323 00:24:17.280 --> 00:24:19.340 And then I respond, and it's a text that long. 324 00:24:19.340 --> 00:24:23.240 It goes back and forth, and then inevitably, you're busy. 325 00:24:24.480 --> 00:24:26.280 And so yeah, I would just encourage 326 00:24:26.280 --> 00:24:30.420 you to go ahead and tell them exactly, because you never 327 00:24:30.420 --> 00:24:31.460 know what's going to happen. 328 00:24:32.000 --> 00:24:35.260 Maybe you will see them more frequently than every two years 329 00:24:35.260 --> 00:24:35.960 after that. 330 00:24:36.580 --> 00:24:37.600 Yeah, yeah. 331 00:24:37.720 --> 00:24:40.200 I just, it's hard for me to distill it, or even 332 00:24:40.200 --> 00:24:41.460 to come up with the words. 333 00:24:41.740 --> 00:24:42.960 It's just so much. 334 00:24:43.500 --> 00:24:44.060 Yeah. 335 00:24:44.060 --> 00:24:45.520 Hi, Michelle and Kayla. 336 00:24:48.580 --> 00:24:49.760 Hi, guys. 337 00:24:50.180 --> 00:24:50.780 Sorry, I'm late. 338 00:24:50.780 --> 00:24:52.340 I was on the call with Brandon. 339 00:24:53.840 --> 00:24:53.840 340 00:24:55.380 --> 00:24:59.160 Mikayla already heard my dessert spiel yesterday, so. 341 00:25:01.980 --> 00:25:07.600 So we're all waiting for photos in the, you know, app of all the desserts that you make. 342 00:25:08.600 --> 00:25:11.000 You got to share what your table looks like. 343 00:25:11.520 --> 00:25:13.100 It could be a lot. 344 00:25:14.060 --> 00:25:17.720 Mikayla, you have any personal business best you'd like to share? 345 00:25:19.200 --> 00:25:19.720 Best? 346 00:25:22.180 --> 00:25:32.620 I revamped my whole listing this week to try to more targeted like towards gifting, I guess. 347 00:25:34.720 --> 00:25:37.760 And made some changes to some keywords and stuff. 348 00:25:40.000 --> 00:25:46.640 My PPC guy said that my buyer intent was really good when people search for a large butter 349 00:25:46.640 --> 00:25:47.040 crock. 350 00:25:47.340 --> 00:25:53.940 So I tried to do better about putting, pushing that because that really is one of the only, 351 00:25:54.020 --> 00:25:59.900 it's one of the main things that differentiates me as far as like a design is concerned because 352 00:25:59.900 --> 00:26:05.200 most of them hold about a stick and a half of butter and mine can hold up to three sticks. 353 00:26:05.880 --> 00:26:09.520 So it's much larger, you know, if you have a big family and things like that. 354 00:26:10.520 --> 00:26:16.520 So I tried to put that more in my listing and my pictures and my title, all that stuff. 355 00:26:16.800 --> 00:26:23.200 So I literally planned out like an hour and a half of my time on one day to do that. 356 00:26:23.500 --> 00:26:26.080 And I think I spent two whole days doing it. 357 00:26:26.160 --> 00:26:29.620 But I did, I, you know, touched on my infographics. 358 00:26:29.800 --> 00:26:31.320 I touched on my main image. 359 00:26:31.380 --> 00:26:38.380 I did A plus content, bullet, the whole nine, I hadn't like really went back in, in a while. 360 00:26:38.380 --> 00:26:40.900 So I redid all that. 361 00:26:41.520 --> 00:26:43.340 So that's what I've done this week. 362 00:26:43.860 --> 00:26:47.480 It is not look every time I'm like, I give myself an hour or two because I'm like, Gabby 363 00:26:47.480 --> 00:26:49.640 said, I need to write like, we talked about this. 364 00:26:49.840 --> 00:26:50.420 I'm going to write. 365 00:26:50.720 --> 00:26:53.840 And every day I'm like, I didn't write. 366 00:26:54.940 --> 00:26:57.280 But this is where my income stream is coming from. 367 00:26:57.420 --> 00:27:01.140 So this has to be, this has to be good first. 368 00:27:01.140 --> 00:27:04.740 Then I can move on with a clear mind to do the other things. 369 00:27:05.060 --> 00:27:07.500 But yeah, maybe this week, maybe this week. 370 00:27:07.500 --> 00:27:09.040 Yes, for sure. 371 00:27:10.000 --> 00:27:10.440 Yes. 372 00:27:10.540 --> 00:27:12.180 What is the writing project? 373 00:27:13.280 --> 00:27:15.520 Well, I have a devotional that I'm writing. 374 00:27:15.800 --> 00:27:18.660 It's a 30 day devotional, but also I'm writing a book. 375 00:27:19.380 --> 00:27:23.240 And I don't know if I'll ever publish it or do anything with it, to be honest. 376 00:27:23.440 --> 00:27:25.720 I talked to Janine about it for a while. 377 00:27:25.720 --> 00:27:30.840 And she was like, I feel like you need to write this book because it's been on your 378 00:27:30.840 --> 00:27:31.700 heart to do it. 379 00:27:31.700 --> 00:27:33.560 And you need to get the words on paper. 380 00:27:33.940 --> 00:27:36.640 Even if no one ever reads them, they need to get on paper. 381 00:27:36.640 --> 00:27:38.820 So that is what I've been doing. 382 00:27:39.380 --> 00:27:39.940 And I don't know. 383 00:27:39.940 --> 00:27:47.340 I feel like I've really been trying to listen to the callings that God places on my heart. 384 00:27:47.500 --> 00:27:51.760 Like I'm really trying to follow wherever, wherever he leads me. 385 00:27:52.920 --> 00:27:59.540 And I feel like even though I might have ignored it forever, like words are really like the 386 00:27:59.540 --> 00:28:00.980 gift that he gave me, right? 387 00:28:00.980 --> 00:28:03.000 Like they're really my ability. 388 00:28:03.000 --> 00:28:09.020 And so I'm trying to lean into that gift and see where it takes me. 389 00:28:09.240 --> 00:28:09.640 I have no idea. 390 00:28:09.860 --> 00:28:14.380 I literally like, as far as the, I mean, the devotional, it's got structure, like it's 391 00:28:14.380 --> 00:28:14.800 a plan. 392 00:28:14.940 --> 00:28:20.100 But my book is like, it's, I'm not taking it anywhere. 393 00:28:20.180 --> 00:28:22.120 Like it's just going where it's going. 394 00:28:22.440 --> 00:28:25.240 And when it finishes, I'll see where it's at and go from there. 395 00:28:29.600 --> 00:28:31.500 And I might not let anyone read it. 396 00:28:35.940 --> 00:28:37.880 I might bury it with myself. 397 00:28:38.780 --> 00:28:40.700 It's a one personal item. 398 00:28:44.880 --> 00:28:46.080 Locks, it's got a lock on it. 399 00:28:46.920 --> 00:28:48.940 Like your middle school diary. 400 00:28:52.220 --> 00:28:53.640 Oh, that's so funny. 401 00:28:53.760 --> 00:28:55.400 I have had a similar urging. 402 00:28:55.500 --> 00:29:00.500 I wouldn't say that words are my gift, but there's been times where phases of life or 403 00:29:00.500 --> 00:29:01.680 depth of emotion. 404 00:29:02.460 --> 00:29:06.140 Really, I have a craving to write where it's like, that's the only way I can get it out 405 00:29:06.140 --> 00:29:06.880 or express it. 406 00:29:06.880 --> 00:29:09.600 But I mean, I understand it's like sometimes overwhelming. 407 00:29:09.640 --> 00:29:11.980 Like I haven't put anything to paper yet. 408 00:29:12.660 --> 00:29:17.800 And it's very, like there's big gaps of time in between those like urgings for me. 409 00:29:17.800 --> 00:29:21.980 Like there's years, but then, so then I can ignore it for a long time. 410 00:29:21.980 --> 00:29:26.800 But then I'm like, I know there's just going to come a day where I can't ignore it anymore. 411 00:29:26.800 --> 00:29:31.200 And if it, even if it's for nobody, it's just for me, it's just something about putting 412 00:29:31.200 --> 00:29:34.240 your story sometime out there. 413 00:29:36.760 --> 00:29:37.920 But yeah, I understand that. 414 00:29:39.260 --> 00:29:40.700 Yeah, for sure. 415 00:29:41.260 --> 00:29:42.560 It's cathartic for sure. 416 00:29:44.520 --> 00:29:44.840 Yeah. 417 00:29:46.420 --> 00:29:48.140 Mikayla, what are your plans for Thanksgiving? 418 00:29:48.260 --> 00:29:49.440 I don't know if you shared yesterday. 419 00:29:50.140 --> 00:29:50.260 I can't remember. 420 00:29:50.600 --> 00:29:51.420 I didn't. 421 00:29:52.100 --> 00:29:55.380 Our family lives about 25 minutes from each other. 422 00:29:55.380 --> 00:29:59.980 So we are blessed and cursed. 423 00:30:00.000 --> 00:30:01.600 that we get to see everyone. 424 00:30:02.580 --> 00:30:03.200 It is a blessing. 425 00:30:03.400 --> 00:30:04.400 I love both of our families, 426 00:30:04.520 --> 00:30:07.120 but it's just the holidays are very hectic. 427 00:30:07.880 --> 00:30:10.200 You know, like it's, I'm very thankful. 428 00:30:10.380 --> 00:30:13.520 You know, I have six siblings, there's seven of us. 429 00:30:14.060 --> 00:30:16.780 And typically like we're never all together 430 00:30:17.180 --> 00:30:20.380 because they go to see their in-laws for Thanksgiving 431 00:30:20.380 --> 00:30:21.920 and then they come here for Christmas. 432 00:30:22.160 --> 00:30:24.500 And it's, so we're not normally all together. 433 00:30:25.220 --> 00:30:28.340 And I'm very thankful that I've never had to 434 00:30:28.340 --> 00:30:30.340 make that decision that we get to do both. 435 00:30:30.960 --> 00:30:33.140 But the holidays, Thanksgiving's not as bad. 436 00:30:33.200 --> 00:30:34.620 Like Thanksgiving, you know, it's one day 437 00:30:34.620 --> 00:30:36.140 we have lunch with my family 438 00:30:36.140 --> 00:30:37.740 and dinner with my husband's family. 439 00:30:38.440 --> 00:30:41.120 Christmas is a whole different beast. 440 00:30:41.200 --> 00:30:44.020 Like every year, there have literally been years 441 00:30:44.020 --> 00:30:45.980 that I have sat and cried on Christmas 442 00:30:46.060 --> 00:30:48.700 because I'm just like, this is not fun. 443 00:30:48.740 --> 00:30:50.340 But there are no parts of it. 444 00:30:50.340 --> 00:30:52.620 Like every year I'm like, what could we cut out? 445 00:30:53.320 --> 00:30:54.980 But then you have like grandparents 446 00:30:54.980 --> 00:30:56.520 that have been doing the same traditions 447 00:30:56.520 --> 00:30:58.380 forever and ever, and they're in their eighties. 448 00:30:58.460 --> 00:31:03.240 And I'm like, I mean, they might have 10 more years 449 00:31:03.240 --> 00:31:05.240 like I'm doing, like, I can't be the one. 450 00:31:06.600 --> 00:31:10.320 So we just, we wing it and we relax after the holidays 451 00:31:10.320 --> 00:31:11.440 and make it happen. 452 00:31:13.520 --> 00:31:16.360 So, and I'm making a pumpkin pound cake. 453 00:31:18.740 --> 00:31:21.100 It has like a maple glaze on it. 454 00:31:21.360 --> 00:31:23.320 They literally asked me to make it every year 455 00:31:23.320 --> 00:31:24.140 and it's really delicious. 456 00:31:24.300 --> 00:31:25.900 So I make it, I make one for each. 457 00:31:25.900 --> 00:31:29.660 And then at Christmas I make like a real like pound cake. 458 00:31:31.760 --> 00:31:31.760 459 00:31:34.320 --> 00:31:37.340 Yeah, I do love to bake, but since I have kids, 460 00:31:37.700 --> 00:31:38.960 I don't bake. 461 00:31:41.360 --> 00:31:44.740 For a while, I used my kids as like, 462 00:31:45.820 --> 00:31:47.020 here, you eat the dessert. 463 00:31:47.520 --> 00:31:50.320 And I don't care how much it is. 464 00:31:50.640 --> 00:31:52.540 But then I was like, this is backfiring. 465 00:31:53.360 --> 00:31:56.420 We need to have some boundaries in place. 466 00:31:56.700 --> 00:31:56.880 But yeah. 467 00:31:56.900 --> 00:31:58.360 It's snacks for me. 468 00:31:59.440 --> 00:32:00.740 I could eat snacks. 469 00:32:01.160 --> 00:32:03.340 I could skip every meal and just eat snacks. 470 00:32:03.560 --> 00:32:05.620 Like hand me some Cheez-Its or some whales. 471 00:32:05.880 --> 00:32:07.160 Like I got you. 472 00:32:09.040 --> 00:32:11.660 I have a few snacks that are like that. 473 00:32:11.660 --> 00:32:12.520 Not very many. 474 00:32:12.600 --> 00:32:15.280 I have like my set, my set routine. 475 00:32:18.540 --> 00:32:18.840 Yeah. 476 00:32:18.840 --> 00:32:19.200 Yeah. 477 00:32:21.820 --> 00:32:22.620 All right, guys. 478 00:32:22.700 --> 00:32:24.640 What else is happening in your businesses? 479 00:32:25.160 --> 00:32:26.440 My brain is struggling. 480 00:32:26.700 --> 00:32:28.060 I already said this. 481 00:32:28.640 --> 00:32:30.940 My brain is really, my brain is in vacation mode. 482 00:32:31.220 --> 00:32:32.360 Just like full disclosure. 483 00:32:34.980 --> 00:32:37.440 Mine has tried to go into vacation mode this whole month, 484 00:32:37.480 --> 00:32:40.060 but Danielle called me out on November 1st and. 485 00:32:43.380 --> 00:32:47.520 I have been looking at that AI certification thing 486 00:32:47.520 --> 00:32:51.880 that Steven's doing and playing around 487 00:32:51.880 --> 00:32:55.860 with some of the stuff that he is showing us. 488 00:32:56.920 --> 00:32:59.800 And I've been kind of having fun with it. 489 00:32:59.800 --> 00:33:01.900 Like as like a low pressure, you know, 490 00:33:02.140 --> 00:33:04.260 only takes a few minutes of your time. 491 00:33:04.380 --> 00:33:06.620 Like what could I invent and what could I create? 492 00:33:07.040 --> 00:33:09.540 And so that's been pretty fun. 493 00:33:09.740 --> 00:33:13.840 And I think that I, so Gabby said on our last 494 00:33:13.840 --> 00:33:14.600 like coaching calls, 495 00:33:14.660 --> 00:33:16.240 like you should try to invent something new. 496 00:33:17.520 --> 00:33:19.780 And I feel like the AI is like, 497 00:33:19.800 --> 00:33:21.720 kind of like the scratching the surface of everything, 498 00:33:21.940 --> 00:33:24.120 like kind of a newer field of everything. 499 00:33:24.840 --> 00:33:27.540 And I have my social media channel 500 00:33:27.540 --> 00:33:30.240 that I really developed before I knew what products 501 00:33:30.240 --> 00:33:33.080 I was gonna sell for working parent help. 502 00:33:33.620 --> 00:33:37.720 And so I've been playing around with these like AI things 503 00:33:38.280 --> 00:33:43.300 to see how I can create some custom GPTs 504 00:33:43.300 --> 00:33:46.400 and things like that for that market. 505 00:33:47.520 --> 00:33:50.340 And so I feel like I'm really on the cusp 506 00:33:50.340 --> 00:33:53.400 of finding something that would be actually useful 507 00:33:53.420 --> 00:33:57.360 for people and maybe like creating some sort of 508 00:33:58.440 --> 00:34:01.180 like the eight fig AI like environment 509 00:34:01.180 --> 00:34:04.500 where you can just go in and like do the custom GPTs 510 00:34:04.500 --> 00:34:06.680 for different topics that help. 511 00:34:06.900 --> 00:34:11.340 I am just like, I feel like my brain is just like this close 512 00:34:11.659 --> 00:34:14.380 to figuring out how to get Jim and I 513 00:34:14.380 --> 00:34:16.900 to read all of the school emails 514 00:34:16.900 --> 00:34:19.420 and auto populate my calendar 515 00:34:19.420 --> 00:34:21.900 with all of those special days 516 00:34:22.020 --> 00:34:24.580 and like when to order the yearbook 517 00:34:24.580 --> 00:34:27.580 and like all the things that the, 518 00:34:27.980 --> 00:34:30.280 I have three different schools for my three kids 519 00:34:30.280 --> 00:34:31.540 because they're at different ages. 520 00:34:31.780 --> 00:34:33.380 And I just, when I'm like, 521 00:34:33.460 --> 00:34:36.280 if I can get Jim and I to unlock that, 522 00:34:37.739 --> 00:34:41.420 then that, that would be like, mwah. 523 00:34:42.400 --> 00:34:43.659 Yeah, you've arrived. 524 00:34:44.659 --> 00:34:48.739 I used to take my middle one to YMCA gymnastics 525 00:34:49.540 --> 00:34:51.239 and there was another mom there 526 00:34:51.239 --> 00:34:54.560 that had blocked off that hour of gymnastics 527 00:34:54.560 --> 00:34:59.140 to catch up on all the school emails for the week. 528 00:34:59.660 --> 00:34:59.980 Like that's. 529 00:35:00.000 --> 00:35:05.120 she would do while her kid was at gymnastics instead of like going and working out or reading 530 00:35:05.120 --> 00:35:13.440 a book or whatever. I'm like this is nuts. That'd be pretty cool. It'd be so cool. You 531 00:35:13.440 --> 00:35:21.580 can figure that out. Yeah. I'm going to figure out to read my mind. 532 00:35:25.080 --> 00:35:34.000 I mean, I think meta is pretty close to it. Yeah. Yeah. Maybe serious to know what you're 533 00:35:34.000 --> 00:35:41.460 thinking before you're thinking it. The skimming process of school things caught me twice last 534 00:35:41.460 --> 00:35:47.960 week because my son got a paper sent home and it was like, I don't know, they had some, 535 00:35:47.960 --> 00:35:52.560 they were calling it like the reading week or something. Don't you read every week you're 536 00:35:52.560 --> 00:35:58.080 in preschool? Like, I don't understand. But each day had this little blurb, right? And I read, 537 00:35:58.220 --> 00:36:03.380 I don't know, like Mondays and Tuesdays, maybe. I don't know. I read a couple of them and it was 538 00:36:03.380 --> 00:36:06.720 like nothing like, hey, we're going to read about this. Like, that's cool. I don't care. 539 00:36:07.020 --> 00:36:14.620 Like once again, he's four, like teach him, read him whatever you want. And my daughter's friend 540 00:36:15.180 --> 00:36:22.300 was like, is Luke wearing his pajamas tomorrow? And I'm like, I don't think so. And she's like, 541 00:36:22.640 --> 00:36:26.380 I'm pretty sure he's supposed to wear his pajamas tomorrow. And I was like, you're in second grade. 542 00:36:26.480 --> 00:36:30.660 What do you know about what Luke's supposed to do? So I came home and looked and sure enough, 543 00:36:30.700 --> 00:36:36.840 he was supposed to wear pajamas. And so we go about our week or whatever. And then on Friday, 544 00:36:36.840 --> 00:36:41.120 I was just like, let me glance at this thing one more time. We were getting ready to leave. And 545 00:36:41.120 --> 00:36:46.120 I realized that Friday was dressed like your favorite character day. We were dressed and 546 00:36:46.120 --> 00:36:53.940 getting ready to go out the door. And I'm like, oh, he went as a police officer. It was great. 547 00:36:54.240 --> 00:36:57.060 But yeah, I was like, I should. Yeah, that would be useful if it could. 548 00:36:58.160 --> 00:37:04.080 If it would just tell you like the night before tomorrow, your youngest kid needs to wear a 549 00:37:04.080 --> 00:37:10.080 yellow shirt or orange shirt, which WTF, like that's not a common color shirt. Like why not 550 00:37:10.080 --> 00:37:14.660 white or black? We have the same thing. Wednesdays is the whole for like this whole 551 00:37:14.660 --> 00:37:20.140 rest of the year. Wednesdays is where yellow. You need to give my kid a yellow shirt then. 552 00:37:20.540 --> 00:37:25.240 Like, is that something that you want? Like, let's make that happen. And then it's like, 553 00:37:25.420 --> 00:37:30.460 so the youngest has to wear a yellow or an orange shirt for fall. And then like the middle one is 554 00:37:30.460 --> 00:37:35.940 supposed to make something like for that they're thankful for. But it's not on the homework sheet 555 00:37:35.940 --> 00:37:42.140 they print out, not on the, you know, normal weekly email. It's in a separate email. Why? 556 00:37:42.320 --> 00:37:46.760 Why put that in a separate email? Make it in the same email. I already trained to read that email. 557 00:37:47.080 --> 00:37:54.500 Don't give me a separate thing now. That's not fair. But luckily, yeah, the middle one is old 558 00:37:54.500 --> 00:38:00.480 enough that she knows what she's supposed to do. So she's in fourth grade. She's on top of it. 559 00:38:01.280 --> 00:38:09.160 Yeah, we had a polka dot day one day, and I completely forgot about it. And so I was like, 560 00:38:09.220 --> 00:38:14.220 my son, I mean, my when my daughter had polka dot day was easy, you know, she's she had polka dots, 561 00:38:14.460 --> 00:38:19.920 but my son didn't have polka dots. So I literally like the morning of I pulled out like a blank 562 00:38:19.920 --> 00:38:28.120 t shirt and took a permanent marker and like did polka dots on. Yep. I did it in the shape of his 563 00:38:28.120 --> 00:38:36.860 cool. It looks like I put a lot of thought and effort into it. You did honestly did just because 564 00:38:36.860 --> 00:38:41.560 it was on the same day doesn't mean you didn't put an effort. I don't even know if it was dry 565 00:38:41.560 --> 00:38:55.920 when you put it on. All right, I got into chat. Give me some questions. Struggling so much. Okay, 566 00:38:55.920 --> 00:38:59.240 gave me a lot actually a lot of really good ones, but I've picked out a couple 567 00:38:59.300 --> 00:39:05.940 that are more like strategy. Okay, so what part of your business feels the most 568 00:39:06.020 --> 00:39:08.940 unclear or complicated to you today? 569 00:39:19.900 --> 00:39:28.320 Well, I think mine is always the same. It's knowing where to focus. Right? Like I have I mean, 570 00:39:28.320 --> 00:39:35.580 you know this about me. I have all these ideas. And it's so difficult to know. Because I feel 571 00:39:35.580 --> 00:39:41.880 like there's just been like, in the process, there's periods of time where, you know, before 572 00:39:42.160 --> 00:39:48.220 I launched, I already had a product in, you know, production. So I focused on my social media. And 573 00:39:48.280 --> 00:39:53.780 then, you know, after I launched, the product was going, well, then it's like, gosh, I'm trying to 574 00:39:53.780 --> 00:39:59.980 make time for my social media. And then it's well, what's next? And so now I'm kind of at this boat. 575 00:40:00.000 --> 00:40:02.580 where I've got like all these little pieces 576 00:40:02.580 --> 00:40:05.920 that I've started along this two year journey. 577 00:40:07.180 --> 00:40:13.900 And so it's figuring out where to focus that energy at. 578 00:40:14.020 --> 00:40:17.360 You know, I've kind of turned my social media 579 00:40:17.360 --> 00:40:18.360 over to my VA. 580 00:40:19.780 --> 00:40:25.680 And I mean, it is not going down, 581 00:40:25.900 --> 00:40:28.620 but I don't know that it's necessarily improving 582 00:40:28.620 --> 00:40:30.120 the way that I would want it to. 583 00:40:31.640 --> 00:40:34.160 I think, you know, as far as the amount I'm paying her, 584 00:40:34.220 --> 00:40:36.260 to me, she's doing what I need to be done. 585 00:40:37.680 --> 00:40:40.840 She's keeping it moving while I'm too busy to touch it. 586 00:40:41.180 --> 00:40:43.080 But it does need my attention, you know, 587 00:40:43.080 --> 00:40:49.020 it does need me to pour into my customers a little bit more. 588 00:40:50.580 --> 00:40:55.360 You know, obviously my Amazon listing needed to be updated. 589 00:40:56.680 --> 00:41:00.720 My sales, you know, haven't been what I wanted them to be. 590 00:41:01.780 --> 00:41:06.620 And so I was trying to like cram in that this week 591 00:41:06.980 --> 00:41:09.340 to boost those sales up and everything. 592 00:41:09.720 --> 00:41:11.820 And then the whole, you know, writing 593 00:41:11.820 --> 00:41:14.400 and it's just the different directions 594 00:41:14.400 --> 00:41:17.320 is that is what feels the most unclear for me. 595 00:41:19.280 --> 00:41:21.920 I think when you're, I think there's two things there. 596 00:41:21.920 --> 00:41:24.700 Like one, I think my gut says like, 597 00:41:24.700 --> 00:41:26.680 you have to learn to trust yourself 598 00:41:26.720 --> 00:41:30.780 in terms of like what, like with the writing. 599 00:41:30.840 --> 00:41:33.480 It's like, trust that like intuition 600 00:41:33.480 --> 00:41:35.460 and just kind of follow that 601 00:41:35.460 --> 00:41:39.320 as opposed to following what the world kind of says, 602 00:41:39.320 --> 00:41:40.440 like you need to focus on. 603 00:41:40.560 --> 00:41:42.300 It's like, okay, what's giving you income? 604 00:41:42.720 --> 00:41:43.860 Which is not unimportant. 605 00:41:45.880 --> 00:41:48.060 But when you have like kind of a handful 606 00:41:48.060 --> 00:41:49.320 of different things that need your attention, 607 00:41:49.360 --> 00:41:50.620 this question I wasn't gonna ask, 608 00:41:50.680 --> 00:41:52.000 but this could be helpful for you to think about. 609 00:41:52.000 --> 00:41:53.760 If you could wave a magic wand 610 00:41:53.980 --> 00:41:56.920 and fix only one thing in your business immediately, 611 00:41:57.060 --> 00:41:57.900 what would it be? 612 00:41:58.020 --> 00:41:59.060 And depending on what that is, 613 00:41:59.100 --> 00:42:00.920 that might be the thing that takes up your attention 614 00:42:00.920 --> 00:42:03.380 right now until that gets taken care of. 615 00:42:03.380 --> 00:42:05.000 And then it's like, okay, what's the next thing 616 00:42:05.000 --> 00:42:08.820 that would be the only one thing I could choose at a time? 617 00:42:09.020 --> 00:42:12.400 And that might help you like kind of rank almost 618 00:42:12.400 --> 00:42:13.960 like what's most important. 619 00:42:16.360 --> 00:42:16.460 Yeah. 620 00:42:16.460 --> 00:42:19.980 Yeah, I feel like I do good at that sometimes 621 00:42:19.980 --> 00:42:25.560 and sometimes I'm Gabby making 17 pies. 622 00:42:29.180 --> 00:42:35.000 It's like, you know, I get a good grip 623 00:42:35.000 --> 00:42:37.440 on where my priorities lie. 624 00:42:37.660 --> 00:42:42.500 And then, for example, like I created Sammy, 625 00:42:44.440 --> 00:42:46.360 do you know Sammy that, okay. 626 00:42:46.420 --> 00:42:49.280 So Sammy had come to us and was telling us 627 00:42:49.920 --> 00:42:55.500 she had kind of figured out how to win, 628 00:42:55.580 --> 00:42:57.860 I guess, with the like Amazon affiliate 629 00:42:58.200 --> 00:42:59.600 influencer type thing. 630 00:43:00.460 --> 00:43:05.360 And so Sammy and me have a very similar mentality on things. 631 00:43:06.040 --> 00:43:10.080 And so we conversated about it and she's like, 632 00:43:10.240 --> 00:43:12.920 this is what I started doing and this is what, 633 00:43:13.660 --> 00:43:17.380 and pretty quickly she went from not making anything 634 00:43:17.380 --> 00:43:20.120 to making like $1,000 a month. 635 00:43:23.260 --> 00:43:25.040 So of course then I had to say, 636 00:43:25.260 --> 00:43:26.900 well, let me see if I can do that. 637 00:43:28.760 --> 00:43:31.660 And I feel like the biggest hoop to jump through for that 638 00:43:32.580 --> 00:43:34.760 is getting approved, right? 639 00:43:34.760 --> 00:43:38.080 Is getting approved for the influencer program 640 00:43:38.080 --> 00:43:41.360 and then also getting approved for the onsite commissions. 641 00:43:42.440 --> 00:43:44.000 And I did both of those things. 642 00:43:44.040 --> 00:43:45.760 Like I got approved for the influence program, 643 00:43:45.800 --> 00:43:46.880 I submitted my videos. 644 00:43:46.880 --> 00:43:48.960 I am approved for onsite commissions. 645 00:43:51.520 --> 00:43:53.960 And now I'm just like, well, I did that. 646 00:43:55.660 --> 00:43:58.700 So I feel like I should give it some attention, 647 00:43:59.020 --> 00:44:01.100 but at the same time, like we talked about, 648 00:44:01.920 --> 00:44:03.620 it's not, it's not it. 649 00:44:04.020 --> 00:44:06.000 The shoulds, the shoulds, the shoulds, the shoulds. 650 00:44:06.740 --> 00:44:07.600 It's not it. 651 00:44:08.080 --> 00:44:09.740 Yeah, you gotta follow what's for you. 652 00:44:10.120 --> 00:44:11.000 Some things are for other people, 653 00:44:11.060 --> 00:44:12.320 some things are just for you. 654 00:44:13.720 --> 00:44:15.880 I would like $900 a month though. 655 00:44:16.720 --> 00:44:17.860 Sure, sure, sure. 656 00:44:17.860 --> 00:44:20.740 I was like trying to figure out how to monetize 657 00:44:20.820 --> 00:44:24.040 my working parent help, like social media thing. 658 00:44:24.420 --> 00:44:28.480 And so I applied for some affiliate programs 659 00:44:30.600 --> 00:44:33.060 that I actually like, 660 00:44:33.200 --> 00:44:34.640 these are companies I wanna represent. 661 00:44:35.020 --> 00:44:36.520 Like if I was gonna talk about anything, 662 00:44:36.640 --> 00:44:38.540 like these are the companies that I wanna represent. 663 00:44:39.840 --> 00:44:44.980 And one of them, like it's not even on the platform 664 00:44:44.980 --> 00:44:46.940 for affiliate marketing anymore. 665 00:44:47.580 --> 00:44:50.520 Like maybe they don't even have affiliate marketers anymore. 666 00:44:50.900 --> 00:44:52.680 Like they just sent me an email that said, 667 00:44:52.740 --> 00:44:54.020 no, this doesn't exist anymore. 668 00:44:54.460 --> 00:44:56.440 And then the other one, the application, 669 00:44:56.680 --> 00:44:58.340 like two weeks later, it's still pending. 670 00:44:58.380 --> 00:44:59.220 It's like pending. 671 00:45:00.000 --> 00:45:07.520 all of these invites to market other products and so I went down this rabbit hole of like 672 00:45:07.520 --> 00:45:11.160 would I want to market those other products and like finally I'm just kind of like wait 673 00:45:11.180 --> 00:45:17.240 no like I don't want to be a marketing person like I would do those other brands because 674 00:45:17.240 --> 00:45:24.880 like I actually like that stuff but these random ones asking me to do it I don't really feel 675 00:45:25.100 --> 00:45:33.060 with but I think it's called commission junction or something like that like CJ affiliates and 676 00:45:33.060 --> 00:45:38.880 then the other one I think is partner stack I don't know if you looked at either of those 677 00:45:39.340 --> 00:45:45.880 but maybe the thing to do is just to think in your brain what would naturally be something 678 00:45:45.940 --> 00:45:52.180 that you want to affiliate market that you could authentically say like this is awesome 679 00:45:52.180 --> 00:45:58.340 and then go after that as something that's kind of like energizing like hey I would love to 680 00:45:59.000 --> 00:46:03.660 be your representative as opposed to you know 681 00:46:05.060 --> 00:46:09.060 maybe products that you don't feel like so inclined to be authentic about 682 00:46:10.400 --> 00:46:16.400 yeah I kind of um I talked to you when we were at the castle and he had talked to me because I 683 00:46:16.400 --> 00:46:20.620 you know I explained to him like hey listen like you taught me how to get the people in the room 684 00:46:20.620 --> 00:46:27.260 so I have the people in the room now but like how do I like now how do I make money 685 00:46:27.380 --> 00:46:33.920 with that right and um he was telling me like basically what he did was he sent 686 00:46:34.840 --> 00:46:39.100 um he figured out that if he sent out a hundred brand messages he would get one 687 00:46:41.860 --> 00:46:46.320 deal so for like two weeks in a row I sent out a hundred brand messages and these were 688 00:46:46.320 --> 00:46:50.840 saying like you were saying like I just walked around my house and found brands that I already 689 00:46:50.840 --> 00:46:56.720 use that I already love that already you know align with you know who I am and things like that 690 00:46:58.060 --> 00:47:01.400 and um I don't some a lot of you know some of them said they would give back to me and stuff 691 00:47:01.400 --> 00:47:05.040 I haven't heard anything yet but also then I got to thinking about it and I was because some of 692 00:47:05.040 --> 00:47:11.680 them said like they had used up their um budget for that and I was thinking to myself probably 693 00:47:11.680 --> 00:47:19.100 November December not the time to make the connections so I kind of put that to the side 694 00:47:19.280 --> 00:47:23.420 until next you know first of the year because I feel like I feel like that's probably a common 695 00:47:23.420 --> 00:47:28.200 thing is that they have a certain allotted amount of money that they're planning to spend for the 696 00:47:28.480 --> 00:47:32.940 year and hitting them up at the end of the year trying to make that initial connection probably 697 00:47:32.940 --> 00:47:37.840 not the best thing and then I feel like if I ask them now and and I get that then it feels weird to 698 00:47:37.840 --> 00:47:42.400 then approach them again so I like kind of put a hold on that because I was like yeah I'm 699 00:47:43.400 --> 00:47:49.200 getting that same response repeatedly so okay yeah yeah 700 00:47:51.400 --> 00:47:55.520 what else yeah I mean just called to get everything set up and ready to go now 701 00:47:55.680 --> 00:47:59.040 so that in January you can go faster 702 00:47:59.680 --> 00:48:02.160 mm-hmm yeah 703 00:48:04.320 --> 00:48:10.160 what else for you Christy Heather what feels the most unclear complicated to you today 704 00:48:16.000 --> 00:48:21.960 I think that's like the most complicated is I mean it's kind of um something I mean 705 00:48:21.960 --> 00:48:29.100 haven't conquered yet is the concept of MVP and you know when is it going to be good enough 706 00:48:29.100 --> 00:48:34.540 to just let it go and something that's kind of holding me back on my full-time job 707 00:48:34.540 --> 00:48:43.580 and also in my e-commerce business and just it's not like a perfectionist thing 708 00:48:44.220 --> 00:48:52.620 but it's more just like this concept of it's like not what I want it to be like what I think 709 00:48:52.620 --> 00:48:59.520 would be valuable and so I want it to get to a spot where it is actually valuable which is the 710 00:48:59.520 --> 00:49:06.120 thing that I'm like the most excited about all these AI tools that are available because I can 711 00:49:06.120 --> 00:49:12.060 literally just like put the words out of my brain into AI and then it just like helps so much 712 00:49:12.060 --> 00:49:18.340 to like just see it come back in real life like you know so close to being done 713 00:49:19.480 --> 00:49:24.320 that yeah I think that that's the thing that's most complicated is just like letting things go 714 00:49:24.340 --> 00:49:28.680 and knowing when to like get it to a certain point and then delegating it 715 00:49:28.680 --> 00:49:32.180 and when to get it to a certain point and then just seeing how the market responds 716 00:49:34.940 --> 00:49:39.420 very good there was another question in here but I feel like that there was a good 717 00:49:39.600 --> 00:49:48.380 a good follow-up to that I'm gonna have to try to find oh what assumptions are you operating from 718 00:49:48.380 --> 00:49:54.760 that you need to validate with data so you're talking about you want it to be valuable and 719 00:49:54.760 --> 00:49:59.080 what you think would be valuable got to assess like are you assuming that something's valuable 720 00:49:59.080 --> 00:49:59.920 or not valuable 721 00:50:00.000 --> 00:50:06.100 or is that from a place of like, okay, data is kind of confirming or something outside 722 00:50:06.100 --> 00:50:12.320 of yourself is confirming that it's not valuable. So, I'm going to think about. 723 00:50:13.340 --> 00:50:15.880 Heather, what about for you while Christy comes back? 724 00:50:20.580 --> 00:50:26.760 Gosh, one thing that I'm, this is, my whole brand is assumptions, so I'm not even going to go there. 725 00:50:30.380 --> 00:50:36.960 But like my, one of my big pictures is like having a media, like a YouTube channel or 726 00:50:36.960 --> 00:50:42.420 animations to go with plopples. And I did start to create animations and then I kind of fizzled 727 00:50:42.420 --> 00:50:48.020 out. And so, I've started to get back in to do an animation introducing the holy plopple, 728 00:50:48.860 --> 00:50:52.220 like an interview, but part of me is like, wow, this is kind of boring. 729 00:50:52.220 --> 00:51:00.700 Like, so, what I'm grappling with is how, like creatively, how to, yeah, how to approach that. 730 00:51:00.740 --> 00:51:04.200 I don't, I want to keep touching on it because it is one of my end goals. So, 731 00:51:04.200 --> 00:51:09.600 I don't want to just drop it. But yeah, there's some creative, 732 00:51:12.000 --> 00:51:19.180 constructive, creative stuff to do to figure out how to do it well. So, that's something I'm 733 00:51:19.360 --> 00:51:29.060 working on. Okay. What is the big goal you want your business to accomplish in the next 90 days? 734 00:51:32.620 --> 00:51:34.160 Next 90 days only. 735 00:51:36.780 --> 00:51:39.960 Well, I would love to have all of my SKUs selling. 736 00:51:40.820 --> 00:51:44.760 Mm-hmm. That'd be good. It's a good start. 737 00:51:47.440 --> 00:51:52.460 So, everything you're doing now, is it moving that goal forward? 738 00:52:00.360 --> 00:52:08.940 Yeah, I think it is. I mean, I'm outsourcing a fair amount, but in a collaborative way. And 739 00:52:09.960 --> 00:52:16.040 I feel like things are moving along. I don't see any dams or obstructions in the flow. 740 00:52:16.540 --> 00:52:21.360 The flow is going to take as long as it needs to take. Some things can't be rushed. But yeah, 741 00:52:21.360 --> 00:52:30.500 I think that everything I'm doing is contributing to the bigger picture. 742 00:52:31.800 --> 00:52:40.720 Okay. What about you, Michaela? Big goal for the next 90 days? 743 00:52:44.260 --> 00:52:45.540 A big goal. 744 00:52:45.540 --> 00:53:00.060 Well, I'm meeting with Stephen in 60 days, right? Is that right? 745 00:53:01.140 --> 00:53:01.140 746 00:53:06.620 --> 00:53:15.520 So, I would say, well, first, my goal for the next 60 days is to pretty much come to the meeting 747 00:53:15.520 --> 00:53:23.660 with some type of structure, right? I want to come into the meeting with him with some type 748 00:53:23.660 --> 00:53:28.940 of structure so that we're not just pulling ideas out of a hat. And we're more so taking 749 00:53:28.940 --> 00:53:36.200 this big picture and then making it into the whole business plan, right? And so that I can 750 00:53:36.200 --> 00:53:44.580 just take it and go. So, my plan from now until then is just to, like I said, to try to get all 751 00:53:44.580 --> 00:53:50.220 those back-end things, all of these little puzzle pieces that I've been working on, to get those 752 00:53:50.420 --> 00:53:56.760 to completion or as close to completion as they can be so that they're developed enough 753 00:53:57.040 --> 00:54:03.960 to see the whole picture. And so then thinking ahead, so 30 days from then, 754 00:54:05.640 --> 00:54:15.780 yeah, I would want to have my whole business plan launched, right? And the physical products 755 00:54:15.780 --> 00:54:21.800 is just a small portion of that. The big portion is kind of what we had talked about, 756 00:54:22.500 --> 00:54:30.840 my brand for helping moms. So, yeah, 90 days, I want that to be launched. 757 00:54:31.460 --> 00:54:37.300 Okay. Love it. She needs it, probably should be writing. 758 00:54:39.200 --> 00:54:44.680 Wasn't going to say it. And not sending messages to brands. 759 00:54:47.700 --> 00:54:50.280 I don't, I'm not going to comment. 760 00:54:55.400 --> 00:54:59.980 Christy, what about you? What's one big goal you want your business or the big goal you want your 761 00:55:00.000 --> 00:55:01.940 accomplish in the next 90 days? 762 00:55:04.460 --> 00:55:06.480 I think I'm going to take Heather's. 763 00:55:06.740 --> 00:55:10.400 I want all of my ASINs to be selling. 764 00:55:11.760 --> 00:55:15.680 I have like a product on the boat right now. 765 00:55:16.220 --> 00:55:18.980 Just placed a bulk order for the three different colors. 766 00:55:18.980 --> 00:55:22.380 So that adds two ASINs to my original lunchbox set. 767 00:55:22.680 --> 00:55:28.380 So like all four of those ASINs to be selling and 768 00:55:30.000 --> 00:55:34.500 I think if I could at least be break even, that would be super awesome. 769 00:55:35.520 --> 00:55:36.480 Yeah, great. 770 00:55:36.500 --> 00:55:39.240 Does this OK, when you think back to in the accelerator, 771 00:55:39.340 --> 00:55:42.580 when like in brand vision week, I think 772 00:55:43.200 --> 00:55:47.060 where you're like mapping out like, OK, this is what I want my business 773 00:55:47.060 --> 00:55:49.840 to be worth, kind of end goal worth. 774 00:55:50.240 --> 00:55:53.060 And we have that calculator for like, here's what that could look like 775 00:55:53.060 --> 00:55:55.920 for how many products you might be selling or revenue you're bringing in. 776 00:55:56.220 --> 00:55:58.000 That when you did that, is that like 777 00:55:58.000 --> 00:56:01.400 is that lining up with like what you're doing now or has that shifted? 778 00:56:02.640 --> 00:56:02.980 Does that make sense? 779 00:56:04.240 --> 00:56:07.880 For me, that makes sense, and no, it's definitely shifted 780 00:56:08.200 --> 00:56:11.920 because before the accelerator, I had talked to Megan 781 00:56:11.940 --> 00:56:15.920 after doing the branding course and I'm like, oh, I just totally messed 782 00:56:15.920 --> 00:56:18.580 everything up because I have this thing on the social media 783 00:56:18.580 --> 00:56:21.100 and then these other two brands for my product lines that I'm 784 00:56:21.100 --> 00:56:22.880 and she's like, you could just merge them. 785 00:56:23.400 --> 00:56:26.320 And then I tried to merge them during the accelerator 786 00:56:27.060 --> 00:56:30.860 and then after the castle and I started working with Hassan's group, 787 00:56:31.060 --> 00:56:35.280 they're just kind of like you can't merge these things because it's too 788 00:56:35.400 --> 00:56:39.220 like you're not established enough to sell such different things 789 00:56:39.220 --> 00:56:40.520 on the same platform. 790 00:56:40.640 --> 00:56:41.440 It's too confusing. 791 00:56:42.120 --> 00:56:45.480 And you would have to have too much education to the customer 792 00:56:45.480 --> 00:56:49.800 to get them to the finish line, to try to do all these things in one spot 793 00:56:49.800 --> 00:56:53.520 right now with how well recognized you are. 794 00:56:53.520 --> 00:56:58.560 And so now I'm like in the process of separating everything again 795 00:56:58.600 --> 00:57:01.700 and trying to remap. 796 00:57:02.860 --> 00:57:07.660 How I can be, you know, profiting off of each brand 797 00:57:07.660 --> 00:57:11.560 and each kind of channel thing. 798 00:57:12.200 --> 00:57:14.360 OK. That's good. 799 00:57:15.040 --> 00:57:17.860 It's constant work in progress. Hmm. 800 00:57:19.760 --> 00:57:22.240 Then I have Michaela's problem is just like 801 00:57:22.240 --> 00:57:24.720 I have to figure out what I'm going to work on now 802 00:57:24.900 --> 00:57:26.720 and what I'm going to work on later. 803 00:57:26.920 --> 00:57:32.020 And really, I do feel like I've been like reaching my empowered state 804 00:57:32.020 --> 00:57:36.820 of like really being able to do that with just like 805 00:57:37.600 --> 00:57:41.340 some time blocking and saying like, you know, on this day of the week, 806 00:57:41.340 --> 00:57:42.440 I'm going to work on that. 807 00:57:42.480 --> 00:57:44.360 And this day of the week, I'm going to work on that. 808 00:57:44.400 --> 00:57:47.540 And it usually aligns with when I have, you know, phone calls 809 00:57:47.640 --> 00:57:50.800 with Hassan's group or my social media person 810 00:57:50.800 --> 00:57:54.540 that does my social media channels like, OK, that's what I'm going to focus on. 811 00:57:54.620 --> 00:57:55.860 That's I can be ready for that phone call. 812 00:57:56.940 --> 00:58:00.460 So, yeah, I'm trying to stay organized that way. 813 00:58:01.140 --> 00:58:04.080 Yeah, I think it's good to like when you have moments 814 00:58:04.820 --> 00:58:06.880 where you start like, oh, should I do this? 815 00:58:06.880 --> 00:58:08.340 I should be doing this. I should be doing this. 816 00:58:09.780 --> 00:58:13.360 Is to assess where that is coming from, like 817 00:58:13.920 --> 00:58:17.360 because a lot of the time it's coming from a place of anxiety. 818 00:58:17.360 --> 00:58:20.460 It's coming from a place of fear of like you're going to miss out 819 00:58:20.460 --> 00:58:22.940 on something or if you don't do it in your business, 820 00:58:23.000 --> 00:58:25.600 is it going to be worth this much or make this much money or? 821 00:58:26.880 --> 00:58:29.900 And I just don't know if that's ever going to be a sustainable way 822 00:58:30.000 --> 00:58:31.760 to make decisions about your business. 823 00:58:32.060 --> 00:58:34.180 So, you know, if you have those moments where it's like 824 00:58:34.180 --> 00:58:36.760 you feel like you're getting distracted by. 825 00:58:38.040 --> 00:58:41.020 Different business ideas or things you could be doing, 826 00:58:41.020 --> 00:58:44.340 kind of take a moment to look, OK, why am I feeling like I should do 827 00:58:44.340 --> 00:58:46.740 this thing over here? Why am I feeling like I should do this? 828 00:58:46.740 --> 00:58:51.000 And if it more or less lines up with, OK, this is like 829 00:58:51.000 --> 00:58:52.500 the bigger picture of what I'm trying to build, 830 00:58:52.560 --> 00:58:54.520 then maybe it is for you to work on right now. 831 00:58:54.700 --> 00:58:58.380 But if it's some other influence, then kind of check yourself in. 832 00:58:59.160 --> 00:59:02.660 You know, say, you know, I think I'm just feeling a sense of urgency 833 00:59:03.020 --> 00:59:05.840 and that's kind of sometimes making me. 834 00:59:07.220 --> 00:59:08.840 Feel like I should be doing all the things 835 00:59:09.120 --> 00:59:11.040 and we can't do all the things got to prioritize. 836 00:59:13.580 --> 00:59:15.320 So, yeah, I was just going to say 837 00:59:16.000 --> 00:59:19.260 that was something that well, obviously, it's, you know, 838 00:59:19.300 --> 00:59:21.760 that's a constant struggle for me because I like to put the weight 839 00:59:21.760 --> 00:59:24.860 of the world on my shoulders and handle all the things for everyone 840 00:59:24.860 --> 00:59:27.040 because I can handle them better than other people. 841 00:59:28.800 --> 00:59:31.860 But like that was something that Janine like was really good 842 00:59:31.860 --> 00:59:32.880 at keeping me in check on. 843 00:59:33.040 --> 00:59:35.400 But I remember like the very first time that I met with her, 844 00:59:35.400 --> 00:59:36.660 like she was very much. 845 00:59:39.200 --> 00:59:41.840 She told me to have a CEO meeting with God. 846 00:59:42.740 --> 00:59:45.000 And she was like, you should have one every week. 847 00:59:45.000 --> 00:59:49.020 And that I mean that, you know, if you are not a God person, that's fine, too. 848 00:59:49.100 --> 00:59:52.160 You have a meeting with someone higher power, your brain, 849 00:59:52.260 --> 00:59:53.440 whatever you want to call it. 850 00:59:54.520 --> 00:59:59.460 And, you know, she was like, really sit in the quiet on a weekly basis. 851 01:00:00.000 --> 01:00:05.300 and ask God, like, what vision do you have for my business? 852 01:00:05.820 --> 01:00:08.820 And then, you know, you ask, you know, 853 01:00:09.400 --> 01:00:11.740 Jesus, like, how do we get there? 854 01:00:11.900 --> 01:00:13.640 Like, what steps do we take? 855 01:00:13.760 --> 01:00:15.200 And then you ask the Holy Spirit, 856 01:00:15.560 --> 01:00:17.660 like, help me to do that, basically. 857 01:00:18.200 --> 01:00:22.020 And like, you know, she made me like come back with answers. 858 01:00:22.120 --> 01:00:24.320 So it wasn't, you know, it's easy to say like, 859 01:00:24.400 --> 01:00:25.880 oh yeah, I sat quietly with God. 860 01:00:25.900 --> 01:00:28.400 But like, I had to actually like sit down 861 01:00:28.400 --> 01:00:30.780 and I just wrote the words, 862 01:00:30.960 --> 01:00:32.360 which I think it makes it a lot easier 863 01:00:32.900 --> 01:00:34.960 to when the words come in your mind 864 01:00:34.960 --> 01:00:36.380 and then you actually put them on paper, 865 01:00:36.580 --> 01:00:38.100 similar to like the whole dream thing 866 01:00:38.380 --> 01:00:41.320 that Steven taught us, like, you know, 867 01:00:41.740 --> 01:00:43.740 you have dreams, but if you don't write them down, 868 01:00:43.760 --> 01:00:46.020 like they just float away, right? 869 01:00:46.900 --> 01:00:49.540 And so that was really helpful for me. 870 01:00:49.780 --> 01:00:52.780 And that is something that I'm like still now, 871 01:00:53.000 --> 01:00:54.080 like constantly going back to. 872 01:00:54.080 --> 01:00:59.340 I actually included it in my five day free devotional 873 01:00:59.340 --> 01:01:01.220 that I did, like I included that in there, 874 01:01:01.260 --> 01:01:02.300 not like a CEO meeting, 875 01:01:02.300 --> 01:01:03.660 cause it's not a business thing, 876 01:01:03.720 --> 01:01:05.040 but just like, you know, 877 01:01:05.040 --> 01:01:07.660 kind of like taking that time to have a meeting with God 878 01:01:07.660 --> 01:01:09.800 and say like, hey, what do you have 879 01:01:09.800 --> 01:01:11.660 on my agenda for this week? 880 01:01:12.840 --> 01:01:15.940 And I feel like I do as I say, not as I do, 881 01:01:15.960 --> 01:01:18.460 because that was really helpful when you told me to do that. 882 01:01:18.460 --> 01:01:20.100 And now I'm gonna get off this call 883 01:01:20.100 --> 01:01:21.400 and I'm gonna go do that. 884 01:01:22.040 --> 01:01:23.900 Yeah, now I'm gonna ask. 885 01:01:24.200 --> 01:01:27.140 Actually, I'm gonna pick my kids up and then I'll do that. 886 01:01:28.300 --> 01:01:30.260 So funny, that's good. 887 01:01:30.520 --> 01:01:33.100 Alrighty guys, that's time for today. 888 01:01:33.680 --> 01:01:35.740 So everyone have a great Thanksgiving, 889 01:01:36.080 --> 01:01:37.720 looking forward to seeing you all next week. 890 01:01:38.220 --> 01:01:40.680 Hopefully my brain gets back into work mode. 891 01:01:42.380 --> 01:01:44.980 Just, yeah, let's all just pray for Gabby's brain 892 01:01:45.260 --> 01:01:47.740 cause it's gonna be so easy to check out. 893 01:01:48.320 --> 01:01:50.300 Notice the checking back in, it's hard. 894 01:01:50.300 --> 01:01:52.080 Especially with all those carbs. 895 01:01:54.180 --> 01:01:54.800 Yeah, definitely. 896 01:01:55.360 --> 01:01:56.800 You need comatose, comatose. 897 01:01:57.300 --> 01:01:59.400 The carb coma is so real. 898 01:02:00.340 --> 01:02:01.840 For like three days. 899 01:02:02.880 --> 01:02:04.920 All right guys, I will see you later. 900 01:02:05.460 --> 01:02:05.860 See ya. 901 01:02:06.180 --> 01:02:07.340 Bye, see you guys later.