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day two, building your AI employees. Boom. All right. Okay, that worked, that worked.

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So recap of day one, you know, we we yesterday accomplished a lot. We got started with pickaxe.

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So if you're coming in on day two, definitely go back and check it out. pickaxes where we're

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building these AI employees. It's a very beginner friendly platform for building. There's a

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lot of very technical platforms for building these types of things like, like an eight

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and you might have heard of that. And people doing these crazy automations, but pickaxe,

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it makes it very simple. And that's why we chose them. Because I'm like, if if I can,

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I want to be able to understand I don't want to hire a developer to like build what my

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what I'm dreaming, I want to be able to figure it out myself. And if it breaks, I want to

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be able to fix it. Right. So that's why we love pickaxe. All the links for these are

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in the resources section of the app. Okay, so I'm going to attempt to drag this over

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here and show you that last time here. So here's the Rainmaker fam.com. It's a you can

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go to it on your website, Rainmaker fam.com. Or you can get the app in the App Store. And

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the resources tab here is going to have a ton of links that you're going to I'm in the

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wrong one. Hold on. I'm in the wrong group. Okay, here we go. Here's the group resources.

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There it is. So you got the VIP upgrade, you got the calendar link, you got the pickaxe

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savings, we gave you a bunch of templates, we got this template all fixed yesterday.

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So texted the CEO pickaxe, he hooked us up again, got it fixed, change the model. So

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we're good to go there. You got this knowledge dog template. So everything for building that

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first day agent is right there. We have the day one bonus, which booked up super quick,

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we opened up a couple more spots. If you haven't booked your one on one AI implementation session,

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you can do that there. And then day two, you see day two, day two, day two, day two, day

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two, this is where we're going today. So today, my strategy is like, I would encourage you

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just to kind of watch what's about to happen. Okay, we're literally going to like launch

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a new lead magnet for a business in the time we have together. And I if I am like waiting

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for you guys to click links and try to do it with me, you're going to not create something

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that's super valuable because you're going to be rushed. You need some time to think

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right and like kind of choose the right things. You're going to use AI to really speed up

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this process. But I want you to watch me do it. And I want you to come back and like literally

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these links and I have a total step by step process that you can follow. Okay, does that

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sound good? So if you are saying like, man, I feel like my number one problem right now

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is I just need new leads and new customers coming to my business. If I had a constant

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drip of customers, and then leads come to my business, man, I would solve a lot of my

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problems. If that's you, which we know it's a good majority of you based on the survey

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results that you filled out. Okay. This is really going to help you. This is really going

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to help you. All right. So let's jump in. All right. So we unlocked some high ROI resource.

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I just showed that we built your first AI employee, at least the foundations of it.

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Some of you hit level one, which is like just training it for one platform. I saw some people

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posting that was awesome. Like, hey, I got it done for my blog post. I got done for my

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Instagram, right? Some platforms level two, and then all platforms. I don't think anyone

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hit that yet because it would have taken you probably all day to do that. But over time,

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work towards that. Get your copywriter up to speed on all these platforms that you're

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writing on. And for Diedre, you're asking what do these mean platforms? We're training

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a copywriter right in different ways for different platforms, right? How you write a newsletter

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is different from how you write on Instagram is different from how you write on, you know,

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LinkedIn posts, right? And so, and even you change your style with, you know, maybe your

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husband as opposed to your kids, right? So we want to train the AI on those different

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styles so it can sound like you on whatever platform you're speaking on, right? Or are

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posting on. And looking ahead, we talked about day two and three, which I'm super excited

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about. Okay. So I already hit this, but the replays are the on course. Okay. You can find

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right there. You can see when you click the replays, you can find those. Those will be

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up over the weekend. Okay. Over the weekend. And then they, they explode. Okay. You ever

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seen like those spy movies where they give them like a note and it self destructs. Okay.

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So on Monday night at midnight, which is a holiday. Okay. So you, my other day off, if

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you've got to catch up, catch up, you got to rewatch stuff, rewatch up. But at Monday

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night, midnight, they explode. Okay. They go away unless you're a VIP. Okay. So if you

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got a VIP, you got the deal. We told you we were raising the price. We did. I think you

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guys, do we rate this price? Yeah, not yet. No, it's on the agenda for today, but if

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you still want it, okay guys, post the link in the chat. We didn't plan this, but if you

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want to get it, it's still at that way low price. Okay. It does go up today. I'm going

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to be faster than me. Okay. Oh yeah. Daniel's got it right there. Okay. So, boom. Okay.

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And you guys raise the

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price. Okay. Do it. It's, you know, we're doing it sometime today,

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but we had a little tech stuff we were working on. Okay.

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So that's happening today. It's going up. So if you want to grab that,

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that'll get you a lifetime access to the replays and just logistically,

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how that works is they go away inside this app.

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We'll invite you to another training portal. And when they live in there,

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if you're in any of our other programs, it's like, you know, the training portal.

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So it's going to live in there.

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That's where all our curriculum kind of lives after these live events. All right.

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Um, and here we go. Uh, let's,

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I'm going to hit you just a couple of tips on the copywriter thing,

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cause I want to show you how to level it up over time. Okay.

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So level up number one is expand its knowledge base.

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Okay. Expand its knowledge base. So over time,

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add to your copywriter like, Hey, I just wrote this thing, this blog post.

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I just wrote this post on Instagram that crushed it, right?

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You're going to want to add that stuff in. So it gets stronger over time, right?

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The knowledge base member is like the ingredients or no, no. Yes.

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It's the ingredients, how we make the recipe is the prompt,

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the knowledge base of the ingredients. The cookie is the result, right? Uh,

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you could think of it like the brain, right? The brain of your thing.

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And so just in pickaxe, um, in your studio,

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which is where your pickaxes live and pickaxe,

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just so you guys know is another term for custom GPT.

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So if you're talking with other AI nerds or you want to sound fancy on a job

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interview or something like that, be like, Oh yeah, I build custom GPTs.

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If you tell people you build pickaxes,

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they'll have no idea what you're talking about because pickaxes is kind of new.

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You know, it's like no one knows what you're talking about,

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but I think the name came from, um, I actually don't know.

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I'm just assuming this. Okay. But like,

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there's this famous quote that says in a gold rush, don't like in a gold rush,

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sell pickaxes, right? Like, it's like,

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you don't be like the guy going out and like trying to dig for gold,

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be the one selling pickaxes. And so very similar in this AI thing,

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you could go try to build your own loud, large language model, you know,

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and like, just kind of try to try to dig your own trough. Right.

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Or you can partner with existing things that are already working. Right.

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This is a concept we've been teaching for years. For a lot of years, we, uh,

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we're really focused on Amazon and we taught this where it's like,

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why try to build your own thing? When you can,

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you can basically leverage someone else's success and get overflow from that

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thing.

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So we had thousands of people selling on Amazon because Amazon's blowing up and

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COVID was happening.

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Everyone's shopping online and we had a lot of people winning on Amazon because

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of, they just created a solution that was partnered with Amazon.

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Now with AI,

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it's another huge opportunity like that where we're still really early in the

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curve of AI and we can basically partner with these billion dollar companies,

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chat, GPT, open AI, um, uh, Claude, uh,

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all the ones, you know, Grok, there's so many, Oh my gosh. Um, it's like,

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it's like learning a new language, but we don't have to be those.

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We can just use their technology for our thing to serve our people.

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There are so many industries that are going to be underserved with AI for the

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next like 10 years. And it might feel like if you're really deep in it, like,

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wow, this is really big right now, but Oh my gosh,

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there are still industries that are like barely having websites still.

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You know what I mean?

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Like there's an adoption curve with this and you can be a solutionary in that.

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And you can make an AI solution or something using AI to serve the person

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that's in your heart you want to serve.

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And it can be incredible and you have a really good run rate with this thing

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because we're early in the trend. Okay. So I, that was a tangent,

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but like that's what I'm talking about. Sell the pickaxes right now.

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And that's why I think the name pickaxe came from. Okay.

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So let's talk about making your copywriter better. Okay.

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So when you're in your copywriter, you're right, like me, copywriter,

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you're going to go into edit here. Okay. Edit.

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And just a thing I didn't show yesterday, there's three tabs. Okay.

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You can toggle these on and off. Okay. So if you have them all on,

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it's going to be like three columns, I think,

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or actually they just edited this so you can only have two at once.

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This is the editor. This is the preview of like how it's working.

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And then this little AI assistant, if you get stuck,

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this is a pickaxe that helps you build pickaxes. So it's kind of meta, but,

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in the editor under knowledge, this is where I'm saying,

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make your copywriter stronger, add more sources. Okay. And if you want,

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add, if you want to be fancy,

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add a dynamic source like Google drive or a notion

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or a website websites that change, right.

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It can look at those websites and you can put in a bunch of websites that you

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want it to look at or RSS feed, right? Those are going to be the ones,

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I think one note as well that like,

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once it connects to your Google drive or you connect to a document,

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you can just update that document.

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You don't have to come back and re upload something here.

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It's just going to go source that document from Google drive and stays

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connected. So connected to something that's going to be dynamic like that.

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And then if you want to make it even stronger, okay. Even stronger.

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I would add in,

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if you want to enhance your copywriter performance for marketing,

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I would add in

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language from your current customers, okay?

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I'm talking about real testimonials, reviews,

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survey responses that capture the authentic voice

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of your customer.

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If you don't have this, ask them.

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The reason we do surveys like that

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is because we are wanting to serve you, right?

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And we don't know how to, we know how to,

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we can guess how to serve you or we can just ask you.

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And then we can feed that information into our AI tools

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and use that when we're writing copy.

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We wanna speak your language.

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Your language is my language.

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I have a lot of the same problems you do in business.

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I've been through those things, so I know you well.

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But some of you are serving people with your business

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or have an idea to serve someone with your business

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and you are not the who, essentially.

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Like you are not exactly the person

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you're trying to serve, right?

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It could be like, I met someone who's like,

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yeah, I do videos for like construction companies, right?

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This guy doesn't own a construction company.

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He doesn't know their problems,

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but he had to get to know that person.

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And how do you do that?

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Ask them, get language from them

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and feed it back in there, okay?

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So I keep a doc, like this is just,

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I'm gonna show you a little behind the scenes here, okay?

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So this is my eight-figure AI.

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We have the eight-figure AI toolkit, right?

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And I have a doc and you see all my tabs here.

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Anytime I'm creating something on this,

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like these are scripts that I said,

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that I wrote with AI about each of the tools.

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This is landing page language about each of the tools

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and what they do, right?

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This is call to action posts I've done on social media.

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Okay, this is like a super deep dive.

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I'll show you how to get one of these,

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remind me, okay, on our customer avatar, okay?

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This is an analysis of like 800 plus,

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I think, customer applications to work with our company.

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We took all that data and we analyzed it, right?

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And we were like, oh my gosh,

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63% of people are already using ChatGPT.

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We don't need to speak to them like they're AI dummies,

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you know, it changed all of our marketing, right?

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It was so powerful.

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And then we see revenue levels,

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traffic sources, industries, right?

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Here's the magic number, 10K a month.

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Here's 10 copy worthy quotes.

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Okay, so I just took those surveys

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and I just put them into an AI tool.

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I just said, hey, help me analyze these

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and see like what's happening, right?

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Here's written testimonials we have, okay?

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And I just, I literally, what I did for this

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is I went to ChatGPT, they have an agent mode right now,

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that's kind of cool if you're on the $20 a month plan.

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And I just said, hey, can you go to our trust pilot

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and copy every single,

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like there's 500 like testimonials on there,

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copy every single one like to this document.

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I think it got pretty far, okay?

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But I load this in to my tools.

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So I load in testimonials, I load in,

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you know, customer application information, right?

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Like there's no private data in here,

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but it's like, these are phrases that people are saying.

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And so this makes my copywriter so much stronger, okay?

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Is this clicking for you guys, okay?

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So, and if you don't have this language,

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you just gotta ask or you gotta look for it.

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Maybe you have a community,

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maybe you're seeing their comments.

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You know, Danielle, I'm gonna use you as an example.

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She has a specific type of woman

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that she serves as one of her businesses, okay?

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And there's Facebook groups where these women hang out.

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And I told her when we were working together,

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I was like, go in these Facebook groups

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and copy their comments.

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So find those posts that are blown up

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and copy their comments to a document.

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Because I wanna know their language

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when we're building your marketing stuff.

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I wanna know how they talk.

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I wanna know their fears.

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I wanna know how they speak.

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And so we can speak the words in their head

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in our marketing because good marketing,

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again, like business, just like zoom out for a second.

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We all wanna make money and like make impact

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and all the things, but at the heart of it,

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business is service, okay?

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And I had a mentor say like,

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love is the greatest business strategy.

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So how do you love someone?

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You like, you say the things in their head

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that they're thinking that they're scared to say, you know?

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And you speak their language

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and you resonate with them, right?

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Have you ever seen the tuning fork thing

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where they hit this tuning fork

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and then they bring it next to one

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that's like the same frequency.

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So it's like, this is a C and this is a C

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and they ring this one

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and they bring this one right in proximity of it

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and it starts to ring too, okay?

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That's marketing.

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That's world-class marketing.

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If you can do this

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and you speak the language of your people,

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magnetic marketing, okay?

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You bring people, these are my people.

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I have to work with this person.

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They know me.

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And there's like a level of trust

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that is like another level, okay?

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You guys catching this?

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Give me a thumbs up.

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You guys catching?

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We have a lot to cover and I'm going way off script.

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Okay, disclaimer, like day one,

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I don't know how long this is gonna go,

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but I do have a call at 11.

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So we gotta go quick, okay?

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Let's do this.

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Let's do this.

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Let's go, go, go, go, go.

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All right.

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No more marketing tangents.

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Okay.

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I might do is if you are not good at copywriting. So, you know, like I'm like, load in your data,

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load in your voice, right? You want it to sound like you, but maybe you're just not that good.

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Okay. That's okay to load in some like proven structures from some industry leaders, right?

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I did this yesterday and I didn't get further far enough because again, like we changed all day too,

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but I went to chat GPT. They have like a deep research mode and I just said,

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find me the world's best copywriters. And it did deep research on the world's best copywriters.

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And I said, find examples of their copy, right? And I got like 10 examples from Eugene Swartz

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and I can't name all these guys, but they're like the OGs like that, like that, like

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pioneered the copywriting industry. And then I had some new people in there and I had 10 samples from

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each person. So I'm working on a document. I'll give it to you guys. So you can just pull that

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document and you can just upload it, you know, to your GPT. And now your copywriting is going

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to sound like you plus sound like a world-class copywriter. Cause there's just some things that

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you can do in your copy that helps, especially when you're selling. Okay. Does that make sense?

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So and then last thing is, I think I put this right here, give it feedback, any big changes,

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bake them into your system prompt, right? If you're doing a recipe and you're changing it

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all the time, eventually you want to change the recipe. And so like for me, I added in

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surveyresults.pdf, which was my survey results from you guys. And I said, Hey, I just put it in

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the, in the prompt. I said, Hey, just so you know, survey results contains an analysis of 200 plus

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survey responses from my customers sharing their pain points and goals. So that's powerful. I just

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baked it in. So now it knows, it knows what that is. You don't want to just upload a knowledge

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doc and kind of not tell it what it is. We told it like if it says Instagram or LinkedIn, it kind

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of knows what that is. But if you upload something random, it's just like five, four, three, two dot

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PDF, right? It'll like, it'll look at it. But like, if you can just coach it, it's going to help it.

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Okay. I just think of it like it's a robot needs instructions. Okay. All right, here we go. Let's

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talk marketing because today is really our marketing day. And I know this is a favorite

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topic. It's something I love talking about. And before we get into marketing, I feel like we have

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to talk about the two must know numbers. Okay. Now, if you're in our business accelerator,

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this is going to be like, you know, recap for you guys, because I just talk about these numbers a

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lot, right? But the two must know numbers, AI can help you uncover to finally scale to $100,000

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months. Okay. This is really just marketing math. Okay. If you have a goal, like 10k a month,

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100k a month, we surveyed the room, we have about 50% of people kind of like pre revenue,

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we have 50% of people in that kind of like 10 to 100k month level in this, in this experience,

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right. But if you don't know these numbers, okay, you like you're just not going to have confidence

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about scaling. And so the first number that I think you can calculate today is your AOV. Okay,

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so write this down on a piece of paper, find my AOV today. Okay, find my AOV, AOV. Okay, so AOV

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stands for average order value, average order value. And you can calculate this today. Okay,

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here's how you do it. You take how many customers, how much? Okay, so no one. Okay,

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so here's the AI prompt. Okay, you basically take how much you made in the last year, you want to

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have a larger timeframe, not just like last week. Okay. So in the last year, let's do like the

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trailing 12 months, or you could do 2025. Since we're kind of right on the end of that. Okay,

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how much did you make in the business? Was it $12? Was it $12,000? Was it $120,000? Was it $1.2

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million? Okay, it doesn't matter. Even if it's small, you're like, Oh, this is random. This

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doesn't work for me. I'm telling you, do this. Okay, it's powerful. Like freelancers who are

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just doing like random jobs, or like one's $1,000. And one's $10,000. You're like, I don't have an

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AOV because like, it's just random. I just bid random jobs. Sometimes it's 100,000. Sometimes

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it's $1, you know, and you have this huge, like, inconsistency of pricing and frequency. Just do

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this. I'm telling you, I wish I did this when we were in the wedding industry. And I knew this

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number, but I didn't, I didn't know this back then. But figure out how much you made total,

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okay. And then just divide it by how many people, right you worked with number of clients, right

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number of clients, okay. So this gets you your AOV. So if you want to do an AR prompt, just say,

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hey, last year, I made blank, and I worked with this many clients, what's my AOV, and it calculates

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it, okay, $6,000 on average. All right. And here's a wild pro tip, you can also use a calculator for

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this. Okay, you don't need to use AI, but like, just divide. Okay, so what's the number divide

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by this, it's kind of like figuring out your hourly rate. Sometimes freelancers are like,

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I don't have an hourly rate because I'm a freelancer. Well, you do actually take how

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much you made, and how much you worked and divide, you know, divide how much you made by how much you

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worked, and you figure hourly rate. And I remember when we were in the wedding industry,

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me and Chelsea did that once who we are both working full time in the business.

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and working overtime because we own the business.

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We didn't have kids.

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We work in 60 hour weeks probably.

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And we did the math on that one time.

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We were like, oh my God.

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I did not need to see that I was making below minimum wage.

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Hustling so hard to make six figures,

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you know what I mean, with two people.

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But you just do this.

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It's a truth teller.

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Okay, so figure out your ALV, even if it's random.

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Even if it's random, just take the last 12 months,

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you worked with X amount of clients in your business,

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and how much does you make,

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and divide how much you made

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by number of clients at your ALV.

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The reason we wanna know this number

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is because it gives you some confidence,

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knowing that on average,

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when a new customer comes into your business,

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that's what they're gonna spend, okay, on average.

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And the more you zoom out,

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the more trustworthy this number gets.

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If you just do a week, it could be all random.

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But if you zoom out,

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it actually becomes a very trustworthy number.

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Okay, how do casinos know they're gonna make money, right?

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It's called the law of large numbers.

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And so if you flip a coin four times,

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three out of the four times, it might be heads,

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and then like one time it's tails, right?

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Is the coin lying to you about the percentage?

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No, it just hasn't had enough flips.

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If you flip it 100 times, right,

385
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you might have like 60 heads and 40 tails.

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If you flip it 1,000 times,

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you are gonna have like 500 heads and 500 tails,

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like almost exactly,

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like it'll be like within a couple numbers.

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That's called the law of large numbers.

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It means over time, right, things even out, okay?

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And so this number over time,

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if you zoom out and you start calculating this,

394
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and you were just like,

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maybe you're just even looking at it every month.

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What's my trailing AOV over the last 12 months?

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It just becomes a very trustworthy number in your business.

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You know when a customer comes in,

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this is on average what they spend.

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It also gives you a place to focus.

401
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You can increase it, okay?

402
00:21:47.640 --> 00:21:50.920
Next, we need to figure out our CPA, okay?

403
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Our cost per acquisition, okay?

404
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This is how much it costs us to get a customer

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in our business.

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So if you're stuck in the word of mouth referrals roof,

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okay, the ceiling, like where you're just like,

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hey, I just, it's kind of random.

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Just people tell people about me.

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Like you'll never know the true cost

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of acquiring a customer for your business.

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And to truly break through the new levels of income,

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impact and freedom,

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we have to break free of the fear of spending money

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to acquire a customer.

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Because when you know this, $6,000,

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like who here, let's just say this is the average

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for this business.

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Let's just pretend it's your business, okay?

420
00:22:31.780 --> 00:22:36.300
Who here would pay $1,000 to have $6,000 come in?

421
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Raise your hand, just raise your hand visually.

422
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Who would pay $1,000 to have a $6,000 client come in?

423
00:22:41.140 --> 00:22:45.600
Yeah, who would pay $2,000 to have a $6,000 client come in?

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00:22:45.600 --> 00:22:47.380
Right, like who would pay $3,000

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to have their money double?

426
00:22:48.340 --> 00:22:50.340
Who would put $3,000 in a vending machine

427
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if it could come out as $6,000?

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Right, like, so people are so scared

429
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to like spend money on ads

430
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because maybe they tried,

431
00:22:56.100 --> 00:22:57.100
maybe they didn't know how to do it,

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but literally I'm gonna show you how to do it today, okay?

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And if you start doing this on a really low,

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like we have a $7 no funnel strategy I'm gonna show you,

435
00:23:05.820 --> 00:23:09.820
that's super like not scary, okay?

436
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You can start to figure this out.

437
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And once you figure this out and you know this,

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the simple equation for scaling

439
00:23:16.460 --> 00:23:19.220
is like this just needs to be less than this, okay?

440
00:23:19.220 --> 00:23:21.780
CPA needs to be less than AOV.

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If your CPA is $2 to acquire a customer,

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and on average, they spend $4 with you,

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you have a business you can scale.

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That's the game, it's math.

445
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And it's all about figuring out how do I get to that

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where I can spend $100 and I can make 200

447
00:23:36.860 --> 00:23:40.300
or I can spend $1,000 and I make 10,000,

448
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you know what I mean?

449
00:23:41.300 --> 00:23:45.380
And so yes, we love free clients that come organically

450
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or through word of mouth and that's awesome, right?

451
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That's awesome.

452
00:23:49.860 --> 00:23:54.300
But this will actually help you scale, figuring this out.

453
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And we've scaled a lot of our businesses that way.

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All right, here's the scaling equation

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for how to two times your business.

456
00:24:02.420 --> 00:24:06.560
And there's a stupid simple place to focus on next, okay?

457
00:24:06.560 --> 00:24:08.320
So a lot of people are like, I wanna grow my business,

458
00:24:08.320 --> 00:24:10.180
but I don't know where to start, right?

459
00:24:10.180 --> 00:24:12.160
I don't have a lot of clarity,

460
00:24:12.160 --> 00:24:13.680
I'm doing a million different things,

461
00:24:13.680 --> 00:24:15.580
but I'm not sure if I'm doing the right things.

462
00:24:15.580 --> 00:24:18.500
Am I resonating with anyone, right?

463
00:24:18.500 --> 00:24:22.120
Yes, here's a stupid simple place that you can start

464
00:24:22.120 --> 00:24:23.660
to start doubling your results.

465
00:24:23.660 --> 00:24:25.980
We created this thing called the scaling equation.

466
00:24:25.980 --> 00:24:28.500
If you're at our last in-person event, you saw it.

467
00:24:28.500 --> 00:24:30.280
Maybe, actually, did they see this version?

468
00:24:30.280 --> 00:24:33.180
I forget, this might be our fancier version now, okay?

469
00:24:33.180 --> 00:24:36.580
So basically what this is, is once you know your AOV,

470
00:24:36.580 --> 00:24:39.180
you can come in here and put it down here in the bottom,

471
00:24:39.180 --> 00:24:40.900
okay, you can put it down here.

472
00:24:40.900 --> 00:24:43.260
Let's just use 2,500 as our example.

473
00:24:43.260 --> 00:24:45.540
You can put in your AOV, okay?

474
00:24:45.540 --> 00:24:47.600
Now, all these other things are essentially

475
00:24:48.280 --> 00:24:49.760
the funnel steps.

476
00:24:49.760 --> 00:24:52.560
If you're new to funnels, this just means the steps

477
00:24:52.560 --> 00:24:54.520
people take to become a customer,

478
00:24:54.520 --> 00:24:57.240
especially if you're advertising your business.

479
00:24:57.240 --> 00:24:59.360
They might see your ad, right?

480
00:24:59.360 --> 00:25:00.200
They might click.

481
00:25:00.000 --> 00:25:02.840
your ad, they might visit your website,

482
00:25:02.840 --> 00:25:04.640
they might give you their email or phone number

483
00:25:04.640 --> 00:25:06.520
and raise their hand and say, I'm interested.

484
00:25:06.520 --> 00:25:07.560
That's a lead.

485
00:25:07.560 --> 00:25:09.000
Then maybe they become a purchase

486
00:25:09.000 --> 00:25:11.440
and then they maybe become a repeat buyer, right?

487
00:25:11.440 --> 00:25:13.080
And so that's like our funnel.

488
00:25:13.080 --> 00:25:14.320
Like it's like a process.

489
00:25:14.320 --> 00:25:16.000
If you're a brick and mortar business,

490
00:25:16.000 --> 00:25:17.600
you also have a funnel, right?

491
00:25:17.600 --> 00:25:19.400
How many people are driving by and seeing your sign?

492
00:25:19.400 --> 00:25:22.160
How many people are coming into your business

493
00:25:22.160 --> 00:25:23.400
and opening the door?

494
00:25:23.400 --> 00:25:25.340
How many people are, you know,

495
00:25:26.480 --> 00:25:28.960
like checking out, right, and purchasing something?

496
00:25:28.960 --> 00:25:30.240
How many people are adding to cart?

497
00:25:30.240 --> 00:25:31.200
Like maybe they're putting something in their cart

498
00:25:31.200 --> 00:25:32.200
but not buying.

499
00:25:32.200 --> 00:25:33.840
How many people are buying, right?

500
00:25:33.840 --> 00:25:35.160
So you also have a funnel.

501
00:25:35.160 --> 00:25:36.000
And if you look at it,

502
00:25:36.000 --> 00:25:37.880
it starts with a lot of people driving by,

503
00:25:37.880 --> 00:25:40.040
less people coming in, less people adding stuff to cart,

504
00:25:40.040 --> 00:25:42.080
less people like buying.

505
00:25:42.080 --> 00:25:43.760
And there's percentages on all those things.

506
00:25:43.760 --> 00:25:45.380
And when you know those percentages,

507
00:25:45.380 --> 00:25:46.220
you know your bottleneck,

508
00:25:46.220 --> 00:25:47.840
and you know exactly where to focus.

509
00:25:47.840 --> 00:25:49.720
But I'm gonna teach you one thing that we teach.

510
00:25:49.720 --> 00:25:52.960
Our highest level clients is really simple, okay?

511
00:25:52.960 --> 00:25:54.180
It's really simple.

512
00:25:54.180 --> 00:25:57.480
And it's called earlier is better, okay?

513
00:25:57.480 --> 00:25:59.200
Earlier is better.

514
00:25:59.200 --> 00:26:00.960
I had like that song stuck in my head the other day,

515
00:26:00.960 --> 00:26:03.920
like, earlier is better.

516
00:26:03.920 --> 00:26:06.480
Like, it's like, uh-oh, earlier is better.

517
00:26:06.480 --> 00:26:07.860
Oh no, did Zoom just quit?

518
00:26:08.960 --> 00:26:10.240
Oh no, you guys disappeared.

519
00:26:10.240 --> 00:26:11.920
Where'd you go?

520
00:26:11.920 --> 00:26:12.900
Okay, you're back, you're back.

521
00:26:12.900 --> 00:26:14.160
My whole computer just went black.

522
00:26:14.160 --> 00:26:15.200
I think I shouldn't have sang.

523
00:26:15.200 --> 00:26:16.040
That's probably it.

524
00:26:16.040 --> 00:26:17.800
It just like broke the computer.

525
00:26:17.800 --> 00:26:20.360
I was trying to make a joke.

526
00:26:20.360 --> 00:26:21.600
It didn't work.

527
00:26:21.600 --> 00:26:22.520
Okay, so earlier is better.

528
00:26:22.520 --> 00:26:23.600
I just wanna help you remember that

529
00:26:23.600 --> 00:26:26.000
because when you're doing your numbers here, okay?

530
00:26:26.000 --> 00:26:27.640
So when you're doing your numbers,

531
00:26:27.640 --> 00:26:30.200
there's a lot of things you could tweak, right?

532
00:26:30.200 --> 00:26:31.120
There's a lot of things you could tweak.

533
00:26:31.120 --> 00:26:33.640
Let me bring this down to $7, okay, $7.

534
00:26:34.720 --> 00:26:37.040
I'm gonna show you our $7 ad strategy.

535
00:26:37.040 --> 00:26:39.840
Just like, let's say you're just getting started, right?

536
00:26:41.360 --> 00:26:43.040
And these two things we're not gonna tweak

537
00:26:43.040 --> 00:26:46.040
because you don't wanna spend $1,000 a day on ad right now,

538
00:26:46.040 --> 00:26:47.120
right?

539
00:26:47.120 --> 00:26:48.720
But these things right here,

540
00:26:48.720 --> 00:26:49.920
which is your click-through rate.

541
00:26:49.920 --> 00:26:52.680
That's when people see your ad and we're about to create,

542
00:26:52.680 --> 00:26:55.200
okay, how many people click it and go through,

543
00:26:55.440 --> 00:26:57.760
jump to the next step and like, oh, that's for me.

544
00:26:57.760 --> 00:27:00.520
How many people opt in and give you their email, right?

545
00:27:00.520 --> 00:27:04.160
10%, 1%, these are like benchmarks, okay?

546
00:27:04.160 --> 00:27:06.160
You wanna hit these or higher.

547
00:27:06.160 --> 00:27:07.640
And if you had to focus on one place

548
00:27:07.640 --> 00:27:08.960
without changing anything else,

549
00:27:08.960 --> 00:27:12.000
without changing your sales process, your email sequences,

550
00:27:12.000 --> 00:27:14.680
your close rate of how many people you talk to

551
00:27:14.680 --> 00:27:16.400
that actually become sales,

552
00:27:16.400 --> 00:27:19.400
if you just change something earlier in your funnel,

553
00:27:19.400 --> 00:27:22.000
just a little bit, it'll double your results.

554
00:27:22.000 --> 00:27:24.360
If I can make your ad a tiny bit better, right?

555
00:27:24.360 --> 00:27:27.680
And it goes from 1% to 2%, okay?

556
00:27:27.680 --> 00:27:29.960
You're now making, instead of $18,000 a year,

557
00:27:29.960 --> 00:27:31.920
$40,000 a year, okay?

558
00:27:31.920 --> 00:27:33.600
If we can get your opt-in rate up,

559
00:27:33.600 --> 00:27:35.400
like these things that are earlier,

560
00:27:35.400 --> 00:27:39.160
they increase that annual profit, all right?

561
00:27:39.160 --> 00:27:42.560
And as you're doing that, you start to ramp up your ad spend

562
00:27:42.560 --> 00:27:46.440
and this is how you build a seven or eight figure business.

563
00:27:46.440 --> 00:27:48.880
You focus on earlier is better, you get it really optimized,

564
00:27:48.880 --> 00:27:51.520
you know your numbers, and then you just slowly,

565
00:27:51.520 --> 00:27:54.280
as your faith grows and you see the machine working,

566
00:27:55.120 --> 00:27:55.960
now you're spending $100 a day,

567
00:27:55.960 --> 00:27:57.280
now you're spending $500 a day,

568
00:27:57.280 --> 00:27:59.720
now you're spending $1,000 a day, right?

569
00:27:59.720 --> 00:28:04.240
I know two people right now who have spent,

570
00:28:04.240 --> 00:28:05.600
I know three people right now

571
00:28:05.600 --> 00:28:10.040
who have spent $3 million in ads this month, okay?

572
00:28:10.040 --> 00:28:13.880
That's a month, that's a daily number of six figures,

573
00:28:13.880 --> 00:28:16.560
like that is crazy, okay?

574
00:28:16.560 --> 00:28:18.960
That's crazy, that stretches my faith,

575
00:28:18.960 --> 00:28:20.880
that stretches my faith.

576
00:28:20.880 --> 00:28:22.400
But there's levels to this game

577
00:28:22.400 --> 00:28:24.320
and when you figure out your math

578
00:28:24.320 --> 00:28:25.520
and you have a system that's working,

579
00:28:25.520 --> 00:28:28.440
you just slowly stretch your faith, okay?

580
00:28:28.440 --> 00:28:29.640
And you get to serve more and more people,

581
00:28:29.640 --> 00:28:30.720
which is so cool.

582
00:28:30.720 --> 00:28:31.600
Now, if you want to play with this,

583
00:28:31.600 --> 00:28:33.280
you can add in your fulfillment cost in here,

584
00:28:33.280 --> 00:28:36.360
like maybe it costs you 30% to fulfill the thing,

585
00:28:36.360 --> 00:28:39.440
maybe your average org value is higher, maybe it's lower,

586
00:28:39.440 --> 00:28:41.320
and you can kind of play around with it, okay?

587
00:28:41.320 --> 00:28:42.160
That sound good?

588
00:28:42.160 --> 00:28:44.040
Little action item, get your ALV,

589
00:28:44.040 --> 00:28:45.720
throw it in here, play around with it.

590
00:28:45.720 --> 00:28:47.720
Earlier is better, everyone remember that?

591
00:28:47.720 --> 00:28:49.760
Earlier is better, okay?

592
00:28:49.760 --> 00:28:53.120
So what is the stupid, simple number one place

593
00:28:53.120 --> 00:28:54.960
in your business to focus next to double your results,

594
00:28:54.960 --> 00:28:56.880
even if you change nothing else?

595
00:28:56.880 --> 00:28:58.180
Can anyone answer the question?

596
00:28:58.180 --> 00:28:59.020
What is it?

597
00:29:00.460 --> 00:29:01.300
In the chat.

598
00:29:02.600 --> 00:29:05.840
Earlier, it's earlier.

599
00:29:05.840 --> 00:29:08.840
It's the earliest thing, it's the earliest thing, okay?

600
00:29:08.840 --> 00:29:12.040
So what is the earliest thing we can change in our business,

601
00:29:12.040 --> 00:29:14.220
like in the customer process?

602
00:29:14.220 --> 00:29:16.920
It's not amount spent on ads.

603
00:29:16.920 --> 00:29:19.320
I mean, I'm not just saying go spend money on ads.

604
00:29:19.840 --> 00:29:20.880
I know that's the earliest thing,

605
00:29:20.880 --> 00:29:21.840
but people don't wanna do that.

606
00:29:21.840 --> 00:29:23.280
So what's next after ads?

607
00:29:23.280 --> 00:29:25.700
It's basically that first touch point with the customer,

608
00:29:25.700 --> 00:29:28.880
the first touch point, which is often like a lead magnet,

609
00:29:28.880 --> 00:29:30.300
right, it's often like something

610
00:29:30.300 --> 00:29:31.840
to get someone to raise their hand.

611
00:29:31.840 --> 00:29:33.600
It's either your, you know, it's the post you're doing

612
00:29:33.600 --> 00:29:35.640
on Instagram that are like, hey, if you wanna work with me,

613
00:29:35.640 --> 00:29:37.880
comment the word win below, right?

614
00:29:37.880 --> 00:29:42.520
Or it's a paid ad to a, like a lead magnet,

615
00:29:42.520 --> 00:29:43.880
that's like something to collect leads

616
00:29:43.880 --> 00:29:45.640
where someone raises their hand.

617
00:29:45.640 --> 00:29:48.040
You guys, a lot of you came in through something like that.

618
00:29:48.040 --> 00:29:49.760
You saw an ad, you clicked it,

619
00:29:49.760 --> 00:29:51.000
you joined the challenge, right?

620
00:29:51.000 --> 00:29:53.040
That first little thing, that ad,

621
00:29:53.040 --> 00:29:54.800
we put a lot of effort into that

622
00:29:54.800 --> 00:29:56.400
because earlier is better.

623
00:29:56.400 --> 00:29:59.040
We put 30 ads up and there were like three that worked,

624
00:29:59.040 --> 00:29:59.880
right, and we.

625
00:30:00.000 --> 00:30:01.080
He just, we watched him.

626
00:30:01.080 --> 00:30:02.540
We killed the ones that didn't work.

627
00:30:02.540 --> 00:30:04.240
And we leaned into the three that did work.

628
00:30:04.480 --> 00:30:07.080
And we were just looking at earlier's better, earlier's better, earlier's better.

629
00:30:07.320 --> 00:30:10.720
And on that funnel, that AI dream team funnel, we changed that first page.

630
00:30:10.720 --> 00:30:12.440
That's our opt-in page, right?

631
00:30:12.780 --> 00:30:15.840
Like a bunch of times, because like one time it was 20%.

632
00:30:16.040 --> 00:30:19.220
Like, let's get to 25%, 25% opt-in.

633
00:30:19.380 --> 00:30:21.440
Let's change a couple of things, add a little thing here.

634
00:30:21.600 --> 00:30:21.760
Okay.

635
00:30:21.760 --> 00:30:22.440
Let's take this off.

636
00:30:22.440 --> 00:30:25.200
It's adding friction, which is earlier's better, earlier's better, right?

637
00:30:25.400 --> 00:30:29.320
It'll, it'll bring more people into your funnel, which again, produces

638
00:30:29.320 --> 00:30:32.440
more people coming out the back end of the funnel, which is your business.

639
00:30:32.680 --> 00:30:33.040
Right.

640
00:30:33.400 --> 00:30:33.640
Okay.

641
00:30:33.640 --> 00:30:35.840
So what are we doing on time?

642
00:30:37.080 --> 00:30:38.040
Oh my goodness.

643
00:30:38.040 --> 00:30:38.880
949.

644
00:30:40.200 --> 00:30:40.440
Okay.

645
00:30:40.440 --> 00:30:44.360
So the next part I think I'm going to do, I mean, I have to be done by 11.

646
00:30:44.400 --> 00:30:44.920
Okay.

647
00:30:45.240 --> 00:30:48.680
But I think if you can stick around with me, okay, this is, this could

648
00:30:48.680 --> 00:30:50.120
completely change your business this year.

649
00:30:50.240 --> 00:30:50.640
All right.

650
00:30:50.960 --> 00:30:56.520
Um, what I'm about to show you is, um, how to, it's the future of lead gen.

651
00:30:56.600 --> 00:30:57.120
Okay.

652
00:30:57.400 --> 00:31:00.800
Lead generation for your business, creating AI powered assets.

653
00:31:00.800 --> 00:31:01.080
Okay.

654
00:31:01.080 --> 00:31:02.600
Let me answer this question in the chat.

655
00:31:02.960 --> 00:31:06.840
If you see an ad on Facebook tomorrow, um, and you see one that's like, Hey,

656
00:31:06.840 --> 00:31:11.960
get my pretty sweet downloadable ebook on how to increase your AOV yay.

657
00:31:12.000 --> 00:31:12.520
Okay.

658
00:31:12.760 --> 00:31:17.480
Or you see one that's like install this AI powered AOV amplifier

659
00:31:17.480 --> 00:31:19.040
toolkit for your business.

660
00:31:19.240 --> 00:31:22.240
Like which one of these is getting your click and you're downloading

661
00:31:22.240 --> 00:31:23.320
and you would give it an email.

662
00:31:23.600 --> 00:31:24.280
Number two.

663
00:31:24.280 --> 00:31:24.840
Okay.

664
00:31:25.080 --> 00:31:26.560
Ebooks are cool.

665
00:31:26.600 --> 00:31:27.160
Okay.

666
00:31:27.400 --> 00:31:32.360
But they're just, they're just so last year, you know, they're just so last

667
00:31:32.360 --> 00:31:35.840
year, we just, we can make things so much fancier now with AI and it just

668
00:31:35.840 --> 00:31:37.520
doesn't take that much extra effort.

669
00:31:37.800 --> 00:31:42.760
You can make a full on software app, um, uh, interactive tool out of

670
00:31:42.760 --> 00:31:44.840
your existing PDF or ebook, right?

671
00:31:45.080 --> 00:31:48.600
So these things I think are going to perform worse and these

672
00:31:48.600 --> 00:31:49.720
things are performed better.

673
00:31:49.920 --> 00:31:51.760
And so we're going to show you how to create one of those today.

674
00:31:51.960 --> 00:31:52.440
Okay.

675
00:31:52.680 --> 00:31:54.280
I'm gonna walk you guys through step-by-step.

676
00:31:55.080 --> 00:31:57.760
And then, um, we're going to build an AI marketing machine.

677
00:31:58.160 --> 00:31:58.640
Okay.

678
00:31:59.000 --> 00:32:02.720
Um, and today we're diving deep into the same exact AI of strategies that

679
00:32:02.720 --> 00:32:05.880
we used to build eight fig AI, um, which is getting close to 300 K in

680
00:32:05.880 --> 00:32:06.960
revenue in just six months.

681
00:32:06.960 --> 00:32:08.720
We launched it in, I believe, June.

682
00:32:09.200 --> 00:32:12.040
Um, and I'm, I'm going to give you a sneak peek into like the first two

683
00:32:12.040 --> 00:32:13.240
weeks of our business accelerator.

684
00:32:13.240 --> 00:32:18.040
This is a 15 K program, um, which is like a 10 week process, uh, in full,

685
00:32:18.200 --> 00:32:21.600
but the first two weeks we literally focus on this, like create the AI asset,

686
00:32:21.880 --> 00:32:24.600
run, run the, run the ad using our $7.

687
00:32:24.840 --> 00:32:25.920
No funnel strategy.

688
00:32:26.000 --> 00:32:26.480
Okay.

689
00:32:26.760 --> 00:32:28.200
Um, and so I'm going to give you, is that okay?

690
00:32:28.200 --> 00:32:30.880
If I give you a sneak peek in that, this is even what I use with some of

691
00:32:30.880 --> 00:32:32.920
my 55 K one-on-one consulting clients.

692
00:32:32.920 --> 00:32:34.280
It's like the same exact process.

693
00:32:34.320 --> 00:32:34.720
Okay.

694
00:32:34.960 --> 00:32:36.120
So I'm gonna give you a sneak peek.

695
00:32:36.160 --> 00:32:37.240
Um, here's the disclaimer.

696
00:32:37.240 --> 00:32:40.960
We normally spend a minimum of 14 days on this and I'm going to

697
00:32:40.960 --> 00:32:42.920
attempt to do it in the next.

698
00:32:44.200 --> 00:32:44.720
Hour.

699
00:32:44.960 --> 00:32:45.480
Okay.

700
00:32:45.680 --> 00:32:49.120
In the next hour, I think we can do it, but okay, here's the strategy.

701
00:32:49.480 --> 00:32:50.960
I don't think you should try to do this with me.

702
00:32:51.000 --> 00:32:53.560
I think you should just watch and you should just be like, oh my gosh,

703
00:32:53.640 --> 00:32:54.800
I'm going to do this today.

704
00:32:55.120 --> 00:32:55.520
Right.

705
00:32:55.720 --> 00:32:57.840
And then I'm going to give you the step-by-step or you're

706
00:32:57.840 --> 00:32:58.920
going to have the replay of this.

707
00:32:59.160 --> 00:33:02.560
So just come back to the video, come back to this part, which is like 45

708
00:33:02.560 --> 00:33:05.360
minutes in and just like pause the video and do the thing.

709
00:33:05.680 --> 00:33:06.040
Okay.

710
00:33:06.040 --> 00:33:09.080
And I have all the links in the resources section.

711
00:33:09.840 --> 00:33:12.720
So you can literally go through one, two, three, four, and do this.

712
00:33:12.960 --> 00:33:15.200
And I have all the prompts as well, right here.

713
00:33:15.280 --> 00:33:15.760
Okay.

714
00:33:16.600 --> 00:33:17.240
You guys ready?

715
00:33:17.360 --> 00:33:18.440
Everyone take a deep breath.

716
00:33:19.840 --> 00:33:20.520
Here we go.

717
00:33:21.000 --> 00:33:21.760
Ready to build.

718
00:33:21.760 --> 00:33:22.440
Let me know in the chat.

719
00:33:22.440 --> 00:33:23.280
Say yes.

720
00:33:23.960 --> 00:33:24.360
Okay.

721
00:33:24.840 --> 00:33:25.760
Stretch it out.

722
00:33:26.400 --> 00:33:27.440
Let's stretch it out.

723
00:33:27.680 --> 00:33:28.120
This is me.

724
00:33:28.120 --> 00:33:29.200
I started working out again.

725
00:33:29.200 --> 00:33:31.840
It's been a while and I look like this guy out there.

726
00:33:31.840 --> 00:33:36.720
Just, just not knowing what I'm doing at all, but I feel good.

727
00:33:36.720 --> 00:33:37.160
Okay.

728
00:33:37.160 --> 00:33:38.040
I got energy.

729
00:33:38.320 --> 00:33:38.880
Let's go.

730
00:33:38.880 --> 00:33:39.560
Okay, here we go.

731
00:33:39.560 --> 00:33:40.680
We're going to build this thing day.

732
00:33:40.760 --> 00:33:45.280
Uh, here's our day to step by step implementation plan.

733
00:33:45.560 --> 00:33:46.520
Follow this guide.

734
00:33:46.520 --> 00:33:48.200
I will give you access to these steps.

735
00:33:48.400 --> 00:33:49.440
You're going to come back to this replay.

736
00:33:49.440 --> 00:33:50.160
You're going to do this.

737
00:33:50.160 --> 00:33:52.960
You're going to get something launched and you're going to have leads coming

738
00:33:52.960 --> 00:33:53.960
into your business every single day.

739
00:33:53.960 --> 00:33:54.320
Okay.

740
00:33:54.560 --> 00:33:57.360
So number one, we're going to access, we're going to use actually a

741
00:33:57.360 --> 00:33:59.480
lot of tools inside of our toolkit.

742
00:33:59.760 --> 00:34:03.120
So these are custom GPTs pickaxes that we built for our own business.

743
00:34:03.400 --> 00:34:04.680
They're eight fig AI tools.

744
00:34:04.680 --> 00:34:06.280
So if you're a VIP, you have access to this.

745
00:34:06.480 --> 00:34:09.840
If you're not a VIP, you can get free access to the eight

746
00:34:09.840 --> 00:34:11.800
fig dot AI for a little bit.

747
00:34:11.800 --> 00:34:14.080
So like, I think you get 10 free credits.

748
00:34:14.360 --> 00:34:16.960
And then like, if you just, you know, re opt in over there,

749
00:34:16.960 --> 00:34:18.760
it'll unlock another 50 credits.

750
00:34:18.920 --> 00:34:20.920
So it should be enough to be dangerous over there.

751
00:34:20.920 --> 00:34:21.400
Okay.

752
00:34:21.639 --> 00:34:25.040
Um, and, uh, for your VIP, you have a full 30 day access to

753
00:34:25.040 --> 00:34:26.320
this toolkit I'm just showing.

754
00:34:26.320 --> 00:34:26.719
Okay.

755
00:34:26.920 --> 00:34:27.960
But we're going to do a lot in there.

756
00:34:27.960 --> 00:34:30.199
Cause it's just going to, I don't want to have you to have to

757
00:34:30.199 --> 00:34:31.400
rebuild what we've already built.

758
00:34:31.600 --> 00:34:33.000
Just use our tools for this.

759
00:34:33.000 --> 00:34:33.400
Okay.

760
00:34:33.679 --> 00:34:36.520
So first we're going to go to the instant digital product creator.

761
00:34:36.800 --> 00:34:37.080
Okay.

762
00:34:37.080 --> 00:34:39.480
The brain of this tool is built on like thousands of business

763
00:34:39.480 --> 00:34:40.880
launches we've seen over the years.

764
00:34:40.880 --> 00:34:43.560
So that knowledge docs is crazy on this tool.

765
00:34:43.560 --> 00:34:44.000
Okay.

766
00:34:44.239 --> 00:34:46.360
And so you're going to click this link or go to it.

767
00:34:46.360 --> 00:34:49.480
It's in the resources tab and you're going to open up, um, let's

768
00:34:49.480 --> 00:34:50.679
see if this will let me click it.

769
00:34:51.159 --> 00:34:51.800
Yes.

770
00:34:52.159 --> 00:34:53.639
Um, our digital product creator.

771
00:34:53.679 --> 00:34:57.040
Now, this is what I use to create lead magnets all the time.

772
00:34:57.440 --> 00:34:57.760
Okay.

773
00:34:57.760 --> 00:34:58.680
And you're going to come over here.

774
00:34:58.680 --> 00:35:00.040
I have to like remind me guys.

775
00:35:00.000 --> 00:35:01.880
So if I keep going off, just come back to the steps.

776
00:35:01.880 --> 00:35:03.440
They come back to the steps, Steven.

777
00:35:03.800 --> 00:35:04.280
Okay.

778
00:35:04.400 --> 00:35:05.920
Cause I literally have it step-by-step.

779
00:35:06.120 --> 00:35:06.440
Okay.

780
00:35:06.480 --> 00:35:13.720
Ask it, um, help me come up with a hot AI powered custom GPT lead

781
00:35:13.720 --> 00:35:15.400
magnet for my ideal customer.

782
00:35:15.520 --> 00:35:17.320
Then describe your customer.

783
00:35:17.320 --> 00:35:18.640
You might give it a website link.

784
00:35:18.640 --> 00:35:20.880
You could upload a document if you have one that has

785
00:35:20.880 --> 00:35:21.920
information about the customer.

786
00:35:22.200 --> 00:35:26.000
And then say, make it easy to build, um, with not a lot of custom

787
00:35:26.000 --> 00:35:29.440
actions or integrations, just basic chat, because again, that's

788
00:35:29.440 --> 00:35:30.480
kind of what I taught you, right?

789
00:35:30.480 --> 00:35:33.560
Unless you're more advanced, just keep it basic that I'll use for a lead

790
00:35:33.560 --> 00:35:36.920
magnet, my ideal customer should see it and be like, dang, I got to try that.

791
00:35:37.120 --> 00:35:40.320
I'm using the custom GPT to collect their information as

792
00:35:40.320 --> 00:35:41.280
naturally as a part of the process.

793
00:35:41.280 --> 00:35:43.960
So basically what I'm telling it is create a pickaxe for me, right?

794
00:35:44.200 --> 00:35:46.160
That's going to collect my customer's information.

795
00:35:46.160 --> 00:35:48.000
I gave you the example of Macy cakes.

796
00:35:48.000 --> 00:35:48.480
They're on here.

797
00:35:48.480 --> 00:35:50.680
We, we kind of, we're talking about making this, like, is your

798
00:35:50.680 --> 00:35:52.160
treat like helping or harming?

799
00:35:52.160 --> 00:35:55.320
Is it barking or, or bad for your dog or whatever?

800
00:35:55.560 --> 00:35:56.880
And they're selling natural treats.

801
00:35:56.880 --> 00:35:59.080
So they could be a quiz and then get your results.

802
00:35:59.080 --> 00:35:59.960
It asks for the email.

803
00:35:59.960 --> 00:36:01.320
It's a lead generation tool.

804
00:36:01.320 --> 00:36:02.800
That's valuable to the customer.

805
00:36:02.880 --> 00:36:03.280
Okay.

806
00:36:03.640 --> 00:36:03.960
Again.

807
00:36:04.040 --> 00:36:04.240
Okay.

808
00:36:04.240 --> 00:36:05.000
Go back to the steps.

809
00:36:05.000 --> 00:36:05.120
Do you?

810
00:36:05.160 --> 00:36:05.360
Okay.

811
00:36:05.360 --> 00:36:07.000
So we're going to, we're going to literally do this.

812
00:36:07.320 --> 00:36:08.760
I'm actually not going to do it live.

813
00:36:08.760 --> 00:36:09.960
Cause I did it last night.

814
00:36:10.000 --> 00:36:10.200
Okay.

815
00:36:10.200 --> 00:36:12.720
And I launched a whole new lead magnet and we're already getting leads.

816
00:36:12.720 --> 00:36:13.040
Okay.

817
00:36:13.400 --> 00:36:15.760
And so I'm going to go to my chat history.

818
00:36:15.760 --> 00:36:18.480
So here's the tool, the instant digital product creator.

819
00:36:18.480 --> 00:36:20.640
And I'm going to go to my chat history because then we don't have

820
00:36:20.640 --> 00:36:22.040
to wait for AI to like think.

821
00:36:22.240 --> 00:36:22.680
Okay.

822
00:36:23.040 --> 00:36:25.520
And I just said right here, that's the prompt here.

823
00:36:25.560 --> 00:36:26.840
Help me come with a hot thing.

824
00:36:27.080 --> 00:36:28.800
I uploaded your survey results.

825
00:36:28.800 --> 00:36:29.240
Okay.

826
00:36:29.800 --> 00:36:32.800
And I said, and for some reason it said plumbers because we were doing a

827
00:36:32.800 --> 00:36:34.520
plumber example and it remembered that.

828
00:36:34.680 --> 00:36:36.320
So I said, Hey, it's not plumbers.

829
00:36:36.400 --> 00:36:39.000
Um, and it's like, thank you for clarifying here.

830
00:36:39.000 --> 00:36:41.120
Just let me make sure I'm not missing anything.

831
00:36:41.400 --> 00:36:42.960
And it's like, do you already have some ideas?

832
00:36:42.960 --> 00:36:44.480
And I'm like, no, I want ideas.

833
00:36:44.480 --> 00:36:44.800
Right.

834
00:36:44.800 --> 00:36:46.640
And so I gave you the whole prompt for this.

835
00:36:46.960 --> 00:36:48.280
And it's like, thanks for clarifying.

836
00:36:48.280 --> 00:36:49.240
Here's my plan.

837
00:36:49.480 --> 00:36:50.960
And then it gives me a bunch of ideas.

838
00:36:51.000 --> 00:36:51.480
Okay.

839
00:36:51.840 --> 00:36:53.040
Uh, surprise, surprise.

840
00:36:53.080 --> 00:36:53.840
AI clone me.

841
00:36:53.840 --> 00:36:56.600
You can tell why most people are doing like clone me things right now.

842
00:36:56.720 --> 00:37:00.320
Because it's like the number one recommendation that AI gives you right.

843
00:37:00.360 --> 00:37:05.040
AI lead gen engine, a time liberator, AI task automation finder.

844
00:37:05.040 --> 00:37:08.320
It kind of helps you stop doing $15 an hour tasks, predictable sales.

845
00:37:08.320 --> 00:37:12.640
So it gave me a bunch of ideas and I chose this one, which is very, I feel

846
00:37:12.640 --> 00:37:14.760
like meta cause I'm teaching you guys literally how to do this.

847
00:37:14.800 --> 00:37:17.600
And I created a GPT that teaches you how to do this.

848
00:37:18.040 --> 00:37:19.200
So, um, okay.

849
00:37:19.360 --> 00:37:22.400
So I basically said, let's do the AI lead gen thing.

850
00:37:22.400 --> 00:37:23.600
And it's like perfect choice.

851
00:37:23.600 --> 00:37:24.720
And let me help you build that.

852
00:37:25.000 --> 00:37:25.800
And it builds it.

853
00:37:25.880 --> 00:37:26.200
Okay.

854
00:37:26.200 --> 00:37:28.200
It built the basically idea for it.

855
00:37:28.960 --> 00:37:32.400
But then I said, um, come back to my, come back to my step,

856
00:37:32.400 --> 00:37:34.240
Steven, refine your vision.

857
00:37:34.240 --> 00:37:34.440
Okay.

858
00:37:34.440 --> 00:37:36.120
If you don't like the ideas.

859
00:37:36.160 --> 00:37:36.680
Okay.

860
00:37:36.960 --> 00:37:39.880
That it gives you just say more ideas and it'll give you more ideas.

861
00:37:39.920 --> 00:37:40.400
Okay.

862
00:37:40.560 --> 00:37:42.240
Or be like, you know, it's actually not this type of person.

863
00:37:42.240 --> 00:37:43.400
It's this type of person to refine it.

864
00:37:43.400 --> 00:37:44.240
Just keep going back to you.

865
00:37:44.240 --> 00:37:48.360
Find one you like, and just think, put yourself in the shoes of your customer.

866
00:37:48.640 --> 00:37:51.160
If you're not like, dang, I would definitely get that.

867
00:37:51.160 --> 00:37:54.440
If I was them, like, I want that, like, then just skip it.

868
00:37:54.480 --> 00:37:55.520
It has to be hot.

869
00:37:55.520 --> 00:37:57.960
We call this Hansel hot and our program.

870
00:37:57.960 --> 00:38:00.040
Like, it's gotta be like Zoolander Hansel hot.

871
00:38:00.040 --> 00:38:03.560
Like where it's like, Oh, it stops the room when he comes in.

872
00:38:03.560 --> 00:38:05.080
Everything goes in a slow motion.

873
00:38:05.320 --> 00:38:08.480
They see this sitting on Facebook and they're like, I can't not opt into this.

874
00:38:08.480 --> 00:38:09.320
This is so cool.

875
00:38:09.360 --> 00:38:09.720
Right.

876
00:38:10.040 --> 00:38:10.840
Um, okay.

877
00:38:10.840 --> 00:38:12.200
So think like, choose that one.

878
00:38:12.240 --> 00:38:12.600
Okay.

879
00:38:12.840 --> 00:38:14.040
Choose the best idea.

880
00:38:14.080 --> 00:38:15.120
Put your shoes in the customer.

881
00:38:15.120 --> 00:38:15.920
I just said that.

882
00:38:16.240 --> 00:38:19.360
And then customize it based on your expertise.

883
00:38:19.400 --> 00:38:19.960
Okay.

884
00:38:20.240 --> 00:38:25.000
So give it feedback and, um, and keep it simple.

885
00:38:25.000 --> 00:38:27.720
People have the tendency to like, Oh, I want it to connect to their calendar

886
00:38:27.720 --> 00:38:28.960
and do all this crazy stuff.

887
00:38:29.160 --> 00:38:30.320
Just keep it simple.

888
00:38:30.360 --> 00:38:32.320
MVP minimum viable product.

889
00:38:32.640 --> 00:38:32.920
Okay.

890
00:38:32.920 --> 00:38:34.000
And so I did that.

891
00:38:34.000 --> 00:38:36.960
So basically it gave me this thing, but I'm like, it made it up.

892
00:38:37.000 --> 00:38:37.920
I'm like, you know what?

893
00:38:38.240 --> 00:38:40.920
I want to follow the system we do in our business accelerator.

894
00:38:41.120 --> 00:38:44.560
I want to show them how to create the new leads daily system with

895
00:38:44.560 --> 00:38:46.080
the Hansel hot lead engine.

896
00:38:46.120 --> 00:38:46.520
Right.

897
00:38:46.760 --> 00:38:50.680
And then I want it to, uh, teach them or walk them through the $7.

898
00:38:50.680 --> 00:38:52.800
No funnel ad strategy, or at least recommend it.

899
00:38:52.840 --> 00:38:55.600
So it's going to give them a blueprint and it's basically my blueprint.

900
00:38:55.880 --> 00:38:59.560
And then I said, at the end, if they're curious in hearing more,

901
00:38:59.600 --> 00:39:00.920
have them book a call with me.

902
00:39:01.240 --> 00:39:03.480
And I gave it the link to book a call with the team.

903
00:39:04.040 --> 00:39:04.240
Right.

904
00:39:04.240 --> 00:39:06.480
So this thing is going to give people value and then sell for me.

905
00:39:06.560 --> 00:39:08.600
It's an AI agent that's going to do this.

906
00:39:08.600 --> 00:39:08.880
Okay.

907
00:39:09.200 --> 00:39:10.240
So then it writes it.

908
00:39:10.240 --> 00:39:12.880
And it also said for Michelle's audience, which I don't know why,

909
00:39:12.880 --> 00:39:14.840
but I think I said, Michelle, I don't know.

910
00:39:14.840 --> 00:39:15.440
It was weird.

911
00:39:15.680 --> 00:39:17.080
And so, but it was pretty good.

912
00:39:17.080 --> 00:39:20.400
So I just said, I'm not sure who Michelle is, but everything else looks good.

913
00:39:20.640 --> 00:39:24.000
It rewrites it without the Michelle thing and I'm ready.

914
00:39:24.040 --> 00:39:24.520
Okay.

915
00:39:24.880 --> 00:39:30.160
Um, I also renamed it to the 72 hour lead machine because I thought that

916
00:39:30.160 --> 00:39:32.960
sounded cool and I went to AI to get some ideas.

917
00:39:33.000 --> 00:39:33.440
Okay.

918
00:39:33.760 --> 00:39:34.640
It renamed it.

919
00:39:34.680 --> 00:39:35.520
Boom, boom, boom.

920
00:39:35.600 --> 00:39:36.040
Okay.

921
00:39:36.080 --> 00:39:37.160
Steven, come back to the step.

922
00:39:37.160 --> 00:39:37.760
Someone say it.

923
00:39:37.760 --> 00:39:38.400
Someone say it.

924
00:39:38.720 --> 00:39:39.240
Okay.

925
00:39:39.280 --> 00:39:40.640
Generate your system prompt.

926
00:39:40.640 --> 00:39:41.760
This is the next step.

927
00:39:41.960 --> 00:39:46.080
So once you have your idea and it's kind of fleshed out in that tool, okay.

928
00:39:46.440 --> 00:39:49.760
Um, you're going to say, help me come up with a detailed prompt.

929
00:39:49.760 --> 00:39:52.240
I can use for the system prompt, the recipe, right.

930
00:39:52.520 --> 00:39:54.400
Of our custom GPT we're building.

931
00:39:54.800 --> 00:39:57.360
And I said, um, oh, I think that's up here.

932
00:39:58.120 --> 00:39:59.520
Uh, nope, that's up.

933
00:39:59.560 --> 00:40:00.040
I wouldn't wait.

934
00:40:00.000 --> 00:40:01.920
too far, oh my gosh, okay.

935
00:40:01.920 --> 00:40:03.360
Help me come up with a detailed prompt

936
00:40:03.360 --> 00:40:04.960
I can use as a system prompt.

937
00:40:04.960 --> 00:40:07.700
And so it makes the system prompt for me.

938
00:40:07.700 --> 00:40:09.920
It's telling the custom GPT that we're building

939
00:40:09.920 --> 00:40:12.400
exactly what we're getting to do, okay?

940
00:40:12.400 --> 00:40:14.040
But these system prompts, I'll be honest,

941
00:40:14.040 --> 00:40:16.200
they're good, they're not great, okay?

942
00:40:16.200 --> 00:40:19.160
And I am in this peer mastermind right now,

943
00:40:19.160 --> 00:40:20.600
and we basically pool our money.

944
00:40:20.600 --> 00:40:23.160
And so everyone pays into this peer mastermind,

945
00:40:23.160 --> 00:40:25.640
and no one makes money on the mastermind, it's kinda cool.

946
00:40:25.640 --> 00:40:28.920
And then with the money, we buy time with like epic people.

947
00:40:28.960 --> 00:40:30.620
So we'll do like a day at,

948
00:40:32.440 --> 00:40:34.040
what's that guy's name, the StoryBrand guy?

949
00:40:34.040 --> 00:40:35.400
They did like a day at his house.

950
00:40:35.400 --> 00:40:36.960
Like, you know, you pay him enough money,

951
00:40:36.960 --> 00:40:38.780
he'll let you come to his house, right?

952
00:40:38.780 --> 00:40:40.280
We did a day with Dan Martell.

953
00:40:40.280 --> 00:40:44.280
We did a day with Cody Sanchez like just a month ago, right?

954
00:40:44.280 --> 00:40:47.280
And so it's a really cool peer mastermind concept.

955
00:40:47.280 --> 00:40:49.880
And so, but when I was with Dan Martell,

956
00:40:49.880 --> 00:40:52.760
he basically said one thing that really stuck out at me.

957
00:40:52.760 --> 00:40:56.400
And he said, if you haven't seen the system prompts

958
00:40:56.400 --> 00:40:58.840
for some of the best AI tools out there,

959
00:40:59.760 --> 00:41:02.280
I'm talking about ChatGPT, like Gemini,

960
00:41:02.280 --> 00:41:03.440
these system prompts,

961
00:41:03.440 --> 00:41:05.240
like the things that we're teaching you guys how to do,

962
00:41:05.240 --> 00:41:08.680
if you can see the system prompts behind those tools,

963
00:41:08.680 --> 00:41:11.800
you'll never write system prompts again the same way.

964
00:41:11.800 --> 00:41:13.160
And so that like stuck with me.

965
00:41:13.160 --> 00:41:14.960
I went home immediately and I'm like,

966
00:41:14.960 --> 00:41:16.320
I have to figure this out.

967
00:41:16.320 --> 00:41:18.960
And so I Googled around and I found,

968
00:41:18.960 --> 00:41:20.640
they've leaked these, right?

969
00:41:20.640 --> 00:41:22.200
They've leaked the system prompts

970
00:41:22.200 --> 00:41:25.080
of some of these billion dollar companies' tools.

971
00:41:25.080 --> 00:41:27.240
Like the perplexities of the world,

972
00:41:27.720 --> 00:41:30.720
and like all these tools, they're leaked, right?

973
00:41:30.720 --> 00:41:33.360
Like the system prompts that run those tools.

974
00:41:33.360 --> 00:41:35.000
And so I took all those system prompts

975
00:41:35.000 --> 00:41:36.880
and I took a day to download them all.

976
00:41:36.880 --> 00:41:41.680
And then I trained a custom GPT on those system prompts.

977
00:41:41.680 --> 00:41:44.440
And so I have a custom GPT, a pickaxe,

978
00:41:44.440 --> 00:41:47.080
that's trained on all the world's best system prompts.

979
00:41:47.080 --> 00:41:49.040
So now when I build system prompts,

980
00:41:49.040 --> 00:41:50.400
guess where I go?

981
00:41:50.400 --> 00:41:52.320
My own pickaxe, okay?

982
00:41:52.320 --> 00:41:55.560
So these AFIG AI is not just like me selling a cool software.

983
00:41:55.600 --> 00:41:57.640
This is stuff I built for myself.

984
00:41:57.640 --> 00:41:59.360
So take your system prompt, okay?

985
00:41:59.360 --> 00:42:02.360
So let's go next step, Stephen, come back to the steps.

986
00:42:02.360 --> 00:42:03.360
Review and adjust.

987
00:42:03.360 --> 00:42:05.600
Of course, you wanna review it and adjust

988
00:42:05.600 --> 00:42:07.800
before you go to my next tool, okay?

989
00:42:07.800 --> 00:42:09.560
Because it's gonna take whatever you have

990
00:42:09.560 --> 00:42:11.720
and like make it boom, huge, okay?

991
00:42:11.720 --> 00:42:13.320
So if there's anything that's off

992
00:42:13.320 --> 00:42:14.680
about the current little one

993
00:42:14.680 --> 00:42:18.920
that was created in this one, just adjust it, right?

994
00:42:18.920 --> 00:42:21.360
Fix any blatant errors, anything like that.

995
00:42:21.360 --> 00:42:22.200
Just read through it.

996
00:42:22.200 --> 00:42:23.960
I don't have time to deal with this prompt, okay?

997
00:42:23.960 --> 00:42:27.600
And then next, you're going to upgrade your prompt, okay?

998
00:42:27.600 --> 00:42:30.920
With my system prompt tool.

999
00:42:30.920 --> 00:42:31.920
Okay, somebody's on the phone.

1000
00:42:31.920 --> 00:42:33.640
Hold on, we gotta mute him.

1001
00:42:33.640 --> 00:42:34.960
Okay, I think we got it.

1002
00:42:34.960 --> 00:42:37.840
Okay, so you're gonna go over to another tool now.

1003
00:42:37.840 --> 00:42:40.120
So you're gonna grab that system prompt

1004
00:42:40.120 --> 00:42:44.440
and you're gonna go down to AI development, okay?

1005
00:42:44.440 --> 00:42:47.520
And you're gonna meet our senior prompt engineer, okay?

1006
00:42:47.520 --> 00:42:49.960
This is the GPT that is trained

1007
00:42:49.960 --> 00:42:54.360
on all the world's best system prompts, which is crazy, okay?

1008
00:42:54.360 --> 00:42:57.080
And so you're gonna paste your like average system prompt

1009
00:42:57.080 --> 00:42:58.600
in here and hit send.

1010
00:42:58.600 --> 00:43:00.560
And it's gonna come back to you

1011
00:43:00.560 --> 00:43:02.440
with an insane system prompt.

1012
00:43:02.440 --> 00:43:03.600
So here's the one I pasted in.

1013
00:43:03.600 --> 00:43:05.400
And it's like, all right, here we go.

1014
00:43:05.400 --> 00:43:06.560
It asked me a couple of questions

1015
00:43:06.560 --> 00:43:11.040
and then it's like, boom, and it's wild, right?

1016
00:43:11.040 --> 00:43:14.120
Like it's got all these rules and constraints

1017
00:43:14.120 --> 00:43:15.880
and like things that help it not hallucinate

1018
00:43:15.880 --> 00:43:18.440
and stay on track and templates and diagnosis.

1019
00:43:18.520 --> 00:43:20.480
And like, it's amazing.

1020
00:43:20.480 --> 00:43:21.320
It's so cool.

1021
00:43:21.320 --> 00:43:22.880
But this is why you wanna fix the prompt a little bit

1022
00:43:22.880 --> 00:43:23.720
before you put it in here,

1023
00:43:23.720 --> 00:43:25.640
because it'll just like go off, you know,

1024
00:43:25.640 --> 00:43:28.040
on whatever you had and then it's more work to fix it.

1025
00:43:28.040 --> 00:43:30.080
So just fix it, like if there's anything off

1026
00:43:30.080 --> 00:43:32.080
and then bring it in here, all right?

1027
00:43:32.080 --> 00:43:33.920
So now we have our system prompt.

1028
00:43:33.920 --> 00:43:37.360
Next step, we're gonna go let AI work its magic.

1029
00:43:37.360 --> 00:43:39.160
We did that, okay, great.

1030
00:43:39.160 --> 00:43:40.760
And then we're gonna save that prompt, okay?

1031
00:43:40.760 --> 00:43:43.400
I personally just put it in like a Google doc, right?

1032
00:43:43.400 --> 00:43:45.080
Just like, it's good to have it, right?

1033
00:43:45.080 --> 00:43:46.520
Somewhere else, okay?

1034
00:43:46.520 --> 00:43:48.240
So I saved it, put it on a Google doc,

1035
00:43:49.040 --> 00:43:50.760
keep it handy for the next steps.

1036
00:43:50.760 --> 00:43:54.480
And then we're going to build the lead magnet.

1037
00:43:54.480 --> 00:43:57.240
Now this is gonna be a little bit review from yesterday,

1038
00:43:57.240 --> 00:43:58.440
but it is a little more step-by-step.

1039
00:43:58.440 --> 00:43:59.960
So if you got lost yesterday,

1040
00:44:01.120 --> 00:44:02.840
we are gonna take you through the process

1041
00:44:02.840 --> 00:44:05.760
of building a pickaxe again, step-by-step, all right?

1042
00:44:05.760 --> 00:44:08.940
So you're gonna go to your pickaxe studio.

1043
00:44:08.940 --> 00:44:10.760
Remember, we have a savings link on pickaxe,

1044
00:44:10.760 --> 00:44:12.920
get you 10% off if you're ever on a free plan

1045
00:44:12.920 --> 00:44:15.060
or ever off the free plan,

1046
00:44:15.060 --> 00:44:17.960
which I would say if you are gonna do this at scale

1047
00:44:18.720 --> 00:44:19.840
for your business, you're probably gonna wanna jump

1048
00:44:19.840 --> 00:44:21.240
on that gold plan at some point,

1049
00:44:21.240 --> 00:44:23.580
because it's just gonna unlock more AI models,

1050
00:44:23.580 --> 00:44:26.340
more features, more capabilities, and less limitations.

1051
00:44:26.340 --> 00:44:27.620
I think on the free plan,

1052
00:44:27.620 --> 00:44:29.640
you can only have so many knowledge docs.

1053
00:44:29.640 --> 00:44:31.600
And personally, what we're about to create

1054
00:44:31.600 --> 00:44:33.780
is a customer-facing thing.

1055
00:44:33.780 --> 00:44:35.440
And you, yesterday, created more

1056
00:44:35.440 --> 00:44:37.280
of an internal private thing.

1057
00:44:37.280 --> 00:44:39.040
And so you might wanna have two studios.

1058
00:44:39.040 --> 00:44:41.800
That's one that's customer-facing,

1059
00:44:41.800 --> 00:44:46.580
and one that's internal for your business operations, okay?

1060
00:44:46.580 --> 00:44:48.420
But anyways, just create the pickaxe.

1061
00:44:48.420 --> 00:44:50.940
The cool part is, if you create the pickaxe

1062
00:44:50.940 --> 00:44:52.500
in whatever studio you're in,

1063
00:44:52.500 --> 00:44:54.440
and you have on the whatever plan you're on,

1064
00:44:54.440 --> 00:44:55.940
you can always transfer it, okay?

1065
00:44:55.940 --> 00:44:57.660
So you're not stuck.

1066
00:44:57.660 --> 00:45:00.260
You can transfer, you can send it out, you can even.

1067
00:45:00.000 --> 00:45:04.020
Build a pickaxe for someone else and give it to them, you know, and like send the link to them. It's pretty cool

1068
00:45:04.240 --> 00:45:09.280
So get to your pickaxe. We're gonna go over to pickaxe and we're gonna walk through this. Okay, so

1069
00:45:10.040 --> 00:45:13.860
When you go to pickaxe you log in it looks like this, right?

1070
00:45:14.000 --> 00:45:19.760
You sign in or sign up you hit your dashboard if you're signed in it takes you here where you see your studios

1071
00:45:20.320 --> 00:45:25.800
You can see my eight fig AI studio over here. Once it's loading. Look Nathaniel's going live 55 minutes

1072
00:45:25.800 --> 00:45:28.120
So you can come from you can go from my call right to his call. That's cool

1073
00:45:28.840 --> 00:45:33.880
And this is our 8-fig AI and it shows there's 65,000 uses of this tool

1074
00:45:33.920 --> 00:45:38.800
These are the ones we were building yesterday, right and I built this one in here because I was like, you know what?

1075
00:45:38.800 --> 00:45:44.600
This is actually kind of cool. I'm gonna like legit launch this lead magnet, you know, and so I here it is right here

1076
00:45:44.600 --> 00:45:49.900
I built it last night. Okay, so when you come in here, you're gonna hit Oh Stephen come back to the steps

1077
00:45:50.040 --> 00:45:52.200
We gotta go step by step for people. Okay

1078
00:45:53.160 --> 00:45:57.440
You're gonna hit create new pickaxe. Okay, create new

1079
00:45:58.640 --> 00:46:05.280
Pickaxe, let me bring this tab over right here new pickaxe. See that new pickaxe, right?

1080
00:46:06.200 --> 00:46:13.500
Then you're going to name your pickaxe. Okay, you're gonna name your pickaxe. So I'm gonna go into the one I already did. Okay

1081
00:46:14.600 --> 00:46:17.640
I'm gonna go into the one I already did but up here in the top

1082
00:46:17.640 --> 00:46:23.000
There's this you want to make sure you have this this little editor on right sometimes it defaults to not on you're like

1083
00:46:23.000 --> 00:46:26.960
Where is it? It looks different than Stevens. It's probably these tabs at the top, right?

1084
00:46:27.080 --> 00:46:31.720
So I like to have this one on and this one on this is your name so you can just name it right there

1085
00:46:31.720 --> 00:46:38.560
Okay, so name it. I shouldn't have done that because this is live right now, but okay name that. All right

1086
00:46:39.120 --> 00:46:41.120
step 2 step

1087
00:46:41.360 --> 00:46:43.360
14

1088
00:46:44.160 --> 00:46:49.960
Step 14 add your system prompt. So you copied it to a document you're gonna add it in here, right?

1089
00:46:50.040 --> 00:46:55.440
So underneath the roll you're gonna paste the system prompt. Okay, mine's nice and long

1090
00:46:56.160 --> 00:47:01.840
And there it is, okay, you don't need to edit it it's already good. Okay step 15

1091
00:47:03.120 --> 00:47:05.560
Select your AI model. Okay

1092
00:47:06.280 --> 00:47:12.280
Select your AI model. Okay, so scroll down. I'm gonna recommend to you probably

1093
00:47:13.680 --> 00:47:17.520
GPT which is like open AI that's like chat GPT or Gemini

1094
00:47:17.520 --> 00:47:22.400
Okay, if you're not sure what to use there's a cool tutorial video to help and there's also if you

1095
00:47:23.120 --> 00:47:26.200
Where did it go? Oh, yeah right here this little information button say hello

1096
00:47:26.200 --> 00:47:29.800
I you can actually ask a I which model might be best for you

1097
00:47:30.200 --> 00:47:35.720
But if you had to choose one, I like honestly GPT 4.1 mini, which is an old one

1098
00:47:35.720 --> 00:47:36.880
It's like a little bit older

1099
00:47:36.880 --> 00:47:42.400
But for me, it's been really reliable for this type of usage and it's super cheap to use. Okay

1100
00:47:43.880 --> 00:47:49.840
GPT 5 of course if you're like doing something crazy, like I'm a I'm a data analysis tool for like

1101
00:47:49.840 --> 00:47:52.560
You know security like people, you know, I mean like

1102
00:47:53.120 --> 00:47:58.800
Cybersecurity people like you might want like, you know more of the smarter models, but even the dumbest AI is really smart

1103
00:47:58.800 --> 00:48:01.440
Okay, so just remember that look for the low money sign ones

1104
00:48:01.440 --> 00:48:06.840
You can hover over and you can see like it's gonna cost you 84 cents per a thousand uses like that's not bad

1105
00:48:07.080 --> 00:48:10.920
Some of these ones will cost more. This is $57 per hundred uses

1106
00:48:10.920 --> 00:48:15.640
So just don't like get hit with a big bill because you chose the wrong model. So I like GPT

1107
00:48:15.880 --> 00:48:22.040
I like clicking here and I just click on open AI, right and I just go back and I do like this 4.1 mini

1108
00:48:22.400 --> 00:48:27.240
See 15 cents per hundred uses. I like that. That's nice. Okay, or

1109
00:48:27.760 --> 00:48:34.600
Gemini is also really solid. That's Google, right? That's Google's products and and you could go to like Gemini, you know

1110
00:48:35.480 --> 00:48:37.480
2.0 flash look how cheap that is

1111
00:48:38.160 --> 00:48:44.040
Or even Gemini Pro is like really affordable and really good and honestly when you're talking about a high-end phone

1112
00:48:44.040 --> 00:48:47.560
Really good and honestly when you're testing your tool just figure out which one's gonna work

1113
00:48:47.560 --> 00:48:51.320
You might try out Gemini it works or you might try a chat GPT and it breaks, right?

1114
00:48:51.560 --> 00:48:54.360
If it's a writing tool, I love Claude

1115
00:48:54.360 --> 00:48:57.260
But you have to be on the pro you have to be on the gold plan for Claude

1116
00:48:57.360 --> 00:49:01.200
But Claude haiku if you use any of our eight figure I tools that right for you

1117
00:49:01.480 --> 00:49:06.260
Like our VSL writer anything like that. It's all on Claude because it's just the writing is just so good. So

1118
00:49:07.080 --> 00:49:10.000
Okay, Stephen come back to the steps. All right

1119
00:49:11.000 --> 00:49:15.480
Lastly so we selected our AI model. Okay, we're going to go to

1120
00:49:16.040 --> 00:49:20.040
Capabilities next. Okay, so that's we're just kind of working our way down on the left side

1121
00:49:20.040 --> 00:49:26.320
If it's not scrolling for you just move your mouse over here and scroll down and you're going to select the capabilities

1122
00:49:26.320 --> 00:49:32.400
I like to allow users to upload files, right so they can upload. Hey, tell me about your business. They can upload something

1123
00:49:32.400 --> 00:49:36.640
I like them to be able to hear that makes it like just helpful for people if they want to listen

1124
00:49:36.640 --> 00:49:39.680
I like to let them use their voice, right? So that's this little microphone

1125
00:49:40.160 --> 00:49:46.080
I like to sometimes allow them to generate images depending on the GPT for this one

1126
00:49:46.080 --> 00:49:47.920
I don't need it to generate images for them

1127
00:49:47.920 --> 00:49:52.920
So I'm gonna I'm gonna keep that one off and honestly, this feature has been just a little bit finicky lately

1128
00:49:52.920 --> 00:49:57.160
So if you could build something that doesn't involve during images, it'll probably better in like two weeks

1129
00:49:57.160 --> 00:49:59.160
But right now it's just a tiny bit glitchy

1130
00:49:59.280 --> 00:50:01.280
and then

1131
00:50:00.000 --> 00:50:05.100
Copilot I typically turn this on essentially what this does is if there's something that it's writing

1132
00:50:05.100 --> 00:50:11.500
It just pops up like a nice little kind of like window where it kind of happens in and and that's it. Okay

1133
00:50:13.460 --> 00:50:15.460
So you do your capabilities

1134
00:50:16.020 --> 00:50:19.400
Boom, okay, then you're going to

1135
00:50:20.580 --> 00:50:25.380
Do the introduction and icebreakers? Okay. So do you see this little text right here?

1136
00:50:25.380 --> 00:50:27.380
This is a preview of what my thing is gonna look like

1137
00:50:27.620 --> 00:50:33.660
This little text right here is called the introduction and you can have it say whatever right you can see in some of ours

1138
00:50:34.260 --> 00:50:36.260
our introduction is a

1139
00:50:36.700 --> 00:50:43.040
Video like in some of our tools in the introduction. We actually put a video. So let me go to like

1140
00:50:43.940 --> 00:50:47.920
Instant digital product creator. We actually put little video embeds right in the introduction

1141
00:50:47.920 --> 00:50:53.780
So it's kind of a cool way to kind of pair education with AI as you can just embed your videos in here

1142
00:50:54.060 --> 00:50:58.980
Imagine if you have like AI power course and you just had your videos in here and then worked with your tools to create the

1143
00:50:58.980 --> 00:51:00.620
Stuff that'd be so cool

1144
00:51:00.620 --> 00:51:04.540
Okay, so you can adjust your introduction message. I put mine here

1145
00:51:04.540 --> 00:51:11.980
It's right there see that and then the icebreakers you have to click generate icebreakers and it'll generate like three random ones

1146
00:51:12.060 --> 00:51:16.060
But honestly, I usually don't love them because it takes people on these way different pathways

1147
00:51:16.620 --> 00:51:20.700
Unless your type of tool is kind of like this, but I typically just delete those

1148
00:51:20.940 --> 00:51:24.340
Okay, and I usually will say like start or something like that

1149
00:51:24.340 --> 00:51:29.340
So what that does it just puts like a little button there to like kind of prompt them to like what's the first step?

1150
00:51:29.340 --> 00:51:35.220
Right, and that's it. Okay, so that's it on this tab tab one done. We have four tabs to do

1151
00:51:35.220 --> 00:51:40.220
The other ones are way easier. Okay, next up. We got the own one last note

1152
00:51:41.180 --> 00:51:47.420
Pickaxe does have different tool types. They have one that's a form and they have one that's form plus chat

1153
00:51:47.460 --> 00:51:51.660
I'll show you what those look like real quick because for your lead magnet a form might be better

1154
00:51:52.860 --> 00:51:54.860
But I really like the chat experience

1155
00:51:55.140 --> 00:52:00.220
But one example that we have is I think in the AI savings, which by the way, I didn't show this yesterday

1156
00:52:00.980 --> 00:52:04.300
You guys were talking about using pickaxe instead of like all the other platforms

1157
00:52:04.500 --> 00:52:08.980
We connect with the API of all these tools Gemini Grog Claude perplexity

1158
00:52:09.780 --> 00:52:15.140
Nano-banana chat GPT. So in your eight-figure I subscription you get access to all these

1159
00:52:15.620 --> 00:52:20.620
AI models, so if you want to ask Claude about something, you know want to pay for it and have it right for you

1160
00:52:20.620 --> 00:52:22.300
It's this one. Okay

1161
00:52:22.300 --> 00:52:28.380
So anyways, that's in the AI saving section of our toolkit, but under there. Let me show you this is a form

1162
00:52:28.380 --> 00:52:31.460
This is what a form looks like. So if it works better for you to be like, hey

1163
00:52:31.460 --> 00:52:36.500
I have a tool that helps I don't know videographers write custom bids for their jobs

1164
00:52:36.780 --> 00:52:39.460
Right and they you just need to get information

1165
00:52:39.660 --> 00:52:42.500
You instead of you can even have a chat where it asks them

1166
00:52:42.780 --> 00:52:47.980
Conversationally for the information or you can have a form and then when they when they submit it, it just spits it out

1167
00:52:48.460 --> 00:52:54.660
Here's another one. That's a form. Our reddit post generator is a form. So you drop the subreddit you drop the rules

1168
00:52:55.260 --> 00:52:57.380
It actually go find the rules to you

1169
00:52:57.380 --> 00:53:04.300
Tell if you want to post or comment the tone and it generates a viral reddit style post for you, right?

1170
00:53:04.660 --> 00:53:06.180
So that's what a form looks like

1171
00:53:06.180 --> 00:53:11.420
So just want to show that's a little feature pick access kind of cool and then form plus chat means it generates something and then

1172
00:53:11.420 --> 00:53:16.180
You can chat with it. So it's kind of a combo again. I do a lot of chat, but you could do whatever works for you

1173
00:53:16.180 --> 00:53:19.940
All right, but I'm teaching you how to do chat. So if you do form you're on your own

1174
00:53:20.900 --> 00:53:26.400
I'm just kidding. Okay. All right. So here we go. Come back to the step 17

1175
00:53:27.360 --> 00:53:29.500
We did the configure thing. No, we didn't

1176
00:53:30.220 --> 00:53:35.880
We did this we skipped this we scroll all the way up. We click to configure. Okay, so we're over here click configure

1177
00:53:36.180 --> 00:53:43.100
Okay up next we're going to add our visual elements. Okay, so this is basically just our photo

1178
00:53:43.320 --> 00:53:47.120
Okay our photo this is what goes here and what the people see when they're chatting with it

1179
00:53:47.180 --> 00:53:52.440
You can click generate and you can generate a photo right there or I just generated this using

1180
00:53:52.900 --> 00:53:56.020
our nano banana connection right here, so

1181
00:53:56.640 --> 00:53:58.640
underneath AI

1182
00:53:59.200 --> 00:54:01.200
savings nano banana

1183
00:54:02.080 --> 00:54:04.160
Generated the photo here, right and

1184
00:54:04.760 --> 00:54:08.480
You can join photos with that tool or whatever favorite AI tool you have just tell it

1185
00:54:08.480 --> 00:54:14.240
I need a photo for this GPT or whatever and whatever you envisioning tell it and you can make it

1186
00:54:14.240 --> 00:54:20.240
Okay, chat GPT Gemini any of those things can generate photos? Okay, that's right here. You can upload a photo

1187
00:54:20.440 --> 00:54:22.200
You can also choose the chat icon

1188
00:54:22.200 --> 00:54:28.020
That's what shows up right here when it's chatting with you and then you can change the chat placeholder text

1189
00:54:28.040 --> 00:54:30.320
So I just changed my now let's get you some leads

1190
00:54:30.320 --> 00:54:32.920
I think it defaults to like what do you want to chat about?

1191
00:54:34.920 --> 00:54:36.920
And then lastly

1192
00:54:37.000 --> 00:54:39.120
Yeah, I talked about that. Okay

1193
00:54:40.080 --> 00:54:42.080
and then

1194
00:54:42.120 --> 00:54:46.040
Token links. Okay. This is where we get a little nerdy. I would just take a peek at it

1195
00:54:46.040 --> 00:54:50.960
I just take a peek. We don't need to freak out but tokens are essentially down here

1196
00:54:51.040 --> 00:54:55.260
They're essentially like how much can the person chat with the thing before it breaks?

1197
00:54:55.260 --> 00:55:00.220
Like what's the capacity of this chat and different models have different capacity

1198
00:55:00.000 --> 00:55:02.720
capacities, like Claude's capacity is a little smaller.

1199
00:55:02.720 --> 00:55:05.200
So if you try to paste a big old book in there, it's not going to work.

1200
00:55:05.520 --> 00:55:06.040
You know what I mean?

1201
00:55:06.040 --> 00:55:07.400
But opening eyes is way bigger.

1202
00:55:07.440 --> 00:55:08.600
I don't want to bore you with that.

1203
00:55:08.720 --> 00:55:11.440
You're probably not going to have to adjust this at all, but you might

1204
00:55:11.440 --> 00:55:15.200
want to just check it and see like, what's the estimated cost per use and

1205
00:55:15.200 --> 00:55:16.600
just make sure it's not crazy high.

1206
00:55:16.600 --> 00:55:18.600
And this is the max cost per use.

1207
00:55:18.800 --> 00:55:22.400
This is like, if someone were to go and chat with this tool all day long.

1208
00:55:22.440 --> 00:55:22.800
Okay.

1209
00:55:22.800 --> 00:55:27.160
Like, and you can see down here that you can limit it to like how much it outputs.

1210
00:55:27.160 --> 00:55:29.400
That's how much it tech it sends back.

1211
00:55:29.720 --> 00:55:33.120
How much people can put in and it gives these little like short essay.

1212
00:55:33.120 --> 00:55:35.760
You could put it all the way up to like this, like right

1213
00:55:35.760 --> 00:55:37.040
here is like a whole book.

1214
00:55:37.080 --> 00:55:37.600
Okay.

1215
00:55:37.800 --> 00:55:42.280
So this is the total, like, you know, potential that someone could drop in there.

1216
00:55:42.280 --> 00:55:43.960
It's like a million tokens.

1217
00:55:44.360 --> 00:55:47.400
Um, tokens essentially are like this thing on like characters.

1218
00:55:47.400 --> 00:55:51.160
I mean, I'm, I'm really simplifying it, but again, you don't have to

1219
00:55:51.160 --> 00:55:53.480
adjust these very much, I would say for what we're doing here.

1220
00:55:53.480 --> 00:55:55.560
So I would just honestly skip a lot of this stuff.

1221
00:55:55.800 --> 00:55:58.000
If you want to learn more, of course, hover over these things.

1222
00:55:58.000 --> 00:55:59.240
You can learn about what these are.

1223
00:55:59.640 --> 00:56:01.840
Um, but just, you're not gonna have to do this.

1224
00:56:01.840 --> 00:56:02.200
Okay.

1225
00:56:02.600 --> 00:56:03.320
Knowledge docs.

1226
00:56:03.320 --> 00:56:03.560
Okay.

1227
00:56:03.560 --> 00:56:07.120
The last two knowledge sources you guys know from yesterday.

1228
00:56:07.120 --> 00:56:10.480
So if your thing, you're building this AI tool, that's going

1229
00:56:10.480 --> 00:56:11.920
to help your ideal customer.

1230
00:56:11.920 --> 00:56:14.760
If it needs some specific knowledge, upload it here.

1231
00:56:14.920 --> 00:56:15.240
Okay.

1232
00:56:15.520 --> 00:56:16.400
Just connect the files.

1233
00:56:16.400 --> 00:56:17.560
Just like we did yesterday.

1234
00:56:19.040 --> 00:56:20.600
Um, upload those documents.

1235
00:56:20.840 --> 00:56:22.680
And then lastly, configure actions.

1236
00:56:22.680 --> 00:56:25.800
These are like the superpowers we already have co-pilot on.

1237
00:56:25.800 --> 00:56:27.480
Cause we turned it on on that other tab.

1238
00:56:27.800 --> 00:56:31.680
Um, I added this one into mine and it says, send a summary email to the user.

1239
00:56:32.080 --> 00:56:35.360
You guys can click on most popular here and see some of the capabilities.

1240
00:56:35.360 --> 00:56:37.640
Like does your tool need to search the web?

1241
00:56:37.720 --> 00:56:38.160
Right.

1242
00:56:38.280 --> 00:56:39.520
Maybe you need that one on there.

1243
00:56:39.840 --> 00:56:41.640
You know, do you need to create an image?

1244
00:56:41.640 --> 00:56:42.520
You could use that one.

1245
00:56:42.520 --> 00:56:43.080
And it's free.

1246
00:56:43.400 --> 00:56:46.920
Um, doesn't need to generate a word doc or maybe visualize a chart for them,

1247
00:56:47.000 --> 00:56:49.600
you know, um, or maybe interpret some code.

1248
00:56:49.640 --> 00:56:51.720
Like, so these like superpowers, just scroll through these.

1249
00:56:51.720 --> 00:56:54.280
If you want to add any in, but again, keep it simple.

1250
00:56:54.320 --> 00:56:55.880
Don't like be adding a million things.

1251
00:56:55.880 --> 00:56:57.200
Cause then you're going to get stuck.

1252
00:56:57.200 --> 00:56:57.640
Okay.

1253
00:56:57.960 --> 00:57:01.480
So I just added one thing, which is just like at the end of their conversation.

1254
00:57:01.800 --> 00:57:04.080
And you can see this when you add these, there's a little

1255
00:57:04.080 --> 00:57:05.880
prompt for this little action.

1256
00:57:06.240 --> 00:57:09.440
So it says when the conversation appears to finish, ask the user what their email

1257
00:57:09.440 --> 00:57:12.840
is, and then once they've given it to you, use this action to send a summary

1258
00:57:12.840 --> 00:57:14.160
of the conversation to the user.

1259
00:57:14.400 --> 00:57:15.080
I didn't write that.

1260
00:57:15.080 --> 00:57:16.920
It actually just defaulted to that.

1261
00:57:16.920 --> 00:57:17.240
Right.

1262
00:57:17.480 --> 00:57:19.720
But each of these little actions has its own little prompt.

1263
00:57:19.720 --> 00:57:22.440
So it kind of knows how to function inside the machine.

1264
00:57:22.840 --> 00:57:23.160
Okay.

1265
00:57:24.200 --> 00:57:26.360
And I think we're done with it.

1266
00:57:26.440 --> 00:57:26.680
Okay.

1267
00:57:26.680 --> 00:57:27.400
Let me check my time.

1268
00:57:27.680 --> 00:57:28.880
Oh, we're doing so good on time.

1269
00:57:29.600 --> 00:57:30.080
Wow.

1270
00:57:30.080 --> 00:57:30.560
Okay.

1271
00:57:32.000 --> 00:57:32.520
Okay.

1272
00:57:32.520 --> 00:57:33.680
And I lost my place.

1273
00:57:35.120 --> 00:57:35.520
All right.

1274
00:57:35.520 --> 00:57:36.440
Testing time.

1275
00:57:36.600 --> 00:57:37.480
This is a fun part.

1276
00:57:37.480 --> 00:57:37.920
Okay.

1277
00:57:38.240 --> 00:57:42.560
So testing time, this is where now we get to test what we just built.

1278
00:57:42.560 --> 00:57:43.960
We just built Frankenstein.

1279
00:57:44.240 --> 00:57:45.520
Let's see if he can talk.

1280
00:57:45.520 --> 00:57:45.960
Okay.

1281
00:57:46.680 --> 00:57:49.040
Um, and sometimes he doesn't sound good.

1282
00:57:49.040 --> 00:57:49.480
Okay.

1283
00:57:49.640 --> 00:57:50.560
And this is normal.

1284
00:57:50.560 --> 00:57:50.760
Okay.

1285
00:57:50.760 --> 00:57:55.680
So just know this, that like you want to, um, test your stuff and make sure it

1286
00:57:55.680 --> 00:57:56.200
works.

1287
00:57:56.520 --> 00:57:59.920
Um, D DJ was asking, is this more for our business use or is it for customer

1288
00:57:59.920 --> 00:58:01.200
facing right now?

1289
00:58:01.200 --> 00:58:05.520
We're showing you guys how to use pickaxe to build a customer facing thing because

1290
00:58:05.520 --> 00:58:07.680
you're going to use it for your business to generate leads.

1291
00:58:07.720 --> 00:58:08.080
Okay.

1292
00:58:08.280 --> 00:58:09.880
So think about your customers.

1293
00:58:09.880 --> 00:58:11.200
What is something super hot?

1294
00:58:11.200 --> 00:58:12.480
I'm talking about lead magnets.

1295
00:58:12.480 --> 00:58:14.880
And so they're going to raise their hand and say, Oh, I'd give you my email, my

1296
00:58:14.880 --> 00:58:17.360
phone number all day for access to that tool.

1297
00:58:17.720 --> 00:58:17.960
Right.

1298
00:58:17.960 --> 00:58:20.560
You could also, I'm kind of keeping it simple to lead magnet.

1299
00:58:20.800 --> 00:58:22.440
You could sell this as a digital product.

1300
00:58:22.440 --> 00:58:24.080
This could be a low price subscription.

1301
00:58:24.080 --> 00:58:26.320
You sell access to this toolkit, right?

1302
00:58:26.360 --> 00:58:29.920
Um, we had a client come through our business accelerator and he was an

1303
00:58:29.920 --> 00:58:32.960
insurance sales guy, uh, like health insurance.

1304
00:58:32.960 --> 00:58:33.560
I think it was.

1305
00:58:33.840 --> 00:58:38.080
And so I was like, dude, like just build a pickaxe that people upload their

1306
00:58:38.080 --> 00:58:40.760
policies to, and it gets them savings on their health insurance.

1307
00:58:40.760 --> 00:58:42.280
I'm like, I would use that all day.

1308
00:58:42.600 --> 00:58:45.880
Like, so like it, imagine the, imagine the ad, right?

1309
00:58:46.120 --> 00:58:47.960
Are you paying too much to your health insurance?

1310
00:58:47.960 --> 00:58:49.400
Did it just go up this year?

1311
00:58:49.680 --> 00:58:55.760
Use our free AI tool to see how we can save you on average $500.

1312
00:58:55.760 --> 00:58:58.720
And you could get that from actually using it for some time, right?

1313
00:58:58.880 --> 00:58:59.840
Don't lie about it.

1314
00:59:00.080 --> 00:59:02.080
So how we can save you money, you'd start with that.

1315
00:59:02.080 --> 00:59:04.280
And then after you've had a hundred people go through there, you're like on

1316
00:59:04.280 --> 00:59:05.960
average, people say $500 with this.

1317
00:59:06.480 --> 00:59:10.800
And in basically his tool was just like compare their plan to our plans, the ones

1318
00:59:10.800 --> 00:59:14.000
we have, and if their savings recommend the plan for them, right.

1319
00:59:14.240 --> 00:59:15.560
And then encourage them to book a call.

1320
00:59:15.560 --> 00:59:17.800
It was literally, that was the, that was the idea.

1321
00:59:18.200 --> 00:59:20.360
And I'm like, this would be a hot lead magnet, right?

1322
00:59:20.400 --> 00:59:24.360
A free thing people get to use and it drives really qualified leads who are

1323
00:59:24.360 --> 00:59:26.600
ready to save money to come into his business.

1324
00:59:26.920 --> 00:59:27.040
Okay.

1325
00:59:27.040 --> 00:59:27.880
So think about this.

1326
00:59:28.080 --> 00:59:31.200
How can you use AI to bring in leads to your business?

1327
00:59:31.600 --> 00:59:33.040
Um, and that's what we're talking about today.

1328
00:59:33.160 --> 00:59:33.320
Okay.

1329
00:59:33.320 --> 00:59:34.080
So let's test it.

1330
00:59:34.880 --> 00:59:35.080
Okay.

1331
00:59:35.080 --> 00:59:37.080
So over on the right hand side, if you don't see it, you got

1332
00:59:37.080 --> 00:59:38.240
to click this little preview.

1333
00:59:38.320 --> 00:59:38.680
Okay.

1334
00:59:39.160 --> 00:59:41.800
And that's your tester and you just start testing it.

1335
00:59:41.800 --> 00:59:45.360
So I'm going to pretend like I'm a customer, um, and click start here.

1336
00:59:45.640 --> 00:59:47.760
And we're just going to watch it and see what happens.

1337
00:59:47.800 --> 00:59:47.960
Okay.

1338
00:59:47.960 --> 00:59:49.040
We're going to see if it works.

1339
00:59:49.400 --> 00:59:51.280
And it's like, Hey, first I need your details.

1340
00:59:51.440 --> 00:59:54.440
And when I'm testing it, sometimes I'll just say like, I will chat with it.

1341
00:59:54.440 --> 00:59:58.320
But right now I'm just going to say, this is a demo, make it up.

1342
00:59:58.800 --> 00:59:59.040
Go.

1343
00:59:59.720 --> 01:00:00.040
Okay.

1344
01:00:00.000 --> 01:00:03.480
So I'm just like, just go. Like, I want to see you work, you know? Okay.

1345
01:00:03.480 --> 01:00:06.560
It's Alex Morgan and he's a coach consultant and he doesn't have enough leads.

1346
01:00:06.560 --> 01:00:08.560
Right? So the whole premise of this GPT,

1347
01:00:08.560 --> 01:00:10.560
I didn't even get into that for time is like,

1348
01:00:10.560 --> 01:00:13.680
it helps people generate leads for their business. Okay. Um,

1349
01:00:13.680 --> 01:00:15.640
and it gives them a blueprint, a strategy,

1350
01:00:15.640 --> 01:00:18.000
which is exactly what I'm teaching you guys right now. Okay.

1351
01:00:18.000 --> 01:00:21.920
You guys are getting the blueprint live. This is a GPT that gives them like a,

1352
01:00:22.160 --> 01:00:24.520
a, you know, it's like the Costco sample.

1353
01:00:24.520 --> 01:00:27.440
They get just a little taste of the blueprint and they want the folding.

1354
01:00:27.440 --> 01:00:29.960
Maybe they join something like this. Okay. So it's like,

1355
01:00:29.960 --> 01:00:33.920
okay, does this sound right? You're like, yeah. Right. Um,

1356
01:00:33.920 --> 01:00:36.840
and then we see what happens. Okay. Here's what I'm seeing.

1357
01:00:36.840 --> 01:00:37.880
You're in the right place.

1358
01:00:38.240 --> 01:00:40.320
You probably want to automate repetitive Legion tasks,

1359
01:00:40.360 --> 01:00:41.960
launch something that attracts hot leads daily.

1360
01:00:41.960 --> 01:00:43.800
Stop doing the $15 an hour busy work yourself.

1361
01:00:44.120 --> 01:00:47.200
Guess where it's getting that language from our survey results, right?

1362
01:00:47.400 --> 01:00:50.000
Because we trained the knowledge docs on that. Okay.

1363
01:00:50.160 --> 01:00:54.160
Let's build your 72 hours lead machine blueprint. Step-by-step asset.

1364
01:00:54.160 --> 01:00:56.720
One you're going to need to create is an AI lead magnet tool.

1365
01:00:56.760 --> 01:00:59.600
That's not familiar. That's what I'm teaching you guys right now. Okay. So,

1366
01:00:59.640 --> 01:01:03.960
so here's a couple ideas. Um, is there one that sounds best? Right.

1367
01:01:03.960 --> 01:01:08.560
So let's do a, let's do the seven, eight, seven day content angle, seven day,

1368
01:01:08.920 --> 01:01:12.880
let's add viral. Okay. Content angle. Okay.

1369
01:01:13.200 --> 01:01:17.400
And I tell it and it's like, awesome. Right. Let's build that. Okay.

1370
01:01:17.400 --> 01:01:19.400
So it's basically coaching them through this.

1371
01:01:19.440 --> 01:01:21.480
It's going to ask a couple of questions. Okay.

1372
01:01:21.480 --> 01:01:24.440
And then I'm going to move on to the seven a day, $7 a day,

1373
01:01:24.440 --> 01:01:29.040
no funnel paid ad traffic plan, which I'm about to teach you guys. Okay. Um,

1374
01:01:29.040 --> 01:01:34.040
and I can show you on the, how to set that up. Okay. Awesome. Cool.

1375
01:01:34.360 --> 01:01:35.920
All right. So it's working now.

1376
01:01:35.920 --> 01:01:37.600
I would go fully through this and like,

1377
01:01:37.600 --> 01:01:40.880
I'd really kind of test it and just like say weird stuff and see what happens.

1378
01:01:41.160 --> 01:01:45.320
But like, if it's like, if it's like 80%, I'm like, it's done. Ship it. You know,

1379
01:01:45.320 --> 01:01:49.720
like this is just a generate leads and like, just do it. Oh, am I talking?

1380
01:01:50.920 --> 01:01:54.240
Okay. Could you guys hear me? I think I like activated my microphone.

1381
01:01:54.240 --> 01:01:56.520
You could hear all that. Okay, cool. So it's working.

1382
01:01:56.520 --> 01:01:59.280
I did a lot of testing on this last night, but I had to do some iteration.

1383
01:01:59.280 --> 01:02:02.120
So let me show you kind of what I had to do. Once you do it,

1384
01:02:02.120 --> 01:02:06.360
you might have to refine the prompt. When I first made this one. Um,

1385
01:02:06.880 --> 01:02:09.520
when I first made this one, what it did, uh,

1386
01:02:09.560 --> 01:02:13.440
was it just spat out the entire playbook in one chunk?

1387
01:02:13.440 --> 01:02:15.560
And it was super overwhelming. It was like, here's what you're going to do.

1388
01:02:15.720 --> 01:02:17.640
Blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah, blah.

1389
01:02:17.640 --> 01:02:20.760
And it just like kept going. I was like, Oh no. You know?

1390
01:02:21.000 --> 01:02:24.720
And so I added in this, Hey, step-by-step delivery.

1391
01:02:24.720 --> 01:02:28.280
So I went back and I just added into the prompt,

1392
01:02:28.400 --> 01:02:33.080
a little tweak to the recipe. Okay. So inside of, um,

1393
01:02:33.840 --> 01:02:37.520
the right here, I just pasted this step-by-step delivery.

1394
01:02:37.560 --> 01:02:40.160
Never dump every task at once. Here's your flow.

1395
01:02:40.160 --> 01:02:43.560
Give a roadmap after each step, pause for confirmation or input,

1396
01:02:43.800 --> 01:02:47.080
answer questions and take feedback, return to the roadmap. So did it do that?

1397
01:02:47.080 --> 01:02:51.000
It's like, yeah, pausing, checking in. It feels more conversational.

1398
01:02:51.240 --> 01:02:53.440
How did I learn that? Well, because we have a lot of tools like this,

1399
01:02:53.440 --> 01:02:55.800
so you can steal that one and add it in there.

1400
01:02:55.800 --> 01:02:57.680
If yours is just like dumping on people,

1401
01:02:57.920 --> 01:03:01.840
add that in and it feels more conversational. Okay. Um,

1402
01:03:01.840 --> 01:03:04.640
so you're going to have to tweak your thing and then test it again.

1403
01:03:04.640 --> 01:03:07.320
So when you're ready to test it again, you like, maybe,

1404
01:03:07.360 --> 01:03:11.160
maybe you want to try a different model. Okay. Actually, let me come back here.

1405
01:03:11.680 --> 01:03:15.360
If it's not working. Okay. If your thing is not working, um,

1406
01:03:15.400 --> 01:03:17.680
you're going to want to do one of three things.

1407
01:03:17.920 --> 01:03:20.400
You might have to add more knowledge docs, like, like, Hey,

1408
01:03:20.400 --> 01:03:23.120
maybe it just needs more information. It's not writing very,

1409
01:03:23.120 --> 01:03:26.600
like I did a LinkedIn one and the post quality was like,

1410
01:03:26.680 --> 01:03:29.120
like what it was writing was not good. So I was like, you know,

1411
01:03:29.160 --> 01:03:31.240
I just need to give it some examples of good ones.

1412
01:03:31.280 --> 01:03:35.600
So I just added in a handful of good examples of good lead,

1413
01:03:35.640 --> 01:03:39.080
good LinkedIn posts. And you could do that in the knowledge docs.

1414
01:03:39.280 --> 01:03:40.480
You can also do it here.

1415
01:03:40.480 --> 01:03:42.920
You can also just put it at the bottom of the prompt and say like,

1416
01:03:43.080 --> 01:03:45.120
here's some examples of really good LinkedIn posts.

1417
01:03:45.120 --> 01:03:47.560
But if it's a lot put in the knowledge docs, right?

1418
01:03:47.560 --> 01:03:50.520
The other thing is adjust the prompt, which I just showed.

1419
01:03:50.560 --> 01:03:52.760
You can just adjust the prompt, but like step-by-step,

1420
01:03:52.760 --> 01:03:55.720
whatever you need to do in there, be friendlier, be more concise.

1421
01:03:55.720 --> 01:03:59.000
Don't use em dashes. Um, you know, don't hard sell my thing,

1422
01:03:59.000 --> 01:04:02.160
just kind of softly offer it when it makes sense, just adjust it.

1423
01:04:02.160 --> 01:04:04.280
What you're seeing, you're going to adjust. Uh,

1424
01:04:04.320 --> 01:04:06.320
lastly you could try a different AI model.

1425
01:04:07.080 --> 01:04:10.880
If it's totally failing out and not understanding the system prompt and it's

1426
01:04:10.880 --> 01:04:13.840
just like going off the rails, just try a different brain, right?

1427
01:04:13.840 --> 01:04:18.280
Maybe it's just going to work better in Gemini or open AI or Claw.

1428
01:04:18.280 --> 01:04:20.840
Like you just don't know which one is going to work for it.

1429
01:04:21.080 --> 01:04:25.000
So just play around until one's like, okay, this is good. Like 80% there.

1430
01:04:25.040 --> 01:04:28.000
I'm going to ship this thing. All right. And then test it again.

1431
01:04:28.000 --> 01:04:31.800
So when you're ready to test again, there's this little refresh chat button.

1432
01:04:32.760 --> 01:04:35.960
You click and you can just refresh it and start again. Okay.

1433
01:04:36.280 --> 01:04:39.240
And I'm testing again. So I might come down and be like, okay, I'm on,

1434
01:04:39.720 --> 01:04:42.200
what am I on? I'm on GPT 4.1.

1435
01:04:42.800 --> 01:04:46.200
I might want to change that and go like, you know, let me try this on GPT five.

1436
01:04:46.200 --> 01:04:49.840
I've heard from GPT five is pretty good. I put that on, I click refresh.

1437
01:04:49.840 --> 01:04:53.600
So as soon as I do that, as soon as I click 5.2 and click refresh,

1438
01:04:53.640 --> 01:04:55.960
it's now operating on the new AI,

1439
01:04:56.280 --> 01:04:59.840
the new model and you can test that model. And it's like, oh, this is trash.

1440
01:05:00.000 --> 01:05:04.600
back, you know, I've not had a good success with GPT five, by the way, just that it's

1441
01:05:04.600 --> 01:05:08.560
the it's the smartest model. But for following instructions, this is kind of like has a mind

1442
01:05:08.560 --> 01:05:13.880
of its own. So I would definitely again, recommend GPT 4.1, or Gemini three pro. And if you're

1443
01:05:13.880 --> 01:05:17.840
watching this in the future, it's probably completely different. We're probably like

1444
01:05:17.840 --> 01:05:25.080
GPT 17. So just do like the highest number, maybe one back, you know. So that's my future

1445
01:05:25.080 --> 01:05:31.040
proof advice. All right, let's keep going. We got another 30 minutes. Okay. And I'm going

1446
01:05:31.040 --> 01:05:34.960
to show you that $7 ad strategy. Now we're gonna have to go a little quicker. But once

1447
01:05:34.960 --> 01:05:38.440
you're done, this is where some of you guys some light bulbs are going to come out. Okay,

1448
01:05:38.440 --> 01:05:43.000
you're going to click on update and close. Okay. I don't think I edited anything. So

1449
01:05:43.000 --> 01:05:46.560
I'm just going to get out of here. Okay. But you don't want to click update because that

1450
01:05:46.560 --> 01:05:52.240
saves your stuff. And so next, what we're gonna do is we're going to create, we're gonna we're

1451
01:05:52.240 --> 01:05:56.040
gonna publish member done has been perfect. Don't let perfectionism hold you back. This

1452
01:05:56.040 --> 01:06:02.560
is just a lead magnet. The crazy part is you guys, a fake.ai is super cool, right? Who

1453
01:06:02.560 --> 01:06:10.200
thinks a fake is kind of cool. It's a lead magnet. It's a really fancy lead magnet. Isn't

1454
01:06:10.200 --> 01:06:15.840
that cool? Like this is the future of lead magnets. Like this is such a hot lead magnet.

1455
01:06:15.840 --> 01:06:21.080
Because it's so like who would give this away for free? I mean, we do charge for this. But

1456
01:06:21.080 --> 01:06:24.920
we do give away for free on that, like you get free credits, like you see, I have unlimited

1457
01:06:24.920 --> 01:06:28.440
credits. But if you're brand new, and you go to this website, you're gonna get 10, you

1458
01:06:28.440 --> 01:06:32.440
get 10 credits. And then after 10, it's gonna ask you for your email, and then you get 50

1459
01:06:32.440 --> 01:06:38.520
more credits, lead gen. And then it's gonna ask you to buy right. And people subscribe

1460
01:06:38.520 --> 01:06:44.640
to this. And it's now a revenue driving software that has monthly recurring revenue. And you

1461
01:06:44.640 --> 01:06:49.160
guys just learned how to create that you could create this for your industry. So cool. Okay.

1462
01:06:49.400 --> 01:06:58.000
Alright, so okay, stop geeking out. Keep going. Go back to the steps. Okay, step 28. Okay,

1463
01:06:58.000 --> 01:07:02.640
yeah. So this is where some light bulbs are going to go off. You can now create a deployment

1464
01:07:02.640 --> 01:07:07.280
of this. So I can click the link here. And it'll just go to the this is the public link,

1465
01:07:07.280 --> 01:07:13.120
I could share this with you guys right now. And you could go to it. Oh, and let me think.

1466
01:07:13.120 --> 01:07:16.840
It's going to default to unlisted. Okay, if you guys are familiar with YouTube, it's kind

1467
01:07:16.840 --> 01:07:21.800
of similar. unlisted just means it's not going to show up on your your studio website.

1468
01:07:21.800 --> 01:07:26.480
Okay, so every studio has a little website that goes with it where your pickaxes live.

1469
01:07:26.480 --> 01:07:30.600
And if you want your tool to show up on there, you just want it to have listed. If you want

1470
01:07:30.600 --> 01:07:34.360
to be like a private link that you just send to people who get it, you want to keep it

1471
01:07:34.360 --> 01:07:39.640
unlisted. And that's what defaults to but for this one, I liked it. So I listed it,

1472
01:07:39.640 --> 01:07:43.720
and I put it on the website. So right here, there's a little website editor. And I of

1473
01:07:43.760 --> 01:07:48.040
course have like spent time to customize this and make it look nice. But you can see it's

1474
01:07:48.040 --> 01:07:52.880
just like very simple kind of website editor. These are all my pickaxes. And I just dragged

1475
01:07:52.880 --> 01:07:56.760
it around, you know, and I just dragged it up to the marketing section. And now it lives

1476
01:07:56.760 --> 01:08:00.120
in there. It's live in my tool. Okay. But here's the other thing that's gonna get your

1477
01:08:00.120 --> 01:08:04.400
wheels turning your business owner. Okay, deployments. Look at this deployments. Let

1478
01:08:04.400 --> 01:08:08.880
me go back $17 lead machine. This is why I love pickaxe. This stuff would be so hard

1479
01:08:08.880 --> 01:08:15.040
to do on other AI platforms, create deployment, you can use you can create I could I could

1480
01:08:15.040 --> 01:08:19.439
create an email right now anyone want to use this tool? Okay, let's create an email. Okay.

1481
01:08:19.439 --> 01:08:25.319
Oh, what's that? What did I do? I clicked embed. Let's create a email deployment. Okay.

1482
01:08:25.319 --> 01:08:31.240
I literally click click email. Okay. And then it created an email for me. If you guys email

1483
01:08:31.240 --> 01:08:36.359
this right now, you can use this tool, it'll chat with you via email, it'll email you back,

1484
01:08:36.359 --> 01:08:41.359
you guys can go back and forth via email. You can also change the email handle. Okay.

1485
01:08:41.359 --> 01:08:45.279
But you can just email this tool and literally use my tool. And I can say that you have unlimited

1486
01:08:45.279 --> 01:08:50.920
access or I could change this. Okay. And this can be a cool lead manager. Just like I mean,

1487
01:08:50.920 --> 01:08:55.200
I could do a WhatsApp deployment. I could be on stage speaking and have a phone number

1488
01:08:55.200 --> 01:08:58.279
on the screen and say, Hey, you know what, if you want to launch your lead machine, the

1489
01:08:58.279 --> 01:09:03.600
next 72 hours, just text me at this number. And my AI assistant will walk you through

1490
01:09:03.640 --> 01:09:08.279
how to do it. And I could set this usage to like a hundred or something that are 50,

1491
01:09:08.279 --> 01:09:11.040
they would get most of the way through it. And then it's going to ask them for their,

1492
01:09:11.040 --> 01:09:16.200
their, their information, or it's going to say, Hey, you know what to continue is $10 a month.

1493
01:09:16.200 --> 01:09:22.319
And I can have a paywall. Okay. Um, so that's super cool. If for my nerds out there, API,

1494
01:09:22.319 --> 01:09:28.479
this means you can connect this to anything, Slack embed, embed, you can embed on any website. So

1495
01:09:28.479 --> 01:09:33.560
you could have a opt-in form on your, you know, high level or rain flow or whatever. After they

1496
01:09:33.560 --> 01:09:37.960
opt-in, you could just have it embedded on a website. Um, we did this, uh, the other day we

1497
01:09:37.960 --> 01:09:44.840
had a offer. Oh man, can I remember the link? We had this offer and I embedded it. I embedded a

1498
01:09:44.840 --> 01:09:50.240
sales, um, pickaxe right below the offer. So when people were going to check out, if they had any

1499
01:09:50.240 --> 01:09:54.720
questions and they're like, what's the success rate, it would literally just give them the

1500
01:09:54.720 --> 01:09:59.240
answer and then help sell the program. So over the weekend, when our people weren't checking,

1501
01:09:59.240 --> 01:10:00.040
they are, you know,

1502
01:10:00.000 --> 01:10:02.000
Our customer support's not as on the thing,

1503
01:10:02.000 --> 01:10:03.560
we got a cart close happening.

1504
01:10:03.560 --> 01:10:05.880
I had a little AI agent working in the background for me.

1505
01:10:05.880 --> 01:10:07.200
And you know what was super cool

1506
01:10:07.200 --> 01:10:09.160
was looking at the responses of people

1507
01:10:09.160 --> 01:10:10.840
and what questions they're asking here.

1508
01:10:10.840 --> 01:10:11.720
That really helped me out.

1509
01:10:11.720 --> 01:10:13.200
The next time I presented this thing,

1510
01:10:13.200 --> 01:10:16.360
I knew exactly those questions that they asked.

1511
01:10:16.360 --> 01:10:17.300
The AI, right?

1512
01:10:17.300 --> 01:10:18.520
I could see those questions.

1513
01:10:18.520 --> 01:10:20.400
I can see like what's happening here.

1514
01:10:20.400 --> 01:10:23.840
And it's an amazing data for you as a business owner, okay?

1515
01:10:23.840 --> 01:10:26.280
You see how it's like selling this and it's using the code.

1516
01:10:26.280 --> 01:10:27.400
That's a little embed.

1517
01:10:27.480 --> 01:10:31.560
So that's the embed deployment, okay?

1518
01:10:31.560 --> 01:10:32.520
You can customize it.

1519
01:10:32.520 --> 01:10:33.760
It could be a pop-up.

1520
01:10:33.760 --> 01:10:36.280
It could be a iframe little thing on your website.

1521
01:10:36.280 --> 01:10:39.200
It could be like just a little chat on your website.

1522
01:10:39.200 --> 01:10:40.600
That's cool, okay?

1523
01:10:40.600 --> 01:10:42.360
And then over here in settings and access,

1524
01:10:42.360 --> 01:10:43.920
you're gonna wanna check on those, okay?

1525
01:10:43.920 --> 01:10:45.420
Just click on access.

1526
01:10:45.420 --> 01:10:47.520
This is where you can connect your thing to Stripe

1527
01:10:47.520 --> 01:10:48.880
if you wanna charge for it at some point.

1528
01:10:48.880 --> 01:10:50.640
Maybe it's free up to a certain point.

1529
01:10:50.640 --> 01:10:52.640
You wanna come down here and just say,

1530
01:10:52.640 --> 01:10:54.300
hey, I wanna give people 20 uses

1531
01:10:54.300 --> 01:10:56.720
and then it asks them to upgrade, right?

1532
01:10:56.720 --> 01:10:59.760
So you can say unlimited, but you can also limit it, right?

1533
01:10:59.760 --> 01:11:00.840
If it's just a lead magnet

1534
01:11:00.840 --> 01:11:02.000
and you're just trying to click leads with it,

1535
01:11:02.000 --> 01:11:03.400
I'd probably do unlimited,

1536
01:11:03.400 --> 01:11:05.240
but you can also limit it to a certain amount of uses

1537
01:11:05.240 --> 01:11:07.500
and then they're not racking up your AI bill.

1538
01:11:07.500 --> 01:11:08.840
And at some point, if they wanna buy it,

1539
01:11:08.840 --> 01:11:11.380
you can add plans down here, okay?

1540
01:11:11.380 --> 01:11:12.840
So we have plans all over the place

1541
01:11:12.840 --> 01:11:14.920
because we do different pricing for this thing.

1542
01:11:14.920 --> 01:11:16.720
But you can add plans where they can literally,

1543
01:11:16.720 --> 01:11:19.200
inside of the tool, it'll pop up a little thing.

1544
01:11:19.200 --> 01:11:21.000
It's like, hey, you're out of credits.

1545
01:11:21.000 --> 01:11:21.920
Do you wanna upgrade?

1546
01:11:21.920 --> 01:11:23.760
And you can now have a lead magnet

1547
01:11:23.760 --> 01:11:25.320
that turns into a digital product.

1548
01:11:25.320 --> 01:11:26.280
That's pretty cool.

1549
01:11:27.440 --> 01:11:29.800
You guys see why I'm recommending Pickaxe?

1550
01:11:29.800 --> 01:11:30.880
Like, this is so cool.

1551
01:11:30.880 --> 01:11:32.480
Like, this is so fun.

1552
01:11:32.480 --> 01:11:34.680
All right, and then I think that's it.

1553
01:11:34.680 --> 01:11:38.000
Settings, I wouldn't mess around with this too much.

1554
01:11:38.000 --> 01:11:39.240
Okay, cool.

1555
01:11:39.240 --> 01:11:40.080
And you're seeing mine,

1556
01:11:40.080 --> 01:11:44.080
don't be afraid of mine being $400 in the last seven days.

1557
01:11:44.080 --> 01:11:47.580
You know, like we have 3,000 people using 8fig.ai

1558
01:11:47.580 --> 01:11:49.840
and many of them are paid users.

1559
01:11:49.840 --> 01:11:51.400
They've either paid one time

1560
01:11:51.400 --> 01:11:52.340
where our founding member deal,

1561
01:11:52.340 --> 01:11:53.960
we did like a lifetime deal,

1562
01:11:54.120 --> 01:11:55.340
or they're paying like, you know,

1563
01:11:55.340 --> 01:11:59.680
anywhere from 25 to, you know, $150 a month,

1564
01:11:59.680 --> 01:12:01.160
you know, for this tool.

1565
01:12:01.160 --> 01:12:03.040
So it's very cost effective

1566
01:12:03.040 --> 01:12:05.480
to build products on here as well.

1567
01:12:05.480 --> 01:12:06.720
Okay, I'm going way off script.

1568
01:12:06.720 --> 01:12:08.160
We gotta get to meta, okay?

1569
01:12:08.160 --> 01:12:09.600
So let's go to meta.

1570
01:12:09.600 --> 01:12:11.280
You guys ready?

1571
01:12:11.280 --> 01:12:14.560
Okay, so we're talking today about how to leverage AI

1572
01:12:14.560 --> 01:12:16.040
to do marketing for your business.

1573
01:12:16.040 --> 01:12:19.000
We just created an AI asset, step number one,

1574
01:12:19.000 --> 01:12:20.880
and you guys got the step-by-step on that.

1575
01:12:20.880 --> 01:12:21.760
You're gonna follow the replay,

1576
01:12:21.760 --> 01:12:23.680
pause it, and create the thing, okay?

1577
01:12:24.400 --> 01:12:25.240
Who's gonna do it?

1578
01:12:25.240 --> 01:12:27.320
Who's like, I'm doing this, I'm 100% doing this.

1579
01:12:27.320 --> 01:12:29.400
Okay, do this, okay?

1580
01:12:29.400 --> 01:12:33.920
Then we're going to leverage the best AI-powered

1581
01:12:33.920 --> 01:12:38.680
lead generation platform on the planet right now, meta, okay?

1582
01:12:38.680 --> 01:12:40.940
Ask anyone who's making a lot of money online

1583
01:12:40.940 --> 01:12:41.920
with their online business,

1584
01:12:41.920 --> 01:12:44.640
where's the channel you spend the most money on ads?

1585
01:12:44.640 --> 01:12:45.840
It's meta, right?

1586
01:12:45.840 --> 01:12:49.760
So meta owns Facebook, they own Instagram,

1587
01:12:49.760 --> 01:12:50.920
and guess who they just bought?

1588
01:12:50.920 --> 01:12:51.840
Manus, okay?

1589
01:12:51.840 --> 01:12:53.560
They just bought Manus.

1590
01:12:54.400 --> 01:12:57.040
So it's about to get wild because Mark Zuckerberg,

1591
01:12:57.040 --> 01:13:00.220
like his goal is that business owners like me and you

1592
01:13:00.220 --> 01:13:03.000
could just literally go on Facebook, meta,

1593
01:13:03.000 --> 01:13:05.520
and just click a button and say like, send me customers.

1594
01:13:05.520 --> 01:13:08.520
Like one button, just big green button, send me customers.

1595
01:13:08.520 --> 01:13:10.480
And literally the AI does everything else.

1596
01:13:10.480 --> 01:13:12.680
And we'll be there in two years.

1597
01:13:12.680 --> 01:13:14.160
That's my prediction, okay?

1598
01:13:14.160 --> 01:13:17.560
I don't know that 100%, but I would say 2027,

1599
01:13:17.560 --> 01:13:18.400
it will be there.

1600
01:13:18.400 --> 01:13:20.520
There'll be like an automatic mode and a manual mode.

1601
01:13:20.520 --> 01:13:22.940
If you click, I mean, there already is like a boost, right?

1602
01:13:22.940 --> 01:13:25.740
That is kind of that feature in early stages,

1603
01:13:25.740 --> 01:13:28.060
but it'll do everything, create the ads, create the copy.

1604
01:13:28.060 --> 01:13:29.740
Like with Manus now,

1605
01:13:29.740 --> 01:13:32.580
they will be able to do stuff on your website probably.

1606
01:13:32.580 --> 01:13:34.100
Like change your copy on your website.

1607
01:13:34.100 --> 01:13:35.340
Like it's going to get so cool.

1608
01:13:35.340 --> 01:13:37.620
Like a lot of opportunity for business owners

1609
01:13:37.620 --> 01:13:40.160
who have great offers and want to serve people

1610
01:13:40.160 --> 01:13:41.500
with those things, right?

1611
01:13:41.500 --> 01:13:43.640
So this is the best place to focus.

1612
01:13:43.640 --> 01:13:45.620
And this is why I'm going to teach you this.

1613
01:13:45.620 --> 01:13:46.780
And so let's do it.

1614
01:13:46.780 --> 01:13:47.620
Okay, you guys ready?

1615
01:13:47.620 --> 01:13:49.680
We got the last sprint here.

1616
01:13:49.680 --> 01:13:51.580
I don't think we're going to have time for Q&A today,

1617
01:13:51.580 --> 01:13:55.340
unfortunately, but we want tomorrow, let's start with Q&A.

1618
01:13:55.340 --> 01:13:56.740
So come ready with questions.

1619
01:13:56.740 --> 01:13:59.380
I want you to go through this process as much as you can

1620
01:13:59.380 --> 01:14:00.340
and come with questions.

1621
01:14:00.340 --> 01:14:01.420
And then team, help me remember,

1622
01:14:01.420 --> 01:14:03.340
we're starting with Q&A tomorrow,

1623
01:14:03.340 --> 01:14:05.260
because today we're going to go probably right up

1624
01:14:05.260 --> 01:14:07.080
to the top of the hour, okay?

1625
01:14:07.080 --> 01:14:09.340
So let's create our ad copy.

1626
01:14:09.340 --> 01:14:13.500
So we're going to go back to the tool we were using, okay?

1627
01:14:13.500 --> 01:14:14.860
So we're going to go back

1628
01:14:14.860 --> 01:14:16.500
to the Instant Digital Product Creator.

1629
01:14:16.500 --> 01:14:17.600
And when you're using a tool,

1630
01:14:17.600 --> 01:14:19.760
you'll see your little chat history down here,

1631
01:14:19.760 --> 01:14:21.560
just like chat GPT, okay?

1632
01:14:22.400 --> 01:14:23.280
So this is my chat history.

1633
01:14:23.280 --> 01:14:25.360
And you can see, I asked it this prompt,

1634
01:14:25.360 --> 01:14:28.320
which is, help me come up with some sort of,

1635
01:14:28.320 --> 01:14:31.560
some short and punchy, I'm supposed to say ad copy,

1636
01:14:31.560 --> 01:14:34.260
for a Facebook lead ad where business owners can opt in

1637
01:14:34.260 --> 01:14:35.880
and try this new AI tool.

1638
01:14:35.880 --> 01:14:38.400
Be sure to boldly call out my ideal customer

1639
01:14:38.400 --> 01:14:40.120
in the first line.

1640
01:14:40.120 --> 01:14:43.160
Okay, the reason I say meta is because on meta,

1641
01:14:43.160 --> 01:14:45.320
if there's anyone who used to run ads

1642
01:14:45.320 --> 01:14:48.540
and was actually pretty hard in 2020, 2021,

1643
01:14:48.540 --> 01:14:51.040
you had to be kind of like a targeting nerd

1644
01:14:51.560 --> 01:14:52.400
and you had to figure out like,

1645
01:14:52.400 --> 01:14:54.320
my audience likes Dave Ramsey

1646
01:14:54.320 --> 01:14:58.800
and also likes, you know, the HGTV shows.

1647
01:14:58.800 --> 01:15:00.000
And they also like to.

1648
01:15:00.000 --> 01:15:01.680
uh, you know, eat caviar, right?

1649
01:15:01.680 --> 01:15:04.280
And you had to like tell like Facebook, these like weird combinations of

1650
01:15:04.280 --> 01:15:08.240
audiences to try to find people that fit your product, right?

1651
01:15:08.480 --> 01:15:12.080
Uh, anyone remember those days now, uh, the strategy that's hot with

1652
01:15:12.080 --> 01:15:16.440
Facebook is open targeting, which means you put no targeting in there.

1653
01:15:16.600 --> 01:15:20.240
You don't even tell Facebook the gender, the age, like you just tell it the

1654
01:15:20.240 --> 01:15:22.640
location, like United States and that's it.

1655
01:15:22.840 --> 01:15:27.680
And how you target is with your copy and your creative, your copy is your words.

1656
01:15:27.680 --> 01:15:29.040
Your creative is your photos.

1657
01:15:29.840 --> 01:15:34.040
AI is so smart now that it can read your copy and figure out who your ad is for.

1658
01:15:34.240 --> 01:15:38.000
But if your copy is not specific about who it's for, it's going to throw it to a

1659
01:15:38.000 --> 01:15:38.520
bunch of people.

1660
01:15:38.520 --> 01:15:40.480
It's going to like go, you're going to waste money.

1661
01:15:40.600 --> 01:15:40.920
Okay.

1662
01:15:41.160 --> 01:15:46.080
So this is why you come back here and you say, um, help me come up with this short

1663
01:15:46.080 --> 01:15:50.000
punchy ad copy, call out the person in the first line, which I actually didn't do.

1664
01:15:50.000 --> 01:15:53.120
I added that later and it came up with a few options.

1665
01:15:53.160 --> 01:15:53.360
Okay.

1666
01:15:53.360 --> 01:15:54.680
And I chose this one.

1667
01:15:54.960 --> 01:15:56.840
I chose tired of feast or famine months.

1668
01:15:56.840 --> 01:15:58.440
Unlock the 72 hour lead machine.

1669
01:15:58.440 --> 01:15:59.440
Start seeing qualified leads.

1670
01:15:59.440 --> 01:16:01.440
We're all in no funnels, no tech headaches.

1671
01:16:01.440 --> 01:16:02.520
Get my lead machine.

1672
01:16:02.760 --> 01:16:07.960
I edited it slightly, you know, cause I've done some copy in my life, but like I

1673
01:16:07.960 --> 01:16:09.200
pretty much used that.

1674
01:16:09.240 --> 01:16:09.680
Okay.

1675
01:16:10.320 --> 01:16:11.240
Now you're going to save that.

1676
01:16:11.320 --> 01:16:11.600
Okay.

1677
01:16:11.600 --> 01:16:14.840
Next we're going to go to the nano banana integration.

1678
01:16:14.960 --> 01:16:15.360
Okay.

1679
01:16:15.680 --> 01:16:20.920
That's down here in AI, uh, savings, nano banana.

1680
01:16:21.240 --> 01:16:27.800
And I said, Hey, create a catchy ad graphic, um, for my 72 hour lead machine,

1681
01:16:27.800 --> 01:16:28.720
a free AI tool.

1682
01:16:28.760 --> 01:16:29.640
See, that's my thing.

1683
01:16:29.920 --> 01:16:31.520
It's like, Hey, do you want me to do quick mode?

1684
01:16:31.520 --> 01:16:32.480
I'm like, yes.

1685
01:16:32.880 --> 01:16:35.760
Um, cause at this point last night, it's like 12 o'clock midnight.

1686
01:16:35.800 --> 01:16:37.880
I'm like, dang, I gotta get this thing done for tomorrow.

1687
01:16:38.200 --> 01:16:41.040
Um, cause remember I changed this whole thing last night for you guys.

1688
01:16:41.040 --> 01:16:41.360
Okay.

1689
01:16:41.640 --> 01:16:45.200
So it came up with this graphic, which is okay, but I'm like, you know what?

1690
01:16:45.200 --> 01:16:46.040
Done is better than perfect.

1691
01:16:46.040 --> 01:16:46.920
Let's try this thing.

1692
01:16:47.240 --> 01:16:48.960
And so I downloaded that graphic.

1693
01:16:49.120 --> 01:16:49.520
Okay.

1694
01:16:49.840 --> 01:16:53.480
And, um, then, um, ready, set, promote.

1695
01:16:53.720 --> 01:16:57.000
Now this next section, I don't have step-by-step because literally

1696
01:16:57.000 --> 01:16:58.320
I ran out of energy last night.

1697
01:16:58.320 --> 01:17:01.040
I was like, it's getting to 1 PM and I can just teach this

1698
01:17:01.040 --> 01:17:01.960
to like the back of my hand.

1699
01:17:01.960 --> 01:17:05.160
So this next part, I do not have the step-by-step, but I am going to

1700
01:17:05.160 --> 01:17:07.200
show you roughly the step-by-step.

1701
01:17:07.200 --> 01:17:08.440
So I'm going to show you the high level.

1702
01:17:08.680 --> 01:17:08.880
Okay.

1703
01:17:08.880 --> 01:17:12.720
In our business accelerator, we go crazy in depth on all this process.

1704
01:17:12.720 --> 01:17:15.280
Like you have workshops, you have people working with you, a one-on-one

1705
01:17:15.280 --> 01:17:17.880
coach that's helping you make sure like, you know what, ah, let's tweak this.

1706
01:17:17.880 --> 01:17:20.640
Let's try that because you are going on your own if you do it on your own.

1707
01:17:20.680 --> 01:17:21.040
Right.

1708
01:17:21.280 --> 01:17:25.200
And so I'm giving you the high level, kind of like the Costco sample of that

1709
01:17:25.200 --> 01:17:28.840
program, but if you do want to go more in depth with this, we have a 10 week

1710
01:17:28.840 --> 01:17:32.920
program that basically in the first 14 days does this, it's got an NLD

1711
01:17:32.920 --> 01:17:35.680
guarantee, which means you have new leads coming into your business daily

1712
01:17:35.880 --> 01:17:37.880
within 14 days of joining the program.

1713
01:17:37.880 --> 01:17:41.680
So, um, if that's interesting to you, stick around, I'll, I'll, I'll hook

1714
01:17:41.680 --> 01:17:42.640
you guys up with something on that.

1715
01:17:42.640 --> 01:17:42.840
Okay.

1716
01:17:42.840 --> 01:17:44.240
So let's go to meta.

1717
01:17:44.280 --> 01:17:48.240
Um, and actually I just was like, I was in a mood last night and I was like,

1718
01:17:48.240 --> 01:17:50.280
you know what, let's launch this thing.

1719
01:17:50.280 --> 01:17:51.920
Like, why am I just talking about, let's do it.

1720
01:17:51.920 --> 01:17:54.960
I feel like the 72 hour lead machine is kind of a cool idea.

1721
01:17:55.360 --> 01:17:59.320
And so I literally launched this ad last night and I just want to show you this.

1722
01:17:59.600 --> 01:18:01.760
Um, I already got leads guys.

1723
01:18:01.760 --> 01:18:02.880
I already got leads.

1724
01:18:02.880 --> 01:18:03.680
This is awesome.

1725
01:18:03.680 --> 01:18:04.160
So cool.

1726
01:18:04.160 --> 01:18:06.280
I launched this at like midnight last night.

1727
01:18:06.640 --> 01:18:09.960
And if you, I set this to the last, uh, today and yesterday.

1728
01:18:10.320 --> 01:18:12.280
Um, here's my 72 hour lead machine.

1729
01:18:12.280 --> 01:18:15.760
I got six leads and guys, oh my goodness.

1730
01:18:15.760 --> 01:18:16.600
Look at this.

1731
01:18:16.920 --> 01:18:20.120
Who could, who could do, who could do dollar 46 leads?

1732
01:18:20.120 --> 01:18:20.760
Can you guys see that?

1733
01:18:20.760 --> 01:18:21.640
I'm trying to zoom in.

1734
01:18:22.240 --> 01:18:22.960
Let me zoom in.

1735
01:18:23.040 --> 01:18:23.440
Okay.

1736
01:18:23.640 --> 01:18:25.040
Who here would be okay.

1737
01:18:25.280 --> 01:18:28.240
If you could have leads coming in your business, people that are highly

1738
01:18:28.240 --> 01:18:34.000
qualified to work with you, like coming in for a dollar and 46 cents per person.

1739
01:18:34.680 --> 01:18:35.240
That's crazy.

1740
01:18:35.240 --> 01:18:35.400
Yeah.

1741
01:18:35.400 --> 01:18:37.440
Alicia is saying that's lower than 2020 costs.

1742
01:18:37.720 --> 01:18:43.360
Like I haven't seen dollar leads since like, yeah, 2019, 2020, but this strategy,

1743
01:18:43.360 --> 01:18:46.440
we call this our $7 no funnel ad strategy.

1744
01:18:46.440 --> 01:18:47.440
You don't need a funnel.

1745
01:18:47.440 --> 01:18:49.160
You don't need anything to do this.

1746
01:18:49.400 --> 01:18:54.440
We're literally using the AI of, of Facebook to our advantage, because the

1747
01:18:54.440 --> 01:18:58.320
problem is a lot of people are sending traffic off of Facebook and then

1748
01:18:58.320 --> 01:19:00.320
Facebook's AI, who's crazy smart.

1749
01:19:00.320 --> 01:19:03.240
I had a Facebook rep tell me once, cause when you spend enough money on

1750
01:19:03.240 --> 01:19:06.560
Facebook, they start like winding and dine in you, you know, and one year

1751
01:19:06.560 --> 01:19:09.320
we were spending like a million dollars a month in ads.

1752
01:19:09.320 --> 01:19:12.040
Like, so we're giving Mark Zuckerberg a million dollars a month.

1753
01:19:12.360 --> 01:19:15.920
And, uh, and they start sending you gifts in the mail and things like that.

1754
01:19:16.120 --> 01:19:19.480
But I had this rep tell me, he's like, we know so much about people.

1755
01:19:19.920 --> 01:19:22.000
We have 50,000 plus data points on people.

1756
01:19:22.000 --> 01:19:23.840
And this was like handful years ago.

1757
01:19:23.840 --> 01:19:26.040
He's like, we know so much about people that we could do

1758
01:19:26.040 --> 01:19:27.400
things that would scare people.

1759
01:19:27.400 --> 01:19:30.120
We can't do them for 10 years in the ads.

1760
01:19:30.240 --> 01:19:30.760
You know what I mean?

1761
01:19:30.760 --> 01:19:32.400
I was like, dang, that's crazy.

1762
01:19:32.600 --> 01:19:36.120
So why I'm telling you that is because the problem with most advertisers is

1763
01:19:36.120 --> 01:19:38.880
they send people off of Facebook, right?

1764
01:19:39.120 --> 01:19:39.720
And guess what?

1765
01:19:40.200 --> 01:19:43.120
Companies like Apple, which are awesome and love privacy, right?

1766
01:19:43.120 --> 01:19:44.920
Have all these features and things like that.

1767
01:19:45.160 --> 01:19:48.000
And we have less visibility as marketers and what's happening.

1768
01:19:48.680 --> 01:19:52.240
Now you can do all these crazy workarounds and pixels and, and, uh, uh,

1769
01:19:52.280 --> 01:19:52.800
what do they call it?

1770
01:19:52.800 --> 01:19:54.680
Custom conversions and cappy.

1771
01:19:54.680 --> 01:19:56.960
And, you know, if you're an advertiser, you know what I'm talking about?

1772
01:19:56.960 --> 01:19:57.800
You have to do all this.

1773
01:19:57.800 --> 01:20:00.040
You jump through all these hoops just to figure out what.

1774
01:20:00.000 --> 01:20:00.840
people are doing.

1775
01:20:00.840 --> 01:20:02.200
It's like, I just want to see my opt-in rate.

1776
01:20:02.200 --> 01:20:04.600
I want Facebook to know what's working

1777
01:20:04.600 --> 01:20:06.120
because the AI, when it sees it's working,

1778
01:20:06.120 --> 01:20:07.600
it does more of that, right?

1779
01:20:07.600 --> 01:20:10.000
So if you can show Facebook good data of like,

1780
01:20:10.000 --> 01:20:11.700
this person opted into my website,

1781
01:20:11.700 --> 01:20:13.960
this person bought, these 50 people bought.

1782
01:20:13.960 --> 01:20:16.720
If you can tell Facebook, here's 50 people that bought,

1783
01:20:16.720 --> 01:20:20.680
they can find you 500,000 more people like those 50 people

1784
01:20:20.680 --> 01:20:22.920
because they have all the data points on these people.

1785
01:20:22.920 --> 01:20:24.440
I have like friends that I'm pretty close with.

1786
01:20:24.440 --> 01:20:25.920
We all see the same ads

1787
01:20:25.920 --> 01:20:27.520
because like we're into the same stuff.

1788
01:20:27.520 --> 01:20:29.240
I'm like, oh dude, I got this new thing.

1789
01:20:29.240 --> 01:20:30.080
He's like, me too.

1790
01:20:30.080 --> 01:20:30.920
I'm like, did you get off an ad?

1791
01:20:30.920 --> 01:20:31.960
He's like, yeah.

1792
01:20:31.960 --> 01:20:34.520
I'm like, Facebook knows, you know what I mean?

1793
01:20:34.520 --> 01:20:36.200
And they know, like, they know this guy

1794
01:20:36.200 --> 01:20:38.520
got his paycheck today and he's in a buying mood

1795
01:20:38.520 --> 01:20:41.120
and it's at 12 p.m. when he normally buys stuff

1796
01:20:41.120 --> 01:20:43.480
way late at night that he shouldn't, you know?

1797
01:20:43.480 --> 01:20:45.960
And like, they know that and they'll put that right out

1798
01:20:45.960 --> 01:20:48.200
in front of that person at that time, okay?

1799
01:20:48.200 --> 01:20:50.860
So I'm telling you this concept

1800
01:20:50.860 --> 01:20:53.760
because this strategy came out of just, you know,

1801
01:20:53.760 --> 01:20:56.300
an idea of like, if this is so good,

1802
01:20:56.300 --> 01:20:57.860
let's stay on the platform.

1803
01:20:57.860 --> 01:20:59.780
Let's not take people off the platform.

1804
01:20:59.780 --> 01:21:01.380
If we stay on the platform

1805
01:21:01.380 --> 01:21:02.380
and we do everything on the platform,

1806
01:21:02.380 --> 01:21:06.640
no funnel, no anything, it gives Facebook crazy data.

1807
01:21:06.640 --> 01:21:08.780
Like, they know exactly everything.

1808
01:21:08.780 --> 01:21:10.780
They know how long someone looked at your ad

1809
01:21:10.780 --> 01:21:12.260
and the person that looked at it five seconds

1810
01:21:12.260 --> 01:21:14.380
versus the person that looked at it one second,

1811
01:21:14.380 --> 01:21:17.020
they're gonna send it more to the five-second-y people.

1812
01:21:17.020 --> 01:21:18.580
The people that clicked the ad,

1813
01:21:18.580 --> 01:21:19.620
they're gonna send it more to people like that.

1814
01:21:19.620 --> 01:21:20.900
The people that opted into the ad,

1815
01:21:20.900 --> 01:21:23.660
we have a little opt-in form we do right on Facebook.

1816
01:21:23.660 --> 01:21:25.660
They're gonna send it more to those people, okay?

1817
01:21:25.660 --> 01:21:27.500
And so I'm gonna show you this real quick, okay?

1818
01:21:28.140 --> 01:21:28.980
Here we go.

1819
01:21:28.980 --> 01:21:30.940
Dang, I just get excited about that, okay?

1820
01:21:30.940 --> 01:21:31.980
It's crazy.

1821
01:21:31.980 --> 01:21:33.100
And the reason I get excited is

1822
01:21:33.100 --> 01:21:36.260
because like a lot of you have amazing potential

1823
01:21:36.260 --> 01:21:38.420
and like things in your heart,

1824
01:21:38.420 --> 01:21:39.540
like I'm looking around this room,

1825
01:21:39.540 --> 01:21:43.580
I mean, Teresa, like this company is helping families

1826
01:21:43.580 --> 01:21:45.740
like crazy, Teresa's in the room.

1827
01:21:45.740 --> 01:21:49.100
She helps kids who have families that are just struggling

1828
01:21:49.100 --> 01:21:50.580
and they don't know how to help their kids

1829
01:21:50.580 --> 01:21:52.460
and they're struggling with learning and school

1830
01:21:52.460 --> 01:21:53.380
and all this stuff.

1831
01:21:53.380 --> 01:21:55.140
And like, when they come in,

1832
01:21:55.140 --> 01:21:57.300
they completely transform a family's life.

1833
01:21:58.060 --> 01:21:58.900
Families that have been struggling for years,

1834
01:21:58.900 --> 01:22:01.540
I'm like crying over here just thinking about it.

1835
01:22:01.540 --> 01:22:03.180
Like you in the room,

1836
01:22:03.180 --> 01:22:05.060
a lot of you have something like that

1837
01:22:05.060 --> 01:22:07.100
that needs to reach people, you know?

1838
01:22:07.100 --> 01:22:08.860
And we can use AI to our advantage.

1839
01:22:08.860 --> 01:22:10.180
And a lot of people are running away from AI,

1840
01:22:10.180 --> 01:22:12.580
like it's the devil, it's bad, and I don't know.

1841
01:22:12.580 --> 01:22:15.580
But like, we can help you amplify that thing

1842
01:22:15.580 --> 01:22:17.420
and help people with it, okay?

1843
01:22:17.420 --> 01:22:18.700
And I'm telling you how to do this.

1844
01:22:18.700 --> 01:22:20.580
So do this process, okay?

1845
01:22:20.580 --> 01:22:22.340
I know this is a free challenge, okay?

1846
01:22:22.340 --> 01:22:24.140
And sometimes free means you're not gonna do it.

1847
01:22:24.140 --> 01:22:24.980
But some of you guys are gonna do this

1848
01:22:24.980 --> 01:22:27.020
and you're gonna change your life this year, okay?

1849
01:22:27.780 --> 01:22:28.620
So here's your 72-hour lead machine.

1850
01:22:28.620 --> 01:22:30.100
I'm gonna walk you through it.

1851
01:22:30.100 --> 01:22:31.500
You're gonna go, I'm not gonna teach you

1852
01:22:31.500 --> 01:22:32.860
how to set up an ad manager,

1853
01:22:32.860 --> 01:22:34.220
because it's so annoying.

1854
01:22:34.220 --> 01:22:36.460
But like, you can find a million tutorials on that online.

1855
01:22:36.460 --> 01:22:37.300
And maybe you already have one,

1856
01:22:37.300 --> 01:22:39.060
but you're gonna need a Facebook page

1857
01:22:39.060 --> 01:22:41.180
and you're gonna need a credit card, okay?

1858
01:22:41.180 --> 01:22:42.620
Facebook will not let you run ads

1859
01:22:42.620 --> 01:22:43.460
unless you have a credit card,

1860
01:22:43.460 --> 01:22:45.420
because they want your money, okay?

1861
01:22:45.420 --> 01:22:47.580
But luckily, we can do $7 a day.

1862
01:22:47.580 --> 01:22:49.100
I mean, you can do as little as $5 a day,

1863
01:22:49.100 --> 01:22:51.340
but I just thought seven sounded cooler.

1864
01:22:51.340 --> 01:22:53.700
And look at the six leads already that I've gotten.

1865
01:22:53.700 --> 01:22:56.260
These are people using that AI tool right now.

1866
01:22:56.340 --> 01:22:57.180
And those are leads

1867
01:22:57.180 --> 01:23:00.140
that my team is probably calling right now.

1868
01:23:00.140 --> 01:23:00.980
You know what I mean?

1869
01:23:00.980 --> 01:23:02.460
Like, that's so crazy.

1870
01:23:02.460 --> 01:23:03.340
Okay, so let's do this.

1871
01:23:03.340 --> 01:23:04.420
So you're gonna hit Create.

1872
01:23:04.420 --> 01:23:06.100
And again, I'm gonna go way faster than this.

1873
01:23:06.100 --> 01:23:08.180
I'm gonna skip some things that are like,

1874
01:23:08.180 --> 01:23:10.100
you know, it's not gonna break you, okay?

1875
01:23:10.100 --> 01:23:11.420
You're gonna learn over time.

1876
01:23:11.420 --> 01:23:12.860
But if you can't get in our Business Accelerator

1877
01:23:12.860 --> 01:23:14.980
and really learn this, that is gonna help you, okay?

1878
01:23:14.980 --> 01:23:18.340
Okay, so Leads, you're gonna click on Leads, okay?

1879
01:23:18.340 --> 01:23:19.580
I want Leads.

1880
01:23:19.580 --> 01:23:21.720
A Campaign is like, what's the objective of this thing?

1881
01:23:21.720 --> 01:23:23.100
I want Leads, okay?

1882
01:23:23.100 --> 01:23:25.060
We're gonna click Continue.

1883
01:23:25.060 --> 01:23:26.940
I'm not gonna do all the fancy naming

1884
01:23:26.940 --> 01:23:28.460
and the things I normally do.

1885
01:23:28.460 --> 01:23:30.260
I'm just gonna leave it as New Leads Campaign.

1886
01:23:30.260 --> 01:23:31.540
I like to keep my stuff organized,

1887
01:23:31.540 --> 01:23:33.460
so I usually name it with the date and stuff.

1888
01:23:33.460 --> 01:23:35.080
And here's your budget right here.

1889
01:23:35.080 --> 01:23:36.420
It's $7, okay?

1890
01:23:36.420 --> 01:23:39.540
This is our $7 Ad Strategy, okay?

1891
01:23:39.540 --> 01:23:41.220
You can do $100 if you want.

1892
01:23:41.220 --> 01:23:42.460
Like, you can do $5.

1893
01:23:42.460 --> 01:23:44.740
You can do as low as $5 a day.

1894
01:23:44.740 --> 01:23:46.660
But I start little, see how it's working.

1895
01:23:46.660 --> 01:23:47.660
Optimize your stuff.

1896
01:23:47.660 --> 01:23:49.020
Earlier is better, make it better,

1897
01:23:49.020 --> 01:23:50.740
and then scale it up, okay?

1898
01:23:50.740 --> 01:23:51.560
Nothing else.

1899
01:23:51.560 --> 01:23:52.900
We're not gonna change anything else, okay?

1900
01:23:52.900 --> 01:23:54.580
We're gonna hit Next.

1901
01:23:54.600 --> 01:23:55.660
Now we're in the Ad Set.

1902
01:23:55.660 --> 01:23:56.860
This is essentially like,

1903
01:23:56.860 --> 01:23:58.340
the Campaign's like, what's the objective?

1904
01:23:58.340 --> 01:23:59.180
The Ad Set is like,

1905
01:23:59.180 --> 01:24:02.340
where is this billboard gonna be on the road?

1906
01:24:02.340 --> 01:24:03.580
Is it in front of this hospital

1907
01:24:03.580 --> 01:24:04.580
or is it in front of this country?

1908
01:24:04.580 --> 01:24:07.260
It's like, who are we showing this to, right?

1909
01:24:07.260 --> 01:24:08.460
This digital billboard.

1910
01:24:08.460 --> 01:24:10.420
And so this is where, in the past,

1911
01:24:10.420 --> 01:24:12.740
we had to do all this crazy targeting of like,

1912
01:24:12.740 --> 01:24:14.580
they like this and they don't like this

1913
01:24:14.580 --> 01:24:16.020
and exclude these people.

1914
01:24:16.020 --> 01:24:16.900
But we don't do that anymore.

1915
01:24:16.900 --> 01:24:17.860
We do nothing here.

1916
01:24:17.860 --> 01:24:21.500
We basically just, we call this fully open targeting, okay?

1917
01:24:21.500 --> 01:24:22.580
And it sounds crazy.

1918
01:24:22.580 --> 01:24:24.180
We used to totally advise against this.

1919
01:24:24.780 --> 01:24:25.620
We're like, this is too big.

1920
01:24:25.620 --> 01:24:27.100
Make your audience smaller, niche down.

1921
01:24:27.100 --> 01:24:30.780
But like, this is how we do in 2026, okay?

1922
01:24:30.780 --> 01:24:32.140
And honestly here,

1923
01:24:32.140 --> 01:24:34.020
the only thing you have to change is this.

1924
01:24:34.020 --> 01:24:36.340
When it was a no funnel, no website strategy,

1925
01:24:36.340 --> 01:24:38.620
so we're gonna change it to Instant Forms, okay?

1926
01:24:38.620 --> 01:24:40.140
Instant Forms.

1927
01:24:40.140 --> 01:24:42.580
And then we're going to change our Facebook page

1928
01:24:42.580 --> 01:24:45.020
to the page we wanna advertise from, okay?

1929
01:24:45.020 --> 01:24:47.780
So I'm gonna change mine to the Steven and Chelsea page.

1930
01:24:47.780 --> 01:24:48.940
All right?

1931
01:24:48.940 --> 01:24:51.340
You gotta accept the terms, okay?

1932
01:24:51.340 --> 01:24:53.620
Just, you should read these if you're, you know,

1933
01:24:54.060 --> 01:24:55.140
if you're in an industry that has restrictions,

1934
01:24:55.140 --> 01:24:59.140
real estate, you know, credit industry,

1935
01:24:59.140 --> 01:25:00.340
make sure you read these.

1936
01:25:00.000 --> 01:25:00.920
You don't wanna break the rules

1937
01:25:00.920 --> 01:25:02.880
because you will get shut down.

1938
01:25:02.880 --> 01:25:06.240
You'll turn off your ads, but read those, accept them.

1939
01:25:06.240 --> 01:25:07.680
Most people should be okay.

1940
01:25:07.680 --> 01:25:09.520
If you are selling something that's like 21 and older,

1941
01:25:09.520 --> 01:25:12.800
you do have to set that down here, right?

1942
01:25:12.800 --> 01:25:14.580
But other than that, we're good.

1943
01:25:14.580 --> 01:25:17.080
Open targeting, okay, next.

1944
01:25:17.080 --> 01:25:19.400
This is our ad, this is where we set up our ad

1945
01:25:19.400 --> 01:25:21.680
and it can connect to your Instagram.

1946
01:25:21.680 --> 01:25:23.240
So it can run on Facebook, Instagram

1947
01:25:23.240 --> 01:25:24.880
and all over the internet

1948
01:25:24.880 --> 01:25:26.960
because Facebook has connections all over.

1949
01:25:27.000 --> 01:25:29.880
And what we're gonna do here is just upload our photo,

1950
01:25:29.880 --> 01:25:32.800
right, so we're gonna go click set up creative,

1951
01:25:32.800 --> 01:25:35.500
upload our photo and we're gonna grab that photo

1952
01:25:35.500 --> 01:25:37.120
that we created, okay?

1953
01:25:37.120 --> 01:25:38.120
I created another one.

1954
01:25:38.120 --> 01:25:41.440
I think this was the one in chat GPT and I liked that one.

1955
01:25:41.440 --> 01:25:43.200
I was like, people are drawn to humans.

1956
01:25:43.200 --> 01:25:45.680
So I used this human girl, right?

1957
01:25:45.680 --> 01:25:50.040
She's clicking a button that says get leads, okay?

1958
01:25:50.040 --> 01:25:51.660
Pretty cool, it asks you to crop it.

1959
01:25:51.660 --> 01:25:54.080
I usually just do whatever like fits, you know,

1960
01:25:54.080 --> 01:25:56.520
like I know it tells you not to do this, but don't worry.

1961
01:25:57.120 --> 01:25:57.960
Like just do what you want.

1962
01:25:57.960 --> 01:26:00.720
And again, done is bad and perfect.

1963
01:26:00.720 --> 01:26:02.520
This is the text of the ad, okay?

1964
01:26:02.520 --> 01:26:06.400
So this is where we go back to the copy that we created,

1965
01:26:06.400 --> 01:26:08.600
right, we use the tool to get this copy

1966
01:26:08.600 --> 01:26:10.340
and I think I saved it.

1967
01:26:11.280 --> 01:26:13.800
Here it is, boom, primary text.

1968
01:26:13.800 --> 01:26:15.160
This is the copy in your ad.

1969
01:26:15.160 --> 01:26:18.440
Tired of feast and famine in your online business?

1970
01:26:18.440 --> 01:26:19.600
Okay, I'm calling out the person.

1971
01:26:19.600 --> 01:26:23.920
I'm doing that to give meta who this is for.

1972
01:26:23.920 --> 01:26:25.040
They can see the photo.

1973
01:26:25.040 --> 01:26:28.080
They see blonde woman pressing button, get leads.

1974
01:26:28.080 --> 01:26:29.560
So I bet a bunch of blonde women

1975
01:26:29.560 --> 01:26:31.600
are opting into this thing right now, right?

1976
01:26:31.600 --> 01:26:34.280
Look at this, driven female entrepreneurs.

1977
01:26:34.280 --> 01:26:36.440
And then I said online business here.

1978
01:26:36.440 --> 01:26:38.360
I say lead machine, qualify these.

1979
01:26:38.360 --> 01:26:42.240
I'm using a bunch of language that the AI is interpreting

1980
01:26:42.240 --> 01:26:44.900
and it's actually making me creative variations

1981
01:26:44.900 --> 01:26:45.840
of this copy right now.

1982
01:26:45.840 --> 01:26:48.000
Look at this, I like these, that's cool.

1983
01:26:48.000 --> 01:26:49.920
So I'm gonna keep those on, why not?

1984
01:26:49.920 --> 01:26:52.520
It's gonna hit high growth strategists.

1985
01:26:52.520 --> 01:26:54.040
It's gonna hit innovative marketers,

1986
01:26:54.040 --> 01:26:55.560
overwhelmed solopreneurs,

1987
01:26:55.560 --> 01:26:58.600
and it's gonna give them custom words that fit them, right?

1988
01:26:58.600 --> 01:27:03.600
And I see 201,000 peers are using this type of copy, right?

1989
01:27:03.640 --> 01:27:04.480
That's really cool.

1990
01:27:04.480 --> 01:27:06.240
Okay, then I do my headline, which is like,

1991
01:27:06.240 --> 01:27:08.880
get, I'm just gonna grab one of theirs

1992
01:27:08.880 --> 01:27:11.600
just for sake of time, get qualified leads.

1993
01:27:11.600 --> 01:27:12.840
This has to be nice and short.

1994
01:27:12.840 --> 01:27:13.920
Again, it creates that.

1995
01:27:13.920 --> 01:27:15.320
And then here's another little pro tip.

1996
01:27:15.320 --> 01:27:17.760
Again, I'm like using the AI to my advantage.

1997
01:27:17.760 --> 01:27:20.640
The description, the common advice is don't fill it out

1998
01:27:20.640 --> 01:27:22.520
because it doesn't really show up anywhere.

1999
01:27:22.520 --> 01:27:25.680
I'm like, hey, I wanna give this AI more ammo, right?

2000
01:27:25.680 --> 01:27:27.480
So I went back to my tool.

2001
01:27:27.480 --> 01:27:29.840
I think you'll see it in here.

2002
01:27:29.840 --> 01:27:34.160
Marketing, instant, 72-hour lead machine.

2003
01:27:34.160 --> 01:27:36.200
I just said, hey, write me a SEO.

2004
01:27:36.200 --> 01:27:39.640
SEO stands for search engine optimized, right?

2005
01:27:39.640 --> 01:27:41.680
Description of this tool I just built.

2006
01:27:41.680 --> 01:27:43.120
And it kind of gives me this like

2007
01:27:43.120 --> 01:27:45.920
super keyword heavy description.

2008
01:27:45.920 --> 01:27:48.880
And I put that in the description

2009
01:27:48.880 --> 01:27:51.040
because the description doesn't really show up anywhere,

2010
01:27:51.040 --> 01:27:54.120
but I'm giving AI more ammo of like who this is for.

2011
01:27:54.120 --> 01:27:56.200
This is how I get crazy low lead costs.

2012
01:27:56.200 --> 01:27:58.320
The call to action is just essentially sign up

2013
01:27:58.320 --> 01:28:00.160
or apply now or learn more.

2014
01:28:00.160 --> 01:28:02.160
Those are probably the ones you wanna do.

2015
01:28:02.160 --> 01:28:04.920
And then next, it's gonna create a bunch of variations

2016
01:28:04.920 --> 01:28:06.120
of my ad or my photo.

2017
01:28:06.120 --> 01:28:07.560
So I'm like, oh, cool, blue.

2018
01:28:07.560 --> 01:28:10.320
Oh, cool, businessy, coffee shop.

2019
01:28:10.320 --> 01:28:11.160
I like that.

2020
01:28:11.160 --> 01:28:12.640
I'm just checking the ones I like.

2021
01:28:12.640 --> 01:28:14.440
Again, you see how Mark is like,

2022
01:28:14.440 --> 01:28:16.680
let's make this more AI-ified.

2023
01:28:16.680 --> 01:28:18.080
It's getting easier.

2024
01:28:18.080 --> 01:28:20.320
It can even translate it into Spanish if you want,

2025
01:28:20.360 --> 01:28:23.120
but I'm not gonna do that because my tool's in English,

2026
01:28:23.120 --> 01:28:25.840
but I could if I wanted to, I guess it would translate.

2027
01:28:25.840 --> 01:28:27.120
I'm not gonna do that though.

2028
01:28:27.120 --> 01:28:28.880
You can add overlays, visual touch-ups,

2029
01:28:28.880 --> 01:28:31.240
add music to your photo, add an animation.

2030
01:28:31.240 --> 01:28:32.520
I'm gonna keep all these on.

2031
01:28:32.520 --> 01:28:35.560
I like turning this one off because it can change the text,

2032
01:28:35.560 --> 01:28:38.120
but I'm just gonna keep it on because why not?

2033
01:28:38.120 --> 01:28:38.960
And hit done.

2034
01:28:38.960 --> 01:28:42.480
Now the last part here, this is what the ad looks like.

2035
01:28:42.480 --> 01:28:45.360
Similar to Pickaxe, we're building, we're previewing.

2036
01:28:45.360 --> 01:28:46.360
This is what the ad looks like.

2037
01:28:46.360 --> 01:28:47.480
I'm trying to scroll.

2038
01:28:47.480 --> 01:28:50.200
Tired of Feast of Famine Month in your business, see more.

2039
01:28:51.040 --> 01:28:51.880
And it's like, wow, this is cool.

2040
01:28:51.880 --> 01:28:53.560
This looks like an ad, I would see.

2041
01:28:53.560 --> 01:28:55.020
Now where's the destination?

2042
01:28:55.020 --> 01:28:57.000
Normally in an ad, we send people off Facebook,

2043
01:28:57.000 --> 01:28:59.000
but we're keeping this on Facebook.

2044
01:28:59.000 --> 01:29:01.200
We're giving Facebook every single point of data

2045
01:29:01.200 --> 01:29:03.640
to figure out who is our best qualified lead.

2046
01:29:03.640 --> 01:29:05.760
This is why when you're doing the original thing

2047
01:29:05.760 --> 01:29:06.780
and come up with this idea,

2048
01:29:06.780 --> 01:29:09.560
make sure your thing is attracting a very specific person.

2049
01:29:09.560 --> 01:29:11.620
Don't be like, my thing's for everyone,

2050
01:29:11.620 --> 01:29:13.400
and everyone loves this thing.

2051
01:29:14.280 --> 01:29:17.400
You wanna make it specific because we want Facebook

2052
01:29:17.400 --> 01:29:19.280
not to just have muddled data.

2053
01:29:19.280 --> 01:29:23.040
We want them to know this is exactly for this person.

2054
01:29:23.040 --> 01:29:27.960
And so we're, they're training the data on that, okay?

2055
01:29:27.960 --> 01:29:29.760
Okay, I gotta go quick, I gotta go quick.

2056
01:29:29.760 --> 01:29:31.120
48, oh my gosh.

2057
01:29:31.120 --> 01:29:33.120
Okay, destination.

2058
01:29:33.120 --> 01:29:34.680
A destination, this is where they're going.

2059
01:29:34.680 --> 01:29:39.000
It's not off of Facebook.

2060
01:29:39.000 --> 01:29:42.400
It's actually a form on Facebook, okay?

2061
01:29:42.400 --> 01:29:45.560
So right down here, Instant Forms,

2062
01:29:45.560 --> 01:29:48.980
we're gonna hit Create Form, name it,

2063
01:29:49.680 --> 01:29:50.540
and here's the little trick, okay?

2064
01:29:50.540 --> 01:29:54.220
This, these forms, this used to be a hot strategy

2065
01:29:54.220 --> 01:29:56.420
back in like 2020, and then it got terrible

2066
01:29:56.420 --> 01:30:00.020
because people would just fake their phone numbers.

2067
01:30:00.000 --> 01:30:04.000
And then their email would auto populate, which I mean, like your email and Facebook's probably

2068
01:30:04.000 --> 01:30:08.000
trash too, right? It's like the email you never check. It's like from like, you know,

2069
01:30:08.000 --> 01:30:13.520
my space days or something, right? So I checked this box, which requires leads to verify their

2070
01:30:13.520 --> 01:30:17.200
phone number. So they will literally get a text message. They have to put the code in

2071
01:30:17.200 --> 01:30:22.080
to submit their information. So these are super high quality leads with real phone numbers, right?

2072
01:30:22.080 --> 01:30:26.080
And then I just kind of go through these and customize it. This is your headline,

2073
01:30:26.080 --> 01:30:32.400
get this thing. I'm going to do this super quick thing. Okay. I'm misspelling it. This is awesome.

2074
01:30:34.320 --> 01:30:38.240
Get it. Okay. So I, in mind, I have good copy. Actually, I should show you mine now. Let's get

2075
01:30:38.240 --> 01:30:44.240
here. Oh, you know, in mind, I'm not going to be able to edit it. Once you create a form,

2076
01:30:44.240 --> 01:30:48.160
you can't edit it. I'll show you the final example and what's actually during leads,

2077
01:30:48.160 --> 01:30:52.320
but here's your, here's your questions. It's like a mini funnel on Facebook. What's your email?

2078
01:30:52.320 --> 01:30:56.640
What's your phone name? What's your phone number? You can add more if you want. Okay. Privacy. You

2079
01:30:56.640 --> 01:31:03.440
will need a privacy policy. Okay. To run ads. Luckily we have a privacy policy generator for

2080
01:31:03.440 --> 01:31:09.280
you right there. Okay. So just generate a privacy policy, put it up on your website or a website

2081
01:31:09.280 --> 01:31:15.040
and then link to it right there. Okay. Facebook makes you have one. All right. Review screen and

2082
01:31:15.040 --> 01:31:19.520
then completion. Now here's the trick. Okay. We just got their information. Now we got to give

2083
01:31:19.520 --> 01:31:26.080
them the tool we promised. Okay. So it's like, thanks, you know, click below to get it. Okay. Or

2084
01:31:26.080 --> 01:31:31.840
whatever. And then right here, go to website. You're going to put a link to the pickaxe. Okay.

2085
01:31:31.840 --> 01:31:37.200
So how you get that as you go in the pickaxe and it's right there. Okay. This is your link that

2086
01:31:37.200 --> 01:31:42.720
you're going to use. Okay. Copy that. You put it in here and boom, you have a little mini funnel

2087
01:31:42.720 --> 01:31:47.920
on Facebook and it's done. I'm not going to make that one cause uh, I already have one, but I'll

2088
01:31:47.920 --> 01:31:51.520
show you what the final product looks like. This is where the cookies come out of the oven

2089
01:31:52.800 --> 01:31:58.240
on the baking show. They speed it up. I did this one last night. It's got six leads, $1.46 a lead.

2090
01:31:58.240 --> 01:32:01.680
And just to like show you a vision of what we build in the business accelerator.

2091
01:32:02.560 --> 01:32:10.800
Um, those leads go into like a whole backend pipeline, right? So we have a software called

2092
01:32:10.800 --> 01:32:15.440
Rainflow. It's built on the back of high level. It's got a lot of AI features in there. We have

2093
01:32:15.520 --> 01:32:22.080
automation set up, right? So when that lead comes in, um, it comes right into here. Let me show you.

2094
01:32:22.960 --> 01:32:32.880
Okay. Where is it? AI toolkit. And then this one, 72 hour lead form. I got seven leads in there.

2095
01:32:32.880 --> 01:32:36.160
So when a lead comes in on Facebook and immediately goes into my CRM,

2096
01:32:36.720 --> 01:32:41.440
says it's triggered by leads being created, it creates an opportunity. So it creates like an

2097
01:32:41.440 --> 01:32:46.160
opportunity for my sales team to be like, Hey, call this person. Okay. Um, it adds a tag to them

2098
01:32:46.160 --> 01:32:50.320
saying they came from Facebook. It has a tag saying 72 hours. So they have some context.

2099
01:32:50.320 --> 01:32:55.920
It waits like a half, half a minute or something. And it sends them an email just again, like, Hey,

2100
01:32:55.920 --> 01:32:59.600
just want to make sure you had this. Um, here's the link in case you missed it. I enabled 10 free

2101
01:32:59.600 --> 01:33:02.960
credits for you. Uh, currently there's an awesome price stuff. You want to check it out. It might

2102
01:33:02.960 --> 01:33:07.040
be worth grabbing, checking out some other tools in there. If you have any questions, book a call

2103
01:33:07.840 --> 01:33:12.720
Isn't that cool. So this is running. I have six people, seven people already in here for a dollar

2104
01:33:12.720 --> 01:33:17.280
42 elite. Now I just want you to do the math on this. Okay. Do you think if you had leads for a

2105
01:33:17.280 --> 01:33:21.680
doll, like what someone dropped your AOV in the chat, okay. Drop your AOV in the chat that you

2106
01:33:21.680 --> 01:33:25.040
kind of came up with. Oh, maybe we haven't done this yet. Okay. But if you kind of know roughly

2107
01:33:25.040 --> 01:33:31.760
what your AOV drop it in the chat. Okay. So if I'm getting dollar 42 leads, um, let me just do

2108
01:33:31.760 --> 01:33:39.760
some math calculator, go calculator, dollar 42 leads. Okay. Do you think, um, do you think for

2109
01:33:39.760 --> 01:33:44.560
your business, you out of 10 people, you could close one of them into whatever your next thing

2110
01:33:44.560 --> 01:33:48.240
is, right? You could maybe some of you're confident on that. Some of you're like, I don't

2111
01:33:48.240 --> 01:33:53.520
know. That's, I don't know. Do you think with a thousand leads, you know, like a hundred, let's

2112
01:33:53.520 --> 01:33:58.480
go a hundred. So a hundred leads, you think out of a hundred people, one person you could have

2113
01:33:58.480 --> 01:34:03.200
by the next thing. You know what I mean? Uh, like maybe a thousand leads. So you just start doing

2114
01:34:03.200 --> 01:34:10.400
the math on it. Like it's all funnel math. So dollar 42 times a hundred is $142. Okay. If your

2115
01:34:10.400 --> 01:34:17.360
next thing is more than $142, like this could work for you. Okay. This is just a rough example.

2116
01:34:17.360 --> 01:34:20.960
Um, but if you're like, I mean like I know Teresa, I'm gonna keep using you as an example.

2117
01:34:20.960 --> 01:34:26.800
I know your AOV is in the four to five figures, right? So you figure out the system and you're

2118
01:34:26.800 --> 01:34:34.560
getting, you know, even $5 leads. Could you spend, you know, a hundred leads, let's say $500.

2119
01:34:34.560 --> 01:34:41.200
That's $5 lead to acquire a $9,000 customer or something like that, right? Like it just,

2120
01:34:41.200 --> 01:34:44.800
it's all funnel math, right? So this is why if your AOV is really low, we're going to figure

2121
01:34:44.800 --> 01:34:49.280
out ways to increase it and make sure that you're, you're offering a lot of value. So you can have a

2122
01:34:49.280 --> 01:34:53.520
higher price point, but then you just got to figure out, can I make this thing work with,

2123
01:34:53.520 --> 01:34:56.560
with running ads? You start really low. You optimize the process

2124
01:34:56.560 --> 01:34:59.840
and you take people up the ladder, right? Of service. Okay.

2125
01:35:00.000 --> 01:35:03.480
So, um, was there something else I was going to show?

2126
01:35:03.480 --> 01:35:04.400
Let me check my slides.

2127
01:35:05.520 --> 01:35:06.720
So ADHD right now.

2128
01:35:07.040 --> 01:35:07.400
Okay.

2129
01:35:07.400 --> 01:35:09.400
So here we go.

2130
01:35:09.440 --> 01:35:12.040
Um, let's come back to our slides, come back to earth here.

2131
01:35:12.240 --> 01:35:13.840
I know this has been a fire hose session.

2132
01:35:13.840 --> 01:35:14.760
That was the intention.

2133
01:35:15.040 --> 01:35:17.560
Um, like you're gonna have to come back to this.

2134
01:35:17.560 --> 01:35:18.040
Okay.

2135
01:35:18.200 --> 01:35:21.880
Like I said, we do this for like 14 days straight, basically.

2136
01:35:22.800 --> 01:35:23.880
Accelerator people.

2137
01:35:23.960 --> 01:35:27.400
And, um, and we're still working on it, you know, after that, like it

2138
01:35:27.400 --> 01:35:29.840
takes some refinements, some tweaking, but I encourage you to go take

2139
01:35:29.840 --> 01:35:31.480
action today and go do this thing.

2140
01:35:31.920 --> 01:35:33.560
Um, here's your assignments for today.

2141
01:35:33.600 --> 01:35:33.800
Okay.

2142
01:35:33.800 --> 01:35:34.560
Level one.

2143
01:35:35.720 --> 01:35:39.360
Um, do this, like go through and build a working pickaxe that can be used

2144
01:35:39.360 --> 01:35:40.840
to generate leads for your business.

2145
01:35:41.160 --> 01:35:42.600
Um, you don't have to run ads to it.

2146
01:35:42.600 --> 01:35:46.280
You could just post, Hey, I made a tool that helps, you know, people

2147
01:35:46.280 --> 01:35:49.520
with ADHD plan their days and be less overwhelmed if you want to comment

2148
01:35:49.520 --> 01:35:52.840
below, you know, they comment, you send them the link, like you can do

2149
01:35:52.840 --> 01:35:54.400
it organic just like that too.

2150
01:35:54.680 --> 01:35:57.240
But I would say if this thing's hot, run some ads to it.

2151
01:35:57.240 --> 01:36:00.760
You might see that you can get leads at a way higher level than you could

2152
01:36:00.760 --> 01:36:02.600
organically, and that's how you really scale.

2153
01:36:02.600 --> 01:36:04.000
So level one is get your idea.

2154
01:36:04.000 --> 01:36:07.360
So solidified, get your system prompt made and start building.

2155
01:36:07.360 --> 01:36:10.320
So you're just starting, but you're not like deploying anything at that's level

2156
01:36:10.320 --> 01:36:13.480
one, okay, level two, everything on level one, but get it functional.

2157
01:36:13.480 --> 01:36:16.880
And I, and the level two to like basically hit that you got to share

2158
01:36:16.880 --> 01:36:18.240
it in the group to battle test.

2159
01:36:18.240 --> 01:36:18.520
Okay.

2160
01:36:18.520 --> 01:36:23.080
Hey, Hey, why don't you try my GPT and post the link and here's what it is.

2161
01:36:23.080 --> 01:36:23.800
Here's who it's for.

2162
01:36:23.800 --> 01:36:24.400
Here's what it does.

2163
01:36:24.400 --> 01:36:26.040
Post the link in our group.

2164
01:36:26.040 --> 01:36:26.520
Okay.

2165
01:36:26.840 --> 01:36:27.720
In the community group.

2166
01:36:27.920 --> 01:36:29.400
Now this is just for testing only.

2167
01:36:29.400 --> 01:36:32.320
Let's not make this like a marketplace or I'm trying to sell things to people.

2168
01:36:32.560 --> 01:36:34.200
Um, but, but try this.

2169
01:36:34.200 --> 01:36:34.400
Okay.

2170
01:36:34.400 --> 01:36:35.320
So that's level two.

2171
01:36:35.600 --> 01:36:39.000
And then level three is everything level, level two and generate your first five

2172
01:36:39.000 --> 01:36:44.760
leads from outside of this group using this tool, whether organically or via

2173
01:36:44.760 --> 01:36:45.400
paid ads.

2174
01:36:45.440 --> 01:36:45.920
Okay.

2175
01:36:47.960 --> 01:36:48.480
Nice.

2176
01:36:48.560 --> 01:36:51.200
What are the points do you might be wondering nothing.

2177
01:36:51.240 --> 01:36:51.560
Okay.

2178
01:36:51.560 --> 01:36:53.760
But we're trying to make business fun again this year.

2179
01:36:54.040 --> 01:36:57.840
And I feel like a lot of people had a hard 2025, so let's just get some points.

2180
01:36:57.840 --> 01:36:58.080
Okay.

2181
01:36:58.080 --> 01:36:59.840
So I love a good point system.

2182
01:37:00.120 --> 01:37:00.640
There it is.

2183
01:37:00.640 --> 01:37:00.880
Okay.

2184
01:37:00.880 --> 01:37:05.800
So I want you to just imagine with me for a second that, you know, um, you take

2185
01:37:05.800 --> 01:37:08.200
action, you implement this, you know what I mean?

2186
01:37:08.200 --> 01:37:12.160
Like, what could this be worth for your business to have a leads coming in every

2187
01:37:12.160 --> 01:37:17.120
day, even at $5 a day for that little thing I made five hours a day, I might

2188
01:37:17.120 --> 01:37:18.440
get three to five leads a day.

2189
01:37:18.760 --> 01:37:22.040
Do you think even if you don't have a team or anything like that, like one of

2190
01:37:22.080 --> 01:37:24.880
my one-on-one clients, I was telling her this, I'm like, just call the leads.

2191
01:37:24.880 --> 01:37:28.600
Like, I know it's kind of old fashioned, but like just set up an automation.

2192
01:37:28.600 --> 01:37:32.200
So when you get lead comes in, it comes right to your phone and click call right

2193
01:37:32.200 --> 01:37:33.640
then, and just start talking to people.

2194
01:37:34.040 --> 01:37:36.760
And like, you talk to those people, there's going to be a deal in there.

2195
01:37:37.000 --> 01:37:38.000
There's going to be a deal in there.

2196
01:37:38.440 --> 01:37:38.800
Right.

2197
01:37:38.840 --> 01:37:42.400
Um, if you work in a, I see someone saying I work in like a brick and mortar

2198
01:37:42.400 --> 01:37:44.560
type thing, you definitely can still do this.

2199
01:37:44.640 --> 01:37:47.320
The only thing you're going to change, instead of sending it to nationwide,

2200
01:37:47.560 --> 01:37:49.240
you're going to send it to your local area.

2201
01:37:49.320 --> 01:37:49.600
Right.

2202
01:37:49.600 --> 01:37:51.960
So we have Olivia in the air, in the room.

2203
01:37:51.960 --> 01:37:53.240
She's on a business accelerator.

2204
01:37:53.240 --> 01:37:54.560
She has a med spa, right?

2205
01:37:54.800 --> 01:38:00.000
So her targeting, the only change is she only does a, like a 50 mile radius of her

2206
01:38:00.000 --> 01:38:04.200
town and she'll do little lead magnets and freebies, like enter to win a giveaway

2207
01:38:04.200 --> 01:38:06.800
of our service or enter to win some sort of special thing.

2208
01:38:06.800 --> 01:38:09.560
She's generating leads, bringing them to her world and then inviting

2209
01:38:09.560 --> 01:38:11.640
them to come in to the med spa.

2210
01:38:11.960 --> 01:38:12.160
Right.

2211
01:38:12.160 --> 01:38:14.560
So you can apply this to service base and local businesses.

2212
01:38:14.560 --> 01:38:18.120
The only thing you change is the, the targeting on Facebook.

2213
01:38:18.120 --> 01:38:21.800
You just narrow it to your city and the, and the area around your city.

2214
01:38:22.240 --> 01:38:27.400
Um, like we ran ads to this challenge to San Diego because we have an event in two

2215
01:38:27.400 --> 01:38:30.560
weeks in San Diego, um, around AI business stuff.

2216
01:38:30.560 --> 01:38:32.960
And so, um, from San Diego, you should come.

2217
01:38:33.120 --> 01:38:33.480
Okay.

2218
01:38:33.880 --> 01:38:37.120
Um, so just imagine though, what would it like, what would this be worth to you?

2219
01:38:37.120 --> 01:38:41.200
If you could have three to five, I mean, and then as it's working, scale it up

2220
01:38:41.200 --> 01:38:45.520
10, 15, 25, a hundred leads a day coming into your business.

2221
01:38:45.960 --> 01:38:48.040
Like, what would this be worth it to you?

2222
01:38:48.040 --> 01:38:52.360
If even you just closed, you know, a percentage of those people into something

2223
01:38:52.360 --> 01:38:56.080
else, like, and they, they bought your next thing, this could completely change

2224
01:38:56.080 --> 01:38:57.040
things, right.

2225
01:38:57.320 --> 01:38:59.440
And this is the earlier is better concept.

2226
01:38:59.480 --> 01:39:02.720
So play around with that scaling equation, because it can help you just dream a

2227
01:39:02.720 --> 01:39:06.480
little bit about like, what could this look like now you can kind of see, bring

2228
01:39:06.480 --> 01:39:07.840
this down to $7.

2229
01:39:08.200 --> 01:39:12.720
Um, I mean, in my ad, you can see on this one, the 72 hour lead machine I made last

2230
01:39:12.720 --> 01:39:15.480
night, my click through rate, let's go check it out.

2231
01:39:15.600 --> 01:39:18.280
My click through rate right here, where is it?

2232
01:39:18.280 --> 01:39:19.480
72 hour lead machine.

2233
01:39:20.320 --> 01:39:20.720
Okay.

2234
01:39:20.840 --> 01:39:23.640
Is about 0.79.

2235
01:39:23.640 --> 01:39:24.160
Okay.

2236
01:39:24.360 --> 01:39:25.280
It's actually a little bit low.

2237
01:39:25.280 --> 01:39:28.920
You can see some of our other ads, 4.9, 7.35.

2238
01:39:29.120 --> 01:39:31.920
So that tells me that's something about the creative.

2239
01:39:31.920 --> 01:39:32.840
I should change, right?

2240
01:39:32.840 --> 01:39:35.920
Like I need to get like this catchier to get them to click it.

2241
01:39:36.360 --> 01:39:37.000
You know what I mean?

2242
01:39:37.000 --> 01:39:40.480
But you can come when you start doing that, start playing around with your numbers

2243
01:39:40.480 --> 01:39:40.680
here.

2244
01:39:40.680 --> 01:39:42.440
What's my cost per thousand impressions.

2245
01:39:42.440 --> 01:39:44.560
You can find that on Facebook and you can adjust it.

2246
01:39:44.560 --> 01:39:45.640
Might be lower than this.

2247
01:39:46.000 --> 01:39:47.360
You can adjust your click through rate.

2248
01:39:47.360 --> 01:39:48.640
Mine was lower, right?

2249
01:39:48.920 --> 01:39:52.480
You can adjust the opt-in rate of how much people are getting into this thing based on

2250
01:39:52.480 --> 01:39:53.160
what they're seeing.

2251
01:39:53.440 --> 01:39:56.640
And then when you start actually selling, you can adjust the conversion rate.

2252
01:39:56.920 --> 01:39:58.440
Then you can adjust your average order value.

2253
01:39:58.480 --> 01:39:58.720
Right.

2254
01:39:58.720 --> 01:40:00.040
And you can start seeing the numbers.

2255
01:40:00.000 --> 01:40:02.400
And then you can start building faith to go, okay,

2256
01:40:02.400 --> 01:40:07.000
what if I spend $15 a day and $25 a day and $30 a day?

2257
01:40:07.000 --> 01:40:08.640
And you can start seeing the annual profit

2258
01:40:08.640 --> 01:40:09.840
even after fulfillment costs.

2259
01:40:09.840 --> 01:40:11.360
So it's a very simple tool.

2260
01:40:11.360 --> 01:40:13.440
It's not like an all-inclusive financial planner

2261
01:40:13.440 --> 01:40:16.860
for your life, but it does kind of give you faith to go like,

2262
01:40:16.860 --> 01:40:18.400
okay, I see how this can scale.

2263
01:40:18.400 --> 01:40:21.000
Like this is the funnel math that really is behind

2264
01:40:21.000 --> 01:40:23.440
some of the big businesses that you see.

2265
01:40:23.440 --> 01:40:24.940
All right.

2266
01:40:24.940 --> 01:40:26.680
Okay, I know it's the top of the hour.

2267
01:40:26.680 --> 01:40:28.680
Hold on, let me check, let me check, let me check.

2268
01:40:31.000 --> 01:40:32.800
I'm checking my calendar.

2269
01:40:36.280 --> 01:40:39.240
All right, let's do one more thing, okay?

2270
01:40:39.240 --> 01:40:43.480
I am gonna owe you guys a grand prize giveaway tomorrow,

2271
01:40:43.480 --> 01:40:45.800
okay, because of time.

2272
01:40:45.800 --> 01:40:47.200
Okay, I wanna give you time to go implement,

2273
01:40:47.200 --> 01:40:49.280
but also I have to jump on another call, okay?

2274
01:40:49.280 --> 01:40:50.760
I owe you one of these tomorrow,

2275
01:40:50.760 --> 01:40:53.400
so remind me, because I will forget, okay?

2276
01:40:53.400 --> 01:40:54.560
I mean, there will be a slide in there

2277
01:40:54.560 --> 01:40:56.080
that says grand prize giveaway,

2278
01:40:56.080 --> 01:40:58.920
but we're gonna do a couple more annual subscriptions,

2279
01:40:58.920 --> 01:41:01.360
but also we're gonna be giving away a scholarship

2280
01:41:01.360 --> 01:41:03.720
to our business accelerator, okay?

2281
01:41:03.720 --> 01:41:05.420
So our business accelerator,

2282
01:41:06.720 --> 01:41:09.520
I will probably go over this with you guys tomorrow,

2283
01:41:09.520 --> 01:41:12.800
but if you want more hands-on help from me, my team,

2284
01:41:12.800 --> 01:41:15.240
implementing this process in your business,

2285
01:41:15.240 --> 01:41:17.160
I'm gonna encourage you to actually apply

2286
01:41:17.160 --> 01:41:18.480
for that accelerator.

2287
01:41:18.480 --> 01:41:19.840
It'd be awesome if you won the scholarship,

2288
01:41:19.840 --> 01:41:21.760
but just even getting in this program

2289
01:41:21.760 --> 01:41:23.640
is worth so much more.

2290
01:41:23.640 --> 01:41:25.440
Our next intake is February 9th.

2291
01:41:25.440 --> 01:41:28.040
We have 17 spots remaining, and we have plans,

2292
01:41:28.040 --> 01:41:30.400
growth plans that start at about $2,000.

2293
01:41:30.400 --> 01:41:32.240
So if you're a business owner and you're like,

2294
01:41:32.240 --> 01:41:34.960
for $2,000, I can definitely do this thing,

2295
01:41:34.960 --> 01:41:37.040
of course, the accelerator is more than that,

2296
01:41:37.040 --> 01:41:38.840
but we have plans that start at 2,000,

2297
01:41:38.840 --> 01:41:41.320
and there are ways to get started for 2,000.

2298
01:41:41.320 --> 01:41:44.040
But if that's you, I'm gonna skip, okay?

2299
01:41:44.040 --> 01:41:45.720
I'm gonna skip over what it is,

2300
01:41:45.720 --> 01:41:48.360
because I taught you kind of a little bit of it,

2301
01:41:48.360 --> 01:41:49.400
just a little bit.

2302
01:41:49.400 --> 01:41:51.240
In week one, we do the NLD system.

2303
01:41:51.240 --> 01:41:55.240
In week two, we do the funnel, the $7 funnel thing.

2304
01:41:55.240 --> 01:41:57.320
We go in depth, there's workshops every week,

2305
01:41:57.320 --> 01:41:58.240
but then we keep going.

2306
01:41:58.240 --> 01:41:59.400
We make your business better.

2307
01:41:59.400 --> 01:42:01.480
We do this gasoline on your fire plan

2308
01:42:01.480 --> 01:42:05.160
to basically help you create revenue quickly.

2309
01:42:05.160 --> 01:42:07.600
We make your offer more irresistible.

2310
01:42:07.600 --> 01:42:09.240
Then we go into all that system stuff,

2311
01:42:09.240 --> 01:42:11.800
the automations and the systems, the financial,

2312
01:42:11.800 --> 01:42:12.640
the time freedom.

2313
01:42:12.640 --> 01:42:16.200
We teach you how to build a team, hire virtual assistants,

2314
01:42:16.200 --> 01:42:17.840
and then we go into all the funnel stuff.

2315
01:42:17.840 --> 01:42:19.400
So when you see some of that backend things

2316
01:42:19.400 --> 01:42:20.460
and what we're going on,

2317
01:42:20.460 --> 01:42:23.580
that's what we teach in this 10-week process, okay?

2318
01:42:23.580 --> 01:42:25.420
So week one, we do the lead magnet.

2319
01:42:25.420 --> 01:42:27.420
Week two, we do the advertising.

2320
01:42:27.420 --> 01:42:29.300
I kind of just went through these.

2321
01:42:29.300 --> 01:42:31.940
Week three, we supercharge your offer.

2322
01:42:31.940 --> 01:42:34.040
Okay, I can go over this more if you're interested.

2323
01:42:34.040 --> 01:42:34.880
I can do it tomorrow.

2324
01:42:34.880 --> 01:42:36.740
I just didn't want to like spend a ton of time pitching.

2325
01:42:36.740 --> 01:42:40.140
I wanted you guys to walk away with like something real.

2326
01:42:40.140 --> 01:42:41.940
But like, if this is stirring something in you

2327
01:42:41.940 --> 01:42:42.780
and you're like, man,

2328
01:42:42.780 --> 01:42:45.020
I feel like this would really help my business,

2329
01:42:45.020 --> 01:42:46.760
I'd encourage you to get in this, you know,

2330
01:42:46.760 --> 01:42:47.760
and get in the next and take it.

2331
01:42:47.760 --> 01:42:49.260
There are always small cohorts.

2332
01:42:49.260 --> 01:42:51.340
You work directly with me, with you, Klyze,

2333
01:42:51.340 --> 01:42:54.260
with Megan, Danielle, our team,

2334
01:42:54.260 --> 01:42:56.740
and we literally walk you through this 10-week process

2335
01:42:56.740 --> 01:42:58.140
to transform your business.

2336
01:42:58.140 --> 01:42:59.980
And so we go through your operations,

2337
01:42:59.980 --> 01:43:00.900
we go through your, you know,

2338
01:43:00.900 --> 01:43:03.420
give some financial foundations.

2339
01:43:03.420 --> 01:43:06.740
We go through the scalable funnel framework,

2340
01:43:06.740 --> 01:43:07.580
all these things.

2341
01:43:07.580 --> 01:43:09.020
So one, we're doing a scholarship for this,

2342
01:43:09.020 --> 01:43:11.180
but two, if you're like hearing this and you're like,

2343
01:43:11.180 --> 01:43:13.520
dang, I should do this, okay?

2344
01:43:14.700 --> 01:43:15.980
I'm skipping some slides.

2345
01:43:15.980 --> 01:43:16.940
I'm going to put a link up

2346
01:43:16.940 --> 01:43:19.100
and you can book a call with our team and talk about it,

2347
01:43:19.100 --> 01:43:19.940
okay?

2348
01:43:19.940 --> 01:43:21.340
So you're going to get a dedicated coach

2349
01:43:21.340 --> 01:43:22.680
on some of our plans.

2350
01:43:22.680 --> 01:43:24.720
You're going to actually get that software I showed.

2351
01:43:24.720 --> 01:43:27.420
If you don't already have a good CRM,

2352
01:43:27.420 --> 01:43:28.760
we built this on the back of high level.

2353
01:43:28.760 --> 01:43:30.640
You get that for a year included.

2354
01:43:30.640 --> 01:43:32.020
You get the NLD guarantee,

2355
01:43:32.020 --> 01:43:34.280
which is generating leads within 14 days.

2356
01:43:34.280 --> 01:43:36.280
Using that process, we make you get through that.

2357
01:43:36.280 --> 01:43:38.320
We have a never get stuck promise.

2358
01:43:38.320 --> 01:43:39.380
If you're a business owner,

2359
01:43:39.380 --> 01:43:40.880
there are some qualifications on this,

2360
01:43:40.880 --> 01:43:42.600
but you already have a proven offer.

2361
01:43:42.600 --> 01:43:44.920
If you complete 100% of the weekly action items

2362
01:43:44.920 --> 01:43:47.500
and don't generate at least back your investment,

2363
01:43:47.500 --> 01:43:49.840
we'll credit back your investment in the program

2364
01:43:49.840 --> 01:43:52.120
towards future training tools and coaching consulting,

2365
01:43:52.120 --> 01:43:53.560
like even one-on-one stuff with me.

2366
01:43:53.560 --> 01:43:55.820
And you also get like our AI assistant

2367
01:43:55.820 --> 01:43:58.080
that kind of goes with all the curriculum, right?

2368
01:43:58.080 --> 01:44:00.740
To help you through the process, okay?

2369
01:44:00.740 --> 01:44:03.120
You're also going to get our in-person event in San Diego.

2370
01:44:03.120 --> 01:44:05.160
We're doing this in two weeks, but we have another one,

2371
01:44:05.160 --> 01:44:07.160
I think in May is what we're shooting for or June.

2372
01:44:07.160 --> 01:44:09.200
I forget, end of May, I think it is.

2373
01:44:09.200 --> 01:44:11.260
And so it's a three day kind of immersive,

2374
01:44:11.260 --> 01:44:13.720
just get with our team, get hands on your business.

2375
01:44:13.720 --> 01:44:15.440
That's included as well.

2376
01:44:15.440 --> 01:44:17.840
And if you want to do that, you can apply here.

2377
01:44:17.840 --> 01:44:21.080
So I'll put this up on the screen.

2378
01:44:21.080 --> 01:44:22.880
If you want to get to that consistent

2379
01:44:22.880 --> 01:44:25.480
10 to 100K monthly income

2380
01:44:25.480 --> 01:44:27.840
with Time Freedom Wall Building Systems,

2381
01:44:27.840 --> 01:44:28.680
you can learn from us.

2382
01:44:28.680 --> 01:44:30.800
We've done it, we've done it with lots of businesses

2383
01:44:30.800 --> 01:44:32.000
and I'll put this link in the chat.

2384
01:44:32.000 --> 01:44:34.100
I don't think my team has this link, okay?

2385
01:44:34.960 --> 01:44:37.600
So there it is, raymakerlinks.com implementation.

2386
01:44:37.600 --> 01:44:39.400
It's going to take you, I think to this,

2387
01:44:39.400 --> 01:44:43.240
which is our intake form for the toolkit.

2388
01:44:43.240 --> 01:44:44.660
But I just did this because I was just like,

2389
01:44:44.660 --> 01:44:46.120
I feel like I'm going to talk about this process.

2390
01:44:46.120 --> 01:44:47.300
People are going to want to do it.

2391
01:44:47.300 --> 01:44:49.380
So this is not super planned, but if you fill this out,

2392
01:44:49.380 --> 01:44:52.100
we'll have like good information on you to be like, okay,

2393
01:44:52.100 --> 01:44:53.940
it's a good fit, or maybe there's something else

2394
01:44:53.940 --> 01:44:54.940
that's a better fit.

2395
01:44:54.940 --> 01:44:57.180
So if you fill this out, you're either going to get on a call

2396
01:44:57.180 --> 01:44:59.980
with one of our AI implementation specialists or.

2397
01:45:00.000 --> 01:45:02.640
our business consultants, depending on how you fill this out.

2398
01:45:02.960 --> 01:45:07.040
Um, and, uh, either way you can just tell them, I mentioned the business.

2399
01:45:07.480 --> 01:45:08.160
Accelerator.

2400
01:45:08.160 --> 01:45:11.080
I want to do the business hour and they will get you information on that.

2401
01:45:11.120 --> 01:45:11.480
Okay.

2402
01:45:11.780 --> 01:45:12.720
So that's the link.

2403
01:45:12.720 --> 01:45:15.000
It's, um, I'll put it up on the screen one more time.

2404
01:45:15.000 --> 01:45:16.120
So you guys can scan it.

2405
01:45:16.440 --> 01:45:19.720
Rainmaker links.com slash implementation.

2406
01:45:19.980 --> 01:45:20.920
And then tomorrow.

2407
01:45:20.920 --> 01:45:21.240
Okay.

2408
01:45:21.240 --> 01:45:23.520
So, oh, it's another caveat on the scholarship.

2409
01:45:23.520 --> 01:45:23.880
Okay.

2410
01:45:24.240 --> 01:45:25.960
I want to give the scholarship away.

2411
01:45:25.960 --> 01:45:27.760
This is not like a random prize draw.

2412
01:45:27.760 --> 01:45:31.200
Cause when we do that, um, oftentimes, like, especially on a free challenge

2413
01:45:31.200 --> 01:45:33.560
like this, we had 1500 people opt into this.

2414
01:45:33.880 --> 01:45:37.040
We do not have 1500 people, about 10% of people typically

2415
01:45:37.040 --> 01:45:38.080
show up on a free challenge.

2416
01:45:38.320 --> 01:45:39.040
That's you guys.

2417
01:45:39.040 --> 01:45:39.400
Right.

2418
01:45:39.600 --> 01:45:41.280
And then another 10 probably watched the replay.

2419
01:45:41.280 --> 01:45:42.400
So I love replay crew.

2420
01:45:42.640 --> 01:45:43.640
You guys are awesome too.

2421
01:45:43.920 --> 01:45:46.680
Um, but I don't want to just spin a wheel and have a random person

2422
01:45:46.680 --> 01:45:48.200
win this and they not use it.

2423
01:45:48.240 --> 01:45:49.600
Cause it's like super valuable.

2424
01:45:49.800 --> 01:45:53.520
I'd rather go to someone who's like taking action and like, um, we call

2425
01:45:53.520 --> 01:45:55.600
this in our world, good soil, right?

2426
01:45:55.600 --> 01:45:59.360
You know, you plant a plant in the wrong soil and just doesn't grow, but

2427
01:45:59.360 --> 01:46:01.680
like good soil, people are people that like, man, like they're going

2428
01:46:01.680 --> 01:46:02.640
to do something with this.

2429
01:46:02.880 --> 01:46:08.200
And so, um, um, uh, we'd love to do a scholarship for one person.

2430
01:46:08.520 --> 01:46:10.960
Um, again, if you notice for you, just apply for it.

2431
01:46:10.960 --> 01:46:13.280
Even if you win the scholarship, we'll just credit that back to you.

2432
01:46:13.600 --> 01:46:18.160
Uh, but to, to enter to win the scholarship, you gotta do level one

2433
01:46:18.160 --> 01:46:20.000
from yesterday and level two from today.

2434
01:46:20.200 --> 01:46:20.480
Okay.

2435
01:46:20.480 --> 01:46:20.960
Bye.

2436
01:46:21.360 --> 01:46:23.080
Um, I don't have a deadline in my head yet.

2437
01:46:23.120 --> 01:46:24.440
Let's call it Monday.

2438
01:46:24.520 --> 01:46:24.920
Okay.

2439
01:46:24.960 --> 01:46:25.640
No, no, Tuesday.

2440
01:46:25.640 --> 01:46:26.560
Cause Monday's a holiday.

2441
01:46:26.920 --> 01:46:28.720
So Tuesday you got to do that.

2442
01:46:29.000 --> 01:46:33.760
Um, and, and, um, so level one yesterday was essentially just, I think like.

2443
01:46:34.240 --> 01:46:38.720
Just getting, uh, the copywriter trained on like one platform, right?

2444
01:46:39.000 --> 01:46:44.680
Um, level two today was, uh, getting a custom GPT started to be

2445
01:46:44.680 --> 01:46:46.400
working and like deployed.

2446
01:46:46.400 --> 01:46:49.480
It doesn't need to be perfect, but it needs to be kind of there, you know?

2447
01:46:49.760 --> 01:46:52.720
And then, um, we see that that's going to enter you to win.

2448
01:46:52.720 --> 01:46:55.240
So how do you, how do you tell us you've done that?

2449
01:46:55.520 --> 01:46:57.160
You post it in the community.

2450
01:46:57.280 --> 01:46:57.480
Okay.

2451
01:46:57.480 --> 01:47:02.480
So go to the community, um, rainmakerfam.com and be like, Hey, level one, level two.

2452
01:47:02.480 --> 01:47:02.800
I did.

2453
01:47:02.800 --> 01:47:05.920
And I think, you know, and just post it in there and we'll collect those

2454
01:47:05.920 --> 01:47:08.360
responses and we'll spin a wheel from there.

2455
01:47:08.400 --> 01:47:09.960
So we'll still be randomized.

2456
01:47:10.320 --> 01:47:12.400
Um, but it will be based on those people that took action.

2457
01:47:12.480 --> 01:47:12.720
Okay.

2458
01:47:14.680 --> 01:47:15.000
All right.

2459
01:47:15.560 --> 01:47:16.920
That was a ton today.

2460
01:47:18.240 --> 01:47:19.640
A quick clarifying question.

2461
01:47:19.640 --> 01:47:23.640
There are some who already signed up for the business consultation call.

2462
01:47:24.480 --> 01:47:28.960
Is that if they already are signed up for that call, can they basically say,

2463
01:47:28.960 --> 01:47:32.800
Hey, I want to also talk about this program on that call?

2464
01:47:32.960 --> 01:47:33.400
Yeah.

2465
01:47:33.440 --> 01:47:33.760
Yeah.

2466
01:47:33.760 --> 01:47:36.720
All of our team that does calls is equipped to enroll you in

2467
01:47:36.720 --> 01:47:37.560
whatever you want to buy.

2468
01:47:37.560 --> 01:47:37.960
Okay.

2469
01:47:38.000 --> 01:47:40.400
So if this is for you, they can do that.

2470
01:47:40.400 --> 01:47:43.640
There we tell them service first, of course, like we want to like

2471
01:47:43.640 --> 01:47:44.960
those AI implementation calls.

2472
01:47:44.960 --> 01:47:48.280
The goal is that you get an ROI with the AI software we have, right?

2473
01:47:48.280 --> 01:47:51.240
It's like a fig dot AI is a product within itself.

2474
01:47:51.520 --> 01:47:54.920
And so really that first call, the AI implementation call is like a, we

2475
01:47:54.920 --> 01:47:58.880
try to stick the sale, like, cause a lot of people invest in this tool.

2476
01:47:59.120 --> 01:48:01.240
We want to be like, man, this is so high ROI.

2477
01:48:01.240 --> 01:48:02.440
I'm never canceling this.

2478
01:48:02.560 --> 01:48:03.560
So that's the goal of that call.

2479
01:48:03.560 --> 01:48:04.280
We want to serve you.

2480
01:48:04.280 --> 01:48:05.760
We want to help you get an ROI with it.

2481
01:48:06.160 --> 01:48:09.560
Um, and then if it's a good fit, um, that team can connect you with our

2482
01:48:09.560 --> 01:48:12.600
business consultant team, which has a little bit more deeper dive in your

2483
01:48:12.600 --> 01:48:15.560
business, make sure it's a good fit for the business accelerator.

2484
01:48:15.800 --> 01:48:18.840
Uh, and then they can prescribe it to you basically and go, Hey, I think

2485
01:48:18.840 --> 01:48:19.520
this is a good fair for you.

2486
01:48:19.520 --> 01:48:20.080
Let's do it.

2487
01:48:20.280 --> 01:48:23.640
Or if not, um, they might be like, Oh, you know what, we have this other

2488
01:48:23.640 --> 01:48:26.520
thing that might be better, or you know what, there's this other person

2489
01:48:26.520 --> 01:48:28.640
that does this other thing you should do that, you know?

2490
01:48:29.000 --> 01:48:33.120
Um, so they will help kind of guide you on a pathway on those calls for sure.

2491
01:48:33.480 --> 01:48:37.640
Um, and yeah, this link, uh, is the link to basically apply

2492
01:48:37.640 --> 01:48:38.920
for the business accelerator.

2493
01:48:39.160 --> 01:48:41.640
Um, but you might end up on with the AI implementation.

2494
01:48:41.640 --> 01:48:43.000
It just depends on how you're answering.

2495
01:48:43.000 --> 01:48:46.080
If you're kind of pre-revenue in your business, we usually put you on with

2496
01:48:46.080 --> 01:48:50.000
the AI, um, implementation person first, just to make sure it's a good fit.

2497
01:48:50.160 --> 01:48:52.160
But if you're like a seasoned business owner, you'll probably

2498
01:48:52.160 --> 01:48:57.440
get, uh, right on Austin's calendar or, um, um, why am I

2499
01:48:57.440 --> 01:48:58.000
blanking on his name?

2500
01:48:58.000 --> 01:48:59.840
Ricky, Ricky, Austin, or Ricky.

2501
01:48:59.880 --> 01:49:01.120
I think Ricky's out for the weekend.

2502
01:49:01.120 --> 01:49:03.280
So it's Austin on the weekend, Ricky early next week.

2503
01:49:03.320 --> 01:49:05.560
These guys are awesome business consultants.

2504
01:49:05.560 --> 01:49:10.440
Like Ricky worked, um, with, um, another company and they would, I mean, work

2505
01:49:10.440 --> 01:49:12.080
with high level business owners all the time.

2506
01:49:12.080 --> 01:49:15.360
So he has, he has just a lot of great knowledge, Austin as well.

2507
01:49:15.360 --> 01:49:18.360
Just really great knowledge on business and can recommend

2508
01:49:18.360 --> 01:49:19.480
great strategies for you guys.

2509
01:49:19.480 --> 01:49:21.960
So, um, again, a lot of love for Ricky in the chat.

2510
01:49:21.960 --> 01:49:22.400
That's awesome.

2511
01:49:22.400 --> 01:49:23.000
I'll have to tell him.

2512
01:49:23.360 --> 01:49:23.800
Uh, cool.

2513
01:49:23.800 --> 01:49:24.200
All right.

2514
01:49:24.240 --> 01:49:27.760
I know we had to kind of like cut it short before Q and A, but we'll do Q and A

2515
01:49:27.760 --> 01:49:30.280
tomorrow and your questions are going to be even better because you're

2516
01:49:30.280 --> 01:49:31.480
going to implement today.

2517
01:49:31.520 --> 01:49:31.720
Okay.

2518
01:49:31.720 --> 01:49:32.600
You're going to go implement.

2519
01:49:32.840 --> 01:49:36.560
And this was a ton, like literally, like, uh, I gave you a lot.

2520
01:49:36.600 --> 01:49:36.920
Okay.

2521
01:49:36.920 --> 01:49:39.480
I gave you a lot to do step by step though.

2522
01:49:39.680 --> 01:49:41.880
We did step by step today and my computer survived.

2523
01:49:41.880 --> 01:49:43.000
So I think that's a win.

2524
01:49:43.360 --> 01:49:44.240
I love you guys.

2525
01:49:44.280 --> 01:49:45.680
I'm going to hop on this other call.

2526
01:49:45.880 --> 01:49:46.880
We'll see you guys tomorrow.

2527
01:49:46.880 --> 01:49:50.440
The replay will go right up into the group, so check it out and we'll see you

2528
01:49:50.440 --> 01:49:53.000
there tomorrow at 9am Pacific standard time.

2529
01:49:53.000 --> 01:49:53.520
Bye bye.