WEBVTT 1 00:00:02.000 --> 00:00:28.000 All right, we get this. 2 00:00:28.000 --> 00:00:34.000 All right, I'm going to let him in. 3 00:00:34.000 --> 00:00:42.000 All right, hello, guys. 4 00:00:42.000 --> 00:00:44.000 Happy Tuesday. 5 00:00:44.000 --> 00:00:46.000 Happy Tuesday. 6 00:00:46.000 --> 00:00:49.000 If you guys can have your camera. 7 00:00:49.000 --> 00:00:50.000 Great. 8 00:00:50.000 --> 00:00:52.000 If not, it's completely fine. 9 00:00:52.000 --> 00:00:57.000 Welcome, Lisa, Linda, Lindsay, how are you guys doing today? 10 00:00:57.000 --> 00:01:03.000 Since we're a small group, sometimes I do this because when we have too many people, I'm not able to do that because it will take forever. 11 00:01:03.000 --> 00:01:08.000 But I'd love to start with a personal and professional best. 12 00:01:08.000 --> 00:01:21.000 You guys, if you haven't gone through one of those, basically, we share something that happened in our lives in the last seven days, last week, basically, that we consider a personal win or a professional win. 13 00:01:21.000 --> 00:01:25.000 Something related to your business or your personal life. 14 00:01:25.000 --> 00:01:26.000 I'll start. 15 00:01:26.000 --> 00:01:28.000 I'll start today. 16 00:01:28.000 --> 00:01:34.000 My personal best is my little baby. 17 00:01:34.000 --> 00:01:36.000 I have a young boy. 18 00:01:36.000 --> 00:01:38.000 He turned one year old on Saturday. 19 00:01:38.000 --> 00:01:43.000 So we had his birthday party and that was really special, really nice. 20 00:01:43.000 --> 00:01:45.000 So we celebrated that. 21 00:01:45.000 --> 00:01:58.000 And then professional best is we started preparing our marketing for a new challenge that's going to happen close to the end of this month. 22 00:01:58.000 --> 00:02:00.000 So that's going super well. 23 00:02:00.000 --> 00:02:04.000 I will pass it to you, Linda. 24 00:02:04.000 --> 00:02:14.000 I can't say I was ready because I literally came back into the room and you were talking. 25 00:02:14.000 --> 00:02:16.000 So I was trying to get a handle on what you're talking about. 26 00:02:16.000 --> 00:02:19.000 You said, what was our personal best? 27 00:02:19.000 --> 00:02:22.000 One personal best and one professional best. 28 00:02:22.000 --> 00:02:23.000 Okay. 29 00:02:23.000 --> 00:02:30.000 My professional best is I started the Instagram channel. 30 00:02:30.000 --> 00:02:34.000 The caveat to that is, is that my phone broke. 31 00:02:34.000 --> 00:02:36.000 The screen on my phone broke. 32 00:02:36.000 --> 00:02:41.000 So I'm waiting to get that fixed before I can video and post. 33 00:02:41.000 --> 00:02:44.000 But that has come in, taken a long time. 34 00:02:44.000 --> 00:02:50.000 I had a few challenges, I guess, mindset to get over to start the Instagram channel. 35 00:02:50.000 --> 00:03:06.000 So I would say that's a personal best is long, along with I purchased the business accelerator and I've been going through it and actually putting my hand to doing the things they say before I go on to the next video. 36 00:03:06.000 --> 00:03:18.000 Yeah, it's still a challenge to me, but because it gets the way I am in my personality, but I am going to get through it. That's, you know, this year has already been different. So I know things will be different by December. 37 00:03:18.000 --> 00:03:26.000 And so that's the, that's, that's not the personal best. The personal best is. 38 00:03:26.000 --> 00:03:30.000 What's a personal best? 39 00:03:30.000 --> 00:03:41.000 I think I've been so wrapped up with the business that my personal best is running into my professional best. 40 00:03:41.000 --> 00:03:54.000 I've got my personal best is my, she's not my aunt, but we, I've known her for a very long time. She's like my aunt and my husband is a jewelry designer. 41 00:03:54.000 --> 00:04:13.000 And I used to do art a long time ago, so she wanted my husband to do something on his ring and he's put that assignment on me. So that's been a challenge, but I am going to stir up those old juices and stuff and, you know, so I have the opportunity to actually design 42 00:04:13.000 --> 00:04:26.000 her wedding band and she's been married for like something like 50 years. So that's, that's a little pressurized, but, you know, we're going to take the accept the challenge. 43 00:04:26.000 --> 00:04:31.000 Thank you, Linda. You can pass to the next person in the room. 44 00:04:31.000 --> 00:04:54.000 Okay, well, I will pass it to Lindsay. Okay, so my personal best for this week is I spent a few days in Milwaukee with my 18 year old daughter. She was doing a national honors choir that she auditioned for. There were over 800 auditions and she was one of 200 chosen for the choir. 45 00:04:54.000 --> 00:05:00.000 And so that was an awesome experience. My professional best this week. 46 00:05:07.040 --> 00:05:14.280 the decision by evaluating all the numbers that my physical product is not a viable product. 47 00:05:14.280 --> 00:05:18.240 And that might not sound like a best, but it feels like a best because of the confidence 48 00:05:18.240 --> 00:05:21.600 I have in the research and the numbers. 49 00:05:21.600 --> 00:05:28.120 And I know now that that's not the way I'm going. 50 00:05:28.120 --> 00:05:29.120 That's it. 51 00:05:29.120 --> 00:05:37.640 Melissa, are you ready to do your personal and professional best? 52 00:05:37.640 --> 00:05:40.240 Lisa, do you want to share? 53 00:05:40.240 --> 00:05:41.240 Hi. 54 00:05:41.240 --> 00:05:44.520 How's it going? 55 00:05:44.520 --> 00:05:47.920 Oh, I was kind of missed the first part of this. 56 00:05:47.920 --> 00:05:57.400 So business best is that I'm enjoying a bit of success here. 57 00:05:57.400 --> 00:06:02.920 I like my products hit 200 reviews, and I'm noticing that the sales are coming a little 58 00:06:02.920 --> 00:06:05.440 bit more easy and steady. 59 00:06:05.440 --> 00:06:10.880 So we're doing about 15 a day now average, whereas before it was hard to kind of get 60 00:06:10.880 --> 00:06:12.040 to 10. 61 00:06:12.040 --> 00:06:18.680 So that's kind of a huge milestone because that means I'm making money, I think. 62 00:06:18.680 --> 00:06:20.280 But I'm just finding new ways to spend it. 63 00:06:20.280 --> 00:06:26.560 Yeah, that was a business best and personal best. 64 00:06:26.560 --> 00:06:28.240 I don't know. 65 00:06:28.240 --> 00:06:32.120 Everything is just kind of moving smoothly. 66 00:06:32.120 --> 00:06:33.440 My dog let me clip his nails. 67 00:06:33.440 --> 00:06:34.440 That was very exciting. 68 00:06:34.440 --> 00:06:35.960 Usually that doesn't happen. 69 00:06:35.960 --> 00:06:40.840 So it's super safe there. 70 00:06:40.840 --> 00:06:45.720 And then who else is on here that hasn't said anything or who wants to share? 71 00:06:45.720 --> 00:06:50.160 I'll go and then I'll pass it to Melissa after that. 72 00:06:50.160 --> 00:06:54.080 So Melissa, you can be preparing yourself. 73 00:06:54.080 --> 00:06:59.880 So business best, let's see. 74 00:06:59.880 --> 00:07:00.880 Business best. 75 00:07:00.880 --> 00:07:05.960 I did a lot of training last week with Megan a lot, and I'm just going to call it a win 76 00:07:05.960 --> 00:07:11.800 because a lot of information got jumped, and I like to think it's in there now. 77 00:07:11.800 --> 00:07:15.920 I'm just going to tell myself it's in there. 78 00:07:15.920 --> 00:07:19.560 And then personal best, I'm feeling proud of myself. 79 00:07:19.560 --> 00:07:25.360 I finally deleted my social media, Facebook and Instagram, and it's something I've needed 80 00:07:25.360 --> 00:07:27.240 to do for like a long time. 81 00:07:27.240 --> 00:07:29.600 It's been like nagging at the back of my head. 82 00:07:29.600 --> 00:07:33.960 I used to have really good boundaries around it, and I just, I think after I had my third 83 00:07:33.960 --> 00:07:40.640 kiddo, I just kind of got back into the scrolling while nursing, and I really needed to get 84 00:07:40.640 --> 00:07:41.640 it. 85 00:07:41.640 --> 00:07:46.920 And I don't spend outrageous amounts of time, but the reality is I don't have a lot of excess 86 00:07:46.920 --> 00:07:50.640 time to spend, and I certainly don't have excess energy. 87 00:07:50.640 --> 00:07:55.240 And a lot of times I get very triggered, like very frequently when I'm on social media. 88 00:07:55.240 --> 00:07:59.960 So it really was not doing anything for me, and I just get pomo. 89 00:07:59.960 --> 00:08:05.000 So I deleted it, and it's been a couple of days, and I'm still going through the withdrawal 90 00:08:05.000 --> 00:08:11.600 effects, I think, but I am just proud of myself for doing what I knew I needed to do. 91 00:08:11.600 --> 00:08:16.640 So, Melissa, you are up. 92 00:08:16.640 --> 00:08:25.880 Okay, all right, okay, well, you know, one is a win, so my personal best for just today 93 00:08:25.880 --> 00:08:31.040 is that I was able to get my 13-year-old daughter to go to school. 94 00:08:31.040 --> 00:08:38.280 I mean, we homeschool, but she goes in the afternoons to the electives, and it is a wild 95 00:08:38.280 --> 00:08:40.679 roller coaster ride with her right now. 96 00:08:40.679 --> 00:08:45.400 So I feel a big win because I just not have to get out of the roller coaster with her, 97 00:08:45.400 --> 00:08:50.680 and stay calm and stay steady, and somehow we were able to get her to a point where she 98 00:08:50.680 --> 00:08:57.200 willingly got in the car, and really went into school, so, yeah, that feels like I won 99 00:08:57.200 --> 00:09:01.120 the world, and it's just going to happen again tomorrow. 100 00:09:01.120 --> 00:09:14.040 So that, yeah, that's, yeah, that's off this, so professionally win. 101 00:09:14.040 --> 00:09:20.080 I mean, I'll say, I mean, yesterday I was on with Megan, and we were trying to connect 102 00:09:20.080 --> 00:09:27.760 to my domain, if it rained below, and it couldn't, you know it, okay, so, but I felt like an 103 00:09:27.760 --> 00:09:31.280 unrunable something, and I'm like, now we know how to try it again. 104 00:09:31.280 --> 00:09:39.100 I think I also figured out how to run a Facebook ad in Iran, and I'm learning it, and so far 105 00:09:39.100 --> 00:09:48.160 known, like, result, like, but it's working, I mean, obviously, it's working, so I feel 106 00:09:48.160 --> 00:09:57.080 like that in itself, I feel like I've now learned a new skill, so, that's a win. 107 00:09:57.080 --> 00:10:00.080 I'm going to have to offer the package. 108 00:10:03.360 --> 00:10:10.720 Well, yeah, I just, sorry, I just hopped in, so I was just listening to the conversation. So, um, 109 00:10:10.720 --> 00:10:22.160 so I would say the, um, from the business aspect, I think the, uh, when this week is that I placed 110 00:10:22.160 --> 00:10:30.720 my next bulk order and then, um, I am retreating with my manufacturer to, you know, there were some 111 00:10:30.720 --> 00:10:36.720 quality issues that I have addressed and, you know, being very assertive about it. 112 00:10:36.720 --> 00:10:41.760 That doesn't come naturally to me. I'm getting there to be more assertive 113 00:10:41.760 --> 00:10:49.680 and, um, I'm bringing them up to the same level of quality that I really want for my product. 114 00:10:50.400 --> 00:10:58.000 So that is the win on business side. On person's side, uh, I was, I was sick last week, like, 115 00:10:58.000 --> 00:11:05.520 whole household was going through this flu. That was so low in energy. So I'm getting back to my, 116 00:11:05.520 --> 00:11:13.600 getting back my energy. So I think this week is like kind of a little good. Now I just climb 117 00:11:13.600 --> 00:11:19.760 the stairs. I can just climb the stairs in one go also. I would say that is a win. 118 00:11:20.400 --> 00:11:20.880 So yeah. 119 00:11:20.880 --> 00:11:29.200 Thank you guys all for sharing. Uh, Megan, uh, I'm not Megan Gabby. I will say sometimes I think 120 00:11:29.200 --> 00:11:36.560 about leading my account as well. Uh, but if I do that, I will, this is my income. So like, okay, 121 00:11:36.560 --> 00:11:41.840 I'm not going to do that. Because sometimes like, oh man, I've been doing this for seven years now. 122 00:11:41.840 --> 00:11:47.360 And sometimes it's really fun. And sometimes I'm like, okay, I'll pass this to, to someone else. 123 00:11:47.360 --> 00:11:52.320 And that's because like I, I, I fired my, my content creator and I was on me and I'm like, okay, 124 00:11:52.320 --> 00:12:01.680 hire someone else and train that person again. Oh man. All right, guys. So usually Megan is 125 00:12:01.680 --> 00:12:07.200 leaving those calls. She's out of office today. So you have, uh, me and Gabby here to support you 126 00:12:07.200 --> 00:12:13.120 guys. And what I'd love to do is, um, I'd love for everyone to raise your virtual hand and we do 127 00:12:13.120 --> 00:12:20.560 like a hot seat. And we'd love to support you guys with, um, any questions that you may have. 128 00:12:20.560 --> 00:12:24.320 And also if you don't have a question, but you're currently in the process of, for instance, 129 00:12:24.320 --> 00:12:29.520 like with Lindsay, like brainstorming and finding new ideas, um, we're here to help you guys with that. 130 00:12:29.520 --> 00:12:36.640 So let's do a, um, a hot seat with everyone. And hopefully we'll help you, uh, get out of this 131 00:12:36.640 --> 00:12:43.120 call with the next step. Uh, and a solution or anything that can help and support you guys 132 00:12:43.120 --> 00:12:55.840 for this week. Sounds good. Yes. Um, okay. Actually, I'll start with the, the person is that is right, 133 00:12:55.840 --> 00:13:02.560 on my right side, which is you Linda. And then we go Lindsay, Lindsay, Linda's, I'm not prepared. 134 00:13:02.560 --> 00:13:08.400 Oh, it's me. You know, I was thinking, I said, I'm, I'm trying to think of what question I 135 00:13:08.400 --> 00:13:13.920 has said, because I'm not going to let this time go to waste. We've got you collide. So we're not 136 00:13:13.920 --> 00:13:19.440 going to let this go to waste. Okay. So what I will say is, like I said, I started the Instagram 137 00:13:19.440 --> 00:13:26.400 channel. I don't know that I had a plan and I started because it took me so long to start it. 138 00:13:26.400 --> 00:13:32.560 And I said, let me just, you know, say done is better than perfect. So I, I started this channel 139 00:13:32.560 --> 00:13:38.000 probably a week, a week and a half ago, and there's absolutely nothing on it. So I, I really need a 140 00:13:38.000 --> 00:13:46.000 jumpstart plan. Like how do I go forward with it? I think I got, um, I attached this to another 141 00:13:46.000 --> 00:13:52.160 business that we had, we had launched a product on Amazon and it was, uh, it didn't really sell. 142 00:13:52.160 --> 00:13:59.280 So I sort of attached this Instagram page to that particular business, whereas ultimately, 143 00:13:59.280 --> 00:14:07.760 the end result would be that I would sell, um, home decor that had to do with handwriting. 144 00:14:07.760 --> 00:14:15.440 I spoke to Danielle and she had pointed out some, another creator that had done that. And I said, 145 00:14:15.440 --> 00:14:19.680 oh, that's a great idea. And I saw some of her things and, you know, and I think that I could 146 00:14:19.680 --> 00:14:26.560 do something along that line. So my, the process I'm going through is to figure out, okay, so now 147 00:14:26.560 --> 00:14:36.080 that I have this channel, what's next? So what do you have any jumping off ideas or thoughts about 148 00:14:36.080 --> 00:14:46.320 that? So since you are, you're studying fresh, I usually recommend not doing any selling in the 149 00:14:46.320 --> 00:14:50.800 beginning. Like that's the first thing. So I kind of like setting up your strategy to grow, okay, 150 00:14:50.800 --> 00:14:57.360 grow and provide value. Like that's your focus. Um, and just do that, like grow and provide value 151 00:14:57.360 --> 00:14:59.360 by sharing like reels and then also 152 00:15:06.680 --> 00:15:10.280 you to grow and get a new audience and your feed is 153 00:15:10.280 --> 00:15:15.080 essentially nurturing those audience, those people. So you 154 00:15:15.080 --> 00:15:20.480 want to keep that in the niche of your, your backhand offer, 155 00:15:20.480 --> 00:15:25.640 which is a home decor. So definitely keep leaning to like 156 00:15:25.640 --> 00:15:31.760 content related to that for sure. But focus on, especially like 157 00:15:31.760 --> 00:15:36.200 when you are starting, there are a few things that I recommend 158 00:15:36.200 --> 00:15:40.400 is like, if you start posting, don't stop, because essentially 159 00:15:40.400 --> 00:15:44.200 the algorithm rewards consistency. And consistency 160 00:15:44.200 --> 00:15:47.160 doesn't mean like posting 10 times a day, it just means like 161 00:15:47.160 --> 00:15:50.920 keeping consistent whatever pace you start, you can increase, 162 00:15:50.920 --> 00:15:53.800 you can, you can decrease a little bit, but always keep that 163 00:15:53.800 --> 00:16:00.800 consistent. Right. And so no selling, keep consistency, and 164 00:16:00.800 --> 00:16:05.160 then posting in content that is related to your backhand offer. 165 00:16:05.160 --> 00:16:10.600 That tree thing will help you quite a bit. And also what you 166 00:16:10.600 --> 00:16:13.160 gonna see struggle, like you're gonna struggle a bit is 167 00:16:13.160 --> 00:16:17.840 finding the language that works is essentially like finding your 168 00:16:17.840 --> 00:16:21.920 people. So you will see that some content, they will do pretty 169 00:16:21.920 --> 00:16:24.800 bad, some content they'll do really well. And once you find 170 00:16:24.800 --> 00:16:28.400 those that they did well, you start doing more of those, 171 00:16:28.400 --> 00:16:32.120 because that's essentially like people, they like what you're 172 00:16:32.120 --> 00:16:35.760 posting, they like that type of language. So I'll give you one 173 00:16:35.760 --> 00:16:40.000 example. There's this huge page called like five minutes craft 174 00:16:40.000 --> 00:16:42.720 and whenever they say like five minutes craft, like there are a 175 00:16:42.720 --> 00:16:44.320 lot of people that are gonna love it, they're a lot of people 176 00:16:44.320 --> 00:16:47.440 that are gonna hate it. But that's their brand and that's what 177 00:16:47.440 --> 00:16:50.320 they do. And they will attract people or they'll push people 178 00:16:50.320 --> 00:16:54.160 away. You like when you start creating your content, you're 179 00:16:54.160 --> 00:16:57.200 gonna be able to attract people that likes that type of thing. 180 00:16:57.200 --> 00:17:00.520 So you keep always pushing that type of content. And it would be 181 00:17:00.520 --> 00:17:04.440 clear to you because you'll let's say one week, two weeks out, 182 00:17:04.440 --> 00:17:08.079 you'll start seeing what is the average and of views that you 183 00:17:08.079 --> 00:17:12.599 are getting and usually it's gonna be like 50, 30, 100, 1000. And 184 00:17:12.599 --> 00:17:16.119 then you see one that got like maybe 5000, then you know that 185 00:17:16.119 --> 00:17:19.480 that content did really well, you want to create more of those 186 00:17:19.480 --> 00:17:25.760 type of content from that. And then if you're comfortable with 187 00:17:25.760 --> 00:17:30.200 like putting yourself out there, like sharing your face, I think 188 00:17:30.200 --> 00:17:33.320 that helps as well create that connection between you and your 189 00:17:33.320 --> 00:17:37.840 audience. That also becomes a little bit easier when you when 190 00:17:37.840 --> 00:17:40.960 you're gonna attach a product to your brand, because people buy 191 00:17:40.960 --> 00:17:44.000 from people and then it doesn't mean that if you don't put your 192 00:17:44.000 --> 00:17:46.400 face out there, you're not gonna sell anything at all. It's not 193 00:17:46.400 --> 00:17:51.440 the case, but it is easier. If you do so. Yeah, okay, that's 194 00:17:51.440 --> 00:17:56.880 that's another hurdle I have to get over it or the mountain is 195 00:17:56.880 --> 00:18:01.640 coming down. But I wasn't I don't I hadn't even shown my face on 196 00:18:01.640 --> 00:18:05.480 rainmakers for a very, very long time. So even this me being 197 00:18:05.480 --> 00:18:09.080 on camera is is fairly considering how long I've been in 198 00:18:09.080 --> 00:18:15.960 rain. Well, I have some good news because AI is getting so 199 00:18:15.960 --> 00:18:19.680 advanced right now, you can literally create someone to 200 00:18:19.680 --> 00:18:23.600 represent that brand that essentially doesn't even exist 201 00:18:23.600 --> 00:18:29.800 or or you can also choose to not attach any image like a person 202 00:18:29.800 --> 00:18:32.760 to your brand. And that's fine. Like, I only showed myself on a 203 00:18:32.760 --> 00:18:35.920 stopable when I hit one million followers. And by then I had 204 00:18:35.920 --> 00:18:40.520 like made multiple six figures, I think at that point. So it's 205 00:18:40.520 --> 00:18:44.320 completely okay. If you if you grow the brand without showing 206 00:18:44.320 --> 00:18:47.960 your face to, right? Okay, the other thing is, can you take a 207 00:18:47.960 --> 00:18:52.440 look at my page and tell me what you think about the logo and 208 00:18:52.440 --> 00:18:57.360 the, I guess the profile picture is called? Yes, let's do it 209 00:18:57.360 --> 00:19:01.560 like this. I will save this one for after the we go over the 210 00:19:01.560 --> 00:19:04.040 round. Okay, because I'm afraid we're not going to have enough 211 00:19:04.040 --> 00:19:07.280 time to go over one. But I will I will keep that in the chat 212 00:19:07.280 --> 00:19:09.840 so I don't forget. Okay, all right. And if we don't get to it, 213 00:19:09.840 --> 00:19:14.440 don't worry. We'll do it another time. I'm gonna call we have a 214 00:19:14.440 --> 00:19:18.960 call tomorrow as well. The launch and post launch. I can do 215 00:19:18.960 --> 00:19:22.440 that tomorrow too. If we don't have time. That's fine. Thank 216 00:19:22.440 --> 00:19:28.840 you. Thank you. I'll drop the list here. So we can we can 217 00:19:28.840 --> 00:19:34.720 follow that. Let's see. I'm just following like what zoom is 218 00:19:34.720 --> 00:19:44.440 short and minute address. Okay, so I am pivoting to focus on just 219 00:19:44.440 --> 00:19:47.120 the stuff we're working on in the business accelerator course. 220 00:19:47.120 --> 00:19:59.080 And in that I I basically have a lead magnet and I have like a 221 00:20:03.960 --> 00:20:07.300 there's something that I have a value to offer people to keep 222 00:20:07.300 --> 00:20:16.560 going or if I if this just is not for me. Um, so yeah, I ran 223 00:20:16.560 --> 00:20:20.880 an ad on Facebook for a free guide that I created. And I 224 00:20:20.880 --> 00:20:26.400 had a 49.5% opt in rate for my free guide. So to me, that 225 00:20:26.400 --> 00:20:29.400 says that there there is an audience there for it. And I 226 00:20:29.400 --> 00:20:35.760 only ran it for like 10 days and got 55 leads. Um, so I feel 227 00:20:35.760 --> 00:20:40.160 like the next step is to like attach money to it and see if 228 00:20:40.160 --> 00:20:42.240 people will pay for what I'm offering. 229 00:20:42.240 --> 00:20:47.880 45% conversion rate is pretty good. Like really good. 230 00:20:47.880 --> 00:20:52.920 But it's free. It's still it's still good. Like it's still 231 00:20:52.920 --> 00:20:58.360 good. Um, because like, when we do the math, essentially, like, 232 00:20:58.880 --> 00:21:02.200 you want to aim for like for a free freebie. So like between 233 00:21:02.200 --> 00:21:06.400 30 to 50. So like 40, 45 is great. Um, 234 00:21:06.400 --> 00:21:16.680 can I give you a recommendation and it's a book? Okay. I know I 235 00:21:16.680 --> 00:21:19.040 know you have you have a lot of stuff. But based on what you 236 00:21:19.040 --> 00:21:23.200 say, like, um, I don't know if I can provide some value. I think 237 00:21:23.200 --> 00:21:26.240 that was something around this line that you shared. And I 238 00:21:26.240 --> 00:21:30.840 read a book that really changed the game for me. It came to a 239 00:21:30.840 --> 00:21:33.600 point that I'm like, Oh, I have way too many ideas now. Like, 240 00:21:33.600 --> 00:21:37.640 what do I sell? What do I choose? And that was, it's called, I 241 00:21:37.640 --> 00:21:40.280 don't know if you ever read it, but it's called expert secrets 242 00:21:40.280 --> 00:21:44.600 from Russell Brunson. And the promise of that book is 243 00:21:44.600 --> 00:21:48.480 essentially like to turn your idea into an offer, like getting 244 00:21:48.480 --> 00:21:52.200 ideas and your talents as as an offer, essentially like a 245 00:21:52.200 --> 00:21:55.840 product that you can sell. And the good thing is like, you're 246 00:21:55.840 --> 00:21:58.720 going to start understanding not only that, but also the 247 00:21:58.720 --> 00:22:04.440 strategies behind it, like a versus like a webinar. What 248 00:22:04.440 --> 00:22:08.000 happens when you create an offer that evolves a webinar or a 249 00:22:08.000 --> 00:22:10.520 lead magnet, like all of this stuff that we're teaching you 250 00:22:10.520 --> 00:22:15.240 guys. Let me see if I can find it here real quick. And it's 251 00:22:15.240 --> 00:22:21.680 super easy to digest. You're gonna, uh, no, it's not here. I 252 00:22:21.680 --> 00:22:25.280 don't know where it is. I would share like some part of it 253 00:22:25.280 --> 00:22:29.880 because it's pretty good. But I definitely recommend reading 254 00:22:29.880 --> 00:22:35.680 that book, I think is gonna open your mind quite a bit for ideas 255 00:22:35.680 --> 00:22:40.360 and what you could sell. And in the meantime, we try to work on 256 00:22:40.360 --> 00:22:44.480 this current offer, like, there is a good demand for like 45% 257 00:22:44.480 --> 00:22:49.040 conversion rate is great. So it's more like, how can we, can 258 00:22:49.040 --> 00:22:53.280 we work on this one? So you can make our why. And then maybe 259 00:22:53.280 --> 00:22:55.040 you're gonna like this one or maybe you're gonna find other 260 00:22:55.040 --> 00:22:58.400 ideas to sell as well. Um, yeah. 261 00:22:58.400 --> 00:23:04.040 Can I, can I chime in? Lindsay, when you say, you know, I don't 262 00:23:04.040 --> 00:23:07.120 know if this is for me, are you talking about having a 263 00:23:07.120 --> 00:23:09.040 business or this offer? 264 00:23:09.040 --> 00:23:11.680 Um, having a business. 265 00:23:11.680 --> 00:23:14.880 Okay. That's what I thought. That's what it's based on our 266 00:23:14.880 --> 00:23:18.880 conversations that we've had so far. I think my encouragement 267 00:23:18.880 --> 00:23:23.680 to you is ultimately it's at it's a decision. How many business 268 00:23:23.680 --> 00:23:30.640 anything in life is a decision? Um, and if you're looking for 269 00:23:30.640 --> 00:23:34.080 signs, you're always going to see the signs to not do 270 00:23:34.080 --> 00:23:40.880 something. 100%. Rarely will you see more signs to like do 271 00:23:40.880 --> 00:23:45.800 something than to not because we have so much that that thinking 272 00:23:45.800 --> 00:23:49.240 that way of operating is coming from a lot of fear and doubt and 273 00:23:49.240 --> 00:23:54.360 just uncertainty, maybe lack of direction, all of that. Um, and 274 00:23:54.360 --> 00:23:57.320 so you're going to be seeing a lot of signs to not do things. I 275 00:23:57.320 --> 00:24:01.160 love what you did though with your physical products. You're 276 00:24:01.160 --> 00:24:04.120 like, let me just go dig into the numbers there. Is that a 277 00:24:04.120 --> 00:24:08.600 viable option? No. Cool. Clarity. Great. Let's go. But as 278 00:24:08.600 --> 00:24:12.920 far as having a business, it's a decision. It is, is this 279 00:24:12.920 --> 00:24:17.960 something that is in you and it's a desire you have to serve 280 00:24:17.960 --> 00:24:22.360 whatever purposes, whatever goals and dreams. Um, and if that's 281 00:24:22.360 --> 00:24:26.120 the case, then you've got to be sold out on the yes of that and 282 00:24:26.120 --> 00:24:30.440 then the vehicle can be your infinite possibilities of what 283 00:24:30.440 --> 00:24:32.440 the vehicle could be, what your business could be, what your 284 00:24:32.440 --> 00:24:37.160 offer could be. Um, whatever your services and, you know, so I 285 00:24:37.160 --> 00:24:43.720 would dig into also just, why are you questioning, you know, if 286 00:24:43.720 --> 00:24:47.240 you want to business? No, I bet it's a bad thing. I've, I've had 287 00:24:47.240 --> 00:24:50.600 that own, I've had my own, like, because sometimes it's hard, 288 00:24:50.600 --> 00:24:53.320 you know, like, man, this is hard. Why am I, why am I choosing this 289 00:24:53.320 --> 00:24:56.600 for myself? Guys, like, why are we putting ourselves through this? 290 00:24:56.600 --> 00:24:59.960 But it's something I can't ignore. I cannot ignore it. 291 00:25:07.680 --> 00:25:12.160 And I think everyone has that something that bubbles up in them that you just come back 292 00:25:12.160 --> 00:25:14.080 around, comes back around. 293 00:25:14.080 --> 00:25:22.320 So just maybe like take time to think about that in journal, and I like youth's recommendation 294 00:25:22.320 --> 00:25:26.560 for expert secrets, because it will also open up the door possibilities. 295 00:25:26.560 --> 00:25:29.600 And you start realizing, man, there's a lot out there. 296 00:25:29.600 --> 00:25:36.840 We just have it you, I, we usually have it tacked into all the possibilities out there, 297 00:25:36.840 --> 00:25:42.480 and found maybe what is resonating with us in terms of what the vehicle for the business 298 00:25:42.480 --> 00:25:44.480 is, if that makes sense. 299 00:25:44.480 --> 00:25:50.880 Yeah, and then the trajectory of my personal thing was, you know, starting with a done-for-you 300 00:25:50.880 --> 00:25:55.600 product that didn't resonate with me, and then kind of pivoting and turning that into 301 00:25:55.600 --> 00:26:00.160 something that felt more authentic to me. 302 00:26:00.160 --> 00:26:07.440 And then doing the business accelerator, like I really tapped into the part of me that loves 303 00:26:07.440 --> 00:26:09.680 to help moms. 304 00:26:09.680 --> 00:26:12.160 And I think that's what's resonating on Facebook. 305 00:26:12.160 --> 00:26:17.440 So it's digging into that and trying to figure out what I can offer in that space. 306 00:26:17.440 --> 00:26:18.440 Mm-hmm. 307 00:26:18.440 --> 00:26:19.440 Yeah. 308 00:26:19.440 --> 00:26:20.640 You're in a good spot. 309 00:26:20.640 --> 00:26:27.360 Honestly, I think you're in this really good, like, wrestling spot of, okay, what am I doing? 310 00:26:27.360 --> 00:26:32.480 It can just feel really hard because it's maybe not moving as fast as we wanted or thought 311 00:26:32.480 --> 00:26:34.020 it would. 312 00:26:34.020 --> 00:26:39.960 But if you continue to wrestle with all of that in you, you will get to the next step. 313 00:26:39.960 --> 00:26:41.440 You'll get to the next thing. 314 00:26:41.440 --> 00:26:47.120 Just, I guess my encouragement is don't stop wrestling with, okay, what do I want? 315 00:26:47.120 --> 00:26:53.920 What am I meant to do, like, what is this that's in me in discovering that? 316 00:26:53.920 --> 00:26:57.560 Yeah, I totally agree. 317 00:26:57.560 --> 00:27:02.840 Thank you for sharing, Gabi. 318 00:27:02.840 --> 00:27:06.880 That's all I have. 319 00:27:06.880 --> 00:27:07.880 Thank you. 320 00:27:07.880 --> 00:27:08.880 Thank you for sharing this. 321 00:27:08.880 --> 00:27:14.000 I think, like, those conversations are important, and also, we are in, like, many of us here 322 00:27:14.000 --> 00:27:28.760 in different apps and, like, different, how can I say, I don't want to say different levels, 323 00:27:28.760 --> 00:27:31.240 but, like, different journeys, right? 324 00:27:31.240 --> 00:27:34.920 So we can all, like, learn with each other, like, maybe you pass through some stuff that 325 00:27:34.920 --> 00:27:38.920 I have never gone through, and I may have passed through some stuff, let's say, with 326 00:27:38.920 --> 00:27:43.560 marketing that you have never gone through, and we support each other. 327 00:27:43.560 --> 00:27:50.160 So I also want to, like, second world, Gabi says, which is, like, I think that phase is 328 00:27:50.160 --> 00:27:56.640 so important, because when you start questioning, like, do I want to do this, or, like, I should 329 00:27:56.640 --> 00:28:01.800 do something different, or, like, this might not be something fun for me, or, like, as 330 00:28:01.800 --> 00:28:06.440 far as, like, your offer, and what do you want to do, and the impact, the more clarity 331 00:28:06.440 --> 00:28:10.600 you're going to have, and so I want to work with this type of month that they do this, 332 00:28:10.600 --> 00:28:15.560 and they stand for this, and you start getting more clarity, and now I start, start asking 333 00:28:15.560 --> 00:28:21.640 and say, okay, now I know this audience I want to work with, how can I serve them best? 334 00:28:21.640 --> 00:28:27.600 What is the one thing that they need that will shift the game for that? 335 00:28:27.600 --> 00:28:32.240 So I think it's a good place to be in, as Gabi said, it's also painful. 336 00:28:32.240 --> 00:28:39.160 I know that, because we have that desire to serve and not know exactly how. 337 00:28:39.160 --> 00:28:45.760 Hopefully, we can walk you through that and help you find that path as well. 338 00:28:45.760 --> 00:28:46.760 Cool. 339 00:28:46.760 --> 00:28:49.560 Thank you for sharing. 340 00:28:49.560 --> 00:28:51.560 Lisa? 341 00:28:51.560 --> 00:28:55.960 Hey, how's it going? 342 00:28:55.960 --> 00:28:56.960 Hello. 343 00:28:56.960 --> 00:28:57.960 Hello. 344 00:28:57.960 --> 00:29:07.040 So, right now, I am struggling through still getting everything with TikTok set up. 345 00:29:07.040 --> 00:29:12.400 It was like its own monster of layers, you know, just kind of like going through brand 346 00:29:12.400 --> 00:29:18.720 registry again, and in the meantime though, I did pause my Instagram check that was doing 347 00:29:18.720 --> 00:29:25.760 all my content, and just because my Shopify wasn't converting, so I was like, I, there's 348 00:29:25.760 --> 00:29:29.600 no point in spending money on you if all this stuff isn't set up. 349 00:29:29.600 --> 00:29:35.240 And I did quite a big dive into everything, just trying to tweak it. 350 00:29:35.240 --> 00:29:45.280 So I think you looked at my Instagram a while ago and gave me some inputs, but I guess my 351 00:29:45.280 --> 00:29:53.080 question would be like, what is your recommendation to kind of keep this mess going since I haven't 352 00:29:53.080 --> 00:29:56.120 touched it in like six months? 353 00:29:56.120 --> 00:29:59.980 And then just like I have, you know, the functionality. 354 00:30:07.040 --> 00:30:14.880 if you click on the stand it takes you to the product page on my Shopify so I don't know just 355 00:30:14.880 --> 00:30:25.120 if you had anything back with that I would love it. Awesome could you try refreshing the page because 356 00:30:25.120 --> 00:30:31.200 I feel like a lot of some of the some of the content when I did not load. 357 00:30:31.200 --> 00:30:40.240 And then can I give you control? Oh yeah there we have it. I can see now. Actually 358 00:30:40.240 --> 00:30:46.640 let me share my screen. Yeah you can share your screen. 359 00:30:50.960 --> 00:30:56.400 Yeah because as just my Shopify wasn't converting and I was like okay I need to just kind of like 360 00:30:56.400 --> 00:31:03.440 dig into the tech and before I keep spending money on ads. 361 00:31:03.440 --> 00:31:13.440 How much so before I give you my feedback how much time you want to put into this? 362 00:31:15.280 --> 00:31:23.680 I don't know. Okay that's okay. My thing is my work windows are rather limited like I don't 363 00:31:23.680 --> 00:31:31.920 have like huge chunks of time so it would be I'm totally open to outsourcing if it's like 364 00:31:31.920 --> 00:31:37.760 not if it's something where it's not going to take me as much time to explain to them what to do 365 00:31:37.760 --> 00:31:47.440 as it would be to do it myself. But that would be ideal actually because the girl that was doing 366 00:31:47.440 --> 00:31:51.440 my social media the last couple months like nothing was converting she didn't you know Shopify 367 00:31:51.440 --> 00:31:57.200 at all so it was just kind of like we were having this you know kind of disconnects on those levels. 368 00:31:57.200 --> 00:32:03.200 And this was like the only people liking this stuff was my mom 369 00:32:03.920 --> 00:32:11.520 and my mother-in-law so like here she was trying to post some like proven viral content 370 00:32:11.520 --> 00:32:15.120 but no no love. 371 00:32:15.120 --> 00:32:29.760 Yeah I can't say like I didn't really love just stuff she was doing it just I was just loved that 372 00:32:29.760 --> 00:32:37.680 I wasn't doing it that was. Yeah yeah I get it I get it totally. And at the point now I have 373 00:32:37.680 --> 00:32:44.800 enough content I could just like repost stuff you know yeah for the sake of the algorithm. 374 00:32:44.800 --> 00:32:51.680 I think like one of the things are that I'm seeing here is like using templates that are 375 00:32:52.480 --> 00:33:01.120 not proven through for Instagram for instance. Yeah and that in itself helps with like the content 376 00:33:01.120 --> 00:33:08.400 not converting as much and what I would do you can leverage AI for that as well I would 377 00:33:08.400 --> 00:33:14.080 lean a little bit more into storytelling because I think it helps a lot like for instance you can 378 00:33:14.080 --> 00:33:19.120 start telling the story about your brand how you came up with this idea you can you can start 379 00:33:19.120 --> 00:33:25.760 connecting the story like with your story you do some freaking amazing stuff and then all of a sudden 380 00:33:25.760 --> 00:33:31.440 so attaching that like because you have like yourself is here and I think this video you might 381 00:33:31.440 --> 00:33:39.120 be talking about the yeah obviously on through the stand good book stand yeah so start like telling 382 00:33:39.120 --> 00:33:46.000 more stories about this and and maybe even clients' stories as well from people from reviews that 383 00:33:46.000 --> 00:33:52.960 you got as well so start start adding this so bringing that personality into your brand that's 384 00:33:52.960 --> 00:34:00.480 going to help and the way you can do this is for instance cover could be literally pictures of 385 00:34:00.480 --> 00:34:06.320 of you you can leverage AI for this as well because you can make it nowadays like so realistic that 386 00:34:06.320 --> 00:34:11.760 it's not going to look like AI-ish and looking weird it's going to look pretty good and professional 387 00:34:11.760 --> 00:34:18.000 and then on the slide you do that Twitter format where there is like your the logo of your brand 388 00:34:18.000 --> 00:34:24.000 and the text format I think that that's going to help what is that called exactly so I can 389 00:34:24.000 --> 00:34:30.480 record um Twitter format let me see I might have one or two posts on my page I don't see if I have 390 00:34:30.480 --> 00:34:38.400 same like this oh okay yeah I have this so cover and this would be like in the carousel so people 391 00:34:38.400 --> 00:34:43.280 are reading through it yeah go back 392 00:34:43.280 --> 00:34:53.360 I think that in itself that will help a lot because like Francis content like this they can go viral 393 00:34:53.360 --> 00:34:59.920 they could go viral but essentially like you are not attracting the the right people because 394 00:35:01.800 --> 00:35:03.480 or you're not leading them somewhere. 395 00:35:03.480 --> 00:35:04.800 - Yeah. 396 00:35:04.800 --> 00:35:06.680 - They would go to your page, 397 00:35:06.680 --> 00:35:09.640 but then it's like the whole conversion cycle 398 00:35:09.640 --> 00:35:12.320 will take so long because they just came, 399 00:35:12.320 --> 00:35:14.560 whoops, they just came from this video 400 00:35:14.560 --> 00:35:17.040 that doesn't tell much, you know? 401 00:35:17.040 --> 00:35:17.880 - Mm-hmm. 402 00:35:17.880 --> 00:35:24.800 - So it's more like making using proven templates, 403 00:35:24.800 --> 00:35:27.440 like templates that are not even, 404 00:35:27.440 --> 00:35:30.920 templates that are, what is it called, 405 00:35:30.920 --> 00:35:33.960 native to Instagram, and then adding your story, 406 00:35:33.960 --> 00:35:38.120 adding a little bit more storytelling to the product. 407 00:35:38.120 --> 00:35:39.880 I think that helps quite a bit 408 00:35:39.880 --> 00:35:42.600 creating that connection gap. 409 00:35:42.600 --> 00:35:45.160 - Yeah. 410 00:35:45.160 --> 00:35:47.920 Now, and then that's also too like, 411 00:35:47.920 --> 00:35:51.440 so I see like this whole TikTok thing is completely new to me, 412 00:35:51.440 --> 00:35:53.520 but it's always like, you'll see somebody on Instagram 413 00:35:53.520 --> 00:35:56.360 and they'll be like five times as many more followers 414 00:35:56.360 --> 00:35:58.360 on TikTok or something like that. 415 00:35:58.360 --> 00:36:01.480 And their videos on Instagram just seem to be the same stuff 416 00:36:01.480 --> 00:36:03.840 they're posting on TikTok. 417 00:36:03.840 --> 00:36:08.160 Is there some kind of like, are they just like repost, 418 00:36:08.160 --> 00:36:10.000 are they making the same reel and posting it 419 00:36:10.000 --> 00:36:12.760 in the same place or is there some kind of auto feed 420 00:36:12.760 --> 00:36:15.320 happening, you know? 421 00:36:15.320 --> 00:36:20.320 - So there are tools that you can like use their software 422 00:36:20.320 --> 00:36:24.160 and then you post everywhere, like pretty much everywhere. 423 00:36:24.160 --> 00:36:26.360 - Yeah. - There are a few of them. 424 00:36:26.360 --> 00:36:29.560 Honestly, I don't use them. 425 00:36:29.560 --> 00:36:34.000 We use it once in the Rainmaker, but we stop using, 426 00:36:34.000 --> 00:36:38.520 I usually do it manually, but right now, 427 00:36:38.520 --> 00:36:41.400 I'm not even on TikToks, I just post on Instagram. 428 00:36:41.400 --> 00:36:44.480 But when we were like posting on TikTok, Instagram, 429 00:36:44.480 --> 00:36:47.840 and YouTube, we used to, we used one of the two, 430 00:36:47.840 --> 00:36:49.920 I honestly don't remember, but if you're Google, 431 00:36:49.920 --> 00:36:52.080 you're gonna find like multiple of them. 432 00:36:52.080 --> 00:36:55.120 I believe it's probably not necessary right now 433 00:36:55.120 --> 00:36:57.360 unless you're posting a lot. 434 00:36:57.360 --> 00:36:59.680 You're posting like every day, multiple times, 435 00:36:59.680 --> 00:37:01.480 then I say I guess. 436 00:37:01.480 --> 00:37:04.280 Otherwise, they would just do it manually, 437 00:37:04.280 --> 00:37:09.280 get the content, yeah, then post them on all platforms. 438 00:37:09.280 --> 00:37:13.360 Like if you can, that means like free exposure, why not? 439 00:37:13.360 --> 00:37:14.880 - Yeah. 440 00:37:14.880 --> 00:37:17.600 Well, and I know that's more like the content TikTok likes too. 441 00:37:17.600 --> 00:37:20.240 It's like storytelling and everything, so. 442 00:37:20.240 --> 00:37:21.480 - Yeah. 443 00:37:21.480 --> 00:37:23.960 And content like this, like those videos, 444 00:37:23.960 --> 00:37:27.320 like this one that you did, you see like 4,000 views 445 00:37:27.320 --> 00:37:30.840 when we compare to the other ones, it just stands out. 446 00:37:30.840 --> 00:37:33.880 So you wanna do like more of those, more of those content. 447 00:37:33.880 --> 00:37:35.240 This one. 448 00:37:35.240 --> 00:37:37.560 - And it's just being silly with skydiving. 449 00:37:37.560 --> 00:37:42.560 - Yeah, I know, if you can connect that with the brand, 450 00:37:42.560 --> 00:37:45.880 that can go a long way, 'cause like the person 451 00:37:45.880 --> 00:37:47.760 is actually using your product. 452 00:37:47.760 --> 00:37:51.640 So like more content of those, especially like this one, 453 00:37:51.640 --> 00:37:54.880 this super own brand that really helps. 454 00:37:54.880 --> 00:37:58.640 And then what you can do is like for the content creator, 455 00:37:58.640 --> 00:38:01.120 you can say like, hey, I wanted to take this content 456 00:38:01.120 --> 00:38:05.840 and turn that into a carousel post, for instance. 457 00:38:05.840 --> 00:38:06.960 I'll give you one example. 458 00:38:06.960 --> 00:38:10.360 I created this today. 459 00:38:10.360 --> 00:38:14.840 This is an ad we didn't even test. 460 00:38:14.840 --> 00:38:16.880 We're gonna test today, giving it one sec. 461 00:38:16.880 --> 00:38:20.240 I'm just trying to find it. 462 00:38:20.240 --> 00:38:22.120 Okay, I found it. 463 00:38:22.120 --> 00:38:26.480 So, for instance, I think this should give you some ideas, 464 00:38:26.480 --> 00:38:30.560 like on your website, for instance, in hours, 465 00:38:30.560 --> 00:38:35.280 the ad, you can see it on your website. 466 00:38:35.280 --> 00:38:37.160 I'm just trying to find it. 467 00:38:37.160 --> 00:38:38.880 Okay, I found it. 468 00:38:38.880 --> 00:38:43.360 So, for instance, I think this should give you some ideas, 469 00:38:43.360 --> 00:38:46.600 like on your website, for instance, in hours, 470 00:38:46.600 --> 00:38:51.200 the AI challenge we do, we have this part of our landing page, 471 00:38:51.200 --> 00:38:52.480 our opt-in page. 472 00:38:52.480 --> 00:38:54.600 This talks about day one, you're gonna learn this. 473 00:38:54.600 --> 00:38:56.240 Day two, day three, day four. 474 00:38:56.240 --> 00:39:01.240 So I turn little like this part into an ad for our range. 475 00:39:01.240 --> 00:39:05.240 So let's say the strategy that removes you 476 00:39:05.240 --> 00:39:07.920 as the bottleneck in your business has a name. 477 00:39:07.920 --> 00:39:10.920 Three AI employees live in three days. 478 00:39:10.920 --> 00:39:13.360 So this is like I'm getting people into the challenge, 479 00:39:13.360 --> 00:39:15.360 but that could literally be posted 480 00:39:15.360 --> 00:39:16.560 as a regular content. 481 00:39:16.560 --> 00:39:17.720 This is the cover. 482 00:39:17.720 --> 00:39:19.800 And then I did a different cover as well, 483 00:39:19.800 --> 00:39:21.320 pretty much like same thing. 484 00:39:21.320 --> 00:39:23.440 But then the content is here. 485 00:39:23.440 --> 00:39:25.280 I was being in business owners right to scale 486 00:39:25.280 --> 00:39:26.120 with more effective. 487 00:39:26.120 --> 00:39:28.720 And then I educate them a little bit more here. 488 00:39:28.720 --> 00:39:32.520 And then I introduce the three day AI employees, blah, blah. 489 00:39:32.520 --> 00:39:36.320 And then I go here, day one, create your AI copywriter. 490 00:39:36.320 --> 00:39:38.680 Day two, create your AI marketing sales. 491 00:39:38.680 --> 00:39:43.400 So this was literally, I just took that from this. 492 00:39:43.400 --> 00:39:45.920 You can see like literally that 493 00:39:45.920 --> 00:39:48.240 and turn that into a content 494 00:39:48.240 --> 00:39:53.240 that we could post this on our social media, for instance. 495 00:39:53.240 --> 00:39:56.080 So leveraging content like this, 496 00:39:56.080 --> 00:39:58.800 like getting stories and then breaking them down 497 00:39:58.800 --> 00:39:59.640 that helps. 498 00:40:03.480 --> 00:40:05.680 And she will always create some things 499 00:40:05.680 --> 00:40:09.400 that are consistent with your brand. 500 00:40:09.400 --> 00:40:11.080 - Yeah, yeah. 501 00:40:11.080 --> 00:40:14.000 Awesome. 502 00:40:14.000 --> 00:40:17.680 - Thank you. 503 00:40:17.680 --> 00:40:18.600 Thank you, Lisa. 504 00:40:18.600 --> 00:40:22.280 - Melissa, is she? 505 00:40:22.280 --> 00:40:23.680 Oh, yeah, yeah, yeah, yeah. 506 00:40:23.680 --> 00:40:25.920 (laughing) 507 00:40:25.920 --> 00:40:28.480 - You're trying to do that. 508 00:40:28.480 --> 00:40:29.480 - Thank you. 509 00:40:29.480 --> 00:40:31.240 - I'm coming from a cold. 510 00:40:31.240 --> 00:40:34.480 I don't, yeah, I don't know. 511 00:40:34.480 --> 00:40:39.160 So, like I did the AI certification course 512 00:40:39.160 --> 00:40:41.760 and then I was in San Diego and they were doing, 513 00:40:41.760 --> 00:40:44.600 I don't know, one of the times you were sitting there 514 00:40:44.600 --> 00:40:45.640 and they're like, make a tool 515 00:40:45.640 --> 00:40:48.040 and suddenly just go for it and do it. 516 00:40:48.040 --> 00:40:51.440 So, so after the certification course, 517 00:40:51.440 --> 00:40:53.080 I was like, all right, let's go for this whole, 518 00:40:53.080 --> 00:40:57.080 like I jumped in the lovable, I'm like, this is so fun. 519 00:40:57.080 --> 00:40:59.840 Like I really love like learning new things. 520 00:40:59.840 --> 00:41:02.320 So I learned on like, all right, make a website. 521 00:41:02.320 --> 00:41:04.040 This isn't anything, let's do this. 522 00:41:04.040 --> 00:41:07.480 So I decided to go for it and made a website 523 00:41:07.480 --> 00:41:12.480 and said, okay, I'm gonna try to like go for this finding, 524 00:41:12.480 --> 00:41:16.880 you know, service-based businesses 525 00:41:16.880 --> 00:41:19.120 that typically are not tech savvy, 526 00:41:19.120 --> 00:41:21.560 that type of ambiance, like you say, like, 527 00:41:21.560 --> 00:41:25.480 can I, you know, they're making a business 528 00:41:25.480 --> 00:41:28.400 and building websites for them using lovable. 529 00:41:28.400 --> 00:41:32.840 So I had this website and then when I was after the coverage, 530 00:41:32.840 --> 00:41:33.960 I'm like, well, what can I do? 531 00:41:33.960 --> 00:41:36.600 Is something fun that would be like, 532 00:41:36.600 --> 00:41:40.520 I mean, I want like a final lead magnet. 533 00:41:40.520 --> 00:41:42.240 These are all words. 534 00:41:42.240 --> 00:41:44.320 I don't know that they're necessarily all like 535 00:41:44.320 --> 00:41:47.840 makes sense things in mind as to what's what, 536 00:41:47.840 --> 00:41:49.040 but I made this quiz. 537 00:41:49.040 --> 00:41:51.480 I mean, really it was lovable made the quiz, you know, 538 00:41:51.480 --> 00:41:53.400 I said, let's do something and go for it. 539 00:41:53.400 --> 00:41:55.840 And so it's this cool little quiz. 540 00:41:55.840 --> 00:42:00.280 It's just like how digital ready is your business, you know? 541 00:42:00.280 --> 00:42:02.440 And so then they answer like eight questions 542 00:42:02.440 --> 00:42:04.840 and they get like a score and then it says, 543 00:42:04.840 --> 00:42:08.040 give them some suggestions like, here's what you could do. 544 00:42:08.040 --> 00:42:10.000 And then at the end, it's always like, 545 00:42:10.000 --> 00:42:14.080 or, you know, click here and, you know, get my plan. 546 00:42:14.080 --> 00:42:18.800 And so what's different about the way it's set up right now 547 00:42:18.800 --> 00:42:23.800 is it's not set up to just grab lots of emails. 548 00:42:23.800 --> 00:42:28.440 So right now it's set up where I'm only going to get 549 00:42:28.440 --> 00:42:31.560 something if they fill out the form on my website. 550 00:42:31.560 --> 00:42:34.000 The form is like an inquiry form that says, 551 00:42:34.000 --> 00:42:35.520 this is what I am, this is my business. 552 00:42:35.520 --> 00:42:38.080 I wanna, I'm interested in the website. 553 00:42:38.080 --> 00:42:43.080 So in that sense, I haven't gotten any leads 554 00:42:43.080 --> 00:42:46.720 because, you know, like that's like what it comes. 555 00:42:46.720 --> 00:42:50.800 It's gonna, so I guess I don't know if that's a bad idea 556 00:42:50.800 --> 00:42:52.560 or a good idea, you know, it just, 557 00:42:52.560 --> 00:42:53.840 that's the way it's set up right now. 558 00:42:53.840 --> 00:42:56.680 So I thought, make it easier for the quiz 559 00:42:56.680 --> 00:42:58.720 is that you don't have to put your email in because, 560 00:42:58.720 --> 00:43:01.840 I mean, the thing that drives me the craziest, 561 00:43:01.840 --> 00:43:04.280 is the one that's like, take this quiz and I'm like, 562 00:43:04.280 --> 00:43:06.040 yeah, yeah, yeah, get through this quiz 563 00:43:06.040 --> 00:43:07.040 and I tell you all this stuff. 564 00:43:07.040 --> 00:43:09.040 It's like, all right, put in your email 565 00:43:09.040 --> 00:43:13.600 and we'll send you the results and I'm like, forget it. 566 00:43:13.600 --> 00:43:15.520 Because I just, there's so much out there. 567 00:43:15.520 --> 00:43:17.760 So my thought was just like, you know what, 568 00:43:17.760 --> 00:43:22.760 let them just take the quiz because you can get a ton of emails 569 00:43:22.760 --> 00:43:24.760 and a lot of people are like, oh, you got my email 570 00:43:24.760 --> 00:43:27.040 and they're just gonna unsubscribe because I don't want it. 571 00:43:27.040 --> 00:43:29.560 So I figure, so that was my thinking. 572 00:43:29.560 --> 00:43:32.240 So then what I did with the Facebook ad 573 00:43:32.240 --> 00:43:34.920 is I figured out how to make that quiz 574 00:43:34.920 --> 00:43:37.760 is basically like the Facebook ad. 575 00:43:37.760 --> 00:43:40.760 Like, so that's the thing that's going out there 576 00:43:40.760 --> 00:43:43.680 where people are taking the quiz 577 00:43:43.680 --> 00:43:45.960 and they're like getting to my like landing page, 578 00:43:45.960 --> 00:43:48.120 but they're not filling out before. 579 00:43:48.120 --> 00:43:51.160 So they're not like, oh yeah, I want to jump in. 580 00:43:51.160 --> 00:43:52.640 I want to get a website. 581 00:43:52.640 --> 00:43:55.400 So that's kind of like where it's at right now. 582 00:43:55.400 --> 00:43:59.080 Is that, and I also did like a, like I think I was like, 583 00:43:59.080 --> 00:44:02.240 maybe I'm like 18 people that I manually went through 584 00:44:02.240 --> 00:44:05.560 like on Google Maps or from like just keeping it local. 585 00:44:05.560 --> 00:44:07.040 Like I'm in West Michigan. 586 00:44:07.040 --> 00:44:11.320 So I just like went to local, like, and I found like, 587 00:44:11.320 --> 00:44:13.920 went through, they don't have photos and I emailed them 588 00:44:13.920 --> 00:44:15.920 and then I emailed them the quiz. 589 00:44:15.920 --> 00:44:18.360 And so I haven't done any responses from, 590 00:44:18.360 --> 00:44:20.400 but that was one of 18, you know. 591 00:44:20.400 --> 00:44:23.640 So like I get like, like right now the sample, 592 00:44:23.640 --> 00:44:27.000 so like it's very small and the Facebook ad also, 593 00:44:27.000 --> 00:44:31.440 it's limited to like just West Michigan. 594 00:44:31.440 --> 00:44:33.880 So that's just kind of where it's at right now. 595 00:44:33.880 --> 00:44:37.880 So yeah, I don't know. 596 00:44:37.880 --> 00:44:39.960 I'm not really sure like what to do now 597 00:44:39.960 --> 00:44:41.480 because I kind of think like, 598 00:44:41.480 --> 00:44:46.480 well, expand the, because I don't need to be local 599 00:44:46.480 --> 00:44:51.880 to do this work, but then I thought like being local 600 00:44:51.880 --> 00:44:54.880 might be helpful and, you know. 601 00:44:54.880 --> 00:44:57.560 So, and I haven't built a website yet. 602 00:44:57.560 --> 00:44:59.720 So I don't have like, even I thought, 603 00:45:02.300 --> 00:45:06.060 They're like, I'll go for free just so I can get some out there 604 00:45:06.060 --> 00:45:07.740 to say, look, I did this. 605 00:45:07.740 --> 00:45:09.680 See how great this is, you know, something like that. 606 00:45:09.680 --> 00:45:13.080 So that's kind of like where I'm at where I don't feel 607 00:45:13.080 --> 00:45:16.960 like I'm stalled out because I feel like I've made some progress 608 00:45:16.960 --> 00:45:19.220 in figuring things out, but I don't know. 609 00:45:19.220 --> 00:45:24.000 And like as far as like any other marketing, Instagram, you know, 610 00:45:24.000 --> 00:45:29.240 I think I had started an Instagram channel and I followed all 611 00:45:29.240 --> 00:45:33.520 those things and it worked and it was growing, but I didn't have 612 00:45:33.520 --> 00:45:38.000 any reason because that's like them very related to what Lindsay 613 00:45:38.000 --> 00:45:40.600 is saying is I have originally started, but I was going to try 614 00:45:40.600 --> 00:45:44.560 to put this, you know, sell this product, but it was kind of cool. 615 00:45:44.560 --> 00:45:46.680 But it ended up one of the only profitable. 616 00:45:46.680 --> 00:45:48.360 So I'm like, scrap that. 617 00:45:48.360 --> 00:45:50.080 What do I really want? 618 00:45:50.080 --> 00:45:52.440 What do I, you know, and that's when the brand builder, of course, 619 00:45:52.440 --> 00:45:55.400 came in and I started thinking about, I like to serve. 620 00:45:55.400 --> 00:45:57.280 I like to help people. 621 00:45:57.280 --> 00:46:01.240 I like want there to be something to do with joy and mental health 622 00:46:01.240 --> 00:46:04.360 stuff, but then I switched in and said, oh, well, let's just go 623 00:46:04.360 --> 00:46:07.480 to AI stuff because that's really exciting to me. 624 00:46:07.480 --> 00:46:10.600 But it's still service because I'm like, I really have a heart 625 00:46:10.600 --> 00:46:14.000 for like my husband is now starting his own small business. 626 00:46:14.000 --> 00:46:18.880 And I'm like, I like the idea of like helping people, like 627 00:46:18.880 --> 00:46:22.960 who they just want to get out there and help people and serve 628 00:46:22.960 --> 00:46:24.160 and make a business out of it. 629 00:46:24.160 --> 00:46:25.680 How can I help them? 630 00:46:25.680 --> 00:46:29.280 So that's kind of the, yeah, all right. 631 00:46:29.280 --> 00:46:31.080 Yeah, that's what I'm going to say. 632 00:46:31.080 --> 00:46:32.480 Oh, this is great. 633 00:46:32.480 --> 00:46:34.960 I'm going to start to cut you off because I know there's things 634 00:46:34.960 --> 00:46:37.360 we can address already before we get further in. 635 00:46:37.360 --> 00:46:42.160 So I want to know, OK, you find you go. 636 00:46:42.160 --> 00:46:44.560 No, you want to go first, Gabby? 637 00:46:44.560 --> 00:46:45.520 No, you go. 638 00:46:45.520 --> 00:46:46.760 OK, OK, OK. 639 00:46:46.760 --> 00:46:54.760 So Melissa, one thing I want to add, I will ask before saying 640 00:46:54.760 --> 00:46:57.440 is like, trust me on this one. 641 00:46:57.440 --> 00:46:59.080 Can you trust me on this one? 642 00:46:59.080 --> 00:47:04.320 OK, so I know that for you, it's like, oh, I don't want to do, 643 00:47:04.320 --> 00:47:05.280 I don't want to put the email. 644 00:47:05.280 --> 00:47:08.600 So they go to the email, they receive the email with the answers. 645 00:47:08.600 --> 00:47:09.840 And so one is for it. 646 00:47:09.840 --> 00:47:10.840 I know it's annoying. 647 00:47:10.840 --> 00:47:11.880 I know that. 648 00:47:11.880 --> 00:47:15.760 But I'll tell you, like, on, like the internet, 649 00:47:15.760 --> 00:47:18.440 it's basically like a trading point. 650 00:47:18.440 --> 00:47:20.280 Like, hey, I'm going to give you this for free. 651 00:47:20.280 --> 00:47:22.520 All I'm asking is your email. 652 00:47:22.520 --> 00:47:25.480 Like, hey, I'm giving you, like, this is so much value. 653 00:47:25.480 --> 00:47:27.200 Like, there's an information about you 654 00:47:27.200 --> 00:47:30.280 that you didn't know if you want to give me your email. 655 00:47:30.280 --> 00:47:34.320 And either you're going to collect their email first or last. 656 00:47:34.320 --> 00:47:37.120 And the reason we need to collect the email 657 00:47:37.120 --> 00:47:38.680 is based on data. 658 00:47:38.680 --> 00:47:40.880 It's not because, like, because if we-- 659 00:47:40.880 --> 00:47:43.640 like, we wouldn't do that because it's less friction as well. 660 00:47:43.640 --> 00:47:46.960 But at the end of the day, if they don't give you their email, 661 00:47:46.960 --> 00:47:49.000 number one, you cannot contact them. 662 00:47:49.000 --> 00:47:51.160 So you're basically spending money 663 00:47:51.160 --> 00:47:54.600 for people to go through something for the sake of going 664 00:47:54.600 --> 00:47:57.120 through that, and they're not going to convert. 665 00:47:57.120 --> 00:48:00.520 Because there is no way that you can call them or text them 666 00:48:00.520 --> 00:48:02.240 or email them, right? 667 00:48:02.240 --> 00:48:03.840 So you need that. 668 00:48:03.840 --> 00:48:07.520 That's basically for the engine to continue running. 669 00:48:07.520 --> 00:48:13.840 So that was-- that's the first thing. 670 00:48:13.840 --> 00:48:17.040 And hold on. 671 00:48:17.040 --> 00:48:20.520 I'd say there was something about the Facebook. 672 00:48:20.520 --> 00:48:27.600 Did you have a thought on her being, like, 673 00:48:27.600 --> 00:48:29.280 like, doing her ad locally? 674 00:48:29.280 --> 00:48:29.680 Oh, yeah. 675 00:48:29.680 --> 00:48:30.360 Yeah, yeah, yeah. 676 00:48:30.360 --> 00:48:31.520 Best, yeah. 677 00:48:31.520 --> 00:48:35.880 So essentially, the more you get, 678 00:48:35.880 --> 00:48:38.760 the more expensive the ads become. 679 00:48:38.760 --> 00:48:41.000 Because you're essentially limiting Facebook 680 00:48:41.000 --> 00:48:44.280 from reaching, like, going really broad. 681 00:48:44.280 --> 00:48:49.320 And what we usually do is we go on Facebook 682 00:48:49.320 --> 00:48:51.120 as far as targeting go. 683 00:48:51.120 --> 00:48:53.560 If we don't need to, we go really broad. 684 00:48:53.560 --> 00:48:56.600 Like, let Facebook find your people for you. 685 00:48:56.600 --> 00:48:59.240 Like, don't tell them where to find them. 686 00:48:59.240 --> 00:49:01.040 Unless, if you are, like, really local 687 00:49:01.040 --> 00:49:04.760 and you have to be local, then it's a different conversation. 688 00:49:04.760 --> 00:49:07.600 But otherwise, this means, like, your cost per lead 689 00:49:07.600 --> 00:49:10.440 is going to be so high because you are targeting 690 00:49:10.440 --> 00:49:14.200 a place that Facebook doesn't have too much people to go to. 691 00:49:14.200 --> 00:49:16.040 Yeah. 692 00:49:16.040 --> 00:49:21.080 And then, so that, keep target really open if you can. 693 00:49:21.080 --> 00:49:25.120 And then, removing that, collect their email, 694 00:49:25.120 --> 00:49:26.760 find a way to collect their email. 695 00:49:26.760 --> 00:49:28.960 Maybe what you can do is, like, instead of them, 696 00:49:28.960 --> 00:49:32.560 if this is happening, which, like, they're basically 697 00:49:32.560 --> 00:49:35.480 going through two surveys, which is the quiz 698 00:49:35.480 --> 00:49:40.000 and the survey that Facebook, they take on Facebook as well, 699 00:49:40.000 --> 00:49:42.120 remove the friction from Facebook. 700 00:49:42.120 --> 00:49:45.520 Just collect their emails, don't do any survey there, 701 00:49:45.520 --> 00:49:47.440 and then take them to the quiz. 702 00:49:47.440 --> 00:49:48.960 So that way, and then the quiz, you 703 00:49:48.960 --> 00:49:50.160 don't have to collect their emails 704 00:49:50.160 --> 00:49:52.480 because you're already collected on Facebook or vice versa. 705 00:49:52.480 --> 00:49:56.960 So you can collect at the end of the quiz as well. 706 00:49:56.960 --> 00:49:59.880 Maybe you do it through Facebook. 707 00:50:02.520 --> 00:50:06.080 But essentially, like the email is the most important thing 708 00:50:06.080 --> 00:50:06.900 that you want. 709 00:50:06.900 --> 00:50:08.520 That's like what you were paying for. 710 00:50:08.520 --> 00:50:10.440 That's essentially like your Facebook's, 711 00:50:10.440 --> 00:50:13.080 the cost per lead is essentially like cost per email 712 00:50:13.080 --> 00:50:15.840 that you were able to collect, okay. 713 00:50:15.840 --> 00:50:17.440 So try that. 714 00:50:17.440 --> 00:50:22.440 And you will see that you're gonna get a lot more leads. 715 00:50:22.440 --> 00:50:27.080 And also, one thing that I learned through my time, 716 00:50:27.080 --> 00:50:30.640 like we spent like millions on ads, 717 00:50:30.640 --> 00:50:34.320 is some things that I really like 718 00:50:34.320 --> 00:50:35.920 and I really think it should be that way. 719 00:50:35.920 --> 00:50:38.720 Sometimes the market doesn't even care. 720 00:50:38.720 --> 00:50:40.520 They don't even want that. 721 00:50:40.520 --> 00:50:42.200 So I'll give you one example sometimes, 722 00:50:42.200 --> 00:50:44.160 but I will spend hours creating one ad 723 00:50:44.160 --> 00:50:45.640 because I think it needs to be beautiful 724 00:50:45.640 --> 00:50:47.240 and it needs to look amazing. 725 00:50:47.240 --> 00:50:49.480 And then I post that comparing to an ad 726 00:50:49.480 --> 00:50:53.080 that I created in five minutes using AI even. 727 00:50:53.080 --> 00:50:56.120 And then that ad will outperform the one I spent hours. 728 00:50:56.120 --> 00:50:57.160 I'm like, I got mad. 729 00:50:57.160 --> 00:51:00.040 But now I'm like, okay, maybe I don't need to create something 730 00:51:00.040 --> 00:51:01.120 like pretty all the time. 731 00:51:01.120 --> 00:51:05.400 I can create something that is even quote unquote ugly. 732 00:51:05.400 --> 00:51:07.840 Sometimes I do think they're ugly, but it works. 733 00:51:07.840 --> 00:51:09.000 Okay. 734 00:51:09.000 --> 00:51:10.000 So. 735 00:51:10.000 --> 00:51:10.840 - Yeah. 736 00:51:10.840 --> 00:51:12.560 - It's important to follow what works, right? 737 00:51:12.560 --> 00:51:13.440 - Yeah. 738 00:51:13.440 --> 00:51:14.280 Yeah. 739 00:51:14.280 --> 00:51:15.120 - It's gonna work. 740 00:51:15.120 --> 00:51:15.960 - Exactly. 741 00:51:15.960 --> 00:51:20.200 Like that become good at like getting the feedback 742 00:51:20.200 --> 00:51:21.360 from the market. 743 00:51:21.360 --> 00:51:23.920 Like what their market is trying to tell you 744 00:51:23.920 --> 00:51:25.960 and then make adjustments on that. 745 00:51:25.960 --> 00:51:29.760 Like for instance, if your possibly it is too high, 746 00:51:29.760 --> 00:51:32.960 it was probably because you're targeting clothes 747 00:51:32.960 --> 00:51:34.840 and the leads are not coming probably 748 00:51:34.840 --> 00:51:36.760 because you were not collecting their emails. 749 00:51:36.760 --> 00:51:38.960 Open that, collect the emails. 750 00:51:38.960 --> 00:51:40.960 And then you'll see like, oh, cost is too high. 751 00:51:40.960 --> 00:51:44.760 Maybe it needs to create an ad that converts more and more. 752 00:51:44.760 --> 00:51:47.760 And that like start adjusting through that. 753 00:51:47.760 --> 00:51:51.240 But as I said at the beginning, trust me on that one, 754 00:51:51.240 --> 00:51:55.240 you will need it in order to get the engine functioning well. 755 00:51:55.240 --> 00:51:56.080 - Okay. 756 00:51:56.080 --> 00:51:56.920 - Okay. 757 00:51:56.920 --> 00:51:57.760 - No, that's great. 758 00:51:57.760 --> 00:51:58.600 That's very actionable. 759 00:51:58.600 --> 00:52:01.680 So I will adjust those two things. 760 00:52:01.680 --> 00:52:02.520 - Awesome. 761 00:52:02.520 --> 00:52:03.360 - Do it out. 762 00:52:03.360 --> 00:52:04.200 - Awesome. 763 00:52:04.200 --> 00:52:05.360 - Thank you. 764 00:52:05.360 --> 00:52:06.200 - Great. 765 00:52:06.200 --> 00:52:07.040 Thank you. 766 00:52:07.040 --> 00:52:09.320 And Garimah. 767 00:52:09.320 --> 00:52:10.800 Hello. 768 00:52:10.800 --> 00:52:13.040 - Hey, glad to see you. 769 00:52:13.040 --> 00:52:17.280 So I'm gonna be on your calls for March. 770 00:52:17.280 --> 00:52:21.560 Aloha, because I'm planning to launch my final finally. 771 00:52:21.560 --> 00:52:22.880 March is the month. 772 00:52:22.880 --> 00:52:23.720 - Yes, awesome. 773 00:52:23.720 --> 00:52:24.560 - March is the month. 774 00:52:24.560 --> 00:52:26.000 - You can march on the final. 775 00:52:26.000 --> 00:52:27.280 - March is the best one. 776 00:52:27.280 --> 00:52:31.480 - So basically I place my bulk order. 777 00:52:31.480 --> 00:52:35.960 So on Amazon side, now I am like aligned with my inventory 778 00:52:35.960 --> 00:52:37.480 and all that kind of stuff. 779 00:52:37.480 --> 00:52:42.080 Now my focus is focused on my final. 780 00:52:42.080 --> 00:52:44.120 I showed you, I have all the pieces. 781 00:52:44.120 --> 00:52:46.560 I have all the pieces I have. 782 00:52:46.560 --> 00:52:49.440 Like I was showing you, the final is ready. 783 00:52:49.440 --> 00:52:53.520 So and then I have, I showed you that I have the creatives 784 00:52:53.520 --> 00:52:54.360 as well. 785 00:52:54.360 --> 00:52:55.400 It did an AI image. 786 00:52:55.400 --> 00:52:56.840 You said it's good. 787 00:52:56.840 --> 00:53:01.320 Now just that I need to go and figure it out 788 00:53:01.320 --> 00:53:04.560 and just to put things together and test it out. 789 00:53:04.560 --> 00:53:07.440 So for now, what I'm doing is on my Instagram, 790 00:53:07.440 --> 00:53:11.480 I'm just trying to sometimes post about mental load 791 00:53:11.480 --> 00:53:14.480 or time saving aspects of, you know, 792 00:53:14.480 --> 00:53:17.120 just to getting my audience warm up a little bit 793 00:53:17.120 --> 00:53:20.120 about this app that is gonna be launched, 794 00:53:20.120 --> 00:53:21.920 which is I'm giving them for free, right? 795 00:53:21.920 --> 00:53:24.040 The shared GPT, custom GPT. 796 00:53:24.040 --> 00:53:28.560 So I'm not, not getting a lot of like people getting, 797 00:53:28.560 --> 00:53:30.360 like right now it's just like they go, 798 00:53:30.360 --> 00:53:32.040 they look at it, nobody comments 799 00:53:32.040 --> 00:53:35.600 because I am also giving them, I create an automation 800 00:53:35.600 --> 00:53:40.600 where if they post a comment like a health, for example, 801 00:53:40.600 --> 00:53:44.960 help, so then that would give them the link to my panel 802 00:53:44.960 --> 00:53:46.680 and they can go into it. 803 00:53:46.680 --> 00:53:48.800 They are not responding, they are not commenting it. 804 00:53:48.800 --> 00:53:50.480 They're just going through this liking, 805 00:53:50.480 --> 00:53:54.080 they're giving a thumbs up, but nobody's leaving a comment yet. 806 00:53:54.080 --> 00:53:58.560 So I'm hoping that meta as my question to you would be 807 00:53:58.560 --> 00:54:00.200 or the strategy if you wanted to, 808 00:54:00.200 --> 00:54:02.200 how much budget to begin with, 809 00:54:02.200 --> 00:54:06.360 I should set aside for this March madness 810 00:54:06.360 --> 00:54:11.360 for the March launch so that I am a little realistic as well 811 00:54:11.360 --> 00:54:14.360 and I'm thinking to launch it two ways. 812 00:54:14.360 --> 00:54:19.040 Like one form will be on Facebook, created on Facebook 813 00:54:19.040 --> 00:54:22.480 and then directing them to my thank you page. 814 00:54:22.480 --> 00:54:26.960 And the second approach would be the form is already 815 00:54:26.960 --> 00:54:31.680 in rain flow and I'll be testing both the ways, 816 00:54:31.680 --> 00:54:36.400 like is the form created within Facebook 817 00:54:36.400 --> 00:54:38.480 and then attaching a thank you page. 818 00:54:38.480 --> 00:54:42.120 And the other is the whole funnel is directly attached 819 00:54:42.120 --> 00:54:45.440 to the Facebook and the form lives in rain flow itself. 820 00:54:45.440 --> 00:54:47.560 So I'm going to test both the approach. 821 00:54:47.560 --> 00:54:52.560 So I just want to know you are our guru on this, 822 00:54:52.560 --> 00:54:57.560 how much I should try to keep aside for this project. 823 00:54:57.560 --> 00:54:59.560 project. 824 00:55:08.400 --> 00:55:16.480 week and by conversion, I mean 50 links, right? Okay. Per week, so Facebook learns when you launch 825 00:55:16.480 --> 00:55:23.520 ads, there's a learning phase. And for for meta as to get off the learning phase, you need 50 826 00:55:23.520 --> 00:55:32.000 events, 50 leads or depending on the objective, like the goal of your your campaign, 50 of those. 827 00:55:32.000 --> 00:55:41.360 So 50 leads, essentially, it depends on honestly, as far as like budget goes, I'm always like, 828 00:55:41.360 --> 00:55:47.120 as much as you can spend, because this means like you learn faster. But also, we got to be 829 00:55:47.120 --> 00:55:54.480 conscious to like, how much can I actually look into this? I'll say it really depends. It could be 830 00:55:54.480 --> 00:56:02.320 like $20 a day, it could be 50, it could be 100, it really depends how much you you have a side, 831 00:56:02.320 --> 00:56:12.240 like for for this. But I would regardless, start small. That could be start with $20 a day, $25 a 832 00:56:12.240 --> 00:56:21.600 day, maybe less if you can't, because at the especially like first few days, you're going to learn so 833 00:56:21.600 --> 00:56:25.520 much when you're running, because you're going to see like cost per lead, you're going to see click 834 00:56:25.520 --> 00:56:33.680 through rate, and you make adjustments on those as you get more data, you know. So start small, 835 00:56:33.680 --> 00:56:39.280 and then cost is looking good, plate rate is looking good, increase the budget, and then 836 00:56:39.280 --> 00:56:45.360 still looking good, increase the budget again, because you're going to be optimizing your ads, 837 00:56:45.360 --> 00:56:50.080 but also you're going to be checking your funnel, how's your funnel doing? Maybe you need to change 838 00:56:50.080 --> 00:56:54.560 the hook on your funnel to align better with the ad, right? And this is like the part that I like 839 00:56:54.560 --> 00:57:01.040 most, like Stephen and I are doing this like every day on our funneling ads, it can be fun. So 840 00:57:04.160 --> 00:57:15.280 think of a budget that you're going to pay to learn the process, but yeah, you don't have to start 841 00:57:15.280 --> 00:57:21.760 like $500 a day, you know, because that's like when we are scaling already the campaign, but yeah. 842 00:57:21.760 --> 00:57:29.600 Okay, so realistically, $20 maybe, right? That is a good like just a starting point, 843 00:57:29.600 --> 00:57:35.920 $15 to $20 to start. Okay. All right, I'll pick your brain more. Thanks. 844 00:57:35.920 --> 00:57:44.560 Thank you. Sounds good. I'll be on tomorrow as well. Okay, thanks. Cool. Guys, thank you so much, 845 00:57:44.560 --> 00:57:51.040 and Linda, I did not forget, we can review your your page tomorrow, okay? If you join tomorrow. 846 00:57:51.040 --> 00:57:52.320 That's fine. Awesome. Thank you. 847 00:57:54.080 --> 00:58:01.120 Guys, thank you so much. I will. I'll see you on the next one. Bye, bye.