WEBVTT

1
00:00:00.000 --> 00:00:14.320
Let's take it back before I launch Posture in 2020, because we have to break the unbelief

2
00:00:14.320 --> 00:00:18.360
I think some people have when they see people that have large-scale followings, whether

3
00:00:18.360 --> 00:00:23.680
that's in-person ministry, online ministry, is it just happened for that person.

4
00:00:23.680 --> 00:00:28.200
One day they woke up, they started sharing their message, and it just grew.

5
00:00:28.200 --> 00:00:29.440
How great are they?

6
00:00:29.440 --> 00:00:36.400
And the truth is, it's never suddenly.

7
00:00:36.400 --> 00:00:38.120
And it wasn't suddenly for me either.

8
00:00:38.120 --> 00:00:42.520
So how it started as far as online goes, when it came to me and the message that was stirring

9
00:00:42.520 --> 00:00:46.860
in my heart, is I tried a lot of things for a lot of years.

10
00:00:46.860 --> 00:00:48.600
How many people have tried things before?

11
00:00:48.600 --> 00:00:50.200
We've tried to get the message out there.

12
00:00:50.200 --> 00:00:53.880
Maybe you've tried to do blogging, you've tried to launch a podcast.

13
00:00:53.880 --> 00:00:57.880
Let me know in the comments, hey, I've tried some things, and I would like to bring up

14
00:00:58.880 --> 00:01:00.520
tried books, tried to write books.

15
00:01:00.520 --> 00:01:05.280
Guys, I have so many unwritten books in my Word documents right now.

16
00:01:05.280 --> 00:01:09.680
So in 2017, this is when I launched my first podcast, and I thought, you know what?

17
00:01:09.680 --> 00:01:11.080
I'm going to talk about leadership.

18
00:01:11.080 --> 00:01:13.560
I was in the leadership education space.

19
00:01:13.560 --> 00:01:16.040
I was like, this is what I like to talk about.

20
00:01:16.040 --> 00:01:21.240
I think I launched two episodes before I decided, well, this isn't for me, because I think my

21
00:01:21.240 --> 00:01:27.680
mom and Bruce and maybe a few other people shared it, liked it, but it didn't go anywhere.

22
00:01:27.680 --> 00:01:28.680
So I gave up on it.

23
00:01:28.680 --> 00:01:30.840
How about those hashtag family shares?

24
00:01:30.840 --> 00:01:31.840
Family shares.

25
00:01:31.840 --> 00:01:36.400
My family is so supportive of me, but it just wasn't enough to keep me motivated and keep

26
00:01:36.400 --> 00:01:38.000
me consistent.

27
00:01:38.000 --> 00:01:40.720
So I see people said, oh, Kathy said I tried blogging.

28
00:01:40.720 --> 00:01:41.720
Me too.

29
00:01:41.720 --> 00:01:42.720
Not one blog.

30
00:01:42.720 --> 00:01:43.720
Here's a blog.

31
00:01:43.720 --> 00:01:44.720
Two blogs.

32
00:01:44.720 --> 00:01:45.720
Two blogs.

33
00:01:45.720 --> 00:01:46.720
Yeah.

34
00:01:46.720 --> 00:01:51.320
I was in my 20s, and I'm like, I'm going to talk about people who are doing an amazing

35
00:01:51.320 --> 00:01:52.320
thing in their 20s.

36
00:01:52.320 --> 00:01:57.040
So it was kind of like this journalistic style blog, and I was doing it with my friend Amelia,

37
00:01:57.400 --> 00:01:58.400
and it was fun.

38
00:01:58.400 --> 00:01:59.920
But then Amelia started law school.

39
00:01:59.920 --> 00:02:02.280
I got married, started my own career.

40
00:02:02.280 --> 00:02:03.280
Life got busy.

41
00:02:03.280 --> 00:02:04.280
It kind of fizzled out.

42
00:02:04.280 --> 00:02:06.760
A couple of years later, another blog.

43
00:02:06.760 --> 00:02:10.840
Hey, I'm going to talk about our home remodel, and I'm going to talk about lifestyle.

44
00:02:10.840 --> 00:02:12.440
And again, it fizzled out.

45
00:02:12.440 --> 00:02:13.840
It just didn't go anywhere.

46
00:02:13.840 --> 00:02:14.840
Xavier said...

47
00:02:14.840 --> 00:02:15.840
He has three blogs.

48
00:02:15.840 --> 00:02:16.840
He has three blogs.

49
00:02:16.840 --> 00:02:17.840
Yeah.

50
00:02:17.840 --> 00:02:22.920
Or also just reach out as a support group to any of our domain hoarders that are out

51
00:02:22.920 --> 00:02:23.920
there.

52
00:02:23.920 --> 00:02:24.920
How many people...

53
00:02:24.920 --> 00:02:25.920
You had website ideas.

54
00:02:25.920 --> 00:02:26.920
Yeah.

55
00:02:27.000 --> 00:02:30.000
If you have this one domain, then people will show up.

56
00:02:30.000 --> 00:02:31.000
It's meant to be.

57
00:02:31.000 --> 00:02:32.000
People will just show up.

58
00:02:32.000 --> 00:02:35.760
And we got 20sblog.com, and we just thought that was the coolest domain ever.

59
00:02:35.760 --> 00:02:36.760
How many domains do you own?

60
00:02:36.760 --> 00:02:37.760
Do you know?

61
00:02:37.760 --> 00:02:38.760
I mean, there's hundreds.

62
00:02:38.760 --> 00:02:39.760
There's 400 or 500.

63
00:02:39.760 --> 00:02:40.760
He owns a lot of domains.

64
00:02:40.760 --> 00:02:43.080
Every time we get an idea, it's like, I'll just...

65
00:02:43.080 --> 00:02:45.440
In case I want this one day, we can get it.

66
00:02:45.440 --> 00:02:48.080
So what was the shift for me?

67
00:02:48.080 --> 00:02:49.080
What changed?

68
00:02:49.080 --> 00:02:50.280
And I think it wasn't this like...

69
00:02:50.280 --> 00:02:55.340
I didn't have this one angelic encounter and everything shifted, but I began to shift my

70
00:02:55.340 --> 00:02:58.620
perspective of what I was actually doing online.

71
00:02:58.620 --> 00:03:04.100
And the way that I can summarize that shift the best for you is I went from being a consumer

72
00:03:04.100 --> 00:03:05.780
to a creator.

73
00:03:05.780 --> 00:03:08.900
I would come on the online space, and I would consume.

74
00:03:08.900 --> 00:03:13.420
And I would get ideas from consuming, and I would say, oh, this is what I should be

75
00:03:13.420 --> 00:03:14.420
talking about.

76
00:03:14.420 --> 00:03:15.980
This is how I should be talking about it.

77
00:03:15.980 --> 00:03:17.860
This is what I should be addressing.

78
00:03:17.860 --> 00:03:20.300
And there wasn't any real partnership for me.

79
00:03:20.300 --> 00:03:23.540
I mean, I think that the Lord was having fun.

80
00:03:23.540 --> 00:03:28.100
It wasn't like I was disobedient or I wasn't supposed to be trying new things.

81
00:03:28.100 --> 00:03:30.020
I just wasn't engaging him in the process.

82
00:03:30.020 --> 00:03:34.220
I was just like, oh, I'm going to start a blog, and if it's meant to be, he'll put his

83
00:03:34.220 --> 00:03:36.300
smile on it, and it will go somewhere.

84
00:03:36.300 --> 00:03:38.100
That's kind of how I was approaching it.

85
00:03:38.100 --> 00:03:43.300
But really, I wasn't coming online saying, this is my mission field, and I'm going to

86
00:03:43.300 --> 00:03:50.060
come on as a creator, as an initiator, as a powerful daughter of the Most High God.

87
00:03:50.180 --> 00:03:54.900
I was just kind of coming in, and if something sparked my interest or if something sparked

88
00:03:54.900 --> 00:03:57.460
my frustration, then I would engage with it.

89
00:03:57.460 --> 00:03:58.900
I would comment with it.

90
00:03:58.900 --> 00:04:05.900
But I wasn't coming in wholeheartedly, powerfully backed by the belief that when I'm here, I'm

91
00:04:05.900 --> 00:04:10.500
partnering with the Lord and spreading the beauty of what life in Jesus Christ is all

92
00:04:10.500 --> 00:04:11.500
about.

93
00:04:11.500 --> 00:04:15.540
And that looks differently for everyone based on our testimonies and our journey with the

94
00:04:15.540 --> 00:04:19.940
Lord, but that is kind of the big shift that happened for me.

95
00:04:19.940 --> 00:04:23.260
I had to become a creator, not a consumer.

96
00:04:23.260 --> 00:04:27.980
And some of my habits had to change, too, like how I engage with social media.

97
00:04:27.980 --> 00:04:30.300
I wasn't going to come on and just scroll endlessly.

98
00:04:30.300 --> 00:04:32.820
I was going to come on mission.

99
00:04:32.820 --> 00:04:33.820
That's good.

100
00:04:33.820 --> 00:04:34.820
And that's a very different thing.

101
00:04:34.820 --> 00:04:40.380
You know, we're hearing a lot of terminology that has been the heart of our movement, and

102
00:04:40.380 --> 00:04:46.380
that is this idea of leveraging the digital landscape or leveraging being an online ministry,

103
00:04:46.380 --> 00:04:47.600
a mission field.

104
00:04:47.600 --> 00:04:51.840
And so we think about it just the same way as if you were going, being sent to Africa

105
00:04:51.840 --> 00:04:54.240
in some missions trip, right?

106
00:04:54.240 --> 00:04:55.240
Or being sent to a neighborhood.

107
00:04:55.240 --> 00:04:57.080
Yeah, you go on mission.

108
00:04:57.080 --> 00:05:00.000
You don't just kind of browse and just whatever happens, happens.

109
00:05:00.000 --> 00:05:04.960
That's that shift from going from consumer to creator, and actually showing up, and actually

110
00:05:04.960 --> 00:05:10.560
starting to shift your identity to being a creator, and saying, hey, I am one who creates,

111
00:05:10.560 --> 00:05:15.200
and contributes, and shares hope, and a message of the gospel online.

112
00:05:15.200 --> 00:05:24.160
Yeah, absolutely. So how it's going now is Posture is reaching over 100,000 people.

113
00:05:24.160 --> 00:05:26.320
And we're going to talk a little bit about that today, because we are talking about

114
00:05:26.320 --> 00:05:42.080
stadium-sized audiences. So it's really exciting that two years later, that's what's taking place.