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cool to be on this journey today with everyone. Jackie how are you doing today?

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Good, really good. It's actually 10 o'clock at night Alberta time.

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Ah yes it is isn't it? Yeah it's half an hour past my bedtime already but I was

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so excited to watch this I was sitting up watching the replay and I had eaten

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supper a little bit late so I thought I'll just I'll just stay up. Oh wild wild wild that is very

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cool. Well for those who are watching on Facebook I have got the link to the notes so you can grab

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the notes which you'll want the notes off this one the link to the notes are in the description

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of this video for those who are on Facebook so I'll just grab this I'm just dropping into the

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chat for those who are in the zoom for anyone who jumps in the zoom now or later here's the link

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this is the notes that we're going to be going through and so you can just click on that

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download it and then print it or do whatever you like with it and you've and you've got it

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sweet at least welcome good to have you with us so what we're going to be going through today

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is the principles of social media marketing and a posting schedule for you so they're hot off

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the press I've just created them and I'm really looking forward to this so Jackie why don't we

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get you to pray get some of that midnight oil burning yeah I'd love to father we just thank you

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thank you that we can get together and we thank you for this learning experience thank you that

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we have the mind of Christ and we thank you for wisdom and knowledge and discernment courage

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to keep moving forward even when we think the hard things are too hard and we thank you for

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Benji and family and Seb and Claire and all his support staff for coming behind us and encouraging

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us in our our walk with you and our businesses and we just we pray for open ears and and

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we just thank you lord we bless you in Jesus name amen wonderful that is so cool

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all right so uh let's jump into it hopefully you guys have been able to get it but if you haven't

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downloaded it no worries let me do a screen share and that way you can journey along with me and you

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can see the um you can see what we've got here for the seven principles of social media marketing

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well thank you very much for the prayer Jackie that is awesome um let me do a double check I'm

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sure we are but let me just do a double check that we are live in the group uh looks like we are yes

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perfect we're live in the group and um all as well okay sweet so here we go let's race through

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this the seven principles of social media marketing okay these principles that I'm going to teach you

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are principles that uh you can spend a lot of time learning and building and developing

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I would suggest to you that the seven principles of social media marketing if you master these

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they will be worth more to you than most most degrees would be okay so if you think about a

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degree um a degree you know usually people get a degree so that they can go and get a job I remember

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like um you know like being with the dentist uh the dentist is working on me the dentist has got

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you know like a doctorate he's spent for forever at university uh and then while he's working on me

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I was um in the dentist chair and I had you know high ticket packages closing for me I was checking

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my phone afterwards I was making thousands of dollars while I was in the dentist chair

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and I was like that is really cool and why was I making thousands of dollars why was I making more

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money than the dentist um by implementing skills that I hadn't actually take they took a while to

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learn right but they didn't take as long as learning to become a dentist but so so this is this is what

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I want to really try and like help you guys grasp is that if you master these principles they're

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really high

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value principles and they don't just apply to what you're selling now. You can utilize them to

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create impact, you can utilize them to spark a movement, you can utilize them to

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sell anything that you want, you can utilize them to sell things for other people as well.

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So you're learning the skills of a digital marketer here and they can be really broadly

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utilized. So they're really high value if you want to, if you understand these and how they work,

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you can use them to create great sales. All right. So that's the first thing just to

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highlight for everyone is that what we're teaching you right now, I'm just going to go over it, but

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if you master these things, you have something of extreme value in your hands. And that's what

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I really want to see people understand. You've got something that's really, really valuable here

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in your hand. And if you will apply yourself, and I really want to encourage people not just

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to treat this as a hobby and maybe not just as a business, but treat this as one of the ways that

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you're going to light up your wildest dreams. And that to me is that that's the core, that's the

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heartbeat of what we want to do. This, in my mind, should be a tool, a bridge that helps bridge the

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gap from where you are into your wildest dreams. That's my hope and my ambition is that you can use

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this. So I want you to go all in on it because it's only when you go all in that you really get

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the results. Okay, sweet. So let's get into it. Seven principles of social media marketing. Number

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one is always start with the end in mind. Whether it's social media marketing or anything else that

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you do in life, you want to start with the end in mind. So what I want to encourage you to do,

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this is like a little bit of, this can be an ongoing thing, but I want you to be thinking

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about what your big dream is. What's your goal for say three years from now, right? If you were

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treating this like a degree, and now if I charged you the same amount that a degree was going to

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cost you, then you would have a different mindset around what you're receiving right now. If I

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charged you $100,000 to get access to this training, you would have a different mindset

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right now. So I want to encourage you just to pretend that I've charged you $100,000 rather

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than giving you this for way, way, way less than it's actually worth. Because if you're getting a degree,

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plenty of people come out with a degree or a doctorate and they've got over $100,000 in debt

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just from picking up that piece of paper. And it may not necessarily provide for them. So whatever

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you're doing in life, first of all, start with the end in mind. So that's what I want to encourage

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you. What's your big dream for where you want to be going? What are you trying to create with

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your life? Where are you trying to go? So that's a big thing. And then what you want to be

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thinking about is how will this challenge right now, this challenge,

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this 21 days that we're going to do together, how can this be a stepping stone, just a little

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stepping stone towards your big dream? So what's your big dream? Do you want to create new

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income streams? Do you want to impact lives? Do you want to learn new skills? Do you want to build

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your business? Do you want to reach an income goal? A lot of people have the goal of 10k months.

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It's a great goal. Your big dream would obviously be bigger than that, but you

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want to think as well, what's your little step here? So be clear what your big dream is.

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And then I want to encourage you with your daily declarations is to make sure that your big dream

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is somehow infused into your daily declarations. You've got seven daily declarations, one's

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there for vision. Put your big dream into that. Phoenix, welcome. Rod, welcome.

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Great to have you with us and lots of love to our people on Facebook as well. So you've got

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your big dream and then something that's homework for now is I want to encourage you just to have a

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really small bite-sized goal. At the end of this challenge, at the end of this 21 days,

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what would a goal be for you? What would it be a goal that you could review? And at the

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end of this 21 days, go, sweet, I got my goal or I didn't get my goal. So a smart goal is usually

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specific, measurable, attainable, realistic, and time-bound. So we've got 21 days

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basically till the end of August. So by the 1st of September,

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holy moly, don't say September, but by the 1st of September, what do you want to have achieved?

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It wants to be specific, measurable, attainable, realistic. So it could just be

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a small thing. You might want to really challenge yourself, but I would want everyone

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to at bare minimum be going after the goal of generating your first lead and making your first

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dollar. That would be my goal.

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you would generate your first lead and make your first dollar because if you can generate one lead

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then your brain will come to realize actually I can do that again and I can upscale that. If I

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can make one dollar then I can upscale that I can make two dollars okay so that's my goal.

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I would suggest that you set that as like the bare minimum but yeah set something. Okay so

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number two is identify your tribe so there's a couple of foundational things that we have to do

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before we really get launched in okay so you have to do a bit of homework here.

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Your homework from yesterday from the last session was to choose a uh it was your trigger

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so choose your trigger and draw a picture and also to start working on your seven daily declarations

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so that's your homework from yesterday. Homework from this one is first part is set a goal the

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second part is going to require a little bit of creative thinking. You might want to start a chat

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in the group or I don't know you just start chatting with something start writing it down

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figuring it out brainstorming. You have to identify your tribe okay so when you're doing

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social media marketing it works best when you're speaking specifically to a tribe.

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You don't want to just uh be trying to create content and posts for anyone in the world.

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You want to be creating posts and content for a particular tribe. So let me introduce you to

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the concept of a red ocean. So a red ocean it means that there's blood in the water.

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Okay so in in marketing terms red ocean is something that it has there's blood in the water

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so the sharks are there everyone's feasting everyone's marketing everyone's used that idea

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it's kind of like all the sharks are after that everyone's done that you know uh it's a red ocean

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and it's a lot of competition. So your main niche might be a red ocean niche. Okay so you might think

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I want to you know I want to go after Christians well that's a big niche you kind of need to break

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it down into a sub-niche. Okay so so what's your point of difference going to be in the content

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that you're providing in your style just in the way you know that you present or the conversations

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that you want to have um what's the sub-niche going to be do you you don't want to maybe you

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want to speak to Christians I'm going to suggest that you would want to speak to Christians and

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I'm going to suggest that um when it comes to raising royalty spirit-filled Christians are

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going to be even uh like a better fit okay with with who we are with our DNA with what we're doing

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but you like I said these principles apply to different things so you might have other things

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that you want to market and it might not specifically need to be marketed to a Christian

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audience or a spirit-filled audience yeah so however you're going about that when you're

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starting to sell something you want to identify who your tribe is who you want to connect with

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and who your product is a good fit for what is what's the value that you've got who's going to

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love uh who wants it loves it and needs it so when it comes to raising royalty it's definitely going

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to be Christians and you know you're going to find that spirit-filled Christians are going to

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fit with us better so a blue ocean is where there's we don't really have the sharks in the

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water so much so you can kind of get this out a little niched out a little bit more not just

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Christians but it could revolve around one of your passions so I just put down some things here you

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know like it could be spirit-filled horse riders that you're like okay I really want to connect

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with spirit-filled horse riders why because those are the people I have the most fun with

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I love riding horses and I love praying in the spirit and I love Jesus and I love revival and I

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love miracles and I want to talk about that with people who ride horses so it could be that you

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know you just want to these are just little kickstarters you want to think about these in

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the context of your own life so um spirit-filled parents that hunt you know um I like hunting

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I'm sure I'd connect really well with other spirit-filled parents that want to hunt

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things and eat meat yes I could do one on Christians who like eating meat um that would

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that would go well with me I would um I like or Christians who like eating vegetarians that

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would be a good group you know like good audience for me um you got I've just put something similar

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small down there like spirit-filled parents dealing with allergies or spirit-filled Christians

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processing divorce or spirit-filled mums ready to go boss level or spirit-filled entrepreneurs

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born to disciple nations these are just little ideas and really what you want to think about

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is like who is the group who are the people that are going to connect the best with your message

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when you um when you make a stand for what you really value for what you really want in the earth

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who is going to stand with you you know when you really draw a line in the sand who are the people

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that are going to stand with you

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stand with you and go, yes, I'll die for that with you.

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Those are your people.

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Those are the ones that you want to speak to.

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A couple of things, you want to also really think

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about who you're going to have the most fun with.

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You know, who are you going to connect best with?

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Who are you going to have the most fun with?

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Who are you going to enjoy being with?

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Those are the types of people that you can really speak to.

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Laurel, welcome.

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Great to have you with us.

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Okay, so that's something you want to identify.

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I'm like, who is your tribe?

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Who are the people that you really want to connect with?

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Because when you identify that,

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it actually brings a big alignment for you,

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and you can start speaking to them.

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Like the content that you're putting out,

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forget the rest of the world.

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Say there's 10,000 spirit-filled horse riders,

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you know, on Facebook.

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Well, the reality is,

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there's probably about four or five million

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spirit-filled horse riders on Facebook

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who would love to connect

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with other spirit-filled horse riders.

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There's probably, you know,

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50 plus million spirit-filled Christians

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processing divorce on Facebook.

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Now, these are not small numbers of people.

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It's huge numbers.

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When you look, you know,

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there's over 2 billion people on Facebook.

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There's big numbers,

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but you only really need to connect with 1,000 people.

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You know, if you connected with 10 or 20 to start with,

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that would be awesome.

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And so, and it may be that you don't niche it out this much.

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You might want to have it a little bit broader.

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That's fine.

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But you want to really think about

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who is it that you're going to connect with?

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What is your message?

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And when you're being your most vulnerable,

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when you're being your most authentic,

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when you're really making a stand for what you love

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and what you want to fight for the most,

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who are the people that are going to stand with you

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in that moment?

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That you want to always speak to them

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and forget the rest of the world, right?

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No one else matters except that group of people

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that you want to connect with.

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And you always want to have that in mind

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when you're speaking, when you're creating content,

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whatever you're doing in social media,

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you want to have this as the context.

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Like I'm speaking to a specific group of people.

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That's going to come in handy in a minute.

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So the third part of it is that

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then once you identify who your tribe is,

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you want to connect with your tribe and build an audience.

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Okay?

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So you can intentionally pursue your tribe, okay?

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So you can track them down.

213
00:17:36.920 --> 00:17:37.760
You can do that.

214
00:17:37.760 --> 00:17:39.600
Let me show you quickly how you can do that.

215
00:17:39.600 --> 00:17:43.280
So someone unmute and give me a niche

216
00:17:43.280 --> 00:17:44.680
that they're thinking about.

217
00:17:44.680 --> 00:17:46.040
What's something that you've just,

218
00:17:46.040 --> 00:17:46.880
as we've been chatting,

219
00:17:46.880 --> 00:17:47.720
you thought, oh yeah,

220
00:17:47.720 --> 00:17:48.680
that would be a good group of people

221
00:17:48.680 --> 00:17:49.800
for me to connect with?

222
00:17:50.800 --> 00:17:53.200
Yeah, Benji, I can go.

223
00:17:53.200 --> 00:17:54.040
Yeah.

224
00:17:55.240 --> 00:17:57.280
Yeah, so spiritual Christians

225
00:17:58.520 --> 00:18:00.840
who have either relatives or friends

226
00:18:00.840 --> 00:18:01.880
or even themselves,

227
00:18:01.880 --> 00:18:05.320
who've overcome, you know, oppression,

228
00:18:05.320 --> 00:18:08.760
you know, like kind of anxiety, depression,

229
00:18:08.760 --> 00:18:11.320
any kind of mental illness.

230
00:18:11.320 --> 00:18:12.520
And they want to, you know,

231
00:18:12.520 --> 00:18:14.800
they want to make money online.

232
00:18:14.800 --> 00:18:17.240
They don't want to work a nine to five job

233
00:18:17.240 --> 00:18:18.840
because they may still be struggling

234
00:18:18.960 --> 00:18:20.960
and dealing with some of that stuff.

235
00:18:21.880 --> 00:18:22.720
Okay.

236
00:18:22.720 --> 00:18:25.000
So you want to work with Christians.

237
00:18:29.320 --> 00:18:32.520
Now, you've kind of put two things there.

238
00:18:32.520 --> 00:18:34.360
So let's just look at,

239
00:18:34.360 --> 00:18:35.200
let's look at the first one.

240
00:18:35.200 --> 00:18:37.120
So what I'm doing here is I'm searching

241
00:18:38.400 --> 00:18:39.440
in the,

242
00:18:41.400 --> 00:18:42.880
I'm just going into Facebook right here

243
00:18:42.880 --> 00:18:44.040
and I'm just searching for groups.

244
00:18:44.040 --> 00:18:45.280
So Christians,

245
00:18:46.520 --> 00:18:48.040
let's just say fighting

246
00:18:49.760 --> 00:18:51.320
Christians fighting depression.

247
00:18:55.000 --> 00:18:55.840
Look at that.

248
00:18:55.840 --> 00:18:56.760
Here you go.

249
00:18:56.760 --> 00:18:58.120
Here's a Christian suffering

250
00:18:58.120 --> 00:18:59.840
from anxiety and depression support group

251
00:18:59.840 --> 00:19:01.880
with 4.8 thousand people in it.

252
00:19:04.400 --> 00:19:05.960
So I know that you want it to be,

253
00:19:05.960 --> 00:19:08.440
you know, like Christians overcoming that,

254
00:19:08.440 --> 00:19:10.320
but it's a little bit, you know,

255
00:19:10.320 --> 00:19:11.800
like that's a starting point.

256
00:19:11.800 --> 00:19:12.640
Okay.

257
00:19:12.640 --> 00:19:13.880
So whatever your niche is, you could find it.

258
00:19:13.880 --> 00:19:16.200
You can say, well, click on this group here

259
00:19:16.200 --> 00:19:18.240
and then it gives the opportunity to join the group.

260
00:19:18.680 --> 00:19:21.520
So if that's your niche, you've just,

261
00:19:21.520 --> 00:19:23.600
someone has already gone to the effort of gathering

262
00:19:23.600 --> 00:19:27.600
4,800 people for you.

263
00:19:27.600 --> 00:19:29.040
So you can actually join that group

264
00:19:29.040 --> 00:19:31.760
and start connecting with those people.

265
00:19:31.760 --> 00:19:36.760
And I want to encourage like,

266
00:19:37.240 --> 00:19:39.440
so this is a great way to find the people.

267
00:19:39.440 --> 00:19:40.280
Okay.

268
00:19:40.280 --> 00:19:42.480
But I always want to encourage people like,

269
00:19:42.480 --> 00:19:43.960
what does love look like?

270
00:19:43.960 --> 00:19:46.320
Always make sure that you're like giving more

271
00:19:46.320 --> 00:19:47.160
than you're taking.

272
00:19:47.160 --> 00:19:49.840
Don't just be a leech and don't go into people's groups

273
00:19:49.840 --> 00:19:53.080
and be like a spammer in there.

274
00:19:53.080 --> 00:19:54.800
You know, like people will just block you.

275
00:19:54.800 --> 00:19:56.760
You'll get, they won't like that.

276
00:19:56.760 --> 00:19:59.520
But when you go add value and love on people.

277
00:20:00.000 --> 00:20:04.240
and people will be stoked to have you in their group.

278
00:20:04.240 --> 00:20:07.360
So that's just one way that you can do it, okay?

279
00:20:07.360 --> 00:20:09.240
You can search, whatever you're thinking about,

280
00:20:09.240 --> 00:20:10.800
search out those groups.

281
00:20:10.800 --> 00:20:13.000
There's lots of groups around, you could do that.

282
00:20:13.000 --> 00:20:16.400
Now, here's another one,

283
00:20:16.400 --> 00:20:18.480
because you said entrepreneurs as well.

284
00:20:18.480 --> 00:20:19.960
Now, entrepreneurs is a great one,

285
00:20:19.960 --> 00:20:20.800
Christian entrepreneurs,

286
00:20:20.800 --> 00:20:24.660
because we obviously have business packages

287
00:20:24.660 --> 00:20:25.500
that we're selling,

288
00:20:25.500 --> 00:20:27.520
not only business packages, but we have that.

289
00:20:27.520 --> 00:20:31.280
So if you're searching Christian entrepreneurs,

290
00:20:31.280 --> 00:20:32.760
then let's see, okay,

291
00:20:32.760 --> 00:20:35.240
building your business with purpose.

292
00:20:35.240 --> 00:20:37.820
There's 11,000 people in that group.

293
00:20:37.820 --> 00:20:42.560
Christian business network, 1.2, 1200.

294
00:20:42.560 --> 00:20:45.180
Christian entrepreneurs community, 2.3.

295
00:20:47.720 --> 00:20:50.880
And then, you know, there's like all these different ones.

296
00:20:50.880 --> 00:20:53.160
And then another one that we would say,

297
00:20:53.160 --> 00:20:55.800
hey, these guys are a really good fit with us

298
00:20:55.800 --> 00:20:58.440
is 100X with Pedro Odeo.

299
00:20:58.440 --> 00:20:59.520
Now, this is a great group.

300
00:20:59.520 --> 00:21:03.680
Okay, 100X, the Global Home for Kingdom Entrepreneurs,

301
00:21:03.680 --> 00:21:06.480
68,000 people in that group, okay?

302
00:21:06.480 --> 00:21:08.520
So that's a great group.

303
00:21:08.520 --> 00:21:10.760
You go, all right, sweet, I'm gonna jump in here.

304
00:21:10.760 --> 00:21:13.560
A bunch of us are already in this group.

305
00:21:13.560 --> 00:21:15.680
You guys actually see all my people,

306
00:21:15.680 --> 00:21:18.800
one, two, three, four, five, six, seven, eight,

307
00:21:18.800 --> 00:21:21.720
nine, 10, 11, 12, 13,

308
00:21:21.720 --> 00:21:23.480
all the people at the top of that group.

309
00:21:23.480 --> 00:21:25.800
It shows my friends first in that group there,

310
00:21:25.800 --> 00:21:28.040
but those guys are already part of this.

311
00:21:28.040 --> 00:21:32.160
There's 68,000 Kingdom Entrepreneurs in this group.

312
00:21:32.160 --> 00:21:34.320
And the cool thing about this is

313
00:21:34.320 --> 00:21:37.520
Pedro teaches them how to do challenges, which is awesome,

314
00:21:37.520 --> 00:21:41.600
but he doesn't give them products to sell, right?

315
00:21:41.600 --> 00:21:44.280
I mean, you can sell some of Pedro's products if you want,

316
00:21:44.280 --> 00:21:47.200
but as an affiliate for Pedro as well,

317
00:21:47.200 --> 00:21:48.080
you can totally do that,

318
00:21:48.080 --> 00:21:51.120
but there's not that much of a range, et cetera.

319
00:21:51.120 --> 00:21:53.280
He's not that focused on raising up affiliates.

320
00:21:54.080 --> 00:21:55.200
He's mainly focused on teaching people

321
00:21:55.200 --> 00:21:56.720
how to do challenges,

322
00:21:56.720 --> 00:21:59.560
which is a great skill in our business.

323
00:21:59.560 --> 00:22:01.040
Like what we do is challenges.

324
00:22:01.040 --> 00:22:04.040
So it's a great place to be, great value.

325
00:22:05.560 --> 00:22:10.560
Yeah, so there's just some options for you.

326
00:22:10.560 --> 00:22:11.960
I stopped the share, but I shouldn't have.

327
00:22:11.960 --> 00:22:13.920
So I'm gonna start the share again

328
00:22:13.920 --> 00:22:16.520
and we'll just go back to,

329
00:22:16.520 --> 00:22:18.320
I just wanted to come back to here.

330
00:22:19.640 --> 00:22:20.480
All right, sweet.

331
00:22:20.600 --> 00:22:23.120
You can intentionally pursue your tribe, okay?

332
00:22:23.120 --> 00:22:23.960
So you're gonna be thinking about that.

333
00:22:23.960 --> 00:22:25.800
Like I've got to be connecting with my tribe.

334
00:22:25.800 --> 00:22:28.960
I've got to find my tribe and build an audience.

335
00:22:28.960 --> 00:22:31.160
So you've got value, you've got a message,

336
00:22:31.160 --> 00:22:33.760
but you also want to start intentionally bringing people

337
00:22:33.760 --> 00:22:35.840
who love your value and love your message.

338
00:22:35.840 --> 00:22:37.400
You want to start bringing them together

339
00:22:37.400 --> 00:22:38.800
and building your tribe.

340
00:22:40.640 --> 00:22:42.440
So you can research them.

341
00:22:42.440 --> 00:22:43.640
If you go into a group,

342
00:22:43.640 --> 00:22:47.320
be a person who asks great questions, right?

343
00:22:47.320 --> 00:22:51.120
Not just simple questions that are really, really relevant,

344
00:22:51.120 --> 00:22:52.240
not random stuff.

345
00:22:52.240 --> 00:22:54.600
Don't be just some random spammer,

346
00:22:54.600 --> 00:22:57.120
but be a giver and not a taker

347
00:22:57.120 --> 00:22:58.960
and ask really good questions.

348
00:22:58.960 --> 00:23:01.400
And then when people engage with your questions

349
00:23:01.400 --> 00:23:04.400
in a positive way, send them a friend request.

350
00:23:04.400 --> 00:23:08.320
But you can also jump into a group like that 100X one

351
00:23:08.320 --> 00:23:10.000
and you could go through

352
00:23:10.000 --> 00:23:12.880
and just send some friend requests out to people

353
00:23:12.880 --> 00:23:14.720
who you just like the look of, right?

354
00:23:14.720 --> 00:23:16.160
You might, oh, I like the look of that person.

355
00:23:16.160 --> 00:23:18.240
Send them a friend request.

356
00:23:18.240 --> 00:23:21.160
There's nothing wrong with sending a bunch of friend requests

357
00:23:21.160 --> 00:23:23.960
to the 68,000 Kingdom entrepreneurs.

358
00:23:23.960 --> 00:23:25.840
If you want it, you could just go there

359
00:23:25.840 --> 00:23:28.360
and you could become friends with 5,000 of them.

360
00:23:29.360 --> 00:23:31.760
Angela, that's exactly what she did.

361
00:23:31.760 --> 00:23:32.760
Because I showed people, I was like,

362
00:23:32.760 --> 00:23:34.240
here's a great way to find your tribe.

363
00:23:34.240 --> 00:23:37.760
She did that and it's working really well for her.

364
00:23:37.760 --> 00:23:41.880
So she added thousands of friends to her profile

365
00:23:41.880 --> 00:23:44.560
and that, you know, like to her personal page.

366
00:23:44.560 --> 00:23:45.600
So that is awesome.

367
00:23:45.600 --> 00:23:46.960
That's a great way to do it.

368
00:23:48.960 --> 00:23:51.120
But remember, be a giver, not a taker.

369
00:23:51.120 --> 00:23:53.480
And if you go to 100X, there's some great value there.

370
00:23:53.480 --> 00:23:54.800
Pedro is amazing.

371
00:23:54.800 --> 00:23:55.640
Love him.

372
00:23:57.240 --> 00:24:00.200
So develop your ability to get people's attention

373
00:24:00.200 --> 00:24:02.960
through content, copy, and consistency.

374
00:24:02.960 --> 00:24:04.600
This is number four, okay?

375
00:24:04.600 --> 00:24:06.960
Point number four is develop your ability

376
00:24:06.960 --> 00:24:08.520
to get people's attention.

377
00:24:08.520 --> 00:24:11.040
So when you can connect with a tribe

378
00:24:11.040 --> 00:24:12.320
and you can build an audience,

379
00:24:12.320 --> 00:24:15.480
but then you have to be able to get their attention, right?

380
00:24:16.360 --> 00:24:18.360
The concept of getting people's attention

381
00:24:18.360 --> 00:24:21.400
is a multi-billion dollar industry.

382
00:24:21.400 --> 00:24:24.520
That's what all the marketing in the world is trying to do

383
00:24:24.520 --> 00:24:26.120
is trying to get people's attention.

384
00:24:26.120 --> 00:24:27.600
So let me give you some ways

385
00:24:27.600 --> 00:24:29.400
that you can get people's attention.

386
00:24:30.400 --> 00:24:31.400
Especially on social media,

387
00:24:31.400 --> 00:24:34.080
the first thing you can do is posting.

388
00:24:34.080 --> 00:24:38.160
So here's six different types of posts that you can do.

389
00:24:38.160 --> 00:24:40.640
The first one is a get to know me post.

390
00:24:40.640 --> 00:24:42.280
So that's just something simple.

391
00:24:42.280 --> 00:24:44.480
I like doing two truths and a lie

392
00:24:44.520 --> 00:24:45.800
because that gets people guessing.

393
00:24:45.800 --> 00:24:47.000
It's a bit of a fun game

394
00:24:47.000 --> 00:24:49.240
or you could just do something like

395
00:24:49.240 --> 00:24:51.320
something you possibly didn't know about me

396
00:24:51.320 --> 00:24:53.480
and then maybe just share a little story.

397
00:24:53.480 --> 00:24:57.280
Get to know me posts are really a powerful way,

398
00:24:57.280 --> 00:25:00.040
great opportunity for you to get really vulnerable.

399
00:25:00.000 --> 00:25:01.680
And when it comes to social media,

400
00:25:01.680 --> 00:25:03.840
if you want to cut through all the noise

401
00:25:03.840 --> 00:25:06.080
and all the rubbish and all the junk,

402
00:25:06.080 --> 00:25:09.280
just get totally real with people.

403
00:25:10.400 --> 00:25:12.200
Because there's so much fluff

404
00:25:12.200 --> 00:25:14.560
that if you get very real and vulnerable,

405
00:25:14.560 --> 00:25:16.840
all of a sudden people are like, wow,

406
00:25:16.840 --> 00:25:19.080
the level of engagement and connection

407
00:25:19.080 --> 00:25:22.760
with what you've just shared goes to a whole nother level.

408
00:25:22.760 --> 00:25:25.880
So get to know me posts that requires you to be really,

409
00:25:25.880 --> 00:25:28.120
you can do it casually and you can do it fun,

410
00:25:28.120 --> 00:25:31.200
but you can also do it in a really, really vulnerable way

411
00:25:31.200 --> 00:25:33.000
that just opens people's hearts up.

412
00:25:33.000 --> 00:25:35.240
You know, I'll regularly put posts out

413
00:25:35.240 --> 00:25:38.080
that just, you know, people are in tears reading them,

414
00:25:39.880 --> 00:25:41.560
whereas other people just muck around on Facebook.

415
00:25:41.560 --> 00:25:43.560
But what that does, when I go,

416
00:25:43.560 --> 00:25:47.080
when I drop a post that's really vulnerable,

417
00:25:47.080 --> 00:25:49.720
like I've done with the Seven Sacred Pathways to Intimacy,

418
00:25:49.720 --> 00:25:51.560
you have people messaging me in tears,

419
00:25:51.560 --> 00:25:54.920
like it's just like, ah, like this really connects

420
00:25:54.920 --> 00:25:58.080
with people in a really, really deep heart level,

421
00:25:58.880 --> 00:26:00.200
well, when that happens,

422
00:26:01.200 --> 00:26:04.040
they, you're like, you really got their attention.

423
00:26:04.040 --> 00:26:06.040
Okay, so that's a great way to do it.

424
00:26:06.040 --> 00:26:07.480
Learning something of value.

425
00:26:07.480 --> 00:26:09.800
So I'll do those posts on a regular basis as well.

426
00:26:09.800 --> 00:26:12.280
Like one that I've put out, I've, you know,

427
00:26:12.280 --> 00:26:13.520
sometimes I'll just spend, you know,

428
00:26:13.520 --> 00:26:17.840
like six hours writing a post that's like a value post,

429
00:26:17.840 --> 00:26:19.960
but then I can, I don't have to just use it one time.

430
00:26:19.960 --> 00:26:21.040
I can use it more than once.

431
00:26:21.040 --> 00:26:22.440
I can use it in multiple places.

432
00:26:22.440 --> 00:26:24.280
I'll email it, I'll post it.

433
00:26:24.280 --> 00:26:28.160
Who's read or seen my post on two massive strategies

434
00:26:28.160 --> 00:26:29.800
for overcoming the dark trinity?

435
00:26:30.800 --> 00:26:31.640
Who's seen that?

436
00:26:33.000 --> 00:26:35.200
Yeah, okay, sweet.

437
00:26:35.200 --> 00:26:37.760
So Jackie, you got something to look forward to.

438
00:26:37.760 --> 00:26:39.560
You guys remembered it straight away

439
00:26:39.560 --> 00:26:41.320
as soon as I said the title, right?

440
00:26:43.440 --> 00:26:45.960
How many other Facebook posts do you remember,

441
00:26:45.960 --> 00:26:47.560
even remember the title of?

442
00:26:49.880 --> 00:26:52.640
And that Facebook post is insanely long.

443
00:26:52.680 --> 00:26:55.600
You know, like it's a chapter just about of a whole book.

444
00:26:57.160 --> 00:27:01.480
And I spent ages writing that, but like it goes real deep.

445
00:27:01.480 --> 00:27:02.920
It's got lots of value.

446
00:27:02.920 --> 00:27:04.480
People go, oh man, this is awesome.

447
00:27:04.480 --> 00:27:06.800
Okay, so that's really cool.

448
00:27:06.800 --> 00:27:09.280
People love it, they engage with it,

449
00:27:09.280 --> 00:27:10.480
and they get a whole bunch of value.

450
00:27:10.480 --> 00:27:13.280
Number three is an entertainment post.

451
00:27:13.280 --> 00:27:14.960
So it's just for some fun.

452
00:27:16.480 --> 00:27:19.960
Has anyone seen my videos on

453
00:27:22.920 --> 00:27:25.200
the Survivor videos that I did?

454
00:27:26.920 --> 00:27:27.760
You guys haven't?

455
00:27:30.680 --> 00:27:35.680
Let me see if I've got them handy.

456
00:27:37.760 --> 00:27:39.240
Let me just see.

457
00:27:39.240 --> 00:27:40.560
Come on, brain.

458
00:27:40.560 --> 00:27:43.280
Isolation Island, I filmed these in lockdown.

459
00:27:45.560 --> 00:27:47.280
Let me just see what this pulls up.

460
00:27:47.280 --> 00:27:48.120
Oh, here we go.

461
00:27:53.240 --> 00:27:55.240
Yeah, I'll give you, I won't play the whole thing,

462
00:27:55.240 --> 00:27:57.040
but I'll just give you a few seconds.

463
00:27:57.960 --> 00:27:59.760
Yeah, I'll give you, I won't play the whole thing,

464
00:27:59.760 --> 00:28:01.560
but I'll just give you a few seconds.

465
00:28:27.040 --> 00:28:29.880
Yeah, I'll give you a few seconds.

466
00:28:57.040 --> 00:28:59.200
Okay, we'll stop it there.

467
00:28:59.200 --> 00:29:04.200
But, so sometimes you can just do stuff

468
00:29:05.200 --> 00:29:06.120
that's just for fun, right?

469
00:29:06.120 --> 00:29:09.120
So I just, I created that that was just for fun.

470
00:29:11.000 --> 00:29:13.400
I'm gonna stop share, I'm gonna try and find my,

471
00:29:14.840 --> 00:29:17.280
sometimes when you do this,

472
00:29:17.280 --> 00:29:19.600
your page just disappears somewhere.

473
00:29:21.840 --> 00:29:22.880
Sweet, there we go.

474
00:29:23.000 --> 00:29:24.040
Good to go again.

475
00:29:24.040 --> 00:29:26.440
Okay, so entertainment posts,

476
00:29:26.440 --> 00:29:27.880
it could just be something fun, right?

477
00:29:27.880 --> 00:29:30.120
You can just draw something fun every now and then,

478
00:29:30.120 --> 00:29:32.280
cheers, it's just good to mix it up, right?

479
00:29:32.280 --> 00:29:34.280
So you don't wanna be always totally serious,

480
00:29:34.280 --> 00:29:36.080
but you can have some fun in there.

481
00:29:36.080 --> 00:29:38.960
And then number four, take a stand, all right?

482
00:29:38.960 --> 00:29:40.600
Like, so take a stand,

483
00:29:40.600 --> 00:29:42.720
that's a time where you might wanna really like,

484
00:29:42.720 --> 00:29:44.800
there's something that you're fighting for.

485
00:29:44.800 --> 00:29:46.920
So, you know, you might wanna,

486
00:29:46.920 --> 00:29:49.200
you know, you might wanna be a little bit more serious

487
00:29:49.240 --> 00:29:50.560
and you might wanna really like,

488
00:29:50.560 --> 00:29:52.600
there's something that you're fighting for.

489
00:29:52.600 --> 00:29:56.840
So I, it's, and a take a stand post

490
00:29:56.840 --> 00:30:00.160
is gonna be really like polarizing you.

491
00:30:00.000 --> 00:30:03.080
Usually, so usually a take a stand post

492
00:30:03.080 --> 00:30:04.520
will be really polarizing.

493
00:30:04.520 --> 00:30:08.520
I don't do them all the time because, oh, look at this.

494
00:30:08.520 --> 00:30:10.080
I'll show you this in a second.

495
00:30:12.680 --> 00:30:14.260
Polarizing one coming.

496
00:30:15.800 --> 00:30:17.240
This is just my personal page.

497
00:30:17.240 --> 00:30:18.680
Oh, look here on my personal page,

498
00:30:18.680 --> 00:30:21.400
two massive strategies to overcome the dark trinity.

499
00:30:23.720 --> 00:30:25.040
Three boats that have to burn.

500
00:30:25.040 --> 00:30:25.860
Who saw that?

501
00:30:25.860 --> 00:30:27.960
Three boats that have to burn one.

502
00:30:27.960 --> 00:30:29.760
I got a lot of love off that one.

503
00:30:29.920 --> 00:30:32.240
Someone read that in one of the emails

504
00:30:32.240 --> 00:30:34.200
and they're so excited getting that in the email,

505
00:30:34.200 --> 00:30:35.540
they had to call their friend and go,

506
00:30:35.540 --> 00:30:37.640
oh my gosh, I just read that, blah, blah, blah, blah.

507
00:30:37.640 --> 00:30:40.400
And they're just lit up by it.

508
00:30:41.360 --> 00:30:45.160
But I'm getting close to a take a stand post here.

509
00:30:47.880 --> 00:30:50.640
Oh, I've gone past it.

510
00:30:56.400 --> 00:30:57.800
Have I gone past it?

511
00:30:57.840 --> 00:30:59.960
No, let's just see if it's,

512
00:31:05.280 --> 00:31:07.680
oh no, here it comes, here it comes.

513
00:31:07.680 --> 00:31:09.240
There we go.

514
00:31:09.240 --> 00:31:11.160
Look at this, this is a take a stand post.

515
00:31:11.160 --> 00:31:14.240
I'm like, ah, like we don't want to be communists.

516
00:31:14.240 --> 00:31:15.680
Stuff communism.

517
00:31:15.680 --> 00:31:18.080
And look at this, people just like really engage

518
00:31:18.080 --> 00:31:20.960
with 936 shares.

519
00:31:20.960 --> 00:31:23.720
It had nearly a thousand shares on it, right?

520
00:31:23.720 --> 00:31:27.100
936 shares, that's probably the most shares

521
00:31:27.300 --> 00:31:32.300
I've ever had of any organic post in my life.

522
00:31:32.460 --> 00:31:33.300
But why?

523
00:31:33.300 --> 00:31:36.060
Because it was a take a stand post.

524
00:31:36.060 --> 00:31:37.540
And with a take a stand post,

525
00:31:37.540 --> 00:31:39.420
what you're gonna get is you're gonna get a lot of comments.

526
00:31:39.420 --> 00:31:42.900
So 761 comments, because there's some people

527
00:31:42.900 --> 00:31:45.540
who were like, oh, this is really stupid.

528
00:31:45.540 --> 00:31:47.700
Well, you know what that person just did for me?

529
00:31:47.700 --> 00:31:50.860
They just really helped me with the algorithm, right?

530
00:31:50.860 --> 00:31:54.020
Because now I've got all these different people

531
00:31:55.020 --> 00:31:57.580
who are standing with me or standing against me.

532
00:31:57.580 --> 00:32:00.900
What they don't realize is that they're actually

533
00:32:00.900 --> 00:32:03.180
really boosting my post.

534
00:32:03.180 --> 00:32:05.580
The reason, one of the reasons why this starts

535
00:32:05.580 --> 00:32:07.300
getting really blowing up is because you've got

536
00:32:07.300 --> 00:32:10.020
all these comments and engagement happening,

537
00:32:10.020 --> 00:32:12.540
and you don't usually get that when you just share

538
00:32:12.540 --> 00:32:14.140
something nice about your day, right?

539
00:32:14.140 --> 00:32:15.700
People don't really care that much.

540
00:32:15.700 --> 00:32:18.180
But you make a stand about something,

541
00:32:18.180 --> 00:32:20.340
and you're just like, I will die for this!

542
00:32:20.340 --> 00:32:23.540
You make a stand for freedom, and people will go, yeah!

543
00:32:23.940 --> 00:32:27.140
And especially right now, because the world is so volatile,

544
00:32:27.140 --> 00:32:32.380
and we are in some crazy days, and people are emotional,

545
00:32:32.380 --> 00:32:35.340
they're raging, like, it is on right now.

546
00:32:35.340 --> 00:32:37.420
So if you're gonna make a take a stand post,

547
00:32:37.420 --> 00:32:40.420
that's very cool, but be prepared!

548
00:32:40.420 --> 00:32:42.620
You know, like, it could go crazy.

549
00:32:42.620 --> 00:32:45.340
So I don't necessarily make those take a stand posts

550
00:32:45.340 --> 00:32:47.180
all the time.

551
00:32:47.180 --> 00:32:48.540
Usually, if I was gonna do something,

552
00:32:48.540 --> 00:32:50.340
I might think about it a little bit more,

553
00:32:50.340 --> 00:32:52.580
but I just kind of wrote that pretty quickly

554
00:32:52.620 --> 00:32:53.700
and just went, boom!

555
00:32:53.700 --> 00:32:55.940
So, but that's pretty cool.

556
00:32:55.940 --> 00:33:00.940
You know, 936 shares is a pretty solid amount of engagement.

557
00:33:01.380 --> 00:33:04.260
Like, it's crazy to see that, you know, just off a,

558
00:33:04.260 --> 00:33:06.780
you know, you don't usually get that much type of engagement

559
00:33:06.780 --> 00:33:11.300
just off a personal page, but if it's a take a stand post,

560
00:33:11.300 --> 00:33:14.660
you can really blow things up in a cool way.

561
00:33:14.660 --> 00:33:16.740
Right, so back to this.

562
00:33:16.740 --> 00:33:18.420
So that's the take a stand post.

563
00:33:19.300 --> 00:33:21.140
They're an awesome thing to do,

564
00:33:21.180 --> 00:33:23.100
because they're gonna draw out your people

565
00:33:23.100 --> 00:33:24.580
who are gonna live, you know, like,

566
00:33:24.580 --> 00:33:25.940
yeah, I'll die for that!

567
00:33:25.940 --> 00:33:28.700
So it's gonna really engage your people.

568
00:33:28.700 --> 00:33:31.500
Next is a call to action.

569
00:33:31.500 --> 00:33:35.620
All right, now, here's a rookie fail, okay?

570
00:33:35.620 --> 00:33:38.260
A rookie fail, what a rookie fail would do

571
00:33:38.260 --> 00:33:42.180
with social media is they'll go to their lead dino account

572
00:33:42.180 --> 00:33:44.860
and they'll just grab all the lead dino links that they can

573
00:33:44.860 --> 00:33:48.900
and just, just drop a hundred lead dino links

574
00:33:48.940 --> 00:33:50.220
everywhere they can.

575
00:33:50.220 --> 00:33:53.940
And they won't have created any connection with anyone.

576
00:33:53.940 --> 00:33:56.980
They're just bringing calls to action, right?

577
00:33:56.980 --> 00:33:58.420
So calls to action are awesome.

578
00:33:58.420 --> 00:34:01.460
Calls to action is when you say, click on this link.

579
00:34:01.460 --> 00:34:03.060
You're like, join us for this challenge.

580
00:34:03.060 --> 00:34:05.140
Do this, like jump on board.

581
00:34:05.140 --> 00:34:06.380
You want them to take an action.

582
00:34:06.380 --> 00:34:08.020
You usually want them to click on a link.

583
00:34:08.020 --> 00:34:10.739
You usually want them to give you their email address.

584
00:34:10.739 --> 00:34:13.100
You usually want them to do something.

585
00:34:13.100 --> 00:34:17.580
Now, yeah, like a rookie move that's a real fail

586
00:34:17.580 --> 00:34:20.620
is just only doing call to action posts, right?

587
00:34:20.620 --> 00:34:22.500
If you only do call to action posts

588
00:34:22.500 --> 00:34:24.580
and people will just get sick of you

589
00:34:24.580 --> 00:34:26.460
and they'll just be like, this is dumb content.

590
00:34:26.460 --> 00:34:27.860
I don't want to actually follow this person

591
00:34:27.860 --> 00:34:29.139
because all they ever do is just trying

592
00:34:29.139 --> 00:34:30.540
to get something from me.

593
00:34:30.540 --> 00:34:32.179
It's, you're not adding value.

594
00:34:32.179 --> 00:34:33.580
You're just kind of like being a leech.

595
00:34:33.580 --> 00:34:36.340
So call to action posts are awesome,

596
00:34:36.340 --> 00:34:38.460
but you want to make sure that you're strategic with them.

597
00:34:38.460 --> 00:34:41.500
You don't just drop call to action posts all the time, okay?

598
00:34:41.500 --> 00:34:45.139
So you want people to be able to get to know who you are.

599
00:34:45.139 --> 00:34:46.260
You want to add value.

600
00:34:46.260 --> 00:34:47.500
You want to have some cool stuff.

601
00:34:48.260 --> 00:34:50.540
You want to like buy a stand for something.

602
00:34:50.540 --> 00:34:52.380
People know what you stand for.

603
00:34:52.380 --> 00:34:53.980
And then when you give a call to action,

604
00:34:53.980 --> 00:34:55.219
the people who already love you are like,

605
00:34:55.219 --> 00:34:56.659
oh man, let's check this out.

606
00:34:56.659 --> 00:34:58.780
Like this person stands for something.

607
00:34:58.780 --> 00:35:00.220
I love, I know them.

608
00:35:00.000 --> 00:35:02.080
And then number six is an engagement post.

609
00:35:02.080 --> 00:35:05.840
So just as a test for this,

610
00:35:05.840 --> 00:35:07.840
I just, just before I went live,

611
00:35:07.840 --> 00:35:11.320
I just dropped an engagement post on my page.

612
00:35:11.320 --> 00:35:15.600
So let me show you this and let's just see.

613
00:35:15.600 --> 00:35:16.800
I haven't read any of the comments.

614
00:35:16.800 --> 00:35:18.440
I haven't looked at this yet.

615
00:35:18.440 --> 00:35:21.400
So you guys will be the first to see it with me.

616
00:35:22.880 --> 00:35:25.040
I said, I love drinking.

617
00:35:26.680 --> 00:35:29.200
I drink three to four liters of water most days.

618
00:35:29.200 --> 00:35:30.240
What do you drink?

619
00:35:30.240 --> 00:35:35.240
So I've had nine, nine comments on this so far.

620
00:35:38.120 --> 00:35:41.240
Grapefruit lemonade, ginger drinks and water.

621
00:35:41.240 --> 00:35:44.080
One of my friends is like, put up his Budweiser.

622
00:35:44.080 --> 00:35:46.840
He's like, it's Friday afternoon, why not?

623
00:35:46.840 --> 00:35:49.400
The Lord put it on my heart to drink more water.

624
00:35:49.400 --> 00:35:51.680
He wants us to drink alkaline water.

625
00:35:51.680 --> 00:35:52.520
Cheers, bud.

626
00:35:52.520 --> 00:35:54.400
That's a good thing I do that.

627
00:35:54.400 --> 00:35:55.960
Whoa, I know one to two is good,

628
00:35:55.960 --> 00:35:58.200
but that's heaps strong black,

629
00:35:58.200 --> 00:35:59.280
fresh hot coffee, blah, blah, blah.

630
00:35:59.280 --> 00:36:00.680
Okay, so all these things, right?

631
00:36:00.680 --> 00:36:04.000
But people are engaging with it.

632
00:36:04.000 --> 00:36:05.760
Like I didn't put that up that much longer,

633
00:36:05.760 --> 00:36:06.840
but here's the thing, right?

634
00:36:06.840 --> 00:36:09.760
It took me about 30 seconds to create that post.

635
00:36:09.760 --> 00:36:10.680
There's nothing special.

636
00:36:10.680 --> 00:36:13.680
I have not dropped any content.

637
00:36:13.680 --> 00:36:15.520
I've done no graphics.

638
00:36:15.520 --> 00:36:17.760
I've done nothing for that post, right?

639
00:36:17.760 --> 00:36:21.400
Except just a few little thoughts there

640
00:36:21.400 --> 00:36:22.720
and it's getting really good engagement.

641
00:36:22.720 --> 00:36:26.720
You're like, for example, let me just,

642
00:36:26.760 --> 00:36:28.440
oh, that's a nice picture.

643
00:36:28.440 --> 00:36:31.120
Okay, so this picture, to get this picture,

644
00:36:31.120 --> 00:36:32.520
I have to be up early in the morning.

645
00:36:32.520 --> 00:36:33.360
I'm at the beach.

646
00:36:33.360 --> 00:36:36.400
I was praying anyway, but it's got five comments on it.

647
00:36:36.400 --> 00:36:38.720
So not that much engagement.

648
00:36:38.720 --> 00:36:40.600
16 comments on a video.

649
00:36:42.480 --> 00:36:45.720
So this graphic here, I created that.

650
00:36:45.720 --> 00:36:47.520
So this is another good way to do it.

651
00:36:47.520 --> 00:36:49.840
Like you can think about who are the heroes

652
00:36:49.840 --> 00:36:51.080
for your niche, your group.

653
00:36:51.080 --> 00:36:51.920
Who are the heroes?

654
00:36:51.920 --> 00:36:53.440
Who do they love, right?

655
00:36:53.440 --> 00:36:55.160
Who are they already aligned with?

656
00:36:55.160 --> 00:36:57.760
Because if you know who the heroes are,

657
00:36:57.760 --> 00:36:59.400
then a great way to engage with them

658
00:36:59.400 --> 00:37:02.360
is just find quotes from their heroes and post them.

659
00:37:02.360 --> 00:37:03.760
And then those people will be like,

660
00:37:03.760 --> 00:37:05.480
yeah, that person, we love them.

661
00:37:05.480 --> 00:37:06.520
That's awesome.

662
00:37:06.520 --> 00:37:08.080
So that's like the value post,

663
00:37:08.080 --> 00:37:10.000
but it's also in a sense like,

664
00:37:10.000 --> 00:37:11.280
it's not a take a stand post.

665
00:37:11.280 --> 00:37:12.960
It's a value post really,

666
00:37:12.960 --> 00:37:15.000
but you'll find that people who are aligned

667
00:37:15.000 --> 00:37:17.840
with what you're aligned with will react to that.

668
00:37:17.840 --> 00:37:21.640
So, you know, like 69 people like that post

669
00:37:21.640 --> 00:37:24.240
because they're like, oh yeah, we really align with that.

670
00:37:24.240 --> 00:37:26.000
It's actually really easy to do that.

671
00:37:26.000 --> 00:37:31.000
And I'll share with you my most useful app.

672
00:37:31.000 --> 00:37:32.240
Okay, so my most useful app,

673
00:37:32.240 --> 00:37:33.840
this might be really difficult.

674
00:37:33.840 --> 00:37:35.880
You might not see anything.

675
00:37:35.880 --> 00:37:36.920
I'll try and give it a go.

676
00:37:36.920 --> 00:37:38.360
It's Word Swag.

677
00:37:38.360 --> 00:37:40.360
You probably can't see anything there.

678
00:37:40.360 --> 00:37:42.600
A little bit useless, but Word Swag.

679
00:37:42.600 --> 00:37:47.600
Okay, so Word, W-O-R-D, Swag, S-W-A-G.

680
00:37:47.840 --> 00:37:50.720
So if you, for example, that picture,

681
00:37:50.720 --> 00:37:54.160
like does that quote look nice there?

682
00:37:55.160 --> 00:37:57.600
That looks kind of professional, right?

683
00:37:57.600 --> 00:38:00.560
This one here, this John G Lake one, it looks nice.

684
00:38:00.560 --> 00:38:03.120
Little box there, background image.

685
00:38:03.120 --> 00:38:05.480
But the cool thing is that with Word Swag,

686
00:38:05.480 --> 00:38:08.280
I just need to copy and paste that quote.

687
00:38:08.280 --> 00:38:10.560
Once I've copied the quote,

688
00:38:10.560 --> 00:38:14.120
it takes about 30 seconds to do that.

689
00:38:14.120 --> 00:38:17.800
It is not like two minutes tops

690
00:38:17.800 --> 00:38:18.880
to create something like that.

691
00:38:18.880 --> 00:38:19.720
And then you can drop it

692
00:38:19.720 --> 00:38:21.720
and you've got cool looking stuff

693
00:38:21.720 --> 00:38:23.760
in 30 seconds to two minutes.

694
00:38:24.160 --> 00:38:25.000
It's totally effortless,

695
00:38:25.000 --> 00:38:26.240
but it looks a little bit professional.

696
00:38:26.240 --> 00:38:28.720
Like you've actually like, oh, that's nice.

697
00:38:28.720 --> 00:38:29.640
Who did that?

698
00:38:29.640 --> 00:38:31.920
But you just like, I am so interested in Word Swag.

699
00:38:31.920 --> 00:38:33.480
Word Swag took me 30 seconds.

700
00:38:34.840 --> 00:38:36.360
But it's the cool way just to kind of

701
00:38:36.360 --> 00:38:38.200
have a cool presentation.

702
00:38:39.360 --> 00:38:41.160
So engagement posts.

703
00:38:42.600 --> 00:38:44.800
Now, like if I asked them more,

704
00:38:44.800 --> 00:38:47.400
you could fuse an engagement post

705
00:38:47.400 --> 00:38:50.720
with a take a stand in a sense.

706
00:38:50.720 --> 00:38:52.560
I put out a post recently,

707
00:38:52.560 --> 00:38:55.160
and it was just like that.

708
00:38:55.160 --> 00:38:58.560
It said, on a one to 10 scale,

709
00:38:58.560 --> 00:39:01.000
how happy are you with your government right now?

710
00:39:02.640 --> 00:39:04.880
Oh my gosh, it went crazy.

711
00:39:04.880 --> 00:39:05.720
It just blew up.

712
00:39:05.720 --> 00:39:08.240
I think I had nearly a thousand comments on it

713
00:39:08.240 --> 00:39:09.480
because people are like,

714
00:39:09.480 --> 00:39:13.200
rah, zero, I am not happy.

715
00:39:13.200 --> 00:39:15.520
Like people were like, wow.

716
00:39:15.520 --> 00:39:16.360
It was just a test,

717
00:39:16.360 --> 00:39:18.160
but everywhere in the world,

718
00:39:18.160 --> 00:39:19.400
people were not happy.

719
00:39:19.400 --> 00:39:20.480
People were like, oh my gosh,

720
00:39:20.480 --> 00:39:21.720
I can't believe what the government said.

721
00:39:21.840 --> 00:39:23.840
And everybody was like, oh, wow, that's intense.

722
00:39:23.840 --> 00:39:26.320
So, but it was like,

723
00:39:26.320 --> 00:39:27.840
you can find these different things.

724
00:39:27.840 --> 00:39:30.040
And here's one of the reasons why that's good for you

725
00:39:30.040 --> 00:39:32.720
is because the way that the Facebook algorithm works

726
00:39:32.720 --> 00:39:35.240
is that the Facebook algorithm

727
00:39:36.400 --> 00:39:38.760
shares your content that you put out

728
00:39:38.760 --> 00:39:40.640
based on the engagement that you're getting.

729
00:39:40.640 --> 00:39:44.040
So if you put content out and there's no engagement,

730
00:39:44.040 --> 00:39:45.240
then Facebook says, oh,

731
00:39:45.240 --> 00:39:46.840
we won't share this stuff with anyone

732
00:39:46.840 --> 00:39:47.800
because no one likes it.

733
00:39:47.800 --> 00:39:48.840
So we'll just leave it.

734
00:39:48.840 --> 00:39:51.400
So you want to learn how to start creating

735
00:39:52.080 --> 00:39:55.360
these posts that get you really good reward

736
00:39:55.360 --> 00:39:57.120
for effort in the sense,

737
00:39:57.120 --> 00:40:00.360
sometimes I'm doing stuff just specifically to play.

738
00:40:00.000 --> 00:40:05.840
algorithm because I want to play the algorithm for when I want to do a post that really counts to me.

739
00:40:05.840 --> 00:40:10.240
Does that make sense? So I might not, you know, like a bunch of the posts that I put out,

740
00:40:10.960 --> 00:40:15.680
I'm playing the algorithm so that when I have something of real significance to say,

741
00:40:16.240 --> 00:40:23.200
that I know that it's going to get out because the algorithm, I've already worked the algorithm

742
00:40:23.200 --> 00:40:28.800
to my benefit. And I do that by creating engagement, like simple things like this.

743
00:40:28.800 --> 00:40:35.600
It's not a big deal like, you know, that there, a John G Lake quote, just a lot of people like

744
00:40:35.600 --> 00:40:40.320
John G Lake. So these are not getting huge levels of engagement, but they're just some

745
00:40:40.320 --> 00:40:48.960
simple, like they're really easy ways to do that. So I think you get it. Let's move on now.

746
00:40:49.600 --> 00:40:58.080
Okay. So that's your six types of posts. So attraction marketing is a big part of,

747
00:40:58.160 --> 00:41:02.160
you know, it's called attraction marketing, a lot of what we're doing. So like attracts like.

748
00:41:02.160 --> 00:41:06.480
So you can identify your niche's heroes and put up quotes from them or a pic of them.

749
00:41:07.280 --> 00:41:12.240
And that's a great way you just start, you know, attracting the people who would love what you

750
00:41:12.240 --> 00:41:16.960
love. So ways of posting. Let's talk for a second about ways of posting. You can choose your

751
00:41:16.960 --> 00:41:24.000
platforms. I basically just do Facebook, not because other things don't work, but because

752
00:41:24.480 --> 00:41:29.040
I'm flooded just with Facebook. You know, I barely have enough time in the day,

753
00:41:29.040 --> 00:41:36.960
just with Facebook, there's so much engagement. So I do a tiny amount on other stuff.

754
00:41:37.680 --> 00:41:41.840
There's some real good, you know, things you can do on other places, but just for me,

755
00:41:42.800 --> 00:41:47.440
Facebook has been awesome. But you can choose your platforms, you can choose your message.

756
00:41:47.440 --> 00:41:57.600
So say Stories. Stories. Who knows how to like Stories are a fun way to do things on Facebook.

757
00:41:57.600 --> 00:42:05.760
So if you go to, if you're on Facebook, right, you want to go to your home page.

758
00:42:05.760 --> 00:42:10.560
It's not sure. Hang on. I can show you on here as well. It's fun to do it on your phone.

759
00:42:11.280 --> 00:42:18.720
I like doing Facebook Stories on my phone. Here we are. School. I'm going to go to Benji.

760
00:42:18.720 --> 00:42:29.360
So just to do a Story, you want to go to, right, come on, Brainstell. Where do we go?

761
00:42:30.480 --> 00:42:34.480
Ah, there, up here. See? This one here. Home. There it is. Home. I'm used to seeing it on my phone.

762
00:42:34.480 --> 00:42:39.600
So Home. You go to Home. And if you're on Home, then it says Create a Story.

763
00:42:39.600 --> 00:42:44.240
And you can create a Story here. You can create a Photo Story, a Text Story.

764
00:42:44.800 --> 00:42:49.200
Now, when you do it on your phone, you can add music and all sorts of stuff.

765
00:42:49.200 --> 00:42:51.920
I don't know if you can do the same on a desktop.

766
00:42:51.920 --> 00:42:55.440
So if you're going to create a Story, always better to do it on your phone.

767
00:42:55.440 --> 00:43:03.440
And then, oh, hang on. So if we, so here's my Story from this morning.

768
00:43:04.000 --> 00:43:06.880
And this is going to tie in in a moment. So this is my Story from this morning.

769
00:43:06.880 --> 00:43:11.120
It's just a picture that I took while I was doing my daily declarations this morning.

770
00:43:12.160 --> 00:43:13.600
And you can add some music to it.

771
00:43:30.000 --> 00:43:33.680
Okay. So it's just a fun way to do things.

772
00:43:33.680 --> 00:43:37.120
So using the Stories is a great way. Like it's a great way to do it.

773
00:43:37.120 --> 00:43:40.400
And all of these things up here, if you didn't realize it, these are all Stories.

774
00:43:40.400 --> 00:43:43.840
So this is the first thing that people are going to see is they're going to see Stories.

775
00:43:44.960 --> 00:43:50.320
So it's a great, like Facebook, the algorithm, it shows people Stories

776
00:43:50.320 --> 00:43:57.840
more than it shows people your, more than it's showing people what you're posting on your page.

777
00:43:57.840 --> 00:44:01.120
Okay. So if you want to first get your attention or if you've done a post

778
00:44:01.120 --> 00:44:04.560
that you really want people to get, to really get people's attention,

779
00:44:04.560 --> 00:44:10.080
then put it in your Story saying, hey, brand new post, check out my profile page.

780
00:44:10.080 --> 00:44:12.000
And then people can go there and check it out.

781
00:44:13.600 --> 00:44:18.160
So what you'll find though, as well, is that when people engage with your Stories,

782
00:44:19.440 --> 00:44:24.400
then the algorithm will also show them your posts.

783
00:44:24.400 --> 00:44:28.640
So your profile posts. Okay. So these ones here on your News Feed,

784
00:44:28.640 --> 00:44:33.280
they will show these News Feed Stories and things like that to you.

785
00:44:33.280 --> 00:44:38.960
Look at this. Russell Brunson's advertising to me because I have been stalking him.

786
00:44:42.400 --> 00:44:47.200
Anyway, so let's go to the next thing.

787
00:44:49.600 --> 00:44:52.560
Stories. Then you can post them on your page.

788
00:44:52.560 --> 00:44:56.560
Like we've said, shown you before, you can just do those real simple text ones.

789
00:44:56.560 --> 00:44:59.760
Those real simple text posts without...

790
00:45:00.000 --> 00:45:04.320
touch in them. And I find that if you want to do an engagement post, a great way to do

791
00:45:04.320 --> 00:45:13.040
it, like just like with a bit of, you know, with text is to just do something like ask

792
00:45:13.040 --> 00:45:20.600
people for an answer like a like a yes or a no or a number like on a scale of 1 to 10.

793
00:45:20.600 --> 00:45:29.840
How much do you like on it? If you want to get polarizing and also potentially get kicked

794
00:45:29.840 --> 00:45:36.000
off a platform, you could say, you know, like on a scale of 1 to 10, how much do you like

795
00:45:36.000 --> 00:45:45.520
the idea of injecting yourself with an untested chemical that may or may not have already

796
00:45:45.520 --> 00:45:52.720
killed tens of thousands of people? Yeah, like so you could put that you could put your

797
00:45:52.720 --> 00:45:56.680
like a post like that, it would blow up, you know, like just on a 1 to 10 scale, how much

798
00:45:56.680 --> 00:46:01.160
do you like the idea of injecting yourself with an unknown chemical that may or may not

799
00:46:01.160 --> 00:46:07.560
have already killed tens of thousands of people? Do that and it'll go wow. But when you think

800
00:46:07.560 --> 00:46:11.720
about it, you haven't actually put much effort in for that. It's really quick and it can

801
00:46:11.720 --> 00:46:15.640
blow up and start connecting you with hundreds of people and thousands of people. So you

802
00:46:15.640 --> 00:46:22.760
can do that. Obviously, you can put pics up, pics go all right. Videos, if you just upload

803
00:46:22.760 --> 00:46:29.640
a video, they don't always go that well on Facebook, but lives do way, way better.

804
00:46:29.640 --> 00:46:36.360
Okay, so the Facebook algorithm will boost you if you go live. And if you go live on

805
00:46:36.360 --> 00:46:41.400
a consistent basis, you actually find that the algorithm boosts your content to more

806
00:46:41.400 --> 00:46:46.120
people. So even if you think that people aren't watching it, or no one's coming on watching you

807
00:46:46.120 --> 00:46:51.000
live, that doesn't actually matter, because the algorithm is going to actually take that

808
00:46:51.000 --> 00:46:54.920
video that you filmed live and it's going to boost it to people. If you go over three

809
00:46:54.920 --> 00:47:00.200
minutes, right, in a live, if you go over three minutes long, it hits another level

810
00:47:00.200 --> 00:47:04.520
where the algorithm's like, oh, yes, fantastic. Over three minutes, that's what we want. We'll

811
00:47:04.520 --> 00:47:09.960
boost this some more. Okay. So that's that. Now, next is...

812
00:47:11.160 --> 00:47:12.360
Benji? Yes.

813
00:47:12.360 --> 00:47:18.760
Just a quick question about going live. You know how we're going to have a posting schedule

814
00:47:18.760 --> 00:47:26.760
for the challenge? If we want to go live every week for the whole 21 days, just to,

815
00:47:26.760 --> 00:47:33.240
you know, really get our profile cranking, will we be able to do that based on the posting

816
00:47:33.240 --> 00:47:36.600
schedule that you provide, or will we have to come up with our own stuff?

817
00:47:36.600 --> 00:47:40.680
You've got to come up with your own content, for sure. But that's the good thing about the

818
00:47:40.680 --> 00:47:46.120
Daily Hard Things challenge, is that the challenge itself, doing the Daily Hard Things,

819
00:47:47.080 --> 00:47:49.640
actually provides you all the content you'll ever need.

820
00:47:52.520 --> 00:47:58.920
Because to go live for, you know, 30 seconds or a minute, people will be really fascinated by the

821
00:47:58.920 --> 00:48:04.600
fact that you're doing a Daily Hard Things challenge. So you could just be doing a log,

822
00:48:04.600 --> 00:48:10.200
right, like you're on Survivor. Day one on the Daily Hard Things challenge. Today I've been

823
00:48:10.200 --> 00:48:14.920
eating something awesome. This is what I ate. I moved my body. I went for a run. I haven't run

824
00:48:14.920 --> 00:48:20.040
for ages. Or I did this. And I drank, oh my gosh, I drank three liters. And then actually,

825
00:48:20.040 --> 00:48:25.240
I didn't mean to, but I did pee myself. And it wasn't that entertaining, but it happened.

826
00:48:27.640 --> 00:48:34.200
You know, so the Daily Hard Things challenge, one of the cool things about that is, for me,

827
00:48:34.200 --> 00:48:38.360
the Daily Hard Things challenge actually provides me all the content that I'll ever need.

828
00:48:38.360 --> 00:48:43.000
That's always been the case for me, is that my daily disciplines are of interest. People are

829
00:48:43.000 --> 00:48:48.200
like, oh wow, you did what? Oh my gosh, that's really interesting. But like doing a daily log,

830
00:48:48.200 --> 00:48:52.920
day one, day two, that is going to be really powerful. People, you'll be surprised how many

831
00:48:52.920 --> 00:48:56.760
people, this is the thing that people don't realize about social media, is that a lot of

832
00:48:56.760 --> 00:49:00.040
people are watching you and they're just not commenting. They're just sitting there. They're

833
00:49:00.040 --> 00:49:04.040
watching. They're not commenting, but they are watching. They are seeing. They are looking.

834
00:49:04.040 --> 00:49:08.520
They are listening. They're paying a lot of attention to what you are doing and saying.

835
00:49:09.000 --> 00:49:14.280
So the next thing here we've got is copywriting. So copy, if you don't know what copy means,

836
00:49:14.280 --> 00:49:21.480
copy is the text, okay? So it's the text. And this is a major, major skill that we really

837
00:49:21.480 --> 00:49:26.600
want to develop and we'll do further training on that here in the School of Social Media Marketing.

838
00:49:26.600 --> 00:49:31.240
But it's something that you can practice. Just practice it on a daily basis. Practice writing

839
00:49:32.200 --> 00:49:40.680
things and be mindful of how your writing is, how people are responding to your writing,

840
00:49:40.680 --> 00:49:44.040
what you're writing, how you're writing. It's a real science and we will

841
00:49:45.320 --> 00:49:51.480
dive deep into that process. But it's also an extremely valuable skill set. To give you an idea,

842
00:49:52.120 --> 00:49:57.640
someone wrote some copy for a group of friends and I for a project that they were doing,

843
00:49:57.640 --> 00:49:59.960
that we were doing, and they would have charged

844
00:50:00.000 --> 00:50:07.440
probably about $50,000 for a weekend's work for what they wrote for us.

845
00:50:10.560 --> 00:50:18.400
Yeah, so it's an extremely valuable skill set as you develop the ability to write good copy.

846
00:50:19.520 --> 00:50:24.160
So because if you write good copyright, if you can write a good sales letter,

847
00:50:24.800 --> 00:50:29.520
a company can take that good sales letter and they can use it an unlimited amount of times.

848
00:50:30.640 --> 00:50:35.680
But someone has to create that genius level copy. And if it is genius level,

849
00:50:35.680 --> 00:50:40.960
then it will create a scalable result. So a company is going to be so happy to pay $50,000

850
00:50:41.760 --> 00:50:47.280
for it. Myself and 10 friends paid that much basically for someone to write something for us.

851
00:50:47.280 --> 00:50:56.560
So yeah, it's really valuable. So we'll talk more about that, but copy is just writing. So

852
00:50:56.560 --> 00:51:00.320
you want to be mindful of the fact that it's something that you can learn. It's something

853
00:51:00.320 --> 00:51:04.560
you can get better at. But I would encourage you to be writing, copy, practicing that

854
00:51:04.560 --> 00:51:08.880
on a daily basis. I'd encourage you as well, who gets advertised to on Facebook?

855
00:51:12.640 --> 00:51:17.040
I'm sure you guys get advertised to. Now, I get advertised to by marketers because marketing's

856
00:51:17.040 --> 00:51:21.920
what I do. So if you look through here, let's scroll my Facebook page, you're going to see,

857
00:51:21.920 --> 00:51:26.160
look, there you go. Boom, right there. Fuel the Algorithm. That's a marketing ad.

858
00:51:26.160 --> 00:51:30.640
So I actually really am stoked that they do this. Look, here's another ad over there.

859
00:51:31.280 --> 00:51:37.360
A million leads for coaches in a $7 book. How to scale your lead gen fast.

860
00:51:39.920 --> 00:51:44.400
You've got ads everywhere. How to turn a 20-minute micro webinar into 7 figures.

861
00:51:44.400 --> 00:51:51.680
So I will often actually read these ads just to see how they're writing it, just to see

862
00:51:51.680 --> 00:51:58.400
their technique. Collect leads in your sleep. That's just like, that's the whole ad.

863
00:51:59.120 --> 00:52:08.160
Collect leads in your sleep with an image. So we'll watch, we'll go, oh, look, there we are.

864
00:52:09.520 --> 00:52:15.040
Look at that. That's kind of funny. That's just popped up on my newsfeed. It's us live now.

865
00:52:15.760 --> 00:52:23.040
There we go. Another one. So pay attention to the ads because when you pay attention to the ads,

866
00:52:23.040 --> 00:52:28.000
you'll actually learn to develop the skill of copywriting. So it's just about being mindful

867
00:52:28.000 --> 00:52:32.560
of like, how are they writing? What are they writing? How are they getting your attention?

868
00:52:32.560 --> 00:52:38.720
It always starts with a hook. So you can see this, a hook or a headline. This part down here

869
00:52:38.800 --> 00:52:47.680
is the hook or the headline. One-time price. Create videos automatically. That's lame. Moving on.

870
00:52:49.360 --> 00:52:55.120
We'll see another one. Email secrets by Troy Erickson. My emails are going to the promo tab.

871
00:52:57.600 --> 00:53:03.760
Case study. Skipping Gmail's promo tab with one change. So you can watch these things

872
00:53:04.400 --> 00:53:15.040
and see what's working, what's not. This is another one. So just be mindful of copy.

873
00:53:15.040 --> 00:53:18.480
It's something that you can learn and develop. And it's hugely beneficial. And you want to

874
00:53:18.480 --> 00:53:24.000
think about how you're writing your posts. Okay. So consistency. Here's another thing with it.

875
00:53:24.000 --> 00:53:27.600
And this is something that's going to be really valuable for you, Rod, especially if you were

876
00:53:27.600 --> 00:53:34.240
doing like the lives, doing a log of that each day for 21 days. It doesn't take long, right?

877
00:53:34.240 --> 00:53:40.880
And it's super easy to just jump on here and go, hey, I'm going live and do a live for

878
00:53:42.640 --> 00:53:47.760
30 seconds or something like that. Look, here we go. I'll do a quick demo for you right now.

879
00:53:50.240 --> 00:53:51.760
We're going to go live together. Okay.

880
00:53:52.720 --> 00:53:58.560
Okay. And, oh.

881
00:54:06.000 --> 00:54:11.440
Okay. So I've just created a headline. Okay. So this is copy again.

882
00:54:11.440 --> 00:54:17.680
So I write the thing. I don't know. That took 15 seconds. What are we doing now?

883
00:54:17.680 --> 00:54:25.440
And why am I obsessed with hard things? Okay. So that's done. And I'm going to start the,

884
00:54:25.440 --> 00:54:32.480
I'm going to start it so that it's facing me. Like you can, you know, turn your phone around

885
00:54:32.480 --> 00:54:38.000
and decide what it's going to face. So it's facing me to start with. And we're about to go live.

886
00:54:38.000 --> 00:54:42.880
And I'm just going to make it up. Hey, I thought I'd let you guys know that I'm up to hard things

887
00:54:42.960 --> 00:54:49.600
again. I'm here with some of our crew. This is some of the fam in the School of Social

888
00:54:49.600 --> 00:54:54.480
Media Marketing. And we're doing a training at the moment, which is lots of fun.

889
00:54:54.480 --> 00:54:59.680
As you can see, I'm always doing things. This is our office.

890
00:55:00.000 --> 00:55:04.000
There you go. Lovely to see you. That's us.

891
00:55:04.000 --> 00:55:06.000
And so say hi, guys.

892
00:55:06.000 --> 00:55:08.000
Hi.

893
00:55:08.000 --> 00:55:10.000
Hey, sweet.

894
00:55:10.000 --> 00:55:12.000
Yeah, yeah.

895
00:55:12.000 --> 00:55:16.000
Some of the crew and these guys, these awesome guys.

896
00:55:16.000 --> 00:55:19.000
We've got Australia, New Zealand, Phoenix.

897
00:55:19.000 --> 00:55:20.000
Where are you based?

898
00:55:20.000 --> 00:55:21.000
Canada.

899
00:55:21.000 --> 00:55:22.000
Canada.

900
00:55:22.000 --> 00:55:23.000
Canada.

901
00:55:23.000 --> 00:55:24.000
Yeah.

902
00:55:24.000 --> 00:55:26.000
And Jackie's in Canada as well.

903
00:55:26.000 --> 00:55:31.000
So the crew, there's just some,

904
00:55:31.000 --> 00:55:33.000
there's over 200 people in the school here,

905
00:55:33.000 --> 00:55:40.000
but we are about to do a 21 day challenge.

906
00:55:40.000 --> 00:55:43.000
It's going to be 21 days to automated kingdom impact and income.

907
00:55:43.000 --> 00:55:47.000
So if you like the idea of generating income and also impacting

908
00:55:47.000 --> 00:55:50.000
people's lives while you're sleeping, and this could be some fun.

909
00:55:50.000 --> 00:55:51.000
We'll keep you on the loop.

910
00:55:51.000 --> 00:55:54.000
Just kind of watch the page and you'll see info on that.

911
00:55:54.000 --> 00:55:59.000
But also in that is 21 days of hard things.

912
00:55:59.000 --> 00:56:01.000
You're going to be doing hard things every day for 21 days.

913
00:56:01.000 --> 00:56:07.000
And in like 20 seconds, why am I so obsessed with having the reason?

914
00:56:07.000 --> 00:56:11.000
So obsessed with doing hard things every single day.

915
00:56:11.000 --> 00:56:15.000
It's because when we do hard things,

916
00:56:15.000 --> 00:56:19.000
it develops self-discipline and self-discipline is the quote that one of

917
00:56:19.000 --> 00:56:24.000
my friends said, David Dell said, if you, he says, he says this,

918
00:56:24.000 --> 00:56:27.000
he says, who wants to know the secret to getting whatever you want in

919
00:56:27.000 --> 00:56:30.000
life? And everyone's like, yeah, I want to know. I want to know.

920
00:56:30.000 --> 00:56:33.000
So then he says the secret to getting whatever you want in life is to

921
00:56:33.000 --> 00:56:34.000
do whatever it takes,

922
00:56:34.000 --> 00:56:38.000
but no one likes that because not many people have what it takes to do

923
00:56:38.000 --> 00:56:40.000
whatever it takes to get whatever they want.

924
00:56:40.000 --> 00:56:43.000
And the way that you get what it takes to do whatever it takes to get

925
00:56:43.000 --> 00:56:45.000
whatever you want is by doing hard things every day.

926
00:56:45.000 --> 00:56:47.000
And it builds testicular fortitude.

927
00:56:47.000 --> 00:56:49.000
Sweet. Love you, fam. See you later. Bye-bye.

928
00:56:49.000 --> 00:56:52.000
Cool. There we go. Alive.

929
00:56:52.000 --> 00:56:58.000
Not everyone is great at just making stuff up on the spot,

930
00:56:58.000 --> 00:57:03.000
but I like making stuff up on the spot,

931
00:57:03.000 --> 00:57:07.000
but you actually get better at it, right?

932
00:57:07.000 --> 00:57:10.000
So if you don't put, as soon as the button goes live,

933
00:57:10.000 --> 00:57:13.000
you don't kind of get to rehearse anymore. It's like, oh my gosh,

934
00:57:13.000 --> 00:57:15.000
I'm live. You're just going to have to do it.

935
00:57:16.000 --> 00:57:18.000
And that's a great hard thing to do as well,

936
00:57:18.000 --> 00:57:21.000
because it takes you out of your comfort zone and expands your comfort

937
00:57:21.000 --> 00:57:24.000
zone and it grows it. So cool.

938
00:57:25.000 --> 00:57:26.000
Consistency.

939
00:57:26.000 --> 00:57:29.000
The thing about consistency is that you become known,

940
00:57:29.000 --> 00:57:33.000
liked, and trusted. This is so, so critical.

941
00:57:33.000 --> 00:57:35.000
If you want people to buy stuff off of you,

942
00:57:35.000 --> 00:57:40.000
the keys are to become known, to become liked, and to become trusted.

943
00:57:40.000 --> 00:57:43.000
Known, liked, and trusted.

944
00:57:43.000 --> 00:57:45.000
That's what consistency will do, right?

945
00:57:45.000 --> 00:57:47.000
Like if you just post once every six months,

946
00:57:47.000 --> 00:57:49.000
people aren't going to know you.

947
00:57:49.000 --> 00:57:52.000
So here's a rookie move is that they won't post very much.

948
00:57:52.000 --> 00:57:55.000
And then the one post that they do make is they'll make a call to

949
00:57:55.000 --> 00:57:58.000
action post. And it was like, man, we don't know you.

950
00:57:58.000 --> 00:57:59.000
We don't like you. We don't trust you.

951
00:57:59.000 --> 00:58:01.000
Why would we respond to your call to action post?

952
00:58:01.000 --> 00:58:03.000
But when people know you, like you, trust you,

953
00:58:03.000 --> 00:58:06.000
then they respond to those call to action posts.

954
00:58:07.000 --> 00:58:10.000
Sweet. Number five is build your tribe.

955
00:58:10.000 --> 00:58:14.000
So create a Facebook group where your tribe can talk your language,

956
00:58:14.000 --> 00:58:17.000
feel at home, and engage with relevant topics.

957
00:58:17.000 --> 00:58:20.000
So you're going to start with the end in mind, right?

958
00:58:20.000 --> 00:58:22.000
You're creating a tribe, you're building a tribe,

959
00:58:22.000 --> 00:58:26.000
and you're bringing your tribe to your Facebook group where you can just

960
00:58:26.000 --> 00:58:27.000
have some intimate chats,

961
00:58:27.000 --> 00:58:29.000
intimate conversations where they're going to feel safe.

962
00:58:29.000 --> 00:58:31.000
They're going to get to talk about some stuff that they really want to

963
00:58:31.000 --> 00:58:32.000
talk about.

964
00:58:32.000 --> 00:58:35.000
And the cool thing is that once you've created a Facebook group,

965
00:58:35.000 --> 00:58:39.000
you can invite any of your friends to join it.

966
00:58:39.000 --> 00:58:42.000
So, and if it's your Facebook group, then that's a great,

967
00:58:42.000 --> 00:58:44.000
that's a great thing to have a Facebook group.

968
00:58:44.000 --> 00:58:46.000
That's just your Facebook group.

969
00:58:46.000 --> 00:58:48.000
And where you get to lead the discussion,

970
00:58:48.000 --> 00:58:52.000
because then people will start seeing you as someone who's, you know,

971
00:58:52.000 --> 00:58:54.000
who's a leader, someone who's taking some action.

972
00:58:54.000 --> 00:58:55.000
And they'll be like, oh man, this is cool.

973
00:58:55.000 --> 00:58:59.000
Again, it develops that sense of becoming known and trusted and liked.

974
00:59:00.000 --> 00:59:02.000
And you can have a lot of fun with the group.

975
00:59:02.000 --> 00:59:06.000
So create your own group and then you can invite all your friends to it.

976
00:59:06.000 --> 00:59:07.000
And right.

977
00:59:07.000 --> 00:59:10.000
The other thing that you're doing is you've created your group,

978
00:59:10.000 --> 00:59:13.000
you're joining other groups, you're engaging with friends there,

979
00:59:13.000 --> 00:59:14.000
and then you're inviting them.

980
00:59:14.000 --> 00:59:15.000
Don't do it straight away.

981
00:59:15.000 --> 00:59:18.000
If you're going to send someone an invite to be a friend and they're

982
00:59:18.000 --> 00:59:19.000
like, yeah,

983
00:59:19.000 --> 00:59:22.000
and then you just immediately send them an invite to your group.

984
00:59:22.000 --> 00:59:26.000
You just come across as shallow and lame.

985
00:59:26.000 --> 00:59:28.000
So don't do that.

986
00:59:28.000 --> 00:59:30.000
You know, like give them some time,

987
00:59:30.000 --> 00:59:32.000
like connect with them a little bit,

988
00:59:32.000 --> 00:59:36.000
like build some rapport before you just be like a stalker.

989
00:59:36.000 --> 00:59:37.000
Sweet.

990
00:59:37.000 --> 00:59:41.000
So create the Facebook group, build that sense of home,

991
00:59:41.000 --> 00:59:44.000
build that sense of tribe, add value.

992
00:59:44.000 --> 00:59:48.000
Your Facebook group is really like priceless for you.

993
00:59:48.000 --> 00:59:50.000
And the number six is monetize your tribe.

994
00:59:50.000 --> 00:59:51.000
Okay.

995
00:59:51.000 --> 00:59:52.000
Monetize your tribe.

996
00:59:52.000 --> 00:59:59.000
The best way to monetize your tribe is to invite them into a challenge.

997
00:59:59.000 --> 01:00:00.000
Okay.

998
01:00:00.000 --> 01:00:04.080
Invite them into a challenge which is going to be extremely high value

999
01:00:04.080 --> 01:00:06.640
where they're going to learn stuff that's going to rock their world

1000
01:00:06.640 --> 01:00:10.720
and they're going to be absolutely stoked on every little thing that they learn.

1001
01:00:10.720 --> 01:00:13.600
They're just going to get blasted and blessed and upgraded like,

1002
01:00:13.600 --> 01:00:14.960
yes, this is awesome.

1003
01:00:14.960 --> 01:00:18.720
And then also, they're going to have the opportunity to make sales.

1004
01:00:18.720 --> 01:00:21.840
So one of the things that we're going to teach you more on in the school

1005
01:00:21.840 --> 01:00:26.640
is how to run your own challenges so you can be a boss with challenges.

1006
01:00:27.600 --> 01:00:33.200
The ability to run challenges, that is basically how we've made by far

1007
01:00:35.760 --> 01:00:37.520
over a million dollars in the last 12 months,

1008
01:00:37.520 --> 01:00:40.480
the majority of it by far has come through challenges.

1009
01:00:41.760 --> 01:00:44.720
Without a shadow of a doubt, challenges, challenges, challenges.

1010
01:00:44.720 --> 01:00:47.600
How did I make my first 10k months? Challenges.

1011
01:00:47.600 --> 01:00:49.760
How did I do my first 10k weeks? Challenges.

1012
01:00:49.760 --> 01:00:52.080
How did I do my first 10k day? Challenges.

1013
01:00:52.080 --> 01:00:54.160
How do we do our first 100k month? Challenges.

1014
01:00:54.240 --> 01:00:56.480
Challenges, challenges, challenges, challenges.

1015
01:00:56.480 --> 01:00:58.480
That's how you make money on social media.

1016
01:00:58.480 --> 01:01:00.640
So if you can become a master of challenges,

1017
01:01:01.200 --> 01:01:02.800
and it's learned principles, right?

1018
01:01:02.800 --> 01:01:05.440
You can learn this. You can apply yourself to this.

1019
01:01:05.440 --> 01:01:09.280
And when you learn the techniques of challenges, you can blow it up.

1020
01:01:09.280 --> 01:01:11.040
And why did I first do my challenge?

1021
01:01:11.040 --> 01:01:14.640
Not because of Pedro Odeo, because I saw someone else do a challenge.

1022
01:01:14.640 --> 01:01:16.080
And I was like, look, they did that.

1023
01:01:16.080 --> 01:01:18.000
It worked for them. I'm going to do one.

1024
01:01:18.000 --> 01:01:19.680
And I didn't know what I was doing.

1025
01:01:19.680 --> 01:01:21.200
But if something's worth doing well,

1026
01:01:21.200 --> 01:01:23.680
it's worth doing badly while you get better.

1027
01:01:24.400 --> 01:01:26.960
And that's number seven is optimize.

1028
01:01:27.520 --> 01:01:29.760
So we're going to do this 21 day challenge.

1029
01:01:29.760 --> 01:01:30.800
We're going to get to the end of it.

1030
01:01:30.800 --> 01:01:31.920
You've got to have a goal, right?

1031
01:01:31.920 --> 01:01:34.800
You're going to have your goal set down at the beginning.

1032
01:01:34.800 --> 01:01:37.200
So that you know, okay, so I got my goal, right?

1033
01:01:37.200 --> 01:01:38.960
And then at the end, you can review it.

1034
01:01:38.960 --> 01:01:40.080
And you go, okay, sweet.

1035
01:01:40.080 --> 01:01:42.880
Did I get my goal? Why didn't I?

1036
01:01:42.880 --> 01:01:45.200
And then if you didn't, it doesn't matter, right?

1037
01:01:46.240 --> 01:01:48.400
Failure is not fatal. It's just feedback.

1038
01:01:50.160 --> 01:01:52.800
All right. And practice is awesome.

1039
01:01:52.800 --> 01:01:54.240
And if something's worth doing well,

1040
01:01:54.240 --> 01:01:56.320
it's worth doing badly while you get better.

1041
01:01:57.280 --> 01:01:59.120
So who thinks that it would be worth,

1042
01:01:59.840 --> 01:02:01.760
who thinks it would be a worthwhile skill

1043
01:02:01.760 --> 01:02:03.440
to be able to learn to do a challenge

1044
01:02:03.440 --> 01:02:06.000
that produces six figures in income?

1045
01:02:07.200 --> 01:02:08.240
Would that be a good skill?

1046
01:02:09.200 --> 01:02:11.600
It'd be worthwhile learning that skill, right?

1047
01:02:12.160 --> 01:02:15.520
And who cares if you suck at it for two years?

1048
01:02:16.320 --> 01:02:19.280
Who cares if you suck at it for three years, right?

1049
01:02:19.280 --> 01:02:22.160
As you just learn and you build and you implement.

1050
01:02:22.160 --> 01:02:24.640
No, you're not going to care if you suck at it for five years.

1051
01:02:24.640 --> 01:02:27.120
But after five years, you have the ability

1052
01:02:27.120 --> 01:02:29.600
to run a six-figure challenge, right?

1053
01:02:29.600 --> 01:02:33.040
You can be like, man, that was worth it, right?

1054
01:02:34.320 --> 01:02:35.600
So if something's worth doing well,

1055
01:02:35.600 --> 01:02:37.840
it's worth doing badly while you get better.

1056
01:02:37.840 --> 01:02:41.840
And here's a massive key is implement what you have learned, okay?

1057
01:02:41.840 --> 01:02:45.520
Implement what you have learned.

1058
01:02:45.520 --> 01:02:46.640
So you're going to get some other things.

1059
01:02:46.640 --> 01:02:49.520
This is so massive is that one of the main things

1060
01:02:49.520 --> 01:02:51.360
that people don't do is they don't implement.

1061
01:02:51.360 --> 01:02:53.440
They've got access to all this training

1062
01:02:53.440 --> 01:02:55.040
and then they just don't implement it.

1063
01:02:55.920 --> 01:02:56.480
All right, sweet.

1064
01:02:56.480 --> 01:02:58.480
That's the seven principles.

1065
01:02:58.480 --> 01:03:01.040
I'm going to jump quickly into the posting schedule

1066
01:03:01.040 --> 01:03:02.800
that's on the same document for you.

1067
01:03:04.160 --> 01:03:05.520
But we're going to race through this.

1068
01:03:05.520 --> 01:03:06.640
So the posting schedule,

1069
01:03:07.200 --> 01:03:10.480
the 21 Days to Automated Kingdom Impact and Income Challenge

1070
01:03:10.480 --> 01:03:13.760
revolves around the Daily Hard Things Challenge.

1071
01:03:14.560 --> 01:03:19.680
And also a five-day Automated Kingdom Impact

1072
01:03:19.680 --> 01:03:23.760
and Income Challenge over the last five days of the challenge, okay?

1073
01:03:23.760 --> 01:03:26.560
So we're doing 21 Days of Hard Things

1074
01:03:26.560 --> 01:03:28.960
and we're doing this 21-day challenge together.

1075
01:03:28.960 --> 01:03:31.200
But the last five days,

1076
01:03:31.200 --> 01:03:34.080
we are running a challenge within a challenge, okay?

1077
01:03:34.080 --> 01:03:37.200
And that's how we're going to monetize the process.

1078
01:03:37.760 --> 01:03:39.200
We're going to monetize the process

1079
01:03:39.200 --> 01:03:41.040
through a challenge within a challenge.

1080
01:03:41.040 --> 01:03:42.560
And the awesome thing for you guys

1081
01:03:42.560 --> 01:03:45.280
is that we are going to organize the challenge, right?

1082
01:03:45.280 --> 01:03:47.600
We're going to have, we're going to set that up

1083
01:03:47.600 --> 01:03:51.360
so you don't even have to worry about creating content, sending emails.

1084
01:03:51.360 --> 01:03:53.120
That is the awesome thing for you guys

1085
01:03:53.120 --> 01:03:55.440
is that we will run the challenge for you.

1086
01:03:55.440 --> 01:04:00.160
We'll run it inside the Masterclass group

1087
01:04:00.160 --> 01:04:03.600
and you will be able to invite your friends to join the challenge.

1088
01:04:04.880 --> 01:04:06.800
And because you're not having to run the challenge,

1089
01:04:06.800 --> 01:04:08.880
the awesome thing for you is you get to focus your time

1090
01:04:08.880 --> 01:04:12.320
on lead stewardship, not running a challenge, which is a big deal.

1091
01:04:12.320 --> 01:04:14.800
So I've broken it down into three sections.

1092
01:04:14.800 --> 01:04:16.720
We're going to have Days 1 to 10.

1093
01:04:17.760 --> 01:04:19.920
All right, so Days 1 to 10,

1094
01:04:19.920 --> 01:04:22.880
the focus is going to be on the Daily Hard Things Challenge.

1095
01:04:22.880 --> 01:04:25.120
So it's not calls to action, right?

1096
01:04:25.120 --> 01:04:28.160
You're not calling to action, you're just building rapport.

1097
01:04:28.160 --> 01:04:31.680
So don't worry about doing, you know, a call to action in this time.

1098
01:04:31.680 --> 01:04:33.760
But you've got all these other six posts,

1099
01:04:33.760 --> 01:04:35.760
you know, you've got the other five posts.

1100
01:04:35.760 --> 01:04:37.440
And this time, get to know me posts,

1101
01:04:37.440 --> 01:04:39.200
learn something of value, entertainment,

1102
01:04:39.200 --> 01:04:40.960
take a stand, engagement posts.

1103
01:04:40.960 --> 01:04:44.560
Don't worry about call to actions in the first 10 days, okay?

1104
01:04:44.560 --> 01:04:46.480
You're building rapport with people.

1105
01:04:46.480 --> 01:04:49.760
You're becoming known, liked, and trusted.

1106
01:04:49.760 --> 01:04:52.080
So that's the first 10 days, we're focusing on that.

1107
01:04:53.920 --> 01:04:58.080
The Days 11 to 16, so that next five days,

1108
01:04:58.080 --> 01:04:59.840
we are focusing on promoting...

1109
01:05:00.000 --> 01:05:05.920
the challenge, okay? So there's a challenge within the challenge, which is the automated

1110
01:05:05.920 --> 01:05:13.760
kingdom impact and income challenge, which just blew up in our last one. We've just had 91 people

1111
01:05:13.760 --> 01:05:19.280
take activator packages since we did that like three weeks ago, which is really exciting. It's

1112
01:05:19.280 --> 01:05:26.320
so cool to have people from all around the world jumping on board for activator packages. And it's

1113
01:05:26.320 --> 01:05:30.720
an easy sell for people to take an activator package. We've actually just created a brand

1114
01:05:30.720 --> 01:05:39.760
new funnel. And the Kickstarter package is down to $37. And then it upsells people into the

1115
01:05:39.760 --> 01:05:44.720
activator package. So the new funnel is really cool. It's going to be finished. It's actually

1116
01:05:44.720 --> 01:05:49.440
the funnels actually just the funnels done itself, we've got a couple of automations to add to it,

1117
01:05:49.440 --> 01:05:53.520
which I'm going to do tomorrow. And then so you're going to actually have a really cool funnel

1118
01:05:53.520 --> 01:06:00.560
to share with people. And it's going to be cool. So days 11 to 16, we focus on promoting the

1119
01:06:00.560 --> 01:06:06.560
challenge. And we'll have some cool promotional material created for you that you'll be able to

1120
01:06:06.560 --> 01:06:13.120
share that it's going to be fun. Then days 17 to 21, right the last five days while the challenge

1121
01:06:13.120 --> 01:06:19.120
within the challenge is running, what you're going to do is you're going to focus on lead stewardship.

1122
01:06:19.840 --> 01:06:29.280
So that's pretty fun, right? So you what lead stewardship is, is lead stewardship is you bring

1123
01:06:29.280 --> 01:06:34.480
a lead into the group, right? And they, you want to be following up with them, we're going to create

1124
01:06:34.480 --> 01:06:39.920
a whole lead stewardship template for you. And I'm going to talk to you about how to

1125
01:06:41.680 --> 01:06:48.320
how to really create engagement with your leads and how to use your call to action in a way that

1126
01:06:49.200 --> 01:06:54.240
increases your connection and relationship with your leads in the process. You guys understand

1127
01:06:54.240 --> 01:06:59.840
what I mean when I say a lead, right? Yep. So a lead is someone who's clicking on your links,

1128
01:06:59.840 --> 01:07:05.760
a lead is a, you know, a client or, you know, so that's cool. So I've got here days one to 10.

1129
01:07:06.960 --> 01:07:12.720
I've got a posting schedule, right? And there's at the top here, this is hobby level. Okay,

1130
01:07:12.720 --> 01:07:18.880
so if you want to treat this like a hobby, that's what you do. And then this is the next level is

1131
01:07:19.440 --> 01:07:24.960
business level. If you can treat this as a business, there you go. If you want to treat this

1132
01:07:24.960 --> 01:07:29.120
like this is what's going to help make your dreams come true, this is what you do, okay?

1133
01:07:30.320 --> 01:07:33.840
So hobby level, you know, like just one hard things posts,

1134
01:07:36.560 --> 01:07:40.720
pick and a short description on your personal page. So it's just like, I'm just, you're just

1135
01:07:40.720 --> 01:07:44.720
doing a photo and a picture of what you're doing and that's it. You know, that's all,

1136
01:07:44.720 --> 01:07:49.360
you're implementing of this training. Business level is you do your hard things post, you know,

1137
01:07:49.360 --> 01:07:53.360
it's a picture and a short description on your personal page. And then you put a post in your

1138
01:07:53.360 --> 01:07:58.640
story and then you join a group or engage with a group where you hope to develop genuine,

1139
01:07:58.640 --> 01:08:04.080
like-minded friendships and you add a friend a day, right? And so that's one level. And then

1140
01:08:04.080 --> 01:08:08.160
if you're like, no, I want to go all in and be like, really make my dream happen with this and

1141
01:08:08.160 --> 01:08:12.720
implement this training to the point that it starts bringing dreams to life, it would look

1142
01:08:12.720 --> 01:08:17.600
a little bit more like this. One hard things post, pick and a short description of that on your

1143
01:08:17.600 --> 01:08:24.479
personal page. And then you would creatively weave the six different types of posts into this, okay?

1144
01:08:24.479 --> 01:08:31.359
So when you're posting your post, it might be, you know, like, I'm going to make a stand for drinking

1145
01:08:31.359 --> 01:08:39.359
water, you know, like this is my drink bottle. I might just do that one day just for like, this

1146
01:08:39.359 --> 01:08:45.279
is my drink bottle. It has made a stand, you know, take a fun photo of my drink bottle or something.

1147
01:08:45.279 --> 01:08:49.520
But you're just being creative, right? So that's what a dream level takes it to another level.

1148
01:08:49.520 --> 01:08:54.080
I'm going to be creative with this and then they make sure that they've got a post on their story

1149
01:08:54.080 --> 01:09:00.960
every day. And they would do like Rod suggested, a short live video, just kind of vlogging the

1150
01:09:00.960 --> 01:09:07.120
21-day challenge. Okay, it's day 21, I've made it, you know, so you can kind of have some fun with that.

1151
01:09:07.120 --> 01:09:11.439
Real simple videos, it doesn't actually take that long. And then they would be joining a

1152
01:09:11.439 --> 01:09:16.880
group or engaging with a group where they hope to develop genuine

1153
01:09:16.880 --> 01:09:21.200
like-minded friendships. And they'll be adding like say 10 people a day from that group.

1154
01:09:21.920 --> 01:09:25.359
And then they're going to post in their personal group, which they've created.

1155
01:09:25.359 --> 01:09:30.479
And they're going to be inviting people to join their own group and kind of see like the different

1156
01:09:30.479 --> 01:09:34.960
levels of implementation, you know, this is the thing that what I'm saying is the level that you

1157
01:09:35.040 --> 01:09:39.200
implement this training will determine whether or not it brings your dreams to life.

1158
01:09:39.200 --> 01:09:43.920
It's not whether the training is not on trial, your implementation is what's on trial.

1159
01:09:44.880 --> 01:09:49.520
Okay, does this work? Yes, it's already proven a thousand times over that it works.

1160
01:09:50.399 --> 01:09:56.000
So what's on trial is not the system, it's just how you implement the system is what's on trial.

1161
01:09:56.000 --> 01:09:59.840
And it doesn't matter if you do it badly, because we can do it better.

1162
01:10:00.000 --> 01:10:03.000
Right, if you want to hit 10k months, do it badly.

1163
01:10:03.000 --> 01:10:04.400
You'll do a bad challenge a few times.

1164
01:10:04.400 --> 01:10:05.920
I've done plenty of bad challenges

1165
01:10:05.920 --> 01:10:07.640
that didn't work very well.

1166
01:10:07.640 --> 01:10:09.560
And then I'm like, okay, why did that suck?

1167
01:10:09.560 --> 01:10:11.480
Okay, sweet, I'm going to put this in.

1168
01:10:11.480 --> 01:10:12.320
What?

1169
01:10:12.320 --> 01:10:14.320
Okay, I did a 100k challenge back there

1170
01:10:14.320 --> 01:10:15.680
and then I did a lame challenge.

1171
01:10:15.680 --> 01:10:17.280
Like, what's the difference?

1172
01:10:18.200 --> 01:10:21.080
Okay, so that's what I'm saying.

1173
01:10:21.080 --> 01:10:22.720
You're learning, you're growing, you're processing

1174
01:10:22.720 --> 01:10:24.400
and you keep implementing.

1175
01:10:25.320 --> 01:10:28.280
Hang on, I've got, here we go.

1176
01:10:28.280 --> 01:10:29.320
Someone's jumping in.

1177
01:10:30.320 --> 01:10:35.320
So then days 11 to 16, again, it's slightly different.

1178
01:10:40.320 --> 01:10:41.960
Always got to wait for the audio to connect.

1179
01:10:41.960 --> 01:10:43.360
Just want to say hello.

1180
01:10:43.360 --> 01:10:44.480
Hello, hello, welcome.

1181
01:10:44.480 --> 01:10:45.760
Good to have you with us.

1182
01:10:48.560 --> 01:10:49.400
Good to see you there.

1183
01:10:49.400 --> 01:10:50.480
Thanks for jumping in.

1184
01:10:53.320 --> 01:10:55.480
So again, days 11 to 16,

1185
01:10:55.480 --> 01:10:57.320
this is what it looks like for a hobby level.

1186
01:10:57.320 --> 01:10:58.520
Just do one post.

1187
01:10:58.520 --> 01:11:00.280
This is what it looks like on a business level.

1188
01:11:00.280 --> 01:11:02.360
And if you want to go dream maker level,

1189
01:11:02.360 --> 01:11:05.640
do one hard things post with a short description.

1190
01:11:08.360 --> 01:11:11.720
And then you're beginning to creatively share

1191
01:11:11.720 --> 01:11:15.240
about the 5-Day Automated Kingdom Business Impact

1192
01:11:15.240 --> 01:11:17.040
and Income Challenge that's coming up.

1193
01:11:17.040 --> 01:11:17.880
So you're sharing that.

1194
01:11:17.880 --> 01:11:19.880
You're sharing some really creative calls to action.

1195
01:11:19.880 --> 01:11:21.040
You're thinking about it.

1196
01:11:21.040 --> 01:11:23.680
You've been watching how other people are doing copy

1197
01:11:23.680 --> 01:11:25.960
and you're putting some effort into your copy.

1198
01:11:25.960 --> 01:11:27.800
You've got to post on your story.

1199
01:11:28.120 --> 01:11:29.920
You're doing your short live videos.

1200
01:11:29.920 --> 01:11:32.720
And you also started in your live videos,

1201
01:11:32.720 --> 01:11:36.800
not just doing videos about the Hard Things Challenge,

1202
01:11:36.800 --> 01:11:37.800
but now you're saying to people,

1203
01:11:37.800 --> 01:11:38.920
oh, hey, we've also got this

1204
01:11:38.920 --> 01:11:40.920
Automated Kingdom Impact and Income Challenge.

1205
01:11:40.920 --> 01:11:42.600
Come join me.

1206
01:11:42.600 --> 01:11:44.280
Join or engage a group.

1207
01:11:45.520 --> 01:11:47.600
You're still doing that and you're posting in your group

1208
01:11:47.600 --> 01:11:50.200
and you're letting your people in your group know as well.

1209
01:11:50.200 --> 01:11:51.800
Cool thing is when you've got a group

1210
01:11:51.800 --> 01:11:56.320
is that Facebook algorithm, it favors groups, right?

1211
01:11:56.320 --> 01:11:59.640
So if you have people in your group, it will boost it.

1212
01:11:59.640 --> 01:12:01.400
More people will see a post in a group

1213
01:12:01.400 --> 01:12:03.520
than on your personal page.

1214
01:12:03.520 --> 01:12:07.760
Then the last stage, days 17 to 21, there we go.

1215
01:12:07.760 --> 01:12:09.040
If you're at the Dream Maker level,

1216
01:12:09.040 --> 01:12:09.960
you're doing all of this,

1217
01:12:09.960 --> 01:12:12.480
but then the big thing that's different here

1218
01:12:12.480 --> 01:12:15.200
is intensely focused on lead stewardship.

1219
01:12:15.200 --> 01:12:18.280
So we'll be doing a training on secrets

1220
01:12:18.280 --> 01:12:20.720
to lead stewardship coming up.

1221
01:12:20.720 --> 01:12:22.840
So we'll do that during the challenge.

1222
01:12:22.840 --> 01:12:24.120
So watch for that.

1223
01:12:24.160 --> 01:12:27.960
It will come out probably in the first,

1224
01:12:27.960 --> 01:12:30.240
you know, it'll come out, it will come out probably,

1225
01:12:30.240 --> 01:12:32.520
it will come out in the first 10 days.

1226
01:12:32.520 --> 01:12:34.320
We'll do the secrets to lead stewardship

1227
01:12:34.320 --> 01:12:36.080
so that you're primed and ready to go

1228
01:12:36.080 --> 01:12:38.760
for how to utilize that when we go live with it.

1229
01:12:40.000 --> 01:12:41.320
Sweet, that's us.

1230
01:12:41.320 --> 01:12:42.320
Any questions?

1231
01:12:46.960 --> 01:12:49.600
Will we get copies of all this?

1232
01:12:49.600 --> 01:12:51.000
You've already got a copy of that.

1233
01:12:51.000 --> 01:12:53.920
So there's a copy of that in the email that I sent.

1234
01:12:54.600 --> 01:12:56.400
There's a copy in the chat here,

1235
01:12:56.400 --> 01:12:58.400
and there's a copy in the description of this video.

1236
01:12:58.400 --> 01:13:00.560
So it's just in this link here.

1237
01:13:00.560 --> 01:13:02.280
It's this really long link.

1238
01:13:02.280 --> 01:13:04.520
I'll drop it in the chat again.

1239
01:13:04.520 --> 01:13:06.680
It's really outrageously long link.

1240
01:13:06.680 --> 01:13:11.680
I can also drop it again here.

1241
01:13:12.880 --> 01:13:14.960
And I'll drop it in the,

1242
01:13:16.200 --> 01:13:18.800
just so that everyone super sees it.

1243
01:13:19.000 --> 01:13:19.840
Okay.

1244
01:13:20.920 --> 01:13:25.600
I'll just put in the comments of this video as well.

1245
01:13:25.600 --> 01:13:27.680
If I can find it here, it should show up.

1246
01:13:29.880 --> 01:13:31.840
Yep, so copies, yes.

1247
01:13:31.840 --> 01:13:36.200
We'll try and provide people with as many,

1248
01:13:36.200 --> 01:13:39.280
you know, like helpful resources as we can.

1249
01:13:39.280 --> 01:13:40.440
There we go.

1250
01:13:42.200 --> 01:13:43.760
Oh, that's the wrong one.

1251
01:13:43.760 --> 01:13:45.040
There we go, right there.

1252
01:13:45.360 --> 01:13:46.960
There in the description,

1253
01:13:46.960 --> 01:13:49.440
I just dropped a really long Google link, that's it.

1254
01:13:54.720 --> 01:13:55.800
Okay, sweet.

1255
01:14:00.800 --> 01:14:04.320
So Alicia, I'm just seeing.

1256
01:14:04.320 --> 01:14:05.840
Oh, there we go, right there.

1257
01:14:05.840 --> 01:14:06.680
Oh.

1258
01:14:08.080 --> 01:14:10.320
Yeah, the description I just dropped

1259
01:14:10.320 --> 01:14:12.080
a really long Google link, that's it.

1260
01:14:12.080 --> 01:14:13.680
Oops, that's the replay.

1261
01:14:15.240 --> 01:14:18.280
Okay, so I'm just watching some of the comments

1262
01:14:18.280 --> 01:14:21.520
in there from Alicia.

1263
01:14:21.520 --> 01:14:24.680
Now it's disappeared on me, but here we go.

1264
01:14:24.680 --> 01:14:28.160
Comments, will you be posting this types of posts,

1265
01:14:28.160 --> 01:14:29.320
posting schedule for us?

1266
01:14:29.320 --> 01:14:31.680
Yeah, so again, you've got the link here.

1267
01:14:31.680 --> 01:14:33.000
Let me reply to you.

1268
01:14:35.360 --> 01:14:37.720
With, I actually found it.

1269
01:14:37.720 --> 01:14:39.520
Okay, cool, sweet.

1270
01:14:39.520 --> 01:14:41.120
Cool, any other questions, Sam?

1271
01:14:45.480 --> 01:14:48.000
Elise, no questions.

1272
01:14:50.320 --> 01:14:52.440
Question, I got a question for you guys.

1273
01:14:52.440 --> 01:14:56.760
Who joined up with Raising Loyalty through a challenge?

1274
01:15:00.000 --> 01:15:05.840
How did you guys, how did you guys connect with, how did you get into the School of Social

1275
01:15:05.840 --> 01:15:10.360
Media Marketing?

1276
01:15:10.360 --> 01:15:14.400
What did you see that brought you into here?

1277
01:15:14.400 --> 01:15:22.400
It's a talent competition.

1278
01:15:22.400 --> 01:15:28.080
Laurel responded to an email, awesome.

1279
01:15:28.080 --> 01:15:36.360
And so then the question would be, how did you get on the email list?

1280
01:15:36.360 --> 01:15:44.120
So yeah, that's just a question to you, because most, Rod, just unmute.

1281
01:15:44.120 --> 01:15:49.040
You're muted bud, you're just lip syncing for us.

1282
01:15:49.040 --> 01:15:50.040
Sorry about that.

1283
01:15:50.040 --> 01:15:51.040
I came in through the 3D world.

1284
01:15:51.040 --> 01:15:52.040
Oh hang on, no you're not.

1285
01:15:52.040 --> 01:15:53.040
I just muted my, no sorry.

1286
01:15:53.040 --> 01:15:54.040
Sorry about that.

1287
01:15:54.040 --> 01:15:55.040
No, no, you're good now.

1288
01:15:56.040 --> 01:16:02.040
I had my computer on mute because that started playing in the background before.

1289
01:16:02.040 --> 01:16:05.040
Go for it, Rod.

1290
01:16:05.040 --> 01:16:24.440
Yeah, I came in through the three-day royalty challenge, so it was not that long, it was

1291
01:16:24.440 --> 01:16:25.440
not that long ago.

1292
01:16:25.440 --> 01:16:26.440
Yeah.

1293
01:16:26.440 --> 01:16:29.440
And it was about finances and stuff like that.

1294
01:16:29.440 --> 01:16:30.440
Yeah.

1295
01:16:30.440 --> 01:16:31.440
Yeah.

1296
01:16:31.440 --> 01:16:32.440
The three-day royal challenge.

1297
01:16:32.440 --> 01:16:35.440
We did identity, vision, and kingdom economics.

1298
01:16:35.440 --> 01:16:36.440
Yeah, correct.

1299
01:16:36.440 --> 01:16:37.440
Yeah.

1300
01:16:37.440 --> 01:16:38.440
Yeah.

1301
01:16:38.440 --> 01:16:39.440
In three days.

1302
01:16:39.440 --> 01:16:42.080
It was crazy busy for me.

1303
01:16:42.080 --> 01:16:43.080
It was really good though.

1304
01:16:43.080 --> 01:16:44.600
It was a really good challenge.

1305
01:16:44.600 --> 01:16:49.120
Like the content was amazing, you know, so as soon as I went through that with you, I

1306
01:16:49.120 --> 01:16:54.120
just knew straight away that I wanted to be a part of all this, so yeah, it was good.

1307
01:16:54.800 --> 01:16:55.800
Cool, eh?

1308
01:16:55.800 --> 01:17:01.800
Like, it's just awesome because, you know, like, this is the thing as well, like, always,

1309
01:17:01.800 --> 01:17:06.800
like, income follows impact, and that's one of the great things for you guys, that if

1310
01:17:06.800 --> 01:17:10.320
you've been through challenges or things like that, you know that when people come in, they're

1311
01:17:10.320 --> 01:17:15.120
going to get really blasted by it, it's actually going to be a really awesome adventure for

1312
01:17:15.120 --> 01:17:16.120
them.

1313
01:17:16.120 --> 01:17:17.120
They're just going to, it's going to be life transforming.

1314
01:17:17.120 --> 01:17:23.520
So we're so cool what God does in their lives, so yeah, that's one of the things that I love

1315
01:17:23.920 --> 01:17:27.920
about it is that we just can't keep up with the miracles, the God encounters, the life

1316
01:17:27.920 --> 01:17:32.920
transformations, and, you know, marriage is blessed, family is blessed, it all happens,

1317
01:17:32.920 --> 01:17:34.920
you know, like this, so.

1318
01:17:34.920 --> 01:17:37.920
All right, sweet fam, that's awesome.

1319
01:17:37.920 --> 01:17:40.920
Let's wrap it up there with a prayer.

1320
01:17:40.920 --> 01:17:43.920
So Phoenix, would you like to pray for us to wrap it up?

1321
01:17:47.920 --> 01:17:48.920
Sure.

1322
01:17:48.920 --> 01:17:49.920
Awesome.

1323
01:17:49.920 --> 01:17:50.920
Can you hear me?

1324
01:17:50.920 --> 01:17:51.920
Perfectly.

1325
01:17:51.920 --> 01:17:52.920
Okay.

1326
01:17:53.320 --> 01:17:56.320
I've unmuted my computer.

1327
01:17:56.320 --> 01:18:04.320
Thank you, Lord, for this time that we've had together, sharing and growing and learning.

1328
01:18:04.320 --> 01:18:11.320
And the reminder that we can do hard things, I need to know that, and I think this challenge

1329
01:18:11.320 --> 01:18:13.320
will be amazing for me.

1330
01:18:13.320 --> 01:18:22.320
And the social media marketing and, oh, it's just so good with Kingdom Principles all combined

1331
01:18:22.720 --> 01:18:24.720
personal and professional growth.

1332
01:18:24.720 --> 01:18:31.720
So I thank you so much for this group, for Benji, for bringing it all together, for all

1333
01:18:31.720 --> 01:18:38.720
these people across the globe, it seems, that are coming together for this purpose together

1334
01:18:38.720 --> 01:18:39.720
at this time.

1335
01:18:40.120 --> 01:18:54.120
So I just pray for wisdom and growth and passion and purpose together in this venture.

1336
01:18:54.120 --> 01:18:56.120
In Jesus name, Amen.

1337
01:18:56.120 --> 01:18:57.120
Amen.

1338
01:18:57.120 --> 01:18:58.120
Fantastic, fam.

1339
01:18:58.120 --> 01:19:00.120
Have a wonderful weekend.

1340
01:19:00.120 --> 01:19:05.120
And we start the Daily Hard Things on the 8th, New Zealand time.

1341
01:19:05.120 --> 01:19:07.120
So that's New Zealand Sunday.

1342
01:19:07.120 --> 01:19:09.120
So that's probably a Saturday for you guys.

1343
01:19:09.520 --> 01:19:11.520
So it's all happening.

1344
01:19:11.520 --> 01:19:12.520
It's about to happen.

1345
01:19:12.520 --> 01:19:13.520
The countdown is on.

1346
01:19:13.520 --> 01:19:16.520
We've got two days till we go live with this bad boy.

1347
01:19:16.520 --> 01:19:18.520
So dun, dun, dun.

1348
01:19:18.520 --> 01:19:19.520
It's happening.

1349
01:19:19.520 --> 01:19:20.520
Love you.

1350
01:19:20.520 --> 01:19:22.520
And it's, yeah, it's all on.

1351
01:19:22.520 --> 01:19:23.520
We'll catch you soon.

1352
01:19:23.520 --> 01:19:24.520
See ya.

1353
01:19:24.520 --> 01:19:25.520
Bless you, fam.

1354
01:19:25.520 --> 01:19:26.520
Bless ya.

1355
01:19:26.520 --> 01:19:27.520
Bye bye.