WEBVTT

1
00:00:00.000 --> 00:00:12.000
Welcome everyone, Marijke here. In this video we are going to go over your Facebook profile and business page creation. Let's dive in.

2
00:00:12.000 --> 00:00:23.000
I'm currently on my Facebook profile and it's really important to make sure that you fill out as much as possible details of yourself.

3
00:00:23.000 --> 00:00:28.000
This is only to build a trustworthy relationship with Facebook.

4
00:00:28.000 --> 00:00:32.000
Facebook's main priority is to protect their users.

5
00:00:32.000 --> 00:00:40.000
Even though they make money out of our advertisers, their main priority is still to protect their users.

6
00:00:41.000 --> 00:01:02.000
By means of that, if you can fill out as much as possible details of yourself, that will give Facebook assurance that you are a legitimate person and not a scammer creating dummy profiles with dummy business pages to advertise some ads that are going to be harmful.

7
00:01:02.000 --> 00:01:10.000
So please make sure you fill out, head over to edit profile and fill out as much as possible details over here of yourself.

8
00:01:10.000 --> 00:01:16.000
You'll see there is different selections on privacy that you can make.

9
00:01:16.000 --> 00:01:21.000
On my page, for instance, my work is public.

10
00:01:21.000 --> 00:01:29.000
Everyone can see my work details, but my study fields, for instance, the privacy is only me and Facebook.

11
00:01:29.000 --> 00:01:35.000
My address is my friends and my from is also from my friends.

12
00:01:35.000 --> 00:01:39.000
So I know some people don't feel comfortable giving out all of their personal details.

13
00:01:39.000 --> 00:01:47.000
Please feel assured that you can set the privacy settings to private so that no one else can see your details.

14
00:01:47.000 --> 00:01:54.000
But please make sure that you fill out all of your details, especially your contact basic information.

15
00:01:55.000 --> 00:02:00.000
If you select there, you will have to fill out yourself a number and your physical address.

16
00:02:00.000 --> 00:02:12.000
Please make sure that you fill out those details completely and set the privacy to privacy settings to only you so no one else would see it except you and Facebook.

17
00:02:12.000 --> 00:02:16.000
Then we're going to head over to the right hand side menu.

18
00:02:16.000 --> 00:02:18.000
There's a drop down menu.

19
00:02:18.000 --> 00:02:22.000
I'm currently using the new version of Facebook.

20
00:02:22.000 --> 00:02:28.000
If you still use the classic version, it will look like this.

21
00:02:28.000 --> 00:02:32.000
It's also the right hand side drop down menu.

22
00:02:32.000 --> 00:02:36.000
We are going to select settings.

23
00:02:36.000 --> 00:02:39.000
I'm going to switch over to the new Facebook again.

24
00:02:39.000 --> 00:02:45.000
And on your right hand side menu, you are going to select security and login.

25
00:02:45.000 --> 00:02:50.000
Please make sure that you set up your two factor authentication.

26
00:02:50.000 --> 00:02:55.000
Mine is already set up so you can just select edit and follow the steps.

27
00:02:55.000 --> 00:03:01.000
You will have to create or supply Facebook with your cell phone number.

28
00:03:01.000 --> 00:03:12.000
So each and every time someone will log into your profile from a different device, different mobile, a phone, different laptop or computer,

29
00:03:13.000 --> 00:03:20.000
Facebook will send out a two factor authentication code to your cell phone that you need to type in.

30
00:03:20.000 --> 00:03:28.000
And this is only for the protection of your own profile and your own privacy so that hackers cannot hack your account.

31
00:03:28.000 --> 00:03:33.000
So this is really important that you set up the two factor authentication.

32
00:03:33.000 --> 00:03:38.000
Now I'm going to head over to my business page.

33
00:03:38.000 --> 00:03:42.000
I've got two business pages created already.

34
00:03:42.000 --> 00:03:44.000
I'm going to show you.

35
00:03:44.000 --> 00:03:50.000
The first business page that I have created is one for my company.

36
00:03:50.000 --> 00:04:00.000
You can create several different business pages depending on how many different businesses you've got, how many different services you want to advertise.

37
00:04:00.000 --> 00:04:08.000
Currently I have two pages, one ads unlimited that I would run ads for my agency services or my coaching services.

38
00:04:08.000 --> 00:04:17.000
The next page that I have is a page registered under my personal name as an entrepreneurial.

39
00:04:17.000 --> 00:04:21.000
So you can do this as an influencer, entrepreneurial services.

40
00:04:21.000 --> 00:04:25.000
So this is how you can see the difference between a page and a profile.

41
00:04:25.000 --> 00:04:33.000
Even though this page has got my personal name attached to it, this is a page and not my profile.

42
00:04:33.000 --> 00:04:36.000
You cannot run ads out of a profile.

43
00:04:36.000 --> 00:04:43.000
So you need to make sure that you create a page so that we can use that page to run your ads off.

44
00:04:43.000 --> 00:04:47.000
I'm going to show you now how to create your own page.

45
00:04:47.000 --> 00:04:50.000
Right hand side corner again, there's a plus sign.

46
00:04:50.000 --> 00:04:54.000
If I select it, you'll see there's some different options.

47
00:04:54.000 --> 00:04:56.000
We are going to select page.

48
00:04:56.000 --> 00:05:00.000
If you're still on the classic version, you'll see.

49
00:05:00.000 --> 00:05:06.000
See, it is also the right-hand side corner next to your name and home, there's create.

50
00:05:07.000 --> 00:05:15.000
So I'm going to go back to my new version and we are going to create a page.

51
00:05:17.000 --> 00:05:21.000
Facebook will ask you for your page information. What is your page name?

52
00:05:22.000 --> 00:05:27.000
Please understand that you are free to change this information any time in the future.

53
00:05:27.000 --> 00:05:30.000
So if you would like to change your business name or your company name,

54
00:05:31.000 --> 00:05:35.000
you're not set on what you want to call your business yet, you can change it at any time.

55
00:05:36.000 --> 00:05:43.000
I'm going to call this, let's call it Ads Coaching.

56
00:05:44.000 --> 00:05:48.000
And the category, there's a whole different kind of categories that you can choose from.

57
00:05:49.000 --> 00:05:51.000
So I would choose Coach.

58
00:05:51.000 --> 00:06:00.000
And you can fill out a short description on what your business is all about.

59
00:06:01.000 --> 00:06:08.000
My business is about teaching people, coaching people how to set up ads.

60
00:06:08.000 --> 00:06:15.000
How to set up ads.

61
00:06:16.000 --> 00:06:20.000
And we are going to select Create.

62
00:06:21.000 --> 00:06:24.000
Facebook is now busy creating your page.

63
00:06:25.000 --> 00:06:30.000
When that is done, they'll ask you to upload a profile picture or a cover photo.

64
00:06:31.000 --> 00:06:36.000
So you can also take time with this if you don't have a profile picture as yet or a cover picture.

65
00:06:36.000 --> 00:06:39.000
You can set that up at any time afterwards.

66
00:06:40.000 --> 00:06:42.000
We're going to save the information.

67
00:06:43.000 --> 00:06:46.000
And there your business page has been created.

68
00:06:47.000 --> 00:06:50.000
You're also going to fill out as much as possible details on your page.

69
00:06:51.000 --> 00:06:55.000
Again, this is to build a trustworthy relationship with Facebook.

70
00:06:56.000 --> 00:06:58.000
You're going to head over to your left hand side menu.

71
00:06:59.000 --> 00:07:01.000
Edit page information.

72
00:07:01.000 --> 00:07:07.000
And you're going to make sure that you fill out as much as possible details about your company.

73
00:07:08.000 --> 00:07:11.000
Contact information, email address, website, location.

74
00:07:12.000 --> 00:07:15.000
And you are going to save these changes.

75
00:07:16.000 --> 00:07:18.000
You can fill out hours, working operation hours.

76
00:07:19.000 --> 00:07:22.000
You try to fill out as much as possible details over here.

77
00:07:23.000 --> 00:07:28.000
I would recommend to create a separate email for your business if you don't have one yet.

78
00:07:28.000 --> 00:07:33.000
It's always good to separate your private emails from your business emails.

79
00:07:34.000 --> 00:07:40.000
I will show you how to create a separate email for your business in the next video.

80
00:07:41.000 --> 00:07:45.000
And then the last one, I want you guys to head over to settings.

81
00:07:46.000 --> 00:07:52.000
You can go through all of these options in settings.

82
00:07:53.000 --> 00:07:57.000
Make sure that you go through all of them and edit them accordingly.

83
00:07:58.000 --> 00:08:03.000
I would highly recommend that you edit the second one from the top, visitor posts.

84
00:08:04.000 --> 00:08:09.000
You don't want anyone to post on your page without you reviewing it first.

85
00:08:10.000 --> 00:08:16.000
So select review post by other people before they are published on the page and save your changes.

86
00:08:17.000 --> 00:08:21.000
You can run through the options on your left hand side menu.

87
00:08:22.000 --> 00:08:25.000
And change some details there as you wish.

88
00:08:25.000 --> 00:08:28.000
And then we are going to head over to your page again.

89
00:08:29.000 --> 00:08:32.000
And you are going to start inviting friends to like your page.

90
00:08:33.000 --> 00:08:37.000
You can post to this page on a daily basis, weekly basis.

91
00:08:38.000 --> 00:08:45.000
Try to keep your page interactive so that Facebook again can see that this is a legitimate page that someone is actually using.

92
00:08:46.000 --> 00:08:47.000
Invite your friends.

93
00:08:48.000 --> 00:08:54.000
As people will start interacting with your ads, you can invite them to come and like your page.

94
00:08:55.000 --> 00:09:04.000
And the page is going to be the main presentation of your business that we are going to use to run your ads out of.

95
00:09:05.000 --> 00:09:08.000
So that is it for the first video.

96
00:09:09.000 --> 00:09:12.000
Well done and I will see you in the next one.
