Welcome, welcome to this episode of Office Hours.
Of course, this is where we gather once a week,
every Thursday, 9AM Pacific Standard Time.
The purpose of Office Hours is I wanted to have
a place that you can glean from each other in
addition to our twice a month group coaching,
but you can come in with really specific questions
and things you want to improve on,
be it in the area of mindset or skillset or action.
The cool thing is that if you have the question,
there's more than one person has that question and
your question is blessing each other.
Thank you for those of you that come on live.
I know you get the maximum benefits because I
address your questions and
you get to hear each other's questions.
Thank you for getting up early,
showing up, being part of this.
I treasure you-all, I value you,
I love your questions,
love hanging out here with you.
I'm going to start with prayer and then I've made
notes of the questions that you've asked and I'm going
to weave it into what I teach here.
Then of course, I'm going to finish early enough that we can
come back and talk deeper and
mastermind more off of the recording.
There's always more being here live.
You deserve that. Let me start with prayer.
Father God, I just thank you for this day.
I thank you for every good and perfect gift you've placed in
every one of these women that are both here
live and that are listening to the recording.
I ask that whatever needs to come forth for them to advance
boldly into all of their goals, dreams,
and desires, all that you have called them to,
all that you have designed them for.
I ask it'll come forth.
I ask that you speak through me,
that the meditation of my heart,
the words of my mouth will be pleasing in your sight.
I ask that you open our spiritual senses to hear and to
recognize, to know, to perceive what you are
doing in this very, very exciting season.
Be glorified, be lifted up.
I pray for every woman listening that everything they put
their hand to prospers.
May they be blessed physically, relationally,
spiritually, emotionally.
May they prosper in all ways, in all things in Jesus name.
Amen. Amen.
So let's talk. This has come up a couple of times.
Let's open talking about how we position
ourselves on social media. Okay.
Now, first of all, I talked about this last time,
but I want to clarify that you want to,
and I'm getting better at this and getting a lot of coaching
in this as well,
but it's very important that you position yourself,
that in each platform, you have a company page,
and it doesn't have to be incredibly active,
but the company page is really about the company,
the vision, the mission, who you serve, what you offer,
why you do what you do.
It's company brand.
You all also very much want to have a personal brand.
And for a lot of people, if you're a coach and a consultant,
it often merges and intertwines.
So much so, to be frank, I was led wrong many,
many years ago when I started LinkedIn.
So my URL is my company name,
but it's really my personal page.
So I'm having to unsort and have two separate pages.
So your personal, and you can decide if your company brand
is faith-based publicly or not.
It could be private on the company page.
You decide that, okay?
And let the Lord lead you and pray about that.
On your personal page,
if faith is an integral part of your life,
if it's an integral part of why you do things
as what drives you, where your wisdom comes from,
then I am a firm believer that it's time
to stop compartmentalizing.
In other words, to stop being many people.
Stop being one person nine to five
and another person after five
and another person on Sunday morning
and another person on Saturday night.
You're gonna have more peace and congruence and power,
and you're going to be a catalyst for other people
to step up and share their faith.
So the question has been, like on LinkedIn and others,
Like, how do I share my faith and how do I target faith-based people?
And so I'll tell you how I eased into it in the beginning, like many of you are in,
and how I am now, which is a little bit more bold and unapologetic about it, OK?
And why, all right?
So when I eased in, I will tell you that I've been in business, you know, over 30 years.
I won't even tell you how much over 30 years, but I've been in business a long time, OK?
And so even my company, Before Prosper and All Things, which was a nutritional network
marketing company, I was very bold about faith and dedicating the company to God.
And it was very powerful that we did.
The blessings, the finances, the connections, the open doors happened because of that, because
I was so open about my faith, profound, where doors were just opened, OK, because of that.
So I will say no matter what the corporate structure, that was like, if you can imagine,
you know, Mary Kay.
I was Mary Kay, right?
It was a large, you know, company, international, and I was very bold about my faith.
And near the end of it, after I had an encounter with the Holy Spirit, the more bold I was,
the more God moved to where it actually magnetized people to want to be in that presence.
And that's what Jesus did.
He magnetized people to want to be in that energy, that space, right?
So the more that I became open, the more everyone around me.
So backing up, going back, you know, decades even, my staff was completely transformed.
And all that we would do is we'd come back and constantly share the miracles, the answered
prayers, the way God was working.
And some of my staff, honestly, was agnostic at the time that they hired.
And by the end, they said that they enjoyed coming to work more than going to church.
It was like church to them.
I mean, they really got radically transformed.
And they began to step into their roles, like the staff began to ask people that were calling
in to buy nutritional products if they could pray for them.
And they kept a board in the back and recorded answered prayers.
And we all celebrated the answered prayers.
And I began a Bible study for the community in there.
And people would then start wanting to come and pick up their products if they were local
rather than have it shipped because they wanted to be prayed for.
And there was miracles and there was healing.
And so it's very possible to take any company and allow it to be completely transformed
and experience miracles in the marketplace.
So I'm a big fan of that, okay?
When I launched Prosper in All Things, I launched very boldly.
I launched with three events.
And the three events were God, money and me, God, health and me, and God, love and me.
And so you could see God was first in every event and things that you wouldn't normally
put together.
God and money and me, like you don't even put those together.
And this is how I began, because these were in public hotel ballrooms.
I had who knows what kind of audience, everyone that was interested that came and was attracted
to what I was teaching.
And so that and smaller worksheets, workshops, why is my brain not working this morning?
Workshops, help me, ladies, help me, pray for me.
Okay, I've been doing a lot of talking.
Okay, so, you know, most of you know my story that I left everything behind, okay?
I left an emotionally abusive relationship of 27 years marriage, and I left behind.
I didn't take alimony, I didn't take child support.
I left behind businesses and houses and boats and cars and everything.
So I started Prosper in All Things without knowing where any income was going to come
from.
So I understand bootstrapping, okay?
I understand that.
So I really went for it in the first six months, which is why I like to Kate, I was saying,
hey, just build a plane while it's running, right?
I did three events.
I did eight masterclasses, workshops.
I did 36 Bible studies in the first six months, okay?
I was just a creation kind of, you know, maniac.
So how I always phrased it, which really, really worked.
for me that you can borrow is I never came at it
from an evangelistic standpoint overtly.
In other words, I didn't look at it
that it was my place to change anyone.
It was God's place, right?
It was the role of the Holy Spirit.
I looked at it as showing up authentically
and speaking from what I knew and what had helped me.
So I would often in the early days,
I forget to even ask this anymore,
but in the early days, I would say,
can we all have permission here to show up authentically?
Can I have permission to share with you
what has led to my success, where my peace comes from,
where my wisdom that I share with you,
where it comes from you?
Can I share authentically without filtering?
And can we give you all permission
to share that in the same way?
Can we have permission to do that?
I never had a no.
Okay, now I have permission to straight teach from the word
because that's where my wisdom comes from.
And you've all now heard me do masterclasses and things.
It's just woven in.
I'm teaching the scripture, I'm teaching the science,
I'm teaching the strategy.
It's all one, I'm sharing what I know works.
And I don't get any resistance.
I'm not judging someone.
I'm not trying to change someone,
but the truth is they're being transformed
because the word does that,
because the Holy Spirit does that,
because faith and love do that, right?
So I would say that operate in integrity
and answer to this question
of how do I show up with my faith?
And now more so, it's more popular than 12 years ago
to be spiritual in the marketplace.
People are so hungry.
They know the old way is not working.
And so if there's anything I get now,
it's like, I just so appreciate
the way you share your faith.
I love how you integrate faith in business.
I wanna learn to be more of that.
I love how, so it's giving permission
for other people to do the same.
Now, if that's your tribe and you want to attract them,
use hashtags, okay?
I, all the time I use, you know,
faith, miracles in the marketplace, you know,
whatever, go through my LinkedIn
and look at the hashtags that I use.
You're free to borrow them, okay?
And if you're training AI to know you
and how to write a post and that it is faith-based
and that you do want those hashtags in there,
then it will, you know, AI is gonna give you that.
AI automatically gives me hashtags
that are related to faith.
So I'm naturally calling out my people,
which you want to do the same, if that's important to you.
Okay, so hopefully that's answering your question.
Now, you can reverse it.
You can search for all the posts that are in those hashtags
and you will find other people that you really,
you can comment on their posts that you like it
and you're like-minded.
You can go into groups that are faith-based
and meet people in there
and find all the people that are like-minded.
You can search and find all the people that come up.
And so now you're gonna have two types.
When you were saying, are they first level Lois
or are they, you know, second and third level,
they may not be an immediate prospect,
but you may really share faith in common
or miracles in the marketplace.
Do a 15-minute connect call,
build relationships and look for what the Lord is doing.
It might be that you're cross-referral partners.
It might be that you're prayer partners.
It might be that you're accountability partners.
It might be that you are on each other's podcasts
or you do a live, you know,
it may be that you're on each other's mailing list.
So, you know, begin to build that way.
Now, I've also taught you all to have a newsletter.
It's one of the most important things.
Once a week, if you do once a month,
it's better than not at all,
but in this climate,
it's not enough to keep you front of mind.
So if you can do, even if it's short,
even if it's two paragraphs, three paragraphs,
or if it's long form, whatever you want,
or it's repurposing content you already have,
have a newsletter.
And this will be another place, okay,
that will really attract your tribe
because you'll get a lot of subscribers
and now you're staying front of mind.
find, OK?
I'd say that's probably the biggest thing.
If I think of more, I have a thought, but it was fleeting.
OK, so now, so this is tying in to the question
as far as LinkedIn and how to search and where to find them
and that type of thing.
Now, if you're doing any kind of live or master classes
or launch, then this is another opportunity
to call out your people.
And you can even do some advertising around that.
And so if the word faith is in there, if you notice,
for example, I just finished the second year prosperity formula.
And the tagline is build a profitable faith integrated
business without striving, without stressing, et cetera.
So it's letting you know right away
that faith is going to be integrated into everything
that I do.
And you can see the titles of the days.
So if you think about this like fishing, we're fishers of men,
we're fishers of women.
If you think about this like fishing, you start,
and this is why I'm so big on niche,
you start with who is your who?
Who is your niche?
And the more that you know your niche,
the more you are prepared to really attract them
on the platforms.
You'll know which platform to go through.
And the more you know your niche,
you know what they're struggling with,
what their now problem is.
And so that you can really have a value proposition that
focuses on their problem, on their desires, on their needs.
And then on top of that, you can create your packages
and everything.
So it starts by knowing your who.
And then that way, so when I say it's like fishing,
so my son's a fisherman.
I've watched him as he grew up.
He was just somehow just like born a fisherman.
No one in the family is a fisherman.
And by the way, notice I tell a lot of stories.
This will be one of your most powerful ways
to share your faith, your story, other people's stories, stories.
So anyway, my son, we're talking about being a fisher of men.
So my son, there's no one in the family.
I mean, grandpa does, but he hadn't really shared it.
No one was a fisherman.
And my son just like, I don't know,
came out of the womb a fisherman.
He's really cute that way.
And so the first thing that my son began to understand,
and he would say, you really have to understand the fish.
You have to know how the fish thinks, he would tell me.
And it was such good.
And so what does a fish like?
And so he began to find out different hooks,
different bait, different places.
So what do they want to eat?
Where do they hang out?
What's their behavior?
And so he actually trained himself in fishing
by he would go to a lake or a pond or a river or wherever,
and he'd say, I'm only going to catch blah, blah, blah today.
I'm only going to catch trout.
I'm only going to catch bass.
I'm only going to catch sturgeon.
I'm only going to catch catfish.
Like, he would know what he wanted to catch.
And so he would choose the hook, the line, the bait,
the location, the depth, the way.
Is it moving?
Is it still?
Is it under bushes?
Is it out in the open?
Is it on the top, fly fish?
And so you need to do the same.
Jesus called his fish, you're a man.
So what's the bait?
It's what they're really hungry for.
So this is where you have to stay practical.
You've got to keep your feet on the ground
and be tactical in the sense is what you're sharing,
is it important to them?
Is it urgent?
Is it because too often, we get too airy.
I'm going to help you go to the next level.
You're going to just expand.
You're going to improve your intuition.
These things are, when they're in the middle of their day
and they're struggling and they're either dealing with kids
or they're dealing with employees and clients
and life is happening, does this even matter?
So I've said to you, I don't believe
that Jesus came to start the largest food distribution
network.
And he understood he would meet their immediate needs.
He'd feed them or he'd heal them.
And then he could give the deeper healing.
He could give the deeper food.
We have to be the same way.
You have to know what do your clients, what keeps them up at night.
If your clients wouldn't use those words, don't use those words.
You've got to hit what they need,
what they want, what's urgent, what's important, right?
I even wrote down some some some really important questions that you're asking.
So as you're building your LinkedIn post, right?
You know, is it you can ask?
I always ask.
So what is a really big if you say, I hope you blah, blah, blah, so what?
And then, well, because so what?
Like, make sure you get to a deep, make sure it's tangible,
make sure it's tactical, make sure it's urgent that like who would care
and why would they care and why do they need why does it matter?
You've got to stay practical so we can be faith based and we can be really big
and talking about love and talking about peace.
But most people, if you're just talking
about love, you're just talking about peace, you're just talking about ease
and grace and most people are not going to give you their credit card
because it's not urgent.
So you've got to tie it back, I know the people that come to me,
they need to make more money, they need leads, they're trying to get clear,
they're trying to get out of being stuck like you've got to help them where they
are, but in the same time you can really grow your faith.
So make sure your posts are not too airy,
but it's OK to share a story that includes a faith or a miracle or something.
It's OK to share what helps you or what you do in that situation,
but make sure it's also practical, tactical matters to them.
Does that make sense?
So that's how I want you to think about your post.
So how do you find them?
Get in the search bar or use like LinkedIn Navigator,
get in there and search for the words that you're interested in.
Are you looking for a coach?
Are you looking for an entrepreneur?
Are you looking for a mom?
Are you looking for someone that is
into relationships or healing or like start finding out who's out there
and build relationships, build cross referrals, be on each other's podcasts,
just start building that way.
So, you know, for me, I mean, it's as simple as finding coaches.
OK, and then I could narrow down and I could I could do a search
for faith and coach or faith based coach or Christian coach or, you know.
So take it and, you know,
go big and go narrow till you're getting the people that you're looking for.
OK,
so now some of you are wanting to get really clear on your goals,
on on what you're going to do for these final four months for your financial goals.
And so let's talk about that.
Super important, I've been sharing this, this is a really powerful time.
OK, we're we're ending right on August and we're going into September,
which is one of the most I think one of the biggest buying months
for a lot of reasons.
The kids are back in school, the vacations are over, the weddings are over.
People are thinking about how am I going to finish this year?
I need to make money this year.
I need to get out of debt this year.
So they're they're in like I want help.
I'm ready to invest.
And if they invest, they get the tax write off for the year.
So these are things you should be communicating is, hey,
let's really have you finish twenty twenty four strong.
You should be communicating that.
Let's position you for twenty twenty five.
You should be communicating that right.
And and how and why that you can help them.
So it's a very big month.
This is a time for you.
To set your goals, how would you do based on where you want to be this year?
Where are you? Where are you?
OK, and then like Victoria, when you look
at financial goals, it's just reverse engineering.
OK, so it means what do you offer?
What do you have available?
What's in your hand?
What do you offer and how much do you make on each thing?
Right.
So if you coach, how much do you make if they buy a program?
How much do you make if they buy a certain product package?
How much do you make so and then you look at the top dollar if it's a thousand dollars a month if it's ten thousand
Dollars a month if it's a hundred it doesn't matter numbers are just numbers you figure out
Okay, how many of each of these do I need and you can create your financial goals?
Okay, and and then it's being accountable is you work you reverse engineer that
So if I need to have ten people getting a coaching slot
How many people do I need to be having calls with to close how many people to get the ten that buy
okay, so
You know, it's it's very simple math. How many people are you talking to you?
How many people are you making offers to and how many people do you need to buy to reach that financial goal?
Now does that does that answer that question?
You can be putting more stuff in the chat if I'm if I'm not hitting the mark, okay
And so so it's important that you set your goals
how do you desire to finish this year and
how do you desire to be positioned for a really powerful January because September and January are the two best months, right and
So you're going to go through?
Your low-hanging fruit
Okay
Low-hanging fruit people that have shown interest people that have referred to you or you've worked with in the past or have expressed
interest right
People who have joined anything your Facebook group your mailing list
People who have raised their hand for what you're doing
And then put it in order that
Get your top ten your top 100 that you can be following up and making an offer
Okay, this is the time right now go through your low-hanging fruit you should always have a list of
people to be following up with and
Then of course you can be having conversion events which include calls which include launches which include
You know workshops at which include lives anything that can you know move them?
Forward so that's that's really important in in this season. Um
Let me think so we talked about financial goals. We talked about capitalizing on these last four months
We've talked about searching on LinkedIn
Yeah, I think I think I've covered a lot of what you've talked about
So I want to give personal time back to you. We're gonna come back in and dive deeper
So for those of you listening to the recording, hopefully you got the tips and the help to make this just a fabulous
End-of-year use this time
Finish the month strong be prepared for what you're going to do in September build the ramp
Oh, I know one of the questions was I get on LinkedIn and I just don't know what to do with my time
Okay, what are you doing with your time you are posting short form or long form?
you're posting those posts are going to be a blend of
How to post that show your skill set
inspirational posts that that inspire people and
It's really important when you share things about yourself when you share anything
Remember where your camera lens is your camera lens is on your ideal client
It's not on yourself
So if I tell a story about myself or my family or my business or anything, I'm trying to tell a story
I'm desiring to tell a story they relate to that. They can paint themselves in so make sure
Your lens is always
Pointed at your ideal client everything you say everything you do
So the how-to is help them be able to do something and at the same time it showcases your skills
The inspiration is designed to inspire them which by the way
LinkedIn really likes those they love you to inspire their audience
okay, and
and so all of that is, you know, really powerful and then
And then you can have some conviction you can have some call-to-action posts that are just straight
Hey, I'm doing this come and join me. Hey, I'm offering this you want it?
They're just straight call-to-action posts
Okay
the the longer and deeper the
Relationship the more you can be really direct with the call to action when you're still just dating and getting to know the more
You need a lot of hope and inspiration and how-to. Okay, so that's one thing you're doing is you're posting
Second thing you're doing is immediately after posting you're engaging
because your engagement by liking and by commenting
and commenting more than eight words,
meaningful comments will drive up
how much your post is seen.
It's directly tied.
So you post and then you go and you start going
to the people that are already in your feed
and you're liking, you're commenting,
you're sharing, you're engaging.
And finally, you're enlarging your pipeline.
So you're having either adding people to,
you're gonna go in and add five, 10, 25,
however many you have time to be adding people every day.
And you're having some DM conversations.
And the DM conversations, mine sometimes are really simple.
I love if it's a 15 minute call,
I love having conversations about business
and about faith and about life.
I forget, I'll send you my exact message.
I would love to connect with you
if that's of interest to you as well.
So what are they gonna do?
They're gonna go check out your posts.
They're gonna go check out your newsletter.
And if they relate, they're gonna say, sure,
I'd love that and boom, you've got a connection.
And then the ones that are more a direct approach
to having them as a client,
then you wanna warm up a little bit.
You wanna ask questions,
how long have you been in business or how long have you?
And have a series of a couple of questions.
And then you can share,
one of the things I'm offering is a free,
whatever the name of your call,
your call should have a name
that talks about the result that they get, okay?
A free breakthrough, a free evaluation,
a free assessment, a free,
and it should be something
that they really, really desire, okay?
And would you like to join?
Would you like to connect, okay?
And so what I'll do is I'll gather some of my DMs.
Would that be helpful?
And I'll share some of my DMs.
Okay, I'll gather some of my DMs.
And so that's the things that you're doing.
You're posting every single day, it's your wonder hour.
You are engaging, that's gonna drive up people
reading your posts and the relationships.
You are adding and DMing, okay?
So that you're expanding your pipeline.
That's what you're doing and it should take an hour
and you should do it every single day.
All right, blessings, let me go back to everybody
and talk to everybody real quick here.