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Yes, it's happening, but it doesn't go through.

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So what I'm going to do, I'll open on my, on my other browser here and let's, let's

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use this.

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All right.

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Oh, here's what I'm picking up.

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Super quick.

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The number one thing that I see here, this, this is also across the board, guys.

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It's much better if you post once a day, then if you post four times, let's say

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one day, and then it'd take like a gap of two days, not posting in the, or three

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days, not posting, and then you post four again, I would say, split that.

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Uh, for instance, here, I can see that in the last 24 hours, you posted two and

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then four days ago, you posted two again, and then six days ago.

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So I would much rather prefer that you post once a day than to every, every other

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day.

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The reason for this is because consistency will play a big role in like when you are

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posting and how Instagram sees your page, like how Instagram values your page.

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Um, so that is, that would be the number one thing.

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Now, this looks good, as I mentioned.

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So yes, if you're posting, if you're posting three, so here's, here's the

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thing, I would recommend that you post every day because, um, because of the

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gaps, sometimes, you know, it's, it's going to take a while.

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So Instagram is pretty much like rewarding you for being consistent.

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Right.

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And then when, when we talk about consistency, I would much rather post

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less every day than posting much on a few days, if that makes sense.

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I believe posting daily will give you better results than, I mean, of course

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that is also, if you can, if you cannot keep posting on those, uh, on those

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days as you are doing now, here's one thing.

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I think this template that you're using, it looks great.

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It looks beautiful.

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There are a few things that I would, I would try overall.

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And these guys, trust me, it hurts.

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It hurts in a, in a, in a sense, but sometimes what is beautiful

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doesn't perform on Instagram.

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And I had to learn this, the hard way after spending hours and hours,

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creating videos, like editing photos.

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And so one is like, ah, it doesn't perform.

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And then when I create something that is simple and clean, oh, it worked.

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So I think, I don't think I need to have enough data.

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This is enough.

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This is not enough data for me to know, but a few things that I would do here.

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Number one, um, make sure that the emoji it's the actual emoji there.

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Um, and then another thing is I would not add, add here.

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I'll just add it like into the sentence, just like everyone else does to keep as

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as an actual, uh, form that it's proven.

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Now, another thing that I would do here is like, if you're using this template

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and it's not like you keep pushing and it's not working, I think it's too early

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to say, I would do at least two more rounds of those, which means like adding

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more, probably like 10 to 15 posts with the same, with the same, uh, template.

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If it doesn't work, change the template.

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Okay.

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All you are doing, like all we are doing essentially when we

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are starting, we are split testing.

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We are testing templates.

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We are testing strategies.

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Like our goal and only goal is to find one strategy that works.

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Once we find that we double down on that, that is working.

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And then we continue taking from there.

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So this is what I would recommend for now.

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Okay.

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Um, so you put the emojis beside the sentence, like don't put them under it.

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Yes.

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Yes.

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And then another thing that you want to, you want to check as well is.

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Give me a second.

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If I was going in.

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So you want to share with people, for instance, for this, you want to share

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the benefit without, um,

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telling them like natural way to improve your house cleaning I would say if you

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use this your house is never gonna smell bad again for instance you are saying

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the same thing of course I don't know exactly what this product is but I just

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want to emphasize the idea that it's like you want to tell people one thing

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without telling that thing let's say hypothetically if you want people to

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yeah watch this video you and get them engaged if you say natural way to

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improve your house cleaning a lot of people might not be interested in that

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but if you say like if you try this your house is never gonna be dirty again

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then it's like oh I need to look into this like what are we like what is this

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product or what is this right so you want to build curiosity you want to make

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sure that people they have a reason to watch the video to to stay like to stick

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to it right it's smarter leave better maybe you could have a quote from this

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video give me one second

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okay this is what changed after I stopped eating processed food for

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instance something like this you want to really get people to like to click like

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what do you want to what do what is the end result we want them to stay as long

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as possible if you give this it builds curiosity they'll feel like oh I need to

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stay for some reason like this video is building like it's making me want to

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stay here and I don't know why that's subconsciously because you you frame it

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in a different way okay so another way that you could do this give me one

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second

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you

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so after watching this video you're never gonna you never want to eat

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processed food again something like this and that there is already the reward at

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the end which is like after watching this you never want to do X right so

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that's how I would frame this always think about that you you wanna you don't

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want to tell people what is obvious you want to tell them what is gonna make

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them intrigued what's gonna make them curious what's gonna make them want to

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take a neck an action like the next step so that's how we do improvement for the

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hooks and that's the template still for a while probably like 10 pieces 15

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pieces and then if it doesn't work get it to all black or all white back again

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and start running those tests again I believe the hooks is gonna improve

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significantly the amount of views and engagement that you're getting sounds

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good thank you so much I have a VA doing it so I'm still trying to work it all

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out with him it's your it's your VA here I don't I don't think he's on he was

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going to but okay feel free to add him to all the calls send him the replace as

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well okay thank you you're heading on a good direction yes thank you

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cool all right Sarah

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hello hello I put my handle in the chat but my primary question for this week is

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I'm trying to do stories and all my stories is going to a small small part

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of my followers not not not not where anywhere else what is that setting

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question or what why are they coming there no this is a great question I'm

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happy we like you are already testing stories like testing different tools

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this is great so I do have yeah I have some some good things to share with you

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here about the start I already went over your stories as you were speaking

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so a few things to note on the stories and I'm so I'm so glad that we are all

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like learning and going over this together one thing that you're gonna

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notice is the story is the next level once we dial the feed and they like

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stories it's equal eyeballs and attention as the feeds as well doesn't

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matter like what is your goal as a whole like if it's to nurture your audience if

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it's to sell something story will do just good as the feed now of course we

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are the main goal is to follow is to grow

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the feed. The reason for this is because with stories, we're never going to grow followers.

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It's not how the story works. The story usually just shares with our own followers. Now, Sarah,

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what you can do differently? And just to answer your question, stories, usually they are, they

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share to a small percentage of your following. It's never going to share with all of them,

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like very few. I can give you an example. For mine on unstoppable, I have almost 2 million,

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2 million followers. The average views that I get there is like 140, 170K.

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Like on a very good day, it's probably going to go to 200K and 300K. That's a very, very impressed

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day. If I take too long without posting stories, then it's like 70K, 40K. So you can see there's

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from almost 2 million people, only 40K are seeing my stories or 100K are seeing my stories. That is

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very, very low. So it's normal. That's usually the rate. That's usually how it is across the

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board with all creators. One thing that you can do to increase engagement is I know that

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you are sharing here so that you can get more views on your feed reasonably. What I would

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recommend is before you share something like this, share something that is engaging. I can

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show you an example right now on unstoppable because I'm going to post an ad today.

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And usually what I do before I post an ad is I post a regular content. For instance, this video

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did really well on my page, I think yesterday or something like this. Let me see. It was,

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yeah, here, 4 million views. And it was two days ago. And you can see, as I already thought you,

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follow us on unstoppable for more daily content like this. I edited to make sure that I'm

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collecting those followers. But it did really well. Then I went there and I didn't share that

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post. I reposted it on stories. When you share content, usually you get less views. When you

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post the content, you're going to get more views. Because Instagram sees these as like,

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you just shared. So for Instagram, it's not as valuable. You're going to still get views,

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but most views you get when you post on Instagram, the same content. Now, getting back here,

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what I would do is I would recommend posting like one to two of these type of content that you

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posted and did well in the past. Post in front and then share the videos. What happened is when

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you post it, you get more views. And then the video that you share is also going to get views

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there. Because if you didn't know, when you share a video from your reels to your story,

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the views from your stories count as a view for your videos. So that's also like super cool.

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That's what I did. I have taken many of them that have done well and then I have

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get them to stories. Great, great. Last week, I did very well. Most of them got

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1,000, 2,000. And for me, my page is very well. But this week, I have only hit 40, 50, 60.

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Nothing is hitting. So I am trying to find content that is similar to that I have posted. But I think

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I do that, but Instagram does not agree. Because I think I post the same type of content that

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have gone well, but the next one doesn't go well. Yes. So I don't know how to think.

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It's normal. And I know that this can be also a little bit discouraging because like, oh,

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I think I found something that is working, but it's not working. So usually what happens is

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you need to continue posting same frequency or even a little bit more, not too much,

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because it will pick up again. The reason for this, why this happened, even for instance,

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for my page recently, I had one of the days that was the lowest day in terms of followers for me.

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And I was like, what happened? I have been posting consistently the same strategy.

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And all of a sudden, one or two or three days, it went really low. And I was like, you know what?

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I have seen this in the past multiple times. I'll just continue with the same strategy.

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Then two, three days later, it get back up again and continues again. So this can happen.

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normal. So if you are, if you're sure your strategy is working, you feel like dialed,

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just continue posting because it's going to back up again, get back up again. Yes, thank

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you. Thank you. All right, Carissa.

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Hey, you. Um, so I am just hoping that you can just take a look at my profile and tell

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me what you think. I'm been kind of stuck the last two weeks where I'm not increasing

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in followers. Um, and I'm wondering, I did change my bio. Um, I changed that up a little

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bit to see if that would help at all. And then, um, I had to watch the replay from Thursday

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because I wasn't on there. But, um, Steven mentioned about how, uh, someone had accidentally

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resized their, um, template. And I think I did that too, because mine, I realized after

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watching that, that they were all like really huge. So I went ahead and I did the template

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over again and then put it, you know, kept it at its original size. So I just recently

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started doing that. I don't know if that had anything to do with it, but those are the

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two things I just started doing differently this week. Okay, I got it.

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Oh, and that was the other thing I did. I realized that you said about how to adjust

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the, um, my gosh, whatever it's called. Nope. The, when, what you see in the grid, um, yeah.

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I realized I wasn't doing that for any of them before either.

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Okay. Okay. No, this is good. This is good.

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Can you explain to me how you're sourcing the videos that you post?

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Um, so I'm going to Instagram and then I'm looking at reels and then taking it through

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the, um, the app that lets you see how many views they're getting. And then if it's for

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our niche, then I look to, you know, I'll grab that one. But I've just been having a

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hard time finding things that aren't like people on a hike, like themselves on a trail

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or something and trying to find something that's like, or if it is that it's more relatable

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and they're talking about funny stuff. Cause it seems like the funny ones will get more

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views, but I don't know. And then I made a mistake and I don't know if I should have

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or not. It might've messed me up. There was some reels that weren't doing very good. So

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I deleted them entirely.

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Okay.

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I don't know if that messed me up too.

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I think one thing that I, I know, I know it's here is it's been a little bit broad and from

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a zoomed out perspective, like I can't know exactly how the feed is connecting with the

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profile. This is the first thing that I noticed. Uh, for instance, this, this video, this did

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really well, actually. That's pretty good. Um, let me see, because from like, for instance,

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for this video and this video, I know those, those two videos, it's more like on the motivational

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side of the things, like all the, like the niche is more like motivation. When I hear

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like adventure seeker, it's, it's, they are both great videos, but it doesn't, it doesn't

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feed so much the, the, the niche. And then these two, they fit the niche quite well.

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But then when we, when we see like as a whole, it creates a little bit of a confusion to

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like, what is your niche and what are like, how will the algorithm connect those videos

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to the people that are like this? Right. So I believe.

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So what I was trying to do is I was trying to like still incorporate motivational things

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into our feed. Um, cause like our, our voice is like, uh, energetic, but still like in

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inspirational and motivational, you know, for people who are already.

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exploring like about our hiking or kayaking or you know paddleboarding whatever or if they're

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starting and trying something new so that's what I was trying to do but maybe I should not.

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No it's not that you shouldn't maybe you can add to the to your bio that you are also sharing like

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motivation or like inspiring content something like this so that it can it ties in better with

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with the overall picture. Okay um give me one second.

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Did you add this or was it in the video already? I added that.

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Mm-hmm so I would I would add this in this form to keep the template consistent. Okay.

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I believe from what I can see here Carissa it's it's more like giving it time

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for you to test the templates and everything that is running because I can see here it's

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like for instance you started testing new the new template but it's kind of like one template

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inside of the other if that makes sense and that usually doesn't work which was the same problem

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I forgot who was having the exact same problem which is like you want to avoid there is already

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one title here you want to avoid using another one because that cause distraction people are

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not going to be able to read everything they're going to skip the video usually so so don't put

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don't put like the the text that's on the white template part is that what you mean?

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No what I mean is don't use this if the video had this you remove the video completely like

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I wouldn't use this video you want to have like a clean video and all the text should be here

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because if you add two texts you cause like a little bit of confusion and people are like okay

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I'm not going to read I will skip to the next video so you lose them there yeah and that text

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that's on the video on that one I put that there too so all right so I won't do that anymore so

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this if you want to add this you can say POV heading to the bed after another lovely day of

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parenting this should be here and this completely out either use this or that okay yeah okay

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all right I will do that and then real quick on the notifications I noticed it was also on

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Thursday's call that I had to watch the replay of Stephen was showing when he clicks on the heart

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to see his notifications like he can scroll and see all these options to sort by like

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comments or likes or whatever is that like a new thing that just has to roll out do you

280
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know like because I don't have that option and my I have a creator account

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um honestly I I have it as well I thought it was like this for everyone already

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um I don't think you if you have a creator account it should show to you but again Instagram is kind

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of weird sometimes and I don't think it's because it's you or anything for instance that goes the

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same with the scheduling option it's going to be available for some people and for some people

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would not be available and I really don't know why it's not a location thing it's not a VPN

286
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um I guess it might be like even just a glitch in the platform itself um yeah but it's not a big

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deal overall like you still have the notifications there and hopefully I think check also if your app

288
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is updated if it is again it's just it's just Instagram that sometimes something's going to

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work for for you and it's not going to work for me and sometimes going to work for me and I was

290
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going to work for you okay all right well thank you so much I appreciate you thank you

291
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all right Michaela

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um so I talked to you last week I had the Rebel Mom Society and my views had went from in the

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thousands we talked about another week and then if not just move on so um I they continue to go

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down so on Friday I started posting on um my actual like I had already created one

295
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so I went down and so thank you so much for doing me a favor太

296
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my brand Instagram but I hadn't really posted anything on it. I have a product

297
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that is in production now but I don't actually have anything yet. So I kind of

298
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much so um you know I'm just gonna after we get it altitude you know there were a lot

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just flip-flopped over to that. So I just wanted you to take a look at it and see

300
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what you think about it so far. I'm posting three times a day. Okay.

301
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All right, let's see. I'm trying real hard to avoid using the word follow

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because I feel like that... Because you feel that what? I think I lost you for a

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bit. I'm pretty sure that because I was using follow on my CTAs on my the

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Rebel Mom Society, I think that kind of got me shattered man. Wait, is this your

305
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account? Yes, this is my new account. I just started. Okay, got it. Wow, when did you

306
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start posting? It's three days... Wow. It's Friday. Oh my goodness.

307
00:31:10.080 --> 00:31:16.280
Yeah, the engagement looks so good. It looks so great.

308
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The bottom three were the only ones that were posted before I started with

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PPC. Okay. Those were posted months ago. Look at this.

310
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So don't be afraid to add the CTA for those videos that went viral, especially...

311
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What was the one? Yeah, I went back into that one. Yeah, I went back in and

312
00:31:58.440 --> 00:32:06.040
added it to the top of the two that have... Okay, okay. Yeah, all of those ones, make sure

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that you add there. Four hours. Okay, this is good. Maybe you add... Try using

314
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different ones as well. Try different variations because they can do

315
00:32:17.960 --> 00:32:22.360
well. And I would try to have your at in the beginning as much as

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possible. That's why I say like follow us at Unstoppable because when you are on

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the mobile phone, they will need to click the caption in order to

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see your handle. And you want them to see your handle as soon as

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possible. They don't have to take another step in that sense to see your

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handle. So try to keep it closer here. Okay. Honestly, from... Let me see.

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I like that. Yeah, it looks good. If you have a video that is too much on the

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diagonal like this, what I would do is I would sacrifice a little bit from the

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bottom and I would spread a little bit more so you have like more of the video

324
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in the screen. But there's something... Actually, that's how... Yeah, I think

325
00:33:28.360 --> 00:33:38.680
that's how wide that video was actually. Okay. Yeah, okay. No, yeah, sorry. I know

326
00:33:38.680 --> 00:33:44.280
that. What I would do is like I would make it wider than this. So you're gonna

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sacrifice a little bit probably on his hands, but it would make it wider so it

328
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fits better the template. Overall, I think for you is more... Just post more.

329
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Make sure that you add those CTAs and continue because look at this. Your

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engagement is like 10 times more than your following. And I'm surprised that

331
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it's speaking up so fast. Like really, really fast. I think I've gained like

332
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40 followers since Friday.

333
00:34:18.199 --> 00:34:22.520
Yeah, just continue posting. That's great. You're going on a good direction.

334
00:34:23.800 --> 00:34:26.920
Okay. Thank you.

335
00:34:26.920 --> 00:34:30.040
Thank you. Suzanne.

336
00:34:33.400 --> 00:34:33.900
I'm here.

337
00:34:38.280 --> 00:34:39.000
Can you hear me?

338
00:34:40.280 --> 00:34:41.159
Yes, I can hear you.

339
00:34:41.639 --> 00:34:46.360
Okay. I'll put it in the chat. Let me see if I can put it again so you can see it.

340
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If you can send me the link, I remember the last time you sent me, I couldn't find your account.

341
00:34:53.880 --> 00:34:57.960
Oh, okay. Let me just go there and share the link. You want me to do that?

342
00:34:59.720 --> 00:35:00.220
Yeah.

343
00:35:00.000 --> 00:35:05.000
Yes, thank you. Okay.

344
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Copy link.

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Okay, there you go.

346
00:35:20.000 --> 00:35:21.000
Awesome. Thank you.

347
00:35:21.000 --> 00:35:28.000
Yes, my account my whole account disappeared but it, it was restored.

348
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Miraculously I don't know how but I was glad I had just started to make another one.

349
00:35:35.000 --> 00:35:45.000
And I want to know if I if it's safe now. I finished the meta verify process, when it came back.

350
00:35:45.000 --> 00:35:52.000
And, but I had to put my picture on there to do that.

351
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So, I'm afraid now to do anything because I don't want it to disappear. And I don't know if it's okay to put my put the, the logo that I had on their back.

352
00:36:03.000 --> 00:36:15.000
And I was posting daily, and like you're going to see a big gap because of the glitch, or whatever happened to my account.

353
00:36:15.000 --> 00:36:19.000
Yeah.

354
00:36:19.000 --> 00:36:21.000
Got it.

355
00:36:21.000 --> 00:36:23.000
Okay.

356
00:36:23.000 --> 00:36:32.000
You try changing the photo, I believe you verified your, your account as a personal account that's why they requested you to add a photo.

357
00:36:32.000 --> 00:36:43.000
And which is also better because, in a sense, because when you when you try verifying it as a business, it can take a while they read you to the waiting list and so on and so on.

358
00:36:43.000 --> 00:36:49.000
Try changing. I think, if I'm not mistaken, you might.

359
00:36:49.000 --> 00:37:00.000
I think you can actually I think you can add the, the logo there instead of your profile, nothing bad is going to happen if if you change, and they don't like it, they'll just disapprove.

360
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That's as far as it's going to go. So feel free to change it tested. And then once you change that, feel free to start like posting back up again. And I think it's good because your page is verified, that is going to help a lot with the overall social proof of the brand.

361
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Maybe this happened because it was sharing across profiles and I didn't realize that.

362
00:37:26.000 --> 00:37:39.000
I don't know. No, no, it's a it's quite a normal process that this happened. All matter is doing is just verifying that you are a human being and the other side that is not a bot or something.

363
00:37:40.000 --> 00:37:51.000
So sometimes this can happen is going to take your account down until you confirm it to you. So it's, yeah, it's quite normal. It happened to Stephen even last week, if I'm not mistaken, something like this.

364
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Okay. Okay.

365
00:37:53.000 --> 00:37:55.000
Um, I guess.

366
00:37:55.000 --> 00:38:01.000
I guess that was the only question I just wanted to make sure it was okay to resume.

367
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And if you think everything else looks okay.

368
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Feel free to start your page looks good.

369
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Just change the profile.

370
00:38:12.000 --> 00:38:22.000
I mean, if you want to continue with the personal brand, but as you said is not is not what you want. So we'd add the logo there, and then resume with the content.

371
00:38:22.000 --> 00:38:24.000
Okay.

372
00:38:24.000 --> 00:38:25.000
Okay.

373
00:38:25.000 --> 00:38:26.000
Thank you.

374
00:38:26.000 --> 00:38:30.000
Thank you.

375
00:38:30.000 --> 00:38:32.000
Krista.

376
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How are you, how are you.

377
00:38:34.000 --> 00:38:37.000
So good to see you at the Gulf. Yes.

378
00:38:37.000 --> 00:38:44.000
So I have a couple of questions one really quick. I think we learned this in our maybe our accelerator over the summer.

379
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But as soon as you post something, you should comment on it and share it to your story.

380
00:38:49.000 --> 00:38:52.000
Is that true. Okay.

381
00:38:52.000 --> 00:38:56.000
I've been doing that but I'm like, I'm not even sure that makes a difference.

382
00:38:56.000 --> 00:39:00.000
It does, it does help. It does.

383
00:39:00.000 --> 00:39:15.000
Yes. Okay. So, but again, I would do something that if you see us with, like with our Rainmaker give me a second I will do that. I'll show you here.

384
00:39:15.000 --> 00:39:23.000
So, the Rainmaker family, our content creator usually as soon as she posts you go to the story and she's going to share it. Yeah, you can see here.

385
00:39:23.000 --> 00:39:41.000
Check it out. Check out the caption. So, also another post. Now one thing that she doesn't do is exactly what I, what I shared with Sarah earlier, which is like, if you do have the bandwidth and the time, you're free to share regular content to the story, and then you share the feed usually tends to get more views.

386
00:39:41.000 --> 00:39:48.000
But if you don't have the time. This works as well. We do that on in the Rainmaker account.

387
00:39:48.000 --> 00:39:52.000
Okay, pretty much like with almost every content that we do.

388
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We shared it.

389
00:39:54.000 --> 00:40:00.000
Okay, so yes. All right, good. I will keep doing that. Um, second quick question is I have this.

390
00:40:00.000 --> 00:40:05.560
this reel that has been going and going. I mean, it gets a new

391
00:40:05.560 --> 00:40:11.200
like every few seconds, and it's been going on for weeks. Is there

392
00:40:11.200 --> 00:40:17.040
anything I can do to kind of take advantage of that? And

393
00:40:17.040 --> 00:40:20.280
because nothing else has seemed to take off quite like that. And

394
00:40:20.720 --> 00:40:25.520
my followers are pretty stagnant. And in fact, like when

395
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I post about my actual products, I feel like I lose some

396
00:40:28.840 --> 00:40:33.120
followers. So I'm just trying to like manage that a little bit

397
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and, and figure out how I can continue to reach my right

398
00:40:37.400 --> 00:40:38.120
audience.

399
00:40:39.360 --> 00:40:43.200
Got it. So what you can do to start slowly getting people

400
00:40:43.440 --> 00:40:47.520
attracted to, to, like, not only one type of content, but both

401
00:40:47.520 --> 00:40:50.760
that type of content, which means your products as well, is

402
00:40:50.800 --> 00:40:55.160
start merging the two styles. Let's say if you're if you're

403
00:40:55.160 --> 00:41:00.320
doing a PVC, how can you like add about your product on that

404
00:41:00.320 --> 00:41:03.880
PVC, and then slowly adding your product, like and so that your

405
00:41:03.880 --> 00:41:07.920
product to it, kind of like making this transition, that's

406
00:41:07.920 --> 00:41:11.960
going to help. Because when you when you see like this style,

407
00:41:12.040 --> 00:41:17.320
you're posting a PVC versus a product. Content is is it

408
00:41:17.320 --> 00:41:23.320
usually like regular as as a rule is not going to perform

409
00:41:23.320 --> 00:41:26.520
better than a PVC. Because again, the PVC is already proven

410
00:41:26.520 --> 00:41:29.880
and everything. So if you can mix a little bit of both is

411
00:41:29.880 --> 00:41:35.080
going to help you with that. Now don't be don't see people

412
00:41:35.680 --> 00:41:41.440
unfollowing you as a bad sign. I always tend to lean to the

413
00:41:41.440 --> 00:41:44.520
opposite side. Because it's like it means that our people that

414
00:41:44.520 --> 00:41:47.800
would never buy from you anyways, or that they would they

415
00:41:47.800 --> 00:41:51.720
would not engage they it doesn't make sense for them to continue

416
00:41:51.720 --> 00:41:54.800
there. Regardless, it's kind of like it would never become a

417
00:41:54.800 --> 00:41:59.840
loyal fan of yours. So it's a living space for other people to

418
00:41:59.880 --> 00:42:04.080
to to follow. But of course, like if something like let's say

419
00:42:04.080 --> 00:42:06.720
you post something that trigger people or make people like want

420
00:42:06.720 --> 00:42:09.520
to follow you, then of course, we need to look into this, which

421
00:42:09.560 --> 00:42:19.200
I don't think is your case at all. So this is what I what I

422
00:42:19.200 --> 00:42:23.720
recommend. Now, what was the other question in regards to so

423
00:42:23.720 --> 00:42:26.880
I had to do with the video? Yeah, yeah. And it's about a

424
00:42:26.880 --> 00:42:30.840
kid. It's like a kid golfer. And I try to focus on like women

425
00:42:31.320 --> 00:42:35.120
golfer viral videos. But this is just like a cute little kid one

426
00:42:35.120 --> 00:42:40.600
and it's gone crazy. Okay, what I would what I would do is I

427
00:42:40.600 --> 00:42:44.240
would check how many views you got. And I would say like, wow,

428
00:42:45.240 --> 00:42:49.040
x amount of views, let's say, wow, 1 million views. That's

429
00:42:49.040 --> 00:42:55.040
crazy. Guys, I post x, y and z on my feed every day. Join us

430
00:42:55.080 --> 00:42:59.600
for more. It's like you did the CTA from not converting super

431
00:42:59.600 --> 00:43:03.640
well, go there re edit again and say, like, make a big deal out

432
00:43:03.640 --> 00:43:05.560
of the video because the people that are going to see that it's

433
00:43:05.560 --> 00:43:09.600
like, oh, like, that's crazy. Like they they have the guy

434
00:43:09.600 --> 00:43:12.400
like x amount of x amount of views like I want to I want to

435
00:43:12.400 --> 00:43:14.760
continue following them like something's working for them. I

436
00:43:14.760 --> 00:43:20.840
like what they do. So they gonna they're going to to follow. Now

437
00:43:20.840 --> 00:43:27.080
another thing to keep in mind is how it's great that it went viral

438
00:43:27.080 --> 00:43:30.800
of course, but it's like how much the algorithm understands

439
00:43:30.800 --> 00:43:35.000
your brand. Yeah. So that like so that is sending to the right

440
00:43:35.000 --> 00:43:39.000
people. We can't know this because it translates into

441
00:43:39.240 --> 00:43:43.400
followers throughout the time, like fully know the data. But

442
00:43:43.400 --> 00:43:49.720
what you can do is try testing those different CTAs there. I

443
00:43:49.720 --> 00:43:52.640
would make a big deal about it. Like, wow, we hit one point,

444
00:43:52.800 --> 00:43:57.960
let's say 1.9 million views. This is crazy. Guys, follow us

445
00:43:57.960 --> 00:44:01.400
for more daily. And then you add the type of content that you're

446
00:44:01.400 --> 00:44:01.880
sharing.

447
00:44:03.320 --> 00:44:07.840
Do I actually repost the video and say, wow, we hit 1 million

448
00:44:07.840 --> 00:44:08.960
views with this or no?

449
00:44:09.240 --> 00:44:16.400
No, no, no. You add, edit the caption. You can always repost

450
00:44:16.400 --> 00:44:19.000
the video. Yeah, you can always repost the video and see how it

451
00:44:19.000 --> 00:44:22.480
goes. Sometimes it's going to do as well as in the past,

452
00:44:22.480 --> 00:44:25.760
sometimes not going to do well. Sometimes I post on top of as

453
00:44:25.760 --> 00:44:30.120
well, like I repost and they they usually they either are

454
00:44:30.120 --> 00:44:33.720
going to do okay, or they're going to explode again. So you

455
00:44:34.320 --> 00:44:38.600
Yeah, you can test it. You're not losing anything in just

456
00:44:38.600 --> 00:44:39.160
reposting.

457
00:44:39.720 --> 00:44:44.160
Okay, so either repost or just go in and edit in the caption.

458
00:44:45.800 --> 00:44:48.600
Yeah. Okay. Thank you.

459
00:44:49.920 --> 00:44:55.080
Thank you. Russia. Is it how?

460
00:44:56.160 --> 00:44:58.920
Yeah, actually, it's Risha. But that's good. Okay.

461
00:45:00.000 --> 00:45:06.440
Yeah, it's my creation brainies. It's okay. So I just put the

462
00:45:06.440 --> 00:45:11.960
link to my Instagram account in the chat. And so I've been at

463
00:45:11.960 --> 00:45:17.040
it. I've got 82 posts. And I still only have like 33

464
00:45:17.040 --> 00:45:22.080
followers. And I don't want to know what I'm doing wrong. Like,

465
00:45:22.800 --> 00:45:27.400
what can I do to just exponentialize the video I have

466
00:45:27.400 --> 00:45:34.760
with the most views is is a little over 5000 views. And it

467
00:45:34.760 --> 00:45:38.000
feels like you know, I get some pretty decent engagement and

468
00:45:38.000 --> 00:45:42.160
whatnot. But I'm like, what am I doing? Can you help me?

469
00:45:43.240 --> 00:45:47.640
Okay. Yes, of course. Of course. All right. Let's let's check

470
00:45:47.640 --> 00:45:53.360
your page. I think this might be the first time we're checking

471
00:45:53.360 --> 00:45:57.520
your page here. Yes, it is. Yep. Yep. I've been I work full

472
00:45:57.520 --> 00:46:01.920
time. So it's really hard for me to jump on these. I see. No,

473
00:46:01.920 --> 00:46:05.560
this is great. Thank you. I'm on lunchtime today. So great.

474
00:46:05.760 --> 00:46:06.160
Okay.

475
00:46:09.360 --> 00:46:11.880
Your logo looks super cool. I like that.

476
00:46:14.280 --> 00:46:15.800
Amazing. It's okay.

477
00:46:15.800 --> 00:46:25.360
Right. So, so I did just launch a mead making kit. So a honey

478
00:46:25.360 --> 00:46:31.160
wine making kit on on Amazon. And I want to be able to at

479
00:46:31.160 --> 00:46:34.560
some point promote that here. But I figure I really just kind

480
00:46:34.560 --> 00:46:37.240
of need to grow the base first before I do anything like that.

481
00:46:37.880 --> 00:46:43.640
But I'm having Yes, struggling. So I post every day, like pretty

482
00:46:44.200 --> 00:46:46.960
religiously, essentially, like in the morning, and then in the

483
00:46:46.960 --> 00:46:53.720
evening. And I don't think I've missed a day and in a month.

484
00:46:57.080 --> 00:47:05.360
Okay. You know, what I think can work well for you. If you do

485
00:47:05.720 --> 00:47:11.760
that style, that is. How's it called? If only there was a page

486
00:47:11.760 --> 00:47:17.080
dedicated to, then I would say, if only there was a page,

487
00:47:17.880 --> 00:47:22.880
probably adding your exactly. Let me see. Online and brewing.

488
00:47:22.920 --> 00:47:28.160
Okay. Oops. If only there was there was a page dedicated to

489
00:47:31.120 --> 00:47:33.960
so add that, add that into the top.

490
00:47:35.000 --> 00:47:41.600
Yes. Counting calories counting. It's like exactly like this one.

491
00:47:42.280 --> 00:47:48.280
Let me open on you. Every post, like, if only there was a page

492
00:47:48.280 --> 00:47:52.440
dedicated to counting calories, your, your brand would be

493
00:47:52.480 --> 00:47:54.880
something similar to this, if only there was a page dedicated

494
00:47:54.880 --> 00:47:59.640
to, and then of course, your niche below, because it's super,

495
00:47:59.720 --> 00:48:04.560
super niche, your your brand is super niche. Now, what I believe

496
00:48:04.600 --> 00:48:08.880
this is going to do is, let me go back here.

497
00:48:09.240 --> 00:48:12.480
So if you go down to my posts at the beginning, that's exactly

498
00:48:12.480 --> 00:48:16.520
what I did. Like, okay, it's quite a ways back. And I really

499
00:48:16.520 --> 00:48:19.000
wasn't picking up any steam there. So I thought, well, I'm

500
00:48:19.000 --> 00:48:22.680
going to test something different. So yeah, if you go to,

501
00:48:23.120 --> 00:48:28.760
you know, some of the, you know, some of those first posts in

502
00:48:28.760 --> 00:48:36.760
there, I used that. And then they, those weren't really were

503
00:48:36.760 --> 00:48:40.240
pretty niche, and they weren't picking up traction. So I, I,

504
00:48:40.400 --> 00:48:44.160
after I think I was on one of the first calls a while back, or

505
00:48:44.160 --> 00:48:48.880
no, I posted it in the app. I asked, and Stephen had answered

506
00:48:48.880 --> 00:48:52.800
and he said, you know, maybe you should focus on like the foodies

507
00:48:52.800 --> 00:48:55.200
and the wine and beer connoisseurs or something like

508
00:48:55.200 --> 00:48:58.800
that. And that's where he had given me that line, join our

509
00:48:58.800 --> 00:49:05.880
community of foodies, wine and beer connoisseurs. So. So then I

510
00:49:05.880 --> 00:49:07.080
pivoted a little bit.

511
00:49:07.600 --> 00:49:12.160
Yes, yes. I think I have I have a view. I think the reason it

512
00:49:12.160 --> 00:49:16.080
didn't work is because it was a combination of so many templates

513
00:49:16.400 --> 00:49:21.560
that you use into one. So here's one template. Here using another

514
00:49:21.560 --> 00:49:25.680
one and a different style here. So I would say like, I can

515
00:49:25.680 --> 00:49:31.480
totally see why it didn't work and why it wouldn't work. I

516
00:49:31.560 --> 00:49:37.920
would recommend you giving a shot with a with a clean with a

517
00:49:37.920 --> 00:49:42.360
clean template, but also making a little bit broad, which is

518
00:49:42.360 --> 00:49:45.040
like, for instance, as as as Stephen said, like make about

519
00:49:45.040 --> 00:49:50.640
foodies and all of this, your your CTA Oh, what happened?

520
00:49:52.680 --> 00:49:57.720
Your CTA should be a wooden I wouldn't add authentic Korean.

521
00:49:58.440 --> 00:50:00.040
Oh, sorry, not not

522
00:50:00.000 --> 00:50:06.280
that one. Educated for the best. How do you say this? Brewing?

523
00:50:06.600 --> 00:50:07.400
Brewing. Yep.

524
00:50:08.080 --> 00:50:13.600
Yeah. And fermentation. So it's really, really niche. I think, I

525
00:50:13.600 --> 00:50:17.960
think if you try a little bit more broad, common, something

526
00:50:17.960 --> 00:50:20.740
that is like people desire, it doesn't mean that they don't

527
00:50:20.740 --> 00:50:25.720
desire, it's just too niche. I believe it can do much better

528
00:50:25.720 --> 00:50:31.680
for you. I would test that 100% test that with very like

529
00:50:31.720 --> 00:50:35.280
supervisory because you have so much to leverage from there's so

530
00:50:35.280 --> 00:50:39.040
much like viral videos about food, even like on my feed, I

531
00:50:39.040 --> 00:50:42.520
see myself like looking into those all the time. I try to not

532
00:50:42.520 --> 00:50:45.120
look into much so start recommending me because I don't

533
00:50:45.120 --> 00:50:49.080
post that on the stuff. Yeah, yeah. But I think if you try

534
00:50:49.080 --> 00:50:53.680
with the right angle, it might work for you. So remove the logo

535
00:50:53.680 --> 00:50:57.120
completely. And try like just like this, we have the template

536
00:50:57.160 --> 00:50:57.600
already.

537
00:50:58.960 --> 00:51:00.720
Wait, wait, wait, remove the logo.

538
00:51:01.400 --> 00:51:04.640
Yeah, remove the logo, just the text super clean like this.

539
00:51:05.200 --> 00:51:09.840
So, okay, Google back to my page real quick. Next level up. Okay,

540
00:51:09.840 --> 00:51:14.800
so that's what I need to look at. Okay, so take off the bold

541
00:51:14.800 --> 00:51:20.680
island brewing and that on the template. And then, okay, and

542
00:51:20.680 --> 00:51:27.760
then replace back in the what if there was a page dedicated to,

543
00:51:28.240 --> 00:51:32.080
you know, I don't know, food, food, wine, that sort of thing.

544
00:51:32.680 --> 00:51:35.520
Okay, yes. Maybe you say food and wine, for instance.

545
00:51:38.800 --> 00:51:42.200
Yes, I would test that. And again, I know the pages is gonna

546
00:51:42.200 --> 00:51:45.240
look is not gonna look as beautiful as it is now. But if

547
00:51:45.240 --> 00:51:48.320
you find momentum, and if it works, this means that you can

548
00:51:48.320 --> 00:51:51.840
really grow, grow, grow, grow, grow as much as possible. And

549
00:51:51.840 --> 00:51:57.200
then you tweak the template down the road. Yeah, yeah. So say

550
00:51:57.200 --> 00:51:58.160
tested this time.

551
00:51:59.120 --> 00:52:03.240
Okay, I will run some tests. Sounds good. Thank you.

552
00:52:03.480 --> 00:52:04.400
Awesome. Thank you.

553
00:52:04.520 --> 00:52:09.000
Yeah. You guy have a follow up question to that. Just do you

554
00:52:11.720 --> 00:52:16.080
this happens live sometimes, guys. All right, Chola. Chola

555
00:52:16.080 --> 00:52:16.480
Philip.

556
00:52:19.920 --> 00:52:20.400
Hello.

557
00:52:21.400 --> 00:52:22.480
Can you hear me? I can hear you.

558
00:52:23.200 --> 00:52:28.640
Hi. Yes, I just put my page in the chat. And I just wanted to

559
00:52:28.640 --> 00:52:32.040
see if you can just review and give some feedback. I'm

560
00:52:32.040 --> 00:52:37.600
currently in camps course. And I wanted to tailor my page more

561
00:52:37.600 --> 00:52:43.960
towards selling ebooks relating to parenting and children like

562
00:52:43.960 --> 00:52:47.320
children's books and journals and things of that nature. So I

563
00:52:47.320 --> 00:52:52.160
haven't done any monetization on my page. Just trying to build my

564
00:52:52.200 --> 00:52:54.680
audience. I just wanted you to take a look at it.

565
00:53:00.440 --> 00:53:01.040
Is the

566
00:53:02.240 --> 00:53:05.000
parenting with purpose? Yeah. Yes.

567
00:53:06.080 --> 00:53:06.480
Okay.

568
00:53:07.480 --> 00:53:14.600
Oh, Hannah. He was asking you a question. What happened? Did I

569
00:53:14.600 --> 00:53:15.520
cut someone off?

570
00:53:22.400 --> 00:53:25.480
I think she she might have gotten knocked off. I don't see

571
00:53:25.480 --> 00:53:26.000
her now.

572
00:53:26.600 --> 00:53:31.600
Oh, the one I muted. I thought it was someone that just had the

573
00:53:31.600 --> 00:53:33.560
mic on and something was happening. I'm sorry about

574
00:53:33.560 --> 00:53:34.040
that.

575
00:53:35.360 --> 00:53:38.840
No, that's okay. I just asked the follow up. Do you only do

576
00:53:38.840 --> 00:53:43.240
that when you say if only there was a page dedicated? Do you

577
00:53:43.240 --> 00:53:45.720
only do that once or do you just keep doing that every single

578
00:53:45.720 --> 00:53:46.240
time?

579
00:53:47.600 --> 00:53:52.000
I think I did. I did. I did. I did. I did. I did. I did. I did.

580
00:53:52.000 --> 00:53:55.880
I did. I did. I did. I did. I did. I did. I did. I did. I did. I

581
00:53:55.920 --> 00:54:00.120
did. I did. I did. I did. I did. I did. I did. I did. I did. I

582
00:54:00.120 --> 00:54:06.040
did. I did. I did. I did. I did. I did. I did. I did. Every

583
00:54:06.040 --> 00:54:06.640
single post.

584
00:54:09.880 --> 00:54:13.800
Yeah, every single post is the easiest that you can use. Yeah.

585
00:54:15.120 --> 00:54:16.480
Got it. Thank you.

586
00:54:17.360 --> 00:54:20.600
And sorry for muting you. I thought it was someone that just

587
00:54:20.680 --> 00:54:22.960
muted their phone. I'm sorry. Genuinely.

588
00:54:23.960 --> 00:54:29.360
Cool. Let's go back to Chola. I will share your profile now.

589
00:54:29.360 --> 00:54:30.960
Let's, let's see.

590
00:54:30.960 --> 00:54:34.240
Okay. I thought my video was on. Okay.

591
00:54:35.360 --> 00:54:36.240
Are you good?

592
00:54:38.880 --> 00:54:40.080
And some of the videos...

593
00:54:40.080 --> 00:54:41.680
You posted while we were on this call. I love it.

594
00:54:42.400 --> 00:54:46.400
Yeah, I always try to do one in the, before like two o'clock,

595
00:54:46.400 --> 00:54:49.040
three before I get the kids and then one after the kids are

596
00:54:49.040 --> 00:54:52.520
settled. So it's like, I only do two a day, but I've been

597
00:54:52.840 --> 00:54:55.320
consistent within the last two months.

598
00:54:59.320 --> 00:54:59.800
Okay.

599
00:55:00.000 --> 00:55:04.520
And you have been growing, yes?

600
00:55:04.520 --> 00:55:12.560
Yes, I've been growing steadily, not super fast, but I kind of like give myself motivation

601
00:55:12.560 --> 00:55:16.960
that okay, I'm at over 300, so now I'm trying to get to five, then when I get to five, I

602
00:55:16.960 --> 00:55:18.720
still want to get to seven.

603
00:55:18.720 --> 00:55:22.520
So like for me, it's just like steadily watching it grow.

604
00:55:22.520 --> 00:55:26.400
It's not like super, it's not a lot, but it's been growing steadily.

605
00:55:26.400 --> 00:55:27.400
Yeah.

606
00:55:27.400 --> 00:55:29.240
Okay, great.

607
00:55:29.240 --> 00:55:31.600
So a few things.

608
00:55:31.600 --> 00:55:35.000
I would keep only one font for your range.

609
00:55:35.000 --> 00:55:37.040
I noticed that, yeah.

610
00:55:37.040 --> 00:55:38.040
Yeah.

611
00:55:38.040 --> 00:55:39.040
Okay.

612
00:55:39.040 --> 00:55:40.040
Don't change that.

613
00:55:40.040 --> 00:55:43.000
And I would also make it white.

614
00:55:43.000 --> 00:55:47.120
I would not use a different color here because what we are trying to do with this template

615
00:55:47.120 --> 00:55:49.680
is try to mimic what is happening on Twitter.

616
00:55:49.680 --> 00:55:50.680
That's the Twitter style.

617
00:55:50.680 --> 00:55:53.400
Like that's the Twitter format, the PVC, right?

618
00:55:53.400 --> 00:55:59.320
And then usually the font here as well, I would keep the same as, let me see if we have

619
00:55:59.320 --> 00:56:00.320
here.

620
00:56:00.320 --> 00:56:01.320
Yeah.

621
00:56:01.320 --> 00:56:02.320
The same as this.

622
00:56:02.320 --> 00:56:03.320
Okay.

623
00:56:03.320 --> 00:56:04.320
I wouldn't change.

624
00:56:04.320 --> 00:56:05.320
Yes.

625
00:56:05.320 --> 00:56:09.400
And then same for the title and keep it white instead of purple.

626
00:56:09.400 --> 00:56:11.440
Yes.

627
00:56:11.440 --> 00:56:14.160
That is the first thing that I noticed right away.

628
00:56:14.160 --> 00:56:15.160
Give me one second.

629
00:56:15.160 --> 00:56:16.800
I see emojis are from Apple.

630
00:56:16.800 --> 00:56:19.800
This is great.

631
00:56:19.800 --> 00:56:32.360
I wasn't sure if we should be using hashtags or no hashtags, I've heard different things

632
00:56:32.360 --> 00:56:33.360
about that.

633
00:56:33.360 --> 00:56:34.360
Can you elaborate on that?

634
00:56:34.360 --> 00:56:39.360
If what we're supposed to be doing with the hashtags?

635
00:56:39.360 --> 00:56:42.160
Yeah.

636
00:56:42.160 --> 00:56:43.160
I will get into that.

637
00:56:43.160 --> 00:56:44.160
Give me one second.

638
00:56:44.160 --> 00:56:45.160
Okay.

639
00:56:45.160 --> 00:56:58.920
So I can see, I can see a few things that you can improve here in those, with those

640
00:56:58.920 --> 00:56:59.920
hooks.

641
00:56:59.920 --> 00:57:14.320
For instance, with this Steph Curry, I would say, Stephen in court, I would say Steph shared

642
00:57:14.480 --> 00:57:19.520
his faith based secret to what makes him one of the greatest ever.

643
00:57:19.520 --> 00:57:26.040
Something like this, or this, this is the secret Steph Curry has been like hiding behind

644
00:57:26.040 --> 00:57:27.040
his faith.

645
00:57:27.040 --> 00:57:32.160
So they're like this so that people can relate to, Oh, like, wow, like, I didn't know that

646
00:57:32.160 --> 00:57:33.160
he does that.

647
00:57:33.160 --> 00:57:34.880
I didn't know that he's connected to God in that way.

648
00:57:34.880 --> 00:57:36.360
So that builds more curiosity.

649
00:57:36.360 --> 00:57:42.800
You want to build as much as possible, like curiosity to get people to until the end.

650
00:57:42.800 --> 00:57:50.640
Now to the, to the hashtags, definitely use them, but not too much.

651
00:57:50.640 --> 00:57:56.120
The way that I use hashtags is kind of like to tell the algorithm what my video is about.

652
00:57:56.120 --> 00:58:00.280
So you were, you were kind of explaining, if you remember like back then, like four

653
00:58:00.280 --> 00:58:05.640
years ago, we used to use like nature and we used to use sky and like big hashtags because

654
00:58:05.640 --> 00:58:12.120
they use to get, give us a lot of reach nowadays, the way that I use hashtags is kind of like

655
00:58:12.440 --> 00:58:15.840
to explain the algorithm, what my video is about, to just make it easier for the algorithm

656
00:58:15.840 --> 00:58:18.800
to understand what my video is.

657
00:58:18.800 --> 00:58:27.120
So for instance, here, you, what are we use would be like, uh, Steph Curry, faith, advice,

658
00:58:27.120 --> 00:58:28.120
something like that.

659
00:58:28.120 --> 00:58:29.120
Hmm.

660
00:58:29.120 --> 00:58:34.960
So that, and keep it short, three to five maximum, I wouldn't use more than that.

661
00:58:34.960 --> 00:58:35.960
Okay.

662
00:58:35.960 --> 00:58:36.960
Yeah.

663
00:58:36.960 --> 00:58:40.120
Keep consistency, you're growing.

664
00:58:40.120 --> 00:58:41.120
This is great.

665
00:58:41.120 --> 00:58:42.120
Yeah.

666
00:58:42.120 --> 00:58:43.120
I love seeing that your page is looking.

667
00:58:43.120 --> 00:58:44.120
Yeah.

668
00:58:44.120 --> 00:58:46.120
Your page is looking great.

669
00:58:46.120 --> 00:58:49.120
Thank you.

670
00:58:49.120 --> 00:58:52.120
Thank you.

671
00:58:52.120 --> 00:58:59.120
Um, yeah, let's go there.

672
00:58:59.120 --> 00:59:00.120
Hello.

673
00:59:00.120 --> 00:59:02.120
Can you hear me?

674
00:59:02.120 --> 00:59:05.120
Yes, I can hear you.

675
00:59:05.120 --> 00:59:08.120
Oh, sorry.

676
00:59:09.120 --> 00:59:11.120
Oh, sorry.

677
00:59:11.120 --> 00:59:13.120
I think you're muted yourself.

678
00:59:13.120 --> 00:59:14.120
Sorry.

679
00:59:14.120 --> 00:59:21.120
I'm like gaining and losing the same amount of followers and I don't know what the hell

680
00:59:21.120 --> 00:59:23.120
I'm doing wrong.

681
00:59:23.120 --> 00:59:24.120
Okay.

682
00:59:24.120 --> 00:59:25.120
Let's.

683
00:59:25.120 --> 00:59:30.120
So when you are gaining and losing, that's, that's not bad.

684
00:59:30.120 --> 00:59:33.120
Overall, you are probably gaining more than losing.

685
00:59:33.120 --> 00:59:35.120
And I'll explain this.

686
00:59:35.120 --> 00:59:40.120
Even if it's the same number, the reason why you're gaining more is because it's more important

687
00:59:40.120 --> 00:59:47.120
that you are having like traction than the people that are leaving.

688
00:59:47.120 --> 00:59:48.120
Okay.

689
00:59:48.120 --> 00:59:54.120
Because this means like new followers, they usually are more engaged than old ones.

690
00:59:54.120 --> 00:59:59.120
Sometimes old ones, the content is not even showing to them on the feed anymore because

691
00:59:59.120 --> 01:00:00.120
they are a little bit.

692
01:00:00.000 --> 01:00:05.680
old and then Instagram just tend to show like to a group of people and then next go viral if that

693
01:00:05.680 --> 01:00:13.600
makes sense. So it's completely fine and if followers are like leaving but followers are

694
01:00:13.600 --> 01:00:20.960
also coming. Now of course we want to make sure that this influx is higher from the followers

695
01:00:20.960 --> 01:00:27.600
that are coming in than followers that are leaving. I don't know I've been at like 122

696
01:00:27.600 --> 01:00:34.080
for the past like I don't know seven to ten days but it's but I see like new followers come up and

697
01:00:34.080 --> 01:00:44.240
then I see people leave and my content hasn't really changed at all. I got it okay. I just

698
01:00:44.240 --> 01:00:56.320
posted these last four this morning. Okay so the same feedback I gave to I don't remember now

699
01:00:56.320 --> 01:01:02.400
is I wouldn't use this template with the logo because this template usually they don't go well

700
01:01:02.400 --> 01:01:09.280
with the logo. Sorry not this if only there was a page yeah this one they usually they will go well

701
01:01:09.280 --> 01:01:16.320
without the logo just the text. Now for this template to work one thing that I've seen

702
01:01:17.040 --> 01:01:24.480
is you need to post only that template for a while. If you mix that template with other

703
01:01:24.480 --> 01:01:33.440
content is not going to do well and I tested this on my page. I tested on the counting calories page

704
01:01:33.440 --> 01:01:40.720
and another page from a friend. This is also from a friend. They both of them like we didn't see

705
01:01:40.720 --> 01:01:46.960
results when we mixed when we mixed the template. I would say give it a shout only with one template

706
01:01:46.960 --> 01:01:53.840
which is okay if only there was a page give me a second I wouldn't say four I would say dedicated

707
01:01:53.840 --> 01:02:02.240
dedicated for health habits made easy then give me a second adapting

708
01:02:07.520 --> 01:02:08.880
I would find a way that

709
01:02:11.200 --> 01:02:14.880
your what you're saying here if only there was a page dedicated for health

710
01:02:14.880 --> 01:02:23.920
habits made easy that it aligns with your brand here okay like for instance you're at

711
01:02:26.000 --> 01:02:32.800
yeah it's adapting 24 7 because I'm always adapting yeah this this is a very very good ad

712
01:02:32.800 --> 01:02:39.360
actually but it wouldn't align with this if only there was a page because you you I think if you

713
01:02:39.360 --> 01:02:45.760
add it as a sentence if only there was a page dedicated to adapting 24 7 it wouldn't make sense

714
01:02:45.760 --> 01:02:51.440
it would be too niche down like I would resonate with that and I would follow but I'm not sure

715
01:02:51.440 --> 01:02:58.880
how like other people that doesn't understand they would like find the like what is your niche

716
01:02:58.880 --> 01:03:04.880
right away and we want to make it easier for them easy for them as as fast as possible okay so what

717
01:03:04.880 --> 01:03:11.600
are you saying I should do I'm I'm confused okay so what I'm saying is use this if only there was

718
01:03:11.600 --> 01:03:20.400
a page dedicated for I would change the health habits made easy I would change it to give me

719
01:03:20.400 --> 01:03:28.800
one second health I would just say health habits that's it okay yeah and now what I was saying that

720
01:03:28.880 --> 01:03:36.160
I believe that's what you get confused is the handle your handle is if it was like health

721
01:03:36.160 --> 01:03:41.520
habits and something it would it would be better you would convert even better but it's not the

722
01:03:41.520 --> 01:03:47.600
case it's fine you can continue just like by the title that you have in your bio as well

723
01:03:48.240 --> 01:03:53.120
well I can change it I need to wait another seven days to change it okay

724
01:03:53.520 --> 01:04:04.080
yeah so make sure that it's congruent this text your bio and your your handle as well

725
01:04:04.640 --> 01:04:11.120
for that if only there was a page dedicated to usually like it must be congruent all of them

726
01:04:11.920 --> 01:04:19.840
okay got it thank you very much thank you as I know we are like time is clocking I was

727
01:04:20.720 --> 01:04:28.400
we have about 10 more minutes and then we'll wrap this one so I'll try to go over as many people as

728
01:04:28.400 --> 01:04:31.920
possible but I'm not sure we're going to be able to go over everyone let's try

729
01:04:32.880 --> 01:04:37.440
skip to one one question and we're gonna wrap it fire let's go Kate

730
01:04:40.080 --> 01:04:47.440
yes good morning everyone in this time zone um handle H family adventures

731
01:04:48.400 --> 01:04:54.480
um we're doing really great I had a couple of or not a couple of questions but

732
01:04:54.480 --> 01:04:59.920
I had something happen today where I posted um there's this cat

733
01:05:00.000 --> 01:05:05.560
video with a disco ball but I posted the exact same way as we've been posting for

734
01:05:05.560 --> 01:05:12.360
this last month when somehow like the it looks different when you're in the reels

735
01:05:12.360 --> 01:05:17.040
page but when you click on it it it goes to the normal template is there

736
01:05:17.040 --> 01:05:24.080
something that I did wrong it's it's probably just a glitch is this one

737
01:05:24.080 --> 01:05:32.640
correct yes it's showing us if if you use the cover as the actual image when I

738
01:05:32.640 --> 01:05:36.800
click here you can see that it's like there's a flash super quick you see that

739
01:05:36.800 --> 01:05:42.560
is the cover I think what what happened is Instagram use that photo and like

740
01:05:42.560 --> 01:05:48.800
made it so big that he became a cover itself but that was probably just a

741
01:05:48.800 --> 01:05:55.640
glitch you can change you can always change the cover if you go to edit you

742
01:05:55.640 --> 01:06:00.280
can yeah you can use a different cover and then you use like just take a

743
01:06:00.280 --> 01:06:05.800
screenshot of the actual video and change it there okay so edit it I did it

744
01:06:05.800 --> 01:06:13.520
and it changed the color and it will get back to my consistent real posting yeah

745
01:06:14.320 --> 01:06:25.360
thank you very much thank you Kristen let's go hey I just put my Instagram

746
01:06:25.360 --> 01:06:30.360
handle in the chat for you it's positively whimsy you looked at it last

747
01:06:30.360 --> 01:06:35.800
week because Instagram thought I was an automated account and so it completely

748
01:06:35.800 --> 01:06:41.960
just has squashed all of my content so I did what you said and I deleted all my

749
01:06:41.960 --> 01:06:48.440
scheduled posts and now I'm just doing them excuse me manually four times a day

750
01:06:48.440 --> 01:06:53.160
but nothing has really changed and I just I don't know if it's just gonna

751
01:06:53.160 --> 01:06:59.000
take time or if there's something that I can change and do better I took the

752
01:06:59.000 --> 01:07:05.120
hashtags off changed my CTA so it's different on every post and then I'm

753
01:07:05.120 --> 01:07:09.480
manually scheduling so I don't know what else to do

754
01:07:10.400 --> 01:07:21.400
all right so first of all look at your engagement like this is this so cool

755
01:07:21.400 --> 01:07:29.080
70 K 35 40 K 19 16 19 Wow feel like it's bad though cuz I was getting like 15

756
01:07:29.080 --> 01:07:34.240
million 17 million 4 million 5 million and then it went down if you go down a

757
01:07:34.240 --> 01:07:39.680
little bit it went down to like 1 7 15 and I think it's picking back up but

758
01:07:39.680 --> 01:07:45.840
it's still really bad compared to what it was I see I see but that's that's

759
01:07:45.840 --> 01:07:52.640
completely fine we saw Instagram went down last week and like there was a lot

760
01:07:52.640 --> 01:07:58.560
of engagement happening like I saw also my my views getting lower and now it's

761
01:07:58.560 --> 01:08:01.400
getting back up again so I think it's it's probably like something that

762
01:08:01.400 --> 01:08:08.040
happened over like as a plot in the platform as a whole now for yours is I

763
01:08:08.040 --> 01:08:16.560
would I would check like conversion wise try doing split test for those videos

764
01:08:16.560 --> 01:08:23.040
that went viral try adding the the CTA on top after they go viral which from

765
01:08:23.040 --> 01:08:28.399
what I can see every single one of your videos are going viral is not going yes

766
01:08:28.399 --> 01:08:35.359
in the same rate as before but it is still going so try adding CTAs on top

767
01:08:35.359 --> 01:08:41.840
not in the bottom on top okay you can edit and edit the content and add the

768
01:08:41.840 --> 01:08:47.479
CTA on top I believe that's gonna help with the with the conversion okay thank

769
01:08:47.479 --> 01:09:02.680
you you're welcome Kaylee Kylie Kaylee yeah it's Kaylee I will paste my page so

770
01:09:02.680 --> 01:09:09.279
my page is dedicated to providing like productivity and mindset tips for moms

771
01:09:09.279 --> 01:09:16.760
but then I also shared like funny mom related humor and I'm working on putting

772
01:09:16.760 --> 01:09:21.840
together a productivity e-planner that I'm eventually gonna you know like sell

773
01:09:21.840 --> 01:09:28.520
on my page but most of my content it's like getting good views is all of the

774
01:09:28.520 --> 01:09:34.279
funny content and so I've been posting like one funny post and then one post

775
01:09:34.279 --> 01:09:38.960
about like mindset tips each time that I post so I was curious if I should start

776
01:09:38.960 --> 01:09:46.080
posting like more more mindset tips instead of more funny stuff just to kind

777
01:09:46.080 --> 01:09:53.720
of like make my account more focused to what I'm actually gonna be like selling

778
01:09:53.720 --> 01:10:00.800
yeah is the funny post related to still like still related to productivity

779
01:10:00.000 --> 01:10:04.480
No, it's more related to just like mom life or parenting life.

780
01:10:07.600 --> 01:10:14.080
I would, I would reduce that. And the reason for this is you can probably grow fast,

781
01:10:14.080 --> 01:10:16.560
but you're going to grow with an audience that is not what you want.

782
01:10:17.280 --> 01:10:24.560
So try reducing that and adding more like productivity hacks. Yeah, more productivity

783
01:10:24.560 --> 01:10:28.720
content related, because it's going to be more niche for you. So it's more like,

784
01:10:28.800 --> 01:10:33.680
it's better that they see your page as like, and again, you,

785
01:10:35.920 --> 01:10:42.880
it's better that in the long run, they see your page as a, as a, I forgot the word.

786
01:10:45.200 --> 01:10:50.640
It's, it's like, it's valuable than entertaining, if that makes sense. Because overall,

787
01:10:50.640 --> 01:10:54.720
your product is not, not going to be like an entertaining product. And they kind of,

788
01:10:55.040 --> 01:11:00.640
in a way they don't go together so much, right? Because usually people that are there like

789
01:11:00.640 --> 01:11:05.680
scrolling and trying to find entertainment, they usually are not super interested in like,

790
01:11:06.320 --> 01:11:12.880
trying to have a better routine and be more productive at the work or at home and so on.

791
01:11:12.880 --> 01:11:19.200
So yeah, I would slightly like start changing those a little bit, not to kill like everything,

792
01:11:19.200 --> 01:11:27.040
but try reducing the amount for sure. Okay. Thank you. Thank you. Brandy.

793
01:11:34.160 --> 01:11:40.240
Brandy, if you're speaking, you're muted. She might actually be at an appointment. She said,

794
01:11:40.240 --> 01:11:45.520
if, if it gets to her, maybe you can continue with the others and then come back to her at the end.

795
01:11:45.840 --> 01:11:50.320
Awesome. Thank you, Tiffany, for letting me know. Victoria, let's, David.

796
01:11:52.000 --> 01:11:52.960
Hello, how are you?

797
01:11:55.120 --> 01:11:57.760
Hello, I'm doing great. Good to have you here.

798
01:11:58.320 --> 01:12:05.680
Thank you. I'm super happy to speak to you finally. So I put my handle into the chat.

799
01:12:07.280 --> 01:12:14.400
I just wanted to see if you can pinpoint anything that I might be missing that I should change.

800
01:12:16.320 --> 01:12:24.480
I don't think I'm finding your, your handle. Oh, what did I post? Oh, I put it. It's a

801
01:12:24.880 --> 01:12:32.560
Noble Mom Life. Let me try again. Let me see.

802
01:12:33.440 --> 01:12:41.600
Not finding it. Okay. Doing it again into the chat, right? Yeah. Yes. Did you see it now?

803
01:12:46.000 --> 01:12:56.880
It says I don't see it. And then can you find it? Oh, I think it's, it's, it's, it's, it's,

804
01:12:56.960 --> 01:13:04.400
says I don't see it. And then can you find it? Oh, I think it's, you sent it directly to me.

805
01:13:04.400 --> 01:13:11.200
Can you do the drop down and change it to meeting group chat? Oh, let me see. Let me

806
01:13:11.200 --> 01:13:16.560
see. How do I hear? I can probably let me see if I can just copy it. Okay, thank you.

807
01:13:16.880 --> 01:13:22.800
All right. Can we got it? Thank you, Tiffany. Thank you, Tiffany.

808
01:13:35.280 --> 01:13:42.240
Your logo looks so nice. Thank you. Great for moms, community.

809
01:13:42.880 --> 01:13:47.760
Great for moms, general community. Okay, this is great.

810
01:13:52.000 --> 01:13:55.040
This one I just posted probably like 10 minutes ago or something.

811
01:14:01.200 --> 01:14:04.960
And in general, my goal with this account is to attract

812
01:14:04.960 --> 01:14:09.520
moms. Is this like the right motive that I'm going for? Is like posting kids stuff?

813
01:14:10.400 --> 01:14:13.040
Yes. Yes. You're going the right, right direction for sure.

814
01:14:17.280 --> 01:14:21.600
One thing that I would, I would recommend the first thing that I, I can see here,

815
01:14:21.600 --> 01:14:27.760
give me a second, join our community of moms. This is the, okay. Moms, this is good. I would

816
01:14:27.760 --> 01:14:35.200
recommend not, not using your at your handle too many times in the caption because Instagram can

817
01:14:36.000 --> 01:14:42.240
see this as spam. So if they see this as spam, they're going to, they are reducing your, your

818
01:14:43.440 --> 01:14:50.800
rich. And it's fine if you're doing one ad or two ads that usually, you know, they, they send

819
01:14:50.800 --> 01:14:56.560
the caption. It's like a lot of ads. It's, it's fine. But on your content on a daily basis,

820
01:14:56.560 --> 01:14:57.680
this can hurt your page.

821
01:15:00.000 --> 01:15:05.840
I would recommend not repeating too much, just add, like, use one is completely fine.

822
01:15:07.640 --> 01:15:13.400
I think your page, your page is, like, engagement is there, which is quite good.

823
01:15:13.560 --> 01:15:15.000
It's getting momentum as well.

824
01:15:16.840 --> 01:15:22.920
Edit, always remember to edit those videos that went viral to the first, to the first

825
01:15:22.920 --> 01:15:28.080
slide to add, to get people to engage with you, especially for instance, this one, which

826
01:15:28.080 --> 01:15:32.680
was good, I think it's good that you're using this, but again, it went viral, push it to

827
01:15:32.680 --> 01:15:38.640
the, to the top so that people can, like, they can, no, no, no, sorry.

828
01:15:39.920 --> 01:15:47.680
This, this first text, it should be your, your, at, like, for instance, follow us,

829
01:15:48.360 --> 01:15:55.760
normal moms, yeah, for more CTO, dedicated to moms, CTA, yeah, CTA, follow us for more

830
01:15:55.760 --> 01:15:57.320
content dedicated for moms.

831
01:15:58.240 --> 01:16:00.440
Just dedicated for incredible moms.

832
01:16:00.840 --> 01:16:02.360
Yeah, got it.

833
01:16:03.320 --> 01:16:04.640
I believe it's just a matter of time.

834
01:16:04.680 --> 01:16:10.240
A lot of things are hitting, like, right in the right point here from, from a zoomed out

835
01:16:10.240 --> 01:16:14.080
perspective. So it's just a matter of time that you're going to see traction.

836
01:16:15.000 --> 01:16:18.080
Yeah, it looks like everything is picking up and it's good.

837
01:16:18.080 --> 01:16:24.080
I just wanted to make sure my bio is good, like, just like, and then thank you about

838
01:16:24.080 --> 01:16:25.600
pointing out those things.

839
01:16:25.600 --> 01:16:30.840
I'll definitely, because the putting three times is something I noticed somebody was

840
01:16:30.840 --> 01:16:37.200
doing. And I thought maybe, like, that makes, you know, like, more, they'll see it more.

841
01:16:37.280 --> 01:16:37.800
I don't know.

842
01:16:37.800 --> 01:16:38.800
It's easier to click.

843
01:16:38.800 --> 01:16:40.920
Yeah, yeah. I used to do this as well.

844
01:16:40.960 --> 01:16:42.520
I used to have, like, five times.

845
01:16:43.120 --> 01:16:43.800
Got it, got it.

846
01:16:43.800 --> 01:16:46.840
But slowly I started noticing that it was, it was hurting the page.

847
01:16:47.040 --> 01:16:52.240
Now, I want to, like, take a moment to say, like, the page is not blowing in the amount

848
01:16:52.240 --> 01:16:54.800
of numbers yet, but this is really what I want to see.

849
01:16:55.000 --> 01:16:56.480
You can see consistency here.

850
01:16:56.760 --> 01:16:59.120
She tested a different style.

851
01:16:59.120 --> 01:17:03.080
We can see clearly see here, but still not running away from the from the zoomed out

852
01:17:03.080 --> 01:17:08.680
template. And I think that is really what we want to achieve as a whole, like as a unit.

853
01:17:08.680 --> 01:17:11.040
We want to make sure that everything looks like congruent.

854
01:17:11.040 --> 01:17:12.640
Everything looks the same.

855
01:17:12.760 --> 01:17:14.000
It's the same template.

856
01:17:14.040 --> 01:17:18.280
It makes easier for the algorithm to understand what the page is about, what type of

857
01:17:18.280 --> 01:17:20.160
content, and then you can start recommending.

858
01:17:20.960 --> 01:17:22.960
So, yeah, you're doing great.

859
01:17:23.440 --> 01:17:24.640
Thank you. I appreciate it.

860
01:17:25.800 --> 01:17:27.600
Thank you. All right.

861
01:17:27.600 --> 01:17:30.480
Last but not least, Melinda, let's dive in.

862
01:17:37.160 --> 01:17:38.200
We can't hear you.

863
01:17:39.120 --> 01:17:40.960
Yeah, we I can't hear you.

864
01:17:42.960 --> 01:17:43.920
OK, how about that?

865
01:17:45.080 --> 01:17:46.960
Yes. OK, we can hear you.

866
01:17:47.000 --> 01:17:48.600
I posted it in the chat.

867
01:17:48.600 --> 01:17:50.200
It's called Career Campaign.

868
01:17:55.160 --> 01:18:03.280
OK. We're getting engagement, but not followers.

869
01:18:03.640 --> 01:18:12.160
So. What do I need to do to stop the scroll and get people to follow our engagements?

870
01:18:13.040 --> 01:18:16.240
Decent, I can tell when we do tick tock things, it doesn't go as well.

871
01:18:17.480 --> 01:18:21.560
But what would you recommend to to increase our number of followings?

872
01:18:21.560 --> 01:18:23.680
And should I follow more people?

873
01:18:25.800 --> 01:18:31.040
No, follow following more people is not is not going to help much.

874
01:18:31.160 --> 01:18:36.440
It's not going to dictate much on like if people are going to follow you back and stuff

875
01:18:36.440 --> 01:18:41.800
like this, what you can do is use as a leveraging CTAs.

876
01:18:42.560 --> 01:18:47.160
Now, career campaign, I see engagement is much better like that.

877
01:18:47.320 --> 01:18:51.520
I see. Yeah, big difference.

878
01:18:51.600 --> 01:18:52.680
Big, big difference.

879
01:18:52.680 --> 01:18:53.920
That is so cool to see.

880
01:18:54.440 --> 01:18:55.920
Very, very good improvement.

881
01:18:55.920 --> 01:18:59.520
So great job. First of all, I can see that.

882
01:19:00.320 --> 01:19:02.280
Add a second.

883
01:19:02.280 --> 01:19:25.680
Is the same is the same feedback that I gave to I just.

884
01:19:25.840 --> 01:19:29.080
I just shared with Victoria, which is.

885
01:19:30.920 --> 01:19:53.080
Adding CTA on the top of your content, you don't have to like you don't do it as soon as you post, you need to wait if the post picks up, then you go add it to your caption and then you add the CTA there on top, just just like I do again, you see with unstoppable.

886
01:19:53.080 --> 01:20:00.040
With unstoppable, one thing that I do, guys, is I always when I add the CTA on top, I always make sure that the CTA.

887
01:20:00.000 --> 01:20:05.000
CTA connects with what is happening in my screen, right?

888
01:20:05.220 --> 01:20:07.500
Well, what is happening with the video that they're seeing.

889
01:20:07.500 --> 01:20:11.700
So for instance, I can pick a couple of videos

890
01:20:11.700 --> 01:20:13.920
that went viral recently.

891
01:20:13.920 --> 01:20:16.060
Like for instance, this one.

892
01:20:16.060 --> 01:20:17.980
Follow us for more inspiring content

893
01:20:17.980 --> 01:20:20.260
because this content is inspiring, right?

894
01:20:20.260 --> 01:20:23.540
That's the CTA there for me, inspiring content.

895
01:20:23.540 --> 01:20:25.580
Because this one, like they watch it, they resonate,

896
01:20:25.580 --> 01:20:26.880
they connect with the content.

897
01:20:26.880 --> 01:20:28.500
Wow, like this is so inspiring.

898
01:20:28.500 --> 01:20:30.580
That's like, what are you trying to do?

899
01:20:30.580 --> 01:20:35.580
It's like, when the algorithm is recommending this content,

900
01:20:36.500 --> 01:20:40.180
yes, they are people connected to my page

901
01:20:40.180 --> 01:20:42.260
in a sense of like, it's a sports page,

902
01:20:42.260 --> 01:20:44.080
it's sharing news and everything,

903
01:20:44.080 --> 01:20:45.820
but also people that are also,

904
01:20:45.820 --> 01:20:48.980
they like motivational content, inspiring content.

905
01:20:48.980 --> 01:20:50.300
So what I'm saying here to them is like,

906
01:20:50.300 --> 01:20:52.220
hey, follow for more inspiring content.

907
01:20:52.220 --> 01:20:53.540
Now, take a look at this.

908
01:20:54.540 --> 01:20:59.340
This one, it was like a car crash and so on.

909
01:20:59.340 --> 01:21:01.220
Everybody's safe, all good.

910
01:21:01.220 --> 01:21:05.120
But they see this, now see how my CTA changes

911
01:21:05.120 --> 01:21:08.860
to follow for more daily content, for more daily content.

912
01:21:08.860 --> 01:21:10.460
I'm not saying inspiring, I'm not saying,

913
01:21:10.460 --> 01:21:13.220
I could say sports content as well, because that relates.

914
01:21:13.220 --> 01:21:14.880
I could say viral content,

915
01:21:14.880 --> 01:21:16.980
because now when people are seeing this,

916
01:21:16.980 --> 01:21:18.780
guys, this is super important actually,

917
01:21:18.780 --> 01:21:21.140
across the board, when people are seeing your content,

918
01:21:21.140 --> 01:21:23.940
the algorithm is trying to push to as many people

919
01:21:23.940 --> 01:21:28.340
that are, that likes that style of content as possible.

920
01:21:28.340 --> 01:21:31.020
So even this, I'm trying to leverage

921
01:21:31.020 --> 01:21:32.980
different styles of CTA for that.

922
01:21:32.980 --> 01:21:33.900
What is this one?

923
01:21:36.300 --> 01:21:37.260
Yeah, daily content.

924
01:21:37.260 --> 01:21:39.660
I use daily content for this one as well.

925
01:21:39.660 --> 01:21:41.820
Let me see if I find other examples.

926
01:21:43.660 --> 01:21:44.820
Daily content.

927
01:21:51.480 --> 01:21:52.420
This one I forgot.

928
01:21:56.660 --> 01:21:57.660
And this one too.

929
01:22:04.380 --> 01:22:05.780
Yeah, for more content like this.

930
01:22:05.780 --> 01:22:09.540
So this one, not daily content, but more content like this.

931
01:22:09.540 --> 01:22:11.940
But you got the point.

932
01:22:11.940 --> 01:22:15.140
So you wanna make sure that the CTAs are aligned

933
01:22:15.140 --> 01:22:17.700
with the content that people are seeing,

934
01:22:17.700 --> 01:22:21.860
because that will increase drastically the conversion rate

935
01:22:21.860 --> 01:22:22.700
from those that are seeing your content.

936
01:22:22.700 --> 01:22:25.640
So it sounds like you're saying, add a CTA to every post.

937
01:22:26.940 --> 01:22:27.860
That went viral.

938
01:22:27.860 --> 01:22:29.940
Every post that went viral.

939
01:22:29.940 --> 01:22:33.460
So after it goes viral, then go back and edit it.

940
01:22:33.460 --> 01:22:34.300
Yes, yes.

941
01:22:34.300 --> 01:22:35.780
I usually check daily.

942
01:22:35.780 --> 01:22:37.380
Like I post everything today,

943
01:22:37.380 --> 01:22:40.100
and then tomorrow I'm gonna check like, how is it going?

944
01:22:40.100 --> 01:22:41.740
Do I have any viral content?

945
01:22:41.740 --> 01:22:43.140
I'll go there and I'll edit.

946
01:22:44.420 --> 01:22:45.660
Got it, okay.

947
01:22:45.660 --> 01:22:49.700
So like on mine, I'm on your page now.

948
01:22:50.900 --> 01:22:55.900
So the post that we had that went viral

949
01:22:56.420 --> 01:22:59.540
with the little girl running that hit 1815,

950
01:22:59.540 --> 01:23:03.620
is that when you ace your dream job interview

951
01:23:03.620 --> 01:23:05.620
with the little girl running out of the fire,

952
01:23:05.620 --> 01:23:09.900
that's high for me, 1815.

953
01:23:09.900 --> 01:23:10.740
It's viral, it's viral, yes.

954
01:23:10.740 --> 01:23:11.580
Let's consider that a viral post

955
01:23:11.580 --> 01:23:13.060
that I should go back and edit then?

956
01:23:13.060 --> 01:23:14.260
Okay, okay.

957
01:23:14.260 --> 01:23:15.100
Yes.

958
01:23:15.180 --> 01:23:17.580
Perfect, perfect.

959
01:23:17.580 --> 01:23:18.420
We can do that.

960
01:23:18.420 --> 01:23:19.260
All right.

961
01:23:19.260 --> 01:23:20.100
Thank you.

962
01:23:20.100 --> 01:23:20.940
Cool, thank you.

963
01:23:20.940 --> 01:23:22.740
Brenda, you're back.

964
01:23:22.740 --> 01:23:23.940
Hello, let's go.

965
01:23:23.940 --> 01:23:24.980
You're the last one.

966
01:23:27.540 --> 01:23:29.260
And thank you so much for staying.

967
01:23:30.180 --> 01:23:34.580
Okay, so I think I'm gonna rebrand.

968
01:23:34.580 --> 01:23:36.300
So I've been doing the menopause.

969
01:23:36.300 --> 01:23:38.980
It was play not pause HQ.

970
01:23:38.980 --> 01:23:42.820
And then when I started to feel like it was too educational,

971
01:23:42.820 --> 01:23:44.180
it was feeling heavy.

972
01:23:44.180 --> 01:23:45.660
The comments that I was getting,

973
01:23:45.660 --> 01:23:48.740
which weren't many was kind of like heavy.

974
01:23:48.740 --> 01:23:51.340
So I wanted to move more towards humor.

975
01:23:52.420 --> 01:23:57.420
And then I did some work with Sophie on the Rainmaker app.

976
01:23:58.020 --> 01:24:01.620
And I came up with an idea to go political,

977
01:24:01.620 --> 01:24:03.700
but now I missed what you just said

978
01:24:03.700 --> 01:24:04.780
because I was in my appointment.

979
01:24:04.780 --> 01:24:06.940
Somebody in the comments was saying

980
01:24:06.940 --> 01:24:09.860
that political content could be flagged,

981
01:24:09.860 --> 01:24:14.060
but I was actually thinking of going super political,

982
01:24:14.900 --> 01:24:17.060
just to take advantage of the election

983
01:24:17.060 --> 01:24:20.220
and the content that's floating around right now.

984
01:24:20.220 --> 01:24:24.820
And then maybe like it can still be relevant

985
01:24:24.820 --> 01:24:27.260
in a way after the election.

986
01:24:27.260 --> 01:24:29.700
I know it's gonna be alienating to some people,

987
01:24:29.700 --> 01:24:32.380
but I don't know, what do you think?

988
01:24:34.140 --> 01:24:39.140
Yeah, that's a tough question, but let's see.

989
01:24:39.980 --> 01:24:42.300
Because I only had 35 followers.

990
01:24:42.300 --> 01:24:44.220
We were posting twice a day.

991
01:24:45.620 --> 01:24:47.900
And so, and then I, now I haven't posted anything

992
01:24:47.900 --> 01:24:50.580
for like two weeks because I was traveling

993
01:24:50.580 --> 01:24:52.700
and my intern went back to school.

994
01:24:52.700 --> 01:24:55.340
Yeah, so the first thing to notice

995
01:24:55.340 --> 01:24:59.420
is like how the platform behaves towards the election.

996
01:24:59.420 --> 01:25:02.420
And then I think that's a really good question.

997
01:25:00.000 --> 01:25:06.240
political content and the the truth is instagram is not free speech they can say this as much they

998
01:25:02.420 --> 01:25:04.380
I think that's a really good question.

999
01:25:06.240 --> 01:25:14.320
want but it's not and usually like i see for instance i did post like i did do some political

1000
01:25:14.320 --> 01:25:23.360
content and i got flagged like my account got flagged and just for literally re-sharing news

1001
01:25:23.360 --> 01:25:31.760
re-sharing posts now there is a way that my friend john from wealth that he he shares

1002
01:25:34.160 --> 01:25:41.280
that it's been working well for him so i will show you the the it's more like the angle rather

1003
01:25:41.280 --> 01:25:46.480
than the actual content um give me one second where was it where was it

1004
01:25:47.120 --> 01:25:54.160
yeah here he was covering all the like the debate and everything that was happening between trump

1005
01:25:55.040 --> 01:26:01.120
and kamala harris and you can see like how how he frames it like for instance taylor swift

1006
01:26:01.120 --> 01:26:06.560
endorses kamala harris after a strong debate performance so he's like he's bringing news

1007
01:26:06.560 --> 01:26:13.360
he's not choosing one side if that makes sense so same here for for trump the biggest uh trump

1008
01:26:13.360 --> 01:26:17.120
quotes from tonight and then he shared the biggest trump from from kamala harris as well i

1009
01:26:17.120 --> 01:26:25.360
think he uh he had it for some reason maybe didn't do well so you need to understand that

1010
01:26:26.800 --> 01:26:34.640
it is a sensitive topic to talk about especially now you have to you have like the the two two

1011
01:26:34.640 --> 01:26:40.720
side of of the of the scale which is like number one you have so much to leverage from because it's

1012
01:26:40.960 --> 01:26:45.520
it's a hard um it's a hot topic everybody's talking about everybody's looking to your

1013
01:26:45.520 --> 01:26:51.200
opinions but number two is also like there are a lot of censorship that comes with it and sometimes

1014
01:26:51.200 --> 01:27:01.440
like sharing updates and sharing news about um yeah politics can get your your brand like

1015
01:27:02.400 --> 01:27:04.640
can harm your brand and

1016
01:27:06.480 --> 01:27:12.640
but there are a lot of people doing yeah going would you say that okay so like you know when

1017
01:27:12.640 --> 01:27:20.000
you post things that's like i'm thinking of keeping it more in humor so i'm but it is going

1018
01:27:20.000 --> 01:27:25.920
to be one-sided but i am thinking of keeping it more in humor rather than posting content that's

1019
01:27:26.160 --> 01:27:31.760
content that's more controversial do you know what i'm saying like i'm not going to be posting yes

1020
01:27:34.160 --> 01:27:37.760
yeah so i'm wondering if that's going to make it better

1021
01:27:40.000 --> 01:27:44.880
it it does i think there are a lot of meme pages so they're like memes are and a lot of a lot of

1022
01:27:44.880 --> 01:27:51.520
pages that they share in a lot more humor way of like sharing those those news and by the way when

1023
01:27:51.520 --> 01:27:57.920
i said like for uh when i shared with wealth on like that he doesn't pick a side it doesn't mean

1024
01:27:57.920 --> 01:28:02.080
that you cannot pick a side because of course i believe like all of us we have one side that we

1025
01:28:02.080 --> 01:28:07.920
we prefer it's more aligned with our lifestyle and so on uh so you definitely can do that but it's

1026
01:28:07.920 --> 01:28:14.480
more the way that i share with him he comes from a news perspective rather than um a personal brand

1027
01:28:14.480 --> 01:28:20.080
perspective so in this case like sharing it more like humor style you can definitely do play with

1028
01:28:20.080 --> 01:28:25.600
it just be like just be aware i will i think what you can do that is going to help you quite a lot

1029
01:28:25.600 --> 01:28:33.280
is reading instagram um policies in complaints the reason for that is because it's you're really

1030
01:28:33.280 --> 01:28:38.240
going to understand like their rules in a sense and what you can talk about and how you talk about

1031
01:28:39.360 --> 01:28:46.160
yes so for myself the reason that i shared the last time that's like oh i i usually don't cover

1032
01:28:46.160 --> 01:28:51.280
too much is because it's outside of my niche and every time that i try posting on my brand

1033
01:28:52.160 --> 01:28:58.000
it didn't like it didn't result it didn't give me great results not every time but it's like i need

1034
01:28:58.000 --> 01:29:03.440
to be so skeptical with the way that i the way that i speak because for instance mark zuckerberg

1035
01:29:03.440 --> 01:29:10.560
he shared recently he made a post on twitter saying that he and his team like they did

1036
01:29:11.280 --> 01:29:18.240
promote uh joe biden for instance so these are things that is like it came to the surface now

1037
01:29:18.240 --> 01:29:24.880
but everybody knew from before so who knows like who is paying who to promote who at at this point

1038
01:29:24.880 --> 01:29:29.280
so that's why like i kind of like stay a little bit like skeptical but there are a lot of brands

1039
01:29:29.280 --> 01:29:35.120
there are a lot of pages that are growing both in political stuff which means there are okay like

1040
01:29:35.120 --> 01:29:41.120
yeah there there is a way that you can do it okay so then that that brings me to the how

1041
01:29:41.680 --> 01:29:48.160
um i have only 35 followers i'm not changing the content like i'm not changing it's still

1042
01:29:48.160 --> 01:29:56.640
going to be menopause um but um so do i need to start a new page i haven't posted i was

1043
01:29:56.640 --> 01:29:59.840
posting twice a day now i haven't posted in a few weeks

1044
01:30:00.000 --> 01:30:16.000
Should I start a brand new page, or should I take advantage of the 35 followers and the, you know, 70 whatever posts that we've already done, and just keep on building to have a.

1045
01:30:16.000 --> 01:30:26.000
I'll say it depends. If your niche, your username and everything aligns with the style of content that you're going to start posting, then stay with the same page, if it's relevant.

1046
01:30:26.000 --> 01:30:36.000
If not, I would recommend creating. Yeah, I would recommend creating, you're going to change the name I see. Then, yeah, change the name and take it from there.

1047
01:30:36.000 --> 01:30:38.000
Yeah.

1048
01:30:38.000 --> 01:30:46.000
Okay. Oh, you may wait, change the name on that page and take it from there or start a new page and change the name.

1049
01:30:46.000 --> 01:30:50.000
Yeah, no, you can change the name and continue from there. Yeah.

1050
01:30:50.000 --> 01:30:52.000
On the same page.

1051
01:30:52.000 --> 01:30:53.000
Yeah. Okay.

1052
01:30:53.000 --> 01:31:01.000
Oh, yeah. Great. Okay. And do I need to do any like transitional posts or just start posting the new content.

1053
01:31:01.000 --> 01:31:09.000
If you haven't posted for a while, I say, you know what, actually start a new one, start with a new one.

1054
01:31:09.000 --> 01:31:10.000
Okay.

1055
01:31:10.000 --> 01:31:18.000
Because you haven't posted for a while, so it's going to take a while to, you know, take engagement back up and you're changing the theme.

1056
01:31:18.000 --> 01:31:26.000
Then I think at this point, just start a brand new one from scratch because you're going to have way more advantage because the algorithm is fresh.

1057
01:31:26.000 --> 01:31:29.000
All the content that you're going to post is new.

1058
01:31:29.000 --> 01:31:35.000
So it's going to start reading your content like already from scratch without any other data from the past.

1059
01:31:35.000 --> 01:31:41.000
Okay. Okay. Thank you. Thank you. And thank you all. Bye, everybody.

1060
01:31:41.000 --> 01:31:43.000
Thank you.

1061
01:31:43.000 --> 01:31:48.000
Thank you, guys. Stephanie, thank you for helping me with keeping up with the chat.

1062
01:31:48.000 --> 01:31:52.000
Thank you all, everyone, for joining. So good to see you.

1063
01:31:52.000 --> 01:31:58.000
Amy, Marla, Susan, Alicia, yeah, good to see you all.

1064
01:31:58.000 --> 01:32:02.000
Peter, Alex, it's good to see you all, guys.

1065
01:32:02.000 --> 01:32:04.000
Have a beautiful Tuesday.

1066
01:32:04.000 --> 01:32:08.000
Appreciate you all. And I'll see you next Tuesday.

1067
01:32:08.000 --> 01:32:09.000
Bye bye.