today, so good to see everybody. I think we had quite a few people joining then.
All right, so a few updates before we dive in. Number one is I am sorry, and here's why.
I was not able to complete the caption document. It's looking like quite detailed, but I was not
able to complete, so I didn't want to share because I had a few emergencies happening
in my personal life, but I will bring 100% next week. It will be fully ready, and that is one
reason. Now, on the other hand, it's good because we have a lot of people missing today's call
because of the truly free conference, and then we can get more people to watch this from the next
week, and on the other hand, we have a smaller group today, so we'll be able to go over more
questions and a little bit more in-depth as well into those questions and the support that you
guys need. Cool? Yes? Can we dive into it? Shall we? All right, so let's dive in. Krista, how are you
today? I'm good. How are you? I'm doing great. Good, so I missed last week, and it was probably
a good thing because I have a couple weeks now of data. At the end of last week, we kind of
changed our strategy last time we talked, and at the end of last week, I had an old
post go viral, and from there, I got 250 followers, so I have no idea how that happened.
I feel like maybe before the scroll, when you go to my account,
it looks different now, so perhaps that's helping with follower count, but just wanted to see if
there's, you know, should we change anything? Is it looking good? Should I just keep going?
So from what you are saying, I can see already a big improvement, and I know exactly what you
mean when you said that we changed strategy because it was we stopped posting the brandy
content with the brandy covers to then posting direct PVC, so I'm glad to see that we are like
getting followers already, and what I would like for you to do is to go back in this video that
you said that went viral and try to go in the analytics insights and check how many followers
you gained from that video alone because if you gain like 200 and something, it means that it's
all attributed to only that video. If it was less, it means that it's also other videos from the same
strategy that is working as well. It was 234 from that video. From that video, just from that one?
Yeah, and just from like the last week. Can you send me the link? I would love to open it here.
Yeah, so I don't know why my screen looks different now, but let me try to find the chat here.
Okay, so you would just want my handle? Yeah, or the link if you can send it.
I'm like on my computer and my iPad, so I'm just going to send you the handle if that's okay.
Okay, okay, yeah, that's fine. And then it actually is pinned in my Reels.
So, it's one that had a cover on it, which I don't think that people don't see that unless they
see the page. You got it. Just a second.
So, I posted that one maybe three weeks ago, maybe a month ago.
Got it. Oh, actually, it doesn't show, I think, on PC when it's pinned. Oh, no, it did. It does now.
Oh, no, it did. It does now. Okay. Yeah, so it's the blue one.
and there's like so much engagement yeah this is great so cool so that was yes almost a
month ago that's crazy yeah that's why i think like this is the perfect example that i i
shared when i shared with you guys like don't delete a video because it didn't go so well
or don't delete a video because you think um that video didn't get much engagement because
it might picked up after a few days um this is like yeah this is very very good to see
now um it's it's clear like it's it's a pvc based on what you shared i think um i still
don't recommend going back to that strategy and the reason for this is because when we compare
like um give me one second let me just check here yeah so when we compare the ratio between
how many videos went viral with that strategy like it's probably let me see it's it's much
less than direct pvc i can assume from a very like few days of testing um so let's continue
with that exact same strategy as we're doing continue posting from there and then so that
we can compare but i think you are able to already post quite a few which is great
just continue from there the page is growing which is a very important thing to get um let me check
one last thing follow us okay one thing here add your at follow us add your ads here make sure that
right after us you add this okay so that you can collect more more followers from this it will
probably continue going uh viral yeah which is great i have like three right now the green one
is still going as well and then there's one that number eight one is still going change this one
to follow us as well follow us at yeah birdie gulf okay oh birdie gulf yeah
and this one oh that's great also i saw a few other ones that went viral
yeah so what do you think is is considering viral on my account like
for your for your account this is pretty viral uh-huh 3k likes this is really good
you are doing right with the cta follow us you just want to make sure that you add your ad
there so people can actually click um and i would suggest you say something else for more
what is the more um for more girlfriend videos like whatever that may be right yeah um so for
your page anything like for instance 8k it's already great it's already viral for you because
you only have like 500 followers yeah this means that it outperforms your average engagement what
is your average engagement it's anywhere around a thousand let's say let's assume it's a thousand
views your average because like it's between 500 to a thousand and then two thousand let's assume
that is 1k so anything that gets like 5k 10k it's already viral and uh you can go ahead and start
like already adding your ctas there yeah and you know for others on the call that have amazon
products i've like on on the third row there's like the back of a golf cart so that was like
prime day and i kind of wrapped a um it didn't do like super well not that one but the one the other
one um to the left of it i just said i i talked about prime day and and then later in the day i
posted just a prime day sale post um so i think it was probably two different audiences but i just
i just thought i'd try like seeing if you know tying the two together might do something yeah
yeah great oh i think this is one of the first time i see how did that go by the way um i don't
know i mean i i didn't go like as viral but um i just felt like it was cohesive in my mind
from a marketing standpoint you know it wasn't like yeah yeah hey trend is trending that that's
awesome that's awesome yeah and here's the thing this one thing that i learned um like when posting
is sometimes when we post something that is trendy it doesn't mean that it's gonna do it's gonna do
well than than other videos but there is a catch when it goes well like it's so easy to explode
because it's relevant to what is happening like now you know so this is great i think it had like
from what i can see it did have potential to to go like pretty viral yeah it didn't go cool we take
it from there but i think
the mindset is the most important one.
That is like, you are noticing those trends
and you are like being on top of them.
And that's really like the secret
that makes like the page grow faster as well.
So, pretty good.
Cool, and then one more question
that I think might benefit everybody is,
is there like a time of day
that you would recommend posting?
If you're only posting once a day,
is it better in the morning, in the afternoon,
in the evening?
I've kind of been spreading it out
just to test different things,
but what's your opinion?
Yeah, that's a very good question.
So, Instagram CEO, Adam Mosseri,
he shared that a few months ago
and the algorithm is becoming so good
that let's say, if you asked me this question last year,
I would say, yes, time matters
and post this exact same time.
But right now is not as relevant anymore
because for instance, like I posted many,
like in many, many different times,
even like, let's say 3 a.m. back when I was in Brazil,
which is close to EST and many different times.
And like, usually if the post is good,
it's gonna do well regardless.
Now, with that said, I do try to post
when people are most active,
at least for most of the time.
Let's say if I'm posting three, four times a day,
I want to post in different times
because I wanna get like different audience.
Let's say if you post every day, just in the morning
and somebody that likes golf,
they, let's say they go to work in the morning,
they'll probably not see your video.
But if you post like morning, afternoon and evening,
when that person comes from their work
and they wanna just chill a little bit
and then scroll through Instagram,
they'll probably see your video.
The chances are way higher, right?
So of course, this doesn't mean that Instagram
will only share that content in the morning
or only in the afternoon,
but it's like you have higher chances
of those people seeing at first.
Yeah.
So yeah, I try to balance.
So let's say in my case, I post 10 times a day.
I will usually have like one hour break,
two hours sometimes, and then I post ads as well.
And it's like, it's gonna be, after I post an ad,
I take one hour break and then post again
or two hours and post again.
So it's like, if you're posting three times a day,
I recommend morning, afternoon and evening.
And then two times, probably morning and afternoon.
And one time, it won't make a big difference.
Like four times, just split like evenly a bit.
Mix it up.
If you're posting that many times a day,
is it going to the same audience?
Are you like spamming people?
Are your followers seeing it every time?
I wonder that, are my followers being bothered
or is it going to totally new people?
Yeah.
So my followers are seeing those posts.
They do see those posts,
but a big portion of it are going to new followers,
which is why I'm posting so much.
Back then when Instagram was not to favor us as much,
I used to post only three times a day
and that was completely fine.
But now it's like, we are exposing more and more
to a new audience.
And that's pretty, pretty good.
Now to the question of like,
do they don't get tired of so many posts?
I try to stay relevant.
I try to post things that is like,
even if they see so many posts,
they won't see that as like, oh, like it's spammy.
They'll see like, oh,
I'm getting some value from Unstoppable again.
It's like, they are relevant, yeah.
Got it, thank you.
Thank you.
All right, Victoria, just turn the light on.
I can hear you.
Hello, hello.
I wanted to get some clarity
on finding proven viral content.
Like what is, I know we went over it
during that 90 day poor or the 30 day,
but just like understanding,
okay, this is the content I can take.
This is, I should not take.
How like, if you could go over that again,
like to get clarity and is it possible,
are you able to also share like YouTube strategy
and TikTok or do you only look for stuff on Instagram?
Can you clarify for me the part that you mentioned about,
can I take this content and can I not take this content?
What do you meant by that?
So like when we are looking at a video
that we potentially can take,
from what I understood before,
it's like, okay, so I can take this content
Or is that we can click on to that, the airplane thing, I believe, and then see if we can. I believe that's the button and then see if we can re, like, be a part of that video.
and I can not take this content.
That means we can share it. That means the content creator is allowing us to be a part of their video. And if there's nothing like that, then we can't even use their content.
Or am I still confusing?
If there are a few red flags, and I can show a few now, that you want to, you want to avoid.
Avoid, yeah.
Give me, give me one second. So before show, it's like, anytime you are finding content on Instagram,
if the credit is to a company, let's say Viral Hog, Jokin Media, People Are Awesome, like all of those, like, big companies, they actually license videos.
So you want to stay away from posting videos from those people. And it's pretty easy to spot.
Of course, if they've just reposted, like, way too many times, it's difficult to really find, like, who, like, the video belongs to.
But I'll show you how you can, how you can do that. And then also my process to find viral videos as well.
Thank you so much.
No problem.
So for instance, let's go here on IG.
Number, number one thing that I do, for instance, I have a few, a few pages.
You see here, Instagram, I have a few pages that I, I get ideas from, content from.
Like for instance, let me just open a feed. Puberty, Complex, this is a great page.
Inside Insider. Let's just go over those. Before anything, like, usually what I do is I get those pages.
I'll go to, to Social Blade and I will, oops, not the ads, it's just the ad.
I'll go to Social Blade and I'll see if that page is growing.
Because I cannot replicate or remodel something that is not growing, that is not working.
So in the last 30 days, this page grew 104k new followers.
Like these are the type of pages that I want to make sure that I get content from.
And then let's see, Inside History, just grab this, oops.
Usually all of them will, they will be growing.
Like that I have saved, like same here, 100k in the last 30 days.
So it's like, you found those pages that aligns with your content and then like,
they are actually growing.
So once you find that, I'll pretty much, on Puberty for instance.
Puberty, I already know because I know people that they work with them as well.
You'll see that some of the videos, this is called Lab, okay, I'll just go to, to the Reels.
Number one thing I'll do, you can use the, what is it called?
The extension to solidify all the most viral videos.
I usually do manually.
I go and I try to find like, what is the average amount?
And then let's say this one got 30 million.
So this means like this video has something, I would actually post this on Unstoppable.
Of course, if it's not licensed.
And then here you can see, it's not, I'll just go to that person, DM her or I can post
if I believe, okay, this post is going extremely viral, everyone is posting.
Now I want to show you some that are, oh, here it is.
You can see Tiffany Day via Viral Hog.
Any video that you see, anybody crediting Viral Hog, pages like this, you want to stay
away from it because these are licensing media agencies that they, like you have to pay pretty
much to use their content.
So you don't want to do that.
Usually people that are posting their content, they credit them as Viral Hog and you'll see
a lot of those around like social media as well with the tag like here, like Viral Hog,
you can see there.
So just avoid those.
Aside from that, I pretty much find, number one, like what suits my niche and also what
is actually going pretty viral in everybody.
is promoting. Another thing that I do and I keep in mind that is important is
there's a big difference when you post on Instagram a creator or someone that
accidentally got a video that went viral. This is a little bit more in-depth but it's
going to help you understand my thinking process as well. So the reason why I prioritize posting
creators is because for creators in the platform, they want to be shared as much as possible
because this is what they live for. They want followers, they want exposure and us as influencers
as well because we have media pages, by sharing them, we're doing a favor for them and they're
doing a favor for us because we have free content to use, right? So that's about creators. Any video
that you see like online usually from creators is pretty cool to post because they want that
exposure. Now let's say you are posting a video from a kid that like there was a fun moment and
then let's say that the kid did something and like there's okay let me let me get this example
there is a page that they just post kids like falling or kids like funny moments from kids.
Now usually those videos are not made by creators because it was probably like accidentally they
were just recording and then that that situation happened once in a lifetime. So usually those
people they are not creators. They created a really viral content by mistake. Those type of
content doesn't mean you cannot post but usually ask to post because probably like you can have
the risk of like other agencies like reach out to them and ask to license the video. So if you
ask the permission you can post that content freely pretty much. But that's like a little
bit the difference when I'm trying to find content I always try to find like from a creator's
perspective to creators then a video that went viral by mistake if that makes sense.
So if it's an influencer how do we also want to contact them and ask if we can repost
or how would we go about that? Most of the times you don't need to ask permission to post
influencers. I would say 95 percent of the time you don't you don't need to ask permission because
again they are there for this as long as you credit them you give credits
you should be completely fine. And so because from what for the puberty page again I think
I'll have to re-watch our video because I think I got a little confused with just understanding
what like the viral hog we can't use those videos if it's giving that credit and if it's not giving
the credit and it's giving it to the person then how does that work again?
Like how do you know you can use their content the puberty content? Yeah it's usually credit
to a creator. Okay yes not to a company. Yes now I think with that said I think I might have a way
that we can share more. We always try to find strategy to grow and to continue leveraging
and we found this recently on the Rainmaker. Let me see if I can find it here
which is remixing content
and using a pvc cover.
Give me a second. Why can't I find?
Give me one second.
For some reason on my computer it doesn't show when the content is remixed
but we are currently testing this. Let me share my screen. Let's just assume that this video is a
remix. All we do is we use a template like above the video above the screen and the video is
actually remixed. The video is not from us if that makes sense. I will not dive in too
deep into this but I'll probably bring that strategy next week.
for you, because again, we are in the final test for this,
but basically we found out that you can remix a video
and have your own, let's say PVC templates above it.
So the video is posted not by us, but we are remixing,
which means if we don't have the rights to post that video,
let's say in this case, even from an agency,
we can remix because Instagram allows us to remix
any content that the creator sets to be remixed.
And then we still use our PVC.
That will help us quite a bit.
I would, I'll be like, I'll bring next week
together with the captions,
this strategy and template for you as well.
This would be a quick loan.
And then I would like us to test this for like,
for a week and see the results, like doing remix.
Because again, I cannot say it's a proven strategy
because I haven't tested for too long
to properly know if it is, but I'm happy to like,
to test and see how it goes for us.
Yes, thank you so much.
That makes sense.
We're excited.
Yeah, no, that's awesome.
And this is good because we will always find new things.
There will always come up new things.
And of course I will always share with you.
Yeah, thank you.
Thank you.
All right, Carissa.
Hey, how's it going?
Hello, I got your, you're at.
Thank you.
So I did make those changes
that we were talking about last week.
So I added color to our profile picture
and adjusted like our template also
to be more uniform across the top.
So it was the same all the way through the last few posts
since we started implementing this.
But I'm not sure we switched
and started doing all of the content like
for outdoor theme and we were doing good.
We started gaining followers
and as quick as we're gaining them, we're losing them.
So I'm not sure if I'm doing something wrong.
So I wanted you to take a look at that for me
or if it's just gonna be kind of part of the process
since we were kind of changing
from more of a meme theme based with outdoor
to now just like all outdoor location videos
and stuff like that and hiking tips, whatnot.
Got it.
Can you tell me when you say you started gaining followers
and losing followers?
Like after you changed the strategy,
how many followers did you have?
I had 133 followers.
Okay.
And had gained followers
but then have lost like five just in the last week.
Okay, okay.
So you're basically in the same place
but you actually gained but a few followers dropped off.
Okay.
Yes.
Let me check one thing here.
Can you start posting three times a day?
Is it sustainable for you?
Well, that was actually another question
that I wanted to ask you.
So my VA has been doing the posting for us
and he's been posting two times a day.
I'm not sure.
I asked him about the three times
and I'm not sure if we're just having like a disconnect
or what's happening there
but would it be okay if I post the third post?
Does it matter if it's posting
from two different locations, two different people?
No, no.
You can post on your end, yes.
Okay.
All right.
So I'll do like the extra third post
to kind of like fill that
because I have a lot of stuff still in my saved things
but I just haven't been using it
or I've been forwarding it to him.
Got it.
Give me one second.
I just wanna, since I'm going over this.
Thank you.
One thing that I notice is,
actually I haven't noticed much CTAs added to those content.
It would be great to add the CTAs again.
So it doesn't mean that if you don't add a CTA,
people will not follow you.
It's not this case at all
but usually it does increase quite a bit
the conversion rate.
So it's like you had all the job to create the content
and find it to, yeah, find the proper content,
put on your template, get all the ideas.
That content went viral.
You wanna make sure that it's like you do the last step
which is like trying to collect
as many followers as possible.
So make sure that you add the CTAs.
In this case, you have 130 followers.
Any post that hit 1K, it's already pretty good
for the size of your page to start adding
the CTAs already there.
Of course, they're not extremely viral,
but that is still viral.
Okay, see, I was trying to wait.
I thought I wasn't supposed to do the CTA yet
because the numbers were still so low.
So if those are like that on the top line
where it says the guts on this guy,
like it's in the first row,
that one hit like 3,600 on it.
And then there's like that one,
I think you're hovering over with the surfer.
Like those are both viral for me?
Yes, yes, yes.
Okay, so what would you like for my page,
what would you consider like a viral post
that I could go back on any others?
Like, does it need to be like 2,000
or what do I need to be at?
You don't have to go too far.
Oh, okay.
But like maybe like from this one,
like from this one.
No, no, no, actually any from the new logo,
actually, sorry.
So this one, this one, this one, you can add,
and this one, and this one.
So there are quite a few.
Now, one last thing is from what I can see,
I believe your VA, he can do,
he can select a little bit more
the videos that are being posted,
because like tell him that to find videos
that got above 1 million likes, okay?
It's gonna be a bit tough for him,
but I think he can do that.
And I believe once he started doing this,
you're gonna have higher chances as well
of those videos perform better.
Okay, all right.
And continue with the consistency, of course.
And then like my CTA that I add to them,
I think you mentioned they need to be different each one,
right, is that correct?
Yes, yes.
I usually relate to the content that I'm posting.
So let's say if the content is about,
I don't know, skydiving,
I say like follow us for more skydiving videos.
If the content is about,
I don't know, I posted a video of Justin Bieber,
I'll say like for more awesome music moments,
something like this,
I'll always refer to the actual video.
Okay, all right, awesome.
Thank you, Yuke, I appreciate you.
Thank you.
Didn't we go over Victoria?
Oh, it's another Victoria.
All right, let's go, Amy.
You're on me now?
No, okay.
All right, so I know you answered some questions
about my account being flagged.
And I just found out like,
I think I was flagging myself
due to having two accounts
with identical like content,
but not identical like templates,
I guess is what I should say.
Like my description at the bottom
and post it the same on each account.
And then on the actual,
I guess it was the template,
it was written the same way,
except the difference was just like my,
like logo at the top and the name of the page.
So I think I figured that out
that I was basically just flagging myself,
which was odd.
So I did have them like when you assess it or whatever,
and you go in and you see what your options are,
what you can do.
It said like, you can like deny these,
like, I don't know, duplicate posts or something
and then you can go to Instagram
and have them review it again.
So I clicked that because only 10 were showing.
So there's 10 posts it was showing.
So then I clicked that,
but then I just waited a couple of days
and it wasn't, nothing was resolved.
And I was actually still getting views
on videos and stuff and likes,
but not really followers or anything,
which was slow anyways.
And so then I decided to just delete those 10
but then 10 more showed up.
And then I was like, great.
And so at that point,
I just decided to start posting identical videos
inside the template,
but changing the words that I was describing,
just switch them around a little.
bit, but basically giving the same idea for each reel. And so that came out good. Like it actually,
I don't know, the, I guess, whatever it was being suppressed was lifted at that point. And so
none of my accounts are being suppressed, thankfully. But I had questions because I
know we talked about rebranding my latest account, but I feel like, I don't know, it probably is
because of the suppression of that last, like it was like three days that it was suppressed.
But I've had like reached about 14,000 in the last seven days and I have eight followers.
But my original account has reached 15,000 and has 22 new followers. And I get way more,
if you would, if you actually look at that first account, it's actually showing
that I have like 24,000 it's reached in the last 30 days, but 15,000 in the last seven.
So I'm thinking this account is going to pick up because I'm still getting like
millions of views on certain posts and I'm actually getting the followers from that. So
I don't really know if you could look at it and see if that's just a better route to go.
But I don't know. Let me know.
Oh man, you were shouting, I was like, okay, this is so cool. Number, like the first thing is like,
it's number one, I'm impressed that you find a solution and like you spotted like what was wrong
and you were able to make a decision. And now it's like, you can have like, you have the two
accounts to compare. And number two, of course, like it makes me so happy that you were seeing
results because I know last week we had a conversation and like nothing was working
and like coming this week and like seeing already those results. Like it makes me genuinely happy.
I couldn't hold the smile. So that's awesome. I say, can you share the ads again?
So, yes. Do you want me to just type it or? Yeah, you can type it.
This is like the original account there. And then the other one is.
This is the one you mentioned that you're having about 15 to 20k in like impressions.
Yeah. So the Blumenhaven Co is the original and that one I had 15,000 impressions in the last
seven days, but the total reach for the 30 days was only 24,000. So, and the chaotic home and
humor page was the 14,000 reach in the last seven days, but I have like 55,000 impressions for that
like last 30 days for that account, but it's just not picking up.
So like I had a viral reel that was like seven point or 3.7 million.
Wow. The little girl in red. Was it on Facebook?
Yeah, it actually went viral on Facebook, but it shows all the comments on Instagram.
So I can't remember. It's like a hundred and some comments or more.
I think it had some, some views as well. And this one I see.
Yeah. That is awesome. Okay.
How many, let me see how many times you reverse in a day.
So I'm doing two now again, because I went to three. I've found that I just want to stick with
two and it's just for my own preference because it's been overwhelming and I've not scheduled any
posts. I've just posted whenever I can. And I've found for my niche, I think it's, I think I get
better like impressions on it during the evening. Okay. That's great. That's great. Yeah.
I can clearly see here, like how the engagement on this one is yeah. 10 times higher than on this
one. Yeah. I, I would recommend that. I mean, you, you continue doing the same because essentially
you are sharing like on both ends. Give me one second.
But so I would recommend that you start posting a bit more here on this one.
the reason for this is because like at least three posts but if you can't again
you said you found like a good like mid ground because in the end of the day
you're you're essentially posting four four posts a day even though like they
are tweaks but it's different posts regardless so if it's too much continue
doing that way and let me see I saw that you added the the call to actions yeah
usually but again you want to have them as in the first line always in the first
line I haven't the last couple days I haven't like edit edit those to like
make them at the top but usually I switch it but every one of them I have
like and follow us at you know okay got it got it that way honestly now it's
pretty much like you have everything you need to make this account grow and
right now is just consistency and ensure that you are making tweaks to optimize
to conversion as much as possible so you'll find start testing different CTAs
again bring them bring them to the top but start testing different CTAs I would
also start split testing a little bit the bio okay because right now let me
see
later I would make something more relatable to this but it does it does it
does work give me a second
I recommend removing the link in bio most people they don't like when I say
this but I do have a good reason because you want their their focus like from
from the followers you want their focus to be on following instead of directing
them out of the platform you want to make sure that you get them here and
then once this like the social proof you have a good number then you can start
adding the link that's my suggestion like you don't have to but I recommend
that because usually increase the the conversion rate as well yeah okay
sounds good I think that's probably what I'll end up doing just do because that's
the goal is to get the following then push the other stuff to try to build
yes so yes so do you think the chaotic home and humor I should stop posting and
just ditch that what do you think no no I don't think you should stop I think
you can add let me see your hat humor
I think you can be more specific because let me I'm just here
or near actually no keep keep that line change these other three now I won't
have I would I don't think your page as far as I can see your page is not as
much about hats yeah I haven't got there yet yeah so I would remove that for now
and I would keep only like humor for moms and of many and maybe even change
this emoji to something that relates more to humor okay yeah and of course it
would change this last line as well because it's connected to the to the
link all right thank you thank you because of the time let's I will let's
just go until Alexis and then after that we'll like if we do have time we'll
go over other questions as well all right Erica
hey you I am I talked to you last week and you gave me some advice to change my
profile and also my my I'm gonna put my link in the chat here it's my logo from
10-minute craft club to something different so I did change it to technical
crafts by kids botanical is in my brand name for Amazon too and I can I do have
definitely a win is that I was stuck at 12 followers for a really long time and
in the past week I got seven more followers which for me is really good
it's true that four of them were from my amazingly supportive rainmakers during
this call last week but three of them were total strangers and that's 25
percent better than I've been doing for a long time.
So, um, I feel good about that, but I'm sure there is also some room for
improvements.
I just wanted to check, see what you thought.
That's awesome.
That's, that's great.
Great job.
I see.
I've been playing around with the template a little bit.
It looks like, so my logo will fit in there, but, um, I'm like five.
You got it.
Got it.
All right.
Give me a second.
I can see engagement is also pretty good.
Um, on it, like, cause usually when you change the template, just for
reference, when you change templates and you start posting like something,
something new, quote unquote new is not super new, but you'll change template.
Usually the 10, like you tend to have a drop in the age and then we'll go up again.
That's usually how, how it works, but I'm happy to see that, like, from what I can
see, there's no drop in engagement.
It's pretty good to hear.
Now, quick feedback.
The number one is you always want to keep your logo showing in the grid.
Alongside with the, with the text, there is a, for this is because let's say you
got a new, someone new following you, you want to ensure that, let's say you want
them to spend as much time on your page as possible, but if you have the title
for those videos, it's easier to get their attention to, and continue watching
your videos, engaging with your content to then like follow, um, then if there
is no text, there's only the image here.
Right.
So, um, a good, let me see, like for instance, with, with this page, you'll
find here in this case, she's hiding the logo, which is something me personally,
I don't hide the logo.
I like to show him because it looks like everything will stay connected, but she's
showing exactly the text here, like what each video is about.
So we want to ensure that you show the, your title as well.
Another thing that I recommend, I will always be a big advocate to
this is use, uh, emojis that are, um, how can I say that are as a,
like default from the platform.
And usually it's either emoji from Android or emoji from Apple.
I preferred Apple because for some reason it, it tends to perform best.
So all the emojis you want to use, use from my recommendation,
recommendation uses for Apple.
And then with the text, you want to ensure that the text all
aligned to the left side here.
Not center them in the middle, but you're aligned to the left.
And I'll, I'll show, um, what I mean here.
Actually, did you get what I mean there with the text?
Yes, I get what the alignment, um, and this is a silly question, but how
would I know that the emojis I'm using are Apple or the default Apple, or,
or just like, if I, how do I know if I'm able to type them on my Apple, if I
know that they're default or not default.
If you are, if you are downloading, like you're typing, if you have an
iPhone and you're typing on, on Canva and you download from your phone, you're
going to get the, the Apple, um, the app icons, and then if you do this on Canva
on your computer, then it's a different story.
I can share, um, how I do, how I do that.
So let's say, um, unstoppable September.
So you can see here that it's a, it's a text.
Now, if you are doing on computer, it does take a little bit more
time than on your phone, but there's still a way.
I usually go to this website, which is called, um, Emojipedia.
And then I will find an emoji that I like, let's say this one, just
for the sake of this example, I copy.
I will go there to on, on Canva.
I'll paste it like above the, the, like the emoji here.
Now here's the, is the catch.
I would, you can either download this as an image or you can bring
inside and then making it an image.
It is a bit tricky on the, on the computer, but I take a screen.
Oops, give me a second.
I will take, I'll take a screenshot of this and then bring it in Canva and then.
put it there. Yeah, so this is usually how I do. And now I type, I type there and I
will, oops, remove the actual. So you can see here, oops, give me a second, let me
delete this. So you can add as an image. This is an image, right? Now when you
download, it's gonna be there. Now what I do as well, it's, for instance, let's say
I have one page in my Canva that I can save a lot of emojis, screenshots, and I
add them here. For instance, this, let's say I use this one, I'll copy and then
paste here. So it's kind of like I'm building my own arsenal of emojis that I
can use later on. And then let's say I created a new content and this is a
different emoji, I'll just go there, paste, and then add the emoji there. That's how
I do it. Now on your phone, you don't have to do any of this. You can literally
just type the emoji you want and save and it's gonna show as it is. Thank you
so much for that. I do it on my computer, so that's really, really helpful. Cool, no
problem. So going with those things, like readjust my logo and line and emojis
and keep going. Yes, and I'll say try, keep on going with the green
color, but if you see like one to two weeks time, if conversion is
lower, change to white or black. The reason I say white or black is usually
because it's the most used across Instagram. It's like it's people
are already used to those colors. Okay, great, well thank you.
All right, thank you. Scampbell, let's go. Hi, how are you? Good, so things are going
better. Can I just, so I'm positively damned. Should I go ahead and put that in
the chat? Yes. Sorry, it's hard for me to do two things at once. Got it. Okay, so
yeah, it's going better. I've had three mentions and other people's stories and
people are sending it off to other people and I'm getting about one
follower a day and averaging about 1,500 views. So I'm, you know, but if you see
any like two or three things that are sticking out to you, if you could let me
know. All right, a few things that you can do that I can say like right off the
bat is posting a few videos from, I believe it's American Gods from dancers
that did really, really well, that went really viral. I recommend like checking
some of those videos to attract more people. The source, the source is like one
of the most important things for your niche, of course, because they can, yeah,
they can grow like a lot. One thing that I recommend for you from a zoomed out
perspective is, let's say, those videos from Millennium, I know the Dance Academy
and those that are more niche, you're gonna attract like dancer dancers, which
is good, is not bad, but if you zoom out a little bit more and you start posting
dancing videos, which you have, you have here, like I can, I can spot a few, that
anyone that they don't know anything about dance, but they like dancing videos,
you can open more your, how can I say, your leg of people that are interested
in dancing, if that makes sense. Okay, the first part you were kind of cutting out,
but you said to find, there's some source that has dance videos or? Oh yeah,
like so, I think it's like, so you, let me remember the, I think it's American
Got Talent, something like this, they have a lot of, yeah, they have a lot of viral
videos from, from like dancers, that you can repost those, and I think the UK Got
Talent as well, they might have a few. Got it, so that one in the light blue, the
fourth one to the right was America's Got Talent, not that one, but that one, yeah.
Okay, great, yes, more, more videos like those, because usually they tend to, you
have like,
they tend to be pushed to a bigger pool of people
and then like, because that's what you want as well,
to scale even more.
So that is one thing, let me check.
I can see already a big improvement
on the content style as well.
Second, let me check.
Oops.
Yeah, Dancing with the Stars is big right now
and I was going to wait until they got a little better
because you know in the beginning they aren't that good
and then as they get down to the finals.
Yes.
But maybe they don't have to be that good.
If it went, try using math.
If it went like really, really viral for them,
go and use that.
Got it.
At least a million.
I can see how you're bringing more like context
to like to your followers.
Oh, can you hear me?
Yes.
I think I froze.
Okay, okay.
I can see now you're giving more context,
which is great.
Great job with the hooks there.
Okay.
Yeah, I love it.
That one and don't even mention the emojis.
My daughter did that and I'm like,
oh no, you can't do that with the emoji.
She said, you said you can't do that.
So, but that one, so anyway, I'm doing it from my phone
because she said, what, I do it from my computer.
So, but that one did hit a lot of people.
Yes.
That one I love.
Yeah, I tend to get emotional about my posts,
so I'll have to be more analytical.
Yes, I see you're adding CTAs, which is great,
especially in those like initial phases.
Like you don't want to miss once without a CTA.
You wanna, I mean, for this one,
make sure that you go and add there
to increase the engagement, sorry, the conversion rate.
Overall.
Oh, wait, you did freeze up a bit there.
Let me just check one last thing.
Yes, could you repeat that part again from the beginning?
I think you just froze out for that last comment.
Can you hear me? Yeah.
Sorry, I was saying overall,
you're like your brand is getting good traction,
is getting good engagement.
I would say when finding sourcing content,
try to keep them a bit more broad, okay?
Like for instance, the videos from Millennium,
yes, this US Dance Academy,
they are very good.
And they, of course, they can go viral and everything,
but they are a little bit niche, okay?
Because if you're not from the dancing world,
you probably don't know much about them
or don't know much about those dancers
unless they went really, really viral.
I recommend checking also influencers, dancers influencers
that are posting like a lot of like dancing videos
and having like more broad to dancing
because you want to attract as many people as possible
and then you start niching down and funneling them down.
But great, it's doing great.
I love seeing that.
Thank you.
Kylie.
Hello, Kylie.
Hi, so I'm considering starting another page
which is gonna be for basically like Amazon product reviews
or like Amazon must-haves,
but I feel like using original content
is gonna be better for those types of things.
I'll have affiliate links in those.
Sorry, sorry, I need to, I would change my connection.
I didn't hear anything that you said, I'm really sorry.
I'll just change super quick.
No problem.
Am I back?
Yeah.
Okay, okay, sorry, can you say it again?
Yeah, no problem.
So I'm wanting to start another page
which is gonna be for Amazon products
and basically like doing Amazon product reviews
which I'll have affiliate links in.
But I feel like original content is probably
gonna be better for those types of things.
I'll have affiliate links in those as well.
going to be needed for that and I know that this program is about using
proven viral content so I was curious what your thoughts are on original content for a page like
that? That's a very good question and I know that some people in this room they also want to grow
their personal brands or create original content. I will say for your specific niche it's a bit
difficult and I don't want to discourage you but I want to be realistic because you need to order
the actual products, you want to make the videos and so on and usually it's like you are not sure
if that video is going to go well. So it's like you have a few things that doesn't play in your
favor. What I would recommend in this case would be to still do the PVC for those products,
reshare other people's content and you can of course credit them so that they don't feel like
you are stealing their leads or their links and all this stuff so that you can see how that will
go. And now once you find winning strategies, winning videos, then it's when my suggestion is
by when this happens, then is when you create original content because it's already proven.
Then creating everything from scratch. Now with that said, there are
many ways that you can do this without having to actually buy the products and do it yourself.
Now if the products are easy and cheap that you can get super quick and you find really viral
content, then I would say like try creating a few videos remodeling those content to see
if that works well for you as well. Now and why I'm saying like still leverage the PVC
in the beginning is because you're going to save time, energy and money.
I could say like yes go all original and go all in but I know that this niche specifically
is like it takes some time to grow and to create, to establish authority. So I recommend doing that
and once you have good traction, then you start doing like original content. And when I say good
traction doesn't mean you need to have like 10,000 followers. I'll say like when you get your
first let's say 2,000, 3,000 followers, it's already enough to start creating original content
and it's not difficult in a way to get to that. It just takes time.
Okay, thank you. Thank you. And then super quick one thing that I remember as well,
to simplify how like you can create original content with a higher percentage like conversion
that it's going to do well. It's kind of like leveraging because in the 30 Days Downpour,
we went over the PVC but also like for personal brands, it's like you want to remodel what worked
in the past for someone else as well. Again, this doesn't mean that we're going to copy everything
that that person did but the strategy is pretty much similar to the PVC when it comes to creating
original content because all you're going to do is you're going to find about 10 people that are in
your niche that are doing that successfully. You want to find all the best contents that that
person posted. You want to see if that person is growing. The strategy is pretty much the same
and then all you're going to do is recreate those type of content with your own sauce,
with your own strategy, with your own style. So it's like if we zoom out, we are doing like
pretty similar things. The only difference is one is like myself, it's original and the other one
is like leveraging PVC. That's the only difference. So I want to share that because that can help you
as well when you are creating those to leverage something that is already proven because most of
the time, we tend to think that like, oh, original content is not going to do well because it's not
proven and this is a fact. It's true but we can reduce that by doing original content, leveraging
some content that is already proven to work in the past. So I hope that helps.
Yes, thank you. Thank you. All right, Kei.
I have a couple of things I wanted to ask first.
Is there a way to reshare a replay with the VA if they miss a call?
That might be a Tiffany question.
Yes, 100%. We should.
I have no idea.
Okay, that's fine.
I know it's I know it's in the app. So I think I don't know if you are giving them access to the app. I'm not sure if we can go into the replays tab.
So I think you could even copy the link from there. Let me see.
If you want to wait for me, though, you can keep going and I can send it in the chat.
Yeah, if you can let me know that'd be cool.
Because I know he was a little bit late today and I was like, well, we definitely need to change a couple things from what we shared today.
So then my question about was, one, we talked about way back in the downpour, the 30 day organic growth versus like inviting all of your friends to follow your page.
Is there any point where you actually do share your information so that your friends can follow you as well?
Or does that like mess up your algorithm?
As long as you are comfortable, like you feel comfortable with, it's always good.
Like to gain traction, of course, like you want to ensure that it's like you want to invite friends that they are going to engage with your content.
Otherwise, it's going to be like they will follow you. They'll see your content and then they will scroll because, oh, this is the content from Katie.
Like, I don't have to do anything, quote unquote.
So you want to make sure that you are inviting people that can actually engage, can actually watch the videos.
Yeah.
Okay.
And then going back to I really feel like the video credit part.
I was like, oh, I wonder how many times we've used something that had viral hog or something without realizing.
Do we still keep that content or should we like go back and remove anything if we like posted from something that's been.
Yeah, the the chances of your video getting like disabled, it's sorry, not disabled, deleted.
It's pretty low. However, I still recommend deleting if you have used like something from viral.
Yes.
OK.
And then following up with a question, someone else asked that you showed the.
Oh, what's it called? Not the real page, but the.
The grid, how do you actually make your logo show on that, because like normally we post the video and then it's just automatically there.
So I was following and seeing that ours also doesn't show the logo there.
OK, I got it. Just one second to do so.
OK, sorry, I'm just saying to be with my wife.
It's super simple. I did make a video about this.
I don't know where the video is exactly.
Tiffany, again. She's the best.
You always you always are. Can you repeat it?
Do you know where where we can find that video that I created for the 30 days on board on how to post on Instagram?
Because I remember we went over like the posting and the grid.
Yeah, yeah. So it's a video, right? It's like a screen recording of. Yeah, I know exactly what that is.
I can drop it in the chat. Thank you. Nice.
I can also see if I can find it here.
It's super simple.
As for the replays, I just wanted to say I don't know that you can share a link for that.
I think you would actually have to let them log in and see the replays in the tab.
But you guys like Rainmakers, it would be OK with that if I let them log in.
I can verify that. Yeah, I have no problem with it.
I know I know my VA personally, so it wouldn't bother me.
OK, let me verify.
Very awesome. That's all on my end.
Awesome. I was just trying to find it.
Um, find the like posting on Instagram.
I can't seem to find the link.
Um, it's under the 30 days down for session two.
I've shared this one a lot.
Okay.
I got it.
I will drop it in the chat.
Okay.
Great.
Thank you, Tiffany.
All right, Alex.
Hello.
Um, I believe you are mute if you're talking.
Um, is it Alexis?
Oh, hello.
Yes.
Oh, sorry.
Hello.
Sorry about that.
I was away.
I'm back now.
Um, so my question is, um, I changed my niche and I just
shared it in the chat, my new profile.
So I think if you could take a look at it for me, um,
specifically my bio.
Okay.
Please give me one second.
Can you tell me before we analyze the bio, what is the goal?
What are you trying to achieve?
Followers.
Views.
No, it's like, let's say what are, what are the type of followers
that you want to attract?
Um, business like me are business minded people.
Um, people who want daily motivation and a healthy mentality.
Okay.
Got it.
Um, give me one second.
Oh, okay.
I'm sorry.
And technology.
I put technology on there.
Got it.
Great.
That's like a big thing.
So great niche.
Um, give me one second.
The first thing that I, I recommend is the logo and I'll say, I'll say why.
I would remove these icon here and I recommend using a different logo.
Sorry, different font for, for, for this and here's why, because if you remove
this and keep just the font, it's going to already look cleaner, but the font
is, um, it's a little, like not as clear as it should be, is that what you mean?
Yeah.
And it's also, and it's also not, um, so common font to use on, on logos, like over
Instagram, I can have, I can take a look into a few, but I would recommend spending
some time on the website and just looking at the different fonts and, and, and, and
spend some time, you can spend some time on Canva and you're going to find like
probably a lot of different fonts that can support you with this because, um, it
does connect though with mindset and everything, but I would recommend finding
other fonts that, that would look cleaner and more powerful.
Um, this is the first one, colors.
I love it.
And, um, so business, okay.
I would remove entrepreneur here.
Uh, the reason for this is you want to have like either community, media
channels, something related to this.
I mean, entrepreneur is, it is fine.
It's not, it's not bad at all, but maybe, um, yes, maybe I would add community
there once, like if you have more social proof, then you can change that to
entrepreneur.
Okay.
And that's when you change it to create your account, that they
give you the option to do that.
Yes.
Okay.
Uh huh.
Yeah.
So you said change it to, um, community.
Yes.
Community, something like that.
And for, and this guys, this is like across, across the board.
Like for everyone, I usually recommend you, you change your profile to personal
to like, it's still professional, but personal, not business.
Cause it'd be like, if you have business, usually there are some
features that you don't get with Instagram and, and with, um, personal,
you usually get much more features, uh, such as music and a lot of other
things that will, in my opinion, they are much better for us to take advantage.
even if you are a business you can still use as a personal. So educational
business content, daily motivation, healthy mentality, okay?
Give me one second.
That one I just posted. That doesn't have many views. Got it.
Got it.
This is me personally. It's not a not a big deal but for a static I usually try
to keep, for instance, I'll zoom in quite a bit here. Everything the same size? Yes and
also the distance between the text to the video I usually keep
the same distance, okay? Usually, I'll show you here right now, like all my, I have
those guidelines that it helps me to keep the same distance and
usually if I do this is gonna be around 30 something. It's 32, mine, for instance.
So it's like I have 32 from my logo to the text and 32 from the text to the
video. We might not think about this but it makes everything looks aligned
and on the grid looks clean, yes. So I recommend doing that even if the video
is horizontal or like doesn't matter always keep that like the same so it
looks cleaner. But emoji looks great.
It's just hard sometimes to do that because some of the videos are small
like that one is small and some of the videos are really big so when I do the
grid I, like you said, you want to have the hook right there and the video in
the grid so I was trying to like do both. Here's what I would do. Let me show you.
You are the last one. Yes, you're the last one. So it's fine.
Why is it not showing here to download or am I not seeing? Maybe I'm not
seeing because it's white. Give me one second. I'll do like this.
That was another question. Should I change it to black?
No, you can keep it white. Okay. It's fine. Yeah and does it matter if it's seven
seconds or can it be longer than seven seconds? It doesn't matter, no. Okay, cool.
You want to, but that's a very good question, so you want to make sure that
you keep between a hundred and like a minute and thirty seconds, one minute and
thirty seconds below. Never above that. Instagram doesn't push
as much long-form content. That's something that they actively talk about
and that's something that they actively push back on. This one, let me
bring it in here. So even though when you go on the template and it tells you, like
it directs you how big it should be, you can go over that and make it big like
you just did right here, how yours looks? Yes, that's what I'm gonna show you right
now. That's why I downloaded your content. So what I would do in this
case is, for instance, let's say this is the video that I have. In your case, let's
just, let me just get everything. Pause this. I'll copy the text, all the text
that you used. I copy that. I will go here to my style. I'll paste it. I always, okay
in this case I cannot. Okay, let me delete this. Let me delete the video below. So
let's say this is the video I found. I already got your text. I'm not gonna add
the emoji there, but I always, as you can see, I center it to the left. What I'm
gonna do is like, I'll just do this. Let's say here is black. In my case, it's okay
to have the blacks black on the border like this because mine is
black. On yours, I would recommend you crop them here. So you take out the
black parts as well. So you want to have like just the actual video. Okay, I didn't
because it was gonna be that small and I was like. Too small, yeah. So here, then I
make it big. Okay. Yeah, then I'll do like this and then you can see those lines on
the side that I added. Now those lines will indicate to me like where is my
limit when I'm when I'm using those. You can see there. So again,
232 you can see up and down now everything like it will look better and much bigger as well. Yeah
And if you're wondering about how you can get those lines you go to file
settings show rules and guides
That's how you can get those and you can also like you can see he's gonna show here. You just
Pull it down with your cursor or on the side you pull to the side
Like for instance if you want something to be sent like in the middle in the center
Okay. Okay. Perfect. Thank you so much. Can I welcome one more super super super quick question?
Yes, just if it's super super super super
Okay, you know the three topics that you can pick on add more
Yes, it doesn't give me that option on that page is there a reason for that oh
There's a new update. Oh
You you probably
Try finding I forgot where that is, but they added they put it somewhere else
They put somewhere else I don't know where it is, let me let me see if I can put it here
But you should find it somewhere. Is it were you asking about the sharing across profiles?
No, she's asking the tags go to more options
Actually, no not more options where it is, where is it? I
Think they removed it because my dad had one and then he doesn't have one anymore
My account my food account still has it but that account doesn't have it. So yeah something weird happened
I just saw my personal. I'm a personal account. I also don't have that anymore
So it might be that they probably removed and it's not like gone for everyone yet
but don't mind was
like was added somewhere and I
Yeah, I can't find on my personal one
for some reason
It was same thing with achievements to you know
How like you the achievements and then all of a sudden once we hit like 1 million views it was all gone
Because yeah, cuz for them you're already professional, I'm sorry
Yeah, so it's probably out but it it's such a great feature in the meantime
What I recommend is like use hashtags again
Don't don't use more than five but use hashtags that can like you can tell Instagram like what that content is about
But overall you are on a very good niche that it's pretty easy to get a lot of content
Because yeah, it's it's really like a vast
majority like
The content on Instagram they are related to the niche that you you choose
Awesome. Thank you so much. I really appreciate your time
no problem, thank you all I appreciate your time as well and
And
Someone asked I lost the question
About
I lost the question
Can't find it
Anyways, I'm gonna jump off now. Thank you all so much for joining and
I'll see you next Tuesday
Cool
Bye bye guys
Thank you