WEBVTT

1
00:00:00.000 --> 00:00:17.520
Hey everybody, welcome, super excited to have you guys here.

2
00:00:17.520 --> 00:00:25.960
Let's see, Jeff, Holly, Sally, Mason, we got Dr. Marcella, awesome.

3
00:00:25.960 --> 00:00:29.480
So let's just, if you guys are open to it, I'd love to hear just like one or two quick

4
00:00:29.480 --> 00:00:30.480
wins.

5
00:00:30.480 --> 00:00:31.480
And then we're going to jump in.

6
00:00:31.480 --> 00:00:36.240
We're going to talk about Facebook ads today and just show you guys how to set up ads and

7
00:00:36.240 --> 00:00:39.920
some ways you can promote things for very little money.

8
00:00:39.920 --> 00:00:43.880
So yeah, let's have some quick shares.

9
00:00:43.880 --> 00:00:51.000
If you guys are open, you can just unmute and go for it.

10
00:00:51.000 --> 00:00:53.720
I can share that I'm learning how to overcome.

11
00:00:53.720 --> 00:00:54.960
Perfect.

12
00:00:54.960 --> 00:01:00.480
We now have the books held up at customs and the book launch is in three days.

13
00:01:00.480 --> 00:01:05.640
So just the process of the system says it's going to take two to three days to process

14
00:01:05.640 --> 00:01:09.920
it in the flesh as with everything with this book.

15
00:01:09.920 --> 00:01:15.960
It has been challenge after challenge, but in the spirit, God has shown me the boxes,

16
00:01:15.960 --> 00:01:19.840
the scanner, and today he showed me them going on the truck.

17
00:01:19.840 --> 00:01:23.740
So I am just standing in his grace.

18
00:01:23.740 --> 00:01:27.260
If the books don't arrive, we're still going to go away with a book ahead of the book launch.

19
00:01:27.260 --> 00:01:28.260
It is what it is.

20
00:01:28.260 --> 00:01:30.740
They're available on Amazon, so it's all good.

21
00:01:30.740 --> 00:01:36.540
But yeah, it's been a real mission and I just want to do a massive shout out for AI.

22
00:01:36.540 --> 00:01:38.900
Oh my goodness.

23
00:01:38.900 --> 00:01:42.140
My whole world has changed and transformed.

24
00:01:42.140 --> 00:01:50.700
So I've got emails out to every single person that I know using, you know, saying, right,

25
00:01:50.700 --> 00:01:52.340
this is what, this is the message I want.

26
00:01:52.340 --> 00:01:53.580
This is where I'm coming from.

27
00:01:53.620 --> 00:01:54.620
This is who I am.

28
00:01:54.620 --> 00:01:55.620
This is what I do.

29
00:01:55.620 --> 00:01:57.620
Can you just give them a hook?

30
00:01:57.620 --> 00:02:04.180
Can you just give them something really short because I just talk too long.

31
00:02:04.180 --> 00:02:10.139
And then my course that comes out of the book launch, these are my AI worksheets.

32
00:02:10.139 --> 00:02:15.140
Holy moly, that would have taken me months to put together.

33
00:02:15.140 --> 00:02:17.420
So anyway, I've still got to go through them.

34
00:02:17.420 --> 00:02:23.540
I've still got to go through what I'm coaching, what AI has given me, but what an amazing,

35
00:02:23.540 --> 00:02:27.100
and I said, I want you to tell them what they need to know, then talk them through

36
00:02:27.100 --> 00:02:31.420
it, tell them, and then tell them again, it's flipping done it for me.

37
00:02:31.420 --> 00:02:32.420
I'm like, oh my goodness.

38
00:02:32.420 --> 00:02:33.420
It's kind of cheating.

39
00:02:33.420 --> 00:02:34.420
It feels like you're cheating.

40
00:02:34.420 --> 00:02:44.900
You know what, it's just taken, I've given it the information and then it just gives

41
00:02:44.900 --> 00:02:45.900
me a structure.

42
00:02:45.900 --> 00:02:50.460
Like I've told it what I want, but it just puts it into the structure for me and then

43
00:02:50.460 --> 00:02:51.460
I can go back.

44
00:02:51.460 --> 00:02:54.380
So now I know I need to go back, right, okay, it's missed that chunk.

45
00:02:54.380 --> 00:02:55.380
I didn't get that.

46
00:02:55.380 --> 00:02:56.380
That wasn't quite clear.

47
00:02:56.380 --> 00:03:08.180
And we work it, but the time that it is blessing me with and the stress, talk on, talk on.

48
00:03:08.180 --> 00:03:14.660
So I can use my like prefrontal cortex to do all my creative stuff and let that do all

49
00:03:14.660 --> 00:03:15.660
the stress.

50
00:03:15.660 --> 00:03:16.660
It's flipping brilliant.

51
00:03:16.660 --> 00:03:17.660
Anyway.

52
00:03:17.660 --> 00:03:18.660
That's great.

53
00:03:18.660 --> 00:03:19.660
I'll shut up, but I'm just very excited.

54
00:03:19.820 --> 00:03:24.340
We got to rename our, let's have to rename Pioneers to just like launching a community

55
00:03:24.340 --> 00:03:28.620
with AI and like all the hacks for AI.

56
00:03:28.620 --> 00:03:29.620
That's great.

57
00:03:29.620 --> 00:03:32.300
You see, I wouldn't have touched you if you'd told me I was going to be using AI, I'd have

58
00:03:32.300 --> 00:03:33.300
been out the gate.

59
00:03:33.300 --> 00:03:34.300
I've been like, nah, don't want anything to do with that.

60
00:03:34.300 --> 00:03:35.460
It's like a bait and switch.

61
00:03:35.460 --> 00:03:39.340
It's like, here's what you want, but actually what you need is AI, right?

62
00:03:39.340 --> 00:03:40.340
Yeah.

63
00:03:40.340 --> 00:03:41.340
I love it.

64
00:03:41.340 --> 00:03:45.380
And God said, don't use artificial intelligence, use my intelligence, GI.

65
00:03:45.380 --> 00:03:46.380
You're a GI girl.

66
00:03:46.380 --> 00:03:48.100
You're a God intelligence.

67
00:03:48.100 --> 00:03:53.220
So I've taken what God has given me, but I'm taking it out to the world.

68
00:03:53.220 --> 00:03:59.860
And that's been the gap that I've been missing is I'm so engrossed in his world and kingdom

69
00:03:59.860 --> 00:04:06.740
and all the wonderful parts of being in this community and being in a collaborative space

70
00:04:06.740 --> 00:04:10.620
that I have completely forgotten how to connect with the world.

71
00:04:10.620 --> 00:04:16.940
And so what AI is doing for me is it's taking my heart and my message.

72
00:04:16.940 --> 00:04:19.060
And it's saying, hey, come this way.

73
00:04:19.060 --> 00:04:21.579
Hey, come this, because I couldn't do that.

74
00:04:21.579 --> 00:04:22.580
Yeah.

75
00:04:22.580 --> 00:04:23.580
Brilliant.

76
00:04:23.580 --> 00:04:24.580
Yeah.

77
00:04:24.580 --> 00:04:25.580
That's awesome.

78
00:04:25.580 --> 00:04:29.380
It's definitely, I mean, anytime you're working on anything creative, it's tough because you

79
00:04:29.380 --> 00:04:35.160
have only so much like creative juices for the week.

80
00:04:35.160 --> 00:04:38.820
And so you end up spending your time on the real content piece, the stuff that only you

81
00:04:38.820 --> 00:04:44.980
know, or you're writing the book, you're getting the revelation, you're figuring out the content,

82
00:04:45.020 --> 00:04:47.660
but then you're like, oh, someone needs to market this thing.

83
00:04:47.660 --> 00:04:54.700
So we're working like, there's so much happening in this space and we could talk every week

84
00:04:54.700 --> 00:04:56.620
about all the cool AI things.

85
00:04:56.620 --> 00:05:00.020
But I think for people who are launching as like a

86
00:05:00.000 --> 00:05:04.320
an entrepreneur, if you're launching anything right now, it's a way that you

87
00:05:04.320 --> 00:05:07.820
can still have, you can be in charge of all the important stuff, but AI can

88
00:05:07.820 --> 00:05:11.340
automate a lot of things, obviously writing emails, doing copy and things

89
00:05:11.340 --> 00:05:15.720
like that, but there's, there's ways to push it even further where it can, uh,

90
00:05:15.760 --> 00:05:20.900
read and respond to your emails, like on, like on demand, you can have, um, I

91
00:05:20.900 --> 00:05:23.780
saw an example today, this will be my last AI thing, and then we're going to

92
00:05:23.780 --> 00:05:29.280
jump into it, but he, uh, got tired of this guy, got tired of booking, having

93
00:05:29.280 --> 00:05:32.520
certain restaurants needed, he wanted to book a date night for his wife and he

94
00:05:32.520 --> 00:05:35.600
got tired of like calling them, they didn't have a booking thing on their

95
00:05:35.600 --> 00:05:41.160
website, so he made an AI bot that phones, phones the restaurant, says,

96
00:05:41.160 --> 00:05:45.600
hey, like, I'd like to book between seven and five and seven, and then it

97
00:05:45.600 --> 00:05:48.200
literally has an interaction, like back and forth, like, oh, are there any

98
00:05:48.200 --> 00:05:49.300
dietary requirements?

99
00:05:49.300 --> 00:05:53.040
Yep, it already knows like all of his dietary stuff, and then he gets an email

100
00:05:53.040 --> 00:05:56.720
on his calendar and it invites the people, I was like, yeah, I'm not even

101
00:05:56.720 --> 00:06:01.280
barely using AI enough, these guys are, you know, next level, so we're

102
00:06:01.280 --> 00:06:05.920
experiencing a lot with it, but, um, it's, it, the good thing is I'm really

103
00:06:05.920 --> 00:06:08.800
proud of everyone who's just at least trying it, right, because a lot of

104
00:06:08.800 --> 00:06:12.600
people, most people I would say are like, oh, I heard about this thing,

105
00:06:12.800 --> 00:06:16.000
sounds scary, and I'm just not going to do it, and guess what, that's what

106
00:06:16.000 --> 00:06:22.640
everybody said, uh, about social media, about 10, 15 years ago, um, it just

107
00:06:22.640 --> 00:06:25.680
was not that, now, now it's like everybody does it, it's not a big deal,

108
00:06:25.680 --> 00:06:31.280
so, okay, cool, so we're going to jump into, uh, some ads training today, and

109
00:06:31.280 --> 00:06:34.160
we'll take some questions and things as well, if you guys want to do some hot

110
00:06:34.160 --> 00:06:38.280
seats at the end, but I'm pretty sure we'll have a lot of questions, we're

111
00:06:38.280 --> 00:06:43.120
going to go and set up a campaign for you, uh, from start to finish, so you'll

112
00:06:43.120 --> 00:06:48.800
be able to see the whole process, uh, Marcella has offered, um, to jump in

113
00:06:48.800 --> 00:06:52.200
and, and I've got her account set up here where we're going to just, I'm

114
00:06:52.200 --> 00:06:56.360
going to set them up for her book, and, um, we'll do, we'll go through and set

115
00:06:56.360 --> 00:07:00.280
those, uh, set that up, and you guys can follow along, um, I'm going to also do

116
00:07:00.280 --> 00:07:05.360
another example afterwards, uh, with Jennifer, she, um, also is going to, I'm

117
00:07:05.360 --> 00:07:08.720
going to help set up that as well, unfortunately, I can't make any training

118
00:07:08.720 --> 00:07:12.040
materials, because it's blocking my account, because I have too many ad

119
00:07:12.040 --> 00:07:15.720
accounts set up right now, so I'm going to borrow yours, set them up, and then

120
00:07:15.720 --> 00:07:21.640
you guys will have them, um, but let me give you some super quick, uh, like

121
00:07:21.640 --> 00:07:25.600
overview of what we're going to talk about, so the whole point of this is

122
00:07:25.600 --> 00:07:29.400
we're going to show you a way to increase your reach, um, with only, you

123
00:07:29.400 --> 00:07:34.320
know, five to ten dollars a day, uh, in ads, so this is something essentially

124
00:07:34.320 --> 00:07:39.400
leveraging the, um, ad strategy, we talked a lot about organic, uh, last

125
00:07:39.400 --> 00:07:44.120
week, we talked about how to have, you know, posting, scheduling, you know, all

126
00:07:44.120 --> 00:07:47.760
the tools involved with getting your social media out, if you just want to go

127
00:07:47.840 --> 00:07:53.120
faster, because that will work, if you stay consistent, you post every day, or

128
00:07:53.120 --> 00:07:56.400
every couple times a week, very consistently, it will grow over time, but

129
00:07:56.400 --> 00:08:01.080
it's a long game, um, where a lot of you are doing a launch next week, in two

130
00:08:01.080 --> 00:08:04.800
weeks, like you have something happening right now, so this is a way to

131
00:08:04.800 --> 00:08:10.480
essentially, with a, for a little bit of money, essentially borrow space on the,

132
00:08:10.560 --> 00:08:16.880
on people's feeds, and be in front of, as if you had 10,000 people, or 20,000

133
00:08:16.880 --> 00:08:21.320
people following you, um, so for very little money, you can get insane amount

134
00:08:21.320 --> 00:08:26.200
of views, insane amount of, um, attention to your ads, so a couple quick things

135
00:08:26.200 --> 00:08:32.080
of kind of why even focus on ads, and, uh, you know, we talked about, like, the

136
00:08:32.080 --> 00:08:35.960
kind of the perfect growth strategy could be having the organic that we're

137
00:08:35.960 --> 00:08:40.520
talking about, but then using ads to help boost it, uh, organic content is

138
00:08:40.520 --> 00:08:43.799
essential, you know, obviously we're going to build trust and connection, but,

139
00:08:43.799 --> 00:08:48.840
uh, if we can take that content and then instantly push it out using ads and push

140
00:08:48.840 --> 00:08:52.680
it out to the right people, um, that's kind of the best of both worlds, um,

141
00:08:52.680 --> 00:08:55.800
instead of just waiting for people to discover you, you're essentially getting,

142
00:08:55.880 --> 00:08:59.440
um, your ads in front of them immediately, so when you turn on ads, like, it's

143
00:08:59.440 --> 00:09:04.120
going to start broadcasting, you know, within 24 hours, it's not this slow,

144
00:09:04.120 --> 00:09:08.080
like, process, and that's what's so powerful about it for so many businesses

145
00:09:08.080 --> 00:09:13.840
to be using it, um, and then if you remember the example of Beau, who did

146
00:09:13.840 --> 00:09:17.960
the, the watch, um, example, he had zero followings, he didn't even have a

147
00:09:17.960 --> 00:09:22.480
Facebook account or an Instagram account, he just took it and pushed ads only,

148
00:09:22.760 --> 00:09:26.440
and within a couple weeks was able to get, you know, the 1800 surveys and

149
00:09:26.440 --> 00:09:30.560
stuff filled out and built his email list and start his business, um, but

150
00:09:30.560 --> 00:09:34.640
that was just because you didn't have to wait for the, the, the reach, um, but

151
00:09:34.640 --> 00:09:38.960
kind of having the boat, the both sides of it, like having awesome content that

152
00:09:38.960 --> 00:09:43.720
will work or organic, and then also pushing the ads is kind of, um, a great

153
00:09:43.720 --> 00:09:45.680
one-two punch, um, for growing.

154
00:09:45.680 --> 00:09:49.840
So, uh, you know, you don't have to choose between one or the other.

155
00:09:50.040 --> 00:09:53.400
Um, I would have you having both helps build credibility and it

156
00:09:53.400 --> 00:09:55.120
creates a ton of momentum for you.

157
00:09:55.880 --> 00:09:59.800
So, um, your audience is of course already scrolling, they're already on.

158
00:10:00.000 --> 00:10:03.640
Graham's already on Facebook, Facebook is going to find these people.

159
00:10:03.640 --> 00:10:06.960
Like if you keep posting on these different platforms, these platforms

160
00:10:06.960 --> 00:10:08.280
will find the right audience.

161
00:10:08.320 --> 00:10:13.040
Eventually this helps you be very targeted and get it to people that are

162
00:10:13.040 --> 00:10:17.080
willing, wanting to take action and, and, you know, buy something or sign up for

163
00:10:17.080 --> 00:10:17.640
something.

164
00:10:18.000 --> 00:10:21.040
Um, it's, it's, they want you to be successful.

165
00:10:21.040 --> 00:10:24.200
So you're kind of going into a partnership with, with these platforms,

166
00:10:24.200 --> 00:10:30.400
because if you use Facebook ads and now like, you know, you get a hundred books

167
00:10:30.400 --> 00:10:34.080
sold through this platform, guess where you're going to put your next marketing

168
00:10:34.080 --> 00:10:35.640
money, like right back into the platform.

169
00:10:35.640 --> 00:10:39.840
So if you don't get any leads and nothing works, then it's lose, lose.

170
00:10:39.840 --> 00:10:43.160
So either win together with Facebook or you lose together Facebook.

171
00:10:43.440 --> 00:10:47.440
But, um, Facebook is wanting to get, get the content to the right

172
00:10:47.440 --> 00:10:48.720
people and want to work with you.

173
00:10:49.120 --> 00:10:53.920
Of course we know stats just on Facebook and Instagram, 3 billion active users.

174
00:10:54.240 --> 00:10:57.480
The static is like two and a half hours every day scrolling.

175
00:10:57.760 --> 00:11:01.440
So you can just jump into these people's feed, um, and kind of meet them where

176
00:11:01.440 --> 00:11:03.400
they're already at, which is really cool.

177
00:11:03.840 --> 00:11:05.640
Um, you also get to reach new audiences.

178
00:11:06.000 --> 00:11:09.440
Uh, you know, if you're only posting on social, it can feel like you're just

179
00:11:09.440 --> 00:11:13.440
talking to the same people over and over again, but ads allow you to essentially

180
00:11:13.440 --> 00:11:16.720
break out of that bubble, get out of your friend circle, get out of your current

181
00:11:16.720 --> 00:11:21.560
close network and reach totally new audiences, um, which people, for people

182
00:11:21.560 --> 00:11:23.960
that may be interested in, in what you're doing and actually have never

183
00:11:23.960 --> 00:11:24.920
heard of you before.

184
00:11:25.360 --> 00:11:29.560
Uh, and so if you want to attract more leads and get more views, expand your

185
00:11:29.560 --> 00:11:33.720
following, um, taking ads and like pushing them out is the, is the fastest

186
00:11:33.720 --> 00:11:34.960
way to kind of break out of that.

187
00:11:35.480 --> 00:11:38.520
Um, and lets you work smarter, not harder.

188
00:11:38.760 --> 00:11:45.400
Uh, I think there's a lot of really cool, um, value and kingdom value in some of

189
00:11:45.400 --> 00:11:48.920
these tools because it can run 24 seven for you.

190
00:11:48.920 --> 00:11:51.800
So you can be sleeping, you can be writing content, you can be doing

191
00:11:51.800 --> 00:11:52.920
something totally different.

192
00:11:53.200 --> 00:11:57.200
And these ads are just being pushed out, um, 24 seven never gets tired.

193
00:11:57.600 --> 00:12:00.400
And so, um, you're not having to do a lot of manual work.

194
00:12:00.440 --> 00:12:03.080
A lot of these other tools like email marketing is a whole thing.

195
00:12:03.080 --> 00:12:04.120
SEO is a whole thing.

196
00:12:04.120 --> 00:12:09.040
It's, these are all different channels, but paid ads is, is the fastest one to

197
00:12:09.040 --> 00:12:10.800
kind of be up and running pretty quick.

198
00:12:11.200 --> 00:12:12.960
And it's, it, to me is the simplest one.

199
00:12:12.960 --> 00:12:15.800
You can kind of leave things on autopilot and let it run.

200
00:12:16.320 --> 00:12:20.880
Um, and the last thing is I'll say for, for ads is it's, I think of it like the

201
00:12:20.960 --> 00:12:22.440
gas pedal for your business.

202
00:12:22.440 --> 00:12:26.640
So once you get your ads figured out, you get your audience figured out, and this

203
00:12:26.640 --> 00:12:31.040
is the thing that you can use to push out, um, content and anytime you want to grow.

204
00:12:31.040 --> 00:12:36.280
So if you say, Hey, I sold 10 books this month, next month, I want to sell 20 books.

205
00:12:36.280 --> 00:12:39.840
Well, if you have your ads set up, you could just double your ad spend and

206
00:12:39.840 --> 00:12:41.360
you'll sell twice as many books.

207
00:12:41.640 --> 00:12:46.560
So no other tool, like there's no other lever that you can turn in your business

208
00:12:46.560 --> 00:12:49.960
that will just basically hit the gas on scaling.

209
00:12:50.120 --> 00:12:54.920
So if you can figure it out, it's, it's, it's a skill worth learning, um, as an

210
00:12:54.920 --> 00:12:55.600
entrepreneur.

211
00:12:55.640 --> 00:12:58.800
So I highly recommend not outsourcing this.

212
00:12:59.120 --> 00:13:04.560
Uh, so not just, um, hiring someone to come in and do your ads for you.

213
00:13:05.080 --> 00:13:08.880
I can tell you spending tens of thousands of dollars, trying it that way does not

214
00:13:08.880 --> 00:13:14.360
work very well because you need to, uh, this is a skill that's worth learning and

215
00:13:14.680 --> 00:13:18.960
you will care about your budget and your money way more than anyone else will.

216
00:13:18.960 --> 00:13:22.160
So it's just going to come through a little bit different when it's coming from

217
00:13:22.160 --> 00:13:22.520
you.

218
00:13:22.880 --> 00:13:24.520
Um, so awesome.

219
00:13:24.520 --> 00:13:25.960
So that's, that's what we're going to jump into.

220
00:13:26.200 --> 00:13:30.280
We're going to do the, um, ad account set up here and go through the whole process

221
00:13:30.280 --> 00:13:31.760
and how to create your first campaign.

222
00:13:31.760 --> 00:13:33.200
So very, very good.

223
00:13:33.200 --> 00:13:34.680
Let me just make sure I can see your chat.

224
00:13:34.840 --> 00:13:38.840
And then Marcello, if you want to share your screen, we'll start there.

225
00:13:39.160 --> 00:13:43.680
Um, I'm going to go through it and set as up as much as I possibly can today.

226
00:13:44.040 --> 00:13:46.920
And then you guys can come back, watch the replay, pause it.

227
00:13:47.280 --> 00:13:52.680
Uh, I am also going to be putting together, uh, there'll be a course inside of the

228
00:13:52.680 --> 00:13:53.120
courses.

229
00:13:53.120 --> 00:13:54.880
That's just for ads.

230
00:13:55.200 --> 00:13:57.160
So we're going to make a little mini course inside of this.

231
00:13:57.160 --> 00:13:58.600
That's just specifically for ads.

232
00:13:58.960 --> 00:14:03.720
And then, um, you guys can go through and I'll try to put as many trainings and

233
00:14:03.720 --> 00:14:04.920
tutorials in there.

234
00:14:05.280 --> 00:14:10.360
We're going to focus really on Facebook and Instagram, but eventually, um, I, I

235
00:14:10.360 --> 00:14:15.200
have, uh, an awesome contact who does a lot of X ads, um, on Twitter.

236
00:14:15.560 --> 00:14:18.040
Um, another one who does Tik TOK ads really well.

237
00:14:18.040 --> 00:14:22.160
So I may pull those guys in and make, make some more, more, uh, tools, but you

238
00:14:22.160 --> 00:14:28.760
can do all of this definitely best to start kind of here inside of, um, uh,

239
00:14:29.120 --> 00:14:31.160
inside of, uh, Facebook and Instagram.

240
00:14:31.760 --> 00:14:38.400
Facebook and Instagram is definitely the most, most, uh, like mature platform as

241
00:14:38.400 --> 00:14:41.920
far as, uh, getting things, something set up.

242
00:14:41.920 --> 00:14:45.280
It's just, everything sort of, um, works you'll see in a lot of the other

243
00:14:45.280 --> 00:14:47.240
platforms, they're still trying to catch up to Facebook.

244
00:14:47.240 --> 00:14:51.280
So I'm going to, if you guys are, you can kind of follow along if you want, if you

245
00:14:51.280 --> 00:14:53.480
get, uh, behind, you can let me know.

246
00:14:53.920 --> 00:14:56.240
Um, but you're going to go to, um, business.

247
00:14:56.480 --> 00:14:59.760
I'll put it in the chat, but business.facebook.com.

248
00:15:00.000 --> 00:15:05.000
If you're on Instagram, I mean, Facebook,

249
00:15:05.460 --> 00:15:09.380
you can also go to the top right and click on that.

250
00:15:09.380 --> 00:15:11.060
So if you don't, I'm gonna,

251
00:15:11.060 --> 00:15:12.820
I'm controlling Marcella's screen for her.

252
00:15:12.820 --> 00:15:16.920
So she's really trusting me so much right now.

253
00:15:16.920 --> 00:15:19.900
You can click up on the little icon up here

254
00:15:19.900 --> 00:15:22.720
and also just type in like ads right there

255
00:15:22.720 --> 00:15:25.340
and it'll just jump to the ads manager there.

256
00:15:25.340 --> 00:15:27.740
So, okay, back to this.

257
00:15:28.340 --> 00:15:31.020
When you're first setting it up,

258
00:15:31.020 --> 00:15:33.060
you'll see like Marcella's already got

259
00:15:33.060 --> 00:15:35.260
her business profile set up.

260
00:15:35.260 --> 00:15:38.060
Sorry, it's still like wanting to tell me

261
00:15:38.060 --> 00:15:40.140
all the things of how, yes, just let me do it.

262
00:15:40.140 --> 00:15:41.680
There we go.

263
00:15:41.680 --> 00:15:43.860
You can create a business portfolio.

264
00:15:43.860 --> 00:15:46.220
So I would do this business, your ministry,

265
00:15:46.220 --> 00:15:47.380
whatever your brand is,

266
00:15:47.380 --> 00:15:49.940
you can go in and create a business portfolio.

267
00:15:49.940 --> 00:15:52.060
You'll give it a name, you'll give it, you know,

268
00:15:52.060 --> 00:15:54.940
first name, last name, and your email address that you use.

269
00:15:54.940 --> 00:15:57.580
And then this will create a portfolio

270
00:15:58.420 --> 00:15:59.260
that you can stick ad accounts,

271
00:15:59.260 --> 00:16:00.980
you can stick Facebook pages.

272
00:16:00.980 --> 00:16:03.340
Just go ahead and do this early on,

273
00:16:03.340 --> 00:16:06.480
because if you ever do have a team,

274
00:16:06.480 --> 00:16:08.620
if you have an assistant or anyone who has to sign in

275
00:16:08.620 --> 00:16:10.420
and do things in the account,

276
00:16:10.420 --> 00:16:12.760
you can invite them in to use this account

277
00:16:12.760 --> 00:16:15.220
versus it being your personal account.

278
00:16:15.220 --> 00:16:16.780
So just something to do early on

279
00:16:16.780 --> 00:16:18.300
and then you don't have to worry about it.

280
00:16:18.300 --> 00:16:22.620
So we can, let me just grab,

281
00:16:22.620 --> 00:16:24.420
can you pull up, Marcella, like the,

282
00:16:25.700 --> 00:16:29.840
your Gumroad link would be awesome.

283
00:16:32.300 --> 00:16:34.680
I know you texted it to me and I'm gonna put it in here,

284
00:16:34.680 --> 00:16:38.180
but if you can click on it or something

285
00:16:38.180 --> 00:16:40.420
so it opens in that browser, it'd be awesome.

286
00:16:42.020 --> 00:16:42.860
Sweet.

287
00:16:44.340 --> 00:16:47.020
And I'm pulling up a few other links we're gonna look at.

288
00:16:47.020 --> 00:16:48.980
Okay, you want me to open my Gumroad account?

289
00:16:48.980 --> 00:16:49.900
Is that what you're saying?

290
00:16:49.900 --> 00:16:51.020
Yeah, yeah.

291
00:16:51.020 --> 00:16:54.160
Okay, let me see if I can get to it.

292
00:16:56.220 --> 00:16:57.420
Go here.

293
00:16:59.140 --> 00:17:02.980
So right now, Marcella has like a landing page.

294
00:17:02.980 --> 00:17:07.380
So I dropped it in there that, if you guys wanna see it,

295
00:17:07.380 --> 00:17:11.380
but she has, is it $20, I think, right?

296
00:17:11.380 --> 00:17:12.220
Yeah.

297
00:17:12.220 --> 00:17:13.060
So that's what we're gonna-

298
00:17:13.060 --> 00:17:14.220
Yeah, to join the community.

299
00:17:14.220 --> 00:17:15.180
Perfect.

300
00:17:15.180 --> 00:17:16.500
Okay, if you leave that open,

301
00:17:16.500 --> 00:17:18.819
I'll probably come back to it in a second.

302
00:17:18.819 --> 00:17:21.660
So the goal is to kind of get people over to that.

303
00:17:21.660 --> 00:17:24.300
If I go to products here, oops.

304
00:17:26.460 --> 00:17:28.540
Sorry, Zoom is kind of taking,

305
00:17:28.540 --> 00:17:29.380
did it just close?

306
00:17:29.380 --> 00:17:30.580
Did I just close it?

307
00:17:30.580 --> 00:17:31.860
I think you did.

308
00:17:31.860 --> 00:17:32.700
Sorry.

309
00:17:34.420 --> 00:17:38.660
But there is a link if you wanna use the link.

310
00:17:38.660 --> 00:17:40.740
If you can click on that link.

311
00:17:40.740 --> 00:17:43.260
Yeah, it's www.thefaithdoctor.

312
00:17:44.100 --> 00:17:46.020
The Faith Doctor.

313
00:17:47.300 --> 00:17:49.020
Okay, let's see.

314
00:17:49.020 --> 00:17:50.580
It should be here.

315
00:17:51.860 --> 00:17:55.300
Cause I did a different link since Gumroad had like,

316
00:17:55.300 --> 00:17:57.300
you know, the link, I just changed it.

317
00:17:59.140 --> 00:18:02.100
Sorry, I think the Zoom share is being a bit strange.

318
00:18:02.100 --> 00:18:03.340
Like it's covering up.

319
00:18:04.220 --> 00:18:05.060
There we go.

320
00:18:07.580 --> 00:18:08.420
Okay.

321
00:18:08.420 --> 00:18:10.660
Now it's, yeah, if you wanna just put it in, sorry.

322
00:18:10.660 --> 00:18:13.460
It's not, it's blocking me for some reason.

323
00:18:14.820 --> 00:18:16.500
Let me get out of there.

324
00:18:16.500 --> 00:18:17.340
Okay.

325
00:18:17.340 --> 00:18:18.180
Oops.

326
00:18:18.180 --> 00:18:19.020
Oh, shoot.

327
00:18:20.300 --> 00:18:22.100
Yeah, it is kind of funny.

328
00:18:22.100 --> 00:18:22.940
Okay, hold on.

329
00:18:22.940 --> 00:18:23.780
Wait a minute.

330
00:18:27.660 --> 00:18:29.980
Every time I hit something, it's doing something else.

331
00:18:29.980 --> 00:18:34.980
Yeah, it's like popping up something and I'm not sure what.

332
00:18:35.820 --> 00:18:37.540
Do you wanna stop sharing and start again?

333
00:18:37.540 --> 00:18:38.380
We can try again.

334
00:18:38.380 --> 00:18:39.580
Yeah, let me stop.

335
00:18:39.580 --> 00:18:40.420
Sorry about that.

336
00:18:41.180 --> 00:18:42.860
And then it'll give me time to pull the link up.

337
00:18:42.860 --> 00:18:44.860
While you do that, I will pull it up.

338
00:18:46.980 --> 00:18:49.340
And there's this link.

339
00:18:49.340 --> 00:18:52.180
And then we're gonna, you don't have to use Gumroad,

340
00:18:52.180 --> 00:18:53.500
but it is a great place.

341
00:18:53.500 --> 00:18:55.980
If you wanna take a payment right now,

342
00:18:55.980 --> 00:18:58.700
we will have the ability to add payments

343
00:18:58.700 --> 00:19:01.620
probably in the middle of March to Tribe itself.

344
00:19:01.620 --> 00:19:03.940
So you'll be able to just do a checkout page the same way,

345
00:19:03.940 --> 00:19:06.300
but until then, the next four weeks.

346
00:19:06.300 --> 00:19:07.780
And if you have Square,

347
00:19:07.780 --> 00:19:09.620
like I know Jennifer's using Squarespace

348
00:19:09.820 --> 00:19:12.740
and you guys are using other checkout tools,

349
00:19:12.740 --> 00:19:14.180
those are all totally fine.

350
00:19:14.180 --> 00:19:18.260
Whatever way you wanna take money is fine.

351
00:19:18.260 --> 00:19:19.700
What we wanna do is make sure

352
00:19:19.700 --> 00:19:21.860
that we are sending people to a page

353
00:19:21.860 --> 00:19:23.700
where they can do something, right?

354
00:19:23.700 --> 00:19:26.820
Like Anne talked about, like, what can I buy from you?

355
00:19:26.820 --> 00:19:28.300
So you're not sending them to your homepage.

356
00:19:28.300 --> 00:19:32.620
You're not sending people to something about your book.

357
00:19:32.620 --> 00:19:35.540
You're sending them to a page where they can take action

358
00:19:35.540 --> 00:19:38.260
and like purchase something or sign up for something.

359
00:19:38.260 --> 00:19:41.100
They have to have a, what we call in a conversion event.

360
00:19:41.100 --> 00:19:43.020
So they're converting from being just a visitor

361
00:19:43.020 --> 00:19:45.860
to now a customer or someone on your newsletter,

362
00:19:45.860 --> 00:19:46.780
your email list.

363
00:19:48.500 --> 00:19:49.660
Cool.

364
00:19:49.660 --> 00:19:51.500
Yeah, if you wanna try to share it again,

365
00:19:51.500 --> 00:19:52.940
we'll give it another shot.

366
00:19:52.940 --> 00:19:55.980
Yeah, it's still acting wonky and I don't know why.

367
00:19:55.980 --> 00:19:57.020
It's weird.

368
00:19:59.780 --> 00:20:00.620
But I'll.

369
00:20:00.000 --> 00:20:06.000
If not, I have, if it doesn't work, I can build it in my accounts and then I can move it later to you.

370
00:20:06.000 --> 00:20:09.000
Okay, so I'm going to go back to.

371
00:20:09.000 --> 00:20:10.000
Keep it moving.

372
00:20:10.000 --> 00:20:19.000
Okay, because I don't. Yeah, everything I hit on it keeps bringing up this other window and I don't know why it's doing that.

373
00:20:19.000 --> 00:20:21.000
Cool.

374
00:20:21.000 --> 00:20:23.000
Okay, we'll give it a shot.

375
00:20:23.000 --> 00:20:25.000
Oh.

376
00:20:25.000 --> 00:20:27.000
Okay.

377
00:20:28.000 --> 00:20:31.000
Okay.

378
00:20:31.000 --> 00:20:37.000
Okay, hang on.

379
00:20:37.000 --> 00:20:39.000
Okay.

380
00:20:39.000 --> 00:20:44.000
Sorry. Okay, here's what we're gonna do. I'm going to jump over to mine. I just want to keep you guys all waiting.

381
00:20:44.000 --> 00:20:54.000
So what we'll do is once you're in, you'll get everything set up. And this is our tribe account so I'll go ahead and just show it to you in here.

382
00:20:54.000 --> 00:21:06.000
And what you can do is everything will be blank, of course, you won't have run anything but this is sort of your main hub for you see things. So you can see we just have one, one campaign running right now.

383
00:21:06.000 --> 00:21:16.000
And we're generating a bunch of clicks and we've spent, you know, $60 on it. So this is just something we're testing, as of last week to just drive more people back to pioneers.

384
00:21:16.000 --> 00:21:31.000
And when we did the workshop we had that there as well. And you can click into these different things I'll just show you this this is for the work for the workshop, we pushed these different ads in so you can see like all these leads came in.

385
00:21:31.000 --> 00:21:44.000
And we were able to get 800 or so leads to sign up for the workshop we got all those email addresses and so now they're on our email list. And, you know, this this did cost us about $4 per lead.

386
00:21:44.000 --> 00:21:55.000
And so it was about $3,500 to do that. And so you don't need to do 800, you know, but the point is that the end these are a little bit harder because we were having people come to a workshop.

387
00:21:55.000 --> 00:22:03.000
They weren't buying anything they weren't getting anything so there was a number of things that could make this better we could that can even get this down to $1, for example.

388
00:22:03.000 --> 00:22:18.000
So there's a whole science of like looking at this and there's people's whole jobs is all they do is look at these numbers and, and, you know, make tiny little tweaks to it so I would say like if you're when you're running a campaign, something you can use in this

389
00:22:19.000 --> 00:22:28.000
to go to loom and make a quick video and be and just say like, hey guys like I'm running this thing, you know, click into it, show us kind of what you're doing.

390
00:22:28.000 --> 00:22:43.000
Show us the numbers, click into your different ads, and then we can give feedback on that so I'm happy to weigh in and give you guys feedback if you are not getting enough clicks if you're really expensive like we can pivot there's going to be a lot of things

391
00:22:44.000 --> 00:22:48.000
I know of like how I would drive the ads and change it.

392
00:22:48.000 --> 00:23:02.000
You know, as you guys are in it because that's where people get stuck like you can go get a course on ads and go on YouTube and, you know, know where to push the buttons but sometimes it's like figuring out like how to how to drive it a little bit.

393
00:23:03.000 --> 00:23:15.000
So this one here we're going to set this up as a sales event, so you can go straight to sales I think what I'll also do.

394
00:23:15.000 --> 00:23:22.000
Let's just start with something really simple start with the traffic so there's all these different options. You can experiment with them.

395
00:23:22.000 --> 00:23:32.000
One of them is for getting people to your page so if you have a landing page. You can see here on the right. It's got link clicks landing page views Instagram profile visits.

396
00:23:32.000 --> 00:23:46.000
The goal is to get people to a landing page that's you're kind of telling Facebook what you want out of this I want traffic to my website. I want, you know, engagement with people to like and watch more of my content.

397
00:23:46.000 --> 00:23:50.000
I want people to give me their information and become a lead.

398
00:23:50.000 --> 00:23:54.000
It could be for you won't use app promotion.

399
00:23:54.000 --> 00:24:00.000
It could be a sale so you may be tempted to be like oh straight to sales obviously I want sales.

400
00:24:00.000 --> 00:24:09.000
Those tend to be a lot more expensive when you're starting out because you don't have an audience yet you don't have a track record of all this information in your account.

401
00:24:09.000 --> 00:24:13.000
So if you just go from a totally blank account straight to sales.

402
00:24:13.000 --> 00:24:18.000
If that doesn't work you may get a couple sales but you could end up spending.

403
00:24:18.000 --> 00:24:31.000
When I say it doesn't work like Marcella selling a $20 access to her community that includes the book and a few things I think, and workshops and all kinds of stuff.

404
00:24:31.000 --> 00:24:50.000
If she ends up spending, you know, $30 to get that person. That's not a good thing, because now it's going to like she's losing money every time someone signs up so we essentially have up to $20 to experiment to get someone to buy this thing, which is very, very doable.

405
00:24:50.000 --> 00:25:00.000
And that's why if you ever see people doing, you know, an $18 challenge or a $9 this it's like the only thing it's there for is to pay for the ads.

406
00:25:00.000 --> 00:25:02.200
for the ads, essentially it's free marketing.

407
00:25:02.540 --> 00:25:06.960
So if Marcello was paying like $10 to get someone to buy a book and they were

408
00:25:06.960 --> 00:25:11.160
giving 20 back, like she's doubling her money every time she gives a dollar to

409
00:25:11.560 --> 00:25:12.160
Facebook.

410
00:25:12.400 --> 00:25:16.560
So it becomes a lot less scary once you've got some history and they count and

411
00:25:16.560 --> 00:25:21.360
you kind of build up the trust with the, with the platform, but you can kind of

412
00:25:21.360 --> 00:25:22.320
see the metrics of it.

413
00:25:22.320 --> 00:25:27.440
Like if we can do that, then Marcella actually has no, she's actually making

414
00:25:27.440 --> 00:25:29.000
money every time she promotes it.

415
00:25:29.000 --> 00:25:31.840
And in the process, of course, more people are getting the book, more people

416
00:25:31.840 --> 00:25:36.080
join the community, like a lot of good things are happening, but it's all kind

417
00:25:36.080 --> 00:25:37.000
of happening for free.

418
00:25:37.000 --> 00:25:42.760
So this is why people do challenges, $37, $27, these kind of low ticket items.

419
00:25:42.760 --> 00:25:45.960
It's just there to pay for the ads and the marketing costs.

420
00:25:46.320 --> 00:25:51.560
So all I say, we're going to pick a traffic one just to get people to the

421
00:25:51.560 --> 00:25:52.120
page.

422
00:25:52.520 --> 00:25:56.520
You can go through and use this.

423
00:25:56.800 --> 00:25:59.240
I think I'm going to show it to you manually.

424
00:25:59.240 --> 00:26:00.360
You can try both of these.

425
00:26:00.360 --> 00:26:02.040
It's just going to give you less options.

426
00:26:02.560 --> 00:26:04.880
And you're going to see a page that looks kind of like this.

427
00:26:04.880 --> 00:26:07.080
So I typically label the campaign.

428
00:26:07.080 --> 00:26:12.680
We'll call this like, I keep saying book promotion, but I think Marcella, this is

429
00:26:12.680 --> 00:26:14.240
just, this is the community, right?

430
00:26:14.680 --> 00:26:17.840
Are they getting the book as far as, oh, sneak peek available instantly.

431
00:26:18.240 --> 00:26:18.600
Okay.

432
00:26:19.160 --> 00:26:19.480
Yeah.

433
00:26:19.480 --> 00:26:22.560
So we'll, so we'll name, label this.

434
00:26:22.680 --> 00:26:27.680
Um, look promo.

435
00:26:28.280 --> 00:26:30.360
So specifically kind of what the goal is.

436
00:26:30.360 --> 00:26:32.840
It's like getting people to the, to the page.

437
00:26:33.280 --> 00:26:36.280
Um, you don't have to worry about any of these settings.

438
00:26:36.280 --> 00:26:37.720
You're not special ad category.

439
00:26:37.720 --> 00:26:40.080
You're not promoting something political.

440
00:26:40.080 --> 00:26:41.880
You're not trying to sell financial services.

441
00:26:42.320 --> 00:26:47.400
Uh, all of you are going to be, um, just leave that off, uh, campaign details.

442
00:26:47.400 --> 00:26:50.920
We're going to leave it kind of as the default, um, advantage.

443
00:26:50.920 --> 00:26:53.440
Plus I'm going to just leave this, um, all off and we're just

444
00:26:53.440 --> 00:26:54.600
going to hit the next button.

445
00:26:55.160 --> 00:26:57.880
And all that we're doing is we're kind of going through these different steps.

446
00:26:57.880 --> 00:27:01.160
So this at the top is what we call a campaign.

447
00:27:01.200 --> 00:27:03.000
It's like, it's doing one thing.

448
00:27:03.000 --> 00:27:04.480
It's selling your book.

449
00:27:04.520 --> 00:27:06.000
It's filling up your challenge.

450
00:27:06.040 --> 00:27:07.880
It's just doing the one big thing.

451
00:27:08.440 --> 00:27:10.480
And then you have different sets of ads.

452
00:27:10.480 --> 00:27:13.680
So I could have an ad set that goes to this type of audience.

453
00:27:13.680 --> 00:27:15.960
I can have ad set that goes to that audience.

454
00:27:16.400 --> 00:27:19.920
And then, um, inside of that is like a specific ad.

455
00:27:19.920 --> 00:27:24.960
So I know it's a lot of language, but if you kind of see almost like a, you

456
00:27:24.960 --> 00:27:28.680
know, file structure, like this one sitting inside of that, that one sitting

457
00:27:28.680 --> 00:27:33.200
inside of that, and you can have like more multiple of these as you go down it.

458
00:27:33.200 --> 00:27:36.800
So I'm going to just say, this is going to be, um, who's your audience.

459
00:27:38.920 --> 00:27:48.040
Um, believers, men and women, uh, looking to get results of their faith.

460
00:27:48.840 --> 00:27:49.640
Does that make sense?

461
00:27:49.800 --> 00:27:50.240
Yes.

462
00:27:50.280 --> 00:27:52.880
Um, or is it men and women?

463
00:27:53.400 --> 00:27:53.680
Yeah.

464
00:27:53.680 --> 00:27:54.520
It's men and women.

465
00:27:55.960 --> 00:27:56.240
Age.

466
00:27:56.240 --> 00:27:56.440
Right.

467
00:27:56.440 --> 00:27:57.480
I just said believers.

468
00:27:57.520 --> 00:27:57.960
Yeah.

469
00:27:58.640 --> 00:27:59.000
Yeah.

470
00:28:01.440 --> 00:28:02.640
Uh, what's the age?

471
00:28:03.720 --> 00:28:08.920
Um, I would say seasoned believers.

472
00:28:08.920 --> 00:28:12.480
So that would probably be maybe like 40 ish, 50 ish.

473
00:28:12.920 --> 00:28:14.360
They've been in church a while.

474
00:28:16.400 --> 00:28:16.720
Great.

475
00:28:19.760 --> 00:28:23.480
So targeting Christians is not allowed anymore, but it used to be,

476
00:28:23.480 --> 00:28:26.480
which made it so much easier, but we'll, we'll get to that in a second.

477
00:28:26.960 --> 00:28:32.560
Um, uh, so I'm just putting in a quick prompt here.

478
00:28:32.560 --> 00:28:35.800
I'm just going to get this started and then it will get us going here.

479
00:28:36.360 --> 00:28:40.240
Um, you have to be a little bit more creative with the targeting

480
00:28:40.240 --> 00:28:45.720
because we don't really have, um, so what you would do is maybe target

481
00:28:45.840 --> 00:28:49.640
specific sort of, uh, pastors and leaders.

482
00:28:49.640 --> 00:28:52.560
You can't really, this used to be a lot easier.

483
00:28:52.560 --> 00:28:55.000
Now it's a lot harder, um, because of privacy.

484
00:28:55.000 --> 00:28:58.920
They don't want people like feel like their, their faith is private.

485
00:28:58.920 --> 00:29:02.640
So they don't want people spamming them with, um, things that you can target

486
00:29:02.640 --> 00:29:06.680
like Christian music type, um, things to try and get someone who may know

487
00:29:06.680 --> 00:29:08.720
about this, like worship band, for example.

488
00:29:09.160 --> 00:29:12.760
Um, and then they've just got a bunch of like people who listen to a specific

489
00:29:12.800 --> 00:29:16.520
radio station that happens to be Christian, um, could work as well.

490
00:29:16.520 --> 00:29:18.240
So there's, it's giving us a ton of options.

491
00:29:18.240 --> 00:29:22.800
We're not going to do all of these, but, um, what I'll do here, just say like,

492
00:29:22.880 --> 00:29:30.680
um, we'll just say like, uh, Christian or, uh, Bible study.

493
00:29:30.720 --> 00:29:32.440
I saw that Bible study thing.

494
00:29:33.320 --> 00:29:37.640
So as we go down, like, we're going to, um, I'm just going to give it a name.

495
00:29:37.720 --> 00:29:40.320
Um, so we'll just call this like, and you don't have to give it a name.

496
00:29:40.360 --> 00:29:44.320
You could call it like, you know, uh, audience one.

497
00:29:44.320 --> 00:29:46.120
It doesn't have to be anything fancy.

498
00:29:46.440 --> 00:29:49.440
The conversion event we're looking for is people to go to the website.

499
00:29:49.720 --> 00:29:50.560
That's what we want.

500
00:29:50.880 --> 00:29:51.800
Go to the website.

501
00:29:52.240 --> 00:29:54.560
Um, don't have to set any of these things.

502
00:29:54.800 --> 00:29:55.720
Don't have to set creative.

503
00:29:56.000 --> 00:29:57.960
This is how much money you want to spend each day.

504
00:29:58.000 --> 00:30:00.080
I'm going to make this like 10, just to keep.

505
00:30:00.000 --> 00:30:01.680
keep it simple for math.

506
00:30:02.720 --> 00:30:06.120
Start date is always just leave it current time,

507
00:30:06.120 --> 00:30:07.960
never set an end date.

508
00:30:07.960 --> 00:30:10.000
An end date just causes a lot of weird things

509
00:30:10.000 --> 00:30:10.840
with the algorithm.

510
00:30:10.840 --> 00:30:12.260
So you always just wanna have them turn on

511
00:30:12.260 --> 00:30:14.960
and then you manually go and turn them off.

512
00:30:14.960 --> 00:30:17.840
That's like the most effective way to do it.

513
00:30:19.240 --> 00:30:21.760
You don't need to do any of these things.

514
00:30:21.760 --> 00:30:25.920
Locations, you can start with like US and Canada.

515
00:30:25.920 --> 00:30:27.840
They are the most popular, right?

516
00:30:27.840 --> 00:30:29.420
That's where everybody is advertising.

517
00:30:29.420 --> 00:30:32.660
So as soon as you take this off,

518
00:30:32.660 --> 00:30:35.620
it's gonna go to every country in the world.

519
00:30:35.620 --> 00:30:38.980
And it's gonna find out that when I show ads to people

520
00:30:38.980 --> 00:30:42.420
in a third world country, that it's super cheap clicks.

521
00:30:42.420 --> 00:30:44.100
And so the algorithm is just gonna put all the money

522
00:30:44.100 --> 00:30:46.540
into that country and just get you tons of clicks

523
00:30:46.540 --> 00:30:49.660
because all it cares about is getting traffic.

524
00:30:49.660 --> 00:30:50.900
So it may not be the right traffic.

525
00:30:50.900 --> 00:30:55.900
You do want it to be specific about where people are here.

526
00:30:56.020 --> 00:30:58.860
And so I'll just leave it on US for now.

527
00:30:59.300 --> 00:31:02.460
And then we can go through the suggestions here.

528
00:31:02.460 --> 00:31:03.300
Let's see.

529
00:31:04.540 --> 00:31:07.980
And your account will all be blank.

530
00:31:07.980 --> 00:31:09.660
So I just wanna make sure I'm not cheating

531
00:31:09.660 --> 00:31:11.300
because I have a bunch of audiences built.

532
00:31:11.300 --> 00:31:16.300
But let's just, so if you did, for example, Bible study,

533
00:31:17.140 --> 00:31:18.540
it's probably not gonna pull anything up

534
00:31:18.540 --> 00:31:20.580
because that is not allowed anymore.

535
00:31:22.540 --> 00:31:23.420
Wow.

536
00:31:23.420 --> 00:31:24.460
So that's not gonna work.

537
00:31:24.460 --> 00:31:26.140
You used to be able to like literally target

538
00:31:26.140 --> 00:31:28.660
like Graham Cook and Bill Johnson.

539
00:31:29.340 --> 00:31:30.500
That used to be so easy.

540
00:31:31.460 --> 00:31:33.580
So if you put anything like that anymore,

541
00:31:33.580 --> 00:31:35.500
if you do something like Bethel,

542
00:31:35.500 --> 00:31:40.220
you're gonna get something that's not related at all.

543
00:31:40.220 --> 00:31:44.580
So we can do, let's see if, aha.

544
00:31:44.580 --> 00:31:46.780
So K-Love radio.

545
00:31:46.780 --> 00:31:48.500
So this would be a great place to start.

546
00:31:48.500 --> 00:31:49.820
Now, once you do the first thing,

547
00:31:49.820 --> 00:31:52.540
like I got kind of like, it's like fishing.

548
00:31:52.540 --> 00:31:55.020
I got some, like the first little bite.

549
00:31:55.020 --> 00:31:56.140
Okay, that worked.

550
00:31:56.140 --> 00:31:58.660
You can click on this little suggestions button

551
00:31:58.660 --> 00:32:01.180
and then it's gonna go through and pick out like

552
00:32:01.180 --> 00:32:04.140
other things that things could be good.

553
00:32:04.140 --> 00:32:05.340
We'll go with Switchfoot.

554
00:32:05.340 --> 00:32:06.180
Why not?

555
00:32:07.660 --> 00:32:09.220
And as I'm adding things here,

556
00:32:09.220 --> 00:32:11.180
you're gonna see the audience size.

557
00:32:11.180 --> 00:32:15.740
And we're looking to try to get it around a million or less.

558
00:32:15.740 --> 00:32:18.540
We don't want it to be 175 million people.

559
00:32:18.540 --> 00:32:19.940
So when I, before I added these,

560
00:32:19.940 --> 00:32:21.860
if I delete these right now,

561
00:32:21.860 --> 00:32:24.060
you'll see it goes basically to like everybody

562
00:32:24.060 --> 00:32:25.140
who's in the US, right?

563
00:32:25.140 --> 00:32:28.060
Who's in these age groups, all genders.

564
00:32:28.060 --> 00:32:30.580
And there's no targeting essentially.

565
00:32:30.580 --> 00:32:33.060
It's just going to like everybody wide open.

566
00:32:33.060 --> 00:32:34.380
So if we just showed it to everybody,

567
00:32:34.380 --> 00:32:36.300
that's not do perfect.

568
00:32:36.300 --> 00:32:40.380
So let's go back to like, K-Love's a good start.

569
00:32:40.380 --> 00:32:41.860
So this is too small.

570
00:32:41.860 --> 00:32:44.820
You wanna be between like a hundred thousand

571
00:32:44.820 --> 00:32:48.460
and like less than a million is somewhere in that range.

572
00:32:48.460 --> 00:32:51.420
So when I add Switchfoot, it is going to push it over.

573
00:32:51.420 --> 00:32:52.260
Whoops.

574
00:32:53.260 --> 00:32:54.540
It's just a band.

575
00:32:54.540 --> 00:32:55.860
And you don't have to know what these are,

576
00:32:55.860 --> 00:32:57.140
just use the suggestions, right?

577
00:32:57.140 --> 00:32:58.260
Like it's going to,

578
00:32:59.780 --> 00:33:01.780
and I would stick with interest-based.

579
00:33:02.700 --> 00:33:07.460
So this one, oops, oh no, sorry.

580
00:33:10.300 --> 00:33:12.500
When I hit suggestions, you'll see that on the right,

581
00:33:12.500 --> 00:33:14.820
there's like, when I hover over it, it blocks it.

582
00:33:14.820 --> 00:33:17.100
But interest, job titles, interest,

583
00:33:17.100 --> 00:33:20.580
you would kind of wanna stick with just interest.

584
00:33:20.580 --> 00:33:23.860
So Dave Ramsey, maybe that's pretty broad.

585
00:33:23.860 --> 00:33:25.580
Like that's getting, you know,

586
00:33:27.140 --> 00:33:28.900
you can see, you can just kind of pick ones

587
00:33:28.900 --> 00:33:30.340
that you think may work.

588
00:33:30.340 --> 00:33:32.740
So you wouldn't wanna do job titles

589
00:33:32.740 --> 00:33:34.500
because you can see the size of that audience

590
00:33:34.500 --> 00:33:36.860
is like 2,800 people.

591
00:33:36.860 --> 00:33:38.700
It's not gonna really help us much.

592
00:33:38.700 --> 00:33:40.180
And some of these are gonna be too big.

593
00:33:40.180 --> 00:33:42.860
What's the word, faith, Bruce?

594
00:33:43.860 --> 00:33:47.980
You can try, but you're gonna get like Faith Hill,

595
00:33:47.980 --> 00:33:51.940
Faith, you're getting a bunch of things like that.

596
00:33:51.940 --> 00:33:54.380
So, but this is fine, this is a good size.

597
00:33:54.380 --> 00:33:57.540
What I'm gonna do is target this down now.

598
00:33:57.540 --> 00:33:59.620
We can do, you know, let's try,

599
00:33:59.620 --> 00:34:04.620
let's start with like 40s to, you know, 55 or something.

600
00:34:05.460 --> 00:34:08.699
So right there, we're like in like already a sweet spot.

601
00:34:08.699 --> 00:34:10.340
So we've, and this is where you could,

602
00:34:10.340 --> 00:34:11.500
and I'd be very specific.

603
00:34:11.500 --> 00:34:12.580
If you are targeting women,

604
00:34:12.580 --> 00:34:14.500
like cut out half the audience

605
00:34:14.500 --> 00:34:17.500
by just going, picking one of these.

606
00:34:18.100 --> 00:34:18.940
It's better for you to pick one.

607
00:34:18.940 --> 00:34:21.940
I'd probably run this just to women.

608
00:34:21.940 --> 00:34:23.139
Yeah, that's fine, yeah.

609
00:34:23.139 --> 00:34:26.020
Because even if like, it's just more chance

610
00:34:26.020 --> 00:34:28.900
that like, even if it's a couple,

611
00:34:28.900 --> 00:34:29.980
like it's probably gonna go to the woman,

612
00:34:29.980 --> 00:34:32.500
she's gonna drag the guy, right?

613
00:34:32.500 --> 00:34:33.900
Same thing if you're doing something that's parent,

614
00:34:33.900 --> 00:34:36.380
like kids related, target the parents, right?

615
00:34:36.380 --> 00:34:38.620
Like they're the ones actually gonna see the ad

616
00:34:38.620 --> 00:34:40.020
and sign up for something.

617
00:34:40.020 --> 00:34:43.380
So it's saying right now that if we ran this

618
00:34:43.380 --> 00:34:45.940
for $10 a day, you'd probably reach

619
00:34:45.980 --> 00:34:48.139
between one and 3,000 people

620
00:34:48.139 --> 00:34:51.659
and then have about between 31 and 100 clicks

621
00:34:51.659 --> 00:34:53.219
just based off this.

622
00:34:53.219 --> 00:34:57.740
So we can go to, you could keep adding various things

623
00:34:57.740 --> 00:34:59.060
if you wanted to.

624
00:34:59.060 --> 00:35:00.340
So I'm gonna just change.

625
00:35:00.000 --> 00:35:05.880
just to like K-Love and Switchfoot or something.

626
00:35:05.880 --> 00:35:07.920
So it's just what I happen to have used here.

627
00:35:07.920 --> 00:35:09.880
Now, you can make as many of these as you want.

628
00:35:09.880 --> 00:35:12.360
So I could duplicate this.

629
00:35:12.360 --> 00:35:16.040
And now in this other one, we can just go in here

630
00:35:16.040 --> 00:35:20.160
and set any of these slightly differently.

631
00:35:20.160 --> 00:35:21.620
But I would do something different.

632
00:35:21.620 --> 00:35:24.080
So maybe we do go like something.

633
00:35:24.080 --> 00:35:27.280
Let's see what church things we can find.

634
00:35:27.280 --> 00:35:29.200
Yeah, so people who are employed by a church,

635
00:35:29.200 --> 00:35:37.880
but they're not always, let's see, yeah, church.

636
00:35:37.880 --> 00:35:40.960
Yeah, so again, they're just blocking all the church

637
00:35:40.960 --> 00:35:43.240
things.

638
00:35:43.240 --> 00:35:46.280
Yeah, so you can do that.

639
00:35:46.280 --> 00:35:49.000
You don't need to have, one is audience is totally fine.

640
00:35:49.000 --> 00:35:51.240
The main thing here is just to get it going,

641
00:35:51.240 --> 00:35:53.440
like get this thing start broadcasting,

642
00:35:53.440 --> 00:35:56.040
because you need to get views coming in.

643
00:35:56.040 --> 00:36:00.240
And then from there, you can get more specific with it.

644
00:36:00.240 --> 00:36:03.280
So one of the things you can do here,

645
00:36:03.280 --> 00:36:06.200
and I'm going to break this down into a lot of different videos.

646
00:36:06.200 --> 00:36:11.560
I understand this is a ton to share all in one session.

647
00:36:11.560 --> 00:36:15.120
But with just following along and getting these clicks in

648
00:36:15.120 --> 00:36:17.560
here, we'll go through and do the ads.

649
00:36:17.560 --> 00:36:22.640
And Marcella, you did send me, I've got them right here.

650
00:36:22.640 --> 00:36:25.040
So I've got some ads you sent.

651
00:36:25.080 --> 00:36:25.600
Let's see.

652
00:36:28.440 --> 00:36:29.640
So I'll go in here.

653
00:36:29.640 --> 00:36:34.800
I'm going to just say this is my, like, you are invited.

654
00:36:34.800 --> 00:36:37.240
This is where you would pick which of those accounts.

655
00:36:37.240 --> 00:36:39.440
So I could do this as posture.

656
00:36:39.440 --> 00:36:40.640
I could do this as tribe.

657
00:36:40.640 --> 00:36:45.520
I could do it as our company, various accounts that I'm in.

658
00:36:45.520 --> 00:36:47.520
And so for this, I'm just going to set,

659
00:36:47.520 --> 00:36:49.760
we're going to upload it.

660
00:36:49.760 --> 00:36:52.520
And then let's go down to add media.

661
00:36:52.560 --> 00:36:54.560
We'll add an image.

662
00:36:54.560 --> 00:37:06.760
And let's go desktop.

663
00:37:06.760 --> 00:37:07.280
Here we go.

664
00:37:16.160 --> 00:37:16.680
Oh, I see.

665
00:37:16.680 --> 00:37:17.880
It's like building this ad.

666
00:37:17.880 --> 00:37:19.040
OK.

667
00:37:19.040 --> 00:37:19.600
I see.

668
00:37:19.600 --> 00:37:22.360
So let's pull this one next.

669
00:37:22.360 --> 00:37:25.240
So you'll see immediately how it's going to crop it.

670
00:37:25.240 --> 00:37:29.280
So you can tell it to, we don't want it to crop like that.

671
00:37:29.280 --> 00:37:31.280
If I do that, it's going to look small.

672
00:37:31.280 --> 00:37:34.640
So we may not use it here.

673
00:37:34.640 --> 00:37:36.080
We're just going to do an image.

674
00:37:36.080 --> 00:37:40.080
We'll probably get a whole other training on how to, OK,

675
00:37:40.080 --> 00:37:43.480
we don't need to do AI generation.

676
00:37:43.480 --> 00:37:47.720
I'm not even going to go down that whole path.

677
00:37:47.720 --> 00:37:49.120
I'm going to get this started here.

678
00:37:49.120 --> 00:37:51.120
So it will add things like music and stuff

679
00:37:51.120 --> 00:37:52.680
to it, a little bit of movement.

680
00:37:52.680 --> 00:37:53.600
It does a few things.

681
00:37:53.600 --> 00:37:55.200
You can turn these on.

682
00:37:55.200 --> 00:37:55.840
Why not?

683
00:37:55.840 --> 00:37:57.640
Let's just try it.

684
00:37:57.640 --> 00:37:59.080
OK.

685
00:37:59.080 --> 00:38:01.960
So right now, what it's shown is it's taken the ad,

686
00:38:01.960 --> 00:38:03.720
and it's already dropped them in here.

687
00:38:03.720 --> 00:38:05.160
And it is cropping them.

688
00:38:05.160 --> 00:38:07.960
So we'll come talk a little bit about that.

689
00:38:07.960 --> 00:38:09.800
You want to be careful about having

690
00:38:09.800 --> 00:38:11.480
text at the very edge or the bottom,

691
00:38:11.480 --> 00:38:15.240
because you can already see it's being cropped.

692
00:38:15.240 --> 00:38:17.320
Here we're going to go through and do primary text.

693
00:38:17.320 --> 00:38:20.640
I'm going to cheat, as always, and go to chat VBT.

694
00:38:20.640 --> 00:38:26.080
And just say, write me a really great ad copy

695
00:38:26.080 --> 00:38:28.600
that helps people click on my link

696
00:38:28.600 --> 00:38:32.800
and buy my community and book.

697
00:38:32.800 --> 00:38:35.640
Of course, you can use the link below for reference on copy.

698
00:38:38.560 --> 00:38:41.400
And then I'm not even going to try here.

699
00:38:41.400 --> 00:38:45.400
I'm just going to literally give it the link

700
00:38:45.400 --> 00:38:47.920
and tell it to go read the website for me.

701
00:38:47.920 --> 00:38:50.600
So it's going to just go out to the website.

702
00:38:50.600 --> 00:38:54.240
It'll check it out, and it'll pull it back in.

703
00:38:54.240 --> 00:38:55.520
Wow.

704
00:38:55.520 --> 00:39:00.040
So again, you've started it here.

705
00:39:00.040 --> 00:39:03.760
And it's going to hopefully pull some of the copy here.

706
00:39:03.760 --> 00:39:07.800
Now, you can see it's doing it in a very ad-like way,

707
00:39:07.800 --> 00:39:10.720
meaning like, now, I'm going to pretend that this

708
00:39:10.720 --> 00:39:13.480
is the world's best copy, and I'm just going to paste it.

709
00:39:13.480 --> 00:39:14.840
Look at this line, though.

710
00:39:14.840 --> 00:39:16.840
You've been in church for years, period.

711
00:39:16.840 --> 00:39:18.080
You know the word.

712
00:39:18.080 --> 00:39:19.520
That's actually pretty good.

713
00:39:19.520 --> 00:39:21.080
That is good.

714
00:39:21.080 --> 00:39:24.720
So I was just saying that.

715
00:39:24.720 --> 00:39:26.720
I mean, I know a lot of stuff, but really, my goal

716
00:39:26.720 --> 00:39:29.920
is just to teach, get you guys to use Chat GPT,

717
00:39:29.920 --> 00:39:32.000
and then we'll be set.

718
00:39:32.000 --> 00:39:35.200
So you're just literally going to paste this in here.

719
00:39:35.200 --> 00:39:39.040
And if I go to the top here, you can

720
00:39:39.040 --> 00:39:41.120
see it's got the copy there.

721
00:39:41.120 --> 00:39:43.040
Now, you start to see what the ad looks like.

722
00:39:43.040 --> 00:39:44.240
I know it's, oh, there we go.

723
00:39:44.240 --> 00:39:45.560
I can zoom in.

724
00:39:45.560 --> 00:39:46.960
Very small.

725
00:39:46.960 --> 00:39:49.160
Obviously, now we're running this as Tribe Social,

726
00:39:49.160 --> 00:39:51.320
and it is a little confusing because it's a Tribe Social

727
00:39:51.320 --> 00:39:51.880
ads course.

728
00:39:51.880 --> 00:39:54.640
But this would say, this would be Marcello's picture.

729
00:39:54.640 --> 00:40:00.480
It would have your podcast text right here.

730
00:40:00.000 --> 00:40:04.280
So this is showing you what your users are going to see.

731
00:40:04.280 --> 00:40:05.760
So that's pretty good.

732
00:40:05.760 --> 00:40:10.040
And a beautiful thing about this is like,

733
00:40:10.040 --> 00:40:13.280
that's actually great.

734
00:40:13.280 --> 00:40:14.360
Do another.

735
00:40:14.360 --> 00:40:19.120
So having a few options here is super helpful.

736
00:40:19.120 --> 00:40:23.200
So I'm going to grab this one.

737
00:40:23.200 --> 00:40:25.040
Let's see.

738
00:40:25.040 --> 00:40:27.920
And the little emojis and all that stuff

739
00:40:27.920 --> 00:40:33.800
have been proven to help drive that click-through rate.

740
00:40:33.800 --> 00:40:35.720
So it's leveraging a lot of best practices.

741
00:40:35.720 --> 00:40:39.520
So all we would do is hit Add Text Option and paste it again.

742
00:40:39.520 --> 00:40:42.120
So now I've got one option and two options.

743
00:40:42.120 --> 00:40:44.480
So Facebook is going to be super smart.

744
00:40:44.480 --> 00:40:47.000
It's going to show you, show like, hey,

745
00:40:47.000 --> 00:40:49.880
let's show the image with this set of copy.

746
00:40:49.880 --> 00:40:51.600
OK, now let's show it with this other set.

747
00:40:51.600 --> 00:40:55.000
Oh, when I show it with the second set, I get more clicks.

748
00:40:55.000 --> 00:40:58.760
So now it's going to push the second set a lot more.

749
00:40:58.760 --> 00:41:02.480
So you're giving it a lot of things to play with,

750
00:41:02.480 --> 00:41:04.600
and you're going to let it do all the hard work.

751
00:41:04.600 --> 00:41:05.960
So it's saying insert the link.

752
00:41:05.960 --> 00:41:07.920
So I'm just going to go in here and paste that

753
00:41:07.920 --> 00:41:08.760
in so I don't forget.

754
00:41:12.520 --> 00:41:13.520
And this is helpful.

755
00:41:13.520 --> 00:41:15.560
Obviously, they can click anywhere on the image.

756
00:41:15.560 --> 00:41:17.160
They can click on the Learn More.

757
00:41:17.160 --> 00:41:18.400
But sometimes people are reading,

758
00:41:18.400 --> 00:41:19.840
and they get to the end of reading,

759
00:41:19.840 --> 00:41:22.960
and they just want the link to get to that.

760
00:41:23.960 --> 00:41:26.160
Now, Facebook is super cool.

761
00:41:26.160 --> 00:41:28.040
It also has AI.

762
00:41:28.040 --> 00:41:33.520
So it's trying its bestest to get you

763
00:41:33.520 --> 00:41:37.000
its own version of the copy, although it's really

764
00:41:37.000 --> 00:41:38.680
hooked on this stuck in a faith rut

765
00:41:38.680 --> 00:41:40.400
because it kind of uses that for each one.

766
00:41:40.400 --> 00:41:42.760
So you don't need to use these.

767
00:41:42.760 --> 00:41:44.800
I'm just going to turn them off.

768
00:41:44.800 --> 00:41:47.640
But if you wanted to, it's going to help generate them

769
00:41:47.640 --> 00:41:49.880
for you inside of here.

770
00:41:49.920 --> 00:41:53.680
And you can say Join Our Community.

771
00:41:53.680 --> 00:41:57.040
That's going to be the text down here.

772
00:41:57.040 --> 00:42:01.440
And I would say like my maybe book community or faith

773
00:42:01.440 --> 00:42:03.320
community or something.

774
00:42:03.320 --> 00:42:06.680
You want to have a name for it, join the faith.

775
00:42:06.680 --> 00:42:08.640
So you could see that little text right there.

776
00:42:08.640 --> 00:42:11.200
It's just going to be down here.

777
00:42:11.200 --> 00:42:12.720
I'm just going to put that.

778
00:42:12.720 --> 00:42:14.360
Again, you can put other options there,

779
00:42:14.360 --> 00:42:16.600
and it can experiment with that.

780
00:42:16.600 --> 00:42:18.880
The Learn More button is there.

781
00:42:18.880 --> 00:42:20.800
Keep going down.

782
00:42:20.800 --> 00:42:22.920
The link that you actually want to send people to,

783
00:42:22.920 --> 00:42:24.160
this is pretty important.

784
00:42:24.160 --> 00:42:26.480
This is what happens when someone clicks on the link.

785
00:42:26.480 --> 00:42:28.560
So you do want that to link to the right place.

786
00:42:28.560 --> 00:42:31.560
And I always, when I put it in, I hit the Preview.

787
00:42:31.560 --> 00:42:33.320
Like, cool, yep, that's the right one.

788
00:42:33.320 --> 00:42:35.160
I didn't misspell something because you're

789
00:42:35.160 --> 00:42:37.760
about to pay money to get this link in front of people.

790
00:42:37.760 --> 00:42:40.600
And if it goes to some random site,

791
00:42:40.600 --> 00:42:43.440
you've just wasted a lot of money.

792
00:42:43.440 --> 00:42:45.040
We don't need people to call us.

793
00:42:45.040 --> 00:42:48.080
I'm going to turn this off.

794
00:42:48.080 --> 00:42:49.640
And then there's some tracking here

795
00:42:49.640 --> 00:42:51.120
about setting up pixels and things.

796
00:42:51.120 --> 00:42:52.960
So we'll get into that in a little bit

797
00:42:52.960 --> 00:42:54.440
about setting up a pixel.

798
00:42:54.440 --> 00:43:00.680
So what this will do is you can create a pixel that

799
00:43:00.680 --> 00:43:02.040
will be a little bit of code.

800
00:43:02.040 --> 00:43:04.360
You would go into your settings here,

801
00:43:04.360 --> 00:43:07.880
into Gumroad, for example, and there's a Facebook pixel ID

802
00:43:07.880 --> 00:43:09.480
that you would just paste there.

803
00:43:09.480 --> 00:43:12.320
And what this does is when people land on your site,

804
00:43:12.320 --> 00:43:13.560
they land here.

805
00:43:13.560 --> 00:43:15.080
They kind of go up and down.

806
00:43:15.080 --> 00:43:16.240
They're like, this is interesting,

807
00:43:16.240 --> 00:43:17.960
but I don't have my credit card with me.

808
00:43:17.960 --> 00:43:20.520
And then they close out of the page.

809
00:43:20.520 --> 00:43:22.640
That actually is called pixel.

810
00:43:22.640 --> 00:43:25.760
They know who clicked on that link,

811
00:43:25.760 --> 00:43:27.520
and they put you on a list, essentially.

812
00:43:27.520 --> 00:43:31.360
So now we know that Holly clicked on this link

813
00:43:31.360 --> 00:43:33.880
and visited this website.

814
00:43:33.880 --> 00:43:38.800
You can then make an audience of that person and retarget them.

815
00:43:38.800 --> 00:43:44.400
If you guys have ever gone to check out a product on a store,

816
00:43:44.400 --> 00:43:48.720
and you look at some clothes or something,

817
00:43:48.720 --> 00:43:50.080
and then you go over to Instagram,

818
00:43:50.080 --> 00:43:55.120
and within seconds, sometimes, you see the ad for that brand,

819
00:43:55.120 --> 00:43:56.520
that's exactly what's happening.

820
00:43:56.520 --> 00:43:58.680
It's pretty much instantaneous.

821
00:43:58.680 --> 00:44:00.800
So the goal is to then try to bring you back.

822
00:44:00.800 --> 00:44:02.320
Because if you go there once, there's

823
00:44:02.320 --> 00:44:05.080
a good chance you're very likely to click a second time.

824
00:44:05.080 --> 00:44:08.160
So that's where retargeting comes into play.

825
00:44:08.160 --> 00:44:11.520
So there's that.

826
00:44:11.520 --> 00:44:13.200
We could go in here.

827
00:44:13.200 --> 00:44:14.880
This is where you can just keep adding.

828
00:44:14.880 --> 00:44:15.800
So I can go in here.

829
00:44:15.800 --> 00:44:19.760
Once I've done all of that, I would duplicate it.

830
00:44:19.760 --> 00:44:23.440
And I'll show you one other variation of an ad here.

831
00:44:23.440 --> 00:44:28.120
And instead of here, let's just go.

832
00:44:28.120 --> 00:44:29.760
Instead of choosing this, you can actually

833
00:44:29.760 --> 00:44:31.200
choose an existing post.

834
00:44:31.200 --> 00:44:33.520
So I'm going to just tie this into last week's training

835
00:44:33.520 --> 00:44:35.240
on social media.

836
00:44:35.240 --> 00:44:37.640
So if I click Use an Existing Post,

837
00:44:37.640 --> 00:44:42.880
I don't have to write any of that stuff necessarily again.

838
00:44:43.760 --> 00:44:45.920
Let's see if this is going to work for me.

839
00:44:45.920 --> 00:44:46.920
Use an Existing Post.

840
00:44:50.040 --> 00:44:51.520
Are you not going to do that?

841
00:44:51.520 --> 00:44:52.040
Let's see.

842
00:44:52.040 --> 00:44:52.720
Oh, Select Post.

843
00:44:52.720 --> 00:44:54.440
Sorry, it's just moved down.

844
00:44:54.440 --> 00:44:57.360
So I can go back and look at every reel that's

845
00:44:57.360 --> 00:44:59.480
gone out on this account.

846
00:45:00.000 --> 00:45:13.600
On Instagram or Facebook and I can see like which ones have got the most likes I can. So I can pick one like this and as they continue and it's going to bring that video in and it's actually not just doing that. It's bringing the entire post in

847
00:45:14.920 --> 00:45:24.440
For you. And so you can leave that it has to have the main text that you put in there, but you can always add a second one where you can bring in that that new copy right

848
00:45:24.440 --> 00:45:32.320
Because maybe when you first posted it. You weren't really planning on promoting it to to get people to click on it and buy something. But here we go. We would

849
00:45:33.480 --> 00:45:48.600
Just take an existing post that you've done earlier this week and you just push it out to people and you can see how I've stacked this. I could just say this is my Instagram real and you would want to label it better than that. But let me

850
00:45:49.720 --> 00:45:50.440
Copy this

851
00:45:51.040 --> 00:45:51.720
Copy this

852
00:45:52.920 --> 00:45:55.920
Is move stuff around real quick. I'm going to delete this. Keep it simple.

853
00:45:57.640 --> 00:45:59.400
Cool. So

854
00:46:00.640 --> 00:46:10.560
At this point, like it's actually ready to go. You can keep stacking as many of these as you want. The more money that you're spending. So if you, you know, you want to have more creative

855
00:46:10.680 --> 00:46:15.880
So just, but a couple three, four or five options would be great. So you don't have to pick

856
00:46:16.600 --> 00:46:26.040
You have to spend a bunch of time like picking every single word and worrying about the design and stuff like just try it like put it up there and see if it sticks and and then you just see what works.

857
00:46:27.560 --> 00:46:38.360
So that would be the last thing you would do is just you just hit this publish button and off it would go so it's not going to go through now and I'm going to make sure I turned it off, but

858
00:46:38.400 --> 00:46:39.400
Let's just go here.

859
00:46:40.760 --> 00:46:41.280
Cool.

860
00:46:43.720 --> 00:47:02.680
And you'll see if I pull up an example that is running like this. You can see all of the ads that are running here. I'm going to sort them by results. So this one right here is is getting the most, you know, it's just like a graphic. This one actually should not be running fun fact, Macy.

861
00:47:02.800 --> 00:47:09.000
Fun fact, Macy. Oh, it's turned off. Sorry, my bad. Macy's on top of everything all the time. I forgot.

862
00:47:10.320 --> 00:47:23.200
And then, so here's one that's getting 28 clicks and this is actually just a testimonial from one of our clients talking about tribe that tends that seems to be working. So if I were to sit here and create more creative

863
00:47:23.200 --> 00:47:35.560
This is where I would just spend a lot more. But you can see I just put a bunch of stuff up there. And if I go to the ad set here, you can see what this looks like. I have, you know, a ton of things in here that we're testing. So

864
00:47:37.160 --> 00:47:38.200
So that's that. Yep.

865
00:47:39.400 --> 00:47:48.880
Cool. I know there's like probably some questions. So let me take a second and just pause. Sorry, I wasn't even looking at the chat to see there's like 11 messages. Sweet.

866
00:47:53.280 --> 00:47:57.920
Cool. Let me pause there. Anything, questions? Am I confused anyone?

867
00:47:59.400 --> 00:48:09.360
I've got a quick one about those graphics, because I've seen them in 100x. I've seen them with you guys. Are they a Canva thing? Or how do you set those graphics up where you have the screens and this is your package?

868
00:48:11.240 --> 00:48:12.800
Oh, you're talking about like the spread?

869
00:48:13.480 --> 00:48:14.000
Yeah.

870
00:48:14.080 --> 00:48:15.560
Yes. Isn't that cool?

871
00:48:16.160 --> 00:48:27.640
Yeah, that's the first time we've done that. And I went to Fiverr and I just found it. And they're called like a product layout or something. Let me find it real quick.

872
00:48:29.360 --> 00:48:34.760
And I'll send the link to the guy who did ours. It was, it was like $15 or $20 for him to do it.

873
00:48:34.800 --> 00:48:35.320
Brilliant.

874
00:48:36.160 --> 00:48:38.480
I'll drop, let me sign in real quick and grab it.

875
00:48:38.920 --> 00:48:43.560
But that's where I, yeah, those things you would, it's very complicated to make it yourself.

876
00:48:44.800 --> 00:48:50.800
Yeah, it just, but it looks amazing. And people can visually see what you're offering them in just one shot.

877
00:48:50.840 --> 00:48:51.160
I know.

878
00:48:51.200 --> 00:48:52.120
That's what I love about it.

879
00:48:52.960 --> 00:48:55.160
Here we go. This dude right here.

880
00:48:57.440 --> 00:49:01.160
So he'll do it for $10. Done.

881
00:49:01.520 --> 00:49:02.320
That's cool.

882
00:49:03.040 --> 00:49:05.200
Yeah, be 20 in New Zealand, but it's worth it.

883
00:49:05.360 --> 00:49:07.000
That's fantastic. Thanks, Bruce.

884
00:49:07.000 --> 00:49:15.280
But yeah. And then, I mean, these things, for little stuff like this, if you guys are stuck, either go learn it or just pay someone to do it.

885
00:49:15.720 --> 00:49:22.120
The thing is like with a global economy of gig economy now, like there's someone that will do these things for like $10.

886
00:49:22.680 --> 00:49:32.000
And not to totally like throw away this entire training, but you could go on here and probably for $50, someone will set up all your ad accounts for you and manage it.

887
00:49:32.000 --> 00:49:37.400
Like do your first campaign. So if you get stuck, like, just get someone to help like that.

888
00:49:37.720 --> 00:49:42.280
That's what I did. I got stuck. I actually started designing one. I was like, this is extremely difficult.

889
00:49:42.280 --> 00:49:47.920
Like, and then I was like, there's got to be a better way. So I'm pretty sure that's what Pedro uses and others.

890
00:49:49.240 --> 00:49:52.760
So, cool. Any other questions?

891
00:50:00.000 --> 00:50:11.400
I was just thinking when you were saying the targeting your audience, you know, on Facebook

892
00:50:11.400 --> 00:50:18.480
because you can't use Christian or church or all that, my whole audience is new believers.

893
00:50:18.480 --> 00:50:25.520
And my other question was, I have a Facebook account personal, but I don't like Facebook.

894
00:50:25.520 --> 00:50:28.840
I don't use it all the time, hardly ever.

895
00:50:28.840 --> 00:50:35.880
And I don't think my Gen Z audience is on Facebook.

896
00:50:35.880 --> 00:50:43.440
So my question is, I know there's new believers of all ages, but do you have to have an ongoing

897
00:50:43.440 --> 00:50:45.240
Facebook business account?

898
00:50:45.240 --> 00:50:50.200
I mean, I have a business account, but I don't use it, haven't used it in years.

899
00:50:50.200 --> 00:50:59.160
Or just a personal account, and then also do other ad companies block Christian mentioning

900
00:50:59.160 --> 00:51:00.160
as well?

901
00:51:00.160 --> 00:51:01.160
That's a good question.

902
00:51:01.160 --> 00:51:08.440
So no, like on X and Twitter, for example, you can target Christians very easily.

903
00:51:08.440 --> 00:51:11.680
So that is a huge benefit.

904
00:51:11.680 --> 00:51:16.000
But if you're trying to get Gen Z, you know, that's you're going to be on Instagram and

905
00:51:16.000 --> 00:51:17.000
TikTok.

906
00:51:17.760 --> 00:51:22.080
You can actually choose that in the settings there to just not show any ads to Facebook.

907
00:51:22.080 --> 00:51:25.640
You can just send them only to Instagram, for example.

908
00:51:25.640 --> 00:51:28.760
The way around, I don't really talk too much about the Christian thing.

909
00:51:28.760 --> 00:51:35.160
So what you can do, though, with this, and just in case you're wondering, like he'd used

910
00:51:35.160 --> 00:51:41.520
my picture as a portfolio item, so I guess that's cool.

911
00:51:41.520 --> 00:51:45.960
But if you go into, let me go back to this.

912
00:51:45.960 --> 00:51:51.880
One of the audiences you would want to create, let's create an ad set.

913
00:51:51.880 --> 00:51:57.620
We call this like advantage, I just literally call it advantage plus.

914
00:51:57.620 --> 00:52:05.360
And when you get down to the targeting, you just say, just leave it blank.

915
00:52:05.360 --> 00:52:10.520
So it will essentially just go through and it'll figure it out for you.

916
00:52:10.520 --> 00:52:11.880
How does it figure it out?

917
00:52:11.880 --> 00:52:13.840
Oh, well, it's not that smart.

918
00:52:13.840 --> 00:52:15.280
It actually uses the copy.

919
00:52:15.280 --> 00:52:20.960
So when we wrote the copy back here and we said, you know, you love God, you've been

920
00:52:20.960 --> 00:52:21.960
in church for years.

921
00:52:21.960 --> 00:52:24.800
But if you're honest, sometimes it feels like, you know, so it's like it's going to take

922
00:52:24.800 --> 00:52:29.160
the wording there and say, I think this is for Christians and then put it on Facebook.

923
00:52:29.160 --> 00:52:34.760
Look, Facebook knows exactly where these people are because they just don't choose to let

924
00:52:34.760 --> 00:52:39.000
you leverage that, which is I can kind of see it from both sides.

925
00:52:39.000 --> 00:52:42.440
But it would be great if they turned it back on.

926
00:52:42.440 --> 00:52:48.440
So it kind of works still, even if you can't mention it, but just putting your copy in

927
00:52:48.440 --> 00:52:49.440
like hers.

928
00:52:49.440 --> 00:52:50.440
Yes.

929
00:52:50.440 --> 00:52:53.600
So they use the advantage of trying to pick it up.

930
00:52:53.600 --> 00:52:59.240
It takes a little longer to like to to scale and get some traction, but it will it'll pick

931
00:52:59.240 --> 00:53:04.680
up and you can take the exact same ads and dump them in this advantage plus and it'll

932
00:53:04.680 --> 00:53:08.960
just go find new people based on the copy that you have.

933
00:53:09.920 --> 00:53:14.840
So then just make sure your copy is very clear and obvious who this is for.

934
00:53:14.840 --> 00:53:20.080
The other thing that will happen by itself is if you have a video of people where you're

935
00:53:20.080 --> 00:53:24.280
saying that same text, that could be a great ad as well, Marcella.

936
00:53:24.280 --> 00:53:30.080
You could take some of the copy that this this thing wrote and and use that if you wanted

937
00:53:30.080 --> 00:53:33.480
to and make that an ad out of that.

938
00:53:33.480 --> 00:53:40.320
Because if you use the same words, you can make a real or video where you just talk about

939
00:53:40.320 --> 00:53:41.320
that.

940
00:53:41.320 --> 00:53:45.640
If if you're very clear and upfront that this is Christian and people make it past, let's

941
00:53:45.640 --> 00:53:49.680
say, 50 percent of the video, it's probably like a good chance that this is the right

942
00:53:49.680 --> 00:53:50.680
person.

943
00:53:50.680 --> 00:53:54.600
So then you can put out content like that and Facebook will see like, oh, when I put

944
00:53:54.600 --> 00:54:00.120
this out, this person watched, you know, a lot more watched 50 percent.

945
00:54:00.120 --> 00:54:03.640
And so it will actually show the same ad to that person again because it sees that

946
00:54:03.640 --> 00:54:06.120
they're engaging, essentially.

947
00:54:06.120 --> 00:54:08.720
So you have to be very clear.

948
00:54:08.720 --> 00:54:16.800
Don't try to be like, you know, covert, like go all in, like on the like make it very obviously

949
00:54:16.800 --> 00:54:20.240
Christian and Facebook will use that to make it.

950
00:54:20.240 --> 00:54:22.240
Holly had a question.

951
00:54:22.800 --> 00:54:29.880
Yeah, so you said about ten dollars a day is good, but then did you say you just.

952
00:54:31.800 --> 00:54:36.640
Let let them charge you ten dollars a day until you manually go in and shut it off,

953
00:54:36.640 --> 00:54:37.640
is that what you said?

954
00:54:38.320 --> 00:54:43.560
Yeah, and you would just it's just one click to turn it off and say, how do you get a good

955
00:54:43.560 --> 00:54:44.560
question?

956
00:54:45.680 --> 00:54:50.240
So when you're once you're running some things, if I went over here, you can see all

957
00:54:50.240 --> 00:54:54.760
these are off right now with a little toggle and it's that one click, just turn it on and

958
00:54:54.760 --> 00:55:00.080
off. And yeah, definitely, you know, set a reminder in your phone, ask.

959
00:55:00.000 --> 00:55:03.840
Siri to remind you, uh, you don't want to just leave it there.

960
00:55:04.280 --> 00:55:08.960
I would encourage, I would encourage every business owner to have one

961
00:55:08.960 --> 00:55:11.960
ad set running always, and never turn it off.

962
00:55:12.520 --> 00:55:14.220
Really when we should be running forever.

963
00:55:14.220 --> 00:55:17.080
I there's really no reason we should ever pull this off.

964
00:55:17.480 --> 00:55:18.580
It's just getting people.

965
00:55:18.600 --> 00:55:21.880
All it does is get people back to our tribe pioneer page,

966
00:55:22.320 --> 00:55:23.880
uh, that are already interested.

967
00:55:23.880 --> 00:55:29.240
So, because, you know, unless you're just like so totally overwhelmed

968
00:55:29.240 --> 00:55:33.620
with work and things you just booked completely solid, and you're like not

969
00:55:33.620 --> 00:55:37.020
one more customer, which I don't think anyone should be in that position.

970
00:55:37.020 --> 00:55:39.980
And if you are, then you should be hiring other people to

971
00:55:39.980 --> 00:55:42.220
like, to scale and to fulfill.

972
00:55:42.540 --> 00:55:46.080
But so just, it's just a good mindset to kind of keep it going.

973
00:55:46.140 --> 00:55:49.080
Now, if you're doing like, if we did the workshop or you're doing a challenge

974
00:55:49.080 --> 00:55:53.480
and you're putting like hundreds or thousands of dollars in a day, um, and

975
00:55:53.480 --> 00:55:56.120
to spend definitely be careful.

976
00:55:56.560 --> 00:55:59.720
Cause if you put in a thousand, tell it to spend a thousand dollars a day,

977
00:56:00.200 --> 00:56:01.880
it will spend a thousand dollars a day.

978
00:56:02.360 --> 00:56:06.680
Um, there's lots of like, and I'll also say like, you want to schedule it.

979
00:56:06.680 --> 00:56:11.760
If it's, I did gloss over this pretty quick, but if you're in, um, trails,

980
00:56:11.760 --> 00:56:14.520
when you're picking a start date, if you're in the evening, like you're

981
00:56:14.520 --> 00:56:17.960
towards the end of the day, um, go ahead and schedule it for like

982
00:56:17.960 --> 00:56:20.240
5am, 6am the next day.

983
00:56:20.760 --> 00:56:21.400
Why is that?

984
00:56:21.400 --> 00:56:26.080
Because if you start your campaign at 10 PM and it's got two hours

985
00:56:26.080 --> 00:56:30.440
left to spend the $10, it's going to blow it as fast as it possibly can.

986
00:56:30.720 --> 00:56:32.040
And it's going to get terrible leads.

987
00:56:32.040 --> 00:56:33.320
So you're just going to waste money.

988
00:56:33.440 --> 00:56:34.640
Um, that way.

989
00:56:34.640 --> 00:56:35.760
So just start it the next day.

990
00:56:35.880 --> 00:56:38.800
That way it has the full day to like slowly spend the money.

991
00:56:39.280 --> 00:56:43.120
Um, so anyway, that would be one more question.

992
00:56:43.120 --> 00:56:47.320
Is there a way to do one ad and have it go to everything?

993
00:56:47.320 --> 00:56:49.160
Facebook, Instagram X.

994
00:56:50.280 --> 00:56:50.640
Yeah.

995
00:56:51.320 --> 00:56:54.040
So this one, the ones I did here actually are going everywhere.

996
00:56:54.840 --> 00:56:55.480
Oh, okay.

997
00:56:55.600 --> 00:57:03.240
So you can see, uh, in this view, did it go in here?

998
00:57:03.680 --> 00:57:04.040
Yes.

999
00:57:04.400 --> 00:57:07.000
You can see it's going to Facebook and it's going to my Instagram.

1000
00:57:07.080 --> 00:57:08.520
They just, they're the same icon.

1001
00:57:08.520 --> 00:57:13.160
So it looks a little bit confusing, but right here, it's going to go to both.

1002
00:57:13.720 --> 00:57:15.440
Um, it's only going to go to those two.

1003
00:57:15.520 --> 00:57:19.000
It's not going to go to Tik TOK or another platform, but Facebook

1004
00:57:19.000 --> 00:57:21.320
and Instagram, it will go to both from there.

1005
00:57:21.760 --> 00:57:22.200
Thank you.

1006
00:57:22.960 --> 00:57:23.440
Sweet.

1007
00:57:24.120 --> 00:57:24.600
Awesome.

1008
00:57:25.120 --> 00:57:25.280
Okay.

1009
00:57:25.280 --> 00:57:26.120
Well, hopefully it's inspiring.

1010
00:57:26.120 --> 00:57:29.600
If you guys have questions, like try to get it, you know, post a picture

1011
00:57:29.720 --> 00:57:31.800
wherever you get stuck on this process.

1012
00:57:32.200 --> 00:57:35.160
I said, I said, we're going to, I wanted to get you guys this, because I know a

1013
00:57:35.160 --> 00:57:39.600
lot of you are trying to run ads like this week, so this will get you started.

1014
00:57:39.600 --> 00:57:43.360
And then I'm going to be adding a bunch of content into the courses.

1015
00:57:43.600 --> 00:57:48.200
So there'll be like a full Facebook ads, a mini course here where you can go

1016
00:57:48.200 --> 00:57:54.200
through and, um, and do that also, uh, Macy added this for you guys, but this

1017
00:57:54.200 --> 00:58:00.320
is something I did maybe a year or so ago, but I launched an entire challenge in a day.

1018
00:58:00.760 --> 00:58:02.200
Um, oh no, they're not loading.

1019
00:58:02.360 --> 00:58:02.640
Okay.

1020
00:58:02.640 --> 00:58:03.280
I'll fix that.

1021
00:58:03.320 --> 00:58:05.400
It's because they're on YouTube, but I'll fix that.

1022
00:58:05.840 --> 00:58:12.240
Um, this is, this is essentially me walking through, um, and we can, they're

1023
00:58:12.240 --> 00:58:16.120
on the, they're public on our, uh, YouTube, I think.

1024
00:58:16.600 --> 00:58:18.480
Um, Oh, they're on.

1025
00:58:19.400 --> 00:58:23.720
Anyway, we'll, we'll post a link to them in the community, but I went through and I

1026
00:58:23.720 --> 00:58:25.600
was setting up everything for kingdom messengers.

1027
00:58:25.600 --> 00:58:28.480
This was like maybe 2023 or so.

1028
00:58:28.920 --> 00:58:32.160
Uh, and I was just doing everything again from scratch and I essentially

1029
00:58:32.160 --> 00:58:35.520
just turned on a live stream and I just did it in three sessions.

1030
00:58:35.560 --> 00:58:37.680
It's about five hours long.

1031
00:58:37.680 --> 00:58:42.080
So I'm saying you have to go watch every minute of it, but I go through like

1032
00:58:42.080 --> 00:58:43.800
exactly how I built the landing page.

1033
00:58:43.800 --> 00:58:45.960
I go through how I built, like set up the ads.

1034
00:58:46.320 --> 00:58:50.280
Um, so if you're interested, this is one thing you could look at in the meantime.

1035
00:58:50.720 --> 00:58:52.360
Um, but we will create like a course here.

1036
00:58:52.360 --> 00:58:56.760
And my goal is to have like a five minute video to set up your pixel, a 10 minute

1037
00:58:56.760 --> 00:59:01.840
video to build your campaign, like a 10 minute video to like how to retarget your

1038
00:59:01.840 --> 00:59:02.400
audience.

1039
00:59:02.760 --> 00:59:04.800
Uh, and so we'll keep adding to it.

1040
00:59:04.800 --> 00:59:08.360
Cause there's going to be a lot of cool things around it, but cool.

1041
00:59:09.360 --> 00:59:09.600
Good.

1042
00:59:09.640 --> 00:59:10.840
It's three o'clock.

1043
00:59:10.920 --> 00:59:11.440
Made it.

1044
00:59:12.160 --> 00:59:12.880
Yes, Cindy.

1045
00:59:13.400 --> 00:59:14.160
You guys need to go.

1046
00:59:14.200 --> 00:59:14.800
You're welcome to go.

1047
00:59:14.800 --> 00:59:17.120
I'll take a couple, I'll hang out for a second and take questions, but

1048
00:59:18.120 --> 00:59:19.000
really quick.

1049
00:59:19.040 --> 00:59:20.520
I have a Canva tip.

1050
00:59:21.000 --> 00:59:25.760
If anybody needs one of those graphics faster than waiting for somebody to do

1051
00:59:25.760 --> 00:59:30.480
it and you have the time, um, Canva has an area called mockups.

1052
00:59:31.280 --> 00:59:35.040
And so you, all you do is go to the mockups.

1053
00:59:35.440 --> 00:59:39.480
It's called an app in Canva, but if you YouTube it, there's lots of

1054
00:59:39.480 --> 00:59:40.920
people that teach you how to do it.

1055
00:59:41.200 --> 00:59:45.240
And they have mockups where they have the computer and the iPad and

1056
00:59:45.240 --> 00:59:46.920
a book and all that together.

1057
00:59:47.360 --> 00:59:51.640
And you literally just drag your art into it and it's done.

1058
00:59:52.200 --> 00:59:52.440
Yeah.

1059
00:59:53.440 --> 00:59:57.560
But like that guy that did yours did like every single kind of

1060
00:59:57.560 --> 00:59:58.680
digital material could think.

1061
01:00:00.000 --> 01:00:01.400
which was really, really cool.

1062
01:00:01.400 --> 01:00:03.040
But I think there's some really close

1063
01:00:03.040 --> 01:00:06.960
to that that are right there in the Canva mockups.

1064
01:00:06.960 --> 01:00:07.760
That's perfect.

1065
01:00:07.760 --> 01:00:09.640
And so I just wanted to let people know that

1066
01:00:09.640 --> 01:00:12.400
if they wanted something a little faster

1067
01:00:12.400 --> 01:00:14.280
and had time to do it yourself.

1068
01:00:14.280 --> 01:00:15.200
Yeah, absolutely.

1069
01:00:15.200 --> 01:00:19.080
At Canva, it's crazy how much cool stuff you can do with Canva.

1070
01:00:19.080 --> 01:00:21.800
Yeah, and YouTubers teach you how to do it.

1071
01:00:21.800 --> 01:00:25.520
Just say, have them do a mockup on Canva

1072
01:00:25.520 --> 01:00:27.520
and there's tons of tutorials.

1073
01:00:27.520 --> 01:00:28.880
Yep, this is great.

1074
01:00:28.880 --> 01:00:29.880
And it's so fast.

1075
01:00:29.920 --> 01:00:32.840
It's literally drag and drop and you're done

1076
01:00:32.840 --> 01:00:34.880
and you download it and you can use it.

1077
01:00:34.880 --> 01:00:36.480
That's awesome.

1078
01:00:36.480 --> 01:00:37.440
Cool.

1079
01:00:37.440 --> 01:00:38.280
Jennifer.

1080
01:00:40.280 --> 01:00:44.760
Okay, so I messed something up while we were on the call.

1081
01:00:44.760 --> 01:00:46.200
So I might need help.

1082
01:00:46.200 --> 01:00:48.320
So I went, I was trying to follow along

1083
01:00:48.320 --> 01:00:50.360
and I tried to create a business account.

1084
01:00:50.360 --> 01:00:51.840
Sorry, my puppy's being loud.

1085
01:00:51.840 --> 01:00:54.280
And it restricted my account

1086
01:00:54.280 --> 01:00:57.040
because I already have a business account.

1087
01:00:57.040 --> 01:00:58.960
So now it says my account is restricted

1088
01:00:58.960 --> 01:01:01.760
for all my social media ads.

1089
01:01:01.760 --> 01:01:03.960
Okay, if you wanna share your screen, we can see.

1090
01:01:03.960 --> 01:01:05.560
I can take a look at it.

1091
01:01:05.560 --> 01:01:07.040
I messed up, Bruce.

1092
01:01:08.520 --> 01:01:09.920
I was so excited.

1093
01:01:13.200 --> 01:01:15.480
Also, there's a good chance

1094
01:01:15.480 --> 01:01:16.800
at some point you're gonna somewhat,

1095
01:01:16.800 --> 01:01:20.120
you guys are gonna get blocked on Facebook

1096
01:01:20.120 --> 01:01:21.680
for various reasons, but don't freak out.

1097
01:01:21.680 --> 01:01:23.640
Okay, it's okay here.

1098
01:01:23.640 --> 01:01:25.360
It just wants you to verify.

1099
01:01:25.360 --> 01:01:28.840
So I tried to do that and I submitted my ID

1100
01:01:29.720 --> 01:01:30.560
but the button wouldn't work.

1101
01:01:30.560 --> 01:01:32.800
I kept pushing it and now it's blocked.

1102
01:01:32.800 --> 01:01:34.560
Okay, cool.

1103
01:01:36.600 --> 01:01:38.120
So-

1104
01:01:38.120 --> 01:01:40.760
Maybe in like a day or two, it'll come back.

1105
01:01:40.760 --> 01:01:43.360
I would, yeah, you could even just refresh this page

1106
01:01:43.360 --> 01:01:45.840
or yeah, maybe go back and come back to it.

1107
01:01:45.840 --> 01:01:47.880
It should let you do that.

1108
01:01:47.880 --> 01:01:50.240
It is instant once it does work.

1109
01:01:50.240 --> 01:01:53.760
So you, once you,

1110
01:01:56.120 --> 01:01:58.520
I think you can still go and build out your campaign though

1111
01:01:59.200 --> 01:02:00.520
while you're waiting for this.

1112
01:02:00.520 --> 01:02:02.840
So you could kind of get all the work done.

1113
01:02:02.840 --> 01:02:05.480
It is, it's not a person that goes through interviews.

1114
01:02:05.480 --> 01:02:07.480
Like once they see that you're a real person

1115
01:02:07.480 --> 01:02:09.480
it'll just unlock and it'll be, you know,

1116
01:02:09.480 --> 01:02:11.080
ready in a short amount of time.

1117
01:02:11.080 --> 01:02:12.440
I guess cause my email address,

1118
01:02:12.440 --> 01:02:14.480
cause I have multiple like accounts.

1119
01:02:14.480 --> 01:02:15.640
And so I was trying to set one up

1120
01:02:15.640 --> 01:02:17.960
but I already had business profiles.

1121
01:02:17.960 --> 01:02:20.560
Okay, so yeah, and you should be able to go to,

1122
01:02:20.560 --> 01:02:22.720
or if you go to any of them, are they-

1123
01:02:22.720 --> 01:02:24.520
They're all locked right now for some reason.

1124
01:02:24.520 --> 01:02:27.400
Okay, if you click on, just try the prosper always one

1125
01:02:27.400 --> 01:02:30.400
just to see if it shows a different restriction.

1126
01:02:30.400 --> 01:02:31.400
Let's let that load.

1127
01:02:35.280 --> 01:02:36.120
This-

1128
01:02:36.120 --> 01:02:37.760
It says there's no restrictions.

1129
01:02:37.760 --> 01:02:41.400
Okay, and if you go to the like business home there,

1130
01:02:42.440 --> 01:02:43.280
there, yep.

1131
01:02:45.560 --> 01:02:47.760
And let's look at the ads manager.

1132
01:02:52.640 --> 01:02:53.480
Let's see.

1133
01:02:54.720 --> 01:02:55.840
So you should, okay, yeah,

1134
01:02:55.920 --> 01:02:58.920
you should be able to go through and create this.

1135
01:03:00.240 --> 01:03:01.880
I see.

1136
01:03:01.880 --> 01:03:03.680
So it's blocked me from creating

1137
01:03:03.680 --> 01:03:04.520
on any of my platforms right now.

1138
01:03:04.520 --> 01:03:05.720
So just hit see details,

1139
01:03:05.720 --> 01:03:07.440
see if it takes you back to the, maybe a second.

1140
01:03:07.440 --> 01:03:08.800
It goes back to the one.

1141
01:03:08.800 --> 01:03:13.800
Okay, just like you said, you mean, yeah.

1142
01:03:15.160 --> 01:03:17.880
So if this doesn't come back in the next couple of days,

1143
01:03:17.880 --> 01:03:20.080
like is there a way to create a new account?

1144
01:03:21.000 --> 01:03:25.320
You could, I think if we go to the,

1145
01:03:25.320 --> 01:03:26.880
like back to the ads manager,

1146
01:03:26.880 --> 01:03:28.960
I think it may be on this tab up there.

1147
01:03:31.200 --> 01:03:32.280
Just, okay, it is.

1148
01:03:32.280 --> 01:03:33.120
I just wanted to check.

1149
01:03:33.120 --> 01:03:34.600
It was at prosper always there.

1150
01:03:35.920 --> 01:03:37.360
Sometimes when you jump between these pages,

1151
01:03:37.360 --> 01:03:39.640
it like decides that you're going to different accounts,

1152
01:03:39.640 --> 01:03:41.720
but, and I, yeah.

1153
01:03:41.720 --> 01:03:46.160
So it's probably blocked your Facebook user right now.

1154
01:03:46.880 --> 01:03:50.200
So yeah, try it.

1155
01:03:50.200 --> 01:03:51.800
The other thing you could do is try it from,

1156
01:03:51.800 --> 01:03:52.840
probably if you're in Chrome,

1157
01:03:52.840 --> 01:03:54.960
you could try it in Internet Explorer

1158
01:03:54.960 --> 01:03:58.120
or a different browser just to see if it looks,

1159
01:03:58.120 --> 01:04:01.240
Facebook is notorious for little quirky things like this.

1160
01:04:01.240 --> 01:04:04.640
So yeah, something like the button not being clickable,

1161
01:04:04.640 --> 01:04:07.400
like, yes, it should be working.

1162
01:04:07.400 --> 01:04:09.440
Just know that once you do see it working,

1163
01:04:09.440 --> 01:04:12.280
it should be pretty quick to get it back.

1164
01:04:12.280 --> 01:04:13.120
Okay.

1165
01:04:13.120 --> 01:04:13.960
It's not.

1166
01:04:13.960 --> 01:04:16.280
So you don't like upload your driver's license

1167
01:04:16.280 --> 01:04:18.280
and then explain what happened and.

1168
01:04:19.480 --> 01:04:22.600
And it may be that it, maybe it did submit

1169
01:04:22.600 --> 01:04:25.000
and it just didn't say a confirmation or something.

1170
01:04:25.000 --> 01:04:26.760
So that's why it's grayed out.

1171
01:04:26.760 --> 01:04:31.760
So, but if you, if you want to, you can,

1172
01:04:33.720 --> 01:04:35.960
I'm trying to think of some workarounds, but.

1173
01:04:40.480 --> 01:04:43.200
I can give it, like, I'll probably just give it till,

1174
01:04:44.360 --> 01:04:47.360
you can also invite me to it as a second person.

1175
01:04:47.360 --> 01:04:48.560
Okay.

1176
01:04:48.560 --> 01:04:49.400
Because I was going to do the.

1177
01:04:49.400 --> 01:04:51.000
And the admin.

1178
01:04:51.000 --> 01:04:53.080
Yeah, if you can find the people tab

1179
01:04:53.080 --> 01:04:55.200
and just invite my email address,

1180
01:04:55.200 --> 01:04:57.280
there's a chance that because mine's not restricted,

1181
01:04:57.280 --> 01:04:59.680
I can go in and like set up a couple of things.

1182
01:04:59.680 --> 01:05:00.520
Okay.

1183
01:05:00.000 --> 01:05:02.000
When I do the course

1184
01:05:05.040 --> 01:05:06.800
But

1185
01:05:06.800 --> 01:05:08.800
Yeah, there's people

1186
01:05:08.840 --> 01:05:10.560
you know, I

1187
01:05:10.560 --> 01:05:16.760
Pedro's one of our clients like they spent they spent over a million dollars on the wisdom challenge ads. It's insane

1188
01:05:17.840 --> 01:05:19.840
so

1189
01:05:19.960 --> 01:05:22.340
But they've had stuff where they're just you know

1190
01:05:22.340 --> 01:05:27.160
Facebook will flag something and if you're spending at that type of volume like you know

1191
01:05:27.160 --> 01:05:29.600
And you get out of sync it can to cause all kinds of chaos

1192
01:05:30.680 --> 01:05:31.840
so

1193
01:05:31.840 --> 01:05:33.200
you

1194
01:05:33.200 --> 01:05:37.000
But Facebook you are kind of on their time when you're on their platform. So

1195
01:05:37.800 --> 01:05:43.320
And I share a quick win. Mm-hmm. Yep. So this weekend I used the

1196
01:05:43.880 --> 01:05:51.440
The AI feature to I put in like act as my social media, you know content creator and I'm going to create

1197
01:05:51.440 --> 01:05:57.840
you know 20 videos 20 reels to you know, talk about like this target and

1198
01:05:58.800 --> 01:06:04.360
You know advertising my workshop, right? So it gave me a list of 20 different ones

1199
01:06:04.360 --> 01:06:07.720
I just went and set my camera up recorded them all like back-to-back

1200
01:06:08.240 --> 01:06:14.640
then I create an Excel spreadsheet tracker with all my videos put the content in there by video and then

1201
01:06:14.800 --> 01:06:20.360
Hold each one in the chat GPS individually to create my posts. So like in Excel

1202
01:06:20.360 --> 01:06:22.360
I have like 20

1203
01:06:22.360 --> 01:06:27.880
Real contents like all ready to go with all the hashtags everything and I did it in just like a couple hours

1204
01:06:27.880 --> 01:06:33.640
Which to me that was and then I even put like what I'm wearing and you know

1205
01:06:33.640 --> 01:06:39.200
Do they have any transitions and what audio I did just so that I can reuse them and like track on the future

1206
01:06:39.640 --> 01:06:44.160
Given my CFO nerdy brain like needed to figure out how to handle this because it was overwhelming

1207
01:06:44.160 --> 01:06:50.120
But just the win of getting that many like just back-to-back was awesome. That's awesome

1208
01:06:50.200 --> 01:06:54.680
Yeah, and I know there's a cool view in Vista social that will once if you posted them

1209
01:06:54.680 --> 01:06:56.680
It will put it into a table like that

1210
01:06:56.800 --> 01:07:02.280
That will have all the likes all the views all the engagement like in columns so you could pair that up

1211
01:07:02.280 --> 01:07:04.720
But that's awesome. Yeah getting 20 done

1212
01:07:05.640 --> 01:07:09.080
That's that's the way to do it. Just knock him out as fast as you can

1213
01:07:09.520 --> 01:07:11.280
Yeah, and then I had another question

1214
01:07:11.280 --> 01:07:12.960
I don't know if you want to talk offline about this

1215
01:07:12.960 --> 01:07:18.680
But I've had some people like different clients of mine who are interested in the at like the tribe social app

1216
01:07:18.720 --> 01:07:21.360
Or like in my recommendation. I've been talking about it

1217
01:07:21.440 --> 01:07:27.480
So do we have like if they don't want to join this particular like group because they just you know

1218
01:07:27.480 --> 01:07:30.880
Want to do something else like can we be affiliates to then sell this?

1219
01:07:30.880 --> 01:07:34.360
You know to our client list because I probably like four people who are like

1220
01:07:34.860 --> 01:07:38.960
Hey, this is like I want to use this platform versus this platform. I'm like, hey, wait a minute

1221
01:07:38.960 --> 01:07:40.640
You should use this instead

1222
01:07:40.640 --> 01:07:46.320
Yeah, I'm trying to get people to use the program, but they don't want to necessarily join the like the pioneers group

1223
01:07:46.320 --> 01:07:48.720
So, how does that work? Right? Yeah, we don't have

1224
01:07:49.360 --> 01:07:54.320
It's been come up a few times. There's been people asking like well, I just want I just want the software

1225
01:07:54.400 --> 01:07:58.000
We will do that at some point. Okay this year soon

1226
01:07:58.680 --> 01:08:00.760
But yeah, that's there's a few people that have offered

1227
01:08:00.760 --> 01:08:01.040
But yeah

1228
01:08:01.040 --> 01:08:04.760
If you ever want like just you can just refer us like on an email or something

1229
01:08:05.120 --> 01:08:09.920
While there's not like an official referral link will will hook you up with something. Okay for sure

1230
01:08:11.560 --> 01:08:13.560
That's great awesome

1231
01:08:13.640 --> 01:08:14.840
cool

1232
01:08:14.840 --> 01:08:21.640
Anything else you guys good good. Sweet. We'll reach out to me if you guys any questions in the community as you're setting these things up

1233
01:08:21.640 --> 01:08:23.640
I'll post in the community when I

1234
01:08:24.200 --> 01:08:27.800
Post new content into the for the course here. So awesome

1235
01:08:28.439 --> 01:08:30.600
We'll see you guys next week. Thanks. Appreciate it