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It's a great way to get the most out of your day.

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I hope you have a great day.

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Thank you.

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Bye-bye.

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Bye-bye.

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Bye-bye.

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Bye.

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Bye.

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Bye.

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Bye.

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Bye.

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Bye.

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Bye.

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Bye.

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Bye.

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Bye.

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Thank you.

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Hi, everyone!

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We have a couple more people that will be joining us.

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Hi, Margo.

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Good to see you all.

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Hi, Tiffany.

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Thank you for hopping on.

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I woke up this morning with, I don't know, I think it's a stomach bug.

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I'm like, Tiffany, I need you here.

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Thank you for joining me.

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Okay.

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So, welcome.

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Welcome, everyone.

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I'm excited for this next three days with you guys.

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Like, let me share my screen.

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I don't want to keep going and going.

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We have two hours with each other.

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Like two hours today, two hours tomorrow, two hours on Friday.

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And I want you to come in with your laptop.

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If you have a laptop, bring your laptop.

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If you have a computer in front of you, bring your computer.

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Because I want you to be doing the things with me.

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Right?

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At this time of the workshop, if you are launching, I want you to have it ready.

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I want you to have it listed and ready to go.

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So, if you can drop in the chat, where are you in the process?

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Are you launching?

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Where are you in the process?

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Just drop it in the chat for me.

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Okay.

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So close to launching.

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Need to relaunch.

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Okay, I see a couple relaunched.

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Launching.

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Inventory should be on Amazon.

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Launching.

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Okay.

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We have the right crew in the room.

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So, we are going to do a lot of work.

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Be ready for that.

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We'll take breaks.

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We'll take breaks.

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I'll give you guys breaks.

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But two hours is a stretch.

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So, I want you to also communicate with me.

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If you want me to stop, just say, hey, stop.

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I didn't get that.

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Right?

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That is why we are here.

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It's a closed group.

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Almost everyone is launching.

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So, stop me if you need to.

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Let me share my screen real quick.

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Can you guys see my screen?

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Okay.

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And I didn't want to do presentation mode.

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I want to be able to move through the tabs.

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So, please forgive me for that.

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This will be the FBA launch, relaunch workshop.

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So, if you're here, you're in the right room.

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Right?

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A little bit about myself.

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My name is Abby Mensah.

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And I am the coaching team manager.

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So, I've been here.

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And I see some people joining us.

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I've been here since February of 2020.

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My expertise is everything data related.

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Like PPC, launching, product research.

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Anything that is related to data gives me shiny eyes.

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Just give me the data to look at it.

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Right?

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So, most of you might not see me often.

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Because I'm at the back end cheering my team on.

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My team does an awesome job.

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Tiffany, Lainey, Tammy, they do an awesome job.

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I think our workshops are designed to be an upgrade for students.

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Right?

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So, if a student is in a specific place, we want to bring more value to it.

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them, so they do the things. I know I'm a mom of three, so sometimes we put it on the schedule to

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do it, but we don't. But if we are in a room where everyone is doing it, it will keep the momentum

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going. So that is the reason for these workshops. You also get the opportunity to work with me at

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the end of the workshop through a strategy packet, that is if it's a good fit for both of us, right.

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But I'm excited for these three days. I'm excited to dive in with you guys. So let's share

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a little bit about every launch, and I know most of you are in that phase. So think about it as

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when you go to the training app, we are taking phase three and we are putting it in a workshop.

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We're just going to leave just a few part of phase three out, but we are putting the whole

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of phase three in a workshop. So actually you should leave here being able to write your own

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lesson and be so ready to go, right. There are three main components of LBA launch. The first

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one is keyword research, and that is where I've always seen students not do well there. Most

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students are so focused on their images and PPC, they forget about the initial keyword research.

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So in our community, we used to have the done for you as you, right. And students will get on

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coaching calls with me or 30-minute sessions with me, and I will tell them, did you do the research

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yourself? And most students go, no, I did not. They are trusting our team to give them everything,

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but you know your product better. You did the research from the initial stages, right. You did

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the innovation and all that. So the best thing, do the research yourself. I can never say that enough

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because you might have the right images, everything, but if you're not on the right

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keywords, you're not even visible. So you won't rank and you keep pushing for PPC.

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Take time and do the research yourself, right. Today we're going to go through some tools to use

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to do your research. The other component is creating a lesson and images, right. So if you're

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on the right keywords and you're showing up on Amazon, right, now the first thing when a customer

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comes on that keyword is, okay, they are on the right keyword. They are on the first page. The

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first thing is the main image. Are you relevant? Is your main image relevant to the keywords you're

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using, right? Otherwise you see a lot of clicks and it will not come back. So your main image is

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very, very important. You have to make sure you are like, you're zooming in, you're using the right

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dimension, always optimize for mobile. 80% of sales happen on mobile, but most of us only optimize

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for desktop, right. So you want to make sure you are optimizing for mobile. So not just being visible,

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but you are getting the clicks and it's converting as well. Now where I see students rather put all

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their focus is on PPC. So if you don't get the first two right, then you'll be spending a lot of

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money. Then you'll be spending tons of money. But if you want to be successful, the first thing is

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keyword research. Then your images. It helps with not overspending with PPC, which I can't stress

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enough, right. Most people overspend on PPC and it's also because most people are not tracking

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their PPC. When you're not tracking, you can't manage, right. So from the start, have a tracking

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system. So you're tracking, how much do I need? And I will give you that for day four. I'm still

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working on it. I saw Christine, I saw your message on that. So how much do I need? How much of the

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budget do I need to sell through? Let's say a thousand units, right. You have to set it from

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the start. Otherwise you get to the middle of your selling and you realize that you don't have enough

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money for it. So start from the beginning. Okay. I have 10,000 to sell through a thousand units.

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Out of that 10,000, I can use that 10,000 to sell only 600, which means I need 400 organic sales

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to sell through, right. So you plan ahead, right. So you're not taken by surprise and you, it also

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allows your brain to find, to be creative and find out how do we get these organic sales.

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so that I don't overspend on PPC, right?

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So these are the three main things for launching on Amazon.

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So for our three days,

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we are going to use today for keyword research, right?

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How do we do proper research?

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What tools we need for proper research?

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Day two, we will create a lesson.

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We will actually create a lesson.

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We'll have activity where you guys will go

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to a breakout room and create a lesson.

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Day three, we'll set up PPC campaigns.

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I will give you a budget tracker I use myself.

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It gives me an idea of how many organic sales

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do I need to bring in so I don't overspend on PPC, right?

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Of course, when you're using the budget,

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I want you to use it as, this is projection,

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but the market can be different, right?

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Sometimes I estimate I need to get 400 organic sales

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for me to use the amount.

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And sometimes I notice, okay, I can't get it.

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So I can only get 200.

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It means I have to spend more on PPC,

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but I have an idea because I'm tracking it, right?

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So I want you to get the idea of,

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I want to track this from the start so I don't overspend.

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Okay, so let's start with any questions before I go on.

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Any questions?

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And drop it in the chat if this is helping you.

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Are you understanding this?

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Okay, so let's start with the questions.

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We'll really love to get some feedback, okay?

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Awesome, awesome, okay.

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So we are going to start with our keyword research, right?

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The first place you start is Amazon.

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Don't start with Helium 10.

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When it comes to doing research.

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When I started in 2020,

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Amazon did not have some of these tools.

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So our first go-to place was Helium 10

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or Google search, right?

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So I use Helium 10, I use Google search

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to actually, what's the right word?

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To compliment what I'm getting on Amazon.

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Sometimes there are overlaps,

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but I would rather start with Amazon.

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So I'm going to sell on this platform

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that is bringing like millions of customers

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and they are telling me,

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these are what our customers are using

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to find the products you're bringing, right?

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So I will always start on Amazon to start getting data.

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So can you drop that in the chat?

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I will always start from Amazon.

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Please always start from Amazon.

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So a couple of places to do your research.

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I love that Carissa, thank you.

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I will always start on Amazon.

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The best place to start, best place to start.

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We are leveraging their customers.

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So we have to listen to them when they are saying,

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okay, this is what your customers are looking for, right?

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So these are places to find a search terms

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that your customer is typing in Amazon to find products.

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The first place would be Products Opportunity Explorer.

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Margot, I'm going to pause, go ahead.

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Thank you.

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Before we got into the keyword search,

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I had a question before we searched it.

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What is your feeling about children's toys

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and children's, like, are they too hard

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to get the safety things approved?

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Should I steer away from that?

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I would.

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Okay.

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I used to sell children.

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I actually have a children's brand.

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I used to sell a product that you put on the child, right?

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It's not even the safety side.

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Liability insurance really goes high

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and it doesn't make it worth it.

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Okay, thank you.

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So on Amazon, these are the places you can look for,

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you can search for keywords.

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Product Opportunity Explorer,

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Brand Analytics, Top Search Terms,

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and Amazon Suggested Keywords, right?

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So these three are for when you are learning.

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If you are relaunching, go back to your PPC search terms.

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And I know a couple of us are relaunching.

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Go back to your PPC search terms,

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go back to your brand analytics data.

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Those are set terms that Amazon is telling you

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your customers are finding you with.

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Right, so those should be really important

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and relevant to your keyword.

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So if you're relaunching, search.

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Actually, yesterday I had a student on a 60-minute session

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and this, I've had her for some time.

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This student is making about 15,000 a month on a product.

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And I just noticed that her margins are actually going lower

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when we track it, right?

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So it's going on.

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So I asked her, she's like, I've not been managing this.

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Like, I haven't had the time.

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And I'm like, no, no, no, no, let's schedule it in.

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Otherwise you will lose all the profit.

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And the goal is to make profit here, right?

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So we scheduled that in.

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And what I do is I schedule this in on weekends,

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Saturday morning when my kids are not out.

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I print everything out.

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I sit and I look at these numbers.

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00:16:18.620 --> 00:16:19.900
What is converting?

251
00:16:19.900 --> 00:16:21.480
What is not converting?

252
00:16:21.480 --> 00:16:23.580
I will ask you to schedule it in.

253
00:16:23.580 --> 00:16:25.200
Otherwise you'll never get it done.

254
00:16:25.200 --> 00:16:27.660
So schedule it in so you join it.

255
00:16:30.360 --> 00:16:33.360
So we're gonna look at Product Opportunity Explorer

256
00:16:33.360 --> 00:16:34.860
and we'll come back to this.

257
00:16:36.240 --> 00:16:39.880
So if you have your computer, please open it with me

258
00:16:39.880 --> 00:16:41.360
because we're going to break rooms

259
00:16:41.360 --> 00:16:43.800
and I will want you to do this by yourselves

260
00:16:43.800 --> 00:16:45.200
in the break rooms.

261
00:16:49.320 --> 00:16:53.220
So on your Amazon dashboard, you go to the menu.

262
00:16:56.040 --> 00:16:57.680
And you go to growth.

263
00:16:59.160 --> 00:17:02.320
So under growth, you go to Product Opportunity Explorer.

264
00:17:06.079 --> 00:17:08.760
I'm sorry, we can't see your screen.

265
00:17:08.760 --> 00:17:10.300
Where would I find growth?

266
00:17:12.480 --> 00:17:14.240
Can you all see my screen?

267
00:17:14.240 --> 00:17:16.000
Yes, I can see your screen.

268
00:17:16.000 --> 00:17:16.920
Okay.

269
00:17:16.920 --> 00:17:21.920
Is it at Seller Central or regular Amazon?

270
00:17:22.079 --> 00:17:23.040
Seller Central.

271
00:17:23.040 --> 00:17:25.000
Oh, sorry, I gotta sign on to that.

272
00:17:25.000 --> 00:17:25.839
Okay.

273
00:17:29.680 --> 00:17:31.320
Kristen, we'll wait for you.

274
00:17:31.320 --> 00:17:36.080
I want everyone to follow up, so take your time.

275
00:17:36.080 --> 00:17:38.920
Growth and then Product Opportunity Explorer.

276
00:17:38.920 --> 00:17:39.760
Yes.

277
00:18:24.040 --> 00:18:25.280
Kristen, are you in?

278
00:18:25.280 --> 00:18:26.320
Let me know when you're ready.

279
00:18:26.320 --> 00:18:27.640
I'm not gonna be able to get in.

280
00:18:27.640 --> 00:18:28.800
It locked me out.

281
00:18:28.800 --> 00:18:31.680
It's asking me for my financial information, so.

282
00:18:33.440 --> 00:18:34.760
I'm so sorry.

283
00:18:34.760 --> 00:18:38.400
So what I'm gonna do is, this is recorded.

284
00:18:38.400 --> 00:18:43.400
It's also added to your training portal for each of you.

285
00:18:43.600 --> 00:18:46.240
So you should be able to watch the replay again.

286
00:18:47.120 --> 00:18:47.960
All right, because I can-

287
00:18:47.960 --> 00:18:48.800
Abby, do you have a question?

288
00:18:48.800 --> 00:18:49.640
Yes, I do.

289
00:18:49.680 --> 00:18:51.840
I'm not able to watch the replay again.

290
00:18:51.840 --> 00:18:52.680
All right, because I can-

291
00:18:52.680 --> 00:18:54.880
Abby, do you want me to hop into a breakout room with her

292
00:18:54.880 --> 00:18:57.240
and see if we can get it troubleshooted?

293
00:18:58.520 --> 00:19:00.880
Kristen, what is it asking for?

294
00:19:00.880 --> 00:19:04.440
It's asking for my financial institution,

295
00:19:04.440 --> 00:19:05.960
routing number, the whole nine yards.

296
00:19:05.960 --> 00:19:08.080
So I'm gonna have to set everything up.

297
00:19:08.080 --> 00:19:09.000
Okay.

298
00:19:09.000 --> 00:19:10.720
We don't want to go with Technion.

299
00:19:10.720 --> 00:19:13.400
It would be great to stay here and learn as well.

300
00:19:14.840 --> 00:19:16.280
Whatever you recommend,

301
00:19:16.280 --> 00:19:17.800
because I can't see your screen.

302
00:19:17.800 --> 00:19:18.960
I can only see you.

303
00:19:19.960 --> 00:19:22.400
Oh, that is strange.

304
00:19:22.400 --> 00:19:23.880
And Christine, if it,

305
00:19:23.880 --> 00:19:27.480
sometimes at the top of the Zoom screen,

306
00:19:27.480 --> 00:19:29.080
there's like multiple tabs.

307
00:19:29.080 --> 00:19:33.400
So there's the meeting tab and then coaching team screen.

308
00:19:33.400 --> 00:19:35.240
You might be just on the wrong tab.

309
00:19:35.240 --> 00:19:36.080
Do you see?

310
00:19:36.080 --> 00:19:37.200
Okay.

311
00:19:37.200 --> 00:19:38.400
Yep, now I can see you.

312
00:19:38.400 --> 00:19:41.080
Okay, I'll follow along here and take some notes.

313
00:19:41.080 --> 00:19:41.920
Okay.

314
00:19:41.920 --> 00:19:42.760
Okay.

315
00:19:42.760 --> 00:19:43.600
Thank you.

316
00:19:43.600 --> 00:19:44.440
Sorry, guys.

317
00:19:44.440 --> 00:19:45.280
No worries.

318
00:19:45.280 --> 00:19:46.120
No worries.

319
00:19:46.160 --> 00:19:49.640
So before you go to Product Opportunity Explorer,

320
00:19:49.640 --> 00:19:54.320
you have to make sure you have your TSCRK with you, right?

321
00:19:54.320 --> 00:19:57.680
So top, sec, closest related keyword.

322
00:19:57.680 --> 00:19:59.960
Before launch, make.

323
00:20:00.000 --> 00:20:04.720
sure that is still your top set process really taking.

324
00:20:04.720 --> 00:20:10.880
That is really important because keyword set volumes changes.

325
00:20:10.880 --> 00:20:14.280
I've had students who have done for you keywords,

326
00:20:14.280 --> 00:20:16.760
and by the time they launch, the keyword no longer

327
00:20:16.760 --> 00:20:19.800
has the volume they had.

328
00:20:19.800 --> 00:20:24.000
So always make sure you have the right keyword.

329
00:20:24.000 --> 00:20:26.760
So anyone wants to throw a keyword at me,

330
00:20:26.760 --> 00:20:28.520
so we can use that for research?

331
00:20:33.960 --> 00:20:36.000
OK, Carissa, great question.

332
00:20:36.000 --> 00:20:40.120
So if that has changed, how significantly has it changed?

333
00:20:40.120 --> 00:20:43.120
Or has it changed to a different keyword?

334
00:20:48.080 --> 00:20:52.400
So I think it changed to a different keyword entirely.

335
00:20:52.400 --> 00:20:57.760
My TSCRK used to be rave fan, and now I'm

336
00:20:57.760 --> 00:21:03.240
pretty sure it is fans for country line dancing.

337
00:21:03.240 --> 00:21:09.080
The TSCRK volume for it, the search volume

338
00:21:09.080 --> 00:21:14.120
for fans for country line dancing was like 15,000,

339
00:21:14.120 --> 00:21:18.880
and rave fan has dropped to like 4,000.

340
00:21:18.880 --> 00:21:26.040
OK, are there other keywords other than the 4,000 keyword?

341
00:21:26.040 --> 00:21:29.480
Are there other keywords?

342
00:21:29.480 --> 00:21:33.160
There are other keywords that include the fan

343
00:21:33.160 --> 00:21:39.200
that my product, well, products like my product

344
00:21:39.200 --> 00:21:45.360
are showing up on, but there's like three or four of them.

345
00:21:45.400 --> 00:21:49.160
OK, so you have one that is 4,000.

346
00:21:49.160 --> 00:21:52.720
So find all the ones that are not less,

347
00:21:52.720 --> 00:21:56.760
like that are more than 500 seconds, right?

348
00:21:56.760 --> 00:22:00.520
At least find about 10 of them, right?

349
00:22:00.520 --> 00:22:05.200
And bring it on day four, I mean day three.

350
00:22:05.200 --> 00:22:09.200
We'll set up, like we'll make sure those are in your list.

351
00:22:09.200 --> 00:22:14.160
It has to be relevant to your main image, right?

352
00:22:14.160 --> 00:22:19.720
So go find keywords that has more than 500 searches,

353
00:22:19.720 --> 00:22:21.920
10 of them, and bring them.

354
00:22:21.920 --> 00:22:23.440
We'll make sure they are in your list,

355
00:22:23.440 --> 00:22:25.480
and you are indexed for them.

356
00:22:25.480 --> 00:22:29.560
You will find 10, then we'll set up the keyword.

357
00:22:29.560 --> 00:22:30.960
OK, thank you.

358
00:22:35.640 --> 00:22:38.920
Helen, go ahead.

359
00:22:38.960 --> 00:22:44.840
So my tier hierarchy is window plant shelves, plural.

360
00:22:44.840 --> 00:22:47.400
And when you search that, it encompasses

361
00:22:47.400 --> 00:22:48.920
so many different styles.

362
00:22:48.920 --> 00:22:51.680
Like some hang from the top of the frame,

363
00:22:51.680 --> 00:22:53.520
some are suction cup, which is what

364
00:22:53.520 --> 00:22:57.280
I designed as a suction cup shelf for the window.

365
00:22:57.280 --> 00:23:01.120
But some of those listings are more than one shelf.

366
00:23:01.120 --> 00:23:05.000
So shelves, the plural form, mine is only one shelf.

367
00:23:05.000 --> 00:23:07.280
And my question was when they announced

368
00:23:07.280 --> 00:23:10.040
that the title rules were changing,

369
00:23:10.040 --> 00:23:12.520
I thought I remembered in the video

370
00:23:12.520 --> 00:23:15.520
that like the singular and the plural,

371
00:23:15.520 --> 00:23:17.640
you could only use the word twice,

372
00:23:17.640 --> 00:23:21.920
and that the singular and the plural would read the same.

373
00:23:21.920 --> 00:23:26.800
So my question is window plant shelves has like over 8,000,

374
00:23:26.800 --> 00:23:31.400
window plant shelf only has like 2,000.

375
00:23:31.400 --> 00:23:33.600
I only have one shelf, so I don't know,

376
00:23:33.600 --> 00:23:36.480
do I still need to use the plural of it

377
00:23:36.480 --> 00:23:37.920
if I use the singular?

378
00:23:37.920 --> 00:23:43.320
Is it going to still bring mine up on the plural searches?

379
00:23:43.320 --> 00:23:44.320
I'm not sure.

380
00:23:44.320 --> 00:23:45.760
Am I just overthinking that?

381
00:23:45.760 --> 00:23:47.680
Does it matter?

382
00:23:47.680 --> 00:23:50.520
It does, and I will use a plural.

383
00:23:50.520 --> 00:23:52.000
That has more volume.

384
00:23:52.000 --> 00:23:54.440
I will use the plural, and I will also

385
00:23:54.440 --> 00:23:56.600
make sure I'm indexed for the plural,

386
00:23:56.600 --> 00:23:59.600
and I'm ranking for the plural.

387
00:23:59.600 --> 00:24:02.080
As long as you're ranking for the plural,

388
00:24:02.080 --> 00:24:03.960
you should look at your search term.

389
00:24:03.960 --> 00:24:08.400
You will notice that you are also ranking for the singular,

390
00:24:08.400 --> 00:24:11.080
because that has a less search volume.

391
00:24:11.080 --> 00:24:14.360
So I will always go for the one with the most volume.

392
00:24:14.360 --> 00:24:17.120
That has more volume.

393
00:24:17.120 --> 00:24:20.200
OK, and it's OK, even though mine is only one shelf,

394
00:24:20.200 --> 00:24:21.960
to go ahead and put the shelves in there.

395
00:24:21.960 --> 00:24:23.680
Yes, yes.

396
00:24:23.680 --> 00:24:27.360
As long as the plural one has some single ones on it,

397
00:24:27.360 --> 00:24:28.800
as you mentioned.

398
00:24:28.800 --> 00:24:29.760
Yes, it does.

399
00:24:29.760 --> 00:24:32.040
Yes, then I'll do that.

400
00:24:32.040 --> 00:24:32.560
Thank you.

401
00:24:35.160 --> 00:24:38.280
OK, Kristen, you gave me a word.

402
00:24:38.280 --> 00:24:42.880
Slim, what was it again?

403
00:24:42.880 --> 00:24:44.560
Laundry hamper.

404
00:24:44.560 --> 00:24:49.840
Laundry hamper.

405
00:24:49.840 --> 00:24:55.920
OK, so before I go to Product Opportunity Explorer, what I do

406
00:24:55.920 --> 00:24:59.400
is, am I actually looking at a top search keyword?

407
00:24:59.400 --> 00:25:01.240
You should do.

408
00:25:00.000 --> 00:25:03.840
Do this, I should have my,

409
00:25:06.440 --> 00:25:08.440
okay, I thought my helium 10 wasn't on.

410
00:25:09.640 --> 00:25:13.180
You should do this, I don't know what key was it,

411
00:25:13.180 --> 00:25:15.140
not pull up, give me one second.

412
00:25:20.320 --> 00:25:24.920
Before you launch, oh, okay.

413
00:25:30.000 --> 00:25:32.500
Okay, let's see what comes up.

414
00:25:50.360 --> 00:25:53.280
So again, if you've done product research,

415
00:25:53.280 --> 00:25:58.280
throw the keyword on Amazon, pull your helium 10 x-ray,

416
00:25:58.280 --> 00:26:03.240
right, keywords, and then this will sort by

417
00:26:03.240 --> 00:26:05.040
set volume for you, right?

418
00:26:05.040 --> 00:26:07.640
So we have laundry hamper, we have all this,

419
00:26:07.640 --> 00:26:11.640
but none of this, we want a slim laundry hamper.

420
00:26:11.640 --> 00:26:14.960
So we will keep going to just make sure

421
00:26:14.960 --> 00:26:17.840
this is still the TSCRK.

422
00:26:23.480 --> 00:26:24.920
I think you passed it.

423
00:26:24.920 --> 00:26:25.840
I did, right?

424
00:26:28.560 --> 00:26:31.160
Okay, right, right.

425
00:26:31.160 --> 00:26:35.720
Let's go up again, so this is 8,000 searches.

426
00:26:35.720 --> 00:26:37.320
I just want to see, I just want to make sure

427
00:26:37.320 --> 00:26:40.740
I'm not seeing anywhere slim up here.

428
00:26:40.740 --> 00:26:43.840
Yep, so that is our top search process related keyword,

429
00:26:43.840 --> 00:26:46.720
right, so that is what we actually going to do,

430
00:26:46.720 --> 00:26:49.080
use to do our research.

431
00:26:49.080 --> 00:26:50.920
Kyle, I see your hand is still up.

432
00:26:50.920 --> 00:26:53.060
Do you, oh, okay.

433
00:26:54.800 --> 00:26:58.140
And Tiffany, please keep me up on time as well, okay.

434
00:26:59.160 --> 00:27:03.160
Okay, so what I'm going to do

435
00:27:03.160 --> 00:27:06.040
is on Product Opportunity Explorer,

436
00:27:06.040 --> 00:27:07.840
and this is so beautiful,

437
00:27:07.840 --> 00:27:11.000
like you can use it for product research as well, right?

438
00:27:11.000 --> 00:27:12.800
So if you have a product,

439
00:27:12.800 --> 00:27:14.840
you're looking for a second product,

440
00:27:14.840 --> 00:27:16.680
play with Product Opportunity Explorer.

441
00:27:16.680 --> 00:27:19.680
This is Amazon giving you like data for free

442
00:27:19.680 --> 00:27:22.840
that you can find information here, right?

443
00:27:22.840 --> 00:27:27.840
So I'm going to throw in slim laundry hamper.

444
00:27:29.280 --> 00:27:32.120
I'm going to ask it, give me some information.

445
00:27:32.120 --> 00:27:36.760
So it will give you a niche view and an ASIN view.

446
00:27:36.760 --> 00:27:38.640
You want to stay on the niche view.

447
00:27:39.720 --> 00:27:42.960
Again, if you're thinking about

448
00:27:42.960 --> 00:27:45.960
doing product targeting campaigns,

449
00:27:45.960 --> 00:27:48.860
the ASIN view is so beautiful.

450
00:27:48.860 --> 00:27:51.200
You will be able to see so many ASINs,

451
00:27:51.200 --> 00:27:54.040
how they are converting and which ones to target.

452
00:27:54.040 --> 00:27:55.000
That will be day three.

453
00:27:55.000 --> 00:27:57.220
If we have time, we'll look at that, right?

454
00:27:57.220 --> 00:28:01.260
By the niche view, you go to customer needs, right?

455
00:28:03.700 --> 00:28:04.900
Is everyone okay?

456
00:28:04.900 --> 00:28:08.600
And we're going to click on the keyword that came up.

457
00:28:08.600 --> 00:28:13.400
So this is what Product Opportunity Explorer is giving us.

458
00:28:13.400 --> 00:28:17.020
A lot of information here, but for keyword research,

459
00:28:17.020 --> 00:28:19.540
you want to go to search terms.

460
00:28:19.540 --> 00:28:22.300
So Amazon and Christine,

461
00:28:22.300 --> 00:28:26.940
Amazon is telling you what a product you want to sell,

462
00:28:27.660 --> 00:28:31.500
these keywords are what Amazon's customers

463
00:28:31.500 --> 00:28:34.160
are using to find the product.

464
00:28:36.500 --> 00:28:37.340
Does that help?

465
00:28:37.340 --> 00:28:39.580
Any questions on this one before we move on?

466
00:28:44.980 --> 00:28:46.820
Anyone stuck?

467
00:28:46.820 --> 00:28:47.660
Anyone has-

468
00:28:47.660 --> 00:28:48.480
Thank you very much.

469
00:28:50.940 --> 00:28:52.420
Yeah, I have a question.

470
00:28:52.420 --> 00:28:54.060
Yeah, go ahead, Amara.

471
00:28:54.060 --> 00:28:57.820
So if, under where it says customer need,

472
00:28:57.820 --> 00:28:59.980
and there's like, maybe,

473
00:28:59.980 --> 00:29:01.600
hopefully I'm looking at the same thing as you,

474
00:29:01.600 --> 00:29:03.400
I'm under the niche.

475
00:29:03.400 --> 00:29:05.680
There's like three different results

476
00:29:05.680 --> 00:29:08.340
that came up for my TSCRK.

477
00:29:08.340 --> 00:29:11.480
And I guess I want to make sure I understand

478
00:29:11.480 --> 00:29:12.440
what I'm looking at here.

479
00:29:12.440 --> 00:29:14.980
Like my TSCRK is still there,

480
00:29:14.980 --> 00:29:17.060
but then there's two more underneath of it.

481
00:29:17.060 --> 00:29:21.460
And so what you're suggesting is that I also consider those

482
00:29:21.460 --> 00:29:23.900
as being alternative TSCRKs?

483
00:29:24.740 --> 00:29:25.580
I will.

484
00:29:25.580 --> 00:29:28.940
I will consider those as alternative TSCRKs, right?

485
00:29:28.940 --> 00:29:31.380
But when you go into the niche,

486
00:29:31.380 --> 00:29:34.980
your TSCRK is the one with priority.

487
00:29:34.980 --> 00:29:37.940
Click that and see the search terms.

488
00:29:37.940 --> 00:29:41.180
Go to the next two, click that, see search terms.

489
00:29:41.180 --> 00:29:43.300
Some of them will be overlapping,

490
00:29:43.300 --> 00:29:45.740
but take all that as data.

491
00:29:47.020 --> 00:29:49.260
Okay, I'm not, what do you mean click on something?

492
00:29:49.260 --> 00:29:51.100
I'm hovering my mouse over them

493
00:29:51.100 --> 00:29:52.740
and there's nothing to click on.

494
00:29:52.740 --> 00:29:54.900
Okay, hold on, let's go back.

495
00:29:54.900 --> 00:29:55.740
Okay.

496
00:30:00.000 --> 00:30:04.680
Right, so niche, customer needs, right?

497
00:30:04.680 --> 00:30:06.780
And I have this, do you have this?

498
00:30:08.160 --> 00:30:11.640
Okay, click on this, click on.

499
00:30:14.140 --> 00:30:14.980
There we go.

500
00:30:14.980 --> 00:30:16.960
I don't know why it was letting me click on it before,

501
00:30:16.960 --> 00:30:17.800
I'm sorry.

502
00:30:18.740 --> 00:30:23.200
Nice, so then instead of looking at products,

503
00:30:23.200 --> 00:30:26.240
you can look at products, but we are not here for products,

504
00:30:26.240 --> 00:30:30.840
we're here for keywords that customers are finding.

505
00:30:30.840 --> 00:30:33.520
So we're gonna look for search terms, right?

506
00:30:33.520 --> 00:30:36.840
So these are the search terms Amazon is saying,

507
00:30:36.840 --> 00:30:38.480
hey, if you're launching this product,

508
00:30:38.480 --> 00:30:40.040
this is what our customers are using

509
00:30:40.040 --> 00:30:41.840
to find this product, right?

510
00:30:41.840 --> 00:30:44.400
So we're gonna take all that data.

511
00:30:44.400 --> 00:30:45.440
Carissa, go ahead.

512
00:30:49.520 --> 00:30:52.200
So my question is actually similar, Abby.

513
00:30:52.200 --> 00:30:56.880
So when I did that, I just typed in Rayfan,

514
00:30:56.880 --> 00:30:59.440
that was my original TSCRK

515
00:30:59.440 --> 00:31:02.120
into the product opportunity explorer.

516
00:31:02.120 --> 00:31:06.800
And when I did that and go to search terms,

517
00:31:08.480 --> 00:31:11.600
what pops up, the first one in that,

518
00:31:11.600 --> 00:31:14.200
it says fans for line dancing,

519
00:31:15.540 --> 00:31:18.860
which I thought was what my TSCRK changed to.

520
00:31:18.860 --> 00:31:23.860
And then Rayfan, my original TSCRK is right below that,

521
00:31:23.860 --> 00:31:28.860
but Amazon is listing like for the niche,

522
00:31:30.900 --> 00:31:33.600
it shows the Rayfan first.

523
00:31:34.700 --> 00:31:35.820
So did it change?

524
00:31:35.820 --> 00:31:38.960
Like under the customer need, it still says Rayfan.

525
00:31:38.960 --> 00:31:42.420
Does that mean that's still my TSCRK?

526
00:31:42.420 --> 00:31:44.620
Let me stop sharing.

527
00:31:44.620 --> 00:31:47.380
When was the last time you checked the search volume?

528
00:31:47.380 --> 00:31:50.420
And one thing is when you look at the data

529
00:31:50.420 --> 00:31:51.940
that Helium 10 is giving,

530
00:31:51.940 --> 00:31:54.540
and that's why I always want to start with Amazon.

531
00:31:54.540 --> 00:31:57.980
You might think your top six closest related keyword change

532
00:31:57.980 --> 00:32:00.620
because you're looking at Helium 10, right?

533
00:32:00.620 --> 00:32:02.260
But sometimes it did not change.

534
00:32:02.260 --> 00:32:04.140
When you look at Amazon's data,

535
00:32:04.140 --> 00:32:06.060
Amazon is telling you there are more people

536
00:32:06.060 --> 00:32:06.900
searching for the keyword

537
00:32:06.900 --> 00:32:10.900
that you thought you've lost rank on, right?

538
00:32:10.900 --> 00:32:15.700
So I would always start with Amazon, not with Helium 10.

539
00:32:15.700 --> 00:32:18.820
And I would use Helium 10 to compliment what I have.

540
00:32:19.780 --> 00:32:22.300
All right, and that's what I did is I went to Helium 10,

541
00:32:22.300 --> 00:32:25.420
and that's where I saw that it was the search volume

542
00:32:25.420 --> 00:32:29.580
for fans for line dancing was higher than Rayfan.

543
00:32:29.580 --> 00:32:33.740
Okay, so share your screen with me for a minute.

544
00:32:33.740 --> 00:32:35.460
Share your screen with me.

545
00:32:35.460 --> 00:32:37.180
I'm doing this on two different computers.

546
00:32:37.180 --> 00:32:39.660
Hang on one second, I'm sorry.

547
00:32:39.660 --> 00:32:42.660
I thought I would work more effectively that way.

548
00:32:46.580 --> 00:32:51.580
So, let me sign into my seller central really quick.

549
00:32:56.620 --> 00:32:57.580
I'm sorry.

550
00:32:57.580 --> 00:33:00.340
Now, if not, I can show you guys, right?

551
00:33:00.340 --> 00:33:05.220
So what Helium 10, I mean, what Amazon shows you here

552
00:33:05.220 --> 00:33:07.980
for search volume, right?

553
00:33:07.980 --> 00:33:11.060
It's per year, right?

554
00:33:11.060 --> 00:33:15.300
Helium 10 is actually giving us 30 days of data

555
00:33:15.900 --> 00:33:17.180
when you're looking at search volume, right?

556
00:33:17.180 --> 00:33:21.220
But Amazon is giving you 360 days.

557
00:33:21.220 --> 00:33:24.980
And they are actually including the month of,

558
00:33:24.980 --> 00:33:27.460
when are we, well, of March,

559
00:33:27.460 --> 00:33:29.780
when you're looking at this data, right?

560
00:33:29.780 --> 00:33:31.580
So it's from March to March.

561
00:33:31.580 --> 00:33:34.740
So if you're looking at this, you have to divide it by 12.

562
00:33:34.740 --> 00:33:36.540
And usually it's not the same

563
00:33:36.540 --> 00:33:38.020
as what Helium 10 is giving us.

564
00:33:38.020 --> 00:33:40.540
I was looking at a product this morning.

565
00:33:40.540 --> 00:33:42.460
Helium 10 is giving me 7,000.

566
00:33:42.460 --> 00:33:45.060
Amazon is actually giving me 15,000.

567
00:33:46.380 --> 00:33:48.780
Oh, Arisa, let me stop sharing.

568
00:33:48.780 --> 00:33:49.740
I see you sharing.

569
00:33:58.580 --> 00:33:59.420
Okay.

570
00:33:59.420 --> 00:34:03.660
So I put in Rayfan,

571
00:34:03.660 --> 00:34:06.100
because that was my original TSCRK.

572
00:34:07.860 --> 00:34:11.500
And then see like Rayfan comes up over here,

573
00:34:11.500 --> 00:34:14.739
but top search terms, fans for line dancing.

574
00:34:14.739 --> 00:34:17.659
And that's what I thought it changed to.

575
00:34:17.659 --> 00:34:18.500
No.

576
00:34:18.500 --> 00:34:20.300
So don't look at the niche detail.

577
00:34:20.300 --> 00:34:22.100
Click on customer needs.

578
00:34:22.980 --> 00:34:24.460
Click on customer needs.

579
00:34:24.460 --> 00:34:25.300
Yeah.

580
00:34:26.620 --> 00:34:28.460
And go to search terms.

581
00:34:31.020 --> 00:34:32.100
Scroll down.

582
00:34:32.100 --> 00:34:35.780
So you will be able to see which one is your,

583
00:34:36.659 --> 00:34:40.060
so the top search will be the first one up there,

584
00:34:40.060 --> 00:34:42.060
because that has the most volume,

585
00:34:42.060 --> 00:34:43.860
even if you divide by 12.

586
00:34:45.699 --> 00:34:47.020
Does that help?

587
00:34:47.020 --> 00:34:47.860
Yeah.

588
00:34:47.860 --> 00:34:48.900
So it did change.

589
00:34:48.900 --> 00:34:49.739
It did change.

590
00:34:49.739 --> 00:34:53.620
So again, the reason why it's always better

591
00:34:53.620 --> 00:34:56.900
to start on Amazon, I mean, on Amazon, right?

592
00:34:56.900 --> 00:35:00.180
Then you use the other tools to compare.

593
00:35:00.000 --> 00:35:04.560
We didn't have Amazon giving us this data in the past,

594
00:35:04.560 --> 00:35:08.000
but they are actually giving it to us for free.

595
00:35:08.000 --> 00:35:11.400
So I will start from here, use Helium 10 to complement.

596
00:35:12.680 --> 00:35:14.120
I'll always recommend Helium 10

597
00:35:14.120 --> 00:35:15.360
because you're able to track

598
00:35:15.360 --> 00:35:17.080
and know your ranking on these keywords.

599
00:35:17.080 --> 00:35:19.400
But when you're doing research for keywords,

600
00:35:19.400 --> 00:35:21.800
I will always start from Amazon.

601
00:35:21.800 --> 00:35:23.120
Okay.

602
00:35:23.120 --> 00:35:23.960
All right.

603
00:35:23.960 --> 00:35:26.040
So this'll definitely be very helpful.

604
00:35:26.040 --> 00:35:27.280
Thank you, Abby.

605
00:35:27.280 --> 00:35:28.480
You're very welcome.

606
00:35:29.440 --> 00:35:30.280
All right.

607
00:35:35.680 --> 00:35:38.120
Udo, am I pronouncing your name right?

608
00:35:38.120 --> 00:35:41.200
I tried to escape the first name.

609
00:35:41.200 --> 00:35:42.280
You know, phone.

610
00:35:43.440 --> 00:35:45.320
Udo, I see your hand.

611
00:35:45.320 --> 00:35:48.080
Hi, you can call me Udo.

612
00:35:48.080 --> 00:35:51.160
So, same line.

613
00:35:51.160 --> 00:35:52.920
So on my, when I put in mine,

614
00:35:52.920 --> 00:35:53.960
and I want to clarify,

615
00:35:53.960 --> 00:35:56.400
because when I go into the search terms

616
00:35:56.400 --> 00:35:59.440
and I actually found out about Product Explorer,

617
00:35:59.440 --> 00:36:00.440
which I've been using,

618
00:36:00.440 --> 00:36:03.080
it's really, I love the information on it.

619
00:36:03.080 --> 00:36:04.440
But from what you are telling us,

620
00:36:04.440 --> 00:36:08.200
is it that, so my top,

621
00:36:09.440 --> 00:36:11.160
when I go into the niche,

622
00:36:11.160 --> 00:36:12.440
which with the customer niche,

623
00:36:12.440 --> 00:36:15.640
so my TCRK is magnetic knives,

624
00:36:16.640 --> 00:36:18.280
negative knife holder for wall.

625
00:36:19.120 --> 00:36:21.320
The niche is magnetic knife holder.

626
00:36:21.320 --> 00:36:25.160
When I go into the Product Explorer and I go in,

627
00:36:25.160 --> 00:36:28.480
the top one is like magnetic knife holder,

628
00:36:28.480 --> 00:36:32.000
but it's also a very, like it's over 50,000.

629
00:36:32.000 --> 00:36:33.360
It's a really high.

630
00:36:34.680 --> 00:36:39.080
So you're using, can you share your screen?

631
00:36:39.080 --> 00:36:39.960
Sure.

632
00:36:39.960 --> 00:36:44.080
So if you say it's over 50,000, right?

633
00:36:45.840 --> 00:36:46.680
What are you saying?

634
00:36:46.680 --> 00:36:48.960
Is it the search term?

635
00:36:48.960 --> 00:36:52.200
The set volume for the search term is about 50,000.

636
00:36:52.200 --> 00:36:54.360
Yes, can you see my screen?

637
00:36:54.680 --> 00:36:55.840
It's coming up.

638
00:36:55.840 --> 00:36:57.000
Okay.

639
00:36:57.000 --> 00:36:59.240
So what's wrong?

640
00:36:59.240 --> 00:37:04.240
So what I'm using is this one here.

641
00:37:05.520 --> 00:37:07.000
Okay, okay.

642
00:37:07.000 --> 00:37:09.880
Well, this is like the higher one.

643
00:37:09.880 --> 00:37:10.960
Okay.

644
00:37:10.960 --> 00:37:15.720
So do I switch to this as my TCRK?

645
00:37:15.720 --> 00:37:19.320
And then another thing I've found out since launching

646
00:37:19.320 --> 00:37:22.360
is that there's also like the smaller niches,

647
00:37:22.400 --> 00:37:25.440
like the smaller, like the lower levels,

648
00:37:25.440 --> 00:37:27.160
which are like less search terms,

649
00:37:27.160 --> 00:37:31.640
but also more applicable.

650
00:37:31.640 --> 00:37:33.800
It has more via intent.

651
00:37:33.800 --> 00:37:38.080
Yes, because I did a Walnut version of it.

652
00:37:38.080 --> 00:37:40.920
And like we said, I just found out like I'm the only one

653
00:37:40.920 --> 00:37:43.400
with the Walnut that has hooks on it.

654
00:37:43.400 --> 00:37:44.240
Okay.

655
00:37:44.240 --> 00:37:46.600
So like that one, I'm ranking off the,

656
00:37:46.600 --> 00:37:48.800
like I'm ranking already on first page

657
00:37:48.800 --> 00:37:52.800
because it's like three or more on there.

658
00:37:52.800 --> 00:37:57.200
So like we're talking about your question, right?

659
00:37:57.200 --> 00:38:01.080
So what should I focus on basically is my question.

660
00:38:01.960 --> 00:38:05.040
If yours is for the wall,

661
00:38:05.040 --> 00:38:08.280
I'll focus on this for wall keyword.

662
00:38:08.280 --> 00:38:09.680
Now look at it.

663
00:38:09.680 --> 00:38:11.440
I'm going to show you something.

664
00:38:11.440 --> 00:38:15.680
Magnetic knife holder, right?

665
00:38:15.680 --> 00:38:19.000
Has a very high set volume, even per month.

666
00:38:19.000 --> 00:38:22.280
If we divide that by 12, right?

667
00:38:22.280 --> 00:38:24.000
Look at the conversion.

668
00:38:24.000 --> 00:38:25.360
Look at the set conversion.

669
00:38:25.360 --> 00:38:27.440
It's about 3.29%.

670
00:38:27.440 --> 00:38:29.040
I know I'm going ahead of this,

671
00:38:29.040 --> 00:38:30.760
but I just want to show you something.

672
00:38:30.760 --> 00:38:33.760
So when you're looking at the data, pay attention to that.

673
00:38:33.760 --> 00:38:37.560
If you go for magnetic knife holder for wall,

674
00:38:37.560 --> 00:38:40.360
it has a very high buyer intent.

675
00:38:40.360 --> 00:38:42.600
If a customer is coming in,

676
00:38:42.600 --> 00:38:46.080
typing in magnetic knife holder for wall,

677
00:38:46.080 --> 00:38:48.360
that is the specific one they want to buy.

678
00:38:48.360 --> 00:38:50.600
They want to buy one for the wall, right?

679
00:38:50.600 --> 00:38:53.200
So this has a very high buyer intent.

680
00:38:53.200 --> 00:38:54.920
Look at that conversion.

681
00:38:54.920 --> 00:38:58.720
I would rather fight for this keyword than this.

682
00:38:58.720 --> 00:38:59.560
Okay.

683
00:39:00.520 --> 00:39:01.680
Does that help?

684
00:39:01.680 --> 00:39:02.520
Yes, please.

685
00:39:02.520 --> 00:39:03.360
Yeah, that's really helped.

686
00:39:03.360 --> 00:39:05.720
So just stay with the one for wall.

687
00:39:05.720 --> 00:39:06.560
Exactly.

688
00:39:06.560 --> 00:39:07.400
Okay, yeah.

689
00:39:07.400 --> 00:39:09.440
And I've had a lot of, like I did a little PPC

690
00:39:09.440 --> 00:39:10.920
and I've had a lot of clicks

691
00:39:10.920 --> 00:39:14.600
and I've actually had two sales without reviews on that.

692
00:39:14.600 --> 00:39:15.440
So thank you.

693
00:39:15.440 --> 00:39:18.440
I just wanted to make sure I'm on the right path.

694
00:39:18.440 --> 00:39:19.720
Awesome, awesome.

695
00:39:19.720 --> 00:39:21.960
And with time, if you keep going,

696
00:39:21.960 --> 00:39:25.280
you will start ranking on even this bigger keyword.

697
00:39:25.280 --> 00:39:26.400
With time.

698
00:39:26.400 --> 00:39:27.520
Okay.

699
00:39:27.520 --> 00:39:29.520
With time you will start ranking on that.

700
00:39:29.520 --> 00:39:30.440
Yeah.

701
00:39:30.440 --> 00:39:31.320
Thank you.

702
00:39:31.320 --> 00:39:32.920
You're very welcome.

703
00:39:32.920 --> 00:39:34.360
All right.

704
00:39:34.360 --> 00:39:37.880
Nicole, I see you have a question here.

705
00:39:38.880 --> 00:39:41.640
Before I go on, if you want to ask it.

706
00:39:42.520 --> 00:39:43.360
Yes.

707
00:39:43.360 --> 00:39:46.360
Thank you so much for doing this seminar or webinar.

708
00:39:46.360 --> 00:39:47.760
I really appreciate it.

709
00:39:47.760 --> 00:39:51.000
And I never knew about the product opportunity tools.

710
00:39:51.000 --> 00:39:51.920
So that's great.

711
00:39:52.800 --> 00:39:55.320
I just wanted to, give me one second.

712
00:39:55.320 --> 00:39:56.440
There.

713
00:39:56.440 --> 00:39:59.960
I just, I'm relaunching my product and it's called.

714
00:40:00.000 --> 00:40:05.520
on the BLD system and it's a way to organize your refrigerator by breakfast, lunch, dinner, snacks,

715
00:40:05.520 --> 00:40:11.120
and drinks. I did like refrigerator liners before, but it didn't work out very well.

716
00:40:11.760 --> 00:40:18.080
So I'm trying to figure out what is the right niche category. And I was thinking it's refrigerator

717
00:40:18.080 --> 00:40:23.520
storage and organization. So it was looking at that. So I just wanted to find out, am I in the

718
00:40:23.520 --> 00:40:33.200
right niche or what do you think? Okay. So what I will advise is find three products, like three

719
00:40:33.200 --> 00:40:39.680
main products that look like yours, right? And instead of going to Cerebro, there's a way to do

720
00:40:39.680 --> 00:40:45.440
Cerebro on Product Opportunity Explorer. So, well, not Product Opportunity Explorer, on Brand

721
00:40:45.440 --> 00:40:53.040
Analytics, right? So find out what keywords are these three products using. You'll be able to find

722
00:40:53.040 --> 00:41:00.800
the keywords that you should go for. Okay. I looked up like, because what they are, is that

723
00:41:00.800 --> 00:41:07.280
they're liners, but they're labeled breakfast, lunch, dinner, snacks, and they're priced higher

724
00:41:07.280 --> 00:41:13.920
than your regular liner because like the regular liner is like about, I don't know, $10 to $12.

725
00:41:14.800 --> 00:41:22.640
Mine is $23.99. But when I go into that category, I'm just way overpriced. So my strategy was,

726
00:41:23.280 --> 00:41:28.720
and I don't have other products. Mine is like the only product in that niche, but I'm thinking it's

727
00:41:28.720 --> 00:41:35.760
a good compliment to like the storage containers, like a drink, a soda organizer, the storage

728
00:41:35.760 --> 00:41:41.360
containers that are used for refrigerator organization. So should I lean more towards

729
00:41:41.360 --> 00:41:48.560
that? Do you think? Because at that point I'm competitive price wise. Okay. But if you're not

730
00:41:48.560 --> 00:41:53.600
relevant for those keywords, you get a lot of clicks and that can hit your listing, right?

731
00:41:53.600 --> 00:41:59.600
Okay. So you don't want to do that. Like that is why like going for the right keyword is important

732
00:41:59.600 --> 00:42:05.200
because if people are clicking, Amazon is deeming you as not relevant to those keywords. So you

733
00:42:05.200 --> 00:42:13.040
start actually hitting your own listing, but then what you can do is you can run and targeting ads

734
00:42:13.040 --> 00:42:19.760
to those products, right? So people who are buying the products are seeing your products too, and

735
00:42:19.760 --> 00:42:26.320
they can buy. I would rather do that. Okay. Okay. Okay. So I'll be looking, I'll be working on this

736
00:42:27.040 --> 00:42:31.680
and looking at it and I will definitely be on tomorrow's call. I may have to hop off for a

737
00:42:31.680 --> 00:42:36.400
work thing, but thank you so much for answering. You're very welcome. And you can always

738
00:42:36.400 --> 00:42:41.840
watch the replay as well. Perfect. That's wonderful. Thank you. You're very welcome, Nicole.

739
00:42:44.560 --> 00:42:52.080
All right. So any questions on finding your search terms on product opportunity as well?

740
00:42:52.640 --> 00:42:59.920
Okay. So if you find your search terms and if you got the pre-launch, I mean,

741
00:42:59.920 --> 00:43:08.960
pre-workshop package, you should see the sheet, right? So this is actually from inspiration from

742
00:43:08.960 --> 00:43:15.440
Sufi Society and you can use this, but please make a copy so that everyone can have their own copy.

743
00:43:16.400 --> 00:43:24.560
Make a copy from here and then you can use it, right? So copy your search terms, throw them here.

744
00:43:24.560 --> 00:43:29.760
I will, of course, I will always start with Amazon. So throw them here. You have some duplicates,

745
00:43:29.760 --> 00:43:36.880
but it's fine. Just throw the search terms here. The next place we are going to do research will

746
00:43:36.880 --> 00:43:43.600
be brand analytics top search terms. So we're going to go there and follow along with me.

747
00:43:43.600 --> 00:43:50.160
If you're on your computer, again, we're going to go to move some out of the way.

748
00:43:51.200 --> 00:43:55.680
You're going to go to your main menu. You're going to go to brands

749
00:43:57.920 --> 00:43:59.840
and you're going to go to brand analytics.

750
00:43:59.840 --> 00:44:15.120
Did we all get there? Okay. And I love brand analytics. If you've already launched, I know

751
00:44:15.120 --> 00:44:24.080
a few of you have done that, use this to find keywords that you should be ranking on because

752
00:44:24.080 --> 00:44:30.720
Amazon will give you a lot of data on your own product. And if customers are looking for your

753
00:44:30.720 --> 00:44:37.360
product using these search terms, use them, place them, disregard everything you did in product

754
00:44:37.360 --> 00:44:41.200
research. Because when you were doing product research, you didn't know so much about your own

755
00:44:41.200 --> 00:44:47.280
product, right? But Amazon is telling you customers are finding your product with these search terms.

756
00:44:47.760 --> 00:44:53.680
Let's see. Let's see. Let's use Kristen's example, for example. If a customer is finding,

757
00:44:54.400 --> 00:44:59.760
if the 10 customers are typing in the keyword slam laundry,

758
00:45:00.000 --> 00:45:05.000
10, and four of them are buying your product.

759
00:45:05.060 --> 00:45:07.860
You know that keyword is relevant, right?

760
00:45:07.860 --> 00:45:09.580
And Amazon will give you that information

761
00:45:09.580 --> 00:45:11.860
on brand analytics dashboard.

762
00:45:11.860 --> 00:45:14.580
So if you have launched, this is your place,

763
00:45:14.580 --> 00:45:18.140
like your search term report and this place.

764
00:45:18.140 --> 00:45:20.900
So immediately you see those keywords

765
00:45:20.900 --> 00:45:22.420
go back to your listing

766
00:45:23.340 --> 00:45:25.740
and actually optimize your listing.

767
00:45:25.740 --> 00:45:27.900
You see that like for a few days,

768
00:45:27.900 --> 00:45:29.460
you might lose rank,

769
00:45:29.460 --> 00:45:32.380
but then you start doing well again, right?

770
00:45:32.380 --> 00:45:36.820
So there are a lot of goodies here if you have time,

771
00:45:36.820 --> 00:45:38.060
especially if you have launched,

772
00:45:38.060 --> 00:45:40.900
come back here and do some research here.

773
00:45:40.900 --> 00:45:43.860
But for the purpose of today, for research,

774
00:45:43.860 --> 00:45:46.020
you're going to go to search analytics

775
00:45:46.900 --> 00:45:50.540
and you're gonna go to top search terms, right?

776
00:45:50.540 --> 00:45:54.060
So this is what I call cerebral for Amazon.

777
00:45:54.060 --> 00:45:55.980
That's what I use.

778
00:45:56.980 --> 00:46:01.140
I use that when I'm also using cerebral at the same time.

779
00:46:01.140 --> 00:46:03.460
I look at monthly data.

780
00:46:05.380 --> 00:46:07.660
If I'm doing, if I'm about to launch,

781
00:46:07.660 --> 00:46:11.660
I can look at monthly, you can also look at quarterly, right?

782
00:46:12.540 --> 00:46:14.260
And you can choose the year.

783
00:46:14.260 --> 00:46:19.260
So 2025, I can do March,

784
00:46:20.740 --> 00:46:24.700
but then I would throw in ASNC, right?

785
00:46:24.740 --> 00:46:26.460
And so what I'm telling Amazon,

786
00:46:26.460 --> 00:46:30.860
and we're going to use Christian's example.

787
00:46:31.780 --> 00:46:35.060
Let's go to Amazon and you can use Helium 10

788
00:46:35.060 --> 00:46:36.780
to help you out as well.

789
00:46:36.780 --> 00:46:40.420
So what we are doing is we are finding those products

790
00:46:40.420 --> 00:46:44.220
that looks exactly like us, ours, right?

791
00:46:44.220 --> 00:46:46.620
And that is also making sales.

792
00:46:46.620 --> 00:46:49.140
And we want to ask Amazon,

793
00:46:49.140 --> 00:46:52.340
show us those keywords that customers are using

794
00:46:52.340 --> 00:46:54.540
to find these products, right?

795
00:46:55.380 --> 00:46:57.540
So let's find a couple of them.

796
00:46:57.540 --> 00:46:59.940
Let's see, this one, I'm gonna copy.

797
00:47:04.460 --> 00:47:06.540
I need to move some somewhere.

798
00:47:06.540 --> 00:47:07.380
Okay.

799
00:47:09.380 --> 00:47:13.260
Okay, I'm gonna paste that.

800
00:47:13.260 --> 00:47:17.820
You can do as many ASNs, but I try to limit it, right?

801
00:47:17.820 --> 00:47:21.100
Maybe three or four for our purpose here,

802
00:47:21.100 --> 00:47:22.700
we are just gonna use three.

803
00:47:22.700 --> 00:47:24.620
Let's take another one.

804
00:47:24.620 --> 00:47:27.500
I'm gonna take this one, it's 7,800 units.

805
00:47:27.500 --> 00:47:30.700
So that is a good one.

806
00:47:30.700 --> 00:47:32.380
I'm gonna add that as well.

807
00:47:35.140 --> 00:47:36.220
It's supposed to.

808
00:47:38.140 --> 00:47:40.860
Hey, Abby, I'm so sorry.

809
00:47:40.860 --> 00:47:44.220
I can't seem to find how you got to the top search terms.

810
00:47:44.220 --> 00:47:46.580
What did I miss?

811
00:47:46.580 --> 00:47:47.420
Wow.

812
00:47:47.420 --> 00:47:48.900
This is Carissa?

813
00:47:48.900 --> 00:47:49.740
Okay.

814
00:47:49.900 --> 00:47:51.140
I'm so sorry.

815
00:47:51.140 --> 00:47:54.220
No, no, that is the whole purpose of this, right?

816
00:47:54.220 --> 00:47:56.220
So you're gonna go to your menu

817
00:47:57.660 --> 00:48:02.100
and you're gonna go to brand, brand analytics.

818
00:48:02.100 --> 00:48:02.940
Okay.

819
00:48:02.940 --> 00:48:05.980
And it should open this page for you, right?

820
00:48:05.980 --> 00:48:09.780
So on brand analytics, go to search analytics

821
00:48:10.700 --> 00:48:14.340
and top search terms.

822
00:48:15.460 --> 00:48:17.500
Oh, okay, that's what I didn't click on.

823
00:48:17.500 --> 00:48:18.660
I got, thank you.

824
00:48:19.620 --> 00:48:21.620
For you who have already launched

825
00:48:21.620 --> 00:48:23.860
and you're doing relaunch, Carissa,

826
00:48:23.860 --> 00:48:27.340
go to search query performance, right?

827
00:48:27.340 --> 00:48:30.100
You'll get a lot of information about the terms

828
00:48:30.100 --> 00:48:32.540
that customers are using to find your product.

829
00:48:32.540 --> 00:48:35.420
Look at your conversion on those keywords

830
00:48:35.420 --> 00:48:40.140
and find out how can I use these keywords for relaunch?

831
00:48:40.140 --> 00:48:40.980
Okay.

832
00:48:42.980 --> 00:48:46.980
So when you throw these essence here,

833
00:48:47.380 --> 00:48:49.460
let's just throw two in there.

834
00:48:49.460 --> 00:48:52.940
So it's going to give you all the keywords

835
00:48:52.940 --> 00:48:56.340
that these two essence customers

836
00:48:56.340 --> 00:48:58.380
are actually using to find them.

837
00:48:58.380 --> 00:49:01.780
So these are all the search terms, right?

838
00:49:01.780 --> 00:49:04.620
If everything here is too much for you,

839
00:49:04.620 --> 00:49:07.460
you can always customize, take some out.

840
00:49:07.460 --> 00:49:09.900
I don't know why Zoom keeps coming up.

841
00:49:11.340 --> 00:49:12.780
So you can always customize.

842
00:49:12.780 --> 00:49:14.420
Maybe I don't want to see the essence.

843
00:49:14.420 --> 00:49:15.540
You can take it out.

844
00:49:15.540 --> 00:49:17.500
Maybe I don't want to see product title.

845
00:49:17.500 --> 00:49:20.620
I just want some few information, right?

846
00:49:20.620 --> 00:49:22.540
So you can also download it

847
00:49:23.460 --> 00:49:26.100
or you can just copy the search terms

848
00:49:26.980 --> 00:49:31.980
and bring it to your sheet here, right?

849
00:49:32.700 --> 00:49:35.260
So that is brand analytics search term.

850
00:49:36.860 --> 00:49:38.340
Is it time for a break?

851
00:49:38.340 --> 00:49:40.980
So we've done 45 minutes.

852
00:49:40.980 --> 00:49:42.260
Anyone needs a break?

853
00:49:42.260 --> 00:49:44.420
You want to grab water or something,

854
00:49:44.420 --> 00:49:46.260
or you have any question for me?

855
00:49:48.740 --> 00:49:50.260
I have a question, Abby.

856
00:49:50.260 --> 00:49:51.100
Yeah, go ahead.

857
00:49:51.100 --> 00:49:53.380
This whole spreadsheet stuff,

858
00:49:54.460 --> 00:49:56.700
are you going to go over how to set that up?

859
00:49:57.740 --> 00:49:58.580
Or is that just-

860
00:49:58.580 --> 00:50:00.260
You don't have to set it up.

861
00:50:00.000 --> 00:50:03.960
Margo, I sent a copy to you, right?

862
00:50:03.960 --> 00:50:05.120
Again?

863
00:50:05.120 --> 00:50:06.680
Yes, I sent a copy to you.

864
00:50:06.680 --> 00:50:08.460
It should be in your email.

865
00:50:08.460 --> 00:50:10.960
So if you didn't receive it, let me know.

866
00:50:10.960 --> 00:50:14.240
If you didn't receive it, just send me an email.

867
00:50:14.240 --> 00:50:15.260
I will send it to you.

868
00:50:15.260 --> 00:50:17.400
So all you have to do is just make a copy

869
00:50:17.400 --> 00:50:18.880
and that copy becomes yours.

870
00:50:18.880 --> 00:50:21.840
So you can put your data, everything in here.

871
00:50:23.120 --> 00:50:25.240
Okay, I look forward to it.

872
00:50:25.240 --> 00:50:26.240
Carissa, go ahead.

873
00:50:30.840 --> 00:50:34.240
Sorry, I forgot to lower my hand from last time.

874
00:50:34.240 --> 00:50:35.520
Oh, okay.

875
00:50:35.520 --> 00:50:36.840
Udo, go ahead.

876
00:50:36.840 --> 00:50:39.320
And please, like, tell me how to pronounce your name.

877
00:50:39.320 --> 00:50:40.760
I know you're Nigerian, right?

878
00:50:40.760 --> 00:50:41.840
Are you Nigerian?

879
00:50:41.840 --> 00:50:42.680
Yeah.

880
00:50:42.680 --> 00:50:46.080
Okay, I have to know how to pronounce your name, please.

881
00:50:46.080 --> 00:50:48.280
It's Anamfan, that's the full one.

882
00:50:48.280 --> 00:50:50.280
Anamfan, okay.

883
00:50:50.280 --> 00:50:51.480
Okay.

884
00:50:51.480 --> 00:50:54.520
So my, yeah, my question, my decision.

885
00:50:54.520 --> 00:50:58.120
So when I went into the brand analytics,

886
00:50:58.160 --> 00:51:00.760
it actually came up with a,

887
00:51:00.760 --> 00:51:04.320
it's giving me my top keyword search thing.

888
00:51:04.320 --> 00:51:06.280
It's actually different from what I'm,

889
00:51:06.280 --> 00:51:07.560
it's actually, it's different,

890
00:51:07.560 --> 00:51:10.640
it's a combination, but it's different.

891
00:51:10.640 --> 00:51:14.320
Yeah, so that is why you need all that data, right?

892
00:51:14.320 --> 00:51:15.400
So you will get, like,

893
00:51:15.400 --> 00:51:18.180
sometimes you get things that are different here.

894
00:51:18.180 --> 00:51:19.200
You need all that.

895
00:51:19.200 --> 00:51:21.920
So Amazon is actually telling you for,

896
00:51:21.920 --> 00:51:24.120
so what ASINs do you need?

897
00:51:24.120 --> 00:51:25.200
It's actually online.

898
00:51:25.200 --> 00:51:27.340
No, that was actually on the first page

899
00:51:27.340 --> 00:51:29.540
before you go to the top search terms.

900
00:51:31.060 --> 00:51:33.100
Oh, so you did it for your product?

901
00:51:33.100 --> 00:51:35.820
No, so when I opened brand analytics,

902
00:51:37.860 --> 00:51:39.980
when I opened brand analytics, it took a minute,

903
00:51:39.980 --> 00:51:44.780
but then it came up with, let me go back here.

904
00:51:44.780 --> 00:51:48.260
It came up with a, like, you know,

905
00:51:48.260 --> 00:51:50.020
where you have that first page

906
00:51:50.020 --> 00:51:52.100
where it just gives you an overview.

907
00:51:52.100 --> 00:51:52.940
Yeah, yeah.

908
00:51:52.940 --> 00:51:55.660
And then it has a top brand query.

909
00:51:55.660 --> 00:51:56.940
Yes.

910
00:51:57.540 --> 00:51:59.980
It's actually a combination, but it's different.

911
00:51:59.980 --> 00:52:04.980
My question was, do I try using that on my PPC?

912
00:52:05.340 --> 00:52:07.820
No, so I wouldn't, right?

913
00:52:07.820 --> 00:52:11.740
Especially if you don't have a brand, like, built out yet,

914
00:52:11.740 --> 00:52:15.220
I would rather go to search analytics,

915
00:52:15.220 --> 00:52:17.940
go to search query performance.

916
00:52:17.940 --> 00:52:20.260
Okay, so yeah, I did go into the search terms.

917
00:52:20.260 --> 00:52:21.940
And then for the search terms,

918
00:52:22.880 --> 00:52:26.340
my question on that one was also for,

919
00:52:26.820 --> 00:52:30.140
I've had my product up for maybe two weeks.

920
00:52:30.140 --> 00:52:32.300
Should I also try searching?

921
00:52:32.300 --> 00:52:34.380
Like, I've had a few sales,

922
00:52:34.380 --> 00:52:37.580
but should I try searching on my ASIN also

923
00:52:37.580 --> 00:52:41.140
to see which key search terms

924
00:52:41.140 --> 00:52:45.900
that people actually finding or?

925
00:52:45.900 --> 00:52:50.340
So for even your ASIN, right,

926
00:52:50.340 --> 00:52:54.180
your search term report, I wish you had a month of data.

927
00:52:54.180 --> 00:52:55.020
No, not yet.

928
00:52:55.020 --> 00:52:55.860
It's not been a month.

929
00:52:56.820 --> 00:52:58.140
I've been on, but I didn't have sales.

930
00:52:58.140 --> 00:53:00.620
But since I really got back on and updated my stuff

931
00:53:00.620 --> 00:53:03.460
and got clicks since there are real more data,

932
00:53:03.460 --> 00:53:05.700
I don't think it's been up to a month.

933
00:53:05.700 --> 00:53:08.820
Even with that, it depends on the ads you're going for.

934
00:53:08.820 --> 00:53:10.620
So if you're doing a discovery ad,

935
00:53:10.620 --> 00:53:12.860
you should have a lot of search terms.

936
00:53:12.860 --> 00:53:14.460
If you're not doing a discovery ad,

937
00:53:14.460 --> 00:53:17.180
you wouldn't have a lot of search terms, right?

938
00:53:17.180 --> 00:53:19.660
So if you're doing any kind of discovery ads,

939
00:53:19.660 --> 00:53:22.540
I would set this weekend and look at search terms

940
00:53:22.540 --> 00:53:27.420
that customers are actually using to find you.

941
00:53:27.420 --> 00:53:31.860
Are you converting on any of those search terms, right?

942
00:53:31.860 --> 00:53:33.060
And is it relevant?

943
00:53:33.060 --> 00:53:35.260
And do you have it in your listing?

944
00:53:35.260 --> 00:53:37.580
So if you don't have it in your listing,

945
00:53:37.580 --> 00:53:39.340
then I will have it in my listing.

946
00:53:39.340 --> 00:53:42.180
Now, the reason why I want you to have enough data

947
00:53:42.180 --> 00:53:44.020
to be including these search terms

948
00:53:44.020 --> 00:53:46.420
is sometimes it's just a fluke.

949
00:53:46.420 --> 00:53:51.060
Sometimes one customer, one click and you get a sale, right?

950
00:53:51.060 --> 00:53:54.620
So I want you to wait and get three sales on a search term

951
00:53:54.620 --> 00:53:57.060
before you actually add it.

952
00:53:57.060 --> 00:54:01.100
So three sales means three different customers

953
00:54:01.100 --> 00:54:04.180
buying your product using that search term.

954
00:54:04.180 --> 00:54:06.420
So it means it's really relevant, right?

955
00:54:06.420 --> 00:54:09.060
So you have to have that in your listing.

956
00:54:09.060 --> 00:54:12.180
But in the meantime, what you can do is,

957
00:54:12.180 --> 00:54:15.380
search analytics, search query performance,

958
00:54:15.380 --> 00:54:20.380
go to ASIN view, drop your ASIN in here and choose a range.

959
00:54:20.740 --> 00:54:24.580
You might have weekly, so choose your week and apply.

960
00:54:24.580 --> 00:54:26.900
It will give you some search terms here.

961
00:54:27.820 --> 00:54:29.100
Thank you, that's really helpful

962
00:54:29.100 --> 00:54:30.980
because I got some organic sales

963
00:54:30.980 --> 00:54:32.460
and I do not know which one.

964
00:54:35.100 --> 00:54:37.100
Okay, Carla, go ahead.

965
00:54:42.500 --> 00:54:43.700
I'm having trouble.

966
00:54:43.700 --> 00:54:47.100
Can you show me again how you got the ASINs from...

967
00:54:47.860 --> 00:54:50.100
Helium 10.

968
00:54:50.100 --> 00:54:53.820
When I logged in, can you only access x-ray

969
00:54:53.820 --> 00:54:55.700
from the Amazon website

970
00:54:55.700 --> 00:54:57.260
or am I accessing it from Helium 10?

971
00:54:57.260 --> 00:54:59.700
I don't see it in Helium 10 in my tools.

972
00:55:00.000 --> 00:55:02.320
So don't go to Helium 10 on your tools.

973
00:55:02.320 --> 00:55:04.800
I'm actually accessing it on Amazon, right?

974
00:55:04.800 --> 00:55:06.400
You have a home extension.

975
00:55:07.720 --> 00:55:08.800
Yes. Okay.

976
00:55:08.800 --> 00:55:09.640
Okay.

977
00:55:09.640 --> 00:55:10.460
So.

978
00:55:10.460 --> 00:55:11.680
And it's under X-ray.

979
00:55:11.680 --> 00:55:13.120
It's under X-ray.

980
00:55:13.120 --> 00:55:15.880
So under X-ray, I go to-

981
00:55:15.880 --> 00:55:19.000
So do I just, when I'm on Amazon,

982
00:55:19.000 --> 00:55:22.080
am I searching my TSCRK?

983
00:55:22.080 --> 00:55:22.900
Yes.

984
00:55:22.900 --> 00:55:23.740
And then-

985
00:55:23.740 --> 00:55:24.980
So don't go to TSCRK.

986
00:55:24.980 --> 00:55:25.820
Yeah.

987
00:55:31.000 --> 00:55:33.120
Okay.

988
00:55:33.120 --> 00:55:34.540
Do you have it open?

989
00:55:35.640 --> 00:55:36.480
Yes.

990
00:55:36.480 --> 00:55:39.480
And there's something wrong with my extension, apparently.

991
00:55:44.800 --> 00:55:46.440
I think I'll be able to find it.

992
00:55:46.440 --> 00:55:48.280
If I can't, then I'll raise my hand again.

993
00:55:48.280 --> 00:55:49.800
I don't want to hold up.

994
00:55:49.800 --> 00:55:50.640
Okay.

995
00:55:50.640 --> 00:55:53.040
I will go to Christine and I'll come back to you.

996
00:55:53.040 --> 00:55:54.480
That is the reason we are here.

997
00:55:54.480 --> 00:55:56.000
We want to help everyone on the call.

998
00:55:56.000 --> 00:55:58.440
So Christine, go for it.

999
00:55:58.440 --> 00:55:59.260
I'm sorry.

1000
00:55:59.500 --> 00:56:00.620
Actually talking in the chat,

1001
00:56:00.620 --> 00:56:04.220
I cannot save a copy of that spreadsheet

1002
00:56:04.220 --> 00:56:06.660
that you have that you shared.

1003
00:56:06.660 --> 00:56:09.580
It's giving me an error message when I go,

1004
00:56:09.580 --> 00:56:13.220
like I'm in the document, file, make a copy.

1005
00:56:13.220 --> 00:56:14.460
And then I click make a copy.

1006
00:56:14.460 --> 00:56:15.660
It's giving me, sorry,

1007
00:56:15.660 --> 00:56:17.820
unable to open the file at this time.

1008
00:56:17.820 --> 00:56:20.080
Please check the address and try again.

1009
00:56:20.080 --> 00:56:22.500
I don't know if anybody else is having the same problem.

1010
00:56:22.500 --> 00:56:24.020
I think I know why.

1011
00:56:24.020 --> 00:56:25.340
Okay.

1012
00:56:25.340 --> 00:56:26.980
I think I know why.

1013
00:56:26.980 --> 00:56:28.500
Christine, let me work on this.

1014
00:56:28.540 --> 00:56:29.860
Thank you for catching that.

1015
00:56:29.860 --> 00:56:32.260
I will send it back to everyone again.

1016
00:56:32.260 --> 00:56:33.300
Thank you.

1017
00:56:33.300 --> 00:56:37.180
So I dropped my link in my email.

1018
00:56:37.180 --> 00:56:38.660
Tiffany, go ahead.

1019
00:56:38.660 --> 00:56:43.260
I dropped it, the link in the chat for them to do.

1020
00:56:43.260 --> 00:56:46.700
And it says it's able to share with anyone with the link.

1021
00:56:46.700 --> 00:56:49.260
It worked for me just to let everyone know.

1022
00:56:49.260 --> 00:56:50.220
Yeah.

1023
00:56:50.220 --> 00:56:52.060
It worked for me, the link.

1024
00:56:52.060 --> 00:56:55.020
I can open it, but I can't make a copy.

1025
00:56:55.020 --> 00:56:56.780
Can you make a copy, Caitlin?

1026
00:56:56.940 --> 00:56:57.780
Yeah, I just did.

1027
00:56:57.780 --> 00:57:00.380
Did you just go to file and click make copy?

1028
00:57:00.380 --> 00:57:01.900
Yeah, it wouldn't work.

1029
00:57:01.900 --> 00:57:02.740
Oh.

1030
00:57:02.740 --> 00:57:04.300
So, Christine, it might have something to do

1031
00:57:04.300 --> 00:57:06.060
with where you're trying to save it.

1032
00:57:06.060 --> 00:57:07.500
Where you're trying to save the copy,

1033
00:57:07.500 --> 00:57:10.300
you might have to select a different location.

1034
00:57:10.300 --> 00:57:11.300
Yeah, I'll try that.

1035
00:57:13.500 --> 00:57:14.900
Carissa said she had to open it

1036
00:57:14.900 --> 00:57:17.260
from Google Chrome to make it work.

1037
00:57:18.260 --> 00:57:19.620
Okay. That is what I'm in.

1038
00:57:22.220 --> 00:57:24.460
All right, ladies, thanks for helping out.

1039
00:57:25.340 --> 00:57:26.540
Do we need a break?

1040
00:57:26.540 --> 00:57:28.500
Do we do the last Amazon part?

1041
00:57:28.500 --> 00:57:29.580
Then we come for a break

1042
00:57:29.580 --> 00:57:31.460
because we will have a breakout room

1043
00:57:31.460 --> 00:57:33.940
where you guys are going to do your own research.

1044
00:57:34.860 --> 00:57:35.860
How do I pronounce it?

1045
00:57:35.860 --> 00:57:36.700
Is it Joie?

1046
00:57:40.220 --> 00:57:41.260
You're muted.

1047
00:57:43.420 --> 00:57:44.620
Okay. Yeah, yeah.

1048
00:57:44.620 --> 00:57:45.940
I'm kind of behind here.

1049
00:57:46.860 --> 00:57:50.260
Can you help me find my TSCRK?

1050
00:57:50.260 --> 00:57:54.020
I mean, I'm doing a reusable paper towel.

1051
00:57:54.780 --> 00:57:57.420
But mine is with the wet bags.

1052
00:57:57.420 --> 00:57:59.940
And when I go back to Amazon,

1053
00:57:59.940 --> 00:58:03.420
I mean, it doesn't show any wet bag.

1054
00:58:03.420 --> 00:58:05.980
Because, I mean, I had this product a long time ago.

1055
00:58:05.980 --> 00:58:09.500
I just haven't, you know, done anything with it.

1056
00:58:09.500 --> 00:58:12.860
And now I kind of wanted to get my product out there

1057
00:58:12.860 --> 00:58:14.940
and just kind of get a launch.

1058
00:58:14.940 --> 00:58:18.420
But can you kind of help me?

1059
00:58:18.420 --> 00:58:22.140
So quick one, we're going to find your TSCRK.

1060
00:58:22.140 --> 00:58:23.460
Let's go here.

1061
00:58:25.020 --> 00:58:28.220
So that is, what was it again?

1062
00:58:28.220 --> 00:58:29.740
Could you please help me?

1063
00:58:29.740 --> 00:58:33.300
It's a reusable paper towel.

1064
00:58:36.860 --> 00:58:38.860
Paper towel?

1065
00:58:38.860 --> 00:58:40.620
Yes, with the S.

1066
00:58:40.620 --> 00:58:42.100
Oh, paper towels.

1067
00:58:42.100 --> 00:58:43.500
Okay, let's see.

1068
00:58:45.660 --> 00:58:48.460
All right, so we're going to click here.

1069
00:58:48.460 --> 00:58:50.620
I'm going to find search terms.

1070
00:58:51.620 --> 00:58:53.620
Reusable paper towels.

1071
00:58:53.620 --> 00:58:54.620
Yeah.

1072
00:58:54.620 --> 00:58:56.620
But you also mentioned something.

1073
00:58:56.620 --> 00:58:58.620
Yeah, I also have, like,

1074
00:58:58.620 --> 00:59:02.620
mice come with the wet bags too,

1075
00:59:02.620 --> 00:59:04.620
the waterproof wet bags.

1076
00:59:04.620 --> 00:59:07.620
I don't know how I should.

1077
00:59:07.620 --> 00:59:10.620
Was that your innovation?

1078
00:59:10.620 --> 00:59:12.620
Yeah, that's my innovation.

1079
00:59:12.620 --> 00:59:16.620
Okay, so if that was just your innovation,

1080
00:59:16.620 --> 00:59:19.620
then there might not be, like,

1081
00:59:19.620 --> 00:59:22.620
a keyword with that for you, right?

1082
00:59:22.620 --> 00:59:24.620
Unless maybe yours is washable roll,

1083
00:59:24.620 --> 00:59:26.620
then you will go for this.

1084
00:59:26.620 --> 00:59:28.620
But then this will be your main keyword,

1085
00:59:28.620 --> 00:59:30.620
reusable paper towel.

1086
00:59:30.620 --> 00:59:32.620
Oh, okay.

1087
00:59:32.620 --> 00:59:34.620
But, yeah, it helps.

1088
00:59:34.620 --> 00:59:38.620
But, you know, when I do the, you know, picture and stuff,

1089
00:59:38.620 --> 00:59:42.620
should I also, like, add my wet bag too, or?

1090
00:59:42.620 --> 00:59:43.620
Yes, definitely.

1091
00:59:43.620 --> 00:59:44.620
Okay, okay.

1092
00:59:44.620 --> 00:59:46.620
You can add that to your main image

1093
00:59:46.620 --> 00:59:49.620
so customers know that your product comes with a wet bag.

1094
00:59:49.620 --> 00:59:50.620
Oh, okay.

1095
00:59:50.620 --> 00:59:55.620
You can even include that, like, in your title, right?

1096
00:59:55.620 --> 00:59:57.620
You want customers to know, okay,

1097
00:59:57.620 --> 00:59:59.620
when you buy this, it's coming with a wet towel.

1098
01:00:00.000 --> 01:00:02.720
So you want to throw that in there as well.

1099
01:00:02.720 --> 01:00:03.520
OK.

1100
01:00:03.520 --> 01:00:04.600
Thank you.

1101
01:00:04.600 --> 01:00:06.640
You're very welcome.

1102
01:00:06.640 --> 01:00:07.800
Kaylin, go ahead.

1103
01:00:10.720 --> 01:00:11.480
Still on mute.

1104
01:00:11.480 --> 01:00:12.880
Hi.

1105
01:00:12.880 --> 01:00:16.400
So I was wondering if we could just pick up

1106
01:00:16.400 --> 01:00:18.920
where we were entering the ASINs.

1107
01:00:18.920 --> 01:00:23.800
So I changed my reporting to monthly 2025, did March.

1108
01:00:23.800 --> 01:00:25.720
And then I found three other ASINs

1109
01:00:25.720 --> 01:00:29.800
that were similar to mine with their keywords and the price.

1110
01:00:29.800 --> 01:00:32.600
But it keeps saying no data found.

1111
01:00:32.600 --> 01:00:35.080
And I'm wondering if I accidentally missed a step.

1112
01:00:35.080 --> 01:00:38.280
What do we do after we copy and paste those three,

1113
01:00:38.280 --> 01:00:41.640
those couple of ASINs that we found under TopClick Products?

1114
01:00:41.640 --> 01:00:43.000
OK, let's go back.

1115
01:00:43.000 --> 01:00:49.280
So we go to Brands, we go to Brand Analytics,

1116
01:00:49.280 --> 01:00:55.880
and we go to Search Analytics, Top Search Terms.

1117
01:00:55.880 --> 01:00:57.640
So we're going to choose monthly.

1118
01:00:57.640 --> 01:00:58.640
I am choosing monthly.

1119
01:00:58.640 --> 01:01:01.160
You can choose whatever data you want to.

1120
01:01:01.160 --> 01:01:03.800
I just did the same as yours, because it'll be best.

1121
01:01:03.800 --> 01:01:06.240
I'd rather do what you do.

1122
01:01:06.240 --> 01:01:07.240
25.

1123
01:01:07.240 --> 01:01:10.200
So let's put some ASINs in here, right?

1124
01:01:10.200 --> 01:01:10.720
OK.

1125
01:01:10.720 --> 01:01:13.800
We have two here, then I apply.

1126
01:01:13.800 --> 01:01:16.080
So are you putting a comma in between them?

1127
01:01:16.080 --> 01:01:17.680
Because I put a comma.

1128
01:01:17.680 --> 01:01:20.080
I'm wondering if that's why it's not working.

1129
01:01:20.080 --> 01:01:21.800
Yeah, don't put any commas.

1130
01:01:21.800 --> 01:01:22.720
Don't put any commas.

1131
01:01:22.720 --> 01:01:23.840
OK, hold on.

1132
01:01:23.840 --> 01:01:25.520
Let me fix that.

1133
01:01:25.520 --> 01:01:27.680
Try that and let's see.

1134
01:01:27.680 --> 01:01:28.360
OK.

1135
01:01:28.360 --> 01:01:30.960
And then click Apply.

1136
01:01:30.960 --> 01:01:33.880
Huh, it's saying no data found still.

1137
01:01:33.880 --> 01:01:37.800
OK, are you copying the right ASINs?

1138
01:01:37.800 --> 01:01:38.400
Yes, I am.

1139
01:01:38.400 --> 01:01:41.600
There should be a space between the ASINs, though.

1140
01:01:41.600 --> 01:01:42.800
A space, yep.

1141
01:01:42.800 --> 01:01:44.680
I'm taking it right from X-Ray, and I'm

1142
01:01:44.680 --> 01:01:48.840
clicking on the Copy ASIN symbol.

1143
01:01:48.840 --> 01:01:51.520
So I'm pretty sure they're right.

1144
01:01:51.520 --> 01:01:52.440
I did three.

1145
01:01:52.440 --> 01:01:54.520
Should I erase one and just do two?

1146
01:01:54.520 --> 01:01:55.480
No, it should work.

1147
01:01:55.480 --> 01:01:59.080
You can actually add up to 100 ASINs in here.

1148
01:01:59.080 --> 01:01:59.920
Weird.

1149
01:01:59.920 --> 01:02:03.360
Can I show my screen real quick, just to show you what I see?

1150
01:02:03.360 --> 01:02:04.320
Yeah.

1151
01:02:04.320 --> 01:02:08.000
Hold on, let me stop sharing.

1152
01:02:08.000 --> 01:02:11.480
OK, let me get out of my chat.

1153
01:02:11.480 --> 01:02:13.920
Let me share screen.

1154
01:02:13.920 --> 01:02:18.160
OK, and share.

1155
01:02:18.160 --> 01:02:20.080
OK.

1156
01:02:20.080 --> 01:02:22.200
Can you see my screen OK?

1157
01:02:22.200 --> 01:02:23.160
I can.

1158
01:02:23.200 --> 01:02:26.120
OK, so I have these.

1159
01:02:26.120 --> 01:02:29.400
I put in these three ASINs.

1160
01:02:29.400 --> 01:02:30.840
Everything else is blank, right?

1161
01:02:30.840 --> 01:02:32.400
OK, I see where you are.

1162
01:02:32.400 --> 01:02:33.560
OK.

1163
01:02:33.560 --> 01:02:41.120
We are not doing, so go back to Search Analytics.

1164
01:02:41.120 --> 01:02:42.120
What are we doing again?

1165
01:02:42.120 --> 01:02:43.880
We are doing Top Search Terms.

1166
01:02:43.880 --> 01:02:45.680
Is that what we are doing?

1167
01:02:45.680 --> 01:02:48.560
Yeah, so it's Search Analytics.

1168
01:02:48.560 --> 01:02:50.640
Top Search Terms.

1169
01:02:50.640 --> 01:02:54.600
Monthly, 2025.

1170
01:02:54.600 --> 01:02:56.440
Yeah.

1171
01:02:56.440 --> 01:02:58.880
Can we drop some ASINs in here?

1172
01:02:58.880 --> 01:03:02.640
Yep, so let's see if it.

1173
01:03:02.640 --> 01:03:04.680
So there's one.

1174
01:03:04.680 --> 01:03:06.160
Just apply it.

1175
01:03:06.160 --> 01:03:08.800
OK, and then click Apply, right?

1176
01:03:08.800 --> 01:03:11.160
Let's see.

1177
01:03:11.160 --> 01:03:13.680
It's saying, no data.

1178
01:03:13.680 --> 01:03:16.520
OK, go back to the month of February.

1179
01:03:16.520 --> 01:03:17.080
Let's see.

1180
01:03:17.080 --> 01:03:21.880
OK, and Apply.

1181
01:03:21.880 --> 01:03:24.280
So let me, that's weird.

1182
01:03:24.280 --> 01:03:32.240
I have, where's my other tab with my Amazon in it?

1183
01:03:32.240 --> 01:03:33.240
Done.

1184
01:03:33.240 --> 01:03:37.840
Is this ASIN actually making any sales?

1185
01:03:37.840 --> 01:03:39.920
Yeah, it should be.

1186
01:03:39.920 --> 01:03:40.680
I don't know why.

1187
01:03:40.680 --> 01:03:44.800
Wait, can you say you're also having the same thing?

1188
01:03:44.800 --> 01:03:49.760
Why can't I go to my other window?

1189
01:03:49.760 --> 01:03:51.480
I have another Chrome window open.

1190
01:03:51.480 --> 01:03:52.040
Oh, perfect.

1191
01:03:55.200 --> 01:03:56.480
Oh, yes, there we go.

1192
01:03:56.480 --> 01:03:58.360
So here's Amazon.

1193
01:03:58.360 --> 01:04:01.480
Let me just make this bigger.

1194
01:04:01.480 --> 01:04:05.680
So this is, so I'm in Amazon.

1195
01:04:05.680 --> 01:04:09.280
I had X-Ray open, and then I found three.

1196
01:04:09.280 --> 01:04:11.480
Let me make this bigger so we can see.

1197
01:04:12.240 --> 01:04:16.280
So I'm just copying it by using this.

1198
01:04:16.280 --> 01:04:18.200
I found three that were similar to my price.

1199
01:04:18.200 --> 01:04:18.720
So let's see.

1200
01:04:18.720 --> 01:04:21.800
This is one of my biggest competitors here, number 29.

1201
01:04:21.800 --> 01:04:26.480
So I'm going to just use them, copy them, visit.

1202
01:04:26.480 --> 01:04:29.080
And they have sales.

1203
01:04:29.080 --> 01:04:31.480
So let me go back.

1204
01:04:31.480 --> 01:04:32.800
OK, hang on.

1205
01:04:32.800 --> 01:04:35.320
I have Zoom on a different window,

1206
01:04:35.320 --> 01:04:40.200
so I can make you small and look at both, just like that.

1207
01:04:40.200 --> 01:04:42.600
I did both, just like the other person did.

1208
01:04:42.600 --> 01:04:50.360
OK, let me erase that, paste, and then apply.

1209
01:04:50.360 --> 01:04:51.720
What?

1210
01:04:51.720 --> 01:04:52.920
I have no idea why.

1211
01:04:58.800 --> 01:05:00.920
Is this?

1212
01:05:00.000 --> 01:05:06.880
like the ASIN number. Tiffany just dropped something. Oh did she? Even more than like

1213
01:05:06.880 --> 01:05:12.720
just looking at it compare like when you go back to the other screen it looks like it's like longer

1214
01:05:12.720 --> 01:05:19.520
than the others like it has an extra like the M on the end. Yeah what is that? Yeah I don't know.

1215
01:05:19.520 --> 01:05:25.520
Is there another way to find it? You could always you could open the listing and then copy it from

1216
01:05:25.520 --> 01:05:34.640
the oh no it's there too. Yeah it's weird it just looks extra long to me. It does look extra long

1217
01:05:34.640 --> 01:05:42.800
no I know yeah. I'm having the same issue on mine too. Oh someone else is having the same issue?

1218
01:05:42.800 --> 01:05:53.840
Okay okay I put in two different competitors. Here I'll stop sharing for a minute just so I can

1219
01:05:54.400 --> 01:06:00.000
I don't know let me bring this tab on the same tab so I'm not going back and forth.

1220
01:06:07.440 --> 01:06:15.200
I am getting a lot of such terms here so I'm wondering what is going on. Okay what we are

1221
01:06:15.200 --> 01:06:24.320
going to do and because of time Carissa and Caelan please work on it. If you're still not

1222
01:06:24.320 --> 01:06:31.760
able to figure it out let me know. Okay let's figure this out together. Okay thanks and the

1223
01:06:31.760 --> 01:06:39.120
strangest thing I'm getting the search terms so yeah let's try other ASINs as well and see if that

1224
01:06:39.120 --> 01:06:47.840
works. Carissa I see your hands up. Is it related to the same thing? Go ahead. Oh yeah sorry I forgot

1225
01:06:47.840 --> 01:06:51.840
to lower it again. I was just going to show you that I was having the same issue or tell you that

1226
01:06:51.840 --> 01:06:57.760
I was having the same issue. I tried putting in a couple different ASINs for my competitors

1227
01:06:58.320 --> 01:07:06.000
and it tells me that there's no data. Wow okay let's let's change some of the filters. Let's do

1228
01:07:06.000 --> 01:07:10.560
quarterly and all that and let's see if you guys are able to get any results let me know.

1229
01:07:11.680 --> 01:07:19.520
Both of you have my email right? Okay please let me know. All right do we need a break? We can take

1230
01:07:21.200 --> 01:07:30.720
five minutes break so we should be back at one twelve. Am I right? Okay one twelve. Please

1231
01:07:30.720 --> 01:07:38.160
stretch your legs, grab water, grab a snack. We'll be back soon. Okay thank you. All right.

1232
01:08:00.720 --> 01:08:08.560
Does any one of you have Abby's email? Let me check my inbox. I think I may have had it. It

1233
01:08:08.560 --> 01:08:16.960
should just be abby at therainmakerfamily.com. Okay I'll drop it in the chat. Thanks. Appreciate it.

1234
01:08:17.840 --> 01:08:23.520
Did she say we should email her now if we were the ones having trouble with that or no?

1235
01:08:24.319 --> 01:08:31.200
Say if you have any question or okay okay. I mean we could just ask her here but

1236
01:08:32.479 --> 01:08:38.000
yeah I mean unless you have something else then I think it's good to just kind of need to have it.

1237
01:08:38.000 --> 01:08:42.000
Perfect. Just in case.

1238
01:08:53.520 --> 01:08:54.020
you

1239
01:09:23.520 --> 01:09:24.020
you

1240
01:09:53.520 --> 01:09:54.020
you

1241
01:10:00.000 --> 01:10:02.060
you

1242
01:10:30.000 --> 01:10:32.060
you

1243
01:11:00.000 --> 01:11:02.060
you

1244
01:11:30.000 --> 01:11:32.060
you

1245
01:12:01.000 --> 01:12:07.040
okay we are back and tiffany thank you so much for keeping us on track with time

1246
01:12:07.840 --> 01:12:11.680
um how are you guys feeling let's check in how are you guys feeling

1247
01:12:12.960 --> 01:12:18.000
too much information should we hold on to some or it's okay we should keep going

1248
01:12:20.320 --> 01:12:21.360
how are you feeling

1249
01:12:24.800 --> 01:12:26.880
drop it in the chat how you feeling

1250
01:12:30.000 --> 01:12:34.880
awesome color okay

1251
01:12:37.440 --> 01:12:44.560
i'm waiting for everyone to respond okay ready to figure this out we got it we got it amara ready

1252
01:12:46.320 --> 01:12:46.880
awesome

1253
01:12:49.520 --> 01:12:53.200
okay let's keep going

1254
01:12:56.160 --> 01:12:58.240
ready to go and excited okay

1255
01:13:00.960 --> 01:13:09.200
i copy it all the time i instead of downloading everything sometimes it's like i get this huge

1256
01:13:09.200 --> 01:13:17.040
file color so i just copy the search volume um i mean the search terms and the search volume

1257
01:13:17.040 --> 01:13:22.880
right so that i will be able to um compare those that's what i do but how do you do that

1258
01:13:23.440 --> 01:13:28.800
i just keep copying everything that's what it's doing right is it copying everything

1259
01:13:30.320 --> 01:13:36.480
yeah when i try to like just shift and select all it it copies the whole row all the way across

1260
01:13:36.480 --> 01:13:42.560
i don't know how to select just the same okay um how do i even do it

1261
01:13:46.560 --> 01:13:52.400
i've been able to copy that on my laptop i don't know how i do it but i copy because

1262
01:13:52.400 --> 01:13:55.680
it's too many information there and i don't need everything

1263
01:13:56.160 --> 01:13:58.160
um

1264
01:14:10.000 --> 01:14:15.680
or you can copy and delete the rest what do you think or you can download you can actually use

1265
01:14:15.680 --> 01:14:22.560
the customize and leave only the data that you need and and upload it on the sheet

1266
01:14:23.200 --> 01:14:29.040
um carissa i see your hands up um

1267
01:14:32.080 --> 01:14:40.720
hey sorry abby so um originally you told me that um since i'm trying to do a relaunch that i should

1268
01:14:40.720 --> 01:14:51.280
do the search query performance so um i did that and i was looking at them but because my tscrk

1269
01:14:51.280 --> 01:14:59.760
changed should i still be doing it that way since that new tscrk isn't going to

1270
01:15:00.000 --> 01:15:05.000
be in the search query performance?

1271
01:15:06.240 --> 01:15:08.240
So for your search query performance,

1272
01:15:08.240 --> 01:15:09.480
are you using ASIN?

1273
01:15:09.480 --> 01:15:11.040
I will use ASIN.

1274
01:15:11.040 --> 01:15:12.720
So throw your ASIN there

1275
01:15:12.720 --> 01:15:15.280
and Amazon is able to give you the keywords.

1276
01:15:15.280 --> 01:15:17.440
So are you using ASIN or keyword?

1277
01:15:20.080 --> 01:15:22.400
Oh, I forgot what I did.

1278
01:15:22.400 --> 01:15:24.000
I did ASIN.

1279
01:15:24.000 --> 01:15:25.040
Okay.

1280
01:15:25.040 --> 01:15:27.880
And so what was your question about that again?

1281
01:15:27.880 --> 01:15:30.400
If you can repeat that.

1282
01:15:31.880 --> 01:15:36.880
So my search term or keyword was Rayfans.

1283
01:15:40.480 --> 01:15:44.160
So when I do this now, it's not showing,

1284
01:15:44.160 --> 01:15:45.320
cause I've never used it before.

1285
01:15:45.320 --> 01:15:50.320
It's not showing the new fans for line dancing.

1286
01:15:50.440 --> 01:15:51.780
It doesn't show that.

1287
01:15:51.780 --> 01:15:55.360
So my question is, is this where I should still be at

1288
01:15:55.360 --> 01:16:00.360
even though that search term isn't going to pop up in here?

1289
01:16:00.600 --> 01:16:01.440
No.

1290
01:16:01.440 --> 01:16:04.240
So share your screen real quick before we go on.

1291
01:16:04.240 --> 01:16:07.400
And I think, looking at time, we might be over.

1292
01:16:07.400 --> 01:16:08.280
We might be over.

1293
01:16:08.280 --> 01:16:11.280
If you guys don't care, we might be about 15 minutes over

1294
01:16:12.200 --> 01:16:14.680
if you still have time to be here with us.

1295
01:16:14.680 --> 01:16:17.280
Otherwise you can always catch the end of the call.

1296
01:16:20.760 --> 01:16:21.600
Hang on one second.

1297
01:16:21.600 --> 01:16:22.960
I got to move this down.

1298
01:16:26.360 --> 01:16:27.200
Okay.

1299
01:16:28.640 --> 01:16:29.480
Okay.

1300
01:16:29.480 --> 01:16:32.720
So let me go back over now

1301
01:16:34.080 --> 01:16:36.000
cause I was doing this on my other computer.

1302
01:16:36.000 --> 01:16:36.840
Sorry.

1303
01:16:44.000 --> 01:16:44.840
Okay.

1304
01:16:44.840 --> 01:16:48.080
So I went here, search query performance.

1305
01:16:49.680 --> 01:16:51.840
So I was looking at this at first

1306
01:16:51.840 --> 01:16:55.280
to see all the different keywords,

1307
01:16:56.360 --> 01:17:01.360
but I did go ASIN view and I was looking at,

1308
01:17:06.960 --> 01:17:08.160
where did it go?

1309
01:17:12.360 --> 01:17:13.680
That one.

1310
01:17:13.680 --> 01:17:14.520
Okay.

1311
01:17:22.640 --> 01:17:23.480
Okay.

1312
01:17:23.480 --> 01:17:26.040
So Amazon is actually trying to tell you

1313
01:17:26.040 --> 01:17:28.320
that these are the three main keywords

1314
01:17:28.320 --> 01:17:30.480
that customers are finding, right?

1315
01:17:30.480 --> 01:17:33.160
So the new keyword that you discovered,

1316
01:17:33.160 --> 01:17:36.920
if it's not in your list then, I'm going to throw that in.

1317
01:17:38.880 --> 01:17:40.120
Oh, okay.

1318
01:17:40.120 --> 01:17:43.640
So I'm not trying to research that new one right now.

1319
01:17:43.640 --> 01:17:45.160
I'm just trying,

1320
01:17:45.160 --> 01:17:47.160
I'm going to be adding that to what I have already.

1321
01:17:47.160 --> 01:17:48.000
Yes.

1322
01:17:48.000 --> 01:17:49.360
If you are really on chat,

1323
01:17:49.360 --> 01:17:51.560
so you're not trying to find it.

1324
01:17:51.560 --> 01:17:54.000
So for that is why when you're launching,

1325
01:17:54.000 --> 01:17:57.200
you do top search terms, right?

1326
01:17:57.200 --> 01:17:59.160
But if you're relaunching,

1327
01:17:59.160 --> 01:18:02.480
this is the information on your ease.

1328
01:18:02.480 --> 01:18:03.800
And so Amazon is telling you,

1329
01:18:03.800 --> 01:18:06.120
these are the three main keywords

1330
01:18:06.120 --> 01:18:08.320
customers are using to find.

1331
01:18:08.320 --> 01:18:10.040
So if you are not finding the one

1332
01:18:10.040 --> 01:18:11.840
that you just discovered in here,

1333
01:18:11.840 --> 01:18:13.920
it means you are either not indexed

1334
01:18:13.920 --> 01:18:15.880
or it's not even in your list.

1335
01:18:15.880 --> 01:18:17.480
So Amazon is telling you,

1336
01:18:17.600 --> 01:18:19.560
it's either indexed or it's not even in your list.

1337
01:18:19.560 --> 01:18:21.080
So go back to your list

1338
01:18:21.080 --> 01:18:23.600
and make sure that it is in your list.

1339
01:18:23.600 --> 01:18:28.600
One other information here for you for relaunch is,

1340
01:18:29.480 --> 01:18:32.440
in the search volume here,

1341
01:18:33.840 --> 01:18:38.440
how much of this search volume is coming to you, right?

1342
01:18:38.440 --> 01:18:40.840
How much of this impression is coming to you?

1343
01:18:40.840 --> 01:18:42.480
How much is converting to clicks?

1344
01:18:42.480 --> 01:18:47.240
How much is people putting in their accounts, right?

1345
01:18:48.000 --> 01:18:50.120
And if you're getting a lot of impressions and few clicks,

1346
01:18:50.120 --> 01:18:53.200
then I'll go back to my main image

1347
01:18:53.200 --> 01:18:54.880
and figure out, okay,

1348
01:18:54.880 --> 01:18:58.080
how come I'm showing up a lot for this keyword,

1349
01:18:58.080 --> 01:19:00.800
but nobody's clicking my main image?

1350
01:19:00.800 --> 01:19:03.440
Is it relevant, right?

1351
01:19:03.440 --> 01:19:07.520
So this information, yeah, go ahead, Carissa.

1352
01:19:07.520 --> 01:19:12.520
So I had, my PPC was getting like way out of control.

1353
01:19:12.640 --> 01:19:15.160
So I dialed back a lot

1354
01:19:15.160 --> 01:19:17.760
and I know that that is a big reason

1355
01:19:17.760 --> 01:19:20.400
why we don't have a lot of sales right now

1356
01:19:20.400 --> 01:19:21.520
is because I wanted to make sure

1357
01:19:21.520 --> 01:19:23.240
I got a better understanding.

1358
01:19:23.240 --> 01:19:27.080
And I also wanted to be positive what my TSCRK was.

1359
01:19:28.080 --> 01:19:31.920
So I don't know what your thoughts are on that

1360
01:19:31.920 --> 01:19:35.960
since I don't really have much PPC running right now

1361
01:19:35.960 --> 01:19:36.800
at the moment.

1362
01:19:36.800 --> 01:19:39.240
I wanted to just get a grip on everything first.

1363
01:19:40.240 --> 01:19:44.880
So I will always say, get a grip on PPC

1364
01:19:44.880 --> 01:19:47.360
and always know your budget.

1365
01:19:48.800 --> 01:19:50.520
I will start from there, right?

1366
01:19:50.520 --> 01:19:54.560
So first off, we used product opportunity explorers

1367
01:19:54.560 --> 01:19:57.720
to discover what your main keyword is, right?

1368
01:19:57.720 --> 01:20:00.120
Go back to your listing with your search team.

1369
01:20:00.000 --> 01:20:04.560
term reports, make sure those significant keywords are in your lesson.

1370
01:20:05.000 --> 01:20:10.720
And before you start keeping seals, you start pushing dates up, make sure you

1371
01:20:10.720 --> 01:20:13.880
have a budget for like the whole inventory.

1372
01:20:14.520 --> 01:20:18.960
So, you know, you can actually track and manage what is going out, how

1373
01:20:18.960 --> 01:20:22.760
you're going to get organic seeds, and different ways of getting organic seeds.

1374
01:20:23.320 --> 01:20:27.840
And so if you have that plan out, if you're spending 4,000, you know, okay,

1375
01:20:27.840 --> 01:20:31.160
that 4,000 is going to bring me 400 seals.

1376
01:20:31.680 --> 01:20:34.720
You have budgeted for it, right?

1377
01:20:34.840 --> 01:20:38.880
So it's not just increase your bids, lower your bids, increase

1378
01:20:38.880 --> 01:20:40.760
your bids without tracking, right?

1379
01:20:40.760 --> 01:20:42.160
I think that's what most of us do.

1380
01:20:42.160 --> 01:20:44.160
Like we just increase the bid, lower the bids.

1381
01:20:44.280 --> 01:20:47.600
So we're just looking at ACOS, but we don't have anything

1382
01:20:47.640 --> 01:20:49.200
like we are comparing it to.

1383
01:20:49.480 --> 01:20:50.800
So that's where I will start.

1384
01:20:51.240 --> 01:20:55.480
Take some of these keyword information, go back to your lesson.

1385
01:20:55.480 --> 01:20:56.880
Tomorrow we'll talk about listing.

1386
01:20:57.200 --> 01:21:00.840
Go back to your lesson, make sure those keywords are in there before we

1387
01:21:00.840 --> 01:21:04.240
even start dialing up PPC bids.

1388
01:21:04.840 --> 01:21:05.360
Okay.

1389
01:21:05.560 --> 01:21:07.160
And then thank you for that, Abby.

1390
01:21:07.440 --> 01:21:12.360
And then how were you like, in order to put these in the copy of

1391
01:21:12.360 --> 01:21:16.640
the document that you gave us, how do I copy these or am I

1392
01:21:16.640 --> 01:21:18.440
just going to type them in there?

1393
01:21:19.000 --> 01:21:19.280
Okay.

1394
01:21:19.280 --> 01:21:22.280
That is what Carla was also asking, right?

1395
01:21:22.560 --> 01:21:29.000
So I usually copy it, but I can do it on my laptop.

1396
01:21:29.120 --> 01:21:34.200
I don't know why I can't do it here, but you can also generate a download.

1397
01:21:34.480 --> 01:21:39.960
What I've done is go to customize, go to customize column, right?

1398
01:21:40.000 --> 01:21:40.240
Yeah.

1399
01:21:41.880 --> 01:21:42.160
Yeah.

1400
01:21:42.960 --> 01:21:46.040
And you can remove the things that you don't want on the sheet.

1401
01:21:47.280 --> 01:21:48.480
Oh, okay.

1402
01:21:48.800 --> 01:21:53.400
So you get a very small data to download and you can upload onto

1403
01:21:53.400 --> 01:21:55.520
the spreadsheet that I gave to you guys.

1404
01:21:57.000 --> 01:21:57.480
Okay.

1405
01:21:57.840 --> 01:21:58.080
Okay.

1406
01:21:58.080 --> 01:21:58.960
Carla, awesome.

1407
01:21:59.000 --> 01:21:59.960
Yeah, exactly.

1408
01:22:00.280 --> 01:22:00.680
Okay.

1409
01:22:01.280 --> 01:22:01.920
Thank you.

1410
01:22:02.400 --> 01:22:03.320
You're welcome.

1411
01:22:03.720 --> 01:22:04.360
All right.

1412
01:22:04.360 --> 01:22:05.680
So let's go on.

1413
01:22:09.240 --> 01:22:12.480
So the next place, which is easy, and some of these

1414
01:22:12.480 --> 01:22:13.720
keywords are going to overlap.

1415
01:22:13.760 --> 01:22:14.160
It's okay.

1416
01:22:14.160 --> 01:22:15.160
We are doing research.

1417
01:22:15.200 --> 01:22:17.320
We are finding everything Amazon has given us.

1418
01:22:17.640 --> 01:22:19.240
And we're going to use Helium 10.

1419
01:22:19.520 --> 01:22:23.680
I'm not adding Google here, but please do Google search as well.

1420
01:22:24.080 --> 01:22:24.440
Right.

1421
01:22:24.440 --> 01:22:28.520
So the next thing is Amazon suggested keywords.

1422
01:22:29.880 --> 01:22:33.480
When I started, this is how we used to do keyword research, right?

1423
01:22:33.720 --> 01:22:39.360
So immediately you start typing in a keyword, Amazon immediately

1424
01:22:39.360 --> 01:22:43.520
starts giving you the search terms that customers have been using, right?

1425
01:22:43.760 --> 01:22:46.680
So these are Amazon suggested keywords.

1426
01:22:47.160 --> 01:22:50.720
Just don't type everything in, start typing in.

1427
01:22:51.000 --> 01:22:53.960
You see that it's giving you suggested keywords.

1428
01:22:54.400 --> 01:22:59.440
I wouldn't do anything that is less than 500 search volume, right?

1429
01:23:00.200 --> 01:23:01.760
So you can copy that.

1430
01:23:01.760 --> 01:23:03.360
You can also download that as well.

1431
01:23:03.400 --> 01:23:05.800
You can also export that as well, right?

1432
01:23:05.880 --> 01:23:09.440
And then upload it on your sheet.

1433
01:23:10.120 --> 01:23:11.600
Any questions on this?

1434
01:23:11.600 --> 01:23:16.240
So this, these are the three main ways to do keyword

1435
01:23:16.240 --> 01:23:18.600
research with Amazon's own data.

1436
01:23:21.440 --> 01:23:22.040
I have a question.

1437
01:23:22.080 --> 01:23:26.720
Did you say you're going to pay attention to anything with above 500 or?

1438
01:23:27.440 --> 01:23:27.760
Okay.

1439
01:23:27.960 --> 01:23:29.320
It's in above 500.

1440
01:23:29.560 --> 01:23:34.680
So if I'm ranking on this, certainly I'm going to rank on the lower ones.

1441
01:23:34.720 --> 01:23:36.920
So I don't, I don't really pay attention to that.

1442
01:23:38.400 --> 01:23:40.800
I'm always interested in anything above 500.

1443
01:23:41.960 --> 01:23:43.000
500 search terms.

1444
01:23:43.240 --> 01:23:46.320
The lower ones, as long as you're ranking on these bigger ones, you

1445
01:23:46.320 --> 01:23:48.560
will start ranking on all the lower ones.

1446
01:23:48.640 --> 01:23:48.880
Yeah.

1447
01:23:49.960 --> 01:23:51.040
Christine, go ahead.

1448
01:23:51.680 --> 01:23:52.800
So I, a quick question.

1449
01:23:52.840 --> 01:23:57.280
Is this actually when this search, is this actually Amazon or are you

1450
01:23:57.280 --> 01:23:58.560
actually in Helium 10?

1451
01:23:58.600 --> 01:23:59.920
Cause it looks like Helium 10.

1452
01:24:00.400 --> 01:24:04.080
No, this is, I think you have to get a Chrome extension, but

1453
01:24:04.080 --> 01:24:08.720
when you do it on Amazon too, I know Helium 10 is showing the Chrome extension.

1454
01:24:09.120 --> 01:24:09.440
Okay.

1455
01:24:10.160 --> 01:24:11.120
Do it here.

1456
01:24:11.120 --> 01:24:13.760
You, you still get Amazon's search terms.

1457
01:24:14.800 --> 01:24:15.160
Perfect.

1458
01:24:15.160 --> 01:24:15.560
Thank you.

1459
01:24:17.200 --> 01:24:18.520
Carissa, go ahead.

1460
01:24:21.480 --> 01:24:21.960
I'm sorry.

1461
01:24:21.960 --> 01:24:23.400
I forgot to lower my hand again.

1462
01:24:24.680 --> 01:24:25.440
That is fine.

1463
01:24:25.880 --> 01:24:26.560
Okay.

1464
01:24:26.840 --> 01:24:28.640
Um, so any questions on that?

1465
01:24:28.800 --> 01:24:33.760
Those are the three main ways, like three main places to find

1466
01:24:34.040 --> 01:24:36.200
keywords for your products with Amazon.

1467
01:24:36.600 --> 01:24:39.360
Now let's dive into Helium 10.

1468
01:24:39.760 --> 01:24:41.440
So we've done all these.

1469
01:24:41.480 --> 01:24:46.040
And for those relaunching PPC search term, burn analytics data, right?

1470
01:24:46.480 --> 01:24:51.320
Um, other tools and the ones we recommend is Helium 10, right?

1471
01:24:51.360 --> 01:24:55.200
And I'm going to go over Helium 10 pretty quickly because most

1472
01:24:55.200 --> 01:24:56.760
of you are familiar with this.

1473
01:24:57.160 --> 01:24:58.880
So you're going to go to tools.

1474
01:24:59.840 --> 01:24:59.920
Yeah.

1475
01:25:00.000 --> 01:25:01.680
We're going to go to Magnet.

1476
01:25:04.640 --> 01:25:12.720
And we're going to use Christine's keyword again, so slam, laundry, hamper.

1477
01:25:14.440 --> 01:25:14.840
Right.

1478
01:25:15.840 --> 01:25:18.120
And you're going to get keywords.

1479
01:25:30.000 --> 01:25:37.120
I don't use this computer often, so it can be so slow.

1480
01:25:40.000 --> 01:25:40.520
OK.

1481
01:25:41.480 --> 01:25:49.560
What I do is, again, when I'm doing research, anything below 500, I know when I'm ranking on the bigger ones, I will rank on it.

1482
01:25:49.840 --> 01:25:54.360
So I'm going to tell Helium 10, give me anything that has a minimum of 500 searches.

1483
01:25:54.600 --> 01:25:59.840
I want to see any keyword related to this with a minimum of 500 searches.

1484
01:26:00.400 --> 01:26:09.920
You can use as many of these filters as possible, but I always go, I want to see everything, except if it's less than 500, don't show me.

1485
01:26:10.800 --> 01:26:12.360
So I'm going to apply that filter.

1486
01:26:15.440 --> 01:26:20.280
And Helium 10 has given us a lot of keywords.

1487
01:26:20.680 --> 01:26:26.360
We can filter this down, but I don't do that because I want to, this is where you actually have to sit and do the work.

1488
01:26:26.760 --> 01:26:35.440
And if you're actually planning this, it shouldn't take you, if you know the steps, it shouldn't take you more than 30 minutes to do your keyword research.

1489
01:26:36.120 --> 01:26:40.120
So you're going to go through and let's see, if this is relevant, I'm going to keep it.

1490
01:26:40.240 --> 01:26:41.960
If this is relevant, I'm going to keep it.

1491
01:26:42.320 --> 01:26:45.720
I'm just clicking stuff, but you get what I mean, right?

1492
01:26:46.160 --> 01:26:49.040
You have to look for the relevant keywords.

1493
01:26:49.520 --> 01:26:51.840
First off, sort by search volume.

1494
01:26:52.080 --> 01:26:57.440
So you see the highest search volume keywords first, okay?

1495
01:26:57.880 --> 01:27:00.440
And then you look for the relevant ones.

1496
01:27:00.480 --> 01:27:06.440
So in Kristen's case, we are looking for relevant ones.

1497
01:27:06.680 --> 01:27:09.280
Kristen, if you see anything relevant, let me know.

1498
01:27:10.040 --> 01:27:11.640
And I'm going to first.

1499
01:27:16.720 --> 01:27:17.400
There it is.

1500
01:27:19.720 --> 01:27:20.320
This one.

1501
01:27:21.120 --> 01:27:21.440
Yep.

1502
01:27:22.040 --> 01:27:22.480
Okay.

1503
01:27:24.640 --> 01:27:25.040
Right.

1504
01:27:25.200 --> 01:27:28.160
Any other ones you're seeing here that might be relevant?

1505
01:27:29.680 --> 01:27:33.280
Believe it or not, the collapsible laundry basket is also part of it.

1506
01:27:33.760 --> 01:27:34.240
Okay.

1507
01:27:35.400 --> 01:27:35.640
Right.

1508
01:27:35.640 --> 01:27:48.400
So when you check all these, when you get all these, right, one, you can either copy them or you can add them to your key,

1509
01:27:48.800 --> 01:27:49.960
to your list.

1510
01:27:50.360 --> 01:27:55.240
I think that I like my list when I'm doing anything Helium 10.

1511
01:27:55.360 --> 01:27:59.120
I added, I can just go copy it from my list, right?

1512
01:27:59.320 --> 01:28:05.600
And even everything, my master keyword from this spreadsheet, I will finally add it to my Helium 10 list.

1513
01:28:05.600 --> 01:28:06.520
We'll do that tomorrow.

1514
01:28:06.960 --> 01:28:11.400
But whatever relevant keywords you're finding, add it to your list.

1515
01:28:12.240 --> 01:28:15.280
So easy to go and retrieve this, right?

1516
01:28:15.560 --> 01:28:23.600
So for your list, sometimes something happens, it will ask you, choose a keyword, create a folder first, right?

1517
01:28:23.600 --> 01:28:26.400
So when you create a folder, I'm going to use this as an example.

1518
01:28:26.880 --> 01:28:28.040
I'm going to do test.

1519
01:28:28.960 --> 01:28:29.760
You save it.

1520
01:28:30.360 --> 01:28:32.080
It has not saved the keyword.

1521
01:28:32.080 --> 01:28:34.840
So you have to go back and find a folder, right?

1522
01:28:35.280 --> 01:28:39.120
So find a folder, then it will add it to it.

1523
01:28:39.200 --> 01:28:40.760
So it's like a double step there.

1524
01:28:43.120 --> 01:28:44.680
Did you guys copy that?

1525
01:28:46.280 --> 01:28:48.080
Am I going to see your hands?

1526
01:28:52.120 --> 01:28:57.600
I missed where you started to click that folder, but I had another question first.

1527
01:28:59.160 --> 01:29:02.880
Right before I clicked magnet, it said plus Walmart.

1528
01:29:03.400 --> 01:29:06.680
So is my search just a Walmart?

1529
01:29:07.360 --> 01:29:09.880
Or is it Amazon and Walmart?

1530
01:29:10.120 --> 01:29:19.720
Because I'm looking at the search, the search volume for my particular product, and it's real, they're really low.

1531
01:29:20.280 --> 01:29:25.200
I'm not finding, you know, there's 76, 176.

1532
01:29:25.880 --> 01:29:27.760
They're not, do you know what I'm saying?

1533
01:29:28.440 --> 01:29:33.480
Could it be you're searching on Walmart, maybe you are on Walmart marketplace.

1534
01:29:33.480 --> 01:29:40.360
So Helium 10 gives you the chance to actually do research for Walmart and do it for Amazon.

1535
01:29:40.720 --> 01:29:45.000
And I saw on Walmart, Walmart said volumes are very low.

1536
01:29:45.640 --> 01:29:47.600
So I'm so sure I'm looking on Walmart.

1537
01:29:47.720 --> 01:29:48.840
How do I switch it?

1538
01:29:49.400 --> 01:29:50.360
How do I switch it?

1539
01:29:51.520 --> 01:29:53.480
Tiffany, are you able to help her out?

1540
01:29:57.200 --> 01:29:57.640
Sorry.

1541
01:29:57.640 --> 01:29:58.000
Yeah.

1542
01:29:58.480 --> 01:29:59.440
Do you want to put us?

1543
01:30:00.000 --> 01:30:01.840
in like a breakout room or?

1544
01:30:01.840 --> 01:30:02.680
Okay.

1545
01:30:06.640 --> 01:30:07.920
Let me stop sharing.

1546
01:30:30.000 --> 01:30:43.000
Okay, do you see the, do you see it?

1547
01:30:43.000 --> 01:30:47.000
Oh, I think we left.

1548
01:30:47.000 --> 01:30:48.000
Okay.

1549
01:30:48.000 --> 01:30:59.000
Do we see Tiffany here or she left?

1550
01:31:00.000 --> 01:31:03.000
She left, but I got, did anyone else get a pop-up that said,

1551
01:31:03.000 --> 01:31:05.000
and you're invited to the breakout room?

1552
01:31:05.000 --> 01:31:06.000
Yes.

1553
01:31:06.000 --> 01:31:07.000
Okay.

1554
01:31:07.000 --> 01:31:08.000
Yeah.

1555
01:31:08.000 --> 01:31:09.000
It's all right.

1556
01:31:09.000 --> 01:31:10.000
I just clicked no.

1557
01:31:10.000 --> 01:31:12.000
I just wanted to make sure she got the right person.

1558
01:31:12.000 --> 01:31:13.000
I chose you alongside with them.

1559
01:31:13.000 --> 01:31:14.000
Sorry.

1560
01:31:14.000 --> 01:31:15.000
Oh, okay.

1561
01:31:15.000 --> 01:31:16.000
Perfect.

1562
01:31:16.000 --> 01:31:17.000
Right.

1563
01:31:17.000 --> 01:31:18.000
All right.

1564
01:31:18.000 --> 01:31:21.000
So I hope, and Margo had another question.

1565
01:31:21.000 --> 01:31:24.000
I feel bad like going ahead without her.

1566
01:31:24.000 --> 01:31:28.000
Any other questions on this?

1567
01:31:28.000 --> 01:31:29.000
Any other questions?

1568
01:31:29.000 --> 01:31:31.000
Do you guys like get how we.

1569
01:31:31.000 --> 01:31:33.000
We added it to the list and all that.

1570
01:31:33.000 --> 01:31:34.000
Okay.

1571
01:31:34.000 --> 01:31:37.000
So another place to do.

1572
01:31:37.000 --> 01:31:38.000
Right.

1573
01:31:38.000 --> 01:31:40.000
You've done a sense with Amazon.

1574
01:31:40.000 --> 01:31:43.000
You also have to do it with.

1575
01:31:43.000 --> 01:31:44.000
Right.

1576
01:31:44.000 --> 01:31:47.000
So you're going to go to cerebral.

1577
01:31:47.000 --> 01:31:48.000
Right.

1578
01:31:48.000 --> 01:31:51.000
And the way I like to do it, I don't like going.

1579
01:31:51.000 --> 01:31:53.000
So this is how I do it.

1580
01:31:53.000 --> 01:31:54.000
You can do it.

1581
01:31:54.000 --> 01:31:56.000
You can go to cerebral here.

1582
01:31:56.000 --> 01:31:59.000
But what I do is I start from Amazon.

1583
01:31:59.000 --> 01:32:00.000
Right.

1584
01:32:00.000 --> 01:32:03.000
And we're going to keep using Christine's keyword.

1585
01:32:03.000 --> 01:32:05.000
So laundry.

1586
01:32:05.000 --> 01:32:07.000
Slam laundry.

1587
01:32:07.000 --> 01:32:10.000
And I'm going to search.

1588
01:32:10.000 --> 01:32:15.000
We're going to pull x-ray.

1589
01:32:15.000 --> 01:32:20.000
Amazon product research.

1590
01:32:20.000 --> 01:32:22.000
Now, this is really important.

1591
01:32:22.000 --> 01:32:23.000
Right.

1592
01:32:23.000 --> 01:32:26.000
You're not looking at.

1593
01:32:26.000 --> 01:32:28.000
Parent.

1594
01:32:28.000 --> 01:32:31.000
When you're looking at sales.

1595
01:32:31.000 --> 01:32:33.000
So the parent.

1596
01:32:33.000 --> 01:32:36.000
Have tons of variation.

1597
01:32:36.000 --> 01:32:38.000
Look at.

1598
01:32:38.000 --> 01:32:40.000
Sales to make decisions.

1599
01:32:40.000 --> 01:32:41.000
Right.

1600
01:32:41.000 --> 01:32:43.000
So you're going to sort by sales.

1601
01:32:43.000 --> 01:32:46.000
I want to see those that are doing well.

1602
01:32:46.000 --> 01:32:47.000
But not just that.

1603
01:32:47.000 --> 01:32:52.000
Those that are relevant to my product, to what I'm doing.

1604
01:32:52.000 --> 01:32:53.000
Right.

1605
01:32:53.000 --> 01:32:54.000
So I'm going to take.

1606
01:32:54.000 --> 01:32:56.000
I'm going to pick this one.

1607
01:32:56.000 --> 01:32:58.000
Let me take.

1608
01:32:58.000 --> 01:32:59.000
It looks like it's the same.

1609
01:32:59.000 --> 01:33:01.000
So I'm not going to do that.

1610
01:33:01.000 --> 01:33:02.000
This one.

1611
01:33:02.000 --> 01:33:04.000
I'm going to take this one.

1612
01:33:04.000 --> 01:33:05.000
Let me take this one.

1613
01:33:05.000 --> 01:33:07.000
You can take a couple of them.

1614
01:33:07.000 --> 01:33:08.000
But I wouldn't do 10.

1615
01:33:08.000 --> 01:33:09.000
Right.

1616
01:33:09.000 --> 01:33:10.000
Do you want to be.

1617
01:33:10.000 --> 01:33:11.000
Okay.

1618
01:33:11.000 --> 01:33:13.000
You can do different.

1619
01:33:13.000 --> 01:33:15.000
Cerebral reset for different.

1620
01:33:15.000 --> 01:33:16.000
Different categories.

1621
01:33:16.000 --> 01:33:19.000
Maybe this looks like my color.

1622
01:33:19.000 --> 01:33:21.000
This looks like the features I have.

1623
01:33:21.000 --> 01:33:22.000
Right.

1624
01:33:22.000 --> 01:33:23.000
Choose those instances.

1625
01:33:23.000 --> 01:33:25.000
And then you run cerebral from me.

1626
01:33:25.000 --> 01:33:26.000
Abby.

1627
01:33:26.000 --> 01:33:27.000
Oops.

1628
01:33:27.000 --> 01:33:29.000
I was going to say that one's going to be skewed because you picked one

1629
01:33:29.000 --> 01:33:30.000
that was $91.

1630
01:33:30.000 --> 01:33:31.000
Oh, really?

1631
01:33:31.000 --> 01:33:32.000
Yeah.

1632
01:33:32.000 --> 01:33:33.000
Sorry.

1633
01:33:33.000 --> 01:33:34.000
To catch up.

1634
01:33:34.000 --> 01:33:38.000
So, and Kristen, thanks for catching that.

1635
01:33:38.000 --> 01:33:40.000
You also have to make sure that I.

1636
01:33:40.000 --> 01:33:41.000
Price wise.

1637
01:33:41.000 --> 01:33:42.000
Right.

1638
01:33:42.000 --> 01:33:44.000
If I'm doing research, I want those with sins.

1639
01:33:44.000 --> 01:33:45.000
Right.

1640
01:33:45.000 --> 01:33:47.000
But on the spreadsheet, I will show you something.

1641
01:33:47.000 --> 01:33:49.000
If you have.

1642
01:33:50.000 --> 01:33:53.000
You can go for instance that have higher price than yours and you can

1643
01:33:53.000 --> 01:33:54.000
target them.

1644
01:33:54.000 --> 01:33:58.000
So those are some things that you can also consider when doing research as

1645
01:33:58.000 --> 01:33:59.000
well.

1646
01:33:59.000 --> 01:34:01.000
So.

1647
01:34:01.000 --> 01:34:05.000
Again, I don't want any keyword that is less than 500.

1648
01:34:05.000 --> 01:34:08.000
It's it's not that important.

1649
01:34:08.000 --> 01:34:11.000
So I'm going to see one.

1650
01:34:11.000 --> 01:34:13.000
This.

1651
01:34:13.000 --> 01:34:15.000
I have thousand.

1652
01:34:15.000 --> 01:34:16.000
Thousand.

1653
01:34:16.000 --> 01:34:17.000
Thousand keywords.

1654
01:34:17.000 --> 01:34:18.000
I don't want all of them.

1655
01:34:18.000 --> 01:34:19.000
Right.

1656
01:34:19.000 --> 01:34:21.000
So as much as possible.

1657
01:34:21.000 --> 01:34:23.000
Let's use some filters here.

1658
01:34:23.000 --> 01:34:24.000
Right.

1659
01:34:24.000 --> 01:34:25.000
Do I want.

1660
01:34:25.000 --> 01:34:27.000
One with.

1661
01:34:27.000 --> 01:34:29.000
Less competing products on it.

1662
01:34:29.000 --> 01:34:31.000
And I'm looking for anything competing products.

1663
01:34:31.000 --> 01:34:34.000
Give me anything that has less than 2000 competing products.

1664
01:34:34.000 --> 01:34:37.000
So use these filters.

1665
01:34:37.000 --> 01:34:41.000
Because you can put all thousand keywords in your list.

1666
01:34:41.000 --> 01:34:42.000
Right.

1667
01:34:42.000 --> 01:34:44.000
So we want to actually meet this down.

1668
01:34:45.000 --> 01:34:47.000
So I have 334.

1669
01:34:47.000 --> 01:34:50.000
You can go as low as possible.

1670
01:34:50.000 --> 01:34:53.000
And the good thing is for some keywords,

1671
01:34:53.000 --> 01:34:56.000
you have the Spanish version of it.

1672
01:34:56.000 --> 01:34:58.000
Make sure you're using.

1673
01:34:58.000 --> 01:34:59.000
Are you using them wisely?

1674
01:35:00.000 --> 01:35:01.620
as well, right?

1675
01:35:01.620 --> 01:35:05.260
So this is all we have for keywords.

1676
01:35:05.260 --> 01:35:06.820
If you have a product that you know

1677
01:35:06.820 --> 01:35:09.660
that people are also searching Google for,

1678
01:35:09.660 --> 01:35:12.940
Google is a great place to do research as well.

1679
01:35:13.860 --> 01:35:15.540
Throw in a keyword in Google,

1680
01:35:15.540 --> 01:35:17.940
Google will give you a lot of search terms

1681
01:35:17.940 --> 01:35:20.380
like Amazon suggested search terms as well, right?

1682
01:35:20.380 --> 01:35:23.700
Then you also have a space on the spreadsheet for them.

1683
01:35:24.620 --> 01:35:26.740
Now, let's look at a spreadsheet.

1684
01:35:26.740 --> 01:35:28.900
So we have Product Opportunity Explorer,

1685
01:35:28.900 --> 01:35:32.060
Brand Analytics, Amazon suggested keyword,

1686
01:35:32.060 --> 01:35:36.640
Helium 10 data, Cerebral data, right?

1687
01:35:37.660 --> 01:35:39.940
So what you do when you have this,

1688
01:35:39.940 --> 01:35:44.580
and I mean, you guys let me know.

1689
01:35:44.580 --> 01:35:45.880
If you know the process,

1690
01:35:45.880 --> 01:35:48.180
how long do you think this is gonna take you?

1691
01:35:49.420 --> 01:35:51.020
Just throw some numbers at me.

1692
01:35:51.020 --> 01:35:52.180
If you know the process,

1693
01:35:52.180 --> 01:35:55.460
like what we just walked through,

1694
01:35:55.460 --> 01:35:57.720
how long do you think this is gonna take you?

1695
01:35:59.900 --> 01:36:02.340
30 minutes, I love that.

1696
01:36:03.980 --> 01:36:06.220
One hour, I love that.

1697
01:36:06.220 --> 01:36:09.580
Any other suggestions, any other?

1698
01:36:13.200 --> 01:36:16.060
It shouldn't take you that long, that's my point.

1699
01:36:16.060 --> 01:36:17.580
Like it shouldn't take you that long

1700
01:36:17.580 --> 01:36:20.400
to do research for your own products, right?

1701
01:36:20.400 --> 01:36:24.960
And it's the most important parts of Launcher 2.

1702
01:36:24.960 --> 01:36:26.980
So for those of you that are relaunching,

1703
01:36:26.980 --> 01:36:28.120
I gave you space here.

1704
01:36:28.120 --> 01:36:31.840
So when you're done, we're getting all these.

1705
01:36:31.840 --> 01:36:35.000
What you want to do is remove any duplicates

1706
01:36:35.000 --> 01:36:36.360
that you're having, right?

1707
01:36:36.360 --> 01:36:38.400
You will find some duplicates.

1708
01:36:38.400 --> 01:36:40.200
So just remove those duplicates

1709
01:36:40.200 --> 01:36:44.160
and have a master keyword here, right?

1710
01:36:44.160 --> 01:36:48.160
So that master keyword, you can copy it

1711
01:36:48.160 --> 01:36:53.040
and add it to my list on Helium 10.

1712
01:36:53.040 --> 01:36:57.560
So you can use it for your keyword tracker

1713
01:36:57.560 --> 01:36:59.120
and for other things.

1714
01:36:59.120 --> 01:37:03.880
So your master keyword, what is the site volume?

1715
01:37:03.880 --> 01:37:05.280
And when I say site volume,

1716
01:37:05.280 --> 01:37:09.280
I will want you to be bringing it from Amazon,

1717
01:37:09.280 --> 01:37:10.360
if you can, right?

1718
01:37:10.360 --> 01:37:15.360
Competing products, title density, right?

1719
01:37:16.540 --> 01:37:18.400
These are some important things.

1720
01:37:19.280 --> 01:37:20.640
Okay, this is my favorite part.

1721
01:37:20.640 --> 01:37:23.960
And this you will need for day three.

1722
01:37:23.960 --> 01:37:27.720
So after you're finding your master keyword,

1723
01:37:27.720 --> 01:37:30.260
I want you to group them by roots.

1724
01:37:31.280 --> 01:37:32.960
And what do I mean by roots?

1725
01:37:32.960 --> 01:37:35.880
So let's go back to Kristen's keyword.

1726
01:37:37.280 --> 01:37:39.040
When we look at Cerebro,

1727
01:37:39.040 --> 01:37:44.000
I can group some as Spanish keywords, right?

1728
01:37:44.000 --> 01:37:49.000
And put all the Spanish keywords on that side, right?

1729
01:37:49.560 --> 01:37:54.440
Or I can say, okay, the word double, it's in it,

1730
01:37:54.440 --> 01:37:58.120
and group all the double keywords under that side.

1731
01:37:58.120 --> 01:37:59.920
Why is that important?

1732
01:37:59.920 --> 01:38:03.920
It helps when you are optimizing your PPC campaign.

1733
01:38:03.920 --> 01:38:06.440
So if I'm running a PPC campaign

1734
01:38:06.440 --> 01:38:09.320
on all the keywords that are saying double,

1735
01:38:09.320 --> 01:38:13.180
hemper with lids, and I'm not converting,

1736
01:38:13.180 --> 01:38:15.800
I know I'm not relevant to this keyword.

1737
01:38:16.720 --> 01:38:20.000
I know I'm not relevant to those subsequent keywords

1738
01:38:20.000 --> 01:38:21.640
because it's not converting.

1739
01:38:21.640 --> 01:38:23.960
So there's something wrong with my meaning.

1740
01:38:23.960 --> 01:38:28.340
It helps to go and optimize your lesson very well, right?

1741
01:38:29.260 --> 01:38:31.560
So we have 20 more minutes.

1742
01:38:31.560 --> 01:38:34.760
I think we will go beyond that.

1743
01:38:34.760 --> 01:38:38.200
Any questions before we all go into a breakout room?

1744
01:38:38.200 --> 01:38:39.280
Any questions?

1745
01:38:40.280 --> 01:38:41.780
I had a question.

1746
01:38:44.680 --> 01:38:47.920
I think, because this is all so new,

1747
01:38:47.920 --> 01:38:50.040
I don't always understand

1748
01:38:50.040 --> 01:38:52.320
when you say like a relevant keyword.

1749
01:38:52.320 --> 01:38:55.400
I think I need just a top level explanation

1750
01:38:55.400 --> 01:38:57.360
of what exactly I'm looking for,

1751
01:38:57.360 --> 01:39:00.080
because when I pulled up the Cerebro

1752
01:39:00.080 --> 01:39:04.360
and I checked like four or five different top competitors,

1753
01:39:04.360 --> 01:39:06.400
some of the things that come up

1754
01:39:06.400 --> 01:39:11.240
some of the things that come up are not,

1755
01:39:11.240 --> 01:39:12.200
I mean, I know we see that,

1756
01:39:12.200 --> 01:39:14.240
like they're not relevant, I think is what you're saying.

1757
01:39:14.240 --> 01:39:17.520
Like it's this point pot, you know, small pool.

1758
01:39:17.520 --> 01:39:19.240
But if it comes up,

1759
01:39:19.240 --> 01:39:22.880
does that mean they are making sales off of those keywords?

1760
01:39:22.880 --> 01:39:24.240
Yeah, they are.

1761
01:39:24.240 --> 01:39:26.320
They are making sales out of those keywords.

1762
01:39:26.320 --> 01:39:29.800
But when you come out and you're launching,

1763
01:39:29.800 --> 01:39:32.080
you don't have reviews, right?

1764
01:39:32.080 --> 01:39:35.480
You don't have any proof that your product is great.

1765
01:39:35.480 --> 01:39:39.320
So if you put keywords that are not relevant,

1766
01:39:39.320 --> 01:39:40.760
you get a lot of claims

1767
01:39:40.760 --> 01:39:42.520
because people are trying to see what it is

1768
01:39:42.520 --> 01:39:45.000
and they're clicking and it's not what you're looking for.

1769
01:39:45.000 --> 01:39:46.720
And you are hurting your own listing

1770
01:39:46.720 --> 01:39:48.040
because you're losing rank.

1771
01:39:48.040 --> 01:39:50.280
Amazon is deeming you as not relevant.

1772
01:39:50.280 --> 01:39:54.000
So you will be paying more money to Amazon to rank you,

1773
01:39:54.000 --> 01:39:57.160
but it's just because the keyword is not relevant to you.

1774
01:39:57.160 --> 01:39:58.000
Right?

1775
01:39:58.000 --> 01:40:00.200
So that's why I keep using the word relevant.

1776
01:40:00.000 --> 01:40:04.920
everything your competitors are ranking on,

1777
01:40:04.920 --> 01:40:09.040
maybe they've been in this space for five years, six years,

1778
01:40:09.040 --> 01:40:10.920
they will rank on some keywords

1779
01:40:10.920 --> 01:40:13.760
that you're not relevant to,

1780
01:40:13.760 --> 01:40:15.960
you should not do that because you are launching,

1781
01:40:15.960 --> 01:40:17.120
you want to be relevant,

1782
01:40:17.120 --> 01:40:18.920
you want to train the algorithm

1783
01:40:18.920 --> 01:40:22.600
to know you for certain keywords, right?

1784
01:40:22.600 --> 01:40:27.120
But with time, as you run PPC on broad campaigns,

1785
01:40:27.120 --> 01:40:29.200
like on long-term keywords,

1786
01:40:29.200 --> 01:40:32.720
you start ranking for those non-relevant keywords as well.

1787
01:40:33.920 --> 01:40:36.320
So, because like, as far as relevant goes,

1788
01:40:36.320 --> 01:40:38.080
I only end up,

1789
01:40:38.080 --> 01:40:39.960
because I did phase three videos

1790
01:40:39.960 --> 01:40:42.360
and I've already done a little bit of like spreadsheet

1791
01:40:42.360 --> 01:40:43.200
and getting my,

1792
01:40:43.200 --> 01:40:47.160
and I only end up with like five or six different ones.

1793
01:40:48.000 --> 01:40:49.960
Is there like, do I need more than that?

1794
01:40:49.960 --> 01:40:52.000
How many am I trying to get to?

1795
01:40:52.000 --> 01:40:53.160
Five or six is good,

1796
01:40:53.160 --> 01:40:55.560
as long as you have long-term keywords.

1797
01:40:56.880 --> 01:40:58.520
See, and I don't even understand the difference

1798
01:40:58.560 --> 01:40:59.400
between-

1799
01:40:59.400 --> 01:41:03.320
Okay, so, and I love that you're saying that, Carla.

1800
01:41:03.320 --> 01:41:05.960
So, for launch,

1801
01:41:05.960 --> 01:41:09.080
you might need more than five or six keywords,

1802
01:41:09.080 --> 01:41:11.720
but if you have five or six keywords,

1803
01:41:11.720 --> 01:41:14.360
first of, they have to be relevant.

1804
01:41:14.360 --> 01:41:16.640
Second of, I want about three of them

1805
01:41:16.640 --> 01:41:18.040
being long-tail keywords,

1806
01:41:18.040 --> 01:41:20.880
and long-tail means it has,

1807
01:41:20.880 --> 01:41:23.920
it's a long phrase, right?

1808
01:41:23.920 --> 01:41:25.120
What's an example?

1809
01:41:25.120 --> 01:41:28.280
I think we found one example when we're doing,

1810
01:41:29.040 --> 01:41:32.760
the wall, who gave me an example of something with wall?

1811
01:41:32.760 --> 01:41:34.840
It was something, something with wall.

1812
01:41:34.840 --> 01:41:39.160
It was a magnetic knife holder for a wall.

1813
01:41:39.160 --> 01:41:40.800
A wall, right?

1814
01:41:40.800 --> 01:41:44.600
So, a short term would be magnetic knife holder,

1815
01:41:44.600 --> 01:41:46.760
but a long-tail keyword would be

1816
01:41:46.760 --> 01:41:50.360
magnetic knife holder for wall, right?

1817
01:41:50.360 --> 01:41:51.960
You're more specific.

1818
01:41:51.960 --> 01:41:53.880
Yes, and they are very long.

1819
01:41:53.880 --> 01:41:56.320
It's not just a short phrase, they are long.

1820
01:41:56.320 --> 01:42:01.160
So, when you put them in a broad match campaign,

1821
01:42:01.160 --> 01:42:04.680
Amazon brings you so many search terms

1822
01:42:04.680 --> 01:42:07.160
relevant to that long-tail keyword,

1823
01:42:07.160 --> 01:42:09.640
so you get to discover more keywords.

1824
01:42:11.720 --> 01:42:13.920
Okay. Does that help?

1825
01:42:13.920 --> 01:42:14.760
It helps.

1826
01:42:14.760 --> 01:42:16.560
I just feel like I don't even know what I don't know

1827
01:42:16.560 --> 01:42:18.240
at this point.

1828
01:42:18.240 --> 01:42:19.080
It's a lot.

1829
01:42:19.080 --> 01:42:23.080
So, that is why you ask as many questions as you can.

1830
01:42:23.080 --> 01:42:24.440
Okay, thank you.

1831
01:42:24.440 --> 01:42:26.120
You're very welcome.

1832
01:42:27.120 --> 01:42:30.320
Any other questions?

1833
01:42:30.320 --> 01:42:31.960
Yeah, I had a question,

1834
01:42:31.960 --> 01:42:34.120
just to follow up on what you were answering, Kyla.

1835
01:42:34.120 --> 01:42:35.200
And Kyla, great questions.

1836
01:42:35.200 --> 01:42:36.360
All of us are asking it.

1837
01:42:36.360 --> 01:42:41.360
I plan to go back and go over this again at a slower pace.

1838
01:42:41.600 --> 01:42:44.200
But my question in follow-up to what she was asking,

1839
01:42:45.360 --> 01:42:47.440
so actually two questions now.

1840
01:42:47.440 --> 01:42:49.280
So, with the long-tail keyword,

1841
01:42:49.280 --> 01:42:53.160
when Amazon brings you those extra keywords

1842
01:42:53.200 --> 01:42:56.400
on the broad match, do you just select all?

1843
01:42:57.240 --> 01:42:58.520
No.

1844
01:42:58.520 --> 01:43:00.560
Okay. I'll have you ask it.

1845
01:43:00.560 --> 01:43:02.680
My second question was,

1846
01:43:02.680 --> 01:43:06.440
like we're talking about relevance and ranking.

1847
01:43:06.440 --> 01:43:08.000
So, what exactly,

1848
01:43:08.000 --> 01:43:10.960
how does Amazon rank us like during the launch phase?

1849
01:43:10.960 --> 01:43:14.200
Like, is it that when we sell or is it with the clicks?

1850
01:43:14.200 --> 01:43:16.240
What are we looking for?

1851
01:43:16.240 --> 01:43:18.400
I think, as my question is,

1852
01:43:18.400 --> 01:43:20.400
what is the angle that we are really looking for?

1853
01:43:20.400 --> 01:43:22.280
We're just looking for like, I know there's impressions,

1854
01:43:22.440 --> 01:43:24.160
there's clicks and there's sells.

1855
01:43:24.160 --> 01:43:26.680
What helps us gain that relevance?

1856
01:43:26.680 --> 01:43:28.640
And for those of you who have launched,

1857
01:43:28.640 --> 01:43:30.920
I know that's why you're asking those questions.

1858
01:43:30.920 --> 01:43:35.080
So, let's start with long-tail keywords, right?

1859
01:43:35.080 --> 01:43:38.760
You throw any long-tail keywords in a broad match campaign,

1860
01:43:38.760 --> 01:43:42.360
it's like, I want to discover more search terms

1861
01:43:42.360 --> 01:43:45.880
related to this long-tail keywords, right?

1862
01:43:45.880 --> 01:43:49.880
The longer it is, well, I also want some search volume.

1863
01:43:49.880 --> 01:43:52.000
Don't give Amazon any long-tail keyword

1864
01:43:52.720 --> 01:43:53.720
that has 20 search volume.

1865
01:43:53.720 --> 01:43:56.200
Like, give it something about 500 searches

1866
01:43:56.200 --> 01:43:58.720
and it will bring you a lot of search terms

1867
01:43:58.720 --> 01:44:02.600
that is related to that long-term keyword.

1868
01:44:02.600 --> 01:44:06.600
When you get that search term report, right,

1869
01:44:06.600 --> 01:44:10.400
from the long-tail that you want a broad match campaign on,

1870
01:44:10.400 --> 01:44:14.400
what you want to do is you don't use all the search terms.

1871
01:44:14.400 --> 01:44:18.400
You use only those search terms that converted well.

1872
01:44:18.400 --> 01:44:21.280
By converting well, if,

1873
01:44:21.320 --> 01:44:24.760
and this is what I use, you can also have your own.

1874
01:44:24.760 --> 01:44:29.760
If I have 10 clicks, I'm looking for one sale from it, right?

1875
01:44:31.240 --> 01:44:34.000
So, if a keyword has 20 clicks

1876
01:44:34.000 --> 01:44:35.760
and it's giving me three sales,

1877
01:44:35.760 --> 01:44:40.640
which means 20 different people click on my image,

1878
01:44:40.640 --> 01:44:41.920
three bought it.

1879
01:44:41.920 --> 01:44:45.440
That is a keyword that is really relevant to my product.

1880
01:44:45.440 --> 01:44:47.800
So, I'm going to make sure it's in my listing.

1881
01:44:47.800 --> 01:44:49.880
That is the most important thing.

1882
01:44:49.880 --> 01:44:54.640
Most people just pick it and create another campaign for it.

1883
01:44:54.640 --> 01:44:55.960
But the most important thing,

1884
01:44:55.960 --> 01:44:58.880
make sure that keyword is in your listing.

1885
01:44:58.880 --> 01:44:59.720
And you are.

1886
01:45:00.000 --> 01:45:07.200
indexed for that keyword, right, then you can run a campaign on that keyword. Does that help?

1887
01:45:08.400 --> 01:45:17.120
Regarding ranking, right, if you're running a campaign, you need impression. It's important.

1888
01:45:17.120 --> 01:45:20.240
So impression means people are seeing the product. If you're not getting impression,

1889
01:45:20.240 --> 01:45:23.440
and that's why we tell you, if you're not getting impression, increase your bids.

1890
01:45:23.440 --> 01:45:29.120
It means nobody's seeing your product. So you need impression. That impression should give

1891
01:45:29.120 --> 01:45:35.280
you clicks, right? So clicks only means that people are seeing and they are clicking. But

1892
01:45:35.280 --> 01:45:41.760
the only way you stay ranking is if it's converting. If it's not converting, let's say 100

1893
01:45:41.760 --> 01:45:48.720
people click your main image. Nobody bought it. Amazon deems you as irrelevant. So you see that

1894
01:45:48.720 --> 01:45:56.240
your bids are going higher. Amazon is pushing you to bid higher because they see you're not

1895
01:45:56.240 --> 01:46:02.000
relevant for it. So that is why you always have to look at the system. Am I relevant? Otherwise,

1896
01:46:02.000 --> 01:46:07.920
you are hitting your own listing. And you will pay more to Amazon to be visible in the future.

1897
01:46:07.920 --> 01:46:15.040
You don't want to do that. All right, let's do some breakout room. You're very welcome.

1898
01:46:15.040 --> 01:46:22.720
Let's do some breakout room. So we are going to divide us into, Tiffany, how many people do we

1899
01:46:22.800 --> 01:46:34.320
have? We have 10. So can we do two groups, I think, or three groups? I want everyone taking

1900
01:46:34.320 --> 01:46:40.560
part in this. So let's do three groups. Are we going to be in a group, Abby, or just the...

1901
01:46:42.080 --> 01:46:44.800
Yeah, I want to be in a group and you can also be in a group.

1902
01:46:46.000 --> 01:46:50.800
But I want to, otherwise, like I would need us to rotate to go to other rooms too.

1903
01:46:51.600 --> 01:46:58.000
So what we are going to do is for each group, you're going to actually use the spreadsheet,

1904
01:46:58.000 --> 01:47:04.480
make a copy. You're going to find keywords for baby knee pads. I want you to leave here knowing

1905
01:47:04.480 --> 01:47:10.720
how to do it and how simple it is to actually do research for your product if you are launching.

1906
01:47:10.720 --> 01:47:16.720
It's so easy. And if you do it well, you come out strong and you are very successful in your launch.

1907
01:47:16.720 --> 01:47:23.920
So you're going to use the same tools that we use. And after our breakout room, we'll just see,

1908
01:47:23.920 --> 01:47:31.200
are we getting similar keywords yet? So that is the whole goal, right? So let's do our breakout

1909
01:47:31.200 --> 01:47:37.280
rooms. Give me one second. So there's 12, including us. So if you wanted to do three,

1910
01:47:37.280 --> 01:47:40.000
that would be... Thank you.

1911
01:47:46.000 --> 01:47:49.680
Could you please create a breakout room? Let me jump to the bathroom. I'll be right back.

1912
01:47:51.280 --> 01:47:52.080
Yeah, no problem.

1913
01:47:52.800 --> 01:48:02.480
Tiffany, can you tell us how to save a copy of this? I went to open it up again and it already

1914
01:48:02.480 --> 01:48:11.440
has the changes that I made to it. So I'm not sure how to save a blank copy of this spreadsheet.

1915
01:48:11.840 --> 01:48:17.760
For the template one that she sent? Yeah. So I opened the template.

1916
01:48:20.080 --> 01:48:25.280
Yeah. So do you have the option, like the file and then make a copy?

1917
01:48:26.160 --> 01:48:36.640
Yeah, I don't see. I don't know how to make a copy of it, but I can make a copy of it.

1918
01:48:37.200 --> 01:48:39.760
Yeah, I don't see. I don't...

1919
01:48:44.000 --> 01:48:50.640
Okay. I'll see if I can put us in a separate room so I can help you troubleshoot that.

1920
01:48:51.920 --> 01:48:57.920
Let me first figure out how to... I thought maybe other people had the same question.

1921
01:48:58.400 --> 01:49:06.880
Okay. And if you do, if anybody does, just go ahead and unmute and let me know. I always mess

1922
01:49:06.880 --> 01:49:12.640
up these breakout rooms. So if you end up in a room by yourself, just leave the room and come

1923
01:49:12.640 --> 01:49:20.400
back to the main room. But I'm going to try to... For some reason, it's only giving me two rooms

1924
01:49:21.120 --> 01:49:39.120
to work with here. Okay. So I'm going to move. Let's see. Abby, it's only giving me the option

1925
01:49:39.120 --> 01:49:46.480
for two rooms. Okay, let's do that. I don't know if I can... Yeah, let's do two rooms. Okay.

1926
01:49:47.440 --> 01:49:50.960
All right. So let's do... I'll be in one and you can also be in one.

1927
01:49:56.560 --> 01:49:59.760
I see file.

1928
01:50:00.880 --> 01:50:01.920
Okay, you see it now.

1929
01:50:03.840 --> 01:50:10.200
Okay, so we've got 1-2-3-4-5 and then 1-2-3-4-5. Okay.

1930
01:50:11.600 --> 01:50:13.000
All right, and then I will

1931
01:50:17.400 --> 01:50:21.960
You know what, it's just not showing me myself. Abby, can you put me in room two?

1932
01:50:23.080 --> 01:50:24.000
Yeah, I think.

1933
01:50:24.800 --> 01:50:27.920
Okay, you have to give me a call for this again. I think I gave you

1934
01:50:27.920 --> 01:50:33.280
Oh, sorry. Okay. Yeah, why is it not giving me the option to

1935
01:50:37.680 --> 01:50:40.240
Or I think I can just put you in room two. Is that okay?

1936
01:50:40.240 --> 01:50:41.680
Okay, that's fine. Yeah.

1937
01:50:41.680 --> 01:50:44.480
Okay, there we go.

1938
01:50:46.480 --> 01:50:47.520
All right, see you everyone.

1939
01:50:48.480 --> 01:50:48.880
Bye-bye.

1940
01:50:48.880 --> 01:51:03.440
All right, you guys. And we have, let's see, 1-2-3-4-5-6-7 of us. I hope I divided that up right. Okay.

1941
01:51:04.480 --> 01:51:06.560
So yeah, I'm here if you guys have any questions.

1942
01:51:07.360 --> 01:51:09.120
Okay.

1943
01:51:20.560 --> 01:51:24.960
Yes, I do. I think I have a lot of questions, but you know, just for now.

1944
01:51:27.280 --> 01:51:33.760
I think me and one of the girls, Whitney, we just got back from the break room and we kind of missed

1945
01:51:33.760 --> 01:51:40.400
a little bit what she was showing you guys. But yeah, I'll ask you later because it's a lot.

1946
01:51:41.600 --> 01:51:46.560
Oh, that's okay. Does anybody want to screen share? And then we can work off of like one

1947
01:51:46.560 --> 01:51:53.520
and then you guys can kind of follow along from one or like, does one person want to be like the

1948
01:51:54.240 --> 01:52:03.120
Yeah, I can or whatever. Are we doing the like baby knee pads or are we doing a specific one?

1949
01:52:04.320 --> 01:52:11.280
Yeah, we're going to try with the baby knee pads as the example and then the like

1950
01:52:12.880 --> 01:52:18.960
after today. So like after the call is over, then we're going to have you guys do them with

1951
01:52:19.040 --> 01:52:21.200
have you guys do them with your own keywords.

1952
01:52:22.400 --> 01:52:27.120
Which is it seems like you kind of already got started on the call today. So

1953
01:52:27.120 --> 01:52:30.400
yeah, and then tomorrow you'll kind of check in and see how you did with those.

1954
01:52:34.000 --> 01:52:39.680
Okay, can you share my or see my screen? Yep. Okay, can everybody else see it?

1955
01:52:40.960 --> 01:52:44.960
And you guys can all unmute if you if you want to, it's you know, we can just kind of like,

1956
01:52:45.600 --> 01:52:46.400
have a discussion.

1957
01:52:48.640 --> 01:52:54.320
Okay, so am I off to a good start? I typed in the word and this is what came up.

1958
01:52:56.080 --> 01:53:00.240
That's what I got. So we click on the customer need.

1959
01:53:09.040 --> 01:53:10.240
Then search terms.

1960
01:53:10.240 --> 01:53:20.400
The tab the tab next to products. Oh, in the gray bar. Yeah. Yeah, right there.

1961
01:53:24.000 --> 01:53:25.200
Is that on he limped in?

1962
01:53:27.600 --> 01:53:33.520
This is in Amazon. The product opportunity. Explore.

1963
01:53:34.080 --> 01:53:36.640
Do you need help finding that? Yeah, can you?

1964
01:53:38.240 --> 01:53:47.120
Should I screen share? Well, let me, let me wonder if I can here I can, I can just go back

1965
01:53:47.120 --> 01:53:54.480
if you want. So okay. Amazon seller central. This is like the homepage. Uh huh. Your main dashboard.

1966
01:53:55.280 --> 01:54:10.480
And then you go to like this little menu here. Yeah. And then growth. Yeah. And then product

1967
01:54:11.120 --> 01:54:21.760
opportunity Explorer. Okay. And then we put in the example that we're working on. Okay.

1968
01:54:24.480 --> 01:54:29.600
And then click here and then here. And that's where we were. Correct.

1969
01:54:30.720 --> 01:54:35.040
I, so one thing I do, I don't know my way around seller central that well

1970
01:54:35.040 --> 01:54:41.440
yet. So like the search bar, if you just type in prop, what is it? Product opportunity Explorer.

1971
01:54:41.440 --> 01:54:45.600
It'll take you. You don't have to actually know the whole pathway to get there.

1972
01:54:46.880 --> 01:54:49.040
Cause I get lost when I try to find all the different.

1973
01:54:49.920 --> 01:54:55.280
I still get lost. I've been on seller central for like two to three years now. And I still get,

1974
01:54:55.280 --> 01:54:59.120
I still use that search bar. It's for sure.

1975
01:55:00.000 --> 01:55:09.760
So, then we can just download these and then we paste those into the spreadsheet for Product

1976
01:55:09.760 --> 01:55:10.760
Opportunity Explorer.

1977
01:55:10.760 --> 01:55:11.760
Correct?

1978
01:55:11.760 --> 01:55:14.640
So, how do you download?

1979
01:55:14.640 --> 01:55:15.640
Is it right there?

1980
01:55:15.640 --> 01:55:16.640
Or she's hovering?

1981
01:55:16.640 --> 01:55:17.640
I'm trying to.

1982
01:55:17.640 --> 01:55:18.640
Okay.

1983
01:55:18.640 --> 01:55:19.640
Download and then I guess you would just open it.

1984
01:55:19.640 --> 01:55:20.640
Is this what it's supposed to look like?

1985
01:55:21.640 --> 01:55:27.640
I don't think your download opened.

1986
01:55:27.640 --> 01:55:44.640
When you're able to click the little down arrow, in the upper right-hand corner of the

1987
01:55:44.640 --> 01:55:45.640
screen.

1988
01:55:45.640 --> 01:55:46.640
Yeah.

1989
01:55:46.640 --> 01:55:47.640
See if you click that.

1990
01:55:47.640 --> 01:55:48.640
Yeah.

1991
01:55:48.640 --> 01:55:49.640
If it went there.

1992
01:55:49.640 --> 01:55:50.640
Yeah.

1993
01:55:50.640 --> 01:55:51.640
It's just, it's showing up.

1994
01:55:51.640 --> 01:55:52.640
I don't know if you, it's maybe not just showing.

1995
01:55:52.640 --> 01:55:53.640
Can you see this black box?

1996
01:55:53.640 --> 01:55:54.640
Oh, yeah.

1997
01:55:54.640 --> 01:55:55.640
You might have.

1998
01:55:55.640 --> 01:55:56.640
Did you share just your Chrome screen or like your entire desktop when you shared?

1999
01:55:56.640 --> 01:55:57.640
I wonder if that could be.

2000
01:55:57.640 --> 01:55:58.640
Yeah.

2001
01:55:58.640 --> 01:55:59.640
Yeah.

2002
01:55:59.640 --> 01:56:00.640
Yeah.

2003
01:56:00.640 --> 01:56:01.640
Yeah.

2004
01:56:01.640 --> 01:56:02.640
Yeah.

2005
01:56:02.640 --> 01:56:03.640
Yeah.

2006
01:56:03.640 --> 01:56:04.640
Yeah.

2007
01:56:04.640 --> 01:56:05.640
Yeah.

2008
01:56:05.640 --> 01:56:06.640
Yeah.

2009
01:56:06.640 --> 01:56:07.640
Yeah.

2010
01:56:07.640 --> 01:56:08.640
Yeah.

2011
01:56:08.640 --> 01:56:09.640
Yeah.

2012
01:56:09.640 --> 01:56:10.640
Yeah.

2013
01:56:10.640 --> 01:56:11.640
Yeah.

2014
01:56:11.640 --> 01:56:12.640
I wonder if that could be.

2015
01:56:12.640 --> 01:56:13.640
Oh, okay.

2016
01:56:13.640 --> 01:56:14.640
That's probably why.

2017
01:56:14.640 --> 01:56:15.640
Can you see it now?

2018
01:56:15.640 --> 01:56:16.640
Maybe that's it.

2019
01:56:16.640 --> 01:56:17.640
Yeah.

2020
01:56:17.640 --> 01:56:18.640
Okay.

2021
01:56:18.640 --> 01:56:19.640
Do you see this black box?

2022
01:56:19.640 --> 01:56:20.640
Yep.

2023
01:56:20.640 --> 01:56:21.640
It's there now.

2024
01:56:21.640 --> 01:56:22.640
Wow.

2025
01:56:22.640 --> 01:56:23.640
That is not what mine looks like.

2026
01:56:23.640 --> 01:56:24.640
Yeah.

2027
01:56:24.640 --> 01:56:25.640
I'm like, I don't think this is what it's supposed to look like.

2028
01:56:25.640 --> 01:56:26.640
Yeah.

2029
01:56:26.640 --> 01:56:27.640
I wonder if it downloaded.

2030
01:56:27.640 --> 01:56:28.640
So it downloaded as a CSV.

2031
01:56:28.640 --> 01:56:29.640
I wonder if you closed out of that.

2032
01:56:29.640 --> 01:56:30.640
And then when you click download, does it give you options?

2033
01:56:30.640 --> 01:56:31.640
Yeah.

2034
01:56:32.640 --> 01:56:34.640
Like maybe to download it as like an Excel.

2035
01:56:34.640 --> 01:56:35.640
Instead of a CSV.

2036
01:56:35.640 --> 01:56:36.640
No, it just automatically does.

2037
01:56:36.640 --> 01:56:37.640
Yes.

2038
01:56:37.640 --> 01:56:55.640
But.

2039
01:56:55.640 --> 01:56:59.640
So you, what you could do, do you have chat GPT?

2040
01:57:00.640 --> 01:57:03.640
You could always drop it in there and say, make this a spreadsheet.

2041
01:57:06.640 --> 01:57:07.640
Yes, I do have chat GPT.

2042
01:57:07.640 --> 01:57:09.640
I did not know you could do that.

2043
01:57:09.640 --> 01:57:11.640
Okay.

2044
01:57:11.640 --> 01:57:16.640
So you would just drop the whole file in.

2045
01:57:16.640 --> 01:57:17.640
Oh, so no.

2046
01:57:17.640 --> 01:57:18.640
Okay.

2047
01:57:18.640 --> 01:57:22.640
Well, while I work on that, do you want somebody else to share their screen?

2048
01:57:22.640 --> 01:57:26.640
Who has the right type of file?

2049
01:57:26.640 --> 01:57:28.640
Okay.

2050
01:57:28.640 --> 01:57:32.640
I could even, I wonder, I could even share my screen.

2051
01:57:32.640 --> 01:57:33.640
Or does anybody else want to.

2052
01:57:33.640 --> 01:57:42.640
From here.

2053
01:57:42.640 --> 01:57:45.640
And did anybody else have that issue when you download the file?

2054
01:57:45.640 --> 01:57:46.640
Does it.

2055
01:57:46.640 --> 01:57:52.640
Download as a CSV or does it.

2056
01:57:52.640 --> 01:57:55.640
Mine opens as a spreadsheet.

2057
01:57:55.640 --> 01:58:03.640
Okay.

2058
01:58:03.640 --> 01:58:06.640
No, I had healed or.

2059
01:58:07.640 --> 01:58:33.640
Okay.

2060
01:58:33.640 --> 01:58:40.640
Okay.

2061
01:58:40.640 --> 01:58:47.640
This one.

2062
01:58:47.640 --> 01:58:49.640
Okay.

2063
01:58:49.640 --> 01:58:52.640
Let me see what it does when I do mine.

2064
01:58:52.640 --> 01:58:55.640
Yeah, it just automatically did a CSV.

2065
01:58:55.640 --> 01:58:59.640
If that does that for anybody else.

2066
01:59:00.640 --> 01:59:06.640
Okay.

2067
01:59:06.640 --> 01:59:08.640
So you can do that file like in other ways too,

2068
01:59:08.640 --> 01:59:10.640
but I use chat GPT for everything.

2069
01:59:10.640 --> 01:59:12.640
So what you would do is you just go here.

2070
01:59:12.640 --> 01:59:14.640
Just drag that file down.

2071
01:59:14.640 --> 01:59:15.640
And then.

2072
01:59:15.640 --> 01:59:17.640
Can you make this a.

2073
01:59:17.640 --> 01:59:18.640
And X.

2074
01:59:18.640 --> 01:59:22.640
Level.

2075
01:59:23.640 --> 01:59:31.640
Yes.

2076
01:59:31.640 --> 01:59:34.640
Apparently that costs them millions of dollars.

2077
01:59:34.640 --> 01:59:36.640
And like processing.

2078
01:59:36.640 --> 01:59:37.640
When you say please.

2079
01:59:37.640 --> 01:59:41.640
Oh, really?

2080
01:59:41.640 --> 01:59:48.640
Oh my gosh. That's hilarious. I never knew that.

2081
01:59:49.640 --> 01:59:56.640
Okay, that's fine. Thank you. Okay.

2082
01:59:56.640 --> 01:59:59.640
Okay, so that created.

2083
01:59:59.640 --> 02:00:00.640
Okay.

2084
02:00:00.000 --> 02:00:06.040
So then, are we just dropping that in, I don't have the instructions up on my screen right

2085
02:00:06.040 --> 02:00:07.040
now.

2086
02:00:07.040 --> 02:00:24.000
Are we just dropping that into the template that we have, oh, I did it too many times.

2087
02:00:24.000 --> 02:00:27.000
Okay, let me go and open up the.

2088
02:00:54.000 --> 02:01:04.160
My kids are home from school today, so they are on their tablets right now and it's like

2089
02:01:04.160 --> 02:01:05.160
draining my Wi-Fi.

2090
02:01:05.160 --> 02:01:06.160
Okay, here we go.

2091
02:01:06.160 --> 02:01:17.960
So if we go to breakout rooms, okay, so use the Amazon data and healing tend to research

2092
02:01:17.960 --> 02:01:25.800
keywords for launch products, or to explore brand analytic top search terms and suggested

2093
02:01:25.800 --> 02:01:28.800
search terms helium 10.

2094
02:01:28.800 --> 02:01:29.800
Okay.

2095
02:01:29.800 --> 02:01:45.800
Okay, and I think I have this over here already.

2096
02:01:45.800 --> 02:02:04.280
Tiffany just a heads up, I have to take off at 11 I have a another meeting starting at

2097
02:02:04.280 --> 02:02:05.280
this time.

2098
02:02:05.280 --> 02:02:06.280
So, okay.

2099
02:02:06.280 --> 02:02:07.280
Yeah, no worries.

2100
02:02:07.280 --> 02:02:11.160
We're just supposed to complete this like for our own keyword.

2101
02:02:11.160 --> 02:02:14.720
Yeah, yeah.

2102
02:02:14.720 --> 02:02:19.840
So, like after this, this was just an example to get everybody comfortable with inputting

2103
02:02:19.840 --> 02:02:21.120
this data.

2104
02:02:21.120 --> 02:02:29.520
So ultimately, all I was going to do was bring over those keywords from this and drop it

2105
02:02:29.520 --> 02:02:35.040
into product opportunity Explorer, Explorer, and then you do the same thing for each one

2106
02:02:35.040 --> 02:02:37.240
and then yeah tonight.

2107
02:02:37.240 --> 02:02:40.000
Try it with your own keywords.

2108
02:02:40.000 --> 02:02:43.720
And then tomorrow she'll she'll go through all that with you.

2109
02:02:43.720 --> 02:02:44.720
Okay.

2110
02:02:44.720 --> 02:02:45.720
Hey.

2111
02:02:45.720 --> 02:02:52.160
Hey, Tiffany, sorry for slowing you down, but my page doesn't work out the same because

2112
02:02:52.160 --> 02:02:58.960
when I go to my Amazon seller central the girl just show me that she go to menu and

2113
02:02:58.960 --> 02:03:04.720
go to, I don't know for some reason my page doesn't turn out the same.

2114
02:03:04.720 --> 02:03:06.720
Can you share your screen.

2115
02:03:06.720 --> 02:03:07.720
Yeah, yeah.

2116
02:03:07.720 --> 02:03:12.720
I don't know how I do it.

2117
02:03:13.720 --> 02:03:14.720
Let me do it.

2118
02:03:14.720 --> 02:03:18.720
Excuse me at the bottom of the screen, the up arrow it says share.

2119
02:03:18.720 --> 02:03:19.720
Oh yeah.

2120
02:03:19.720 --> 02:03:24.720
Okay, I click on that and it's a Google Chrome and or desk one.

2121
02:03:24.720 --> 02:03:27.720
There's so many of them to the desktop desktop.

2122
02:03:27.720 --> 02:03:28.720
Okay, just because.

2123
02:03:28.720 --> 02:03:34.720
Yeah, then if you have to switch between windows it'll, it'll catch it'll been show both.

2124
02:03:34.720 --> 02:03:41.720
Oh, you might have, there might be like a set a prompt to like enable zoom.

2125
02:03:42.720 --> 02:03:48.720
Or in the settings or something like that.

2126
02:03:48.720 --> 02:03:51.720
Should I click another one.

2127
02:03:51.720 --> 02:03:53.720
Did you do desktop.

2128
02:03:53.720 --> 02:04:02.720
Yeah, I did. I, I click on it, and it says security and privacy, and then share and then share again.

2129
02:04:02.720 --> 02:04:10.720
I don't see. Oh okay so security and privacy, security and privacy is there like something you can click on there.

2130
02:04:11.720 --> 02:04:12.720
Nothing.

2131
02:04:12.720 --> 02:04:18.720
On the left is the location service content calendar reminder photo, it is.

2132
02:04:18.720 --> 02:04:21.720
Is there one that says accessibility.

2133
02:04:21.720 --> 02:04:23.720
Yeah, I see it.

2134
02:04:23.720 --> 02:04:27.720
Okay, click that, and then you should see zoom. Yeah, I see zoom.

2135
02:04:27.720 --> 02:04:30.720
And you can toggle that one on.

2136
02:04:30.720 --> 02:04:34.720
Yeah, I click on that but yeah.

2137
02:04:34.720 --> 02:04:43.720
And if it's once zoom is turned on, then you might have to walk through the process again you might have to go down and hit share again, and desktop and then it should share it.

2138
02:04:43.720 --> 02:04:49.720
It didn't let me click, I mean I click on a double click on that zoom, but it doesn't let me.

2139
02:04:49.720 --> 02:04:53.720
Okay, do you have a little lock in the lower left hand corner of that screen.

2140
02:04:53.720 --> 02:04:56.720
And it says like click here to unlock.

2141
02:04:56.720 --> 02:04:59.720
Oh yeah yeah I see you say, I have to.

2142
02:05:00.000 --> 02:05:07.080
I use my password. Okay, now. Yeah, it's the color. Okay, perfect. And then you should

2143
02:05:07.080 --> 02:05:15.160
be able to toggle toggle that on. You can tell I've done this for the chain. I'm sorry,

2144
02:05:15.160 --> 02:05:20.800
this is my first time. No, it's okay. You shouldn't have to do it again after this.

2145
02:05:20.800 --> 02:05:27.800
It should save that. So did it let you toggle zoom on them? I click on it still not is they

2146
02:05:27.840 --> 02:05:34.840
click? Oh my god. Click the lock to permit further chain. No, I don't need that. I see

2147
02:05:34.840 --> 02:05:42.280
the color that is gonna let me share it but it still doesn't. Sorry. Should I? Okay. That's

2148
02:05:42.280 --> 02:05:47.040
okay. So maybe try xing out of that and then try the share option again at the bottom of

2149
02:05:47.040 --> 02:05:59.200
the zoom, zoom screen. Okay, now I see. Yeah, okay. And I say desktop one. Google Chrome

2150
02:05:59.200 --> 02:06:10.960
and no desktop. Desktop. The same one. Yeah. Okay. Open system setting or cancel. Is there

2151
02:06:10.960 --> 02:06:16.840
a lot of work? Your screen? Open system? Yeah, if it's Yeah, if it's making you do the settings

2152
02:06:16.840 --> 02:06:21.920
again, then it probably didn't work. So open the settings again. And then unlock that little

2153
02:06:21.920 --> 02:06:32.880
lock in the in the lower corner again. Okay. Now I say use password. Yep, go ahead and

2154
02:06:32.880 --> 02:06:41.280
type in your password. Okay. And that little lock should open like if it if it accepted

2155
02:06:41.280 --> 02:06:45.800
your password, that little lock should look like it's open. Yeah, it's the open and ending

2156
02:06:45.800 --> 02:06:51.600
click. And then on the side, they click the lock to prevent further chain. It's a I mean,

2157
02:06:51.600 --> 02:06:57.320
I see the zoom allow the app below to record the contents of your screen events while using

2158
02:06:57.320 --> 02:07:06.360
other app. Yes. Does that give you the option to say yes? There's no option or nothing.

2159
02:07:06.360 --> 02:07:15.200
I just see the zoom. Okay. It's okay. So let's, let's follow along with. I'll just do it on

2160
02:07:15.200 --> 02:07:20.840
my screen. Okay, follow along. And then if you need some troubleshooting, like after

2161
02:07:20.840 --> 02:07:25.640
the call or something, you can reach out to Abby through email and one of us could probably

2162
02:07:25.640 --> 02:07:32.000
hop on a call with you and get it. So I asked you said your Amazon doesn't look the same.

2163
02:07:32.000 --> 02:07:40.760
My my Amazon looks the same. But when I click on the little like three lie, even I click

2164
02:07:40.760 --> 02:07:45.640
on a thing. For some reason, the page doesn't look the same. Like one of the names doesn't

2165
02:07:45.640 --> 02:07:50.680
look the same because she did show me Okay, I have that name and click to this. But then

2166
02:07:50.680 --> 02:07:55.600
I was just working because mine I'm I just set up my account. And so everything on mine

2167
02:07:55.600 --> 02:08:03.080
was looking way different. And I had to go in and like revert back to an older form of

2168
02:08:03.080 --> 02:08:07.600
seller central so that my screen matches what everybody else is doing. I don't know if that's

2169
02:08:07.600 --> 02:08:12.320
what you're talking about. But mine was different, too. Yeah, mine's different. Like, yes, like

2170
02:08:12.320 --> 02:08:17.640
the pages. Let's go back to an older version of it was almost like you're testing out a

2171
02:08:17.640 --> 02:08:22.440
new version of seller central on my account or something. I don't know. That may or may

2172
02:08:22.440 --> 02:08:27.920
not be the issue. But okay, for sure. Yeah, because I was like, Oh, is it because I have

2173
02:08:27.920 --> 02:08:33.280
not been there for a long time because I haven't logged in there until just barely today. And

2174
02:08:33.280 --> 02:08:36.480
so I was like, Oh, come on. Looks a little different when I tried. I don't have all the

2175
02:08:36.480 --> 02:08:41.480
name listing. So I guess it's just not me then. I'm going to try to log in later and

2176
02:08:41.480 --> 02:08:49.200
then maybe ask Abby. Yeah. Okay, sorry. I was also supposed to be on a call it too.

2177
02:08:49.200 --> 02:08:54.120
So I wanted to make sure I let them know I'm running. Yeah, we're just gonna follow along.

2178
02:08:54.120 --> 02:09:01.600
Yeah, yeah. So let's, let's bring that one up again. Okay, so we have now we have this

2179
02:09:01.600 --> 02:09:12.040
in a, an Excel file. So I'm going to go ahead and copy these. You could even probably like

2180
02:09:12.040 --> 02:09:17.600
sort it by search volume. I think it might have done that automatically. Let's let's

2181
02:09:17.600 --> 02:09:24.440
try. Okay, you probably could do that if you wanted to, and then and then drop them in

2182
02:09:24.440 --> 02:09:32.240
here. But let's go ahead and just do that. Okay, so here are the product opportunity

2183
02:09:32.240 --> 02:09:41.720
explorer keywords. And so then we would want to go over to brand analytics, which I would

2184
02:09:41.720 --> 02:09:55.120
need to go back to my Amazon. Okay, and then brand analytics. I always forget where it's

2185
02:09:55.120 --> 02:09:59.680
located. Advertising. No.

2186
02:10:00.000 --> 02:10:17.040
Okay, and then can somebody remind me, like, the steps that we did here, was it search

2187
02:10:17.040 --> 02:10:18.040
analytics?

2188
02:10:18.040 --> 02:10:25.120
I'm guessing search query performance.

2189
02:10:26.120 --> 02:10:30.120
Somehow we got to top search terms.

2190
02:10:30.120 --> 02:10:35.120
That's what I have pulled up in my other window from right here.

2191
02:10:35.120 --> 02:10:36.120
Okay, thank you.

2192
02:10:39.120 --> 02:10:40.120
And then.

2193
02:10:43.120 --> 02:10:44.120
Oops.

2194
02:10:45.120 --> 02:10:46.120
Oh, my goodness.

2195
02:10:46.120 --> 02:10:47.120
Ads.

2196
02:10:49.120 --> 02:10:50.120
Okay.

2197
02:10:56.120 --> 02:11:00.120
And then, honestly, I feel like you could probably even, well, no, I guess not.

2198
02:11:00.120 --> 02:11:01.120
All right, let's.

2199
02:11:05.120 --> 02:11:10.120
So we're supposed to insert ASINs and I don't remember how to get the ASINs.

2200
02:11:10.120 --> 02:11:11.120
Do we just go to Amazon?

2201
02:11:11.120 --> 02:11:13.120
I don't remember what we used.

2202
02:11:15.120 --> 02:11:18.120
Okay, let me go back to the notes then.

2203
02:11:19.120 --> 02:11:23.120
Sorry, I was also multitasking while I was listening into the call today.

2204
02:11:23.120 --> 02:11:24.120
So.

2205
02:11:27.120 --> 02:11:28.120
Where's my camera?

2206
02:11:28.120 --> 02:11:29.120
There it is.

2207
02:11:38.120 --> 02:11:42.120
I had done top clicked products get from the x-ray keywords.

2208
02:11:43.120 --> 02:11:44.120
X-ray.

2209
02:11:50.120 --> 02:11:52.120
Oh, for brand analytics, though?

2210
02:11:54.120 --> 02:11:55.120
Yep.

2211
02:11:57.120 --> 02:12:07.120
Yep, brand analytics, search analytics, top search key terms, month, year, and then top clicked products get from x-ray keywords.

2212
02:12:13.120 --> 02:12:18.120
Okay, well, I'm going to download this just while we're here.

2213
02:12:20.120 --> 02:12:21.120
Top search terms.

2214
02:12:23.120 --> 02:12:24.120
Okay.

2215
02:12:39.120 --> 02:12:40.120
Are we going to take a minute?

2216
02:12:49.120 --> 02:12:51.120
Where is our spreadsheet?

2217
02:12:51.120 --> 02:12:52.120
Oh.

2218
02:12:54.120 --> 02:12:55.120
Oh, there it is.

2219
02:12:55.120 --> 02:12:56.120
Downloaded now.

2220
02:13:19.120 --> 02:13:21.120
Knowing too many tabs open probably.

2221
02:13:26.120 --> 02:13:27.120
Okay.

2222
02:13:28.120 --> 02:13:30.120
Okay, so let's just for now.

2223
02:13:31.120 --> 02:13:33.120
Keep these keywords.

2224
02:13:37.120 --> 02:13:40.120
In the brand analytics, top search terms.

2225
02:13:43.120 --> 02:13:45.120
Oops, where did it go over there.

2226
02:13:46.120 --> 02:13:47.120
We want it here.

2227
02:13:49.120 --> 02:13:52.120
Oh, I think we're probably both using the same.

2228
02:13:53.120 --> 02:13:54.120
Sorry about that.

2229
02:13:58.120 --> 02:13:59.120
I've done that part.

2230
02:13:59.120 --> 02:14:00.120
Okay.

2231
02:14:01.120 --> 02:14:06.120
Okay, so there's that and then Amazon suggested keywords.

2232
02:14:07.120 --> 02:14:14.120
Okay, does anybody, did she go over where to find the Amazon suggested keywords?

2233
02:14:15.120 --> 02:14:17.120
I'm assuming that would be in the.

2234
02:14:18.120 --> 02:14:21.120
She said you just start typing it into the search on Amazon.

2235
02:14:21.120 --> 02:14:24.120
Don't go all the way and just see what pops up.

2236
02:14:24.120 --> 02:14:25.120
I see.

2237
02:14:26.120 --> 02:14:27.120
Okay.

2238
02:14:27.120 --> 02:14:28.120
Oops, sorry.

2239
02:14:28.120 --> 02:14:29.120
I didn't mean to hit enter.

2240
02:14:33.120 --> 02:14:34.120
There we go.

2241
02:14:35.120 --> 02:14:36.120
Okay.

2242
02:14:36.120 --> 02:14:37.120
So,

2243
02:14:37.120 --> 02:14:38.120
so,

2244
02:14:38.120 --> 02:14:39.120
so,

2245
02:14:39.120 --> 02:14:40.120
so,

2246
02:14:40.120 --> 02:14:41.120
so,

2247
02:14:41.120 --> 02:14:42.120
so,

2248
02:14:42.120 --> 02:14:43.120
so,

2249
02:14:43.120 --> 02:14:44.120
so,

2250
02:14:44.120 --> 02:14:45.120
so,

2251
02:14:45.120 --> 02:14:46.120
so,

2252
02:14:46.120 --> 02:14:47.120
so,

2253
02:14:47.120 --> 02:14:48.120
so,

2254
02:14:48.120 --> 02:14:49.120
so,

2255
02:14:49.120 --> 02:14:50.120
so,

2256
02:14:50.120 --> 02:14:51.120
so,

2257
02:14:51.120 --> 02:14:52.120
so,

2258
02:14:52.120 --> 02:14:53.120
so,

2259
02:14:53.120 --> 02:14:54.120
so,

2260
02:14:54.120 --> 02:14:55.120
so,

2261
02:14:55.120 --> 02:14:56.120
so,

2262
02:14:56.120 --> 02:14:57.120
so,

2263
02:14:57.120 --> 02:14:58.120
so,

2264
02:14:58.120 --> 02:14:59.120
so,

2265
02:14:59.120 --> 02:15:00.120
so,

2266
02:15:00.000 --> 02:15:04.000
Okay, there we go so Amazon suggestions.

2267
02:15:00.120 --> 02:15:01.120
so,

2268
02:15:01.120 --> 02:15:02.120
so,

2269
02:15:02.120 --> 02:15:03.120
so,

2270
02:15:03.120 --> 02:15:04.120
so,

2271
02:15:04.000 --> 02:15:18.000
Oh my goodness.

2272
02:15:04.120 --> 02:15:05.120
so,

2273
02:15:05.120 --> 02:15:06.120
so,

2274
02:15:06.120 --> 02:15:07.120
so,

2275
02:15:07.120 --> 02:15:08.120
so,

2276
02:15:08.120 --> 02:15:09.120
so,

2277
02:15:09.120 --> 02:15:10.120
so,

2278
02:15:10.120 --> 02:15:11.120
so,

2279
02:15:11.120 --> 02:15:12.120
so,

2280
02:15:12.120 --> 02:15:13.120
so,

2281
02:15:13.120 --> 02:15:14.120
so,

2282
02:15:14.120 --> 02:15:15.120
so,

2283
02:15:15.120 --> 02:15:16.120
so,

2284
02:15:16.120 --> 02:15:17.120
so,

2285
02:15:17.120 --> 02:15:18.120
so,

2286
02:15:18.000 --> 02:15:23.000
So we'll export that as an Excel XS file.

2287
02:15:18.120 --> 02:15:19.120
so,

2288
02:15:19.120 --> 02:15:20.120
so,

2289
02:15:20.120 --> 02:15:21.120
so,

2290
02:15:21.120 --> 02:15:22.120
so,

2291
02:15:22.120 --> 02:15:23.120
so,

2292
02:15:23.120 --> 02:15:24.120
so,

2293
02:15:24.000 --> 02:15:36.000
Open that.

2294
02:15:24.120 --> 02:15:25.120
so,

2295
02:15:36.000 --> 02:15:40.000
Okay, and then

2296
02:15:40.000 --> 02:15:46.000
we can grab all of these

2297
02:15:46.000 --> 02:15:49.000
copy that

2298
02:15:49.000 --> 02:15:58.000
back to our spreadsheet

2299
02:15:58.000 --> 02:16:06.000
and drop that paste it right there in Amazon suggested.

2300
02:16:06.000 --> 02:16:10.000
Okay.

2301
02:16:10.000 --> 02:16:14.000
Do you guys want me to

2302
02:16:14.000 --> 02:16:20.000
share this one with you like share this

2303
02:16:20.000 --> 02:16:23.000
file with you so that you have it for later. Okay.

2304
02:16:23.000 --> 02:16:26.000
Yes, please.

2305
02:16:26.000 --> 02:16:33.000
Thank you.

2306
02:16:33.000 --> 02:16:43.000
Okay.

2307
02:16:43.000 --> 02:16:47.000
And then

2308
02:16:47.000 --> 02:16:51.000
I think as I'm doing this you guys can also mess with it.

2309
02:16:51.000 --> 02:16:53.000
So.

2310
02:16:53.000 --> 02:16:57.000
Okay, so then the next one is helium 10 magnet.

2311
02:16:57.000 --> 02:17:04.000
So we would go to helium 10.

2312
02:17:04.000 --> 02:17:14.000
And we would go to tools and magnet.

2313
02:17:14.000 --> 02:17:16.000
So, baby.

2314
02:17:16.000 --> 02:17:19.000
Okay.

2315
02:17:46.000 --> 02:18:02.000
Okay, and then you guys sort or filter this in any way.

2316
02:18:02.000 --> 02:18:06.000
I think it has to have a minimum of 500.

2317
02:18:06.000 --> 02:18:10.000
But I forget what she said.

2318
02:18:10.000 --> 02:18:12.000
That's okay.

2319
02:18:12.000 --> 02:18:15.000
So let's see.

2320
02:18:15.000 --> 02:18:18.000
Okay.

2321
02:18:18.000 --> 02:18:24.000
There was one where we had to like put in

2322
02:18:24.000 --> 02:18:27.000
competitor, like how many competing products I don't remember which one that was.

2323
02:18:27.000 --> 02:18:29.000
Okay.

2324
02:18:29.000 --> 02:18:40.000
I do like 2000.

2325
02:18:41.000 --> 02:18:47.000
Okay.

2326
02:18:47.000 --> 02:18:49.000
Okay, still a lot.

2327
02:18:50.000 --> 02:19:13.000
Okay.

2328
02:19:13.000 --> 02:19:16.000
When you put in the 2000 under the competing products,

2329
02:19:16.000 --> 02:19:17.000
Okay.

2330
02:19:17.000 --> 02:19:20.000
Okay.

2331
02:19:20.000 --> 02:19:24.000
And then max. So if you say max 2000,

2332
02:19:24.000 --> 02:19:26.000
these are all search terms that are.

2333
02:19:26.000 --> 02:19:28.000
Under 2000 competitors.

2334
02:19:28.000 --> 02:19:31.000
So.

2335
02:19:31.000 --> 02:19:38.000
Ranking on, on these keywords.

2336
02:19:38.000 --> 02:19:40.000
And then minimum search volume of 500.

2337
02:19:40.000 --> 02:19:42.000
We could probably even put a max in there.

2338
02:19:43.000 --> 02:19:46.000
Okay.

2339
02:19:46.000 --> 02:19:48.000
So for the sake of time and,

2340
02:19:48.000 --> 02:19:51.000
and since I wasn't paying attention when she.

2341
02:19:51.000 --> 02:19:54.000
Gave the instructions on this one. Let's just go ahead and.

2342
02:19:54.000 --> 02:19:58.000
Export this and we'll just put.

2343
02:19:58.000 --> 02:20:02.000
Okay.

2344
02:20:00.920 --> 02:20:03.760
And then we can ask her to clarify.

2345
02:20:05.080 --> 02:20:05.880
If needed.

2346
02:20:13.200 --> 02:20:15.640
Once the right one yeah okay.

2347
02:20:16.640 --> 02:20:23.600
was waiting for a new one to pop up okay so let's go like the first.

2348
02:20:24.600 --> 02:20:24.840
One.

2349
02:20:28.040 --> 02:20:31.240
And then back to our spreadsheet.

2350
02:20:32.760 --> 02:20:33.680
And.

2351
02:20:34.960 --> 02:20:38.320
There we go alright so we've got a lot of them done.

2352
02:20:39.520 --> 02:20:40.840
So then cerebro.

2353
02:20:44.760 --> 02:20:46.720
We go back up here to tools.

2354
02:20:47.000 --> 02:21:00.600
um keep in mind to you guys like as you come up with these lists like especially for your own keywords your own products, you can always save these lists, so you can export file like I did.

2355
02:21:01.160 --> 02:21:09.320
You can also like check them and then do like add to my list if you already have a list, you can add it to keyword tracker right here.

2356
02:21:09.920 --> 02:21:28.960
You can add it to a product idea for like future products, but like my list, I have all of these saved lists in here already or you can even create a new folder for your product specifically so you can like name it and and know exactly where to save those keywords so just a heads up on that.

2357
02:21:29.720 --> 02:21:31.960
I feel like that's what says.

2358
02:21:33.600 --> 02:21:33.840
In.

2359
02:21:34.840 --> 02:21:49.800
phase three, are you, the one who did the video because I feel like that's what I did on the video is that I was saving all of those list is that what we're instructed to do for the course videos because I feel like that's how I got my spreadsheet was saving them to a list.

2360
02:21:51.040 --> 02:21:51.400
Is this.

2361
02:21:51.760 --> 02:21:59.960
Probably um I mean you can do it either way, as long as you have the list it doesn't matter like how you downloaded it or put it in there, but.

2362
02:22:00.920 --> 02:22:04.720
Once you go into like the next step, which is listing builder.

2363
02:22:05.720 --> 02:22:15.320
It will be a lot easier to bring that list over if you save it in helium 10 so so, for example, let me go back and then.

2364
02:22:16.560 --> 02:22:29.200
I can kind of show you let's see so this list here if we check this add to list i'm going to create a new one and say folder name test workshop.

2365
02:22:30.960 --> 02:22:31.760
and save it.

2366
02:22:33.400 --> 02:22:42.320
Then it'll live there and then, when I go to like listing builder, for example, this is what she'll dive into tomorrow, but.

2367
02:22:43.840 --> 02:22:45.760
You can do like.

2368
02:22:47.520 --> 02:22:48.920
add a listing.

2369
02:22:50.360 --> 02:22:51.680
get started.

2370
02:22:58.400 --> 02:22:59.520
let's just say.

2371
02:22:59.960 --> 02:23:03.600
I don't want to go too far into this because I know she's covering it tomorrow.

2372
02:23:04.000 --> 02:23:11.920
You know I mean I was just curious, it was the same thing because I have already done that with through the courses, so if i'll be able to use.

2373
02:23:11.920 --> 02:23:13.680
Okay, goes through it that's.

2374
02:23:13.720 --> 02:23:21.080
yeah oh gosh yeah you don't have to like generate new lists or anything unless you want to like, if you want, like the most popular.

2375
02:23:21.080 --> 02:23:33.240
So yeah if you if you already have it, you can just copy and paste into the excel spreadsheet the biggest point with all of this is that you have these lists here next to each other, so you can say like.

2376
02:23:35.320 --> 02:23:36.400
You know, based on.

2377
02:23:36.400 --> 02:23:47.840
So yeah, if you if you already have it, you can just copy and paste into the excel spreadsheet the biggest point with all of this is that you have these lists here next to each other, so you can say like.

2378
02:23:49.880 --> 02:24:02.360
You know, based on on these different tools, these are the top keywords that I should be looking at and some of them will be the same in each list and so you, you will kind of feel like Okay, those are my strongest.

2379
02:24:02.960 --> 02:24:06.800
keywords search terms things that I should build my campaigns around.

2380
02:24:07.880 --> 02:24:08.960
So yeah as long as.

2381
02:24:09.960 --> 02:24:19.720
yeah I think I think just using it from the list that you have or and yeah like I said, keeping it in helium 10 also makes it easier for that next step to so.

2382
02:24:21.200 --> 02:24:27.680
Okay, let me just so yeah let me just go to cerebral I don't want to take up too much time there.

2383
02:24:29.240 --> 02:24:30.360
Okay, and then.

2384
02:24:30.400 --> 02:24:32.720
You can add in the.

2385
02:24:33.880 --> 02:24:35.120
competitors here so.

2386
02:24:36.080 --> 02:24:39.080
If we go to x ray.

2387
02:24:48.480 --> 02:24:51.600
Oh, you know what this is the new influencer tool from helium 10.

2388
02:24:53.120 --> 02:24:56.160
I have to switch it back to the seller one.

2389
02:25:00.000 --> 02:25:11.440
Training on that coming next week, next Tuesday, I will be talking about the Influencer Extension.

2390
02:25:11.440 --> 02:25:16.200
Okay, here we go.

2391
02:25:16.200 --> 02:25:28.920
So then, if we look at, I'm guessing she was going by sales, does anybody know?

2392
02:25:29.640 --> 02:25:34.480
This is the part where I'm going to have to go back and rewatch it.

2393
02:25:34.480 --> 02:25:35.520
Okay.

2394
02:25:35.520 --> 02:25:42.280
I was in between so many tabs at that point that I couldn't hear what she was saying.

2395
02:25:42.280 --> 02:25:46.720
Understandable. So yeah, I think probably what we're doing here,

2396
02:25:46.720 --> 02:25:48.600
because typically when you're looking at Cerebro,

2397
02:25:48.600 --> 02:25:50.840
you're wanting your top competitors.

2398
02:25:50.840 --> 02:25:53.600
So what I would be doing is I'd be looking at

2399
02:25:53.600 --> 02:25:58.480
the products and making sure it's relevant to my product,

2400
02:25:58.480 --> 02:26:01.520
and then looking at their sales.

2401
02:26:01.520 --> 02:26:03.600
I sorted by sales.

2402
02:26:03.600 --> 02:26:05.800
So when you click the top of the column,

2403
02:26:05.800 --> 02:26:07.200
it'll sort it high to low.

2404
02:26:07.200 --> 02:26:10.400
Now, the same product,

2405
02:26:10.400 --> 02:26:16.560
it's just showing you different variations or different sponsored product ads,

2406
02:26:16.560 --> 02:26:23.000
which you can even filter out the sponsored products if you wanted to.

2407
02:26:23.000 --> 02:26:36.400
But let's just grab this ASIN and drop it into Helium 10 and then comma.

2408
02:26:37.240 --> 02:26:39.680
We don't even need the comma,

2409
02:26:39.680 --> 02:26:42.080
sorry, it's doing it for us.

2410
02:26:42.080 --> 02:26:43.880
Then let's grab this one,

2411
02:26:43.880 --> 02:26:45.080
it's the next one.

2412
02:26:45.080 --> 02:26:48.400
So again, I'm just looking at the different ones.

2413
02:26:49.000 --> 02:26:52.920
Let's paste that in there.

2414
02:26:53.120 --> 02:26:55.840
This is a baby head protector,

2415
02:26:55.840 --> 02:27:00.480
so that's not going to be probably our same product.

2416
02:27:00.480 --> 02:27:02.160
So we'll use this one,

2417
02:27:02.160 --> 02:27:06.520
copy over here.

2418
02:27:10.960 --> 02:27:15.600
This one, I don't know how many she was suggesting to do,

2419
02:27:15.920 --> 02:27:18.560
but let's do five,

2420
02:27:18.560 --> 02:27:20.360
we'll do one more.

2421
02:27:25.200 --> 02:27:28.440
So back to Cerebro and paste that,

2422
02:27:28.440 --> 02:27:31.600
and then we're going to hit Get Keywords.

2423
02:27:45.640 --> 02:27:46.880
It's so good to see you doing all this.

2424
02:27:46.880 --> 02:27:50.880
This tool, it kind of remind me, refresh my memory.

2425
02:27:50.880 --> 02:27:53.520
Yeah, good, good.

2426
02:27:53.520 --> 02:28:00.320
Yeah, it's one of those things that these tools are good to use even after you've launched.

2427
02:28:00.320 --> 02:28:02.280
So yes, preparing for launch,

2428
02:28:02.280 --> 02:28:09.600
but also after you've launched and if you are trying to see how you're doing on different keywords

2429
02:28:09.600 --> 02:28:13.840
or think of how to launch on things like that,

2430
02:28:14.200 --> 02:28:18.880
these are really good tools to always, always go back to.

2431
02:28:18.880 --> 02:28:21.800
And then, OK, so then we have like our keywords here,

2432
02:28:21.800 --> 02:28:24.160
but we probably want to like filter down.

2433
02:28:24.160 --> 02:28:28.840
So I'm not sure which filters she had mentioned,

2434
02:28:28.840 --> 02:28:32.400
but typically what I would do is I would say,

2435
02:28:32.400 --> 02:28:35.400
OK, so I'm like interested in search volume of,

2436
02:28:35.400 --> 02:28:39.560
let's say, minimum 500, max of,

2437
02:28:39.560 --> 02:28:42.760
let's just say 50,000.

2438
02:28:44.720 --> 02:28:48.560
Let's say we want the,

2439
02:28:50.440 --> 02:28:54.360
let's see, competing products, max,

2440
02:28:54.360 --> 02:28:59.160
we'll just say 3,000 just to be like on the higher end.

2441
02:28:59.160 --> 02:29:03.120
And then sponsored rank.

2442
02:29:03.120 --> 02:29:06.440
So these ASINs that we put in there,

2443
02:29:06.440 --> 02:29:12.160
we want to know like who is a sponsored rank.

2444
02:29:13.160 --> 02:29:16.800
Organic rank, do we have organic rank in here?

2445
02:29:16.800 --> 02:29:21.960
Relative rank, competitor rank.

2446
02:29:23.960 --> 02:29:28.160
Let's see, organic rank, sponsored rank average.

2447
02:29:32.440 --> 02:29:37.120
Let's go competitor rank max 30.

2448
02:29:37.400 --> 02:29:41.880
OK, let's see if that filters it down for us.

2449
02:29:46.040 --> 02:29:50.560
982, search volume.

2450
02:29:55.840 --> 02:29:59.440
Oh, you know what, I don't know, did I hit apply on these filters?

2451
02:30:00.000 --> 02:30:04.760
I think I see you did apply.

2452
02:30:04.760 --> 02:30:05.760
Did I hit that?

2453
02:30:05.760 --> 02:30:06.760
Okay.

2454
02:30:06.760 --> 02:30:07.760
I wasn't sure.

2455
02:30:07.760 --> 02:30:08.760
Oh, yeah, right there.

2456
02:30:08.760 --> 02:30:09.760
Okay.

2457
02:30:09.760 --> 02:30:10.760
Apply filters.

2458
02:30:10.760 --> 02:30:11.760
Okay.

2459
02:30:11.760 --> 02:30:12.760
We can even filter it down even more.

2460
02:30:12.760 --> 02:30:18.280
So, we could do, let's see, max 30.

2461
02:30:18.280 --> 02:30:22.960
Let's do sponsored rank max 30.

2462
02:30:22.960 --> 02:30:29.040
30 just meaning that's the, like, the position.

2463
02:30:29.040 --> 02:30:31.280
So, 30 is typically page one.

2464
02:30:31.280 --> 02:30:36.560
So, if you're over 30, then you're probably not on page one.

2465
02:30:36.560 --> 02:30:37.560
Okay.

2466
02:30:37.560 --> 02:30:39.640
So, this narrowed it down a little bit.

2467
02:30:39.640 --> 02:30:44.040
So, let's go ahead and export this to an Excel file.

2468
02:30:44.040 --> 02:30:54.360
Now, watch when we go back to the room and Abby will have a way better list than me because

2469
02:30:54.360 --> 02:30:55.720
I wasn't paying attention.

2470
02:30:55.720 --> 02:31:05.360
But just to kind of give you guys a starting point, we're going to go down to 20 keywords.

2471
02:31:05.360 --> 02:31:16.280
Just that's what I did the last one.

2472
02:31:16.280 --> 02:31:21.080
And then this is our Cerebro data.

2473
02:31:21.080 --> 02:31:26.560
So, I'm definitely seeing some variation here.

2474
02:31:26.560 --> 02:31:31.040
So, now I'm seeing more of, like, skateboard, skating protective gear.

2475
02:31:31.040 --> 02:31:35.840
So, this one might not be the best list.

2476
02:31:35.840 --> 02:31:40.920
But that will also have to do with the filters that we're using.

2477
02:31:40.920 --> 02:31:46.640
So, whatever filters Abby had suggested using, that'll make a difference in the words you'll

2478
02:31:46.640 --> 02:31:47.640
get.

2479
02:31:47.840 --> 02:31:51.400
Maybe we didn't even get that far because I'm just trying to follow along.

2480
02:31:51.400 --> 02:31:56.960
And when I go over to my Cerebro tab where I was doing my TSCRK, I'm stuck at, like,

2481
02:31:56.960 --> 02:32:02.880
4,000 keywords and I didn't hear her say anything about how to get that lower.

2482
02:32:02.880 --> 02:32:03.880
Okay.

2483
02:32:03.880 --> 02:32:04.880
Okay.

2484
02:32:04.880 --> 02:32:06.960
So, we may just not be there yet.

2485
02:32:06.960 --> 02:32:07.960
Okay.

2486
02:32:07.960 --> 02:32:08.960
That's fine.

2487
02:32:08.960 --> 02:32:09.960
Okay.

2488
02:32:09.960 --> 02:32:10.960
So, let me see.

2489
02:32:10.960 --> 02:32:17.800
I wonder if she even wanted us to go into every one of these columns.

2490
02:32:17.800 --> 02:32:23.720
I don't remember her doing anything with those.

2491
02:32:23.720 --> 02:32:24.720
The search query.

2492
02:32:24.720 --> 02:32:27.360
The search query was the last thing that we...

2493
02:32:27.360 --> 02:32:28.360
Okay.

2494
02:32:28.360 --> 02:32:29.360
Yeah.

2495
02:32:29.360 --> 02:32:30.360
So, I think you're right.

2496
02:32:30.360 --> 02:32:32.360
I think these will probably be for tomorrow.

2497
02:32:32.360 --> 02:32:33.360
Okay.

2498
02:32:33.360 --> 02:32:34.360
So, yeah.

2499
02:32:34.360 --> 02:32:40.480
So, that's essentially what I would do to get keywords into these columns.

2500
02:32:41.000 --> 02:32:47.280
And I think in terms of, like, your actual product, like, just going through these steps,

2501
02:32:47.280 --> 02:32:54.040
does anybody want me to, like, go back through anything or do it with your particular keyword?

2502
02:32:54.040 --> 02:32:55.280
And you help me do mine?

2503
02:32:55.280 --> 02:32:59.280
Let me try to do the screen share again.

2504
02:32:59.280 --> 02:33:01.440
Maybe I have to tap the different one.

2505
02:33:01.440 --> 02:33:03.120
Can you help me do that?

2506
02:33:03.120 --> 02:33:06.400
Let me try to do the Chrome.

2507
02:33:06.400 --> 02:33:07.400
If it can't, then it's okay.

2508
02:33:07.400 --> 02:33:08.400
It's...

2509
02:33:08.400 --> 02:33:09.400
Let me try it again.

2510
02:33:09.400 --> 02:33:10.400
Yeah.

2511
02:33:10.400 --> 02:33:11.400
Okay.

2512
02:33:11.400 --> 02:33:12.400
Okay.

2513
02:33:12.400 --> 02:33:13.400
Okay.

2514
02:33:13.400 --> 02:33:14.400
Okay.

2515
02:33:14.400 --> 02:33:15.400
Okay.

2516
02:33:15.400 --> 02:33:16.400
Okay.

2517
02:33:16.400 --> 02:33:17.400
Okay.

2518
02:33:17.400 --> 02:33:18.400
Okay.

2519
02:33:18.400 --> 02:33:19.400
Okay.

2520
02:33:19.400 --> 02:33:20.400
Is this the end of what we're doing today?

2521
02:33:20.400 --> 02:33:21.400
Are we supposed to be going back to Abby?

2522
02:33:21.400 --> 02:33:22.400
Or is the call over after this?

2523
02:33:22.400 --> 02:33:23.400
Yeah.

2524
02:33:23.400 --> 02:33:24.400
You know what?

2525
02:33:24.400 --> 02:33:25.400
I think...

2526
02:33:25.400 --> 02:33:26.400
It's okay.

2527
02:33:26.400 --> 02:33:27.400
We can go back.

2528
02:33:27.400 --> 02:33:28.400
I can get it.

2529
02:33:28.400 --> 02:33:29.400
Thank you, though.

2530
02:33:29.400 --> 02:33:30.400
I tried.

2531
02:33:30.400 --> 02:33:31.400
Okay.

2532
02:33:31.400 --> 02:33:32.400
Okay.

2533
02:33:32.400 --> 02:33:33.400
Yeah.

2534
02:33:33.400 --> 02:33:34.400
That's okay.

2535
02:33:34.400 --> 02:33:35.400
Yeah.

2536
02:33:35.400 --> 02:33:36.400
So, I think she was probably wanting us to go back to the room.

2537
02:33:36.400 --> 02:33:37.400
I'm not sure.

2538
02:33:37.400 --> 02:33:38.400
I think we were in the main room.

2539
02:33:38.400 --> 02:33:39.880
So, I think they would be coming back to us.

2540
02:33:39.880 --> 02:33:40.880
So, maybe they just hopped off.

2541
02:33:40.880 --> 02:33:41.880
I wasn't sure.

2542
02:33:41.880 --> 02:33:42.880
Participants.

2543
02:33:42.880 --> 02:33:43.880
Okay.

2544
02:33:43.880 --> 02:33:44.880
Yeah.

2545
02:33:44.880 --> 02:33:45.880
I don't know.

2546
02:33:45.880 --> 02:33:46.880
Maybe they just couldn't come back.

2547
02:33:46.880 --> 02:33:47.880
I don't know.

2548
02:33:47.880 --> 02:33:48.880
Because I don't see anybody else in the room.

2549
02:33:48.880 --> 02:33:49.880
So, yeah.

2550
02:33:49.880 --> 02:33:50.880
Okay.

2551
02:33:50.880 --> 02:33:51.880
Okay.

2552
02:33:51.880 --> 02:33:52.880
Well, I guess it's already 2.30.

2553
02:33:52.880 --> 02:33:53.880
So, I guess let's just hop off.

2554
02:33:53.880 --> 02:33:54.880
And we can always pick up tomorrow with Abby.

2555
02:33:54.880 --> 02:33:55.880
And she'll be sending out, like, the recording links and everything, too.

2556
02:33:55.880 --> 02:33:56.880
So...

2557
02:33:56.880 --> 02:33:57.880
Okay.

2558
02:33:57.880 --> 02:33:58.880
Sounds good.

2559
02:33:58.880 --> 02:33:59.880
If you have any questions, let us know.

2560
02:33:59.880 --> 02:34:00.880
And we'll see you tomorrow.

2561
02:34:00.880 --> 02:34:01.880
Bye.

2562
02:34:01.880 --> 02:34:02.880
Bye.

2563
02:34:02.880 --> 02:34:03.880
Bye.

2564
02:34:03.880 --> 02:34:04.880
Bye.

2565
02:34:04.880 --> 02:34:05.880
Bye.

2566
02:34:05.880 --> 02:34:06.880
Bye.

2567
02:34:06.880 --> 02:34:07.880
Bye.

2568
02:34:07.880 --> 02:34:08.880
Bye.

2569
02:34:08.880 --> 02:34:09.880
Okay.

2570
02:34:09.880 --> 02:34:10.880
All right.

2571
02:34:10.880 --> 02:34:13.800
If you have any questions, email her, Abby at therainmakerfamily.com.

2572
02:34:13.800 --> 02:34:14.800
Okay?

2573
02:34:14.800 --> 02:34:15.800
Okay.

2574
02:34:15.800 --> 02:34:16.800
Thank you, Tiffany.

2575
02:34:16.800 --> 02:34:17.800
All right.

2576
02:34:17.800 --> 02:34:18.800
Thank you.

2577
02:34:18.800 --> 02:34:19.800
Have a good day.

2578
02:34:19.800 --> 02:34:20.800
Thank you.

2579
02:34:20.800 --> 02:34:21.800
You, too.

2580
02:34:21.800 --> 02:34:24.800
So, you guys did awesome with what you did.

2581
02:34:24.800 --> 02:34:29.460
Now, your homework for tonight is make a copy of this sheet.

2582
02:34:29.460 --> 02:34:32.080
Use your own product, right?

2583
02:34:32.080 --> 02:34:34.280
Go through keyword research.

2584
02:34:34.280 --> 02:34:38.780
And if you have any questions, we'll work on that tomorrow.

2585
02:34:38.780 --> 02:34:42.580
Tomorrow, we're going to use a keyword you're finding to do your listing, right?

2586
02:34:42.580 --> 02:34:47.900
So, if you have any questions, we'll use the first 10 minutes to answer any questions you

2587
02:34:47.900 --> 02:34:50.100
are having on your own keyword.

2588
02:34:50.100 --> 02:34:53.700
So, tonight, just schedule 30 minutes in.

2589
02:34:53.700 --> 02:34:55.700
And whenever I'm launching, that's what I do.

2590
02:34:55.700 --> 02:34:58.900
30 to an hour, do my keyword research, right?

2591
02:34:58.900 --> 02:34:59.900
Pull all the data.

2592
02:34:59.900 --> 02:35:00.900
All right.

2593
02:35:00.000 --> 02:35:02.400
It's so easy if you know how to do it.

2594
02:35:00.900 --> 02:35:00.900


2595
02:35:02.400 --> 02:35:05.400
Pull all the data, remove duplicates,

2596
02:35:05.400 --> 02:35:08.840
and then also group them by roots

2597
02:35:08.840 --> 02:35:11.440
and show up tomorrow and let's have fun together.

2598
02:35:11.440 --> 02:35:14.720
It was so good to see you guys walk through that.

2599
02:35:14.720 --> 02:35:16.320
It gets easier, trust me.

2600
02:35:16.320 --> 02:35:17.680
It gets so much easier.

2601
02:35:17.680 --> 02:35:20.120
I've done it for almost five years.

2602
02:35:20.120 --> 02:35:21.320
It gets so much easier

2603
02:35:21.320 --> 02:35:24.480
when you get to know what you're looking at, okay?

2604
02:35:24.480 --> 02:35:26.000
All right, good to see you ladies.

2605
02:35:26.000 --> 02:35:27.920
Have a good evening.

2606
02:35:27.920 --> 02:35:29.080
I'll see you tomorrow.

2607
02:35:29.080 --> 02:35:29.920
Thank you.

2608
02:35:29.920 --> 02:35:30.760
Thank you so much.

2609
02:35:30.760 --> 02:35:32.080
This was really great.

2610
02:35:32.080 --> 02:35:33.880
I love it, thank you.

2611
02:35:33.880 --> 02:35:34.960
Bye.

2612
02:35:34.960 --> 02:35:35.800
Bye.