on the courses. And I got to this far here. Okay. And
not that one.
Oh, that wasn't it. Welcome to the conversation.
Oh, here we are. You're actually on here doing something. Creating this on a minute.
I didn't, I didn't share a sound, but this I'm looking all over tribe social for this.
But this is an active campaign.
And I think that's what I figured out was, I didn't it. I see where it says I recommend
active campaign, but then I didn't say this was an active campaign. So I'm looking all over
tribe social. All right. So, okay. So I looked up active campaign. I mean, I have infusion soft,
or keep is what it is. Noah, which is a real robust software. But I use it for Noah. And I'm
just wondering if I need to, I thought I had active campaign open.
It looks like it's keep going over 1, 2, 3, 4 more, I think.
Three platform. Yeah. So this one had four different platforms. So if I do get go here,
which one do you recommend?
I would say you could probably do what is in the starter. I would say also, if you're using
keep already, you can continue to use keep. I use keep for another company that I work for.
And it has a lot of the same, you can set up the automations, you can still get people tagged to
things. It does a lot of the same thing. So if you're already paying for keep, you could stay
in keep. But if you wanted to switch to active campaign, you can, but if you're already in
something and you know how to use something. Well, I don't use it. My IT guy does all the campaigns
and that's with another business. So I don't know that I want to.
Merge them. Got it. Yeah. Let's see if I sign in to keep here.
Oh, I got to change passwords.
I'm looking to see, let's see.
Let's start with a thousand contacts. Do you have contacts already
that you like with seed to deed that you could put in here or would you start fresh?
I wouldn't have many. Okay. I'll just start fresh. Okay. Well, don't worry about it. I mean, I do.
I'll have to change my password again. They don't match.
I can't. I'm looking up what plan would be the best on active campaign for you to start.
I would say
probably
I would say probably start with lots of email campaigns. Yes. Yes. Yes. Templates. Yes. Contact
manager. I'll show you what I'm.
You know, these are all the campaigns that we already have built out here in this one. So I
don't think I want to play around with this one. Okay. So it's good. Okay. Let me share my screen
really quick and see, let's see share. So this is, I would say let's go back in between like the
plus and the starter. This is all with a thousand contacts. So I think eventually you can move
yourself up the contact scale, but for now, if you don't have anything and we're starting fresh,
we're going to start at a thousand until you get to a thousand. Mike,
I would love it for it to be just the 15%.
a dollar a month one because it sends 10 times
of your contact limit.
There's only one user allowed.
So you could probably just like, we use ActiveCampaign.
I just log in and out of the same account.
Like Bruce logs into the same account,
I log into the same account.
And then for automation,
you can kind of do a lot of the same automations.
This is a sales automation you can't do in the regular,
which is fine.
You couldn't do SMS.
So if you're wanting to do text messaging,
then off the bat,
we would want to start you with the plus account.
No, I'm just going to do emails.
So I think maybe the start is the way to go.
I would say start with the starter one.
And then if you're like,
I'm not able to do what I'm wanting to do,
I think the plus would be just the next best.
Like you don't need pro.
And you don't need enterprise for right now.
Pro and enterprise is if you're like,
have a really robust system that you're setting up
and sending out and you're like really, really, really active.
So I would start with the starter up here.
And then if you're like, I'm stuck,
it says I have to upgrade, then upgrade.
But I think for now it'll keep you,
I think you have access to really most things,
at least to get you started.
You have access to lists, you have access to tags,
you have access to segmentation.
Like that's really all you need to get started for now,
based off of the course that you're watching
and what I set up in that course
is all I used was lists, tags, segmentation,
and then setting up the automations.
Okay, all right.
All right, well, that's helpful.
My focus is I'm having a little bit of difficulty
trying to focus on building a tribe
around the seed to deed and people that need homes.
I'm just not able to get any traction.
I get people that want homes,
but they don't have any money.
There's just no, I'm spinning my wheels trying to get that.
What I've done back in December,
I took four of my houses and put them on Airbnb
and short-term rentals and that worked really well.
And what I've been getting now is people
that rent the house for like traveling nurses
and people that are coming here to Florida
to look for a house, they got transferred or something.
So they're renting for a month at a time
rather than a couple of nights at a time,
which I was thought that's what they would do.
So I'm changing to midterm rentals starting July 1st.
And so that's been my focus
is to try to get my vacancies filled.
And then I've got a house that I'm building
and I'm trying to get a DSCR loan
for that on one of my other properties.
And so I've got a lot of irons in the fire,
plus we're trying to market NOAA.
We're trying to get more inspection and certification
for tiny houses and regular houses and stuff.
So to try to start something in C2D right now,
it just seems like, where do I start?
And how do I, I need to focus on, okay,
now I'm going to go after people
to take their current rent spend
and turn it into a home ownership.
And I felt like that's what God was giving,
was sending me, telling me to do it
on a Pedro's conferences a couple of years ago.
And so far I haven't been able to get any traction on.
So either I didn't hear right or my timing's not right.
I'm not sure which, but so right now
my focus on building a tribe seems to have backed off
and I'm trying to regroup and recenter on that.
But I thought I'd go through the course anyway
and learn how to do that.
I wonder if you're not getting traction in one,
but your focus is right now on restructuring,
looking at Airbnbs, looking at the long-term rentals
and stuff like that.
I wonder if you did something along the lines
of teaching other people how to do that.
Because that's-
I thought about that.
I thought about that and I don't really know how to do it.
So I don't feel comfortable there.
But what I thought about was teaching people how to.
get into a house. I mean, I just bought a house two weeks ago, three weeks ago, with
no money. I just went in, bought this two-story house, and now it's rented out at $600 a week,
which is $2,400 plus a month. And all I had to do was go in and paint it and do a little
rehab on it. And then I didn't start making payments until after I had already had somebody
in there. And that was kind of cool. And then the next house, I'm buying this, I'm trying
to buy houses on this one street. So I bought a house with $4,000 cash to mortgage, where
I don't really... I get 3% mortgages when I do this. In other words, the house I just
bought a couple of weeks ago, they had $120,000 mortgage on it, and I'm making those payments.
are $900, and I'm renting it out for $2,400 or $2,600. The other one, I put $4,000 cash to
mortgage on it. So I gave $4,000 to the seller. And then her payments were $550, and I rented
it out for $1,000. So I'm making positive cash flow there. And then the house across the street,
I bought, it's a 3-2 for $2,000 cash total, nothing, but it had $5,000 worth the taxes of.
So I got 7,000 there and I put 10,000 in rehab. And I've had it rented out for like three years
for $1,000 a month. So obviously it's paid for itself. And then it came with two lots. So I built
a house on one lot for $60,000. And now I got permits to build a house on the next house. It's
probably going to be more like 85 now, same house, but just a year and a half later, it's gone up.
So for me, that's my teaching. What I would like to share is, guys, I've bought houses
with no money down. I've bought houses with low money down. If you're looking to buy,
that would be a teaching that I could be passionate about and get behind.
I think that sounds, the more that you were talking about it, I was like,
oh, that's your hook is I bought a house with no money down. I bought a house with no money.
And because people these days are like, I feel like buying a house is not even in the picture
anymore. Buying a house is so far out. Oh, I have to put down 50 grand. I live in California. I live
in San Diego. And it's like, in order to buy a house, I have to put down a hundred grand. And
I'm like, well- Let me share my screen again here. I'll show you. Switch to hosting. That's a tiny
house that I built and I'm renting it out. There's a lakefront right there that I bought for 1800
bucks. You can see the kitchen. I rehabbed it, obviously, but it's actually on a lake.
And here's the house that I just built for 60 grand.
I don't know. I just set it up last night. So I guess I didn't. I put the photos in here,
but I guess I got to do a whole tour on it. But that's the house right there. And this is a
six bedroom, six bath, which is, these are 10 by 20 tiny houses, six of them around a center core
that I got permits for legally built. And now I'm renting those out on Airbnb. Here's another tiny
house that is on the same lot as this one that I put legally on there while I built this house.
And so that's kind of my forte. This is a two bedroom, two bath, all on the same floor,
tiny house that I'm renting out. I did have these glamping tents, but I took them down.
But I'm just saying, I've got these things that I'm doing and I wanted to show you the,
oh, I don't have, anyway, I wanted to show you the two story, but I don't have photos of that
one on here, but nevermind. But anyway, I could show a picture of this two story, beautiful
two story house.
and say, I bought this money with no money.
It's like, what?
I bought this house with no money.
And that is the truth.
Yeah, I think that's,
I think that would be the perfect way to jump into this.
Like if that's what you feel like you can teach people
and that's what you feel like, you know,
like you obviously, you know what you're doing with that.
I think that you didn't like mishear the Lord.
I don't think you misheard the Lord.
I think it was probably a timing thing.
And if it was at a conference a couple of years ago,
like I think everyone that I've been talking to,
like I've been talking to Cindy
and I've been talking to Sally and they're like,
you're all kind of in the same place of like,
I've heard this word from the Lord.
I know this is what I'm supposed to be doing.
And it's like, Cindy heard hers five years ago
and she's like, and now I'm just kind of starting.
So I think it's a matter of timing,
but also like it doesn't have to be built
and running necessarily in this moment,
but just kind of looking and even just getting like,
let's build everything.
Like I told her, I was like, why don't we start with,
you don't have to get people in there right away.
Let's just start with getting something
to have people come into.
Like if you were to start with building your,
like you were saying, you're looking at the course,
like let's get your list set up, your tag set up,
let's get your first automation set up.
And then you can get like your social content running.
I would say you could get a group set up that's a free,
even if it's just for right now,
like a free or a really low ticket,
like, I don't know, $10 a month,
like maybe $10 is too low, $25 a month.
Like just like a kind of like a questions group,
like I have questions about this.
I have questions about this.
How are you doing this?
How is in my area, I have this, this, and this.
And like, then people, cause I'm in, I'm not in,
my friend is in a foster care group that's foster to adopt.
So kind of, it's not a similar concept at all,
but kind of the same thing of like trying
to make something become yours.
You know what I mean?
But it's a human.
That's a stretch.
But yeah, I think what I, when Pedro said,
how many people need houses in the conference
and 800 people out of 1500 went forward,
that was a message to me.
And I thought it was, you know, they're currently renting.
So how can I help them take their current rent spend
and turn it into home ownership?
But that's just not firing me up.
But what gives me some passion
is when it's kind of like treasure hunting for me.
In other words, I go out and I find this treasure
that nobody else knows about.
And I, you know, I call the owner and we negotiate a deal.
And then I go in and I spruce it up and I fix it up.
And then, you know, it's beautiful.
And then people come and they rent it, you know,
that's kind of what floats my boat, you know,
doing stuff like that.
Yeah, and I think if you were to have with the little,
the, that other community,
they have more so a space of just like someone,
somewhere to ask their questions
because they're people who are in the same
like mind space as them.
So if you get these people who are wanting to do
what you're saying, who are wanting to even make
like a passive income off of it and do turn it over,
flip it over and buy it, sell it, flip it over.
So I think if you can have like a community of people
who are able to even just like chat about it,
like I have these questions or people who feel alone,
because I feel like a lot of the times you're,
it's like you're saying with,
oh, what we were talking about at the very beginning
that you just started doing that you feel like you don't,
like aren't able to teach about it yet.
You know, where we take people's current rent spend
and turn it into home ownership.
I think if you feel like you can't teach on it,
other people probably feel like,
oh, I don't like, oh, I don't feel like I can,
I don't know, I'm just learning as I go.
And if you have people that are all kind of like,
oh, I'm just learning as I go and you bring them into you
where you're doing and you know,
and you're able to like guide them.
But even if it's just at a really low, low ticket,
like you said, it's people who don't have money,
who wanna put their money towards a home
or towards even in just in general.
Yeah, yeah, no, I could do that.
Now I used to run a real estate investment club,
Lighthouse Real Estate Investments.
And people would come, it was a physical club,
people would come to meetings.
things once a month, and we would bring in guest speakers and things like that.
Something like that online might be worth creating an online, although real estate investing
is a local thing, because every state, every locality, every area, you know, is different.
So I couldn't get into the specifics, but the general, you know, like the one, the one
last who I bought subject to, by taking over the low interest mortgages, that's can be
done anywhere.
I mean, that's a strategy that can be used anywhere.
Tax deed sales are another way that I get properties, and those are in most states,
you know, so there's lease with an option to buy, that's another way I bought a house
with no money.
So I've got these strategies that I've actually done that I could share in a group and maybe
do a YouTube video on each way to buy or each house that I bought and picture of it and
how we structured it and talk about it and maybe start a YouTube group.
And then if you want to join our tribe, our real estate tribe or our real estate club
or whatever it is, then charge, you know, you know, something, yeah, $19 or something
like that.
Yeah, I think that's a good start.
I'm like, even just get like, let's just get you started some with something because I
think it can look feel overwhelming to be like, Oh my goodness, I have to get all of
these people in.
And I have to build my tribe somehow, but there's nothing to be built upon to yet.
So I think get in there and like, I told Sally this last week, or not Sally, Cindy
this last week, I'm like, why don't you just start getting social media content out there?
Like just start with like, posting, getting your face out there, getting like, like you're
saying, your YouTube content out there and creating, even if it's like, three to four
minute videos that people can watch and like, I think the like, I think it would really
draw people in the how I bought a house with, with no money.
Like, I don't think they have to know that there's money elsewhere, but I think like
how I bought a house with no money, how I bought a house with the $1,500, like how I
bought a house with $4,000 down, like, I think that would blow people's minds.
And I think that would be, my house is, my house has a 3% loan on it and the mortgage
rates are seven, you know, what, what, I think utilizing stuff like that, like that would
draw my attention instantly.
If I was looking to buy and like, when people are looking to buy the algorithm pushes stuff
like yours, like if people are, if I'm looking to buy a car, I feel like my entire social
feed is like car, car, someone's trying to get a car, someone's how to buy a car, how
to do this.
So I'm like, when we were looking for the house we're in now, it was, it was all stuff
like that.
But in San Diego, what places are good to live in San Diego?
So I think the algorithm is smart and it'll feed your stuff to them because they're looking
for it.
So I think if you're just able to get your hook, your video titles, really catchy, how
I did this with no this, like, so I would say, I would say just start building.
You could start on the social media, start making, just like put out a couple, like,
I would say, stick with, like, start with like five.
What do I, when you say put out, what does that mean?
Put it on Facebook, put it on YouTube, I don't know, put it on tribe social, what,
what do you mean by put out?
I would put it on to, well, I mean, you could put it anywhere.
So when I'm putting out content for Bruce, currently we're working with Brad, who's the
guy who came in and talked about YouTube.
We're working with him and we're working on putting out one video a week.
So we're doing one video on Wednesdays at noon Eastern every week and doing educational
content and just like getting it out.
Because then if you're, you know, there's consistency, then YouTube starts to see, oh,
there's consistency.
Right.
But what are the mechanics of doing that?
In other words, I understand how to do a Facebook live.
I've done that before.
And then I just posted on all the groups that I have and that's all I do.
Now, I don't know how to go back there and find them all that I've done, but, you know,
I know how to do that.
To do a YouTube video, I would have to get my granddaughter, Brianna, to do a recording
and then she has to come in and somehow take that recording.
And I told her I'd pay her for editing that recording and that kind of, because she wants
to do that.
And then I could do that and then.
and then she would make some money
and I could put it up on YouTube.
But then I would have to drive them to,
the call to action would be,
hey, join our real estate investment club here,
blah, blah, blah, online real estate investment club,
or lighthouse real estate investment
or something like that.
That's all you would,
so I would say posting to,
where do you feel like your audience is?
My assumption is Facebook and YouTube.
I would say Facebook and YouTube, yeah.
So I would post to both.
That's really where I think they would be.
Yeah, I would post to both.
I think that whenever we're posting for our own stuff,
like I'm posting Bruce's stuff everywhere.
I'm posting it on TikTok, I'm posting it,
oh, not on TikTok, I'm posting it on Twitter,
on Instagram, on Facebook, on YouTube,
just because- On LinkedIn?
LinkedIn is a good idea.
I should be posting his stuff on LinkedIn.
I don't even think, I need to look in.
I don't know if you can post videos on LinkedIn,
but maybe.
Anyways, so yeah, so I'm posting it on multiple streams
because you never know,
you could have one video that you post
that you thought would blow up on YouTube
that blew up on Facebook
and has all of these views on Facebook,
and so I would just test both.
I would start with just the two,
posting the same video, even just start,
don't overwhelm yourself and do the 30-day Marcella challenge
where she's posting videos for 30 days.
I would start with like one video once a week
and do the educational.
Like you said, do you feel like Brad,
that was a really good point that Brad made
of do you feel like an entertainer
or do you feel like an educator?
And posting and categorizing your stuff that way.
And even if you just started with,
let's just start you with posting
and getting that up and running.
So then while you're posting behind the scenes,
you can be building out other things.
So you're not like, oh my goodness,
I have to have it posted and put together
all behind the scenes before my first video is out.
Because I think you can do,
your call to action could be like,
comment below if this is resonating with you,
comment below something,
and then you can get interaction that way.
Because if you're getting people interacting with you,
it'll make the algorithm,
it like is showing, oh, there's interest in this.
Okay.
Yeah.
So that would be the call to action, comment below.
Yeah, I think comment below is a good place to start
or YouTube is like, comment and subscribe.
Like follow me for,
even if you're just getting them to follow you
instead of commenting,
follow me for more tips on how to, et cetera.
Okay.
Where you're just,
you want them to just kind of be intrigued
and to keep watching and to find your stuff.
Like if I'm watching, let's say Brad's stuff on,
how to start, he has all the YouTube how-to's.
If I'm going through it, I'm like, oh, I want to learn this.
I'm going to subscribe to him.
And when he puts a video out, I'm going to watch it.
And then that's growing traction for him.
And that's getting people interested.
So now there are people who are like,
oh, I actually feel overwhelmed with this.
How can I, I'm going to join this group later
because he's going to talk about it later.
I'm going to join this group that he has
where he actually helps like coach me on how to do this.
Yeah. Okay.
And also I could do,
I'm building a tiny house on wheels.
I just got the trailer.
So that would be a weekly update on the progress on that.
Or as I'm building this two bedroom house,
a weekly update on the progress on that would be easy to do.
Those videos, like house videos, I sit,
this is maybe illegal, but I sit while I'm driving
and I put up, I'll put up a random YouTube video
on my like, my little phone prop thing.
And I'll just have it playing in the background.
But videos of people who are like renovating a house
and they show you the process from start to end.
And like, you get to see this,
have the satisfaction of like what the end looked like.
It like, videos like that, people love.
People that are like, oh, I bought this house.
Watch me flip it.
Yeah.
So I could just put my phone up or a camera up on it,
on a stand.
And as we cut the trees down on the lot, record that.
And then as we put the pad down to build the house,
that'll be recorded.
I wouldn't have to do anything.
It's just hit record while we're working out there.
And then Brianna could take that footage
and speed it up like fast speed.
And that's what I see on a lot of these
is they go real fast.
And then, here's the forms, here's the plumbing,
here's the concrete being poured and that kind of thing.
And then you can do, I mean, you could later go back.
I'd edit it together.
I think pulling together pieces,
like pieces of like what you're doing, how you're doing it,
what are the steps that you're doing?
She can like edit that all together
and then you could come back after she's pieced it together
and do a voiceover and talk through,
this is what we're doing, this is why we're doing it.
Because if you kind of, or like,
you can kind of keep people like,
oh, and you're just talking behind it
so that they never see you.
They're just watching your video of you working,
but you're kind of talking behind the scenes
and explaining what's happening and et cetera.
Those videos, I feel like are so popular.
I mean, if I have people who come up on my feed
who is a guy who goes to people's houses
and like does their, mows their lawn and like-
Yeah, yeah, I've seen that guy, for free, yeah.
Yes, he just shows up at abandoned houses and does that.
I'm like, if that can be popular on the internet,
someone buying a house and flipping a house
is like way more interesting to me.
So-
Cool, well, I don't buy and flip, I buy and hold.
I'm gonna be promoting passive residual income.
So buying and flipping is a job
and I don't want a job, you know?
That's true.
But if you buy and hold,
eventually the mortgages get paid off
and there's your retirement.
And it's a hedge against inflation.
You can hire property managers and maintenance people
and that's kind of what I've done.
So, yeah.
All right, well, I gotta run.
I've got another call at 11.
Perfect.
Okay, well, we'll see you later on Pioneer's call.
Will you be there?
Three o'clock, yeah, I'll be there.
Okay, perfect.
See you later.
All right, see you then.
Thanks, Macy.