WEBVTT

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Okay, let's talk about the formula that you can reuse over and over and over to create

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all of your videos.

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So it's very simple.

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It's just three things.

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So you're going to have the hook, you're going to have your value, and then you're going

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to have the call to action.

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So every video should have those three things.

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So your hook in your first three to five seconds of every video, realistically, your first

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sentence of every video, you should be grabbing the attention of the viewer.

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So if you're imagining your video is coming up on someone's feed while they're scrolling,

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you're needing to like there's kind of like a cadence when someone is scrolling, if they're

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like stuck in a little scroll loop, that if they're scrolling, it's like one second, one

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second.

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So if you can really capture them in their first two to three seconds, like that will

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keep them watching most of your video, I would say, go on to your feed, go on to whatever

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platform you watch and do it yourself.

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Sit there and recognize whenever you're watching videos, how long is it taking for you to go

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to the next video?

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What is it that's capturing your attention for certain people's videos, and then kind

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of take note of that whenever you're creating your videos.

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Okay, so that's the hook, we have the value, you're wanting to deliver one thing, kind

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of how I've been saying about everything else, you're delivering one thing, you have if you

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give them five pieces of information, five tips, five, whatever you're delivering, it's

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too many, especially in such a short period of time, you're not going to do it justice.

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So you want to give them, let's say, let's start with one tip, one piece of content,

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one value that you're delivering to them, and make that your whole video.

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So if it's a two minute video, you're delivering really well, your one thing.

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And then your call to action, you're trying to get them into this loop that will if they

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don't follow you, the algorithm will bring them back.

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So I would like call to action, follow for more tips like this, or save this video so

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you don't forget it or DM me ready and I'll send you the guide, comment ready and I'll

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send you this, like keeping them in your if you can think on your feed over on your video,

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there's the like button, the comment button, and then like a save button.

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If you can think about those and kind of think about it in the circle of your video,

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you're trying to get them over to those three action items.

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So if they're not following this time, they're at least liking or they're commenting, and

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then eventually you'll get them over onto your page.

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And that's where they'll get captured by your profile and your link and they'll get drawn

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into doing more.

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But if you can get them to at least like your post, the algorithm is going to see that they're

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engaging with what you're doing.

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So think, keep thinking those three things, your hook, your value, your call to action,

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and you should have a great formula for all of your videos.