Okay, let's talk about the formula that you can reuse over and over and over to create
all of your videos.
So it's very simple.
It's just three things.
So you're going to have the hook, you're going to have your value, and then you're going
to have the call to action.
So every video should have those three things.
So your hook in your first three to five seconds of every video, realistically, your first
sentence of every video, you should be grabbing the attention of the viewer.
So if you're imagining your video is coming up on someone's feed while they're scrolling,
you're needing to like there's kind of like a cadence when someone is scrolling, if they're
like stuck in a little scroll loop, that if they're scrolling, it's like one second, one
second.
So if you can really capture them in their first two to three seconds, like that will
keep them watching most of your video, I would say, go on to your feed, go on to whatever
platform you watch and do it yourself.
Sit there and recognize whenever you're watching videos, how long is it taking for you to go
to the next video?
What is it that's capturing your attention for certain people's videos, and then kind
of take note of that whenever you're creating your videos.
Okay, so that's the hook, we have the value, you're wanting to deliver one thing, kind
of how I've been saying about everything else, you're delivering one thing, you have if you
give them five pieces of information, five tips, five, whatever you're delivering, it's
too many, especially in such a short period of time, you're not going to do it justice.
So you want to give them, let's say, let's start with one tip, one piece of content,
one value that you're delivering to them, and make that your whole video.
So if it's a two minute video, you're delivering really well, your one thing.
And then your call to action, you're trying to get them into this loop that will if they
don't follow you, the algorithm will bring them back.
So I would like call to action, follow for more tips like this, or save this video so
you don't forget it or DM me ready and I'll send you the guide, comment ready and I'll
send you this, like keeping them in your if you can think on your feed over on your video,
there's the like button, the comment button, and then like a save button.
If you can think about those and kind of think about it in the circle of your video,
you're trying to get them over to those three action items.
So if they're not following this time, they're at least liking or they're commenting, and
then eventually you'll get them over onto your page.
And that's where they'll get captured by your profile and your link and they'll get drawn
into doing more.
But if you can get them to at least like your post, the algorithm is going to see that they're
engaging with what you're doing.
So think, keep thinking those three things, your hook, your value, your call to action,
and you should have a great formula for all of your videos.