a weekend from hell in terms of just we've just had somebody go very toxic like just flip their lid
and then bark and then be on social media and do some ugly stuff so um community um yeah was part
of my community was part of or is part of brilliant community so it's been a bit of a kind of
wasn't expecting that um but super grateful for his grace super grateful for peace and rest
and being able to work with others to navigate you know how how do we come back with love how
do we make sure that we're just constantly in his space and not letting the stuff you know affect us
but it has been so i've had what i would call a time of prayer a time of petition a time of
just emotional draining but just remaining remaining remaining sure space so yeah it's
been a bit different that's for sure nice that's cool um well we're gonna we'll dive into just some
uh trying to see if i could like help since i'm on today just like try to help each person with
something give you at least one nugget for what you're working on but we could definitely i don't
know if there's anything on like the work you said the collaborative workshop i don't even know what
that is but i'd love to learn more so awesome um cool i see jobs here or how are you doing
everyone there we go she maybe froze awesome all right well
let's just jump into it um i mean sally if you want is anything we can talk through on
the collab workshop or anything where you're at um i think well it's a bit we've chosen
so i've watched so jesse rivers who helped me write my book also is like he's the king of
collaboration in the space that i'm in and so i'm kind of following what he's up to at the moment
and so he's put his event on event bright um because it's out there in the marketplace so
it's kind of made it easy for people to sign up because it's like our event bright everybody knows
event bright it's eat so it's there's no barrier to signing up if that makes sense um we have had
200 odd people visit and we've only had 11 signups so maybe that's right stuff in there
okay so and the and we put the deep dive in there as well so we've used like we've put the
and then what will happen for us at this stage and i've still got to work out how to work this
into tribe um but uh then we do we're doing it on the website so you sign up for the course on
the website so the flow is event bright which is easy into the deep dive which has got a 47 dollar
charge nz which is about 30 bucks us um and then you go into the 495 course um okay say so you've
got the um i was going to uh draw so you had that this is uh the event bright stuff are you guys how
you guys getting people to the page so um social media um personal messaging um and my newsletter
or our newsletters okay and so you and you guys have been promoting that um for how long probably
three weeks okay we got three weeks and we got 11 signups yeah okay um so you got this and you
said there was and so are you selling the the what is the workshop is it like a is it just a
one-time workshop or yeah 90 minutes we're gonna do um so uh wylene's gonna do a heart healing i'm
gonna do uh hear from god activation okay and then so at the end of that you're selling you
said there's a 495 thing so there's we've we've done it where you can come and taste and see and
then you do a 47 next which is the deep dive so there's a so that's this one's free yeah okay
and then the deep dives 47
what does that get you that's um again it'll be a deeper heart healing
and so there'll be more information in that and another hearing from god activation okay
Gotcha. That's cool. And then you're going to go from that to
the Yeah, to a 495. And yeah, that got
so that's six weeks. And we're going to take them through the
seven step process that God's given while in for heart
healing. And I'm going to take them through some, give them
some practical tools of what they can do to move forward with
their purpose. And in their zone of genius, etc, with God.
Cool. And that what's the is that the that's move forward
with purpose is the kind of the goal. He said, like, yeah, I'm
doing that.
I think the I think that the aim at the end is that people are
free to run in their lanes with nothing in the way. You know,
like the reality is that we get stuck on stuff. And also that
for up for both of us. So we've done two years with brilliant
school of leadership for both of us. It is about people
experiencing God for themselves. It's not just us facilitating.
That's all we're doing. So we're just we want people to come and
have that experience, but also have. So it's about relational
engagement. It's about direct learning. It's not about us
getting in the way. It's actually us getting out of the
way. So by the end of this six weeks, we're hoping that they
will have received some really good heart healing for
themselves without having to expose anything to anybody else,
they can just be walked through it and have some practical tools
to buddy with to start actually moving forward and going in the
way that they're called to do.
That's, I think it's great. I think so. Is there any, is
anything we could, where do you think you need the help right
now with this? To make this?
Well, getting bums on seats will be amazing. And beyond paying.
Yeah. Because at the end of the day that we've, I've run the
stuff that we've run this stuff for quite a while. It's, it's,
this is after five years that has brought the most impact for
people. Yeah. So the content and once we get people in, I'm not
concerned at all. It's about getting bums on seats.
Yep. Yeah, getting the coming out of obscurity is the problem.
A lot of times like we don't have enough people to even, even
see if like you could say, Oh, well, there's a, you said 200,
200 visitors, you know, to 11 signups. So we can, we can work
out like what percentage that is. And it's 5%, you know,
conversion, it's not enough numbers necessarily to, to even,
you know, it may not be enough numbers to really say that this
is a good offer, a bad offer. So it's hard to see that. So,
okay, so let's talk about that. And then the other thing is, so
we'll talk about this is getting action on that. And then where
does your book fall in this? Or does it?
I haven't really brought it into this at all.
Could it be like part of the 47?
Yeah, it could. How could we do that? But yes, we could relate.
I mean, a topic wise, it is connected? Or does it not really
connected?
Well, yeah, it is. It's the great exchange, because you
exchange all your pain for your promise. So it does link.
Yeah, I mean, if it makes sense, I don't want to like, artificially
for
whatever that means. I mean, at the end of the day, the book,
the PDF for the book, it doesn't cost me anything. The audio of
the book is all sitting in Tribe. So it's the one thing that's
actually sitting in Tribe that could be given to somebody as
part of this.
Cool. Do you want me to give you some ideas?
100%. I mean, this is helpful for somebody else, though, because
Yeah, I think everybody's trying to do, honestly, the exact same thing
you're trying to do. So I think we're all trying to do this, right?
So I think so let me just, I just want to touch on one thing, because
I know this actually has happened across like a few other Tribe
things as well. I think the Eventbrite or whatever tool you want to
use at this level up here. Ideas for you guys, like, honestly, use a
Facebook group, like if that works for you.
works, use WhatsApp, like use, um, if there's a tool that, that works great,
um, you, you said event, right?
Like if there's an easy way to get people to click, click, click, and I'm
in, and I'm watching content, honestly, like Pedro is using YouTube right now.
Just puts the whole thing on YouTube.
So you just, there's just no simpler way than clicking I'm on
YouTube and I'm watching a video.
Um, and then I think you could, um, I think you could simplify this a little bit.
Um, this is a little bit too many steps in my opinion to go from like free,
um, to a 47, then to a 47 to 49.
Most people like kind of wanted, like, it's, they're too distracted.
Um, so that what you could do is if you timed it, like you could have kind of
the, the free session, and then you could have sort of the paid, you know, bonus.
And what you can do is put this thing on, you know, zoom.
So the zoom people can be with you all the time, but then you have like this
cutoff, like at, so you do your 90 minute thing here, and then, um, once you hit,
you know, or even 60 minutes, you know, here, so you could do like, this is for
free and this can go, um, you can put this thing on YouTube, you know, all that.
Um, and that's very easy to set up.
We can show you technically how to do that.
But basically this part's public, um, here on the, on the right, uh, on the left,
sorry, so this, this piece is, is public.
And then you have this dividing line where at that point you say, Hey, actually,
we're going to now like go to just zoom and you have to pay the $47 like to be in
this other thing, and now we're actually going to like do the exercise or process
questions or do, you know, whatever.
Um, that's one option.
It's kind of like a, we'll call this the split, this is version one.
Um, the other thing you can do is just, just take out the, the, this piece, the
free thing, and you can go from your signups, um, just directly from like
social media, you know, directly to the 47 thing if you want, um, cause then
you'll have to do one event or one thing.
And if you have something tangible, this is where your book can be very helpful
is this is, this is tangible.
Um, and it, it's kind of, it's, it's less unknown.
So people know, like they know what a book is.
Um, they don't know necessarily what a heart healing, like, is that going to be
good?
Is it bad?
Probably is amazing.
It's probably what they want.
Like it's probably what they need, but it's hard to like sell that.
Like it takes a lot of effort to, to sell something a little bit more abstract.
Whereas like I'm getting this, this book and if you kind of bundle a few things in
where it feels like a crazy good value, um, they're going to get this live session
with you.
You're going to be in this thing.
Maybe there's other activations and bonuses they get.
So it feels like a few hundred dollars of value for like 47.
Um, then it feels like a no brainer, um, or potentially it's 27, potentially it's,
uh, 30, you know, something lower, um, to where it feels like the thing, the
tangible things I'm getting are like a no brainer.
Uh, and maybe you have like other sessions or other mini training things you've put
together.
You could put a little mini course together so that you could all deliver, like, like
you said, inside of tribe, um, pretty easily.
And then, um, then just when you're in the session, when you're doing that, then you
would just have an upsell be like, Hey, if you want to join this four, nine, five
things, just pay me the balance for 50 or whatever.
And then you can just jump into the six week thing.
So they obviously need to get like so much insane breakthrough.
Um, here, this is sort of where like the, the magic happens, um, in this 47.
Um, and the only reason you have the money thing there is just to have like
semi serious people.
So I'd kind of like right now, if you've heard about like the, the barbell, um,
thing, you kind of need to take it one way or the other, like do it for 47 or do it
like totally for free and just public.
Right.
If you're kind of somewhere in the middle, it's, it's sort of like confusing to
people and not confusing, but you may not get it as, um, you're just going to miss
out on some, some people.
Does that make any sense?
Let me see, where did you go?
I can't see your face.
Yeah, it does.
It does.
It, it does.
I think part of why we've chosen to do it this way.
So what we've actually done.
So the people that know us, we've offered the full offer.
So they've got the, you can come and be part of the six week course.
And those that you, um, that, you know, that haven't met us that don't know us.
Here's a couple of options, you know, one, they can come in, they can come in for
free, come and try, you know, um, kind of see if it's for you.
Um, yes, we could offer.
the 47 and get them to pay. And I do think that possibly that is
where we may go. So this is the first time I've offered it in
this way. I've always done free straight into whatever the
offer has been, or it's been paid into the office. So I'm I
hear you. But I read I've watched Jesse do this extremely
well, where he does something free. And then he gives them the
first step out of that, which isn't a massive course. It's
like come and do a deep if you've enjoyed this, come and do
a deep dive. And he's had about, I think he's had about a 30%
uptake to go from the free to the, you know, and obviously, if
you could get them straight from 47 into it, that's fantastic.
You probably so I've just watched and those that are, I
think I, my gut is that I want to play a long game that not
everybody knows me. So this is an opportunity where you work
collaboratively with somebody for that relationship, for those
that know, why lean to come and meet me and vice versa for those
who know me to come and meet my lane, whether we do that, free
or 47 or whatever we do. I'm just I'm playing with that in
this space. And one of the things that I've just realized
I haven't done is made the offer very clear. So what we're
actually delivering in the offer, that's, oh, I haven't
talked about what they're going to get, like, they're going to
get a worksheet, and they're going to get an activation, and
they're going to get, you know, and they're going to get us
live. And they're not going to have to reveal anything, because
people just don't want to, they don't want to be embarrassed, or
whatever it might be, or so it's kind of I have probably haven't
delivered that very well.
You can't be too clear on the offer for sure. Because it
confused mine won't buy if they and I tried to try to keep it
like one main thing, like you're gonna get these six calls, or
it's it's whatever, maybe there's a one on one session or
whatever the main like big thing is like, that's worth $500 just
by itself. And then like everything else is like bonuses
like and there's a thing and an activation and stuff. But if you
kind of put it all in the same playing field, then the main
the main thing kind of like the sort of need like the entree and
then you know, like the sides dish, you know, next to it. So
they need that one main thing that's like, I got to have that
thing. And so one thing you can do and this and everybody could
do this is you can have to just have two groups, because you
said the long games, I just want to jump in on that. You could
have just literally two different groups here. One for
495 and one for 47. And here's where you host like your 90
minute thing, you've got your book, you know, you've got
bonuses, whatever. And there's just like under the resource
section, there's like a, you know, upgrade. And that sends
you to like, you know, this thing up here. And so you're
this is everybody can hang out and they can you can just build
this thing up as big as you want. So they kind of get like,
we can even say, you know, lifetime access, you know, to
this group over here, where once a month, you're going to go in
and just do something with people, you're gonna do one of
these 90 minute trainings, like, you know, a month if you wanted
to, because this is not, it's not that they give you $47 once
that it's that they get, this is just a place to warm people up
and kind of get them to know you and get them to meet the
community. And then each time you do a training, you're like,
now we're starting a new cohort, new six weeks are
happening. Here's it starts on this date, join us, you know,
and you can kind of break that up. You know, if you've got the
year, you can kind of have like, kind of in two month period
where you go, you know, six weeks, and then just do a two
week, like cool down. And then just do another six weeks and so
forth like this. So then like, every one of these, you're kind
of doing like two months, you know, two months, so forth. And
so you're getting like, you could do whatever four, sorry,
three, no, my goodness, six, six of these a year if you wanted
to. And then people kind of jump in here. And this cool down
pieces where you're like, also doing like all your promo for
the next one to start it out. I don't know if that kind of makes
sense. But that's like an easy way to stack it if you want to
just keep going. Like it's a repeatable model. And that's
what you just said the long game. Now the cool like thing,
if you want to something really kingdom or not, you can decide
how this fits in. But the people who to join you in the in phase
one, let's say that's number one, this is number two, you
can just kind of leave them in the community, they can just
kind of hang out with you because they're like
your biggest fans and they kind of have the breakthrough.
So they ended up bringing a bunch of like value, um, to the, to the community
because, um, they're just like raving fans essentially.
So it's an option.
Um, but it could be as simple as just like, get everybody into the 47 thing.
Um, and you can do lots of like promotions and things around that.
I don't know if it needs to be a 90 minute presentation to then spend $47.
Um, that's probably like, it could be a six minute video that goes to $47.
Um, and you could try a bunch of different things.
Um, I don't know what you think of that or does that help or not?
A hundred percent.
Like it does.
It's the, and that's Pedro's model of, you know, whether it's, so
he was doing it monthly and Pedro's model is this.
Yeah.
And it should be all of your models too.
Yeah.
We'll work, we'll work up to it.
Yeah.
And, but he, and he's got, he had originally had that rhythm of the four
by four, which is, you know, you've got here from Elaine Collier there is so
that, so whether you make, and that to me, so for my rhythm, it was every
quarter, so it was every 12 and that's my rhythm is generally speaking,
we're running 10 week courses and then you have the two weeks off.
So we actually sit, I generally sit with the school year, um, because
that's rhythm for me, um, I haven't quite got it sorted, so it's not like it's
amazing, but what does happen with the collaborative stuff is some people
have approached me and I'm like, actually this, and you know, the
disciples went out in two.
So I'm like, this sits much better for me in the kingdom.
It also expands my reach or people getting to know me rather than it
just being my tribe or my people, whatever.
And so we're doing, we're doing heart healing or the, the, um, time
to love in end of August.
And then Jesse and I have budded up with beauty for ashes for September.
So I'll have these running at the same time.
So the courses will run at the same time, one, six weeks every day, every
week, because we're going to do that.
So the people are going into 2026 healed whole with some purpose, with some
structure, so they'll finish strong.
Jesse's is a whole year.
So we meet once a month and you're going to write your chapter in your book and
become an international bestseller.
And the upsell for that is that if people want to write their own books
or get some personal coaching.
So that's a picture.
And then Anita and I meet this afternoon, she's actually on mission in South
Africa, and we're going to put something about what's your mission field.
So that'll be October's course, short course.
And part of that is that we're looking to run these courses every quarter.
So there'll be able to.
So people who will have had breakthrough in, in any of these, and I've still got
one more to add, but people who've had breakthrough will then be able to be our
testimonies to bring people in as well.
That's kind of the intended rhythm.
So this is the first season I've done this and Jesse's one will be a year.
So we'll actually only roll that out every half year.
And actually I've just watched Dion present, right.
We're going to have brilliant spring and brilliant fall.
So we'll have, you know, launch your book in the spring, launch your book in the
fall kind of thing.
It's not like that, but that's our plan is to do it that way.
So it's just a little bit, I don't know.
I that's good.
So, so you're trying to, it's kind of digging deeper.
Like you're trying to find a little bit of a rhythm maybe that fits you.
That isn't so this is an important thing, I think for everybody, because all these
other people that we see examples of have teams and millions of dollars of like,
like capital moving to like make things happen a lot faster.
So it's hard to look at like Pedro or brilliant or anything, because they're just
at a different scale and they have teams and stuff.
So your advantage and I heard this like a great competitive, like way to be position
yourself differently is to do the opposite.
Like, right.
Of what they are, like kind of box them in and do something kind of different
essentially.
So what, what could we do that's different?
You're well, yours are going to be like very small, intimate groups.
It's very like one-on-one, a lot of high interaction.
It's premium in that sense, whereas maybe if you're in a bigger group where there's
hundreds of people, you're just not going to get that much face time with you or the
coach or whoever's doing the project.
So you could.
Um, so one thing I would say is like, try to find a, a pace that fits you and,
and your, uh, and, and don't, first off, don't commit to any pace.
Like that, like I could draw it out to you're like here, Q1, Q2, Q3, don't
like start Q1 and then figure it out.
Like, this is not my pace and feel like you got to power through the
whole of 2025 until you're done.
Like, just change it as fast as you can.
Um, it's your business.
This is, you know, you can change it as fast as you need to.
Um, and that's something we got boxed in a lot, uh, too early as we, we kind
of came up with these 90 day core cohorts.
I'm so glad we didn't start by doing an annual, um, I think six weeks, I think
10, 12 weeks, something like that is very manageable.
Um, and then all you have to, you can do anything for 10 weeks.
You can do anything for six weeks, you know, and then just kind of go through
it and then towards the middle of that, you can kind of figure out
like, do I want to do this again?
Um, so just don't box yourself into where you have to do a second one.
Um, but I don't know if that makes sense.
So you could, I would do more reps though, than, than, you know, the
bigger group stuff, like Pedro does his giant, you know, annual
like wisdom challenge thing.
Um, you know, you can do it as a lot more often and also lets you get a lot of reps
in and you practice like the pitch, you practice what the offer is, you can
tweak things each time, make it better.
Um, so like definitely pick what's for you, but, um, more reps is better.
Like volume is better to get just more FaceTime.
Um, you guys remember Ann McDonald who came in?
I think we're going to have her come back, but she is now doing a weekly.
She does this every single week, like every single Tuesday, she's doing a
90 minute presentation, sell people.
She gets like 10, 20 people in, and then just does it every Tuesday.
Yeah.
So you can, and, and she, so she's just getting, and she's everybody who's in
this space, like, you know, the more times you pitch it, the more times you
present it, the more times you go through the presentation, you're just
going to get like sharper, sharper, sharper, and faster.
Um, it's going to get better.
Um, so just try to stay away from like a big giant launch, do this thing.
And then, um, you know, then you have to like that, that, that cycle could be
too long to come back and do it a second time.
Um, I don't know if that makes sense or helps.
So, um, there's something else you mentioned.
Um, Oh, can we look at, I saw, is that the right link that I, is this right?
Yeah, I guess you had 200 people hit this and then not a lot of people
bought the free or got the free thing.
Um, so I think it's fine.
The problem is like, I would have this in addition to just
like some sort of landing page.
Um, and so, um, well, I don't want to go down a rabbit hole.
Cause I was like, I can show you how to make a quick landing page in AI, but, um,
like, uh, so this is great cause it gets it out in front.
It's easy.
Everybody said use event, right?
This is because it's a free thing.
Really?
You're just trying to capture their email address, I imagine.
Um, so you could do that in a couple other ways.
So you could, I think just getting the content, if it's a free thing, I would
just push it like far out, just in front of people, it's just, it's a Facebook
live, um, it's a zoom call, here's the zoom link, just join it and it's just
public and there it is, um, you could even just do something as simple as like
zoom to host your entire event.
Um, zoom has like a little email opt in as well.
You can, you can put there.
So if you want to have that little connection thing and you could do it in
a webinar mode where they can kind of, you know, speak and you can bring them
onto stage if you want, or, you know, you can, you know, you can, you know,
you know, speak and you can bring them onto stage if you want or not have them
on, um, but I would just try to keep it as, as simple as possible because even
this, like I said, this is easy, but it's still like, I'd have to go, if I was
going to go through this process, um, I click register one, I don't know why
their websites, oh, cause it's in New Zealand and I'm in the U S so it's like
extra slow, but, um, you still have to go through all this thing.
I'm going to have to create an event by bright account, you know, to, to get this
set up and at the end of the day, like I'm actually not paying anything, so I
don't, it's, it's a lot of steps, um, there where like, um, I'll use this
because I just looked at it yesterday, but this challenge, um, thing for this,
they just started this and this is not, don't make a page like this.
This is like, um, a nightmare for ADHD people.
It's like a lot going on, but they just have like name, email here.
And, um, and then you get to the next page.
They'd kind of like grab the opt-in and then you get like the next bit of
information.
Um, so there's one idea like, but you've seen it before.
It's just like, add your email, get the details or add your email and we'll send
view the Zoom link or whatever.
So that could be easier.
And we could dig into this one.
Let me just see here.
Because let's see.
And this is probably really good.
I just wonder if you're going to have a fun.
It's worth taking time for all of you
guys to learn how to do a single landing page.
And if you can add a video, that would be the easiest thing
to massively upgrade.
I don't know if Eventbrite allows
you to put a video here or somewhere down here.
But you just hitting record, exactly how you are right now
with your camera, with your lighting, everything,
just hit record.
Hey, I'm Sally.
This is what we're doing.
Two to four minutes, maybe.
And just speak, because so much of this stuff is spiritual.
So this will feel very clinical unless you really go in.
And I'm not even looking at the text,
because I'm assuming it's really well-written,
because you're an author.
And it's probably great.
But I'm saying people may not even take the time
to start reading it.
That's the problem.
So I don't know if you can add a video,
but that would be an easy upgrade.
And if you do record a video like that,
where it's just like an invite, you
can just post it on all your social accounts as well.
So that becomes like a thing to get people in there
to follow you or whatever to join the event.
But because then if you had something,
or you guys are just posting about it
and then sending people directly to this page, is that right?
Yeah.
OK.
Yeah, I think a video would be the fastest way to upgrade this.
And you can keep it on Eventbrite.
Ideally, off of Eventbrite or even just like if you,
I'm trying to think of literally the easiest thing.
But having it be just as public and as accessible as possible
makes it just makes it as easy to hit as possible.
So there's another guy.
So Pedro is like the little leagues
compared to someone like Alex from OZ.
I don't endorse his stuff, but from a marketing sales
standpoint, they just did a book launch
and they made $100 million in 48 hours with his book launch.
So it's just insane, the level.
He spent $4 million on ads.
It's insane.
But everything he did was just a YouTube link.
It was just a public YouTube link.
Now, it helps to have 4 million followers, like subscribers.
It helps to have 50, like whatever,
10 million Instagram followers.
So those things all help.
But even the people who had all the ability to add the tech
and add all the stuff, they didn't even really
have a landing page or anything.
I think they had one little option where
you could put your email in or your phone number.
And then they would just like basically
just remind, remind, remind, remind, remind you to come.
That's all it was.
Because people like, oh, this looks interesting.
He's doing a book launch.
He was promoting that for weeks leading up to it.
And then people forget.
And he's one of the biggest names in marketing and business
and stuff.
And people just forget.
They just get lost.
So they've long forgotten about your event
five minutes after they sign up.
Because that's the next thing is like, I can go sign up now,
but it's the 19th.
Your thing's the 29th.
I'm not going to remember that you're doing this.
And that's where I think if you did have someone coming
into a community, it could be school
or you could do something else.
It doesn't have to be tribe.
But once people pay $47, they are for sure 100%
going to figure out how to log into the app.
They will figure it out if they paid $47.
And what they bought is on the other side of that.
What's not good is to like, I wouldn't run ads
to a tribe page to get people to opt in into a tribe group.
Maybe one day it will do that very nicely.
But you could add like a lead magnet on the tribe page,
but that's another rabbit hole.
So yeah, I think just keeping it super, super simple
and just going public, you can use something
like the Restream or one of those tools
will get you broadcasted from Zoom to YouTube and Facebook
all at the same time.
So there's some technical things it could help with.
But it's relatively simple as far as the tech goes.
So because what you can do is then just create the event
on YouTube, like you can set up a live stream in the future.
And then when they hit that page, it just says,
that actually is like a little, let
me see if I can show you guys this real quick.
It has a countdown and everything.
So if I go to one of our accounts here,
let's do Posture, you can create,
or is this going to be, I think it has to be in YouTube Studio.
So you can, let's not go live, I think
you can schedule this, yeah, later.
So you can say, you can schedule a stream.
I can create a new one.
And you can give your details and the name and all
the details about the event.
And then it's going to create a landing page on YouTube that
says like, hey, this event starts in 10 days.
And there's like a button there that
can just hit like remind me or subscribe or whatever.
They kind of like link to it.
And that's like another easy way to just sort of get
an opt-in to a free event.
We can do some other, I'll do like some training
between me and Macy, we can make some videos on that
if that's helpful.
But I would just keep it like as open as you could.
And then just like every day be posting about it if you can.
And you can literally say the same thing
every single day about it.
But if you want to just talk to people,
like DMing people, letting them know that you're doing it.
And if you have an email list or something, great.
You can email them every few days about it
and little snippets and things.
But I don't know.
I can keep going with the ideas.
I don't want to overwhelm you because there's
a lot of things we could do.
Here's what I want you guys to think about is like,
and I know we spent 40 minutes helping Sally
because I think every single person is
trying to do the same thing.
So if like you guys have access to me and to Macy and stuff,
like you guys are in this event, you already
have two more weeks, which is an insane amount of time
to do so many things, to blow this event up,
to have 1,000 people live with you,
like easily, easily have 1,000 people
like register for this event.
So like and if I'm the one saying,
oh, that'd be super easy.
And Macy also would say like I could probably get 1,000 people
to opt in for that.
Like we're standing here like you guys
got to ask if you're doing an event.
Like this is the time because it's also hyper relevant
right now.
In a month, we're like talking to you guys
about how to run a great online event.
Like Sally doesn't care in a month about that.
She cares about it right now because we're in it right now.
And you know what questions to ask.
So yeah, however we can be helpful,
especially when you're in it, shooting,
drop a question in the group or a DM or whatever.
To me, we can hop on calls.
Like I know Macy's doing some one-on-one calls.
We can dig into it a little bit.
And yeah, because I think if we make like a really
substantial try on this, and then now you've
got 1,000 people registered.
And then you only have 10% opt in or 5% opt in.
Then you can kind of have some like meaningful data
to say like, OK, this did work or didn't work.
Or you're going to put it out there
and people are going to say, oh, I can't do six weeks.
I only want 12 weeks or I want an annual membership.
They're going to tell you what they want.
And then the next time you pitch it,
you just change the offer.
So give me three things.
One is a video.
Video.
Put a video on this page.
Another one is post every day.
Yeah.
Yeah, post every day.
You can do it.
I'll call it a fresh post every day
to throw in some grammatism there.
I'm going to steal his tat.
I'm just kidding.
That's good.
Sacrilege.
That's good.
Sorry.
So fresh post every day, because I post on other stuff.
So I haven't posted on this.
So I need to just do it.
And then just quick.
So you're going to run.
You're probably going to think of like maybe running out
of stuff to post.
So just literally everything you're
going to teach them in the 90 minutes,
just chop it up into tiny little bits and give it away.
You know, if you have a section of your book
you're going to share, or if you're
going to talk like go through an exercise,
or just talk to them like, I mean,
there's so many things in here.
You could just, these are your topics.
You can pull, like that could be a hook.
Did you know that nothing disqualifies you
from God's love?
That's your hook.
Say two or three sentences, and then there's your post.
And yeah, did I mention these are all video posts?
You'd be like a video rock star.
I don't know.
after this, if you posted.
I don't know.
I've done over about 500.
I don't know.
I am no rockstar.
So we talk about reps,
the stuff I've done reps on, the stuff I haven't,
I still have a lot to learn because it's not, you know,
not getting traction, but that's okay.
It's playing the long game.
I will look into the restreaming and putting it into the,
cause I do have 1800 followers on my personal Facebook page.
So I could, so maybe, I mean, to be fair,
none of them are necessarily of God.
So that could be quite entertaining.
But some, so I know that's been part of the pivot.
So I've had to pivot into this space.
Are they following a Sally Webb page
or are they following you as a person?
No, just Sally Webb as a person.
Oh, as a person, okay.
Yeah.
Yeah, that does make it harder.
No, my page has got all of about 200 followers.
It is going up slowly,
but I guess who's on my page is actually my people
as opposed to who's out in my personal space.
Remember, I didn't come to Jesus
till about five, six, well, seven years ago.
So a lot of my space out there
has got nothing to do with God.
Yeah.
So yeah, it's a different ball game.
Yeah, I would.
So the cool thing is with the algorithm is that
you can just start putting stuff out
on your personal page for the 1800
and just like go full blast like on it
and don't worry too much because one,
most people have probably followed you from like two,
if they followed you from six, seven years ago,
like they don't even know you exist anymore probably.
Like they're so buried down in the algorithm
that maybe you've posted other things that are spiritual
and they've long not like engaged with you.
So it's kind of a vanity metric.
So I would just pretend like it's your best friends
that love you and want all the spiritual things for you
and just go for it.
Like it's all of us times 1800 that are like cheering you on
because the algorithm will kind of sort itself out.
It'll figure out who you're posting to
and if they're interested, one for your continued audience,
but also they're gonna try to find you new people as well.
And so that can be helpful.
Sometimes like it's a little blocker like that,
like, oh, my audience isn't right on this channel
so I don't wanna post anything.
And it is especially when you're like not spiritual
and then all of a sudden you're like deep spiritual.
It's not just, hey, God loves you.
It's like the deep end of spiritual stuff.
It's hard to go full tilt on that, so.
Yeah.
That's good.
And I like, thank you for the revelation of the fact
that those that aren't commenting or following
or how the algorithm works is that actually
I don't need to stress over that.
I just need to put it out.
And those that will uplift,
that the algorithms will do some of the work for me
I think is quite cool.
Well, this is another step out to do it all
like in the public space.
So this is my stretch for me.
I think it's the stepping out of the boat,
the prophetic act.
Yeah.
And it is scary.
So, and the other thing you can do
just to give yourself a break
is if you don't want to post every day
but you want to get the results of posting every day,
you can use boosting for five, $10
just to push the post out there.
So you could do two or three a week
and just put 10 bucks on each one
and that will get kind of the equivalent of posting daily.
So you just either pay with your time
or pay with the money.
It's kind of your options there.
But literally just a boost.
I helped one of my friends who's an artist.
She just did a release.
Just literally the boost
and then don't get fancy with the filters and stuff.
Just let Facebook send it to who they think
needs to see it.
And as long as your post is very clear
and you know that's for spiritual people
and either it's, whatever the demographic is,
it's very clear in the wording
and the words that you say in the text, in the post.
It's polarizing is the right word.
Like you want to make sure it's clear
that this is for certain people.
And try to, yeah.
And then just try different hooks and things around it.
So, because the other thing is once you do this
and it works, you can just take a lot of those same posts
and push them out for the next six week thing.
The fact that nothing disqualifies you from God's love
isn't gonna change in six weeks.
So, you can post that same thing again and just boost it.
So, that's an option.
Thank you.
Okay, cool.
Helpful to anyone else was any other key takeaways from anyone or anyone had questions on any of that layer job. I know Holly's there. We dove really deep. I know. I thought that was 10 minutes, but it was 50 minutes. So, um,
I didn't even look at the chat. There's some chat happening.
Holly is also running an event on August 29th. How is that going, Holly? Was this helpful for you for promoting that?
Yeah, this was helpful. I was supposed to do it this coming week, but my mother-in-law just died. So we had to go for the last week to Colorado and be with the family. So I just postponed it.
But, um, yeah, it's, I, I created, I guess, a sign up through Acuity, which is my calendar because they, you can do it for free. So I don't know, it may be too many steps, but, um, it's, I think you can just click on it and then sign up for the class. So hopefully that's it.
Yeah, I clicked on the link. Um, yeah, that's, it's kind of the same, same idea. It's like an event registration. Let me pull it up.
Yeah. Yeah.
Um, so that's, that's fine. I think same thing here. Um, just like, uh, you, you can't have too much information. So let me just see what it is. Cause, uh, people have to, um, your stuff's okay. Uh, let me go back. Is this the, is this like the main page for the, all the information for the thing?
So, yeah, so this is my like booking calendar. So this is like for anyone that's going to book an appointment with me. And so I could do a free class. So that's, it already came up with this stuff up top is already implanted in there. So I can't change that.
Yeah, that's fine.
This is the workshop beyond fear. Yeah.
Okay. Um, so I, like, I know your content, it's like really good. Uh, it's stuff that like, I know Lindsay's deep into that interested in that. So like, I think if Lindsay landed on this and she's like, could be potentially the biggest raving fan of Holly, she wouldn't know what this is and would not book on something.
Like you get like the most on fire person for everything that you believe in stuff probably is like, I don't know, like what is, you know? Um, so same thing, I think with the public stuff, like just like use the opt-in when you're going to give them something. So another way to do this for, for Sally and for you, like just do it public.
And then what you can do is you can have some sort of like thing that you give them away. Like maybe you put like a two page PDF together of your notes and then you could give that away. So like, Hey, like, and you just every five to 10 minutes in the training of the workshop itself, the 60 minutes, every 10 minutes or so, like, Hey, just in case you guys remember, like you just have a slide, if you're doing slides or you don't have to do slides, but like literally just have something that you can put up on the screen and be like, Hey, scan this QR code or something.
And, um, just put your email in and then I'll send you like the notes from this talk. So you can just take them or here's the, here's the devotional list or here's the, whatever thing that you're going to give them.
I'm actually not trying to get their email here. I just.
Because I, I, I'm sending out, cause I have an email list. And so I wanted a link for them to click on. And also I was thinking that if they have something to sign up, they're more likely to show up. And then I also kind of wanted to get an idea of how many people were going to show up, but maybe I don't need to do all that. I don't really care about.
Yeah. Yeah. Yeah.
The beauty of a virtual event is if one person shows up or a thousand, um, you're going to do the exact same prep for it.
Uh, so you also not going to know until you kind of do it because you can do this thing. You can do all this work and you can have them pay the $47 and they won't even show up to the live challenge or the workshop or whatever.
The paying does help a little bit, but not much. Like it's not, it's shocking how many people will like pay for something and then just not even sign in and register it. Um, so, uh, I think that, yeah, I would, I would just keep it low, low barrier of entry.
And then just, it's kind of like, like they're already spending a bunch of time hanging out on YouTube and Facebook. So just literally take your whole training where they are. Like they're going to whatever average two hours, you know, doing scrolling every single day or whatever people are doing now. It's one to two hours is like the average they're sitting there anyway.
So if your thing shows up, um, whether it's live or the replay, um, they can just get your hour thing for free.
And it's out there and then you have a nice, clear call to action, which is to book a call
with you or whatever, very simple call to action, um, you know, where they just book
a discovery call, that's 15 minutes that they can chat with you and you can, you can tell
them on that call about the things that you offer and your service and all that stuff.
Um, then the, the tech like flow of it is, is mine because, you know, cause the success
would be like for Sally or for you guys, like if you had 20 people book calls and
they each wanted 10, 15 minutes to chat with you about the thing and you sold 10 people
into it, you make $5,000 selling that four, nine, five offer.
That's fine.
Like, don't try to be like overly automating of the stuff.
Like all these other guys who are doing stuff, they have these, you know, beautiful checkout
pages and this and an upsell and a thing is because they're putting like thousands of
volume through that.
So you don't have to worry about the volume because we don't have it right now.
So it's not really a problem to solve.
Um, whereas you, and then, so you can actually lean into the, to the feature side of this
is which they do have access to you and they can just ask you the question.
And most likely the highest chance people are going to have a buying something from
you is like talking to Holly to get the thing from Holly because she's going to be the most
passionate about the thing.
Um, and so, uh, and people anyway, so, so having too many layers of, of other things
in between that can, can, can kind of hurt the process.
Keeping it.
Oh, so if I'm sending out just an announcement to my email list, like this thing is coming
up, should I not have a link?
Like what should I just announce it?
And then how did they, or, or if I'm on social media too, and I do a video about it.
Where do you send them?
Is that what you're saying?
Yeah.
Where do I send them?
I guess.
Yeah.
That's what I'm asking.
Yes.
You can send them to like, to the YouTube page.
Um, if you want.
So if you, uh, we created like a, um, I'm just going to avoid, um, I'm just going to
leave all this, but you could create a YouTube page where, where people can be
reminded about an upcoming stream or event rather.
Um, I wish it, let me just see if I can like find someone I'm following probably
has this, um, if we go, uh, subscriptions, I don't know who's in here, but, um, I'll
find one, you guys have probably seen it, but you'll see, like, it'll have an event
like this that says like starting in three days.
And when you click on it, it's just a countdown to the event and there's a
little button they can remind them.
So you could just send them to the YouTube page if you want.
Um, I'm curious if I can say like a share button, uh, we can make a video on
this, the technical piece of it.
Um, but basically you would send them to, okay, here.
So it's kind of like this, like this says it's live.
Obviously it's not, it's going to not have a countdown cause this was from five years
ago.
Um, and there'll be an option if I'm not signed in as me, if I'm like another.
Account.
Uh, let's just switch to tribe.
Um, go back to that.
Um, you, you can be subscribed to them and I think there's like a save button and
then there's like a remind me button.
So there's like a few things they can do kind of inside YouTube, but, um, you can
also do the same thing on Facebook because they're already on Facebook.
They're already on YouTube.
So there's no accounts to create.
There's no anything.
They just click on YouTube.
They're just going to be in their account.
Um, and best case, they just hit subscribe.
Um, and then they're just part of your subscribers.
It also helps build your subscriber list on YouTube.
Um, and, uh, so that that's one way to do it.
Um, but I wouldn't even like necessarily use the, um, uh, like I wouldn't use the
tribe stuff for this because that, yes, there is a login.
There is an account.
Those are great things to do once they're joining a community or they're joining to
get a product of something, some kind, or they purchased something from you.
Those are all great tools for that.
Um, but for this, you just want them to get a few minutes as
much as possible of your session.
Um, Oh, thanks, Macy.
She's got it there.
Yeah.
So you can see the gathering.
That's perfect.
There's a notify me button.
Um, so why do I, why do we always use Pedro's stuff?
It's ridiculous.
I get somebody else.
It was my first, it was my first thought was, Oh, they have the thing.
So like they have their live in five days.
There's a little notify me button and it's all they have to do.
So I'm like, I'm already signed in.
They just hit notify and they just make sure they're subscribed and that's it.
That that's kind of their way of opting in and YouTube will send them an email,
I believe, or do a push notification for that event.
Like they will try to get them on there because, uh, their whole, you know,
multibillion dollar company is built around getting people on the platform.
So you didn't have to worry about it.
Like let them figure out how to get people back on here.
Um, so, and then of.
course it's, it's on there forever.
So it's easy to get the replay.
Um, I think basically let's make like a video on like how to, how to stream
your zoom call to like YouTube and Facebook at the same time, I think that's
probably like a blocking for blocking for some people it's actually insanely
easy, um, or actually just to go from.
Yeah, zoom or just from restream directly out, but I don't want to dive into that
just yet, but we'll make, we'll make you guys a video, um, between us.
Um, because the idea is just to do basically just doing a zoom call,
like we're doing right now.
It's just at the same time, it's going to Facebook and YouTube.
Um, and then it's out there and that way you can just, it'll just be
there and people can share it.
They can, you know, if someone asks like, Hey, I missed it.
Did you just link directly to the YouTube link?
Um, so.
Cause your, your goal is not so much to get opt-ins or having
to remind them or anything.
Um, it's most people just get that connection, introduce them to you is the
idea.
And especially if you're going to do a specific topic, Hollywood's like, Hey,
I'm going to be talking about this cool title of something that like a Lindsey
or someone who's like into that stuff is like, Oh, my friend is doing this thing.
Then she's sharing it to other people.
Cause it's very specific.
Um, now it's actually giving a lot of value to people and they don't know who
Holly is, but now they go listen to this person who's sharing all this great stuff.
And at the end, they're like, I want to work with you or something.
Um, that could work.
So, um, do you, when it, Oh, let me just check your link.
You had it the 28th.
So you got time next, next Thursday.
Lots of time.
So much time.
Oh yeah.
The 28th.
Yeah.
I was looking at, so you got plenty of time.
So you could, um, I was going to do it on zoom.
That's perfect.
And, and zoom has an event thing as well.
You can set up an event in zoom.
If you want to keep it, you know, easy and just go from zoom, um, like
registrations and stuff, you can do that too.
We'll make you another video for that.
These are two videos.
We'll make zoom.
Okay.
Um, and then this, and this one has like, you can create a thing, uh,
called schedule an event, I believe.
Um, yeah.
Webinars or meetings.
Um, now of course not that one, but I think you can have people.
Yeah.
Do an event through this.
Some of these are like, like very premium.
You don't need to do like their crazy thing, but even just a meeting.
And I think you can have people like register for the meeting.
Um, hit registration is required.
See, like you just literally check that box and you'll get a little link of all
their email addresses before they, um, when they're done and you can put a
time on it and everything, you can have a zoom link, whatever, and that
can just be things since people too.
Um, so if you've got friends, if you've got people who you want to give
that access to, you can, um, and you can stream this course directly
to YouTube from here if you want.
Um,
but at the same time, yeah, like zoom and YouTube at the same time.
Yeah.
Zoom, YouTube and Facebook at the same time.
Oh, we'll make your video.
Okay.
Um, and if it's less than 10 people, you can actually just host the
whole thing on, um, a tool called restream.
Uh, so, um, let's see.
I just want to see if they have a graphic here.
I looked at restream before and it, you had to pay it.
See, I forget how much it is paid.
I think it's 20 bucks.
Um, was that it?
Okay.
Well, I was thinking it was more than that.
Oh, and they may have changed, like depending on, I think there's a,
there's a $20 version somewhere.
There is like a, it's like $19 or something like that.
Cause I used it recently, especially if you're keeping it
under a certain amount of people.
Okay.
Um, okay.
Let me just do yeah.
19 and you can have, um, I think this is it.
Uh, yeah, that's it.
Yeah.
Um, and there's a free one too.
So if you want to only stream multi channel to two channels,
that's to Facebook and YouTube.
There's two.
Um, that's free.
So you can actually do that one for free.
Um, and then this one's just, if you want to go to three and you
don't care about the thing, and if you want to record it, which
you'll record it in zoom anyway.
Um, I think one of these ones is the fancier, like stream it
from zoom into the meeting.
I'd have to check on that, but you can actually just host it in here.
Um, it has like a little link.
People can click on, they can join their faces on the camera.
You can turn it off if you want.
And then you can just push it from restreamed directly
out to wherever you want.
Um, apparently just for free.
So I don't even know that you could just do that.
Um, I mean, if you're getting a recording, then the 19 bucks is for sure.
Uh, awesome.
Um,
And they'll even, for $19, they'll
chop up all your AI clips as well from the session.
So no brainer.
So we'll make some things on Restream,
because I think these tools, if you guys can see them and try
it, very powerful as a content creator
to be able to push content out this way.
And definitely worth taking an hour or two.
And I know it's terrifying and all that,
but just test it and hit the button.
And you can send it to an unlisted YouTube event
so nobody sees it.
And you can just play with it and just
take kind of practice without it.
Marcella says, a bit nervous to host a live event again.
Yeah, and you had no because no one came.
That's fine.
It definitely is going to have that.
No one will come.
So that's where be very vocal in this group,
because we could potentially have at least three or four
of us could hop on and watch your thing
so that you're not alone.
So we can all go to each other's.
Yeah, I totally appreciate that.
Sure.
I was thinking about it.
I'm like, oh my gosh, I have this free journal.
And it would be good to do a live thing leading up to it.
Because I don't have anything to lead to anything other
than, anyway, time is up.
But I just want to just say how I was feeling.
Absolutely, very normal.
And I think if there's too many barriers as well,
like if you just go live and you're on your Facebook page,
you're on your YouTube, you are going
to get some people viewing it just because.
Like they'll just stumble into it.
They just happen to be on live at the time.
And they didn't know you were doing an event.
And they just happened to hop on and you're doing an event.
And they'll watch a few minutes of it.
So yeah.
But the difference is if they're watching it on YouTube,
you don't see them.
So it's a little bit of a, like you kind of have to like,
just takes a little bit of practice to be like, cool.
So if you're watching, like drop a comment.
So I know you're watching, whatever.
And just let them know that you're a lot, they're live.
And you can kind of get some feedback.
If you're very relational, this can be a little struggle.
Because you have to pretend there's
all these faces in front of you.
And there's not.
But what's cool about Restream is
if someone comments on Facebook or they comment on YouTube,
that comment like flows up into Restream.
And you can see those comments come in in real time.
So you can see if someone comment from YouTube
and you see someone comment from Facebook
while you're teaching.
So that does make it feel a little more alive.
So.
I have one more question, Bruce.
Yeah.
So if I'm going to start marketing and doing videos
and ads and stuff, I still would need like a landing page
for it, right?
Something to show them, people?
You can.
You can make it as complicated or as simple as you want.
I would start simple.
You could just do literally an email opt-in.
So the same flow that someone would
have to sign up for your newsletter,
it'd be the same thing.
Like, hey, I'm doing this event.
Maybe there's a video at the top and a button
to join a mailing list.
You can do that.
And then, like, so it's just a video
and a few sentences about it.
And they just give you their email address.
Then you just remind them about it.
So just like an hour or two before,
you push an email to everybody.
Like, hey, here's the YouTube link, or here's the Zoom link,
whatever tool you're using.
And that's it.
So you can do that because that is helpful
because you can kind of be, like, marketing it
and then see the email lists coming in.
So that kind of helps.
Also, what's great is you build a list.
Then, like, the next time you do an event,
you can just push it out to those same people
because they already opted in.
You don't have to do, like, it's kind of like an asset now
that you've built on your business.
So that is a worthwhile piece of it.
I think we have some email opt-in.
Do you feel good about making an email opt-in page?
On Tribe?
Just in general, on the internet.
No.
I mean, I know I've made the little landing pages on Tribe.
I can do that.
That could work.
I think there's an option to do an email opt-in on there.
Yes, you could do, like, a lead magnet.
A lead magnet, yes.
Yeah.
That's a good thing.
Book a, you know, reach out, and we can do, like, a Macy.
We can jump on a call and show that,
step you through that piece.
The 30-second version is you would go to content,
upload your video,
and then you just say,
the view lead magnet page here.
So if I did that for this, it has a little video.
The video is there.
You can't watch it yet.
This is going to be different.
Sorry, it's not a lead magnet because you
can't watch that video before.
So what would it be?
Just view, I think, honestly.
And then you need a button.
Good question.
You don't have to use Tribe for everything,
but there are tools.
If you have, what email tool are you using?
ActiveCampaign, I think, didn't you?
Yeah, so I think we have a video on that, right?
You already have a course.
Yeah, you're nodding your head.
Cool.
Yeah, in the marketing 101 course,
there's a section on building a landing page,
setting up your email secrets.
Boom, right here.
Stuff.
Great.
All done.
So this is with ActiveCampaign.
Perfect.
Cool.
That's handy.
Yeah, so this will show you how to do it in ActiveCampaign.
The cool thing about that is that is your email tool.
So getting it from ActiveCampaign,
once they register, they're in ActiveCampaign,
and then you can just send stuff from there.
We're giving you a lot of tools, but being
able to put a landing page out, being able to do a live event,
live stream like that, these are just like,
I can't stress how insanely valuable these tools are
that 95% of business owners don't
know how to do this stuff.
So just kind of push through it, because it
is extremely valuable to do what you're doing today
and anything else you want to do in the future.
Yeah.
Thank you.
Marcella, do you have a question?
Yeah, just a quick question.
I hope not to make this too long.
Guys, I'm good.
If you want to go, you can go.
I'm going to hang out.
I'll answer questions.
OK, so I was just thinking, because I'm
thinking around my 30-day.
I made this journal for the 30-day challenge.
And so I went in and figured out
how to make it fillable through Canva,
linked all the videos to each day in the journal.
It's really nice.
I'm really proud of myself for that, because like you said,
I'm learning some things.
So as you were talking about the live,
I was thinking, when Holly was just speaking,
like, I want to offer the freebie,
but I don't have it tied to anything else
other than to go on my YouTube channel
and watch the videos.
So should I, or is it a good idea,
or what are your thoughts around just offering the freebie
and then, or do I need to offer the freebie that ties to a live,
or do I offer the freebie in and of itself?
Like, just offer the freebie, collect,
because all I was trying to do was just collect email.
So, and then maybe create a live after I've,
because I was just going to go, you know,
I'm still doing declarations.
I was still going to, you know, do that and say, hey,
by the way, here's this journal that I created out
of doing the 30-day live challenge that I've
done earlier this year, which was in April.
I can't believe it was that long ago.
It was that long ago.
So long ago.
Yeah.
So you've got it.
So are you thinking of doing like an email opt-in
to get the worksheet?
Yeah.
Okay.
I think that's great.
And then all the videos on YouTube,
so you click on the worksheet and it'll take you to YouTube.
Yeah.
Okay.
I think that's great.
Yeah, share that if you have, if you get to that point
where you're like putting it out there,
I will open the thing, I'll make you a video,
like I'll reply in the app with like my feedback on that.
Okay.
For anyone, anyone who's working on this, their stuff,
like just send me the link.
It takes me about three minutes to go through
and give you like five quick ideas.
But yeah, opt-in for that and then just add the link
to the opt-in to like all your videos that you have, right?
You can go edit the descriptions of YouTube videos
that you did a while back.
So every new thing would be like, hey, get my free devotional,
get my free journal thing.
Also edit it on my YouTube channel.
Yeah, you can just share it.
Basically, you just want to get traffic to that.
So traffic from wherever you can.
If people are, you're getting views on your videos still,
like from weeks ago, just put them in the descriptions right there.
And then it'll like, you can go.
Direct people to that new thing from videos. You did a month ago.
It's why? Okay. Yeah. Okay. Um.
So, because people are still watching some of those videos, if you go look in your analytics, I think Macy showed you guys how to do that. Like, you can. Yeah.
See what people are watching and you'll be surprised that there's a video you made.
I have some videos I made 6, 7 years ago that are getting hundreds of views this week.
Um, and, uh, so I, I still have access to the description there, so I can, like, change that description and send them wherever I want.
Um, that 1st, line of the description, you can say, like.
Get my free thing, um, you know, you could put a price on it, like, hey, it's 20 dollars, but I'm giving it away for free potentially. If you want to kind of add some.
Perceived value it is it is viable so you could make it paid later.
Um, and then, yeah, it's good. I think I, I mean, I, I, I think I exceeded my own expectations. Yeah, no, it sounds awesome. Yeah. I just from what you're explaining. It sounds great. Um, but.
Initially, just getting what you really want is people's email address and get them to subscribe. So they see future stuff from you. That's like the whole point of it.
And if you're going to give away this thing, that could be 20, 30 dollars in the, in exchange for potentially getting them into something else in the future.
Um, and you don't even have to have anything to take. I think that you said that at the beginning, I mean, you don't have anything to go from that journal to any, you don't have anywhere to take them after that. Is that what you said?
Yeah, I mean, other than other. Yeah, I mean, I didn't like, because we're talking, you were talking about the live. So I was thinking I was in my mind. I was thinking I'm going to give this away for them to go to a live, but I don't necessarily have to do it that way.
I can just do the free thing and because my YouTube channel is growing, which is amazing to me. That is when I didn't have nothing going on YouTube.
So, um, I didn't say one word on a video. I just posted a question. How's your heart feel today? And, and had some music with a pretty little plant graphic and it got almost 500 views. And so I was like, oh, okay, there you go. Yeah.
So I just want to kind of, you know, really, because I really do want to go back to long, long form and I'm having just a hard time settling down to do it. But yeah, so that's, that's just where my thoughts are.
So I'll post the, I'll post the, um, the, the journal. Um, I'm still working on the landing page to it. Um, um, yeah, but I'll post a journal so you guys can see it. And, uh, yeah, that's, yeah, do that. And, um, do you need something to sell?
I do. I started my faith healing intensive. Awesome. Uh, it's a three month program and, um, it's kind of a revolving door right now. I mean, so far I don't have any takers. I was, I only sent an email out to my, uh, to the people that got free sessions with me that helped me get certified, but I haven't heard anything back.
So I'm going to do some follow-ups today, uh, to just kind of see, you know, what their interest is, but it's, but I mean, basically it's 12 sessions for five 97 for three months. And, um, I plan, I was hoping, um, would there be in a revolving door until December and kind of do it like quarterly, if I got enough, you know, kind of build to that quarterly started in 2026 and kind of up the price a little bit, you know, I mean, I might, I might be wrong, but I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I, I,
I'm just gonna keep sticking my nose on it.
I might be dreaming a little bit, I might be dreaming, it's good.
Um, is it 12 is it one on one sessions?
There are two there are a, a, so there's two hard healing sessions.
Okay.
They're one yet in one individual strategy session, and then one group gournalling healing session.
So it's kind of like, um, it's not quite therapy.
It's like prayer.
Out of your heart healing session and how to apply that in your everyday life.
So it kind of builds on this whole faith strategy thing, faith strategist thing that I'm, that I'm trying to, I don't want to call myself a coach, kind of just a strategist.
Yeah.
That's what you can call yourself.
Whatever you want.
I call myself Marcella.
That's Dr.
Marcella to you.
Uh,
no.
Um, so this is great.
I think one thing you can do, um, so if you, do you have a place you can sell this offer?
Do you have a, like a page to buy it?
Oh, yes.
I do.
I didn't send you guys.
I did.
So I put it in anything.
You just keep it a secret.
I did.
Didn't I?
Um, Macy, I did.
Didn't I guys?
You, you did post it in the group.
Gross.
You've been.
And MIA, not MIA.
We just have a bigger team now.
I don't have, I'm not on every week you get to hang out.
There it is.
Marcella kit.
I found it 90 day intensive.
Okay, cool.
I'm sharing it.
And I, you know, I used, I used, um, next time and I will definitely see it.
Okay.
Guys, uh, you can, you're, you're not bothering me.
Like you guys are, um, paid to be in this group to get my, my thoughts on stuff.
So just if you're like, and if I don't, if you can't get me bug Macy, because
Macy is very good at bugging me to get me to do stuff all day.
Macy's good.
She's been good.
She's been right there.
Hands on.
But I did take your, um, I met with Macy.
Actually, we talked about it and, um, I followed your, uh, you guys
as tribe, you know, your tribe page.
I kind of followed that whole format.
So yeah.
Okay.
So you're actually doing it here.
This is great.
Let me do that.
Even got the, okay, this is good.
So that's what I asked you about the discount.
I know you did ask about that.
And I think when I, uh, you asked me and I respond like, oh yeah, it
would be cool to have a coupon.
It was like, Hey, one day we could have a coupon code, not like, Oh, let
me check the box that enables coupons.
Um, it's not quite as simple as I thought, but we do, I did make a note of it.
And we'll, we've got it on the list to potentially add in, um, sometime.
So, uh, for you, but I worked around it.
I worked around it.
Yeah.
You don't have to take the payment also here.
You can take the payment.
Uh, I think kit.com will take the payment for you.
Uh, and then you can just give them the magic link to join the group after.
So, okay.
Well, I mean, that's the way Macy and I talked about doing it
the way I have it set up.
So I don't know, is it, should it be, should I do it a different way?
Uh, it's it's this, this way works.
It's just, if you want to add the coupon, I don't think
you need a coupon right now.
Okay.
I think that, um,
the people that I offered the discount code to were the people that supported
me through the certification process.
However, they have not done anything.
So it's going to end on the 31st.
It's no problem.
Okay.
Um, and then, yeah.
I would, you could, so you can do it there.
Uh, if you want to do stuff with discounts and make it more like upsells
and anything like that, where you're, because that's the more like what that
kit could do is like have, like, after you buy this, there's like other things
that doesn't make it complicated, but, um, this is, this is good.
I'm like, I'm going to say this on everybody's landing page.
Like you gotta have a video like right here.
Um, and you just said you want to do short form content.
So just front and center, like no joke.
Let me draw it for you.
It needs to be like, yeah, I got it.
Okay.
Yeah.
I got to figure it out right there.
Um, and, uh, I go to, um, uh, let me just find this thing real quick.
Um,
I think, let's see here.
Sorry.
Let me clear all this stuff.
Um, Oh, that's cool.
Yeah.
Oh man.
Where is there?
Okay.
Anyway, they just did a challenge.
It's like a, it's a fresh, fresh challenge.
So I was just going to show you a new landing page they had, but, um, you just,
yeah, front and center, just, just big, big, uh, big giant, um, video because
the whole thing is, is connecting with you.
You're, you're sort of the product.
Um, and, um, just that's cause they, this is great.
Cause it's, it's like, it just makes it look legit.
And there's like, you've got actual endorsements and stuff.
This is, this is great.
Um, just like an introduction here.
Like, Hey, let me just walk you through what this is.
Here's my story.
Here's what I'm helping people with.
I just got, you know, I'm certified, whatever.
Um, just explain what you, and then just kind of talk through the offer.
So like what you're going to get is I want to, I want to get sit and kind of
sell the benefit of it, not necessarily like the features of it.
Um, and you could put that, put this video out and then we can watch it and
we can give you some feedback and you can tweak it and make it second version.
And you, but the idea is you'd have something up here.
Um, and right now you click start and then you click start again.
So you could actually just, uh, actually this is fine.
That's fine.
No, you got it.
Um, this is all great, but you can also, um, say a lot of this stuff in, in a short
video and you could put a video, the video can go in here as well for you, uh, if you
want, and we can help you with the formatting so we can fix this all kind of run together.
But.
Yeah, you probably copied it from here and pasted it when all jumbled. Yeah, it happens
So
Videos always good. I think what so you've got something to sell
Give away your free thing just a literally a link
To hey, do you want to work?
Like would you like to work like it?
So is it if it's like a journal or book the last page of the PDF is an ad?
For this right, so I have book a call on the last page in the I would you could do that
What you can do though is okay, so we could do something some simple and and what Macy told you do is awesome
I'm just gonna give you like a different way to do it. So I don't want to we're not competing like he was wrong
Because this there's just a hundred ways to do all these things. Let me just share my
Screen here
There we go, okay, so then you got this five nine seven offer, okay, so you could have
Let's say you've got your book
And we've got let's say it's there's the book and we've got a bunch of text and then here is like
You know work with me or something
With a button or something you just click on it and it takes you to whatever
Page you want and that's where I would just immediately have a video
Right here and this could say like book a call
Right and just get someone on the phone. So that's like this to this to you talking, you know to Marcella on the phone
Okay
This is a call so it's like
book to video
That you go from the book page the video to a call with you and then you can send them once they're on a call
You can literally take their credit card
Like hey, let me just put it in right now. You can do all kinds of things. You don't even need a landing page then
Then you can plug them into tribe or you can plug them into you know, anywhere stripe anything to get their card
Okay
And then you could have the purchase page still like you can say okay great
If you just want to go with me right now to your website, and now we're on like this could be tribe
It could be anything
They're just gonna click buy
There now what you also want to do so this is for
your
597
Just they're like, uh, Marcella. I just don't have
$597. I'm so sorry. I want to do this like great. You know, I do have for you. I have this like one session for
194 95
It's gonna be 60 minutes and you're gonna get this little bonus thing, whatever
Right, so just have that in your back pocket and they're like man, I just I really can't do five nine
They're like, okay cool. Like I'll do the 95 and if they just like at the end of this
They're like, oh my gosh, we're like this. I had no idea. This is what this was
Then at the end of that session you can say hey, why don't you just like pay me the balance?
Just give me 500 bucks and we'll get you the 595 thing. Like you already paid 95
Just pay 500 now and you'll have the 595. Oh my gosh, that's great
Like now they're just like this is like $95 becomes their deposit
And this can be you know, you can have crazy guarantees on this
Like the hundred percent money back thing and all that like, okay
I've heard people do this thing
We're like, hey dude $95 and if you don't feel like you got a thousand dollars of value
You let me know and I'll refund you the 95
Like so you get these like diehard fans. Oh my gosh, you changed my life, which is gonna happen
Cuz it's a heart healing session and you don't even have to change their life. God's gonna change their life. So just
there you can do this in partnership and
You're gonna either end and and you're and if someone comes to you and they're like no, you know, that was great
But it wasn't you know
$95 great great give them their money back as fast as you possibly can
You probably don't ever want to work with them like someone else's problem
So
Just okay. So here's here's my question back to the video here point. I'm pointing but you cannot see me pointing
Yes
The the video before the before they caught on the phone with me
I'm talking so what will I talk cuz this is gonna be much my journal my deck deck declaring
God's Word journal. What was my what do I say on the video? That's where I'm stuck
exactly, so just
Be just just be normal and be a friend
this that's a great question though, so like
So, you know that they just clicked from the the journal so just immediately like hey like
you know if
If you made it this far, obviously,
you can say something like, I hope
you got value from this book, whatever I put.
Why did you do it?
Oh, I put this together because whatever.
If you made it here, I'm assuming
you're interested in maybe working together.
Let me tell you a little bit about what I have right now.
I recently got certified.
You can tell your story a little bit.
This right here is officially known as a VSL.
It's a video sales letter.
Oh, OK.
You go to chat GPT or the tribe AI bot
and tell it to help you write a VSL, and it will do it for you.
OK, so let me ask this question.
Sorry to interrupt you.
Would this video be the same video
that would be on my landing page with the other offer?
Or do I need to make two different videos?
I think your page, keep it.
Keep your page.
Just literally go to kit.com and copy it.
So you still can put a video here.
And honestly, you could just edit it slightly different.
Same exact video, just maybe don't say thanks
for buying the downloadable thing.
OK.
OK, I got an even better idea.
So if you got, this is your email.
Well, this is just an addition to that email opt-in.
This is all recorded.
You just come back and watch this
if you don't remember everything.
So you put your email in, and you're like,
this is for the journal.
Right.
OK, and then on the thank you page,
sorry I didn't really drop, this is the thank you page.
OK.
Right, and just because you don't
have time and all this resources,
like once you enter your email, you're straight on the video.
And this can be kit.
I'm just going to tell you where to put it
because you don't have to think about where to put this kit.
This over here is kit.
And then once there, so you do the thing, hey, thanks.
I hope you get, you can say something,
just script it to where it doesn't,
it kind of makes sense.
You're like, hey, hope this, you can just
dive into like, hey, thanks for getting the journal.
I put this together for blah, blah, blah.
I hope you get value.
Now as you're going through it, you may be wondering like,
hey, this really applies to me, and I'd love to dive deeper.
Well, let me tell you a little bit about some
of the things I've just started.
I've recently become certified.
Here's my history.
Here's what I'm doing.
And I am taking on a couple clients right now,
some early clients.
So if you're interested in that, link below.
You can book a call, and I'd love to chat with you.
That could be the whole video.
And then just call, and then when you're on the call,
you can chat with them and just be a cool, loving person
that you are.
And just chat with them.
Hey, where are you?
Where are you at?
What did you get?
Ask them about the journal.
What stood out to you in the journal?
You can interview them about the journal.
So kind of figure out where they're at.
See if you can help them.
You don't have to help them.
Just see if you're a good fit for them.
And then you can say, hey, I'd be
happy to share some of the things I've got,
but let me just chat with you a little bit
about to see if this is a good fit for you.
I want to make sure that this is right for you.
Oh, yeah, no problem.
Let's talk.
Great.
Can you tell me a little about what's in the journal?
Oh, well, I really love this piece that you shared.
Oh, and you're curious.
So you're just like, oh, tell me more about that.
Oh, OK, so you had some history with something in ministry.
Oh, that's just literally just dig deep with them.
And then you can tell very quickly,
I think I can help them, or I want to help them.
Or not just like, hey, you know what?
I think I can help you.
Here's some ways we can do it.
What I've seen the most value is working with people
over extended period of time.
I've got this package.
It's this.
It includes this, this, this, this, this, this, this.
What I'm doing now as an introductory offer
is just for $5.95.
You can jump in.
And if you can't do the $5.95, I've got a six pay of $95.
Oh, see, this offer is getting so good.
OK, that's what you get for staying to the end, everyone.
I'm excited.
I mean, you got me fired up.
I'm like, yes, I can do this.
I can see it.
Six pay of $95.
So what we do is we just do, and I'm charging $600 for that.
And to make it really accessible,
you can just do six payments of $95.
And then just ask them, how does that sound to you?
Well, I don't know.
That sounds like a lot of money.
I don't really know you.
I don't know if you can help me.
No problem.
I know it's a little bit scary, like we just
met over the internet.
Let me do this for you.
What if you just, let's book one session for $95.
You jump in.
We'll do a 60-minute session, I'll do the whole thing, and 100%, if you don't feel like
you got tons of value from that, I will just refund you.
I'm going to ask you a question at the end of the 60 minutes and say, hey, did you feel
like you got hundreds of dollars of value?
And if you don't feel like you did, I'm going to hit the refund button while we're on the
call with you.
How does that sound?
Oh, well, I don't think I need to do that, blah, blah, blah.
Great.
If you're so fired up and this is the most awesome thing, you just paid your first payment
of $95.
Got you.
Now, you just bill them for the other 500 or you bill them for the other, whatever the
thing is, you can work out.
These things are easy to do when you're talking to a human on a call.
It's very complicated to do this on a landing page and a sales page and try to scale it.
You can literally go into Stripe and type in, bill this person $500, and you can just
pull money off their card.
That's like a very simple, potentially simple way.
I know, so if you're, but-
No, this is good.
I mean, I didn't, yeah, when I got on the call, I didn't, yeah, I had nothing.
I was blank.
It was like, yeah, I don't know what I'm doing.
I'm just going the next steps.
But this outline, it really, and it feels doable for me.
It really does feel doable with where I am now and what I'm offering and what I'm clear
about.
That's another thing too.
I'm really clear now as to what I'm offering.
That's great.
Yeah.
I think you've got, I was just thinking, because you've got the certification stuff, you've
got all that, you just finished that whole thing, try to go monetize it.
And I think if you have something, this is a killer deal at 595.
People should totally be paying you for this, so be extra confident on that, knowing that
you could easily charge $6,000 for it.
So this is 90% off already.
So don't be, don't discount it any further for sure.
Like you're, this is the bottom you ever want to do, the lowest you ever want to go.
And then yeah, on that page where you like have this, like where the off, anytime there's,
you're asking for money, I would just put a video.
It's just such an easy, personable thing to do to just put that video right there.
And yeah, I think that, I think that is an easy thing.
So just anytime you, anytime you ask them for money, show them a video.
Oh, video.
Okay.
Or you ask them to book a call, show a video.
Yeah.
That makes sense.
Yeah.
That makes sense.
All of that makes, yeah.
I like that.
I can do that.
Do it.
And then you hop on a call with me or Macy or, you know, let's, I mean, just, just keep
us in the loop, uh, in the chat, cause we want to see you make some money on this for
sure.
Yeah.
You're so close.
Yeah, I am.
And I feel that.
It's good.
I do.
I really, I mean, I'm not, I'm not just saying that I do, you know, you know, this has been
a long journey and getting here, but I feel so, um, overwhelmingly confident.
And I feel like every time I read, I mean, I do have moments that in these last few weeks
where it's been like a roller coaster ride.
And I think it's natural because I've never quite been here before with any, with nothing
to offer in my hand.
And so, but I also feel like this is where God has led me to be like through all of it,
where he's guided me and not in, out of the darkness, not knowing what's next for my life.
Like this is me, like this is all, it's all things that I like, all things that I feel
like it's authentically me.
It's it's who I am.
So I feel good in that.
And I hadn't been there before, so yeah, I wasn't even this confident when I graduated
with my degree.
So there you go.
You got it.
And like, I just, this, like you build a funnel like this.
I just like, we're trying to do it obviously to do ministry and stuff, but like, these
are actually crazy valuable skills that like, if all else fails, you can go to any business
in the world and be like, let me do this for you.
I'll charge you thousands of dollars.
And there'll be like, please, like, I don't know how to do any of this.
Social media, making a funnel, selling something online, like crazy, crazy valuable skills.
So if all else fails, you can just go charge people to do what you're just learned how
to do.
And then add like, hey, I made $10,000 doing this thing, I made a bunch of money doing
this thing.
Then you just, you know, you can charge people a whole lot of money to teach them that, but
or just do it for them.
Because I think it's just a good skill.
So it's not like, it's not one of these obscure skills that's, you know, it's going to change
in two years.
And then everything, like if you figure out how to sell stuff online, it's just a, there's
so many things you can do with that.
So and then when a stranger gives you $95, you're, you can, it'll be awesome.
Absolutely.
I'm looking forward to be able to say that for sure.
And yeah, I never thought I was a tech person, and I'm like such a tech person.
You're doing it.
So good job.
Thank you guys.
So thank you for that extra time.
I did not mean to have you do that.
That was not my intention at all.
Yeah.
But I appreciate it.
No, I told Macy, I'll try to help anyone who wants to be helped.
So Lara as well, I'm hanging out.
You made it all this way.
I feel bad if we didn't help you with something too.
Do you need me?
Yeah.
This is good.
I'm good.
I think today was helpful also for me and just giving me a lot of ideas.
So awesome.
That's good.
Yeah.
Just as you guys do it, just post your links like, hey, I work like as soon as you get
the little preview link for the thank you page, Marcello or are you working on stuff?
Just post it.
Tag me.
You can just hit at Bruce.
It'll send me a notification that way it doesn't get lost.
And then between Macy and I will keep an eye on the community and make sure we don't
miss any anything.
But yeah, I have a meeting with Marcello.
We have one scheduled for next week, so we can look at it, make adjustments, see how
it's going.
All the things we'll do it.
Awesome, guys.
We'll have a great rest of your Tuesday.
Well, good luck.
We'll talk soon.
Thank you so much.
Bye bye.