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Okay, hello, how are you doing?

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Okay.

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Okay.

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Hey, are you ever able to join the business accelerator membership office hours on Tuesdays.

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Can you say that again. Are you ever able to join the membership office hours on Tuesdays.

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Tuesdays are the day that I work the most so it's tricky to get in on Tuesdays. Okay.

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Look to see there sometimes I understand that. Yeah, everyone's schedule is different.

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We actually had a really good conversation yesterday I just posted the replay if you want to check it out later.

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It was funny because it was supposed to be one of the, like, scheduled times to do the book club with Danielle.

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But Christie was the only one that came up that came on and we actually had this very surprising unexpected great conversation the three of us.

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It was, it was just like good about I think everyone, you know, feeling like in the different hard parts of the business or life, and just like sometimes that sucks.

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And just like a really open conversation about that and, you know, as being and like moving forward and just like it was good so I think you would really enjoy it.

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If you want to go back. Okay, yeah, well I can always catch a replay right yeah I need to apply myself.

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For me, I always, I still have not taken the time to figure out how to go and schedule posts or I forget to schedule post lives what I should say for announcing office hours.

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Oh, right.

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I'm just lost all together I'm like, I don't understand, like the community has changed so much as far as like used to be able to see everything so clearly and understand and because I've been out of the loop, even.

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I mean it was kind of good Carrie Landis reached out to me the other day and was just like, Hey, where are you kind of thing and I'm like, I'm still here just not here so I know getting back like that was my goal this week was like just get to the loop.

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I don't have exciting things to share right now I don't, you know, I feel like I don't have much to contribute, but just seeing like everyone's faces I was like, Okay, like again, every time I go to a Monday I'm like, Why do you not do this like this is so important for your mental well being.

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So, and then I was like, Okay, you're gonna make it to Wednesday's call because that's what you can do this week you know like I'm just kind of love it, take a step of at least showing up again to try to catch.

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I don't know what I'm trying to catch but I'm trying to at least show up.

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Yeah, and you don't have to contribute.

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You don't have to contribute anything, you know, I know you mentioned that a second ago there. That's a lie, that's a lie that you feel like that you have to contribute and honestly, you don't have to contribute and also just when you show up you do contribute like your presence, you know, contribute in subliminal ways, you know, sometimes like having more people in the room is helpful to somebody else, you know, they feel maybe not so exposed

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when there's more people to distract attention away from them. So sometimes just your presence can help somebody else you just never know.

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I'm glad you're able to make it today. Did you guys have a good holiday.

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It was hard. Um, just because my grandma did pass away like the week before Christmas so we, my daughter was able to fly out with me so that was good because it was, it was challenging physically, but being able to get, get there and be with the family was actually really important

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for me. And then, I don't think I've ever gone anywhere with my oldest daughter just her and I quite like that like my youngest goes everywhere.

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You know, now we're used to it but it was neat to have her around because she's very like she's a very solid person, and she's often like mom are you thinking through what you're doing you know that she's an adult.

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Who's kid is this like what did you do or not for me I don't think maybe you did I don't know.

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And so it was just neat to have her perspective on a couple things, and it was special because we got to sing for my grandma's memorial service.

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And I was like, hey, could you just sing with me?

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And she was like, sure, I'll support you like that.

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So it was just kind of a special thing

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that we were able to do to kind of just pay,

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pay our respect in that way.

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And like a lot of my, like my grandma is a pastor's wife.

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Like my grandpa was Navy and then minister.

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And so they definitely have like the stereotypical

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pastor kids syndrome, my aunts do.

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So my dad's been like the only one

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that's like kept his faith, you know?

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And like, you know, so the family's all over the place.

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So it was kind of, it was special to me

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to even, it was like honoring to my dad

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that like my daughter and I are carrying that fire,

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you know, we're carrying that love for the Lord.

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And so it was kind of,

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it felt like it was like a testimony too

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to the rest of the family that's been all over the place

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of like, hey, this mattered to grandma,

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this matters to us and this is how we're gonna honor her.

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So yeah, that I think was probably the highlight

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even though it was really hard.

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Yeah.

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So yeah, we flew back Christmas Eve

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and drove back from Sacramento.

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And then, you know, it was,

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I feel like a little proud of myself again

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cause like we didn't host again, you know?

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So we didn't host on Thanksgiving.

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We didn't host Christmas Eve.

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We didn't host anything.

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So that was good.

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And yeah, New Year's, I can't even remember already.

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Okay.

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Oh yeah, we went somewhere else.

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Good, I love it.

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I was gonna ask like with not hosting

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and like holding that boundary,

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do you feel like even in a small way,

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you're, it's allowing you to just rest or rejuvenate,

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refuel like your family's needs?

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I think so.

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I think so because it's not that like drive of like,

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I want the house to look a certain way

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and it just doesn't right now.

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And it's not going to for a little bit, you know,

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just with where we're at.

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But like, yeah, it's not the stress of trying to figure out

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who's bringing what and all that.

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So I think that's, yeah, that's been a good thing.

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And I think, again, that performance mentality,

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like even what I said about just showing up,

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it's, you know, oh, I don't,

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like I did challenge myself on Monday.

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I mean, I was wearing this sweatshirt that day too,

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but I was like, I don't feel put together.

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I don't feel done.

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Like they always say, like, it doesn't matter.

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Just show up.

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Some people are running on a treadmill and doing things.

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And I've struggled with that myself.

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Because a lot of the times I'm still like wrapped

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in a blanket, drinking my coffee.

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And I'm like, oh, I don't want to show up like that.

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I want to show up like a business owner.

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Well, it looks different on me right now.

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So I was like, I think I ate my little porridge stuff.

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And then I was like, okay, you just need to be here.

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Like show up, not just in a lane.

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You're not even lurking.

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You're just not turning your camera on, you know?

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So kind of lurking.

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Because I find it easier to engage in the chat,

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but not put my face.

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And I'm like, you know what?

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I just need to turn my camera on.

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And I did, and I was glad I did.

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And it started a conversation

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because it's a chosen sweatshirt.

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So one other person was like, message me.

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Is it a chosen sweatshirt?

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I'm like, yes it is.

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You know, so I was like, okay, cool.

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All right.

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So I don't know if it's still like that.

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I think, because you and I have talked about this,

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about like even putting my music on like YouTube or anything.

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I've been like, I don't want my face there.

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I don't want my face there.

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I'm like, okay, is there more to that?

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Because I'm also like, do I have to turn this on?

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And yeah, it's been interesting.

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So actually that conversation came up over the holidays

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because I was talking to my husband about,

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okay, say we do these verses and we put them online

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and la la la, and it's intimidating.

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But like, I was like, would you actually do it with me?

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Like, what if I asked you to wear like a bow tie,

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like blippy kind of thing?

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And suddenly became way less intimidating

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if we created characters of ourselves to step into.

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And then I'm like, but is that authentic?

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You know, so now it's a mind game.

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Is that authentic?

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Or is it, I don't know, it's easier.

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Cause like, I can show up as a Miss Kate,

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like no problem, right?

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I can get that excitement and that push and I love acting.

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So that's easy.

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But like the showing up as me,

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that's a little harder, you know?

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And so I'm like, okay, is there a way to embrace both

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without compromising myself?

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But also, I don't know,

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is it, do I feel like I need that protection?

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You know, those are like the deeper questions

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of like, why do I feel that?

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important or why, yeah, I don't know.

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I mean, those are good things to ask yourselves and work through, but just because you're

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not showing up as just how you are in everyday life doesn't mean you're not being authentic,

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you know?

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Because for instance, you love acting, that is authentic, like it's something you genuinely

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love to do and comes more easily to you, so there's nothing wrong with leveraging that.

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I had a question, I forgot what it was, it's going to really bug me, oh, it wasn't a question,

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I don't remember what I was going to say.

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So if you go and watch that replay from the Business Exciter Membership Office Hours

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yesterday, you're going to laugh because you see me, yeah, you're going to see me and Danielle

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pop on and no one would know except now I'm spilling the beans, it's like three or four

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minutes into the call technically, like Danielle's on, no one was on, and I was like, what's

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going on?

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So I sent her like a huddle on Slack and she's like, oh my gosh, I totally forgot, like she

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forgot that she moved the call, she didn't put in her phone, she was not, I'll just say

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ready, so and so she was like, just start the call, and so then she got dressed real

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quick, you know, popped on, so just know that like everybody all the time is not going to

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be put together, and so you still show up and you can still have a great conversation,

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you can still have a great work session, you can still do this and that, even when it's

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just like I don't feel put together, you can, you still have a brain that works, even when

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you're not like sternly put together.

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Yeah, yeah, so that's good, that's good, yeah, I definitely am still battling that performance

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mentality of it, like of, I was actually talking to a friend about some of our scripture

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song ideas, and she was like, why are you making this so hard on yourself?

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Like you already have 20 songs, so like if you did one a month, like you're already two

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years done, and like, I'm like, yeah, but I want it to be better, or blah blah, just

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like sit with your guitar, like it's so simple, and people will still be drawn to it because

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it's you, and that's how you do it, you know, and I was like, yeah, you know, I'm, I don't

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know what I'm picturing, but yeah, I still haven't even tried, you know, I did, this

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is kind of funny, you know, when you have like those moments of bravery, and then you're

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like, oh, that was a stupid idea, okay, I'm not sure it was a stupid idea, but like, I

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now, like I do officially have an autoimmune disease diagnosis, and I was like, man, I

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need, maybe I need to try the Amazon thing again, where you're doing all the review videos

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and like, whatever, I tried, I, they all got taken down again, like for a while, so

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I finally was like, I'm spending too much time on something that hasn't been working

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for me, so I let it go, and I'm like, I have so many things, even just with my foot injury

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that we've ordered from Amazon, like I should be utilizing this, like I'm giving myself

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a pep talk, it was like the first week in January, so I'm like, you know what, I don't

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even let people know what I'm dealing with, and yeah, not everyone needs to know, or whatever,

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I'm like, I'm gonna go live on my, my, like our ministry people, people who have walked

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the journey that we share a little bit more hard with, and I broadcast on like the whole

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world, I'm just gonna post it on there, like where we're at, so like, turn on live, and

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I'm like, okay, we're gonna go into my counter, which is a complete mess, so I'm like, oh

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my gosh, I can't believe I'm doing this, I'm like, I'm just gonna walk through, that today

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did not look like I wanted, I slept through Monday morning meeting that day, so I didn't

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get my meeting, I didn't da da da, but here I am, and I got showered, and that's a win

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for me today, and then I'm gonna show you guys on my counter, things that prompt me

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to pray for other people, or pray through my day, because when I see something, it reminds

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me of so and so, or someone gave me this, so I'm like doing this, and I saw one person

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watching, and I was like, well, at least one person might get blessed through this, and

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then, I'm like, don't watch the replay, don't go back and watch it, don't go back and watch

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it, just leave it be, well, I didn't listen to myself, so I was like, well, let me just

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hear, I had my headphones connected to it, like way in the other room, so it sounds,

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and I was like, that was so, like, way to be vulnerable, but like, no one heard what

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you were talking about, except for a few phrases, so I quick took it down, because I was so

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embarrassed, and then I, like, threw it, and I'm like, never doing that again, I'm

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like, okay, that's a little exaggerated, but it's like, man, what is this, that I'm just

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like, so willing to be there, but then, nope, no, no, no, yeah, anyways, that was my day

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the other week, yeah, that's probably two weeks ago, I mean, what do you think of it?

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It's like what, I guess two questions of where do you think it comes from to want it to be

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perfect or a certain way?

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Can you remember that happening like early even in your life?

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Yeah, my thing is like, I don't, I know like I walked through a lot of healing with

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like favoritism with my sister, like my sister was the family favorite for a while.

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Um, and so I don't know if it's still rooted with that. Cause that goes way back.

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Um, cause I always felt like, you know, they picked her over me, you know, so I don't know

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if it's still stemming from that. Um, I'm like, there's the whole, my grandpa's a pastor. My dad

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was a youth ministry leader and then a missionary. So like I put it upon myself that I didn't want

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to be the bad missionary kid. So I like made sure that I was doing everything right. Kind of thing.

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Well, no, not everything, but, but, uh, I don't know if I, I like just put it on myself. Cause

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like, I'm like, my mom was a perfectionist when we were little. So there were certain like

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standards that you kept or it just wasn't pleasant, but it wasn't like, you know,

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I've done plenty of embarrassing things and that's something that I've, I've, uh, been working

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on. And even in past years of like, um, just awkward moments, um, that were embarrassing

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that I thought like, oh, that didn't really affect me. You just push through. That's what you do on

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the stage. If something crazy happens, like your skirt falls off, Gabby, like that kind of thing,

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you know? So you just kind of figure it out and use it as a teachable lesson for your students

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of, Hey, make sure that when they're fixing your costume, that if they glued it together,

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that's probably not going to hold it. So you are okay to say, this isn't going to work for me,

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you know? But yeah, I'm like, maybe it did mark me differently that I'm like, ah, like, okay.

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Okay. Worst case scenario. No one watches your video. Is that a, you know? Oh, well,

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I don't know. Yeah. I might have to like, think a little bit more about like, where is this rooted?

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I think, I think to circle back to our last conversation too, that we had, I think before

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Christmas, um, you know, I think I brought up even like, I think I asked, like, if you had

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been in therapy at some other time in your life, and this might be a, an opportunity to dig back in

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because it seems like this is hugely impacting your everyday life.

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You know, it's impacting your ability to make decisions, to, um, you know, make progress on

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the things that you guys have dreams on, even. And when something is impacting your life every

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day that much, like it's affecting your day in, day out, week in, week out, we got to address it.

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Or if we don't address it, then we're just going to stay in the same spot. You know,

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you're going to stay in the same place as you are now. And, um, you know, mindset work,

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while can do a lot, it has its own limits.

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It is not a place of healing. It's not a place of reprocessing, you know? Um,

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so to me, you know, cause even with the YouTube things, it's like, okay, you're thinking about

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that time of your friend, like, why are you over, over complicating it? Well, and then it's like,

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okay, let me try to do this other thing that would also be really like, it's almost like your

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brain is trying to distract yourself, distract itself with other scary things. Like, okay,

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I'm not gonna do that. Let me think about this other scary thing that I might contemplate doing

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for a few weeks and reprocessing about how, I don't know why I can't do this. Like, why is this

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affecting me so strongly? And then it kind of switches to another thing. Do you see that? Do

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you feel like you see that pattern in yourself? Do you see that? Oh, so much. Yeah. And it's like,

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because in the, that initial, like, well, let me contemplate this other scary thing. It is,

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it's giving, it's kind of getting this false sense of making progress.

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And in a way it is, cause like even contemplating it is.

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a step further than maybe where you used to be in life. But I don't want to say it's not progress

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at all, but it's more of a distraction tool. Yeah, that's good, Gabby. I will definitely

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chew on that a little. Yeah, I don't know if that's resonating.

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No, I think you're touching some uncomfortable ground here.

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I'm sorry. I don't want to be uncomfortable for you. And I say it all in love, and I say it in

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that I want you to break free of it, you know? Yeah. Well, I could even think of that with,

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like, even with our travel tray. It is a good thing. I think it's useful. I think,

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like, I don't think I made the wrong choice with using that for our business, but I went into it

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with the mindset of, oh, if I could do this so that I can do this, instead of just, like, we're

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going to do this and use this for what we're doing. It's, like, kind of a similar, almost

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a similar thing. So, yeah. Like, again, I don't think it was, like, oh, I made the wrong choice.

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It's just, like, I also need both of them to work, if that's even feasible. So, yeah.

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Yeah, I mean, it's, I think that, like, it's not a wrong choice. It's having to,

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okay, it's just serving a different purpose than what I thought it was going to.

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Yeah, that's a good app mindset. Yeah. Yeah. And you have to,

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like, if I even look through, like, okay, whether or not business is going well,

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like, and people are, like, oh, do you, like, you know, do you regret doing that from, like,

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where we are, right? And it's, like, well, no, because even something so simple as without

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having met Vicky in Colorado, who was, like, hey, have you considered this for your health?

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Like, I wouldn't be on the journey that I'm on now with my health, which helped us nail down some

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root issues in my health, that now I'm on a healing journey instead of a management plan,

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you know? And so, like, that's, that's worth it, even physically. And, like, friendships and

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dreaming again, even those things are so valuable, in spite of if the travel trays never sell,

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you know? Yeah. I think that I relate a lot to the dreaming again. Like, I remember when I got

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into a space, you know, several years ago, where I realized I didn't even realize it until this

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happened. I was like, oh, my gosh, I was like, I don't remember the last time I've dreamed.

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Or what does that feel like to have desire for something bigger, you know, and,

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and to be able to love yourself enough to do that, like, you have to love yourself and respect

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yourself enough to have dreams. And because you have to have enough self-worth to even contemplate

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having something more. And it hit me really hard. I was like, wow, I don't, I don't know if I have

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that as much as I was telling myself I did. And that embarked me on a year's long journey. But

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and continue. But yeah. Pennsylvania.

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How are you doing?

285
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Oh, muted. All right. Yeah, that's a, that's a tail end. We'll have a question for you.

286
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Okay, that's fine. Do you want to do it on the front tail?

287
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Well, no, I didn't know if Kate was done or not.

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We're having like, we're getting into a long conversation. So we could, we could honestly

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keep going for a long time. So maybe we switch gears for a little bit, and then we can circle

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back if we need to.

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Okay. So we are, we're getting information together for Steven. And some of the things

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we are remembering a little differently. And a topic we're working on right now,

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we really don't want to wait for a callback from Steven. We want to keep moving,

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you know, moving forward to get him information. So our funnel, our funnel started off with

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a giveaway, you sign up, give us your email, your phone number, you're entered into the contest

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to win treats for a year. Then the next step of it was a lead magnet, a nice video

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by Carrie, that's, you know, all but done with Steven's okay on it. And then it's supposed to

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say, you know,

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So I forget how we did it, check out our offer below.

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So with that offer, here's where I'm getting

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a little twisted.

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With that funnel, is that offer meant to be,

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and I'm gonna make this up, 20% off your first bag,

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and it takes them to our website

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so that they can make that purchase,

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give us information, and hopefully purchase two things?

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Or is it, you know, we also wanna do a membership.

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So do we wanna, hey, click below for information,

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and now instead of a discount,

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it's fine, you know, get our information for a membership,

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and sign up for a membership, and go to a separate page,

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which I thought our funnel was supposed

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to get us to our website.

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So that's a big question.

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It might be, there's options,

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because it could be that you have either,

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in a way, two different funnels,

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one going to the website, one leading to membership.

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It could be that you kind of extend,

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stretch out the funnel, and it's like,

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okay, they're purchasing.

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This is how I think my brain would do it, if it were me.

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It would be, they're purchasing maybe the 20% off

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or whatever.

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Okay, cool, check out, and then maybe,

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right before they're done checking out,

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there's that next level of the funnel

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where it offers them membership,

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and there might be some other perk there.

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You know, whether it be, you know,

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I don't know what it would be.

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Again, I'm spitballing here, but like,

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you know, join membership for your first month free,

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or something like that, or something.

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To me, it would, to me, I would think of it

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almost as like another upsell along the way

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to them just checking out, but that's just how,

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I don't know if that helps.

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Like, that is how I would do it, if it were,

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like, that's how my brain would,

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like, sequentially think about it.

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So, and I'm in agreeance, I'm in agreeance with you,

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and then, you know, I want to verify one other part

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of my thought process is, if I started off in a funnel,

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and that funnel was like, come be part of our membership,

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and explained what that membership was,

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I'd kind of be like, whoa, I'm not signing up

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for all this bullshit right out of the gate.

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But if I had one that was like, buy one, get one free,

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or 20% off something very enticing,

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that, I think, would send more people to get to know you,

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to get their information, to get you to their website

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than what the membership one would be.

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Like I said, I like, the membership can be an add-on,

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you know, try to be an upsell, you know, almost.

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So.

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The other thing, okay, so I'm thinking

358
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about some supplements that I order.

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I'm thinking about how this works there, and it's good.

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Where, like let's say you go to checkout,

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and you have an option to do like,

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I'm getting one pack, like one bottle,

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one month's supply for this price.

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But then they'll give, like the other options are,

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start your subscription, basically, start your membership,

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and it's this price, you know, which is maybe like 5% off

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of whatever that full retail price was,

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or 10%.

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Another one does where, I take a lot of supplements

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right now, another one does where it's like a,

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they do it more like, it still gives the option

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to do the subscription, but then it also,

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it kind of like amps it up even more,

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where it's like, do a two month,

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like you're ordering a two month supply at a time

376
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on a subscription, and that has the bigger discount,

377
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like per unit price, and it starts their subscription.

378
00:29:15.160 --> 00:29:16.960
So you could also do something like that.

379
00:29:16.960 --> 00:29:19.400
That might actually make more sense,

380
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is when they go to checkout, it gives them this option,

381
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like okay, they can get this one pack of treats

382
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for $30 for this one time purchase,

383
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or they can start their subscription,

384
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and they get the recurring subscription for $25,

385
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and they get their treats automatically delivered

386
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every single month, or whatever that may look like.

387
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I don't know, does that answer your question?

388
00:29:38.880 --> 00:29:40.320
Does that help at all?

389
00:29:40.320 --> 00:29:42.320
Well, yes, because, you know,

390
00:29:42.320 --> 00:29:45.640
Carrie has been going through weighing different

391
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between subscriptions and memberships,

392
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because with the membership, Carrie talked to Steven,

393
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and they both agree, and I like it,

394
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but they think with the membership,

395
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we could get something where people pay a monthly fee.

396
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so that we have money, not for nothing,

397
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we have money automatically coming in.

398
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And then as they elevate through that,

399
00:30:08.560 --> 00:30:10.700
they might get $5 off shipping.

400
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They might get a stupor discount on orders,

401
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like make it enticing,

402
00:30:15.660 --> 00:30:19.040
but then we're putting immediate dollars in our pocket.

403
00:30:19.040 --> 00:30:21.920
So yeah, we're kicking around the subscription

404
00:30:21.920 --> 00:30:23.080
and the membership.

405
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Our big block for right now was,

406
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do you start right first off in your funnel,

407
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go into the membership,

408
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or would you start off something enticing to everybody

409
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to get them to your website

410
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and then try to upsell a membership, a subscription?

411
00:30:40.420 --> 00:30:43.620
Yeah, I would do the enticement first.

412
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That's like your intermediate step.

413
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And either way, it can remain the intermediate step

414
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or later on, you can add on that next step

415
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of whether that upsell of membership

416
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or subscription comes up later.

417
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And the same way I was talking

418
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about the subscription option,

419
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you could do almost the exact same thing,

420
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but with membership.

421
00:31:06.020 --> 00:31:09.140
And it would just maybe change what that incentive is

422
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at their checkout time.

423
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I don't know, whatever you wanted to do.

424
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Their first free bag or something like that

425
00:31:15.560 --> 00:31:17.420
for the first month or whatever,

426
00:31:17.420 --> 00:31:18.980
which of course you have to take into account

427
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that people are gonna do that

428
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and then cancel their membership.

429
00:31:21.300 --> 00:31:22.300
That's a part of,

430
00:31:23.300 --> 00:31:24.740
I mean, that's just part of the statistics,

431
00:31:24.740 --> 00:31:29.740
but I would start with the 20% off step or whatever.

432
00:31:32.260 --> 00:31:34.580
And it's easier to build onto that

433
00:31:34.580 --> 00:31:38.060
because you also wanna be able to keep tracking,

434
00:31:38.060 --> 00:31:40.220
okay, so many people opted into this step,

435
00:31:40.220 --> 00:31:44.420
so many people opted into this step, and so forth.

436
00:31:44.420 --> 00:31:48.500
And your membership is your end of funnel.

437
00:31:48.500 --> 00:31:51.140
It's that bottom most narrow point,

438
00:31:51.140 --> 00:31:53.300
not the 20% part.

439
00:31:53.300 --> 00:31:56.500
That's not your bottom most point, if that makes sense.

440
00:31:57.460 --> 00:32:01.220
So we don't want it to be the end,

441
00:32:01.220 --> 00:32:04.340
where they end their journey basically with you.

442
00:32:04.340 --> 00:32:05.540
Right.

443
00:32:05.540 --> 00:32:06.380
Absolutely.

444
00:32:07.540 --> 00:32:08.540
That's what I think.

445
00:32:09.740 --> 00:32:11.900
I don't consider myself the expert on it,

446
00:32:11.900 --> 00:32:13.820
but that's what I think.

447
00:32:15.300 --> 00:32:19.300
No, I think you addressed our points.

448
00:32:19.300 --> 00:32:20.820
Okay, good.

449
00:32:21.820 --> 00:32:23.100
Good, good, good, good, good.

450
00:32:23.100 --> 00:32:27.700
Yeah, we're getting into the dirty nitty gritty

451
00:32:27.700 --> 00:32:32.700
and some of these management conversations have gotten tough

452
00:32:32.740 --> 00:32:35.300
where we're really going back and forth

453
00:32:35.300 --> 00:32:37.140
and really trying to dig into,

454
00:32:37.140 --> 00:32:38.380
this is gonna be my way,

455
00:32:38.380 --> 00:32:39.620
that one's gonna be your way.

456
00:32:39.620 --> 00:32:44.620
And this has been a tough week already.

457
00:32:45.180 --> 00:32:47.140
Yeah, and it's only Wednesday.

458
00:32:48.140 --> 00:32:48.980
Yeah.

459
00:32:49.820 --> 00:32:51.580
It happens, it happens.

460
00:32:51.580 --> 00:32:52.940
And it'll smooth out.

461
00:32:53.940 --> 00:32:56.140
You're setting it all up.

462
00:32:56.140 --> 00:32:58.060
It won't be like that forever.

463
00:32:58.060 --> 00:32:59.060
Right.

464
00:32:59.060 --> 00:32:59.900
You're going through the hard.

465
00:32:59.900 --> 00:33:01.140
Carrie, what do you think on it?

466
00:33:01.140 --> 00:33:03.140
Like, what is your piece of it?

467
00:33:04.940 --> 00:33:07.580
I'm just going through overwhelm.

468
00:33:07.580 --> 00:33:09.740
Like I'm, yeah, I'm getting to the point

469
00:33:09.740 --> 00:33:11.900
I'm like mentally checking out,

470
00:33:11.900 --> 00:33:16.900
like breaking down, crying, like I'm just exhausted.

471
00:33:17.180 --> 00:33:19.620
So, yeah.

472
00:33:19.620 --> 00:33:20.900
Not a bad sign.

473
00:33:24.100 --> 00:33:25.380
We can't do subscription

474
00:33:25.380 --> 00:33:28.460
because we only have like X amount of stock on hand

475
00:33:28.460 --> 00:33:31.500
and it's a six week turnaround time.

476
00:33:31.500 --> 00:33:33.660
So I can't take a subscription

477
00:33:33.660 --> 00:33:36.260
and then not be able to fulfill it.

478
00:33:37.420 --> 00:33:40.020
So that leads to like membership,

479
00:33:40.020 --> 00:33:44.460
but just trying to come up with like the right offer.

480
00:33:44.460 --> 00:33:46.060
Do I mean like,

481
00:33:46.060 --> 00:33:48.260
not that I know it doesn't have to be perfect,

482
00:33:48.260 --> 00:33:50.940
but yeah, it's just, I'm just struggling.

483
00:33:50.940 --> 00:33:54.140
And like, you know, I'm going through everybody's website

484
00:33:54.140 --> 00:33:55.700
and seeing what everybody else is doing

485
00:33:55.700 --> 00:33:57.260
and what everybody else offers.

486
00:33:57.260 --> 00:33:59.660
And then, you know, you think you have an idea

487
00:33:59.660 --> 00:34:01.140
and then I start second guessing it

488
00:34:01.140 --> 00:34:02.940
and then I see what somebody else is doing

489
00:34:02.940 --> 00:34:05.700
and it just, yeah, I'm struggling.

490
00:34:05.700 --> 00:34:07.420
It's rough.

491
00:34:07.420 --> 00:34:08.260
Yeah.

492
00:34:08.260 --> 00:34:10.500
Can you stop looking at other people's stuff?

493
00:34:11.699 --> 00:34:14.060
Well, that's part of our homework.

494
00:34:14.420 --> 00:34:16.179
To look at other people's websites

495
00:34:16.179 --> 00:34:20.060
to kind of narrow down what we want ours to be.

496
00:34:20.060 --> 00:34:21.460
How many have you looked at?

497
00:34:23.139 --> 00:34:24.940
How many ever Steven sent us?

498
00:34:24.940 --> 00:34:27.179
We have like a Google Docs.

499
00:34:27.179 --> 00:34:28.820
It was like four or five dogs

500
00:34:28.820 --> 00:34:33.820
and then like some vitamin one, grunts, a gum one.

501
00:34:34.340 --> 00:34:36.980
So like six or seven.

502
00:34:36.980 --> 00:34:38.300
Okay.

503
00:34:38.300 --> 00:34:40.340
Here's, okay, would this help?

504
00:34:40.340 --> 00:34:43.260
If you go through it, you're going through it.

505
00:34:43.300 --> 00:34:46.179
I'm sure you're probably making notes of what you see.

506
00:34:46.179 --> 00:34:47.460
Try to go through it.

507
00:34:47.460 --> 00:34:49.340
I mean, this takes a little bit of mental effort

508
00:34:49.340 --> 00:34:52.659
but more objectively I'm like, okay, let me just see.

509
00:34:52.659 --> 00:34:53.500
Let me make notes.

510
00:34:53.500 --> 00:34:55.060
They do this, they do this, they do this.

511
00:34:55.060 --> 00:34:57.020
They can kind of compile the master list

512
00:34:57.020 --> 00:34:59.860
of like four of the seven.

513
00:35:00.000 --> 00:35:03.920
subscription or did a membership and here's what they did and you're looking

514
00:35:03.920 --> 00:35:08.880
for maybe those just like common patterns between them and you're trying

515
00:35:08.880 --> 00:35:12.560
to instead of looking at them individually like I want to be better

516
00:35:12.560 --> 00:35:15.360
than this one this one this one individually it's almost like looking at

517
00:35:15.360 --> 00:35:21.000
them holistically and saying let me take the best pieces of all of them or at

518
00:35:21.000 --> 00:35:26.240
least like what we are able to accomplish now and try to put it with

519
00:35:26.240 --> 00:35:31.240
that I don't know if that will help but that lens of almost like a scientific

520
00:35:31.240 --> 00:35:36.720
experiment let me make some observations make some conclusions from those

521
00:35:36.720 --> 00:35:42.120
observations and that decides or at least that helps you decide what you

522
00:35:42.120 --> 00:35:47.560
want and if doing that is is overwhelming for you carry it might be

523
00:35:47.560 --> 00:35:54.760
Sean goes through and makes the observations compiles that list and then

524
00:35:54.760 --> 00:36:03.720
you guys can then kind of reconvene and make decisions from potentially from

525
00:36:03.720 --> 00:36:11.520
there we have we have the bones of it like like we like there's a format that

526
00:36:11.520 --> 00:36:17.760
yeah we like so then it becomes plug-and-play with numbers because just

527
00:36:17.760 --> 00:36:23.040
like you said a lot of them have major parts that are probably one stole from

528
00:36:23.080 --> 00:36:28.320
this person stole from this person stole from this person something and and and

529
00:36:28.320 --> 00:36:34.720
I'm gonna put carry on the spot right now I think this first-time buyer you

530
00:36:34.720 --> 00:36:41.440
know first time roping you in should be some type of deeper discount so now our

531
00:36:41.440 --> 00:36:47.280
products to do a single product or a two-pack bundle or a three-pack bundle

532
00:36:47.400 --> 00:36:55.320
you know don't know how that'll play in carry carry sees it as a negative you

533
00:36:55.320 --> 00:36:59.720
know to do a one-time buy one get one free buy one get one half off for this

534
00:36:59.720 --> 00:37:05.160
initial where I'm like I feel like so when carries looking at these other ones

535
00:37:05.160 --> 00:37:09.360
and not liking them a lot of it is because they're like 20% off your your

536
00:37:09.360 --> 00:37:13.400
first order you know casually we're already tight margins we're already

537
00:37:13.400 --> 00:37:19.440
playing it close but I kind of feel like you are just trying to set your

538
00:37:19.440 --> 00:37:27.640
name up right out of the gate so you know if you're only breaking even on 200

539
00:37:27.640 --> 00:37:33.040
products that put your name out to 200 people and you're hoping that somebody's

540
00:37:33.040 --> 00:37:36.880
over for dinner when they're giving out their treats and another 200 people see

541
00:37:36.880 --> 00:37:41.200
those 200 people stuff yeah I mean I just so I think isn't that a hang-up

542
00:37:41.200 --> 00:37:52.880
wouldn't you say do you want to add anything else on there carry no okay

543
00:37:52.880 --> 00:38:04.880
here here's what I'll do I my piece of experience does stem from kind of work

544
00:38:04.880 --> 00:38:11.600
on Amazon so there's limitations in that but what we teach what I highly

545
00:38:11.600 --> 00:38:17.440
recommend for students when they're launching is to the goal it at least on

546
00:38:17.440 --> 00:38:23.400
Amazon for Amazon purposes is that sales velocity to get review velocity in your

547
00:38:23.400 --> 00:38:30.160
shoes that would be sales velocity to establish credibility to establish

548
00:38:30.280 --> 00:38:35.560
awareness and reviews also because you're going to still bring in reviews

549
00:38:35.560 --> 00:38:42.760
elsewhere but so the purpose the goal of launch is not profit margins now there's

550
00:38:42.760 --> 00:38:47.520
boundaries on that because you also have to consider your financial piece of like

551
00:38:47.520 --> 00:38:53.320
okay well can we keep operating if the profit margin isn't where it will be at

552
00:38:53.320 --> 00:38:59.560
some point there's that but the goal is not is not profit margin and then launch

553
00:38:59.560 --> 00:39:03.440
and we at least on the Amazon world consider launch to be the first three

554
00:39:03.440 --> 00:39:07.080
months I'm not entirely sure what that timeline would look like for you but it's

555
00:39:07.080 --> 00:39:14.840
a limited time and the goal is kind of like how much can we sell to gain super

556
00:39:14.840 --> 00:39:19.920
fast credibility and establish our name and once we establish our name that

557
00:39:19.920 --> 00:39:25.320
builds the brand loyalty and trust so now we have more control over our

558
00:39:25.320 --> 00:39:32.360
pricing and our numbers because we get to leverage that people trust us and

559
00:39:32.360 --> 00:39:37.600
they're willing to pay more for a brand that they trust so in the beginning it

560
00:39:37.600 --> 00:39:42.760
is it's a little bit more of a it's a mind game you are manipulating people's

561
00:39:42.760 --> 00:39:51.360
psychology to be enticed enough by your offerings to say I have no idea who

562
00:39:51.360 --> 00:39:56.600
these people are this is a damn good deal so I don't care and then they

563
00:39:56.600 --> 00:40:01.440
figure out how great you are and then they're like I'm sticking around

564
00:40:00.000 --> 00:40:07.240
that's just my kind of two cents on it. You know, I'd love to hear if someone had

565
00:40:07.240 --> 00:40:16.560
a different perspective on it. And I also am curious, Carrie, like if some of this

566
00:40:16.560 --> 00:40:23.240
like, we had like a moment like this back in the fall where it's like you you

567
00:40:23.240 --> 00:40:27.080
want things to be right because you want it to work out overall. Like you want it

568
00:40:27.080 --> 00:40:31.240
to, you don't want the business to fail, you want it to succeed. So if some of

569
00:40:31.240 --> 00:40:39.240
that pressure inhibiting, you know, is what's sending you into overwhelm, I

570
00:40:39.240 --> 00:40:49.000
guess, amongst probably being really busy. I mean, I'm sure, for sure, yeah. I'm just

571
00:40:49.000 --> 00:40:53.400
afraid if you just discount it, people are just coming for the discount. They're

572
00:40:53.400 --> 00:40:59.320
not, it doesn't build any kind of loyalty. Like, I want to, I want to hook

573
00:40:59.320 --> 00:41:04.920
them. So I want to make an offer so enticing that they want to become part of

574
00:41:04.920 --> 00:41:11.440
the fan club. When not just, oh, I just want to get a free bag of treats. Like,

575
00:41:11.520 --> 00:41:18.480
you know what I mean? Or 50% off, what is going to make them come back? Yeah, it's

576
00:41:18.480 --> 00:41:22.040
just a coupon, right? So like, when you go to the grocery store, and you have a

577
00:41:22.040 --> 00:41:24.520
coupon, you're only buying what's on sale.

578
00:41:25.360 --> 00:41:32.320
Yeah. Okay, question. Have you ever used a coupon to buy something that you're

579
00:41:32.320 --> 00:41:36.600
like, I don't know what this is, I don't care. And then you buy it. If it's

580
00:41:36.600 --> 00:41:40.720
something you eat or ingest, you're like, Oh my gosh, this is really good. Or I

581
00:41:40.720 --> 00:41:43.520
didn't realize this thing about it. And you keep buying, you become a loyal

582
00:41:43.520 --> 00:41:51.720
customer. You become hooked. And it's the hook is not the hook into the

583
00:41:51.720 --> 00:41:56.760
purchase is your offer in terms of the numbers, your hook into brand loyalty is

584
00:41:56.760 --> 00:42:00.680
what they experience when they use your product and engage with you.

585
00:42:01.560 --> 00:42:08.400
Because I think your, your niche, your niche is what kind of protects you from

586
00:42:08.720 --> 00:42:13.440
just the willy nilly, you know, somebody that doesn't even have a dog, more than

587
00:42:13.440 --> 00:42:17.880
likely isn't going to get on and sign up just for that super duper discount.

588
00:42:18.160 --> 00:42:22.360
And again, to a parent, if I was saying, you know, come on board for my

589
00:42:22.360 --> 00:42:27.120
accounting service, and I'm giving out 10 pounds of M&Ms to everybody that, you

590
00:42:27.120 --> 00:42:30.280
know, signs up, yeah, people that aren't even going to use that accounting

591
00:42:30.280 --> 00:42:35.000
service are going to buy 10 pounds of M&Ms or get it. So because we're so

592
00:42:35.000 --> 00:42:43.280
niche down, I feel like the risk reward, there's more reward to getting people in

593
00:42:43.280 --> 00:42:46.560
there, getting those numbers, getting those numbers. And you know, there's got

594
00:42:46.560 --> 00:42:51.680
to be a form if three quarters of them don't reorder, but a quarter do you

595
00:42:51.680 --> 00:42:55.000
started moving that you started snowballing that engine, it starts

596
00:42:55.000 --> 00:42:58.960
moving, it starts moving. And then you start capturing some reviews, you know,

597
00:42:58.960 --> 00:43:02.920
Carrie put some tester packs out. And you know, she got her first rave review

598
00:43:02.920 --> 00:43:11.000
today. So it's just when you start that engine, it's there's different things

599
00:43:11.000 --> 00:43:15.680
that come with starting that engine. And unfortunately, I think it's taken up

600
00:43:15.720 --> 00:43:17.680
sensible, but a little bit of a hit.

601
00:43:19.680 --> 00:43:22.720
I agree with the niche down thing. So the niche down thing does protect you

602
00:43:22.720 --> 00:43:30.240
because you are targeting people who are in some capacity already looking to

603
00:43:30.240 --> 00:43:34.720
experience what your brand gives. I am not your target audience. I have dogs,

604
00:43:34.760 --> 00:43:39.040
I'm not your target audience. Don't even care to give my dog treats. I don't

605
00:43:39.040 --> 00:43:43.000
have time. Okay. I'm not going to be convinced just because there's a good

606
00:43:43.000 --> 00:43:50.600
deal. Generally speaking. If I was someone who, like, I want my dog to have

607
00:43:50.600 --> 00:43:55.480
like, good wholesome things. But I just don't know where to find them. Or like I

608
00:43:55.480 --> 00:43:58.480
see stuff at the store. Does that mean they're wholesome? Because packaging

609
00:43:58.480 --> 00:44:03.120
says it, I'm going to be a lot more willing to try because my brain is

610
00:44:03.120 --> 00:44:08.440
already geared towards that. And that is it's not the good deal. It's the

611
00:44:08.440 --> 00:44:14.480
interest combined with the good deal that makes me take a chance. And then I

612
00:44:14.480 --> 00:44:19.520
experience, maybe my dog seems really great, like my dog super happy. And I'm

613
00:44:19.520 --> 00:44:23.040
looking at it. I'm like, maybe through the membership, it's like you're

614
00:44:23.040 --> 00:44:26.960
educating, you're having that piece of like, what was it? Because I know you

615
00:44:26.960 --> 00:44:30.240
guys were like kind of copying with that other guy like Carrie's. When you're

616
00:44:30.240 --> 00:44:32.200
talking about the guy that goes to the grocery store.

617
00:44:32.600 --> 00:44:33.800
Oh, yeah, Bobby.

618
00:44:34.280 --> 00:44:38.680
And I'm experiencing through the membership or whatever other and maybe

619
00:44:38.680 --> 00:44:42.400
I'm not a member, but I still through some other piece of the funnel and

620
00:44:42.400 --> 00:44:47.680
seeing that thing carries stamp of approval. And I'm like, Oh my god, I'm

621
00:44:47.680 --> 00:44:51.240
learning these people are giving me exactly what I didn't know I needed. Or

622
00:44:51.240 --> 00:44:57.800
maybe I did realize needed. And now they're my, they're my, my one stop

623
00:44:57.800 --> 00:44:59.920
shop for my

624
00:45:00.000 --> 00:45:05.000
dog treats, dog, you know, extra stuff.

625
00:45:05.000 --> 00:45:09.200
That's kind of how I think about it.

626
00:45:09.200 --> 00:45:12.800
So I don't know if any of that feedback or insight to my brain

627
00:45:12.800 --> 00:45:16.400
is helpful, but that's kind of what I'm thinking.

628
00:45:16.400 --> 00:45:19.000
Absolutely was.

629
00:45:19.000 --> 00:45:20.000
Yeah.

630
00:45:20.000 --> 00:45:23.400
Hey, Melody, how are you doing?

631
00:45:23.400 --> 00:45:25.000
Sorry, not good.

632
00:45:25.000 --> 00:45:26.800
No, I just wanted to make sure and hop on.

633
00:45:27.000 --> 00:45:31.600
I'm like, I know I helped get the office hours changed Wednesday.

634
00:45:31.600 --> 00:45:34.300
So I wanted to try and make sure to last week.

635
00:45:34.300 --> 00:45:38.700
We had a an orthodontist appointment and Peters out of town this week.

636
00:45:38.700 --> 00:45:43.500
So I'm like trying to fit more things in the normal.

637
00:45:43.500 --> 00:45:45.300
So no worries.

638
00:45:45.300 --> 00:45:46.000
Yeah, it's okay.

639
00:45:46.000 --> 00:45:48.300
I just want to make sure you know, since we're getting close to top of

640
00:45:48.300 --> 00:45:52.600
the hour is one of the questions like thank you.

641
00:45:52.900 --> 00:45:55.000
No, I have one question Gabby.

642
00:45:55.000 --> 00:46:00.400
I just was wanting to see if you could confirm that changing our

643
00:46:00.400 --> 00:46:02.500
meeting to next week instead of tomorrow.

644
00:46:02.900 --> 00:46:05.900
If you got that, I just emailed you back before I started.

645
00:46:06.500 --> 00:46:06.900
Sorry.

646
00:46:06.900 --> 00:46:07.700
I didn't see that.

647
00:46:10.100 --> 00:46:10.700
Thank you.

648
00:46:11.100 --> 00:46:11.400
Yeah.

649
00:46:11.400 --> 00:46:12.100
No other than that.

650
00:46:12.100 --> 00:46:16.400
I'm like we're going to try and join for the as much of the fee

651
00:46:16.800 --> 00:46:19.200
society challenge next week as we can.

652
00:46:19.200 --> 00:46:19.900
I don't know.

653
00:46:21.100 --> 00:46:23.600
I don't know how many hours it's supposed to be or how much we'll

654
00:46:23.600 --> 00:46:28.400
actually be able to take in but so I can give you a little feedback on

655
00:46:28.400 --> 00:46:28.800
that.

656
00:46:29.000 --> 00:46:29.300
Sure.

657
00:46:29.300 --> 00:46:35.700
So there the actual like learning is supposed to be about an hour.

658
00:46:35.800 --> 00:46:36.700
It's supposed to be an hour.

659
00:46:37.700 --> 00:46:40.100
He always goes over by 10 or 15.

660
00:46:40.200 --> 00:46:41.200
He likes to talk.

661
00:46:42.400 --> 00:46:46.900
He goes over this happens every time and then the office hours.

662
00:46:46.900 --> 00:46:50.600
If you hop on those are like an hour hour 15.

663
00:46:51.000 --> 00:46:51.400
Okay.

664
00:46:51.900 --> 00:46:55.000
So if you're doing all of it every single day, it can be about two to

665
00:46:55.000 --> 00:46:56.000
two and a half hours.

666
00:46:56.800 --> 00:47:01.000
The office hours are great because you can learn a lot by hearing other

667
00:47:01.000 --> 00:47:03.900
people's questions or if you want to ask questions, right?

668
00:47:04.000 --> 00:47:08.400
They're not as intensive as the hour of learning.

669
00:47:08.600 --> 00:47:09.100
Sure.

670
00:47:09.300 --> 00:47:12.400
If you have to pick between the two, you can just opt out of office

671
00:47:12.400 --> 00:47:13.000
hours.

672
00:47:14.300 --> 00:47:15.200
No, that's very helpful.

673
00:47:16.500 --> 00:47:17.000
Thank you.

674
00:47:17.100 --> 00:47:23.100
Yeah, and then we're just kind of looking at like adding variations or

675
00:47:23.900 --> 00:47:25.400
looking at another product too.

676
00:47:25.400 --> 00:47:27.300
So that's exciting.

677
00:47:29.500 --> 00:47:31.100
So love that growth.

678
00:47:31.100 --> 00:47:32.100
We love growth.

679
00:47:32.500 --> 00:47:33.000
Yes.

680
00:47:33.900 --> 00:47:35.800
Yeah, that's right.

681
00:47:36.700 --> 00:47:37.300
Good.

682
00:47:37.300 --> 00:47:37.700
I love it.

683
00:47:37.700 --> 00:47:38.400
That's exciting.

684
00:47:38.600 --> 00:47:41.000
How have sales been this past week or so?

685
00:47:41.800 --> 00:47:42.700
They've been decent.

686
00:47:42.800 --> 00:47:48.600
Yeah, I mean our product is not like it definitely went up over December

687
00:47:48.600 --> 00:47:50.600
but not like some products.

688
00:47:50.600 --> 00:47:53.100
It's really is a fairly consistent product.

689
00:47:53.100 --> 00:48:02.000
So it's sales have been continuing our I think we looked at the product

690
00:48:02.000 --> 00:48:07.300
targeting with you last week and like that's still kind of wrapping my

691
00:48:07.300 --> 00:48:10.600
mind around how that works is it's different than the other kinds of

692
00:48:10.600 --> 00:48:13.600
campaigns and I'm still just like trying to figure that out.

693
00:48:15.200 --> 00:48:19.100
So I think next week will help a lot next week will help significantly.

694
00:48:19.700 --> 00:48:20.300
I'm sure.

695
00:48:20.600 --> 00:48:20.900
Yeah.

696
00:48:20.900 --> 00:48:24.500
So one thing I like that they do on the Sophie Society challenge is he

697
00:48:24.500 --> 00:48:28.200
goes he does a walkthrough and it's very fast-paced but he does a walk

698
00:48:28.200 --> 00:48:33.900
through through every single campaign type and where it shows up in the

699
00:48:33.900 --> 00:48:37.000
Amazon like all the places that can show up in the Amazon world and kind

700
00:48:37.000 --> 00:48:40.000
of how it works and how to set it up and things like that and how to

701
00:48:40.000 --> 00:48:40.900
optimize.

702
00:48:43.100 --> 00:48:48.100
So I think next week will help help a lot with that for sure any tips on

703
00:48:48.100 --> 00:48:51.700
like getting the most out of the week or record it.

704
00:48:54.300 --> 00:48:57.500
I don't know how to do like you can just set up your phone to audio

705
00:48:57.500 --> 00:49:01.000
record if you want a voice memo or whatever.

706
00:49:01.000 --> 00:49:04.400
Yeah, I that's what I would do because they don't do replays.

707
00:49:04.600 --> 00:49:09.600
I leave you comment and they do send out they give you a lot of

708
00:49:09.600 --> 00:49:10.400
deliverables.

709
00:49:10.600 --> 00:49:11.800
They'll send out every day.

710
00:49:11.800 --> 00:49:15.800
We'll have stuff they send you so like the slides or something depending

711
00:49:15.800 --> 00:49:20.100
on that they'll send you quite a bit, but I would record it and take a

712
00:49:20.100 --> 00:49:22.700
lot of just like be ready to take a lot of screenshots with your phone

713
00:49:22.700 --> 00:49:24.300
maybe as a computer.

714
00:49:26.300 --> 00:49:32.100
Yeah, and then ask as many questions as your heart desires in the group

715
00:49:32.100 --> 00:49:37.000
that they put you in because they have their PPC strategist in there

716
00:49:37.200 --> 00:49:41.600
answering and moderating all week long anytime pretty much.

717
00:49:41.600 --> 00:49:43.100
So, okay.

718
00:49:43.300 --> 00:49:43.900
Great.

719
00:49:44.000 --> 00:49:44.500
Thank you.

720
00:49:44.900 --> 00:49:46.200
Be the annoying person.

721
00:49:49.100 --> 00:49:49.600
Do it.

722
00:49:51.000 --> 00:49:51.500
They're great.

723
00:49:51.500 --> 00:49:52.100
You'll love it.

724
00:49:52.100 --> 00:49:53.000
You'll have awesome.

725
00:49:53.000 --> 00:49:53.600
Thank you.

726
00:49:56.700 --> 00:49:59.700
Anything I am open to continuing the

727
00:50:00.000 --> 00:50:10.000
conversation with you, Kate, or Sean and Carrie, you know, I don't know if there's anything else.

728
00:50:10.000 --> 00:50:15.000
We're good. You were a huge help today. Thank you.

729
00:50:15.000 --> 00:50:22.000
And Carrie, it's okay to just say, I effing give up on this today. I'm gonna go take a bath.

730
00:50:22.000 --> 00:50:26.000
With a glass of wine, maybe.

731
00:50:26.000 --> 00:50:38.000
Or whatever. It's okay to do that. I mean, all of us have done that. Anybody who has built anything new in a business or done anything hard, there are days where you're just like, I can't today. I give up.

732
00:50:38.000 --> 00:50:47.000
I tried to say, you know, when my brother and I 30 years ago first started in the bar business, we literally got into a fistfight and broke a desk and a computer.

733
00:50:48.000 --> 00:51:00.000
So I mean, I get it. And I'm definitely not helping the situation because I'm more like, I'll just get through it. So I'm not doing and saying the right things.

734
00:51:00.000 --> 00:51:05.000
But yeah, once we get through the mud, then it's just time to make money.

735
00:51:05.000 --> 00:51:12.000
Yeah, I mean, I'm glad you guys are not fistfighting. That's great.

736
00:51:12.000 --> 00:51:17.000
Reach out, Carrie, reach out.

737
00:51:17.000 --> 00:51:23.000
Her temper, I would, I would lose.

738
00:51:23.000 --> 00:51:29.000
That's right, because you hug now so.

739
00:51:29.000 --> 00:51:32.000
Sometimes, sometimes.

740
00:51:32.000 --> 00:51:35.000
Yeah, we're good. Good. I love it.

741
00:51:35.000 --> 00:51:39.000
Good job, guys. I'm excited. You guys are doing great.

742
00:51:39.000 --> 00:51:42.000
Melting down and all you're doing great.

743
00:51:42.000 --> 00:51:58.000
Yeah, I would love to just say like, or ask, I don't know, process, whatever I'm trying to do.

744
00:51:59.000 --> 00:52:18.000
Okay, chat GPT has been so helpful yesterday because I was throwing in my scenario, I'm actually guys in a place of I'm actually going to take my stuff off of Amazon for a season, because I've just hit capacity, mentally, physically, emotionally.

745
00:52:18.000 --> 00:52:37.000
So I might leave a little bit on just like taper off a little bit. But like, we got ourselves into just not being able to move forward financially at all. So even it's like, wow, do we just ask Amazon to burn it all because you have to pay removal fees, and then you have to pay to ship it home.

746
00:52:37.000 --> 00:53:00.000
I'm like, Oh, my God, how are we even going to do that? So like, some different things. And I was like, just popping it into Amazon, not Amazon chat GPT. And you know, it does talk kindly, but it was like, Hey, just remember, you're not failing. Let's look at this. Let's figure out where you are. You're still not failing. You're taking a break. And a lot of businesses have to do that.

747
00:53:01.000 --> 00:53:29.000
And you're not failing. And I was just like, I actually asked him, like, are you just being kind to me right now? Because I don't want it's like, no, it's legit. I'm like, I hope you're not lying about not lying. You know, you're not a real person. But yeah, like, I was just like, it listed like, five or six other opportunities that I could pursue with our product

748
00:53:29.000 --> 00:53:58.600
while I took it off of Amazon. And I was just like, Okay, that doesn't mean I should burn everything down or maybe or, you know, I was just like, help me figure this out. This is how much money I have to fix our problem right now. And it's like, Okay, try this or this or this or this or this. I was like, Oh, my word, there is actually options. And I have to take my ostrich head out of the sand because waiting since the last time I talked to Gabby got me another

749
00:53:58.600 --> 00:54:28.560
storage fee bill that I was like, I couldn't use that to ship it back. But I was so like, Oh, my gosh, so overwhelmed. Now we're in the next month. So yeah, it's been interesting. But I think that's, that's part of it, too, is like, hey, I am not failing, I am learning a heck of a lot of one, what putting my head in the sand does. And yeah, it's been

750
00:54:28.600 --> 00:54:54.520
it's been interesting, the ostrich, like, there's the one, um, what was it? Ah, oh, like a Daniel put up a mindset comparison goodness months ago, and I hung it up on my wall. And I was looking at it the other day. And one of it was like, ignoring the problem. Putting your ostrich head in the sand is like the toxic poverty column. I was like, Oh.

751
00:54:54.520 --> 00:54:58.520
So I'm like, Okay, what's the solution? Okay, name the problem.

752
00:55:00.000 --> 00:55:03.360
and abundance sees the problem as a goldmine.

753
00:55:03.360 --> 00:55:06.480
I don't quite see it as a goldmine right now.

754
00:55:06.480 --> 00:55:07.320
I definitely don't see that.

755
00:55:07.320 --> 00:55:09.500
I'm seeing smoke and flames and stuff,

756
00:55:09.500 --> 00:55:13.860
but I'm like, okay, I need to name the problem

757
00:55:13.860 --> 00:55:17.440
because it's the only way to get us out from where we're at.

758
00:55:17.440 --> 00:55:22.340
And then once the dust settles, we can go, okay, now what?

759
00:55:22.340 --> 00:55:23.260
You know?

760
00:55:23.260 --> 00:55:24.420
So, yeah.

761
00:55:25.580 --> 00:55:27.760
I mean, you can even, I love that.

762
00:55:27.800 --> 00:55:29.680
Just pop it into chat GPT

763
00:55:29.680 --> 00:55:32.680
and give yourself a little motivational kick.

764
00:55:32.680 --> 00:55:33.520
Yeah.

765
00:55:33.520 --> 00:55:35.200
Hey, even, okay, write this down too.

766
00:55:35.200 --> 00:55:40.160
So you're in that one block where it was like the poverty.

767
00:55:40.160 --> 00:55:40.980
What was it?

768
00:55:40.980 --> 00:55:41.820
Poverty.

769
00:55:41.820 --> 00:55:42.980
Toxicity.

770
00:55:42.980 --> 00:55:45.120
Toxic positivity.

771
00:55:45.120 --> 00:55:47.320
Okay, toxic positivity.

772
00:55:47.320 --> 00:55:49.780
And you're like, how do I need to move to the next quadrant?

773
00:55:49.780 --> 00:55:51.800
One of them was name the problem.

774
00:55:51.800 --> 00:55:52.960
Name the problem, okay.

775
00:55:54.160 --> 00:55:55.640
The next step is usually like,

776
00:55:55.640 --> 00:55:57.060
okay, now I know what the problem is.

777
00:55:57.060 --> 00:55:58.660
What are some possible solutions?

778
00:55:58.660 --> 00:56:01.460
That's usually where the next set of overwhelm hits.

779
00:56:01.460 --> 00:56:02.300
Okay?

780
00:56:02.300 --> 00:56:04.960
So what you could do is break it down into,

781
00:56:04.960 --> 00:56:07.140
where are some places that I could look

782
00:56:07.140 --> 00:56:08.980
for possible solutions?

783
00:56:10.820 --> 00:56:13.500
Chat, Amazon in your case.

784
00:56:13.500 --> 00:56:15.420
And it's like whatever your brain comes up with.

785
00:56:15.420 --> 00:56:17.820
It's like, I don't know, I've looked at liquidating.

786
00:56:17.820 --> 00:56:20.660
Let me put that on the list, Google liquidating.

787
00:56:22.220 --> 00:56:24.780
And then, so first you make the list

788
00:56:24.780 --> 00:56:27.580
because that helps put your brain into doing mode.

789
00:56:27.580 --> 00:56:28.780
Because now you're making a list.

790
00:56:28.780 --> 00:56:29.860
You're doing something.

791
00:56:29.860 --> 00:56:31.140
You're not having to solve it yet.

792
00:56:31.140 --> 00:56:34.060
So your brain is like slightly less overwhelmed,

793
00:56:34.060 --> 00:56:35.500
but it's in movement.

794
00:56:35.500 --> 00:56:38.020
And then it's like, okay, now I can just go down this list

795
00:56:38.020 --> 00:56:41.200
and let me look at these options and see what I find.

796
00:56:41.200 --> 00:56:44.620
And then 100% of the time, that's gonna give you either,

797
00:56:44.620 --> 00:56:46.240
oh, I didn't think about this thing.

798
00:56:46.240 --> 00:56:48.940
Oh, now I see this other option over here,

799
00:56:48.940 --> 00:56:50.840
which is kind of what happened to you.

800
00:56:52.660 --> 00:56:54.180
And then you're like, okay, now I need to make a list

801
00:56:54.580 --> 00:56:56.740
of like, let me go check this out, check this out.

802
00:56:56.740 --> 00:56:58.820
So it just helps trickle you down

803
00:56:58.820 --> 00:57:02.020
until you're just in action and then you're doing things.

804
00:57:02.020 --> 00:57:03.620
Yeah, yeah, that's good.

805
00:57:03.620 --> 00:57:04.440
That's good.

806
00:57:04.440 --> 00:57:06.840
Because I think my husband and I are also very good at like,

807
00:57:06.840 --> 00:57:10.260
we will look at every scenario possible.

808
00:57:10.260 --> 00:57:11.500
And then you get kind of like,

809
00:57:11.500 --> 00:57:13.540
what is that decision fatigue kind of thing?

810
00:57:13.540 --> 00:57:16.220
Where like, we have now looked at every single angle

811
00:57:16.220 --> 00:57:17.860
and we are so emotionally exhausted.

812
00:57:17.860 --> 00:57:19.260
We can't even make a decision now.

813
00:57:19.260 --> 00:57:22.820
I'm like, okay, no, we need just like a few options

814
00:57:22.820 --> 00:57:24.300
and just pick one and go.

815
00:57:24.300 --> 00:57:26.980
Because sometimes that's what you have to do.

816
00:57:26.980 --> 00:57:30.780
Because it's like, I think it's that failure mindset again,

817
00:57:30.780 --> 00:57:33.580
too, of like, what if I choose the wrong thing?

818
00:57:33.580 --> 00:57:35.660
Then it's gonna affect down the road.

819
00:57:35.660 --> 00:57:38.240
Well, it's already affecting down the road

820
00:57:38.240 --> 00:57:43.240
because we were in a not financially sustainable cycle.

821
00:57:43.780 --> 00:57:46.180
So that has to be fixed.

822
00:57:46.180 --> 00:57:48.100
So we have to make this decision.

823
00:57:48.940 --> 00:57:53.940
I'm queen of, here's my three to five options.

824
00:57:54.420 --> 00:57:55.720
I'm picking the best one.

825
00:57:56.580 --> 00:57:58.420
Good, I'm gonna write that down as homework.

826
00:57:58.420 --> 00:57:59.260
Based on the information I have.

827
00:57:59.260 --> 00:58:00.940
Pick three to five.

828
00:58:00.940 --> 00:58:02.780
If that is a strength, I have it.

829
00:58:05.300 --> 00:58:07.500
I just, I mean, I just, I'm like,

830
00:58:07.500 --> 00:58:08.340
this is what I know.

831
00:58:08.340 --> 00:58:10.660
I have no more capacity to know more options

832
00:58:10.660 --> 00:58:11.860
than I'm picking one.

833
00:58:11.860 --> 00:58:14.420
Can you come over to our house?

834
00:58:14.420 --> 00:58:15.240
I don't know.

835
00:58:15.240 --> 00:58:17.600
I feel like you guys would hate me if I came over

836
00:58:18.120 --> 00:58:21.240
because I turn into such a hard ass with some of that stuff.

837
00:58:21.240 --> 00:58:24.520
Where I'm just like, I don't know.

838
00:58:24.520 --> 00:58:25.980
I'm just like, just do it.

839
00:58:27.040 --> 00:58:29.640
Didn't Steven do a training about something like that?

840
00:58:29.640 --> 00:58:31.680
Where it's like the one, three, one,

841
00:58:31.680 --> 00:58:33.880
or there's some sort of,

842
00:58:33.880 --> 00:58:36.480
I need to maybe look at that again of like,

843
00:58:36.480 --> 00:58:38.000
find the problem.

844
00:58:38.000 --> 00:58:41.160
The one problem you research or whatever,

845
00:58:41.160 --> 00:58:44.640
three possible solutions, and then you pick one.

846
00:58:45.560 --> 00:58:47.920
Maybe I should get a tattoo of that.

847
00:58:47.920 --> 00:58:50.680
One, three, one, one, three, one.

848
00:58:54.360 --> 00:58:57.320
One problem, three solutions, pick one.

849
00:58:57.320 --> 00:58:58.320
Yep.

850
00:58:58.320 --> 00:58:59.160
Okay.

851
00:58:59.160 --> 00:59:00.160
I love it.

852
00:59:00.160 --> 00:59:01.000
All right, guys.

853
00:59:01.000 --> 00:59:02.920
It is top of the hour, so I need to head out,

854
00:59:02.920 --> 00:59:05.960
but this was a great conversation.

855
00:59:05.960 --> 00:59:06.800
Loved it.

856
00:59:06.800 --> 00:59:08.920
We hit a lot of different angles today.

857
00:59:08.920 --> 00:59:12.040
So I'll post this replay either late today or tomorrow.

858
00:59:12.040 --> 00:59:14.440
So if you want to go back and watch, that's fine.

859
00:59:15.280 --> 00:59:16.120
And then,

860
00:59:17.480 --> 00:59:18.320
Carrie, you know what?

861
00:59:18.320 --> 00:59:20.160
I'm also gonna, I encourage Kate to do this too.

862
00:59:20.160 --> 00:59:21.760
I'm gonna encourage you to go watch the replay

863
00:59:21.760 --> 00:59:25.380
of Business Accelerator membership office hours yesterday.

864
00:59:25.380 --> 00:59:28.400
It was very unexpected, but great conversation.

865
00:59:28.400 --> 00:59:30.360
Just Christy was on with me and Danielle,

866
00:59:30.360 --> 00:59:32.440
and we were talking about just when you have the days

867
00:59:32.440 --> 00:59:35.920
where you're not feeling it.

868
00:59:35.920 --> 00:59:40.300
It is not going good emotionally, mentally,

869
00:59:40.300 --> 00:59:42.840
and we just had a long conversation about it.

870
00:59:42.840 --> 00:59:44.120
So you might be really encouraged

871
00:59:44.800 --> 00:59:45.920
if you want to go watch that and just know

872
00:59:45.920 --> 00:59:48.160
you're not alone with those things, for sure.

873
00:59:49.600 --> 00:59:51.160
But anyways, guys, I will see you

874
00:59:51.160 --> 00:59:53.080
on all of our respective calls,

875
00:59:53.080 --> 00:59:55.240
and hope everyone has a great rest of your week.

876
00:59:55.240 --> 00:59:56.080
Okay?

877
00:59:56.080 --> 00:59:56.920
Thank you.

878
00:59:56.920 --> 00:59:59.840
Can you send me the link where I book,

879
00:59:59.840 --> 01:00:00.680
like,

880
01:00:00.000 --> 01:00:04.440
our one on one time again, because I cannot find it. Yeah,

881
01:00:05.680 --> 01:00:09.600
I'll text it to you right now. Okay. Right. Thank you.