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you

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you

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you

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hello hello hello everybody come on in

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where's mine why is it doing this why does them do this now how do I not do

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this

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um one second

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there we go

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let's see if anybody trickles in I just put up the post so we'll give everyone a

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second if anybody else wants to come in I know sometimes I get some stragglers

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which is okay how about we take while we wait let's take a minute to to see how

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everyone's doing how's everyone's day going how everyone's week is going

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weekend went if you want to unmute just kind of share how you are

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anybody

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you

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everything was fine really busy now we're in spring it's like a lot of

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activities happening and and we're moving and so we had a garage sale to

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start getting rid of some stuff that won't be moving with us and so yeah

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it's been busy yeah very busy how did the garage sale go terribly so my my

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middle daughter she's nine she wanted to have the garage sale so that she

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could make money off of the stuff that she doesn't want anymore and we were

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trying to support her but also nobody else wants more stuff everybody is in a

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like you know trying to declutter phase so she was happy that she made $14 I was

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like wow that was not worth the effort but she was happy yeah $14 for a nine

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year old not bad it's not bad and I mean luckily is like we're not buying

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any new stuff with your $14 until we move so you gotta just put it in the

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savings account yeah that's awesome how's everybody else doing

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it's been a stressful week for me okay we've been the we're about we were

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about to list our house to move to Texas and it's just a lot and the things that

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need to happen aren't going to be happening so I just have to like put

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some boundaries on and so yeah but in the process it's been really stressful

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yeah this is over and then I did get some time away in a hotel you've been

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doing some sake staycations since I can't go that far

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I've got some got a good getaway yeah that's a little bit of clarity and I

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listened to last week's recording this morning and I know I need to ask so I'm

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good and I'm just trying to find my background I've put in here okay no

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worries Laura how are you this week I'm okay

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hanging in there this is my first time jumping on this call and I know we're in

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between books and I don't even I'm just here just to feel it out and see what

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happens on Tuesdays yep

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Oh, I'm just kind of here to listen in.

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Yeah, I love it.

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Well, everyone participates on Tuesdays.

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But yes, you are.

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Well, I did, OK.

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But I have participated so far.

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But if I need to participate again, I will.

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How about that?

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I love it.

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I'm willing.

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Laura, do you want to share when you started the cohort,

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when you started the Accelerator, and just kind

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of a little bit about your business

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as an introduction to money?

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I started the Accelerator in December.

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Prior to that, I had a, well, still

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do have a blogging business.

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I have a blog that focuses on frugal living, and easy

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recipes, and fun craft ideas.

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And then I took the AI course that Steven offered,

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and then joined the business Accelerator

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because I want to start selling some products that I'm

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making with AI, specifically in the wedding business,

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like ways that brides can use AI to save money while they're

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planning their wedding.

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And so I'm still just kind of tweaking out

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some details on that.

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And still just trying to stay motivated

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and keep working hard when I haven't seen

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a lot of fruit from it yet.

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But that's why I'm here, because Gabby

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claims that this is a really good group where everyone's

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super vulnerable, and everyone cheers everyone on.

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And I need some of that.

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So that's why I'm here.

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Love it.

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Welcome.

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So glad you're here.

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Before I forget, someone said something

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that made me think of there's two announcements.

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Oh, it's because you mentioned the book.

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We did pick our next book, which is going to be,

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what's it called, Who Moved My Cheese?

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Is that what it is?

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Yes, it's called Who Moved My Cheese by Spencer Johnson.

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Danielle posted, it's pinned to the top of the Inner Circle

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group, like the schedule.

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So it's going to be very short.

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So I think what we're planning to do,

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it's only going to be three weeks of discussion,

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April 7th, 14th, and 21st.

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So what I think we're going to do then is in May,

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we'll start the week, like when we did the vote,

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there was two books that technically tied.

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Book four was the other one, which is She Means Business.

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We'll just plan to start that one in May.

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Because I was like, it was pretty equal.

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Everyone wanted either book two or book four.

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Or the numbers that we were voting

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were book two or book four.

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So we'll probably do start four in May.

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So just kind of know that's going to come.

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But the schedule is up.

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So next week will be our first week discussing

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Who Moved My Cheese.

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And let me go back to the schedule.

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And I haven't looked at it yet.

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But Danielle was saying that it doesn't have chapters,

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necessarily.

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So the week one is going to be the topic is awareness,

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like being aware of where I am right now.

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So we're going to be reading The Gathering, which

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is the Chicago story, start of the parable,

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and up to Hem and Haw settle into Cheese Station C.

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That makes no sense to me right now,

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because I haven't looked at it once.

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It sounds like a bunch of gibberish.

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But that's what we're going to be starting on.

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And then the second announcement is about our event in May.

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So last week, we were discussing this a little bit on this call.

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We decided instead of doing our typical larger in-person event

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where we invite open outside people can come in,

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other people from other programs we have can come,

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we're doing a members-only event.

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So we did look at the votes that we got so far.

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And by far, the dates that were most voted for

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were the May 28 through the 30th.

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So those are going to be the dates of the May event.

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This is going to be in San Diego.

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So what we need now is for you guys

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to fill out this updated form of the Google Doc, which

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I'm putting in the chat right now.

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So this is basically just saying, I can definitely be there.

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I'm definitely not going to be there.

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And so we can start getting a head count

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and seeing what size venue, like Airbnb, we need.

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And then we'll build a count number.

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So if you don't mind, even if you

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know you're not going to be there,

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please fill it out so that we just

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have as accurate as possible head count

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on what everyone's RSVP is.

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Any questions on those two announcements?

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Perfect.

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I guess we can bookend the retreat, but just stay around.

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hotel or something you if you want to so the idea is that we'll be booking an

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airbnb that will fit either everybody or depending on how many people we might

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need two airbnbs and then the cost which we charge will be covering

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airbnb probably some of the food things like that

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um but if you would prefer to stay on your own

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somewhere else that is totally fine no i just mean coming early

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oh okay yeah that's what you're saying but yeah you could do that

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yeah now you have the date so you can figure that out okay perfect

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thank you all righty so today's discussion so last week i really

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liked our discussion it was like what's one choice or something or

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opportunity that like is in front of you that you're having

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to decide so to kind of go off of that and

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be on the other side of the coin a little bit today i want our

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our topic to be our one three one topic some of you who have been in our

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community for a while may have heard us talk about this before

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um but one three one i honestly forget what it's called but it's like a

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the solutionary thing like it's a it's a problem solving thing so it's

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you have one problem or one decision or one

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something and you the idea is you come up with three

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potential solutions on your own this is what we do on our team so like you one

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three one something means that you you've got a problem before you start

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asking everybody how to solve it you at least attempt

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to solve it yourself you may not have the actual solution you may have no idea

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where to look you're just like these are my three

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best like guesses or i did a little bit of research my

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three best possible solutions and then based on that you

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select one of those to move forward with and see if it will solve your problem

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the way i want to do it today is i want i want to hear

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like a problem or frustration or an opportunity or a choice or something

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that you have in your life right now whether business or personal

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and then i want everybody not everybody but i would love for the group to

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provide the three possible solutions or three ideas to try

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and implement and then you can go on your way and decide

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which one if any that you want to move forward with does that make sense

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perfect now as usual i will sit here quietly

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until someone decides to go first i'll go first oh i love it cn thank you

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that one that just like step wants to be in the front of the room

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and just play okay so i'm gonna um i knew that this one two one three one

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thing but um listening to the chat or the conversation

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chat or the conversation last week i just had a lot of questions

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and i'm going to talk about systems automation and ai

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because i've been playing the system automation funnel game for

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eight years and i was just like is it time to just put that

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crap down because i haven't like um really i do like doing it actually

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i'm really passionate about it so every time i put it down or i think

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about putting it down i was like pick it back up and i don't

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know if i pick it back up just because it's like that's what i'm trained in

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and that's what like it's comfortable um i took a mate i took the ai

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certification class and i really kind of want to move into

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consulting but also knowing that if i consult them to do

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fix these problems in their business i can fix it for them

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um which builds on the money and so um realize that i have access to

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steven i've been doing the boot camps you know and as much as i can whenever

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he has one but realizing that um part of my program is having that

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automation system calls ai call and i'm like i can get some hands on help

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um maybe that is still because i've just been feeling like

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i can't do this alone and so i'm thinking that could be a solution to

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not giving up on a business that i've been working on for years

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that um i guess you put into like a statement one sentence

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your question or okay would um be in a partnership with

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would um being a part of steven's month or

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weekly call help me with my business to move it forward

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okay i may think probably yes but i would love to hear

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based on what you were sharing and a little bit of our conversation last week

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too any feedback or any questions that

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anybody else is curious about to hear from cn

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Or any feedback based on what you shared because you're saying you always put you put this

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down or you think about putting it down, but then you pick it back up.

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And I was thinking about doing a challenge with it.

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You were thinking about like creating a challenge for it, the way to drive leads?

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Yes.

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Okay.

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And so then you're, it sounds like then you're not putting it down.

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Probably not.

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I don't know.

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It's like a put it down.

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I mean, it's, it's a silly pivot cycle.

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So I either need to put it down and be done with it or learn how to make it work.

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Yeah.

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That last week you were talking about, this is like the busy season with the puppies and

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that you were trying to put stuff on the shelf right now so you can focus on the puppies.

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And so I guess the first thing I'm just kind of wondering in that context is why do you

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feel like this week is the week you have to decide whether you put this thing forever

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or not?

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Why can't you just put it on the shelf and then revisit it after puppy season to decide

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if you're still invigorated about the idea or if you're ready, like why, why, why today?

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Why this week?

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Why are you putting the pressure on yourself instead of just shelving it for the season

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of puppies?

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It's not my business.

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Think of it, it's like my dad's business.

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I don't get anything.

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I get room and board by helping.

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I'm not making any money.

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With the puppies?

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All his.

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I'm mostly doing a lot, mostly, you know, selling and marketing and stuff and supporting

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him in his business, but I'm not like, I want to move.

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I have my own goals.

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And it's just kind of like, basically like a job, think of it like a job that pays my

246
00:17:15.200 --> 00:17:26.079
rent and food, but I'm not like moving forward in any, any way that's like promoting my growth.

247
00:17:26.079 --> 00:17:30.720
Is there a way you could ask to be compensated for puppy time?

248
00:17:30.720 --> 00:17:31.720
I am.

249
00:17:31.720 --> 00:17:32.720
I am compensated.

250
00:17:32.720 --> 00:17:36.960
I like room and board, I have good food, good, nice to place to live.

251
00:17:36.960 --> 00:17:37.960
So that's compensation.

252
00:17:37.960 --> 00:17:44.920
But it's just like, eventually I want to move out on my own.

253
00:17:45.440 --> 00:17:52.400
And I want to work on my business that I'm passionate about.

254
00:17:52.400 --> 00:17:58.600
And that business that you want to work on being the funnels business or being something else?

255
00:17:58.600 --> 00:18:01.040
It's still up in the air.

256
00:18:01.040 --> 00:18:10.920
I mean, it's probably within systems, AI, in systems, funnels, and AI type of thing.

257
00:18:10.920 --> 00:18:11.920
Okay.

258
00:18:11.920 --> 00:18:15.200
So to answer your question about the Steven's call, yeah, that's going to be helpful in

259
00:18:15.200 --> 00:18:17.280
terms of like, how do I build stuff?

260
00:18:17.280 --> 00:18:19.800
How do I scale something?

261
00:18:19.800 --> 00:18:24.520
What's the system I need for this, but to reiterate from last week to ultimately, you

262
00:18:24.520 --> 00:18:27.920
still have to know what direction you're going in.

263
00:18:27.920 --> 00:18:35.760
And you know, what, what I don't want you to do is rely on us to tell you what direction.

264
00:18:35.760 --> 00:18:38.920
Because we cannot tell you what business to do.

265
00:18:38.920 --> 00:18:39.920
Right.

266
00:18:39.920 --> 00:18:41.880
And ultimately that decision has to come from you.

267
00:18:41.880 --> 00:18:50.040
So what I think we could do is, I would love for a few of us at least to, as the three

268
00:18:50.040 --> 00:18:56.680
solutions, as the three possible solutions, we'll kind of tweak it first for this conversation,

269
00:18:56.680 --> 00:19:05.160
is offer, for you guys to offer one, maybe like question or thought that could be, that

270
00:19:05.240 --> 00:19:12.640
has been helpful to you when you're like deciding directions or you're like, what do I do with

271
00:19:12.640 --> 00:19:13.640
my life?

272
00:19:13.640 --> 00:19:16.640
You know, we have, we all have those times of like, where am I going?

273
00:19:16.640 --> 00:19:18.920
What am I doing?

274
00:19:18.920 --> 00:19:25.600
And it just feels like unclear on like what we want even.

275
00:19:25.600 --> 00:19:30.720
So if you've had that time in your life, what has been a thought or a question or something

276
00:19:30.800 --> 00:19:40.640
somebody said that helped you to at least take a step or make a decision?

277
00:19:40.640 --> 00:19:49.200
And that'll be your three like solutions to ponder for this next week.

278
00:19:49.200 --> 00:19:54.080
Okay.

279
00:19:54.080 --> 00:19:57.800
I think the problem is I always come back to the same, same thing.

280
00:19:57.800 --> 00:19:58.800
Okay.

281
00:19:58.800 --> 00:19:59.800
Happens to all of us.

282
00:19:59.880 --> 00:20:00.880
Okay.

283
00:20:00.000 --> 00:20:29.000
If you're, I, I, yeah, I have that problem too, where I have multiple things on the go and can't seem to put 1 down and fully walk away from it. But I think when, when trying to, um, I guess, like, get some clarity and, like, reduce the noise a little bit, I usually spend time thinking, like, what is going to provide me with the most clarity that I can get out of it.

284
00:20:00.880 --> 00:20:00.880


285
00:20:29.000 --> 00:20:34.000
What is going to provide me with the most value.

286
00:20:34.000 --> 00:20:54.000
Not always, I probably should listen to my own suggestion a little bit more. But I know last week you talked about multiple business ideas and you're kind of like swirling because you're not sure where you want it to land.

287
00:20:55.000 --> 00:21:11.000
Like you say, you keep going back to the AI funnels, like that kind of option. Why? Like, what kind of drive or motivation or value does that give you or do you get from that, you know, do you know what I'm saying?

288
00:21:11.000 --> 00:21:26.000
Like, what are you getting out of that that makes you keep wanting to go back to it? Because there's always some kind of motivating factor. And if that one is, if there's more weight there, pulling you there, then maybe that's a good reason to pursue it.

289
00:21:26.000 --> 00:21:38.000
Or maybe there's something else, like, it's challenging. Like, sometimes I circle back to things that are difficult because I like the challenge. I don't really need the challenge. But for some reason, my brain thinks that that's helpful.

290
00:21:38.000 --> 00:21:53.000
So maybe some like critical assessment of like, if that's actually the best choice, if that's going to build you the business that you, you know, the life and business that you want, or if it's just if there's something else that's like drawing you there.

291
00:21:53.000 --> 00:22:00.000
The credibility that, you know, whatever. So just critical, critical thinking, I guess.

292
00:22:01.000 --> 00:22:23.000
Yeah, so critically kind of examine yourself and ask that question of what is the value that this option is going to give me? Similar, Lauren put in the chat, does the choice align with the future you want? So this is looking at your just a minute ago saying, I, you have goals, okay, we'll list out those goals.

293
00:22:24.000 --> 00:22:38.000
It sounds like helping your dad with the puppy business, obviously does not help with those goals. And so it seems like moving forward, why continue to do that if it's actually keeping you from your goals? It's time consuming, it's energy consuming.

294
00:22:39.000 --> 00:22:56.000
And so, yeah, so I think so far, those are two really good questions to reflect on, because like for the does the choice align with the future you want that kind of coincides with like, my thought is I, you guys have been on here long enough.

295
00:22:56.000 --> 00:23:11.000
No, I talked a lot about value based decisions. So like, what are my values in like, essentially the way I live my life, like the deep values and beliefs in which I live my life and drive my desires.

296
00:23:11.000 --> 00:23:29.000
I want to make decisions based on that, not based on my emotions in a moment or based on how my day went or how my week's going. Um, so does anybody have, I'll kind of, that'll be like the second one is like does the choice align with the future you want it slash value based decisions.

297
00:23:30.000 --> 00:23:32.000
Does anybody have a 3rd that maybe they would like to add on.

298
00:23:32.000 --> 00:23:49.000
I don't know if it's completely different than what everybody else is saying, but I sometimes just like to zoom out and look forward to where I want to get to and then reverse engineer what needs to happen to get there.

299
00:23:50.000 --> 00:24:01.000
And so, like, say, for example, you're, you're zoomed out and you're like, what I want is financial independence without having to work more than 40 hours a week.

300
00:24:01.000 --> 00:24:07.000
Okay. And then there's tons of pathways that you can make it to that goal.

301
00:24:08.000 --> 00:24:18.000
You know, and then just reverse engineer the pathways so that personally, I like to do Gantt charts and timelines, but you can do it whatever way you want.

302
00:24:18.000 --> 00:24:31.000
And then it helps me to number one, assess like the things that I'm stressing about that needs to be done today. Like, do they actually need to be done today or do I actually have to do three other things to get to that thing?

303
00:24:32.000 --> 00:24:44.000
So it works with my being realistic about a timeline and being kind to myself about what I'm supposed to be achieving at what time to get to where I want to go.

304
00:24:44.000 --> 00:25:00.000
Being realistic about how long it's going to take me to get to that point and the amount of effort that I'm going to have to like put in to get there to be like, is that the time that I want to be spending today or do I need to bump it?

305
00:25:00.000 --> 00:25:02.240
back my timeline, et cetera, and so forth.

306
00:25:02.240 --> 00:25:06.440
Just like that zoom out and mapping out the plan

307
00:25:06.440 --> 00:25:10.480
and mapping out a timeline associated with the plan

308
00:25:10.480 --> 00:25:15.480
helps, I think, to cut the noise a little bit

309
00:25:16.120 --> 00:25:18.560
to streamline your decisions.

310
00:25:18.560 --> 00:25:22.440
And then know, okay, I put that on the shelf

311
00:25:22.440 --> 00:25:27.000
and in January, 2027, I can take it back off the shelf

312
00:25:27.080 --> 00:25:30.200
or if it's outside of my 40-hour work week

313
00:25:30.200 --> 00:25:33.200
and I wanna do it as a hobby, I can take it off the shelf.

314
00:25:33.200 --> 00:25:37.280
But otherwise, I'm gonna guilt-free leave it there,

315
00:25:37.280 --> 00:25:39.320
no questions asked.

316
00:25:39.320 --> 00:25:42.520
That way, it cuts down the noise in my brain

317
00:25:42.520 --> 00:25:47.400
of open threads that if I don't close them,

318
00:25:47.400 --> 00:25:52.040
will take up energy and not in a positive way.

319
00:25:54.360 --> 00:25:55.200
I love that.

320
00:25:55.240 --> 00:25:57.160
That's my big interest.

321
00:25:57.160 --> 00:25:59.440
I love guilt-free things.

322
00:25:59.440 --> 00:26:00.280
Thank you.

323
00:26:01.800 --> 00:26:02.640
Does that help?

324
00:26:02.640 --> 00:26:04.480
Does that give you some things to at least think about

325
00:26:04.480 --> 00:26:08.280
this week as you're, they're not really three solutions

326
00:26:08.280 --> 00:26:11.800
necessarily, but it's three ways of thinking

327
00:26:11.800 --> 00:26:16.160
that can help you evaluate where you're at.

328
00:26:16.160 --> 00:26:19.280
No, that absolutely helps, absolutely, yeah.

329
00:26:19.280 --> 00:26:20.760
Good, absolutely.

330
00:26:20.760 --> 00:26:24.520
Okay, who would like to go next for their 131?

331
00:26:25.680 --> 00:26:26.800
There you are.

332
00:26:26.800 --> 00:26:28.080
Okay.

333
00:26:28.080 --> 00:26:29.960
All right, I'll go.

334
00:26:29.960 --> 00:26:32.000
I'm in a bit of a headache recently.

335
00:26:32.000 --> 00:26:34.120
I get these emotional트� reactions

336
00:26:36.040 --> 00:26:38.440
when I'll leave the chores

337
00:26:38.440 --> 00:26:42.920
to go do something that I care less and I wanna control.

338
00:26:42.920 --> 00:26:44.600
Just give me a little point,

339
00:26:44.600 --> 00:26:48.560
a little energy that will make this work.

340
00:26:48.560 --> 00:26:51.360
So yeah, I'll go with the last one.

341
00:26:51.360 --> 00:26:54.000
That's a happy emotional feedback.

342
00:26:54.000 --> 00:26:59.000
Cash crunch, that feels persistent and ever present,

343
00:26:59.200 --> 00:27:01.640
especially when the first of the month is tomorrow

344
00:27:01.640 --> 00:27:05.360
and a lot of bills are due on the first of the month.

345
00:27:05.360 --> 00:27:06.760
And I know that I don't have the money

346
00:27:06.760 --> 00:27:09.160
in my checking account to pay them.

347
00:27:09.160 --> 00:27:13.000
And so, yeah, I don't know what to do about it.

348
00:27:15.680 --> 00:27:18.680
Do you wanna provide whatever context

349
00:27:18.680 --> 00:27:21.280
that you're comfortable with on your cash crunch?

350
00:27:22.280 --> 00:27:27.440
I think I talked about a lot of it on these calls,

351
00:27:27.440 --> 00:27:30.840
but for the people who weren't here for the whole series,

352
00:27:30.840 --> 00:27:34.840
like my full-time job is not paying me

353
00:27:36.240 --> 00:27:40.200
and I'm recruiting hours,

354
00:27:40.200 --> 00:27:42.160
mostly because I haven't gotten a new job yet.

355
00:27:42.160 --> 00:27:44.600
So I was like, may as well recruit hours there,

356
00:27:44.600 --> 00:27:46.280
but they're not paying.

357
00:27:46.280 --> 00:27:48.600
And this week they'll be back

358
00:27:48.600 --> 00:27:51.360
behind like four and a half paychecks.

359
00:27:51.360 --> 00:27:56.360
And I was on a board call yesterday

360
00:27:57.160 --> 00:27:58.720
and none of the board is just like

361
00:27:58.720 --> 00:28:01.120
ponying up the money to make it,

362
00:28:01.120 --> 00:28:03.760
the payroll happen, which is problematic.

363
00:28:06.080 --> 00:28:11.080
And then I have rental property that has been vacant

364
00:28:11.800 --> 00:28:16.360
since July of 2025 that I've been carrying the mortgages for

365
00:28:16.360 --> 00:28:18.480
which has been painful.

366
00:28:19.360 --> 00:28:20.640
And I've gone through my six months of savings

367
00:28:20.640 --> 00:28:24.480
that I expected that I would need, that's gone.

368
00:28:24.480 --> 00:28:27.480
I converted one of them to an Airbnb.

369
00:28:27.480 --> 00:28:32.200
The second booking, they call it, the second booking,

370
00:28:32.200 --> 00:28:34.520
somebody like shot a gun through the kitchen

371
00:28:34.520 --> 00:28:36.240
and it went into the neighbor's house.

372
00:28:36.240 --> 00:28:39.480
And so Airbnb delisted my property.

373
00:28:39.480 --> 00:28:42.160
So not only do I have to like pay for all the repairs

374
00:28:43.080 --> 00:28:44.840
and I didn't get the money from that booking

375
00:28:44.840 --> 00:28:46.720
because the people were kicked out,

376
00:28:46.720 --> 00:28:48.720
I have problems with the neighbors now

377
00:28:48.720 --> 00:28:52.160
that I have like money I'm spending on a lawyer

378
00:28:52.160 --> 00:28:55.880
to make sure I don't get sued for liability.

379
00:28:55.880 --> 00:29:00.880
And now I also don't have money from that property again

380
00:29:01.320 --> 00:29:04.080
even though I've spent a lot of money furnishing it,

381
00:29:04.080 --> 00:29:05.440
et cetera and so forth.

382
00:29:05.440 --> 00:29:10.440
And then the e-commerce business,

383
00:29:10.760 --> 00:29:15.760
it just bleeds cash where it's like I make sales

384
00:29:16.280 --> 00:29:20.640
but it doesn't really matter because I've already,

385
00:29:20.640 --> 00:29:23.480
I spend so much on advertising

386
00:29:23.480 --> 00:29:27.720
that the money is already spent by the time I make the sale.

387
00:29:27.720 --> 00:29:29.680
It's not even breakeven.

388
00:29:29.680 --> 00:29:32.680
And I reduced my advertising spend,

389
00:29:32.680 --> 00:29:36.920
but of course my sales reduced with the advertising spend.

390
00:29:36.920 --> 00:29:41.920
And I don't, just that all the money goes out

391
00:29:42.200 --> 00:29:44.400
and not enough money comes in

392
00:29:44.440 --> 00:29:48.360
because none of my businesses are profitable.

393
00:29:48.360 --> 00:29:49.840
So there's that.

394
00:29:51.960 --> 00:29:53.120
Thank you for sharing.

395
00:29:54.360 --> 00:29:58.680
I wanna just say for if you offer a possible solution

396
00:29:58.680 --> 00:30:00.040
as always, we're.

397
00:30:00.000 --> 00:30:02.760
None of us are claiming to be experts on anything.

398
00:30:02.760 --> 00:30:05.200
It's just like, hey, this is what came to mind.

399
00:30:05.200 --> 00:30:07.520
This is my best possible solution for you to consider.

400
00:30:07.520 --> 00:30:09.920
So just everyone, you don't have to have the pressure

401
00:30:09.920 --> 00:30:13.440
of like completely figuring out Christy's problems.

402
00:30:14.400 --> 00:30:15.960
And I know she doesn't expect that either

403
00:30:15.960 --> 00:30:19.000
because I know Christy, but just know it's okay

404
00:30:19.000 --> 00:30:21.700
to just be like, I don't know if this would be helpful,

405
00:30:21.700 --> 00:30:23.000
but this is what I've got.

406
00:30:24.240 --> 00:30:27.440
So just wanna like take the pressure off people.

407
00:30:28.440 --> 00:30:32.240
But I'd love to hear three thoughts,

408
00:30:32.240 --> 00:30:35.680
three possible solutions, three, I don't know, something.

409
00:30:39.320 --> 00:30:42.820
Before I share a thought, I have a question.

410
00:30:44.480 --> 00:30:48.140
How can the company that you work for not pay you?

411
00:30:49.440 --> 00:30:50.920
No, they can't.

412
00:30:50.920 --> 00:30:55.840
Like basically the CEO said, I can lay everybody off

413
00:30:55.840 --> 00:30:57.580
and you can take unemployment,

414
00:30:57.580 --> 00:31:01.160
which unemployment will not pay anybody's bills.

415
00:31:01.160 --> 00:31:06.160
She said, or you can quit or you can accrue hours.

416
00:31:07.440 --> 00:31:10.820
And I mean, she fully knows everybody's looking for a job,

417
00:31:10.820 --> 00:31:12.720
but the job market is garbage.

418
00:31:15.280 --> 00:31:17.000
Okay, so I guess that's what I was getting at.

419
00:31:17.000 --> 00:31:19.720
It's like, why are people still working there

420
00:31:19.720 --> 00:31:21.520
if nobody is getting paid?

421
00:31:21.520 --> 00:31:24.680
Like that, yeah.

422
00:31:25.120 --> 00:31:26.520
They just can't find another job.

423
00:31:26.520 --> 00:31:30.100
I mean, I think I saw something on LinkedIn yesterday

424
00:31:30.100 --> 00:31:34.200
that like the top like 10 companies laid off

425
00:31:34.200 --> 00:31:38.680
almost 400,000 people in the past 12 months or something.

426
00:31:38.680 --> 00:31:42.040
It's like, and it's all like tech workforce.

427
00:31:42.040 --> 00:31:44.880
They're all like super skilled labor.

428
00:31:44.880 --> 00:31:49.160
It's not like we're driving Uber, you know?

429
00:31:49.160 --> 00:31:50.840
Yeah, yeah, for sure.

430
00:31:50.880 --> 00:31:54.800
Okay, I remember you sharing

431
00:31:54.800 --> 00:31:57.520
about that whole Airbnb experience

432
00:31:57.520 --> 00:31:58.600
shortly after it happened.

433
00:31:58.600 --> 00:32:00.680
And I just wanna say, I'm super sorry

434
00:32:00.680 --> 00:32:02.160
that you're even navigating that

435
00:32:02.160 --> 00:32:03.720
cause that sounds so frustrating.

436
00:32:03.720 --> 00:32:06.520
And Airbnb sounds like a great option

437
00:32:06.520 --> 00:32:08.400
to switch from like a long-term rental

438
00:32:08.400 --> 00:32:11.020
to at least having some kind of income.

439
00:32:11.020 --> 00:32:12.640
And then I'm sure it feels like,

440
00:32:12.640 --> 00:32:16.240
okay, now I'm faced with this situation.

441
00:32:17.080 --> 00:32:22.080
Is it possible for you to like sell one of those places

442
00:32:22.360 --> 00:32:25.080
that were rental properties to at least

443
00:32:26.040 --> 00:32:29.680
not have to pay the mortgage on them going forward?

444
00:32:29.680 --> 00:32:33.280
Or is that like, I don't know what the housing market's

445
00:32:33.280 --> 00:32:34.120
like where you are.

446
00:32:34.120 --> 00:32:35.440
Like, I don't know if that's feasible,

447
00:32:35.440 --> 00:32:37.200
if that would be like a huge loss,

448
00:32:37.200 --> 00:32:41.040
but is that an option to like at least free up cashflow

449
00:32:41.040 --> 00:32:43.600
so you're not paying a mortgage on a monthly basis?

450
00:32:44.600 --> 00:32:48.640
Yeah, definitely is buying season now.

451
00:32:48.640 --> 00:32:53.640
And so I wouldn't have sold over like January and February

452
00:32:53.760 --> 00:32:57.580
for what I would have needed it to sell at.

453
00:32:57.580 --> 00:33:01.220
But now that we're into April,

454
00:33:01.220 --> 00:33:06.220
it is possible to sell the properties.

455
00:33:10.080 --> 00:33:13.260
Yeah, it feels like I have one vacant lot

456
00:33:13.920 --> 00:33:15.780
but it's not actually costing me anything.

457
00:33:15.780 --> 00:33:17.940
And I've thought about selling the lot

458
00:33:19.140 --> 00:33:22.860
just to have the cash available to pay the mortgages

459
00:33:22.860 --> 00:33:25.220
until I get them actually rented.

460
00:33:27.420 --> 00:33:30.620
And I haven't pulled the trigger on any of it yet,

461
00:33:30.620 --> 00:33:32.380
but I'm going to have to.

462
00:33:34.020 --> 00:33:35.900
Yeah, thank you, Margo.

463
00:33:35.900 --> 00:33:37.660
Thank you, Sienna, what do you got?

464
00:33:38.660 --> 00:33:43.660
I would ask if you've actually looked into,

465
00:33:44.860 --> 00:33:47.260
I know your employer said that you can't get paid

466
00:33:47.260 --> 00:33:49.300
anything with unemployment, that's a lie.

467
00:33:50.860 --> 00:33:54.220
Yeah, you don't get paid what you're worth.

468
00:33:54.220 --> 00:33:56.260
But it's more than getting nothing.

469
00:33:57.100 --> 00:33:58.420
And there's other benefits for it.

470
00:33:58.420 --> 00:34:01.020
Like I think during COVID, I got an employment

471
00:34:01.020 --> 00:34:04.020
and I think it was over a couple thousand dollars a month.

472
00:34:04.020 --> 00:34:07.900
It paid my bills.

473
00:34:09.620 --> 00:34:14.620
And you can put that money towards whatever.

474
00:34:16.460 --> 00:34:21.460
And also I agree with what Margaret said about,

475
00:34:21.900 --> 00:34:24.219
looking at selling or looking at renting

476
00:34:24.219 --> 00:34:25.580
your other properties.

477
00:34:27.940 --> 00:34:32.940
Is Airbnb the only business like that around?

478
00:34:35.020 --> 00:34:37.900
Honestly, I don't think I can stomach

479
00:34:37.900 --> 00:34:39.620
any of those short-term rentals.

480
00:34:39.620 --> 00:34:41.540
The benefit of the long-term rentals

481
00:34:41.540 --> 00:34:46.420
is you can do a background check on anybody in the house

482
00:34:46.420 --> 00:34:50.340
over the age of 18 and they live there.

483
00:34:50.340 --> 00:34:52.900
So they have some like ownership

484
00:34:52.900 --> 00:34:55.940
over what's happening in their own home

485
00:34:55.940 --> 00:35:00.940
as opposed to, yeah, that short-term rentals.

486
00:35:00.000 --> 00:35:07.520
term. I just can't, I cannot do that again. So the long term might be better? Is that what you're

487
00:35:07.520 --> 00:35:14.960
saying? Yeah, long term renters are going to be better. So I thought I had somebody signing a

488
00:35:14.960 --> 00:35:23.200
lease for April 1st for the house that got shot. And for whatever reason, he didn't submit his

489
00:35:23.200 --> 00:35:29.360
application and sign the lease. And so now my property manager is talking to him about moving

490
00:35:29.360 --> 00:35:35.520
in on Saturday, which is maybe the fourth or something, instead of tomorrow, which would be

491
00:35:35.520 --> 00:35:42.640
the first. Because I have to move out all of the Airbnb furniture, which is just like another

492
00:35:42.640 --> 00:35:51.120
expense that I have to undergo. And so if that person doesn't sign, we do have a backup person

493
00:35:51.120 --> 00:35:59.280
who could sign a lease. And so we would move on to her next. And then it will rent within

494
00:35:59.280 --> 00:36:07.200
two months for sure. Now that we're into the long term lease season, it's just people don't

495
00:36:07.200 --> 00:36:14.400
do anything December through February in that area because of the way that area just is.

496
00:36:15.360 --> 00:36:26.240
And then my other property that has, it's just bigger. We are working with the Veterans Affairs

497
00:36:26.880 --> 00:36:33.840
to put VAs, like rental by the room. And they have a program where they pay the rent for the

498
00:36:33.840 --> 00:36:42.960
veterans. And they pay like a little bit higher rent because of a lot of factors that we've

499
00:36:43.200 --> 00:36:50.240
kind of pre-negotiated, like a social worker from VA to be able to manage the people in the house,

500
00:36:50.240 --> 00:36:55.760
to do whatever they're supposed to do to meet their metrics to make it for their free rent.

501
00:36:57.040 --> 00:37:03.200
So the first person from that is supposed to move in May 15th. But again, he hasn't put in

502
00:37:03.200 --> 00:37:10.560
his application yet. So yeah, but we have some other people who could rent it by the room

503
00:37:10.560 --> 00:37:16.400
and another program that would rent it by the room. That's just like, yeah. Basically,

504
00:37:16.400 --> 00:37:21.280
if that house, that's the house I would sell, the big house that has the big mortgage on it,

505
00:37:21.280 --> 00:37:28.320
just because it's the least, it would solve the problems the fastest.

506
00:37:30.800 --> 00:37:34.560
I want to kind of go off of what everyone's saying. And also Lauren put in the chat,

507
00:37:34.560 --> 00:37:37.360
like, are you able to sell the property, which we're discussing? Are you able to take the layoff

508
00:37:37.360 --> 00:37:40.640
now with unemployment? It's not full salary, but it's better than nothing. I kind of want to go

509
00:37:40.640 --> 00:37:45.840
off of that. And also what we talked about in our last one-on-one call was, you have a hard time

510
00:37:45.840 --> 00:37:52.640
letting go. You said letting go of things is kind of hard. And I just want to say with all this,

511
00:37:53.680 --> 00:37:57.920
we don't have to stay stuck with what we have. We don't have to stay stuck with a bag of shit.

512
00:37:57.920 --> 00:38:06.640
You know what I mean? Sometimes we do in the sense of like, okay, this is what it is. It's

513
00:38:06.640 --> 00:38:11.040
hard. And I'm just, I need to persist. And I, it's just hard and I need to, and I'm going to

514
00:38:11.040 --> 00:38:18.080
keep going. But, you know, I, the same with the same kind of concept was like, you could do

515
00:38:18.080 --> 00:38:23.040
unemployment. It's not great by any stretch of the imagination, but it's better than nothing.

516
00:38:23.040 --> 00:38:27.600
You know, that's an option you have the same with selling or the same with doing some other type of

517
00:38:27.600 --> 00:38:33.360
rental. Like what you're talking about is, is an option, you know, it's like get going and driving

518
00:38:33.360 --> 00:38:37.920
Uber is better than getting paid nothing. And, you know, in terms of like how that makes you

519
00:38:37.920 --> 00:38:45.120
feel also to be working and working and not get paid and not like, just that feels not great.

520
00:38:45.120 --> 00:38:50.560
You feel it's over time. It's hard for your sense of worth and like,

521
00:38:52.320 --> 00:38:57.200
encouragement and enthusiasm to stay up here. It's going to decline pretty quickly.

522
00:38:58.160 --> 00:39:03.840
And that trickles into other aspects of life too. And so the same with your e-commerce business too,

523
00:39:03.840 --> 00:39:07.520
it's like, okay, you have your e-commerce business, you have options there. You don't

524
00:39:07.520 --> 00:39:12.320
have to stay with it, or you also have learned a whole host of skills by going through the

525
00:39:12.320 --> 00:39:17.600
accelerator where you could have some other part of your brand that has nothing to do with e-commerce

526
00:39:17.600 --> 00:39:22.720
or has nothing to do with something that's going to require upfront investment. So I think what I,

527
00:39:22.800 --> 00:39:28.400
you know, my, what we're all saying is all the solutions are kind of the same, even though

528
00:39:28.400 --> 00:39:31.840
they're in different areas of your life. It's like, you don't have to stay with the bag ship.

529
00:39:32.880 --> 00:39:37.760
You have something to, you have an option, even if it doesn't feel good or it's not great,

530
00:39:37.760 --> 00:39:41.760
it's not the best option. There is something else that you could do. So I think it's kind of

531
00:39:41.760 --> 00:39:47.040
going back to like, what do you want to settle for? Or what do you want to persist through also?

532
00:39:47.920 --> 00:39:55.360
You know, so everyone's options were, you know, on the job or the housing stuff or

533
00:39:56.880 --> 00:39:59.920
e-commerce, but ultimately I think all of the three solutions.

534
00:40:00.000 --> 00:40:05.320
solutions are, what do you want to stick with, what do you want to persist through, and doing

535
00:40:05.320 --> 00:40:13.280
that in the various things that you have going on, you know, job, e-commerce, rental properties

536
00:40:13.280 --> 00:40:14.280
are like your big one.

537
00:40:14.280 --> 00:40:22.760
So, I don't know if any of that feedback you got is helpful, but I appreciate everyone

538
00:40:22.760 --> 00:40:27.080
trying to offer, yeah, which fire is the biggest?

539
00:40:27.080 --> 00:40:29.360
That's a good one.

540
00:40:29.360 --> 00:40:33.080
Which fire is the biggest that needs to be put out the first, like, first before everything

541
00:40:33.080 --> 00:40:34.080
else?

542
00:40:34.080 --> 00:40:43.400
All right, guys, let's move on to someone else, so Maura, Margo, and Lauren, I know Lauren

543
00:40:43.400 --> 00:40:46.400
thinks you're probably not able to come on camera, so you could always put yours in the

544
00:40:46.400 --> 00:40:51.240
chat if you want, but does anybody want to go first?

545
00:40:51.240 --> 00:40:54.960
And don't forget, like, you guys can give out any problem, small or big, it doesn't

546
00:40:54.960 --> 00:40:59.080
have to be anything huge, if you don't feel like sharing anything, or maybe you don't

547
00:40:59.120 --> 00:41:01.120
have anything huge, it can be small.

548
00:41:13.120 --> 00:41:19.120
I feel like I have lots of things, I don't even know where to start.

549
00:41:19.120 --> 00:41:27.120
Well, last week I dropped a big thing in the chat right before we left, and that was when

550
00:41:27.160 --> 00:41:33.280
you were asking, like, what decisions do you have before you, and I actually brought it

551
00:41:33.280 --> 00:41:41.600
up yesterday in Mindset Monday, got to talk about it a little bit.

552
00:41:41.600 --> 00:41:49.080
That is that question about whether I need to, not need to, I guess, I don't know, it's

553
00:41:49.080 --> 00:41:53.040
like so swirly in my head.

554
00:41:53.040 --> 00:41:58.360
I feel like I need to decide now whether I'm going back to work after my six-month leave

555
00:41:58.360 --> 00:42:07.280
of absence or not, which I kind of got the feedback yesterday that, like, maybe I don't

556
00:42:07.280 --> 00:42:11.960
need to decide that right now, which I think is true.

557
00:42:11.960 --> 00:42:14.240
I've already decided that I don't want to.

558
00:42:14.240 --> 00:42:19.440
I think my concern is that if I don't get to the point that I want to get to, am I going

559
00:42:19.440 --> 00:42:20.440
to have to?

560
00:42:20.680 --> 00:42:24.840
Am I going to be, like, backed into a corner where it's like, this is the only option?

561
00:42:29.640 --> 00:42:31.280
It's not really a question, but.

562
00:42:31.280 --> 00:42:36.600
Well, it's a mindset, I don't want to say problem, but it's like a mindset problem.

563
00:42:36.600 --> 00:42:37.480
It's a mindset.

564
00:42:37.480 --> 00:42:40.400
Your question, your need, your ask is mindset.

565
00:42:40.400 --> 00:42:48.400
So then the three solutions are all going to be mindset solutions, mindset tweaks, or

566
00:42:48.400 --> 00:42:50.760
mindset, hey, do this for your mindset.

567
00:42:50.760 --> 00:42:52.240
Does that make sense?

568
00:42:52.240 --> 00:42:57.600
So I'd love to hear if anybody else has ever been in this position or if you ever imagined

569
00:42:57.600 --> 00:43:03.720
being in this position and feeling, I'm sure we all feel this way at some point when you're

570
00:43:03.720 --> 00:43:08.520
an entrepreneur, it's like, do I drop the thing that gives me a sense of security and

571
00:43:08.520 --> 00:43:16.640
safety and comfort and not just sense, but in a very real way gives security and safety?

572
00:43:16.640 --> 00:43:18.200
Do I drop that thing?

573
00:43:18.240 --> 00:43:20.800
How do I tackle that mentally?

574
00:43:24.840 --> 00:43:28.000
If you have no idea, that's fine, you can give it your best guess.

575
00:43:33.920 --> 00:43:37.160
Let's open it up for three mindset solutions.

576
00:43:38.960 --> 00:43:40.520
Or maybe emotional solutions.

577
00:43:44.920 --> 00:43:46.080
Did you talk to Danielle?

578
00:43:46.080 --> 00:43:47.760
I was very emotional yesterday.

579
00:43:47.840 --> 00:43:48.520
I did not.

580
00:43:48.520 --> 00:43:49.720
I have not heard yet.

581
00:43:56.800 --> 00:44:02.680
I guess you have to maybe just reflect a little bit on.

582
00:44:04.720 --> 00:44:10.480
The fact that being an entrepreneur, there's always risk, there's always like you are going

583
00:44:10.480 --> 00:44:15.360
to be at the end of the day, the boss, the leader, the one that everybody's going to be

584
00:44:15.360 --> 00:44:16.360
depending on, right?

585
00:44:16.880 --> 00:44:21.600
And you're never going to be as secure as if you're in a government job.

586
00:44:22.200 --> 00:44:26.160
But what does security look like?

587
00:44:26.880 --> 00:44:33.160
That's going to make you feel confident and secure in this business that you can depend

588
00:44:33.160 --> 00:44:35.680
on the business and the business can depend on you.

589
00:44:36.200 --> 00:44:39.840
It's like, what do you have to see?

590
00:44:39.840 --> 00:44:41.600
What do you have to notice?

591
00:44:41.600 --> 00:44:50.000
What do you have to feel like in the day to day to make you feel that this is.

592
00:44:51.640 --> 00:44:58.720
Whatever, insert word, stable, profitable, fulfilling, whatever the word is for you.

593
00:45:00.720 --> 00:45:05.000
that you can let go of full-time job.

594
00:45:05.000 --> 00:45:07.720
The full-time job is like the stability, right?

595
00:45:07.720 --> 00:45:09.280
It's the certainty.

596
00:45:09.280 --> 00:45:12.440
And certainty is not something that people use

597
00:45:12.440 --> 00:45:14.820
to describe entrepreneurship.

598
00:45:14.820 --> 00:45:19.820
So you have to figure out what does it feel like

599
00:45:19.960 --> 00:45:22.480
that you're gonna trust it enough

600
00:45:22.480 --> 00:45:25.740
that you don't have to trust your employer.

601
00:45:26.740 --> 00:45:28.240
Thank you, Christie.

602
00:45:30.300 --> 00:45:31.860
Laura, I love you.

603
00:45:31.860 --> 00:45:34.380
Yes, I was gonna call on you.

604
00:45:34.380 --> 00:45:37.740
Oh, okay, well, good, great minds.

605
00:45:37.740 --> 00:45:38.580
Great think.

606
00:45:40.980 --> 00:45:43.380
So, Marco, I guess I just have a couple

607
00:45:43.380 --> 00:45:45.580
of background questions before I chime in

608
00:45:45.580 --> 00:45:47.420
with what I was thinking.

609
00:45:47.420 --> 00:45:51.540
But did you just start this six-month leave of absence?

610
00:45:52.700 --> 00:45:54.300
No, it starts in July.

611
00:45:54.580 --> 00:45:56.820
No, it starts in July and goes to December.

612
00:45:56.820 --> 00:45:58.860
So I haven't even started it yet.

613
00:45:58.860 --> 00:46:02.220
This is me like anticipating the thoughts

614
00:46:02.220 --> 00:46:05.780
that I'm going to have down the road.

615
00:46:05.780 --> 00:46:07.460
Yes, I know it's ridiculous.

616
00:46:08.420 --> 00:46:13.420
Well, yeah, but we probably all think the same way you do

617
00:46:13.780 --> 00:46:15.740
because if we weren't planners

618
00:46:15.740 --> 00:46:20.740
and we didn't have that skillset of overachieving,

619
00:46:20.780 --> 00:46:24.140
we wouldn't even attempt to start our own businesses.

620
00:46:25.140 --> 00:46:28.700
Your mindset isn't unusual.

621
00:46:28.700 --> 00:46:29.980
If I was in your shoes,

622
00:46:29.980 --> 00:46:32.380
I would totally be obsessing about that.

623
00:46:33.860 --> 00:46:38.740
So basically, you're worrying about not being successful

624
00:46:38.740 --> 00:46:40.540
when you haven't started yet?

625
00:46:43.380 --> 00:46:48.180
Okay, yeah, that's something that I would do.

626
00:46:48.180 --> 00:46:51.300
And when you admit it and say it out loud,

627
00:46:51.300 --> 00:46:53.740
maybe you can finally just let it go.

628
00:46:54.300 --> 00:46:56.540
Maybe you can say,

629
00:46:56.540 --> 00:47:00.100
I decided to take the six-month leave of absence.

630
00:47:00.100 --> 00:47:02.420
That's pretty darn brave, number one.

631
00:47:02.420 --> 00:47:05.100
And I think you need to applaud yourself

632
00:47:05.100 --> 00:47:08.380
for being brave and even taking the risk.

633
00:47:08.380 --> 00:47:12.940
And if worst case scenario is that you go back,

634
00:47:13.980 --> 00:47:16.220
if you have to go back,

635
00:47:16.220 --> 00:47:18.140
it doesn't mean you're locked in jail

636
00:47:18.140 --> 00:47:21.740
and you have to go back forever, right?

637
00:47:22.540 --> 00:47:27.300
Could you just go back for a little bit of time

638
00:47:27.300 --> 00:47:31.900
and then work on your business part-time

639
00:47:31.900 --> 00:47:34.540
and then take another leave of absence?

640
00:47:34.540 --> 00:47:39.540
Or I guess what I'm offering is gray,

641
00:47:41.100 --> 00:47:43.180
try to give yourself some grace.

642
00:47:43.180 --> 00:47:47.260
You're being brave and have some gray area thinking,

643
00:47:47.260 --> 00:47:49.660
maybe not just so much black and white

644
00:47:49.700 --> 00:47:52.580
that if I fail, I have to go back

645
00:47:52.580 --> 00:47:54.580
and I don't wanna go back.

646
00:47:54.580 --> 00:47:57.140
Maybe let's just not even go there

647
00:47:57.140 --> 00:48:00.140
because we haven't even started yet.

648
00:48:00.140 --> 00:48:02.700
Me and Maura are so in sync because she was talking

649
00:48:02.700 --> 00:48:04.940
and I was gonna kind of summarize it as like,

650
00:48:04.940 --> 00:48:06.940
you don't have to have the black and white thinking.

651
00:48:06.940 --> 00:48:11.620
So that is fantastic, I'm loving it, I love it.

652
00:48:11.620 --> 00:48:15.540
And I am such a black and white thinker

653
00:48:15.540 --> 00:48:19.220
and that's something that I'm personally working on.

654
00:48:19.900 --> 00:48:23.380
So I guess right now, because I'm personally working on it,

655
00:48:23.380 --> 00:48:25.580
it's easier for me to see it in other people.

656
00:48:25.580 --> 00:48:28.740
And I'm also preaching to myself right now.

657
00:48:28.740 --> 00:48:33.740
So I'm like, oh, I think a lot like Marco does.

658
00:48:34.260 --> 00:48:39.260
And here's what therapy is telling me to do.

659
00:48:39.860 --> 00:48:44.860
And maybe if you could even just put the full-time job

660
00:48:45.540 --> 00:48:49.540
on a three by five card and just like physically

661
00:48:49.540 --> 00:48:53.540
set it aside and say, I don't need to pick this up right now

662
00:48:54.980 --> 00:48:59.980
and try to just focus on what you need to be doing right now.

663
00:49:00.140 --> 00:49:02.620
I think that might be helpful.

664
00:49:03.940 --> 00:49:05.100
I love it.

665
00:49:05.100 --> 00:49:07.380
Okay, I'll stop there.

666
00:49:07.380 --> 00:49:08.940
That's okay, no, you're not.

667
00:49:08.940 --> 00:49:10.900
Christy's talking about reflecting,

668
00:49:10.900 --> 00:49:12.860
Maura's talking about the black and white thinking,

669
00:49:12.900 --> 00:49:13.940
and what do you got?

670
00:49:15.260 --> 00:49:17.060
I just wonder who you're gonna hurt

671
00:49:17.060 --> 00:49:19.540
or like step on with your decision.

672
00:49:19.540 --> 00:49:21.420
Who does that affect besides you?

673
00:49:23.860 --> 00:49:28.340
Well, my family, my partner, none of them are concerned.

674
00:49:30.500 --> 00:49:31.820
Is it just money?

675
00:49:33.220 --> 00:49:34.140
What's that?

676
00:49:34.140 --> 00:49:36.620
Just like financial stability?

677
00:49:36.620 --> 00:49:38.140
Yeah, yeah.

678
00:49:39.260 --> 00:49:41.500
Are you letting your company down or anything like that

679
00:49:41.540 --> 00:49:43.340
if you don't come back?

680
00:49:43.340 --> 00:49:47.420
Oh, I don't really care about that.

681
00:49:47.420 --> 00:49:49.420
It's the provincial government.

682
00:49:49.420 --> 00:49:52.260
It's like the state government where you guys are.

683
00:49:52.260 --> 00:49:55.500
Like they'll replace me, so.

684
00:49:55.500 --> 00:49:58.740
Is your family behind you doing your own business?

685
00:49:58.740 --> 00:49:59.580
Yeah.

686
00:50:00.000 --> 00:50:06.740
That's all I got, that's just me.

687
00:50:06.740 --> 00:50:11.540
My thought is to kind of go back to the value-based decisions is like as you're going through

688
00:50:11.540 --> 00:50:18.880
preparing for the leave and also in it, it's like instead of spending so much energy and

689
00:50:18.880 --> 00:50:23.880
thought you know consumed with the what if it doesn't work out, should I go back, should

690
00:50:23.880 --> 00:50:24.880
I not?

691
00:50:25.880 --> 00:50:30.440
That takes up a lot of time, it takes up a lot of brain space and it's very exhausting

692
00:50:30.440 --> 00:50:36.080
and so not that it doesn't need to be considered but imagine if you took that amount of time

693
00:50:36.080 --> 00:50:44.880
and energy and mental energy and applied it to the business, that's going to, that acceleration

694
00:50:44.880 --> 00:50:53.520
is going to be far greater than the acceleration of should I stay or should I go and so it's

695
00:50:53.520 --> 00:50:56.800
like your value is that you want to have a business, you want this business to look

696
00:50:56.800 --> 00:51:03.440
like XYZ, it has these goals, you have whatever financial goals or service or product-based

697
00:51:03.440 --> 00:51:11.400
goals, evaluating the value of that and it's like okay, my value is to have that so my

698
00:51:11.400 --> 00:51:15.520
decisions are going to reflect that value.

699
00:51:15.520 --> 00:51:21.800
Sometimes we need to detach from our emotions and our mental worries and sometimes it can

700
00:51:21.800 --> 00:51:26.720
be helpful for me at least to like write down like okay, here's my values, here's what

701
00:51:26.720 --> 00:51:32.840
I want, here's the way I'm living my life and kind of go through a list of like here's

702
00:51:32.840 --> 00:51:36.960
how that affects this part of my life, this part of my life, my business, all of that.

703
00:51:36.960 --> 00:51:41.080
Okay, so if it affects my business this way, what kind of decisions need to be made?

704
00:51:41.080 --> 00:51:44.400
To me it helps to write it down I guess is what I'm saying because it helps me just like

705
00:51:44.400 --> 00:51:52.360
ignore essentially my emotions and the mental noise and just kind of be more objective and

706
00:51:52.360 --> 00:51:56.560
be like all right, my business needs this decision and this action for me so I'm just

707
00:51:56.560 --> 00:52:02.800
going to go and do that even though my emotions are still probably running and still like

708
00:52:02.800 --> 00:52:08.400
the worry is there but I'm just not giving it, I'm not paying attention to it necessarily

709
00:52:08.400 --> 00:52:14.000
there but I'm not letting it be front of mind where it's driving my everyday and now my

710
00:52:14.000 --> 00:52:19.800
actions are driven by my worry instead of my value to have a business.

711
00:52:19.800 --> 00:52:26.760
So I don't know if any of those are helpful but I think you got some good like things

712
00:52:26.760 --> 00:52:27.760
to think about.

713
00:52:27.760 --> 00:52:31.560
Lauren, but it felt like you had a clear decision just now, your family is in support of you

714
00:52:31.560 --> 00:52:34.400
focusing on your business and you don't have any ties or commitment to your job.

715
00:52:34.400 --> 00:52:37.160
Take this opportunity to focus on what drives you in your business, you'll never know the

716
00:52:37.160 --> 00:52:40.160
outcome if you don't try.

717
00:52:40.160 --> 00:52:46.760
Yeah, and I think that has been the plan all along, like take this amount of time,

718
00:52:46.760 --> 00:52:52.440
I have this approved leave where I do not have to worry about my 9 to 5 and I can focus

719
00:52:52.440 --> 00:53:00.800
on other things, my business predominantly, also I'm getting married so that's also a

720
00:53:00.800 --> 00:53:01.800
focus.

721
00:53:02.800 --> 00:53:10.200
It's just my overactive, you know, what if imagination because I've wanted to step away

722
00:53:10.200 --> 00:53:18.080
from my full-time job for a really long time and I tried this, I've done this, I've taken

723
00:53:18.080 --> 00:53:23.640
this same kind of leave of absence a few years ago but I was in the middle of a very messy

724
00:53:23.640 --> 00:53:31.200
divorce so it wasn't quite the focused time and I think there's definitely some like residual

725
00:53:31.200 --> 00:53:35.600
trauma from that time that's like making me question whether or not it's going to

726
00:53:35.600 --> 00:53:37.920
work this time.

727
00:53:37.920 --> 00:53:45.520
Yeah, so I just get, I have a wild imagination and I get sometimes caught in the what if

728
00:53:45.520 --> 00:53:49.520
cycle and I know it's not good for me.

729
00:53:49.520 --> 00:53:55.040
So talking through it is helpful and getting other people's like thoughts and ideas is

730
00:53:55.040 --> 00:53:56.880
also helpful so thank you.

731
00:53:57.200 --> 00:53:59.200
Good, I'm glad.

732
00:53:59.200 --> 00:54:00.960
Yeah, I think we all do.

733
00:54:00.960 --> 00:54:08.800
We all have, our imaginations are all wild, wild, I know mine is, it's out there.

734
00:54:08.800 --> 00:54:16.400
You don't even want to hear some of the things but yeah, I think just reflect on one, the

735
00:54:16.400 --> 00:54:19.840
different mental pieces we're saying but also maybe take into consideration some of the

736
00:54:19.840 --> 00:54:25.600
practical like how can I compartmentalize whether that's writing down, journaling,

737
00:54:25.600 --> 00:54:27.600
or something else, talking through.

738
00:54:27.600 --> 00:54:30.720
Christy, since Mikayla isn't here, consider reading 12 Months to a Million.

739
00:54:30.720 --> 00:54:34.400
Yeah, I'm starting, I'm putting months zero to three right now for July.

740
00:54:34.400 --> 00:54:38.640
That's a good, yeah, that's a good idea.

741
00:54:38.640 --> 00:54:42.560
Yeah, thank you, thank you for speaking through, Mikayla.

742
00:54:42.560 --> 00:54:47.680
I study so many times, I'm like okay, let me buy this book and I have started reading

743
00:54:47.680 --> 00:54:54.720
it and I get why she recommends it so much because it's a very practical, I am a very

744
00:54:54.720 --> 00:54:59.760
practical Gantt chart driven person, is a very practical, like this is why you got to

745
00:54:59.760 --> 00:54:59.760


746
00:55:00.000 --> 00:55:04.080
in this order to build and scale.

747
00:55:04.080 --> 00:55:06.420
And maybe Sian, you could consider it too

748
00:55:06.420 --> 00:55:08.800
on behalf of Michaela, I'll put it out there.

749
00:55:08.800 --> 00:55:11.000
Because while you're doing your puppy business,

750
00:55:11.000 --> 00:55:13.400
you can have like your zero to three month,

751
00:55:13.400 --> 00:55:15.760
which I think is just basically trying to get

752
00:55:15.760 --> 00:55:17.840
to 25 sales per day.

753
00:55:17.840 --> 00:55:21.600
And it really is about branding,

754
00:55:21.600 --> 00:55:23.280
focusing on your customer,

755
00:55:23.280 --> 00:55:25.760
really understanding your customer avatar

756
00:55:25.760 --> 00:55:27.520
so you know who you're speaking to,

757
00:55:27.520 --> 00:55:31.680
and then scaling after you've locked in a customer base.

758
00:55:32.600 --> 00:55:33.640
Michaela's normally here,

759
00:55:33.640 --> 00:55:35.200
but she's, I think, had a lot going on.

760
00:55:35.200 --> 00:55:37.760
She hasn't been on in the last few weeks or so.

761
00:55:37.760 --> 00:55:39.480
But yeah, Michaela's usually a frequent

762
00:55:39.480 --> 00:55:41.000
attendant to this call.

763
00:55:41.000 --> 00:55:42.160
We have about five minutes left,

764
00:55:42.160 --> 00:55:43.640
which means we have time for one more.

765
00:55:43.640 --> 00:55:46.680
Maura or Lauren are the only ones that haven't gone.

766
00:55:46.680 --> 00:55:49.240
So I was, and again, we've been tackling

767
00:55:49.240 --> 00:55:51.160
really big problems, I feel like, on this call.

768
00:55:51.160 --> 00:55:53.800
This is not necessarily what it has to be.

769
00:55:53.800 --> 00:55:56.400
I'm just gonna keep reiterating that.

770
00:55:56.400 --> 00:55:58.640
We don't all have to be contemplating

771
00:55:58.640 --> 00:56:00.800
very big, big life decisions.

772
00:56:00.800 --> 00:56:02.280
Could just be in our business

773
00:56:02.280 --> 00:56:04.160
or something smaller and personal.

774
00:56:05.960 --> 00:56:08.080
That's okay to bring to the table as well.

775
00:56:10.400 --> 00:56:12.240
And if, Lauren, my problem decision,

776
00:56:12.240 --> 00:56:13.360
I've paused things in my business

777
00:56:13.360 --> 00:56:15.880
because I was bleeding money mostly on ads.

778
00:56:15.880 --> 00:56:17.760
I feel like I need to jumpstart things again,

779
00:56:17.760 --> 00:56:19.320
but I don't know if I should market

780
00:56:19.320 --> 00:56:21.720
to the same audience or rebrand.

781
00:56:21.720 --> 00:56:22.560
Okay.

782
00:56:24.120 --> 00:56:26.040
Let's hear our three solutions,

783
00:56:26.680 --> 00:56:29.080
or three ideas, or thoughts, or questions to ask.

784
00:56:35.440 --> 00:56:36.280
Christy.

785
00:56:37.960 --> 00:56:38.800
No.

786
00:56:38.800 --> 00:56:40.400
It's a little easier, I would still love

787
00:56:40.400 --> 00:56:41.360
to hear from you, Christy, too,

788
00:56:41.360 --> 00:56:42.240
because it's easier when you're thinking

789
00:56:42.240 --> 00:56:46.280
about somebody else versus ourselves.

790
00:56:46.280 --> 00:56:47.520
It's always easier to give advice

791
00:56:47.520 --> 00:56:49.760
than give ourselves advice.

792
00:56:57.040 --> 00:56:57.880
I think,

793
00:57:02.160 --> 00:57:04.080
this is when my, like, so much easier

794
00:57:04.080 --> 00:57:06.120
talking about someone else's situation,

795
00:57:06.120 --> 00:57:08.520
and I feel like this is when my risk taker comes out.

796
00:57:08.520 --> 00:57:10.640
I would be like, well, what's the,

797
00:57:13.040 --> 00:57:14.760
what's the downfall to marketing

798
00:57:14.760 --> 00:57:15.920
to a different audience?

799
00:57:15.920 --> 00:57:18.800
Like, if you felt like you weren't selling

800
00:57:18.800 --> 00:57:20.960
as much as you wanted to sell,

801
00:57:20.960 --> 00:57:23.320
like, I don't know what your product is,

802
00:57:23.320 --> 00:57:25.640
so I'm kind of just stabbing in the dark,

803
00:57:26.240 --> 00:57:29.080
but would it serve another, a different,

804
00:57:29.080 --> 00:57:30.560
another audience, a different audience?

805
00:57:30.560 --> 00:57:35.440
Is there someone else that would benefit differently

806
00:57:35.440 --> 00:57:40.440
or better than the one you were originally marketing to?

807
00:57:46.800 --> 00:57:48.000
I think the answer is yes,

808
00:57:48.000 --> 00:57:50.040
but I'm imagining she's typing right now.

809
00:57:50.040 --> 00:57:51.600
Yeah, I also assume that.

810
00:57:51.600 --> 00:57:52.800
I didn't know if maybe, Gabby,

811
00:57:52.800 --> 00:57:55.240
if you knew what her product is, but.

812
00:57:55.800 --> 00:57:57.000
You'd have to remind me, Lauren,

813
00:57:57.000 --> 00:58:02.000
because I know it's a, like, pet memorial type product.

814
00:58:02.600 --> 00:58:04.960
Well, but it can be, no,

815
00:58:04.960 --> 00:58:06.560
I'm thinking of something else.

816
00:58:08.280 --> 00:58:09.800
I can't remember if it was released or anything.

817
00:58:09.800 --> 00:58:10.920
Very few units.

818
00:58:13.200 --> 00:58:14.480
Remind me, Lauren, because I'm like,

819
00:58:14.480 --> 00:58:15.680
I know we've talked about this,

820
00:58:15.680 --> 00:58:17.920
but I know I'm remembering us talking about it

821
00:58:17.920 --> 00:58:20.600
being marketed to different audiences,

822
00:58:20.600 --> 00:58:22.520
so I feel like I'm worried I'm getting it confused

823
00:58:22.520 --> 00:58:24.360
with a different product.

824
00:58:24.360 --> 00:58:25.960
Keepsake box, thank you.

825
00:58:27.280 --> 00:58:28.120
Right.

826
00:58:31.200 --> 00:58:33.680
So she's been marketing to pet parents

827
00:58:33.680 --> 00:58:36.600
who have lost their animals and have, you know,

828
00:58:36.600 --> 00:58:38.320
they have a keepsake box to essentially

829
00:58:38.320 --> 00:58:40.760
remember their animal loved ones.

830
00:58:42.360 --> 00:58:45.880
Are you deleting ad money only on Amazon

831
00:58:45.880 --> 00:58:48.920
or are you on other channels

832
00:58:48.920 --> 00:58:52.720
that you're also advertising on?

833
00:58:55.080 --> 00:58:56.040
Lauren, I'll let you type.

834
00:58:56.040 --> 00:58:57.680
I know she's also on Shopify.

835
00:58:58.600 --> 00:59:00.840
Oh, she's also on Shopify, okay.

836
00:59:03.200 --> 00:59:04.240
Yeah.

837
00:59:04.240 --> 00:59:07.880
So I would just say I feel,

838
00:59:07.880 --> 00:59:10.280
and I don't have data to back this up,

839
00:59:10.280 --> 00:59:15.280
but trying to get, like, sample ads for meta

840
00:59:16.520 --> 00:59:20.600
to, like, a new keyword is less expensive

841
00:59:20.600 --> 00:59:25.000
than competing on Amazon for a whole new keyword.

842
00:59:26.600 --> 00:59:30.320
It just feels to me, and it is feeling,

843
00:59:30.320 --> 00:59:31.840
it's not based on data,

844
00:59:31.840 --> 00:59:36.840
that meta will test out your stuff

845
00:59:37.480 --> 00:59:42.480
in a less expensive way than Amazon does.

846
00:59:43.080 --> 00:59:44.600
I'm actually kind of thinking

847
00:59:44.600 --> 00:59:47.360
to completely go off of Amazon

848
00:59:47.360 --> 00:59:51.280
because there's just been a lot of, like, negativity

849
00:59:51.280 --> 00:59:53.840
in the news around the way that their platform

850
00:59:53.840 --> 00:59:57.680
is kind of, like, catering more to the bigger brands now

851
00:59:57.680 --> 00:59:59.320
and more established brands,

852
00:59:59.320 --> 01:00:00.160
but I'm-

853
01:00:00.000 --> 01:00:07.520
put my conspiracy theories on here, I would just say that if you have any like organic

854
01:00:07.520 --> 01:00:15.480
content on Meta and you wanted to like try like boosting some of your organic content

855
01:00:15.480 --> 01:00:22.840
that caters to a different audience, that might be a cost efficient way to collect data

856
01:00:22.840 --> 01:00:30.000
to see if it's worth it to just target that audience.

857
01:00:30.000 --> 01:00:31.000
I think that's helpful.

858
01:00:31.000 --> 01:00:34.840
I think that's a really good point that I haven't thought of before, that it definitely

859
01:00:34.840 --> 01:00:39.640
is going to be a lot more affordable to test different audiences off of Amazon because

860
01:00:39.640 --> 01:00:48.680
Amazon, it also takes time to build up your level of like competition in different categories,

861
01:00:48.680 --> 01:00:49.680
different buyer intents.

862
01:00:49.680 --> 01:00:52.600
So I think that's a really good point.

863
01:00:52.600 --> 01:00:53.600
Oh, sorry.

864
01:00:53.600 --> 01:01:02.920
I was just going to say you could run like the same campaign basically, but run different

865
01:01:02.920 --> 01:01:08.320
ads off of the same campaign on Meta and have the entire ad spend be like a nominal amount

866
01:01:08.320 --> 01:01:13.640
of money until it gains traction and then you can increase the ad spend if you want

867
01:01:13.640 --> 01:01:14.640
to.

868
01:01:14.640 --> 01:01:17.560
And that like, like Christy was saying, that's a really good way to.

869
01:01:17.560 --> 01:01:21.040
And then if something's not performing at all, you can turn it off and then it'll split

870
01:01:21.040 --> 01:01:24.280
that money more evenly in the other ads that you have running.

871
01:01:24.280 --> 01:01:31.240
So you could try like moms, pet parent, like you could go back to some of the same areas,

872
01:01:31.240 --> 01:01:37.080
weddings, like I don't even know, whatever, all the things that people might want the

873
01:01:37.080 --> 01:01:47.320
keepsake box for and just see what gets traction and then what and turn off the ones that don't.

874
01:01:47.320 --> 01:01:52.640
And then it might give you feedback that you can like focus moving forward.

875
01:01:52.640 --> 01:01:53.640
Yeah.

876
01:01:53.640 --> 01:01:58.760
I think Lauren also for that idea specifically, if you wanted some help on that, if you were

877
01:01:58.760 --> 01:02:06.400
able to pop on Yuke's call on Wednesdays at the 9am Pacific Standard Call, I know you

878
01:02:06.400 --> 01:02:09.800
work, but if you're able to pop in there, he could help you with, you know, thinking

879
01:02:09.800 --> 01:02:15.640
through that and saying that, or one of the applicable like cohort calls on Thursdays

880
01:02:15.680 --> 01:02:19.200
would also be, would be helpful in the next couple of weeks.

881
01:02:19.200 --> 01:02:22.560
We have a new cohort starting, so they'll be like hitting their like week two, which

882
01:02:22.560 --> 01:02:25.960
is like where we talk a lot about setting up your ads pretty soon.

883
01:02:25.960 --> 01:02:27.120
So you can hop on that call as well.

884
01:02:27.120 --> 01:02:28.040
Sienna, I'm going to let you go.

885
01:02:28.040 --> 01:02:31.520
I'm going to try to be quick because I've got to get to another call here in a minute.

886
01:02:33.280 --> 01:02:34.040
You're muted though.

887
01:02:36.240 --> 01:02:41.720
I have a guy reaching out to me that wants to charge me $300 to run my, for our dog business,

888
01:02:41.960 --> 01:02:44.040
building our list again, a meta.

889
01:02:44.640 --> 01:02:49.360
And I'm like, I'll go with you for, I mean, I've been taking, I've taken the Facebook

890
01:02:49.360 --> 01:02:53.720
ads class and everything, and I have ads running, but I'm like, I'll pay to invest

891
01:02:53.720 --> 01:02:55.560
the $300 to see what you do for me.

892
01:02:55.560 --> 01:02:55.760
What?

893
01:02:55.760 --> 01:03:00.160
And I'm like, I'll cancel you in a month or two, but I'm going to steal your ideas

894
01:03:00.880 --> 01:03:03.840
for my dog business, because I don't know how to run ads for my dog business.

895
01:03:04.320 --> 01:03:04.800
But I think that

896
01:03:08.600 --> 01:03:09.840
hard cap your budget.

897
01:03:10.600 --> 01:03:12.480
He's charging you $300.

898
01:03:12.920 --> 01:03:16.000
You don't let him spend a thousand dollars a day.

899
01:03:17.680 --> 01:03:22.080
I'm telling you right now, because he'll say, Oh, we have to test it really quickly.

900
01:03:22.080 --> 01:03:26.240
And then we'll know what's working, but the budget never goes back down.

901
01:03:28.280 --> 01:03:28.560
Okay.

902
01:03:28.560 --> 01:03:28.880
Yeah.

903
01:03:29.440 --> 01:03:32.400
Like I'm spending like $5 a day on my ads right now.

904
01:03:33.160 --> 01:03:34.120
Yeah, that's fine.

905
01:03:34.560 --> 01:03:37.920
I just kind of want to see what he does, what's working for him, for this big

906
01:03:37.920 --> 01:03:40.760
business that he can get me all these dog leads.

907
01:03:43.280 --> 01:03:46.760
All right, guys, I've got to go, but thank you so much for sharing your

908
01:03:46.760 --> 01:03:48.920
problems and sharing your solutions.

909
01:03:48.920 --> 01:03:51.200
And thank you for everyone just receiving all those ideas really

910
01:03:51.200 --> 01:03:52.520
graciously and openly.

911
01:03:52.520 --> 01:03:54.080
I really appreciate that about this group.

912
01:03:54.720 --> 01:04:00.720
Um, don't forget next week we are starting week one or the first week of the new

913
01:04:00.720 --> 01:04:07.720
book to move my cheese, see the schedule on the inner circle group, and then also

914
01:04:07.720 --> 01:04:11.680
that Google doc or that Google form for the May event has been updated.

915
01:04:11.680 --> 01:04:15.560
So please go back and submit again for like your definitive answer.

916
01:04:15.560 --> 01:04:17.080
The dates are 20th through 30th.

917
01:04:17.520 --> 01:04:19.160
That's also posted the inner circle group.

918
01:04:19.720 --> 01:04:22.280
Um, and I will see everyone back here next week.

919
01:04:23.280 --> 01:04:23.560
Thanks.

920
01:04:24.760 --> 01:04:25.040
Bye.