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you

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you

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you

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you

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hello hi how are you pretty good there's nobody else here oh sorry about that I

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don't I tried to open up the original like office hours and it was telling me

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that it was like invalid so I'm gonna have to go and figure that out same same

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okay and I opened some link that I had saved and it said this is scheduled for

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Tuesday June 2nd and I was like that's not that's not today what's happening

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well cuz we had to make new links cuz Megan was the organizer for the other

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one so like we had to do them again I don't know why there's an error so I'll

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just figure that out cool but we'll get it fixed either way just see I'm trying

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to make sure that no one's like commenting

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hey Santa hey okay not everyone made it in

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we'll see if anybody else triples in so to start today um we'll just go and get

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started but to start today I want to I want to just kind of get like a Stephen

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like a vibe check from everybody on just kind of what do you feel like you're

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needing so I'm kind of just trying to decide what office hours need to be for

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the next you know near future maybe the next couple months or just kind of see

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what direction we want to go in if we want to continue the book club if we

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want to you know do something a little different or have you know kind of

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pointed discussions about anything so this is for now going to be like an open

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conversation on what you think you're needing more of or want

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More of from office hours, specifically.

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So, no pressure.

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I don't know that I want to go 1st pretty new.

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I definitely like the office hours.

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And this time seems to work for me.

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I mean.

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Other times could work too.

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The.

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The book club is OK.

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I think I'm reading a couple different books,

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so it's kind of like.

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Trying to catch up with this,

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which the book from the book club.

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Also, like having other couple other books

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that are more like my choice of like,

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because it's a pretty regular habit to.

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To to listen to audio for me.

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It's nice to be able to talk about a book,

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but I just need to get on track with that.

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What are you listening to right now

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or what other books are you reading?

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I'm listening to the.

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What's your mouth now?

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My phone Mel Robbins book.

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OK, just let them.

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Yep, and then also I'm listening to the prime.

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I think it's called Primal.

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It's a book that.

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Eric.

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Erica was reading.

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OK, at the retreat, so I downloaded that.

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So those are and then I'm also been read listening to the.

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The one that we've been.

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Listening to.

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And on my bed is the damn hotel book.

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So it's like I have four books,

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I think four books that I'm like really excited about

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and then it's like you to focus on one.

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And, you know, and just kind of.

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But. Yeah, I mean, I like the book club.

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Yeah. OK.

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Thanks for letting me know.

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Thanks for feedback.

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Of all the things you're reading,

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what are you looking for when you're reading?

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You're like your attention is like peak.

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Your attention is piqued by all these different books.

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What are you looking for?

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What excites you about each of the books?

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Entrepreneurship and motivation, mostly like.

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Like I've listened to a lot of like Amanda Francis,

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and this is kind of like kind of what this book is.

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It's all it's good reminding

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that I feel like I'm supposed to be following some type of guide

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and doing that and building my system.

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And just not doing that,

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but I like her ideas and I like that as a reminder of stuff

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that maybe I need to do or I need to put,

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I forgot to put this in place type of thing.

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So I like that, but mostly just like kind of motivation.

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And that's a really weak word.

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Inspiration. Maybe.

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Yeah, I'm not looking to like read a book to follow the steps.

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OK. Of implementation, really.

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It's more like power up and mindset, maybe.

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OK. OK. That's helpful.

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Hey, Kathy. Hey, Michaela.

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Sorry to be off camera for a time, but I was thinking for me,

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like, I mean, I like the book club a lot.

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I was kind of thinking, I don't know, most of the books that we've done,

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and I feel like most motivational books are like shorter books,

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at least from my context when I'm used to it.

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I mean, most of like the fiction books I read are like, you know, on audio or

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20 hour books and most of the like nonfiction,

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like motivational books we're doing are, you know, a couple of hours.

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And so I don't really know that.

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I was kind of thinking like we could continue the book club,

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but maybe not like do it like on a weekly basis,

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more just like we have like one meeting a month where we talk about the book.

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Just my input.

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You know, if I read any of those books, if I'm reading them,

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I'm probably going to do them in like a day or two.

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And instead of like spreading out over a long period of time.

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But some things that, like, we did when I was, like, going through the accelerator that on our office hours that I enjoy that would be beneficial, I feel like, were, like, the give and ask concept.

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I like that a lot. I feel like, like, some, like, celebrating wins I feel like would be great.

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And maybe just, like, incorporating more just, like, of, like, a Monday Mindset type, since that's all now, like, you know, in that mixed into that, too.

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Those are just a couple of things that I thought would be, like, nice to have in the call. Just my answer.

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I mean, I do like the book club, but I think we could probably not spend every week on the book club. We could probably just make that, like, one call a month or something kind of thing.

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Okay. That's helpful. Thanks for sharing.

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What about you, Margo? I know you said you liked the idea of book club just once a month. Is there anything else you want to add?

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I probably am just going to be echoing, like, a lot of what Michaela said. I feel like I like to come and kind of, like, do, like, a check-in and hear where people are at, be able to support if people need support, share, like, things that are going on in my life and my business and ask for support if needed in various ways.

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I don't often have, like, specific things to ask for, but sometimes it's exciting to share things with other people who are on a similar journey because they know what it's like to be there or, you know, in a similar place, I guess. Not exactly the same place.

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I like it. Something that I was thinking about with book club specifically, because I was like, I don't want to not do book club at all. Sometimes for me, it is hard to focus on actually reading the book. There's just, there's a lot of newness in my life that I'm, like, trying to learn and graft, so it can be hard for me to keep up.

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That's kind of why I wasn't in this last one, so I don't mind doing, like, a once a month. That might be helpful.

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The other thing that I was thinking about is I like doing updates, too, so I think it's good to, I always think it's good to do any amount of, like, celebrating wins and just, it's good for the brain to celebrate wins and have other people celebrate you, so I like doing that.

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The other thing I thought about, too, and this wouldn't be necessarily, like, on any sort of schedule or regimented, but maybe on occasion, I would love to sometimes have you guys share something that you know how to do, share something that you've learned, you know how to do.

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Sometimes your strengths, because we all have, like, different strengths. We're at different paces, different things that we already know how to do, or maybe we're new to something, and I like the idea of sharing that information, sharing those skills, and, like, you know, it's similar to the give and the ask, but almost, like, I want to take it to, like, another level where maybe you're even, like, sharing your screen.

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And, again, not something that you have to even prepare. Like, I'm not saying, like, prepare a lesson. Just, like, hey, I know how to do this thing in BrainFlow, and I can show you guys real quick, and it could be something super simple. It doesn't have to be crazy. You know, you could be, like, I know how to make an email template.

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And I'm, like, just in case no one knows how to do that. So I don't want it to be, like, a high pressure thing at all or really even have to take up. I don't want it to take up a lot. I don't want to take up any time outside of here, honestly, for you guys. So that's something I was thinking about.

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And then the other thing I was thinking, let me know what you guys think about this, too, with book clubs. So for one thing that I want to, I have been thinking to transition a little bit is if we're going to do another book or books for the rest, maybe for the rest of the year or maybe just this next quarter, I kind of want to pick something that's more.

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I want to focus on, like, a specific topic of, like, business, essentially. So that there are things that are a little bit more practical or, like, hands-on for you to implement, if that makes sense.

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And then, because I think that our culture of office hours leans very strongly into mindset, empowerment, encouragement, support, accountability. So we kind of do that naturally now. Like, it just happens. And so.

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excuse me, if we could do, I don't know.

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The reason why I'm saying this is because I was talking to somebody the other day,

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I started reading StoryBrand and maybe you guys already read it.

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But I was feeling really inspired by reading it because I was like, one,

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this is very motivating and inspiring because the information is so good,

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but it's also extremely practical because I need to go

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through and read this and also implement it to my business.

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Think about these concepts,

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do some steps, apply it to my business.

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I like it when it gives me almost a tangible output.

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I don't know. Let me know what you guys think about that.

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If you hate it, like it,

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don't care, no preference.

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Yeah, I love that, Gabby.

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I think I was thinking as far as showing the portion

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about actually sharing our strengths,

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the things that we know how to do.

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That's something that could, I guess,

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come up with a given app briefly or whatever on a regular basis.

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When the gives and the apps match up,

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for me, I'm pretty strong with automations on Rainflow or social media and stuff.

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If I say that and somebody else is like,

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yeah, that's my app, I got any help with that,

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then I can, like you said,

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do a share screen and dig into that more.

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Yeah, I like the idea of more of a set topic.

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I was thinking, I feel like it would be beneficial for almost all of us.

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I don't know everybody's business, obviously,

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but the ones that I do know,

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if we found more of a book on the strategy of social media marketing kind of thing,

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I feel like everybody would really benefit from that.

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Kind of like how Russell Brunson has books that teach you how to do workshops and stuff,

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but a book, and I don't know what,

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I'm going to have to search and find a good one or whatever,

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but a book that teaches you the strategies of

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some good strategies to use on social media for your marketing and stuff.

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I think everybody benefits from that in today's world.

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Yeah, that's helpful.

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Did anybody want to add to that list, essentially, book topics?

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If we were to go a little bit more implementation with our books,

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any concepts or topics that you would want?

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I missed part of the conversation because my dad came in.

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Books like copywriting, or like Russell's books,

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is that what she's talking about?

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Yeah. We're talking about,

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I was suggesting that if we do any books maybe for the next quarter,

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the remainder of the year, that they'd be a little bit,

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I love the mindset stuff, don't get me wrong.

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I love the mindset motivation,

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but also I would like to implement more books that are more about

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I would like to implement more books that are a little bit more practical,

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like on specific topics in business.

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Because we already have a very strong culture of mindset,

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encouragement, empowerment, accountability.

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So we bring that to all of our conversations.

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So Michaela was saying she liked the idea and she was specifically saying,

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if there's books on social media strategies,

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that could be really helpful.

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So then I was asking any other topics or

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phases of business that you would like to read a book on.

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I'm just making a list.

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Yeah, I like that. I think when I was in Wicca Boyer,

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it's just like I was gifted a huge program for a year and we went through,

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and it cost a lot of money to get into,

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but we went through, I think it might've been Copywriting Secrets.

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One of Russell's like secret books.

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And it's like every week, but it's a game changer.

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Just like going through that book together,

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or you got the homework, you read the book or whatever,

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and you do the thing that fits into your business

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and moving the needle forward.

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I think that's a big thing for me.

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It's just like moving the needle forward on my business with this call.

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Like either if I come into this call and I have a question

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and maybe with other people in the room, maybe I can get it answered.

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And also what she was saying, Michaela was saying,

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just I like the idea of going through a book together

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and implementing things that are common.

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need. Okay. Love it.

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Margot, any suggestions or ideas for you?

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Um, I find I'm always drawn to books about money.

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Um, I've read and gone back to many times books like The Secret of the Millionaire Mind,

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which is more about mindset, but it's specifically about money mindset and how

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you have to look at things differently. And that might be too mindset focused,

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but I also think it's a different, it's a slightly different skill than just like

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having a positive mindset about your day to actually like, think like that book specifically

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is explaining how to, how to think like a millionaire, like how to get out of your own

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way and like, think about it differently and be willing to do the thing, take the risk,

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whatever it is. Um, and I find that, well, and that's because I've got lots of money stories

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that I'm working through, but I find I'm always really drawn to those books. And I feel like I

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get a lot out of them and I feel like I produce more when I read them or reread them. But there's

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probably other more specific, like money related, I just feel like in business money is such an

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important part of it that it's really good to understand like even basic accounting and stuff

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like that, which is not very exciting to read about or to go through, but, um, it's important.

221
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And I was always taught that what you focus on grows. So yeah.

222
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I love that. Okay. So a couple more minutes, I have another question and then we can kind of

223
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transition into just like normal office hours. So I am going to put out a poll on the group.

224
00:22:06.960 --> 00:22:12.320
I've just noticed that attendance has been lighter in the last month to six weeks or so.

225
00:22:12.320 --> 00:22:18.080
So I'm going to start a poll just if a time change does work better for people, just to like,

226
00:22:18.080 --> 00:22:22.160
I want to just see where everyone's at. Like it might just be at the busy time of the year,

227
00:22:22.160 --> 00:22:28.000
end of school year, end of summer, totally fine. Um, I don't want to necessarily change the time

228
00:22:28.000 --> 00:22:34.720
just for the sake of changing it. I like, you know, set my schedule. So, um, just, I don't know

229
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if you guys have any feedback on if a different time works better for you or what you think,

230
00:22:41.840 --> 00:22:44.240
I don't know, just put any thoughts. I'm open to any thoughts on it.

231
00:22:47.200 --> 00:22:54.320
I like this time, but I'm also flexible and in three weeks I will have vastly more flexibility.

232
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So I think I'm pretty easy going.

233
00:22:59.760 --> 00:23:02.800
Three weeks. It's crazy.

234
00:23:06.320 --> 00:23:10.720
What about you, Michaela or Sienna, time wise, any preferences?

235
00:23:11.200 --> 00:23:16.000
I'm okay with the time. I prefer nine o'clock, but that's all right. So this works.

236
00:23:17.200 --> 00:23:22.400
Yeah, the time's fine with me. I mean, I can, I don't know, you know, my schedule is really weird.

237
00:23:25.200 --> 00:23:26.800
I don't know if I'm the right person to ask.

238
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I will just put something out and just after people's opinion, if they like the time or

239
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time change, and if they want a time change, then they need to recommend them.

240
00:23:37.200 --> 00:23:42.240
And we'll just go from there. I'm thinking it's going to stay the same,

241
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but I just want to take a poll. Good to see every once in a while.

242
00:23:47.440 --> 00:23:56.400
Okay. So let's transition. And I would love to hear an update. And in your update, I do want to

243
00:23:56.400 --> 00:24:02.720
hear like something you're celebrating. Could be a small win, could be a big win. Give yourself a pat

244
00:24:02.720 --> 00:24:13.120
on the back. And then also what is something that you are currently in the middle of, like

245
00:24:13.120 --> 00:24:22.080
currently working on in the middle of. And then also third thing would be an ask, which, you know,

246
00:24:22.080 --> 00:24:27.280
if you want a specific ask on like, hey, how to do this or feedback, or can someone share

247
00:24:27.280 --> 00:24:32.400
information, whatever your ask would be. So celebrate a win. What are you in the middle of?

248
00:24:32.960 --> 00:24:40.640
And an ask. And whoever starts talking first, goes first.

249
00:24:40.640 --> 00:24:47.120
I'll go first. Celebrating a win of like I got my animations. I think it was a lack of

250
00:24:47.120 --> 00:24:54.880
money on my account. So I put some money on my account and here they come. And I mean,

251
00:24:54.880 --> 00:24:58.960
they were, it was so frustrating because I, Steven even helped me with a retreat and was like doing

252
00:24:58.960 --> 00:24:59.840
it work. So.

253
00:25:00.000 --> 00:25:03.820
Oh, now it's just like they're working and I'm in the midst of

254
00:25:04.260 --> 00:25:07.920
working on my my funnel, finishing my funnel because I'm

255
00:25:07.920 --> 00:25:12.420
using the AI studio and the regular funnel, marrying them

256
00:25:12.420 --> 00:25:16.540
together. And just pretty much done. I'm just making changes.

257
00:25:16.980 --> 00:25:21.480
And so my goal is to be done with it with that by the end of

258
00:25:21.480 --> 00:25:27.820
the week. And sorry, you know, I, I did share yesterday that

259
00:25:28.440 --> 00:25:31.680
sorry, I can't hear anything.

260
00:25:34.660 --> 00:25:41.640
I got my Facebook back. And so, yeah, it was a that was a huge

261
00:25:42.160 --> 00:25:47.380
asset that I had that I lost and they said I, I was forever banned.

262
00:25:48.080 --> 00:25:56.120
And so that that was amazing. So I'm celebrating that. And let's

263
00:25:56.120 --> 00:25:57.660
see what else to ask.

264
00:25:59.300 --> 00:26:01.820
What are you? I want to pause for a second because what I want

265
00:26:01.820 --> 00:26:05.860
to know is we talked a couple weeks ago. And it was you're

266
00:26:05.860 --> 00:26:10.500
making that decision of do I just kind of let it go? Or let

267
00:26:10.500 --> 00:26:14.180
it go? Yeah. Is that what this happens so much is like,

268
00:26:14.180 --> 00:26:18.420
sometimes when we surrender something is when the wind comes

269
00:26:18.420 --> 00:26:22.400
on the other side. Not always work out that way. But that's so

270
00:26:22.900 --> 00:26:27.100
I sadly let it go with grieving and and I'm like, okay, and then

271
00:26:27.100 --> 00:26:31.940
I had on my on my to do list, reconnect my, my stuff because

272
00:26:31.940 --> 00:26:34.580
everything was like connected to my Facebook. So it was kind of

273
00:26:34.580 --> 00:26:39.820
like connect them and post cross post. And I didn't have to do

274
00:26:39.820 --> 00:26:44.380
that. And so that was a huge one. It was letting go. And

275
00:26:44.380 --> 00:26:47.060
start being willing to start fresh. And I almost once it came

276
00:26:47.060 --> 00:26:50.540
on, I almost don't want to use it. I mean, I, I had to ask

277
00:26:50.540 --> 00:26:58.640
chat. She's like, yeah, you need to use it. But so I'm not

278
00:26:58.640 --> 00:27:04.360
sure if this is the ask. But before the retreat, I was

279
00:27:04.360 --> 00:27:07.960
thinking I've done summits in the past of like organized ran

280
00:27:07.960 --> 00:27:12.080
summits. And it was just like on my mind about a month ago. And

281
00:27:13.720 --> 00:27:19.100
Stevens released this new thing with AI hire about search and

282
00:27:19.100 --> 00:27:24.240
forget for different things. And, and so someone reached out

283
00:27:24.240 --> 00:27:26.280
to me from other groups, like, do you want to do a summit with

284
00:27:26.280 --> 00:27:31.520
me? Okay. And so right now, I'm training my AI assistant to

285
00:27:31.520 --> 00:27:37.040
start searching, but do the night search. So I'm trying to

286
00:27:37.040 --> 00:27:40.200
learn how to do that. And

287
00:27:40.220 --> 00:27:42.760
is that what you're in the middle of, like, so if you

288
00:27:42.760 --> 00:27:44.900
remember, my second thing was, what are you kind of working on?

289
00:27:45.720 --> 00:27:48.860
Okay, well, I'm in the middle of finishing my funnel, and then

290
00:27:48.860 --> 00:27:52.220
doing ads. But also, in the background, I want to see how

291
00:27:52.220 --> 00:27:56.600
that system works. Okay. Is that something that is going to make

292
00:27:56.600 --> 00:28:00.740
doing a summit worthwhile? Okay. And what would be the point of

293
00:28:00.740 --> 00:28:05.720
the summit? Like, what's the theme topic? It'd be something

294
00:28:05.760 --> 00:28:11.560
AI. You know, I love that space. It's something that I've done in

295
00:28:11.560 --> 00:28:15.740
the past, and I absolutely love and I just put it down. I guess

296
00:28:15.740 --> 00:28:17.800
it's like our summits to all of it. And I guess that would be

297
00:28:17.800 --> 00:28:18.580
my ask.

298
00:28:21.180 --> 00:28:23.780
What do you guys think about a summit? Or about Canada doing a

299
00:28:23.780 --> 00:28:24.180
summit?

300
00:28:27.620 --> 00:28:28.420
Go for it.

301
00:28:31.060 --> 00:28:35.380
I'm like a jump in headfirst kind of person. So if that's, if

302
00:28:35.380 --> 00:28:38.940
you feel like that aligns, and that's a way like if you want to

303
00:28:38.940 --> 00:28:41.380
bring people together, and you think that that's the way that

304
00:28:41.380 --> 00:28:43.380
you should do it, then I'll go for it.

305
00:28:45.340 --> 00:28:46.020
Thank you.

306
00:28:48.340 --> 00:28:50.620
Micaela, do you have anything? I don't know if you were in that

307
00:28:50.620 --> 00:28:51.900
you're looking at stuff.

308
00:28:55.180 --> 00:28:58.660
Um, yeah, I mean, I think summits are I think any type of

309
00:28:58.660 --> 00:29:01.340
retreat or gathering or like, I think they're really trending

310
00:29:01.340 --> 00:29:06.780
right now. I think people just genuinely crave that connection.

311
00:29:06.820 --> 00:29:09.540
I don't know what you're like, what your business is. So like

312
00:29:09.540 --> 00:29:13.140
what kind of like topic you're talking about. But I think

313
00:29:13.140 --> 00:29:16.780
anything that you can like get people together, like, is

314
00:29:17.400 --> 00:29:20.280
is, you know, a great opportunity right now in the

315
00:29:20.280 --> 00:29:21.200
world we live in.

316
00:29:22.780 --> 00:29:26.720
I'm a fun also, what is it? I'm a fun builder.

317
00:29:27.480 --> 00:29:33.800
Okay. Um, yeah, no, I think, I think. I think anything that you

318
00:29:33.800 --> 00:29:36.320
get people together for is like a great opportunity.

319
00:29:37.660 --> 00:29:42.400
Here's my question. Would so would the avatar that's drawn to

320
00:29:42.400 --> 00:29:45.480
the summit be the same as your avatar that you've been talking

321
00:29:45.480 --> 00:29:45.680
about?

322
00:29:46.540 --> 00:29:47.060
Yeah.

323
00:29:48.860 --> 00:29:52.420
Yeah, I mean, I would just make sure it's not a distraction.

324
00:29:53.840 --> 00:29:57.300
Right? Make sure that it's actually aligned, like Margo

325
00:29:57.300 --> 00:29:59.980
was saying, with the direction you're

326
00:30:00.000 --> 00:30:02.480
going and start just pulling you in another direction

327
00:30:02.480 --> 00:30:05.920
so that you're not gonna really move forward.

328
00:30:07.600 --> 00:30:09.640
But I think everyone always loves,

329
00:30:09.640 --> 00:30:12.480
I personally think that everyone's always gonna love

330
00:30:13.480 --> 00:30:16.240
connection, so any type of format

331
00:30:16.240 --> 00:30:21.240
that makes people feel connected is usually gonna do well.

332
00:30:21.360 --> 00:30:26.360
So webinars, in-person things, online retreats,

333
00:30:27.680 --> 00:30:29.740
and the reality is the human is designed

334
00:30:29.780 --> 00:30:34.780
to have connection, so, and you can apply any topic to it,

335
00:30:35.260 --> 00:30:39.540
but what draws people in is partially the connection piece.

336
00:30:39.540 --> 00:30:42.300
So I don't know that that's ever gonna go out of style,

337
00:30:42.300 --> 00:30:45.180
honestly, it might shift in how it looks,

338
00:30:46.200 --> 00:30:49.160
like for instance, you know, however many years ago,

339
00:30:49.160 --> 00:30:52.940
we never really would have had online anything,

340
00:30:52.940 --> 00:30:57.940
everything was in person, but now there's still connection,

341
00:30:58.020 --> 00:30:59.700
connection in person, connection online,

342
00:31:00.660 --> 00:31:02.220
so that's what I thought.

343
00:31:02.220 --> 00:31:03.140
Thank you.

344
00:31:03.140 --> 00:31:03.980
Yeah.

345
00:31:05.980 --> 00:31:06.820
Let's go next.

346
00:31:08.140 --> 00:31:09.900
I can go.

347
00:31:09.900 --> 00:31:13.860
Apparently I've been lazy with my muting and unmuting today.

348
00:31:13.860 --> 00:31:15.700
I have a big deadline for work tomorrow

349
00:31:15.700 --> 00:31:20.700
and my son has a track meet that he wants me to watch,

350
00:31:21.540 --> 00:31:24.380
so I'm trying to get through some work

351
00:31:24.380 --> 00:31:26.380
so I can attend that for my kid.

352
00:31:26.380 --> 00:31:30.540
Anyways, three weeks to go, three weeks to go.

353
00:31:30.540 --> 00:31:31.380
Yeah.

354
00:31:32.500 --> 00:31:37.500
Okay, so a couple of things I'm celebrating right now,

355
00:31:37.900 --> 00:31:42.900
so I did my first like Herdstead Skills Club event,

356
00:31:45.580 --> 00:31:48.780
in-person event in May, I had four people,

357
00:31:48.780 --> 00:31:53.780
it was very exciting, everybody had lots of great things

358
00:31:54.740 --> 00:31:59.740
to say, my next one is running next week, the June one,

359
00:32:01.540 --> 00:32:03.740
and I currently have two people registered

360
00:32:03.740 --> 00:32:08.620
on two separate days, so I'm trying to,

361
00:32:08.620 --> 00:32:11.020
I'm working on getting, one of the things I'm working on

362
00:32:11.020 --> 00:32:12.580
is getting more people registered,

363
00:32:12.580 --> 00:32:15.600
I'd love to have like at least two people for each day,

364
00:32:17.460 --> 00:32:20.400
but it's just exciting that people are finding it.

365
00:32:20.400 --> 00:32:22.700
Somebody randomly found it through Eventbrite,

366
00:32:22.700 --> 00:32:24.340
which is where I listed the events,

367
00:32:24.340 --> 00:32:25.940
just the way I was listing them,

368
00:32:27.140 --> 00:32:28.440
it was easier to do it that way,

369
00:32:28.440 --> 00:32:29.980
and I was like, how did you find it?

370
00:32:29.980 --> 00:32:32.020
And she said, oh, I was just scrolling through Eventbrite,

371
00:32:32.020 --> 00:32:34.480
and I was like, I didn't even know people did that.

372
00:32:34.480 --> 00:32:37.580
Anyways, I guess that's the benefit of using that platform

373
00:32:37.580 --> 00:32:39.360
is it's people go there for events,

374
00:32:39.360 --> 00:32:41.980
and it'll say like happening in your area.

375
00:32:41.980 --> 00:32:42.820
Yep.

376
00:32:42.820 --> 00:32:43.640
That's kind of cool.

377
00:32:45.020 --> 00:32:48.260
And the other thing I'm celebrating

378
00:32:48.260 --> 00:32:53.260
is I started running a farm stand on my property

379
00:32:53.420 --> 00:32:56.300
as an extension of some of the things that I'm teaching

380
00:32:56.300 --> 00:32:57.620
in my skills club,

381
00:32:57.620 --> 00:33:01.540
and just a way to like connect with more people.

382
00:33:03.020 --> 00:33:06.340
Mostly right now I'm selling like sourdough baked goods

383
00:33:06.340 --> 00:33:09.380
out of it, once we have produce like pumping

384
00:33:09.380 --> 00:33:11.940
out of the garden, there will also be some produce.

385
00:33:13.680 --> 00:33:17.940
The first weekend I did, I don't know, a handful of sales.

386
00:33:18.620 --> 00:33:20.220
It wasn't huge, but then this past weekend

387
00:33:20.220 --> 00:33:21.100
was the second weekend,

388
00:33:21.100 --> 00:33:24.380
and I more than doubled what I made the first weekend.

389
00:33:24.380 --> 00:33:27.820
And like had somebody waiting out there

390
00:33:27.820 --> 00:33:30.140
on the Saturday morning for me to put the bagels out.

391
00:33:30.140 --> 00:33:33.980
So I was like, okay, well, this is working,

392
00:33:35.640 --> 00:33:39.220
which is exciting because as I transition

393
00:33:39.220 --> 00:33:43.020
into not working my full-time corporate job in a few weeks,

394
00:33:43.020 --> 00:33:44.560
as of July 1st, I'm done,

395
00:33:45.560 --> 00:33:48.240
I'm having, still having a little bit of fear

396
00:33:48.240 --> 00:33:50.960
around the lack of that like regular paycheck.

397
00:33:50.960 --> 00:33:53.680
So seeing all of the other ways that like money

398
00:33:53.680 --> 00:33:56.640
is coming in is really exciting.

399
00:33:56.640 --> 00:34:00.660
So I'm also celebrating that whole piece.

400
00:34:03.280 --> 00:34:06.960
I'm working on my events.

401
00:34:10.120 --> 00:34:12.320
I live in Canada.

402
00:34:12.480 --> 00:34:15.080
I'm Canadian, eh?

403
00:34:18.639 --> 00:34:23.040
Yeah, so I am working on my events that are happening.

404
00:34:23.040 --> 00:34:26.800
I need to get the summer series posted,

405
00:34:26.800 --> 00:34:28.739
which is July, August, September,

406
00:34:30.159 --> 00:34:33.960
because I've had just some questions and some interest.

407
00:34:33.960 --> 00:34:36.739
And the first couple went, like the spring ones went well.

408
00:34:36.739 --> 00:34:40.000
So that's what I'm like getting that, promoting that.

409
00:34:40.000 --> 00:34:41.600
I'm still doing the yoga retreats.

410
00:34:42.440 --> 00:34:43.840
There's one happening this Sunday.

411
00:34:43.840 --> 00:34:47.659
It's like 70% full, so that's also awesome.

412
00:34:49.400 --> 00:34:52.739
And then I know it's only June,

413
00:34:52.739 --> 00:34:56.360
but like knowing that the like cold and flu season

414
00:34:56.360 --> 00:35:00.280
is like fast approaching, I'm going to.

415
00:35:00.000 --> 00:35:05.000
to get my ebook that I made about like immune support

416
00:35:06.260 --> 00:35:11.260
using natural things published through KDP.

417
00:35:11.860 --> 00:35:16.860
And I'm gonna use that as a low cost lead magnet,

418
00:35:16.920 --> 00:35:18.380
like going into the fall.

419
00:35:18.380 --> 00:35:21.660
I'm gonna aim to start that like in August.

420
00:35:21.660 --> 00:35:23.380
And then I can also use it as a gift

421
00:35:23.380 --> 00:35:27.020
for people who attend events and things like that.

422
00:35:27.020 --> 00:35:29.540
So that's all the things that I'm working on.

423
00:35:29.540 --> 00:35:32.020
Some of them are like kind of waiting in the wings

424
00:35:32.020 --> 00:35:35.060
cause I'm trying to get through these next three weeks.

425
00:35:35.060 --> 00:35:35.900
Yeah.

426
00:35:37.860 --> 00:35:41.380
And I don't know if I have an ask.

427
00:35:41.380 --> 00:35:42.900
Oh, I do actually have an ask,

428
00:35:42.900 --> 00:35:45.480
but it's just like ideas maybe.

429
00:35:45.480 --> 00:35:47.560
So I've had some feedback from people

430
00:35:47.560 --> 00:35:52.480
that I need to do my like homesteading skills classes online.

431
00:35:54.420 --> 00:35:58.820
So if you were gonna attend an online event,

432
00:35:58.820 --> 00:36:01.080
cause I'm like an in-person event kind of person,

433
00:36:01.080 --> 00:36:03.100
but if you were gonna attend an online event

434
00:36:03.100 --> 00:36:04.620
to learn about homesteading,

435
00:36:04.620 --> 00:36:06.240
would you want it to be live

436
00:36:06.240 --> 00:36:08.820
with me like talking and demonstrating?

437
00:36:08.820 --> 00:36:12.700
Or would you be happy to like log in and watch a recording

438
00:36:12.700 --> 00:36:16.620
and take notes and like pause and do it at your own pace?

439
00:36:16.620 --> 00:36:19.100
What do you guys think you would prefer?

440
00:36:19.100 --> 00:36:21.620
I just remembered I did a summit

441
00:36:21.620 --> 00:36:23.820
for a client on homesteading.

442
00:36:23.820 --> 00:36:24.700
Yeah.

443
00:36:24.700 --> 00:36:26.020
I think she did it live.

444
00:36:26.140 --> 00:36:29.940
And if you do it live,

445
00:36:31.140 --> 00:36:32.060
I think it's good.

446
00:36:32.060 --> 00:36:35.580
And then you have, if you record like both,

447
00:36:35.580 --> 00:36:38.220
initially do it live and then record it,

448
00:36:38.220 --> 00:36:41.080
and then you can sell the digital product of it.

449
00:36:43.420 --> 00:36:44.460
Yeah.

450
00:36:44.460 --> 00:36:48.540
I think as an attendee, I like live personally,

451
00:36:48.540 --> 00:36:50.100
but from a business standpoint,

452
00:36:50.100 --> 00:36:52.380
at some point that will get hard a little,

453
00:36:52.380 --> 00:36:55.940
not hard, but take more to scale.

454
00:36:57.900 --> 00:36:59.300
I personally like live.

455
00:37:02.420 --> 00:37:06.380
So I literally never sign up for workshops,

456
00:37:06.380 --> 00:37:07.620
summits, anything like that.

457
00:37:07.620 --> 00:37:09.460
Like literally Rainmakers was it for me.

458
00:37:09.460 --> 00:37:11.820
That's the only thing I've ever signed up for.

459
00:37:11.820 --> 00:37:16.820
But I did recently sign up for one that was,

460
00:37:17.420 --> 00:37:19.060
I don't know if it was like homesteading,

461
00:37:19.060 --> 00:37:24.060
but it was like gardening style and it was live.

462
00:37:24.300 --> 00:37:27.180
And theirs was like a week long event, I think,

463
00:37:27.180 --> 00:37:29.620
or like three day event or something.

464
00:37:29.620 --> 00:37:34.620
And they had like each time was about like a specific topic.

465
00:37:35.780 --> 00:37:40.780
So like one of the ones was kind of like about

466
00:37:42.140 --> 00:37:43.780
like crop rotation.

467
00:37:43.780 --> 00:37:45.660
And it was, I can't remember exactly like

468
00:37:45.660 --> 00:37:46.500
how they worded it,

469
00:37:46.500 --> 00:37:50.460
but it was kind of like making sure you get

470
00:37:50.460 --> 00:37:51.820
like that second harvest,

471
00:37:51.820 --> 00:37:53.340
which I feel like is such a hard thing

472
00:37:53.340 --> 00:37:55.860
because you're like in the weeds of it

473
00:37:55.860 --> 00:37:57.060
and trying to remember like,

474
00:37:57.060 --> 00:37:59.980
oh crap, like let me plant another harvest.

475
00:37:59.980 --> 00:38:03.180
You know, like, and so I did attend that one

476
00:38:03.180 --> 00:38:06.220
and it was actually, the way they did it was like,

477
00:38:06.220 --> 00:38:10.700
they reached out to, they had like other brands come in

478
00:38:10.700 --> 00:38:13.060
and kind of host it with them.

479
00:38:13.060 --> 00:38:15.100
So the one that I actually went to,

480
00:38:16.740 --> 00:38:21.740
was by a company that has like an app

481
00:38:22.420 --> 00:38:26.580
that you can plan your harvest

482
00:38:26.580 --> 00:38:28.220
and it actually like has the dates

483
00:38:28.220 --> 00:38:31.460
and you can kind of like slide it through and see.

484
00:38:31.460 --> 00:38:34.500
And so, and they, I mean, they taught a little bit,

485
00:38:34.500 --> 00:38:36.500
but like at the end of it was obviously an offer,

486
00:38:36.500 --> 00:38:40.340
but then there was another one that was on like composting.

487
00:38:40.340 --> 00:38:41.180
And so that was kind of cool

488
00:38:41.180 --> 00:38:43.220
that they were like specific topics.

489
00:38:43.220 --> 00:38:44.660
Cause I mean, there's so much to it, right?

490
00:38:44.660 --> 00:38:45.980
Like if you just did one,

491
00:38:46.420 --> 00:38:47.540
like this is just about homesteading,

492
00:38:47.540 --> 00:38:50.180
like how do you fit all of that?

493
00:38:50.180 --> 00:38:53.540
However, they did not do recordings of that event.

494
00:38:53.540 --> 00:38:55.180
It was just live.

495
00:38:55.180 --> 00:38:56.980
And it was, like I said, it was three days.

496
00:38:56.980 --> 00:38:59.340
It was very intensive

497
00:38:59.340 --> 00:39:02.940
and I really would have rather been able to like

498
00:39:02.940 --> 00:39:04.100
watch the recordings later.

499
00:39:04.100 --> 00:39:06.500
I do, I got much prefer live events

500
00:39:06.500 --> 00:39:07.700
and I'm much more likely,

501
00:39:07.700 --> 00:39:09.740
like I hate to like watch a recording.

502
00:39:09.740 --> 00:39:12.700
Like the Rainmaker replay is like, I hate to watch them.

503
00:39:12.700 --> 00:39:15.500
Like, I don't know, it's just like, it feels like torture.

504
00:39:16.580 --> 00:39:17.780
Even if I'm not active in them,

505
00:39:17.780 --> 00:39:19.220
like even if I'm just sitting there listening,

506
00:39:19.220 --> 00:39:23.060
but like that particular one, like with the information,

507
00:39:23.060 --> 00:39:26.100
I kind of wish they would have had like replays of it.

508
00:39:26.100 --> 00:39:27.860
And like, I wanted to like send it to my husband

509
00:39:27.860 --> 00:39:29.420
and like say, hey, like, look at this,

510
00:39:29.420 --> 00:39:31.940
but I couldn't because they didn't have replays, so.

511
00:39:35.940 --> 00:39:37.700
No, I don't like watching replays.

512
00:39:39.140 --> 00:39:42.580
Yeah, that's kind of what I was thinking too.

513
00:39:42.580 --> 00:39:45.060
So like the way that my workshop,

514
00:39:45.100 --> 00:39:47.060
my in-person workshops are laid out right now

515
00:39:47.060 --> 00:39:49.380
is there's like a specific couple of skills.

516
00:39:49.380 --> 00:39:50.860
Like in June, we're learning,

517
00:39:50.860 --> 00:39:54.060
like it's like an intro to water bath canning.

518
00:39:54.060 --> 00:39:55.700
So we're learning how to make strawberry jam,

519
00:39:55.700 --> 00:39:56.540
we're canning it.

520
00:39:56.540 --> 00:39:57.900
Then they're learning a couple other things

521
00:39:57.900 --> 00:40:00.180
that kind of like go along with this season.

522
00:40:00.000 --> 00:40:08.040
um, this time of year and I was thinking about taking like how to make strawberry jam just

523
00:40:08.040 --> 00:40:13.720
as an example and make that into a video but like that's really it would be like a cooking

524
00:40:13.720 --> 00:40:22.160
show which is fine but I don't know if I can do that and like field questions from the

525
00:40:22.160 --> 00:40:28.040
audience so I'm just trying to think through like I could try I could try and do it and

526
00:40:28.200 --> 00:40:33.320
it might be that if you did something like live online it would be maybe for specific

527
00:40:33.320 --> 00:40:40.200
skills like yeah like you would maybe want to tailor it to what's easier to host on online

528
00:40:40.200 --> 00:40:48.280
live yeah and then you know and that would what would be great for people who are local who are

529
00:40:48.280 --> 00:40:54.840
able to go to you locally it's a draw for them to do both you know so it might be not that you

530
00:40:54.840 --> 00:40:59.480
have to make it so exclusive but like hey in person we're doing this and then online it's

531
00:40:59.480 --> 00:41:06.200
this I don't know there's that's just one thought I have um yeah I think what you're describing

532
00:41:07.240 --> 00:41:12.200
I think what you're describing works better as a as a course than it does as a live event

533
00:41:12.920 --> 00:41:19.320
um I think if you do a lot it's to me I feel like a live event would be more like um teaching us

534
00:41:19.320 --> 00:41:25.320
like the concepts behind it but not actually teaching them how how to do it like I was

535
00:41:25.320 --> 00:41:30.600
thinking of the example of um like something I was just thinking of things like I've had to like

536
00:41:30.600 --> 00:41:36.600
search and um like I was thinking of the example of you know preserving like squash and zucchini

537
00:41:37.160 --> 00:41:40.200
like it's different like it's not it's not like green beans like you're not

538
00:41:40.200 --> 00:41:45.880
canning it um so like the process of like blanching it and flash freezing it um

539
00:41:46.200 --> 00:41:52.360
I feel like that works better as a course that because then you just record like slivers

540
00:41:52.920 --> 00:41:57.480
of it because that's a long process you can't actually same thing with with making jam like

541
00:41:57.480 --> 00:42:04.280
it's a longer process like nobody's gonna watch you for an hour yeah or like you know making

542
00:42:04.280 --> 00:42:09.960
tomato sauce like all those things are like very beneficial and I like to watch videos that show

543
00:42:09.960 --> 00:42:15.000
stuff like that rather than that's it's different from like a recipe because it's like you know

544
00:42:15.240 --> 00:42:22.040
because I mean like I want to actually see like when I do my spaghetti sauce like I bake my

545
00:42:22.040 --> 00:42:26.600
tomatoes so that the skins come off of them and things like that like I watch videos of people

546
00:42:26.600 --> 00:42:31.480
doing that like that's how I learned to do that um so I don't know and then and then because

547
00:42:31.480 --> 00:42:34.120
they're going to want to come back to it like it's not something that they're going to want

548
00:42:34.120 --> 00:42:38.280
to like take notes on they're going to want to come back and watch that video of like hey how

549
00:42:38.280 --> 00:42:44.120
did I remember last year like how did that girl do that you know that's kind of what I was thinking

550
00:42:44.120 --> 00:42:53.080
like having smaller videos that are pre-recorded that they can go to watch and learn and I can also

551
00:42:53.080 --> 00:43:01.160
like use like a snippet of those videos on social media to promote the fact that you can like watch

552
00:43:01.160 --> 00:43:05.960
the whole video over here or whatever so it's kind of what I'm thinking but then I got to get in the

553
00:43:05.960 --> 00:43:13.800
mode of like recording another thought I have is if you for some reason really wanted to can

554
00:43:13.800 --> 00:43:20.200
try to do the live online piece of it it could be almost like how we have our coaching halls where

555
00:43:20.200 --> 00:43:24.280
it's like they're doing stuff on their own like they're doing the court going to the videos during

556
00:43:24.280 --> 00:43:29.000
the courses maybe for a set of things and then it's kind of like come to the call for a little

557
00:43:29.000 --> 00:43:34.520
bit of like could be show and tell a little bit like hey everyone like you know gets to show what

558
00:43:34.520 --> 00:43:41.160
they did and also it's likely that they have questions like hey I did this step and I had

559
00:43:41.160 --> 00:43:49.000
this problem or and it could be a little bit of like tactical support for them um I don't know

560
00:43:49.000 --> 00:43:54.200
ultimately it'd be interesting to see how it goes I mean yeah have them send in their questions and

561
00:43:54.200 --> 00:43:59.480
the register yeah exactly that would be a great one too yeah that I was kind of thinking that too

562
00:43:59.480 --> 00:44:06.440
as like if I if I build that with a kid like with a community like built in with it then have like a

563
00:44:06.440 --> 00:44:12.200
weekly live call where they can I don't know maybe it wouldn't be weekly anyway something

564
00:44:12.920 --> 00:44:18.600
bi-weekly maybe um where they can call in and like okay I tried to do this and it didn't work

565
00:44:18.600 --> 00:44:25.240
and this is what I whatever like this is what I'm dealing with um and I can troubleshoot

566
00:44:26.440 --> 00:44:30.440
I mean I'm ready for you to do it but I can sign up okay

567
00:44:30.440 --> 00:44:34.760
I gotta build it first though

568
00:44:37.160 --> 00:44:43.320
yeah I would be there in person if I could you know just fly on up

569
00:44:48.040 --> 00:44:54.440
all righty Mikayla what about you when what are you in the middle of ask

570
00:44:54.440 --> 00:44:59.560
okay um I'm gonna start with what I'm in the middle of because

571
00:45:00.000 --> 00:45:03.360
because that makes the wins make more sense, I think.

572
00:45:03.360 --> 00:45:11.880
So I've built kind of a course program where

573
00:45:11.880 --> 00:45:13.640
kind of like start to finish, like you sign up

574
00:45:13.640 --> 00:45:15.920
for the free workshop.

575
00:45:15.920 --> 00:45:24.640
And it is all about Christian women using their God-given

576
00:45:24.640 --> 00:45:28.520
talents for income.

577
00:45:28.520 --> 00:45:32.440
So like figuring out what those gifts are,

578
00:45:32.440 --> 00:45:40.680
and then finding a vehicle in the online space

579
00:45:40.680 --> 00:45:46.960
mostly to use those gifts in a business.

580
00:45:46.960 --> 00:45:48.360
So they go to the free workshop.

581
00:45:48.360 --> 00:45:49.920
I kind of tell them about what it is

582
00:45:49.920 --> 00:45:51.320
and what they can get.

583
00:45:51.320 --> 00:45:53.640
And then they sign up for a four-week course

584
00:45:53.640 --> 00:45:55.200
where we go through everything.

585
00:45:55.200 --> 00:45:57.280
We have weekly calls.

586
00:45:57.400 --> 00:45:58.960
The first week, we kind of figure out

587
00:45:58.960 --> 00:46:00.000
what their gifts are.

588
00:46:00.000 --> 00:46:02.360
The second week, we kind of figure out

589
00:46:02.360 --> 00:46:04.680
who their target customer is.

590
00:46:04.680 --> 00:46:07.080
The third week, so on, so on.

591
00:46:07.080 --> 00:46:09.040
And so I'm doing that.

592
00:46:09.040 --> 00:46:15.320
And I've done three workshops so far, or technically two.

593
00:46:15.320 --> 00:46:16.880
I've done two workshops so far.

594
00:46:16.880 --> 00:46:20.240
And the first workshop, I had two people sign up

595
00:46:20.240 --> 00:46:20.920
for the course.

596
00:46:20.920 --> 00:46:22.200
So we went through the course.

597
00:46:22.200 --> 00:46:24.240
And then I just hosted the workshop again.

598
00:46:24.240 --> 00:46:26.840
I had one person sign up.

599
00:46:26.880 --> 00:46:29.760
I'm going to run the workshop again this Sunday

600
00:46:29.760 --> 00:46:34.560
and try to get more people in the course for the next four

601
00:46:34.560 --> 00:46:36.040
weeks.

602
00:46:36.040 --> 00:46:38.400
So that's all, I guess, what I'm doing,

603
00:46:38.400 --> 00:46:40.600
but also kind of wins mixed in there.

604
00:46:40.600 --> 00:46:43.200
I did have, at the end of the course,

605
00:46:43.200 --> 00:46:47.360
I made those that were in it an offer

606
00:46:47.360 --> 00:46:48.800
to continue working with me.

607
00:46:48.800 --> 00:46:51.880
So they could either stay in the community

608
00:46:51.880 --> 00:46:54.040
and kind of keep participating in the course,

609
00:46:54.040 --> 00:46:58.840
or they could work with me one-on-one for a three-month

610
00:46:58.840 --> 00:46:59.640
time period.

611
00:46:59.640 --> 00:47:02.200
And I did have one woman that decided she

612
00:47:02.200 --> 00:47:04.280
wanted to opt in for that.

613
00:47:04.280 --> 00:47:06.200
So that's a win because, obviously, she

614
00:47:06.200 --> 00:47:08.640
got what she wanted from the course

615
00:47:08.640 --> 00:47:12.480
and she felt very strongly about working with me.

616
00:47:12.480 --> 00:47:14.440
So that was a really good feeling.

617
00:47:14.440 --> 00:47:17.520
It was kind of like, I don't even know the name of the person

618
00:47:17.520 --> 00:47:20.280
that Steven described when he was like, I don't know,

619
00:47:20.280 --> 00:47:21.520
his Sharon.

620
00:47:21.520 --> 00:47:22.800
I think it was Sharon.

621
00:47:22.800 --> 00:47:24.000
That's like my Sharon.

622
00:47:24.000 --> 00:47:25.920
She went through the process and got what

623
00:47:25.920 --> 00:47:28.640
I wanted her to get out of it.

624
00:47:28.640 --> 00:47:30.360
So those are kind of wins.

625
00:47:30.360 --> 00:47:32.480
Specifically, what I'm working on right now is,

626
00:47:32.480 --> 00:47:35.840
so the course is something that I feel really good about.

627
00:47:35.840 --> 00:47:36.920
I feel strongly about it.

628
00:47:36.920 --> 00:47:38.880
I love doing it.

629
00:47:38.880 --> 00:47:40.520
The live calls are amazing.

630
00:47:40.520 --> 00:47:44.160
I feel like they really get what I want them to get out of it.

631
00:47:44.160 --> 00:47:47.320
However, the workshop, like I said, I've done it twice.

632
00:47:47.320 --> 00:47:51.320
And both times I did it, I left the workshop feeling awful.

633
00:47:51.320 --> 00:47:53.120
I just did not feel good about it.

634
00:47:53.120 --> 00:47:55.960
I felt very car salesman-like.

635
00:47:55.960 --> 00:47:58.920
I was using the skills that I learned from Steven

636
00:47:58.920 --> 00:48:04.160
and learned from other experts in the field,

637
00:48:04.160 --> 00:48:05.840
like Russell Brunson and whatnot.

638
00:48:05.840 --> 00:48:12.280
And I've figured out that that is not aligned with me,

639
00:48:12.280 --> 00:48:14.680
nor is it aligned with my target audience.

640
00:48:14.680 --> 00:48:18.960
That's just not what I, I'm not targeting business owners.

641
00:48:18.960 --> 00:48:20.760
I'm targeting moms.

642
00:48:20.760 --> 00:48:26.520
And so I am currently redoing the whole workshop.

643
00:48:26.520 --> 00:48:28.960
So when I present the workshop this coming Sunday,

644
00:48:28.960 --> 00:48:30.960
it will be like a brand new workshop.

645
00:48:30.960 --> 00:48:35.160
So last night, I finished, I wrote it all out.

646
00:48:35.160 --> 00:48:36.200
Like it's all written out.

647
00:48:36.200 --> 00:48:39.320
Now I just have to put that into an actual,

648
00:48:39.320 --> 00:48:42.480
onto the presentation for that.

649
00:48:42.480 --> 00:48:45.120
But yeah, so I feel really good about it.

650
00:48:45.120 --> 00:48:50.200
I feel like it's much more cohesive and aligned

651
00:48:50.240 --> 00:48:52.800
with like what I want it to sound like.

652
00:48:52.800 --> 00:48:56.080
It's very like upfront and honest and vulnerable.

653
00:48:56.080 --> 00:48:59.680
And that's who I am and that's what sells for me.

654
00:48:59.680 --> 00:49:02.080
So that's, you know, I'm just gonna really lean into that.

655
00:49:02.080 --> 00:49:07.080
And so that's what I'm working on as far as asks.

656
00:49:08.160 --> 00:49:13.040
Actually I have had, so since I've run the ad,

657
00:49:14.240 --> 00:49:18.520
the ads for the workshop to basically three times

658
00:49:18.520 --> 00:49:19.800
I've run the ads for the workshop,

659
00:49:20.400 --> 00:49:24.400
I have about, I don't know, probably 600 people

660
00:49:26.040 --> 00:49:28.640
in the bank, right, like in my rain flow

661
00:49:28.640 --> 00:49:30.720
that have like shared their emails with me.

662
00:49:30.720 --> 00:49:33.440
And, you know, I'm like, obviously I've been

663
00:49:33.440 --> 00:49:36.440
like retargeting them with emails.

664
00:49:36.440 --> 00:49:38.200
I'm gonna try it a little different this time.

665
00:49:38.200 --> 00:49:40.960
I'm gonna actually like send them a free,

666
00:49:40.960 --> 00:49:43.160
it's gonna be like a free gift.

667
00:49:43.160 --> 00:49:46.360
And it's just gonna be like a PDF.

668
00:49:46.360 --> 00:49:48.920
And when they like go to download the PDF,

669
00:49:49.000 --> 00:49:51.320
it will, it's gonna have the PDF on it,

670
00:49:51.320 --> 00:49:53.360
but at the top of that, it's gonna have,

671
00:49:54.240 --> 00:49:55.800
hey, like you're interested in this,

672
00:49:55.800 --> 00:49:58.120
you should sign up for my workshop, right?

673
00:49:58.120 --> 00:49:59.960
So I think.

674
00:50:00.000 --> 00:50:01.280
I hope that it works better.

675
00:50:01.280 --> 00:50:06.280
My ask is what makes you open emails, right?

676
00:50:07.720 --> 00:50:09.080
Like, because we get so many,

677
00:50:09.080 --> 00:50:10.280
and I know we've all signed up

678
00:50:10.280 --> 00:50:11.480
for like all these different things,

679
00:50:11.480 --> 00:50:13.200
so they're always targeting us.

680
00:50:13.200 --> 00:50:16.800
So if I'm sending them a free PDF

681
00:50:16.800 --> 00:50:19.120
that I'm gonna then try to redirect them

682
00:50:19.120 --> 00:50:20.440
back into my workshop,

683
00:50:20.440 --> 00:50:23.320
I think the most important thing is like the subject line.

684
00:50:23.320 --> 00:50:26.240
Like, how do I, how do they see that?

685
00:50:26.240 --> 00:50:28.120
And they're like, wait, what is this?

686
00:50:28.120 --> 00:50:31.760
I'm leaning towards something like,

687
00:50:32.920 --> 00:50:34.760
here's the download you requested or something,

688
00:50:34.760 --> 00:50:39.160
like something kind of like sketchy, not sketchy,

689
00:50:39.160 --> 00:50:41.800
but like, wait, what is this kind of moment?

690
00:50:41.800 --> 00:50:43.320
Because I actually have a company

691
00:50:43.320 --> 00:50:47.200
that they're like a nutrition company or something.

692
00:50:47.200 --> 00:50:48.680
I don't know, they do like nutrition plans.

693
00:50:48.680 --> 00:50:50.240
I've never bought anything from them.

694
00:50:50.240 --> 00:50:51.080
I don't know why,

695
00:50:51.080 --> 00:50:52.360
I don't even know why they send me emails,

696
00:50:52.360 --> 00:50:55.160
but somehow I've gotten in their group.

697
00:50:55.160 --> 00:50:56.960
And they have gotten me multiple times

698
00:50:56.960 --> 00:50:57.920
with things like that,

699
00:50:58.720 --> 00:51:00.200
because like the subject line will say like,

700
00:51:00.200 --> 00:51:02.560
your subscription is renewing,

701
00:51:02.560 --> 00:51:04.120
or like your plan is ready to be,

702
00:51:04.120 --> 00:51:05.160
like things like that,

703
00:51:05.160 --> 00:51:07.080
that I'm like, wait a minute, what is this?

704
00:51:07.080 --> 00:51:08.440
So I'm curious,

705
00:51:08.440 --> 00:51:12.120
like give me some of your best subject lines

706
00:51:12.120 --> 00:51:15.800
that you've seen that make you open the email.

707
00:51:17.440 --> 00:51:21.880
I'm gonna say for me that I'm a tough nut to crack,

708
00:51:21.880 --> 00:51:24.000
don't open much.

709
00:51:24.840 --> 00:51:25.680
Me either.

710
00:51:25.680 --> 00:51:27.880
I, yeah, it's really funny.

711
00:51:27.880 --> 00:51:31.600
Like I, yeah, so I mean, to me,

712
00:51:31.600 --> 00:51:33.760
like if someone put like free gift in the subject line,

713
00:51:33.760 --> 00:51:36.400
I would be curious enough just to open that, honestly.

714
00:51:36.400 --> 00:51:39.840
But my thought is really the things that I do open,

715
00:51:39.840 --> 00:51:42.360
which is very few and far between.

716
00:51:43.640 --> 00:51:47.040
If I'm opening it, it's because whatever that,

717
00:51:47.040 --> 00:51:48.960
maybe company, brand, whatever it does,

718
00:51:48.960 --> 00:51:53.560
like it is genuinely speaking to me and where I am in life.

719
00:51:54.120 --> 00:51:56.160
And it's somehow speaking to a need,

720
00:51:56.160 --> 00:51:59.800
whether it's emotional, tangible, physical, you know.

721
00:52:02.120 --> 00:52:07.120
So for instance, so like my previous Mary Kay director,

722
00:52:07.160 --> 00:52:09.800
also she has a business.

723
00:52:09.800 --> 00:52:11.400
She's a human design coach,

724
00:52:11.400 --> 00:52:13.480
and she sends out emails, I get her emails.

725
00:52:13.480 --> 00:52:15.840
I almost never open them.

726
00:52:15.840 --> 00:52:20.200
But recently there was, I don't know,

727
00:52:20.200 --> 00:52:22.480
I was just kind of feeling a little like,

728
00:52:23.480 --> 00:52:26.800
you know, unsure of myself just in general in life.

729
00:52:26.800 --> 00:52:28.720
And there was an email she sent, you know,

730
00:52:28.720 --> 00:52:32.320
she targets a lot of like leaders, women, you know,

731
00:52:32.320 --> 00:52:33.320
leaders, could be in business,

732
00:52:33.320 --> 00:52:35.640
could be in their workplace, whatever.

733
00:52:35.640 --> 00:52:36.840
And there was something that just like

734
00:52:36.840 --> 00:52:38.520
kind of spoke to me feeling,

735
00:52:40.000 --> 00:52:45.000
it's just, I think the more we are in tune with our avatar,

736
00:52:45.000 --> 00:52:49.120
the easier it is because then we're speaking their language.

737
00:52:49.560 --> 00:52:54.560
And that does take a little bit of like trial and error.

738
00:52:54.720 --> 00:52:59.280
And I think it also takes like just reacquainting yourself

739
00:52:59.280 --> 00:53:02.960
with your avatar, you know, what are the words,

740
00:53:02.960 --> 00:53:06.040
what are the feelings that they are looking for,

741
00:53:06.040 --> 00:53:07.560
like subconsciously.

742
00:53:09.600 --> 00:53:12.560
I don't know if that's helpful at all, but.

743
00:53:12.560 --> 00:53:14.400
Yeah, actually, as soon as you said that,

744
00:53:14.400 --> 00:53:16.880
I was like, immediately was like,

745
00:53:16.880 --> 00:53:18.840
what if I just use in the subject line,

746
00:53:19.560 --> 00:53:23.720
use the words from the ad that got them there, you know?

747
00:53:23.720 --> 00:53:25.440
Because I have multiple ads,

748
00:53:25.440 --> 00:53:27.520
but there's like one ad that like

749
00:53:29.040 --> 00:53:30.600
keeps grabbing like the most amount.

750
00:53:30.600 --> 00:53:31.840
And it literally says at the top,

751
00:53:31.840 --> 00:53:34.520
like God is calling Christian women, right?

752
00:53:34.520 --> 00:53:35.360
So I was thinking like,

753
00:53:35.360 --> 00:53:37.800
what if I just like use those words as a subject line,

754
00:53:37.800 --> 00:53:39.640
like God is calling you, you know?

755
00:53:41.040 --> 00:53:43.400
I think if God was calling me in my email,

756
00:53:43.400 --> 00:53:45.320
I think I'd probably answer it.

757
00:53:45.320 --> 00:53:47.880
And you, yeah, and you can try to split test that.

758
00:53:47.880 --> 00:53:49.240
That's what I was just gonna say.

759
00:53:49.240 --> 00:53:52.640
Yeah, I would segment it so that you're split testing

760
00:53:52.640 --> 00:53:55.360
between the groups, you know, split it into two,

761
00:53:55.360 --> 00:53:59.280
and just let your subject line literally be the difference

762
00:53:59.280 --> 00:54:01.080
and see what does better.

763
00:54:01.080 --> 00:54:01.920
Sorry, Deanna, you go ahead though,

764
00:54:01.920 --> 00:54:03.600
if you wanted to add to that.

765
00:54:03.600 --> 00:54:05.120
I was just gonna say the same thing.

766
00:54:05.120 --> 00:54:05.960
I was just gonna say,

767
00:54:05.960 --> 00:54:08.960
I think you can split test your emails in Rainflow.

768
00:54:11.280 --> 00:54:15.240
And I saw like, I think they have a new email system,

769
00:54:15.240 --> 00:54:18.160
AI emails or something in the Rainflow

770
00:54:18.160 --> 00:54:22.760
that I've seen videos about on a high level.

771
00:54:24.760 --> 00:54:26.480
I'm like really picky too.

772
00:54:26.480 --> 00:54:28.240
I mean, it's just like,

773
00:54:28.240 --> 00:54:30.760
just because I know how to do headlines,

774
00:54:30.760 --> 00:54:31.920
I mean, it's just like,

775
00:54:33.000 --> 00:54:36.520
I would definitely ask my chat who's,

776
00:54:36.520 --> 00:54:38.240
you know, if she's trading on your business

777
00:54:38.240 --> 00:54:41.600
for like 10 ideas, split test.

778
00:54:41.600 --> 00:54:43.440
If they're coming from an ad,

779
00:54:43.520 --> 00:54:46.080
it needs to be something that's similar.

780
00:54:46.080 --> 00:54:48.680
I mean, I would just split test the heck out of it.

781
00:54:50.640 --> 00:54:53.520
And I'm also like, if someone's like,

782
00:54:53.520 --> 00:54:54.840
can we just charge your bank?

783
00:54:54.840 --> 00:54:56.720
Or, you know, I'm like, what the heck?

784
00:54:58.280 --> 00:54:59.120
You know, I'm one of the-

785
00:54:59.120 --> 00:54:59.960
I don't think that's gonna-

786
00:55:00.000 --> 00:55:02.000
Speak their language

787
00:55:02.040 --> 00:55:03.760
No, I mean not that exact thing

788
00:55:03.760 --> 00:55:09.200
But like what you're saying like your download is here is not for me. It would not I would not open it

789
00:55:11.960 --> 00:55:13.960
Just because

790
00:55:17.720 --> 00:55:19.720
I use that all the time

791
00:55:19.960 --> 00:55:21.960
my Murphy

792
00:55:23.040 --> 00:55:27.280
But if you use that like and and target your your

793
00:55:27.280 --> 00:55:30.360
Your your person your avatar, um, that might work like

794
00:55:31.920 --> 00:55:39.600
And one other thing and you can do in rainflow is you can use her name. That's a huge thing. Mm-hmm. Yeah, for sure

795
00:55:40.160 --> 00:55:42.320
so, I mean, that's this that's a

796
00:55:43.280 --> 00:55:44.560
assess

797
00:55:44.560 --> 00:55:46.560
That's a great way. Hey

798
00:55:47.400 --> 00:55:49.400
Gabby your download is here

799
00:55:50.480 --> 00:55:51.920
What?

800
00:55:51.920 --> 00:55:53.920
You know, I don't think I've ever actually

801
00:55:53.920 --> 00:55:58.240
I don't think I've ever actually I don't think I've ever actually used their name in a subject line

802
00:55:58.240 --> 00:55:59.000
But that is a good idea

803
00:55:59.000 --> 00:56:02.480
I mean, I always have it like at the top of the of the email

804
00:56:02.480 --> 00:56:05.960
But I don't know if I don't think I've ever actually like put it in the subject line. So that's a good idea

805
00:56:07.160 --> 00:56:08.600
Yeah

806
00:56:08.600 --> 00:56:10.320
So I would try that

807
00:56:10.320 --> 00:56:11.560
too

808
00:56:11.560 --> 00:56:13.480
Yeah, I like that

809
00:56:13.480 --> 00:56:18.920
I'm also super picky as I put in the chat and I do not have a problem with

810
00:56:19.720 --> 00:56:24.480
Thousands of unread emails doesn't bother me I can find the ones I need when I need them. I

811
00:56:25.760 --> 00:56:28.880
Always describe myself as like organized chaos

812
00:56:30.960 --> 00:56:36.200
But I think once in a while so have you heard of that brand they do like those face

813
00:56:36.760 --> 00:56:41.720
Those like collagen or peptide or whatever. They are like face mask things quasi

814
00:56:42.880 --> 00:56:44.480
They have some really good lines

815
00:56:44.480 --> 00:56:50.440
Like the one of them I was I was searching I was searching for them and one of them is your skin surprise is waiting

816
00:56:50.440 --> 00:56:52.440
Which obviously like that specific?

817
00:56:53.000 --> 00:56:57.720
thing isn't right for what you're offering or your avatar, but

818
00:56:58.320 --> 00:56:59.600
like

819
00:56:59.600 --> 00:57:06.400
there was also something like about like a test result like as though I had done a quiz or my kid my quiz results and

820
00:57:06.400 --> 00:57:10.720
I was like what what quiz did I do? I went into it and I was like, oh it's this thing

821
00:57:11.680 --> 00:57:17.880
So as much as you don't want to be misleading like there's also something to be said for creating curiosity

822
00:57:17.880 --> 00:57:20.880
like if you can phrase it in a way where there's like

823
00:57:22.280 --> 00:57:24.600
something for them in the email

824
00:57:25.520 --> 00:57:32.960
That's gonna like gonna make them curious curious enough to click and see like what is it that they're talking about?

825
00:57:33.800 --> 00:57:39.880
That can work too. I do like your idea of using your the same like verbiage that you have in your ad

826
00:57:40.280 --> 00:57:45.920
In your email because it's also gonna be familiar. You're gonna be like they're gonna be like I saw that or wait

827
00:57:45.920 --> 00:57:47.680
Like that's speaking to me

828
00:57:47.680 --> 00:57:53.600
Yeah, but something else. Yeah, I was actually when you said the the quiz results are waiting. I have like a

829
00:57:54.920 --> 00:57:59.720
Quiz that I built on lovable that's like I don't know like which women from that woman from the Bible are you I don't have

830
00:57:59.720 --> 00:58:01.240
Or like identify your gifts

831
00:58:01.240 --> 00:58:04.120
I have multiple quizzes that I've created that I use in the course

832
00:58:04.120 --> 00:58:10.880
and so I was thinking like I could probably turn that on lovable into a lead magnet to the workshop and

833
00:58:11.360 --> 00:58:15.480
The subject could say your put your results are waiting or something

834
00:58:15.480 --> 00:58:19.360
But then they're just like there I'm just like to get them. Here's your quiz

835
00:58:19.520 --> 00:58:22.600
Yeah, do the quiz first and I think that's the idea, right?

836
00:58:22.600 --> 00:58:26.680
It's like you can go in and you can do a little quiz and it'll give you more information

837
00:58:26.680 --> 00:58:32.280
I also and I'm affiliate for like a clean perfume company and they have

838
00:58:32.600 --> 00:58:37.880
Some marketing like that where it's like find your ideal scent and it's based on

839
00:58:38.920 --> 00:58:40.920
Like what kind of person you are?

840
00:58:40.960 --> 00:58:46.360
It'll suggest a profile that it thinks but they I've seen them send things like that to like

841
00:58:46.920 --> 00:58:51.480
About his results or or whatever and it's like, oh, what did I get?

842
00:58:51.920 --> 00:58:57.760
Then it's like oh I didn't do it yet. I have to go do it first, but it's pretty like

843
00:58:58.760 --> 00:59:03.920
I'm low commitment. So I feel like people are like, oh, okay. I'll do a quiz like click and

844
00:59:04.560 --> 00:59:08.160
Then if they're honestly at this point when I have emails like that and I open them

845
00:59:08.160 --> 00:59:12.120
I'm like, you know what like a for effort because that was

846
00:59:12.800 --> 00:59:17.800
Yeah, like I know they played me but I'm like good good on you. That was a good one

847
00:59:18.920 --> 00:59:24.160
Hey guys, I didn't have to wrap this up because I got a hit another call, but this was a good conversation

848
00:59:24.160 --> 00:59:26.960
So be on the lookout for my post about times later

849
00:59:26.960 --> 00:59:28.960
and

850
00:59:29.120 --> 00:59:31.680
Yeah, I'll see you all on calls with me
