WEBVTT

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All right. Welcome to Office Hours. This is where we are every Thursday at 9 a.m. or welcome

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back. Ooh, let me let some people in, too, here. All right. All right. So, welcome and

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welcome back. If you missed this, as a Prosper Leader, we just finished, and we do every

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Thursday at 8 a.m., we do From Pressure to Partnership. That's a 12-week immersion where

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we're moving from an internally contracted state to an expansive. And this last session

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on Holy Desire, I think, was very powerful. So, I encourage you, if you missed that, go

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back and listen to the recordings on the Prosper Leader Member Vault. And now we move into

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Office Hours and the purpose of Office Hours. So, you can see the three parts each week

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that we have. And I need to let some people in real quick. Okay. All right. So, you can

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see the three parts that we have each week and how they play together. On Wednesdays

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at 8 a.m. in the Power Hour, we really lay a scriptural foundation. I mean, everything

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I do is biblically based, but we lay a scriptural foundation focusing on a promise every single

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week and a principle. And we pray. This past Wednesday, it was so moving that we just prayed.

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We didn't even do the rest. We just took time and prayed. And I don't say just. It was

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powerful and it was important. We focused on prayer. So, we're led by the Spirit. We

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move with the Spirit. But that's what Wednesdays are, is laying that foundation. Thursdays,

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we're now taking that scripture and we're embodying it. Okay. So, prosper in all things.

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Total soul prosperity has two parts to it, really. And so, one is growing her, growing

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you. The faith-based female entrepreneur, it's about growing you. And so, we've been

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moving from fear, right? And from pressure, from internally contracted to partnership

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and externally just expansive, right? And so, that's what we're doing. We just did gate

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four of 12 gates that we do eight Thursday mornings. Now, nine Thursday mornings is

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office hours. This is the second part of prosper in all things, me coaching you, mentoring

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you. So, we're building you, the person that God created you to be, and we're building

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your business. Build her, build her business. Build you, build your business, right? So,

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office hours is dedicated to the business side of things, right? Where, what questions,

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what do you want reviewed? Where are you feeling stuck? What's working? What's not working?

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That's what this is dedicated to. So, I'd love to hear anything as you've gone through

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your week or weeks since I last saw you. What is feeling unclear or what feels harder than

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it needs to be, right? Or if fear was removed, what action would you take in the next seven

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days? Like, where are you at? Do you have your clear desires, your goals, your vision?

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Do you have clarity? Clarity is always the first step. Clarity is absolutely the first

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step. Without clarity, you know, I was just hired by a very successful large company yesterday

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to come in and I'm going to be doing what I do, which is a breakthrough intensive, because

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they understand even as a company, without clarity, you cannot go forward. And so, you know,

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as a company, it's their market and their market share and all of that. As you, as a solopreneur

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or small, you know, small company entrepreneur, it's clarity around your what, your vision,

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your who you serve, your what is the problem that you solve now, right? What's your unique self?

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proposition, USP, what is your unique offering that's an

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irresistible offering that people can't say no to, right?

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So these are these are things that have to be in place first,

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then, so I always go clarity, and then I go implementation,

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right? So the first thing I do is I do an intensive. So if

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you're absolutely clear, what I found is you go from no clients

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to clients. And this is what we're seeing. So many people who

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have come to me were really struggling, it was very

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inconsistent to get clients that was hit and miss. We do an

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intensive almost immediately, often the next day, the next

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week, that month, then boom, starting to get clients. Okay,

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this is what we see. This white, but Stacy's relatively new, and

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we were celebrating two more people, you know, coming in,

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like it, it starts opening the flow, because she's got exact

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clarity, right. And then we worked, we moved to the next

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step, which is implementation, we're implementing the systems

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to make sure that there's a follow up system, there's a lead

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generation system, there's, and so we go from clarity to

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implementation. So where are are you feeling like you need

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support? Is it in the clarity? Is it in the implementation? This

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is where I make myself available. So ask me any

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questions. And especially if there's questions that will help

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everybody else, okay, and we'll start working on those, we'll

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dive in. And then if not, I'll share things with you. But

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let's, let's work on your business.

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I, for me, it isn't so much needing the support around the

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clarity and the implementation, it is really, I'm knowing that I

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know that I know what I need, and how I need to go about

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doing it and not do what someone else is doing. Yes. And and so

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that I'm wired differently. And I have to keep it really simple.

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And I've actually stepped into something yesterday, which I'm

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really glad that I did, where I'm delegating certain things

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that I absolutely do not want to learn and do. Yeah, to someone

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else who that's what they do. They love it. And I'm like,

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great, you do it, but I don't want to do it. But it's going to

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help my business to write in terms of my, my, my, my, my

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podcast. Yeah. And so I took that risk in stepping out in

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knowing that the money will be there. It's not about the money,

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but but you know, it is, it isn't, it isn't. No, it is. It

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is about the money. And it needs to everything that you're doing

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needs to have ROI, right turn on investment. Yeah. And, and, you

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know, hiring me as a coach, it should not be an expense, it

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should be an investment. That's why a company just Yeah, without

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any question, of course, because it's ROI, say you, then you move

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into delegating and bringing in team, there needs to be ROI.

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Okay, right. And so that's, that's very good that that

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you're doing that. And I also want to before we go forward,

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there's something I love that we did with Stacey and coaching in

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the past week or two. And that is I want you to understand that

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often, and especially right now, less is more. Okay, so she

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was under the impression and she was doing it. And she's amazing

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with consistency. She was like posting three times a day. And

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it was like consuming her life. And I'm like, no, no. So we cut

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back. And because actually, it was hurting, because it doesn't

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have time to land and your posts are competing against each

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other. And it's exhausting her. And so we pulled way back. And

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we also did something that I do when I'm working with you, like

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I'm working with Stacey and implementation is we look at

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your analytics. Yeah. And that's very eye opening. We're looking

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at analytics. And I had her give me several different analytics

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we learned so that now we can implement two things. Number one

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at her pace that works for her brain, her energy level. And

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also, we learn from the analytics.

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Right. And if I hadn't been posting as often as I did, we

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wouldn't have had those analytics either. Right. So

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that was the positive that

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very positive that you had enough time and consistency.

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Yeah, that we

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could analyze it, so you're right.

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Okay, so go forward with, so you're delegating,

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so now what area would you love more support?

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Is there something or was that the main thing?

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No, that was it.

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Okay, okay, thank you for letting me also just use you

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as an example, seeing you reminded me

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because I'm super excited.

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So I'm gonna give you an example of analytics

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that will probably apply to almost all of you, okay?

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If you're doing reels, okay?

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She was doing almost exclusively reels.

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She was doing a lot of reels and she had some wisdom.

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She was keeping them short.

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What we found from the analytics is they weren't making it

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past about 3.78 seconds, I think it was, okay?

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So now think about that.

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You're doing all this work

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and you're creating all these reels

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and you think you're being so consistent

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and you do this day in and day out,

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all your time and energy all these weeks.

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They're not hearing anything that you said.

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Never got to her message at three seconds.

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They glanced and they got off, why?

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Because she was missing the most important thing in a reel,

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which is a hook.

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It's also the most important thing in your posts is a hook.

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And so we added a little length to her reel

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so that she could have enough freedom

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to communicate a powerful point and we open with a hook.

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And so now when we meet again in coaching,

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we'll see how that's improving and what we're learning.

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And so business is a constant course adjustment

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to get it just perfect.

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This is true of any business, any size.

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So yeah, Stacey, I just love, I love your consistency.

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I love your character.

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I love your honesty.

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And she just brings great value to the marketplace.

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So thank you for showing up and reminding me

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so I can help everyone else with that.

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Brenda, I have a question.

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Okay.

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Well, I am consistent.

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Like I probably post maybe twice a day,

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sometime at least, at least once.

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I do my stories every day.

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I do my videos, you know, everything like that.

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Would you say that that's like,

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like how often are you supposed to be posting?

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Well, it's a deep question that is individual to you.

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So you also have to understand

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the platforms that you're using.

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They're very different.

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They serve different purposes

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and different things work better in different platforms.

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So one mistake is to create something.

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Oh, Sheba, I see Sheba with Linda.

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You, a mistake is to create something

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and then put it on your profile and on your business page

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and on your Instagram,

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like you just blast it across to everywhere.

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That's first mistake.

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I would not do that.

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I would space those

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and I would use the type of posts that works best.

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Now, what type of posts works best?

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This is where Amanda,

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we need to look at your analytics.

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Okay.

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So let me just give you an example.

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My analytics, there's so many levels.

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Like in the case of Stacy, I knew she was doing reels.

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I had a strong suspicion.

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The analytics I need to look at

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is anybody listening to the reels?

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That's my first thing and how long are they staying on?

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I knew, I already intuitively knew

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that's what we had to look at

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and the analytics verified it.

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Hey, you're completely wasting your time.

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You're so beautiful and so diligent,

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but if they're getting three seconds of you,

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they're getting nothing, right?

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So we had to make that adjustment.

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That's the power of the analytics, right?

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That we have in this age.

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A different analytics is who's listening to you, okay?

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And so in my case, it was very interesting.

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It gave the breakdown of all of the ages, you know?

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And so I had like the 20-sums and the 30-sums

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and all of that.

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Interestingly enough for me,

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I could not believe I had 30% were 55 to 65

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and 30% were 65 and older.

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That means 60% of the people listening to me are over 55.

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My posts better be relevant.

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My reels better be relevant to someone over 55,

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if that's my analytics and that's my market.

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And it is, you know, and then right below that.

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is 45. So you know, really, if I picked from 45 above, um, I my

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market needs to be directed at that. So that's like, we need to

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look at your analytics to answer that question. But posting more

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than once a day is not usually improving. Unless you're

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rotating, you got a real and then later you're following it

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up with a post or something like that.

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Yeah, that's how I do it. I literally do like a morning one

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and then I'll kind of do like an evening one and I kind of when

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I do my evening one, it's more like either an engagement one or

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more of a spiritual thing or you know, I kind of do it different

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than then then then like an offer or something like that. So

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I try to, you know, do it a little bit different. And then

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in my mornings, when I do my morning walks, I do my stories,

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you know, of, of whatever it is, or me working out at the gym, or

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you know, something something, you know, but I try to make them

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a little bit different. So it has a different variety of it.

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Sure. So depending the time you post, you have to get in the

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mindset of the people that are watching. So people you have to

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get you have to put yourself in the head of your ideal client.

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So once you know your ideal client, and you're very clear,

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and you know, your analytics, um, they're thinking differently

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on Monday morning, than they are on Wednesday, than they are on

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Friday afternoon, right than they are on Saturday than they

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are on Sunday. So you need to be congruent that what you're

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posting is where they're at in their headspace emotionally, and

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schedule wise. So you use that, that's super important that

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you're considering that. So your analytics will tell you, where

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are you getting the most? Are you getting reach? Where are you

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getting the most engagement, engagement has changed, you also

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have to stay up on the algorithms. So for example,

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right now, the algorithms for Instagram have completely

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changed. Okay. Um, they're looking meta is looking, in

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particular, for two things. It's not so much likes and comments

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anymore. We used to judge by that as engagement, meta. And

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you have to remember when you're talking to Instagram, and you're

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talking Facebook, meta is a business. And they're thinking

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like a business, you are the commodity. So what they want is

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that you as a commodity is growing their business. Okay,

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you have to think like that you have to understand that. So what

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meta wants, and let's talk Instagram is they want you

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there's a lot of platforms to choose from right now we're

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competing all over the place, right? So it's like in the past

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like television, you know, like the station wanted you on their

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station, right? So meta wants you on their station. Okay, how

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are they going to keep you and your people, your audience on

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their station, two things, saves and shares. That's what that's

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that's what Instagram is looking for right now. So when

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you're writing your post, you're not only considering your ideal

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client, and you're considering the time and you're looking at

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your analytics, but you're also thinking about what is the

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platform going to reward? I picked one platform, which is

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Instagram, and they're going to reward save. Oh, okay. Now you

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ask yourself, what could I put on Instagram that people are

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going to want to save it? I put some tips that they want to save

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and print out or an action or a recipe or something that they

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go, oh, gosh, I can't, I want to come back to that. I want to

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save that meta is going to expand your reach if you're

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getting saves. Right shares, if you can get shares are so huge.

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So if you can reward shares, Matt is going to reward you,

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because you have to remember that this is so important when

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you're on a platform, you're you're, it's a rental home,

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you're renting real estate. You don't, you don't own it. So the

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first thing that meta decides is how many people is going to see

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and it doesn't matter how many followers, how many friends,

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whatever platform you're on, you know, I've

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always had the maximum that you can have on platforms.

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And I had to change my platform

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when it used to be friends in my profile,

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because I had to get rid of friends all the time.

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So I had way more than 5,000 friends, right?

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But I could have 5,000 friends.

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Now I've added followers so it can keep growing,

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but you can have 5,000 friends,

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but Meta decides,

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are we gonna show to 10 of your friends

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or 50 of your friends or 1,000 of your friends

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or all 5,000, like what's the reach?

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And that has a lot to do.

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You've gotta factor in your ideal client

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and you gotta factor in the platform's goals,

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the platform's goals, okay?

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So I'm answering your question, Amanda,

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but I'm answering it as best as I can answer

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knowing no details about, right?

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So that's where we have to dive in.

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These are some of the things we do in coaching

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and in your intensive that we had to factor in.

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Like with Stacey, we had to factor in,

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I gotta factor in her energy level.

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When is she strongest?

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When does she have time?

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Like, this is your business, it's gotta work for Stacey.

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We gotta factor that in.

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Then I gotta factor in her audience.

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What's gonna work for her audience?

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And then I've gotta factor in what Meta or whatever,

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what the platform is, is going to reward.

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You understand it's a win-win-win kind of thing

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we have to create.

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So it's not just do this and you're gonna be fine.

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Not necessarily.

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Yeah, and the platforms are always changing

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like what they want and stuff.

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So yeah, I think that.

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And so are we.

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They're changing because we're changing.

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What we expect, what we're looking for, our audience,

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they're changing what's important to them.

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And you need to be speaking to their now problem

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that is relevant and urgent to them at that moment,

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at that now.

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Like you have to stay in the now for them.

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That's so important, okay?

321
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So hopefully those are a few tips, right?

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So what I look at when we dive into the clarity

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is now that I know the clarity of this woman,

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then where does she hang out?

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What platform does she hang out on or he or whatever it is?

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What's really pressing to them right now?

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What's urgent?

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What's a now problem?

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What problem do I solve and how do I hook it very quickly

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so that they have a reason to listen and to stay to the end?

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Those are just a few of the factors, not just post.

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Right, now I do have one more question.

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I don't do this, I've done it in the past,

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but I go back and forth.

335
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Do you suggest scheduling post or do you?

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I sometimes do, especially when I know

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I'm going to be busy or I can't.

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There's nothing wrong with scheduling, absolutely.

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It just shows up as if you posted, it doesn't matter.

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The key that I don't recommend

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is scheduling too far in advance

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because you're running down a path

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without course correction, okay?

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Because Stacy was a great example,

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I'm gonna keep using Stacy's example.

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She's so efficient, she's the efficiency queen.

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So she would just make a bazillion reels

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and just ready to go and schedule them.

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Okay, boom, done.

350
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Cool, until we discover that it needs a new hook, right?

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And so I don't recommend running too far down the road

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because you've got to do these micro,

353
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you've got to be aware of your analytics

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and be willing to do these fine adjustments.

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You're changing, God's giving you revelation.

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I really believe in how I've shared

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about posting with all of you

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and I've taught that you have

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your morning spiritual practice, right?

360
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You have your time with God, which is your golden hour.

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That's the top of this.

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And your golden hour, you're getting filled up with God

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and he's gonna give you words

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and he's gonna give you downloads.

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That's what I recommend that you are implementing

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into your overflow hour.

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Do it right after, if possible.

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You're full and you spill out into your audience

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because those words have life.

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And I often think about, you know, in Egypt with the manna

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and manna would drop down once a day.

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And if they thought.

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I'm going to just store up enough for the whole week or the whole month if you remember in the

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Bible it got moldy and it rotted. And I think the same is true for us. If we get mechanical and we

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just store up for a whole month and we're not operating on fresh revelation, fresh manna from

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God, it loses life. It loses a bit of its soul. And so if you're speaking from fresh, so if it

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can be part of your morning routine, post. But there's days I'm busy, I'm traveling, I can,

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I'm book solid, I absolutely schedule. No problem. And there's different windows. This is another

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reason I don't hold myself. I definitely don't post more than once a day. In fact, I've played

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with things and if things get some good quick response, I actually don't post a little longer.

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00:25:52.160 --> 00:25:58.480
I let it sit because what happens is it takes time for meta to go, this is doing good. I'm

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going to expand the reach. I'm going to expand the reach. And if I'm competing posts or reels or

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stories I'm defeating, I didn't let that marinate and really ride the full ride. So when I see

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things really get some good traction, I actually post less. Let that thing take root. Does that

385
00:26:20.960 --> 00:26:26.720
make sense? Yes. Thank you. Okay. Hopefully those things really help you. And, and we can get much

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00:26:26.720 --> 00:26:32.960
more specific one-on-one when we know your analytics, your who, your goals. Like there's,

387
00:26:32.960 --> 00:26:38.880
there's a lot of specificity to this, right? Like if you're dealing with working people,

388
00:26:38.880 --> 00:26:43.600
you know, and you need to catch them in the morning or you need to catch them in the evening,

389
00:26:43.600 --> 00:26:48.800
or you're dealing with a mom and they're not going to even look at it till nine or 10 at night. Like

390
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we have to factor in the minds and schedules of our people as best as we can. That's who we're

391
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talking to. And that's love. It's like Paul said, you know, when I was in Rome, I acted as a Rome.

392
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And when I was, you know, with the Jews, I acted like the Jews and we have to put ourselves in the

393
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mind of our ideal client too. Okay. So hopefully that, that helps you. That's a really great,

394
00:27:13.760 --> 00:27:20.480
great question. Brenda. Yeah. All right. I'm mainly on Facebook, but I wonder what is the

395
00:27:20.480 --> 00:27:26.000
best way do you think to keep track of the algorithms? Is it just chat GPT asking it?

396
00:27:26.000 --> 00:27:36.480
No, no. So, so Meta provides those. And so you're going to actually go in and look at the analytics.

397
00:27:36.480 --> 00:27:49.360
And I look at analytics everywhere. I gather it and then you can feed it to chat GPT.

398
00:27:50.240 --> 00:27:56.560
So when you're working with chat GPT, as I've shared on previous calls, we want chat GPT,

399
00:27:56.560 --> 00:28:03.200
first of all, set up your privacy settings. First of all, okay. Number one in chat GPT. Okay.

400
00:28:03.760 --> 00:28:10.160
Go in there, say you don't want to be used as information for the large language learning model,

401
00:28:10.160 --> 00:28:18.480
like set your privacy and take some time to let it know your voice and let it know who you are,

402
00:28:18.480 --> 00:28:23.520
feed it your things. Okay. So now I'm assuming you have an educated chat GPT. That's important.

403
00:28:23.520 --> 00:28:30.720
Okay. Now coming from an educated chat GPT, I do a different feed. I do different feeds. So things

404
00:28:30.720 --> 00:28:37.760
don't get lost for different things. I do a feed for analytics and I feed it analytics from

405
00:28:37.760 --> 00:28:47.360
Facebook. Meta gives you great analytics. Okay. And if you are doing emails, your CRM feed it.

406
00:28:48.560 --> 00:28:57.440
So like, what am I looking for with analytics? Right. I would feed it. These were my top

407
00:28:57.440 --> 00:29:06.320
three posts that were viewed. For example, feed that to chat GPT. What did my top posts have in

408
00:29:06.320 --> 00:29:18.000
common? My CRM, what were my most opened emails? What do they have in common? And I began to feed

409
00:29:18.080 --> 00:29:27.120
these different analytics and chat GPT says, you know what? They respond best with me.

410
00:29:28.000 --> 00:29:39.920
You respond best. My clients respond best to definitely not like selling and offers and

411
00:29:39.920 --> 00:29:46.080
things like that, but you respond best. Obviously you have to do that sometimes or they don't know

412
00:29:46.080 --> 00:29:56.240
what you offer. Right. But you respond best to story, to my own stories or other people's stories.

413
00:29:56.800 --> 00:29:59.840
You respond best to vulnerable shares.

414
00:30:00.000 --> 00:30:05.000
And so I am understanding, and this is love by the way,

415
00:30:07.360 --> 00:30:10.040
it's like when you get in a relationship

416
00:30:10.040 --> 00:30:12.540
with let's say your husband or man,

417
00:30:13.400 --> 00:30:16.740
you have different love languages likely.

418
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Like often men, the love language is acts of service.

419
00:30:20.200 --> 00:30:21.680
Look what I do for you.

420
00:30:21.680 --> 00:30:22.920
I raped the leaves.

421
00:30:22.920 --> 00:30:25.640
I made this for you.

422
00:30:25.640 --> 00:30:27.160
That's their love language.

423
00:30:27.200 --> 00:30:30.680
And you're like, but my love language is hugs

424
00:30:30.680 --> 00:30:32.280
and physical touch.

425
00:30:32.280 --> 00:30:34.760
Like you haven't touched me in weeks, right?

426
00:30:34.760 --> 00:30:36.760
We've got to disconnect.

427
00:30:36.760 --> 00:30:40.320
So part of a good relationship

428
00:30:40.320 --> 00:30:42.320
is learning love languages each other.

429
00:30:42.320 --> 00:30:44.280
Oh, he's doing acts of service.

430
00:30:44.280 --> 00:30:47.200
That's what I can love on him is do acts of service.

431
00:30:47.200 --> 00:30:48.080
I make him a meal.

432
00:30:48.080 --> 00:30:49.080
I do this for him.

433
00:30:49.080 --> 00:30:50.480
I do that.

434
00:30:50.480 --> 00:30:51.600
He feels it.

435
00:30:51.600 --> 00:30:52.840
Okay, it's the same thing.

436
00:30:52.840 --> 00:30:57.840
Your audience has a love language, right?

437
00:30:58.020 --> 00:31:02.800
So I've got my, you know, over 45, primarily over 55,

438
00:31:04.120 --> 00:31:06.960
and they have a love language, right?

439
00:31:06.960 --> 00:31:10.120
And that love language flows around.

440
00:31:10.120 --> 00:31:12.320
What are they struggling with right now?

441
00:31:12.320 --> 00:31:13.960
I need to talk to them.

442
00:31:13.960 --> 00:31:15.360
What's their now problem?

443
00:31:15.360 --> 00:31:17.520
What's their desire?

444
00:31:17.520 --> 00:31:20.240
What are they feeling right now?

445
00:31:20.240 --> 00:31:24.360
Like God really showed me before I did this,

446
00:31:24.360 --> 00:31:26.320
his view retreat that I did

447
00:31:26.320 --> 00:31:29.560
when he talked to me about return and remember.

448
00:31:29.560 --> 00:31:33.960
And I shared it before I happened to be,

449
00:31:35.080 --> 00:31:39.080
I'll often get a ride to go dancing

450
00:31:39.080 --> 00:31:42.200
with a friend who is a counselor.

451
00:31:42.200 --> 00:31:44.680
And so we have a heyday.

452
00:31:44.680 --> 00:31:46.720
We're both Christians and, you know,

453
00:31:46.720 --> 00:31:48.120
both coaches, counselors,

454
00:31:48.120 --> 00:31:50.120
we really bounce things off of each other.

455
00:31:50.960 --> 00:31:51.800
It's really fun.

456
00:31:51.800 --> 00:31:56.800
And I bounce it and he challenged me on, you know, remember.

457
00:31:58.080 --> 00:32:01.520
And, but because I knew my audience

458
00:32:01.520 --> 00:32:03.120
and it was different than his audience

459
00:32:03.120 --> 00:32:05.960
because he's working with vets and, you know,

460
00:32:05.960 --> 00:32:08.640
people come out of war and all that.

461
00:32:08.640 --> 00:32:09.960
I'm not as much.

462
00:32:09.960 --> 00:32:13.680
So I said, my women,

463
00:32:14.620 --> 00:32:16.860
many of them are dealing with disappointment

464
00:32:16.860 --> 00:32:19.320
and discouragement and they're exhausted.

465
00:32:19.360 --> 00:32:20.880
They're so tired.

466
00:32:21.720 --> 00:32:23.840
And when I brought that up at the retreat

467
00:32:23.840 --> 00:32:27.240
because I've studied the analytics and I know my women

468
00:32:27.240 --> 00:32:29.920
and I've spent time listening,

469
00:32:29.920 --> 00:32:32.040
like the way they reacted,

470
00:32:32.040 --> 00:32:35.320
like one woman just burst into tears and goes,

471
00:32:35.320 --> 00:32:39.920
I'm so tired that I sometimes don't even want to live.

472
00:32:39.920 --> 00:32:42.740
Like she just like said it, boom, right there.

473
00:32:44.040 --> 00:32:46.040
So you have to know your audience.

474
00:32:46.040 --> 00:32:48.840
If that's my audience and I'm like,

475
00:32:49.360 --> 00:32:50.200
you got to jazz up.

476
00:32:50.200 --> 00:32:53.800
I show up and I'm like a Shonda Sumter or whatever,

477
00:32:53.800 --> 00:32:56.480
you know, and I'm just like blowing up the audience

478
00:32:56.480 --> 00:32:57.320
and everything.

479
00:32:57.320 --> 00:32:58.680
And they're so exhausted.

480
00:32:58.680 --> 00:33:00.920
They're going to listen to me maybe five minutes

481
00:33:00.920 --> 00:33:03.360
and they may not come back, right?

482
00:33:03.360 --> 00:33:08.360
So, so part of creating rapport, right?

483
00:33:09.060 --> 00:33:13.360
We know rapport science is matching and mirroring.

484
00:33:14.240 --> 00:33:15.440
Okay.

485
00:33:15.440 --> 00:33:20.440
So I know if the person is kind of feeling lower in energy,

486
00:33:24.060 --> 00:33:25.300
I don't want to take them lower.

487
00:33:25.300 --> 00:33:27.000
I want to try to elevate,

488
00:33:27.000 --> 00:33:31.940
but I also know I'm not going to just be so far high

489
00:33:31.940 --> 00:33:36.760
in energy that there's no connection, right?

490
00:33:36.760 --> 00:33:38.840
So this is love.

491
00:33:38.840 --> 00:33:41.980
This is being sensitive to our audience.

492
00:33:41.980 --> 00:33:46.020
When I post or I DM,

493
00:33:46.020 --> 00:33:51.020
I often say I have the declaration or the affirmation

494
00:33:51.440 --> 00:33:56.080
that I sow in love and I reap in faith.

495
00:33:57.020 --> 00:34:00.460
So I just picture I'm sowing seeds with love.

496
00:34:00.460 --> 00:34:05.460
So if before you post, it's not like, okay, got that done.

497
00:34:06.640 --> 00:34:09.020
It's like, okay, I'm going to be a little, you know,

498
00:34:09.020 --> 00:34:10.300
you're married and you're having sex.

499
00:34:10.300 --> 00:34:12.139
You're like, okay, we got the sex done.

500
00:34:12.139 --> 00:34:12.980
Now let's move on.

501
00:34:12.980 --> 00:34:15.540
Like what, right?

502
00:34:15.540 --> 00:34:20.000
Like we do that with the love of the women

503
00:34:20.000 --> 00:34:23.060
or the people that we serve that we're called to love.

504
00:34:23.060 --> 00:34:26.940
And it's like, okay, I posted, I gave them information.

505
00:34:26.940 --> 00:34:30.580
Information's not transformation, right?

506
00:34:30.580 --> 00:34:31.699
I did my job.

507
00:34:31.699 --> 00:34:32.780
It was 500 words.

508
00:34:32.780 --> 00:34:34.340
I did it every Tuesday,

509
00:34:34.340 --> 00:34:37.100
but they actually, Tuesday's a bad day

510
00:34:37.100 --> 00:34:38.300
or Monday's a bad day.

511
00:34:38.300 --> 00:34:39.940
If you would have watched the analytics

512
00:34:39.940 --> 00:34:41.940
and done it on Wednesdays,

513
00:34:41.940 --> 00:34:44.100
you would have gotten way more, right?

514
00:34:44.100 --> 00:34:46.620
If you would have opened with story,

515
00:34:46.620 --> 00:34:49.659
you would have got, do you see how this is love?

516
00:34:49.659 --> 00:34:51.300
What we're doing is love

517
00:34:51.300 --> 00:34:56.300
because I've shared with so many of you

518
00:34:56.580 --> 00:34:59.580
and let me make sure I'm even answering your question, Beth,

519
00:34:59.580 --> 00:35:00.420
before I go.

520
00:35:00.000 --> 00:35:03.880
any further, does that answer your question?

521
00:35:03.880 --> 00:35:05.800
Yes, thank you, yes.

522
00:35:05.800 --> 00:35:08.680
Okay, good, I'm glad that you asked that.

523
00:35:08.680 --> 00:35:13.680
Okay, so I think it's so important, our perspective,

524
00:35:23.860 --> 00:35:28.460
because we know the way that God created the universe,

525
00:35:28.460 --> 00:35:29.760
everything is energy.

526
00:35:29.860 --> 00:35:32.420
When I say energy, everything has a wavelength,

527
00:35:32.420 --> 00:35:34.540
everything has a frequency.

528
00:35:34.540 --> 00:35:36.740
Every color has a different frequency,

529
00:35:36.740 --> 00:35:38.780
microwaves have a different frequency,

530
00:35:38.780 --> 00:35:41.260
then sound have a different frequency.

531
00:35:41.260 --> 00:35:44.340
What we're seeing with our eyes, it's wavelengths, okay?

532
00:35:44.340 --> 00:35:47.380
The world is wavelengths, it's frequency.

533
00:35:49.220 --> 00:35:54.220
We are holding a frequency and love is like

534
00:35:56.060 --> 00:35:59.740
one of the highest, right, frequencies.

535
00:35:59.740 --> 00:36:04.740
And so if we are showing up, posting, not hoping to get,

536
00:36:08.140 --> 00:36:13.140
not with a mindset of lack, not with a mindset of fear,

537
00:36:13.260 --> 00:36:15.780
not with a mindset of this never works,

538
00:36:15.780 --> 00:36:18.980
not with a mindset, okay, I did my duty,

539
00:36:20.140 --> 00:36:25.140
but a mindset, Lord, how can I love on people today?

540
00:36:26.140 --> 00:36:30.700
Speak through me, love through me, post through me,

541
00:36:30.700 --> 00:36:34.140
write through me, let these words, not just be words,

542
00:36:34.140 --> 00:36:35.980
let them be spirit and life.

543
00:36:38.780 --> 00:36:43.700
And you're gonna see such a difference in you and in them.

544
00:36:44.660 --> 00:36:49.200
And I've shared with many of you my perspective,

545
00:36:49.200 --> 00:36:52.820
having been in business for many, many decades,

546
00:36:52.860 --> 00:36:56.260
decades that precedes social media,

547
00:36:56.260 --> 00:36:59.160
in fact, decades that precedes the internet,

548
00:37:00.140 --> 00:37:04.300
in fact, decades that precedes cell phone

549
00:37:04.300 --> 00:37:07.820
and go back to when we had hardwired phones

550
00:37:07.820 --> 00:37:10.980
and answering machines that you came back and listened to

551
00:37:10.980 --> 00:37:14.700
at five o'clock at night to a little cassette, right?

552
00:37:16.960 --> 00:37:21.960
How hard it was to reach people.

553
00:37:23.820 --> 00:37:27.620
You had to rent a hotel room, deal with catering

554
00:37:27.620 --> 00:37:31.920
or show up in a restaurant, you had to drive.

555
00:37:31.920 --> 00:37:36.920
God has opened up these platforms.

556
00:37:37.220 --> 00:37:41.820
And I like the word, the privilege of the platform.

557
00:37:42.820 --> 00:37:47.180
If you show up with a heart to serve,

558
00:37:47.180 --> 00:37:50.740
Jesus said, the greatest leader is the greatest servant.

559
00:37:50.740 --> 00:37:55.580
Show up, not from a place of lack,

560
00:37:55.580 --> 00:37:58.020
not from a place, I gotta make this happen,

561
00:37:58.020 --> 00:38:01.420
not from a place, this is what the gurus say,

562
00:38:01.420 --> 00:38:06.060
but from a place, I wanna serve these people with love.

563
00:38:06.060 --> 00:38:11.060
You're gonna see so much change in you and in them.

564
00:38:11.220 --> 00:38:12.500
Okay, does that help?

565
00:38:12.500 --> 00:38:15.380
Does that open up some ideas?

566
00:38:15.380 --> 00:38:19.060
And it's gonna take the drudgery out.

567
00:38:19.340 --> 00:38:24.340
Sometimes I heard mom say, oh, I hate, I gotta do more,

568
00:38:25.140 --> 00:38:28.500
I gotta do more laundry, I gotta do.

569
00:38:28.500 --> 00:38:31.700
And I think to myself, what a privilege.

570
00:38:31.700 --> 00:38:36.300
We don't have to go to a river.

571
00:38:37.180 --> 00:38:42.180
A lot of times I'll watch Colombian historical dramas

572
00:38:42.920 --> 00:38:45.740
and I see these women at the river with their stick

573
00:38:45.740 --> 00:38:49.260
and pounding their clothes against the rock to wash.

574
00:38:51.420 --> 00:38:53.940
Like we don't have to do that and hang it on the line

575
00:38:53.940 --> 00:38:54.780
and take it down.

576
00:38:54.780 --> 00:38:55.900
We throw it in the wash

577
00:38:55.900 --> 00:38:57.540
and we throw a little whatever in there

578
00:38:57.540 --> 00:38:59.060
and then we throw it in the dryer

579
00:38:59.060 --> 00:39:04.060
and then like, wow, right?

580
00:39:04.940 --> 00:39:07.180
I mean, I got my little robo vac

581
00:39:07.180 --> 00:39:09.780
and I empty it out each morning and plug it on.

582
00:39:09.780 --> 00:39:11.140
And at the end of the day,

583
00:39:11.140 --> 00:39:13.740
it's caught all the dog hair all over my house.

584
00:39:13.740 --> 00:39:17.420
Like, wow, like kings didn't live the way that we live

585
00:39:17.420 --> 00:39:20.340
and same in business.

586
00:39:20.340 --> 00:39:23.820
Never in the history has there been such an opportunity

587
00:39:23.820 --> 00:39:28.820
to touch so many lives from the comfort of your home, okay?

588
00:39:28.940 --> 00:39:31.540
Other questions, comments, what did that open up?

589
00:39:31.540 --> 00:39:33.980
I'd love just to hear just a simple comment.

590
00:39:33.980 --> 00:39:35.620
What did you glean from this

591
00:39:35.620 --> 00:39:38.380
and what is still unanswered, if anything,

592
00:39:38.380 --> 00:39:40.380
just kind of popcorn, just open up and say,

593
00:39:40.380 --> 00:39:41.820
this is what I got from this

594
00:39:41.860 --> 00:39:45.540
and this is what I need to still get.

595
00:39:45.540 --> 00:39:47.500
Yeah, I'd like to make a comment here.

596
00:39:47.500 --> 00:39:51.220
So I've been consistently posting on Substack

597
00:39:51.220 --> 00:39:52.500
and I really like it,

598
00:39:52.500 --> 00:39:56.580
but I'm wondering if I shouldn't change the format

599
00:39:56.580 --> 00:40:00.220
of what I'm doing and do I have the right hook?

600
00:40:00.000 --> 00:40:08.040
in there because I looked at the analytic the analytics and people were initially reading

601
00:40:08.040 --> 00:40:15.440
it but now they're not reading it good that's good that you're looking okay so and you know

602
00:40:15.440 --> 00:40:21.400
I'm not doing a short form yet I've just you know been overwhelmed with a lot of things

603
00:40:21.400 --> 00:40:27.000
and I think that might be the key yeah like your short form like a sub stack using the

604
00:40:27.000 --> 00:40:35.160
notes effectively right right yeah so I need to experiment with that but with that in mind

605
00:40:35.160 --> 00:40:41.960
I still need to have a good hook yeah and make sure that I've got the right format we

606
00:40:41.960 --> 00:40:53.160
all absolutely in every form need a hook you must become an expert at hook you must always

607
00:40:53.160 --> 00:41:00.000
think hook so depending what it is if you're doing an email and sub stack in a way is kind

608
00:41:00.000 --> 00:41:09.400
of like an email it's more because it's multimedia but let's say email the hook is the subject

609
00:41:09.400 --> 00:41:15.440
line first if you like if your subject line doesn't get them to open the email all the

610
00:41:15.440 --> 00:41:21.960
work you took to write an email just got wasted the second hook is the first sentence of the

611
00:41:21.960 --> 00:41:31.560
first paragraph okay so in a real I did this wrong okay in a real if you've watched my

612
00:41:31.560 --> 00:41:36.040
Instagram which I haven't paid a lot of attention to Instagram over the years but one thing

613
00:41:36.040 --> 00:41:43.000
I did just for fun is I do a salsa saga the life and lesson the lessons I've learned about

614
00:41:43.000 --> 00:41:48.000
life and business from salsa dancing and you know I figured I was already dressed up I'm

615
00:41:48.000 --> 00:41:52.960
already at the opera house and so I would open by saying hey welcome back to the salsa

616
00:41:52.960 --> 00:41:57.600
saga this is the you know life and lessons I've learned from salsa dancing well I was

617
00:41:57.600 --> 00:42:04.280
having like Stacy they don't stay on I took too much time welcoming them even though I

618
00:42:04.280 --> 00:42:08.680
thought I was being warm how you doing it's a beautiful day out here in Sacramento California

619
00:42:08.680 --> 00:42:18.320
no so I have to say I need to open with have you ever found that did you struggle did you

620
00:42:18.320 --> 00:42:24.600
notice has your like it's got to be relevant to them and it's got to be boom and then you

621
00:42:24.600 --> 00:42:30.600
got to give them a reason to say stay to the end because in this episode we're going to

622
00:42:30.600 --> 00:42:36.600
cover what you can do to no longer you know be ghosted on your dating or whatever I'm

623
00:42:36.600 --> 00:42:42.160
making up something okay so it's got to be again we go back to clarity do you notice

624
00:42:42.160 --> 00:42:48.120
how everything goes back to clarity who am I talking to what is there now problem what

625
00:42:48.120 --> 00:42:57.000
is their desire what do they mean right now now I got to talk to them exactly and I hook

626
00:42:57.000 --> 00:43:03.360
it and I give them a reason to stay and then I deliver they got to have a reason to watch

627
00:43:03.360 --> 00:43:11.320
the whole thing otherwise you got to stop the scroll so yes Bev the hook and then it

628
00:43:11.320 --> 00:43:20.960
will be interesting to see the length of the article how that changes like we'll make one

629
00:43:20.960 --> 00:43:27.880
one micro adjustment Bev first and then we watch so by putting a hook then we look at

630
00:43:27.880 --> 00:43:32.520
the analytics that week did it change same like what we're doing with Stacy now that

631
00:43:32.520 --> 00:43:37.800
we've added a hook what's changed right then the frequency of posting we kind of change

632
00:43:37.800 --> 00:43:43.680
two things at the same time for Stacy the frequency and it might be that the day the

633
00:43:43.680 --> 00:43:50.800
time with you Bev adding notes how does that change or with you Bev adding live what's

634
00:43:50.800 --> 00:44:00.000
working very good in Substack is is is a live video and so um we have to start looking at

635
00:44:00.000 --> 00:44:09.720
what what kind of food does our audience consume you know we're we're fishers of men

636
00:44:09.720 --> 00:44:18.080
right and I think about my son who loves fishing and I watched him from the time that he was

637
00:44:18.080 --> 00:44:24.120
like five years old in the pond across the street from our house he would decide what

638
00:44:24.120 --> 00:44:31.680
kind of fish he wanted to catch was it trout was it catfish and when he knew what kind

639
00:44:31.680 --> 00:44:38.280
of fish he wanted to catch he would change the hook he would change the bait he would

640
00:44:38.280 --> 00:44:45.560
change the location right so he's done deep sea fishing and caught a sturgeon that's a

641
00:44:45.560 --> 00:44:51.680
whole different bait that's a whole different hook lately he's getting into fly fishing

642
00:44:51.680 --> 00:44:57.720
and he's up in moving rivers whole different kind of set up and bait it's the same for

643
00:44:57.720 --> 00:44:59.920
you it's very different

644
00:45:00.000 --> 00:45:07.600
if you're talking to a 65-year-old that is struggling, that they're back in the dating pool,

645
00:45:07.600 --> 00:45:13.520
or they're struggling with retirement issues, and you're talking to a 25-year-old homeschool mom of

646
00:45:13.520 --> 00:45:19.360
three kids, like the bait is so different. They don't hang out in the same place. They don't go

647
00:45:19.360 --> 00:45:26.480
at the same time. They don't use the same language. Like, what's the diet? Again, it comes back to

648
00:45:26.480 --> 00:45:35.840
clarity. I hope you're getting the message. Why do I talk so much about clarity? Because without

649
00:45:35.840 --> 00:45:41.920
that, none of the rest of this works. And so each of these things we're talking about is clarity.

650
00:45:42.480 --> 00:45:48.560
It's you being clear on who you serve. It's you being clear on what they need and how you solve

651
00:45:48.560 --> 00:45:54.800
it uniquely. It's you being clear of the platform you're on. It's you being clear of the analytics

652
00:45:54.800 --> 00:46:00.400
of where we need to adjust. You all see this is all clarity, and it's all done with love.

653
00:46:02.080 --> 00:46:03.040
Does that help, Bev?

654
00:46:05.920 --> 00:46:10.960
Glad you're here, by the way. Yeah, thank you. Yeah, glad you're here. Good to... I don't get

655
00:46:10.960 --> 00:46:14.160
to see you because I know you're getting ready in the morning, but I hear you, so I'm glad you're

656
00:46:14.160 --> 00:46:20.160
here. Okay. All right, quick popcorn. We got just a few minutes. What did you take away? What are

657
00:46:20.160 --> 00:46:27.600
you going to do different? Let's anchor this. What did you take away? What are you going to

658
00:46:27.600 --> 00:46:34.160
do different? I have just a few comments, Brenda. Sure. So I think before what I used to do,

659
00:46:34.160 --> 00:46:38.240
and maybe most people feel the same way too, but I used to kind of like post and pray.

660
00:46:38.960 --> 00:46:44.240
Yeah. You know, that kind of thing. So I've learned not to do that, like you said. So I just

661
00:46:45.120 --> 00:46:52.160
say, God, you have me on these platforms for a reason. What do you want me to say to your people,

662
00:46:52.160 --> 00:46:58.880
or how do you want me to speak and everything like that? So it just becomes more clear with

663
00:47:00.160 --> 00:47:06.880
writing my post before I used to take so much time and used to be anxious about it and everything

664
00:47:06.880 --> 00:47:12.960
like that, and it's just coming more like it flows now. Nice. And of course, practice is making

665
00:47:12.960 --> 00:47:17.120
perfect, right? The more you're doing it, the easier it gets and you get more of a rhythm.

666
00:47:17.920 --> 00:47:22.640
Good. Good. I love that. So what did you pick up today that you're going to do differently?

667
00:47:28.240 --> 00:47:35.120
I'm going to look at the analytics. Sorry. I have looked at that before. I think it shows

668
00:47:35.120 --> 00:47:42.080
you on Instagram too, like the time that they look, the age of the people. So I have my age

669
00:47:42.080 --> 00:47:47.440
bracket and I have one of the times and stuff like that, but I'm going to put that in a chat

670
00:47:47.440 --> 00:47:52.240
GPT thing. I know that, you know, play around with that a little bit more.

671
00:47:52.240 --> 00:47:58.000
Love that. Awesome. Awesome. Way to go. Okay. Who else? Okay. Colette.

672
00:47:59.200 --> 00:48:06.880
I most appreciated what Amanda just said about that. Post it and pray that it's going to do

673
00:48:06.880 --> 00:48:13.360
something. But I go on live a lot on TikTok and I don't get any engagement. Sometimes I think it's

674
00:48:13.360 --> 00:48:16.560
the internet here because they'll say I have unstable internet. So I don't know if they're

675
00:48:16.560 --> 00:48:21.280
getting kicked out or I am or whatever. I need to look at that or go somewhere, you know, with my

676
00:48:21.280 --> 00:48:26.960
phone and do it while I'm out walking or something. That was one thought. Thank you for that, Amanda.

677
00:48:26.960 --> 00:48:31.840
The other thought is the main thing that struck me is when I go on, it's like, come on, come on,

678
00:48:32.560 --> 00:48:37.600
you have to comment. You have to join this. You have to listen to what I'm telling you. I'm right

679
00:48:37.600 --> 00:48:43.200
about this, you know, and what you're saying is get on there with a heart that says, I want to

680
00:48:43.200 --> 00:48:50.080
serve these people with love. I'm going to try that, you know, just to calm down, just to be

681
00:48:50.080 --> 00:48:55.600
present and in the moment. So thank you for saying that. Oh, I love that. I love that. And, and, you

682
00:48:55.600 --> 00:49:03.520
know, we treat others the way that, that we want to be treated, right? And how would you feel if I

683
00:49:03.520 --> 00:49:07.760
even here, if I just kept on saying, come on, come on, come on, collect, come on now, come on,

684
00:49:08.640 --> 00:49:13.520
I'm glad to do this. And also, come on, like, you guys haven't bought, I need you to buy right now,

685
00:49:13.520 --> 00:49:18.960
glad and like, how would you feel? Right? Just think about it. And how much more they feel that

686
00:49:18.960 --> 00:49:27.200
right? But if you feel loved, you're going to come back. If you feel seen, you're going to come

687
00:49:27.200 --> 00:49:36.480
back. What do people desire so much to feel seen, to feel heard, to feel understood. So if your hook

688
00:49:37.600 --> 00:49:47.280
understands them, right, then that makes them want to come back. Like, wow, she gets me.

689
00:49:48.240 --> 00:49:56.320
She understands me. Right? Thank you. Good. I love it. Thank you for always just your great

690
00:49:56.320 --> 00:49:59.760
comments. And I appreciate your text so much afterwards as well.

691
00:50:00.000 --> 00:50:01.000
Thank you.

692
00:50:01.000 --> 00:50:03.000
Collette is such an encourager.

693
00:50:03.000 --> 00:50:07.800
She just sends me the most encouraging text messages all the time.

694
00:50:07.800 --> 00:50:08.800
She's an encourager.

695
00:50:08.800 --> 00:50:09.800
Okay.

696
00:50:09.800 --> 00:50:10.800
Who else?

697
00:50:10.800 --> 00:50:14.520
I want to hear what are you going to take away from this?

698
00:50:14.520 --> 00:50:16.400
What are you going to apply?

699
00:50:16.400 --> 00:50:20.760
Do a quick, this blesses you and solidifies it and blesses everyone else.

700
00:50:20.760 --> 00:50:24.780
Look how like Amanda's comments, you know, bless Collette.

701
00:50:24.780 --> 00:50:29.040
Like you guys bless each other doing this.

702
00:50:29.040 --> 00:50:35.700
Who else?

703
00:50:35.700 --> 00:50:36.700
What did you glean?

704
00:50:36.700 --> 00:50:40.340
What are you going to do different or more of?

705
00:50:40.340 --> 00:50:49.420
Maybe you just gleaned that, okay, I'm on the right track, comment, question, aha.

706
00:50:49.420 --> 00:50:51.060
I'd love to hear just popcorn style.

707
00:50:51.060 --> 00:50:52.060
Just a quick sentence.

708
00:50:52.060 --> 00:50:55.820
I just, I just feel like a weight lifted off my shoulders.

709
00:50:55.820 --> 00:50:56.820
Okay.

710
00:50:56.820 --> 00:50:58.260
Love that.

711
00:50:58.260 --> 00:50:59.980
A weight lifted off my shoulders.

712
00:50:59.980 --> 00:51:00.980
That's beautiful.

713
00:51:00.980 --> 00:51:02.800
Thank you for sharing that.

714
00:51:02.800 --> 00:51:05.140
It does too, doesn't it?

715
00:51:05.140 --> 00:51:09.180
And that's part of what we've been doing in the, from pressure to partnership.

716
00:51:09.180 --> 00:51:12.480
When we move from external, like, are they going to like me?

717
00:51:12.480 --> 00:51:13.900
Are they going to engage?

718
00:51:13.900 --> 00:51:15.260
Are they going to like it?

719
00:51:15.260 --> 00:51:19.380
We're relying on the external we're trying to get right.

720
00:51:19.380 --> 00:51:24.940
And that is exhausting and creates pressure when we're coming from, I have all, I desire

721
00:51:24.940 --> 00:51:27.060
all what we just did in the previous class.

722
00:51:27.060 --> 00:51:28.060
Right.

723
00:51:28.860 --> 00:51:34.940
I have all, and now Lord speak through me, love through me, live through me, right?

724
00:51:34.940 --> 00:51:36.180
Do I have this perfect?

725
00:51:36.180 --> 00:51:37.180
No.

726
00:51:37.180 --> 00:51:38.180
Do I come in and out?

727
00:51:38.180 --> 00:51:39.180
Yes.

728
00:51:39.180 --> 00:51:40.180
Do I make mistakes?

729
00:51:40.180 --> 00:51:41.180
Yes.

730
00:51:41.180 --> 00:51:42.180
Do I always have a good hook?

731
00:51:42.180 --> 00:51:43.180
No.

732
00:51:43.180 --> 00:51:45.580
Do I sometimes just take it out of the park?

733
00:51:45.580 --> 00:51:46.580
Yes.

734
00:51:46.580 --> 00:51:47.580
We're all, we're all on a journey.

735
00:51:47.580 --> 00:51:48.580
Okay.

736
00:51:48.580 --> 00:51:51.080
This is about progress, not perfection.

737
00:51:51.080 --> 00:51:52.780
So I'm not perfect.

738
00:51:52.780 --> 00:51:56.580
Don't expect you to be perfect, but we're moving forward from glory to glory as God

739
00:51:56.580 --> 00:52:00.180
has called us to and iron sharpens iron.

740
00:52:00.180 --> 00:52:05.660
We're refining each other as we, as we gather and we share.

741
00:52:05.660 --> 00:52:08.660
So Linda, any insights?

742
00:52:08.660 --> 00:52:14.700
Well, I, you know, I do the post and pray.

743
00:52:14.700 --> 00:52:15.700
Okay.

744
00:52:15.700 --> 00:52:18.700
I'm glad you guys have given it a name.

745
00:52:18.700 --> 00:52:19.700
Okay.

746
00:52:19.700 --> 00:52:20.700
Mostly with my newsletters, right?

747
00:52:20.700 --> 00:52:24.660
I've done, I just pray about it and I come up with the topic, but what I haven't, and

748
00:52:24.740 --> 00:52:28.740
I, I kind of get look at how many people, how many opens, but I haven't actually, I'm

749
00:52:28.740 --> 00:52:35.100
going to feed it into chat and go, well, what is piquing their interest the most?

750
00:52:35.100 --> 00:52:36.100
What I'm writing.

751
00:52:36.100 --> 00:52:37.100
Right.

752
00:52:37.100 --> 00:52:42.860
And I learned from my audience, from their response and, and, and Linda, what were my

753
00:52:42.860 --> 00:52:52.140
top ones that had most opens and what had the least and, and I tell it like you can

754
00:52:52.140 --> 00:53:01.900
train your chat GPT, say you are an expert market analysis, for example, and I want

755
00:53:01.900 --> 00:53:04.300
to complete analysis.

756
00:53:04.300 --> 00:53:10.460
Ask me any questions here are the analytics from this, here's my top, this, here's what

757
00:53:10.460 --> 00:53:12.580
worked really well here.

758
00:53:12.580 --> 00:53:18.580
What do you learn about my audience and about, and then by the way, in chat GPT, once you

759
00:53:18.580 --> 00:53:24.060
get that, and I assume you all have the plus, the $20 I would, or you're missing a lot.

760
00:53:24.060 --> 00:53:28.940
If you don't have the plus you're missing, especially new rollout features and everything.

761
00:53:28.940 --> 00:53:32.900
So to get the most, if you're using chat now there's other, there's Claude, there's all

762
00:53:32.900 --> 00:53:33.900
the others.

763
00:53:33.900 --> 00:53:41.740
But when you, when you do that I would, when it's going to come back and give you, and

764
00:53:41.740 --> 00:53:47.180
I would say, summarize this so you get a really tight summary and you can copy and paste it

765
00:53:47.180 --> 00:53:49.820
to a document because it could get lost.

766
00:53:49.820 --> 00:53:55.440
But I also tell a chat to make a note and put that in memory.

767
00:53:55.440 --> 00:53:59.120
So tell chat the things that are important to save in memory.

768
00:53:59.120 --> 00:54:00.700
And there's not unlimited memory.

769
00:54:00.700 --> 00:54:04.180
So keep cleaning out your memory.

770
00:54:04.180 --> 00:54:12.480
But I will then when I go to write, because if it's helping you say, I wrote this based

771
00:54:12.480 --> 00:54:17.360
on what we know in memory as to what works, did I hit the mark?

772
00:54:17.360 --> 00:54:18.360
What's missing?

773
00:54:18.360 --> 00:54:22.640
What would you change based on the analytics?

774
00:54:22.640 --> 00:54:27.800
So it, it lets you analyze your own writing based on your own analytics.

775
00:54:27.800 --> 00:54:29.800
Does that make sense?

776
00:54:29.800 --> 00:54:31.000
Okay.

777
00:54:31.000 --> 00:54:32.000
It's powerful.

778
00:54:32.000 --> 00:54:33.000
It totally does.

779
00:54:33.000 --> 00:54:37.080
You know, and that's, I mean, that's one of those areas that it's, it's numbers and math

780
00:54:37.080 --> 00:54:46.720
and you know, you don't have to, you just have to be willing to gather the information.

781
00:54:46.720 --> 00:54:49.560
You don't have to know any, cause I hate, no, I'm not good at number.

782
00:54:49.560 --> 00:54:50.560
I hate it too.

783
00:54:50.560 --> 00:54:51.560
And there were the briefs.

784
00:54:51.560 --> 00:54:52.560
Okay.

785
00:54:52.560 --> 00:54:56.240
Um, but I let it do it and it's like, Whoa.

786
00:54:56.240 --> 00:55:00.040
And it like, it really, I, now I've gotten to the point.

787
00:55:00.000 --> 00:55:07.280
where I have it analyze every kind of thing. You know you guys can take your sales and analyze

788
00:55:07.280 --> 00:55:15.040
you know what sold the most and what like you can analyze like a zillion things but in this case the

789
00:55:15.040 --> 00:55:21.760
point to really get the most because I've found and I don't work a lot in the others because I

790
00:55:21.760 --> 00:55:27.280
started at the beginning with chat so I'm not in Claude and the others as much Gemini but

791
00:55:27.280 --> 00:55:36.720
I have found now chat just got another upgrade but it can have amnesia sometimes so I do two

792
00:55:36.720 --> 00:55:44.240
things it just forgets I do two things when I'm using chat number one when it gives me something

793
00:55:44.240 --> 00:55:50.160
really good I don't want it to get lost in a feed I copy and paste it to a Google Doc and label it

794
00:55:50.800 --> 00:55:56.400
and then later when I come back to chat and it seems like it got off track like I'm doing some

795
00:55:56.400 --> 00:56:01.840
really big projects and it's just so much in the feed it can get lost I'll go back to chat and say

796
00:56:01.840 --> 00:56:08.320
let me remind you when we talked last time we came up with this are we still on track with this like

797
00:56:08.320 --> 00:56:16.800
I pull it I stay in control that it doesn't take me on a wild goose chase okay so that's one way

798
00:56:16.800 --> 00:56:24.000
and second is when something's important keep that to memory so then I write something and I say

799
00:56:24.000 --> 00:56:32.080
review this is it in line with what we know works and the analytics and my clients need and it's

800
00:56:32.080 --> 00:56:36.400
doing all the analysis you don't have to that's the cool can you imagine we've got these super

801
00:56:36.400 --> 00:56:42.960
computers like doing this for us how cool is that yeah thank you for sharing that Linda appreciate

802
00:56:42.960 --> 00:56:50.560
you sharing that okay let's see I heard from everyone I didn't hear Beth is there any final

803
00:56:50.560 --> 00:56:57.920
comment anything you want to just say before we wrap up here yeah I've you know I really feel

804
00:56:57.920 --> 00:57:06.640
that I need to be working more with AI agents and I've read that you can purchase perplexity

805
00:57:06.640 --> 00:57:14.320
chat gpt clod and one other as a package and I haven't been working in all of those but

806
00:57:14.960 --> 00:57:23.040
that's going to be important for me moving forward is figuring out how to use AI in what I'm doing so

807
00:57:23.040 --> 00:57:28.000
I'm just going to leave you with that thought whatever you want to do with it it's a it's a

808
00:57:28.000 --> 00:57:33.840
very complex I've spent a lot of time and I decided not to muddy this water with getting

809
00:57:33.840 --> 00:57:41.200
into agents but that's a whole nother conversation for another time I know yeah okay I appreciate you

810
00:57:41.200 --> 00:57:47.680
bringing it up though okay and I said Beth so I want to also say I'm Bev and Beth

811
00:57:47.680 --> 00:57:55.600
okay the th real quick any lasting final thoughts nope I'm good thank you okay all right I pray this

812
00:57:55.600 --> 00:58:04.240
blessed you all and go forth and multiply be blessed prosper in all ways talk to you soon