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Okay, welcome to office hours. This is where we just kind of get in and dissect and talk

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about and work and support you and support each other in actually building your business.

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So open forum kind of hot seating. I can also share things but I like to just first and

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foremost open and make sure all your questions are answered and you're getting the support

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that you need. So Jackie, I think you raised your hand first.

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Come on up, tell me what you're working on and what your questions are.

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Well, I've just been hearing a lot from like, you know, the Holy Spirit and that kind of thing. I

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feel like there's a lot of confirmation and I did make the decision with much prayer of

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um to invest with where I'm at with the book and our publishers and all that is that they're

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going to create a whole new website for authors and there's a way that we can connect with people

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and I really love that and I really feel God saying this is going to be a huge tool for you

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to interact with people, to interact with the ladies. So I'm like really celebrating that

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um but I'm just I'm just working on right now like simple lead magnets

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and just writing those out when I get ready to use them.

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Like for instance, it's just things that he's been using with me for maybe 10 years or so and it's

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you know, like I heard him say, I want you to write Psalm 91. How do I do that? Well, you're

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going to, you know, I know it was about the armor of God and he said, I just want you to write it

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out because you pray it out over yourself. Let's show others how we can do that and they can take

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that as a tool for themselves throughout the day. So I I think those are important pieces

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that I really feel that he's wanting me to do, especially with questions like, you know,

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why do you do that Jackie? You know, okay, I feel so legalistic when I read this. Why

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why is it different when you and it's it's just yeah. So okay, I love that. I love that. So

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so lead magnets is um for anybody that doesn't know or part of the process.

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Um it's literally that like a magnet to bring you new leads. So it's part of your funnel. So it's

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usually something that you're giving for free or a reduced price. So they've been around forever.

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It's been a way of doing business. However, as you know, especially because of AI, everything is

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changing so much and so we have to look at it from a different lens and really the lens that

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we should have looked at it, you know, in the first place. So, you know, I'll call it in the

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old days, you know, before AI. Um, you could crank out a template, a form and ebook, you know,

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just anything and call it a lead magnet and it would work and you could run some advertising

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around it and make it work even more. Things have changed in the sense that people have access

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to information. So we have literally moved from an age of marketing and selling information.

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Like I can remember even, you know, the whole marketing that was huge for Tony Robbins and

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Dean Graziosi and it was all about information marketing, okay. Well, people don't need to buy

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information anymore unless it is put in several things that are needed because they can now push

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a button on AI and generate that instantly, right. So it goes back to the same things that were

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what are people craving, what don't they have, what do they really need. And so the same theory

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applies again. We always start with our niche. We start with our person.

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We can use ourself for a reference. Well, this has worked for me,

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but we have to go back to our person and what are they struggling with right now.

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So what are they struggling with right now?

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What is their now problem?

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OK, that's huge.

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What is their now problem?

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Then, when you talk about their now problem,

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again, it has to be from their perspective and not

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your perspective.

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So from my perspective, I might think, you know what?

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Your now problem is you need Jesus, period.

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Your now problem is you need awareness.

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But they're not laying in bed at night going,

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oh, I need the things that you think they need, right?

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So you've got to be in their words.

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And I'll always challenge my clients.

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Would your client say that?

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Would your ideal, would your niche say that?

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And then, usually, I can tell when it's off is they'll laugh.

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Like, do they stay up at night saying,

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oh, I need to be more conscious, you know?

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Oh, if I could, you know?

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No, right?

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And that's why I say Jesus modeled that he always gave

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them what they wanted, desired, so he

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could give them what they needed.

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So tying that to what you're saying,

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what would make it so amazing, and this

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is where the creativity or the uniqueness comes,

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is let's say my niche is, and just whatever it is,

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an overworked female or a female that

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is struggling with breaking association with lack, what

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we just talked about, or a female that doesn't feel loved

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or doesn't have self-love, or a female that is really

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having relationship problems.

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So you can get a lot of things that have the armor of God,

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but can you tie it to their need?

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So that's where it's just going to be, like, brilliant, right?

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So how the armor of God can restore your marriage,

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or how the armor of God can break financial lack,

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and then in their words, do you just stay up at night

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wondering how you're going to pay the bills,

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and you know God is good, but you

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don't know that he's going to provide for you,

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and you feel you've made too many mistakes?

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And then, like you said, if you can engage them or personalize

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it even more, even more so with questions and things.

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So I think you're on a really great track.

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And of course, the idea is to make sure

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that that flows in your whole customer journey.

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So that's.

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When you say that, I don't mean to cut off.

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It's almost like I visualize it.

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Like, it might not be for their beginning,

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but has their maturing?

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You know, maybe bring that piece out.

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Because I really feel that.

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What season do I bring that?

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What stage of the relationship, right?

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So you lead someone to Christ, and right now,

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their whole life is falling apart.

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Do I start talking about consecration and righteousness?

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When they can't even imagine just getting out

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of the pit of hell that they're in, there's a disconnect.

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So you're right.

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There's going to be a season for each of your tools.

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That's a really good awareness.

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That's a good observation.

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Absolutely.

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But the key with the lead magnet is twofold.

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Number one, making sure it's for your niche,

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making sure it's solving a now problem.

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Now, it's different than their now problem last year

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or in 2020, now problem.

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And then next is making sure that you've

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thought through the buyer journey, the customer journey.

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So what are you asking them to do?

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And when they do it, what do they get?

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And then what comes next?

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And then what comes next?

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So that you can, it doesn't just stall.

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Because a lot of times people get a lead magnet,

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they send a lead magnet out, and both the tools

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are not in place with like a CRM,

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and they don't have a customer journey mapped out.

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And so they have a list of people

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that bought their lead magnet, but that's where it died.

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Yeah.

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That would be the second step is make sure

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that you are thinking through the customer journey.

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Yeah, one just came up and I can,

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like I visualize maybe like a private Facebook group

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to even bring one of those out

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and just to kind of get to know one another.

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And if they're willing to like sit down and do it together

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and then, hey, later on down the road, let's connect

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or however you want to do that.

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Maybe we can work together.

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Yes.

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Yes. Nowadays, having them experience you is huge.

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Experiential marketing, they need to taste,

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they need to experience it because everybody's making promises,

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they need to experience you.

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If you think about a lead magnet like you go into a store and there's a sample.

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You walk into a Starbucks and there's a little sample cup at Starbucks.

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The idea is you're going to drink it and taste it,

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so you're going to buy the whole thing, the big thing.

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The lead magnet is a taste,

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and if you can make the next step so natural.

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Maybe the lead magnet is they decide what kind of whatever,

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if it's a quiz and they get certain results.

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Then over the next 12 weeks in the Facebook group,

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we're going to be breaking this down.

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Then from that,

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there's things that can't be done except through private coaching,

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that it becomes very natural because there's things that are very personalized,

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that you can't really do in a group.

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I do my best to serve in these groups,

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but then there's things when we get alone,

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like in a breakthrough intensive,

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that I can look specifically at your numbers,

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your business, your client,

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your resources, your, and make it better that I can't do in a group.

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It's the same thing. Then they've experienced,

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they like that, they came,

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and they built relationship,

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and then there's something deeper that you take them that requires one-on-one,

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and that's the customer journey that we're talking about.

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That's good. Yeah. I love that.

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That's going to be really important if you're in this website,

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so you're getting in contact with people,

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but what are you asking them to do first?

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Once they do that,

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what do you give them?

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When you give them that,

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what's their next step?

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The next steps along the customer journey should be so clear.

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Yeah. Well, I'm still waiting.

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I only got a taste of what it's going to look like.

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It's not together yet,

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but boy, I think it's going to be a wonderful tool of really connecting.

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Super. Okay. Did I answer your question?

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Do you feel like you got the feedback?

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Yes. I like that quiz part,

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so I wrote that down too.

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Yeah. People love quizzes,

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and then if you can around the quiz,

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give it cool names,

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and we've seen everything.

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What kind of donut are you?

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What color chocolate are you?

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I don't care. I'm just making up something.

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I love that.

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But people like going,

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oh, yeah, I'm that,

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and they just have a certain sense like,

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yeah, that's me,

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and they feel like you know them,

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and then it also,

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again, where does that fit?

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If you know this in advance,

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your business will flow very smoothly.

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For example, a lot of times,

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my lead magnet is a free call, frankly.

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A breakthrough strategy call,

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and it's a first step when I say that.

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I just had a company,

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three partners, a big company,

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and I did a call,

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and then I know what the next step is and what the benefits are,

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so I invited the three partners into a breakthrough intensive

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because I know the customer journey,

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and I know the benefits of that,

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and I also know once they come in,

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and they're going to get so much results from that,

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but I don't just leave it there.

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I also know that,

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and I explain.

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They know the process.

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I say the breakthrough intensive is about clarity.

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You're going to leave very clear who your niche is,

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you know, what your offer is,

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what your unique selling proposition is,

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so it's about clarity,

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and I keep reminding them,

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even doing it in the intensive,

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this, the purpose of this is just clarity,

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and then it's very clear what's the next step.

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Well, after clarity,

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we need implementation,

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so like I just finished the intensive with this company,

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then I offer them right away,

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okay, this is clarity.

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Now, here's all that has to be implemented.

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Do you need support implementing?

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Yes, I need support implementing.

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That turned into a 90-day implementation agreement, right?

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So you see, if you know your customer journey going into it

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because you know your customer.

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you know their problems and you're literally walking them on a journey.

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It's just like discipleship.

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You bring someone to Christ and you know,

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they don't even know how to pray or ask forgiveness.

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They they don't even know how to open their word.

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They don't like you know where you're taking them.

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They need fellowship.

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They what is the discipleship process?

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It's the same thing with your customers.

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What is the discipleship process to take

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them from where they are to where they want to go?

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You've got to have clarity around that.

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Does that make sense?

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And having that outlined in advance and having the offers already prepared and

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knowing how much and and being able to boom, send a link.

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That's how you move into actually being

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a business and not just thinking about it, not just constantly, you know,

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reworking and strategizing on a, you know, whatever brochure, Facebook page

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or whatever. OK, good, good stuff.

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I love that.

258
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OK, who else has something that they would like to talk about or would like support?

259
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So, Brenda, I have a question.

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Yesterday I put up my husband's post about his testimony.

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I saw that. OK.

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It went really well.

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I had people message me and, you know, everything like that.

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But my question is,

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as from everybody's comments or likes or whatever, should I personally just message

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them? Oh, yes. And just say, you know, thank you so much for commenting on my post.

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Yes.

268
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But my question is, as you know, I have that scan.

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Yes. So when I did do the CTA, I think I put

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something like comment reset or something about the scan or I can't remember exactly

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what I said. OK,

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when I messaged them, should I just leave the link and maybe

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say something like here's a scan if you're curious?

274
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No, you want to you want to do stage you want to do stage selling.

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OK, this applies to everything, including posts.

276
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OK, so the mistake is too quick before we have trust, before we have rapport,

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before we understand their needs, boom,

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we're already throwing links at them and they're gone.

279
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OK, so we want to really work through those stages.

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So when you have a post and someone likes or comments,

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you can look at that like someone raised their hand.

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To me, they go on a list that goes on my

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top one thousand, my top one hundred.

284
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OK, because they were interested enough to take an action that changes from someone

285
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who didn't take an action. Makes sense.

286
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However, that action was not a big they

287
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didn't say, oh, I'm in love with you and your products and I want to buy.

288
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Send me the links. Right.

289
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All they said is, huh, I'm raising my hand.

290
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That's interesting.

291
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That caught my attention.

292
00:18:19.720 --> 00:18:26.520
OK, now my job and I think I want to pull it up and talk about it in light of your

293
00:18:26.720 --> 00:18:33.080
post, just as a reminder, I don't think that you can think about this too,

294
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too little or too much.

295
00:18:35.960 --> 00:18:37.800
So let me just pull it up real quick.

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It's in all of your coaching portal in Coach Accountable.

297
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So you have this and so I'll share the screen in just a second,

298
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but I'm going to go to to yours, Amanda.

299
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So just so you can see that it's in there and it's going to be under files, I believe.

300
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Yes. OK.

301
00:19:05.320 --> 00:19:08.320
All right. So let me come back to Zoom and share

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the screen so that you can see this.

303
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OK.

304
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This should be near your desk or as a reference point, whether it's a post or

305
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whether it's a sales conversation or whether you are wrapping up doing a

306
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meeting or anything else.

307
00:19:30.760 --> 00:19:35.920
OK, so, Amanda, I went in yours just right now.

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I'm in yours under files and then under files you see Sales Mountain.

309
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OK, I'm just and all of you have this in your files because I think it's so

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important I made it that everybody has it.

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OK, so

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this is really important in the process of where you are.

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Now, this is assuming that we're going straight to setting an appointment, but maybe that

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we're not.

315
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Maybe this is just a like on Facebook, it doesn't matter.

316
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If we're here, we're not even close to coming to it being a lead to an appointment setting

317
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yet.

318
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But these principles still apply in that if there's not trust and rapport, nothing's happening.

319
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So the very first thing I do when people like, I'm not asking for anything, I'm giving and

320
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building relationship.

321
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So I would say, Amanda, I saw that you liked my post about something.

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And I'm curious what resonated with you most?

323
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Or I'm curious, are you in a health protocol right now?

324
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Or I'm curious, like what jumped out like, all I want is to start a conversation because

325
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we haven't had a conversation yet.

326
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So this would be a DM, they liked your post in the DM, I'm going to like friend and send

327
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a message, right?

328
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Or I'm, you know, and then I'm if I'm talking Facebook, it depends what platform.

329
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And then I'm going to say, hey, I appreciated that you liked my post about and you got to

330
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remind them because they've liked a lot of things, you know, and so it's a quick benefit

331
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about such and such about a metabolic reset.

332
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And tell me, I'm so curious, what resonated with you most?

333
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Have you done any type of metabolic reset?

334
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Or is your metabolism important to you or something that makes them start having a conversation?

335
00:21:47.520 --> 00:21:52.080
Okay, and that is a couple conversations.

336
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And what are we trying to do?

337
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Identify their needs.

338
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If you don't know what they need, you have no business sending them a link.

339
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Or making as a link is a form of an offer.

340
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Now I'm just throwing spaghetti on the wall and hope it sticks.

341
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And now I'm just, I'm just an annoying marketing that as soon as I like something, people are

342
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throwing links at me.

343
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Now if the link in your case is something free, and this is also going with if I'm talking

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about Meta, Facebook or Instagram algorithms, the other thing is you don't put a link without

345
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asking permission, Meta is really watching that, okay?

346
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So another part of asking questions is, you know, are you interested in metabolism?

347
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I have a quiz that'll help you know you're such and such.

348
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Would that be of interest?

349
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Would you like the link?

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And they say yes.

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Now they just moved up in the ranking on your list, you made a note, you sent them the link.

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And of course you're watching to see if they opened it.

353
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Hopefully you've got tracking on that, right?

354
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And now it's going to go two paths.

355
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They never clicked on the link, which will be at least 50% of the people.

356
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Now this is where the fortune is in the follow up.

357
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Hey, and you wait a couple days.

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Hey, I wanted to be sure you got the link.

359
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I noticed you didn't get your metabolic reset.

360
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Are you still interested in that?

361
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You see, it's going to take a few of those.

362
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And they'll go, oh yeah, sorry.

363
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Thank you.

364
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I forgot all about it.

365
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I got really busy.

366
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I'm traveling or my kid got sick.

367
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And then boom, you come back to the conversation again.

368
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So now once they've taken it, you got a whole new level of conversation and we've talked

369
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about that in your case.

370
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It can lead that now that metabolic quiz identified, you say, you know, I saw really flashing red

371
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lights on that about this, or I saw how you could benefit, or I saw how you could jumpstart.

372
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Do you have a few minutes I could share and go over the results with you?

373
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So now you can start moving here to sharing the benefits of your product.

374
00:24:21.960 --> 00:24:26.920
So now you're going over that you've identified they really want, and you've identified what

375
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they really need.

376
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And you can say, you know what?

377
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I have this 30 day or 60 day or 90 day program.

378
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And at the end of the 90 days, and it's all about the benefits.

379
00:24:38.440 --> 00:24:45.280
And from that, you can do your first sample close.

380
00:24:45.280 --> 00:24:47.400
Would that be of interest to you?

381
00:24:47.400 --> 00:24:52.240
Would you love by summer to, you know, not have those love handles?

382
00:24:52.240 --> 00:24:57.960
Would you love by summer to, you know, be able to not feel the pain in your joints?

383
00:24:57.960 --> 00:25:00.040
You know, you're making a very real around.

384
00:25:00.000 --> 00:25:04.080
the time and where they live and what they want because you've already identified. But do you see

385
00:25:04.080 --> 00:25:10.400
if I would have just given a link here, it had no value. You're just another marketer out there.

386
00:25:10.400 --> 00:25:16.320
But now I've earned the right to talk about this and put it in perspective where they are,

387
00:25:16.320 --> 00:25:20.720
and now the objection handling starts happening. Well, I'm already taking supplements,

388
00:25:20.720 --> 00:25:26.080
don't those work? Or I've already tried a metabolic reset, or I just don't have funds

389
00:25:26.080 --> 00:25:31.040
for a supplement, right? And you're doing this dance right here that either they're going to buy

390
00:25:31.760 --> 00:25:37.760
or you're going to put them in a follow-up sequence and we'll follow up three, four,

391
00:25:37.760 --> 00:25:42.080
five times around that and they didn't buy. We may come in with something totally different

392
00:25:42.080 --> 00:25:49.600
on a different list. Does that make sense? So this process that I teach in successful sales

393
00:25:49.600 --> 00:25:56.400
conversation, and you've got this graph, this process is true whether you're writing a post,

394
00:25:56.400 --> 00:26:03.840
you're doing newsletter marketing, you're doing live event marketing, micro event marketing,

395
00:26:03.840 --> 00:26:10.560
you're doing call marketing, you're like, it doesn't matter. The process is the same. I've

396
00:26:10.560 --> 00:26:16.240
got to have trust and rapport. I have to identify their needs before I can share the benefits and

397
00:26:16.240 --> 00:26:22.960
the benefits have to be relating to where they are. And once this gets in your head, it's kind of

398
00:26:22.960 --> 00:26:28.560
like in the previous class that we just did. Once you're just clear, hey, first step is I have to

399
00:26:28.560 --> 00:26:33.520
have awareness. And then once I have awareness, I can choose and do that. You're doing the

400
00:26:33.520 --> 00:26:40.480
same thing in your business. It doesn't matter what form it takes online, offline. This is true

401
00:26:40.480 --> 00:26:47.520
for live speaking. This is true for email marketing. It doesn't matter. It's the same concept.

402
00:26:48.640 --> 00:26:53.440
Yeah. Yeah. Because when I did get messages yesterday, people were like, Oh, I saw your

403
00:26:53.440 --> 00:26:59.440
husband's post. Tell me more about the metabolic reset. I might be interested.

404
00:27:01.440 --> 00:27:05.600
Yeah. So when I messaged, I was like, Oh, thank you so much. I was just like, you know, doesn't

405
00:27:05.600 --> 00:27:14.240
he look amazing. But I said, my biggest win was not the weight on the scale that he lost. I said,

406
00:27:14.240 --> 00:27:21.840
it was that he, you know, they, it released the pain in his joints and we were able to take walks

407
00:27:21.840 --> 00:27:27.040
together. So I kind of like made that like exciting. That's really good. More validation

408
00:27:27.040 --> 00:27:33.280
around results in the form of a story. Yeah. He is a story. So that's cool. And then I said,

409
00:27:33.280 --> 00:27:42.720
I would love to share about the reset, but, but what, what are your health goals?

410
00:27:42.720 --> 00:27:47.760
Good. Okay. I was going to say before you share, you ask a question. Yeah. So I said,

411
00:27:47.760 --> 00:27:53.040
I would like to get to know a little bit about, you know, like your health journey or I don't

412
00:27:53.040 --> 00:28:00.160
know. I said something like that. You got to give Amanda a snap. Like she is like posting and

413
00:28:00.720 --> 00:28:05.200
she's got it. She is asking questions. She is following up.

414
00:28:05.200 --> 00:28:10.480
She is asking questions before she goes into cell mode, like way to go.

415
00:28:11.440 --> 00:28:15.120
Yeah. So that's why I was kind of confused. I knew I was going to start the conversation,

416
00:28:15.120 --> 00:28:19.920
like, thank you so much, you know, and then started to ask some questions. But then at the

417
00:28:19.920 --> 00:28:26.800
end, I was either was going to say, you know, I have the scan. If you want to figure out,

418
00:28:26.800 --> 00:28:31.760
you know, your numbers in your body or, you know, something like that. Yeah. And then I either was

419
00:28:31.760 --> 00:28:35.760
just going to ask permission or just put it in there. And that's why I needed to get the clear.

420
00:28:35.760 --> 00:28:41.840
Yeah. I always ask permission, especially with Metta because Metta is driven by so many bots

421
00:28:41.840 --> 00:28:47.440
and they're looking for patterns. And one of the patterns is, is this person just blasting

422
00:28:47.440 --> 00:28:54.400
and then you're, then you're a marketer and asking permission is considered more like engagement.

423
00:28:54.400 --> 00:28:59.120
And if they, if you ask, would you like me to send? And they say yes. And then you send

424
00:28:59.120 --> 00:29:06.080
you're in good, good places with Metta. Okay. Perfect. So yeah, we've got, we've got like

425
00:29:06.080 --> 00:29:11.040
several things that we're juggling, like the customer's needs and then the platform's needs,

426
00:29:11.040 --> 00:29:14.960
right. That you've got to be staying in the algorithms and the platforms needs,

427
00:29:14.960 --> 00:29:22.240
you've got to consider that. So nice job. I, I love that. I love what's coming since we

428
00:29:22.240 --> 00:29:25.760
have our intention already. I can't wait for our next one that we're doing. I just,

429
00:29:26.720 --> 00:29:35.920
I see you're in motion way to go. Thank you. Okay. All right. Anybody else, as we wrap this up,

430
00:29:35.920 --> 00:29:40.240
something you work on, you have questions. Has this been valuable? Isn't it great how we can

431
00:29:40.240 --> 00:29:50.480
glean from each other? How do you ask them Metta? Okay. Help me understand your question, Jackie.

432
00:29:52.960 --> 00:29:55.920
When you're saying about throwing out links and they're going to kind of,

433
00:29:57.040 --> 00:29:59.840
I don't know, zap you or whatever, how you want to say that.

434
00:30:00.000 --> 00:30:03.640
Like, how do you get permission to do that?

435
00:30:03.640 --> 00:30:04.480
I guess I don't understand.

436
00:30:04.480 --> 00:30:05.960
Oh, that's what I'm saying.

437
00:30:05.960 --> 00:30:07.680
The permission is not from Meta.

438
00:30:07.680 --> 00:30:10.760
The permission is the person that you're sending the link.

439
00:30:10.760 --> 00:30:11.920
So, okay.

440
00:30:11.920 --> 00:30:12.920
So, okay.

441
00:30:12.920 --> 00:30:16.080
So, worst mistake, for the most part,

442
00:30:16.080 --> 00:30:18.800
there's a few exceptions we can talk about.

443
00:30:18.800 --> 00:30:23.440
But the first mistake, which if you're just using AI,

444
00:30:23.440 --> 00:30:25.840
it's probably gonna do this and not tell you this,

445
00:30:25.840 --> 00:30:28.280
because I've called AI on this all the time.

446
00:30:28.280 --> 00:30:29.540
It makes me mad.

447
00:30:29.580 --> 00:30:34.140
It will give you a post that includes a link in it.

448
00:30:34.140 --> 00:30:36.620
So, mistake number one is writing a post

449
00:30:36.620 --> 00:30:38.580
that has the link right in there.

450
00:30:38.580 --> 00:30:40.500
That's gonna stop your reach.

451
00:30:40.500 --> 00:30:42.860
Meta's gonna look at that and go,

452
00:30:42.860 --> 00:30:45.180
okay, we're gonna show this to five people,

453
00:30:45.180 --> 00:30:47.360
not 50 or 1,000, right?

454
00:30:47.360 --> 00:30:49.080
So, we don't wanna do that.

455
00:30:49.080 --> 00:30:54.080
Second mistake is sending them a link without permission.

456
00:30:55.040 --> 00:31:00.040
Although, if I talked about something in the post,

457
00:31:00.400 --> 00:31:02.780
like I said, I'm doing this event tomorrow

458
00:31:02.780 --> 00:31:04.520
and it's about all of that,

459
00:31:04.520 --> 00:31:06.700
I'm gonna post the link in the comments

460
00:31:06.700 --> 00:31:09.660
because I don't have time to wait for them to respond

461
00:31:09.660 --> 00:31:10.660
and like and engage.

462
00:31:10.660 --> 00:31:13.440
I gotta make that available for them to attend.

463
00:31:13.440 --> 00:31:17.000
In that case, you would just put the link in the comments,

464
00:31:17.000 --> 00:31:19.580
not in the post, but in the comments.

465
00:31:19.580 --> 00:31:22.440
However, what we're talking about here

466
00:31:22.440 --> 00:31:24.640
is I've done this great post

467
00:31:24.640 --> 00:31:29.040
and the purpose was engagement and I got the engagement.

468
00:31:29.040 --> 00:31:34.040
And by the way, and I think I talked about this before,

469
00:31:34.600 --> 00:31:39.240
the new engagement that Meta likes

470
00:31:39.240 --> 00:31:41.140
is not likes and comments.

471
00:31:41.140 --> 00:31:43.120
We used to say get likes and comments

472
00:31:43.120 --> 00:31:45.600
and that's gonna really improve you.

473
00:31:45.600 --> 00:31:49.820
That has changed in Meta algorithms right now.

474
00:31:49.820 --> 00:31:53.220
It's not like in comments, that's fine.

475
00:31:53.220 --> 00:31:57.540
Meta, because it's a business and it wants you hanging out,

476
00:31:57.540 --> 00:32:02.160
Meta wants saves and shares.

477
00:32:02.160 --> 00:32:06.160
So this is where like with your lead magnet

478
00:32:06.160 --> 00:32:09.220
or you're putting something out that's so good,

479
00:32:09.220 --> 00:32:13.340
it's a recipe, it's a formula, it's a something

480
00:32:13.340 --> 00:32:16.860
and people go, oh, that's good, I'm gonna save that.

481
00:32:16.860 --> 00:32:19.020
Do you ever do that when you get stuff?

482
00:32:19.020 --> 00:32:21.220
Stuff comes and you go, oh, I like that,

483
00:32:21.220 --> 00:32:24.420
I can't do it right now, but I'm gonna save that, okay?

484
00:32:24.420 --> 00:32:26.900
That tells Meta,

485
00:32:26.900 --> 00:32:29.740
ooh, these guys are putting out valuable information,

486
00:32:29.740 --> 00:32:31.860
it's saved, people are saving it,

487
00:32:31.860 --> 00:32:34.980
I'm gonna show this to a bigger reach, okay?

488
00:32:34.980 --> 00:32:38.820
And the other is shares.

489
00:32:38.820 --> 00:32:40.580
So, oh, I'm gonna save that

490
00:32:40.580 --> 00:32:43.260
and then I either tag at Linda Mocha

491
00:32:43.260 --> 00:32:46.900
or I like push the share button, this is so good,

492
00:32:46.900 --> 00:32:49.860
I think you'll like this, okay?

493
00:32:49.860 --> 00:32:53.100
Now the algorithm says, this is so good,

494
00:32:53.100 --> 00:32:56.660
people are saving it and they're even sharing it, okay?

495
00:32:56.660 --> 00:32:58.940
This is keeping people on our platform,

496
00:32:58.940 --> 00:33:01.260
it's causing more people to hang out here

497
00:33:01.260 --> 00:33:04.220
and we're a business, we want people hanging out here,

498
00:33:04.220 --> 00:33:07.180
this is good, this is juicy, okay?

499
00:33:07.180 --> 00:33:12.180
So for engagement, asking for one word comments

500
00:33:13.180 --> 00:33:17.420
is really good because you then get their name

501
00:33:17.420 --> 00:33:18.860
and they've raised their hand

502
00:33:18.860 --> 00:33:21.980
and you can start a DM conversation,

503
00:33:21.980 --> 00:33:25.380
creating in the first place something that is shareable

504
00:33:25.380 --> 00:33:30.380
or creating something that is saveable will also move you up.

505
00:33:30.780 --> 00:33:32.820
So you're not asking Meta,

506
00:33:32.820 --> 00:33:35.780
you're asking the person that raised their hand

507
00:33:35.780 --> 00:33:38.780
and Meta sees that, that you're not spamming,

508
00:33:38.780 --> 00:33:41.180
you're having relationship.

509
00:33:42.220 --> 00:33:44.180
Good question, thank you for asking that,

510
00:33:44.180 --> 00:33:45.020
that's a really good question.

511
00:33:45.020 --> 00:33:48.900
Can I ask you one more before, whoever I don't,

512
00:33:48.900 --> 00:33:51.140
what do you feel about pinning posts?

513
00:33:51.140 --> 00:33:52.700
Is that a good thing to pin a post

514
00:33:52.700 --> 00:33:54.460
and kind of leave it up there lingering?

515
00:33:54.460 --> 00:33:58.380
You should, absolutely, usually that should be

516
00:33:58.380 --> 00:34:02.540
some kind of orientation post,

517
00:34:02.540 --> 00:34:05.900
something about you or something that you wanna be sure

518
00:34:05.900 --> 00:34:10.100
because pinning means that's the first thing they see, okay?

519
00:34:10.139 --> 00:34:13.780
Now, you also have to understand that things get stale

520
00:34:13.780 --> 00:34:15.580
and you wanna mix that up

521
00:34:15.580 --> 00:34:18.420
because that is the first thing they see

522
00:34:18.420 --> 00:34:20.060
and if they're not scrolling down

523
00:34:20.060 --> 00:34:21.739
and they just always see that,

524
00:34:21.739 --> 00:34:24.460
then you've got that challenge.

525
00:34:24.460 --> 00:34:27.420
So I use those strategically,

526
00:34:27.420 --> 00:34:32.100
especially I use pin posts in groups,

527
00:34:32.100 --> 00:34:34.780
like you'll notice in our Total Soul Prosperity

528
00:34:34.780 --> 00:34:39.219
Facebook group, there's pin posts, featured posts

529
00:34:39.219 --> 00:34:43.139
and that's designed to help you take the next action

530
00:34:43.139 --> 00:34:45.900
and know what the next action is

531
00:34:45.900 --> 00:34:48.540
and that's where a pinned post.

532
00:34:48.540 --> 00:34:49.820
Do y'all know what I'm talking about

533
00:34:49.820 --> 00:34:51.620
when I say pin posts and so on?

534
00:34:51.620 --> 00:34:52.980
Okay, good.

535
00:34:54.659 --> 00:34:58.340
All right, I love how all these things always dovetail

536
00:34:58.340 --> 00:34:59.780
to actually work together.

537
00:35:00.000 --> 00:35:02.800
be kind of the same question in a way

538
00:35:02.800 --> 00:35:07.280
so that we can go deep on a subject without meaning to.

539
00:35:07.280 --> 00:35:09.200
It just kind of all fits together.

540
00:35:09.200 --> 00:35:10.620
And this did.

541
00:35:10.620 --> 00:35:12.760
It dovetailed very nicely.

542
00:35:12.760 --> 00:35:15.560
Any other questions?

543
00:35:15.560 --> 00:35:20.160
Linda, Bev, any of you that did not ask me?

544
00:35:20.160 --> 00:35:22.400
Is there anything that you would like covered

545
00:35:22.400 --> 00:35:25.040
or anything you didn't understand that I did cover?

546
00:35:25.040 --> 00:35:30.680
Was that a hand raise, Amanda?

547
00:35:30.680 --> 00:35:31.360
Yeah.

548
00:35:31.360 --> 00:35:33.200
If anybody doesn't have a question.

549
00:35:33.200 --> 00:35:33.720
Go ahead.

550
00:35:33.720 --> 00:35:38.000
I am curious about this, how it works.

551
00:35:38.000 --> 00:35:42.120
I know it does work, but I've never personally used it

552
00:35:42.120 --> 00:35:43.280
myself.

553
00:35:43.280 --> 00:35:45.840
But I think it's meta.

554
00:35:45.840 --> 00:35:48.600
Is it meta that pays you on Facebook?

555
00:35:48.600 --> 00:35:49.080
Yeah.

556
00:35:49.080 --> 00:35:50.640
Or how money?

557
00:35:50.640 --> 00:35:52.560
It's like the stars and things like that.

558
00:35:52.560 --> 00:35:53.060
Yeah.

559
00:35:53.060 --> 00:35:55.620
So can you walk me through how that works?

560
00:35:55.620 --> 00:36:03.140
Because I do have professional mode, I think I have, on mine

561
00:36:03.140 --> 00:36:05.340
and stuff like that.

562
00:36:05.340 --> 00:36:07.500
But I don't have, I think there's

563
00:36:07.500 --> 00:36:11.260
like a little description or advertisement thing

564
00:36:11.260 --> 00:36:12.700
you can have underneath.

565
00:36:12.700 --> 00:36:13.340
Or I don't know.

566
00:36:13.340 --> 00:36:17.180
But I always get notifications saying

567
00:36:17.180 --> 00:36:18.700
you can get paid on Facebook.

568
00:36:18.700 --> 00:36:20.140
Yeah, I do too.

569
00:36:20.180 --> 00:36:23.300
And I may be missing something.

570
00:36:23.300 --> 00:36:27.540
I may not have expertise in this particular area.

571
00:36:27.540 --> 00:36:32.260
I have felt led not to do that.

572
00:36:32.260 --> 00:36:36.580
Just like when you see a post and it says promotional post

573
00:36:36.580 --> 00:36:38.100
across the top.

574
00:36:38.100 --> 00:36:41.260
To me, it already takes out the no like and trust

575
00:36:41.260 --> 00:36:43.220
and the room for engagement.

576
00:36:43.220 --> 00:36:46.340
And I don't have enough huge of a following

577
00:36:46.340 --> 00:36:50.020
that I really care about making an extra dollar or $10

578
00:36:50.060 --> 00:36:52.700
or whatever that I might maybe make.

579
00:36:52.700 --> 00:36:58.780
So, so far, I have chosen not to do it.

580
00:36:58.780 --> 00:37:01.540
Now, there may be something that someone could tell you

581
00:37:01.540 --> 00:37:03.740
because there's always hacks that I don't know.

582
00:37:03.740 --> 00:37:06.860
I'm always learning too, right?

583
00:37:06.860 --> 00:37:10.100
But right now, I don't see that.

584
00:37:10.100 --> 00:37:14.420
The only way, just thinking through it, talking about it,

585
00:37:14.420 --> 00:37:17.220
is it could be viewed like a like.

586
00:37:17.260 --> 00:37:23.180
Somebody paid you a star or a penny or $5 or whatever.

587
00:37:23.180 --> 00:37:25.180
That's grounds for a conversation.

588
00:37:25.180 --> 00:37:26.740
Thank you so much for that.

589
00:37:26.740 --> 00:37:29.980
I'd love to get to know, tell me what drew you to my page.

590
00:37:29.980 --> 00:37:32.140
If you used it as a follow-up tool,

591
00:37:32.140 --> 00:37:34.980
I suppose it could be a follow-up tool.

592
00:37:34.980 --> 00:37:38.580
Does that weigh against how people perceive

593
00:37:38.580 --> 00:37:40.620
that you're getting paid?

594
00:37:40.620 --> 00:37:45.060
Or I don't know too if it shows how much you get paid.

595
00:37:45.060 --> 00:37:49.740
That would also, like, okay, she got three cents.

596
00:37:49.740 --> 00:37:53.020
Right.

597
00:37:53.020 --> 00:37:56.620
And it's not like they pay you big.

598
00:37:56.620 --> 00:38:00.060
And I kind of went by my discernment,

599
00:38:00.060 --> 00:38:02.060
I think, how you're doing.

600
00:38:04.220 --> 00:38:05.820
Oops.

601
00:38:46.060 --> 00:38:47.820
Oops.

602
00:39:06.580 --> 00:39:08.540
I don't know about you guys,

603
00:39:08.540 --> 00:39:11.540
but I'm getting a lot out of this today.

604
00:39:11.540 --> 00:39:13.300
You know.

605
00:39:13.380 --> 00:39:14.820
Yeah, same too.

606
00:39:14.820 --> 00:39:15.700
Really, really good.

607
00:39:15.700 --> 00:39:17.180
I know it takes a lot of time,

608
00:39:17.180 --> 00:39:19.340
but it's really worth it.

609
00:39:19.340 --> 00:39:20.620
Yeah, and just, I mean,

610
00:39:20.620 --> 00:39:22.900
just the whole perspective Brenda's given us

611
00:39:22.900 --> 00:39:25.300
on the whole be aware of the client journey,

612
00:39:25.300 --> 00:39:27.460
the customer journey you want to have happen

613
00:39:27.460 --> 00:39:29.540
and setting that up ahead of time,

614
00:39:29.540 --> 00:39:31.780
instead of like willy nilly,

615
00:39:31.780 --> 00:39:34.020
like, oh, now I need this and plugging it in.

616
00:39:34.020 --> 00:39:36.620
Just having that whole pathway thought out

617
00:39:36.620 --> 00:39:38.980
ahead of time is pretty cool.

618
00:39:38.980 --> 00:39:39.940
No, I love it.

619
00:39:39.940 --> 00:39:41.980
No, it's really cool.

620
00:39:41.980 --> 00:39:42.820
You okay, Brenda?

621
00:39:43.020 --> 00:39:44.260
I believe that answered your question.

622
00:39:44.260 --> 00:39:46.740
I swallowed wrong and started choking there.

623
00:39:46.740 --> 00:39:47.980
No, no.

624
00:39:47.980 --> 00:39:49.020
But anyway.

625
00:39:49.900 --> 00:39:52.860
Next time stay on camera in case we need to call someone.

626
00:39:52.860 --> 00:39:54.780
That's right.

627
00:39:54.780 --> 00:39:55.620
Good point.

628
00:39:55.620 --> 00:39:57.300
I'm gonna land myself across the chair.

629
00:39:57.300 --> 00:39:59.660
You'll be like this, like, like, call, call.

630
00:40:00.000 --> 00:40:08.480
I always, sometimes I'll get coughing like that because I get tickles in my throat from

631
00:40:08.480 --> 00:40:11.040
similar type reactions.

632
00:40:11.040 --> 00:40:16.080
My dog was, it's sad, my dog was jumping on me right here and she's shedding and there's

633
00:40:16.080 --> 00:40:19.440
a lot of hair and that is really getting to me.

634
00:40:19.440 --> 00:40:23.000
I think I'm actually a little allergic to all the dog hair.

635
00:40:23.000 --> 00:40:24.000
Yeah.

636
00:40:24.000 --> 00:40:25.000
Yeah.

637
00:40:25.000 --> 00:40:28.400
So I have a signal with my husband where I go like this so he knows it's a throat tickle

638
00:40:28.400 --> 00:40:32.520
and not do Heimlich on me immediately.

639
00:40:32.520 --> 00:40:33.760
That's funny.

640
00:40:33.760 --> 00:40:34.760
That's funny.

641
00:40:34.760 --> 00:40:40.000
But I want to dig a little deeper, Amanda, because I haven't.

642
00:40:40.000 --> 00:40:45.320
So I can't give you as intelligent of an answer as I would like.

643
00:40:45.320 --> 00:40:47.160
The pros and the cons of that.

644
00:40:47.160 --> 00:40:51.320
So I think I'll do a little digging just to see.

645
00:40:51.320 --> 00:40:55.240
But I personally, intuitively, when I saw it, it was like, I don't want to do that right

646
00:40:55.240 --> 00:40:56.240
now.

647
00:40:56.400 --> 00:40:57.400
Yeah.

648
00:40:57.400 --> 00:40:58.400
And I'm the same.

649
00:40:58.400 --> 00:41:03.120
Like I've kind of gotten that discernment or I'm just like, I don't think this is for

650
00:41:03.120 --> 00:41:05.840
me, you know, but.

651
00:41:05.840 --> 00:41:10.740
But I was just kind of curious, is it just another way for Metta and they use another

652
00:41:10.740 --> 00:41:15.120
company for it, by the way, you'll get a note that it's not even Metta that's collecting

653
00:41:15.120 --> 00:41:16.120
the money.

654
00:41:16.120 --> 00:41:20.800
So is it actually a referral referring me to another marketing company?

655
00:41:20.800 --> 00:41:22.320
I just don't know.

656
00:41:22.320 --> 00:41:24.780
So I'm not being intelligent about this, but right.

657
00:41:24.780 --> 00:41:30.100
And I didn't really want to put my information out there if I didn't have to.

658
00:41:30.100 --> 00:41:34.620
So I do want to have some I do have questions.

659
00:41:34.620 --> 00:41:41.380
Sometimes I bought into things like all of us that has a deeper like, you know, they

660
00:41:41.380 --> 00:41:45.740
didn't create facial recognition for us to have better posts.

661
00:41:45.740 --> 00:41:46.740
Right.

662
00:41:46.740 --> 00:41:47.740
You know what I'm saying?

663
00:41:47.740 --> 00:41:53.180
So sometimes there's just a lot more to this that got to pause for a second and say, do

664
00:41:53.180 --> 00:41:54.380
I really need this?

665
00:41:54.980 --> 00:41:55.980
Does it add value?

666
00:41:55.980 --> 00:41:59.860
Does my client do I say, all right, great question.

667
00:41:59.860 --> 00:42:01.340
I'm glad that you asked.

668
00:42:01.340 --> 00:42:02.340
Super great question.

669
00:42:02.340 --> 00:42:03.340
Thank you.

670
00:42:03.340 --> 00:42:04.340
Okay.

671
00:42:04.340 --> 00:42:09.220
I really like that you pointed out, you know, it undermines a bit that no like and trust

672
00:42:09.220 --> 00:42:14.300
because when you see that it's like sponsored or something, I move on because sometimes

673
00:42:14.300 --> 00:42:17.460
I'm like, you're just targeting me.

674
00:42:17.460 --> 00:42:23.100
But yeah, but it could actually be very apropos to what I might be looking for.

675
00:42:23.100 --> 00:42:26.620
I will bypass it thinking there's a block already.

676
00:42:26.620 --> 00:42:27.620
Just yeah.

677
00:42:27.620 --> 00:42:29.060
Good point, Linda.

678
00:42:29.060 --> 00:42:33.500
It just automatically makes you think, okay, this is just an advertisement.

679
00:42:33.500 --> 00:42:34.500
Right.

680
00:42:34.500 --> 00:42:37.820
All right, ladies, it's been good.

681
00:42:37.820 --> 00:42:38.820
It's been fun.

682
00:42:38.820 --> 00:42:45.180
I think this has been such an important series of, you know, renew the mind, go back to the

683
00:42:45.180 --> 00:42:50.780
power hour if you miss that, you know, each of these three fit together.

684
00:42:50.780 --> 00:43:02.700
And so when you tie this part office hours to renew the mind, it gets even deeper from

685
00:43:02.700 --> 00:43:05.380
what state am I posting?

686
00:43:05.380 --> 00:43:13.620
What am I believing about what's going to happen when I post from what state am I following

687
00:43:13.620 --> 00:43:16.220
up or not following up?

688
00:43:16.220 --> 00:43:19.980
And what am I believing about follow up?

689
00:43:20.180 --> 00:43:24.060
You know, if I'm coming at it, I'm really bugging them.

690
00:43:24.060 --> 00:43:29.020
I probably won't follow up more than once or twice, even though the studies show it

691
00:43:29.020 --> 00:43:31.620
takes eight to 12 follow ups.

692
00:43:31.620 --> 00:43:32.700
That's a mindset.

693
00:43:32.700 --> 00:43:39.220
That's a renewing of the mind issue in your business, whereas I have something so valuable

694
00:43:39.220 --> 00:43:45.700
and I know I'm not coming from lack, I'm coming from a place of abundance and love is to follow

695
00:43:45.700 --> 00:43:46.700
up.

696
00:43:47.580 --> 00:43:53.660
Oh, now I'm going to follow up for years and know that I'm being loving and not seeing

697
00:43:53.660 --> 00:43:56.300
myself and myself worth being.

698
00:43:56.300 --> 00:44:02.820
Do you see how all of this fits together, even in these nitty gritty things we're talking

699
00:44:02.820 --> 00:44:04.020
about business?

700
00:44:04.020 --> 00:44:10.300
They all have a mindset, you know, thing underneath them.

701
00:44:10.300 --> 00:44:11.420
And I'll get it all the time.

702
00:44:11.420 --> 00:44:13.100
Well, I didn't want to be too pushy.

703
00:44:13.100 --> 00:44:16.820
I didn't want them to think X, Y, Z about me.

704
00:44:16.820 --> 00:44:22.980
I didn't, you know, want to appear as those are mindset issues.

705
00:44:22.980 --> 00:44:29.300
So am I coming from fear or am I coming from love?

706
00:44:29.300 --> 00:44:34.580
Am I coming from lack or am I coming from abundance?

707
00:44:34.580 --> 00:44:35.580
You see how this fits?

708
00:44:35.580 --> 00:44:38.460
Does that make sense?

709
00:44:38.460 --> 00:44:40.340
So don't separate these.

710
00:44:40.340 --> 00:44:44.860
All three of these go together, the power hour, the from pressure to partnership and

711
00:44:44.860 --> 00:44:46.860
office hours.

712
00:44:46.860 --> 00:44:51.940
Whatever we're talking about, you know, last week was partner with God.

713
00:44:51.940 --> 00:44:52.940
Am I partnering?

714
00:44:52.940 --> 00:44:58.140
Before I send a post and I talk about it with God, God, what are we going to do?

715
00:44:58.140 --> 00:44:59.980
Am I posting in partner?

716
00:45:00.000 --> 00:45:05.160
Ship that I'm a co-heir and I'm showing up that way this week renewing the mind

717
00:45:06.000 --> 00:45:12.320
Where am I coming from? Do you see how this fits to me? It's so fun that this all fits together

718
00:45:16.000 --> 00:45:18.700
Love it. Love it. Love you guys

719
00:45:19.560 --> 00:45:21.560
until next time blessings blessings

720
00:45:22.480 --> 00:45:27.320
Take a break Amanda. I know we got an intensive in 30 minutes. Go for a walk. That's what I'm gonna do

721
00:45:27.320 --> 00:45:31.060
I already did this morning. But yes, I'm gonna eat. I'm gonna finish my breakfast