WEBVTT

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kid here.

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Oh, yeah.

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And so her sister committed to coming down and helping us during the process.

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So we were to get her flights and everything taken care of.

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Sweet.

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This is going to be a huge blessing.

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Coming up.

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Yeah.

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We got two weeks.

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That's crazy.

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Yeah.

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A little over two weeks.

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Literally.

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Right.

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Two more Saturdays.

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Yeah.

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It's wild, but definitely a blessing, obviously, to have her come down and commit for two weeks

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to stay with us.

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That's awful.

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Yeah.

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So, yeah.

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That was huge.

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And then business-wise, I feel like I'm just building a muscle to get done is better

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than perfect.

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Yeah.

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You're doing my mind with that and just taking some action there and just getting out of

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my own way and just keep showing up every day.

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So I actually had experience like that to you, Stephen, where it was like, "Hey, I had

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this guy committed all the way."

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And then it was like, "I send the payment link," and it's like, "I still going for it."

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Yeah.

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I get it.

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I know.

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I'm like, "Oh, I really thought we had that one, you know?"

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So, I'll tell my people.

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I was like, "Try to police," like sometimes I've learned, we call this the deposit close.

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So if you're not sure, if someone's like, "Just be a singer," you go, "Hey, why don't

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we put down just a little deposit, not a volunteer spot?"

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And if they start backpedaling there, you're like, "Okay, this whole thing, they were just

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lying to me."

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You know?

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Like, it's a fully refundable deposit, you know?

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But sometimes it helps get to the objection and like, "What's really going on here?"

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And yeah.

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But I didn't do that to this guy.

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Like I said, he's a friend of mine.

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He's been working together for a couple of years, like on random stuff.

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So I feel like it's going to happen, but I don't know.

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You never know.

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Yeah.

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So I was hoping for, I was trying to make a 25K offer to this guy, but I ended up going

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for the 12th.

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So...

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Nice.

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But I think maybe I can get him in the 25th.

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That'd be cool.

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All right.

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Any other wins of the week?

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You guys want to share?

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Patty.

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Josh.

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Tammy.

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What's up?

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Good to see you.

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I was able to get a couple of the skill sets, like galvanized with Sabi because it was, I

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thought, broken.

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Yeah.

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I heard Sabi was being a little slow yesterday.

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Was that like for Isaac and when we, you two, Josh, Gabby was saying, a couple of people

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were saying that she was being a little kind.

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It seems like it thinks critically when I mass drop like huge prompts of updates.

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But no, I was able to successfully stop one that was misfiring a couple of different

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ways.

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Okay.

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But yeah, anyways, that would be like a little less off my plate because every time I try

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to work on it, it's two hours of burn time between going back and forth.

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So it's, it gets a little exhausting when you have to do it every day.

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So I've like really limited it down.

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So I have these four that I'm comfortable with and I'm going to make sure that they're

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flowing for at least a week without some errors before I try and put anymore into it.

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It's just too, it's too much.

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And I, you know, the pro of it is it does work like one thing at a time, like, you know,

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but the con is it can only really work on one thing at a time when you're like talking

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to it.

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Yeah.

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Yeah.

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Yeah.

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So I have to be like, I'm working, I'm talking to you about this prompt and, oh, okay.

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But anyway, so that's, yeah, yeah, yeah.

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Getting wind down and getting it going so I'm grateful that that's kind of pretty much

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done.

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Cool.

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Cool.

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Awesome.

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Awesome.

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Any other wins before we jump in?

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Cool.

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All right.

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When of the week for me, we, I think I was with you guys and then we were going fishing

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right afterwards.

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That was cool.

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Caught off my son caught a fish, which was pretty fun.

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I'll see if I can show you guys a photo.

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Actually, I don't know if I still have this photo.

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I had it.

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Let's see.

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Is it in here?

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No, I was trying to clear some space.

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So I deleted it, but no, I can't find it.

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It was the cutest photo.

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So.

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Review.

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Is it in there?

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Oh, I found it.

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I found it.

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Okay.

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Look.

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Look at this.

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Oh, so proud.

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Caught a barracuda.

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Look at that.

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Which are kind of scary, to be honest.

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Like they got sharp teeth.

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I don't know if you need it.

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I'm not a fishing guy.

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So.

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That's impressive.

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Yeah.

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Right.

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I was like.

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Very impressive.

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It's almost as big as he is.

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Yeah.

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It was like as big as like the four year old.

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So he was, I honestly didn't think he caught anything because they put him in the little,

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the fishing line in the little like holder and he's just kind of like reeling it in.

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You know, I'm like, all right, let me help you.

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And I was like, holy cow.

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Yeah, so he was really excited.

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Definitely family memories made, you know, like he's not going to forget that.

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That needs to be framed.

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Put on as well. Yeah.

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I know.

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Yeah, that's a good idea.

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Put on the wall.

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Yeah, I saw a study on this, right?

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Like that.

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So was that someone in this group was talking about this?

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Like most kids remember from their childhood.

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Like their memories are baked around photos they saw.

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Like it from their childhood, like especially printed photos.

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And so was that you, Joshua, were we talking about this?

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Maybe I don't know.

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I'm getting all my masterminds.

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Yeah, no, this was not you guys.

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It was another mastermind that I'm in and there is a photographer coach.

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And so we were talking about how to and they help photographers.

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They coach photographers on how to sell physical stuff.

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And so we're talking about how to sell physical stuff.

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Like that stat is really powerful as a parent to hear that.

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You're like, hey, don't you now want an album or print for your wall?

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Cause like you want these happy family memories.

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So anyways, maybe Joshua, you could use that somehow.

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Cause I know, yeah, like, I mean, your wife hopefully remembers these things.

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But there is definitely something special about printing something.

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It definitely hits a little different than just the iPhone, you know.

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So, OK, so that was one of the week.

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Sobby just a couple of updates.

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You guys know the first day I hire we now are calling it Sobby.

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Let me share my screen here.

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Here we go.

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We, we pushed a ton of stuff.

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We did a soft launch of it last week to kind of like, you know, non people

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in our programs.

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So that was really cool.

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Cause we got a lot more people in there, which means we fixed a lot more stuff.

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So the more people in there, the better.

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And we pushed like 30% more code, you know, like this whole thing is a big

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old coding project is like 30% of it was pushed last week.

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So a couple of cool things that are new.

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Sobby can now, as of today, go do more stuff on the internet for you.

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So like previously there were some limitations with like, hey, can you go

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read this blog post or can you go do research on this thing?

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And it can do like higher level research, but it had a hard time going

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onto a website and like looking at the content on the website.

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So now Sobby can essentially browse the internet.

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So you can tell her to do stuff where it's like, hey, go find 10 blog posts.

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And then like get the content off of those blog posts and put them in

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the school doc for me or something.

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You know, so data scraping and stuff like that, um, uh, this is also really

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helpful for finding.

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Yeah, like viral things or trending things or maybe you have certain parameters

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of stuff you're looking for when it comes to leads and things like that.

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She'll just be better at that.

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So that was pushed this morning.

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Um, bunch of updates on the, um, even just our feedback system.

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So this is cool.

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You guys will like seeing this, uh, a lot of your names are on here.

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So, uh, anytime you guys are hitting walls and you're submitting them,

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they're going to show up here.

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So like, uh, you know, I'm seeing Josh on there a lot.

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I've seen I saw on here a couple of times.

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And the cool part is once we, um, start working on that, that ticket, for

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example, so this one, so give us a bunch of information.

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We basically can send you a little working draft being like, Hey, we're

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working on this.

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So any bug you submit, um, when we're working on that, the team's working on it.

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Uh, we'll send you a little, Hey, we're working on it.

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And then when it's fixed, we'll send you a, Hey, it's been fixed and it'll come

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through this hobby.

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So that'll be cool.

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Just so you can like, um, keeping the loop with, Hey, I was, I was wanting

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that connection or the task.

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Um, and we're trying to like just as a company, just, I'm always like to

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share what we're doing in case you can build stuff like this in your own company.

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We're trying to create like feedback loops, right?

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But also like, um, a self healing system, so to say.

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So when let's say there's a task on here, we want to work on, um, we just

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dragging it to do this right here, like this.

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And literally now I have an AI agent working on that first, like, so it's going

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to go look at all the code and try to fix this.

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And then it'll put in review for my humans to look at.

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And that's where Bruce and his team will look at it.

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And then they'll push it to complete and send you guys a message.

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So really cool.

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Like where it's like, we're trying to like create like a self healing system with

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AI that is getting better over time.

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And this is definitely a trend right now that we're seeing, um, I follow

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like Y Combinator, which is like a big, um, investment firm that like, like, a

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lot of startups have launched through Y Com there.

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Like, like, uh, I'm going to say Airbnb stripe, like these big companies, like

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billion, our companies have launched through this little accelerator, right?

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And right now the big thing that a lot of people are doing in there.

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So I was looking at that because they're like, they're the movers and

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shakers of where business is going.

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A lot of people are building in these types of things in their companies, where

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it's a self healing kind of thing, or it's a self learning thing, right?

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Like, um, how can you do something really custom for people where they

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And then the web page they go to is really customized to them, you know,

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it's a little more advanced, but like with now with AI,

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we can do some of those types of things where it can feel way more

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personal for people, um, uh, to the point where in the future,

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it'll be like, you know, I don't know, you click an ad and it's like that whole

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page is like for you, you know, it's like, hello, Steven, you know, like,

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it might be a little creepy, uh, but, um, pretty wild to think about.

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And a lot of tools are moving that direction to, to help you guys do those

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types of things.

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So anyways, those are the sobby updates.

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I guess only other last update on sobby is that in the tasks area,

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we're going to push another update to this to make it look better.

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Just like a UI upgrade, but when you click on new task here, um, again,

252
00:10:47.920 --> 00:10:51.120
you can do all this from your iPhone, but like here, if you like to have visuals

253
00:10:51.120 --> 00:10:55.160
of what it's working on, there's this new kind of like template section that

254
00:10:55.160 --> 00:10:58.440
we'll be putting in like templates, like, like Josh, what you talked about,

255
00:10:58.440 --> 00:11:03.200
that market research, uh, and analysis, like it'd be awesome.

256
00:11:03.200 --> 00:11:05.480
It has something like that in here, you know, and we'll have categories,

257
00:11:05.480 --> 00:11:10.000
like marketing or market research or operations, finance, and we'll be

258
00:11:10.000 --> 00:11:12.160
putting like ideas in here.

259
00:11:12.160 --> 00:11:15.360
If you guys want to use the AI assistant to do more stuff right now,

260
00:11:15.360 --> 00:11:18.920
we just have these two in here, but, uh, um, we're going to be pushing more

261
00:11:18.920 --> 00:11:20.080
into here over time.

262
00:11:20.080 --> 00:11:23.040
So if there's one that you guys find that's like, I love this thing.

263
00:11:23.040 --> 00:11:24.960
Like I, this is a workflow.

264
00:11:24.960 --> 00:11:26.440
Just definitely tell us about it.

265
00:11:26.440 --> 00:11:30.600
We probably will at some point, this is complex, but like at some point,

266
00:11:30.600 --> 00:11:33.800
I'm like dreaming, like it'd be really cool to have like a community section,

267
00:11:33.800 --> 00:11:36.360
like community tab and like you could submit a task.

268
00:11:36.360 --> 00:11:41.040
And it could be like, it'd be cool to see how many people are like 50 people

269
00:11:41.040 --> 00:11:44.400
are using this one and 100 people are using this one and like kind of crowd

270
00:11:44.400 --> 00:11:47.560
source like the top of the top use cases from this thing.

271
00:11:47.560 --> 00:11:50.520
So that's kind of what we're dreaming about with the task board.

272
00:11:51.040 --> 00:11:54.920
And then, um, the learning tab here, you guys should all see this as well.

273
00:11:54.920 --> 00:11:57.960
This is like the last challenge we did, which is mostly about Saudi.

274
00:11:57.960 --> 00:12:00.800
And so you guys, this is nothing new to you.

275
00:12:00.800 --> 00:12:04.440
So I feel like you don't need to dive in here too much, but everything else

276
00:12:04.440 --> 00:12:05.280
should be good to go.

277
00:12:05.280 --> 00:12:11.320
Um, uh, yeah, and I think that's it on connections.

278
00:12:11.320 --> 00:12:12.440
I think that's the big updates.

279
00:12:12.440 --> 00:12:13.040
Okay, cool.

280
00:12:13.040 --> 00:12:14.200
All right.

281
00:12:14.200 --> 00:12:18.000
So let's, uh, Patty, do you have a quick, you have a quick question or thought?

282
00:12:18.000 --> 00:12:18.640
Yeah.

283
00:12:18.640 --> 00:12:20.360
And then we'll hop into content for today.

284
00:12:20.720 --> 00:12:21.400
Yeah, I'm sorry.

285
00:12:21.400 --> 00:12:23.000
It just, well, we can just do that.

286
00:12:23.000 --> 00:12:24.280
We can just hop into that.

287
00:12:24.280 --> 00:12:27.520
I'll wait because it relates to what's happening with me.

288
00:12:27.520 --> 00:12:28.080
So it's okay.

289
00:12:28.080 --> 00:12:28.440
Sorry.

290
00:12:28.440 --> 00:12:28.920
Okay.

291
00:12:28.920 --> 00:12:29.240
Cool.

292
00:12:29.240 --> 00:12:29.840
No, you're good.

293
00:12:29.840 --> 00:12:31.200
That's what these calls are for today.

294
00:12:31.200 --> 00:12:34.040
Have some human time, uh, cause you guys have watched curriculum.

295
00:12:34.040 --> 00:12:36.240
We do the thing and then we get some feedback on the thing.

296
00:12:36.240 --> 00:12:40.920
Um, this week, like I said, first part of the accelerator is the marketing.

297
00:12:40.920 --> 00:12:42.240
It's the lead gen.

298
00:12:42.240 --> 00:12:43.520
It's the, all that.

299
00:12:43.520 --> 00:12:46.400
The second portion is really where we start getting into operations.

300
00:12:46.400 --> 00:12:50.520
And definitely in the curriculum, because of noticed, we pack a lot in

301
00:12:50.520 --> 00:12:53.800
there intentionally to be like, Hey, here's the one thing you should probably do.

302
00:12:53.800 --> 00:12:58.040
But then here's a bunch of other stuff that like you might want to come back to later.

303
00:12:58.040 --> 00:12:58.440
Right.

304
00:12:58.440 --> 00:13:00.480
So, um, that's the point.

305
00:13:00.480 --> 00:13:03.880
You guys, the curriculum doesn't go away after the accelerators over.

306
00:13:03.880 --> 00:13:05.680
You can come back in there, log back in.

307
00:13:05.680 --> 00:13:08.720
So don't feel like you have to watch every video in these last sections.

308
00:13:08.720 --> 00:13:11.640
Cause there is a lot in that, like, especially the bonus area.

309
00:13:11.640 --> 00:13:16.360
But the main idea of this week was just getting AI, helping you with

310
00:13:16.360 --> 00:13:18.240
some sort of thing in your finances.

311
00:13:18.680 --> 00:13:20.720
This has just been such a game changer for me.

312
00:13:20.720 --> 00:13:25.360
Uh, uh, not, you know, I've, I've had a CFO in the past in our business.

313
00:13:25.360 --> 00:13:27.480
And that was very helpful, but in this season, I don't.

314
00:13:27.480 --> 00:13:30.960
So like AI is my CFO and it's pretty good.

315
00:13:30.960 --> 00:13:36.160
You know, at watching some stuff and coaching me and like, I've given it rules

316
00:13:36.160 --> 00:13:39.800
that I like to follow, you know, um, in business of like, here's margins.

317
00:13:39.800 --> 00:13:43.280
I'm looking for and here's, you know, numbers that are important to me.

318
00:13:43.280 --> 00:13:48.400
But it's so nice to have it really watching some of those big things, you know, around finances.

319
00:13:48.400 --> 00:13:49.960
So that was the goal of week six.

320
00:13:49.960 --> 00:13:53.360
So we'd love to check in on that with everybody and see how to go.

321
00:13:53.360 --> 00:14:00.120
If you tried it, uh, that process and, um, and then from there, of course, we can do

322
00:14:00.120 --> 00:14:03.360
some consulting on anything that's bottlenecking you right now when it comes to

323
00:14:03.360 --> 00:14:04.920
the whole process we talked to.

324
00:14:04.920 --> 00:14:09.880
So even lead Magnus as, uh, ascending leads into the next step.

325
00:14:09.880 --> 00:14:14.840
That's really what these calls are for is, you know, share, uh, where you're feeling stuck.

326
00:14:15.160 --> 00:14:19.360
And then hopefully we can get you on stock, you know, uh, um, or keep you in momentum.

327
00:14:19.360 --> 00:14:23.720
So quick checking on week six, maybe maybe a raise of hands.

328
00:14:23.720 --> 00:14:29.120
Who, uh, who attempted or completed some portion of week six.

329
00:14:29.120 --> 00:14:29.520
It's okay.

330
00:14:29.520 --> 00:14:32.080
If you didn't, uh, cause I know we're, we're still catching with some stuff.

331
00:14:32.080 --> 00:14:33.000
Um, okay.

332
00:14:33.000 --> 00:14:34.200
So three, okay.

333
00:14:34.200 --> 00:14:34.640
Awesome.

334
00:14:34.640 --> 00:14:35.520
How did it go?

335
00:14:35.520 --> 00:14:39.800
Like did you guys do the fin table process, um, and, and all that?

336
00:14:39.800 --> 00:14:43.040
Or like where were you at in the process completed halfway?

337
00:14:43.520 --> 00:14:44.680
Uh, maybe you gave me an update.

338
00:14:44.680 --> 00:14:47.680
Um, uh, so maybe, maybe Josh, how'd it go for you?

339
00:14:47.680 --> 00:14:52.600
Uh, I, I saw the back ends of stuff.

340
00:14:52.600 --> 00:14:58.480
Um, we are such a small operation that I didn't need to actually do massive implementation.

341
00:14:58.480 --> 00:14:59.960
So this was more like a recovery.

342
00:15:04.300 --> 00:15:04.900
Yeah.

343
00:15:04.900 --> 00:15:10.860
So I didn't need to go down the rabbit hole of like the four levels and stuff.

344
00:15:10.860 --> 00:15:11.220
Okay.

345
00:15:11.220 --> 00:15:17.480
Um, but I could see how it would be easier to grab certain data points, but yeah.

346
00:15:17.480 --> 00:15:20.680
So I like how you broke it down to simple sex is level one.

347
00:15:20.680 --> 00:15:22.140
That was like, that was a lot easier.

348
00:15:22.140 --> 00:15:23.460
Like how far down do you want to go?

349
00:15:23.460 --> 00:15:24.400
Okay.

350
00:15:24.400 --> 00:15:24.920
Cool.

351
00:15:24.920 --> 00:15:25.460
Cool.

352
00:15:25.460 --> 00:15:27.100
Um, what about you guys?

353
00:15:27.100 --> 00:15:29.320
I saw Tammy, how did it go?

354
00:15:29.320 --> 00:15:33.840
Uh, yeah, what part did you focus on any, any blockers with week six content?

355
00:15:33.840 --> 00:15:41.160
Yeah, I was, um, this morning I hopped in to like Josh, you know, I was, I was just

356
00:15:41.160 --> 00:15:44.440
going to go level two and just get it on my personal finances.

357
00:15:44.440 --> 00:15:47.360
Um, so I was actually on fin table.

358
00:15:47.360 --> 00:15:53.340
And for some reason it wasn't connecting with the Google sheet that I, um, copied the

359
00:15:53.340 --> 00:15:58.300
example that you guys had, I don't know, I, I probably need to figure that out.

360
00:15:58.300 --> 00:16:00.480
But that's kind of where I got caught up this morning.

361
00:16:00.480 --> 00:16:03.600
I feel like I'm trying to remember, cause it was a couple of months ago.

362
00:16:03.600 --> 00:16:09.480
I set this up, but I feel like fin table, I have like a template or something

363
00:16:09.480 --> 00:16:10.980
inside a fin table.

364
00:16:10.980 --> 00:16:15.300
So you could always use that, you know, use their template so it, it like perfectly

365
00:16:15.300 --> 00:16:16.080
connects.

366
00:16:16.080 --> 00:16:20.460
And then from there, just take our spreadsheet and paste in some of the stuff

367
00:16:20.460 --> 00:16:21.920
in a different tab or something.

368
00:16:22.280 --> 00:16:27.380
But I think that's, I remember when I did it, um, that's what was going on was

369
00:16:27.380 --> 00:16:32.300
basically, I had to use the fin table template that they have, cause they like

370
00:16:32.300 --> 00:16:35.900
a special way they set the spreadsheet so it connects and they have all the right

371
00:16:35.900 --> 00:16:36.860
columns and things.

372
00:16:36.860 --> 00:16:41.220
But yeah, even just the personal finances, it has been really helpful for me to just

373
00:16:41.220 --> 00:16:43.760
be like, I have it all somewhere.

374
00:16:43.760 --> 00:16:47.580
And that gives basically AI access to be able to ask you questions.

375
00:16:47.580 --> 00:16:52.020
They're like, when was that, I thought I canceled this subscription.

376
00:16:52.020 --> 00:16:53.600
Do you see billing for it in June?

377
00:16:53.600 --> 00:16:57.820
Like I just asked the AI and it like can go reference it and then give me

378
00:16:57.820 --> 00:17:01.620
back an answer so quickly as opposed to having to log in and scroll, try to find

379
00:17:01.620 --> 00:17:05.880
the thing, you know, it's been really helpful to just track stuff.

380
00:17:05.880 --> 00:17:12.560
And then also reducing expenses, um, uh, you know, like if, if there's a time

381
00:17:12.560 --> 00:17:14.160
we're like, Hey, we got to save some money, right?

382
00:17:14.160 --> 00:17:16.760
It's like, you just go in and have it analyze them.

383
00:17:16.760 --> 00:17:19.060
Okay, where's my top spending category?

384
00:17:19.060 --> 00:17:20.180
Okay, let's dig into that one.

385
00:17:20.180 --> 00:17:21.280
What's in that category?

386
00:17:21.280 --> 00:17:21.700
Right?

387
00:17:21.700 --> 00:17:25.099
And I was literally just doing that the other day because it's like software,

388
00:17:25.099 --> 00:17:27.540
especially I end up subscribing a million things.

389
00:17:27.540 --> 00:17:28.840
I always want to review that.

390
00:17:28.840 --> 00:17:30.680
Like, are we still using that?

391
00:17:30.680 --> 00:17:35.300
No, unsubscribe, you know, so, um, I'd encourage you guys all do at least

392
00:17:35.300 --> 00:17:38.460
level two where you're like getting connected to personal finances.

393
00:17:38.460 --> 00:17:44.040
Um, it can be so helpful for budgeting and just, just making cash flow, uh, go

394
00:17:44.040 --> 00:17:44.500
further.

395
00:17:45.400 --> 00:17:46.400
Uh, Chami, what about you?

396
00:17:46.400 --> 00:17:47.060
How did it go?

397
00:17:47.060 --> 00:17:50.140
It was good.

398
00:17:50.140 --> 00:17:52.580
Um, my son and I, we traveled to Oklahoma.

399
00:17:52.580 --> 00:17:54.580
My dad had a heart procedure on Monday.

400
00:17:54.580 --> 00:17:56.380
They went well, it was successful.

401
00:17:56.380 --> 00:18:01.900
So I watched the video and I, you know, also more interested.

402
00:18:01.900 --> 00:18:05.780
I guess at this point in personal finance stuff, that's what I was thinking.

403
00:18:05.780 --> 00:18:11.260
Since I am now solely over all of my finest financial stuff.

404
00:18:11.260 --> 00:18:15.020
Um, and yeah, you know,

405
00:18:15.020 --> 00:18:16.040
I think it'll be great.

406
00:18:16.040 --> 00:18:20.080
I think it'll, I did one thing that doesn't pertain to that though.

407
00:18:20.080 --> 00:18:25.580
Um, Josh, that, uh, tip about doing the research with Sabi.

408
00:18:25.580 --> 00:18:30.440
I did a deep dive, like industry research and the journal that I'm working.

409
00:18:30.440 --> 00:18:32.680
And it was really easy to help me.

410
00:18:32.680 --> 00:18:38.400
Like I found that very, very helpful and lots of good information that it put

411
00:18:38.400 --> 00:18:42.680
right in the Google doc and I have really, I almost have the journal done just

412
00:18:42.680 --> 00:18:47.260
from being able to, in Canva, you know, so that was nice.

413
00:18:47.260 --> 00:18:52.960
Um, but as far as getting things set up because I'm not at home right now, um,

414
00:18:52.960 --> 00:18:57.860
I did watch and I'm, but I haven't really, I haven't really set up anything yet.

415
00:18:57.860 --> 00:18:58.220
Okay.

416
00:18:58.220 --> 00:18:59.420
No worries.

417
00:18:59.420 --> 00:19:00.060
All good.

418
00:19:00.060 --> 00:19:05.000
Patty or Sarah, you guys have any updates on week six and then we can get into

419
00:19:05.000 --> 00:19:08.180
some other questions, just kind of fixing constraints, bottlenecks and

420
00:19:08.180 --> 00:19:12.900
then like that after, but week six specific, any questions, updates on that front?

421
00:19:12.900 --> 00:19:20.140
Well, uh, I didn't really dive into that because I feel that it's not really

422
00:19:20.140 --> 00:19:21.420
an issue with me right now.

423
00:19:21.420 --> 00:19:23.820
In other words, I understand the whole process.

424
00:19:23.820 --> 00:19:27.980
I didn't look at what you, what they're talking about, but for me, that side of

425
00:19:27.980 --> 00:19:30.380
the equation really clicks easily.

426
00:19:30.380 --> 00:19:35.700
So I've been really trying to navigate the stuff that I have a hard time with.

427
00:19:36.140 --> 00:19:40.640
Okay, so that's why I didn't really go through all of that as, yeah, I plan on doing it

428
00:19:40.640 --> 00:19:41.060
this week.

429
00:19:41.060 --> 00:19:42.380
Oh, go cool.

430
00:19:42.380 --> 00:19:43.640
Awesome.

431
00:19:43.640 --> 00:19:45.260
Awesome.

432
00:19:45.260 --> 00:19:47.340
And Sarah, I don't know if you could talk, but you met your off camera.

433
00:19:47.340 --> 00:19:50.180
So let's know in the chat in case you any updates.

434
00:19:50.180 --> 00:19:54.600
Um, and yeah, that's, that's kind of like the point of why we do week five before

435
00:19:54.600 --> 00:19:59.260
week six, because really it is about this joy quadrant and kind of like looking at

436
00:20:04.000 --> 00:20:05.360
and hopefully us be stronger there.

437
00:20:05.360 --> 00:20:07.760
So if you're feeling strong on the finance side of things,

438
00:20:07.760 --> 00:20:09.880
like I've just never been wired that way,

439
00:20:09.880 --> 00:20:10.880
but some people are, right?

440
00:20:10.880 --> 00:20:12.880
They're just like, man, I got this dialed, you know?

441
00:20:12.880 --> 00:20:15.480
So if you're good there, all good.

442
00:20:15.480 --> 00:20:16.880
Don't feel like you gotta do busy work

443
00:20:16.880 --> 00:20:18.800
just 'cause it's in the program.

444
00:20:18.800 --> 00:20:22.120
And yeah, and if you're behind, no worries.

445
00:20:22.120 --> 00:20:26.600
Really, the first month stuff, the marketing stuff,

446
00:20:26.600 --> 00:20:28.880
is stuff that like we're gonna focus on for a while,

447
00:20:28.880 --> 00:20:30.240
you know, and just kind of keep coming back.

448
00:20:30.240 --> 00:20:31.560
I was thinking, keep on back.

449
00:20:31.560 --> 00:20:32.680
And really the goal with those,

450
00:20:32.680 --> 00:20:34.440
even like when I work with someone one-on-one,

451
00:20:34.440 --> 00:20:37.720
we're constantly coming back to those early things

452
00:20:37.720 --> 00:20:39.840
to just be like, how can we make this 1% better?

453
00:20:39.840 --> 00:20:41.040
How can we make it 1% better?

454
00:20:41.040 --> 00:20:43.440
How can we, where are people getting bottlenecked

455
00:20:43.440 --> 00:20:44.640
in the process, right?

456
00:20:44.640 --> 00:20:48.200
Following off, so we can get them to the next step

457
00:20:48.200 --> 00:20:51.200
and really that's it, you know?

458
00:20:51.200 --> 00:20:55.440
So let's check in with like for the last half hour.

459
00:20:55.440 --> 00:20:57.680
Yeah, just general business consulting.

460
00:20:57.680 --> 00:20:59.920
What is the constraint you're seeing right now

461
00:20:59.920 --> 00:21:01.440
in your business?

462
00:21:01.440 --> 00:21:03.560
Maybe a bottleneck or maybe not sure, you know?

463
00:21:03.560 --> 00:21:05.720
And you want me to just dig in and ask some questions.

464
00:21:05.720 --> 00:21:07.680
I can do that as well.

465
00:21:07.680 --> 00:21:10.200
And yeah, let's just make it a valuable time

466
00:21:10.200 --> 00:21:12.080
and hopefully keep you momentum

467
00:21:12.080 --> 00:21:13.960
or give you new strategy.

468
00:21:13.960 --> 00:21:16.880
So Patty, did you have something

469
00:21:16.880 --> 00:21:18.000
'cause you raised your hand earlier

470
00:21:18.000 --> 00:21:20.400
of something that you're thinking about

471
00:21:20.400 --> 00:21:22.720
or are feeling friction on?

472
00:21:22.720 --> 00:21:25.120
Well, I seem to always have a lot of issues.

473
00:21:25.120 --> 00:21:26.680
So I'm sorry about that.

474
00:21:26.680 --> 00:21:29.200
You're good, no, this isn't why we do a program like this.

475
00:21:29.200 --> 00:21:31.480
We don't expect you to be perfect, so.

476
00:21:31.480 --> 00:21:33.480
But I'm definitely not where everybody else is.

477
00:21:33.480 --> 00:21:36.800
So today I was able to connect in with Savi,

478
00:21:36.800 --> 00:21:39.880
which was been an issue, right, since the last time.

479
00:21:39.880 --> 00:21:43.880
So I was so excited and I started connecting

480
00:21:43.880 --> 00:21:46.960
and then I connected to Meta

481
00:21:46.960 --> 00:21:51.960
and I went to my navigating senior health and wellness

482
00:21:51.960 --> 00:21:54.480
and I've been flagged.

483
00:21:54.480 --> 00:21:57.200
- Oh, the account got flagged on Facebook.

484
00:21:57.200 --> 00:21:58.760
- Oh my God.

485
00:21:58.760 --> 00:22:02.280
And so I've been trying to, you know,

486
00:22:02.280 --> 00:22:06.480
Facebook to send a note in as to what all this is.

487
00:22:06.480 --> 00:22:08.520
And so I've been trying to do that

488
00:22:08.520 --> 00:22:13.520
and Facebook is not sending me back the code I need to.

489
00:22:13.520 --> 00:22:16.480
Anyway, so it's that baloney, right?

490
00:22:16.480 --> 00:22:17.480
- I hate that, I know.

491
00:22:17.480 --> 00:22:20.920
Facebook is just everyone else going through a little bit

492
00:22:20.920 --> 00:22:24.160
of a, they basically laid off like 9,000 people

493
00:22:24.160 --> 00:22:26.720
in April and replaced a lot of it with AI,

494
00:22:26.720 --> 00:22:29.520
which, you know, I think could be awesome,

495
00:22:29.520 --> 00:22:32.160
but a lot of it was support people

496
00:22:32.160 --> 00:22:35.680
and there's like a massive ban going on on Instagram right now.

497
00:22:35.680 --> 00:22:37.000
We got our account taken down,

498
00:22:37.000 --> 00:22:38.280
but there's like tons of people

499
00:22:38.280 --> 00:22:40.600
with accounts just getting taken down

500
00:22:40.600 --> 00:22:43.680
and not a lot of support to get them back.

501
00:22:43.680 --> 00:22:46.200
With Facebook pages specifically,

502
00:22:46.200 --> 00:22:47.920
it's a little easier to get them back.

503
00:22:47.920 --> 00:22:50.080
So I think just keep trying to appeal it

504
00:22:50.080 --> 00:22:52.320
or whatever options they give you

505
00:22:52.320 --> 00:22:54.800
and I bet you'll get it back.

506
00:22:54.800 --> 00:22:56.520
But sometimes you can take it and put it in.

507
00:22:56.520 --> 00:22:57.840
- There's absolutely no reason why.

508
00:22:57.840 --> 00:22:59.720
- Yeah, it's just totally random.

509
00:22:59.720 --> 00:23:02.840
- Yeah, it's just like, I think it had to do with Sabi

510
00:23:02.840 --> 00:23:06.080
because I was trying to connect Sabi to Facebook

511
00:23:06.080 --> 00:23:08.120
and I think they didn't like that

512
00:23:08.120 --> 00:23:10.160
for whatever, you know, for whatever.

513
00:23:10.160 --> 00:23:11.000
- Yeah, yeah.

514
00:23:11.000 --> 00:23:11.840
- For whatever reason.

515
00:23:11.840 --> 00:23:14.920
- But also could be if it's a newer page,

516
00:23:14.920 --> 00:23:17.920
did you recently create that page like within the accelerator

517
00:23:17.920 --> 00:23:19.520
or has it been around for a while?

518
00:23:19.520 --> 00:23:21.600
- No, within this group.

519
00:23:21.600 --> 00:23:24.800
And I'd like to say the good part

520
00:23:24.800 --> 00:23:29.800
which I didn't say on the plus is I have like 150 followers

521
00:23:29.800 --> 00:23:31.360
already.

522
00:23:31.360 --> 00:23:32.200
- Oh wow, over there.

523
00:23:32.200 --> 00:23:34.920
- I know and like, you know how you were saying

524
00:23:34.920 --> 00:23:36.840
that it takes somebody that you don't know,

525
00:23:36.840 --> 00:23:38.920
well, I don't know any of them.

526
00:23:38.920 --> 00:23:40.200
- Wow, okay, cool.

527
00:23:40.200 --> 00:23:44.200
- And I was able to upload this last week.

528
00:23:44.200 --> 00:23:47.600
I uploaded my MVP, you know, the whole funnel.

529
00:23:47.600 --> 00:23:51.320
Even though, see in my head, this is my problem.

530
00:23:51.320 --> 00:23:54.280
I get things in my head I think should be doing this way.

531
00:23:54.280 --> 00:23:57.040
But it had to be page by page, right?

532
00:23:57.040 --> 00:24:00.240
Instead of like a PDF where it just flows.

533
00:24:00.240 --> 00:24:04.240
So I finally understood that and I got all 10 pages on

534
00:24:04.240 --> 00:24:07.840
and through that I got even more followers.

535
00:24:07.840 --> 00:24:12.920
But then this morning I was gonna add my second ad

536
00:24:12.920 --> 00:24:16.720
where I give them the information to come to me

537
00:24:16.720 --> 00:24:18.480
so I can get their email and all of that.

538
00:24:18.480 --> 00:24:19.720
- Yeah, yeah, yeah.

539
00:24:19.720 --> 00:24:22.360
- And that's when I went to Sabi.

540
00:24:22.360 --> 00:24:23.200
- Yeah.

541
00:24:23.200 --> 00:24:24.760
- Or did that first and stuff.

542
00:24:24.760 --> 00:24:26.280
- Oh man, okay, yeah.

543
00:24:26.280 --> 00:24:28.920
I'm guessing it's probably the combo of the brand new account

544
00:24:28.920 --> 00:24:30.960
plus the Sabi connection Facebook was probably like,

545
00:24:30.960 --> 00:24:34.240
oh no, like it's some sort of, you know,

546
00:24:34.240 --> 00:24:37.480
she's about to do some crazy automation stuff or something.

547
00:24:37.480 --> 00:24:40.680
But maybe definitely have Euclide's look at it too

548
00:24:40.680 --> 00:24:43.720
'cause he's really in the know with all that stuff.

549
00:24:43.720 --> 00:24:45.880
And when you meet with him and then

550
00:24:47.800 --> 00:24:50.840
see if he has any tips for getting you unblocked there,

551
00:24:50.840 --> 00:24:53.600
sometimes it just takes sending the appeals in,

552
00:24:53.600 --> 00:24:56.440
but I know sometimes there's code issues and stuff

553
00:24:56.440 --> 00:24:59.800
getting in but hopefully we can get to you.

554
00:25:05.160 --> 00:25:09.060
Yeah, to help write the appeal as well. Cause like, there's,

555
00:25:09.060 --> 00:25:11.300
you don't want to just be like, help give me my account back.

556
00:25:11.300 --> 00:25:16.100
You want to just like be like, I sometimes you can find the reason why they shut

557
00:25:16.100 --> 00:25:21.660
it down. And then like, I always say like you just like basically kind of admit

558
00:25:21.660 --> 00:25:25.700
fault to that thing with it. Unless it's like some crazy thing. I use them like,

559
00:25:25.700 --> 00:25:29.100
Hey, I see that disconnect. Like I made this connection and maybe it triggered

560
00:25:29.100 --> 00:25:32.400
this thing. And here's my plan to make sure it never happens again or

561
00:25:32.400 --> 00:25:35.500
something. So you almost have to just like, yeah, you just have to like

562
00:25:35.500 --> 00:25:38.900
suck up to them a little bit and it triggers there. I mean, again, it's probably

563
00:25:38.900 --> 00:25:43.200
AI grading your appeal and be like, all right, here it is back. And sometimes

564
00:25:43.200 --> 00:25:47.300
I just told them, look, I don't know why you did this and I need to know what I

565
00:25:47.300 --> 00:25:53.300
need to do. Yeah. So please do it. So I was. Yeah. Sometimes they'll do it

566
00:25:53.300 --> 00:25:56.600
just to check if you're human. So though, like Chelsea used to have this happen

567
00:25:56.600 --> 00:26:00.000
all the time and it'd be like, because they just don't want AI just to like

568
00:26:00.000 --> 00:26:05.300
be doing internet stuff. And just so basically, she would have these little

569
00:26:05.300 --> 00:26:09.300
flags where she just said we'd have to like take a picture of her face and be

570
00:26:09.300 --> 00:26:12.100
like, are you a human? And I was like, all right, you're a human and like

571
00:26:12.100 --> 00:26:16.400
give her the account back. I was like, wow, this is crazy, you know. So it could

572
00:26:16.400 --> 00:26:19.500
be one of those like it's just like simple thing. You just have to even just

573
00:26:19.500 --> 00:26:23.700
responding to the appeal could do it. So I'm hoping that's all. Yeah. Yeah.

574
00:26:23.700 --> 00:26:27.700
It's exciting that I have all of those people that are following it. That is

575
00:26:27.700 --> 00:26:35.400
exactly. And so really my my own lack of knowledge is that connection to get

576
00:26:35.400 --> 00:26:41.000
them all together. So it flows and that's really where my my hurdles are. Yeah.

577
00:26:41.000 --> 00:26:46.900
I've got three new ads. I think they're great and cool. You know, I was

578
00:26:46.900 --> 00:26:53.000
excited that I got my funnel on. Cool. Okay. Awesome. Yeah. Very cool. Well,

579
00:26:53.000 --> 00:26:55.600
if you get it out like, well, we'll see how this week goes with Facebook because

580
00:26:55.600 --> 00:27:01.300
if they don't like, I would say you give it. It's one of those things that

581
00:27:01.300 --> 00:27:05.100
you don't want to like I'm just sharing from experience because I joined a

582
00:27:05.100 --> 00:27:10.100
mastermind and this is probably 2021. And I was like, very excited and like

583
00:27:10.100 --> 00:27:14.100
we were starting to see some success in business and my Facebook account. My

584
00:27:14.100 --> 00:27:18.100
ad account got shut down and I basically like pouted the whole year about it.

585
00:27:18.100 --> 00:27:23.500
Like I was just like, I can't do anything. Like I just, you know, and like I just

586
00:27:23.500 --> 00:27:26.600
didn't do anything for like the whole rest of the mastermind. Basically,

587
00:27:26.600 --> 00:27:29.900
like I didn't, I wouldn't say wasted the investment. I've made some good

588
00:27:29.900 --> 00:27:33.600
connections, but I basically just quit. And I know you're not going to do that.

589
00:27:33.600 --> 00:27:37.700
But I'm sharing from my experience. Don't beat me and just like what I would

590
00:27:37.700 --> 00:27:40.800
just set a timer on it be like, hey, if I don't get this account back in two

591
00:27:40.800 --> 00:27:44.800
weeks, I'm just starting a new account. You know, because yeah, because it just

592
00:27:44.800 --> 00:27:48.200
like you'll just kind of, they call it the sunk cost fallacy because you've

593
00:27:48.200 --> 00:27:51.000
already put time into that account. You already have 150 followers. It feels

594
00:27:51.000 --> 00:27:54.520
like, oh, I want to get that back. But if you just start another one in two

595
00:27:54.520 --> 00:27:58.200
weeks, you'll probably be right back there soon enough. So I would put a timer

596
00:27:58.200 --> 00:28:02.500
on it. A lot of people there. So yeah, I mean, that's I think you'll get it back.

597
00:28:02.500 --> 00:28:06.200
Like I said, like Facebook pages are a lot easier to just appeal and get back

598
00:28:06.200 --> 00:28:09.500
within a day or two. I bet within a day or two you'll get it back.

599
00:28:09.500 --> 00:28:14.200
But just in case we're in some sort of Facebook glitch era, which seems

600
00:28:14.200 --> 00:28:17.600
like it might be. And you don't get it back. You just start a new one. And then

601
00:28:17.600 --> 00:28:22.100
if you get it back, then then get two pages and you'll be good. Yeah, yeah,

602
00:28:22.100 --> 00:28:26.900
yeah. Well, I did feel very despondent. I'll tell you that. I was like, okay,

603
00:28:26.900 --> 00:28:31.100
I'm not up with everybody else. I'm not there. What are you doing? I had that

604
00:28:31.100 --> 00:28:37.300
same feeling of for me, victim thing. But then I'm like, look, you just have

605
00:28:37.300 --> 00:28:42.100
to push through it like I wasn't even on this call. I'm glad you did.

606
00:28:42.100 --> 00:28:46.100
I'm glad you did. I'm glad you did. I know we did. We literally just started a

607
00:28:46.100 --> 00:28:50.500
new Instagram account today because like our Instagram account, the Rainmaker

608
00:28:50.500 --> 00:28:55.500
family count 755,000 followers got taken down. And we've been appealing it.

609
00:28:55.500 --> 00:28:59.400
And like we've been working with the underground Instagram gurus. You know,

610
00:28:59.400 --> 00:29:04.100
there's like these people you can pay money to try to get it back and and

611
00:29:04.100 --> 00:29:07.200
nothing's been working for months. So we're just finally like, you know what?

612
00:29:07.200 --> 00:29:10.000
I just started new account. So it made my first post today on it.

613
00:29:10.000 --> 00:29:13.800
But it was like I made a post basically being about like it's kind of like that

614
00:29:13.800 --> 00:29:17.100
feeling like you're writing a paper or working on a project and your computer

615
00:29:17.100 --> 00:29:21.100
turns off and you didn't save it. You know, it's just like the worst feeling.

616
00:29:21.100 --> 00:29:25.800
It's like, oh, you know, all that work. But I could pound about it or I could

617
00:29:25.800 --> 00:29:29.000
just, hey, let's just start over and see what happens. So that's right.

618
00:29:29.000 --> 00:29:32.500
You can just move forward. Yeah. Move forward. Do what you can control.

619
00:29:32.500 --> 00:29:36.900
And then and there's probably some stuff you could sometimes, sometimes

620
00:29:36.900 --> 00:29:39.400
these things happen and then you end up finding another strategy because

621
00:29:39.400 --> 00:29:43.800
you're like, I can't do Facebook. Now I'm on Instagram or LinkedIn or so

622
00:29:43.800 --> 00:29:46.400
you do something else. And then that ends up being the thing, you know.

623
00:29:46.400 --> 00:29:49.900
So I'm always like, just try to move forward and yeah, I'm glad you made it.

624
00:29:49.900 --> 00:29:52.000
Cool. Thank you.

625
00:29:52.000 --> 00:29:59.200
Awesome. Okay. Eyes of Tammy, Joshua, Sarah, where do you want to focus on

626
00:30:04.080 --> 00:30:12.360
I feel like all this, these calls is to, uh, get you guys time to just get feedback on things and, and make them better.

627
00:30:12.360 --> 00:30:15.240
So, uh, what do you want to show? What do you want to talk through?

628
00:30:15.240 --> 00:30:21.200
I know I called on three people at the same time or four people.

629
00:30:21.200 --> 00:30:23.560
So someone just has to unmute and go for it.

630
00:30:23.560 --> 00:30:24.920
I'll go.

631
00:30:24.920 --> 00:30:28.400
Um, so yeah, I, I think the biggest thing for me, um,

632
00:30:29.880 --> 00:30:34.920
I think I'm overthinking a lot in the sense of like, you know, so I'm looking at my MVP.

633
00:30:34.920 --> 00:30:40.480
I did do some market research and like the faith-based coaching, men's coaching space.

634
00:30:40.480 --> 00:30:43.960
Um, and I think I'm just kind of like.

635
00:30:43.960 --> 00:30:55.360
I'm trying to understand the marketing side of things like, I don't feel like the marketing bro or, you know, like my hero speaks that kind of language.

636
00:30:55.720 --> 00:31:01.000
So I'm trying to figure out like, how do I even market or say like who I am?

637
00:31:01.000 --> 00:31:06.640
What do I do? You know, like a really simple, easily practical way.

638
00:31:06.640 --> 00:31:13.600
I'm just struggling with like, that very thing of like, Hey, like, what's, what's my north star?

639
00:31:13.600 --> 00:31:17.160
What do I do kind of thing? Like, yeah, yeah.

640
00:31:17.160 --> 00:31:19.560
So marketing is hard for me in that sense.

641
00:31:20.000 --> 00:31:31.320
And, um, does that resonate with anybody else? Like Tammy Joshua, Patti Sarah, um, kind of identifying the, what's in my angle?

642
00:31:31.320 --> 00:31:34.040
What's my language that I'm kind of putting out on marketing?

643
00:31:34.040 --> 00:31:36.280
Because I could go deeper on that.

644
00:31:36.280 --> 00:31:39.720
Um, I mean, I have a guy, I have a short answer and a long answer.

645
00:31:39.720 --> 00:31:44.200
Um, but I want to make sure it's resonating with other people too.

646
00:31:44.200 --> 00:31:49.840
Like if that be helpful, because I feel like I've, you want to like in marketing.

647
00:31:50.480 --> 00:31:58.400
You want to be you, you know, like, because like, if you're trying to be someone else, then it just feels inauthentic and people just, they can just feel it, right?

648
00:31:58.400 --> 00:32:06.240
It's just like, if you came on and like, yeah, like, I don't know, you know, hustle, you know, bro, and like, you know, like, it just wouldn't work.

649
00:32:06.240 --> 00:32:08.800
Like you like Garrett wire or something. Like, you know what I mean?

650
00:32:08.800 --> 00:32:12.880
It's like, it's a totally different, he's trying to market to a different person, you know what I mean?

651
00:32:12.880 --> 00:32:18.080
And so you want to be you because it'll attract that person that you want to work with.

652
00:32:18.080 --> 00:32:31.640
I think a helpful exercise is kind of like, what are some like, you know, might call these, like, contrarian beliefs that you have that are kind of zigging when others are zagging, right?

653
00:32:31.640 --> 00:32:36.480
So the, like the men's coaching space is saying this, but I say this, right?

654
00:32:36.480 --> 00:32:42.840
It's like, you know, it's very sermon on the Mountie, you know, where you're like, hey, you heard everyone say this, but I say this.

655
00:32:42.840 --> 00:32:51.760
Right. And that, that can be very like, we're doing that with our AI tool right now, and it's very, it helps it stand out.

656
00:32:51.760 --> 00:32:57.360
It's like, hey, most AI tools are saying add more to your plate, ours is saying, how can we take some stuff off your plate, right?

657
00:32:57.360 --> 00:33:04.840
Most tools are saying, hey, you have to learn a new tool, we're saying this tool learns you.

658
00:33:04.840 --> 00:33:09.600
So it's like kind of like a different, you're just like, you're again, they're like, how do you stand out?

659
00:33:09.600 --> 00:33:21.000
It's so that's why I kind of think through is like, what are some unique stuff that you carry that's kind of a contrarian, like against the grain belief that you could kind of stick something on and go like, hey, most.

660
00:33:21.000 --> 00:33:25.480
Here's the problem with most men's coaching things, they ask you to do more, right?

661
00:33:25.480 --> 00:33:29.440
But I, what I do is actually start with, how can you do less?

662
00:33:29.440 --> 00:33:31.280
You know, I don't know, I've just made that up.

663
00:33:31.280 --> 00:33:39.560
But like, you know, there's something like that that like your right fit person is like, yeah, no, I don't want to go, you know, do marine stuff on

664
00:33:39.560 --> 00:33:41.600
the beach and my underwear with care.

665
00:33:41.600 --> 00:33:42.000
What?

666
00:33:42.000 --> 00:33:49.520
Like, I want to do this stuff with this guy, you know, like, and you track that right fit person that resonates with your audience.

667
00:33:49.520 --> 00:33:51.720
So you almost have to push people away a little bit.

668
00:33:51.720 --> 00:33:59.160
Like that, that, that contrarian belief has to be able to have a little edge on it where you're kind of like us first them a little bit.

669
00:33:59.160 --> 00:34:05.440
You're not calling out appeal specifically, but you're, you are standing for something that is different, but the world is big enough.

670
00:34:05.440 --> 00:34:09.199
When you put that type of stuff out there in marketing, those people will find you and resonate.

671
00:34:09.199 --> 00:34:11.840
And, and, and so that'd be like one exercise.

672
00:34:11.840 --> 00:34:17.600
There's, there's a, there's a couple other, if you guys want me to go deeper on that, we can, but if everyone does one thing, I'd probably do that.

673
00:34:17.600 --> 00:34:30.719
Like, and you could brainstorm with Sabian say, hey, based on what you know about me so far, what are some of my contrarian beliefs that are kind of like different from other people that would help my product really be like, or service, product or service, stand out.

674
00:34:30.719 --> 00:34:47.400
Like just kind of a zig when others are zagging, what's like even controversial statement I can make, you know, and oftentimes that's the social media marketing stuff that we see really shine is like stuff that just has a little bit of a stance, right?

675
00:34:47.400 --> 00:34:56.600
Where, you know, half the comments are like, you're wrong, you know, I think are some of our most viral posts on Instagram, we're like parenting advice.

676
00:34:56.600 --> 00:35:00.040
You know, it's like, hey, you should let your kids do this, not that.

677
00:35:03.680 --> 00:35:04.960
some people are like, yeah, hell yeah.

678
00:35:04.960 --> 00:35:09.400
And some people are like F you, you know, so that's kind of what you want.

679
00:35:09.400 --> 00:35:10.320
A little bit of that.

680
00:35:10.320 --> 00:35:11.640
You don't want to play too.

681
00:35:11.640 --> 00:35:16.360
I mean, some people, like their personality is just a stronger, just, you

682
00:35:16.360 --> 00:35:20.320
know, uh, that's their personality that like I keep using care of what he's

683
00:35:20.320 --> 00:35:22.160
definitely that guy of like just in your face.

684
00:35:22.160 --> 00:35:22.800
I don't care.

685
00:35:22.800 --> 00:35:25.560
So don't be that if that's not you.

686
00:35:25.560 --> 00:35:28.960
Um, but there, you know, you can, you can still stand for something that is you

687
00:35:28.960 --> 00:35:33.600
know, and feels authentic and do it in a not as offensive way.

688
00:35:33.600 --> 00:35:37.120
You know, Dan Henry could be another example of like a marketer.

689
00:35:37.120 --> 00:35:42.240
It's very like just, uh, he just is trying to offend people, you know, for

690
00:35:42.240 --> 00:35:46.800
the algorithm, you know, so I'll just say crazy stuff just to like get the

691
00:35:46.800 --> 00:35:47.600
algorithm going.

692
00:35:47.600 --> 00:35:50.280
I'm like, dude, this, you know, that's not me.

693
00:35:50.280 --> 00:35:52.840
I feel like I play a little in the, in the middle.

694
00:35:52.840 --> 00:35:54.560
I'll push it a little to one side.

695
00:35:54.560 --> 00:36:00.520
But, um, yeah, yeah, yeah, so think everyone, think of that contrarian belief system

696
00:36:00.520 --> 00:36:05.560
that I have that is kind of a core thing in my program, you know, that, uh, would

697
00:36:05.560 --> 00:36:07.280
attract the right fit person, right?

698
00:36:07.280 --> 00:36:11.840
And push away the wrong fit person, uh, so that, you know, it's training the

699
00:36:11.840 --> 00:36:14.640
algorithm, training the marketing on who am I trying to reach?

700
00:36:14.640 --> 00:36:16.440
Cool.

701
00:36:16.440 --> 00:36:18.600
Thank you.

702
00:36:18.600 --> 00:36:19.360
Yeah.

703
00:36:19.360 --> 00:36:24.520
Um, Tammy, Sarah, Josh.

704
00:36:25.040 --> 00:36:32.880
Yeah, I can go, um, just on the deep dive kind of that I did, um, one thing that I

705
00:36:32.880 --> 00:36:38.680
learned is like the grief redemption content or like things available is

706
00:36:38.680 --> 00:36:43.840
culturally massive and very underserved by like scripture first.

707
00:36:43.840 --> 00:36:45.760
Products are teaching.

708
00:36:45.760 --> 00:36:46.280
Yeah.

709
00:36:46.280 --> 00:36:51.640
So, um, and then I learned that, you know, the you version Bible app that's

710
00:36:51.640 --> 00:36:55.960
yeah, very popular, I think it's like one billion installs.

711
00:36:55.960 --> 00:36:59.760
Apparently there's opportunities where you can like build a reading plan

712
00:36:59.760 --> 00:37:00.680
inside of you.

713
00:37:00.680 --> 00:37:03.520
I've seen that funnels to your product.

714
00:37:03.520 --> 00:37:03.840
Yeah.

715
00:37:03.840 --> 00:37:06.920
I don't know how to do it, but I don't need like people in there.

716
00:37:06.920 --> 00:37:09.840
And I'm like, there must be some application or something.

717
00:37:09.840 --> 00:37:11.680
You got to fill out to submit something in there.

718
00:37:11.680 --> 00:37:12.800
Possibly.

719
00:37:12.800 --> 00:37:13.400
I have no idea.

720
00:37:13.400 --> 00:37:15.680
So I'll be, uh, discovered that for me.

721
00:37:15.680 --> 00:37:18.720
So I was like, well, that might be worth looking into it.

722
00:37:18.720 --> 00:37:21.960
I don't know now that she has like this morning, you keep, maybe came on late.

723
00:37:21.960 --> 00:37:23.840
So I don't know if you heard it, but yeah, okay.

724
00:37:23.840 --> 00:37:27.040
So I can now do internet like searching and browsing.

725
00:37:27.040 --> 00:37:30.520
So maybe put her on that be like, Hey, go find out how to do that.

726
00:37:30.520 --> 00:37:30.880
Yeah.

727
00:37:30.880 --> 00:37:33.160
Is there some sort of guide or something I could follow?

728
00:37:33.160 --> 00:37:38.200
Cause that is a cool strategy for everyone is who else has your audience, right?

729
00:37:38.200 --> 00:37:44.360
Uh, that is already out there that you could partner with or, or, or kind of attach

730
00:37:44.360 --> 00:37:49.880
yourself, we call this a bolt on business where you basically are, how do I attach myself

731
00:37:49.880 --> 00:37:51.680
to so you can, it's already popular, you know?

732
00:37:51.680 --> 00:37:53.440
So there's already a trend happening.

733
00:37:53.440 --> 00:37:59.320
Um, and maybe in you version, if they have however many users, people are probably

734
00:37:59.320 --> 00:38:03.480
searching keywords related to this thing, you know, and they're not finding a lot of

735
00:38:03.480 --> 00:38:04.000
options.

736
00:38:04.000 --> 00:38:08.160
So, um, that could be a great option to just put something a little out there that

737
00:38:08.160 --> 00:38:12.280
just drives, it gives a little value and then drives traffic to your thing from there.

738
00:38:12.400 --> 00:38:12.760
Yeah.

739
00:38:12.760 --> 00:38:13.840
Yeah.

740
00:38:13.840 --> 00:38:19.840
And you know, also, soppy pointed out things that I really wasn't wanting to do.

741
00:38:19.840 --> 00:38:27.240
But probably will at some point that apparently the, the, the category of,

742
00:38:27.240 --> 00:38:33.680
you know, being a younger widow and that's redempt, you know, redemption in that.

743
00:38:33.680 --> 00:38:34.160
Yeah.

744
00:38:34.160 --> 00:38:35.000
I'm still in that.

745
00:38:35.000 --> 00:38:41.240
So I don't feel it, but it seems that soppy thinks that's a very underserved that I

746
00:38:41.240 --> 00:38:44.640
could really, yeah, really be powerful in that market.

747
00:38:44.640 --> 00:38:47.080
Um, if I was willing to share in that way.

748
00:38:47.080 --> 00:38:48.120
So, yeah.

749
00:38:48.120 --> 00:38:49.360
So that was good.

750
00:38:49.360 --> 00:38:54.280
You know, the resources there and the, and I think sometimes you just push back on

751
00:38:54.280 --> 00:38:59.760
something that you maybe know you should be doing, but you don't really want to do.

752
00:38:59.760 --> 00:39:02.320
You know, it might just be a timing thing.

753
00:39:02.320 --> 00:39:05.960
It might just be like, well, it's a little too, it's like kind of like, it's like,

754
00:39:05.960 --> 00:39:08.680
you want to go on the next day and now your social sharing is pushing me.

755
00:39:08.680 --> 00:39:09.640
It's like, this is too fresh.

756
00:39:09.640 --> 00:39:15.640
You need to go like here a little bit and that's totally fine.

757
00:39:15.640 --> 00:39:17.360
Um, but yeah, it's just a timing thing.

758
00:39:17.360 --> 00:39:22.080
And then when you feel that, like, okay, now it's time, then, then I do think there

759
00:39:22.080 --> 00:39:26.440
probably is a whole, there's probably a whole algorithm of people that are

760
00:39:26.440 --> 00:39:32.040
searching for that type of content that is it could be very, um, you know, bonding

761
00:39:32.040 --> 00:39:36.040
for people that find your story or, and they're sharing their, their story.

762
00:39:36.040 --> 00:39:38.080
Like that could definitely be a thing on social.

763
00:39:38.120 --> 00:39:44.560
I think it is because even for myself, I'm finding, yeah, that, but not for, from

764
00:39:44.560 --> 00:39:48.240
really a really scripture rooted perspective, I'm not finding that.

765
00:39:48.240 --> 00:39:51.320
And so a lot of the stuff they're suggesting is good.

766
00:39:51.320 --> 00:39:54.040
And, but not real helpful to me.

767
00:39:54.040 --> 00:39:56.120
Just, I mean, I don't know.

768
00:39:56.120 --> 00:39:56.720
Yeah.

769
00:39:56.720 --> 00:39:57.120
Yeah.

770
00:39:57.120 --> 00:40:00.040
Well, even that angle is kind of that contrarian thing.

771
00:40:04.480 --> 00:40:07.200
and I searched for this and I didn't really find it.

772
00:40:07.200 --> 00:40:08.920
So here, I'm gonna put it out there.

773
00:40:08.920 --> 00:40:11.080
That's very much like the Shark Tank story, right?

774
00:40:11.080 --> 00:40:12.240
Where it's like, it's always like,

775
00:40:12.240 --> 00:40:15.640
we call it the scratch your own itch business angle.

776
00:40:15.640 --> 00:40:17.520
Where you're like, I had this problem.

777
00:40:17.520 --> 00:40:19.760
I tried to find it, no one had it.

778
00:40:19.760 --> 00:40:22.840
So I made it, you know, and that's a powerful angle.

779
00:40:22.840 --> 00:40:26.400
You're like, I'm just doing this one for me, you know?

780
00:40:26.400 --> 00:40:28.160
And two, there's probably someone else

781
00:40:28.160 --> 00:40:30.440
maybe out there like me that is searching for this.

782
00:40:30.440 --> 00:40:32.640
And if you found me, welcome, you know?

783
00:40:32.640 --> 00:40:34.560
And that's really the whole angle of the social.

784
00:40:34.560 --> 00:40:37.240
And honestly, I think one way you might be able to ease

785
00:40:37.240 --> 00:40:39.520
into it, if you're not ready to just be like

786
00:40:39.520 --> 00:40:41.320
talking on camera all the time.

787
00:40:41.320 --> 00:40:44.760
Maybe it could be through just like graphics, you know?

788
00:40:44.760 --> 00:40:47.560
Like one of my friends in this mastermind,

789
00:40:47.560 --> 00:40:49.120
she launched a thing recently.

790
00:40:49.120 --> 00:40:51.720
Let's see if I'll pull it up for you guys.

791
00:40:51.720 --> 00:40:53.960
I think it's called like, how to adulting or something,

792
00:40:53.960 --> 00:40:55.760
how to, let's see.

793
00:40:55.760 --> 00:40:59.200
Or like adulting, adulting, I don't think,

794
00:40:59.200 --> 00:41:00.280
welcome to adulting.

795
00:41:00.280 --> 00:41:01.200
Yeah, okay, this is it.

796
00:41:01.200 --> 00:41:04.920
So she had a business consulting business

797
00:41:04.920 --> 00:41:07.080
and this is like her more recent project.

798
00:41:07.080 --> 00:41:10.080
It's basically like helping kids step into adulthood.

799
00:41:10.080 --> 00:41:12.000
And she wanted to build this brand.

800
00:41:12.000 --> 00:41:16.840
Her previous brand was more personal brand, right?

801
00:41:16.840 --> 00:41:20.040
So she's on camera, she's talking to the camera.

802
00:41:20.040 --> 00:41:22.080
And it's very much her, her, her, her.

803
00:41:22.080 --> 00:41:23.640
But she really wanted to build this brand

804
00:41:23.640 --> 00:41:25.280
to be a little less her, you know?

805
00:41:25.280 --> 00:41:27.240
So you do see her in the founding thing.

806
00:41:27.240 --> 00:41:29.680
But most of her content is just,

807
00:41:29.680 --> 00:41:31.760
it's actually just text, you know?

808
00:41:31.760 --> 00:41:33.680
And she does this all with AI.

809
00:41:33.680 --> 00:41:36.760
So she has AI, help her come up with the content,

810
00:41:36.760 --> 00:41:40.680
create the carousels basically.

811
00:41:40.680 --> 00:41:42.320
Like so it's just like, you know,

812
00:41:42.320 --> 00:41:44.440
multiple photos like this.

813
00:41:44.440 --> 00:41:47.280
And then the captions, right?

814
00:41:47.280 --> 00:41:49.920
And so she's helped, so this could be a format.

815
00:41:49.920 --> 00:41:52.720
If you want to ease into social, that could work.

816
00:41:52.720 --> 00:41:54.280
And she will do some stuff like this

817
00:41:54.280 --> 00:41:57.920
where it's just, you know, lifestyle kind of content, right?

818
00:41:57.920 --> 00:41:59.600
But less her face and stuff.

819
00:41:59.600 --> 00:42:02.880
And honestly, I think there might be something here

820
00:42:02.880 --> 00:42:04.760
where you could just do some sort of,

821
00:42:04.760 --> 00:42:06.240
you define kind of a brand styles.

822
00:42:06.240 --> 00:42:09.840
It looks very cohesive when you scroll through this.

823
00:42:09.840 --> 00:42:11.560
But she's had some of these graphics.

824
00:42:11.560 --> 00:42:13.880
Like these ones, like I said, aren't getting crazy engagement,

825
00:42:13.880 --> 00:42:17.280
but she has had some get hundreds of thousands of views.

826
00:42:17.280 --> 00:42:19.280
And bringing a lot of followers.

827
00:42:19.280 --> 00:42:23.000
It's just been like, just consistent with some of these topics,

828
00:42:23.000 --> 00:42:26.560
you know, come up with a topic and just, you know,

829
00:42:26.560 --> 00:42:29.080
they're very much like story-based, you know.

830
00:42:29.080 --> 00:42:32.560
Things my giant child cannot deal.

831
00:42:32.560 --> 00:42:35.720
Best and worst part of parenting, right?

832
00:42:35.720 --> 00:42:37.520
They're just these little pieces of content

833
00:42:37.520 --> 00:42:41.800
that are pretty low effort to create, right?

834
00:42:41.800 --> 00:42:43.800
They're not super hard to create.

835
00:42:43.800 --> 00:42:49.480
So would you recommend doing that within the brand?

836
00:42:49.480 --> 00:42:51.760
I'm already like the R828 Ranch.

837
00:42:51.760 --> 00:42:55.720
Just start sharing that, not starting a separate.

838
00:42:55.720 --> 00:42:58.400
Yeah, let me see.

839
00:42:58.400 --> 00:43:01.200
So that, do you have like a social media

840
00:43:01.200 --> 00:43:03.640
you're more active on for that brand?

841
00:43:03.640 --> 00:43:08.480
Well, I just started on Facebook and Instagram

842
00:43:08.480 --> 00:43:10.280
with the R8 Ranch.

843
00:43:10.280 --> 00:43:12.760
Okay, what is it, R-H Ranch?

844
00:43:12.760 --> 00:43:16.120
No, it's R828, like Romans 828.

845
00:43:16.120 --> 00:43:17.120
Oh, that's right, sorry.

846
00:43:17.120 --> 00:43:19.520
R828 Ranch.

847
00:43:19.520 --> 00:43:21.400
Okay, okay.

848
00:43:21.400 --> 00:43:24.600
Yeah. Oh gosh, don't pull up videos of me on here.

849
00:43:24.600 --> 00:43:27.720
I'm, they're, I did like the-

850
00:43:27.720 --> 00:43:30.960
All right, guys, let's all go audit her account right now.

851
00:43:30.960 --> 00:43:32.280
I'm just kidding.

852
00:43:32.280 --> 00:43:33.200
Yeah, but yeah, that's me.

853
00:43:33.200 --> 00:43:34.440
Okay, so you're already doing it.

854
00:43:34.440 --> 00:43:35.280
You're already doing it.

855
00:43:35.280 --> 00:43:36.720
Well, I walked through Romans.

856
00:43:36.720 --> 00:43:39.000
We did, I did it, I walked through Romans

857
00:43:39.000 --> 00:43:41.040
and cheered like a little-

858
00:43:41.040 --> 00:43:42.320
You made it sound like you weren't,

859
00:43:42.320 --> 00:43:43.520
we're even ready to do this stuff.

860
00:43:43.520 --> 00:43:44.880
You're already doing camera now.

861
00:43:44.880 --> 00:43:47.920
I don't like doing it, but I'm doing it.

862
00:43:47.920 --> 00:43:50.680
Hey, and you're getting engagement too, look at this.

863
00:43:50.680 --> 00:43:51.680
That's awesome.

864
00:43:51.680 --> 00:43:54.440
So I mean, you already, you already have it here, you know,

865
00:43:54.440 --> 00:43:55.520
so it's already part of your story.

866
00:43:55.520 --> 00:43:56.600
I would probably just do it here.

867
00:43:56.600 --> 00:43:59.200
Yeah. And then, you know, you're early enough on Instagram.

868
00:43:59.200 --> 00:44:02.560
I was gonna say if you already had like an angle that was like,

869
00:44:02.560 --> 00:44:04.320
Oh, Instagram's already really bringing me

870
00:44:04.320 --> 00:44:06.760
these other people is gonna confuse the algorithm.

871
00:44:06.760 --> 00:44:08.360
But like, because it's, you know,

872
00:44:08.360 --> 00:44:10.560
this account doesn't have thousands of followers,

873
00:44:10.560 --> 00:44:12.720
I would start to share some of that content on here

874
00:44:12.720 --> 00:44:15.640
because it will attract those, it'll, it'll find the people.

875
00:44:15.640 --> 00:44:20.280
You know that it needs to find and, and yeah,

876
00:44:20.280 --> 00:44:23.360
I think, I think it sounds like you're already leaning in that way.

877
00:44:23.360 --> 00:44:27.120
So maybe it's not a full, it's not like fully rebranding

878
00:44:27.120 --> 00:44:30.120
the entire account because like some of the just generic realm

879
00:44:30.120 --> 00:44:32.520
and stuff, that'll also help those people.

880
00:44:32.520 --> 00:44:34.480
But every once in a while, you're probably sneaking in something

881
00:44:34.480 --> 00:44:36.000
that is for that person.

882
00:44:36.000 --> 00:44:38.320
That's like, hey, if you're this type of person.

883
00:44:38.320 --> 00:44:41.640
And it could be, I mean, there's a lot of forms of grief too.

884
00:44:41.640 --> 00:44:44.120
Like it's, you know, there's a lot of people going through grief

885
00:44:44.120 --> 00:44:46.880
through, you know, from losing someone.

886
00:44:46.880 --> 00:44:49.840
But there's also grief from moving or losing a job.

887
00:44:49.840 --> 00:44:53.240
And it's like, you know, like, I think you can make it specific,

888
00:44:53.240 --> 00:44:55.680
but also still really appeal to a lot of people.

889
00:44:55.680 --> 00:44:58.920
And yeah, I think that'd be great.

890
00:44:58.920 --> 00:44:59.760
- Thank you.

891
00:45:01.620 --> 00:45:02.760
- Thank you.

892
00:45:02.760 --> 00:45:03.600
- Awesome.

893
00:45:03.600 --> 00:45:05.940
Yeah, and then the AI thing, like this stuff,

894
00:45:05.940 --> 00:45:08.860
I mean, I don't know if you're, are you using AI for these?

895
00:45:08.860 --> 00:45:12.640
- Those images?

896
00:45:12.640 --> 00:45:14.400
- Yeah. - I just tell it what I want

897
00:45:14.400 --> 00:45:16.920
and it, yeah, I've made the image on.

898
00:45:16.920 --> 00:45:17.760
- Okay.

899
00:45:17.760 --> 00:45:18.600
- Yeah.

900
00:45:18.600 --> 00:45:21.200
- Yeah, 'cause they have a consistent style, you know?

901
00:45:21.200 --> 00:45:22.040
- Yeah.

902
00:45:22.040 --> 00:45:23.680
- I think that's the key is just like having kind of like,

903
00:45:23.680 --> 00:45:25.760
this is my branding style.

904
00:45:25.760 --> 00:45:30.600
And you could even give these to Sabi, like screenshot them,

905
00:45:30.600 --> 00:45:31.600
or take a picture and be like,

906
00:45:31.600 --> 00:45:34.280
hey, can you help me define this style, you know,

907
00:45:34.280 --> 00:45:36.160
like a little bit more clear?

908
00:45:36.160 --> 00:45:37.000
- Okay.

909
00:45:37.000 --> 00:45:40.560
- And then you could save that, basically,

910
00:45:40.560 --> 00:45:43.720
what I call as creating like a brand guide.

911
00:45:43.720 --> 00:45:44.560
- Yeah.

912
00:45:44.560 --> 00:45:46.600
- And then you, when you're asking Sabi to create stuff

913
00:45:46.600 --> 00:45:48.640
where you can say, hey, make sure you use my brand guide

914
00:45:48.640 --> 00:45:50.600
and then it should be in that style.

915
00:45:50.600 --> 00:45:51.440
- Yeah, okay.

916
00:45:51.440 --> 00:45:55.320
- And that could help, you know, come up with some content ideas,

917
00:45:55.320 --> 00:45:56.960
you know, some of those graphical things,

918
00:45:56.960 --> 00:45:58.160
they're just a little easier to do.

919
00:45:58.160 --> 00:46:00.720
They don't take as much time as the talking head stuff.

920
00:46:00.720 --> 00:46:03.160
Like I was doing talking head on my brand new Instagram account

921
00:46:03.160 --> 00:46:04.920
with two followers.

922
00:46:04.920 --> 00:46:07.560
And it's just like, this took me so long.

923
00:46:07.560 --> 00:46:09.880
I'm like, I forgot how time consuming it is

924
00:46:09.880 --> 00:46:12.120
to just like talk on camera and like,

925
00:46:12.120 --> 00:46:14.400
put the captions on and all this stuff, you know?

926
00:46:14.400 --> 00:46:18.640
So I keep it, I always try to like with social media,

927
00:46:18.640 --> 00:46:23.280
keep it what works for me in this season of life, you know?

928
00:46:23.280 --> 00:46:24.760
Right now in the season, it's not,

929
00:46:24.760 --> 00:46:28.040
I'm not doing these big old fancy edits that take hours.

930
00:46:28.040 --> 00:46:30.480
- Well, I didn't, I basically added captions.

931
00:46:30.480 --> 00:46:31.320
- Yeah, I think that's, that's-

932
00:46:31.320 --> 00:46:32.680
- The lighting and sound wasn't always great.

933
00:46:32.680 --> 00:46:35.200
- Honestly, this is kind of the trend right now

934
00:46:35.200 --> 00:46:37.080
is just this style video.

935
00:46:37.080 --> 00:46:38.360
It's really making a comeback.

936
00:46:38.360 --> 00:46:41.960
There was, I told you guys about the YAP challenge, right?

937
00:46:41.960 --> 00:46:42.960
I think last week.

938
00:46:42.960 --> 00:46:43.800
- I saw, yeah.

939
00:46:43.800 --> 00:46:45.840
- So there's a bunch of people yapping.

940
00:46:45.840 --> 00:46:48.680
Okay. YAP challenge.

941
00:46:48.680 --> 00:46:52.000
Actually, you can't, I don't think you can search

942
00:46:52.000 --> 00:46:55.120
hashtags on this, on desktop, can you?

943
00:46:55.120 --> 00:46:57.080
Yeah, so this style right here,

944
00:46:57.080 --> 00:46:58.000
it's just talking to camera

945
00:46:58.000 --> 00:46:59.720
where people are calling it yapping.

946
00:46:59.720 --> 00:47:02.000
And usually they're holding a microphone of some sort.

947
00:47:02.000 --> 00:47:04.400
That'd be the only addition I might do to yours

948
00:47:04.400 --> 00:47:07.200
to like capitalize on the trend,

949
00:47:07.200 --> 00:47:10.280
is just this like, yeah, just holding a little,

950
00:47:10.280 --> 00:47:13.120
these are like, you can buy the like $20 mics on Amazon

951
00:47:13.120 --> 00:47:14.400
that plug into your phone

952
00:47:14.400 --> 00:47:17.640
and just makes the audio sound just a little bit nicer,

953
00:47:17.640 --> 00:47:19.720
but like honestly, that's the,

954
00:47:19.720 --> 00:47:21.080
that's all you're doing for production.

955
00:47:21.080 --> 00:47:22.680
And it's like a little bit better audio.

956
00:47:22.680 --> 00:47:24.600
And then the rest is just like casual.

957
00:47:24.600 --> 00:47:27.320
Like in your, in addressing up, it's in the art,

958
00:47:27.320 --> 00:47:28.520
it's just like you're already done.

959
00:47:28.520 --> 00:47:30.520
You just have that little mic in.

960
00:47:30.520 --> 00:47:33.960
And that definitely is a trend right now on Instagram.

961
00:47:33.960 --> 00:47:36.880
That's getting just a format that's working really well.

962
00:47:36.880 --> 00:47:40.920
So you can see like on Meet, Meet Sobby,

963
00:47:40.920 --> 00:47:42.120
this is the brand new account.

964
00:47:42.120 --> 00:47:43.520
That's my style right there, okay?

965
00:47:43.520 --> 00:47:45.200
So yeah, same thing.

966
00:47:45.200 --> 00:47:46.720
I'm doing it right there with you.

967
00:47:46.720 --> 00:47:50.560
So look, I got one like from you guys.

968
00:47:50.560 --> 00:47:52.560
I'll go like yours, people like mine.

969
00:47:52.560 --> 00:47:53.400
- Oh, thank you.

970
00:47:53.400 --> 00:47:54.240
Thank you so much.

971
00:47:54.240 --> 00:47:55.640
Yeah, we'll trade likes.

972
00:47:55.640 --> 00:47:56.960
- So funny.

973
00:47:56.960 --> 00:47:58.640
But yeah, I've always been watching trends

974
00:47:58.640 --> 00:48:00.240
and it's night, I'm like so thankful

975
00:48:00.240 --> 00:48:02.920
that trend is coming back because I feel like,

976
00:48:02.920 --> 00:48:05.480
I don't know, Alex or Mosey style was like kind of trending

977
00:48:05.480 --> 00:48:08.160
for a while, which was like really fancy captions

978
00:48:08.160 --> 00:48:11.320
and like crazy editing and like just dopamine,

979
00:48:11.320 --> 00:48:13.600
like overhaul or overwhelm.

980
00:48:13.600 --> 00:48:15.440
And now it's really coming back to this like authentic,

981
00:48:15.440 --> 00:48:17.880
real, non-polished, which I'm like, thank God,

982
00:48:17.880 --> 00:48:19.880
like it's so much easier to create that content.

983
00:48:19.880 --> 00:48:21.280
Just on a whim, you just grab your phone.

984
00:48:21.280 --> 00:48:23.800
You're just like, hey, guys, I'm thinking about this thing.

985
00:48:23.800 --> 00:48:26.280
You know, you tell a story and you get better

986
00:48:26.280 --> 00:48:28.600
at it over time to just talking, you know?

987
00:48:28.600 --> 00:48:30.480
Yeah.

988
00:48:30.480 --> 00:48:32.880
Cool.

989
00:48:32.880 --> 00:48:33.720
Okay.

990
00:48:33.720 --> 00:48:38.240
Josh, with Sarah, what do you guys want to take a look at?

991
00:48:38.240 --> 00:48:39.760
How can we help?

992
00:48:39.760 --> 00:48:41.320
- Yeah, I got a question.

993
00:48:41.320 --> 00:48:45.160
'Cause I still don't, well, quick question,

994
00:48:45.160 --> 00:48:46.520
but then my real question.

995
00:48:46.520 --> 00:48:47.360
- Okay.

996
00:48:47.360 --> 00:48:50.440
"Sabi wasn't accepting knowledge docs."

997
00:48:50.440 --> 00:48:52.440
- Oh, like it wasn't uploading or what?

998
00:48:52.440 --> 00:48:55.240
- Yeah, it wouldn't accept that it would 504 error.

999
00:48:55.240 --> 00:48:56.080
So I--

1000
00:48:56.080 --> 00:48:59.040
- On the, was this on desktop or mobile?

1001
00:48:59.040 --> 00:49:00.120
- On desktop.

1002
00:49:00.120 --> 00:49:01.240
- Oh, interesting.

1003
00:49:01.240 --> 00:49:03.480
- Yeah, so you can just put that in the notes

1004
00:49:03.480 --> 00:49:07.440
and scratch at it, but like I can not upload my knowledge docs.

1005
00:49:07.440 --> 00:49:09.280
So I have to tell it, store this in the memory

1006
00:49:09.280 --> 00:49:10.560
and I went and butchered my memory.

1007
00:49:10.560 --> 00:49:13.160
I did leave it like 40 memories 'cause it was just,

1008
00:49:13.160 --> 00:49:16.600
it was causing headaches, but that wasn't my real question.

1009
00:49:16.600 --> 00:49:20.040
My question today is really geared towards like,

1010
00:49:20.040 --> 00:49:23.200
I understand the promise that you are trying to achieve,

1011
00:49:23.200 --> 00:49:25.440
which is hands off and letting it do,

1012
00:49:25.440 --> 00:49:28.600
but at what point is it really most intuitive

1013
00:49:28.600 --> 00:49:30.280
to just use Zapier?

1014
00:49:30.280 --> 00:49:34.680
- Yeah, I think there's certain things

1015
00:49:34.680 --> 00:49:38.320
that like Zapier is gonna be just like crush it for.

1016
00:49:38.320 --> 00:49:42.080
I would say, I use AI when it needs a little bit of thinking.

1017
00:49:42.080 --> 00:49:43.280
That's kind of like my filter.

1018
00:49:43.280 --> 00:49:44.800
So if it doesn't need to think,

1019
00:49:44.800 --> 00:49:46.160
then I probably would use Zapier.

1020
00:49:46.160 --> 00:49:48.920
So for everybody who's not sure what Zapier is,

1021
00:49:48.920 --> 00:49:51.960
it's just an automation platform to spend around for years.

1022
00:49:51.960 --> 00:49:54.440
And it's kind of like a if this, then that, right?

1023
00:49:54.440 --> 00:49:57.640
So if this happens, then do that.

1024
00:49:57.640 --> 00:50:00.080
Sabi, I haven't done a ton of triggering.

1025
00:50:04.880 --> 00:50:07.900
But like if you need to trigger off with something, she just has to check it every

1026
00:50:07.900 --> 00:50:12.480
15 minutes, you know, like, so if I'm like, Hey, make sure to watch my inbox for a

1027
00:50:12.480 --> 00:50:13.640
reply from this person.

1028
00:50:13.640 --> 00:50:17.720
She can't like be triggered when that person responds to send me a thing.

1029
00:50:17.720 --> 00:50:19.520
She just has to check every 15 minutes.

1030
00:50:19.520 --> 00:50:21.360
And then if she sees it, then she'll send it.

1031
00:50:21.360 --> 00:50:23.000
So it's not going to be instant either.

1032
00:50:23.000 --> 00:50:24.920
So Zappi is really good for stuff.

1033
00:50:24.920 --> 00:50:28.080
You need to be instant or you don't need thinking or it's just like, Hey, just

1034
00:50:28.080 --> 00:50:32.680
take this and put it here, like a lead comes in, send it to this thing, uh, when

1035
00:50:32.680 --> 00:50:36.560
then put it over here in this Google sheet, you know, so automations, we use

1036
00:50:36.560 --> 00:50:37.880
Zappi or a lot for stuff.

1037
00:50:37.880 --> 00:50:43.720
Um, and then Zappi does have, you know, you're more advanced than I think they do

1038
00:50:43.720 --> 00:50:46.760
have an AI agent kind of thing in there as well.

1039
00:50:46.760 --> 00:50:51.480
Um, it would be separate from Sabi, but like if you do need to add a thinking

1040
00:50:51.480 --> 00:50:55.920
step in there, like a lead comes in, now go research the lead and then send them a

1041
00:50:55.920 --> 00:50:59.920
personalized email, you can add that in, um, as well on Zapier.

1042
00:50:59.920 --> 00:51:02.840
And that's how I got started with AI agents was actually on, on Zapier.

1043
00:51:02.840 --> 00:51:06.760
Um, uh, but yeah, I would say that's my filter.

1044
00:51:06.760 --> 00:51:10.560
She's like, does it need a little bit of thinking and air quality, not human

1045
00:51:10.560 --> 00:51:14.240
thinking, but doesn't need a little bit of like customization type thinking.

1046
00:51:14.240 --> 00:51:15.560
Then I use AI for it.

1047
00:51:15.560 --> 00:51:19.240
If it's just like a straight, if this happens, then do that.

1048
00:51:19.240 --> 00:51:20.400
Then I go to Zapier.

1049
00:51:20.400 --> 00:51:24.920
Um, yeah, the reason why I asked was because I think it was on one of the

1050
00:51:24.920 --> 00:51:28.960
challenges or whatever, I screenshot it when you were telling everybody about

1051
00:51:28.960 --> 00:51:30.760
your blog, your daily blog post.

1052
00:51:30.760 --> 00:51:31.040
Yeah.

1053
00:51:31.040 --> 00:51:31.280
Yeah.

1054
00:51:31.280 --> 00:51:34.920
I just screenshot it when you were screen sharing and I took it into

1055
00:51:34.920 --> 00:51:36.200
claw and it butchered it down.

1056
00:51:36.200 --> 00:51:37.000
And I customize it.

1057
00:51:37.000 --> 00:51:43.040
The problem is, is that now again, the course, correct me, it, Sabi can't

1058
00:51:43.040 --> 00:51:47.600
actually do what you were saying it can do, at least the version I had, which

1059
00:51:47.600 --> 00:51:49.520
was search the news.

1060
00:51:49.800 --> 00:51:55.960
Yeah, put a blog draft together on rain flow, attach meta tags, titles,

1061
00:51:55.960 --> 00:51:56.760
da, da, da, da.

1062
00:51:56.760 --> 00:51:57.240
Yeah.

1063
00:51:57.240 --> 00:51:59.600
And yeah, we're currently the blogging thing.

1064
00:51:59.600 --> 00:52:01.400
Cause we, we started that a few months ago.

1065
00:52:01.400 --> 00:52:02.960
We did that on perplexity first.

1066
00:52:02.960 --> 00:52:05.480
I think I should, did I share that with you when we were on that call?

1067
00:52:05.480 --> 00:52:08.880
I don't, I don't recall, but I remember it was one of your three day

1068
00:52:08.880 --> 00:52:13.880
challenges between the AI accelerator and then the AI virtual assistant challenge.

1069
00:52:13.880 --> 00:52:18.240
But long story short is why I pivot is like, I have got it to do as much as it

1070
00:52:18.240 --> 00:52:24.200
can so that it basically creates it, it puts it in rain flow correctly.

1071
00:52:24.200 --> 00:52:27.360
But then I have to kind of go and do the final touches.

1072
00:52:27.360 --> 00:52:32.080
So I am finding that like, again, I'm only juggling these four main skills

1073
00:52:32.080 --> 00:52:36.160
right now with Sabi, because if I can hit them, then it takes a lot off that

1074
00:52:36.160 --> 00:52:37.920
will really help down the pipeline.

1075
00:52:37.920 --> 00:52:38.480
Yeah.

1076
00:52:38.480 --> 00:52:42.360
It's like I can only get it so far, but it's very much hands on.

1077
00:52:42.360 --> 00:52:47.200
And so I'm trying to, I'm trying to discover how do I get my hands off to

1078
00:52:47.200 --> 00:52:51.240
where it truly is doing it, it's not just putting on a Google sheet.

1079
00:52:51.240 --> 00:52:53.120
Like, and so I understand we're running.

1080
00:52:53.120 --> 00:52:57.560
That's probably more of my long term question of like the sophistication

1081
00:52:57.560 --> 00:53:03.560
potential of like this tool is, can I truly trust it to let go and just do it?

1082
00:53:03.560 --> 00:53:06.600
And right now I don't feel confident at all.

1083
00:53:06.600 --> 00:53:10.720
And that's for the past three weeks of like losing five or six hours a week on it.

1084
00:53:10.720 --> 00:53:13.160
Yeah, I, I'd agree with you.

1085
00:53:13.160 --> 00:53:15.240
It's, you know, it's in the early stages.

1086
00:53:15.960 --> 00:53:19.760
And I think that's why when we met, I was like, for some stuff, you might want to use

1087
00:53:19.760 --> 00:53:25.360
perplexity or cloud, you know, because they're just, they're building our companies,

1088
00:53:25.360 --> 00:53:27.280
you know, so they just have more resources.

1089
00:53:27.280 --> 00:53:31.040
But I even found with perplexity, I mean, my, my blogging tool and perplexity,

1090
00:53:31.040 --> 00:53:34.040
I have not checked in the last like basically month.

1091
00:53:34.040 --> 00:53:38.760
So it could be going off the rails, but it's basically bulletproof at this point,

1092
00:53:38.760 --> 00:53:40.440
like doing this job, you know.

1093
00:53:40.440 --> 00:53:45.000
And so when I have a more complex thing, what I found was Sabi with blogging as it,

1094
00:53:45.000 --> 00:53:49.120
it'll do the blog, but sometimes it can't, it can't do an image, right?

1095
00:53:49.120 --> 00:53:50.360
Can't put the image in there, right?

1096
00:53:50.360 --> 00:53:53.400
But I have perplexity doing like making image, put the blog in there,

1097
00:53:53.400 --> 00:53:55.720
do all the author and all the tags.

1098
00:53:55.720 --> 00:54:00.800
And it took a little bit to get it there, but it definitely, you might move a little

1099
00:54:00.800 --> 00:54:05.720
faster with something like that until Sabi's up to speed, like, ultimately,

1100
00:54:05.720 --> 00:54:07.000
we'd love Sabi to be able to do that.

1101
00:54:07.000 --> 00:54:12.080
But, you know, there are some complexity constraints at this point.

1102
00:54:12.520 --> 00:54:17.040
So I appreciate this was kind of curious on like, if you do, if you do do the

1103
00:54:17.040 --> 00:54:23.600
perplexity route, um, all of our skills, you know, for perplexity or in the course.

1104
00:54:23.600 --> 00:54:29.600
Um, so we have a skill in, um, actually, let me go to the course.

1105
00:54:29.600 --> 00:54:30.360
You've seen those right?

1106
00:54:30.360 --> 00:54:31.320
The skill library.

1107
00:54:31.320 --> 00:54:33.720
Yeah, there's 72 of them.

1108
00:54:33.720 --> 00:54:34.360
Yeah.

1109
00:54:34.360 --> 00:54:38.160
So that you can literally just go into perplexity and like upload them.

1110
00:54:38.280 --> 00:54:42.800
And, um, or I'm pretty sure Claude has skills as well.

1111
00:54:42.800 --> 00:54:48.240
But this one right here, or I think it's called client HL, oops.

1112
00:54:48.240 --> 00:54:51.280
It's like client HL blogger or something like that.

1113
00:54:51.280 --> 00:54:59.720
So AEO expert is basically, uh, optimizing the blog post for being found on answer engines.

1114
00:55:04.160 --> 00:55:08.560
This one SEO, AEO, HL blogger.

1115
00:55:08.560 --> 00:55:10.220
Actually, that's like prints the only one you need.

1116
00:55:10.220 --> 00:55:16.360
Um, and if you give it that one, um, it'll basically walk you through on

1117
00:55:16.360 --> 00:55:18.340
perplexity, the whole process of setting it up.

1118
00:55:18.340 --> 00:55:20.920
The only tricky part is the high level connection.

1119
00:55:20.920 --> 00:55:27.360
You don't use the, um, you don't use the default high level connection in

1120
00:55:27.360 --> 00:55:32.120
perplexity. You, you basically just want to like custom wire it in, just like we've,

1121
00:55:32.120 --> 00:55:34.600
I think you've done that before with the location ID and stuff.

1122
00:55:34.600 --> 00:55:39.320
Yeah. Um, so once you get it connected though, it's like, it basically just does

1123
00:55:39.320 --> 00:55:43.400
it, you know, and, uh, that one, let's see if I can find mine.

1124
00:55:43.400 --> 00:55:44.200
Where's it?

1125
00:55:44.200 --> 00:55:51.960
Um, how do you find things?

1126
00:55:51.960 --> 00:55:53.120
Here we go.

1127
00:55:53.120 --> 00:55:57.280
Blog, like I said, I haven't even looked at it for a long time.

1128
00:55:57.280 --> 00:55:57.840
Okay.

1129
00:55:57.840 --> 00:56:02.400
So it's on its 93, 93rd run to the, or did it stop?

1130
00:56:02.400 --> 00:56:02.960
No. Okay.

1131
00:56:02.960 --> 00:56:03.680
It just is loading.

1132
00:56:03.680 --> 00:56:07.460
I was like July 7th, uh, oh, let's go to the bottom.

1133
00:56:07.460 --> 00:56:08.520
Yeah.

1134
00:56:08.520 --> 00:56:09.960
So this is, okay.

1135
00:56:09.960 --> 00:56:12.200
Wait, where is the bottom so far down?

1136
00:56:12.200 --> 00:56:13.080
Here we go.

1137
00:56:13.080 --> 00:56:14.280
All right.

1138
00:56:14.280 --> 00:56:15.520
It's actually running right now.

1139
00:56:15.520 --> 00:56:15.800
Okay.

1140
00:56:15.800 --> 00:56:16.400
So look at that.

1141
00:56:16.400 --> 00:56:20.560
So it's working right now and what's the last one it did.

1142
00:56:22.240 --> 00:56:23.440
Oh, actually wait a second.

1143
00:56:23.440 --> 00:56:25.240
Yeah, it might have broken it until I fifth.

1144
00:56:25.240 --> 00:56:27.160
See, this is because I'm not checking on it.

1145
00:56:27.160 --> 00:56:30.040
So something happened here because this is the last one I'm seeing.

1146
00:56:30.040 --> 00:56:34.120
AI for company slash blog.

1147
00:56:34.120 --> 00:56:35.600
Let's see if it stopped.

1148
00:56:35.600 --> 00:56:37.600
Yeah.

1149
00:56:37.600 --> 00:56:39.840
Like around July 7th, something happened.

1150
00:56:39.840 --> 00:56:44.960
So I guess I still have to babysit it, but we did a good solid 25 pages of blog

1151
00:56:44.960 --> 00:56:50.400
posts, you know, yeah, without checking on it and, uh, and it would generate

1152
00:56:50.400 --> 00:56:56.640
like the images, these images in a certain style that I gave it and then, uh, follow

1153
00:56:56.640 --> 00:56:59.080
my process basically to do the blog posts.

1154
00:56:59.080 --> 00:57:04.920
Very lots of links in there, lots of formatting for AI, um, all that stuff.

1155
00:57:04.920 --> 00:57:06.920
So you might explore that.

1156
00:57:06.920 --> 00:57:11.080
Perplexity is another, it is another subscription, but, um, for the type of stuff

1157
00:57:11.080 --> 00:57:14.520
you're doing, you might, it might be, might be able to handle some of the more

1158
00:57:14.520 --> 00:57:19.200
complexity, you know, yeah, I'm, yeah, your tool gets me as far as I can.

1159
00:57:19.200 --> 00:57:21.960
And then I just, yeah, I'll source the rest to get it across the finish line.

1160
00:57:21.960 --> 00:57:23.520
But it does do heavy lifting.

1161
00:57:23.520 --> 00:57:24.280
Thank you very much.

1162
00:57:24.280 --> 00:57:25.640
Cool, cool.

1163
00:57:25.640 --> 00:57:28.480
Yeah, I'm, I'm very much still using both.

1164
00:57:28.480 --> 00:57:33.800
I use perplexity for like, uh, my financial dashboards.

1165
00:57:33.800 --> 00:57:37.760
I use perplexity for because it's just like there's a lot more going on with bank

1166
00:57:37.760 --> 00:57:38.840
accounts and things.

1167
00:57:38.840 --> 00:57:40.560
Um, I use perplexity for that.

1168
00:57:40.560 --> 00:57:41.960
I use perplexity for the blogging.

1169
00:57:41.960 --> 00:57:48.880
I use perplexity for, um, email newsletters as well, like drafting them.

1170
00:57:48.880 --> 00:57:51.480
And then pushing them into active campaign.

1171
00:57:51.480 --> 00:57:54.680
We use active campaign just cause we have that before high level.

1172
00:57:54.680 --> 00:57:58.000
Um, but I found it to be really good at that words.

1173
00:57:58.000 --> 00:58:02.800
It's like it can schedule 30 emails and like, you know, all from perplexity.

1174
00:58:02.800 --> 00:58:04.520
I'm like, never logging into active campaign.

1175
00:58:04.520 --> 00:58:07.320
And it does for the most part, a really good job.

1176
00:58:07.320 --> 00:58:10.400
Like there's a couple of things I'll go and check and like, did it get this

1177
00:58:10.400 --> 00:58:10.880
thing right?

1178
00:58:10.880 --> 00:58:14.320
But for the most part, yeah, been really powerful.

1179
00:58:14.320 --> 00:58:18.440
So those are my main two tools I'm using right now as perplexity.

1180
00:58:18.440 --> 00:58:23.680
The reason I like perplexity, you can switch between cloud and, uh, chat.

1181
00:58:23.680 --> 00:58:24.240
GPT.

1182
00:58:24.240 --> 00:58:28.840
So like you can kind of like just, you can have orchestrator bone, which it'll

1183
00:58:28.840 --> 00:58:32.240
just choose whatever or you can be like, all right, I'm going to fable on

1184
00:58:32.240 --> 00:58:34.600
cloud or I'm going to chat GPT.

1185
00:58:34.600 --> 00:58:36.920
Like so I like images and chat GPT.

1186
00:58:36.920 --> 00:58:40.640
I like cloud for, you know, deep thinking and writing.

1187
00:58:40.640 --> 00:58:42.840
So I'll just switch between the ones I want.

1188
00:58:42.840 --> 00:58:47.920
And, um, and yeah, um, pretty cool.

1189
00:58:48.320 --> 00:58:51.200
OK, I know we're over the top of the hour and I think I have to hop on.

1190
00:58:51.200 --> 00:58:52.720
I'm meeting with Gabby next.

1191
00:58:52.720 --> 00:58:54.760
Um, so I'm going to connect with her.

1192
00:58:54.760 --> 00:59:00.560
And then next week we unlock, um, uh, the, the top of the week is like really

1193
00:59:00.560 --> 00:59:01.280
funnels.

1194
00:59:01.280 --> 00:59:05.800
And so you guys have already been pretty deep in funnel stuff, but we go over

1195
00:59:05.800 --> 00:59:10.480
some more of the AI features inside of rain flow on the next week and just go

1196
00:59:10.480 --> 00:59:12.640
a little deeper on rain flow in general.

1197
00:59:12.640 --> 00:59:17.240
So definitely next week's a great week to bring funnel questions like, Hey,

1198
00:59:17.480 --> 00:59:20.440
take a look at my funnel, take a look at my stats, take a look at my automations.

1199
00:59:20.440 --> 00:59:23.640
Like, whatever you guys have going on, it'd be worth taking a look at those

1200
00:59:23.640 --> 00:59:26.360
things and, uh, taking them to the next level.

1201
00:59:26.360 --> 00:59:29.720
So bring that next week and, uh, yeah, we'll see you guys there.

1202
00:59:29.720 --> 00:59:30.200
Sound good.

1203
00:59:30.200 --> 00:59:31.520
Awesome.

1204
00:59:31.520 --> 00:59:31.880
Thank you.

1205
00:59:31.880 --> 00:59:33.280
Bye guys.
