WEBVTT

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How are you doing today?

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Good.

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How are you?

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Feeling a lot better.

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That's good.

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Feeling more normal.

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So that's nice.

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Yeah.

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Okay.

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Well, it might just be me and you.

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Wonderful.

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Okay.

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Okay.

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Have you been listening to the books?

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Yeah. I think I was going to pull up to see.

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I'm pretty sure to the point I'm supposed to be.

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Because I think I was ahead last week because we have the new schedule.

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Yeah.

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I think we're what I read when I listened to is 25 to 32.

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I don't know where I am in the book. Let's see.

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Yeah.

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I am on 29.

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So kind of in the middle of it.

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No worries.

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This one was like a lot of this chunk.

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He was referencing to sale teams.

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You know, so some of it is, you know, we have to like adapt or.

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It could be implemented differently.

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So I have a couple of questions based on that, but.

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Okay.

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If it doesn't feel like it applies to you.

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A lot right now.

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But how about we start with.

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Even though it's just you was still start with like.

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What's going well, what.

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Is maybe.

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I don't want to say not going well, but you just are maybe thinking through or.

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Mm hmm.

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Feels incomplete or something like that.

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Yeah.

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So the last time we talked, I think I told you that I had.

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Kind of named the two people, the greenhouse and the inner circle.

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So I'm trying to like.

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Build kind of a curriculum for like the inner circle people because I've already got like, you know, everything pretty much set for the greenhouse, you know, when they're initially going through the course.

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And so now I'm like building.

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The workflow, like the email sequence for the people that joined the inner circle.

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So that's.

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I think I've finished like the curriculum side of it like what I'm going to teach and when I'm going to teach it, but now I'm just trying to like work out the logistics and then plan out my email sequence.

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So the good is that I have that, you know, kind of figured out what I'm trying to figure out is.

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I don't know, like.

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Try the easiest way to explain it so because people are joining the inner circle.

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Every time I, you know, end a course and around of the greenhouse, they can join it.

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And the way the curriculum is, you know, it builds on itself, like we start out like figuring out your brand and your styles and fonts and all that stuff.

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And then we kind of go into social media and building the following and that kind of thing.

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And then we transition into like building the product and the offers.

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And then we actually like transition to actually like sell the thing.

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But, you know, if somebody joins.

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So like right now, like last week we did brand and this week we'll start like the social media kind of like the very like bare minimum of it.

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But in three weeks, if somebody joins, they need to start at the brand.

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So I'm thinking that I'm going to have to just like take the recordings.

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Of these calls.

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And send those.

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So the people will kind of have to be walking through it on their own.

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So I'll like take the recordings from this round.

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Include those in the email sequence.

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And then I'll just still have a weekly call where they can just.

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You know, kind of check in and ask questions and they feel like that.

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So it'll be more like these calls are rather than like me teaching anymore like this round.

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I'll teach it and then I'll use the recordings for that.

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So I'm just trying to figure out like, but I'm trying to build my email sequence and.

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but then i guess i'm going to have to go back in and kind of rewrite them

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so that it's you know you want to be a little more evergreen yeah exactly yeah but i can't

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write it in an evergreen way this time because they haven't i don't have the stuff yet like i have to

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have the recordings so that's yeah and also just like the sequence of like how to set up

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it in rain flow because the way i've been doing it is that i have so for the people that are in like

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the greenhouse i just go in and like right before i start a new round of the course i edit the start

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date so that the sequence is based off of that but for the inner circle they don't have like their

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start date will be whenever they join you know so thank you like make a copy of the course that would

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then be like the like that i don't know i don't know how that works logistically but we do something

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similar like in the training portal where once the people go through the accelerator we have like

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the live version of the accelerator and then when they're done we loaded different course but the

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copy of it and it's just evergreen so mostly because as people go through live we now like

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unlock and lock week so we have to do that like live but can you do something similar to that where

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i don't know yes so i kind of i did that was another option so i can either

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include all the recordings so that they get them like kind of you know sequenced in each week they'll

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get it or i can load the videos the recordings into like the rain flow course section and then

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anybody joins the inner circle they just get the course and they can work through it as they want

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so i haven't really figured out the best way to do that um yet but obviously like i have some time

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right now the main the main thing right now is that i have people in the course or the in the inner

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circle that are not getting any emails at all um so yeah i think or yeah for um and i'm like i just

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need to get a week ahead of them and then i can keep you know creating but i just need to

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i need to get my emails a week ahead of them so they're getting something so yeah and then just

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figuring out like when i'm gonna have because that previously i had been letting people like kind

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of decide when we did our weekly calls because it's such a small group i can just once the people

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join i just throw a survey into the facebook group and they can choose but um and that's worked well

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and we just picked a time at the beginning and that was it but this round it's just been very like

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inconsistent and i had the issues because um you know there's mountain standard time and

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central time and and i created it sent out like the time but i put like EST on it okay well i didn't

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think about like technically we're in daylight savings time so technically i'm in edt right now

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so i'm trying to like make sure this week that everyone is there the right time so i literally

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like in my message i put like a parenthesis and put all of the times like APM EST

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uh 6 p.m yeah like went through all the different ones i'm like i don't even know if this is right

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i'm googling it but the brain is hurting yeah and that's one of like honestly it's like the one

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of the most annoying things like it's like the tiniest like minutia of things that really rep

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like it just is so impactful and so dumb you're like yeah why now is this causing this much of an

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issue yes so um man and the previously i'd been doing the calls like at the beginning of the week

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like one round we did like 8 p.m. on sunday and then one round we did like

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can't remember it was monday or tuesday at noon so it's like the beginning of the week so it worked

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out well because i would kind of go over the previous week's homework and then introduce the next week

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and i liked that like that's the way it worked well this round thursday's worked better for everybody

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so now i'm like all right well we're pretty much done almost done with this week

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so i don't i don't like thursday's i'm not i think

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this is when the date is, um, and then less like everybody's like,

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I can't do that.

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And then that's just when it's going to be because this,

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this round has made it, it's very, it's been a pain.

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Cause like some people aren't even responding like last week,

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everybody was said they were coming and when I got on like,

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nobody was there.

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One girl checked in like an hour late, which is cause of the EDT thing.

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Instead of EST, so yeah, how many people do you have in the throne?

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Um, if everybody was to show up, it would be four.

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Cause I have two people in the inner circle and two people in the greenhouse.

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Yeah.

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And they're in every time zone.

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That's the, that's pretty neat.

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Honestly, you know, like you just have like four people and all of them are

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different times out.

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Yes, they're each in a different time zone.

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Yes.

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So trying to like pick a time and everybody's got kids and all the kids are

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starting school and sports and so.

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I would definitely encourage you to pick a time and just ask what it is,

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because the more that you give people to choose,

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the more they're going to take to try to make it, make excuses.

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Well, and I feel like it's made like the whole thing feel disorganized.

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Because I'm like, people are like, well, when is the call this week?

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And I'm like, well, I'm waiting to hear back from this person to see if they're,

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you know, going to be able to make it, but yeah.

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And I did like the calls back to back last time and yeah, that reminds me that

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connects well into part of, um, part of the book.

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I'm sure I remember what chapters it was in. It might have been in after like

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more like chapter 30.

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Now, I think it's earlier, like when he started talking about assignment,

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selling, and he was going into the part where he started creating like he had

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the ebook and the videos and stuff that you would have potential clients

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watch before he would go to the sales appointment. How do you feel?

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How do you think you could implement like a piece of that into what we're

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talking about? No, I know we're kind of very tackling time and all that.

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But is that like hold a boundary, you know?

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Yeah. No, I think that's good.

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Like, because I mean, the, the people that are in the greenhouse,

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they do kind of have that, right?

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Like they have the workbook and then I have like the set pages they're

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supposed to do before we meet. Um, but it's more of like a work through,

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not like, like his was kind of like read this and learn the stuff kind of

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thing. Um, but I haven't, I don't have any type of workbook that I've created

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for the inner circle members yet. I haven't really decided how I want to do

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that. A lot of the stuff that I have for them is like, go to this link and

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here's this Excel spreadsheet and, you know, a lot of it, I kind of, a lot of

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the social media stuff I pulled from the media channel metric course in

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line makers, like a lot of the, um, content in there. So it's a lot of

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just like links. So I have like 50 links open right now. So, yeah.

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So if we do the call on Sundays, then I can like show them these things

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and say, do these things. But if the calls are going to be later in the

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week, then I need to send them these things and say, do these things and

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then talk to me about it on Thursday, which I guess is probably the most

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logical thing.

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How would you do that? Logistically.

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The only thing that's hard about it is I feel like, so like for the

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greenhouse people, their workbook is very like self-explanatory. It's

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very like self-discovery type questions, whereas the inner circle

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people, their stuff is like, I have to teach them. Like, I really

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need to like, and so once we get through this round of the course, I

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could send out these videos, teaching them like, Hey, here's a quick video

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on how to do this spreadsheet, how to fill out this spreadsheet, so

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I could send that at the beginning of the week. I feel like I just

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kind of have to like crawl through this whole round and then use

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that to build with like, I feel like I just have to like make the

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most of this round.

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And let's go.

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True.

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It depends, like, part of me is how necessary is it that you, like, show them live.

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I mean, I could, I mean, I could obviously do.

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I don't even know what, what is the, the app called where it like shows you a little picture and then you show them how to do it. I can't think of the name of the program. I've done it before for stuff.

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I don't see even uses a lot. Like it happens, like it'll have like his image will be like in a circle and he'll like shrink it so he can show you what he's.

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Oh, I'm like loom or loom. Yeah. I mean, I could make like loom videos like showing them those things.

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Um, and then just starts sending those out.

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It's just harder to get ahead of them in that way.

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I don't know.

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I feel like I'm like overthinking the whole process like that's been my problem through this whole thing. It's like, I'm like, I'm overcomplicating it and.

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Um, I feel like I can't make my brains like last night I was trying to work on it and I was like, okay, I can't, I can't do it. So I turned it off. And then today I'm like, today was a little better than last night, but it's still like you're overcomplicating.

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You're personally, you're a planner. So you like playing ahead and you like to be ahead of the game. Yeah. So when you're not, it makes you feel a little like, you know, disorganize little chaotic or start your own word there.

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Um, so, but sometimes the simplest thing is not being ahead. Yeah, being on pace. So just something to think about. I mean, there's not a right or wrong answer, honestly, it's all your trial and error, like figuring out what works best.

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What you do now is probably not going to be what stays the same for forever. And, yeah, so just, you know, try to let go a little bit of that outcome.

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Um, but I would go about like actually having a plan for the inner circle people because previously it had just kind of been like, I meet them one on one.

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We talk about like I give them some next steps and then I check in with them a month later and see if they did those things.

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Um, but I didn't have like a set system for what I'm teaching them.

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Um, I also feel like building this is something, if I especially like having them recording and either having the course or having the workflow that sends out the videos in a sequence. I feel like it gives me.

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Something like that's just evergreen and I don't have that now. Right now my system is very dependent on me being present.

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So, yeah, I want to feel like I'm present like it's important to me that I feel because I think me being present is what builds the connection with me.

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And I think that's important for what I'm doing.

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Um, so I want to make sure that I build it in a way that still feels like they're very connected to me.

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If that makes sense. Like I feel like when I first joined makers like, I was not connected to Stephen at all, like I watched his videos and stuff like that, you know, but I had.

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I thought I saw him in public I wouldn't have spoken, you know what I mean, like.

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Um, but kind of how things have transitioned and which I know a lot of that was just because it had gotten so big and there were so many people involved, but I want to.

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Somehow do it in a way where I'm still.

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Building connections with them.

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I mean, I understand I hear that a lot. At some point you will.

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Assuming the growth that you want to happen, it will limit you from being personally.

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Yeah, for sure.

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No, but I also have to kind of figure out because I only I just have like the one Facebook group right now and we're so small that I don't want to.

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I don't really want to separate, but at the same time, like I can't.

214
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I have to be kind of cautious what I.

215
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Post there for the inner circle people because I don't want to give too much away to the greenhouse people because they haven't paid for that, you know.

216
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And they don't, they wouldn't make sense of them now anyways.

217
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I mean, it's, you know, way over their head.

218
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They're not there yet.

219
00:19:53.960 --> 00:19:58.960
But I do like to have some stuff posted because then it like.

220
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You know, it.

221
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kept them in the same Facebook group but maybe the inner circle group you can

222
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just do like a separate like messaging platform whether it's WhatsApp or

223
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telegram or something and like so they get post or whatever but as far as

224
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like communication there's this like cry and that would not be for forever at

225
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all yeah I'm eventually there will be enough people in each one where I would

226
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separate them I just don't have that right now yeah yeah that would yeah

227
00:20:35.240 --> 00:20:40.920
probably be a good idea because I mean I didn't you know I right now I'm kind of

228
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setting it up where they get all that like kind of extra stuff through email

229
00:20:44.120 --> 00:20:52.520
but email is definitely not the same it's not the same community yeah I feel

230
00:20:52.520 --> 00:21:00.840
like WhatsApp is more people know more about it yeah user friendly I guess

231
00:21:00.840 --> 00:21:10.160
then yeah I have used telegram for groups before but and you could do you know

232
00:21:10.160 --> 00:21:14.920
it's like in WhatsApp you could do like you can do a call like a face call in

233
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there too so if there's something spontaneous I don't know I'm just like

234
00:21:18.800 --> 00:21:24.240
it doesn't give you options like how you interact with them yeah I could also send

235
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voice messages which will be a lot easier than having to love our voice memos

236
00:21:29.960 --> 00:21:37.880
yeah survive without um so I find myself going to sobby more than like

237
00:21:37.880 --> 00:21:43.200
Chad GBT and stuff now because I can send those voice memos I mean I can like

238
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talk to text on chat but it's not the same like I just don't know yeah talk

239
00:21:50.640 --> 00:21:57.360
mm-hmm well okay so as far as the book I had a question from chapter 26 I thought

240
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was really interesting again it applies differently I think to our group but he

241
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asked how many pages of your website do you think someone is willing to look

242
00:22:05.760 --> 00:22:11.080
at before doing business with you and none of us have like hundreds of pages

243
00:22:11.080 --> 00:22:17.320
linked on our website but I thought it was really curious like how much do you

244
00:22:17.320 --> 00:22:21.840
think someone is wanting to look at you your information before they actually

245
00:22:21.840 --> 00:22:32.120
do business with you mm-hmm good question because I feel like I mean most of my

246
00:22:32.120 --> 00:22:37.800
customers come from social media right so I'm gonna I guess compare that like

247
00:22:37.800 --> 00:22:43.440
instead of how many pages on my website let's say how many posts on my social

248
00:22:43.440 --> 00:22:50.040
media do they see and I don't know because to be honest like none of my

249
00:22:50.040 --> 00:22:55.200
customers that I can that I don't think any of my customers have come from just

250
00:22:55.200 --> 00:23:02.080
like my post they've all come from like paid ads which doesn't make a lot of

251
00:23:02.080 --> 00:23:09.800
sense because I do like the same type content on my social media but I don't

252
00:23:09.800 --> 00:23:17.160
have you know so like my ad I mean I have hundreds of people that sign up just

253
00:23:17.160 --> 00:23:25.040
from seeing that one ad whereas I mean my social media posts like there's

254
00:23:25.040 --> 00:23:33.640
thousands with no comments no interactions yep yeah when someone click

255
00:23:33.640 --> 00:23:37.240
on your ad like what are your staff when they click on your ad and they go

256
00:23:37.240 --> 00:23:41.760
through the process like how many are like what the staffs are like they click

257
00:23:41.760 --> 00:23:50.960
they're adding the car you know they're showing up how many are signing up so

258
00:23:50.960 --> 00:23:54.000
because I don't have like an ad to cart features so when they click on it they

259
00:23:54.000 --> 00:23:59.160
it fills in the form okay so

260
00:23:59.160 --> 00:24:04.960
well I can tell you cuz I just built a spreadsheet

261
00:24:10.880 --> 00:24:39.040
yeah so let's see my most recent workshop I had 283 people click my ad in

262
00:24:39.040 --> 00:24:49.280
register of that I had 20 people show up live which is about 7% okay the one

263
00:24:49.280 --> 00:24:56.280
before that was 304 registrants and 33 showed up live which is almost 11%

264
00:24:56.280 --> 00:25:02.000
which is good like 10% I think

265
00:25:01.840 --> 00:25:07.640
And they are getting select.

266
00:25:07.640 --> 00:25:12.780
They felt the form and then how much communication do they get before they show up?

267
00:25:12.780 --> 00:25:21.840
Um, they go into an email sequence and they get.

268
00:25:28.760 --> 00:25:35.720
It kind of depends on when they sign up, obviously, um, because I run ads for about a week before.

269
00:25:35.720 --> 00:25:40.800
Um, so if they sign up early on the week, they might get a few extra.

270
00:25:40.800 --> 00:25:42.880
I don't send out a ton of emails in the beginning.

271
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Like they start to like build the closer it gets.

272
00:25:46.400 --> 00:25:50.960
Um, if my automations would load, I could tell you.

273
00:25:50.960 --> 00:25:53.760
Probably.

274
00:25:53.760 --> 00:25:56.720
Hmm.

275
00:25:56.720 --> 00:26:08.480
Um, probably before the event, I would say 10 to 15 emails.

276
00:26:08.480 --> 00:26:15.440
Um, so like the day of they probably get like three or four emails.

277
00:26:15.440 --> 00:26:20.280
And then like the day before they'll probably get three.

278
00:26:20.280 --> 00:26:24.960
Um, let's see.

279
00:26:25.960 --> 00:26:27.920
Well, I've got it to load now.

280
00:26:27.920 --> 00:26:33.720
They get smaller so I can see all of them.

281
00:26:33.720 --> 00:26:36.840
Um, okay.

282
00:26:36.840 --> 00:26:40.680
So they get a registration, like confirmation email to small.

283
00:26:40.680 --> 00:26:41.440
Can't see it now.

284
00:26:41.440 --> 00:26:52.800
They get an email one day later.

285
00:26:52.800 --> 00:27:06.440
Uh, and then, um, get one three days before the event.

286
00:27:06.440 --> 00:27:16.200
So that would be Saturday, Friday, Thursday, so on Thursday, they get an email.

287
00:27:16.200 --> 00:27:20.400
And then on Friday, they get an email.

288
00:27:22.400 --> 00:27:28.680
Um, and then on Saturday, there's one.

289
00:27:28.680 --> 00:27:31.760
Then.

290
00:27:31.760 --> 00:27:36.800
So I overshot that Sunday.

291
00:27:36.800 --> 00:27:49.480
They get one, two, um, three, four.

292
00:27:49.880 --> 00:27:53.960
So they get like nine emails total.

293
00:27:53.960 --> 00:27:54.760
Okay.

294
00:27:54.760 --> 00:28:00.880
So my question here, we kind of, I think touched on this last time we talked or

295
00:28:00.880 --> 00:28:04.760
maybe the time before, but one of my questions was basically, how can we

296
00:28:04.760 --> 00:28:09.440
implement assignment selling into your business as it is now, where I was like,

297
00:28:09.440 --> 00:28:13.240
an example of this that we talk about that's relevant for us is like VSL.

298
00:28:13.920 --> 00:28:21.800
Are like a variation. So it's appear in the answer may not to be like, increase

299
00:28:21.800 --> 00:28:22.760
the number of emails.

300
00:28:22.760 --> 00:28:25.400
You know, like for him, he's talking about, you know, people are reading like 30 pages,

301
00:28:25.400 --> 00:28:28.320
like our website and our blog and that makes sense.

302
00:28:28.320 --> 00:28:33.120
It doesn't, I, in my mind, I'm thinking like, well, it may not make sense to just.

303
00:28:33.120 --> 00:28:35.760
Increase the number of emails.

304
00:28:35.760 --> 00:28:41.760
I couldn't be wrong and that might be effective, but what if it's also slightly

305
00:28:41.760 --> 00:28:47.880
shifting what's in the emails, yeah, to be some of this framework that we're

306
00:28:47.880 --> 00:28:48.840
talking about here.

307
00:28:48.840 --> 00:28:53.120
So some of taking the assignment selling, which is really building off of the framework

308
00:28:53.120 --> 00:28:55.880
that he gets in the beginning of like the questions that you're answering.

309
00:28:55.880 --> 00:29:02.920
So, and then, you know, that is, you know, those are like, okay, is it a number of

310
00:29:02.920 --> 00:29:06.680
emails that I could increase and more people account or is it simply adjusting

311
00:29:06.680 --> 00:29:09.040
within the emails and then more people would come to that.

312
00:29:09.040 --> 00:29:10.480
Yeah.

313
00:29:10.480 --> 00:29:11.000
Yeah.

314
00:29:11.320 --> 00:29:17.120
No, I've definitely, I don't, I don't love the idea of more emails because I, it kind

315
00:29:17.120 --> 00:29:26.800
of annoys me when I get a ton of emails in the same, in the same way, though, you

316
00:29:26.800 --> 00:29:32.280
know, when it comes to like, especially like the day of, like I do kind of appreciate,

317
00:29:32.280 --> 00:29:37.560
because like if I have, like, if I have a call, I said, I scheduled it in my phone,

318
00:29:37.560 --> 00:29:40.400
you know, I have it, it reminds me a day before.

319
00:29:40.400 --> 00:29:45.400
And a couple of hours before so I can kind of like plan my day around it.

320
00:29:45.400 --> 00:29:50.520
And then, you know, 15 to 30 minutes before, like I like to have a few reminders.

321
00:29:50.520 --> 00:29:56.120
So I do like to have like several emails the day of just brief, helping them, you

322
00:29:56.120 --> 00:29:57.640
know, to me, like that's helpful.

323
00:29:57.640 --> 00:30:00.040
Um, but yeah, I think, and I've like,

324
00:30:05.220 --> 00:30:09.560
Don't I don't feel like it converts the way I want it to anyways

325
00:30:09.560 --> 00:30:13.400
It's just watching like what people open and what they click and things like that

326
00:30:13.400 --> 00:30:15.920
um, I

327
00:30:15.920 --> 00:30:17.560
think the

328
00:30:17.560 --> 00:30:21.740
The subject line is like the biggest struggle for me and so I'm thinking

329
00:30:21.740 --> 00:30:25.760
Like when you were talking I was just thinking like maybe I can

330
00:30:25.760 --> 00:30:29.360
Make those questions the subject line

331
00:30:29.880 --> 00:30:31.400
oh

332
00:30:31.400 --> 00:30:34.500
Yeah, so like and it's it's kind of tough because

333
00:30:34.500 --> 00:30:38.080
Like I like I don't have a lot of

334
00:30:38.080 --> 00:30:45.600
interactions on my Instagram, so I have a hard time like figuring out like what questions are they asking?

335
00:30:45.600 --> 00:30:48.720
They don't ask a ton of questions in the workshop

336
00:30:48.720 --> 00:30:55.820
But I do have it set up where when they like on Facebook when you register

337
00:30:57.240 --> 00:31:00.560
You know like I don't know if you've ever noticed, but like if you go to a

338
00:31:00.560 --> 00:31:04.160
Businesses website and you go to like send them a message

339
00:31:04.160 --> 00:31:07.240
It'll give you like a couple props for like questions

340
00:31:07.240 --> 00:31:14.240
You can ask them like typical questions and you can have it set up where like it automatically has an answer and so

341
00:31:14.240 --> 00:31:18.680
Probably one of the biggest questions I get is

342
00:31:18.680 --> 00:31:23.640
What if I don't know what my gifts are

343
00:31:24.200 --> 00:31:26.640
I was thinking like I could probably like create

344
00:31:26.640 --> 00:31:33.040
An email that just kind of cuz I have a response that it sends to them

345
00:31:33.040 --> 00:31:36.960
But I could just create an email that just kind of like give some more information about that

346
00:31:36.960 --> 00:31:42.120
I was also kind of thinking like maybe I need to play around with those

347
00:31:42.120 --> 00:31:45.960
Treat those questions kind of like I do my ads like

348
00:31:45.960 --> 00:31:51.440
Take the top winner, which is what if I don't know what my gifts are and leave that one

349
00:31:51.440 --> 00:31:53.440
But then create two more questions

350
00:31:53.440 --> 00:31:57.120
And that way I could just kind of figure out

351
00:31:57.120 --> 00:32:00.280
Like what questions they're asking

352
00:32:00.280 --> 00:32:02.800
Yeah, and also remember

353
00:32:02.800 --> 00:32:10.080
Reflect on the proof reflect on the fact that you have asked these questions yourself at some point in your life like internally

354
00:32:10.080 --> 00:32:13.680
Yeah, or in your prayer times that might just be alright

355
00:32:13.680 --> 00:32:20.240
Let me kind of go back in time and remember. What was I saying? What was I like begging God for like?

356
00:32:20.240 --> 00:32:25.840
Yeah, you know communicating or asking for wisdom on and like those are also I think

357
00:32:25.840 --> 00:32:28.600
like viable questions

358
00:32:28.600 --> 00:32:30.080
Yeah

359
00:32:30.080 --> 00:32:33.760
Yeah, yeah, I kind of I think I might try the

360
00:32:33.760 --> 00:32:38.720
Questions and the subject line just to kind of see how that works

361
00:32:38.720 --> 00:32:42.520
The subject on is just such a struggle

362
00:32:42.520 --> 00:32:50.160
Because it's really make or break for me because that it just the way I know I think

363
00:32:50.720 --> 00:32:56.400
You know and I like I try like I try to pay so much more attention to like the psychology of it now like

364
00:32:56.400 --> 00:33:03.840
When I get emails like what makes me open them, you know as opposed to the thousands that sit on red

365
00:33:03.840 --> 00:33:06.240
Yeah

366
00:33:06.240 --> 00:33:11.200
I also kind of figured out I think I need to send like filter in some

367
00:33:16.800 --> 00:33:20.760
emails that like don't have any links or anything in them just in case

368
00:33:20.760 --> 00:33:26.720
Because I think a lot of mine are like lining up in like promotions or spam or whatever

369
00:33:26.720 --> 00:33:33.360
So I need to because I think pretty much all of them contain some form of link like I don't know if any of them

370
00:33:33.360 --> 00:33:39.840
Don't have some form of link. Yeah, maybe especially like the first you that get a total like left

371
00:33:42.000 --> 00:33:46.960
Yeah, cuz right now like the first you that go out they like have a link to add it to their calendar

372
00:33:46.960 --> 00:33:54.600
But are they even seeing those emails if they all have links, you know

373
00:33:54.600 --> 00:34:02.960
Cuz I mean I'll get messages from people and they're like, oh my gosh, I missed it and so

374
00:34:02.960 --> 00:34:06.800
Mm-hmm the spam

375
00:34:06.800 --> 00:34:11.600
Yeah, it's frustrating. Yeah

376
00:34:11.600 --> 00:34:13.600
Working around it, sure

377
00:34:13.600 --> 00:34:15.159
Yeah

378
00:34:15.159 --> 00:34:20.080
Well for what you read was there anything that sent out to you

379
00:34:20.080 --> 00:34:24.840
That was impactful or you had questions on or didn't agree with

380
00:34:24.840 --> 00:34:28.360
Um, I

381
00:34:28.360 --> 00:34:36.280
Don't know the making customers read 36 pages before you see them was

382
00:34:38.800 --> 00:34:43.199
I gotta be honest as if I put myself in the customer shoes and like, I

383
00:34:43.199 --> 00:34:47.400
Don't know if that will work for me. I think I could see it

384
00:34:47.400 --> 00:34:51.520
I was like, okay, I'm thinking from like a pool who the pool service like failed guys

385
00:34:51.520 --> 00:34:54.520
They're like $50,000 or more

386
00:34:54.520 --> 00:34:59.400
Yeah a product so like I can see it for that

387
00:35:04.080 --> 00:35:11.520
just a little bit before like our time right now and how people shop and things happen a bit.

388
00:35:11.520 --> 00:35:18.960
So I had the same thought but the concept to me was just like what I what I agreed was is just

389
00:35:18.960 --> 00:35:23.760
someone who's very informed and educated you know if they're they kind of sell themselves.

390
00:35:23.760 --> 00:35:30.480
Well I can absolutely see the benefits in it for sure. I feel like his wording of it was kind of

391
00:35:30.480 --> 00:35:40.320
what threw me off like I feel like it would be better. In my mind I'm thinking I would I would

392
00:35:40.320 --> 00:35:48.880
want to portray it in a way like this is going to make you like understand what you're getting

393
00:35:48.880 --> 00:35:54.480
better. You know like you're going to come into this meeting knowing what you want and so you'll be

394
00:35:54.480 --> 00:36:00.880
more likely to get an outcome that you're happy with. You know I don't know I'm thinking about like

395
00:36:00.880 --> 00:36:06.880
when my husband went shopping for my engagement ring like I didn't know anything. I literally I

396
00:36:06.880 --> 00:36:11.360
mean I don't know maybe I'm supposed to know more but I was just like I want a solitaire like that's

397
00:36:11.360 --> 00:36:17.200
all I know with a studded band like that's you know what I had always thought. And so he went and

398
00:36:17.200 --> 00:36:21.760
looked at him and he came home he was like I just don't think you're going to want a solitaire like

399
00:36:21.760 --> 00:36:26.960
they look so small and I was like well did you put it on your hand and he was like well yeah and

400
00:36:26.960 --> 00:36:36.000
I'm like my hand is not your hand you know. And so we ended up going together to the place to look

401
00:36:36.000 --> 00:36:40.640
at rings because he was just adamant that like what I was describing I wasn't going to like.

402
00:36:40.640 --> 00:36:46.720
But when we walked in like Colby starts throwing out like color scale and clarity numbers and I'm

403
00:36:46.720 --> 00:36:55.200
like who are you and he's like I mean I did my research. So I definitely think like it does benefit

404
00:36:55.200 --> 00:37:05.200
the customer and the you know salesman whatever to understand things better. I know you know that

405
00:37:05.200 --> 00:37:09.280
is like one of Colby and then it's like biggest frustrations like they show up at somebody's house

406
00:37:10.400 --> 00:37:18.720
who wants a deck and they have no idea what they want you know because it's just that's not

407
00:37:18.720 --> 00:37:25.280
common understanding knowledge for people like I know I want a deck off the backside of my house

408
00:37:25.280 --> 00:37:30.160
but how you know where do I want the steps to be and how big do I want. I don't like that stuff is

409
00:37:30.160 --> 00:37:38.560
yeah like just over their head you know and it's definitely could be beneficial to like educate

410
00:37:38.560 --> 00:37:46.160
them before you take the time to see them. I feel like I could see how it like worked

411
00:37:46.160 --> 00:37:51.520
into his most of the book I can see how it works it would benefit his business more so than mine.

412
00:37:51.520 --> 00:37:56.640
I mean I can see it and you know there's a lot of stuff that I can definitely relate to mine

413
00:37:56.640 --> 00:38:02.960
and I can plug it in like change the wording a little bit and make it make it work for mine.

414
00:38:02.960 --> 00:38:07.920
But because of the type of business he's describing and the type of business that Colby runs

415
00:38:08.560 --> 00:38:14.240
like every time he talks I'm just like oh my gosh yes like Colby and them need this so.

416
00:38:14.240 --> 00:38:21.920
I think the other thing with like having them research and prepare ahead of time you know you're

417
00:38:21.920 --> 00:38:28.640
getting them material to do that it also allows for them to not insert assumptions that are based

418
00:38:28.640 --> 00:38:34.400
on nothing usually or just not based on accurate facts whether they're doing their own research

419
00:38:34.400 --> 00:38:41.120
or not can it just allow for people not to come forward with like mixed conceived notions that

420
00:38:41.120 --> 00:38:47.600
then drives their decisions because that's how we are. Yeah so yeah the more I think we you can

421
00:38:47.600 --> 00:38:55.360
just inform them the stronger they are going to. Well I really liked I think I don't know if we

422
00:38:55.360 --> 00:39:00.560
talked about it on before on another call or or not and I don't and it's not in this section I don't

423
00:39:00.560 --> 00:39:07.360
think but when he was talking about like when he wrote the article on like how the price of pools

424
00:39:07.360 --> 00:39:15.520
is determined I think that once again I don't know how that plays into my business because I mean

425
00:39:15.520 --> 00:39:22.960
I'm offering a free workshop and then and there's a paid offer in it but you know for Colby's business

426
00:39:22.960 --> 00:39:30.000
like that is a genuine issue like people you know you go out and people want top-of-the-line

427
00:39:30.000 --> 00:39:38.800
treks decking and they want you know these expensive custom vinyl railings and then you throw the

428
00:39:38.800 --> 00:39:44.720
price at them and they're astonished and they start backtracking and they won't well let's switch to

429
00:39:44.720 --> 00:39:51.760
this cheaper treks and let's do this with the railing whereas like if they if you could convey

430
00:39:51.760 --> 00:39:59.920
that to them in advance like it would just make the process so much easier yeah I did something I

431
00:40:02.220 --> 00:40:03.640
I actually think it was,

432
00:40:03.640 --> 00:40:07.280
'cause I was re-watching the Media Channel Master course

433
00:40:07.280 --> 00:40:09.880
to try to remember some things

434
00:40:09.880 --> 00:40:11.480
from when I was building mine.

435
00:40:11.480 --> 00:40:14.640
And Steven was talking about

436
00:40:14.640 --> 00:40:18.200
when you create your lead magnet and stuff,

437
00:40:18.200 --> 00:40:19.600
or when you create your offer,

438
00:40:19.600 --> 00:40:20.960
your first product and everything,

439
00:40:20.960 --> 00:40:22.520
like how to price it.

440
00:40:22.520 --> 00:40:24.840
And he was talking about starting lower,

441
00:40:24.840 --> 00:40:26.320
and then you just keep working up

442
00:40:26.320 --> 00:40:29.280
until people stop buying it,

443
00:40:29.280 --> 00:40:31.920
or the sales decreased.

444
00:40:31.920 --> 00:40:36.280
And I don't, yes.

445
00:40:36.280 --> 00:40:41.420
Something just sat on my heart to lower my price.

446
00:40:41.420 --> 00:40:49.320
Because I wanna,

447
00:40:49.320 --> 00:40:55.160
I want to build that knowledge of the brand and things like that.

448
00:40:55.160 --> 00:40:59.160
And I just feel like if I can get

449
00:40:59.160 --> 00:41:02.000
more yeses, more people to go through it,

450
00:41:02.000 --> 00:41:04.800
because the amount of people in the room

451
00:41:04.800 --> 00:41:07.520
doesn't really change the workload for me.

452
00:41:07.520 --> 00:41:12.520
So if I could get five to 10 people to sign up at $19.99,

453
00:41:12.520 --> 00:41:15.800
that would be a lot more than me getting

454
00:41:15.800 --> 00:41:18.720
two to four people at $44, you know?

455
00:41:18.720 --> 00:41:19.600
- Sure.

456
00:41:19.600 --> 00:41:21.400
- So, yeah.

457
00:41:21.400 --> 00:41:24.600
I think that, I don't know.

458
00:41:24.600 --> 00:41:26.680
I don't know if that was a God thing or just a me thing,

459
00:41:26.680 --> 00:41:28.120
but I was watching it last night.

460
00:41:28.120 --> 00:41:30.240
I was like, I feel like I need to,

461
00:41:30.240 --> 00:41:32.200
just for a time, I'm like lower it,

462
00:41:32.200 --> 00:41:37.200
because like he said, I mean, $44 at $50,

463
00:41:37.200 --> 00:41:38.680
and somebody's mind, you know?

464
00:41:38.680 --> 00:41:41.520
- Yeah, that's true.

465
00:41:41.520 --> 00:41:44.000
- And it just allowed me to go to the park, yes.

466
00:41:44.000 --> 00:41:45.320
- Yeah, and the more people you go through it,

467
00:41:45.320 --> 00:41:46.840
though, honestly, the faster,

468
00:41:46.840 --> 00:41:48.200
even though it doesn't change your workload,

469
00:41:48.200 --> 00:41:51.000
it is the faster you work through kinks,

470
00:41:51.000 --> 00:41:53.200
and just like troubleshooting,

471
00:41:53.200 --> 00:41:54.480
because there's just more people.

472
00:41:54.480 --> 00:41:55.720
- Yeah, well, and I feel like, you know,

473
00:41:55.720 --> 00:41:58.200
the first few rounds being small was good,

474
00:41:58.200 --> 00:42:01.560
because it did allow me to like,

475
00:42:01.560 --> 00:42:02.960
warn me like, because the first round,

476
00:42:02.960 --> 00:42:05.600
I literally built the workbook with them.

477
00:42:05.600 --> 00:42:08.680
Like each week, I would build the next week's workbook,

478
00:42:08.680 --> 00:42:10.320
but now that's built, you know?

479
00:42:10.320 --> 00:42:13.600
I have my call schedule, like what I talk about on the calls.

480
00:42:13.600 --> 00:42:17.240
I have that, you know, SOP done,

481
00:42:17.240 --> 00:42:21.520
so that process is really nailed in.

482
00:42:21.520 --> 00:42:23.800
Now the inner circle, like, that's, you know,

483
00:42:23.800 --> 00:42:26.400
a focus now, but I feel like I'm at a point.

484
00:42:26.400 --> 00:42:28.480
And I've consistently, like, you know,

485
00:42:28.480 --> 00:42:30.120
I told you I've consistently prayed,

486
00:42:30.120 --> 00:42:31.720
like God, when I have this thing ready,

487
00:42:31.720 --> 00:42:33.320
like send the people.

488
00:42:33.320 --> 00:42:34.800
And so I don't know, last night,

489
00:42:34.800 --> 00:42:36.600
I was just like, okay, maybe this is,

490
00:42:36.600 --> 00:42:38.360
this is how I bring the people in,

491
00:42:38.360 --> 00:42:40.360
like I lower the price

492
00:42:40.360 --> 00:42:42.720
and increase the amount of people in the room.

493
00:42:42.720 --> 00:42:44.920
I just think the more people in the community too,

494
00:42:44.920 --> 00:42:49.920
like the more, like, real it feels to, you know, like,

495
00:42:51.200 --> 00:42:55.080
the less it feels like they're pioneering something that.

496
00:42:55.080 --> 00:42:58.520
- Yeah, and it's hard because it's something that,

497
00:42:58.520 --> 00:43:00.720
I don't know, it's one of those mystical things

498
00:43:00.720 --> 00:43:05.720
that, like, credibility sometimes is not, like, concrete.

499
00:43:05.720 --> 00:43:10.000
Like, you can, you can kind of view it by, like, testimonials

500
00:43:10.000 --> 00:43:12.640
and like, probably, but there's something

501
00:43:12.640 --> 00:43:14.600
that I think is just felt

502
00:43:14.600 --> 00:43:17.680
when someone is viewing you on the line.

503
00:43:17.680 --> 00:43:19.280
And you can just tell, or like,

504
00:43:19.280 --> 00:43:20.840
oh man, a lot of people, not a lot,

505
00:43:20.840 --> 00:43:22.880
but, you know, so many people have experienced this.

506
00:43:22.880 --> 00:43:24.640
And, like, I don't know.

507
00:43:24.640 --> 00:43:27.160
And there's just, there's like a moment

508
00:43:27.160 --> 00:43:28.960
where that starts to stop snowboarding.

509
00:43:28.960 --> 00:43:33.120
- Well, like, statistically, you know,

510
00:43:33.120 --> 00:43:35.080
I have a certain percentage of people

511
00:43:35.080 --> 00:43:37.320
that go through the greenhouse

512
00:43:37.320 --> 00:43:38.880
that join the inner circle.

513
00:43:38.880 --> 00:43:41.000
So if I can increase the amount of people

514
00:43:41.000 --> 00:43:42.480
that are in the greenhouse,

515
00:43:42.480 --> 00:43:45.000
even if it's a cheaper price point,

516
00:43:45.000 --> 00:43:48.560
then as long as my percentage stays around the same,

517
00:43:48.560 --> 00:43:51.800
I should make more money on the back end,

518
00:43:51.800 --> 00:43:54.080
the more people I can get through it, you know?

519
00:43:54.080 --> 00:43:55.640
'Cause I've been like, I don't know,

520
00:43:55.640 --> 00:44:00.640
around 40 to 50% of people join the inner circle,

521
00:44:00.640 --> 00:44:02.640
which is, I mean, that's not a great number,

522
00:44:02.640 --> 00:44:04.720
considering each time I have two to four people,

523
00:44:04.720 --> 00:44:05.560
you know what I mean?

524
00:44:05.560 --> 00:44:09.280
But it's something, and like, if I can get more people

525
00:44:09.280 --> 00:44:12.600
through the greenhouse, which is almost evergreen

526
00:44:12.600 --> 00:44:14.760
at this point, I mean, other than my weekly calls,

527
00:44:14.760 --> 00:44:18.160
like, it's pretty much just, you know,

528
00:44:18.160 --> 00:44:20.840
the email sequence is set up.

529
00:44:20.840 --> 00:44:23.920
They get their workbook pages automatically,

530
00:44:23.920 --> 00:44:26.680
and I just have to check in on the call,

531
00:44:26.680 --> 00:44:29.080
you know, that's one hour a week, so.

532
00:44:29.080 --> 00:44:30.800
- Yeah, definitely.

533
00:44:30.800 --> 00:44:32.120
- But--

534
00:44:32.120 --> 00:44:34.880
- Before I forget, it was a subject change,

535
00:44:34.880 --> 00:44:38.600
talking about emails, so the team will be sending out,

536
00:44:38.600 --> 00:44:42.960
will be taking over emails regarding the in-person event.

537
00:44:42.960 --> 00:44:45.320
So, you know, anybody that's watching,

538
00:44:45.320 --> 00:44:47.440
that's gonna watch this replay.

539
00:44:47.440 --> 00:44:50.400
So, they'll have, like, a couple weeks of emails

540
00:44:50.400 --> 00:44:52.120
that'll be just to, like, members,

541
00:44:52.120 --> 00:44:53.040
and the plastic accelerator,

542
00:44:53.040 --> 00:44:55.800
like, people that I've been emailing.

543
00:44:55.800 --> 00:44:58.560
And then, from there, if we still have spaces,

544
00:44:58.560 --> 00:45:00.360
we're gonna be emailing, like, our list.

545
00:45:06.000 --> 00:45:10.400
listening in here, if you're thinking about going, those spots are going to get offered to like a

546
00:45:10.400 --> 00:45:17.760
larger group of people in a couple of weeks. Um, if something's thinking about just so the people

547
00:45:17.760 --> 00:45:24.080
that all when they start expanding it, they'll pay more, right? Because we just what our fee is

548
00:45:24.080 --> 00:45:29.760
just for the room and food. Yeah, I got you. Okay. So yeah, their fee is quite a bit more.

549
00:45:29.760 --> 00:45:37.920
Okay. Honestly, something like that. Okay. All right. Well, I have a patient pulling in. So

550
00:45:37.920 --> 00:45:43.760
All right. Good timing. Well, I'll talk to you later. Okay. Bye.
