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All right, thank you guys for your patience.

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We got a good one for you today.

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Save.

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Okay, done multitasking.

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Now I'm focused.

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Okay, welcome everybody.

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Marcia, good to see ya, Lily, Dane.

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Thank you for recording me, Hook, awesome.

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We have the streaming into the group

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so that Rainmaker family app,

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that is where all the replays you have streamed into.

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So if you wanna come back to this one,

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this is where we start getting a little more technical.

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Okay, so our goal is that at the end of the session,

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you have something built, like you have something done.

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So I would try to do this with us if you can

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on your computer and get it as far as you can today.

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That's the goal.

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We shifted this whole program to really change these

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from really Q&A sessions where you had to go through

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some curriculum and then come on to workshops and get Q&A

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to like let's just actually do a working session

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and get something done.

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And today the goal is lead generation for your business.

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So it's a big need for a lot of businesses

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to have leads coming in every day.

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And today we're gonna do that for you.

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So we have a couple of ways that we do lead generation

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that are proven, we've done them for years.

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But this way we're gonna show you is just,

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it's one of the easier ways to set something up

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that is like, man, you'll have leads by tomorrow

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if you do this today, typically.

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So let's see here, let me share my screen

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and we're gonna dive into it in just a second.

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But any wins of the week you guys wanna share

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before we jump in, just wins from the week.

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Last week we kinda were going through the dream week process

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of like really mapping out the week

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and kind of rearranging calendar.

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Did anyone change some major stuff last week

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where you're like, oh man, I actually changed how I worked

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or changed my schedule.

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Was any wins from that calendar exercise you guys wanna share

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or just general wins in your business

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or your life you wanna share before we get started?

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- Dana, are you getting an IV right now?

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I see on the screen there.

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Let's go, he's doing the NAD, you're saying that last week,

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are you feeling a little more energy now?

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I know last week it was kinda like still not great.

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Okay, he's talking to the, talking to somebody.

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All right, look at what he's got the headphones on.

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So whenever I do those, I feel super cold too.

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I see you have a sweatshirt.

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Okay, Linda's coming in.

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I see Linda coming in from the waiting room.

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Lily, Marcia, how about you?

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Any wins of the week you wanna share before we get started?

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- I just wanted to throw out there.

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I was at my first trade show for my business last week.

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So I am a bit behind since I was my first like officially.

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- Oh, all good, all good.

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How did the trade show go?

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- It was really good.

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I got featured on TV, which was crazy.

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- Okay, nice.

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- We reached out to me, I'm in the pet space, so.

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- Yeah, what was it like a pet trade show or was it?

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Like what was the trade show?

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- I was a pet trade show.

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It's like the largest one we have here in North America.

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- Wow, where was it?

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Like New York or something?

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- It was a Vegas.

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It was like an only thing.

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So very nice.

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- And that's big.

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Those trades are always crazy overwhelming

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'cause it's like just as far as you can see,

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like vendors and booths.

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And I know like being on the side of the vendor,

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like it's a lot of work, right?

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Like the setup and the takedown and the standing all day

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and talking to a million people.

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Are you more extroverted or introverted?

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- Uh, I like to call myself a fake extrovert.

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- Okay, yeah.

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Like I call that like ambivert and I kind of like

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in between and I'm good at, that's like me.

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I'm introverted, but like I can definitely

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extrovert when needed for business.

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Which in rooms like that, it's kind of like

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you gotta be, you know, like,

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did you feel like you made some valuable connections?

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Like it was worth the time?

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- Yeah, it definitely did, but a lot of people

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that I've been having connections with online

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in real life, so.

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- Yeah, awesome.

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- Yeah, a lot of people came out of it.

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Well, so worth all the money spent.

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- That's awesome, that's awesome.

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Well, one idea for you today,

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we're interested at this AI agent outreach system

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and I know with a lot of those trade shows,

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there's like this shared experience,

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but there's also like just tons of amazing data, right?

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Like you could probably find every vendor there.

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You can probably find, you know, I don't know,

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sometimes they even share the attendee list

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and things like that.

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I don't know if they did that,

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but there's probably a lot of money in the follow up, you know?

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And you could have an AI agent today,

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start helping you with some of that.

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We had a one-on-one client that did this,

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she was in the co-working space, which I didn't know,

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but there's trade shows for everything.

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So there was a trade show for like co-working space owners.

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And so she had this AI agent take basically the,

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she like is a little bit like,

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she had to hack it a little bit

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because there was like an app

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that had all the people in it that were at the event,

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but there wasn't emails or anything.

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But she had the AI agent look at the app,

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look at the members list,

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find those people on LinkedIn,

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start helping her connect with those people.

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And she's had a lot of great connections

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from just like that investment she made in the trade show.

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She's like having all these follow up conversations

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and relationships built.

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So that just be an idea for you

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as we're getting into today's thing

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is like pointed at the trade show people

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They might have seen you like, um, it's great, great to maximize those things.

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So.

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All right.

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You guys ready to get started?

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Linda, I see you made it awesome.

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I know we're doing a different time normally.

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We're at one PM every week.

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I think for the remaining sessions, we'll be at that one PM Pacific time.

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Pretty much the rest of them, this was just an odd week.

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Cause Gabby was out of office and then I had a, another event at one PM.

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So we shifted it around.

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So thank you guys for being flexible there.

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Um, but every, every other week we should be at that consistent time.

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Uh, so you can block that out from here on out.

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And, uh, what I'm going to do is I'm going to share my screen and we're going to get into it.

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Today the goal is like, we walk away with something done.

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Um, and something that's generating you leads.

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We have a basic mode, which I think everyone should do.

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And then we have an advanced mode, which I think, uh, you should all do as well.

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Um, I think everyone here can do advanced mode.

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We're always going to feel like you're tech savvy or not.

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We're going to jump in the deep end.

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We're going to help you swim.

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Okay.

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Uh, it's going to be awesome.

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So let me pull up my screen here.

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I'm going to close a couple of tabs and we're going to dive in.

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I think we are streaming this.

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And if you guys do need to come back to this at all, uh, that, that, that app we have,

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the Rainmaker family app, you'll find it in the group and at the top as a replay.

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So anything I'm doing, if you need to come back, pause it, kind of go a little

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slower, always feel free to go back.

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That's kind of goal of putting them in there.

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So you can, you can come back as needed and get stuff.

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Um, okay.

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So the website, let me pull the website up here.

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I'm going to send you guys a link in the chat and you guys can walk through this

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with me.

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Okay.

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So, um, trying to skip too far ahead, but I'm basically going to use this to

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to train this website.

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Hold on.

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I need to make sure I have the right link for you.

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There we go.

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Week two.

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Okay.

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Link slash week two, we've been using levelable a lot.

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It's a kind of vibe coding website, but just to replace presentations.

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I'm like, let's just put it on the website.

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Cause then you guys can come back.

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We don't have to share the slides or anything.

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It's a lot easier and I'm literally trying to get to it and it's not working week two.

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No, it's not working.

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Okay.

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Hold on.

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Maybe I haven't published this yet.

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We've been working on it all week.

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So let me just make sure I hit the publish button.

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I think that's what happened.

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I built it, but I didn't publish it.

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I'll share you guys.

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What I'm looking at, is anyone here used to level before?

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Um, has anyone used levelable?

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No.

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Okay.

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So we will talk about a little bit today because we use level for a lot of stuff.

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Um, when it comes to like, especially like websites or lead magnets, we're going

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to be talking about lead magnets today.

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And level is a great way to just spin something up really quickly.

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I'll give you guys a quick, like this off script, but a quick little tutorial.

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Cause you might use this this week to spin something up.

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Um, I'll put a lovable link in the chat too.

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I think we have some sort of savings link here that it's like a referral link.

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We'll give you free credits every day unlovable if you want to try it out.

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But, um, we have a lot of our clients using lovable to create a lead magnet, right?

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Because when we reach out to people, um, you always want to be a giver.

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You want to give them a gift.

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You want to be like, be a value add, not, uh, not, not a, uh, energy suck, right?

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Um, John Maxwell, he says you're either a plus or minus in people's life, right?

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Like be a plus, like be someone who adds like, like adds value.

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And so same thing in business when we're emailing someone, cold emailing someone,

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like let's be a value to them.

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Like let's not be like, Hey, can you buy my thing?

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You know, like no one wants that.

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But if we can say, Hey, uh, I created something would be valuable to you.

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Uh, a lot of times what we'll do is use lovable to create those things.

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So, um, uh, like we use lovable for so many things like websites and, uh, apps.

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And you know, you kind of name it.

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Like this was, this was a lead magnet that one of our clients, um, did.

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And you guys helped with this one.

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It was basically, I don't know what they called this, the crunchy mom's guide to detoxing

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your laundry room.

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I think is what it was called.

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And it's just this whole little app that she built that, uh, basically gives,

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it was like five, uh, non-toxic swaps for your laundry room.

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So she would advertise this on Instagram and Facebook and, Hey, do you want the five,

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you know, best non-toxic swaps to, or like toxic things to avoid?

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And then she'd send them this.

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This was the deliverable of the lead magnet.

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So again, you could send a basic PDF, but she sent this like a, it looks like a mobile app.

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So she sent it on the phone.

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And then it's just like this cool little mobile app where they could go through.

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They could like find out, you know, alternative things like that.

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And then they could market is done.

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They could kind of go through this checklist and then also promoted her product.

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So it had a nice bridge to her next thing.

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Uh, uh, so it was a value add, free value, and then broader to the next thing.

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And we built this all in level.

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If you've never used level before, basically you got the sidebar on the left.

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You got the right side is where it's building.

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And you literally just talk to it.

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You just kind of tell it like we started like just like this.

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Hey, create for me a simple webpage for crunchy mamas that helps them keep their family.

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Here's our old thank you page. I just gave it a bunch of contacts to like hey match my branding gave it her website

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And it just built this whole thing, you know matching her website. This is her website

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So you can see it like it matches see that so it matched the branding everything and and built this whole thing for her

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Just off of this like one little brain dump, you know

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Pretty cool and then from there we just tweak it if you want to make a change like I said that your detects progress

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You could just say hey, I want to I want to say this instead

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You just type it on the left you send it in and then it builds it on the right and then to publish

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You just hit publish in the upper hand corner

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So I don't go and click on that, but that's a little bonus training for you guys

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Because we use level so much to build stuff and that's what I'll be showing you today

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If you need to whip up a quick lead magnet or presentation, we're even using lovable for presentations like this

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Okay, let me get you guys the website link week two week two

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And if you want to revisit week one Lily you can go to week one basically

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But I'll put this link in the chat for everybody. We also have this in

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In the Rainmaker family app. Okay, so in that August group

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August okay, if you go to resources

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it's

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Actually, this is week one. So we'll add week two in here as well

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Okay, and then if there is a password that pops up for you guys

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I don't know if when you guys click that there's a password or not

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If there's a password the password is August so just use August you guys are the August group

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So use the word August that I'll get you into the website. Okay

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All right, everybody ready. We're gonna build today. Okay, the goals this week by the end of this session

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This is one of our longer sessions. So we may go

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And like an hour and a half probably from now. That's my guess

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But we're gonna go as long as we need to essentially to get this done for you guys because we want to you walk away

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It's like some sort of lead machine built and so the goal this week is we have a we come with the idea of a lead magnet

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We're not gonna build the whole thing yet. We're just gonna have the idea and I'll tell you why

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number two we're gonna give you a skill to install in

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an AI tool to help you do this process

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We've pre-built this skill to basically take the work off your plate and then you just literally follow the prompts and it'll build it out for you

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Number three we can we want to activate some some sort of AI agent outreach today

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And then number four

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I think this is the big thing is that we want to teach you this skill so that you can go duplicate this if you want

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Because we're gonna show you how to do it for like getting getting customers, right like Lily your brand

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It's the it's the pet. It's the it's the clothing company. That's is that right? It's the hair

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Resistant clothing for pet owners dog dog and cat owners are kind of any pet

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You have you have one that is more popular like yeah, it's a lot of dog owners. That's a lot of cat

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You know is it one that's more?

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No, it's both I have a lot of cat and dog people with both horses and like guinea pigs and rabbits and

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Okay, cool other animals too that I never really thought about yeah. Yeah, you're like, okay. Yeah, we're doing it. That's funny

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So okay, so yeah, this this system. We're gonna build you can do it for getting customers, right?

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But you could also duplicate this and do it for partnerships, right like

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Reaching out to boutique, you know dog

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Stores right like hey, don't don't hit a pet co and whatever

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I want you to find those like niche mama pop pet stores are probably all over the country

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There's probably you know hundreds of them and you can have this system reaching out to those people

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so this is kind of for everybody be thinking of how you want to deploy this thing because it's an AI agent that's gonna outreach to either

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customers or

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Maybe you go for like more partnerships like people that would be

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Who isn't a customer, but maybe has my customers in their world right that I could connect with or like Lily

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like the trade show right like you could send this after trade show leads or

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Maybe vendors at the trade show just to like do collaborations with and like do product swaps or whatever it is

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You know, so that's the goal today is like not only do we just teach you how to do the thing or not only do we

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Have you do the thing we teach you how to do things so you can duplicate this in your business and do it in different ways

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As far as where we're at we're on week two

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Last week we talked about a little bit of life stuff then we basically have four or five weeks of business like kind of marketing

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Topics this week is about partnership in Legion then we go into influence these three weeks where we're talking about social media

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And then we end back on time freedom life

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And if you didn't see this last week, this is kind of our wheel of everything we do in our business

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This middle section is really like what we do a sabi

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I think almost everyone here has sabi the the middle wheel here is our business accelerator

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And these are the topics we're actually going through and then we have even another way to work with us at the end of the

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Accelerator if you want to which is what we call our membership or we go even?

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build more agents in that category around different things that can help you like getting a book

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on podcasts or affiliates and finding affiliates for your products and all these things. So that's

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like kind of the full picture of everything we do and like to show that. But yeah, part one we're

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going to talk about is number one, let's create our gift or let's think of a hot idea for a gift.

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I know Linda, you said you have so many ideas, which is good. We'll help you narrow down to one

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today, you know. And then part two, we're going to create Santa. Okay, like we're to create your AI

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Santa, which is basically your agent that's going to mass deliver your gifts into inboxes across the

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nation. Okay, so the goal is let's create a hot gift. And then let's go deliver it. One of our

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previous business except our members, Jake, he did this and he was an energy broker. So he sells

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energy. So like in California, there's only one energy company like PG&E. But in Ohio, where he's

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from, there's like 90. So he has connections to these energy companies. And his goal is to save

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real money. So the gift he created was basically a calculator, just a simple calculator to help

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businesses look at how much they could potentially save. So that's what he would reach out with is

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like, hey, like he worked with schools. So he'd be like, reach out to the superintendent. Hey,

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I see that you guys are in this area. I don't know if you've seen, but I've worked with these

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other schools in your area, maybe no, you know, Jack over here. Anyways, like, I can typically

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save schools about $10,000 an average on their energy bill. If that's at all helpful for you

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guys in this season, check out this little calculator image is totally free. You could try it out,

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see if it works for you. Let me know if you want that, right? So it's just a simple email outreach

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asking for a reply, like see if they want it. They reply back, he sends them the calculator,

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and then they book a call, right? And he's, he's having like the most deals come through right now

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because of the system, because he just came up with a hot gift. It's like, who doesn't want to

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save money, right? And then he has a agent Santa going out and just delivering that gift.

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Okay. So let's talk part one, which is how to come up with that lead magnet, right? This is a,

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I feel like a marketer term. You guys have all heard of lead magnets. Lead magnet is something

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that's like a magnet to attract your ideal person, right? Now, I would say before we get into thinking

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about lead magnets, let's think about who we want to attract. So you're either going to think about,

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I want to build this for my ideal customers, right? Like I want to bring in my ideal customers,

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or I want to bring in like partners. So feel free to drop it in the chat. If you want feedback

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on this, because happy to like workshop this, you guys, I don't want to talk the whole time.

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I would say in general, this method that we're showing you is a little bit harder to reach

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consumers with. So because, so Lily, if you're trying to go just straight after the mom,

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the dog mom, right? It's harder to find her online. She's online, but she doesn't put her

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email out there just publicly, right? It's harder to just like have an AI agent go find her information,

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because a lot of moms aren't just putting their email out on their Instagram, you know, it's not

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impossible. But if you're a serve up, if you're a B2C business, anyone in the room has a B2C,

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you sell to consumers, you may want to go after partnerships, which is like going after wholesalers

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Lily, like so boutiques and going after, you know, brands are like, you know, I think wholesale

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is a great move for e-commerce. I'm trying to think of everyone else in the room. Linda,

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I know yours is a little bit more B2C as well. So you might think of like, what could be something

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that who has a lot of those B2C people in their world? Who is an influencer? Maybe you build like

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a podcast outreach thing, or you build a, you know, maybe it's some free thing you can do for

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someone else's community where you get in front of all those consumers, right? But you're talking to

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the business owner with this system. So I track this system works best with business owners.

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It's not impossible to do the consumer thing. It's not impossible, but does work best with business

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owners. Now we do have like a training on Facebook ads that can go straight after B2C customers as

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well. But I recommend starting with this one because oftentimes like going after the person who

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owns, you know, or who has influenced over 1000 of your potential ideal people, like it's so much,

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it's like the same amount of marketing effort. But if you close one of those deals, like imagine

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you close one big wholesale partnership, it's like selling, you know, it's like selling 100 plus

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units, because you're selling that to this wholesale partners buying all the time, right?

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Yeah, mine is B2C and B2C, but going after B2C to build brands. Okay, cool. Sweet. Okay, so lead

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magnet. Okay, a lead magnet is an ethical bribe. You offer something valuable, relevant, easy to

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consume in exchange for the leads info, typically email, phone number, that type of thing. What

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we're doing with AI agent outreach, we're just reaching out to people, we're just literally

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trying to get a response, right? We're just trying to get them to say, yeah, I want that, right?

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We already have their information

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'cause the AI agent's gonna find it.

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We're already gonna find their phone number,

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their email, all that stuff.

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But we're just trying to get the inner respond, you know?

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I think a great question to think through right now

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and I'm happy to workshop some ideas with you guys is,

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if I had a room of 100 of my ideal customers, right?

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In a room, like just imagine you're on stage right now

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and you got up and you said,

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"Hey, I have this thing, who wants this?"

382
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You know?

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What would make people like 90% of the room?

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What would make their hands go up?

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So just think about that right now.

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What would be that thing?

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And I would try to get something that's that hot, you know?

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And sometimes we don't know until we put it out there.

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Like what people are gonna respond to?

390
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You said you're sobbing, yes.

391
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You could do that.

392
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You could use sobbing as a lead magnet, Linda.

393
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You totally could.

394
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Which we actually do have a couple brands doing that

395
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where they're using sobbing as the lead magnet

396
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just to offer free value, you know?

397
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But then they're using it in conjunction

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with their other thing and a pair it with that service.

399
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So think about that.

400
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What's hot?

401
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What is something?

402
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It could be like maybe it's something

403
00:21:08.300 --> 00:21:10.700
that solves a pain point, right?

404
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That this audience has.

405
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Maybe it's something like, I remember,

406
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I don't know if you guys have ever set up A2P.

407
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It's like the most annoying thing.

408
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But it's like when you get a phone number online

409
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that you're texting people from,

410
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there's this compliance process you have to go through

411
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called A2P.

412
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And it's like super annoying to get approved

413
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because you have to like submit all this stuff

414
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and then it doesn't get approved and you have to try again.

415
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It's like this whole thing.

416
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And then I saw this thing on Instagram and it was like free.

417
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Like it was like, we're going to do your A2P

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guaranteed for like $20 or something.

419
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I was like, this is such an amazing offer

420
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because it solved that specific problem I was having.

421
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I was like, there's no way I'm not doing this for $20, right?

422
00:21:48.180 --> 00:21:50.060
You want it to be like that thing.

423
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That's like, oh, it solves a problem.

424
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And then we're doing this for free essentially,

425
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this lead magnet.

426
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It's something for free.

427
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So if you guys want to do research on this,

428
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of course, you can ask AI.

429
00:21:59.100 --> 00:22:01.740
You can have Sabi to do some research on this.

430
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The other way we do research, Euclide is on this call.

431
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Like we do this all the time he can tell you,

432
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we go to the Facebook ad library, okay?

433
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Facebook ad library.

434
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And we look at the market of like what they're already doing.

435
00:22:13.140 --> 00:22:16.500
So the Facebook ad library shows us all the ads

436
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that are running on Facebook.

437
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The only downside is you have to find the people.

438
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So you have to like know of a brand.

439
00:22:22.940 --> 00:22:25.460
I don't know, Lily, do you have any like competitor brands

440
00:22:25.460 --> 00:22:27.820
that are doing something?

441
00:22:27.820 --> 00:22:31.060
I mean, I've never heard of a hair resistant clothing company.

442
00:22:31.060 --> 00:22:32.660
So maybe you are very unique, but I don't know.

443
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Are there competitors?

444
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Like other people selling similar things?

445
00:22:36.140 --> 00:22:37.260
- Not like what I have.

446
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'Cause I have hoodies and like lounge wear type items.

447
00:22:39.940 --> 00:22:41.580
And that's really not out there.

448
00:22:41.580 --> 00:22:43.140
- Yeah, yeah, yeah.

449
00:22:43.140 --> 00:22:43.980
Okay, cool.

450
00:22:43.980 --> 00:22:46.140
So for you, like, and this might be the case

451
00:22:46.140 --> 00:22:48.220
for some other people too, like your thing is so unique

452
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that there's not like a direct competitor.

453
00:22:50.580 --> 00:22:54.020
But what I would look at is who else is selling

454
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to my ideal customer?

455
00:22:55.620 --> 00:22:57.140
So the pet industry is huge.

456
00:22:57.140 --> 00:23:00.500
There's tons of people selling to dog moms, dog dads

457
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and cat moms and cat dads, right?

458
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Like, so I'd figure out what are they buying?

459
00:23:04.460 --> 00:23:08.060
You know, like, I don't wanna go like Bark Box or something.

460
00:23:08.060 --> 00:23:09.700
You know, I think this is still around, right?

461
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Bark Box.

462
00:23:10.780 --> 00:23:12.020
So you find a brand that you're like,

463
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I know for sure they're selling to my people.

464
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My same audience, here it is, Bark Box.

465
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You click on that and then it shows you all their ads,

466
00:23:19.980 --> 00:23:20.820
which is awesome.

467
00:23:20.820 --> 00:23:22.820
This is great market research.

468
00:23:22.820 --> 00:23:24.980
And then just a little tip on this.

469
00:23:24.980 --> 00:23:29.620
We typically like to sort by either impressions high to low.

470
00:23:29.620 --> 00:23:31.340
So that means the ones up here are the ones

471
00:23:31.340 --> 00:23:33.460
with the most impressions, which is probably good.

472
00:23:33.460 --> 00:23:34.740
That means they're spending the most money

473
00:23:34.740 --> 00:23:36.380
on these top ones.

474
00:23:36.380 --> 00:23:40.180
Or we will sort it by most recent, okay?

475
00:23:40.180 --> 00:23:41.900
And then we'll go to the oldest ads.

476
00:23:41.900 --> 00:23:43.740
So we'll go all the way to the bottom, right?

477
00:23:43.740 --> 00:23:45.460
And you can see that same one.

478
00:23:45.460 --> 00:23:48.580
Usually the oldest ads are the ones that are making money, right?

479
00:23:48.580 --> 00:23:52.180
They wouldn't keep this ad on since May 18th

480
00:23:52.180 --> 00:23:54.500
if it wasn't making money, right?

481
00:23:54.500 --> 00:23:55.620
And so what are they doing here?

482
00:23:55.620 --> 00:23:56.700
Let's zoom in.

483
00:23:56.700 --> 00:24:00.180
Free outdoor bed when you subscribe, boom.

484
00:24:00.180 --> 00:24:02.420
So a lead magnet, there it is, right there.

485
00:24:02.420 --> 00:24:03.700
Lead magnet, right?

486
00:24:03.700 --> 00:24:05.620
You get a free bed when you subscribe?

487
00:24:05.620 --> 00:24:06.900
What, that's crazy.

488
00:24:06.900 --> 00:24:08.580
Now not every brand can do that, right?

489
00:24:08.580 --> 00:24:09.780
Bark Box is a big brand.

490
00:24:09.780 --> 00:24:13.140
They know their cost of acquiring a customer probably.

491
00:24:13.140 --> 00:24:14.300
And they probably know that, man,

492
00:24:14.300 --> 00:24:16.260
we can give away free beds to lower that cost

493
00:24:16.260 --> 00:24:17.940
and still be profitable.

494
00:24:17.940 --> 00:24:21.940
And so, but it is, I take clues from this, right?

495
00:24:21.940 --> 00:24:23.860
I'll take a screenshot of this.

496
00:24:23.860 --> 00:24:26.540
So when I'm doing an ad or doing a lead magnet,

497
00:24:26.540 --> 00:24:27.980
like I could take this to AI and say,

498
00:24:27.980 --> 00:24:29.620
"Hey, make me something that looks like this."

499
00:24:29.620 --> 00:24:31.940
The word free is huge, right?

500
00:24:31.940 --> 00:24:33.420
It's something of value.

501
00:24:33.420 --> 00:24:35.620
And all the people got to do is subscribe and boom,

502
00:24:35.620 --> 00:24:37.620
you know, it's a common thing.

503
00:24:37.620 --> 00:24:41.740
So I'll look at, I will look at the competitors

504
00:24:41.740 --> 00:24:44.100
to see like what's their top things they're doing.

505
00:24:44.100 --> 00:24:45.940
And we'll do this for a handful of companies.

506
00:24:45.940 --> 00:24:49.020
Like just to see like what's working in the space.

507
00:24:49.020 --> 00:24:51.740
Now with what we're doing, you know,

508
00:24:51.740 --> 00:24:54.300
like you probably don't want to be giving away

509
00:24:54.300 --> 00:24:55.420
tons of free product.

510
00:24:55.420 --> 00:24:57.940
If you have a digital thing, 100% give it away.

511
00:24:57.940 --> 00:25:00.140
And so Lilly for yours with wholesalers,

512
00:25:02.960 --> 00:25:08.680
Um, I think how yours is unique is like a lot of these dog, let's just,

513
00:25:08.680 --> 00:25:13.560
let's just think like boutique shops, like mom and pop, you know, like dog

514
00:25:13.560 --> 00:25:16.800
bakeries and like, you know, like they're selling stuff for the dogs.

515
00:25:16.800 --> 00:25:19.360
They don't have really anything for the owners, right?

516
00:25:19.360 --> 00:25:20.560
Like not really.

517
00:25:20.560 --> 00:25:24.480
I mean, yeah, I guess you buy a leash that looks nice, but like there's not

518
00:25:24.480 --> 00:25:25.600
really anything for them.

519
00:25:25.960 --> 00:25:30.440
So I think for them, especially in the season right now when retail is hard, you

520
00:25:30.440 --> 00:25:33.800
know, like having a physical storefront is hard, especially for those mom

521
00:25:33.800 --> 00:25:38.360
and pop shops, I think coming from the angle of like a revenue stream they

522
00:25:38.360 --> 00:25:40.440
haven't thought of, I think would be powerful.

523
00:25:40.440 --> 00:25:43.240
You know, so I'm always thinking like, what's, what is the problems they're having?

524
00:25:43.240 --> 00:25:44.880
Like probably having financial problems.

525
00:25:44.880 --> 00:25:49.600
So if you're like, Hey, I could actually, um, I have something that, you know,

526
00:25:49.600 --> 00:25:51.360
you might not have heard of a lot.

527
00:25:51.360 --> 00:25:52.640
I see this problem in the industry.

528
00:25:52.640 --> 00:25:53.800
A lot of people have stuff for the dogs.

529
00:25:53.800 --> 00:25:55.360
They don't have stuff for the owners.

530
00:25:55.360 --> 00:25:57.200
Um, here's a way that you can increase your avenues.

531
00:25:57.200 --> 00:26:00.160
Just you sell, you sell something that solves a problem.

532
00:26:00.160 --> 00:26:02.920
And it, it, a lot of people want to buy something for themselves too.

533
00:26:02.920 --> 00:26:04.960
They're treating the dogs and they want to treat themselves.

534
00:26:04.960 --> 00:26:09.040
So there could be an angle there where maybe it's like a, um, some sort of

535
00:26:09.040 --> 00:26:12.680
like revenue angle of like a way for them to make more money.

536
00:26:12.680 --> 00:26:13.840
So it's not about buying my products.

537
00:26:13.840 --> 00:26:16.000
Like, Hey, this could be a way for you to make more money.

538
00:26:16.000 --> 00:26:20.760
Um, and one thing you could do to like increase responses, I don't know your

539
00:26:20.760 --> 00:26:22.720
margins and if this would be something you would do.

540
00:26:23.080 --> 00:26:27.360
But if there was a way to like send them some sort of sample, um, that could

541
00:26:27.360 --> 00:26:28.360
be really powerful too.

542
00:26:28.360 --> 00:26:31.560
You know, like I'm happy to send you a pair of leggings.

543
00:26:31.560 --> 00:26:34.840
If you think this could be a fit so you could really see the quality, you

544
00:26:34.840 --> 00:26:40.720
know, um, or whatever, like, I know you don't want to do that at scale, but, um,

545
00:26:40.720 --> 00:26:44.240
if it's going to lock in a wholesale deal, potentially that could be worth it.

546
00:26:44.240 --> 00:26:47.720
Even if you have to send five of them to get one, it's like, okay, take the

547
00:26:47.720 --> 00:26:50.400
cost of your product times it by five.

548
00:26:50.400 --> 00:26:54.360
Would it be worth it to get a wholesale account for five, five X, the cost of

549
00:26:54.360 --> 00:26:54.960
your thing?

550
00:26:54.960 --> 00:26:57.360
Maybe, you know, so it becomes a math game.

551
00:26:57.360 --> 00:27:02.120
That's why like Barkbox, they probably know, you know, these beds cost us, I don't

552
00:27:02.120 --> 00:27:05.200
know, $15 to produce, right?

553
00:27:05.200 --> 00:27:09.160
And they're saying give you free bed when you subscribe, which is subscribing to

554
00:27:09.160 --> 00:27:10.040
Barkbox.

555
00:27:10.040 --> 00:27:13.240
So they, they know for sure the lifetime value of their customers.

556
00:27:13.240 --> 00:27:17.160
Who knows what, you know, it's got to be $60 at least, right?

557
00:27:17.880 --> 00:27:20.280
They're probably even more people are on this thing for months.

558
00:27:20.280 --> 00:27:24.360
So they know they can give away this $15 thing because it, the math works out.

559
00:27:24.360 --> 00:27:28.440
Um, so, uh, yes.

560
00:27:28.440 --> 00:27:28.680
Okay.

561
00:27:28.680 --> 00:27:31.840
So, uh, does this make sense how we're doing research on ideas?

562
00:27:31.840 --> 00:27:35.560
The other way we do this, um, and, and this is just the teaching portion.

563
00:27:35.560 --> 00:27:37.960
We're going to get into actually building this in a second.

564
00:27:37.960 --> 00:27:42.840
Um, the other way we do this is we actually, what we call train the algorithm.

565
00:27:42.840 --> 00:27:43.320
Okay.

566
00:27:43.680 --> 00:27:47.960
So we will ask a, I will ask something like sobby or cloud of perplexity.

567
00:27:47.960 --> 00:27:52.920
Hey, I'm looking for, you know, anything digital, like digital, low ticket products,

568
00:27:52.920 --> 00:27:56.920
freebies, opt-ins, like on the topic of blank, right?

569
00:27:56.920 --> 00:28:01.680
Help me find all the people or businesses that offer this and seem to be successful.

570
00:28:01.680 --> 00:28:05.320
Um, then what we'll do is we'll go visit their websites.

571
00:28:05.320 --> 00:28:10.000
So like I will go, like if I was trying to do this Barkbox research, I would go

572
00:28:10.000 --> 00:28:11.960
to their website and I'd actually do this.

573
00:28:11.960 --> 00:28:15.240
Like I would Google them and then click on their ad.

574
00:28:15.240 --> 00:28:18.440
I feel bad cause I just cost them like a dollar, but it's okay.

575
00:28:18.440 --> 00:28:19.480
It's my research.

576
00:28:19.480 --> 00:28:19.720
Okay.

577
00:28:19.720 --> 00:28:21.920
So, and I'll literally go opt into stuff.

578
00:28:21.920 --> 00:28:25.520
Like I'll go here and I'll be like, I'm going through the funnel, you know.

579
00:28:25.520 --> 00:28:26.760
All right.

580
00:28:26.760 --> 00:28:27.200
I don't know.

581
00:28:27.200 --> 00:28:28.720
Rideau.

582
00:28:28.720 --> 00:28:29.320
Okay.

583
00:28:29.320 --> 00:28:34.640
Um, medium, I'm like doing this thing, you know, golden doodle.

584
00:28:34.640 --> 00:28:35.160
Sure.

585
00:28:35.160 --> 00:28:37.680
Um, okay.

586
00:28:37.680 --> 00:28:40.640
And I'll, I'll get as far as I can in a funnel.

587
00:28:40.640 --> 00:28:41.960
I'll try to get my email in there.

588
00:28:41.960 --> 00:28:45.120
I'll get like almost to buying and I won't buy, right?

589
00:28:45.120 --> 00:28:48.440
So this is, if I'm really trying to like do research, I will buy the products too.

590
00:28:48.440 --> 00:28:51.400
But for now I'm just like, I'm trying to season the algorithm.

591
00:28:51.400 --> 00:28:55.320
Cause I know they're tracking me and then I'll do this for another website.

592
00:28:55.320 --> 00:29:01.000
You know, I'll be like pet, um, like dog, uh, treats, I don't know.

593
00:29:01.000 --> 00:29:04.440
I'm like, I'm just trying to teach the internet, right?

594
00:29:04.440 --> 00:29:07.240
What's the Facebook pixels and all these things that are tracking us.

595
00:29:07.240 --> 00:29:07.920
I'm trying to teach them.

596
00:29:07.920 --> 00:29:09.440
I'm a buyer right now, right?

597
00:29:09.680 --> 00:29:13.640
I'm going to go to pepperoni.com and opt into their website, except the cookies.

598
00:29:13.640 --> 00:29:16.840
I'm like, yes, please cookie me right now because I'm doing research.

599
00:29:16.840 --> 00:29:17.440
Okay.

600
00:29:17.440 --> 00:29:21.120
So once you do enough of this, then you come back to Facebook, okay.

601
00:29:21.120 --> 00:29:23.160
Come back to Facebook or Instagram.

602
00:29:23.160 --> 00:29:25.960
I think I'm logged into Chelsea's account because we're running ads from here.

603
00:29:25.960 --> 00:29:27.160
And I'll scroll.

604
00:29:27.160 --> 00:29:27.400
Okay.

605
00:29:27.400 --> 00:29:28.240
I start scrolling.

606
00:29:28.240 --> 00:29:32.280
Now right now my feed is optimized to show me AI stuff because I've been

607
00:29:32.280 --> 00:29:33.760
training the algorithm on AI.

608
00:29:33.760 --> 00:29:37.600
But if I do enough dog stuff, I would come here and I'd scroll and it'd be like,

609
00:29:37.640 --> 00:29:42.080
see all these sponsored ads, it'd be like dog brand, dog brand, dog brand, dog

610
00:29:42.080 --> 00:29:45.040
brand, and you can like dial in your algorithm, right?

611
00:29:45.040 --> 00:29:48.800
So it just starts showing you stuff that's working right now, right?

612
00:29:48.800 --> 00:29:53.720
And then to take it up a notch, we look for ads with a lot of social proof on them.

613
00:29:53.720 --> 00:29:57.920
So what I mean by that is when I'm scrolling through, okay, I'm looking for ads.

614
00:29:57.920 --> 00:29:58.080
Okay.

615
00:29:58.080 --> 00:29:59.360
Here's a sponsored ad.

616
00:30:02.440 --> 00:30:04.240
So see, this only has 10 likes.

617
00:30:04.240 --> 00:30:05.840
No, I'm not saving that ad.

618
00:30:05.840 --> 00:30:08.120
Okay, is this an ad?

619
00:30:08.120 --> 00:30:09.200
Nope, okay, here's an ad.

620
00:30:09.200 --> 00:30:13.480
Ageless AI, nope, no engagement, not saving that ad.

621
00:30:13.480 --> 00:30:15.200
Okay, let's keep going.

622
00:30:15.200 --> 00:30:18.080
Okay, outer signal, not really good.

623
00:30:18.080 --> 00:30:19.080
I'm keeping going.

624
00:30:19.080 --> 00:30:20.160
Okay, what's this one?

625
00:30:20.160 --> 00:30:21.920
See how many ads there are right now?

626
00:30:21.920 --> 00:30:24.960
'Cause I've trained the algorithm to do this for me.

627
00:30:24.960 --> 00:30:26.360
Okay, here we go, here we go.

628
00:30:26.360 --> 00:30:28.480
Okay, we found something.

629
00:30:28.480 --> 00:30:29.880
Okay, it's some sort of business ad,

630
00:30:29.880 --> 00:30:33.600
but look at this, 3000 likes, 19 comments, 56 shares.

631
00:30:33.600 --> 00:30:34.440
That's what I'm looking for.

632
00:30:34.440 --> 00:30:36.680
I'm looking for something that has like engagement.

633
00:30:36.680 --> 00:30:37.960
It's not any magic number,

634
00:30:37.960 --> 00:30:39.680
but I'd like to see a lot of likes.

635
00:30:39.680 --> 00:30:41.120
I'd like to see a lot of shares.

636
00:30:41.120 --> 00:30:42.480
That tells me this business

637
00:30:42.480 --> 00:30:45.120
has probably run a lot of money through this ad,

638
00:30:45.120 --> 00:30:46.680
and the more you see the better.

639
00:30:46.680 --> 00:30:48.320
Me and Euclides, we found an ad the other day

640
00:30:48.320 --> 00:30:50.240
from Rise Coffee.

641
00:30:50.240 --> 00:30:53.960
It had 10,000 comments on it, 10,000 comments.

642
00:30:53.960 --> 00:30:58.480
And it was like, holy cow, it had like 15,000 shares.

643
00:30:58.480 --> 00:31:00.720
And so we totally just like hacked that ad.

644
00:31:00.720 --> 00:31:02.960
We were like, we need to make this style ad

645
00:31:02.960 --> 00:31:04.880
for our own business, and we totally did, right?

646
00:31:04.880 --> 00:31:05.800
Totally different industry.

647
00:31:05.800 --> 00:31:09.080
So that's a mushroom coffee company, we're AI business.

648
00:31:09.080 --> 00:31:10.360
Yeah, I mean, so we're,

649
00:31:10.360 --> 00:31:12.280
but we're getting clues from social media.

650
00:31:12.280 --> 00:31:13.800
Okay, so we're looking at sponsored,

651
00:31:13.800 --> 00:31:15.120
we're looking at the engagement,

652
00:31:15.120 --> 00:31:18.600
we're skipping stuff if it's low engagement, no comments.

653
00:31:18.600 --> 00:31:20.040
But if it has a lot of comments,

654
00:31:20.040 --> 00:31:22.360
especially hundreds or thousands,

655
00:31:22.360 --> 00:31:24.320
this is all I do, I scroll and I look for stuff.

656
00:31:24.320 --> 00:31:26.920
Like this is one of our competitors, Victor.

657
00:31:26.920 --> 00:31:30.240
Look at this, 43 comments, 391 likes, right?

658
00:31:30.240 --> 00:31:32.320
This guy's a influencer, he's got a big YouTube channel.

659
00:31:32.320 --> 00:31:33.920
So that makes sense.

660
00:31:33.920 --> 00:31:36.280
But if I see an ad I like, I'll actually even save it.

661
00:31:36.280 --> 00:31:38.760
I'll click these little three dots here, okay?

662
00:31:38.760 --> 00:31:40.640
I'll screenshot it as well, oops.

663
00:31:40.640 --> 00:31:42.520
But I'll save it, I'll click on the three dots

664
00:31:42.520 --> 00:31:46.240
and I'll say save video, and I'll put it in a little folder.

665
00:31:46.240 --> 00:31:49.240
You can create these folders, I have this one called AI ads.

666
00:31:49.240 --> 00:31:50.440
I'll save it in there.

667
00:31:50.440 --> 00:31:51.800
And that's just so helpful for like,

668
00:31:51.800 --> 00:31:53.920
just getting ideas of like, what's hot right now?

669
00:31:53.920 --> 00:31:56.320
What is, what, it's not to copy these people,

670
00:31:56.320 --> 00:31:58.760
it's just to see like, what does the market want, you know,

671
00:31:58.760 --> 00:32:03.760
what's the positioning with our AI assistant, soppy, right?

672
00:32:03.760 --> 00:32:09.560
We learned like, like just doing this, save this money

673
00:32:09.560 --> 00:32:14.480
because when we saw people running ads for AI assistants,

674
00:32:14.480 --> 00:32:17.200
like a lot of people are selling AI assistants right now.

675
00:32:17.200 --> 00:32:19.320
But none of the ones that just said AI assistant

676
00:32:19.320 --> 00:32:20.360
had engagement.

677
00:32:20.360 --> 00:32:22.320
And so what we figured out is like,

678
00:32:22.320 --> 00:32:24.320
people don't want an AI assistant.

679
00:32:24.320 --> 00:32:27.680
Like when you just say AI assistant, the average customer

680
00:32:27.680 --> 00:32:29.760
does not really even know what that means.

681
00:32:29.760 --> 00:32:30.720
They want outcomes.

682
00:32:30.720 --> 00:32:32.000
So when we saw ads that were like,

683
00:32:32.000 --> 00:32:35.000
help you reduce your email inbox overwhelmed,

684
00:32:35.000 --> 00:32:36.480
there's tons of comments on that.

685
00:32:36.480 --> 00:32:38.200
Hey, help you run your social media,

686
00:32:38.200 --> 00:32:39.480
tons of comments on that.

687
00:32:39.480 --> 00:32:41.280
So it saved us money 'cause we didn't run ads

688
00:32:41.280 --> 00:32:42.440
to like get an AI assistant.

689
00:32:42.440 --> 00:32:44.640
We ran ads to the outcome based stuff.

690
00:32:44.640 --> 00:32:47.040
And so we got that from the research of like watching it

691
00:32:47.040 --> 00:32:49.120
for a while and seeing like, huh,

692
00:32:49.120 --> 00:32:51.760
no one's winning with this AI assistant language, you know,

693
00:32:51.760 --> 00:32:53.720
like we need to try something different.

694
00:32:53.720 --> 00:32:55.960
And so that research, again, that's kind of bonus content

695
00:32:55.960 --> 00:32:56.800
for today.

696
00:32:56.800 --> 00:32:57.640
You don't have to do it today.

697
00:32:57.640 --> 00:32:58.880
But I'd encourage you guys this week

698
00:32:58.880 --> 00:33:02.400
to go train your algorithm like you are your buyer.

699
00:33:02.400 --> 00:33:05.040
Whether it's a consumer, yeah, probably a consumer

700
00:33:05.040 --> 00:33:06.160
and like see what's out there.

701
00:33:06.160 --> 00:33:08.040
'Cause you're gonna get ideas, you're gonna save stuff

702
00:33:08.040 --> 00:33:10.520
and then feed all that into AI.

703
00:33:10.520 --> 00:33:12.400
'Cause it's just gonna make your first swing

704
00:33:12.400 --> 00:33:14.600
at this thing so much stronger.

705
00:33:14.600 --> 00:33:17.760
Okay, so that's part one is like coming up with an idea.

706
00:33:17.760 --> 00:33:20.080
Let's workshop this a little bit, okay?

707
00:33:20.080 --> 00:33:23.640
So I want you to think about who you wanna,

708
00:33:23.640 --> 00:33:25.600
who you're gonna have this AI agent outreaching to.

709
00:33:25.600 --> 00:33:27.200
'Cause once we have the person, right?

710
00:33:27.200 --> 00:33:30.960
So, Lilly, let's say it's wholesalers, Linda, maybe,

711
00:33:30.960 --> 00:33:32.840
I know Linda, you're saying you could go either direction.

712
00:33:32.840 --> 00:33:36.680
So choose one like, is it B2C who wants to build a brand?

713
00:33:36.680 --> 00:33:39.160
Is it B2B, right?

714
00:33:39.160 --> 00:33:42.120
Everyone kind of choose your person you wanna attract.

715
00:33:42.120 --> 00:33:44.760
And let's think through what's a burning problem, right?

716
00:33:44.760 --> 00:33:46.400
That they have, right?

717
00:33:46.400 --> 00:33:48.920
That we could provide a solution to our specific outcome.

718
00:33:48.920 --> 00:33:50.760
It could be a guide, it could be a free training,

719
00:33:50.760 --> 00:33:52.000
it could be whatever.

720
00:33:52.000 --> 00:33:53.600
We're not even gonna think about how hard it is

721
00:33:53.600 --> 00:33:55.560
to create the solution for that thing yet.

722
00:33:55.560 --> 00:33:59.600
We're just trying to identify a person and a problem, okay?

723
00:33:59.600 --> 00:34:00.960
Anyone wanna share a workshop?

724
00:34:00.960 --> 00:34:03.040
You have some ideas coming to you with your person

725
00:34:03.040 --> 00:34:05.960
that you wanna serve a person or a problem

726
00:34:05.960 --> 00:34:08.120
that you feel like, man, if I could just solve that

727
00:34:08.120 --> 00:34:10.520
with a quick little lead magnet, a guide,

728
00:34:10.520 --> 00:34:12.400
I would definitely have people responding to that.

729
00:34:12.400 --> 00:34:14.760
Any ideas you guys wanna throw out?

730
00:34:14.760 --> 00:34:17.280
Feel free to unmute 'cause we have a small room

731
00:34:17.280 --> 00:34:19.280
so we can talk.

732
00:34:19.280 --> 00:34:22.120
- Okay, I will start, but that's okay.

733
00:34:22.120 --> 00:34:23.120
- Yeah, go for it.

734
00:34:23.120 --> 00:34:28.040
- Okay, so for the agency that I'm just onboarding,

735
00:34:28.040 --> 00:34:29.600
I'm looking for creators.

736
00:34:29.600 --> 00:34:31.400
I love the people that I'm hearing

737
00:34:31.400 --> 00:34:33.520
or having a problem with where do I start.

738
00:34:33.520 --> 00:34:37.000
I don't know which niche I'm in

739
00:34:37.000 --> 00:34:40.440
and they're doing all sorts of things

740
00:34:40.440 --> 00:34:43.120
that they don't feel productive.

741
00:34:43.120 --> 00:34:46.080
So at the lead magnet is I want those people

742
00:34:46.080 --> 00:34:49.760
to apply so that I can be able to help them

743
00:34:49.760 --> 00:34:53.120
with my agency, which our agency provides.

744
00:34:53.120 --> 00:34:56.280
Sorry, my voice, I don't know why I was like that.

745
00:34:56.280 --> 00:34:59.840
Tools and resources to help them build content

746
00:35:05.760 --> 00:35:09.360
they want something you want to just share scriptures and bible

747
00:35:09.360 --> 00:35:16.480
class is devotional but what times of the day or what how can they build content so like stuff

748
00:35:16.480 --> 00:35:23.840
like that okay so this ideal person they are would you say just starting a business or they're

749
00:35:23.840 --> 00:35:30.160
established but just not on social not doing the branding thing as much some of them are

750
00:35:30.160 --> 00:35:38.960
the ones that i have are not established on any of the platforms they're new to tiktok

751
00:35:38.960 --> 00:35:40.320
they're starting a live journey

752
00:35:40.320 --> 00:35:50.880
i would say on what's to do next yeah okay cool yeah

753
00:35:52.960 --> 00:35:56.640
i'm trying to think like for this yeah i'm just thinking through the AI agent lens

754
00:35:56.640 --> 00:36:02.800
what could be helpful is narrowing it down into a niche or something it'll make it'll make

755
00:36:02.800 --> 00:36:08.880
the agent stop so much easier to be like hey help me find i'm just going to use like a random one

756
00:36:08.880 --> 00:36:14.240
okay that probably you're not going to do but like help me find construction management company

757
00:36:14.240 --> 00:36:20.480
owners you know who are less tech savvy than not on social media and they but they know they

758
00:36:20.480 --> 00:36:25.760
need to be you know to grow their business and like i narrowed into a niche doesn't mean you

759
00:36:25.760 --> 00:36:31.600
you have to be the construction agency whatever but like i would definitely try to think through

760
00:36:31.600 --> 00:36:35.840
that you could look at your existing clients because like you have some maybe case studies

761
00:36:35.840 --> 00:36:41.440
or you could just choose one you could just be like i'm going to go after dentists you know um

762
00:36:41.440 --> 00:36:46.640
who are not on social media and they want to be you know i would choose a niche because it's

763
00:36:46.640 --> 00:36:50.240
going to give your AI agent some really specifics and then when you have the niche

764
00:36:50.240 --> 00:36:55.920
we can then speak their language and be really like effective you know like specific

765
00:36:55.920 --> 00:37:01.280
because if we just send a generic thing out like hey are you kind of not even clarity and

766
00:37:01.280 --> 00:37:04.720
you know we want to do so it's like kind of like it's for everyone and when something's

767
00:37:04.720 --> 00:37:08.880
for everyone it's kind of for no one right that's kind of the rule of marketing because it just

768
00:37:08.880 --> 00:37:13.680
you kind of become part of the noise of like i've seen something like this so think through like

769
00:37:13.680 --> 00:37:19.440
if you had to choose a niche that um you would like working with and also could afford your services

770
00:37:19.440 --> 00:37:24.400
like that's a big piece too i know we had a gal come through the business etc i give the same

771
00:37:24.400 --> 00:37:29.200
advice to and she's like i could do this thing she was like in the ministry space so she was like

772
00:37:29.200 --> 00:37:35.280
kind of like uh would do like this like heart healing stuff of like um like basic counseling

773
00:37:35.280 --> 00:37:40.240
and she's like yeah i could do it for missionaries and like and like fam like families going through

774
00:37:40.240 --> 00:37:44.720
hard times and i could also do it for ceos you know i was like well which one do you think like

775
00:37:44.720 --> 00:37:50.640
well it's more the ability to buy this product right now you know i was like well ceos so she had

776
00:37:50.640 --> 00:37:54.480
a big heart for the missionaries and for the families but i was like if we're going to run a

777
00:37:54.480 --> 00:37:58.880
business here let's go after the person who's most likely to buy this and then use the overflow

778
00:37:58.880 --> 00:38:03.120
money to support the other people like let's have a ministry non-profit set your business that

779
00:38:03.120 --> 00:38:07.680
gives away mind of missionaries but like going after them they were not buying because when i i

780
00:38:07.680 --> 00:38:10.960
don't know when i hear your language like they're just startups they're kind of getting started

781
00:38:10.960 --> 00:38:14.960
i feel like you're going to encounter a lot of people that just have money issues and like

782
00:38:14.960 --> 00:38:20.000
don't want to pay for your services so that'd probably be my advice is choose a niche that's like

783
00:38:20.000 --> 00:38:27.760
that has money you know um to start with like i help lawyers you know like be active on tiktok

784
00:38:27.760 --> 00:38:35.840
you know like that would be like very standout you know in the space and uh um and catch people's

785
00:38:35.840 --> 00:38:39.440
attention if you send it to a lawyer you're like hey i know you might have heard of tiktok

786
00:38:39.440 --> 00:38:44.960
you might not be on there but i help lawyers do this thing on tiktok right so i would choose a niche

787
00:38:44.960 --> 00:38:50.240
uh to go after and then and then you don't have to commit to this you don't have to like rebrand

788
00:38:50.240 --> 00:38:54.560
your whole website we're just going to try for a little bit and then oh you got one want to share

789
00:38:54.560 --> 00:39:02.080
it yeah remember when i was doing that uh flyer for with your uh wanted to challenge it was for

790
00:39:02.080 --> 00:39:08.560
active duty or veterans military yeah that's right yeah so i that still speaks to me because the

791
00:39:08.560 --> 00:39:14.880
clients that i'm working with are those who are in that work build who have retired who are still

792
00:39:14.880 --> 00:39:21.840
in it so it's transit the transition and transformation story from being that to a civilian um a lot of

793
00:39:21.840 --> 00:39:26.880
them are going through trauma and PTSD but they're like okay what's next yeah i want to make money

794
00:39:26.880 --> 00:39:33.360
before i retire what's going to be that's actually one of my clients right now okay cool that's

795
00:39:33.360 --> 00:39:37.520
awesome if you have an existing client that's a great like way to kind of look for the fruit right

796
00:39:37.520 --> 00:39:44.720
of like what's working um and i think that one is is good and also like you probably can find again

797
00:39:44.720 --> 00:39:49.920
those people a little easier because it's a little more niche specific and it gives the AI agent more

798
00:39:49.920 --> 00:39:56.640
clarity on what to go after you know i bet there's even like organizations and like um

799
00:39:56.640 --> 00:40:26.640
communities and like, you know, you could

800
00:40:01.640 --> 00:40:03.260
and being like, "Hey, I have a free resource

801
00:40:03.260 --> 00:40:06.280
"that helps these people with this thing.

802
00:40:06.280 --> 00:40:08.360
"Is there any way we could share it with your audience,

803
00:40:08.360 --> 00:40:09.560
"just as a free gift?"

804
00:40:09.560 --> 00:40:11.560
That could be cool too,

805
00:40:11.560 --> 00:40:14.280
is like reaching out to people that own communities

806
00:40:14.280 --> 00:40:18.500
or Facebook groups or newsletters or podcasts in that space.

807
00:40:18.500 --> 00:40:20.920
Okay, awesome.

808
00:40:20.920 --> 00:40:21.920
What about anyone else?

809
00:40:21.920 --> 00:40:24.360
Lily, Marcia, Dane, any ideas coming?

810
00:40:24.360 --> 00:40:28.840
You guys wanna kick around before we go to building this thing?

811
00:40:28.840 --> 00:40:30.360
We're gonna show you how to build it.

812
00:40:30.360 --> 00:40:32.040
And then this whole thing with the lead baron,

813
00:40:32.040 --> 00:40:33.400
it's something you're just gonna be,

814
00:40:33.400 --> 00:40:35.120
you're gonna be evolving over time.

815
00:40:35.120 --> 00:40:38.120
Like we are always trying new lead magnets,

816
00:40:38.120 --> 00:40:40.160
but the goal is to just try something this week.

817
00:40:40.160 --> 00:40:43.440
You know, try something, have something to offer.

818
00:40:43.440 --> 00:40:46.440
Any ideas? Yeah, Marcia?

819
00:40:46.440 --> 00:40:48.660
So I was just going to Sabia,

820
00:40:48.660 --> 00:40:52.480
asking her to help me lead magnet.

821
00:40:52.480 --> 00:40:55.760
And she was actually coming up with it, asking me questions.

822
00:40:57.640 --> 00:41:01.560
We have an all natural GLP one weight loss program.

823
00:41:01.560 --> 00:41:05.480
So it's not medications, it's all natural.

824
00:41:05.480 --> 00:41:07.280
And so I asked her and so she said,

825
00:41:07.280 --> 00:41:12.280
"Are you looking for buyers or floor staff?"

826
00:41:12.280 --> 00:41:17.520
So I told her store owners, buyers, independent stores,

827
00:41:17.520 --> 00:41:21.280
et cetera, so she was giving me suggestions.

828
00:41:21.280 --> 00:41:23.240
Nice, that's awesome.

829
00:41:23.240 --> 00:41:25.600
Also just hot tip from Marcia,

830
00:41:25.600 --> 00:41:27.400
any way you can partner with a trend.

831
00:41:27.400 --> 00:41:28.400
Like is gonna help you.

832
00:41:28.400 --> 00:41:31.520
So GLP one massive trend right now.

833
00:41:31.520 --> 00:41:33.800
I think the stats like one out of eight Americans

834
00:41:33.800 --> 00:41:36.640
have tried a GLP like of some sort, which is crazy.

835
00:41:36.640 --> 00:41:38.160
It's bigger than AI.

836
00:41:38.160 --> 00:41:41.520
So having that angle is gonna stand out

837
00:41:41.520 --> 00:41:43.320
'cause store owners know it's hot.

838
00:41:43.320 --> 00:41:46.320
They know that like I wanted a GLP natural alternative.

839
00:41:46.320 --> 00:41:48.720
Like they're probably already searching for you.

840
00:41:48.720 --> 00:41:53.440
So yeah, anyway, you can partner with a trend of some sort.

841
00:41:53.440 --> 00:41:57.720
Like we're using AI or anything.

842
00:41:57.720 --> 00:42:00.240
You know, that's going on in the world, it can help you.

843
00:42:00.240 --> 00:42:02.280
And yeah, just like Marcia did,

844
00:42:02.280 --> 00:42:05.440
if you guys have Sabi, which you all should,

845
00:42:05.440 --> 00:42:08.920
if you don't, you get a free account included with the program.

846
00:42:08.920 --> 00:42:10.160
So just let us know.

847
00:42:10.160 --> 00:42:12.320
But basically you can say help me create a lead magnet

848
00:42:12.320 --> 00:42:14.400
and she can help you comp with ideas.

849
00:42:14.400 --> 00:42:16.840
And there's a skill we built in this week

850
00:42:16.840 --> 00:42:19.200
that basically will take you through some questions

851
00:42:19.200 --> 00:42:21.720
and just like put this as your homework for the week

852
00:42:21.720 --> 00:42:24.080
to kind of comp with an idea, all right?

853
00:42:24.080 --> 00:42:25.440
Anyone else wanna throw out?

854
00:42:25.440 --> 00:42:26.760
I love that idea too, Marcia.

855
00:42:26.760 --> 00:42:28.520
Like, and if you're going after store owners,

856
00:42:28.520 --> 00:42:30.520
I would definitely position it as like,

857
00:42:30.520 --> 00:42:34.400
like one thing we'll do sometimes with these emails

858
00:42:34.400 --> 00:42:36.120
is like we wanna keep them really short

859
00:42:36.120 --> 00:42:37.400
and we'll use a little bit of curiosity

860
00:42:37.400 --> 00:42:39.440
just to get the response.

861
00:42:39.440 --> 00:42:42.440
Like, hey, I noticed you have a privately owned

862
00:42:42.440 --> 00:42:45.800
whatever store I did some research

863
00:42:45.800 --> 00:42:48.400
and put together a report on like the number one

864
00:42:48.400 --> 00:42:50.920
revenue driving products for store owners right now.

865
00:42:50.920 --> 00:42:53.040
And do you mind if I send that over, right?

866
00:42:53.040 --> 00:42:54.520
So that's a catchy line.

867
00:42:54.520 --> 00:42:55.840
I'm not even telling them GLP.

868
00:42:55.840 --> 00:42:57.720
I'm not revealing the thing yet.

869
00:42:57.720 --> 00:42:58.920
But I'm like, I did some research.

870
00:42:58.920 --> 00:43:01.880
I have a report on like the top 10 product categories

871
00:43:01.880 --> 00:43:04.000
to stock right now to increase revenue.

872
00:43:04.000 --> 00:43:05.720
I'm just trying to help business owners increase revenue

873
00:43:05.720 --> 00:43:06.560
in the season.

874
00:43:06.560 --> 00:43:08.640
Would that be helpful in mind if I send it over?

875
00:43:08.640 --> 00:43:09.920
That's the shortest email ever.

876
00:43:09.920 --> 00:43:12.040
And people are like, yes, send it, right?

877
00:43:12.040 --> 00:43:13.480
And then you send this report

878
00:43:13.480 --> 00:43:15.440
and you have AI do all this research,

879
00:43:15.440 --> 00:43:16.680
find all these powerful stats.

880
00:43:16.680 --> 00:43:19.360
I bet GMP stuff is on there, you know?

881
00:43:19.360 --> 00:43:20.200
And then you could ask it.

882
00:43:20.200 --> 00:43:21.680
They put some research around GLP,

883
00:43:21.680 --> 00:43:24.000
like one out of eight Americans, all these things.

884
00:43:24.000 --> 00:43:25.720
And then you could even say natural products.

885
00:43:25.720 --> 00:43:28.680
Like, you know, like we're seeing organic and clean eating

886
00:43:28.680 --> 00:43:30.200
and like, you could probably find all these stats,

887
00:43:30.200 --> 00:43:32.120
put together a cool report.

888
00:43:32.120 --> 00:43:35.000
That's basically saying why they need your product,

889
00:43:35.000 --> 00:43:36.360
but it's all these categories.

890
00:43:36.360 --> 00:43:38.280
And then at the end of the report,

891
00:43:38.280 --> 00:43:40.920
essentially it's like a pitch for your product, right?

892
00:43:40.920 --> 00:43:42.400
It's like, hey, if you want to connect,

893
00:43:42.400 --> 00:43:43.400
we have this product.

894
00:43:43.400 --> 00:43:45.000
It's a top seller right now.

895
00:43:45.000 --> 00:43:48.000
And just reply back interested to the email

896
00:43:48.000 --> 00:43:49.800
and I can get you started, you know?

897
00:43:49.800 --> 00:43:52.720
Dane is still on the free plan.

898
00:43:52.720 --> 00:43:54.200
Hey, Duke, can you,

899
00:43:54.200 --> 00:43:57.360
you could, I know he's working on something else.

900
00:43:57.360 --> 00:43:58.480
Can you hear me, Duke?

901
00:43:58.480 --> 00:44:01.360
Can you find-- - Yeah, I'm on it.

902
00:44:01.360 --> 00:44:02.880
- Find Dane in there. - Can you send me.

903
00:44:02.880 --> 00:44:05.240
- And then-- - You're on email, Dane?

904
00:44:05.240 --> 00:44:06.560
- And then just put him on the comp.

905
00:44:06.560 --> 00:44:09.520
There's like a comp setting that basically just paid for.

906
00:44:09.520 --> 00:44:13.280
So then you'll have unlimited credits.

907
00:44:13.280 --> 00:44:16.080
But that's a cool, I like that Marcia for you.

908
00:44:16.080 --> 00:44:17.160
And I think that's a good move.

909
00:44:17.160 --> 00:44:22.160
He's reaching out to the people that are gonna stock it

910
00:44:22.160 --> 00:44:24.960
and buy multiple units.

911
00:44:24.960 --> 00:44:25.960
What is the actual product?

912
00:44:25.960 --> 00:44:27.560
Is it like a supplement?

913
00:44:27.560 --> 00:44:30.760
What does it remind me?

914
00:44:30.760 --> 00:44:34.280
- It is, yes, it's a supplement.

915
00:44:34.280 --> 00:44:37.560
It's actually three products in a pack, if you will.

916
00:44:37.560 --> 00:44:39.480
- Yeah, awesome.

917
00:44:39.480 --> 00:44:41.240
I mean, the other angle, this is so fun

918
00:44:41.240 --> 00:44:42.240
when you start thinking about this,

919
00:44:42.240 --> 00:44:44.240
'cause it's like, once you learn how to do this,

920
00:44:44.240 --> 00:44:47.360
you can have multiple AI agents doing this.

921
00:44:47.360 --> 00:44:49.200
And so you have one finding store owners.

922
00:44:49.200 --> 00:44:51.120
And then you could have one reaching out to,

923
00:44:51.120 --> 00:44:53.120
I don't know, natural paths or something, right?

924
00:44:53.120 --> 00:44:57.360
Like, or diet, like nutritionists and dieticians, right?

925
00:44:57.360 --> 00:44:59.040
Like, maybe that's an angle,

926
00:45:02.680 --> 00:45:06.520
alternative to recommend, you know, so you could have multiple agents reaching

927
00:45:06.520 --> 00:45:09.960
out to all these different categories and just finding leads for you.

928
00:45:09.960 --> 00:45:11.760
Um, that could be really cool.

929
00:45:11.760 --> 00:45:16.280
So, um, okay, anyone, anyone else want to throw an idea out before we keep going?

930
00:45:16.280 --> 00:45:18.800
For me, look at this.

931
00:45:18.800 --> 00:45:21.240
You've got to lead in the chats of Marcia.

932
00:45:21.240 --> 00:45:23.400
Cindy, I didn't even see you.

933
00:45:23.400 --> 00:45:25.040
I'm, you were on my second screen.

934
00:45:25.040 --> 00:45:25.880
What's up, Cindy?

935
00:45:25.880 --> 00:45:28.440
She says a day spot would be interested in learning more.

936
00:45:28.480 --> 00:45:30.400
Look at that, your first lead right here.

937
00:45:30.400 --> 00:45:32.560
That's awesome.

938
00:45:32.560 --> 00:45:34.480
Um, I cut someone off though.

939
00:45:34.480 --> 00:45:36.000
Anyone else want to throw on an idea?

940
00:45:36.000 --> 00:45:36.800
Well, who is it?

941
00:45:36.800 --> 00:45:37.280
It was me.

942
00:45:37.280 --> 00:45:37.720
Sorry.

943
00:45:37.720 --> 00:45:38.240
Yeah.

944
00:45:38.240 --> 00:45:38.800
Yeah, you're good.

945
00:45:38.800 --> 00:45:43.480
Um, I feel like a lot of them are generally like guides that I see, but I feel

946
00:45:43.480 --> 00:45:46.320
like they wouldn't really fit, um, with what I'm doing.

947
00:45:46.320 --> 00:45:52.400
So thoughts on this, you have bringing them to like a landing page and then.

948
00:45:52.400 --> 00:45:55.960
I guess maybe I would go from, yeah.

949
00:45:56.320 --> 00:45:59.200
Depends on are you thinking, are you thinking the wholesaler angle or are you

950
00:45:59.200 --> 00:46:00.640
thinking going straight to the consumer?

951
00:46:00.640 --> 00:46:02.200
What are you thinking wholesaler?

952
00:46:02.200 --> 00:46:03.120
Oh, yeah.

953
00:46:03.120 --> 00:46:04.000
Yeah.

954
00:46:04.000 --> 00:46:06.040
So for wholesalers, I don't know.

955
00:46:06.040 --> 00:46:11.480
I probably would go after kind of maybe a similar angle in Marcia where it's like, um,

956
00:46:11.480 --> 00:46:13.400
something about making the money.

957
00:46:13.400 --> 00:46:14.000
Yeah.

958
00:46:14.000 --> 00:46:18.360
It's less about buying my product, but it's more about like how to expand into a

959
00:46:18.360 --> 00:46:22.800
different market that your people are buying already that you might not have heard

960
00:46:22.800 --> 00:46:27.640
of yet, you know, and then it's the, you know, basically it's a report on your

961
00:46:27.640 --> 00:46:28.000
thing.

962
00:46:28.000 --> 00:46:31.280
It's like, Hey, you know, here's this emerging market.

963
00:46:31.280 --> 00:46:35.760
Uh, here's reviews of some, what people are saying about the product, you know,

964
00:46:35.760 --> 00:46:40.560
and, and I think the, the call to action part on that is some sort of like, I'll

965
00:46:40.560 --> 00:46:44.280
send you a free sample or let's hop on a call and I can show you like it's just

966
00:46:44.280 --> 00:46:46.560
inviting them into some sort of connection.

967
00:46:46.560 --> 00:46:49.720
So it could be a guide, but the guide could be pretty much all about your

968
00:46:49.720 --> 00:46:52.840
product, you know, it could be a little PDF because you could send them to a

969
00:46:52.840 --> 00:46:58.080
website, but people are less likely, like it's easier to just attach a guide.

970
00:46:58.080 --> 00:46:59.880
Then like here's a website link.

971
00:46:59.880 --> 00:47:03.000
And then also if you're just emailing out a website link constantly, you'll get

972
00:47:03.000 --> 00:47:03.960
flagged for spam.

973
00:47:03.960 --> 00:47:07.680
So the goal of the first email we're sending is essentially just try to get a

974
00:47:07.680 --> 00:47:08.320
response.

975
00:47:08.320 --> 00:47:13.400
Like try to just get them to say yes, or like get them say, yeah, send it over.

976
00:47:13.400 --> 00:47:17.160
Um, the nice thing with your industry is so it just depends.

977
00:47:17.160 --> 00:47:22.680
Like we've seen some people like they serve, I don't know, there's certain

978
00:47:22.680 --> 00:47:24.760
businesses that get a lot of cold email.

979
00:47:24.760 --> 00:47:26.440
Technically what we're doing here is cold email.

980
00:47:26.440 --> 00:47:30.720
We're using AI agents and like, like us, for example, like once we hit the ink

981
00:47:30.720 --> 00:47:35.320
5000 list, I am like, man, cold emails every day, like tons.

982
00:47:35.320 --> 00:47:40.160
Cause like our, our email, my email, my personal email is out there on the internet

983
00:47:40.160 --> 00:47:40.680
everywhere.

984
00:47:40.680 --> 00:47:44.280
And people are just getting these ink 5000 lists and just like, either the fast

985
00:47:44.280 --> 00:47:47.600
growing businesses, let me hit them up, you know, so I get a ton of cold email.

986
00:47:47.600 --> 00:47:50.360
So it's hard to break through me and like get a response.

987
00:47:50.360 --> 00:47:55.800
Like I get so many, but for your industry, these wholesalers, they're probably not

988
00:47:55.800 --> 00:47:57.000
getting a ton of cold email.

989
00:47:57.000 --> 00:47:59.640
That was like our guy doing the energy broker thing.

990
00:47:59.640 --> 00:48:01.880
It was like superintendents aren't getting any cold email.

991
00:48:01.880 --> 00:48:04.080
So it just feels like a normal email.

992
00:48:04.080 --> 00:48:05.760
It just feels like he's reaching out, right?

993
00:48:05.760 --> 00:48:09.600
And so I think you'd have probably a similar experience where there's probably

994
00:48:09.600 --> 00:48:16.160
not as much friction there to get a response as opposed to like, um, you know, me going

995
00:48:16.160 --> 00:48:17.960
after businesses who want AI, you know what I mean?

996
00:48:17.960 --> 00:48:21.720
It's like, it's such a higher, harder, harder response rate.

997
00:48:21.720 --> 00:48:25.280
So yeah, try to put yourself in the shoes of the wholesaler.

998
00:48:25.280 --> 00:48:27.320
What's going to get them to respond?

999
00:48:27.320 --> 00:48:29.480
I think revenue would be a big thing.

1000
00:48:29.480 --> 00:48:34.600
Like just like, um, hey, I have, this is kind of random, but I have a product

1001
00:48:34.600 --> 00:48:36.560
category that I think might fit in your shop.

1002
00:48:36.880 --> 00:48:39.080
It's something you might not have heard of before.

1003
00:48:39.080 --> 00:48:43.280
Uh, I see a lot of times owners are buying stuff with their dogs, but they, you

1004
00:48:43.280 --> 00:48:49.120
know, a lot of shops don't have anything for to serve the human, you know, um, uh, if

1005
00:48:49.120 --> 00:48:52.080
your Instagram gets sent over more details, you know, I don't want to be a bother, but

1006
00:48:52.080 --> 00:48:55.520
just send, send a yes back here for Instagram, send you more details, something like that,

1007
00:48:55.520 --> 00:48:57.640
where it's just very like humble casual.

1008
00:48:57.640 --> 00:49:00.720
Just like, Hey, I have something, but I don't want to pitch you like, but if you want

1009
00:49:00.720 --> 00:49:01.680
it, I'll give it to you.

1010
00:49:01.680 --> 00:49:05.480
And then once they give you permission, then we send them a link or send them a PDF or

1011
00:49:05.480 --> 00:49:06.040
something.

1012
00:49:06.040 --> 00:49:12.960
Um, and we frame it from the perspective of, um, how it's going to benefit them, right?

1013
00:49:12.960 --> 00:49:14.280
Well, how's it going to be a win for them?

1014
00:49:14.280 --> 00:49:17.400
Um, and, and yeah, okay.

1015
00:49:17.400 --> 00:49:20.680
So I think it through the cool thing is this is for our buddy.

1016
00:49:20.680 --> 00:49:24.440
Um, we'll come back to this in a second.

1017
00:49:24.440 --> 00:49:25.080
Okay.

1018
00:49:25.080 --> 00:49:30.840
Um, this is what we tell people don't do more work than you need to.

1019
00:49:30.840 --> 00:49:31.160
Okay.

1020
00:49:31.160 --> 00:49:36.440
So basically we have this big stop sign because when we come up with a lead magnet

1021
00:49:36.440 --> 00:49:39.240
idea, we have no idea if it's going to work, right?

1022
00:49:39.240 --> 00:49:42.560
We're taking our best guess based on market research, based on like feedback,

1023
00:49:42.560 --> 00:49:46.600
based on, you know, like, Hey, I think this is going to work, but we don't know

1024
00:49:46.600 --> 00:49:47.080
if it's going to work.

1025
00:49:47.080 --> 00:49:51.160
So my, my recommendation for you is not to put a ton of effort into actually

1026
00:49:51.160 --> 00:49:56.240
creating the lead magnet yet, uh, or any effort except for just being able to

1027
00:49:56.240 --> 00:49:57.360
describe it in an email.

1028
00:49:57.360 --> 00:49:59.600
Um, I've seen people like do this.

1029
00:50:02.840 --> 00:50:04.720
They're like, Hey, it'll come back.

1030
00:50:04.720 --> 00:50:07.600
And they're like, I created a, I created a 50 part course.

1031
00:50:07.600 --> 00:50:10.440
I sat down all weekend and shot like eight videos.

1032
00:50:10.440 --> 00:50:14.840
You know, they were all an hour long and I got this awesome hot lead magnet now.

1033
00:50:14.840 --> 00:50:17.160
And they have not tested that idea at all.

1034
00:50:17.160 --> 00:50:17.400
Right.

1035
00:50:17.400 --> 00:50:20.280
So they just wasted all this time and then it doesn't work.

1036
00:50:20.280 --> 00:50:23.920
And they're like, dang, you know, so my recommendation for you guys is just

1037
00:50:23.920 --> 00:50:27.240
have the idea, have how I describe it, like what it is.

1038
00:50:27.720 --> 00:50:31.400
And then we start sending this and as soon as you get a reply, you know,

1039
00:50:31.400 --> 00:50:34.320
you don't have to respond to email instantly, but as soon as you get a reply,

1040
00:50:34.320 --> 00:50:37.080
then we go create the lead magnet and we give it to them.

1041
00:50:37.080 --> 00:50:41.240
So we only will do the work if it's like, it's like, we only will

1042
00:50:41.240 --> 00:50:43.280
reel in the fish if we feel a bite, right?

1043
00:50:43.280 --> 00:50:47.960
We're not going to do the work of reeling in if like, if we haven't felt the bite yet.

1044
00:50:47.960 --> 00:50:52.680
So, um, and then if we send a hundred emails and no one's biting, we got the

1045
00:50:52.680 --> 00:50:53.360
lead magnet wrong.

1046
00:50:53.360 --> 00:50:55.400
We didn't do any work to test it.

1047
00:50:55.400 --> 00:50:58.400
We just changed the lead magnet and we send another hundred emails, right?

1048
00:50:58.400 --> 00:51:01.440
So that's my recommendation for all you guys is to go.

1049
00:51:01.440 --> 00:51:02.840
Let's we come up with an idea.

1050
00:51:02.840 --> 00:51:06.040
Um, come up with like kind of the angle or how you describe it.

1051
00:51:06.040 --> 00:51:08.840
Um, and then that's it.

1052
00:51:08.840 --> 00:51:13.360
Like don't go out and build this lead magnet yet or spend a bunch of time on it yet.

1053
00:51:13.360 --> 00:51:15.960
Um, and, uh, that's I'd recommend it.

1054
00:51:15.960 --> 00:51:16.440
Okay.

1055
00:51:16.440 --> 00:51:17.840
All right.

1056
00:51:17.840 --> 00:51:18.840
Um.

1057
00:51:18.840 --> 00:51:24.560
I'm going to, I'm going to skip this stuff because I think we want it.

1058
00:51:24.560 --> 00:51:26.080
Let's get into building some things.

1059
00:51:26.080 --> 00:51:28.600
Um, but you guys can come back on this page.

1060
00:51:28.600 --> 00:51:30.320
Like I said, I think we had some people come in late.

1061
00:51:30.320 --> 00:51:31.720
So let me make sure everyone has this link.

1062
00:51:31.720 --> 00:51:32.880
This is the link.

1063
00:51:32.880 --> 00:51:36.280
The password is August and you could kind of follow along because there's

1064
00:51:36.280 --> 00:51:37.840
some stuff in here you'll want to click.

1065
00:51:37.840 --> 00:51:39.640
Um, but you can come back in here.

1066
00:51:39.640 --> 00:51:44.320
Big thing is making sure your lead magnet does a line with your back end offer.

1067
00:51:44.320 --> 00:51:47.800
So Marcia, what you said, it does align with selling that product.

1068
00:51:47.800 --> 00:51:50.320
Lili, what you said, aligns with selling that product.

1069
00:51:50.680 --> 00:51:54.640
Linda for yours, just making sure that whatever the lead magnet is, it aligns

1070
00:51:54.640 --> 00:51:57.200
with whatever you're selling next, right?

1071
00:51:57.200 --> 00:51:59.640
What is the thing that's going to get them, raise your hand, but it's not like a

1072
00:51:59.640 --> 00:52:00.800
total left turn.

1073
00:52:00.800 --> 00:52:04.240
It's not like, Hey, do you want my free, healthy recipes?

1074
00:52:04.240 --> 00:52:07.280
And then it's like, and also I do business coaching.

1075
00:52:07.280 --> 00:52:09.680
Like it's like so like much of a pivot.

1076
00:52:09.680 --> 00:52:13.080
It needs to be something that's like, Hey, do you want this thing?

1077
00:52:13.080 --> 00:52:17.280
And then the back end thing you're selling, like the actual offer, uh, is

1078
00:52:17.280 --> 00:52:18.960
really congruent with that thing.

1079
00:52:19.040 --> 00:52:23.240
Like it's like literally, I think, you know, that's why e-commerce.

1080
00:52:23.240 --> 00:52:25.360
We love, we love the sample idea for wholesalers.

1081
00:52:25.360 --> 00:52:29.440
Cause it's like, if they want a sample, they're likely wanting the product, right?

1082
00:52:29.440 --> 00:52:34.600
Um, uh, another angle we've done for e-commerce is like giveaways.

1083
00:52:34.600 --> 00:52:40.000
Like giveaways, again, it's, it's, it's a very low cost way to get a lot of leads.

1084
00:52:40.000 --> 00:52:43.720
Uh, but people who enter giveaways are raising their hand saying, I would

1085
00:52:43.720 --> 00:52:45.480
want to have that product, right?

1086
00:52:45.480 --> 00:52:48.720
So it's very congruent with the back end, which is by the product.

1087
00:52:49.160 --> 00:52:51.520
Um, so, uh, so, yeah.

1088
00:52:51.520 --> 00:52:55.400
And then delivery format again, come back to this once you have the idea and

1089
00:52:55.400 --> 00:52:58.000
someone's responded, but it could be a cheat sheet.

1090
00:52:58.000 --> 00:52:58.800
It could be a checklist.

1091
00:52:58.800 --> 00:53:00.320
It could be a short video.

1092
00:53:00.320 --> 00:53:01.280
It could be a case study.

1093
00:53:01.280 --> 00:53:02.840
It could be a little report.

1094
00:53:02.840 --> 00:53:08.240
It could be a little interactive tool or calculator on a website, you know, um,

1095
00:53:08.240 --> 00:53:14.040
there's so many little, um, uh, what do you call it, uh, delivery formats?

1096
00:53:14.040 --> 00:53:16.960
Uh, you just want to choose one that aligns with your people, right?

1097
00:53:16.960 --> 00:53:22.720
So, uh, Linda, if you're sending stuff to like a really busy business owner, um,

1098
00:53:22.720 --> 00:53:24.800
don't send them a 20 minute video, you know what I mean?

1099
00:53:24.800 --> 00:53:25.760
They're not going to watch it, right?

1100
00:53:25.760 --> 00:53:29.720
So you just want to make sure the format aligns with the ideal customer.

1101
00:53:29.720 --> 00:53:32.800
Think put yourself in their shoes there, you know, if they're busy,

1102
00:53:32.800 --> 00:53:35.480
don't send them something that takes a lot of time to consume, right?

1103
00:53:35.480 --> 00:53:37.120
Uh, that's why we keep our emails really short.

1104
00:53:37.120 --> 00:53:39.160
Um, yeah.

1105
00:53:39.160 --> 00:53:42.880
So that's just one check on format and sometimes just changing the format.

1106
00:53:43.280 --> 00:53:46.600
Helps a lot like it's so funny, like sometimes we'll come up with a cool

1107
00:53:46.600 --> 00:53:47.480
Lee Mac idea.

1108
00:53:47.480 --> 00:53:49.640
It doesn't work and we just changed the format.

1109
00:53:49.640 --> 00:53:53.320
It's like, Hey, this is no longer, you know, a mini course.

1110
00:53:53.320 --> 00:53:55.280
We just turned it into a cheat sheet, right?

1111
00:53:55.280 --> 00:53:58.240
We took the transcript from the course and made it into like a little

1112
00:53:58.240 --> 00:54:02.280
cheat sheet and bill takes off, you know, so the work you do on these eventually,

1113
00:54:02.280 --> 00:54:05.720
like you can reframe them into different formats to see what's going to work

1114
00:54:05.720 --> 00:54:06.560
for that audience.

1115
00:54:06.560 --> 00:54:07.880
All right.

1116
00:54:07.880 --> 00:54:11.280
And then I will skip this video, but watch this later.

1117
00:54:11.320 --> 00:54:14.120
Um, this shows the example of two offers.

1118
00:54:14.120 --> 00:54:14.520
Okay.

1119
00:54:14.520 --> 00:54:15.600
And the difference between them.

1120
00:54:15.600 --> 00:54:16.680
So go watch this later.

1121
00:54:16.680 --> 00:54:21.440
If you haven't seen Napoleon Dynamite classic, okay, but you got, you know,

1122
00:54:21.440 --> 00:54:25.600
you got, I forget her name, Deb is the first one who's pitching her like bead

1123
00:54:25.600 --> 00:54:28.000
kit at the beginning, not a good offer.

1124
00:54:28.000 --> 00:54:28.440
Okay.

1125
00:54:28.440 --> 00:54:30.120
It's not aligned with the customer.

1126
00:54:30.120 --> 00:54:32.360
It's for, you know, she shows him this photo.

1127
00:54:32.360 --> 00:54:35.080
You want to look like this woman, you know, do you want to look like her?

1128
00:54:35.080 --> 00:54:36.240
It's like this supermodel.

1129
00:54:36.240 --> 00:54:37.760
He's like, this is a woman.

1130
00:54:37.760 --> 00:54:40.200
You know, it's like totally not aligned, right?

1131
00:54:40.480 --> 00:54:41.880
And then you got this guy, right?

1132
00:54:41.880 --> 00:54:42.640
I forget this guy's name.

1133
00:54:42.640 --> 00:54:46.800
Uncle Rico, right at the end who's like, hey, when you buy this Tupperware,

1134
00:54:46.800 --> 00:54:51.120
you're also going to get this amazing sample, which is definitely one of these.

1135
00:54:51.120 --> 00:54:52.400
It's not as related.

1136
00:54:52.400 --> 00:54:56.040
It's a left turn, but man, this lady is like, I want that, right?

1137
00:54:56.040 --> 00:54:57.960
She wants this thing so bad and you could tell.

1138
00:54:57.960 --> 00:54:59.840
And so it's just a funny example.

1139
00:55:03.800 --> 00:55:04.800
a not hot offer.

1140
00:55:04.800 --> 00:55:09.240
You want yours to be red hot and, and again, we're just going to start with the idea.

1141
00:55:09.240 --> 00:55:10.240
All right.

1142
00:55:10.240 --> 00:55:11.240
All right.

1143
00:55:11.240 --> 00:55:12.240
Okay.

1144
00:55:12.240 --> 00:55:16.520
And I have this don't do more work than you need to do warning in here twice.

1145
00:55:16.520 --> 00:55:20.560
Once you get the responses, once you get the signal saying you should build this, then

1146
00:55:20.560 --> 00:55:21.800
we can build it really quick.

1147
00:55:21.800 --> 00:55:24.400
We can have Sabi help us write it out.

1148
00:55:24.400 --> 00:55:29.440
We can do it in Canva lovable is a very powerful platform just to like literally build something

1149
00:55:29.440 --> 00:55:31.840
out really quickly.

1150
00:55:31.840 --> 00:55:34.200
And so build it once there's interest, right?

1151
00:55:34.200 --> 00:55:35.200
It's not build it.

1152
00:55:35.200 --> 00:55:36.200
And then they will come.

1153
00:55:36.200 --> 00:55:39.640
It's like wait till they come and then build it right then.

1154
00:55:39.640 --> 00:55:40.640
Okay.

1155
00:55:40.640 --> 00:55:41.640
All right.

1156
00:55:41.640 --> 00:55:42.640
Cool.

1157
00:55:42.640 --> 00:55:43.640
Sweet.

1158
00:55:43.640 --> 00:55:44.640
All right.

1159
00:55:44.640 --> 00:55:47.960
So we're going to move to part two, we can keep work shopping this idea.

1160
00:55:47.960 --> 00:55:48.960
So don't worry.

1161
00:55:48.960 --> 00:55:54.520
We do have in the business accelerator, we have kind of three weeks and then we have

1162
00:55:54.520 --> 00:55:59.760
a, not a break, but we take a session on week four to basically just check in.

1163
00:55:59.760 --> 00:56:00.760
Okay.

1164
00:56:00.760 --> 00:56:02.840
So if you're still like struggling with, I don't know what the lead magnet is.

1165
00:56:02.840 --> 00:56:07.520
I've tested to lead managed at this point, we'll have session four to basically look

1166
00:56:07.520 --> 00:56:08.520
for bottlenecks.

1167
00:56:08.520 --> 00:56:12.520
And so we can keep work shopping this because I mean, you guys can tell you he's, he's like

1168
00:56:12.520 --> 00:56:17.640
our marketing guy and rain makers and AI for companies and meet Sabi.

1169
00:56:17.640 --> 00:56:22.160
Like it takes us a couple of swings to find something that it's going to work, you know,

1170
00:56:22.160 --> 00:56:25.800
and you just have to try things and then eventually you hit something like, oh, that

1171
00:56:25.800 --> 00:56:26.800
was it.

1172
00:56:26.800 --> 00:56:30.280
Like it was just the language I needed to use or it was, it was the format or something

1173
00:56:30.280 --> 00:56:31.280
to use.

1174
00:56:31.280 --> 00:56:33.480
We're testing and we'll give you some metrics to look at.

1175
00:56:33.480 --> 00:56:37.600
Like I said, 100 emails is a good starting place.

1176
00:56:37.600 --> 00:56:41.440
We like to see a 1% response rate on cold email.

1177
00:56:41.440 --> 00:56:44.680
That's like what we like to see 1% or higher, which means out of 100 emails, you should

1178
00:56:44.680 --> 00:56:45.680
get 1% responding.

1179
00:56:45.680 --> 00:56:51.920
The nice thing is emails are pretty much free and AI agents could do 100 a day.

1180
00:56:51.920 --> 00:56:53.680
If you really want them to, you know what I mean?

1181
00:56:53.680 --> 00:56:58.240
So it's not hard to get that testing done.

1182
00:56:58.240 --> 00:57:02.560
And we look for like, yeah, I did one out of 100 response.

1183
00:57:02.560 --> 00:57:06.440
You know, if you're seeing 10 out of 100 response, you're like, dang, okay, I got something.

1184
00:57:06.440 --> 00:57:08.320
Like that's really hot.

1185
00:57:08.320 --> 00:57:12.120
I think we have one running right now and it's like a 2.5% response rate, which I'm

1186
00:57:12.120 --> 00:57:13.400
like, okay, that's good.

1187
00:57:13.400 --> 00:57:18.720
1% is kind of industry standard, what we're looking for of like response rate.

1188
00:57:18.720 --> 00:57:21.520
That's how we know a league management is good.

1189
00:57:21.520 --> 00:57:23.440
And if it's more than that, you're you're waiting.

1190
00:57:23.440 --> 00:57:26.880
If it's less than 1%, then we're like, okay, let's go back to the drawing board.

1191
00:57:26.880 --> 00:57:30.560
Let's let's look at it together and you will have time to do that on future weeks.

1192
00:57:30.560 --> 00:57:31.560
Okay.

1193
00:57:31.560 --> 00:57:32.560
Cool.

1194
00:57:32.560 --> 00:57:33.560
Awesome.

1195
00:57:33.560 --> 00:57:34.560
Awesome.

1196
00:57:34.560 --> 00:57:35.560
Awesome.

1197
00:57:35.560 --> 00:57:39.320
Linda says, I'm dropping my screenshot in Sabi and she knows exactly what you're teaching.

1198
00:57:39.320 --> 00:57:40.320
That's awesome.

1199
00:57:40.320 --> 00:57:41.320
That's great.

1200
00:57:41.320 --> 00:57:42.320
Yeah.

1201
00:57:42.320 --> 00:57:47.600
We loaded in this lead magnet skill into into Sabi, so she knows kind of everything.

1202
00:57:47.600 --> 00:57:48.600
Okay.

1203
00:57:48.600 --> 00:57:50.320
So part two is like building.

1204
00:57:50.320 --> 00:57:53.920
That was kind of the training part, but now we're going to actually build some stuff.

1205
00:57:53.920 --> 00:57:54.920
Okay.

1206
00:57:54.920 --> 00:57:55.920
There's two pathways.

1207
00:57:55.920 --> 00:57:56.920
You could pick one.

1208
00:57:56.920 --> 00:57:57.920
You could do both.

1209
00:57:57.920 --> 00:57:58.920
Okay.

1210
00:57:58.920 --> 00:58:00.400
Either way, we have easy mode.

1211
00:58:00.400 --> 00:58:03.760
So if you're like, I don't know if I'm ready to go build something advanced right now.

1212
00:58:03.760 --> 00:58:05.000
You could just do this one.

1213
00:58:05.000 --> 00:58:06.000
Okay.

1214
00:58:06.000 --> 00:58:09.040
So, um, Sabi is a executive assistant.

1215
00:58:09.040 --> 00:58:15.640
She can do stuff every via phone, but she is limited on like really complex systems.

1216
00:58:15.640 --> 00:58:19.520
Like, like she's a good assistant, but like who give her something that's like really

1217
00:58:19.520 --> 00:58:23.200
complex, it'll break at some point.

1218
00:58:23.200 --> 00:58:24.680
So that's why I say easy mode.

1219
00:58:24.680 --> 00:58:29.640
This is good for like, you know, maybe doing five leads a day, you know, kind of thing.

1220
00:58:29.640 --> 00:58:34.080
But once you start scaling this, then you're going to want to move to something like perplexity

1221
00:58:34.080 --> 00:58:37.920
or Claude, which is where we're going to build multiple agents.

1222
00:58:37.920 --> 00:58:41.840
Sabi's like one AI agent, but if we want to have multiple running, like, you know, you

1223
00:58:41.840 --> 00:58:46.520
have five of these going doing different, you know, you're doing wholesalers and nutritionist

1224
00:58:46.520 --> 00:58:50.880
and dieticians, you're doing, you know, I don't know, like health coaches, like I'm thinking

1225
00:58:50.880 --> 00:58:54.960
Marcia's offer, you get a five different agents doing all this outreach.

1226
00:58:54.960 --> 00:58:58.160
You're going to probably want something like perplexity or Claude, which we'll show both

1227
00:58:58.160 --> 00:58:59.800
actually today.

1228
00:58:59.800 --> 00:59:01.080
But let's talk Sabi first.

1229
00:59:01.080 --> 00:59:02.080
Okay.

1230
00:59:02.080 --> 00:59:03.560
Let's talk Sabi.

1231
00:59:03.560 --> 00:59:05.360
This is super easy to do in Sabi.

1232
00:59:05.360 --> 00:59:07.480
Let me share my screen here.

1233
00:59:07.480 --> 00:59:08.480
Okay.

1234
00:59:08.480 --> 00:59:10.080
This is Jake and Tanya that did this.

1235
00:59:10.080 --> 00:59:12.800
Like I said, they, I mean, you could hear from them.

1236
00:59:12.800 --> 00:59:14.800
Oh, it's the wrong screen.

1237
00:59:14.800 --> 00:59:15.800
Sorry.

1238
00:59:15.800 --> 00:59:16.800
Jake and Tanya.

1239
00:59:16.800 --> 00:59:17.800
Here we go.

1240
00:59:17.800 --> 00:59:18.800
They are.

1241
00:59:18.800 --> 00:59:19.800
These are the energy brokers.

1242
00:59:19.800 --> 00:59:20.800
Right?

1243
00:59:20.800 --> 00:59:22.960
And they said, man, this is life changing when they put this in.

1244
00:59:22.960 --> 00:59:27.640
Listen to this, you guys like I've never in 12 years been able to do this.

1245
00:59:27.640 --> 00:59:32.800
Like this has been getting in your car, being the streets for six, eight hours on the road,

1246
00:59:32.800 --> 00:59:35.960
kind of crap and just exhausting work.

1247
00:59:35.960 --> 00:59:41.760
And I will say this, you know, how he says it'll save you an eight hour work day.

1248
00:59:41.760 --> 00:59:43.800
It saves me way more time than that.

1249
00:59:43.800 --> 00:59:47.020
I think that's a great conservative figure you guys use.

1250
00:59:47.020 --> 00:59:51.400
But like if I ever get my testimony and be like, no, dude, this thing is saving me at

1251
00:59:51.400 --> 00:59:54.760
least eight hours on the road a week, at least.

1252
00:59:54.760 --> 00:59:55.760
Yeah.

1253
00:59:55.760 --> 00:59:59.800
And, and because it's able to do so much, once we've

1254
01:00:06.200 --> 01:00:11.100
is literally to just get on Zooms or in person meetings, whichever they prefer and close

1255
01:00:11.100 --> 01:00:17.400
business. That's what's super profound for me to think. And as far as the seven figures,

1256
01:00:17.400 --> 01:00:22.000
I mean, if it took a year to get there, I'm not complaining because yeah, pretty cool.

1257
01:00:22.000 --> 01:00:24.480
I think it skipped it at the beginning. But he basically said like, I feel like I'm gonna

1258
01:00:24.480 --> 01:00:28.320
be a millionaire because of this, this one thing that you guys are learning this week.

1259
01:00:28.320 --> 01:00:32.520
So take this seriously. I would do one of these at least. Okay. So to activate within

1260
01:00:32.520 --> 01:00:39.360
Sabi, all you have to do is basically give Sabi a prompt saying, Hey, help me generate

1261
01:00:39.360 --> 01:00:45.040
leads. And I think we have the prompt down here. Okay. So hey, Sabi, help me find five

1262
01:00:45.040 --> 01:00:50.340
new customer new leads from a business each week. You could also say each day you could

1263
01:00:50.340 --> 01:00:55.680
customize this. Okay. My deal customer is blank. Right. So Lily, for you, if you want

1264
01:00:55.680 --> 01:01:02.800
to do wholesalers, it's going to be more like, find me five, you know, mom and pop, you know,

1265
01:01:02.800 --> 01:01:09.680
pet store owners, you know, to connect with each every day or every week. Here's how here's

1266
01:01:09.680 --> 01:01:13.760
a description of them like that. It's not petco. It's not the big box stores. It's like

1267
01:01:13.760 --> 01:01:18.960
stores like this, this and this. Right. So give, give her something samples, right? Once

1268
01:01:18.960 --> 01:01:23.200
you find the lead, research them and draft a super short, but personalized, cold email

1269
01:01:23.200 --> 01:01:29.240
to them. So what this does, it's going to personalize, it's going to say, you know, hey, um, I don't

1270
01:01:29.240 --> 01:01:34.400
know, wagon woofs, you know, like team, like, or like, Hey, hey, john, I saw that you recently

1271
01:01:34.400 --> 01:01:39.040
got this award. Congratulations. Like it's going to throw in a little thing. That's like

1272
01:01:39.040 --> 01:01:44.920
just a little personal message, you know, um, and then it's going to say, uh, make sure

1273
01:01:44.920 --> 01:01:48.760
you mention my free gift. So you're going to tell Sabi about the lead magnet and how

1274
01:01:48.760 --> 01:01:53.880
to frame it. And then ask them for a reply if it's of interest, put these drafts in my

1275
01:01:53.880 --> 01:01:59.200
draft folder in my email, like Gmail, Outlook, whatever. And then when I approve send them,

1276
01:01:59.200 --> 01:02:05.040
okay. So I like to create a folder inside my Gmail. That's like, Sabi drafts or something

1277
01:02:05.040 --> 01:02:09.120
like that. And then teach Sabi to put them in there so I can just log into the Gmail and

1278
01:02:09.120 --> 01:02:13.920
I can see those drafts every day. So this is like the simplest version. You can, um,

1279
01:02:13.920 --> 01:02:18.000
you can give her more specifics. You can give her less specifics. But this is like the

1280
01:02:18.000 --> 01:02:21.520
easiest way to do it is just send her a text like this. She'll ask a couple of questions

1281
01:02:21.520 --> 01:02:25.160
and then boom, it's running. And so every day you would log into your Gmail, you'd see

1282
01:02:25.160 --> 01:02:29.720
those drafts. You could customize them, change them. You might find, okay, she's not really

1283
01:02:29.720 --> 01:02:32.920
writing them the way I'd write them. Give her some feedback. Say, I want to change this

1284
01:02:32.920 --> 01:02:37.640
process. Whenever you guys do something like this in Sabi, I'll pull up Sabi really quick

1285
01:02:37.640 --> 01:02:44.180
here. Whenever you set up a schedule thing in Sabi like this, it'll show up. It goes

1286
01:02:44.180 --> 01:02:49.180
all via text, right? But it'll show up in your tasks over here under to do. Like, so

1287
01:02:49.180 --> 01:02:54.380
like, let's do this. This is my morning check in. And if you want to change it in the future,

1288
01:02:54.380 --> 01:02:57.740
you can come down here and like even chat right down here. You could say like change

1289
01:02:57.740 --> 01:03:01.780
this to this, right? Or you could just text her directly. But I like showing this because

1290
01:03:01.780 --> 01:03:06.460
sometimes it's nice to come on that card that schedule task and just change it. Okay.

1291
01:03:06.460 --> 01:03:16.180
So option one is just send this to Sabi. All right. Hold on one second. Chelsea is calling

1292
01:03:16.180 --> 01:03:26.300
me. Okay, cool. This is a couple like reskinned versions of this prompt for like specific

1293
01:03:26.300 --> 01:03:31.500
outreach like coaches being like, oh, help me get on five summits, you know, podcasts

1294
01:03:31.500 --> 01:03:35.900
whose audience matches my ideal client. Like Linda that would work really well for you,

1295
01:03:35.900 --> 01:03:42.100
right? Practitioners wellness pros like every month find old clients I haven't seen. So

1296
01:03:42.100 --> 01:03:48.380
you can use this process with Sabi to reactivate leads to move things forward. But the main

1297
01:03:48.380 --> 01:03:52.740
one we're looking for today is like something that's bringing in new leads. Okay. So that's

1298
01:03:52.740 --> 01:03:58.420
beginner mode. It's it's like this is the same prompt that Jake used. And this thing's

1299
01:03:58.420 --> 01:04:02.300
running within a few minutes. Okay. You guys will go a beginner mode. We're going to move

1300
01:04:02.300 --> 01:04:05.980
to advanced mode because we're going to spend the most time there. Okay. So beginner mode

1301
01:04:05.980 --> 01:04:12.380
done. All right. Does anyone want to do it beginner mode? You guys want to take a second

1302
01:04:12.380 --> 01:04:15.180
to do that or do you want to move to advance? How are you guys feeling? We want to make

1303
01:04:15.180 --> 01:04:19.180
sure you're getting something done by the end of this. So I want to make space like if

1304
01:04:19.180 --> 01:04:24.860
we need to do a little workshop, we can do it really quick. What are you guys feeling?

1305
01:04:24.860 --> 01:04:30.740
I think move just move on to the more advanced for me. Okay. Okay. Cool. Let's do the advance

1306
01:04:30.740 --> 01:04:36.140
one. Okay. So and then I encourage you guys walk with me through this one. If you can.

1307
01:04:36.140 --> 01:04:39.980
Okay. So advanced mode, I'm going to recommend we actually actually haven't changed this

1308
01:04:39.980 --> 01:04:45.060
yet, but I'm going to recommend either perplexity or Claude for this because at this point we're

1309
01:04:45.060 --> 01:04:48.420
going to have multiple agents and I can show you what it looks like in perplexity because

1310
01:04:48.420 --> 01:04:51.700
you can kind of see like the final product and you can decide if you want to go advance

1311
01:04:51.700 --> 01:04:57.860
mode perplexity. I like because you can switch between like any brain basically and be clogged

1312
01:04:57.860 --> 01:05:00.020
with chat GPT. We used to only

1313
01:05:04.840 --> 01:05:09.120
or we used to only recommend a certain plan because it was the only way you could do it.

1314
01:05:09.120 --> 01:05:11.000
But recently cloud brought the price down.

1315
01:05:11.000 --> 01:05:12.660
So this page, I had an update it.

1316
01:05:12.660 --> 01:05:16.880
We just found this out this week, but essentially like you can do this on both the

1317
01:05:16.880 --> 01:05:21.760
cloud. Let me look at the cloud pricing right now. Okay.

1318
01:05:21.760 --> 01:05:27.080
So previously, like, I don't know, not too long ago, a couple of weeks ago,

1319
01:05:27.080 --> 01:05:29.960
you had to be on the max plan to do this.

1320
01:05:30.800 --> 01:05:33.640
But now you can do it on the pro plan on cloud.

1321
01:05:33.640 --> 01:05:37.720
So if you have the pro plan on cloud, basically it's going to use cloud

1322
01:05:37.720 --> 01:05:41.660
co-work, which is like AI agents, um, to do this.

1323
01:05:41.660 --> 01:05:45.920
And so you need that to basically be able to do this on perplexity.

1324
01:05:45.920 --> 01:05:50.120
Let me go to perplexity, um, plans, yeah.

1325
01:05:50.120 --> 01:05:54.440
On perplexity, again, you used to have to have perplexity maxities,

1326
01:05:54.440 --> 01:05:59.520
which was just $200 a month, which they call their computer usage. Um,

1327
01:05:59.520 --> 01:06:04.500
and now you can do it on perplexity pro, which also includes computer access, uh,

1328
01:06:04.500 --> 01:06:08.360
or usage. Okay. So you could, the nice thing is you can do this for parents,

1329
01:06:08.360 --> 01:06:12.360
$20 a month on either of these platforms. Now if you are doing it at scale,

1330
01:06:12.360 --> 01:06:15.200
like you're scaling this up, you're going to want to probably go it up one of

1331
01:06:15.200 --> 01:06:18.760
these bigger plans, like this one or the cloud one,

1332
01:06:18.760 --> 01:06:23.040
but compared to running ads, we're finding that this is incredibly affordable.

1333
01:06:23.120 --> 01:06:26.200
It's incredibly affordable because sending the emails is essentially free.

1334
01:06:26.200 --> 01:06:31.440
So I'm going to pull up a cloud. I'm going to pull up perplexity. Okay.

1335
01:06:31.440 --> 01:06:35.120
Um, and I'm going to walk you through actually both of them.

1336
01:06:35.120 --> 01:06:38.760
Is anyone here using one of these already? Like you're already on cloud or already

1337
01:06:38.760 --> 01:06:42.600
on perplexity. Okay. So if you had to choose one, okay,

1338
01:06:42.600 --> 01:06:47.040
I would probably we're going to teach a lot through perplexity because that's

1339
01:06:47.040 --> 01:06:50.640
what we internally use for more advanced AI stuff.

1340
01:06:50.960 --> 01:06:55.240
So if you want to like go along with us perfectly, you know what I mean? Um,

1341
01:06:55.240 --> 01:07:00.960
uh, you'd use perplexity, but it's very similar in cloud. I would say, uh,

1342
01:07:00.960 --> 01:07:05.760
they're like, if I had to choose one for everybody, it would be, like,

1343
01:07:05.760 --> 01:07:09.160
if you're just like flipping a coin right now, I'd probably do cloud and just do

1344
01:07:09.160 --> 01:07:12.040
that $17 plan because I know for sure it works on the plan.

1345
01:07:12.040 --> 01:07:15.040
You could just testing it this week. Um, Dane, if you have chat,

1346
01:07:15.040 --> 01:07:20.640
GPT pro, let me see. I've not tested it on there. Chat GPT pro.

1347
01:07:20.640 --> 01:07:27.560
Uh, let me see those chat to people allow you to upload skills.

1348
01:07:27.560 --> 01:07:31.480
I know they do are doing some agent stuff, but let's see.

1349
01:07:31.480 --> 01:07:36.160
Um, on a pro count, blah, blah, blah. Yeah.

1350
01:07:36.160 --> 01:07:39.360
I don't think on chat GPT pro, you could do it. Um, what we're going to do.

1351
01:07:39.360 --> 01:07:43.160
Because what we're going to do is we're going to give, um,

1352
01:07:43.200 --> 01:07:46.720
we have a pre built skill, which is essentially like, think of it like the

1353
01:07:46.720 --> 01:07:51.320
workbook for this AI agent. Okay. And, uh, um,

1354
01:07:51.320 --> 01:07:55.520
I know chat GPT does have agents, so possibly you could give it a skill and

1355
01:07:55.520 --> 01:07:59.960
see what happens. So try it, but if you get stuck, I would just build this on.

1356
01:07:59.960 --> 01:08:04.480
I'd either build it with Sabi or I, which it's already built, just activate it or

1357
01:08:04.480 --> 01:08:08.760
build it on perplexity or cloud, like we're going to show. Okay. Um,

1358
01:08:08.760 --> 01:08:11.920
and let me close some of these tabs because they have way too many going on.

1359
01:08:11.960 --> 01:08:16.800
Okay. Um, so I'll give you guys a quick tour of both of these platforms there.

1360
01:08:16.800 --> 01:08:19.479
Again, they're all like very similar. Like literally I was on this one the

1361
01:08:19.479 --> 01:08:23.160
other day and you guys thought I was on, I was on cloud. He thought I was on

1362
01:08:23.160 --> 01:08:27.040
perplexity because they look so similar to you. I see this. It's like on the left,

1363
01:08:27.040 --> 01:08:30.200
you have your stuff in the middle, you have your chat. It's very similar.

1364
01:08:30.200 --> 01:08:34.760
Chat GPT, but the big thing I want to show you guys on both of these is the

1365
01:08:34.760 --> 01:08:40.200
skill section. So, um, do you guys want to take a second to sign up for one of

1366
01:08:40.200 --> 01:08:43.920
these? We could take a quick, like two minute break. If you want to sign up for

1367
01:08:43.920 --> 01:08:46.720
one of these, because then you could just follow along and deal with me.

1368
01:08:46.720 --> 01:08:51.760
Would that, would that be helpful? I don't want to lose anybody. So, um,

1369
01:08:51.760 --> 01:08:55.000
let me send you a lot.

1370
01:08:55.000 --> 01:09:05.399
Okay. This one, I would probably do, um, like I said, this pro one, you know,

1371
01:09:05.399 --> 01:09:08.920
and give it a month of doing this thing. You know, if you're like, I don't know,

1372
01:09:08.960 --> 01:09:12.720
I don't want another subscription. Uh, that's okay. I would just give it a

1373
01:09:12.720 --> 01:09:17.040
month of, of paying for this to just see like, if it, if it makes sense.

1374
01:09:17.040 --> 01:09:19.520
And let me show you where we're going with this just so you can kind of see

1375
01:09:19.520 --> 01:09:24.800
the complexity. This is what Sabi can't do yet. Okay. So, Sabi can do the lead

1376
01:09:24.800 --> 01:09:29.520
research. She can find leads. She can draft emails. She could do, um,

1377
01:09:29.520 --> 01:09:33.160
and there's probably not a limit. You probably could have her do a hundred

1378
01:09:33.160 --> 01:09:36.920
leads a day if you really want to do. I think, I don't think she would fail out

1379
01:09:36.920 --> 01:09:41.359
on that. She might, but like, definitely I know five to 25. She could do all day.

1380
01:09:41.359 --> 01:09:48.240
Um, where we're going with this is we are, um, uh, let's see here,

1381
01:09:48.240 --> 01:09:52.960
we're going to build a pipeline actually. So this is a demo pipeline for,

1382
01:09:52.960 --> 01:09:57.400
for, uh, Sabi essentially. And what it's going to do is it's going to find you

1383
01:09:57.400 --> 01:09:59.960
leads and put it in a, a column called like,

1384
01:10:03.120 --> 01:10:06.800
You could bookmark this page and it's going to customize an email to that person.

1385
01:10:06.800 --> 01:10:11.360
So for us, we were looking for influencers that have business owners in their audience, right?

1386
01:10:11.360 --> 01:10:13.760
So it writes a custom email, okay?

1387
01:10:13.760 --> 01:10:15.800
That's very personalized, right?

1388
01:10:15.800 --> 01:10:19.880
It's like since being on your show, thank you, by the way, like it knew we were on his show.

1389
01:10:19.880 --> 01:10:21.880
His podcast already, right?

1390
01:10:21.880 --> 01:10:25.560
So tells this little story and then it's like worth a combo, right?

1391
01:10:25.560 --> 01:10:27.080
It has that little call to action at the end.

1392
01:10:27.520 --> 01:10:31.880
Now, when I want, if I'm like, I approve this, I just move it to scent like this.

1393
01:10:31.880 --> 01:10:37.240
And now the AI agent sends the email and the agent will watch the inbox.

1394
01:10:37.240 --> 01:10:40.240
They'll see if he responded, if he responds, it goes there.

1395
01:10:40.240 --> 01:10:42.360
If it needs a follow up, it goes there.

1396
01:10:42.360 --> 01:10:43.680
If he's interested, it goes there.

1397
01:10:43.680 --> 01:10:44.920
And if we do a deal, it goes there.

1398
01:10:44.920 --> 01:10:48.320
And basically it just, we have this whole pipeline of leads.

1399
01:10:48.320 --> 01:10:52.400
So every day you're logging in, you got 10 new wholesalers right here or our

1400
01:10:52.400 --> 01:10:58.440
critiques or, or, you know, Marcia, like mom, pop kind of stores, right?

1401
01:10:58.440 --> 01:11:00.400
You have the custom email in there.

1402
01:11:00.400 --> 01:11:01.520
You can edit it.

1403
01:11:01.520 --> 01:11:03.520
You can make changes.

1404
01:11:03.520 --> 01:11:04.440
It learns from your changes.

1405
01:11:04.440 --> 01:11:06.320
You can move it to scent and it sends it for you.

1406
01:11:06.320 --> 01:11:08.240
I like to have this approval system.

1407
01:11:08.240 --> 01:11:11.760
Eventually my goal with this is to like just put the holding on autopilot.

1408
01:11:11.760 --> 01:11:15.320
But for now I like to see the emails and like make sure they're good, you know,

1409
01:11:15.320 --> 01:11:16.200
before I send them out.

1410
01:11:16.200 --> 01:11:20.080
But this is what we can, what we can do in perplexity or cloud that

1411
01:11:20.080 --> 01:11:22.160
Sabi cannot do a dashboard like this.

1412
01:11:22.160 --> 01:11:25.880
And I think it's helpful if you guys are doing this, like I said, at scale,

1413
01:11:25.880 --> 01:11:28.240
where you're like, okay, now I'm sending 25 emails a day.

1414
01:11:28.240 --> 01:11:33.240
It starts adding up kind of quickly, you know, where it could get really

1415
01:11:33.240 --> 01:11:35.080
unorganized if you're just using Sabi.

1416
01:11:35.080 --> 01:11:35.840
Does that make sense?

1417
01:11:35.840 --> 01:11:37.880
Okay, cool.

1418
01:11:37.880 --> 01:11:40.800
So let's take, let's take two minutes.

1419
01:11:40.800 --> 01:11:43.640
Choose one again, flip a coin if you need to perplexity or cloud.

1420
01:11:43.640 --> 01:11:44.320
Doesn't matter.

1421
01:11:44.320 --> 01:11:45.960
They're going to do the same thing.

1422
01:11:45.960 --> 01:11:48.240
Um, and I would get signed up.

1423
01:11:48.240 --> 01:11:51.920
So just go to like, I don't have any referral or saving links or anything like that.

1424
01:11:51.920 --> 01:11:54.600
Um, but cloud.com/pricing.

1425
01:11:54.600 --> 01:11:58.400
Um, and, or, or the perplexity one.

1426
01:11:58.400 --> 01:12:01.160
And then once you guys are signed up, I'll give you guys the skill.

1427
01:12:01.160 --> 01:12:02.400
And I'll show you guys where to install it.

1428
01:12:02.400 --> 01:12:02.880
Okay.

1429
01:12:02.880 --> 01:12:05.880
Uh, let me give, uh, I'm going to go off camera for just a second.

1430
01:12:05.880 --> 01:12:06.920
Cause Chelsea's been calling me.

1431
01:12:06.920 --> 01:12:07.960
I think she needs something.

1432
01:12:07.960 --> 01:12:09.240
I'll be back in a minute.

1433
01:12:09.240 --> 01:12:11.720
I'll let you guys get signed up and then we'll, we'll keep going.

1434
01:12:11.720 --> 01:12:12.160
All right.

1435
01:12:12.160 --> 01:12:40.080
Just to add, to add something here for you guys, I think.

1436
01:12:40.720 --> 01:12:45.560
Uh, one cool thing about perplexity is that it's an aggregator as well.

1437
01:12:45.560 --> 01:12:49.800
So you get to, when you have perplexity, you get to have

1438
01:12:49.800 --> 01:12:53.880
chat, your PT and cloud, um, all of their models as well.

1439
01:12:53.880 --> 01:12:55.240
So that's, that's kind of cool.

1440
01:12:55.240 --> 01:12:58.800
Um, hope that helps your decision.

1441
01:12:58.800 --> 01:13:04.000
I have, I have both, but I would go just one at least to, to start with.

1442
01:13:04.000 --> 01:13:06.600
Both of them are amazing.

1443
01:13:06.760 --> 01:13:10.400
It's really like pivoting a lot in perplexity.

1444
01:13:10.400 --> 01:13:12.560
You have like everything else.

1445
01:13:12.560 --> 01:13:19.040
You quite with perplexity.

1446
01:13:19.040 --> 01:13:26.600
Um, do they let the type of models that you have access to because it's an aggregator of models?

1447
01:13:26.600 --> 01:13:36.720
I don't, I don't think they limit, uh, because I'm on the next, actually, no, you do have crowders limit, but it's not as.

1448
01:13:36.800 --> 01:13:40.560
As cloud, for instance, you run out of other credits.

1449
01:13:40.560 --> 01:13:43.560
Like by fast, if you're doing like some really deep work.

1450
01:13:43.560 --> 01:13:52.280
Um, so you can use perplexity for much longer than the, um, the other models.

1451
01:13:52.280 --> 01:13:54.720
All of them are like credit systems.

1452
01:13:54.720 --> 01:13:58.560
You know, and so all of them do have limits, you know, except for Sabi.

1453
01:13:58.560 --> 01:14:02.720
Sabi has no limits, but she has internal limits of like how much she could do.

1454
01:14:03.240 --> 01:14:08.440
But, um, you can essentially, when you're chatting with perplexity, there's this little orchestra.

1455
01:14:08.440 --> 01:14:11.880
You leave that on, it'll choose the right model for what you're asking it to do.

1456
01:14:11.880 --> 01:14:18.840
Or if you're like, you know, I really want to use fable for this task or whatever, you can force it into a model.

1457
01:14:18.840 --> 01:14:23.720
Um, and then like, you know, it's using, I forget where it shows you your credits.

1458
01:14:23.720 --> 01:14:24.960
I don't forget up here.

1459
01:14:24.960 --> 01:14:29.640
I guess this is like your credits and so you can kind of watch how much you're using.

1460
01:14:29.640 --> 01:14:35.400
And I think perplexity also when you sign up, they, they give you a bunch of free credits the first month.

1461
01:14:35.400 --> 01:14:36.600
So that's nice.

1462
01:14:36.600 --> 01:14:40.960
Uh, because oftentimes you burn the most credit setting this stuff up running it.

1463
01:14:40.960 --> 01:14:44.120
Like having it run every day doesn't cost really much at all.

1464
01:14:44.120 --> 01:14:49.360
Um, uh, but setting it up that's where it burns a good amount of credits.

1465
01:14:49.360 --> 01:14:51.320
So it's nice with perplexity.

1466
01:14:51.320 --> 01:14:54.840
They, they give you like a bunch of extra free credits, usually on the first month.

1467
01:14:54.840 --> 01:14:59.240
And then you can build a bunch of stuff and then not like have to go over on credits.

1468
01:15:00.880 --> 01:15:07.080
Um, so yeah, we have like how we kind of see it is like Sabi AI assistant kind

1469
01:15:07.080 --> 01:15:11.040
of great for personal, uh, and, and light business tasks, like email

1470
01:15:11.040 --> 01:15:14.480
calendars, you know, I mean, high level, it can do some advanced stuff.

1471
01:15:14.480 --> 01:15:17.640
But when we're wanting to do something like, it's like multiple works,

1472
01:15:17.640 --> 01:15:22.000
workflow steps, or, or we want to have multiple agents, like running

1473
01:15:22.000 --> 01:15:25.920
at the same time, then we're using something like perplexity or cloud.

1474
01:15:25.920 --> 01:15:29.640
Um, because it's just, you can do a little more complications.

1475
01:15:29.640 --> 01:15:34.200
Like we have this daily blogging system one right now that like

1476
01:15:34.200 --> 01:15:35.520
Sabi can do this too.

1477
01:15:35.520 --> 01:15:38.320
But like, I've just found perplexity does it on another level.

1478
01:15:38.320 --> 01:15:40.640
You know, it's like it's researching stories.

1479
01:15:40.640 --> 01:15:41.640
It's finding angles.

1480
01:15:41.640 --> 01:15:43.400
It's making the image.

1481
01:15:43.400 --> 01:15:44.880
It's uploading it to high level.

1482
01:15:44.880 --> 01:15:45.920
It's writing the blog post.

1483
01:15:45.920 --> 01:15:46.480
It's publishing.

1484
01:15:46.480 --> 01:15:48.480
It's like, you know, it's like 10 steps.

1485
01:15:48.480 --> 01:15:53.440
Um, so stuff like that, like, which will teach you some of these things, um,

1486
01:15:53.440 --> 01:15:56.120
throughout the rest of the salary, you're going to want cloud or perplexity.

1487
01:15:56.120 --> 01:15:56.840
One of those two.

1488
01:15:56.840 --> 01:15:57.680
Yeah.

1489
01:15:58.680 --> 01:16:00.880
All right, how does it go for a question?

1490
01:16:00.880 --> 01:16:08.320
Um, the, so have you guys transitioned from the, um, the eight figure

1491
01:16:08.320 --> 01:16:09.360
AI toolkit?

1492
01:16:09.360 --> 01:16:15.000
Has that now evolved into more of using Sabi and our plexidear

1493
01:16:15.000 --> 01:16:17.800
cloud and is that my understanding?

1494
01:16:17.800 --> 01:16:21.520
Personally, like, yeah, I use Sabi a lot more now.

1495
01:16:21.520 --> 01:16:23.160
Eight figure AI is still a thing.

1496
01:16:23.160 --> 01:16:26.400
Um, but it's more of like a reference library.

1497
01:16:26.400 --> 01:16:30.280
It's like, Hey, I'll go there to like write a webinar or write a VSL.

1498
01:16:30.280 --> 01:16:35.320
Um, but I'm, we're slowly moving a lot of that skills, the skills that

1499
01:16:35.320 --> 01:16:37.280
run that tool into Soppi's brain.

1500
01:16:37.280 --> 01:16:40.400
So Soppi will be able to do probably all that stuff eventually.

1501
01:16:40.400 --> 01:16:42.280
We haven't fully moved it all over.

1502
01:16:42.280 --> 01:16:48.240
Um, but eight figure AI can't do agentic stuff, which is like connecting

1503
01:16:48.240 --> 01:16:51.000
the tools and it's not, it can't get into stuff.

1504
01:16:51.000 --> 01:16:52.480
I think it's just a response tool.

1505
01:16:52.480 --> 01:16:55.720
It's like, uh, it's good for research, good for writing, but it

1506
01:16:55.720 --> 01:16:56.720
can't connect to things.

1507
01:16:56.720 --> 01:16:57.720
That's what Soppi can do.

1508
01:16:57.720 --> 01:16:59.120
And that's what these can do as well.

1509
01:16:59.120 --> 01:17:00.480
They can connect to things.

1510
01:17:00.480 --> 01:17:04.720
So like the cloud perplexity, Soppi, they can all write emails in your

1511
01:17:04.720 --> 01:17:05.360
inbox, right?

1512
01:17:05.360 --> 01:17:08.360
They can all monitor your inbox and respond to emails.

1513
01:17:08.360 --> 01:17:09.800
Um, all that stuff.

1514
01:17:09.800 --> 01:17:11.080
Eight figure AI can't do that.

1515
01:17:11.080 --> 01:17:15.120
Okay.

1516
01:17:15.120 --> 01:17:17.680
Is everybody in on something you chose one?

1517
01:17:17.680 --> 01:17:22.040
Well, the coin, okay, uh, back to this page.

1518
01:17:22.040 --> 01:17:22.360
Okay.

1519
01:17:22.360 --> 01:17:25.120
So this is something we're going to share a lot with you guys.

1520
01:17:25.560 --> 01:17:30.160
We have throughout this program, we have a, uh, a skills folder.

1521
01:17:30.160 --> 01:17:30.640
Okay.

1522
01:17:30.640 --> 01:17:36.680
So if you go to this link again, password is August, scroll down.

1523
01:17:36.680 --> 01:17:39.000
You'll see this underneath the perplexity cast section.

1524
01:17:39.000 --> 01:17:41.800
This skills folder, I'll put a link to it in the chat too.

1525
01:17:41.800 --> 01:17:47.880
So oops, I just almost got it go.afig.ai/skills.

1526
01:17:47.880 --> 01:17:49.240
Okay.

1527
01:17:49.240 --> 01:17:51.280
This is where we're getting a little advanced.

1528
01:17:51.280 --> 01:17:51.600
Okay.

1529
01:17:51.600 --> 01:17:52.640
But you guys will do okay.

1530
01:17:53.040 --> 01:17:56.360
Skills are, think of them like SOPs, like standard operating

1531
01:17:56.360 --> 01:17:58.080
procedures for AI agents.

1532
01:17:58.080 --> 01:17:59.560
And there's a bunch of them.

1533
01:17:59.560 --> 01:18:00.240
See all these?

1534
01:18:00.240 --> 01:18:03.040
Like there's tons of them that we're going to go through

1535
01:18:03.040 --> 01:18:04.720
or you'll just have access to.

1536
01:18:04.720 --> 01:18:08.680
And so, um, think of these, like things you can install into the

1537
01:18:08.680 --> 01:18:11.320
brain of any AI tool, like cloud perplexity.

1538
01:18:11.320 --> 01:18:13.480
Soppi already has these in her brain.

1539
01:18:13.480 --> 01:18:16.360
So if you see any in here you like, you could also ask Soppi about it.

1540
01:18:16.360 --> 01:18:19.080
She's probably already has this skill in her.

1541
01:18:19.080 --> 01:18:22.600
Um, but cloud perplexity, we got to manually load them in.

1542
01:18:22.800 --> 01:18:25.600
It's kind of like think of it like putting in a, you know, the

1543
01:18:25.600 --> 01:18:28.880
matrix, we have plug-in cloud and like download this like kung

1544
01:18:28.880 --> 01:18:29.520
food into it.

1545
01:18:29.520 --> 01:18:30.000
Okay.

1546
01:18:30.000 --> 01:18:34.720
Um, so, uh, the one that we're going to be using, it's called, um,

1547
01:18:34.720 --> 01:18:39.040
if you guys go to that link in the chat, um, it's called.

1548
01:18:39.040 --> 01:18:41.520
What is it called?

1549
01:18:41.520 --> 01:18:42.000
Hold on.

1550
01:18:42.000 --> 01:18:44.000
Cold.

1551
01:18:44.000 --> 01:18:50.200
It's called cold outreach system client, cold outreach system.

1552
01:18:50.200 --> 01:18:52.760
So if you kind of scroll down, I think they are.

1553
01:18:52.760 --> 01:18:55.440
If you click on name, they'll go by alphabetical.

1554
01:18:55.440 --> 01:18:56.240
Okay.

1555
01:18:56.240 --> 01:18:58.520
Go to cold outreach system.

1556
01:18:58.520 --> 01:19:01.400
And what I'd recommend doing, the reason I'm sending you this

1557
01:19:01.400 --> 01:19:05.360
main folder instead of just sending you straight to the, the, this one, once

1558
01:19:05.360 --> 01:19:06.920
you click into this, it's a bunch of stuff.

1559
01:19:06.920 --> 01:19:11.000
What the easiest thing to do is actually go here, we see all the folders.

1560
01:19:11.000 --> 01:19:14.840
And then, and then just like right click on this one and download it.

1561
01:19:14.840 --> 01:19:18.920
Or you hit the download button, it'll actually download it as a zip file.

1562
01:19:18.920 --> 01:19:19.520
Okay.

1563
01:19:19.520 --> 01:19:22.960
A zip file and we can just upload this straight to perplexity or cloud.

1564
01:19:22.960 --> 01:19:24.560
So everybody try this right now.

1565
01:19:24.560 --> 01:19:26.040
Go to this link in the chat.

1566
01:19:26.040 --> 01:19:30.960
Go find the cold outreach system and click download or, or right click it

1567
01:19:30.960 --> 01:19:32.960
and click download either way.

1568
01:19:32.960 --> 01:19:37.040
Um, we'll get it downloaded and it's going to download it as a zip file.

1569
01:19:37.040 --> 01:19:39.120
And you could just leave it as a zip file.

1570
01:19:39.120 --> 01:19:41.520
You don't have to unpack it or anything like that.

1571
01:19:41.520 --> 01:19:43.520
Um, so everyone work on downloading that.

1572
01:19:43.520 --> 01:19:47.200
So we're going to take a second and then maybe let me know, like done in the chat.

1573
01:19:47.200 --> 01:19:50.320
This is the only like technical part after this.

1574
01:19:50.320 --> 01:19:53.160
It's pretty much just chatting with cloud or perplexity.

1575
01:19:53.160 --> 01:19:55.280
Um, but we have to load this scale in.

1576
01:19:55.280 --> 01:19:57.160
And once you do it once, you're going to learn how to do this.

1577
01:19:57.160 --> 01:19:59.520
And future weeks will make this easier.

1578
01:20:14.160 --> 01:20:24.400
And all skill files are like, they're just text. They're just text instructions for it's not

1579
01:20:24.400 --> 01:20:30.880
anything crazy. But it is text based on like a lot of testing we've done. And it has some

1580
01:20:30.880 --> 01:20:36.800
references as well. So we're going to basically upload this whole zip file to cloud or perplexity.

1581
01:20:36.800 --> 01:20:41.120
All right, everyone's got there's done. Anyone else stuck or still waiting?

1582
01:20:41.120 --> 01:20:51.200
All good. And just downloading. Okay, cool. All right, I'm going to show you in both of

1583
01:20:51.200 --> 01:20:54.880
these where to put them. So depending on what everyone you're using. Okay, so

1584
01:20:54.880 --> 01:21:02.080
let's do perplexity first. Okay, so perplexity. Let's see. When you're on the home page,

1585
01:21:02.080 --> 01:21:09.600
you might see it like this. There's this little sidebar, see that sidebar. And under customize,

1586
01:21:09.600 --> 01:21:16.720
okay, customize. Okay, customize. You can go and customize. And it'll pull up your skills right

1587
01:21:16.720 --> 01:21:22.000
away. There's skills, there's workflows, memories, kind of like sobbing, right? Very similar to sobbing,

1588
01:21:22.000 --> 01:21:28.720
like artists called tasks, memories, skills. So you can see I have all mine installed. But

1589
01:21:28.720 --> 01:21:34.640
just just do this first one. All you're going to do is click on create skill and then upload skill.

1590
01:21:34.640 --> 01:21:41.600
Okay, upload skill. And then you're going to, you know, I like to just click here and find my

1591
01:21:41.600 --> 01:21:47.520
downloads folder. And then I find that zip file, right? So it'll be like, just like this, right?

1592
01:21:47.520 --> 01:21:54.480
client cold outreach system dot zip, it'll be in your downloads folder. And then you just hit open.

1593
01:21:54.480 --> 01:22:02.160
And I'll actually do it. Yeah, it's, yeah, it's to tell me a skill at the same name exists. But if

1594
01:22:02.160 --> 01:22:07.040
you do this, it should just start uploading right away. And you'll know it's done because it'll pop

1595
01:22:07.040 --> 01:22:12.640
in here and they'll be like a little on off button. Okay, so try that. I'll show you guys in Claude,

1596
01:22:12.640 --> 01:22:18.320
if we got any Claude people. So for Claude, you're going to go kind of same thing, right?

1597
01:22:18.320 --> 01:22:24.080
Got to customize. Same. It's like, they very much copy each other. I do customize. I might

1598
01:22:24.080 --> 01:22:30.080
start on the general here. So just go down to skills on the left sidebar, right there, skills.

1599
01:22:31.120 --> 01:22:40.000
And then up here in the top, add, see that add, upload a skill. And then same thing, you're gonna

1600
01:22:40.000 --> 01:22:45.760
basically, it's very similar. It almost looks identical. They copy each other. Find that skill

1601
01:22:45.760 --> 01:22:52.800
and upload it. Let me know if anybody's getting stuck with that. We'll make sure we get you unstuck.

1602
01:22:56.320 --> 01:23:01.520
You're good. I'll show you on both again. Okay, so from the homepage of Perplex, it looks like this,

1603
01:23:01.520 --> 01:23:07.120
where you might have just your chat. Okay, you're going to go click on the left sidebar to expand

1604
01:23:07.120 --> 01:23:14.320
it up here in the top left corner, expand sidebar. You're going to go to customize right here,

1605
01:23:14.320 --> 01:23:23.760
customize. Okay. And then over on the far right, you're going to create skill, create skill on the

1606
01:23:23.760 --> 01:23:29.440
far right. And then instead of create the computer, you're gonna say upload skill, upload skill right

1607
01:23:29.440 --> 01:23:34.480
there. Then you're just going to upload it here. So you're going to click and find it in your

1608
01:23:34.480 --> 01:23:40.480
downloads folder. It'll be like called client cold email outreach system. You also could probably

1609
01:23:40.480 --> 01:23:46.960
search for it client cold outreach case it went somewhere else, you know, and then find the one

1610
01:23:46.960 --> 01:23:52.160
that's just the dot zip file, you know, it's like kind of a package here, you're uploading a package

1611
01:23:52.160 --> 01:23:58.080
of stuff to to perplexity. And then you hit open and then you should be good.

1612
01:23:58.080 --> 01:24:08.880
You if it unzipped, let me let me test that. If it unzipped, let me see zipper zip files are

1613
01:24:08.880 --> 01:24:14.400
basically like packages. Oh, you didn't unzip it. Okay, yeah, so I like to not unzip it,

1614
01:24:14.400 --> 01:24:20.880
because then I can just upload it with one file. If I did unzip it, let me see, upload skill.

1615
01:24:20.880 --> 01:24:27.360
If you did unzip it, it's gonna look like a folder and inside the folder, there's more stuff,

1616
01:24:27.360 --> 01:24:31.760
right? But actually, now I'm looking at it in that folder, there's nothing in the references.

1617
01:24:31.760 --> 01:24:37.520
So you also could just like grab this like skill.md file, which is inside that folder.

1618
01:24:37.520 --> 01:24:42.240
Or you can just upload the whole full. Yeah, it's either it's either you have to do the zip file,

1619
01:24:42.240 --> 01:24:47.680
or you have to do this little skill.md file. So in case your computer did like auto unzip it,

1620
01:24:47.680 --> 01:24:52.640
which sometimes they do, just look for something that says skill.md in your downloads, it might

1621
01:24:52.640 --> 01:24:58.080
be in a folder. And this is essentially just the instructions we're giving the tool to run this,

1622
01:24:58.080 --> 01:24:59.120
this playbook.

1623
01:25:05.440 --> 01:25:13.840
we got to customize right here, customize. We go down to skills right there, we click on add,

1624
01:25:13.840 --> 01:25:21.680
and then we just upload skill, upload a skill. Same kind of thing, we upload it, they do a little

1625
01:25:21.680 --> 01:25:27.120
security scan on it, and then boom, it's ready to go. I think when I did install this on Claude,

1626
01:25:28.320 --> 01:25:35.600
it did give one like light security warning that had to do with something that didn't really matter.

1627
01:25:35.600 --> 01:25:39.600
I forget what it was, but don't worry if it's giving you some sort of like, oh, be careful

1628
01:25:39.600 --> 01:25:45.280
about this thing. Oh, you know, it was like, oh, this skill, it actually showed it later is like,

1629
01:25:45.280 --> 01:25:50.080
this skill will create a folder in your Gmail inbox, right, to put all these drafts in,

1630
01:25:50.080 --> 01:25:56.320
and it was giving me a little warning about that like, oh, make sure you save your password

1631
01:25:56.320 --> 01:26:03.040
somewhere so no one can access this folder or something. It was not super crucial thing.

1632
01:26:03.040 --> 01:26:08.480
Okay, everyone good? Everyone get their skill installed? Okay, so once you have your skill

1633
01:26:08.480 --> 01:26:12.480
installed, just make sure it's on, it's usually on by default, there's a little on off button.

1634
01:26:12.480 --> 01:26:18.880
Same thing with Claude, when you click on it, there's like a little on off button, but it should be

1635
01:26:18.880 --> 01:26:24.000
on by default. You can see what happens when you run it, but honestly, you don't really need to care.

1636
01:26:24.880 --> 01:26:30.400
And then all we got to do is go to our chat, like, so actually, let me think this through,

1637
01:26:30.400 --> 01:26:36.960
let me think this through with with Claude, let's see here, with Claude and perplexity,

1638
01:26:36.960 --> 01:26:40.800
there's two modes. Okay, so everyone watch my screen for a second, there's two modes.

1639
01:26:40.800 --> 01:26:46.480
And when you kind of go to the homepage, you have to kind of activate the right mode. Okay, so

1640
01:26:46.480 --> 01:26:53.840
because we don't want to just chat, we want like an agent, we want like the AI agent to be built.

1641
01:26:53.840 --> 01:27:00.000
And so on Claude, they call this co-work. Okay, you got chat and you got co-work. All right,

1642
01:27:00.000 --> 01:27:04.160
so you can see when you hover over, chat is just talking to Claude, co-work is like,

1643
01:27:04.160 --> 01:27:10.560
let's let Claude work. Like, let's let it run a task autonomously, like automatically on a schedule.

1644
01:27:10.560 --> 01:27:17.840
So for Claude, switch it to co-work before you get started. Her perplexity, same kind of thing,

1645
01:27:17.840 --> 01:27:23.360
search is like our chat, right, and then computer is our agent. It's like our, it's our worker be,

1646
01:27:23.360 --> 01:27:28.480
right, that can go build stuff, connected things. So just make sure you're on the right mode. So

1647
01:27:28.480 --> 01:27:34.880
on perplexity, be on computer, and then on Claude, be on co-work. All right, everyone got that?

1648
01:27:34.880 --> 01:27:43.120
Perfect. Okay, from there, all we're going to do is ask it, and this is where it starts to get

1649
01:27:43.120 --> 01:27:50.560
easy. We can just start typing back and forth. Okay, we're going to ask it to activate the cold

1650
01:27:51.600 --> 01:27:57.680
outreach system skill. I'm pretty sure that was the name of it. Yeah, cold outreach system.

1651
01:27:57.680 --> 01:28:04.800
So activate the cold outreach system skill. Now, if you are in Claude, you can see mines on like

1652
01:28:04.800 --> 01:28:08.800
fable, which is the most expensive model. You probably don't want to do that because you're

1653
01:28:08.800 --> 01:28:12.160
going to burn through your credits. Yours is probably not on fable, but I think I was using

1654
01:28:12.160 --> 01:28:18.240
Claude earlier and I was using fable. So it just stayed there. I would just put it on like any of

1655
01:28:18.240 --> 01:28:25.520
these other ones, honestly. Opus 5 is fine, you know, even sonnet. It doesn't matter. And typically,

1656
01:28:25.520 --> 01:28:33.280
they'll change the model for you. On perplexity, I just use the default, which is the orchestrator,

1657
01:28:33.280 --> 01:28:36.960
which is going to orchestrate to the best model, which I like. I don't have to think about it.

1658
01:28:36.960 --> 01:28:46.960
So we say activate the client cold outreach system. Activate the client cold outreach system.

1659
01:28:47.520 --> 01:28:52.000
Just put that in the chat and send it in, okay, and make sure you're on co-work mode or computer

1660
01:28:52.000 --> 01:28:57.680
mode. You send that in. I'm going to do it on both of mine and it starts to go to work. So

1661
01:28:57.680 --> 01:29:01.200
it's first, it's going to load the skill. It's going to kind of go, you'll see it saying loading,

1662
01:29:01.200 --> 01:29:06.480
loading, right? It's the same thing. It's running the skill and then it's going to just start asking

1663
01:29:06.480 --> 01:29:12.080
you questions. We built the skill to essentially walk you through step by step and basically ask

1664
01:29:12.080 --> 01:29:17.680
you the questions it needs. You can see I'm on both perplexity and cloud showing this.

1665
01:29:17.680 --> 01:29:21.440
And the first question is usually, hey, what are we doing this for? If you're brand new to

1666
01:29:21.440 --> 01:29:26.960
cloud, it has no context on you, probably. So you got to tell it, hey, what business are we doing

1667
01:29:26.960 --> 01:29:33.200
this for? And so it might give you some options. If you have some history like I do, if you don't,

1668
01:29:33.200 --> 01:29:38.960
then you're going to, you're going to just type it in. So any questions that ask you, you guys can

1669
01:29:38.960 --> 01:29:45.200
kind of start, you didn't get to the paid plan yet. Don't see the orchestra.

1670
01:29:45.200 --> 01:29:49.600
If you are you on the free plan, Linda, is that what you are? You're on?

1671
01:29:49.600 --> 01:29:58.480
Let me see. Yeah, you might like not, well, I don't know, like, tell me because I'm not sure,

1672
01:29:58.480 --> 01:30:00.000
Because it's been a long time since I've been.

1673
01:30:02.440 --> 01:30:04.820
But does yours have the little computer button?

1674
01:30:04.820 --> 01:30:06.720
Like did you see how mine has like,

1675
01:30:06.720 --> 01:30:11.520
'cause I think that's, oh you do have the computer.

1676
01:30:11.520 --> 01:30:13.840
Okay, well try it and see how far you can get.

1677
01:30:13.840 --> 01:30:15.680
Don't worry if it doesn't say orchestrator,

1678
01:30:15.680 --> 01:30:17.460
it's already doing that for you, probably.

1679
01:30:17.460 --> 01:30:20.120
It's probably already doing the model choosing.

1680
01:30:20.120 --> 01:30:22.760
So try it and see how far you can get on the free plan

1681
01:30:22.760 --> 01:30:26.420
and let me know, 'cause that'll be helpful for me to know.

1682
01:30:28.240 --> 01:30:30.240
So what we're gonna all do is like,

1683
01:30:30.240 --> 01:30:31.960
I'll go a little more quiet,

1684
01:30:31.960 --> 01:30:33.600
but just work through some of these questions

1685
01:30:33.600 --> 01:30:35.240
and I'll kind of walk you through them, okay?

1686
01:30:35.240 --> 01:30:38.080
So you're gonna choose the system you want it for.

1687
01:30:38.080 --> 01:30:40.040
So I'll build this one for Sabi, okay?

1688
01:30:40.040 --> 01:30:43.320
So I'm gonna build it for Sabi.

1689
01:30:43.320 --> 01:30:45.120
And then the next question is,

1690
01:30:45.120 --> 01:30:46.280
who are we reaching out to?

1691
01:30:46.280 --> 01:30:49.720
This is where you wanna, like I said, define that person, right?

1692
01:30:49.720 --> 01:30:54.520
So for Linda, for Lily, you're gonna define who that thing is.

1693
01:30:54.520 --> 01:30:57.840
So take a second and type in your ideal person.

1694
01:30:58.840 --> 01:31:00.440
That you wanna reach out to.

1695
01:31:00.440 --> 01:31:10.440
[BLANK_AUDIO]

1696
01:31:10.440 --> 01:31:20.440
[BLANK_AUDIO]

1697
01:31:20.440 --> 01:31:30.440
[BLANK_AUDIO]

1698
01:31:30.440 --> 01:31:46.920
You guys can see mine.

1699
01:31:46.920 --> 01:31:50.400
I just said Sabi is this AI assistant for non-techy business owners.

1700
01:31:50.400 --> 01:31:53.720
So I wanna find, I just list a bunch of stuff, influencers,

1701
01:31:53.720 --> 01:31:56.200
community organizers, podcasters, summit organizers,

1702
01:31:56.200 --> 01:31:59.880
owners of large Facebook group communities, right?

1703
01:31:59.880 --> 01:32:06.040
Yours might be shorter, like Lily, I wanna find wholesale pet stores, right?

1704
01:32:06.040 --> 01:32:08.720
That's sold dog products, cat products.

1705
01:32:08.720 --> 01:32:14.520
Like you probably don't wanna go after like reptile stores, you know what I mean?

1706
01:32:14.520 --> 01:32:19.120
So this reptile store is like, okay, not a lot of hair, you know?

1707
01:32:19.120 --> 01:32:24.400
But supply dogs, cats, and then I'd say avoid like probably big box corporate,

1708
01:32:24.400 --> 01:32:27.720
you know, like type stuff, it's gonna be easy to break through.

1709
01:32:27.720 --> 01:32:34.480
I'd probably call it mom and pop kind of pet boatiques, you know?

1710
01:32:34.480 --> 01:32:41.200
You also could go after or anyone that sells products to pet owners.

1711
01:32:41.200 --> 01:32:45.400
You know, it could be really anyone, but I would probably start with the boatiques.

1712
01:32:45.400 --> 01:32:47.800
I guess that's what I would call them, you know?

1713
01:32:48.800 --> 01:32:51.600
So just define it in here, okay?

1714
01:32:51.600 --> 01:32:52.720
Define it as much as you can.

1715
01:32:52.720 --> 01:32:54.760
It'll ask more questions if it needs more info.

1716
01:32:54.760 --> 01:33:05.520
And then the next question is gonna be how many prospects,

1717
01:33:05.520 --> 01:33:07.600
how many people should we find every day?

1718
01:33:07.600 --> 01:33:10.520
So five a day, 10 a day, 15 day, 20 days.

1719
01:33:10.520 --> 01:33:13.800
Now I would encourage you to do the amount you can keep up with,

1720
01:33:13.800 --> 01:33:17.600
because at the beginning you're gonna be watching these emails and approving them.

1721
01:33:17.600 --> 01:33:19.680
At some point you could put this on autopilot.

1722
01:33:19.680 --> 01:33:23.920
Once you kind of build trust with it and you're like, okay, it's really learned how I do this.

1723
01:33:23.920 --> 01:33:26.280
'Cause you'll be tweaking things at the beginning.

1724
01:33:26.280 --> 01:33:30.440
You could just put this on an autopilot and scale it up to however many you want a day.

1725
01:33:30.440 --> 01:33:33.320
But I would start probably at five a day or 10 a day,

1726
01:33:33.320 --> 01:33:36.880
'cause I've found that if you take a couple days off from looking at this thing

1727
01:33:36.880 --> 01:33:38.280
or maybe you're just checking it once a week.

1728
01:33:38.280 --> 01:33:42.400
I mean, if I'm doing five a day, I checking it once a week, that's 35 emails I gotta go through.

1729
01:33:42.400 --> 01:33:43.760
I'm like just checking, you know?

1730
01:33:43.760 --> 01:33:47.320
So don't give yourself too much work to do, but we want to start with something.

1731
01:33:47.320 --> 01:33:51.520
So I'll do, for me, five a day, okay?

1732
01:33:51.520 --> 01:33:52.960
Next question.

1733
01:33:52.960 --> 01:33:57.120
If you guys got to this question about agent mail, okay, agent mail,

1734
01:33:57.120 --> 01:33:58.440
let me explain this for a second.

1735
01:33:58.440 --> 01:34:01.240
So there's two ways to do this.

1736
01:34:01.240 --> 01:34:05.960
We're having an AI agent send emails on our behalf, right?

1737
01:34:05.960 --> 01:34:08.800
You can do this through your personal Gmail, right?

1738
01:34:08.800 --> 01:34:12.720
Like you have a Gmail and Outlook, it can do it through there.

1739
01:34:12.720 --> 01:34:14.280
And I think that's a fine way to start.

1740
01:34:14.280 --> 01:34:22.320
If it asks you this type of question, you would say, I'm using a custom domain

1741
01:34:22.320 --> 01:34:28.360
or you'd say, you would just say, I want to use Gmail right here, okay?

1742
01:34:28.360 --> 01:34:30.640
So you just put that as an option.

1743
01:34:30.640 --> 01:34:38.000
So I'd say up to 15 emails a day, using your own Gmail is okay, 10 to 15 emails a day.

1744
01:34:38.000 --> 01:34:42.880
If you go beyond that, there is possibility that your Gmail could be flagged as spam,

1745
01:34:42.880 --> 01:34:47.200
which you do not want, especially if it's like your branded domain name,

1746
01:34:47.200 --> 01:34:50.360
like, you know, you do not want that to go down.

1747
01:34:50.360 --> 01:34:51.320
You don't want Gmail.

1748
01:34:51.320 --> 01:34:55.040
I mean, imagine if that's your login for everything and it goes down.

1749
01:34:55.040 --> 01:34:57.320
Like that's going to be super painful and annoying.

1750
01:34:57.320 --> 01:34:59.480
So I wouldn't push it.

1751
01:35:03.840 --> 01:35:07.400
doesn't like you sending out the same type of email every day, like they,

1752
01:35:07.400 --> 01:35:09.960
they might flag it as spam at some point.

1753
01:35:09.960 --> 01:35:14.200
So there is like the solution for this is something we call agent mail.

1754
01:35:14.200 --> 01:35:16.160
And it is, uh, I do that.

1755
01:35:16.160 --> 01:35:20.800
They have a free plan and you can send I think 10,000 emails, uh, a month on it.

1756
01:35:20.800 --> 01:35:24.280
And it's basically an email platform built for AI agents.

1757
01:35:24.280 --> 01:35:28.160
And so, uh, if you do want to go that route at some point, you just would

1758
01:35:28.160 --> 01:35:30.680
come back into the chat, tell it, Hey, I'm ready to do agent mail.

1759
01:35:30.680 --> 01:35:31.760
Let's reconnect it.

1760
01:35:31.760 --> 01:35:36.320
You'd sign up for agent mail, uh, you'd give it your API key.

1761
01:35:36.320 --> 01:35:37.280
It'd be all connected.

1762
01:35:37.280 --> 01:35:40.040
And now it's running, you could scale it like crazy.

1763
01:35:40.040 --> 01:35:42.960
So start with a personal Gmail or outlook.

1764
01:35:42.960 --> 01:35:43.560
That's fine.

1765
01:35:43.560 --> 01:35:45.080
Five a day, totally fine.

1766
01:35:45.080 --> 01:35:47.920
Um, and then move to agent mail later.

1767
01:35:47.920 --> 01:35:51.240
It's a little more technical, but like if you are going to scale this up,

1768
01:35:51.240 --> 01:35:52.560
I would use agent mail.

1769
01:35:52.560 --> 01:35:53.120
Okay.

1770
01:35:53.120 --> 01:35:56.600
All right.

1771
01:35:58.080 --> 01:36:00.800
From there, it's going to take you through, um,

1772
01:36:00.800 --> 01:36:03.880
it's going to give you a warning, right?

1773
01:36:03.880 --> 01:36:11.080
See that, um, they say that Gmail has a limit of 500 a day, which is crazy.

1774
01:36:11.080 --> 01:36:12.840
I would not do 500 a day.

1775
01:36:12.840 --> 01:36:15.840
Um, Linda's saying, can we use high level?

1776
01:36:15.840 --> 01:36:16.880
Probably.

1777
01:36:16.880 --> 01:36:17.120
Yeah.

1778
01:36:17.120 --> 01:36:20.880
The, the, it's all like with perplexity and in cloth.

1779
01:36:20.880 --> 01:36:23.240
It's like, if you can dream it, you can probably do it.

1780
01:36:23.240 --> 01:36:26.120
Um, so I do know they have a high level connection.

1781
01:36:26.120 --> 01:36:27.920
It's similar to Saudi where you want to.

1782
01:36:27.920 --> 01:36:32.520
I would connect, I would, uh, what we found with high level, Linda,

1783
01:36:32.520 --> 01:36:35.840
we can talk about this later too is like, well, you actually will on later.

1784
01:36:35.840 --> 01:36:38.000
We probably do a high level connection.

1785
01:36:38.000 --> 01:36:40.920
Um, but you probably could do this in high level.

1786
01:36:40.920 --> 01:36:42.440
You probably could even have it build.

1787
01:36:42.440 --> 01:36:48.200
Um, you could even have it build a pipeline in high level for you and not even

1788
01:36:48.200 --> 01:36:51.400
have the pipeline here, but I would keep this one simple so you can get something

1789
01:36:51.400 --> 01:36:53.520
running, you know, um,

1790
01:36:54.800 --> 01:36:56.840
where did I put in sobbing in here?

1791
01:36:56.840 --> 01:37:00.560
I'm not sure that question, the, the sobbing part.

1792
01:37:00.560 --> 01:37:04.320
Okay.

1793
01:37:04.320 --> 01:37:05.360
Um,

1794
01:37:05.360 --> 01:37:13.640
or your Gmail, if you are going to use like a Gmail, whatever, like I have my

1795
01:37:13.640 --> 01:37:17.400
Stephen at the remaker family one, um, you could also create a separate one.

1796
01:37:17.400 --> 01:37:22.120
If you want to like partnerships at, you know, lilylu.com, right?

1797
01:37:22.120 --> 01:37:24.760
Like you could make your own email for this.

1798
01:37:25.440 --> 01:37:26.240
That's totally fine.

1799
01:37:26.240 --> 01:37:28.960
Uh, but again, for sake of getting started, I probably just use your

1800
01:37:28.960 --> 01:37:29.680
personal email.

1801
01:37:29.680 --> 01:37:31.960
You are going to like personally approve these emails.

1802
01:37:31.960 --> 01:37:34.200
The AI agent is just helping you do this.

1803
01:37:34.200 --> 01:37:36.960
And so it's like you would just sit down and send five emails.

1804
01:37:36.960 --> 01:37:37.840
It's totally fine.

1805
01:37:37.840 --> 01:37:40.760
I would start with that, um, start.

1806
01:37:40.760 --> 01:37:43.960
And then the next question is about what's the pitch?

1807
01:37:43.960 --> 01:37:45.240
What is the pitch, right?

1808
01:37:45.240 --> 01:37:48.640
What is the, um, core pitch of the product or something like that?

1809
01:37:48.640 --> 01:37:53.080
This is where you're going to start to give, um, the tool inside on what's

1810
01:37:53.080 --> 01:37:54.360
this lead magnet, right?

1811
01:37:54.360 --> 01:37:58.200
So you can tell it about the product, but also tell it about what's the angle

1812
01:37:58.200 --> 01:37:59.800
that we're going to take in these emails.

1813
01:37:59.800 --> 01:38:00.280
Okay.

1814
01:38:00.280 --> 01:38:02.600
Um, let me actually double check.

1815
01:38:02.600 --> 01:38:04.400
Cause I think let me come back to this one.

1816
01:38:04.400 --> 01:38:07.120
Actually, that's this next question.

1817
01:38:07.120 --> 01:38:11.360
So this, this first question is about what's your product like, like, for

1818
01:38:11.360 --> 01:38:15.280
the GLP one natural thing, like what's the core of that?

1819
01:38:15.280 --> 01:38:18.240
Like what's the problem itselfs, right?

1820
01:38:18.240 --> 01:38:21.280
With any credibility markers, like, Hey, we've been featured in here.

1821
01:38:21.280 --> 01:38:25.320
We've sold over 8,000 customers are like, this is really just talking about like

1822
01:38:25.320 --> 01:38:28.640
just you and like this thing's awesome and I'm awesome.

1823
01:38:28.640 --> 01:38:29.080
Okay.

1824
01:38:29.080 --> 01:38:32.120
It's going to sprinkle this in as just like a little credibility thing.

1825
01:38:32.120 --> 01:38:35.560
Um, then the next one from there is what are we pitching?

1826
01:38:35.560 --> 01:38:37.360
Like in the email, what's the call to action?

1827
01:38:37.360 --> 01:38:40.480
The CTA of like, Hey, is it a call?

1828
01:38:40.480 --> 01:38:41.560
Is it free access?

1829
01:38:41.560 --> 01:38:42.800
Is it whatever?

1830
01:38:42.800 --> 01:38:44.600
So take a second to do these ones.

1831
01:38:44.600 --> 01:38:46.120
I'll type mine out here.

1832
01:38:46.120 --> 01:38:50.080
Um, and I'll give you guys time to do it as well.

1833
01:38:50.080 --> 01:38:59.080
[BLANK_AUDIO]

1834
01:38:59.080 --> 01:39:08.160
[BLANK_AUDIO]

1835
01:39:08.160 --> 01:39:17.320
[BLANK_AUDIO]

1836
01:39:17.320 --> 01:39:27.320
[BLANK_AUDIO]

1837
01:39:27.320 --> 01:39:37.320
[BLANK_AUDIO]

1838
01:39:37.320 --> 01:39:47.320
[BLANK_AUDIO]

1839
01:39:47.320 --> 01:40:02.320
[BLANK_AUDIO]

1840
01:40:04.300 --> 01:40:06.660
you've got your credibility markers.

1841
01:40:06.660 --> 01:40:24.220
Next is the CTA.

1842
01:40:24.220 --> 01:40:26.180
Now the CTA, this is the leave man.

1843
01:40:26.180 --> 01:40:28.180
This is like, what are we asking them to see

1844
01:40:28.180 --> 01:40:30.980
that they're interested in us sending over?

1845
01:40:30.980 --> 01:40:33.060
Hey, I have a free report on this.

1846
01:40:33.060 --> 01:40:34.900
I have a free guide.

1847
01:40:34.900 --> 01:40:37.660
I put together a short video.

1848
01:40:37.660 --> 01:40:41.940
I have, is it worth a five-minute convo?

1849
01:40:41.940 --> 01:40:43.980
Here's my, you know, like,

1850
01:40:43.980 --> 01:40:47.400
could I give you a call this week and talk it over more?

1851
01:40:47.400 --> 01:40:49.260
What is the ask that we're making?

1852
01:40:49.260 --> 01:40:51.900
Keep it short, sweet, keep it attractive.

1853
01:40:51.900 --> 01:40:56.900
You know, or sobby, I'm gonna say free access,

1854
01:40:57.140 --> 01:40:59.340
free sobby access for their audience.

1855
01:40:59.340 --> 01:41:01.460
All right, that's great.

1856
01:41:01.460 --> 01:41:04.740
Okay, next it's gonna ask you,

1857
01:41:04.740 --> 01:41:08.060
where do you want reply alerts to go?

1858
01:41:08.060 --> 01:41:12.780
Okay, so this is like, when people reply,

1859
01:41:12.780 --> 01:41:15.460
call out a perplexity, could alert you of that.

1860
01:41:15.460 --> 01:41:17.420
I like to just say in app,

1861
01:41:17.420 --> 01:41:20.820
where I don't, you could have it text you or email you

1862
01:41:20.820 --> 01:41:22.500
or something, send me an email digest.

1863
01:41:22.500 --> 01:41:24.500
I just keep it in app.

1864
01:41:24.500 --> 01:41:26.340
Meaning I'll just have call out open

1865
01:41:26.340 --> 01:41:29.980
and it's gonna send me a little notification when it's ready.

1866
01:41:29.980 --> 01:41:31.340
So I hit submit there.

1867
01:41:31.340 --> 01:41:33.500
Okay, now it's going to build some more.

1868
01:41:33.500 --> 01:41:41.580
Perfect.

1869
01:41:41.580 --> 01:41:47.660
Now what mine is doing right now,

1870
01:41:47.660 --> 01:41:49.300
it's checking to make sure everything's gonna work.

1871
01:41:49.300 --> 01:41:52.140
And so if it needs a connection,

1872
01:41:52.140 --> 01:41:55.340
it's gonna ask you for that connection, right?

1873
01:41:55.340 --> 01:41:57.100
Linda, it sounds like yours is doing that, right?

1874
01:41:57.100 --> 01:42:01.540
Like it's like, oh, I need a connection to Gmail, right?

1875
01:42:01.540 --> 01:42:03.340
I need a connection or whatever.

1876
01:42:03.340 --> 01:42:04.380
And so if that's the case,

1877
01:42:04.380 --> 01:42:05.860
it's gonna ask you for a little connection,

1878
01:42:05.860 --> 01:42:08.980
just like sobby does, you connect it and you're good to go.

1879
01:42:08.980 --> 01:42:10.340
If you need to manually connect it,

1880
01:42:10.340 --> 01:42:13.540
you can always click this plus button, connectors,

1881
01:42:13.540 --> 01:42:15.260
and you can connect to those things,

1882
01:42:15.260 --> 01:42:17.700
like Gmail, high level, whatever it is.

1883
01:42:17.700 --> 01:42:21.660
Mine was already connected, so it made it kind of easy.

1884
01:42:21.660 --> 01:42:24.500
If I did this in cloud, which I haven't built it in,

1885
01:42:24.500 --> 01:42:26.780
it's gonna ask you for that connection.

1886
01:42:26.780 --> 01:42:28.140
You can always manage these connectors.

1887
01:42:28.140 --> 01:42:30.580
The cool thing is you can also leave this thread.

1888
01:42:30.580 --> 01:42:32.460
So you can always leave this thread and come back to it.

1889
01:42:32.460 --> 01:42:34.260
I can go over to connectors here,

1890
01:42:34.260 --> 01:42:37.140
just like sobby, I can connect it to my email inbox,

1891
01:42:37.140 --> 01:42:38.580
anything I need here.

1892
01:42:38.580 --> 01:42:42.140
And I can come back to see over here on the left-hand sidebar.

1893
01:42:42.140 --> 01:42:45.140
These are all my active chats,

1894
01:42:45.140 --> 01:42:48.060
and you can see somewhere where to go.

1895
01:42:48.060 --> 01:42:52.500
These are pinned ones I have.

1896
01:42:53.860 --> 01:42:57.300
Here it is, okay, so it's loading, like that, activate.

1897
01:42:57.300 --> 01:42:59.700
That means it's building something right now, it's working.

1898
01:42:59.700 --> 01:43:01.860
So you can come out of sessions here anytime

1899
01:43:01.860 --> 01:43:03.860
and find that session.

1900
01:43:03.860 --> 01:43:05.460
You can go find that session.

1901
01:43:05.460 --> 01:43:08.180
You don't lose any of your work, anything like that.

1902
01:43:08.180 --> 01:43:11.940
Oh, Linda says there doesn't have the connectors on free.

1903
01:43:11.940 --> 01:43:13.620
Okay, yeah, okay, that's the,

1904
01:43:13.620 --> 01:43:15.660
we found the limitation, but that's cool.

1905
01:43:15.660 --> 01:43:17.260
It's cool to let you use the computer mode,

1906
01:43:17.260 --> 01:43:19.220
'cause they used to not let you use the computer mode

1907
01:43:19.220 --> 01:43:21.940
for anything less than $200 a month.

1908
01:43:21.940 --> 01:43:24.140
So that's cool, they let you start using that.

1909
01:43:24.140 --> 01:43:27.500
Yeah, if you had to go free,

1910
01:43:27.500 --> 01:43:29.500
I would say you could have it just like draft emails,

1911
01:43:29.500 --> 01:43:31.180
but then you'd have to be copying and pasting them

1912
01:43:31.180 --> 01:43:34.020
into your inbox and watching for replies yourself.

1913
01:43:34.020 --> 01:43:35.740
So it would be a lot more manual.

1914
01:43:35.740 --> 01:43:38.780
I guess you could give them to sobby.

1915
01:43:38.780 --> 01:43:40.940
So you could have it do a little thing

1916
01:43:40.940 --> 01:43:42.740
and then give the sobbing to, hey, draft these.

1917
01:43:42.740 --> 01:43:46.340
That'd be like the duct taped way together to do it,

1918
01:43:46.340 --> 01:43:51.340
but ideally just upgrade and, you know, it'll do it for you.

1919
01:43:51.900 --> 01:43:53.420
Okay.

1920
01:43:53.420 --> 01:43:54.900
So everyone's, if you got this far,

1921
01:43:54.900 --> 01:43:56.260
it should be building for you now.

1922
01:43:56.260 --> 01:43:57.740
And this part takes just a little bit.

1923
01:43:57.740 --> 01:44:00.060
So if there's any questions, let me know.

1924
01:44:00.060 --> 01:44:02.740
Like if you're stuck on anything, let me know.

1925
01:44:02.740 --> 01:44:03.860
If it's getting stuck on anything,

1926
01:44:03.860 --> 01:44:06.420
sometimes AI does go off on a rabbit trail

1927
01:44:06.420 --> 01:44:08.740
and it gets stuck and you gotta get it unstuck.

1928
01:44:08.740 --> 01:44:10.220
So just let me know if something's happening,

1929
01:44:10.220 --> 01:44:12.540
but basically it's building a bunch of stuff right now

1930
01:44:12.540 --> 01:44:14.660
that like we've taught it to build.

1931
01:44:14.660 --> 01:44:17.100
So you guys don't have to learn really how to do this.

1932
01:44:17.100 --> 01:44:18.980
It's just like, it's gonna build this way.

1933
01:44:18.980 --> 01:44:21.180
And you can use the skill anytime you wanna build something

1934
01:44:21.180 --> 01:44:24.100
like this, you know, you can build multiple agents,

1935
01:44:24.100 --> 01:44:24.940
like I said.

1936
01:44:24.940 --> 01:44:29.220
I need to build a deployable version, blah, blah, blah.

1937
01:44:29.220 --> 01:44:30.260
Okay, how's it going for you guys?

1938
01:44:30.260 --> 01:44:31.100
What are you guys seeing?

1939
01:44:31.100 --> 01:44:32.140
Anyone stuck on anything?

1940
01:44:32.140 --> 01:44:32.980
Any updates?

1941
01:44:32.980 --> 01:44:34.120
Any questions?

1942
01:44:34.120 --> 01:44:39.500
Oh, good.

1943
01:44:39.500 --> 01:44:43.820
Site is deployed.

1944
01:44:43.820 --> 01:44:44.660
Yeah.

1945
01:44:44.660 --> 01:44:59.780
The last step that you can see mine is building right now.

1946
01:45:03.920 --> 01:45:08.400
completed, you can click on this and actually see everything it's doing and it's kind of crazy.

1947
01:45:08.400 --> 01:45:13.280
It's like it's researching, it's finding stuff, it's building a whole little website right now,

1948
01:45:13.280 --> 01:45:17.120
it's building that Kanban board, that little view I showed you where it has all the,

1949
01:45:17.120 --> 01:45:21.680
they call out a Kanban board, where it's you have these like pipeline stages, it's building all of

1950
01:45:21.680 --> 01:45:27.040
that, and then it's also building what's called a cron job, which is a scheduled task, that's going

1951
01:45:27.040 --> 01:45:31.680
to run every day, right? So you can see that's my next step, it's building and it's just doing this

1952
01:45:31.680 --> 01:45:37.520
all for me. And the ultimate output we're trying to get is a functional thing that we can tweak.

1953
01:45:37.520 --> 01:45:42.080
And then the cool part is you guys can tweak this however you want, okay, however you want. So now

1954
01:45:42.080 --> 01:45:46.720
it's built my stuff, now it's going to go find five prospects right now. So it's going to give me

1955
01:45:46.720 --> 01:45:52.800
five leads right now, inside the Kanban board, it's just testing the whole process. So you guys,

1956
01:45:52.800 --> 01:45:56.560
if you've made this far yours is probably doing the same thing. I don't know if anyone's doing

1957
01:45:56.560 --> 01:46:00.320
Claude, you let me know how it's going if you're doing Claude right now, because we've done this

1958
01:46:00.320 --> 01:46:05.600
a lot in perplexity, and we built the skills to work with Claude as well. But we haven't fully

1959
01:46:05.600 --> 01:46:09.600
tested it with Claude yet, so if you are using Claude, let me know, it's getting stuck on anything.

1960
01:46:09.600 --> 01:46:17.040
But it's the fun part, you just wait. Sometimes I'll have perplexity in like five things at once,

1961
01:46:17.040 --> 01:46:20.720
that's why I do like it though, because you can see this thing's working, I might hop over to my

1962
01:46:20.720 --> 01:46:25.760
financial planning and then be something over there, or like, you know, we have a lot of stuff

1963
01:46:25.760 --> 01:46:32.160
running in perplexity all the time, and that's why I do like it, because it can do multiple agents

1964
01:46:32.160 --> 01:46:37.760
at one time. I've had to do some really complex stuff for me, where it's like, oh my gosh, you know,

1965
01:46:37.760 --> 01:46:42.720
that would have taken me like a month, and I'll put perplexity on it, and it has just built that

1966
01:46:42.720 --> 01:46:47.680
thing crazy fast.

1967
01:46:47.680 --> 01:47:01.520
I do like both of these tools, and Sabi does this on the background that she just doesn't share

1968
01:47:01.520 --> 01:47:05.280
with you everything she's doing, because it'd be like so many text messages, but if you click on

1969
01:47:05.280 --> 01:47:10.160
this, you can actually see how it's thinking. Like, hey, I found this one gratitude geek,

1970
01:47:10.160 --> 01:47:14.960
Condis Ronda, it's a great fit, but I couldn't find the email, let me check here, right? Let

1971
01:47:14.960 --> 01:47:21.440
me check Lincoln. Good. Okay, I found another one. Lindsay has a page. Okay, and let's pull these,

1972
01:47:21.440 --> 01:47:24.720
so you can see it's just like going to where it's on the internet, right? It's going looking at

1973
01:47:24.720 --> 01:47:29.440
pages right now, it's finding these leads, it's finding their emails is if it gets stuck, it tries

1974
01:47:29.440 --> 01:47:40.080
to unstick itself, which is pretty awesome. Found two emails, boom, there you go. Let's find more

1975
01:47:40.080 --> 01:47:47.920
candidates. Pretty cool. It's fun to see it working. It's pretty wild.

1976
01:47:47.920 --> 01:47:58.320
Linda, for yours, if you do want to connect high level to send, I guess you could send,

1977
01:47:58.320 --> 01:48:05.040
let me think, you could have it add these leads to your high level, and then you could send them

1978
01:48:05.040 --> 01:48:10.240
emails through high level. I think that'd be the way to do it. If you wanted to, I might start with

1979
01:48:10.240 --> 01:48:14.960
Gmail because it's going to be like, get the system working. So you have it like, I trust this

1980
01:48:14.960 --> 01:48:19.840
thing is battle tested, I got the copy and I'm getting responses, and then move it to high level,

1981
01:48:19.840 --> 01:48:25.440
but you probably don't want to add leads to your high level list that like, haven't responded,

1982
01:48:25.440 --> 01:48:29.760
because then you're going to have like an email list that has like a terrible response, right?

1983
01:48:29.760 --> 01:48:34.240
Essentially. So if you do add them to high level, if you add all the leads to high level, I would

1984
01:48:34.240 --> 01:48:38.160
definitely like add them to like some separate list that you don't email just all the time,

1985
01:48:38.160 --> 01:48:44.000
because it'll kill your open rates and stuff, because these are cold emails, right?

1986
01:48:44.000 --> 01:48:49.600
One thing you might do is like when people reply, then they go in high level, now they're on your

1987
01:48:49.600 --> 01:48:54.640
list, now they're on your getting your emails, that type of thing. I can have the list from

1988
01:48:54.640 --> 01:48:59.680
responders. Yeah, yeah, you could export. This is a cool thing when you're building these platforms,

1989
01:48:59.680 --> 01:49:05.200
like if you want a feature, you could just build it, like you just tell it, hey, I want to,

1990
01:49:05.200 --> 01:49:10.320
I want to see us be export button on my lead list, you know, and it'll be like, all right,

1991
01:49:10.320 --> 01:49:16.000
and it builds it and then you have it, right? It's pretty wild. I did this for another client,

1992
01:49:16.000 --> 01:49:20.720
and she really customized her board, she made it look like her brand, and she put in um,

1993
01:49:20.720 --> 01:49:25.440
what did she put in there? She put in like, I don't know, button, she could collect the

1994
01:49:25.440 --> 01:49:30.720
do quick thing. So it's a kind of, if you, as you're using this, if you want a feature,

1995
01:49:30.720 --> 01:49:35.920
like we built it a certain way, but if you want a feature for it to build, just build it in here,

1996
01:49:35.920 --> 01:49:42.320
just so you just tell it right here what you want, like, um, hey, I want to, I want to, I want to

1997
01:49:42.320 --> 01:49:48.720
follow up with people three times before kind of marking them as not interested, and you could

1998
01:49:48.720 --> 01:49:53.920
wire that in, just tell it to do that and have it move a, move a card from responding once to

1999
01:49:53.920 --> 01:49:59.760
respond twice to respond three times, and if they don't respond, then move it to not interested, you know.

2000
01:50:02.860 --> 01:50:05.160
Um, yeah.

2001
01:50:05.160 --> 01:50:07.700
Okay.

2002
01:50:07.700 --> 01:50:10.200
Think mine found the five leads.

2003
01:50:10.200 --> 01:50:18.840
This is the longest part.

2004
01:50:18.840 --> 01:50:21.340
Just waiting, waiting for it to do its first run.

2005
01:50:21.340 --> 01:50:24.260
The nice thing is once it's done at once, it kind of, it's

2006
01:50:24.260 --> 01:50:25.680
learning its own process.

2007
01:50:25.680 --> 01:50:27.180
Basically it's training itself.

2008
01:50:27.180 --> 01:50:29.620
And then this thing's just going to run every morning.

2009
01:50:29.880 --> 01:50:32.700
You know, um, or whatever time you want to run.

2010
01:50:32.700 --> 01:50:36.360
And then it's going to put these emails in my, uh, or it's

2011
01:50:36.360 --> 01:50:39.600
going to put this Kanban board, which I usually, this bookmark,

2012
01:50:39.600 --> 01:50:41.120
you know, I just use your bookmark this.

2013
01:50:41.120 --> 01:50:43.360
So let me show you guys something real quick.

2014
01:50:43.360 --> 01:50:45.840
Um, yeah, yours are doing prospect research too.

2015
01:50:45.840 --> 01:50:49.360
On, on perplexity, there's a thing called artifacts.

2016
01:50:49.360 --> 01:50:52.280
Anything you build goes into artifacts.

2017
01:50:52.280 --> 01:50:54.840
So it's just a handy place to find things you're building.

2018
01:50:54.840 --> 01:50:59.280
So if I go to artifacts right now, you can see that, uh, stuff I

2019
01:50:59.280 --> 01:51:00.120
built is in here.

2020
01:51:00.120 --> 01:51:03.360
Um, and this one that I'm building right now, it's right there.

2021
01:51:03.360 --> 01:51:05.680
See that sobby cold outreach pipeline.

2022
01:51:05.680 --> 01:51:08.560
For Claude, they do something similar.

2023
01:51:08.560 --> 01:51:10.000
Actually, they call it the same thing.

2024
01:51:10.000 --> 01:51:11.160
It's called artifacts.

2025
01:51:11.160 --> 01:51:15.200
Uh, and anything you build, it's going to go right there in the artifacts.

2026
01:51:15.200 --> 01:51:18.040
So it's a quick way to find those things and you can pin them.

2027
01:51:18.040 --> 01:51:20.360
You can click these three dots and pin them to the top.

2028
01:51:20.360 --> 01:51:21.640
Like I'll pin this one up here.

2029
01:51:21.640 --> 01:51:24.800
So it makes it really easy to like, Hey, like, check my leads.

2030
01:51:24.800 --> 01:51:26.160
You come here and go to artifacts.

2031
01:51:26.160 --> 01:51:29.120
You click on there and here's the pipeline.

2032
01:51:29.120 --> 01:51:30.680
You'd have all the leads coming in here.

2033
01:51:30.680 --> 01:51:34.600
When you move them to send, it's going to send the email, right?

2034
01:51:34.600 --> 01:51:35.920
So you would approve them here.

2035
01:51:35.920 --> 01:51:37.680
You could even manually add people in.

2036
01:51:37.680 --> 01:51:41.360
It looks like, um, now yours is not going to look exactly mine.

2037
01:51:41.360 --> 01:51:45.440
Claude, every time we see perplexity, do this, it tends to do it just

2038
01:51:45.440 --> 01:51:47.000
slightly differently every time.

2039
01:51:47.000 --> 01:51:49.960
Um, it's kind of going to be unique to you and your business.

2040
01:51:49.960 --> 01:51:53.520
And so if you see features mine has that years doesn't have, like I've

2041
01:51:53.520 --> 01:52:00.080
never seen a do that, um, that, uh, what is this ad prospect button down there?

2042
01:52:00.080 --> 01:52:01.000
I've never seen a do that.

2043
01:52:01.000 --> 01:52:01.920
That's new.

2044
01:52:01.920 --> 01:52:05.880
But if you're like, I like that, I want to be able to throw in ideas that like

2045
01:52:05.880 --> 01:52:09.160
I'd be cool if you could just put in the name and then it goes to work researching

2046
01:52:09.160 --> 01:52:10.200
the person that'd be cool.

2047
01:52:10.200 --> 01:52:12.480
Like you see someone is going to throw them in here, right?

2048
01:52:12.480 --> 01:52:16.720
And then like, so if you want a feature like that, you would just come back to

2049
01:52:16.720 --> 01:52:17.320
that chat.

2050
01:52:17.320 --> 01:52:17.520
Right.

2051
01:52:17.520 --> 01:52:21.720
So I just remember like these artifacts, they're not locked in, right?

2052
01:52:21.960 --> 01:52:25.320
Um, you just would have to come back to that chat.

2053
01:52:25.320 --> 01:52:28.240
I think if you click on and see this is made with perplexity computer, I'm

2054
01:52:28.240 --> 01:52:32.200
pretty sure if you click on that, it'll pull up your, your computer.

2055
01:52:32.200 --> 01:52:32.560
Right.

2056
01:52:32.560 --> 01:52:34.760
That's what they call the AI agent stuff.

2057
01:52:34.760 --> 01:52:37.160
You can see all the stuff that's scheduled.

2058
01:52:37.160 --> 01:52:38.600
See the scheduled stuff here.

2059
01:52:38.600 --> 01:52:40.640
And this one is going to be one that's scheduled.

2060
01:52:40.640 --> 01:52:42.480
It's my sobby cold outreach pipeline.

2061
01:52:42.480 --> 01:52:46.080
So I can click on that and I can see it working and I can tweak stuff.

2062
01:52:46.080 --> 01:52:48.600
I can just type in here to tweak anything I want ever.

2063
01:52:48.720 --> 01:52:51.920
Like any time I want to, I want to make it, it's too dark.

2064
01:52:51.920 --> 01:52:52.840
I want to make it light mode.

2065
01:52:52.840 --> 01:52:53.880
I want to make it my brand.

2066
01:52:53.880 --> 01:52:57.480
I want to make it, you know, change the email a little bit like that.

2067
01:52:57.480 --> 01:52:58.480
We're sending, right?

2068
01:52:58.480 --> 01:53:00.720
That made me want to change the lead magnet at some point.

2069
01:53:00.720 --> 01:53:01.920
All right.

2070
01:53:01.920 --> 01:53:03.080
Look like mine just finished.

2071
01:53:03.080 --> 01:53:04.400
Let's see how, how it did.

2072
01:53:04.400 --> 01:53:06.200
All right.

2073
01:53:06.200 --> 01:53:08.120
The sobby cold outreach system is live.

2074
01:53:08.120 --> 01:53:09.880
Everything is wired and running.

2075
01:53:09.880 --> 01:53:11.280
Here's what's active.

2076
01:53:11.280 --> 01:53:14.280
So it gives you a little, uh, a summary, right?

2077
01:53:14.280 --> 01:53:16.240
So here's some, some prospects.

2078
01:53:16.600 --> 01:53:19.600
So definitely I would review these because this is the first time it's done it.

2079
01:53:19.600 --> 01:53:22.240
So this is like, we want to give it feedback.

2080
01:53:22.240 --> 01:53:25.520
If these are the wrong people, right, we want to make sure it knows.

2081
01:53:25.520 --> 01:53:26.080
Okay.

2082
01:53:26.080 --> 01:53:28.800
So it found, it looks like five women.

2083
01:53:28.800 --> 01:53:33.880
Um, and I told it to go after, uh, people that had business owners in their

2084
01:53:33.880 --> 01:53:37.120
audience, specifically gen X business owners.

2085
01:53:37.120 --> 01:53:39.840
Um, and let's see how it did.

2086
01:53:39.840 --> 01:53:40.080
Okay.

2087
01:53:40.080 --> 01:53:42.640
So, uh, it also set up the automation.

2088
01:53:42.640 --> 01:53:44.640
It set up the daily reply monitor.

2089
01:53:45.040 --> 01:53:48.920
Um, it also said, uh, it's giving me that warning.

2090
01:53:48.920 --> 01:53:49.800
So that's really good.

2091
01:53:49.800 --> 01:53:50.320
Okay.

2092
01:53:50.320 --> 01:53:53.560
Uh, and then it says, open up the board, review the drafts.

2093
01:53:53.560 --> 01:53:54.960
So we're going to click on the board.

2094
01:53:54.960 --> 01:53:55.720
We're going to see how it did.

2095
01:53:55.720 --> 01:53:59.720
Uh, it'll, it'll open it up right here on the right side or you can click here.

2096
01:53:59.720 --> 01:54:02.360
If you want to make it bigger and then let's check it out.

2097
01:54:02.360 --> 01:54:02.560
Okay.

2098
01:54:02.560 --> 01:54:03.600
So here's Lindsey's.

2099
01:54:03.600 --> 01:54:05.120
Okay.

2100
01:54:05.120 --> 01:54:08.920
So here is the subject line.

2101
01:54:08.920 --> 01:54:11.520
Hey, I love dear found her form idea.

2102
01:54:11.520 --> 01:54:14.040
Hey, Lindsey, I've been following dear found her.

2103
01:54:14.040 --> 01:54:17.800
I love that you built the forum as a real sports engine for women.

2104
01:54:17.800 --> 01:54:19.520
Founders, not just in their podcast field.

2105
01:54:19.520 --> 01:54:20.640
I'm Steven founder of Sabi.

2106
01:54:20.640 --> 01:54:22.360
Hey, I had business BFF that runs entire labor.

2107
01:54:22.360 --> 01:54:23.520
I messaged handles inbox.

2108
01:54:23.520 --> 01:54:27.560
Everyone encounters busy work for non-techy founders built by a team ranked.

2109
01:54:27.560 --> 01:54:32.520
Well, number one, 40 ending, 5,000, your dear found her community of women.

2110
01:54:32.520 --> 01:54:35.240
Small businesses are with, especially benefit, blah, blah, blah.

2111
01:54:35.240 --> 01:54:37.600
So I like it, but it's, I don't know.

2112
01:54:37.600 --> 01:54:39.680
I'd probably change the copy a little bit, right?

2113
01:54:40.120 --> 01:54:45.640
So I like to probably also not have a domain name in there.

2114
01:54:45.640 --> 01:54:49.680
Sometimes we can get flagged by spam if we're sending too much of that.

2115
01:54:49.680 --> 01:54:52.000
So I'll take that out and I'll just edit this.

2116
01:54:52.000 --> 01:54:55.120
And what I want to do is I want to tell the AI what I'm doing.

2117
01:54:55.120 --> 01:54:59.280
So it gets better and better every time it does this, like, hey, I'd make it shorter.

2118
01:55:04.400 --> 01:55:07.560
Or save and send if you want to send this email.

2119
01:55:07.560 --> 01:55:09.920
Or you can go back to that chat, right?

2120
01:55:09.920 --> 01:55:14.120
And you can kind of tweak it, be like, hey, I love it.

2121
01:55:14.120 --> 01:55:19.520
But let's make the emails even shorter.

2122
01:55:19.520 --> 01:55:25.560
Make sure to use some spacing so they are easy to read.

2123
01:55:25.560 --> 01:55:30.560
Never use M-dashes, those are like AI things.

2124
01:55:30.560 --> 01:55:33.260
I don't think it did.

2125
01:55:33.260 --> 01:55:38.360
Don't put my website in there.

2126
01:55:38.360 --> 01:55:41.880
Meet Savvy.com, OK?

2127
01:55:41.880 --> 01:55:43.640
So I'm giving it some feedback, right?

2128
01:55:43.640 --> 01:55:47.320
And this is important, especially on the first handful emails.

2129
01:55:47.320 --> 01:55:49.360
I have done this in one of my combo boards.

2130
01:55:49.360 --> 01:55:51.360
I just told it to learn from my changes.

2131
01:55:51.360 --> 01:55:53.560
I would say every email that I send,

2132
01:55:53.560 --> 01:55:55.400
I also want you to look at those emails

2133
01:55:55.400 --> 01:55:57.360
and see what I changed, right?

2134
01:55:57.360 --> 01:56:00.640
And then make adjustments based on what I changed in the future.

2135
01:56:00.640 --> 01:56:02.160
But I'm just showing you guys a basic way

2136
01:56:02.160 --> 01:56:03.520
to give it some feedback, right?

2137
01:56:03.520 --> 01:56:08.720
So let's rewrite them now.

2138
01:56:08.720 --> 01:56:09.960
And then what was the call to action?

2139
01:56:09.960 --> 01:56:10.960
What did it say on mine?

2140
01:56:10.960 --> 01:56:14.480
It said, would you be open to giving

2141
01:56:14.480 --> 01:56:17.480
your computing a free Savvy access?

2142
01:56:17.480 --> 01:56:19.680
Happy to set up a special onboarding.

2143
01:56:19.680 --> 01:56:21.000
So let's see.

2144
01:56:21.000 --> 01:56:26.600
[INAUDIBLE]

2145
01:56:26.600 --> 01:56:28.400
Yeah, I think I like it.

2146
01:56:28.400 --> 01:56:30.720
I probably rewrite it just a little bit.

2147
01:56:30.720 --> 01:56:39.080
Let's make the free gift of Savvy sound more attractive.

2148
01:56:39.080 --> 01:56:45.040
Like, maybe it's $100 a free usage.

2149
01:56:45.040 --> 01:57:01.680
I'm just giving it some ideas sending those in, OK?

2150
01:57:01.680 --> 01:57:03.280
Linda, did you just end up finishing?

2151
01:57:08.680 --> 01:57:09.520
Any luck?

2152
01:57:09.520 --> 01:57:16.880
You might have stepped out.

2153
01:57:16.880 --> 01:57:17.600
Anyone else?

2154
01:57:17.600 --> 01:57:20.040
Anyone else of yours have finished?

2155
01:57:20.040 --> 01:57:22.400
[INAUDIBLE]

2156
01:57:22.400 --> 01:57:23.520
Marcia's got to run.

2157
01:57:23.520 --> 01:57:24.400
Check out the replay.

2158
01:57:24.400 --> 01:57:25.480
Awesome.

2159
01:57:25.480 --> 01:57:27.560
And I encourage you guys, if you didn't fully get through this,

2160
01:57:27.560 --> 01:57:29.880
try to get to this point where I'm at this week.

2161
01:57:29.880 --> 01:57:30.920
Because this is the key.

2162
01:57:30.920 --> 01:57:34.200
Once it's built, then we can just tweak it super easy.

2163
01:57:34.200 --> 01:57:35.320
We've done the heavy lifting.

2164
01:57:35.320 --> 01:57:36.960
This is the stuff that uses the most credits

2165
01:57:36.960 --> 01:57:39.800
or at the beginning, but then it's done.

2166
01:57:39.800 --> 01:57:40.640
And then just tweak it.

2167
01:57:40.640 --> 01:57:43.880
I'm just going to come over here, tweak it.

2168
01:57:43.880 --> 01:57:45.120
Go to the artifacts.

2169
01:57:45.120 --> 01:57:45.800
You want to find it.

2170
01:57:45.800 --> 01:57:48.480
It's going to be right in there.

2171
01:57:48.480 --> 01:57:50.400
And then literally every day or once a week,

2172
01:57:50.400 --> 01:57:51.280
you kind of log in here.

2173
01:57:51.280 --> 01:57:52.840
You look at the details.

2174
01:57:52.840 --> 01:57:54.960
You can see how mine added a bunch of stuff up here,

2175
01:57:54.960 --> 01:57:58.080
which is helpful stuff, but not really need it.

2176
01:57:58.080 --> 01:58:00.600
And I like how it did shorter.

2177
01:58:00.600 --> 01:58:02.560
It followed my instructions now.

2178
01:58:02.560 --> 01:58:06.760
Would you be open to us maybe gifting your four members

2179
01:58:06.760 --> 01:58:08.160
with a hundred is free copy credit

2180
01:58:08.160 --> 01:58:10.640
or letting somebody intern for 30 days free?

2181
01:58:10.640 --> 01:58:11.560
Okay.

2182
01:58:11.560 --> 01:58:13.440
I have to make it easy on your end.

2183
01:58:13.440 --> 01:58:15.840
So if I want to send this, I literally click this.

2184
01:58:15.840 --> 01:58:17.560
I literally click save and send.

2185
01:58:17.560 --> 01:58:20.120
And it'll send this email right now.

2186
01:58:20.120 --> 01:58:24.600
And then it's going to move that card into here or sent, right?

2187
01:58:24.600 --> 01:58:28.120
If I move to approved, it'll also just send it.

2188
01:58:28.120 --> 01:58:31.200
Then if she responds, it goes here, right?

2189
01:58:31.200 --> 01:58:36.040
I have a skip one if I don't want to send to that person.

2190
01:58:36.040 --> 01:58:37.320
So you can add if you like,

2191
01:58:37.320 --> 01:58:39.440
you want to add other pipeline kind of stages in here,

2192
01:58:39.440 --> 01:58:41.800
feel free to tell it what you want and it'll do it.

2193
01:58:41.800 --> 01:58:45.240
But really the goal is like at the end of the day,

2194
01:58:45.240 --> 01:58:48.440
our goal today was like, let's create a system, right?

2195
01:58:48.440 --> 01:58:51.080
That we have an organization system

2196
01:58:51.080 --> 01:58:52.760
as this little Kanban board visually.

2197
01:58:52.760 --> 01:58:53.600
I love that.

2198
01:58:53.600 --> 01:58:55.920
It's just, it's really helpful when you start stacking five,

2199
01:58:55.920 --> 01:58:58.160
10, 20 leads a day.

2200
01:58:58.160 --> 01:58:59.920
Then we put this on a schedule and we train it.

2201
01:58:59.920 --> 01:59:01.600
Like we would in the employee.

2202
01:59:01.600 --> 01:59:02.720
Hey, I wouldn't say this.

2203
01:59:02.720 --> 01:59:04.400
Hey, I don't say that.

2204
01:59:04.400 --> 01:59:05.240
Say it this way.

2205
01:59:05.240 --> 01:59:06.080
Say it that way.

2206
01:59:06.080 --> 01:59:06.920
I would say this.

2207
01:59:06.920 --> 01:59:08.520
You're going to get it better and better over time.

2208
01:59:08.520 --> 01:59:11.560
And at some point you can say, hey, I trust you, go for it.

2209
01:59:11.560 --> 01:59:13.000
Send five a day without my approval

2210
01:59:13.000 --> 01:59:15.880
because at this point I've done so much work with it

2211
01:59:15.880 --> 01:59:18.360
to like, no, that's going to be fine.

2212
01:59:18.360 --> 01:59:19.360
And then this thing's running.

2213
01:59:19.360 --> 01:59:23.640
And like I said, industry response rates on cold email

2214
01:59:23.640 --> 01:59:27.880
is about one per, sorry, good response rates.

2215
01:59:27.880 --> 01:59:30.360
So industry looks for like this as like,

2216
01:59:30.360 --> 01:59:32.920
when they see 1%, it's good, okay?

2217
01:59:32.920 --> 01:59:34.880
So just know that you're going to want to send

2218
01:59:34.880 --> 01:59:37.200
about 100 emails to get a response.

2219
01:59:37.200 --> 01:59:39.200
If you're in a niche that doesn't get as much cold email,

2220
01:59:39.200 --> 01:59:40.960
you're going to get a lot higher response.

2221
01:59:40.960 --> 01:59:43.320
So start like five a day and then you kind of go up to 10,

2222
01:59:43.320 --> 01:59:44.880
maybe 15 a day.

2223
01:59:44.880 --> 01:59:46.960
And before you know it, you're going to be getting responses

2224
01:59:46.960 --> 01:59:48.200
and then just take it from there.

2225
01:59:48.200 --> 01:59:51.480
See what, you know, see how you can have a conversation

2226
01:59:51.480 --> 01:59:52.640
and be of value.

2227
01:59:52.640 --> 01:59:55.120
If someone responds wanting the thing you're offering them,

2228
01:59:55.120 --> 01:59:58.080
then go create it, send it to them and then follow up with them.

2229
01:59:58.080 --> 02:00:00.520
You know, there could be some amazing deals and leads.

2230
02:00:02.040 --> 02:00:05.200
Um, this has been such a breakthrough for a lot of our members.

2231
02:00:05.200 --> 02:00:06.960
So take action on this, you guys.

2232
02:00:06.960 --> 02:00:09.480
I know we're kind of at the two hour mark at this point.

2233
02:00:09.480 --> 02:00:12.120
So I know we got to end, but this is really the end of the training.

2234
02:00:12.120 --> 02:00:13.880
I want to walk you guys fully through that.

2235
02:00:13.880 --> 02:00:19.800
And then if you're stuck on this, like I said, um, we will review next week.

2236
02:00:19.800 --> 02:00:21.720
We'll kind of look back and go how to go.

2237
02:00:21.720 --> 02:00:24.920
Any questions we'll do a little bit at the beginning before we go into the next

2238
02:00:24.920 --> 02:00:29.240
training and then week four of a whole like, you know, 90 minute block devoted

2239
02:00:29.240 --> 02:00:31.360
to like helping you get unstuck if you're stuck.

2240
02:00:31.360 --> 02:00:35.120
So, but the key thing is take action, whether you just do the sobby simple method.

2241
02:00:35.120 --> 02:00:37.640
If this was overwhelming seeing this and like, Oh my gosh, I don't know.

2242
02:00:37.640 --> 02:00:41.680
Start with this this week, just get sobby reaching out, like every, you know,

2243
02:00:41.680 --> 02:00:44.840
creating five and just putting your Gmail inbox and then move to

2244
02:00:44.840 --> 02:00:49.840
perplexity or cloud when you want that more visual, uh, organization system.

2245
02:00:49.840 --> 02:00:51.080
That's totally fine.

2246
02:00:51.080 --> 02:00:51.880
All right.

2247
02:00:51.880 --> 02:00:59.040
Um, any last questions, um, before, before we wrap, uh, Linda said it brought

2248
02:00:59.040 --> 02:00:59.520
some goodies.

2249
02:00:59.520 --> 02:01:02.280
I'm reviewing it says two scheduled tasks next run 18 hours.

2250
02:01:02.280 --> 02:01:02.800
Perfect.

2251
02:01:02.800 --> 02:01:03.360
Yeah.

2252
02:01:03.360 --> 02:01:05.160
So it sounds like you're going to have it run every day.

2253
02:01:05.160 --> 02:01:07.040
And so that's why it says like 18 hours from now.

2254
02:01:07.040 --> 02:01:07.960
It's going to run again.

2255
02:01:07.960 --> 02:01:09.600
Um, yeah.

2256
02:01:09.600 --> 02:01:10.880
Cool.

2257
02:01:10.880 --> 02:01:12.680
Any other questions?

2258
02:01:12.680 --> 02:01:15.080
All right.

2259
02:01:15.080 --> 02:01:16.040
Good job, you guys.

2260
02:01:16.040 --> 02:01:18.440
You built the lead machine.

2261
02:01:18.440 --> 02:01:24.800
Um, let me know how this goes in the community, um, which is rainmaker fam.com.

2262
02:01:24.800 --> 02:01:27.520
I will post a link here week two.

2263
02:01:27.560 --> 02:01:30.240
It'll say week two and it'll go to this page.

2264
02:01:30.240 --> 02:01:32.040
So you can walk through the steps again.

2265
02:01:32.040 --> 02:01:35.600
If you need to, the replay will be at the top of the page.

2266
02:01:35.600 --> 02:01:37.960
So it's going to replace right at the top.

2267
02:01:37.960 --> 02:01:45.080
Uh, also I think it's pinned right at the top, um, August, see August.

2268
02:01:45.080 --> 02:01:46.240
Here we go.

2269
02:01:46.240 --> 02:01:51.120
Yeah, it should be right here at the top of the community week two.

2270
02:01:51.120 --> 02:01:54.120
So if you need to come back and revisit any portions of that, zoom in,

2271
02:01:54.120 --> 02:01:59.280
pause, anything like that, hop on that and, uh, um, let me how it goes.

2272
02:01:59.280 --> 02:01:59.640
Okay.

2273
02:01:59.640 --> 02:02:01.640
All good.

2274
02:02:01.640 --> 02:02:04.320
Perfect.

2275
02:02:04.320 --> 02:02:05.480
All right.

2276
02:02:05.480 --> 02:02:09.360
You guys have an amazing weekend, generate some leads.

2277
02:02:09.360 --> 02:02:14.000
Uh, hopefully we hear some wins of what happens when you guys start having your AI

2278
02:02:14.000 --> 02:02:17.000
help you outreach people and we'll see you guys next week.

2279
02:02:17.000 --> 02:02:20.120
Next week will be at the one PM time instead of the earlier time.

2280
02:02:20.120 --> 02:02:22.920
We'll be back at one PM Pacific time next week.

2281
02:02:22.920 --> 02:02:23.840
All right.

2282
02:02:24.560 --> 02:02:27.400
And now you guys have perplexity like Linda go crazy with it.

2283
02:02:27.400 --> 02:02:28.880
I know you go crazy with savvy, but.

2284
02:02:28.880 --> 02:02:32.200
Perplexities on another level for multi-agent stuff.

2285
02:02:32.200 --> 02:02:35.000
So literally if you dream it, it probably can do it.

2286
02:02:35.000 --> 02:02:37.000
Um, just watch those credits.

2287
02:02:37.000 --> 02:02:40.600
You don't want to run out of credits, but, uh, uh, you do have credit.

2288
02:02:40.600 --> 02:02:42.800
So I always try to max out like my credits.

2289
02:02:42.800 --> 02:02:47.000
Like if I have 10,000 in a month, I'm like, I'll go put those to work.

2290
02:02:47.000 --> 02:02:51.080
It's kind of like hiring an employee and then not filling their time, right?

2291
02:02:51.080 --> 02:02:53.640
Like this employees were ready to work 40 hours a week for you.

2292
02:02:53.640 --> 02:02:55.880
You only gave it 10 hours of work, right?

2293
02:02:55.880 --> 02:02:59.560
So if you bought a plan, definitely look at your credits and try to use them, you

2294
02:02:59.560 --> 02:03:03.680
know, especially if you have, um, bonus credits, the first month on perplexity.

2295
02:03:03.680 --> 02:03:06.560
I try to just like build a bunch of stuff, you know, if I can.

2296
02:03:06.560 --> 02:03:07.920
Um, all right.

2297
02:03:07.920 --> 02:03:08.800
Talk to you soon.

2298
02:03:08.800 --> 02:03:09.520
Have fun.

2299
02:03:09.520 --> 02:03:12.520
We'll see you guys next week and, uh, I'll see you in the next one.

2300
02:03:12.520 --> 02:03:12.920
All right.

2301
02:03:12.920 --> 02:03:13.400
Bye bye.