Cool, so we'll set up all our campaigns here,
it's going to be conversion and I'll record this.
So if you need to set one up in the future,
but we'll also do it at the same time.
So everything's a conversion.
Don't even think, don't worry about anything else.
We're going to call this like art.
This is just one massive campaign.
Okay.
And then we're going to have different ad sets.
So this will be like pet owners.
And then we're going to put all your ads in there.
So in here, we're going to go and I wonder,
oh, I'm going to leave this blank right now.
So when you open it, all your stuff will be right there.
I'm just going to leave it there for a second.
We'll go and we'll add the video here.
And then we'll say like, turn your photos,
the turn your favorite pet photo into a work of art.
Something like that.
We'll do like a pet dog.
And then this is where we'll put the website URL.
So we don't have that just yet.
And we will do the targeting.
So at this level, we've got like your main campaign
and then your pet owners is going to be like
who we're going to send the ads to.
And so everything under this,
this could be like your first ad, your time-lapse,
like a bunch of, we can just put all the options here.
And so everything under is kind of like a hierarchy here.
So everything under pet owners will be randomized
and Facebook will figure out who,
what it wants to show to which people based on all that.
So pet owner.
So I'm going to go down to this.
We typically do everything $5 a day.
Just start really low to prove it.
And then detailed targeting return on.
And I think we did, I'm just going to look up that same,
we did like pets, Petsmart or something.
If they're interested in that.
And I wonder if you could do like dog,
dog lovers, 31 million.
This can be very specific to dogs.
So we could even have like in the pet,
we can say like a pet,
cause that's your pet page
that we're going to be sending people to.
And this would be like dog owners specifically.
And then we can create another one with like,
you know, just keep duplicating them.
Cause I have like multiple audiences being tested
at the same time.
We can try, this is a huge audience of 234 million.
And we're looking for that like a hundred thousand
to a million.
So I'm just going to do like engaged shoppers.
So this is going to say people who are dog lovers
and they've recently bought something.
It's still 31 million.
So we're going to add like narrow further.
We're going to do like the income level.
Yeah, I'm just going to do like top 10%.
So down to six, it's still pretty big.
And let's look at our age range.
Let's drop this to like up to 45 maybe.
You keep just carving it back to like get the audience down
to a, because if your audience is too big
and you're only spending $5 a day
and this is detailed targeting.
So what this does is it basically,
if Facebook has a better idea
and it's going to get better results,
it's like use the thing,
everything above as a suggestion and not a rule.
So if you turn this off,
you'll see the audience goes like to 300,000.
Okay.
I would even like test one with it on,
test one with it off,
put $5 a day on each and see which one beats, wins.
I'm going to leave it on for now
just because it is pretty smart.
That's pretty good.
So that's being saved.
I'm going to sit next.
So this could be like Lance video.
And then we'll go through, we'll add all the video here.
Once we've built out like your video, your time-lapse,
we'll take this entire ad set
and we just duplicate it.
So one click duplication.
And then we just make a few changes to like cat,
you know, cat owners or whatever.
And we'll change out some of the imagery and so forth.
So, but this is good.
Like right at this point,
you could log in and upload your video and hit publish
and it would start firing ads.
So pretty close to being ready there, but.
Awesome.
Okay.