Welcome everyone!
Welcome, welcome!
Welcome everyone to part three of the protect your idea challenge!
Welcome April, Jim, Robert,
Viola in the house, Teresa, and Libby!
Welcome everyone to part three of the protect your idea challenge!
We have some alumni in the house.
That's alumni in crazy speak.
It's so good to see everybody today.
Welcome everyone to part three of the protect your idea challenge!
I'm so excited to have you here.
Suzanne, good to have you here.
Kay, good to have you here.
Dr. Coilette, so good to see everybody.
Kathleen, Suzanne.
Welcome everyone to part three of the protect your idea challenge!
I'm so excited to have you here.
I just started singing names.
I'm just welcoming everyone in.
Welcome!
Get your chats open and make yourself familiar with the reactions button and the virtual hand down below.
I'm going to go ahead and get started.
I'm going to go ahead and ask for your attention for trademarks.
Look at the love.
Thank you April for all the love.
I'd love to hear some great new takeaways.
Raise your hand.
I'm going to go ahead and ask for your attention.
I would love to hear something great that you have learned.
Another golden nugget that you're like, well, put it in front of me.
I'm going to tell all my friends so they don't lose their very special,
spiritual, divine, God-inspired ideas and inventions.
I'm going to go ahead and ask for your attention.
I would love to see you.
As soon as you can get your camera on, I would love to put you in the spotlight.
Let me do that.
Go for it.
Tell us what you have.
One golden nugget.
I'm going to go ahead and ask for your attention.
She has a lot of books and business pages.
She's a bookkeeper.
She has a specific name.
She is operating as a sole proprietorship.
At the beginning of this next year, she wants to move over to an LLC.
She is a bookkeeper.
As bookkeeping,
there are other companies that has the same name.
Her name is perfectly balanced.
There are other companies that do weight loss,
that do health,
that does a variety of things.
She is a lawyer.
She is a lawyer that has a trademark.
That name is perfectly balanced bank.
I saw,
because of Peter's comments,
I could see a potential conflict.
It is not quite the same.
It is definitely something that I need to not just do a trademark search
and then move over to an LLC.
This could get complicated.
This could get messy.
I like clean.
It was a good exercise in doing a search
and a real-case scenario.
her? Or do we need to modify it? Do we need to change it in a way that she becomes a unique
identifier throughout the nation? Beautiful. Look at you saving the day or at least cutting down on
a lot of hours of work. Great job, Anders. Great job. I saw another hand up. Some things we've
learned from Peter. Some other breakthroughs you might have had. Dee had her hand up for a hot
minute. Dee, did you want to share? Yeah, I did have my hand up for a hot minute. I could not
get in, find the right place. I was on the website to do the search, but the search wasn't coming up
with the right page that Peter had brought up. But I learned so much yesterday. Like I said in my
video, the strength of the mark, the things about the mark really fascinated me.
And what I did bring up, there was a bunch of information there with,
I guess it was a case that had been brought up with Nike and it was showing the various
different scenarios and why it was a good mark or it wasn't called a good mark. It was called,
I still have it, but I've got like 87 million tabs open, so I won't find it. But anyway,
I learned so much yesterday from him. And the marks was a very good, the strength of the mark
and the evidence of actual conflicts was very interesting. And lots of information on trademarks
yesterday. So I'm looking forward to copyrights today. Fantastic. Fantastic. Thanks for sharing.
Kathleen, give us another good nugget. Well, a couple of things that Peter helped us with
that at least, one of the objectives here that he always talks about is it's not to eliminate
ever talking to legal counsel, but when you go using your time more effectively. And I never
knew with having a trademark that it would be helpful to have the date and documentation for
first use, date and documentation for first use in commerce for sale. So those are some of the
things that I got thinking of, oh my goodness, I've got to go back and figure out what those
dates are because in the top of my head, other than the date, I formed my business, that's a
first use, but for some other stuff that I was using that I want to trademark. So anyway, I
thought that was really, really good. Then one of the things I went back and looked at from that
website, he gave us all these, all the different classes, because class 41 was about education
and entertainment. And it didn't say that in class 41, that it excluded, you know, religious
educational training. So that was something we didn't get a chance to get an answer to that
question when we had put that in the comment. So I was like, well, there wasn't anything else that
it seemed to fit under. So that was good. And of course, he talked about, he went through that one
document about trademark infringements. And that I went back to review that there were just some
things there. So I didn't have a chance to go live today. I've been just trying to catch up
with everything else. But I really have appreciated what he shared so that we can
get our act together before we even go into our lawyer's office. So thank you.
Sounding like the cliff note version. Great job. Good stuff. Good stuff. Good stuff.
Anyone else have a remarkable moment? Golden Nuggets, do not forget. Top of mind. I took
notes yesterday myself. I'm always learning something from Peter, even though I sit with
him every time and help you guys out so much. So. All right. Well, why don't we, why don't we go
ahead and jump in? Yeah, unless somebody else has something else you wanted to jump in. Libby,
how are you? Down under? Are you? Are you out in Australia right now? Or are you?
Yeah, I'm in my blue. I'm in my I'm in my blue room.
Oh, my goodness. Wow. What time is it over there right now?
Oh, it's a decent hour. It's it's like 9am star. It's Thursday. You know, we're in Tomorrowland.
We're in Tomorrowland. Well, can you tell me what happens tomorrow at nine o'clock?
Just let me know. So I can be ready for it. The world's still spinning.
That's good. The stock market's crashed.
Um, but you know what, we're still going now. So sell now
before it crashes. All right. Got it. Got it. Thank you, Libby.
Thank you. You're amazing. So Libby's in the US still exists.
You still was hoping that would happen. So Libby's an alum.
There's a few people who stopped by who are alums. I love this.
There's this, there's a very strong community that's been
built in this area of intellectual property. It's it's
truly remarkable. And people are in different, different areas.
Like there's some coaches, there's inventors, there are
artists, there are authors, there are entrepreneurs in
general. There's different people who fall into different
classes. And I'm amazed at the the level of skill of so many
people here who have jumped into this community. It's truly
humbling. And I'm very grateful for it. So let me just start by
applauding all of you, you have completed the trademark section,
okay, of the training. Now, there's there are many, many,
many, many, many other areas of trademark law that you can learn
about. That's what we're covering thus far. Okay. Make
sure you show up tomorrow. All right. It's, it's just vital,
you'll find out tomorrow why you want to be here. Okay, because
there's a lot of things that we can't cover. And we'll talk
about that tomorrow. Okay. The chat. Oh, good question. Dr.
Coilette. So the chats are all provided by zoom. So we can
provide the chats to you guys, I can actually post them in the
Facebook group. Oh, let me take a second to discuss them. So, so
what happened with zoom, the zoom video that was uploaded for
day one was that it did not include the share screen. So the
person who uploaded it did not include that part. And so so what
we are doing is we're taking the one with the share screen for
you, because we just want to bless you guys. So you have it.
And come on, it's not that big of a deal.
The day two issue on top of it just
Oh, don't worry about it. It's, it's not a it's, it's almost
like you see opposition when you start to step into something
very powerful. And so I'm kind of used to seeing the signs. So
it doesn't move me. And I'm like, whatever, I'll just give
them the stuff for free. Like, that's, that's how I see it. I
just bless people more than so it's like, you want to do that?
Fine. I'm going to give them the transcript to see how you like
them apples. Like, that's how I am. So can't faze me doesn't
matter. So you guys are just going to get more stuff. Now
that's all. So today, what we're going to do is jump into
copyright law. Now, many of you, many of you deal with copyright
issues. There's a lot of coaches here. There's a lot of authors
here. There's a lot of people who have websites and funnels
here. There's artists that are here there are, there's just a
plethora of individuals who have this necessity to understand
copyright law. So I'm going to take it slow. Now, the original
plan was to copy copyright to copy right was to handle
copyright only today. But what I've decided to do was to make
it today and a portion of tomorrow. The reason why is
because I've seen your communications of you guys have
emailed me these wonderful like letters about different things
in your scenarios. And so in my assessment, I'm seeing that
there's a lot of copyright issues. And so I want to kind of
cover so everybody gets at least something that's going to help
their corporations. My intent in your being in this protector
idea challenge is to make it so you can issue spot things like
that. Like you're in a scenario, you're like, something's wrong
with this. I'm not quite sure what it was. Let me go back to
the replay, right? Either that, or you go, oh, okay, in this
situation, I need to do this, or I need to speak to this kind
of person. That's what I want to do, I want to make sure that
you're equipped at that level so that you can succeed. So with
that, I'm going to start jumping into copyright law. Now,
copyrights are people often confuse trademarks with
copyrights. And I can understand why because in the copyright
realm, you're really protecting the the tangible medium of
expression. So let's say if it's a painting, the painting is the
tangible medium of expression. Or if it's an NFT, the NFT, the
electronic document is the tangible meaning of expression,
right? So basically, what it's doing is providing a right to
original works, works of authorship that are fixed in
some kind of tangible medium of expression. All right, that's
basically what it's doing. That's a complicated way of
basically say,
thing, there's an idea and then something fixed is created based on that, but that thing that's
fixed is not an invention, it's not a system, it's not a method, and so for that reason it falls into
the category of copyrights. So as an example, you can actually have overlap between trademarks
and copyright. You could have an overlap in that area. What does that mean? If I have a logo,
that logo is protectable under trademark law. Well, guess what? That logo is also an artistic
work and since it's an artistic work, it's also protectable under copyright law. So I just want
you to understand that there is a little bit of overlap between trademarks and copyrights. So
people sometimes are trying to figure out, well, I don't know if there's a trademark issue or
copyright issue. If it's in the trademark realm of logos, if you're hiring GoDaddy to create a
logo for you, that final logo is protectable as a trademark, as an identification, as to a source
of goods or services, right? But that artistic design is protectable by copyright. Do you see
that? So they're very, you can have the same thing that is actually protectable by two different
means of IP protection. Same thing with software. When you create software, you write code. The code
itself is protectable by copyright law, but the functionality of the software, meaning what it
actually does, that's actually protectable under patent law, which we're going to cover in some
detail tomorrow. So you can actually have two different areas of IP pertain to a single
item, all right? I just want you to understand that. So don't feel like, well, I see a logo,
that must only be trademark, only be copyright. It may be multiple things that can protect that
item, okay? Just want to make that clear. All right. And with that, let's kind of talk about
the requirements for copyright. So there has to be some element of originality has to exist.
So it has to be an original work. It can't be a, like a copy of somebody else's thing, or even a
derivative of somebody else's work. It has to be an original. So you can't take, like, the Mona
Lisa and then copy the Mona Lisa and say, I've got my own copyright. Or you can't take the Mona Lisa
and then put a mustache on her and say, I've got my own copyright. Because that would be a derivative
work. That's a modification of the original work that's so similar to the original work
that it's called a derivative work, okay? Everybody with me so far? All right. Looks like people
understand so far. Okay. So again, it has to be original. You can't just copy something that
somebody else created. There has to be some minimal amount of creativity that is added to this work
for it to be protectable under copyright law. So if you see the Nike swoosh and you say,
I'm going to put a halo on the top of the Nike swoosh, right? That's a derivative work. The swoosh
is still there. Therefore, the derivative work belongs to somebody type in the chat, would I own
it or Nike own it? Just say Nike. Nike would own it, right? That's who would own it, okay? So you
got to be careful because people are being told, hold on one second.
Just want to make sure everything's settled over here. So I got everything I need for you guys.
All right. So if you're modifying somebody else's creative work, let's say somebody does a painting
and you say, I want to take that painting and use it as a background on my website,
copyright infringement. You can't do that. If you're taking somebody else's created work
that's protectable by copyright and you're changing the medium, meaning you're going from
a physical painting here, I'll show you right. Let me see if I can do this quickly.
Right up there. There's a painting, right? That's the original painting that was done by Lynn
Linesky, right? That's her original work, right? If I take that piece right there and I
say, I want that as the background on my website, that's copyright infringement.
All right, I realized that you know, we we we think well, it's beautiful. I want to show it
Well, that's what it's doing
And i'm not speaking against anybody here. Look everybody's done this. Okay. It's not like it's not like people don't do this. I've done this
But the point is that what's happening is we're stealing the royalties of the party who created the work
Because what should happen is we should end up buying that print
from the creator
Right, and then they make five bucks on a background or 10 bucks or 20 bucks or whatever it is
And that ends up blessing them, right?
So that's one of the things that we look at for created works
If there's a copyright even if it's a painting when I take a picture of it
I'm rendering a computer generated image off of an original
piece of canvas
Even though it's a different medium. It's still owned
By the original owner it's still a copy
Okay, so just changing the medium does not mean you don't infringe a copyright. So be very careful
It also has to be fixed like it can't be a theoretical idea you have in your mind
It's got to be fixed in some kind of tangible form that tangible form can be like we said a painting
Uh, it could be uh, like even a lamp
right, um
Actually today we had we had a session of a private group that I have
Which goes really deep into ip. So today our session was at 12 o'clock
It meets on the the second wednesday
Uh of the month and it's a powerful group of people that are really gifted and
And they're all growing in ip. I just I love them honor the people there and they were asking some question
And the example that came to me was do you guys remember in the christmas story the movie the christmas story
That lamp that looks like a leg
Remember that?
Okay
That hideous lamp that looks like a leg
Actually is protectable by copyright law. Okay. Now the functionality of the lamp is not protectable
It's the design of the lamp the way it looks a general look
So you can actually own something that has functionality to it, but all you own is the design
You don't own you don't own the functionality if you want to own the functionality. That's where patent law comes in
That's what we're going to talk about tomorrow. Okay. All right, so
the big requirements again
It's got to be some original work at least some element of creativity
It can't be a derivative can't be like modifying something that's already out there and it has to be fixed
Meaning it has to either be tangible
Or it can be something that is on the web like on the internet
Like if you create a computer generated image like an nft
That's tangible as far as the world is considered. They call it tangible because it's a computer generated image
All right
Now there's different categories. This is really important guys
There are different matter of fact
I care about you guys. I'm going to share something with you. Let me do this
I'm going to share I actually created a slide
Intentionally for you guys and i'm going to share it in the facebook group
All right. Can you guys see this?
Categories of protectable works. Okay
And so don't don't worry if you don't write it fast enough
I'm putting it here for you. I'm going to put it in the facebook group for you too. All right
There are many things different categories
Categories
Of items that are protectable under copyright law. All right, you have what are called literary works like books
blogs
Magazines, those are all protectable poems the bible
Now some people might go hold it
How's the bible protectable like that's been around for a long time. Well
If you look at the passion translation
That's our newer translation
Right and so that copyright is still in effect so you can't just copy what's within
The passion translation unless you have their permission. Well amazingly in their license agreement
It actually speaks towards that they tell you how much you can actually copy
They thought about this. They said well some people are going to want to use this
And so we're going to allow people to have a non-exclusive license to do the following
And they're very specific on what you can do with their content
So if you're thinking of copying from the passion translation read the license
You can actually copy some of the material and they won't sue you for copyright infringement
But you got to read that license to see how much you can take
um
The number 25 keeps coming up to me. I'm, not sure if that's why but anyways
There's uh, there's a certain amount you can take from their translation. Just read the license
So literary works are protectable musical works are protectable
All right. So if you think of like any of the songs you hear now
One of my favorite situations is an unfortunate situation, but it's kind of funny.
anyway
Most of the songs i'm going to cover are
No minutes like most musical works
There's many
It was by Vanilla Ice.
and
Most of the songs I listen to are
You guys remember?
Just by a show of hands, you guys know what Vanilla Ice is?
Original
but
Okay.
and
So he was like a rapper, right, from the 80s, right?
Romantic
and
time
stories
And so he came out with this song, Ice Ice Baby, right?
You remember that?
Right?
and
Yeah, I see people are laughing, right?
Shows
Um
So here we go.
The background beat to it would go, you know, dum-dum-dum-dum-dum-dum, dum-dum-dum-dum-dum-dum.
But here's the thing.
What I just did was the original beat that was provided by other parties.
What he did, this is kind of hilarious, he said, no, this is not copyright infringement
because he got sued by two different parties, all right?
And he says, it's not copyright infringement.
Mine is different.
What they have is dum-dum-dum-dum-dum-dum, dum-dum-dum-dum-dum-dum.
What I have is dum-dum-dum-dum-dum-dum, dum-dum-dum-dum-dum-dum-dum.
And I'm thinking, oh my gosh, this knucklehead.
So it's like that extra beat there is copyright infringement.
Because the second you hear that song, you hear that baseline, you immediately think
of the original work, not of his copy.
So he ended up settling the case for like $4 million or something like that.
I actually have it on my funnel.
You guys can actually look it up there.
So that's the power of a copyright, $4 million settlement for a $65 registration.
Can somebody say like, wow, I mean, seriously, copyrights are the least expensive of all
areas of intellectual property.
If you use them effectively, $4 million was made on a $65 registration, guys.
Use your copyrights in a good way, and you can do very well.
All right, so another one, dramatic works, like if you're doing like plays.
I'm not talking about your child when you come home from work and they want to be fed.
I understand that's a dramatic work as well, but that's not what I'm talking about for
copyrights.
It's different.
Plays, things like that.
Pantomimes, you know, this thing over here, like, you know, that's pantomimes.
That's protectable.
Choreographed works are protectable.
Pictures, if you're a photographer, how often do you come up with like the perfect shot
of a loon, right, in the water with its baby chicks, which is a rare bird, and then everybody
grabs your picture and throws it all over the internet.
It ends up in TikTok and everywhere, and as a background here or there, well, that original
work, that original picture is protectable by copyright.
Now here's the thing.
You might be thinking, well, hold it.
I didn't file a copyright application.
You didn't have to.
You actually have legal rights to your works, even though you haven't filed anything yet.
Okay?
Now what you want to do is you want to actually use the copyright notice, and I'm going to
show you what the copyright notice looks like and how you should make it read, but the fact
of the matter is you actually have certain rights, even though you haven't even used
a copyright notice, even though you haven't filed anything with the Copyright Office,
which I'm going to show you how to do very shortly, okay?
You already have rights.
Now I'm going to tell you, make sure you use your copyright notice and make sure you file
on things that are important, because that'll increase your damages.
You want to place the public on notice so that they don't infringe.
See, you don't want to end up in court.
You end up in court, you got somebody like me who is in the case, and you're spending
tens to hundreds of thousands of dollars to win.
It's a lot better if you spend $65 and you place the public on notice, and then they
just don't infringe.
That's what I want to train you.
I don't want to just train you on how to win in court.
I want to train you how not to go to court.
That's when you really win, okay?
Other things that are protectable, sculptural works, NFTs fall into that computer-generated
image, which are graphical works.
You've also got motion pictures.
All the movies that you see, if you wait to the ending, they all have a copyright notice
on them.
Every one of them, you'll see the copyright notice go up.
Every book that you read, when you open it about three pages in, you'll see on it, copyright
notice on every single book you read, okay?
Film recordings and architectural works, all protectable by copyright law, okay?
A lot of things are protectable by copyright, but the question is not just what's protectable,
but what kind of rights do I actually have?
when I get a copyright.
So if I spend the 65 bucks on the copyright,
what did I get?
Okay.
So, what is going on here?
Let me see.
Everyone's having a lot of fun with you singing.
With me singing?
Yep, I think that we need to cut those clips of you singing
and make one of those mashed up songs
of you singing about IP.
We're gonna have to make a rap for you.
I'll do an IP rap for you guys when I need it.
An IP rap.
I don't know if it's gonna be a hit,
but we'll see what happens.
All right, so there's a number of different rights
you get through a copyright, okay?
One of them is the right to reproduce the copyright.
Nobody else can reproduce that copyrighted work.
Nobody, okay?
Number two, you can make derivative works of it.
Now you might be thinking,
what in the world is a derivative?
I don't even know what that is.
A derivative is a modification to the original work, okay?
Where you can kind of tell what the original work is.
That's called a derivative.
So let me ask you guys this question.
Who here knows what the Mona Lisa is?
Just by a show of hands.
All right, a lot of you guys know what the Mona Lisa is.
Great, all right.
Does anybody know what's in the background
of the Mona Lisa, the painting?
Anyone not April?
Anyone who is not April?
No.
Is it water?
What is it, Diana?
Is it water?
There's water.
What else?
Who else?
Somebody else.
There's a town.
A town?
I think so.
I don't know that it's a town.
I think it's more like hills, valleys, hills, and water.
And so, but here's the point of my asking that.
When you think of the Mona Lisa, you think of her face.
You may actually think of her hands,
the position of her hands.
But nobody in their right mind would say,
oh, there's a river in the background
and there's these green plains there,
because nobody cares.
Like, hey, look, I'm sure, you know,
the creator of the Mona Lisa, like, you know,
he spent a lot of time on that background.
You know, he's like, man,
I got to make sure that water looks really good
and the mountain, and nobody's looking at it.
So that tells you what part of the copyright
is the essence of the copyright.
To determine if there's copyright infringement,
you look for the essence of the copyright.
Everybody type in the chat, essence, E-S-S-E-N-C-E,
essence, essence of the copyright.
That's what it comes down to, okay?
So if it's a painting,
it's the part of the painting that stands out
that's most important.
That's the essence of the copyright.
If it's a song, it's that beat line,
that beat line that you remember, right?
That is the essence of the copyright.
If it's a book that's 500 pages long,
it becomes more difficult to determine
what's the essence of the copyright.
Like most people don't know.
Essence goes well with vanilla ice.
That's pretty good.
That's pretty good, Libby.
Well done, well done.
So you got to realize that the essence of the copyright
is what you own.
Other people may be able to copy things
that are portions of it that don't pertain to the essence.
Okay, so again, you get the right to copy,
you get the right to make derivative works.
You also get the right to distribute copies,
not just make copies, but then give copies to other people.
You're the only one who has that right, okay?
You get to publicly perform the work.
So if it's some kind of like play or pantomime,
you're the only one who gets to do this.
Like only you, nobody else,
because you got the copyright, nobody else does, okay?
You get to publicly display the work.
If it's your painting and you own the copyright,
you get to publicly display the work
and make money on that.
Now, you may be asking, well, hold it.
What if I'm doing a challenge,
like Peter's doing a challenge right now,
and there's a painting in the background?
What if the painting is in the video?
Like, is that copyright infringement?
Because Peter's displaying a work, right?
In that case, it's not because my work that I purchased
is not the subject matter of my presentation.
Like if I just played a video for two hours
and all of you spent $95 to watch a video of that picture,
then I'm making money exclusively on the image
that was created by somebody else.
That would be copyright infringement.
But if it's just kind of in the background, right?
There's Psalm 91 right over there, right?
right there, that's Psalm 91.
Somebody created that, okay?
You know, and there's other things that are in my office.
You know, there's a lion there.
There's a prophetic eye over there.
There's all sorts of stuff in my office.
So those things are owned by those individuals.
I bought the originals,
but they still own the copyrighted work.
So why am I saying this?
You may buy something from someone else, like a logo,
like a painting, but you do not own the copyright.
That means you can't make copies.
You can't distribute.
You can't like display.
You can't, you know, have people stop by
just to see the painting and charge them.
Like that, those are,
you can run into copyright infringement issues there.
So if you hire GoDaddy to create a logo for you,
you gotta say to them, hey, GoDaddy,
I need you to assign a right title and interest.
Type in the chat, right title interest.
Right title interest.
That's the terminology, right title interest.
You go to Google, do you go to GoDaddy and you say,
I need to assign all right title and interest
to this work to me.
Okay, those are the words.
Remember those words.
Don't forget those words.
Those words will result in you owning something.
If you don't use those words,
it can get kind of confusion as to what really,
what rights you really obtained.
And then you can get into a situation
where you can get sued and you don't need any of that.
So then another thing that you have
is in the case of sound recordings,
you get to perform that copyrighted work publicly
if you own the copyright,
but only if you own the copyright.
All right, now let's talk a little bit
about the copyright notice
because people get this wrong all the time.
It's kind of funny to watch.
So the way the copyright notice is supposed to work
is circle C or the word copyright,
then a date, then the entity that owns it.
Okay, very good Helene.
Circle C, then the date, then the entity that owns it.
Now, you don't want to do circle C,
then write the word copyright.
Because what you did was you said, copyright, copyright.
That's not accurate.
That's like, my name is Peter, Peter Nieves, right?
You know, it's like, I'm not Peter, Peter Nieves,
I'm Peter Nieves.
Okay, so you don't want to say copyright, copyright.
Larissa posted it really well.
Okay, actually a number of you are now.
So, oh, thank you for posting that Helene.
Yeah, so she showed you how to actually get that circle C
by using the alt button and then doing 0169.
But I believe you have to use the number pad
on your keyboard.
You can't just use the top.
You have to use the keyboard numbers pad section.
Is that right, Rae?
Yes, the numeric pad on the right.
Yeah, you can only use the numeric pad,
otherwise it doesn't work, all right?
So either the word copyright, then the year,
then the entity or the symbol for a copyright,
the year and the entity, all right?
Now, let's let go of the copyright portion.
Let's talk about the year.
The year should be the years that you made a modification
to the copyrighted work.
So if it's a painting and you originally created
the painting in 2021, and then you modified it in 2022,
it should say copyright 2021-2022, and then the owner.
Okay, that's the way it works.
It's based on when you created the work, right?
The year is the year you created the work.
So if you see a copyright for something from 1984,
that means that's the year it was created.
But in a book, if you look at a lot of books
that have had new versions of them,
you'll see like copyright 1984, 1987, 1991-1996, 2022.
That's telling you that those are the years
that they did updates to the work, okay?
So that's what the years are all about,
just so you guys understand that, okay?
All right, now the last part, the owner, the entity,
that last part should be who owns the copyright.
Really important to understand this, guys.
People get this wrong all the time.
Somebody type in chat why you would want your name
to be listed as an owner on a copyright.
Just type something in the chat,
and I'll take one of you guys
to just raise your virtual hand,
and I'll pick one of you guys.
Royalties, yeah, let's see what else you guys got.
Prove it's yours. Sure. Yeah ownership sell it make money. That's nice like that
so people know
Who come to use your work yet royalties owner has the right to sue. Oh, that's good ownership. Yeah, that's good
You guys got it. You guys you guys are so smart
You guys should be teaching me. This is so good. Yeah, so
So what you've done
What you do by keeping it in your name is yes, you own it
But here's the thing
If you're an owner
And somebody believes there's infringement. There it is. Kerry already wrote it
Yeah
That that's the point that I'm stepping into right now. Okay
So if you're the owner
And somebody believes there's infringement based on that copyrighted work. They're going to look for who owns it
So if you're listed as the owner they may come after you
Okay
That's the one negative. That's the one big negative
Is that if you're listed as the owner of the copyrighted work, they may come after you if there's infringement
all right, hopefully there's no infringement in which case you don't have to worry about this, but
That's the fact now
So what can you do about that? Well, you can assign all right title and interests. Remember those words I said
You can assign all right title and interest to your entity
Okay, you can use your business there you go viola nailed it you can use list your business
Okay. So now you can assign all right title and interest to your painting
to your company
Now what happens is the company owns it?
Is there a database where I can find the owner great question jennifer. Um
There's an asic need division at the copyright office it is hereditary
Division at the copyright office. It is horrendous horrible
and
Really bad like it's just you can't really just search things there
Like you have to like hire somebody to go through their records to then find out who actually owns something
It's a lot of work. There are people that'll do this for a living
But it's not simple like the trademark site where you can just type in
You know the name and then boom there it is
Or you can i'm going to actually show you guys something
Oh, I just thought of something that's very valuable for you. I'm gonna write it down
in the trademark realm
Trademark realm. Um, there is a website
That lists the asic knee
I'm, just going to write down website
I'm going to post it in the facebook group for you
If you ever want to figure out who actually owns a certain trademark, you can search for it in general
But another way to do it is to search for the person
Through the asic knee website
So if I if I know kathleen
Like I want to see what what possible trademarks does kathleen own I could go on to this site
I'm going to give you type in her name and all the trademarks that she owns is just going to come out
All right. It's a great site. It's really good. Okay, so it's actually on the uspto. It's just really hard to find
i'm going to give it to you so
so the point of all this is
Is
your copyrighted work
is
Extremely valuable right 65 to protect. I mean that's
That's pretty amazing
But the question is who do I want to actually own this thing?
If I keep it in my name, I run the risk of potentially being sued
But I also maintain ownership if I assign it over to the company
Now the company technically owns it now if it's kind of like a sole proprietorship or something like that
Then you would think well, okay sole proprietorship
I'm making all the decisions on behalf of the company anyway, so i'm not too worried about it, right?
But if there's a board
At the company and I assign my asset to the board
And the board has all the legal rights to make decisions on behalf of the company. I may have lost control of my own asset
So this is how you can lose your
Asset, okay, it's a bad thing. You can lose your asset here. You don't want to lose your asset here
Okay, so what you want to do instead is you want to make sure that you maintain it in your own name
You want me to turn you you maintain in your own name
You don't lose your asset
and then what happens is
You know if if the board actually has certain control
Then you maintain in your name and you you do a license to the company
Then you can actually make money off of it. You can make royalties off of it. You can do all sorts of cool stuff
But you still run the risk of potentially being sued now just to make it clear
If i'm going after somebody trying to protect you because they stole something and they assign it over to the company
I'm going to sue the company and them
I'm going to go after both anyway, but if you do a proper incorporation
and you're not commingling funds
and doing all sorts of improper things,
then chances are very high
that they're not gonna get at your assets.
They're gonna only be able to get
at the company's assets, all right?
So for that reason, it's typically nice
to put the assets in the name of the company,
but you have to remember control of the asset is key.
So be careful there, all right?
So that third part, circle C, year,
the third part is the owner.
It's gonna be either your name or your entity's name.
You have to make the decision on what to do.
It has to be you who figures that out, okay?
All right, I'm gonna take a moment here
and show you the Copyright Office's site.
Let me share the screen with you.
There we go.
Okay, here we go.
Share screen, wow, okay.
This is the Copyright Office's website.
All right, just let me continue, Louisa, all right?
I'm the copyright website.
This is it here, copyright.gov, okay?
This website here is where you will search
for information on copyrights.
It's where you will register things for copyrights.
They're people for providing support.
They're very good at what they do.
So if you're confused about issues in copyrights,
like in your filing, you can actually call them
and they'll guide you through things.
They're very good, okay?
There's certain things with the government
that are horrible.
The Copyright Office, for some bizarre reason,
is pretty good with helping you on filing things, okay?
So right under here, under registration,
when you click on this, you'll see the different types
of works that I talked to you about.
Literary works, performing arts, visual arts,
other digital content, movie pictures, photographs.
So let's say you wanna register a photograph.
You just click on photograph and there it is,
register a photograph.
I mean, this is so easy, guys, 65 bucks, all right?
If you've never done it before, yeah,
maybe you wanna work with an attorney
to figure this out in the beginning.
But if you're starting to do the same thing
over and over and over and over, as you're doing this,
you're gonna understand all the fields
that need to be entered.
So it's really up to you if you wanna,
how you wanna engage on this.
But if you click on register a photograph,
you wait until the hamsters deliver the new message to you.
They're still on their way, apparently.
Come on, I see the wheel running.
Oh, that's interesting.
See if we can get in one more time.
Internet's up.
Well, in any case, when you click on this,
you're gonna come to a screen that asks you to sign in.
All right?
And so you're gonna have to register with the site.
Okay, I wanted to show you guys what it means.
I don't know why it's doing that.
For some reason, it's not working.
That's really weird.
But in any case, what I'll do is I think I'll post it
on the, in the Facebook group so you can see.
But when you click on register,
it's gonna ask you to enter your username, password.
You won't have one.
So you have to register for the site.
Once you do that, it's pretty straightforward
in how to actually register things.
Looks like the copyright site,
after I actually told you government that you work well,
cause I know you're listening right now.
After I told you that you did things well,
your site didn't work.
So, oh well.
So anyways, those are the different works.
You just click on them.
And now you'll be able to register whichever work
you want to actually register.
And what I'll do is I'll copy this and paste it for you
in your, it loaded for you, Dee.
Look at that.
That's the actual site right there.
Sharing the site is copyright infringement.
That's too funny.
All right, Larissa, what was the question?
Go ahead.
If you want to save it,
but we've got a doctorate student in the house
asking about their doctorate paper for college.
And I know you love this question about,
can I own my paper or does the university own it?
Oh gosh.
It depends, I'll just say it depends.
So technically the creator of any work
actually owns the work, right?
So if you are a, let's say you're an artist with a company
and you create a new drawing,
you technically own the work.
Now, you may have signed an agreement with the company
that says that any work that you create
is owned by the company.
That means that you assigned the work
that you actually have legal rights to,
you assign that to the company
as a condition of your job
and as a condition of being compensated, right?
That's fine, that's fine if you did that.
But the fact of the matter is you as the artist
legally actually owned it.
And then you decided to give it to another party
in return for compensation.
So in your employee agreement,
quite often it's going to say
that you assign all rights, title and interest
to any created works, any patentable subject matter,
any trademarks, any copyrights,
any know-how to the company.
You're gonna see that there in your employee agreement.
Look at your employee agreements, guys.
And if you run a company
and you're hiring people who are creative,
Ray, close your ears for a second, right?
Don't listen to anything I say right now.
Like nothing that I say.
Can you hear anything I'm saying right now, Ray?
Can you hear me?
Yes or no, Ray?
All right, she's not answering.
So that means she can't hear.
So the people who are, not yet, Ray.
All right, so the people who are creating artistic works
on your team, they actually have legal rights
to the artistic works,
unless they assign all right, title and interest over to you,
which I make everybody assign all right,
title, interest to me.
So there it is.
So just remember that when you build up a team,
you wanna have an employee agreement
that says they assign it over to you.
Like when we hire, when Ray and I hire a video creator
for our own work, like tomorrow when we start out,
you guys, God permitting, are going to see a video.
This has like been the craziest video ever, right?
It's been like, the video has gone through like,
what, 10 reiterations?
It's crazy.
Roughly, yeah.
Right?
And so we're almost at the end, right?
But it looks good, but we're almost there.
But the point being that the person that created the video,
we wanted them to sign an agreement,
saying they assign all right, title and interest to us,
even before they actually started it.
Because that's my video.
I'm paying for it.
You should be doing the same thing
for your logo creations, your book creations.
If you go to a publisher,
they're gonna make you sign a document in many cases,
assigning all right, title and interest to the book,
to the publisher.
You better be careful in what you're signing, guys.
If you go to somebody to create a website,
those websites are protectable by copyright law.
So you need to go to the person who's creating your website
and say, hey, I wanna own that content.
Then in many cases, they're gonna go, well, that's extra.
Because they maintain all right, title and interest
to the code, to the images,
to all the stuff that you provide.
I had a client.
His name was Bill.
I won't give his last name
because I don't want him to get in trouble.
But he came to me because he creates websites for dentists.
He created a bunch of them.
Then all of a sudden people saw them and said,
man, these are really good.
So they started copying his content.
They started copying all of his websites.
And then it would change a little bit.
So he comes out to me and he says,
Peter, I'd like you to represent me.
All these people are stealing my website content.
And it took me a long time to come out
with the right combination for an effective dentist website.
So I said, okay, I'll take your word for it.
And then he had these different pictures on it.
Well, one of the pictures he had
was a picture of his wife's teeth, okay?
I don't know why you would put a picture
of your wife's teeth on a website,
but he had a picture of his wife's teeth on a website.
So what happens is he gets mad
because his wife's mouth is all over the internet, right?
Like everywhere, like her teeth are everywhere.
So what does he do?
He hires me.
So now I tell him, well,
we're gonna file a copyright application
for your wife's teeth.
This sounds so silly,
but we're gonna file a copyright application
for your wife's teeth for the picture.
And then we're gonna file a copyright application
for the website.
We did that.
And then we sent cease and desist letters
to every single person who was copying him.
All of them removed it immediately.
But he also asked for $2,500 for every infringement.
About 70% of the people paid him that $2,500.
He ended up making a business
out of enforcing his own copyrights, all right?
right, out of getting his wife's teeth back.
Anyways, all right, so that's interesting to say the least.
So there are a few things that tomorrow
I'm gonna go into some detail on.
Like you can actually file multiple copyrights at once.
You don't have to file,
like let's say you have 100 pictures.
You can file one copyright with 100 pictures.
Okay, you don't have to do 100 filings.
That's really important to know.
There's a way to do that.
Okay, now if you have a book and let's say in your book,
there's a painting and you have on page 79, the painting
and that painting is really important.
What I would suggest you do is you take
that important painting, file a copyright application
just on that painting
and then file a copyright application on the book.
So this way, if somebody is looking at your 500 page book
and they only copied one page, you feel,
well, this is gonna be hard for me to enforce
because is that one painting the essence
of a 500 page book?
Maybe not.
So for that reason, you file a copyright application
on that painting alone
and you file a copyright application on the book.
So now you got two of them,
but now if somebody copies that picture, you got them.
All right.
So why do you actually file for federal registration?
Here, everybody hear this, okay?
We got like, we got a few minutes left.
I just wanna kind of cover this for you
because this is really important.
Why in the world are you spending the 65 bucks?
If you get a federal registration for a copyright,
you are guaranteed statutory damages
if there's infringement.
That's at least $500 per infringement.
Guaranteed.
That means you don't have to prove how much is infringed,
how much is not infringed.
It's guaranteed, like it will happen.
So for that reason,
having a federal registration is very helpful.
On top of that, you can try and go after attorney's fees.
You know where you spend the most money on litigation?
The attorneys.
I know, cause I'm sending you the bill.
All right?
And when I'm looking at this for startups,
I'm going, they can't afford this.
And then I'm modifying bills to try to help them
when they're starting out.
One of my best clients was a guy
who was a graduate student from Dartmouth.
This is an aside, just came to me.
I'm gonna just share this.
When you have the opportunity to bless other people,
just do it.
Like, just do it.
Cause you shouldn't be doing it
to try to get something out of it.
But I can tell you most of the time
you get something out of it.
All right?
I had a really bad situation
where I worked with a certain individual,
spent a lot of money on like funnels, ads, stuff like that.
$25,000 for that stuff.
Didn't work out, decide to go the other way,
felt in my heart, leave it, plant it as a seed,
ended up with an employee.
I mean, people like, this is legit.
This is real.
Like I was praying for the right person, you know?
And then on top of that,
my, probably my number one client
was a graduate student from Dartmouth College.
He had an idea, wanted to file a patent,
didn't have money.
I cut him a deal, filed his patent for him.
Three years later, we sued a Taiwanese corporation.
In the United States.
He was billed like $2.8 million, paid every penny of it.
Cause I cut him a deal on a patent application.
Cause I could.
I wasn't thinking, well, in the future,
I might get $2.8 million.
I didn't know that was gonna happen.
Only three years later or so,
I get this huge litigation matter from that.
So when you have the opportunity to bless others,
just go forward and bless others.
So let me take one or two.
Let me take one question
because we're gonna jump into VIP in a second
and we're gonna do a deeper dive into copyright law.
And why are we doing such a deep dive in copyright law?
Because about 50% of the things that you're doing
involve copyrights.
You just don't know it.
Okay, so like your websites, your funnels, your books,
your musical works, your videos, TikTok.
TikTok is probably one of the biggest infringers
of copyrights ever.
It is so bad.
It is like, you create.
a video, do you realize there's a feature when you when you go on
tick tock, there's a feature. Alright, so I'm actually on
tick tock, right? Everybody follow IP protection. Okay.
Everybody, that's that's part of your homework assignment. Follow
IP protection. So I can keep you updated on stuff because I do
lives every once in a while. Okay. So I'm going to show you
something. It's kind of I'm amazed that nobody has been like
royally sued by this. Let me show you something here. There
it is. Okay. So here's one of my videos, right? There's a video
with Tracy. She is awesome. She actually did the ad. She did
the the flame icon for Pedro, Pedro de on one of his
challenges, right? So she's a friend of mine. Well, on the
bottom on tick tock, there's these three dots. If you click
the three dots, there's an option to click duet. Right?
It's right on the bottom. Oh, man, that light is messing it up
so you can't see it. But it's, it's right there. You click
duet. Second, you click duet. It's now processing the video
guys. All right, processing the video. The very next thing that
happens is you're now doing a split screen with that original
work. So you just created a new work. See, here she is with me.
And there I am live right now. I'm creating a new work with the
original video. That's copyright infringement. Like that's,
that's, that's copyright infringement. You can't do that.
But the fact that it matters that people want to be able to
um, have fun. So because of that, anything that you're
publishing on tick tock, they make sure that you can't legally
enforce some of your rights. They're smart about the way they
did it. So there was a long agreement that you signed when
you joined tick tock. Okay, just like Facebook, you gave away you
know that your pet Snoopy and like your bird Coco. They are
owned by Facebook and tick tock right now. It may not be that
bad, but you know, it's pretty darn close. So the point being,
when you use certain facilities, when you use certain, certain
software programs, check the agreements. Like what do you
say? What are you doing? Right? When you use an image, that's
copyright infringement. If you're using the copyright of
using an image, if you're using the Oh, I have to remember to
drop this for you guys. I'm going to drop the the royalty
free music. I got to make sure I drop that tonight. Royalty. I
got notes on all the things you promised to drop. Thank you
because I want to drop some of that stuff like now. I don't
want them to wait to the end and then try to figure out how to
use this stuff. Right for your music. I'll try and give them
whatever I can. All right, royalty free music wrote it
down. So with the royalty free music, you can take that music
and now put it into your videos. Right and come out with a
really nice intro or really nice, you know, feature to your
videos. So but it's got to be royalty free. If it's not
royalty free, you're committing copyright infringement. Larissa,
you had a question.
There are multiple variations of the same question, I believe,
like what if you publish a compilation of like pictures,
prayers, poems?
Yeah, we're going into compilations. Yeah, and we can
touch compilations a little bit tomorrow. Sherry, what what's
your what's your question? Sherry disappeared. Sorry.
I was wondering, this is more about infringement. But so I'm a
reading teacher, and I use resources from several different
programs that I've been to trainings on. And I don't, I
don't use their like, exact, like their worksheets or
anything like that. But like their method, pretty much, I
mean, most of what I teach has I've gotten from somewhere along
the way. And then, you know, I have my occasional aha moments
myself, but um, so where does that fit in? Like, for example,
there's a rocket folder idea that I use for teaching sight
words, that makes it tangible for kids to learn sight words
in a fun, engaging way. And it's just using a file folder and
folding it in half and making four pockets out of it. So it's
not anything fancy. But um,
All right, let me kind of shorten your,
because this is a long question.
So let me just kind of shorten it.
If you're taking material that belongs to somebody else
and they have copyright, like rights to it,
you cannot, you can't display it.
You can't even, you can't,
you can't speak it out loud if it's a book.
Those fall into copyright issues.
Now, there are many parties,
like when you work for an educational institution,
there are many educational institutions
that will take licenses to certain books, all right?
So you have to check with the educational institution
and see if they have it.
Now, if it's your own educational institution,
then you've got to be careful
because you can't take a book
and then read the words in class
because that's copyright infringement.
You can assign the book and then talk about the book.
Today, actually, in something you'll find about tomorrow,
I can't talk about it yet.
Today, in this theoretical awesome thing,
somebody asked a really good question.
They said, well, what if my business is
I take one line from that book
and then I, in that class, talk about that one line
and we modify the line and we massage the language
and that's what we do.
That's how we teach, right?
And so we kind of talked about,
all right, one line out of a 500-page book,
is that really copyright infringement or is it not?
You know, it's kind of, we analyze that situation.
But the general rule, because I can't give,
well, I haven't said this at all today.
What is going on?
This is my first time saying it.
It's full.
My first time saying it today.
This is not legal advice.
But the fact is that if you're taking somebody else's
literary work that's protectable on the copyright law,
you cannot make copies of it.
You can't display it.
You can't even like speak it out loud into a group
while making money for doing that thing.
So when you think of like these,
I think of Greenwich Village in New York, right?
And you'd have these bars where people would come out
with these poems and they would read the poem, right?
That's what they would do.
They'd read the poem and people were like,
instead of clapping, they'd do this, you know?
It was very, very, very cool, I guess.
Yeah, yeah, they did it right.
That's what they do, right?
Yeah, they do that.
And so this was like in Greenwich Village
and other places in New York.
But the entire bar atmosphere was just reading
the literary works of others.
That's a problem.
You can't make a business on leading
the literary works of another.
Matter of fact, if you have a bar
and you're playing music from another band,
you can get sued.
BMI will come after you
because BMI enforces the IP rights of other people.
So Sherry, you're in VIP, right?
Yeah.
Yeah, we'll dig into some more there, okay?
I'm gonna let you guys go.
We are seven minutes over.
I wanna respect your time.
Give you guys the bio breaks.
Alumni, thank you for coming by.
Love you guys.
Love all you guys.
You guys are absorbing a lot
and you're doing really well.
I mean, your questions are really good.
In VIP, again, we're gonna jump in more.
We'll go over your questions individually
and dig in in some detail, okay?
So I will see you there.
Bless you guys.
I'm gonna jump off.
Larissa, you finish off what you gotta do.
Any special homework?
For today, make sure that you show up tomorrow.
That's number one.
You gotta show up tomorrow.
It's a big deal, all right?
But number two, go live with what you've learned
about copyright law, all right?
One thing from copyright law that you feel is new
and you can apply it.
Like speak about how you see yourself applying that thing.
Not just, oh yeah, I learned that the copyright notice
looks like this, but how you see yourself applying it.
Why am I asking you that?
Because when you see yourself applying it,
you'll actually do it.
For that reason, we'll take it a step further.
You can mention that thing,
but then also say how you're gonna apply it, okay?
All right, I'm gonna jump off.
Larissa, you finish off.
At 8.15, I will, let's make it 8.18.
We'll start at 8.18, okay?
That'll give you 10 minutes.
Awesome.
Bless you guys.
Talk to you later.