Welcome, welcome, welcome!
Hey everybody! So good to see you!
Come on out!
It's an awesome Friday night here on the East Coast.
I hear it's an awesome Friday day out in Hawaii.
Hey Susie!
There we go.
Hey Kathleen!
I know you just went off camera to get your water bottles!
Kathleen is ready!
Suzanne, are you ready?
Good to have you here tonight!
Good to be here!
Awesome!
Tonight we are looking for some...
We are Day 5.
Wow, Day 5.
You've had four days of awesome teaching.
You guys are getting breakthroughs.
We are going to talk about how to protect, save,
and propel your businesses with strength and power.
The power of the license,
copyright, trademark,
and patent.
We would love to hear some testimonies
of how you see your business being changed by this.
Where do you think you will be in a year
from now?
Hello Dr.
Coilette.
Hello!
How are you?
I always forget to unmute when I get ready to talk.
I was just saying hi to everyone.
Did you hear my question?
Can you repeat it please?
Hi, I'm Dr. Coilette.
I'm a lawyer.
How do you see your business changing?
Where do you think it will be a year from now?
It has definitely been eye-opening.
I'm so grateful that I did the challenge.
There are a couple of things.
I'm an author.
I've definitely picked up on some tidbits
about how to protect my NFTs.
That was really valuable.
My next thing is,
I want to produce NFTs.
To know how to protect my NFTs
prior to putting them on the open market
is definitely invaluable.
I'm really happy for that.
Awesome!
Thank you.
Let me spotlight you,
Helene.
Unmuted!
Yay!
Funny that Dr. Coilette
was talking about NFTs.
That's what I'm talking about.
In the protection portal this week,
some information came to light
that indicated I might not be allowed
to do this.
It turns out that I can.
Peter pretty much put my mind at rest.
I was pretty sure
that everything I did was right.
It was actually NASA images
which are not copyright protected.
They sent me a CD
that does not have a copyright mark on it.
Then they said,
we would prefer you not use these on NFTs.
I really think I should.
I really think I can.
I think even more so
now that I've had a little input from Peter.
He pretty much said,
you know,
I don't know about it.
Anyway,
just knowing that you've got somebody
like Peter backing you up
and you can bounce some ideas off of
is just priceless.
It wasn't about the challenge,
but it's about the portal.
That is fantastic.
How long have you been a member of the protection portal?
Awesome.
And so you're seeing ways to expand your business because of this?
Well, I was really hesitating putting these NFTs up for sale.
And since they would go for a couple hundred dollars each.
Yes, this is going to be very impactful.
Show me the money. Awesome. Awesome.
Got to unmute myself. The question of the hour today on day five. Welcome, welcome, welcome. I see you. Welcome you, Angelica, Anders, Viola, Catherine.
Let's see, did I miss anybody yet?
Love to take another share. Now that you've been ruminating in the world of intellectual property and have time to like think about it a few days, how do you see this impacting your business?
How you do business, changing it, growing it, empowering it in the future?
Kind of a big question. Viola, can you come on camera? Beautiful queen.
Awesome. Go ahead. All right, I got your spotlight. Unmute yourself and let her tell us.
Yeah, I'm not so camera ready. I apologize. But this has just been amazing for me personally.
I'll just be very candid and honest and say these are the kinds of things that I would totally run away from as fast as I can because it just has always felt so over my head.
And I've cheated because the two times that I've actually needed to operate in the legal space, the Lord just stepped in and became my advocate and like literally handed me a real estate attorney on the one occasion and then a divorce attorney on the other occasion,
descending down to earth and just handled every like supernatural. Right. So because he knows that it's just like a lot for me to even process. But I will be honest and tell you, like, all of this makes sense to me, which is the most amazing thing.
I'm not saying I captured it all, but it all makes sense. And I can and I'm really the part that really moves my heart is that because I am coaching coaches and helping them build their businesses.
Now I have at least a layman's capacity to, you know, share with them some of the things that they're going to need to know, want to know, and that are going to be useful to them and now I can refer them to somebody who has all the knowledge.
I'm going to pretend like I can help them, but I can at least now I have a, and it's really important to me because I love being able to refer people to people that I trust 100% endorse 100%.
And I can honestly do that. Now I can say I got just the person for you. And I know exactly where to point them because my goal with my coaches is to make everything as streamlined as possible.
I don't want them to have to deal with all the fluff. I just want to give them the good stuff. And this is the good stuff. So I'm so excited.
Awesome.
Awesome. Awesome. And Kathleen going to get your spotlight to go ahead and unmute.
Hello. Well, first off, big thank you to Peter and the team, Larissa, Ray great job this week doing everything and I did fill out the feedback form so hopefully everybody else did that.
I put a bunch there but one thing in particular, that we didn't really cover it here but Peter had put in a couple links for music stuff.
And so, um, you know, one thing for me is, I have never ventured out to create a CD or do anything with what I thought was public domain music, but I had inherited a whole bunch of music books.
Based on what Peter had clicked in the, or the link that he had put in there I was able to see. They're really really old which was really good. So, you know, some of the things that in the article that that Peter had highlighted it definitely will give me some
if I want to go that route, I definitely feel much better about what I need to do and I had no idea that music itself can be copyrighted the lyrics copyrighted, but then the performance or the sound recording of it is a different copyright so there's, there's
there's a lot more involved, even if, even if you think something is a public domain.
domain work, there is actually some other things behind the scenes that you need to verify besides just looking on a website. So I was really I'm very happy with what Peter was able to share.
Yeah, let me, let me jump in with that that that's a great share. Thank you so much, Kathleen.
I think what I'm going to do is take like two minutes and kind of elaborate upon what you just mentioned. The reason why is because a lot of people here are going to run into this where, where you're licensing a work.
And then you take that work and you're putting it into something right. So, oh, we just had john john Umstead stop by john.
How are you.
So, I'm going to introduce john first.
Because john's amazing. And, and I'm on a date to, and you're on a date I can't believe you dialed in when you have a date you're amazing brother for you Peter Of course I will.
You're amazing. Um, john is absolutely amazing. If you guys don't know him.
He has a company yummylicious cookies and his cookies are just really really good there. I thought they were gluten free apparently they weren't and then I found out that eating the cookies the ingredients were so good.
I had no negative reaction, which is just speaks to the purity and love that he puts into his product so let me do this I'm going to give john a moment just to kind of touch base on something that we're going to talk about a little bit.
He's not part of the protection portal but he is talented in many ways and he's run into IP issues. And so let me just give him a minute to kind of talk to you guys so john flows yours my friend.
Yeah, I appreciate Peter and Larissa and Ray and everyone else who's on here.
When I first shared this I went through this challenge back in March or April. And one of the things that that resonated with me was our business so yummylicious cookie.
Well that was not our original name.
And our original name was the smart cookie company. And I filed paperwork for it I paid for $1,000 report, I looked through it and I thought, great, let's just do the filing I filed it.
And I ended up getting all these cease and desist letters, I probably had a couple of them and probably exaggerating. But when you're not a lawyer, it doesn't matter one is enough to paralyze you.
And I had, and I'm so I look at it, logically, I look at it, I'm an engineer for the finance MBA but now I do cookies so just figure out how that works, but it does.
And I look through these results, and I'm like well none of these, actually, none of these are cookie companies they're two different things they have the same words in them but they they make software or they make clothing, or.
Anyway, I like well let me go find an attorney. And so I went down I live in Kansas City and I found somebody who would talk to me for 30 minutes, and I gave them my information.
And they, they look at my stuff and I said so what's this going to cost result.
We don't know.
And he was being honest because you just don't know how deep the pockets are on the other side. And, you know, he said, anywhere between five and $20,000.
And I'm like, Okay, I guess we're not the smart cookie company.
And so I just abandoned it, and I let it go.
And so when Peter started talking about all these things about intellectual property and the basics of going through and doing some of the searches and getting some of this information that it was, you know, God works everything for good.
And so we ended up going a different route we went with a fanciful name yummy delicious cookies and then I just started slapping TM on everything right so as we started to make our brand as we are logo and all that stuff we started putting
TM on there.
And so, I guess my point with this is that as you're on this journey, and even if you're established.
There's going to be things that you come across with that are going to be different. And to be able to have access from an intellectual property perspective or licensing perspective or how do I handle agreements if I am, if I'm a 1099 person, how do I structure
business deals, you know, there, there are certain things that we can have definitely must recline to Peters, it's not legal advice.
Right, but take a drink on that one right. I'm not sure if you guys.
We laughed about that today didn't we Peter, yeah, have a drink. Mine will be a margarita a little bit, but my point is that in the portal there's, it's not just the information that you're getting but it's access to the community.
There's other people who are going through similar or different things, but what they are is they're on the same journey.
and we can share some of the same things. There's some things that I have learned
and just even like from a business development perspective, it's not just simply IP, but it's
people who are creating, who are doing. And some of them are musicians, right? And some of them are
doing paintings. And so it's not just people in business, it's just this whole universe of
intellectual property that the Lord has given all of us that honestly the investment and good on
you for coming and engaging it to this level. The challenge is an investment. If you've done VIP,
that's an amazing investment and it's well worth the money. But what I will say is,
if you continue this journey, that investment is also going to pay off because the price for that,
it takes one visit to somebody who you don't know, who you hope is trustworthy, who you're
hoping can help you. And so if you've spent enough time with Peter and you've seen the man's
heart to serve and his team behind him, Larissa and Ray, everybody here wants you to succeed.
And Peter is redeeming the legal system. He's redeeming the term lawyer. I love Peter.
He's my favorite attorney because I can trust him. I have no doubts of Peter's intentions.
There's nothing behind him that's going to keep something off to the side.
So as a client and I signed on with Peter to help me get through certain things, I can trust him
eminently. And I know that money that I invest in that it's going to bear good seed, it's going to
bear fruit. And I'll say this, it's an investment, it's not an expense. And that's a critical
differentiation because expenses are things like paying rent, utilities, they're gone,
they evaporate, but they happen and they recur. This is an investment where you can actually take
the information you have and you've already done an investment, but you can continue to grow on
that. And an investment, it's like a seed in the ground. And as you do that, you're going to find
this. I haven't talked to anybody in our group that looks back and says, well, I'm not really
sure about this. Nobody has said that. So if you're feeling the drawing, if you're feeling
like you need to move and do this, you've already had your answer. And the question is just, Lord,
how does this happen? Make this happen. Lord, provide the funding, provide the opportunities.
So it's not a question of if, it's Lord, how. Miles Monroe says it best, that when these things
come up, these challenges come up, they're opportunities, it's not a crisis. We never
have problems, we have opportunities. Graham Cook said this at the last 100x conference.
So Lord, this is an opportunity. How are you going to handle this? And so I don't want to
over-spiritualize this, but these companies that God has given you, these ideas he's given you,
he's given them to you as to steward and to grow and develop. So I just encourage anybody on that.
Thank you so much for that, John. It's funny because before I came on, before I even got on
with Larissa and Ray, we come on earlier and we pray over everybody that's going to come on,
that they would hear clearly, they would know certain things to pray over their businesses
and other things like that. And it was about 20 minutes before I even got on the call with them,
the gravity of what each person is holding really hit. These things that they have that are
going to be released, they're important. It's not like there is just kind of like, oh, well,
I've got an idea. If I decide to go forward, great. If I don't, great. It's like, no, if you don't,
it's not great. That idea was bestowed upon you. You are important to even have received it.
You're an important individual. If you can understand that as an ambassador to the kingdom
of heaven, my gosh, what could happen? Like it's just phenomenal. And so this is a tool. This is
something to help you along. So John, please give your wife. Thanks. A hug. I'll let you kiss her.
That's not for me. The hugs from me and you enjoy your dinner. I thank you so much. Thank you so
much. Everybody else enjoyed. I have invited many people to this that I know that are even
outside of any community of faith. People who are in business that need help that trust me.
And so by my trust and inviting folks, they're able to come in and Peter's able to speak into
them. Some have gone farther and gone to the protection portal. Some have just gone through
the challenge and the VIP. But what they take away from that, they come back and say, thank you.
And some of them I just pushed. And I'm like, if you can't scrape the cushions together to get this
to get to get this, then you have to you have to go back and start over again. And I pushed
them intentionally. And so if the Lord.
already put this on your heart that this is something for you
to use as a tool to help grow and nurture that that God idea.
Thank you so much, john. Yeah, absolutely. All right. Have a
have a great time at dinner. I will see you guys. All right.
Take care, buddy.
That was a pretty incredible surprise. What a great guy. I'm
just I just I love john. He's just such a very loving and
endearing person. You know, the thing that I'll share with you
guys, I'm going to share two things with you legally. One of
them is in john situation, some of you might be thinking hold
it. Did he say that he had been using that company name before
that other party started using it? That should have like rung a
bell to you guys. Because one of the things I taught you about
was common law trademark rights. So under common law, he
actually never had to change the name of the company. Now, in
his case, like he says, God makes all things happen for the
good of those who love him who call the corner his purpose. So
in that specific situation, it worked out for him, he got an
even better name. Instead of smart cookies, he has yummy
licious cookies. That's, to me, that's a much more appealing
name. But the fact is, under the law, he never had to change the
name in the first place. When he found out when he found that
out, he was not happy with the attorney that he actually used,
but the guy wasn't an IP guy. So there you have it. So I want to
share one more thing quickly, going back to that idea of using
works that you've licensed. Okay, if you license a work
from another party, make sure so as an example, if you're using
images, you're using images that you've downloaded off of a
certain site, a website, right, or you're using pictures that
you've downloaded off a certain site, or even if a friend says,
Yeah, you can use this picture, okay? Please make sure you read
the terms and conditions. I've had too many people create these
wonderful packages, websites or other things, and then get sued
or get cease and desist letter, just read the terms and
conditions. And if you're in the protection portal, and you're
you're saying I don't even know where it is, just ping me. I'll
look it up. All right, and then I can like figure out, okay,
you're in Canva, we'll figure out where it is. Or if you're in
one of the like Photoshop kind of areas, we can look and see if
we can find it together so that you guys are on the right path
because you just don't want to make a mistake in this area. Let
me take one minute because I know some of you that are here
were not here yesterday. And the other part is I actually forgot
to mention something about the protection portal. So let me
take one minute to kind of give you a summary real quick. If you
just bear with me on this. And the reason why I wanted to share
this with you is because originally, I wasn't offering
all of these things. But let me show you what we added. Just so
you understand, let me share my screen real fast. You guys saw
this quickly. I showed you this yesterday. But for those who
weren't here before, I'm offering the protection portal.
But the protection portal is it's an extension of what you've
been experiencing thus far. We go deeper, we we go into your
questions, we analyze situations, you learn from other
people within the environment. But let me show you something
here that I forgot to show you. So
the first thing that you get is once a month, we go live for an
hour and a half, we answer your questions. And I also teach you
on new things in intellectual property. One area that I
guarantee every single one of you, well, most of you are going
to have questions on is in the area of how much material can
you use from another party in your material? All right, it's
the area called fair use. It's an exception to copyright
exception to copyright infringement. It's called fair
use. All right, I'm going to talk a little bit more about
that today. This, I Catherine, I believe it was asked, if I join
the the protection portal, do I get the video like the the
protection portal session that took place recently? Right? Do I
get any of that? And I said, Well, I'm going to do is I'm
going to throw in because only this week on Wednesday, we had a
session. And we had a session on fair use, which went really
deep. And it was it was very powerful. A lot of information
was revealed a lot of legal analysis. That's really
transformative to anybody who's an author. Okay, so what I did,
because she asked me that I threw something in for all of
you, those who jump in
this on this, this offer for the protection portal, I'm actually
throwing in that video as well. So that teaching that was an
hour and a half, you're welcome. It's that teaching that breaks
down, you know, some elements of fair use, which is it's extremely
helpful. The other part, again, you'll be live with me for an
hour and a half, you get to email me your questions. I have
reviewed those and come up with specific subject matter to
review during the sessions for the for the protection portal.
Separate from that, you get access to my associates around
the world. So if you're trying to protect rights in other
countries, I have foreign associates and all sorts of
countries will make a determination as to whether or
not you guys are a good fit. And if you are, I'll make the
introduction. And just so you guys know, I don't get anything
out of this. Like, I'm not making money like they're not
sending me $1,000 for referring clients. That's not what's
happening. Separate from that, you get like I said, you get to
continue having me reviewing your emails. And you have that
one year membership in what's called the protection portal.
Now what the protection portal is, I'll show you very fast. Let
me just open it up. Ray, can you just forward to me that link
again?
Yeah, give me just one second.
Thank you. I'm just going to show you a peek of it. It's
basically a back end platform that has all of your videos for
your challenge for your VIP. Everything's all in one place.
So it's very organized. I found it already, right?
Here we go. Let me stop sharing here for me. And then I'll share
well, it's I'm only able to do it because you already equipped
it. You already helped me. I just had to pull back. So this
is the members portal. All of your challenge videos will be in
here. All of your VIP videos will be in here. All of your
protection portal videos will be in here. So all you have to do
is look up your session, you will be September, it's going to
be populated. And then you just click Oh, I want to take a look
at day four, you click on day four, there's the video, you
play it. And now you can jump right into it. Okay, so you
don't have to try and figure out where's the email for this. I
can't find it. You don't have to worry about that. And let me
show you the stuff that I forgot to tell you about. I added these
things just because I know you guys are going to you guys will
appreciate it. So this is what I did. Here we go. Let's go to the
next screen. All right, the affiliate program. Those of you
that were in VIP, I told you about this. I provide an
affiliate program for everybody who's in the protection portal
where you receive 20% of anyone you send to this challenge. So
that means if you send somebody who takes the challenge at $95
takes the VIP at 195 and then takes the offer 20% of all of
that is about $560. You get that for sending one person over by
that one person, you're essentially, you know, you're
essentially about a fifth of the way to paying for your entire
portal. Alright, so if you have networks, you have connections,
you have friends at work, you can guide them in and you'll
receive financially receive the cost for this is one payment or
2495 or three payments of 995. Now what we did for the
affiliates is this, let me show you what we did for you guys.
Right here, let me stop share and then share this for you.
This will just take one more minute so you understand.
For the affiliates, this is the affiliate program that we have.
We actually give you content. So you can just go into this, this
portal that we're going to show you, you'll find content, and
you can just take it and send it to people. But you use your
unique affiliate link. Okay, so you're going to get a unique
affiliate link, and then you make sure that the people click
on your affiliate link, you get all the credit. Let me show you
real quick, the resource, some of the resources that we have
for you. Right here, you'll have access to this. And in it,
depending on what area you practice, you'll see different
ads that you can use. You just go in here, grab what you want,
you can modify things as you please. And like for NFTs, like
this is a pretty cool one here. See if it opens. Yep, there it
is. So if you have an NFT network, here's an ad you can
actually drop to your NFT network. And so it tells you a
little bit about what's going on. And then you can put your
affiliate
link on the bottom. So we give you all the resources to make it as simple as possible.
So then finally, just to summarize one last time, these are all the pieces that you receive
for jumping into the protection portal. This is everything. And then as Ray will tell you,
when I find other things I want to throw at you, I'm just going to give it to you because
it's just what I do. So you've got the month, one hour trainings. You've got the different
questions you can ask. You've got hot seats that are available. You've got the challenge
replays. Oh, that's the other thing. You get the replays for the challenge, the VIP and
the protection portal for a full year. That's all included. You get the 20% affiliate commission.
That's the other thing I forgot to tell you. I also added free entry into future challenges
that are for the Protector Idea Challenge. So if you want a refresher, you can just go
and click it. Boom, you're back in. You can watch it. So this is why you see alumni showing
up. They're not spending more money to be in the challenge. It's all covered. You'll
also be in a private Facebook group. I also showed you the portal where all your videos
are stored. You're in the business network. Finally, oh, that's the last thing I added.
Boy, Ray, I think I added too many things in here, honestly, as I'm looking at this.
I think, honestly, as I'm thinking, I'm like, this is crazy. This is probably a deal. This
is a deal that Pedro will go, what is wrong with you? Like, literally, I kind of feel
like that's the kind of deal. I added like 10 to 15,000 for that much. Yeah. Well, I
added also a live trademark searching masterclass. So let me explain to you what that is, okay?
What a live trademark searching masterclass is, is that we're going to do a live together.
All of you who join this time into the Protection Portal, you will all be gathered together
on a certain day. We'll come to a certain date. I'll have a two-hour session where we
will do live trademark searching. And while we're doing that, I will pull you into rooms
individually with me so I can see what you're doing and give you some feedback on the type
of searches you're doing. So it's not legal advice. I'm not giving you legal advice. What
I am doing is showing you how to use the resource properly so that you can get the absolute best
search possible, okay? So you've got a guy who's been doing this for 25 years sitting there with
you live and walking through how to use this tool properly. That in of itself, honestly, is worth
the whole thing, okay? And then separately, obviously, like I mentioned, the attorneys.
And that, my friends, is the offer, all right? Larissa, if you can drop the link,
I want to kind of give away a gift right now. And then I'm going to jump into one or two more
IP issues and then answer any questions. So that's the offer, guys. This is, honestly,
the best offer I've ever done. There's more stuff on this than I've ever done. So I would
take advantage of it. If you have the opportunity, just do it. And then during the year, as you're
growing, you'll see you'll have other questions and you can get those questions answered as you're
growing. And with that, do you have the wheel ready, Rae? I'm ready to give some stuff away.
You're awesome. Okay. I'm going to show you guys something that's pretty cool, all right?
So this is one of my clients. It's called King's Loot is the name of the company. He has this
really cool feature. You push this like that, and there's your business card. Comes right out,
that's pretty cool. So this here is an electronic business card, right? That's actually my logo
right there. You can see on the card. The electronic business card, the way it works
is you have a cell phone. You just put it on it like that. You don't even have to use the UPC.
You just put it on it and boom, it populates on the cell phone. So when you go to business
meetings, instead of handing out paper cards, which people don't like a lot, when you go to
the 100x conference, whatever it is, you just go tap, all of your information shows up on their
cell phone, all right? And you just have them save it. I'm giving one away right now. I'm giving
away a bamboo version of this. So it's biodegradable. Can you bring up the wheel?
And let's roll this. To win this, you have to be here because this is a really good gift. So
you have
have to be here for this. And let's go ahead and spin.
Zoe Puno. Is she here?
Oh, I just got better for somebody. Nope, she is not present.
Oh, she goes to RPI. She's a, she's a student in RPI.
Krista Dunk. Is Krista here?
She was here earlier this week. Not at the moment.
If she's not here, then spin it again.
Susie Colhurst. Susie again? She's going to be so mad.
She's not here? That's the second time she wasn't here.
I'm going to ping her. I'm going to be like, girl, get on.
She's not going to be happy. I know Susie is too.
She's not going to be happy. Is Kim here?
Yeah, you know, I don't see her.
As fun as all this is, I think I'm going to start removing people who are only
people who show up, then I'll put their names on.
Well, the issue though, is that people will show up because,
you know, they're in the middle of something and then they'll show up and
then you'd have to add people.
Coilette's here, right?
Coilette is here! There we go.
Yay! I'm here! Awesome.
So all this suspense was so that we can give it to Coilette.
That's what it was about.
That's awesome. So what I'm going to be doing, Coilette,
is I'm actually going to be emailing you and they're going to send you a
specific link.
And then what you do is you communicate directly with them, right?
I'm going to pay for it and give them your email.
And then you communicate with them.
You're going to be able to identify exactly what you want the car to look
like, like your own logo, your own name, anything you want, any style,
any color. You can do all sorts of really neat stuff with it.
I'll send it over to you.
Thank you.
You're so welcome.
All right, and I'm going to give away one more thing right now,
which is the Amazon gift card, the second one for $50.
Let's go ahead and give that one away.
Let's see.
Addison.
Addison's here, right?
I know Addison's always at VIP.
Yeah, he's not here at the moment.
Oh, no.
All right.
We can't tell him that he won during VIP.
It will not be a good VIP session.
Rivka.
Is Rivka here?
She's all about the chatter in the group.
Like she might get like highest commenter on the Facebook page.
Like she really.
Oh, gosh.
She's not here today.
Nope. Doesn't look like it.
All right.
For the next one.
Kristen Isla.
Or is it Crystal?
Crystal's here.
Congratulations.
So what I'm going to be doing, Crystal is tonight.
I'll be going and purchasing that card for you.
And then what I'll do is I'll send it to you by email.
Okay.
So as long as the email,
the email address that you signed up for, you registered for,
is that okay?
Okay.
So you'll get that tonight.
I'll go and I'll purchase that tonight and I'll send it out to you.
Okay.
All right.
And with that.
I'm going to pull up the original scenario.
That we worked on.
You guys will recognize this from day one.
You guys recognize this, this.
Listing the scenario.
Okay.
We're going to go over this.
I'm going to cover like one or two more IP issues.
But I want to go through a scenario with you.
And you guys, you can all unmute yourselves.
All right.
So mega unmute.
And.
I'm going to read off a line and you're going to say out loud,
what area of intellectual property law.
Pertains to that sentence. Okay.
All right, here we go.
You own a small company called Burger town.
Trademark.
Yep.
Okay.
You own a small company called Burger town.
Trademark.
Yep.
You own a small company called Burger town.
Trademark.
Yep.
Trademark.
Yep.
Are we good, just trademarks?
That's right, just trademarks, okay.
Some people are going, whoa, is there more?
Does it have a logo?
No, just trademarks. I mean,
does it have a sign of the logo?
Well, it says called, so there's no,
it's a great observation,
but there's no logo on it, it just says called,
so that's the word.
All right, next one.
Your number one selling burger
is called the Belt Buster.
Everybody.
Trademarks.
Trademarks, boom, well done.
All right, next one.
Now we're going to start going deeper.
Okay, guys?
You have a website advertising the company.
Let's stop there.
Copyright.
What was that?
Copyright.
Come on.
Copyright, I'm going to do some jazz things here.
So good, yes.
Now next, providing a menu.
What do you have?
Copyright.
Copyright, very good.
And describing ingredients.
Copyright.
Copyright, anything else jump to mind?
There's ingredients in it.
Patent.
Trade secrets.
Potentially patents.
Patent and trade secrets.
Potentially trade secrets, come on.
Formula.
That was so good.
Who said that?
I did.
That was really good.
That was very good, trade secrets, well done.
Preparation techniques.
What do you have there?
Trade secrets.
Trade secrets, yep.
Or you could even do a patent on that.
And then health information
regarding each item on the menu.
That information is actually showing that.
So what would cover the health information
that's actually shown on the website?
Copyright.
Copyright, very good.
Yeah, copyright, very good.
All right, it's going to get tougher, guys, okay?
But it's not too tough.
You guys can handle this.
I believe in you.
You can do this, all right?
All right, you have a new process.
I don't even have to go further.
What jumps out?
Patent.
All right, new process, patent, exactly.
For keeping inventory of burgers prepared
and for determining loss of profits
by using a novel pressure-sensitive device
located within a grill used for preparing burgers, okay?
So that's a patent and a trade secret.
Trade secret.
Yeah, yep.
You could do that as well, absolutely.
Now, here's the thing.
Here's something to think about.
For those of you that come up with these incredible ideas
and you're looking at implementing them
and then you want to file a patent,
take a look at this.
There's the novel pressure-sensitive device, right?
We know that.
We know it's located within the grill.
You could actually file a patent
on the pressure-sensitive device.
Then you could file a patent on a grill
with a pressure-sensitive device.
You see that?
What most people would actually do
is file one patent application
and then have two different claim sets.
One claim set to cover the pressure-sensitive device,
a separate claim set to cover the grill
with the pressure-sensitive device.
Here's the reason why you want to do that.
The damages that you could potentially win
for a pressure-sensitive device
might be like $20 per device,
but the damages that you can make for a grill
that has the pressure-sensitive device might be $2,000.
Wow.
Have you guys seen some of those Charborough grills?
I used to represent Charborough
when I lived in Atlanta, Georgia at my old firm.
And I'm telling you like the grill that I got for them,
I think it was like $14.95 or maybe it was like $18.95,
something like that.
It didn't look that impressive.
It really didn't.
But some of their bigger ones were like $4,000, $5,000.
So if you write claims to cover
not only the small pressure-sensitive device,
but the whole system,
then if anybody makes that entire device,
you get damages off of the entire thing,
not just the pressure-sensitive portion of it.
You get damages off of the grill
with the pressure-sensitive device.
That is a powerful IP strategy.
Powerful.
When you write patents,
make sure that you write a claim set to cover
not only the smaller item,
but then wherever that item's being used.
So let's say as another example,
let's say you create a new-
Excuse me, Peter.
So did you say that you would file two patents?
No, no, no.
Or just the one?
You would file one.
File one. With both?
With two, right.
You would have in the detailed description, everything.
You talk about, as an example, let's say it's a bicycle.
and the bicycle has a new braking system, right?
So you can file a patent just on a braking system
or you can file a patent
on a bicycle having a braking system.
And then you can have claims
on the bicycle with the braking system
and you could have claims on the braking system alone.
So the beauty of that is now,
let's say that people are using my braking system,
not in a bicycle.
Let's say they're using it instead of a bicycle,
they're using it in a unicycle
or they're using it in a trike, right?
Something like that, that's not a bicycle.
So if they use my braking system at all,
I win on damages.
But if my claims are only focused on a bicycle
having the braking system,
then they would have to make a bicycle
with the braking system or I would lose.
Do you have to specify both the bicycle and the tricycle?
No.
Now, here's the tricky, it's not really tricky,
but here's the more complex issue here.
If I talk about a braking system,
I don't care where you implement my braking system.
If you're utilizing it, you infringe my patent, okay?
So if I file a patent on, let's say,
you know how GoPro has that little lens thing, right?
You wear it on your head and everywhere you go,
they can see, because it's filming all the time, the lens.
Well, what happens if somebody decides to take that lens
and put it in a car, on the back of a mirror for the car?
So instead of making it on your little device here,
they put it on the back of a car,
of the rear view mirror of the car
so that the front is always being filmed, right?
So if there's an accident,
you can tell who actually did what, right?
Well, here's the thing.
If I file a patent on a head worn band,
having a camera mounted there on,
then what's gonna happen is that,
if somebody used my camera, my lens portion in a car,
they would infringe.
But if I filed a patent on the lens portion,
not saying on a head mounted thing,
I just said the lens portion itself,
that if you use that lens portion on your headband
or you use it on a car or use it in a submarine,
you infringe my patent, okay?
Now, what you can do is you can create
what are called embodiments.
I'll go a little bit deeper.
I won't go too deep.
I'll go a little deeper, right?
You can create what's called embodiments in your description
and talk about different ways to implement it.
You can say one example of implementing my lens
is in a headband for a GoPro device.
Another example of implementation
might be on the rear view mirror in the car.
Like you can talk about them,
but here's what you need to do.
Don't forget this.
If you file a patent on something like this,
what you need to do is use a language saying,
this is an exemplary embodiment of the invention
and the invention is not intended to be limited
to these examples exclusively.
You need to write that language, okay?
The reason why is because I've seen countless times
in court cases, the other side will say,
well, that lens thing,
you talked about putting that lens thing in a GoPro.
This has nothing to do with a GoPro.
This is on the back of a bicycle,
filming the back of it, or it's on a rear view mirror,
or it's in a teddy bear to make sure that my kid's okay,
because it's always filming the room, right?
Do you see those are three different embodiments
of use of the same thing.
So you don't have to list every single embodiment that exists
so what you want to do is describe the lens feature itself
and perhaps that you communicated with it wirelessly
and you can access it from your cell phone,
you could talk about those things,
but that can be implemented in a teddy bear,
in a headband or on a rear view mirror.
But just if you mentioned one or two of them,
just make sure you say,
this is provided for exemplary purposes.
The invention is not intended to be limited
to these examples alone.
Just throw that language in there
and you've got the video recording
to make sure that you have that.
And that's not legal advice, I'm just saying in general,
like theoretically, if you were theoretically,
oh man, I lost it on that one.
Yeah, I went too far on that one.
Yeah, I think I went too far on that one.
All right, let's see.
So the next part is the burger is placed
in an indented surface of the grill during cooking.
So there's an indented surface.
The indented surface has a pressure-sensitive switch
that is thrown when the weight of the burger is detected.
So what area of law?
Patents.
Patents, very good, very good.
That's very good.
All right, now we go down to a little more complicated.
Software, somebody asked a question, what?
I said, look at how much everyone's learned.
Oh, well, yeah, they're very smart.
Like they knew this actually probably on day three.
Like they're very, oh no, we didn't cover patents yet.
So maybe day four.
All right, so software within a computer
is capable of comparing the number of detected burgers
to actual sale of burgers to determine
how many cooked burgers were never sold.
As an example, burn, drop, free replacements,
or claimed as a working benefit by a disgruntled employee.
Okay, so patents.
Would also be a copyright for the computer program?
Who said that?
Kathleen.
That was really good.
That was very good.
I mean, the patent thing, absolutely,
but that's exactly right.
Software is actually protectable by both.
Copyright for the code, the typed in code,
plus the functionality is protectable by patent.
You got both.
So really well done, you guys.
That was really well done.
All right, finally, we've got,
you also sell a new drink called Hunger Aid.
Great, Mark.
That everyone loves and no one knows how to replicate.
Okay, great.
Great secret.
Yes, it's like Coca-Cola, right?
Nobody knows how to replicate it.
So you guys are pretty awesome.
I mean, that's great.
You understand, I mean, you took,
that's a real life scenario,
and you just analyze that real life scenario.
My hope, and what I really wanted to provide
was a situation where in your normal working environment now
you should be able to identify situations and go,
that's a trademark issue.
That's a copyright issue.
That's a patent issue.
I don't know what that issue is, but that's a problem.
I'm in the protection portal.
I'm going to raise that in the next meeting.
Go, something's wrong.
I don't know what it is.
Tell me what it is.
And then we could say, that's this issue.
This is what you need to worry about.
This is what you need to fix.
This is how you fix it, okay?
Excellent, we can identify this as a problem.
Yes.
And that's honestly to become a very strong resource
to others and to be, when you're building a company,
you can't always like be in every single situation.
But if you hear of it, something should like rain.
You should go, oh, we're going to a trade show.
Did we file a patent?
Like you should say, oh, on the trade show
we're going to offer things for sale.
That's going to start the clock.
Our number one place for selling is actually in Europe.
Therefore, we should file something
before we go to the trade show
so that we don't essentially lose all foreign rights.
Like those are the things that you don't,
you may not actually know it yet,
but I promise you it's in your brain now.
And so what's going to happen is you're going to be
in a scenario and you're just going to know,
oh, this is this, this is that, this is that.
Let me do this.
Let me take one or two questions.
Let me ask first, does anybody have a question
on the protection portal at all?
Cause this is our last session together here,
which is kind of sad to me, quite frankly,
but I know, right, it's kind of sad,
but hopefully a lot of you are going to go into the portal.
I mean, God permitting, you know,
we get at least 20 of you jump into the portal
and things start really taking off for you.
But does anybody have a question here?
I mean, obviously in VIP, we go a lot deeper,
but I just want to see if anybody has a question
about the portal first.
It doesn't look like anybody has a question
about the portal.
Awesome.
All right, cool.
Now, what about with regard to anything
that we have covered over the last five days?
Does anybody have a specific thing
that just kind of jumps up and you think,
I got a kind of a question about this?
I'll take two questions.
Kerry, go ahead.
My question is, if one hypothetically
would have a bunch of t-shirts that you want to make,
could you just put it all in a document?
Could you just put it all in a document?
document and copyright the entire document, and therefore cover each of the t-shirts
And if so, what would you do?
that would be extracting a portion of that rather
than copyrighting each individual t-shirt saying?
You're saying the t-shirt logo, or you mean like it's, is it words or is it logo?
It's words.
Words?
If you have a saying that you want it to say.
Yeah, no.
So, here's the thing.
Like, we understand that trademarks are different from copyrights, right?
Sayings or slogans are supposed to be protected by trademarks.
That's what's supposed to cover those, right?
Now, copyrights, you can protect an image, right?
You can protect some kind of look.
So, let's say you create a painting, or you create a drawing,
and you put the drawing on a t-shirt, right?
You can take all those drawings, and you can protect those drawings.
The way I would do it, or let's say theoretically, if there were a situation,
one of the ways that, you know what I'm going to do?
I'm going to post in the group.
There's a video that I found last, it was about three months ago.
It's really good.
It talks about how to file a copyright for multiple things at the same time, all right?
I'm going to post, yeah, I'll post that in the general group for everybody.
And then, I have a feeling you're probably going to be in the portal.
So, we'll give you other stuff, you know, there.
It's a lot deeper.
So, the, but that gives you a general idea.
What I would do, if I had like 100 different designs,
what I would do is I would probably file like a compilation.
You know, and there's a whole other area of copyright law called compilations.
And then, there's a way to file multiple copyrights at the same time,
but the author has to be the same.
I mean, the artist has to be the same.
Like, you can't be an artist, and then, I'm another artist.
And then, Coyette's another artist.
And then, you know, Viola's another artist.
You can't do that.
It has to be the same artist.
So, I'll post that.
Rae, can you just send me a reminder on that?
I already got it.
Thank you so much.
Yeah, thank you so much.
You're awesome.
Thank you.
Yeah, because that's, that, it'll save you a lot of money.
You know, there's a way to do that.
The tricky part, though, is remember how I told you about the essence of the copyright?
So, you got to kind of balance.
I'm filing 200 things, and, you know, can I, you'll see in the video.
It goes into way more detail, and then, we can touch base later.
Right, okay, cool.
Thank you.
You're so welcome.
Dr. Coyette, you're right, my friend.
Okay, so, without giving legal advice, okay, you copyright the artwork for an NFT,
and then, you put it out on the open sea, and whoever buys it from you then has the right
to resell it, because now they own it.
Is your copyright good once it's out in open sea?
That is an awesome question, and it's incredibly ironic, Rae, that she's asking the question
for the challenge that I'm actually creating.
That's literally the challenge.
I didn't give it away to her yet.
I just messaged her out here.
That's literally it.
That's it.
I messaged her, and I said, we got something for you in the near future.
You didn't tell her.
She didn't know about it, right?
I didn't give it away.
I was like, message me.
Message me, and we'll talk.
We got something.
That blows my mind, honestly.
All right, so, Coyette, this is what we're actually doing, like, right now.
I'm actually creating a one-day master class on who owns the NFT.
That's what it's called.
Thank you.
Yeah.
It's going to break down everything from the artist to the original hand-sketching artist
to the graphic designer who turns the artistic work into an electronic version to the party
who actually hires the graphic artist to then render it into something that you can actually
store within a wallet, you know, as cryptocurrency, as they want to kind of call it.
And then, on top of that, what happens when you post it on OpenSea or another place where
you buy NFTs, which Helene knows a lot about as well.
And so, I'm going to hit every single layer, like, who owns what right and what can they
do with it, all the way up the chain, all in one master class.
Yep.
Yeah.
Stay tuned.
It's coming very soon.
We're literally working on it right now because what's happening is a lot of people are buying
these NFTs and they don't know what they're buying.
Like, they have no clue.
They think they own it.
You don't.
Like, it is not the case.
And I want to create my own, so that's, yeah.
Yes.
And there are certain agreements that I'll talk about in the master class that's going
to explain to you.
to you that you want to have those agreements in place
so that when everybody purchases,
they understand that they get a non-exclusive license
for purposes of selling, trading,
but you don't want to give them exclusive rights
to now go make a movie out of it
or go make a story out of it
because then they can use it in a derogatory manner,
in which case you've got your great little character here
that's now in a murder mystery, you know,
and your nice little character is the one who did it.
You know, and so you're like, well, hold it, that's Snoopy.
Like, how did Snoopy become a mass murderer?
Something's wrong here.
No, that's so important because I'm writing a script
and part of my heroine in my script is going to be an NFT.
So yeah, definitely.
Yes, and that's so important
because it's not very difficult to take artistic works
and turn them into NFT.
My grandson has already created the artwork
for my first NFT.
Wow.
And he doesn't even know that I'm going to create it into it.
How old is he?
He's, well, how old is your dude?
24.
He's 24, wow.
What's his name?
His name is Koi.
What's his phone number?
I'm just playing, I'm just playing.
He just got a new lawyer.
No, I'm just kidding, I'm just kidding, I'm just kidding.
So do you actually realize that he owns the copyright?
I do, I doubt I do.
That's so powerful, that's so powerful.
His grandmother is going to teach him the business end
so I get a piece.
That's the way to do it, that's the way to do it.
All right, with that, my friends.
Oh, you're so welcome.
With that, my friends,
there's some people here that are not in VIP, I think.
So I'm going to do something I do every single time I close.
I just want to pray over you guys.
Just want to pray over you, your businesses
and just kind of close with that.
Yeah, so let me just do that for a moment.
And again, if you're not a believer,
just receive it as good wishes, okay?
But I could already feel it.
So yeah, just Father God,
just thank you for every single person
that has been in this challenge.
Lord, I just thank you for the honor
of serving them during this time.
Father, I ask in Jesus' name
that they would become aware
of the ideas that you have bestowed upon them,
that they would see the openings,
the doors that you're opening.
Lord, that they won't go through the doors
that have been closed.
Father, I ask for favor,
that favor would fall upon them.
They would have clarity with how to take these ideas
and move forward with them,
to know when to protect, when not to protect,
to know who to partner with.
Ooh, I see divine partnerships.
I'm seeing a lot of partnerships.
Three of you actually are in the process
of determining who your partner is on specific deals.
That's awesome.
Yeah, Lord, those deals,
Father, we just bless those deals.
We thank you that you receive all the glory in those deals.
I thank you, Father God,
that people can hear clearly,
know what your plans are,
and they have a boldness to step forward
and be obedient to what your plans are calling them to.
We speak against any fear,
any spirit of fear,
we bind you and command you to go
to wherever the Lord wills you to be.
And I just speak blessings over their businesses,
that everything they touch, Father,
we ask that it would prosper.
Father, that favor that you've placed over this challenge
and over the people that have been in it,
and even over my own life, Lord,
I ask that that would grow in their lives as well,
Father God.
Whether they go forward or they don't, Lord,
I just bless them.
I thank you that your will is done
in Jesus' name, amen.
Amen.
Awesome.
All right, my friends,
if you are in VIP,
oh, sorry,
the feedback forms, Ray,
we emailed them.
Did you drop the link again?
I just dropped it three times,
and if you guys fill out that form,
we have a bonus image search video
that we're gonna send back to you
as a thank you for giving us your feedback,
because we wanna hear how this is for you guys,
because our goal is to keep making it better
and better for you,
and this helps a lot.
It does, and in there,
there's, at the end,
I asked a specific question asking you
to just kind of, like, in your own words,
describe, if you're trying to explain
the Protector Idea Challenge to another person.
in like a sentence or two, how would you describe it? And that ends up being like a really powerful
testimony that we end up utilizing at times to draw other people in so they can receive the
help that you've received. If you just think about for a moment where you were before today,
just just think back two weeks ago and think about where you are today, the amount of knowledge that
you've received and then shortcuts and all these kind of ideas, right? Just think about that.
There's other people that need that. And so if you feel in your heart, I need to invite somebody,
then please invite them along. We'll love to serve them. I just like to see everybody's
businesses excel because there's enough sad stories out there. No more sad stories. So
let's see people succeeding. I think that's it, right? Right.
I think I believe so. I think the thing I would add on is maybe just keep in mind again, you guys,
we have our affiliate program. So consider that. Consider that how you can use that to leverage
paying for the costs of the portal, because if you break down the portal, it's only about
under 210 a month. So if you really think about the stuff you waste money on, I'm sure you can
think about how you waste more than that. And this is an investment. So
just consider how the network of business and entrepreneurs and creators that you have
around. Yeah, I mean, honestly, that's a good point, Ray. What you said actually makes sense
because it is only like 210 a month. If you refer one person a month to the challenge,
you actually make money. Yeah. I mean, think about that and think about all the people, you know,
and who you can actually teach them about what this is doing. You refer one person a month who
goes through a challenge and goes into the portal, you actually make money. So, I mean,
we had Todd and Tamra's, I think they've got like $3,000 already. I think it might be more. Yeah.
Is it more already? Yeah. I kind of stopped looking at their list. It just keeps going up.
But they have a big network, obviously. You may have smaller networks, but yeah.
That's one challenge. And we host these about every month and a half or two months.
Right. It's every two months. So that's a good question, Carrie. So we actually have been
doing a strategic plan. And what the strategic plan is, is that I was going to break it down
to once every three months, but I'm going to do it once every other month, continue doing
the challenge once every other month. And in between, I'll do masterclasses.
Okay. Yeah. You'll definitely want to
keep like star, put in a special folder, all those emails with the replay links, get in the portal,
get in the portal, get in the portal, reach out to him. Go ahead, Dr. Quayla, how can we help you?
So are you going to send the information about the card to the email that I registered with here?
Yes. The business card.
Yeah. He has the email address. I already sent it over to him. So he's got your contact directly
to get that all set up for you. All right. Thank you.
You're welcome. Hello, Larissa. There's no button to click
and join on that link you sent out. The protection portal or the Facebook group?
The Facebook group. It is operating a little different.
Ray, I just looked at the ability to follow. Let me take a look. Hold on.
Yeah, you can follow it. You can follow it, but you cannot join it.
Yeah. That puts you in our group there. If you've hit liked.
Pam, I see your question. It's a really good question. And are we still working on the other
thing? Are you guys good on the Facebook group?
Yeah. Facebook group, you just have to hit the like button and it'll put you in our group
together. We'll be able to see you. Is it a link or a page?
It's a page. Yeah. So it operates a little different
than a group. A group who join a page you like. And it's kind of a billboard-ish.
Yeah. And that way we can actually sometimes, because we're going to be working on dropping
content about IP in there. We're going to be keeping in contact with updates and different
other cool videos that are wrapped around IP. Pretty much everything IP will be going on in
there. And also so we can be a community even if we're beyond challenges and you're not in the
portal. All right. Pam, I need to pull back a second
on your question because Peter only offers the protection portal to people who have been
through the challenge. All right. So there's, because there's just, you know how much you
learned this week. VIP knows how much they learned this week.
It wouldn't be fair for someone to walk into the protection portal and go,
how do I search for a trademark?
What's a copyright?
There's a certain level there.
If you could reach out to Peter specifically,
but if they're paying for you to be there,
that's probably not a problem,
but it needs to be an agreement as the-
No. What my question is,
is there some type of flyer?
You just have a flyer that I can show my husband.
That's all, because he hasn't been able to be here.
He's my partner in business.
When I thought, if he could see that,
your video, I can't copy it,
but I just want him to see that great offer.
It will give him a lot more.
You can see the link. Let me drop that link again.
I think I have the link.
We have the link to the portal.
When you click on that portal link,
it'll open up a page that has information about what's included in the portal.
If you're wanting that video that we showed,
reach out to me on Facebook and I'll talk to Peter about it,
so that we can definitely answer his questions and let him see what it's about.
Yeah, that's all he needs.
Yeah, absolutely.
Reach out to him.
He's my accountant and all that stuff.
I get to play.
Yeah, I know it's a fun video and I'm visual myself,
so I totally can appreciate that.
Sometimes it's easier than just reading through too much,
just to see it.
Yeah, okay.
So you want me to email you?
You can email me or you can reach out to me on Facebook Messenger.
You'll see me as one of the members in the group.
Just look at my profiles, Ray Carter, R-A-E.
And then we'll definitely get you squared away.
We'll get you the information for him to see.
Okay, thank you.
You're welcome.
Yeah, so that and then if you click that link for the protection portal,
it should show you some of the stuff that Peter went through as well.
It's not just a pay here, correct, Ray?
Yeah, it has the information on what's included.
Well, we try to keep it up as much as possible.
Peter's a very generous, generous man.
So as we go, the more he adds, the more we're trying to keep that updated.
But yeah, you guys can always reach out to us anytime.
It's our pleasure to help you and get you the info.
Yeah, and scroll down, like keep scrolling.
Like at the top of the page, you're going to see pay here.
But no, like all the benefits just keep scrolling down the website as well.
So you can show him that before she sends you the link.
Because we have to go to VIP, Pam, if that helps you out.
But yeah, and then the things that Peter, like hit the save chat right now.
If you hit the save chat right now, we've got more nuggets that were highlighted.
That's if you go to the chat and those three little buttons down the bottom,
save chat when this Zoom closes.
If you've never done this, it'll open up a place in like your computer.
Where do you want to save this?
Or it'll automatically save to wherever you save all your Zoom chats.
So.
Well, y'all have been great.
Thank y'all so much for this week.
Absolutely.
Thank you, guys.
God bless love.
He usually does that.
He forgot to do that and say, tell the ladies how much you love them.
But we know that.
We love you.
How great is Ray?
She's right here.
It looks to be on my screen.
She's phenomenal.
Just absolutely fabulous.
And when you join the Protection Portal, there is another private Facebook group.
It's private.
So Catherine, when you join the Protection Portal,
we have that members portal to get all your trainings.
And we have a private Facebook group for ongoing questions.
Because people do bring it up.
Or sometimes we do funny things.
Like we see somebody sees something online and they're like, oh my gosh,
look at this big fat pharma company.
They spend all this money.
And is this copyright infringement?
Is this trademark infringement?
Peter loves that stuff.
We all do.
The patent with the toilet paper roll and the right way it's supposed to hang.
Over the top.
The patent is over the top towards you.
It rolls easy.
No reaching under for surprises.
Well, and think about it too.
In the Protection Portal private group, it is people who are driving success.
So it's like accountability partners as well.
Everyone's in there motivating each other, keeping each other moving.
So everyone's inspiring each other.
It's pretty fun.