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Okay, in this video, I want to show you how to set up a Facebook pixel.

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So we're going to head over back into the business dashboard here.

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And we're going to set up your first Facebook pixel.

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And what is a Facebook pixel?

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Okay, so a Facebook pixel is a little bit of code that we're going to put on your website.

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And what that does is it will be able to communicate from your website back to Facebook.

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For example, if someone is shown an ad, and then someone clicked on that ad and they arrived

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on your website, this little pixel code can actually talk back to Facebook and say, hey,

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this person with this name, and this email address arrived on my site.

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So that helps Facebook know, oh, when I show this ad to this type of person, they're actually

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going to click and they're going to arrive on that page.

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So it's a way for your website and Facebook to kind of communicate with each other through

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this pixel.

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It definitely is something you want to set up.

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I wouldn't run ads without it.

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If you're running ads to a website, you definitely want to have that pixel installed.

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So let me show you how to set it up.

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We're going to jump into the ads manager here.

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I'm going to go back up to the top left here and click on business settings.

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And if you go on the left sidebar, all the way down to data sources, and click on that,

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and then click pixels.

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Now you can go to the very top here and click the blue add button.

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And I'm going to create a new one called my new pixel.

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You can call this whatever you want.

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You can call it your channel name, whatever makes the most sense.

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And we're going to put a website URL.

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So I'm going to put in https.kingdommessengers.com, so you're going to put your full domain here.

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Nothing after the .com.

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You're just going to have the nice clean domain here.

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And we're going to hit continue.

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And at this point, you can go ahead and set up the pixel now.

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So this will be a process that you'll go through and we'll copy the code and then we'll install

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it on our website.

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So I'm going to click set up the pixel now.

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There's a few options here.

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You can use a partner integration, you can manually add it to a website, or if you don't

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want to bother with any of this and you have someone that works on your website, you can

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just email these instructions to your developer and they can set it up for you.

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For this example, I'm going to click manually add pixel code to website.

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And it's going to give me a bunch of code right here.

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So if I click on it, it's going to copy it to my clipboard and then I can come and I

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can paste that into my website.

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Now I'm going to go ahead and break out the next few videos and do a specific video for

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some of the popular platforms.

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If you're using ClickFunnels, there'll be a tutorial for that.

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If you're using WordPress, I'll make a tutorial for that.

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And if you're setting up your pixel with Tribe, I'll make a separate video for that.

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And as we get more requests, I may add additional videos under this just so that each person

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has kind of their platform demonstrated to know exactly where to go.

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So let's jump into those next videos.