Raise your virtual hand and we'll let you unmute yourself and say, I came to find out
about this.
Raise your hand if that's you, whether you said it over the Facebook yet, some of you
have been in other worlds where you understand challenges.
So all right.
I see the hand.
And I'm going to take Michelle there.
So I'm going to spotlight you, my dear.
And go ahead and unmute yourself.
Maybe I'll spotlight myself.
Hello.
So what did you come to learn?
So I came to learn about IP protection as it relates to being a subcontractor under
a consultant.
And with what type of materials?
I mean, that could be training, training material, training materials, OK, great, reading, publishing
like video, like that kind of stuff, or mostly like written, mostly just content, written
content.
Fantastic.
If you identify with Michelle, then say me, too, in the chat, do that, say, that sounds
great.
I'm in Boat Michelle.
I'm in Boat Training and Subcontractors.
Thanks for sharing.
OK.
Rhea, I'm going to give you a second, so let me get you spotlighted, unmute, and tell us
what you came to learn this week, what your burning question is.
You got to get unmuted, though.
Here, I'm going to ask you to unmute.
Oh, shoot, I did it.
That's my fault.
So good to see you back, Rhea.
Hi.
Now we're here.
Go for it.
So this time, my question is, can I use my LLC as an umbrella company for my three different
services, one being web design, another being an online store for designs that I will put
on print, and another being just my creative art, photography, drawings, paintings?
That is a great question.
I do think that, I do believe that does fall a bit more under corporate law as opposed
to intellectual property.
Look at the lawyer over here.
Look at the lawyer answering your questions.
All right, Ray.
It has begun.
We're off the road.
It's off the ground, Peter.
Come on.
So, Rhea, it's so awesome seeing you.
Awesome.
I'm glad to see all of you guys here.
I see Carmelita is here.
Awesome.
This is great.
Ron's here.
This is great.
Oh, man.
A lot of people.
I know a lot of new people here, too.
Fantastic.
So we're going to go deep, guys.
We're going to go deep.
I'm going to start off soft and easy and coax you into this stuff, and then we're going
to dive in deep.
Okay?
Day one, I'm going to take my time with you, give you some good background about why we're
doing this, kind of set the stage.
We're going to have five days together.
We're going to do one hour each day.
For those of you who are in VIP, 15 minutes after we end here, we're going to jump in
the VIP.
VIP is the deep dive, guys.
I mean, that group, for anybody who's been in VIP before, you know we go really deep,
meaning we answer questions directly, we look at specific scenarios.
Now, one thing for you all to remember, and anybody who doesn't have water right now is
going to feel really left out, I'm just letting you know, because you're going to hear me
say many, many times, this is not legal advice.
And we have a tradition here of whenever I say this is not legal advice, we drink water.
So we're not doing alcohol here.
This is water.
I promise you, it is water, even though I'm probably going to get more silly as time goes
on and as it gets later.
This is water, guys.
So that's all I'm drinking.
But that's kind of an old tradition, because I've been doing this for 25 years, which is
a while.
I've been doing intellectual property law, patents, trademarks, copyrights.
I do litigation, I do prosecution.
I've litigated in Texas, California, Florida, Connecticut, Massachusetts, New Hampshire,
a number of different places.
I do global IP portfolio management.
Pretty much any scenario that you can come up with, I should know the answer.
And if I don't know the answer, I will get it for you.
All right, that's my commitment to you to try to help you any way I can.
I've had a number of lawyers who are asking me, why am I doing this?
They said, it makes no sense to do this.
You're training people to understand your job.
And I said, exactly.
That's what you should do.
if they understood what you're doing, they'd appreciate it more. And separate from that,
they wouldn't have to ask you basic questions that they should already know the answers to.
So the objective here is to get you familiar with intellectual property law. But then I'm going to
be diving deep into things like, I don't want your job. Yeah, I don't blame you, Alicia.
I love what I do, though. I'm going to give you a little background on me in a second. But
we're going to do deep dives into things like chat GPT. We're going to hit NFTs. We're going to hit
domain names. What are the big issues between copyrights and trademarks?
If you're going to file a registration for a domain name, should you be looking at the
trademark first? Or should you look at the trademark second? Should you do the search
first? If you file the application, is that going to result in somebody seeing that you filed it?
So now they go to namecheap.com, or to cheap names, and they buy something for nine bucks,
and they try to sell it to you for 2000. I'm going to teach you all of the tricks of the trade.
So some of you might be thinking, well, how in the world are we going to learn that in five hours?
Good question. I'm going to take my time with you. But at the same time, look, at some point,
all of you are going to go, oh, my gosh, I can't digest anymore. There's a lot here. That's why
I'm giving you the videos. Larissa, did you start recording already? She did. Yes, sir. Thank you.
Thank you so much. I'm giving you the recordings intentionally. The reason why is because I want
you to be able to absorb this material, make it your own, figure out how to apply it, and then
go back and watch and kind of keep taking notes. But if you're writing like one of my paralegals
would write, you're not going to learn anything. Let's put it that way, because you're just going
to be doing this. The intent of this is for you to think about your own situation and figure out
how what I'm saying applies to you and your business and the people that you take care of.
That's what's really important. So I'm giving you the videos for 30 days if you're in a challenge.
If you're in VIP, you get it for 90 days, guys. That's a ridiculous deal. So if you have the
ability to VIP, I would do it just so you understand. In VIP, we also do a live trademark application
so you understand every single part of a trademark application as a lawyer would file it and as a
paralegal would do it. The reason why I'm teaching you that is not so you can get rid of lawyers,
although some people would like to do that. But I'm not trying to get you to get rid of lawyers.
What I'm trying to do is get it so that you can minimize the amount of hours they need to spend
on your content. Somebody type in the chat why that is. What exactly is the
reason why you want to spend less time with your client, with your lawyers? Yes, time equals money.
Ron nailed it. Look, lawyers do not sell products. We don't get to sell 10,000 items within three
hours on eBay. We said in three hours, we bill three hours. Well, that's how it's supposed to
work. There's only so much time in a day. Within that date is 24 hours.
There's only so many hours you can bill in that day. What I'm trying to do is make it so that
if you understand more, when you engage with your attorneys, you're going to spend less time with
them because they're not going to spend any time explaining the basics to you. And for somebody
like me who bills at $600 an hour, that's a big deal, guys. It adds up fast. I've seen people
spending $2,500 on a trademark application that should cost $1,200 or $1,000, including the USPTO
fee of $350. But they're spending $2,500. Why? Because they don't know what a specimen is.
They don't know what a date of first use in interstate commerce is. You're going to know
all these things by the time we're done. It should bring your costs down by a third to half
right off the bat. Let me make an introduction here. I've got all the way over there on my screen
the hostess with the mostest, Larissa Luck. Larissa has been with me for quite some time.
She's amazing. She's going to be here to watch the chat, see what's going on.
If she sees a lot of people asking the same questions, she's going to raise it to me
in a private DM, and then I'm going to ignore her. And then she's going to ping me over and
over and over until I answer the question. Or I just interrupt and say, Peter, time out.
Everybody's falling asleep. Just kidding. That never happened. I don't think that's ever happened.
And then over there is Ray Carter, who's trying to hide right now. Ray is our operations manager.
She is amazing. She's taking care of the email.
backgrounds, the ads, the click funnel stuff, my breathing, like
she's gonna be a long list. That's a very long list that she
one time tried to put into what is it called? Asana. And then a
sauna broke
was manager software. And then they they called me and fired me
and quit. Yeah, they're like, you can't use Asana anymore. Too
many things there. And then finally, I want to introduce you
to Jill Albers, who's down there. She's our PR manager. She
takes care of a lot of the public relations, a lot of the
big deals that we're doing with different groups. Some of you
actually have like, you're in charge of educational groups. So
you have other networks, she'll likely be one of the individuals
that you communicate with, in addition to myself, and in
addition to Ray, to setting up opportunities to speak to your
people, make sure they understand this content, because
it's so important. All right. Some of the background, let me
tell you a little bit about me. And then we're done with
jumping in. So the first day, we usually end up going about 10
minutes late, because there's a lot of administrative stuff.
Just so you guys know beforehand. All right. All
right. So now, let's jump in a little bit about me. So I came
from the projects of Brooklyn. All right. I promise you, I'm
not going to tell you everything about my life. But that's where
I'll start. I came from the projects of Brooklyn. All right,
single mom, struggled really hard, put myself through
college, put myself through law school, met my wife in law
school. She was in admissions had nothing to do with why I got
in. She didn't like me at the time. I think I kind of just
grew on her. And over time, we got married. All right. So all
of that basically to say, when someone steals something from
another person, it bothers me. It bothers me a lot. I have a
very I've been told by a lot of people, I have a protective
spirit. That's just how I was built. Okay. And what I mean by
that is, I know a lot of people who do startups, they have
bootstrap companies that they create themselves, they use
their retirement money. Sometimes they're using some
college money for their kids. They're using resources that are
not readily available. And then all of a sudden, somebody comes
and takes the name that they have for their business, or
somebody steals the logo, or somebody goes to their fun or
their website, and they copy all their material, and they
create a competitive site. And they basically make them
obsolete, because they're doing the same thing at a lower cost.
I can't tell you how many times this happens in a week. I get
phone calls over things where people are being billed $600 an
hour. And some of the things they could have alleviated
either for free, or for $65 in a registration with a copyright
office, or for $250 or $350 with the USPTO and filing
registration, but they never knew. My job is to make you
aware, I want you to understand intellectual property, and not
be afraid of it. Not be afraid to call the IP attorneys to know
some of the lingo when you go into a mechanic, an auto
mechanic, you don't go there and say, hey, fix everything that's
wrong with my car. At least I don't. I tell them something's
wrong with my spark plugs, fix that and don't touch anything
else on my car. All right, that's what I do. Because
otherwise, you're going to spend more than the car's worth. So
you need to understand the lingo to be able to speak to
attorneys. If you don't, you can end up in situations where
you're getting more than you really need in a circumstance
because you don't understand the circumstance. So I'm going to
train you on these concepts. Separate from that, we get
everyone from inventors, to authors, to life coaches, to
business owners, to people who are thinking of running
businesses. I've got some of my clients who are here right now.
I've got somebody who's been a paralegal for me, I've got an
attorney who's been here for me, I've got all sorts of different
people that go through this training. There's been hundreds,
hundreds, if not over 1000 that have gone through so far. Okay,
it's important for me that you understand that. Give and to
that, in that vein, be patient with yourself. All right, we've
got five days together. If you don't understand something, go
back, watch the replays, you're going to get the replays every
next day. Within 24 hours, you'll get the replays. Okay.
Please give yourself some grace. Because what some of you I'm
going to warn you now, what some of you are going to do is after
day two, you're going to go, Oh, my gosh, I've been doing
everything wrong. This is wrong. That's wrong. I got to fix this.
I need to do that. What am I going to do? I can't afford this
and that. And what do I do first? What do I do second? Don't
worry. The only thing that's changed from today right now,
and where
going to be in two days is that you've obtained knowledge. That's it. That's all that's changed.
Now that knowledge should be a... breathe... that knowledge should be a blessing for you, not a curse.
Okay? The fact that you understand how gravity works means that you won't walk off the cliff
next time, right? So I'm going to teach you how to not walk off the cliff. So you're going to do
just fine. Just be patient with yourselves. Okay? All right. With that, today we're going to start
out with trademarks. All right? Why do I start out with trademarks? Most people have an idea
what trademarks are, right? If you know what a trademark is, just kind of raise your hand,
just so I get an idea. Is there anybody who does not know what a trademark is? Okay. There's a few
of you. That's okay. That's all right. This is okay. This is okay. I'm all right with that.
At least it gives me a good gauge of where people are. So I'm going to hand something out to all of
you right now. This is just a free gift. I have it ready if you want. Oh, you got it? Yeah. Can
you drop it, Ray? Of course. Okay. What I'm giving you here, I created for all of you. This is
pretty unique. The reason why I'm providing you with this... let me just open it up on the screen
so you can... actually, Ray, can you share it on your screen?
Yeah. Sorry. You caught me dropping it in the Facebook room. That's okay. You can drop it.
Go ahead and drop it first, and then we'll just share it. I'm going to tell you why I did this.
Most people just have no idea what area of intellectual property law pertains to their
circumstances. So for that reason, I created this form. Let's make it a little bigger so
people can see it better. It's not letting me. It's not? There you go. Perfect. All right.
Perfect. That's great. That's good. That's good. That's good. Okay. All right. This is the first
gift. There's going to be a number of gifts that I'm going to give you during our time together.
So there's the first one. This form here is kind of an idea cheat sheet. Pretty much anything that
you can create is probably going to fall into this form. So what you should be able to do is
find what you created and then just go straight up or just follow the lines and figure out what
area of intellectual property law pertains to your situation. So if you have a blog, you just go to
blog and then follow it up and copyrights pertain to that. If you have software, the functionality
of software is protectable under patents, while the code for software, where you see computer
program code, that actually is protectable by copyrights. So pretty much almost every single
thing you can think of should fall into this scenario somewhere. If it doesn't, you can just
DM me and I will tell you personally where it falls. Okay. This is for you. This is protected
under copyright law. So here's probably, I think I want to give one warning. Right. Right. I think I
give one warning the entire time. Right. Okay. The gifts that I give you are protected under copyright
law. What does that mean? That means do not distribute it to others. Don't give it to others.
Don't send it to your friends. This is for you. There's a free gift that I'm giving you.
I'm a IP attorney. I'm also a litigator and I've never lost in court. Please don't commit
copyright infringement on my work. It's a bad idea. It's just not a good idea. So don't copy my stuff
and give it to others. Now, if you're thinking, man, this would be really helpful for my group,
then ping me, make sure you get permission from me personally. All right. We can discuss it. We
can figure out something from there. Otherwise this is for your own personal use. I should not
see this ever on the internet because everybody knows they can't do that. All right, Ray, you can
you can shut that down. Thank you. All right. So let's jump into trademarks. Now, trademarks are,
they're not extremely difficult, but there are certain things in trademark law that most people
are not aware of. So what I want to do is make you understand a few things. First of all, what are
trademarks? But separately, what's protectable by trademarks? And then on top of that, you actually
have certain legal rights that you're not aware of already. That's where people kind of get surprised.
Okay, so I'm going to take this step by step and kind of explain what trademarks are and then kind
of break it down piece by piece. All right. First of all, trademarks. A trademark is an
identification of a source of goods or services, even if you don't know the source of goods or
services.
Now, that's a very lawyerly way of explaining something, right?
Because people are probably going, what in the world does that mean?
It's an identification to a source of goods or services,
but I don't know who or what the source of goods or services are.
I don't really understand that.
All right.
There's a product called DayQuil.
Does anybody here heard of DayQuil?
Just raise your hand.
Yeah, okay.
Does anybody know who created that product?
Who's the manufacturer of it?
A lot of heads shaking, right?
All right.
You don't have to type in chat anything.
But now, even though you don't know the party who creates that product,
do you know what the product does?
Yes, right?
You do.
Do you know the approximate cost of the product?
Yes, you do.
Do you know where you can purchase the product?
Yes, you do.
So do you really care who makes the product?
No.
Most people don't, okay?
That's what I mean by trademarks.
Trademarks can become so powerful that you don't even care who actually is the
manufacturer or the creator of the product or the service covered by that
trademark.
You just know that it has a certain quality.
It provides a certain function or utility.
You have an idea of the cost.
You know where you can get it.
You know what the results are.
And that's enough for you, okay?
So it's not always the case that a trademark is going to tell you
specifically who the owner is.
It's an identification as to a source of goods, even if you don't know the
source of goods, okay?
So let me break this down in a little more detail, and then I'll explain to you
why this is so important.
Trademarks fall into a lot of different categories.
There's a lot of different things that are protectable by trademarks.
And in fact, what I think I'm going to do, let me name a few of them for you,
okay?
A few of them.
First of all, words.
Like name of your company, name of your product, name of your services.
Microsoft, Nike, Adidas, right?
Apple.
Those are all names.
Those are all protectable by trademark.
Now, slogans are also protectable.
Meaning, like for Nike, it's what's the big slogan that's used by Nike?
Somebody type in the chat.
What's the slogan used by Nike?
Just do it.
Boom.
Everybody knew.
You guys are so smart.
This is good.
Just do it.
So everybody knows what slogans are.
Slogans are protectable by trademarks also, okay?
Now, in addition to that, designs are protectable by trademark.
Now, I'm going to do something special for all of you tomorrow.
I'm going to do a live trademark search for all of you.
We're going to do it together.
I'm going to walk you through step-by-step how to do a trademark search, okay?
So we're going to do this together.
Now, if you're a VIP, you'll be able to ask direct questions and interact and do stuff like that.
It's much more interactive.
But at least here, I'll show you how to do it, and you'll have the recording so you can try to do it on your own, okay?
All right.
So designs.
Designs are very unique.
So the Nike swoosh, that's protectable by trademarks, all right?
So if you have a design, that is protectable by trademarks.
Now, let me give you the first aside, and I'm going to throw a bunch of these little golden nuggets at you, all right?
If you're hiring somebody to do your logo, please listen to this.
If you're hiring somebody to do your logo, whoever is creating your logo owns it under copyright law, okay?
We're going to learn about copyright law later, all right?
But just understand this.
They own the logo under copyright law.
Now, you may take that copyright, you might take that logo, and then start using it yourself as to an identification of goods, right?
So, like, I'll give you a sample real quick.
Whoa, grab.
Here we go.
He does this sometimes.
Sometimes.
All the time.
All right, so here's a pair of sneakers, right?
Okay, so you see on the sneakers, people should be able to identify immediately what these are just by the logo, right?
So there's a logo there.
Now, somebody created that logo, right?
Whoever created that logo actually owns, exactly, Air Jordans.
Very good.
So, whoever created that logo, the graphic, actually owns the graphic under copyright law.
Now, you can use that graphic as a logo, and now you can own the logo under trademark law.
So there are certain things that fall under trademark law and also fall under copyright law.
I'm giving you that kind of graphic.
golden nugget now because some of you,
as we start to dig deeper into trademark law
and we start to touch base on copyright law,
you might say, well, is this a copyright or is a trademark?
And the answer might be yes.
Okay, so I just want you to understand that.
And I'll explain when it's a trademark
and when it's a copyright.
So if you go and you hire GoDaddy and you say,
hey, GoDaddy, I want you to create my logo
and they create your logo and you spend 1500 bucks
on a logo or whatever it is, please listen to me here.
Make sure they assign all right title and interest
to the copyright to you.
Now, don't wait.
Okay, the reason why is because if you don't do that,
what they're gonna be able to do
is they're gonna charge you again after a year.
They're gonna charge you and say that
you're paying a licensing fee for their logo
and you have a non-exclusive license to use it.
Or they might even give you an exclusive license,
but you're gonna have to keep paying
year after year after year.
So when you hire somebody, if it's a graphic artist,
if it's a, even if you're creating NFTs, right?
Non-fungible tokens, the graphical ones, whatever it is,
if you have somebody creating an artistic work,
make sure they assign all right title and interest,
right title and interest.
Those are the key words, right title and interest.
Make sure they assign those to you immediately.
Okay, don't wait.
Because if you pay them, I guarantee you, I guarantee you,
they're gonna say no.
You gotta negotiate this upfront.
If you don't negotiate it upfront,
then what will happen is later they'll charge you a premium
to give you what you already purchased.
Okay, the same thing applies to software.
We're gonna talk about this on copyright day.
When you have a software developer create software for you,
make sure they assign all right title and interest
to the code over to you.
Those words, you should get really familiar with those words
if you're a business owner.
Right title interest, right title interest, RTI,
right title interest, yeah, right title interest.
Every single time, you always want that, okay?
All right, that's just, thank you, thanks, Larissa.
All right, so those were logos.
Now, there are other things that are protectable
under trademark law.
Smells are protectable under trademark law.
Now, I don't mean the stink that you have
after you work out.
What I'm talking about is like perfumes, okay?
Perfumes, people will protect the smell of their perfumes.
So nobody else can create that same smell.
Here's another one.
Colors are protectable under trademark law.
Think about it this way.
If I asked you right now,
what posted service is available out there
that uses the color brown?
They own the color brown.
Somebody type, oh man,
Ron, I don't even finish my questions, bro,
and you're already answering.
Ron's like a superstar, that's awesome, man.
Exactly, UPS, that's right.
So here's a tougher one.
Here's a tougher one.
A lot of people don't know this one.
Installation for your home, the color pink.
Who actually owns that color, the color pink?
Man, Erica, look at this.
Lydia said, ask Ron, that's awesome.
We are bonding already.
It's happening, this is so good, I love it.
Yeah, exactly, that's right, Corning.
So Corning owns the color pink.
I mean, I was really blessed to become
one of the only people who actually filed
a trademark application for the color blue.
I got the color blue for my client, Denon.
They own these receivers, and so any receivers
that has the panel in the color blue, they own.
If you ever try to use the color blue
on the panel of a receiver,
they can sue you under trademark infringement, okay?
Other things that are protectable under trademark law
is like packaging shape, pictures.
There's a number of different things that are protectable,
but the main things that you're going to wanna know about
as a business owner are words,
you're gonna wanna know slogans and designs.
Those are the main ones, okay?
All right, let me jump into something
that's kind of an aside again.
Your corporate name is not a trademark
unless you file for it, okay?
Now, let me elaborate on what I mean by that.
If you go to the Secretary of State's website,
all right, every single state
has a Secretary of State website.
That's typically where you go
if you're gonna form a company.
If you're gonna form an LLC, you're gonna form a company,
you're gonna go to the Secretary of State's site,
and you're gonna do what?
What kind of search are you gonna do?
Somebody type it in the,
look, I'm already telling you the answer.
Somebody type in the chat
what kind of search you're gonna do.
Let's see if you guys know this.
I'm pretty sure you know this.
Yep, business.
Yeah.
So you're gonna do a business name search, okay?
Now, please understand this
because I've had a number of times people have come to me
because they've been sued
when they hired a corporate law attorney
to file for the name of their business
as a corporate name with the state.
And they got sued for trademark infringement, okay?
Let me explain something to you.
When you do that corporate name search
on the Secretary of State's website,
that's searching for company names, guys.
It's not searching for trademarks.
It's searching for company names.
Now, your company name may be used as a trademark,
but in and of itself, a company name is not a trademark
just by its mere existence.
You've gotta like use it as a trademark
for it to become a trademark.
What do I mean by that?
So you go onto the site and you search and you say,
okay, I'm gonna look for, I don't know, Feshir.
I look up Feshir, F-E-S-H-I-R.
I just created it, right?
So you look up Feshir.
Oh, it's available, awesome.
You form an LLC and you call it Feshir Industries, all right?
Now, all of a sudden what happens is
a year and a half later, you get a cease and desist letter.
And it's from somebody
who actually has a federal registration
for the name Feshir, why?
Because you didn't do a trademark search.
You have to make sure before you go forming the name,
your corporations, before you come up with the name
for your corporation or the name for your product
or the name for your service, do a trademark search, please.
Like understand, the trademark search will let you know
if the name is available.
Because if that name's not available and you start using it,
somebody else could sue you for trademark infringement.
Okay, and we're gonna walk through,
I'm gonna walk you through today and tomorrow
what trademark infringement is
so you can make sure you don't get into trouble.
Tomorrow, I'm gonna show you how to do a trademark search.
But the whole point being,
if you go to that Secretary of State site,
you now know that you're doing a company,
a corporate name search.
You are not doing a trademark search, all right?
The reason why I'm telling you this
is I'll give you one example.
I had one gentleman come to me, had incredible individuals.
Some of you guys know him personally here.
He runs this franchise, sells cookies,
was doing very well, and had a certain name.
He did a corporate name search.
He hired a corporate law attorney.
Corporate law attorney did the search,
said the name's available.
They formed an LLC.
Two years later, gets a cease and desist letter.
And he says, I don't understand.
Why did I get a cease and desist letter?
Calls up the corporate law attorney.
Corporate law attorney says to him,
oh man, yeah, they do have a federal registration.
I guess you need to stop.
He says, what do you mean, I guess you need to stop?
Like, shouldn't you have told me
there was a federal registration on this?
And no, because they're not IP attorneys, all right?
So you guys now know more
than that corporate law attorney did.
And so in this situation, in that situation,
he ended up no longer using that name.
Now, I'm gonna introduce you guys to a concept
that most of you have never heard of, okay?
And the reason why I'm introducing you to this
is because I want you to understand your legal rights
if somebody tries to bully you around, all right?
Because I told you, I'm all about protection.
I'm very protective by nature,
but I wanna make sure that you guys don't get bullied,
all right?
If you've been using a certain trademark, a name,
and it doesn't commit, let's say,
let's say that you've been using it for the last 10 years,
right, and somebody else goes out there
and they get a federal registration for a trademark,
you have what's called common law trademark rights, okay?
Common law, everybody type in the chat, common law.
I need you guys to understand this concept.
This concept may result in you,
in your company not being sued.
It may result in you not forking over money
to a ton of lawyers and not spending a lot of money
on rebranding, okay?
Under common law, yeah, thank you for typing it in, guys.
The reason why I told you guys to type certain things in
is because it's a known fact that when you write things down
or you type things down, you'll remember them better.
So that's one of the reasons why I'm doing this for you.
All right, so under common law,
if you have been using a trademark,
so a name or a logo or a slogan as an identification
as to a source of goods, right?
and you've been using it in interstate commerce,
let's say across state lines,
and somebody else gets a federal registration for it
after you've been using it,
you can continue to use it in the geographical regions
where you've already been using it.
I'll give you a real life example, okay?
I see people getting excited right now.
Yeah, so let me, I'm gonna give you,
I'm gonna give you a real life example,
but let me explain this to you a little slower, okay?
Betty owns a burger place, right?
And she decides to call it, her last name is McDonald's.
So she, her last name is McDonald's.
So she decides to create McDonald's, right?
And she does this like 20 years before McDonald's even exists.
McDonald's comes around, files a federal registration,
reaches out to Betty and says,
hey, Betty, you gotta stop selling burgers
under the name McDonald's
because we have a federal registration for it.
Betty says, I don't think so, all right?
I've been using this name in interstate commerce
before you even filed,
so I can continue to use the name
in the geographical regions where I've been using it.
I can continue to do that and you can't stop me, all right?
Now, if, just to be clear,
if you get a cease and desist letter, call a lawyer.
Don't try and do this on your own.
Like, it's a bad idea to say, well, you know what?
I was in the Protect Your Idea Challenge
and you know what Mr. Nieves said?
He said, you can kiss my butt
because I have common law rights
and under common law rights, you actually owe me money.
Like, that's a bad idea.
I would not go down that right.
Even though it's true, I would make sure you talked to,
yeah, or kiss my grits.
Remember that, Marcelo?
Kiss my grits?
Way back in the day.
All right, so I would, that was not legal advice.
I'm just saying I would not go down that route.
You get a cease and desist letter, talk to a lawyer, okay?
Because there's all sorts of issues with evidence
and what you say and who you email and who you talk to.
If you want to know more, just ask me in VIP.
I'll give you more detail there.
So, Mel's Dinah.
Yeah, that's it, you remember?
It was so good, I missed that.
All right, so all of this to basically say
you have certain legal rights
even though you haven't filed anything yet.
That's something that's very important to understand.
You may be in a situation
where you don't even need to spend a penny.
I'm a lawyer and I'm telling you,
you may have an opportunity to have certain legal rights
without even calling a lawyer, okay?
So you need to learn about this thing called common law.
What are common law trademark rights?
Because you may in fact be able to continue using the name
in the geographical region where you've already using it.
Now, what does that mean?
That does not mean if you're using it in California,
you own California.
That's not a geographical region.
A geographical region is more like a town, okay?
So it's not really like a city.
It's not like New York City.
It's not like Manhattan.
It's like a town.
It's like, it gets, you know.
So like you're in Bronxville, you know, New York.
So you're not in the Bronx.
You're not in White Plains.
You're like, you're in this little area,
but you may own that little area, okay?
So just remember that term.
So if you ever get in trouble,
realize that you can let your lawyers look that up
and then hopefully you'll have certain legal rights.
So the long and short of it was John never had to change
the name of his company ever.
And when he found that out, he was kind of upset.
With his lawyer.
But the fact of the matter is I think the name
of his company is way better now, quite frankly.
But the reason why I'm teaching you this is
if you are liable for trademark infringement,
like if you're infringing upon somebody else's trademark,
that means you got to change your website.
You got to change your marketing materials.
You got to change like everything.
Like you might have to pull product from the shelves.
You can spend tens of thousands of dollars rebranding
because you never did a trademark search.
So that's why we're gonna go over trademark searching, okay?
Okay, now another thing to learn.
There's a difference between a state trademark
and a federal trademark.
Those are two different things, state and federal.
Anybody here who is selling products
or providing services across state lines,
this is not legal advice.
Here we go again.
I'm gonna get drunk on water here.
All right, this is not legal advice,
but if you are selling product
or providing services across state lines,
why in the world would, if I were in that situation,
why would I want rights only in one?
one state. I would want rights in multiple states. And here's the thing. The cost that
you're going to spend on a state registration is very close to the cost for owning that
trademark through all of the United States. Very close, especially if you're using a lawyer.
So that means instead of playing games by filing in California, then filing in, you
know, New York, then filing in Florida, file one trademark application and you get all
of the United States in one application. OK, now some of you here, where are my people
who are in foreign countries? Raise your hand who are in other countries. All right. We
got one. I know we've got Australia. I think we've got Germany represented. We've got a
number of different countries. We got the United Kingdom. We got a bunch of you. Right.
So here's the thing. There are legal rights that you can obtain in foreign countries as
well. OK, now, what I'm teaching you here pertains to the United States. But Canada
is very similar. Very, very, very similar to the United States. The only difference
really. Well, one of the differences, main differences is that in Canada, it takes like
three years to get a registration for a trademark, which is a long time. Right. Larissa is learning
that because she's now in Canada. So you really married up like way up, way up north.
So so in her situation, if she filed a trademark application in Canada, it would take about
three years in the United States. It takes about nine months to get an office action
and takes about a year to get a registration. OK, total. You shouldn't be waiting a lot
more than a year unless you're getting what's called office actions, meaning you filed an
application and it gets rejected, it gets rejected. Then you've got to go back and forth
with the trademark office. That can take a little bit of time. Otherwise, you're likely
going to hear from the United States patent trademark office after you file an application,
usually within nine months. OK, that's typically the timeline. Now, for other foreign
countries, you can do within six months, you can file one application designating a lot
of different countries. OK. And I'm going to post something in the Facebook group, I'm
going to post you a link that gives you a lot more detail on that, I'm not going to
spend a lot of time here on that now, but you can file a foreign application designating
a lot of different countries at once. And then when that gets approved, then you're
going to go through individual registrations in specific countries that you'll you'll get.
OK, but remember the timeline, six months. If you want to maintain the filing date of
your original trademark application, you've got to do it within six months. Now, some
of you may not care. Some of you might say, well, who cares if I if I maintain a priority
date? The trademark, the trademark office is a first to file system. OK, so I'll give
you an example. Let me pick on David Kim. All right, David Kim. What's up, David? So
so, David, David comes out with this really cool name. And David says, you know what,
I'm going to use this name, whatever it is. Right. And so he says, I'm going to I have
this great name and I'm going to start using it, but I haven't started using it yet. So
let me think about this. Three weeks go by. He then goes and files. And when he goes to
file, he gets a rejection after nine months. And the reason why he's getting a rejection
is because Dimitri, who's very crafty, who's here, Dimitri actually filed for one week
before he filed. OK, one week. I know, David, what were you thinking, man? What were you
thinking? So what happens in this scenario is Dimitri wins. Yeah, I know. Right. Dimitri
wins. He automatically wins. Right. So, like, I don't know, man, he's just he's just
taking it all. So but this is because it's a first to file system. Now, what if David
said, you know what, I'm not using the trademark yet, but I want to file anyway.
There's a thing called here's a second golden nugget for you guys. It's called an intent
to use trademark application. Most people never heard of this thing. All right. Intent
to use. It's under what's called section one B as in boy of the statute. One B as in boy
type in the chat. One B. You guys remember just type one B. OK, section one B. That's
where you file. You ask your trademark attorney or whoever your attorney is. I want to file
a section one B application. What that means is that even though David hasn't you started
using the trademark yet, if he filed a section one B application, he would.
beat Dimitri because if he wasn't waiting until he started using it after three weeks he just
filed immediately under 1b he would beat Dimitri now Dimitri would go out there and say well hold
it i'm using it that reminds me of the cat video like that thing i have daughters david i have
daughters i see a lot of videos so what happens in that situation is that Dimitri files afterwards
because he started using it but since david filed an intent to use application he wins
it's a first to file system guys first to file so you come out with a brand new name and you're not
you don't have any products yet or you don't have you know you're going to make a certain product
but you haven't started selling yet don't wait trademarks are one of the hardest things to come
up with i can't tell you how many people have hired me just to come up with a new name for
their company and i have an uncanny gift to do that but that that's that's a whole other thing
but the whole point being that if you have a name protect it don't go posting it on facebook
don't go out there and i'm going to tell you one other thing not to do
i personally would not go on namecheap and start searching for the name yet
okay let me explain to you why all right and this is and i'm giving a lot of really big tips to you
guys right now on day one which is unusual so you guys must be very practical in nature so i'm giving
you a lot of a lot of these things it's kind of getting drawn out of me all right let me explain
something to you about how some of the corrupt systems work associated with domain names okay
you go to namecheap you go to godaddy you go to um any one of these many of these other ones
when you type in the name if it's available it'll pop up as available on namecheap it'll be like
895 usually right if it's something that's pretty simple then you go away you're like oh that's
awesome i got a great new name i'm gonna i'm gonna go and you know see if i can develop something you
come back two weeks later you search for that name it's still available but it's 795 dollars
and you're going what happened like it was just 895 like they decided to add practically two zeros
like what happened because they have an engine that's basically watching to see what you type
and then they're determining where the interest is and now that they know there's interest cost
goes up okay so it's very important for you what i would personally do this is a sequence i would
use if i had a name that i was interested in for a domain name i would go and i'd do a trademark
search first okay why do i say that because if you come out with a domain name that's the exactly
the same as a certain trademark the trademark owner can stop you from using the domain name
it's called the domain name dispute policy so to make this very simple for you you come out with a
new name everybody and their mother goes i need to buy a domain name i mean ray knows i would i own
like 100 and something domain names at this point 762 domains i'm just kidding no way i don't know
i don't know is that i i thought it was like about 100 his name is not
yes there's a lot of them but a little i'm a little bit of an exaggerator sometimes a little
so well i just thought my budget got blown when you said that but um but the whole point being that
if you if you have a certain domain name and somebody owns the trademark
they can file a dispute against you under what's called a domain name dispute policy
and say i own that trademark they need to stop using that trademark as a domain name and most
of the time they're going to win all right especially if they're doing something similar
in goods or services they're definitely going to win in that case all right but if you own the
federal registration for a certain name and somebody else has a domain name you can stop them
and they somebody else could stop you so i'm saying all this to say do your trademark search
first i'm going to show you tomorrow how to do a trademark search you're not going to want to
miss tomorrow just to let you guys know i'm going to show you some tricks to searching which are
pretty neat um but the point being once you do your trademark search right do not file please
listen to me please please listen to me okay do not file your trademark application i mean don't
file your domain name application yet okay and don't file your trademark application yet
First, do the search.
Number 1, do a trademark search is number 1.
Number 2, if the trademark is available,
now you go to the domain name and you buy the domain name.
Number 1, trademark search.
Number 2, buy the domain name.
Now that you own the domain name,
go back to the USPTO website and file the trademark application.
In the same day, if you can.
File a 1B, an intent to use application, if you can.
Why am I telling you this sequence?
Let me explain to you.
I already told you that if you do a search for a domain name
and they see a lot of interest,
they're going to increase the cost, right?
What I didn't tell you is that there are a number of individuals
that are making a lot of money doing the following.
You file a trademark application.
They watch, they literally wait to see
what new applications are being filed.
You know what they do immediately?
Somebody type in the chat what they do immediately.
Yeah, I see people mouthing already.
Buy it, buy the domain name, buy the domain name, exactly.
Guys, this is a business.
This is a big business.
People are making hundreds of thousands of dollars doing this, okay?
You go and you do your search.
You go out there and you file your application.
And then you go to search for your domain name and somebody bought it.
And then, oh my gosh, the email address that I used
for my trademark application,
I just got an email from this really nice person.
They're really nice, they're really kind.
They care so deeply about you.
They care so deeply about you
that they bought the domain name for you
because they cared so much about you.
They bought it for you.
And then they took all this hardship to email you about it.
And then to make sure that you understood just how important this was to you,
they decided to charge you $2,000 or $2,500 for it, okay?
Now, obviously, I'm being sarcastic, but this happens all the time.
So number one, trademark search.
Number two, buy the domain name.
Number three, go file the application, all right?
If you can do them all on the same day, do them all on the same day.
Because I just had, it was about two months ago,
major, major, major corporation did this backwards.
Individual in China bought the domain name for their trademark,
came out, charged them $8,000.
Guys, $8,000 for a domain name that costs $8.95.
So what did they do? They called me up.
And I made their life ridiculously miserable.
And finally, they handed it over.
They were like, here, take it, like, just take it.
So, you know, we went after them for tortious interference with business practice,
unfair business practice, trademark infringement.
Like, we went after him for all sorts of stuff, right?
And then they backed off.
But, you know, he paid me $3,000 to get something that should have cost him $8.95.
Okay, is that helpful to you guys?
Do you understand the sequence now?
Good.
That's the path that you should be using all the time, okay?
Really important to go that route.
All right, now, going back to state versus federal,
we're going to go about 10 more minutes.
And guys, this is day one.
All right, we got four more days,
but I don't want to overwhelm you with stuff,
but I just want to kind of reiterate this one thing,
state versus federal application for all the United States.
If you're only using the trademark in your state,
then you can't file a federal trademark application
because you have to use it in interstate commerce.
It has to go across state lines for you to get a federal application.
What if you're selling online?
How many people here do business online by a show of hands?
There's a decent amount of you, okay.
What if you have a coaching service?
Or what if you're selling products on eBay?
See, I see Lola, she's like, yep, I got a coaching service.
So, you know, or you're selling products on eBay, whatever it is, right.
If that's the situation, then wherever the people are purchasing,
so if they're purchasing your service,
let's say they're in Pennsylvania and you're in New Hampshire, right.
Well, in that situation, I am providing services across state lines.
I've got people all over the world here.
So, I'm actually providing international service here, okay.
So, I can file a federal trademark application for the Protector Idea Challenge,
which I have, just because I've got people in all these different places
that are purchasing my services, okay.
So, for the internet, you typically look to see where things are being purchased.
That's the easy test.
Where are things being purchased, right?
present, actually, I shouldn't.
I shouldn't say who I represent without their permission,
so I won't say.
But I represent a certain individual
who owns a very large, large network.
And that individual has people from all over the United
States who are registering in their network.
So what do they do?
One federal application.
Do not file individual state applications.
If you're being told by a lawyer to do that, ask them why.
If you're being asked to file in two different states,
ask them why.
Why am I filing in two different states?
If I'm using in two different states,
that means I must have use in interstate commerce.
So then why not just file one application
and own all the United States?
It costs you less, OK?
Does that make sense, state versus federal?
So if you're using it just in your state only,
then you're only going to be able to file state registration.
That's OK.
Then you just own your state.
That's all right.
Nothing wrong with that.
But just understand that you can't file federal
unless you're going across state lines, OK?
All right.
We covered a lot.
I'm going to go over common law a little more now.
And I think we'll close there.
Actually, you know what?
I'm going to do something a little different.
I'm going to answer.
I'm going to give you guys a taste of VIP, all right?
I'm going to answer two questions.
Raise your virtual hand if you have a question.
I'm going to give you a taste of what happens in VIP.
Because if you guys have the ability to go in VIP,
trust me, guys, I'm not telling you guys to go in VIP
because I need the money.
That's not it, all right?
I bill it $600 an hour.
That's not the reason.
The reason why is you guys have questions.
And when you ask questions, you're
going to have follow-up questions.
And then what happens on top of that
is you hear somebody else ask the question,
and you get the answer.
And you go, man, I didn't even think about that.
And that's what happens in VIP, OK?
So if you have the ability, I would get in there.
I would drop the link.
All right, so let me go over one more thing,
just in more detail, common law versus federal.
And then I'm going to answer.
I've got Michelle, and then I've got Naveed.
So I'll answer those two individuals, OK?
All right, common law.
I already explained to you, if I've
been using it in interstate commerce,
and then somebody gets a federal registration, I win.
But I only win the geographical regions
where I'm already using it, OK?
Only there.
The federal registrant, the person
who filed for federal trademark registration
owns every other place, every other place, OK?
So I'll give you a real example.
I'm using the trademark in Destin, Florida, OK?
And I'm selling into Concord, New Hampshire, all right?
So now I've got Destin, Florida.
I've got Concord, New Hampshire, OK?
Great, that's awesome.
I'm making $2 million, $1.5 million, whatever it is.
I'm making some good money.
Somebody files for, you know, Jill gets ambitious,
and she files for a federal trademark application
for the exact same name, not by copying the name from me,
but because she came up with the name herself.
She files a federal trademark application.
That means I'm now stuck in Destin, Florida,
and Concord, New Hampshire only.
I cannot branch out, OK?
Understand that.
When somebody else files a federal trademark application,
they now, they don't have to get the registration yet.
It's just the filing date.
Now, if they get the registration later,
their legal rights will allow them to have all the United
States as of the filing date, OK?
So I started using it for five years, Destin, Florida,
Concord, New Hampshire.
Jill goes and files five years later, right?
She gets all of the United States
except Destin, Florida, and Concord, New Hampshire.
Does that make sense?
OK, now, what happens if it's common law versus common law?
Meaning somebody else didn't file a federal trademark
application.
What they did was another person just started using it, OK?
So this person is using it, Concord, New Hampshire.
So you've got Concord, New Hampshire, Destin, Florida.
This is mine.
Jill starts using it in, Jill, give me two places.
Unmute yourself and give me two places.
Scottsdale and Denver.
Where?
Scottsdale, Arizona, and Denver, Colorado.
All right, Scottsdale, Arizona, and Denver, Colorado.
Perfect.
All right, so now she starts using it there.
So now she has her own territory.
I have my own territory.
Perfect.
But now, if Jill tries to come into Destin, she can't come in.
If I try to go in.
To scottsdale and can't go in you see it's it's like it's basically first to use first to use first to use
The only trump card in this whole thing is really the federal registration
But the federal registration is subject to whoever has used it prior to the filing date. All right
Does that make sense? It's a little complicated. But the whole point of what i'm saying here is if you're already using it
And somebody else gets a federal registration
You may not have to stop using it talk to a lawyer, okay. All right, michelle
How are you
so good
Awesome. So good seeing you. Yeah, you too. So I just needed clarity. Um, so I heard you state that
uh local, um
Uh the the local search or i'm, sorry the federal you said only do that if you plan to work
cross
um
Cross states, is that correct?
Yeah, so, um if you're going to use the trademark across state lines
Then a federal application is the best way to go
Because um as opposed to filing in every single state that you're going to use it in it's better to file one application
And own all the states so because I heard
Okay, I heard you say that if you're not going to then don't
So i'm trying to figure out do I or don't I I mean I would like to expand further
If you're going to use it
In other states, right?
If you're definitely going to using it under states and you're going to file some this is not legal advice
Right. I'm, just i'm just kind of giving you a scenario here
Okay
This is this is a law school question and I am answering as a professor in law school, okay, right
So here's the situation. Okay
If you're not using the trademark yet
Right, let's assume you're not using it yet, but you intend to use it in multiple states
Then in that kind of situation
A federal one federal application is going to give all the states
Okay, so it's about intent then that's called an intent to you gotcha
Right. Gotcha. You got it. Got it. Thank you. Yeah, absolutely. No problem. All right navid
Hey
Great
Good. Good to see you
Nice to see you. Um, so I have a two-part question. I have two brands that i'm a little bit concerned about so just started uh
Payments business last year. I just dropped the link
The the process of it is that we're partnering with pretty much every company that has an independent partnership
Nobody else does that nobody else puts it on their website
Nobody puts all these other companies on their website and their value prop and their products and their services all in one place
We do that. So now it looks dramatically different than pretty much every other payments company
nice, so when if if and when we trademark and assuming when as opposed to if when we do, um,
Is that something that I can trademark so nobody can really do it that way?
when you say do it that way
I dropped the link. I don't know if you want to
Look at it quickly if that that'll help you to understand what i'm talking about
So are you are you saying well, I can't so I can't give legal advice here
But what I can do is let me see if I can find the link real quick
So I can see what you're talking about. It's in the chat
In the chat, I actually may have just deleted that because we don't encourage that
Yeah, you're not supposed to promote other people's stuff. But what?
You're gonna have to look at it to see sure about that. So that's my fault. It's okay. Don't worry about it
What's uh, what's the uh domain bro?
K as in kite v as in victor payments dot com
Got it
And then you can just click on where you see industries
And then you can say hospitality for example, then under hospitality, you can say qsr qsr is quick service restaurant now
You see how we have 12 different companies listed
There's no place on the internet and all the processing company has that and what we're doing is we're saying
Hey, we can partner with any of these and then when you click through to each individual website
That's under our website, but it's like a simple
Or similar replica almost of their website and we obviously say that they're these are their trademarks
These are these companies but we're representing it as one payments company that can partner with all of these different options
Which is a very unique thing in the payments industry
So essentially we're so all right. So a few things. Um
Um
Yeah, you're gonna want to be here for day four. First of all, love your site. Love your site brother. It looks really professional
Um, you guys did a really good job on this. Love your video loads real fast
um, we need to talk about a few of the things that are on here on the trademark side just to
Just to protect you because you have a few issues that jumped out immediately, which i'm not going to mention here, but
Um a few things first of all and this is important for everybody to understand
If you are making references somebody
else's products or services, you cannot use their logos, all right. You can't use their logos on
your site. They could actually sue you for use of their logos. What you can do is describe things
and mention them, right, and so I'll actually touch base with you, Naveed, because I'm not so
concerned about your situation. I'm just letting people know about things. So let's say that you're
doing a challenge and it's called the TikTok challenge and you grab the TikTok logo and you
put it on the front of your site and say, hey, this is the TikTok challenge. That's trademark
infringement, okay? You can't do that. Now, if you're selling certain kind of, like, let's say
you have a shoe company and you want to show these are all the different brands that we sell,
right? There's a way to do that properly that's okay. So you just have to know where you fall.
So, Naveed, I'm going to talk to you separately. I can't be recording this legal stuff here,
but I know your situation and I'll DM you. We'll get together, okay?
Okay, and then the other second part of that is that I have another brand. I haven't done
anything on it, but it's a very unique brand, something I've worked on. It's associated with
a fragrance. It's a beard oil brand. I don't want to even say it. It's something that I really,
you know, think is going to be a big, big brand. That one, because I'm planning on using the brand,
because I want to be nationwide, I should do the federal registration and the trademark?
Yes. Not legal advice, but if theoretically this was happening, then that would be an intent to
use application in the United States to cover all the federal registration. Basically it's
one application to cover all the United States. That's what I would do.
And that would just be one thing that I need to do and then try to go get the website immediately
thereafter, right? You're talking about the domain name. So after-
I don't have the domain name, but I'm saying if I did the order of operations, technically,
even though it's not legal advice-
Trademark search first, domain name second, trademark application third.
Got it.
That's the sequence. All right, guys. So you're so welcome, brother. All right. So let me unpin
real quick. All right. So what you guys just saw was a very quick, down and dirty sample of what
we do in VIP. Okay. So any of you that want to be in there, jump in. Okay. Because we're going to go
there in 10 minutes. 10 minutes, we're going to jump in there. Okay. So let me close up here.
Larissa, do you have something on your mind?
Well, oh, I'm good. Go ahead.
You okay?
You know what I'm-
It looked like you were going to share something. That's why-
Uh, no, go with the homework and we'll go for that.
Yeah. So, all right. So let me tell you what the homework is. So homework for everybody,
make sure that you do this. Okay. Go live in the Facebook group and mention one thing
that you learned here. Just one thing that was important to you and why you think that's
important. Okay. The reason why this is homework is there's multiple reasons for this. Number one,
other people are going to learn what's important. Other people are going to see how things are
getting applied. It's going to help everybody here. It's not going to help me. I already know
the law. It's going to help them. Number two, it's going to allow me to see what things are
most important to you. And it's also going to allow me to see whether or not you fully grasp
certain things. And that's going to allow me to see where I should flesh out some more detail.
Now, just remember, again, this was day one, guys, we've just touched base on stuff. We're
going to, we're going to kind of talk about things in more detail. I just wanted to make
sure we covered certain issues on day one that I know a lot of you have emailed me about. A lot of
you DM me about. Okay. So I touched base on a number of those today. You've got the recordings.
You can watch the recordings. Uh, Ray, what's up?
Um, just quickly, everyone should have received an email with the link. If you're a part of VIP
and you joined, it should be in your email. You should have gotten a welcome email with the link
to join. Um, it's not posted in the Facebook group. You also should have received a text
message. And if for some reason you did not, but you are a VIP member, send me a message on
Facebook messenger and I'll make sure you get a link to get in there. Yeah. Matter of fact,
what we'll do is if anybody, um, did ask to jump into VIP and has not received a link yet,
just raise your virtual hand and we will, um, send you personally the link now. Cause we're
going to jump right in. Um, you know, we're going to take like a 10 minute bio break,
eat something or whatever else you got to do, hug the kitties, you know, kiss the cats and dogs.
And, uh, get more water for not legal advice. Yeah. More water for not legal advice.
And then we're jumping in there. All right. So Josiah is one of them. So Ray, let's, um,
let's double check them and make sure we drop them the link.
Sure. I'll send you a message on Facebook messenger, Josiah.
That's wonderful. Okay.
All right, guys.
Oh, Jackie also.
Okay, Jackie is in there too.
Make sure we get it for her.
And Ray, for any of our double ups,
is it the exact same link as last month?
No, they would have gotten an email with the new link.
Wonderful, good to know.
Right, exactly.
Yeah, so for some of you that don't know what happened,
last month had a very interesting thing happen.
I rarely ever catch a cold.
I don't think Larissa's ever seen me catch a cold.
And so I caught a cold and then I lost my voice,
which is really rare,
although I'd imagine my wife was happy about that.
But anyways, I lost my voice.
And so I attempted to do it anyways,
but I felt so bad about it that anybody who was in February,
I let you into this one for free.
And if you signed up for VIP, you're in that VIP too.
So I'll see you over there.
All right, I'm gonna jump off.
Larissa is gonna close up with you guys.
And then I'll catch you tomorrow.
Remember, tomorrow we're gonna jump
into trademark searches, really important.
We're gonna hit more issues in trademark law,
namely, how do you determine infringement?
How do you know if there's an infringement?
When do you use a TM versus Circle R?
There's gonna be a number of things
that we're gonna go through tomorrow, okay?
And I'm also gonna provide all of you
with a list of the likelihood of confusion components.
You'll learn about this tomorrow,
but how do you determine if there's infringement?
I'll tell you step-by-step how to determine it, all right?
And I'll give you a handout to make it easy for you
so you don't have to remember it.
All right, I'm jumping off, 10 minutes.
I'll see you guys in VIP.
Hopefully this is helping.
Is this helping you guys by a show of hands, it's helping?
Good, good, awesome.
I like the snaps.
I haven't seen that in a while.
Like, that's a jazz thing.
I like the snaps, that's good, that's good.
All right, well, bless you guys.
I'm jumping off.
Jackie, we'll make sure you've got the link too.
And I'll see all of you in VIP there.
Don't forget to do your homework
and I'll catch you guys tomorrow.
Take care.