It is a real honor to be live now
with the Systems Master himself, Sebastian Harris.
And Seb and I, we build everything together.
So everything that I've done has got,
if you look closely, everything that I've done
has got Sebastian's fingerprints all over it.
He is the Systems Master for our company.
And it's such an honor to be live with you today, my man.
And so why don't you introduce yourself a little bit?
Where are you based?
What's happening in your world?
Yeah, love it.
Well, Benji, thanks for bringing me on.
It's a privilege to run with you
and to make stuff happen with you.
You get to dream of days where you get to...
People dream of days where they get to build stuff
and like, and we're doing it, which is fun.
Well, I was born in Australia, grew up in New Zealand,
done a lot of travel around the world,
missions, work, business, all kinds of stuff.
And I live just north of San Diego, California
in a little town called Carlsbad, which is by the ocean.
The ocean is just out there, which is super nice.
And I spend my life helping people build systems
with digital marketing, with organizational structure,
stuff like that, that changes the way we live our lives.
So it's been fun.
Cool, man.
So we're gonna jump into this whole conversation
around automation and like the mindset shift
that is to kind of step into this place.
So can you just tell me like what you've seen
in the whole area of, I feel like it's a growing trend,
but this growing trend of people discovering
they can actually trade value for money
rather than only trading time for money.
Yeah, totally.
I mean, it's interesting because if you choose
to give yourself to a nine to five work life,
you're essentially giving away your most valuable asset
in exchange for a small amount of value.
So as you deep dive into really asking yourself
the questions, how am I actually spending my life
with the only limited resource that we have, which is time,
then you have to ask yourself the question,
how do I maximize the potential of my time
to be able to make that happen?
So it all starts with the whole question
of automation and systems all starts with the question
and the reality of the fact that my time is limited,
but there's a potential, if money is unlimited,
if a resource is unlimited, unlimited people,
if there's unlimited potential in everything
that I'm doing in my life, then I have to figure out
how to maximize the amount of impact that I can make
with the hours and the minutes and the seconds
that I have in my life,
which then gets you to ask the question,
how can I do this?
So people get stuck.
What I've seen is that people get stuck thinking,
well, I have to go to university then to upgrade my skills
so that I can earn more an hour.
Well, the problem with that thinking
is that you're still limiting the potential of your life
based on time, as opposed to how,
it's like how hard can you work in an hour
or how much money are you worth in an hour
becomes the entire metric, right?
As opposed to thinking,
how much value could I give to somebody
and flipping the question
from how much money am I worth in an hour
to how much value can I give somebody over a period of time
that produces a project-based, value-based impact
that changes the nations.
So it's a powerful shift,
but it starts here by thinking, where is my value?
What's limited and what's not?
And how can I manage that?
Yeah, absolutely.
And I think even for myself,
I was so shocked seeing this play out
because I was in a, you know, I was in a nine,
I was, you know, I had that mindset
of I get my money from my work, you know, even as a pastor.
So I was pastoring and, you know, you get a weekly wage,
which really wasn't very much at all.
But what I actually started to do is I,
even when I was pastoring
and I was working in the space of digital marketing,
creating automated systems,
I started to find that what I made in my sleep
in a single night would start to surpass
what I made in my day job all week long.
Yeah.
So talk to me about that.
With automated systems, what's the potential?
I guess we know when it's 9 to 5, this is my cap, your cap, but what's the cap when
it comes to automation?
When it comes to, in terms of a cap of impact and income, what is the cap when it comes
to automation?
Yeah.
I mean, it's something we've talked about a lot, Benji, is if you can figure out how
to turn $1 into $2, you never have to figure out anything for the rest of your life.
But the only way that that's possible is through automation.
So instead of turning one hour into $100, the flipping of the switch becomes, well,
if I can take the $1 I have and turn it into $2, then that becomes a system that if you
automate and scale, can create something.
So the power of automation is the ability to utilize and implement systems that work
for you, rather than you working for your system, because that's what tends to happen
with business owners, right?
They build a system and then really they become a slave to the system, as opposed to taking
on this mindset of governance and rulership, where I get to rule over the systems and make
the systems work for me.
That mindset flip is right there.
I remember the first time I made $10,000 in a month was awesome, but I made it because
I was working three jobs.
And for me, it was this realization of like, oh, I've kind of hit this dream space, but
I'm working 70, 80 hours a week to kind of make the dream happen, rather than utilizing
systems.
And so the entire focus of my life started to shift when I realized that if I could use
the systems, then it would.
I guess on that, I guess that's interesting because that $10,000 mark is such a dream
for so many people.
I remember the first time hitting, through automated systems, hitting $10,000 in a month.
And then I remember doing $10,000 in a week, and then I remember doing over $10,000 in
a day, and just thinking, oh my gosh, it doesn't make sense anymore to trade time for
money when you can trade value for money, and it just takes the cat right off.
But yeah, because you're right, your only ability to increase your impact, right?
So it's not like when you make $10,000 plus in a day, you have also impacted a lot of
people in a day.
So it's kind of the impact and the income are connected when you're in the space of
kingdom business, because every dollar you make is attached to value added to people's
lives.
And there's another really cool question as well, I think that I've seen in terms of people
who are doing marketing really well, something that I appreciate about them is that they
actually, even the secular people who are trying to figure out how to do marketing well,
are becoming more and more kingdom minded.
They've always got a few snakes and hustles out there, but the people who do it really
well are actually thinking, oh, wow, maybe business shouldn't be about ripping people
off, maybe business should be about helping bridge the gap from where people are to the
fulfillment of their dreams.
Totally.
And it's crazy, because, you know, it really is true, the more people you serve, the more
money you make.
And like, you take an example, like, we'll take Amazon.
Amazon's a great example, one of the first publicly traded company in the United States
and around the world to hit a trillion dollar market cap, which is amazing.
But the only way they did that is through building automated systems and structures.
Jeff Bezos, who's actually his last day of CEO was yesterday, he just transitioned, has
an ultra ridiculous high net worth.
But when he was CEO, do you think he was sending out books on Amazon still?
No, because he's built systems and structures so that he can make hundreds of
thousands and millions of dollars while he sleeps.
Yeah.
And like, that's really the key, right?
Amazon is serving the world.
Take Facebook, for example, Facebook, whether you love it or not, is serving the
world. They have a what's called a BHAG or a big, hairy, audacious goal to connect the
entire world.
That's.
their BHAC, their goal is like to connect the entire world. And
as a result, they're hitting the same kind of level of impact
because of the amount of people they're serving. Google, same,
same thing. Google is the number one search engine in the entire
world. And they're serving people through information,
which is, which is amazing. So that the whole that what people
start to get, and what is so kingdom about the way God does
business in what how business works in the world is exactly
that, Benji, the more people you serve, the more impact you
choose to have, the more money that you'll eventually make.
Cool, man. Hey, so I just want you to chat for a moment around
this concept of how does automation change things for for
businesses, right? So if a business is wanting to grow into
the space of automation, how does automation change things
for businesses? And then how does automation just
how does automation change things for the average person?
You know, what's the lifestyle benefits? Like what, what, what
changes when someone goes from this mindset of time for money,
or they're in a business that's not automated? When they step
into that world of automation? What are the what are the big
changes? What do you see people experiencing?
Yeah, totally. Number one thing I see people experiencing is
shock. Firstly, it's shock. They're like, oh, my goodness,
I could actually have got time, I could think about other
things, I could think about other resources, I can do all
this time to think, you know, they, in all of that time that
we spend building businesses, the one thing that I
consistently hear business owners say that I haven't got
enough time to think, or time to create or time to be
innovative, or engage in those kinds of things. So that's the
number one win, is that you're creating time to do the things
that really matter. Yes. Do you, right? Create, innovate, do
the things that matter, as opposed to crushing it on sales.
The second thing,
let me just interrupt you for a second, just because, um, yeah,
Alana and I just got to write a book together, which was so much
fun, you know, and I think that, like time that when you create
time, and you're able to do things like that, like write a
book, which was so much fun, and we created couples workbooks and
singles workbooks, but so much fun creating, doing something
like that, it's going to bless the world like crazy. But at the
same time, it's a, it's an amazing product that's going to
produce a huge amount of both impact and income. So it's kind
of like you get caught in the avalanche, like in the momentum
that it snowballs in the sense of, oh, you get a little bit
more time, you can create something, and then that becomes
another stream of income. And then you're like, Oh, well, what
will we do next? And we'll create this. So you know, I've
written two books in the last, you know, in the last eight
months.
Amazing. It's awesome. Yeah. And the next thing that I see it
really does for people is that open up streams of income that
you never thought were possible, that maybe business owners never
thought were possible. So there's that shock of the time
that's possible. But when you start to see that you can be
running ads on Facebook or Google or whatever your ad
platform of choice, and then that goes through a funnel, and
people organically are clicking through things, and they land on
an order page, they make a sale, the sale lands in your bank
account. And that can happen while you're sleeping. Because
people are constantly seeing ads are making things happen. When
25 years ago, when the internet didn't really exist, you can do
that because people were you would see a billboard, but then
maybe with a phone number on it. And on the phone number, you had
to call them during work hours to be able to access the point
of sale to be able to get the product shipped to you. Now with
digital products and services, you can make a sale in the
entire time you're asleep.
Yeah, absolutely. I've just shown you here, this is my phone
and it's not very focused for you there. But I just made a
sale before. These are all like sales going through. So a bunch
of those were in my sleep. Another one was just, you know,
before while I was doing something. So yes, it's pretty
exciting.
Yeah, it's amazing. Because you get to think about the resource
that you've just both of those two things that I just mentioned
time and money is what what changes is the biggest thing
that changes the game so that you can really create an impact.
And you know, like I said before, if you can figure out
how to create a system that turns $1 into two consistently,
you'll never have to figure out another system. Because you can
just add more $1 into the system that doubles it. And you just
you've got an
exponentially growing thing, which is amazing.
It's like the parable of talents,
how the people who are the wise and well-respected servants
were the ones who turned two into four or five into 10.
And as a result of that,
they were given authority over cities and nations
because of their ability to steward and increase.
The person who didn't do anything
was called a wicked and lazy servant
and was told that it would be better for him
to have a millstone hung around his neck.
So there's a lot going on in there.
The interesting thing about that too
is that that wicked, lazy servant,
because it's both Luke 10, the parable of the miners,
and then Matthew 25, the parable of talents,
the interesting thing about both those servants
is they didn't lose any money.
They hadn't gone out and lost any money,
but they hadn't learned to multiply it.
And that was the key thing that Jesus is highlighting there.
I think it's so missed in our life.
And actually, I mean, in our training session yesterday,
we talked about the five jars.
It's a Jewish financial principle that we both know well,
but it's the 10% for tiling, 10% for offering,
10% for saving, 20% for investing, and then a little above 50%.
And because they teach that to their kids
from the time their kids are young,
and they're implementing it their whole time,
well, they can live off 50% or less,
because it's really easy to live off 50% of heaps,
and it's really difficult to live off 100% of nothing.
But the interesting thing about it is the Jewish mind says
they talk about investing twice as much
as they talk about tithing,
and then they live in abundance.
The church never talks about investing,
always talks about tithing,
and majority of the time lives in poverty.
So it's again, it's this big mindset shift
of actually catching the heart
of what Jesus was really about in the parable of the talents
is that financial stewardship is understanding
that we aren't called to just save our money.
Like if financial stewardship in the kingdom
looked like saving money and just holding it
and not wasting it,
then that servant would have been given a pat on the back.
But that's not actually what Jesus was commending
in that parable.
What he was commending is people who developed wisdom,
people who went and learned,
people who figured it out.
And it's such a process.
What have you been through in that process
of the shift, the mindset shift?
How have you learned?
How have you grown?
How have you gone on the process?
Because for me, I was definitely that lazy, wicked servant.
I had no idea in the sense that I could save some money
if I was lucky,
but understanding how to multiply wealth
was not something that I understood in the past.
So for you, how did that change?
What journey did you go on to discover?
Like when the light bulb went on,
what happened for you?
Yeah, it was interesting.
And I assume it's okay to share some
kind of more mystical stories here in this space.
But I had an encounter a number of years ago
where I had the spirit of wealth,
which is the spirit of the Lord,
come into my room and kind of like start to,
there was a manifestation of the spirit of God
through wealth that started to pursue me
was the word I would use.
And I processed it, I processed a lot.
And then I started to have this encounter
with another angel that was called the angel of leverage.
And so these mystical encounters
started to permeate through my life,
which led me to ask the natural questions of,
okay, what does it look like for somebody to have leverage?
It was really this concept of leverage
that led to automation, where I was asking the question,
if I was to want to have an impact over 10,000 people
and I only have access to 100 people,
what would leverage look like?
Leverage would look like utilizing the 100 people
to reach the 10,000.
You know, and Jesus,
this is the same concept of multiplication, right?
Jesus, in the parable of feeding of the 5,000,
sits people down, puts them in groups,
organizes them and uses the system of multiplication
from heaven to release favor to them.
So there's this whole concept
of like multiplication that happened.
But anyways, it was really through engaging
with the concept of funnels and understanding funnels
and sales systems that really took me through that journey
to have the light bulb really go off, to say,
oh, I can actually have something that's working for me.
Because it's one thing to have leverage with people.
It's another thing to have leverage with a system
that's totally digital and.
totally automated.
And so my process kind of looked a little bit like that.
And to-
Can you just explain, we've got like a minute left,
can you just say, help someone understand what's a funnel,
what do you mean by a funnel?
Yeah, funnel is basically a fancy website
that's a series of different pages, web pages,
that takes you through a process to catch a sale.
So that could, they could have videos on them,
they could have text or letters on them,
sales letters, different things like that,
all on websites that you access through links,
through maybe through Facebook ads or something like that,
that leads people through a process that gets to sales.
So there's a lot there, but-
Very cool.
Well, just cool to touch on that.
And as we go through this series,
so this is a little bonus interview
in our series that we're doing this week
on automated kingdom impact and income.
So we've got another session tomorrow,
they're just 20 minute sessions
and with some bonus interviews, which is cool.
So tomorrow we're talking about high ticket sales,
how you can kind of transition your life
into a place of earning more from one sale
than you do in a week at your day job,
which is a good vibe.
I tell you that is a very, very good space
when you wake up in the morning
and you have earned more in your sleep
through an automated sale
than you could earn in a week at your day job.
So this is a really exciting space
we're talking about tomorrow, high ticket sales.
And at the end of this week,
we are giving away free kingdom businesses
with over $10,000, okay?
So this is gonna be pretty awesome.
This is insanely awesome, exciting, generous moment.
So stay tuned for us,
we're gonna be unpacking that as we go through this week.
So bless you guys, heaps, and Sid,
thank you so much, man.
It's so, so good to chat
and feel free to drop questions in the comments
if you guys have got questions
about what we're talking about
and follow through this training.
If you missed it,
go to the Raising Royalty Masterclass Group
and you can catch the replay from yesterday and today
and you'll be able to catch all the future ones too.
So bless you.
Sid, once again, thank you so much.
Why don't you wrap it up for us with a prayer?
Yep.
Father God, we thank you for your outrageous blessings,
your outrageous goodness.
And I thank you that you've given every person
under the sound of my voice,
the ability to produce wealth,
as it says in Deuteronomy 8.18.
I pray that there would be a supernatural grace
upon everybody listening
to understand the automated systems and structures
that it takes to receive the glory of heaven
through wealth in this season for such a time as this.
In Jesus' name, amen.
Amen, beautiful.
Bless you, my man.
Thanks so much.
And we'll catch you soon.
See ya.
Bye.